UBRME
lAus ■
■ -'r.i
Scanned from the collection of
The Museum of Modern Art Library
Coordinated by the
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www.mediahistoryproject.org
Funded by a donation from
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Digitized by the Internet Archive
in 2012 with funding from
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I. 31, No. 1 January 6, 1917 Price 15 Cents
i
^H'fltfJiltfttlMffHWH'lM'MttWKM'M^
Post Office Box 226
Madison Square Station
NEW YORK
17 Madison Avenue
Telephone Madison Square it 10
^ BiMffiBtfttfcmftmftHimHtiMiHdtVilliRBBglliBffiTB
THE MOVING PICTURE WORLD
January 6, 1917
BOOK SEVEN DEADLY SINS
Combining! Ihe errterlainmenl
value of a feature wilh Ihe
drawing power of a series
Seven five-reel fealures, released by X00*^.
Supei'picluresJnc.thr^hTrian^leExchan^s
McCt-URE
PICTURES
/'a
mars 6, L9L
I | | | - M( )\ |\(, I'll I I'KI W < > K I - 1 >
MAX UNDER
MR. EXHIBITOR:
I am here to make your patrons
laugh. Meet me face to face on the screen and
see for y our se If .
Yours for Success,
\AXJ3L^^XA<<&±
THE MOVING PICTL'RK WORLD
January 6, 1917
A Torrent of BOOKINGS
OF THE TWO GREATEST
Written and Staged by
GRACE CUNARD and FRANCIS FORD
Mystery — Swift Action
Romance— Adventure
— A Lavish Production
With a Huge Cast
The announcement of a Cunard-Ford Serial
was met by an overwhelming response. Book-
ings are pouring in to every Universal Ex-
change. Live Exhibitors who have made big
money on Universal Serials before are eager
to get the first showing of this newest and
greatest — sensational serial success.
BOOK NOW for PROFIT
The advertising possibilities of "The Purple Mask"
are simply tremendous — the unequaled co-operation
of the mighty Universal — the expert advertising ser-
vice given in the magnificent Advertising Campaign
Book will put this serial over for you in a way that
will mean popularity, prestige and profit. Book now
through any Universal Exchange, or
UNIVERSAL
FILM MANUFACTURING COMPANY
CARL LAEMMLE. President
"The Largest Film Manufacturing Concern in the Universe"
1600 Broadway.
New York
January 6, 1917
llll MOVING PICTURK WORLD
hrove Hie Popularity
'ERJAL J"TARJ ON EARTH
THE MOVING PICTURE WORLD January 6. 1917
Red Feather
Photoplays
PRESENT
'THE DOUBLE-ROOM
MYSTERY"
WITH
HAYWARD MACK and ED. HEARNE
Directed by Hobart Henley
Book thrulany Universal Exchange
i
anuar) <>, 1917
111 I Mt >\ IX*. PICTURE WORLD
State Right*
Now
Wire
Sclhrv
On*ver
un«sU • \
^If*Se Wg^rsatio^
Sta^.
«*S.&on
11
TH*.5
^ toS^'gg-rsS-
-rites thcrs lavedtoc^andtf«>
Ml4vpoci m
"Snoe~.„cR pt00"~i from ""'•,„eto» p.'"~the cVa°"
,dM^
the
«te?stfa«i*3?5i3»r
yob*
5>«^*?- *I*L-. -
,\ica«°n
Act\ otu
Mow
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Co
ncetn
PH ^e
Un'we^c
Hfc*
1600
bRO*
pViM
X OFFICE WINNER
^dTREMlNDOUS DRAMATIC PRODUCTION
THK MOVING PICTURK WORLD
January 6, 1917
man mtmt
n
■
.1:'?'. 2*-;
Ml
mmw
if Mr, '-■
NOW SELLING
UNI YE RIAL VSSSSH
A TREMENDOUS DRAMATIZATION
V DANIEL DEFOES THRILLING STOV&"
II
With ROBERT LEONARD— supported by
MARGARITA FISCHER and an all-star cast
A beautiful, big production that appeals to young and old.
A picture that will please everyone ; that will prove a tremendous drawing
card for neighborhood houses and down town theatres as well.
The spirit of romance and adventure ; realistic details visualized from the
old and familiar story carry an appeal to every moving picture
fan. State Rights on this superb dramatization NOW
SELLING — Write or wire today for open terri-
tory, terms, etc. Address all communications to
STATE RIGHTS DEPT.
UNIVERSAL
FILM MANUFACTURING CO.
Carle Laemmle, President
'The Largest Film Manufacturing
Concern In the Universe"
1600 Broadway
NEW YORK
r\
' 9*
*■/:&
In Answering Advertisements. Please Mention the MOVING PICTURE WORLD.
January 6. 1917
THE MOVINC I'U I URE \\ < >KI.I>
"rrMilfiiiiB — i "r*i if iTfTi 7f fir
STATE RIGHTS
Opportunity o/+ lifetime/
JhcFunniesI Cr*$icji Picture
ever Produced ^Jtl?
You get that Stuff — the greatest stuff you ever saw — right
here.
A State Rights proposition that is the biggest crowd-get-
ting, box-office attraction you ever heard of. A regular
entertainment that will pack 'em in wherever shown.
Bill It
Play It
a Circus —
a Road Show
That's the way buyers are already playing this big burlesque
comedy production. The time to get in on this is NOW.
There's the swellest bunch of paper, all the way from one to
twenty-four sheets you ever saw. It is attractive, snappy and
strictly up-to-date. Write, wire, phone or call for particulars
as to choice territory still open.
AMOSY film;
(INC?
1 600 BROADWAY
NEW YORK CITY
"The Girl Who Doesn't Know" is the greatest sermon yet presented
to parents through the medium of the screen — a theme positively
untouched in motion pictures — a dramatic, heart-throbbing story
729 SEVENTH AVENUE . NEW YORK CITY
^\&viJesi PJiotoplay
MAJRJE KMPREWT
\
' IK " ^ Wi
hhU>1
■e»>s On
ti
Girls
'"el,
rge$ Ch
"' H0l
'" Hom ap,er-l
1icted Aes~"TtHrdfrt
'"■'A,-,
••II
P-ir(
'0*/
will make parents think and discuss whether it is not best
that their children learn the physiological facts of life in an
earnest and chaste manner from one who is both mother
and companion to her.
KBfi
Ifyerybody "rtill
Want to see U !
to
ittsi
. Qu^n"
*V>«
St Anuuew's* IVuisonace
120 West 701." Street
New Yuwk
"'.The Girl who Doesn't Know", is a story
of lifo that carries oonviction in an
earnest, chaste, and straight forward way-
It is bottor a tfirl should learn sonc things
fron a moving picture fchun to learn thorn in
the peril of sooicty. It is beat of all that
she learn then at first hand fron ono who can
bo both t'other a. id conpanion to Jier daughter.
'Itio Girl who Doesn't Know speaks its mute
appeal to mothers ovcrywhoro, to sup; 1 ant
l,.;aoruuoe with itnowlodge that girlo forwarnod
may ko forearmed.
%*, <
I'h it
_
°ung q\
_
January 6, 1917
I II I MOVINC IMl.TURK WORLD
11
A NEW
>..
MOROSCO-PARAMOUNT
fciarfe.*?'
Released December 28th
■
OLIVER MOROSCO Presents
KATHLYN WILLIAMS
SUPPORTED BY
THOMAS HOLDING
IN
"REDEEMING LOVE"
Produced by
OLIVER MOROSCO PHOTOPLAY CO.
485 FIFTH AVENUE, NEW" YORK
Agents for Canada: Famous Players Film Service, Ltd., Calgary, Toronto, Montreal
12
THE MOVING PICTURE WORLD
January 6 1917
i4\
LAR
en
at
success
TE
U
>H
fcuD
<
5 r-jH
X Oh
greatest
w
Cm
Z
w
D
^£
O
<
icturizatior
NO
,. 'l -
January 6, 1917
TIIK MOVING PICTURE WORLD
13
THE MOVING PICTURE WORLD
January 6, 19 li
"BRAVING BLAZES
»
Release Date January 8th
The newest, most original
BLACK DIAMOND COMEDY
yet produced by these masters of mirth
UNITED STATES MOTION PICTURE
CC RPORATION
WILKES-BAR RE, PA.
J. 0, WALSH, Pros. F. W. HERMANN, Vice-Pre*
D. L. HART, Treas,
'kS FOUR E10HT> FIVE l~S FIFTHAVENUE V_^ C ^OUTYPJRST 5L
NEW YORK. N.Y.
S3i
January 6, I'M,
II 1 1 • Mi>\ [NG PIC H RE \\ OKI.D
15
ULbu^-.u.
announces
VictorMoore
in the third
one reel "Klever Kennedies"
"HE MEANT WELL
1)
Vic starts off the New Year meaning well
But, Oh ! the consequences ! !
You'll laugh ! You'll scream ! You'll howl !
Released New Year's Day, January 1st
« SB i
fc KLEVER PICTURES, INC.
220 West 42nd St., New York City
16
THE MOVING PICTURE WORLD
January 6, 1917
Wtmrm
Commencing with January,
ARTCRAFT will release one
picture a month, and that pic-
ture, you may depend, will
be the most towering feature
of the industry.
One ARTCRAFT picture a
month with the world's great-
est artist will bring your play-
house the prestige that no
other amusement medium can
duplicate.
Inquire for particulars now.
ARTCRAFT PICTURES CORPORATION
January 6, 1917
THE MOVING I'll ["URE W( >RLD
17
She^rioe
o>
pth; €'an
Start the new year
with one of M i s s
Pickford's great-
est achievements.
THE 81 FIRST RUN
ARTCRAFT THEATRES
will show this pic-
ture for the first time
JANUARY 8TH, 1917
Have you
contract?
a Pickford
MCaftara
3 *M#
This event is the mil-
lennium in moving pic-
tures— the one feature
that America has await-
ed for years.
This will be an
ARTCRAFT February
release.
i
729 SEVENTH AVENUE, NEW YORK
Till-. MOVING PICTURE WORLD
January 6, 1917
KEEN TCARTOONS
Comical
Characters
Presented m
Uilkrioi/jly fynny
Coixvediej
m ev/ce
M
Keen ^Cartoons
TKe Greatest Laygh Prod/cerj
Ever Orrered
OrveE^cK Week Released TKroi/gK
Foremojt lr\deper\der\t Exch&rxgej
Write or Wire Tor Fi/ll lr\forw\t\tiorv
KEEN CARTODN CORPORATION
72 9 Seventh Avenue, New York.
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
6LUEBIRD PNGTrOPLAYT
PaEfENT
TNE PIPER.T
PRICE"
PROM THE JTOCtV BV
MRS WILSON WOODR.OW
Wiffi DOROTHY PHILLIP5
MAUDE CEORCE-lGNOlANEy
AND WILLIAM JTOWELL
DIRECTED BY
JOSEPH DEQRATfE
/r
IllllllllllHllllilillMUh
Oc
4CO
¥ 2
J T'
HE tremendous momentum of
BLUEBIRD popularity is wholly
unprecedented, though confidently ex-
pected by BLUEBIRD Executives ever since the
inception of these marvelous film drama achieve-
ments.
Each succeeding? release is -widening and strength-
ening the extreme favor in which BLUEBIRDS
are held hy moving picture patrons throughout the
country.
Greatness of plays ; superiority of stars ; the
farthest advance in direction — these have heen com-
bined in a manner never before considered possible.
The flood of publicity and generous advertising
space in the Saturday Evening Post is further in-
creasing the popular demand for BLUEBIRD
Photoplays. You can share in this demand with
profit.
IMPORTANT TO EXHIBITORS; Arrange
to see the photoplay triumph of the season —
"GODS CRUCIBLE." A play that will
astonish you as evidence of the super-excellence
possible in the art of the screen drama. It is a
BLUEBIRD of the true BLUEBIRD
standard.
Book through your local BLUEBIRD Exchange or
BLUEBIRD PHOTOPLAYS, (Inc.)
i
Released on the
METRO
PRO (TRAM
January S th
COLUMBIA
Pictures Corporation
present s
C7he St cly Delightful
MABELTALIAFERRO
A Wife by Proxy
r**~t
I
£
n /METRO wonderplay
\z/L from the supreme story
written by Charles Logue ana
John B. Cly me r -Directed by
John H. Collins.
t
R
jDiggest box office
attraction
ever offered to
Motion PictureTneatres
since motion
pidures began
consecutive
weeks
BOOKING
NO Wat A
reat
METRO
fflto
\rqfl
I*
V4
BEVERtV
is?*
y
*r^
J/m.Christy Cabanne's master pro-
" ducKon of romance, thrill and pover.
Whirl-wind Advertising" Campaign -l^msftaper
and "Billboard ~ Unique in Showmanship.
Pre*** by QUALITY Pictures Corporation ab^iwddeGiwK
Produced by S ERIAL Producing" Company
•X C H A N G
E
S
s
AYEAR
of Prosperity and Profit for every
ExKib]
th
Motion Picture
METRO PICTURES
Jhr 1917
ese
Jan. 1
" 8
" 1*
' '11
• '19
Fek RLD
FOXFILM COMEDY SERVICE
r
€"
YOU'LL LAUGH AFTER NEW YEAR'S DAY.
1917
BECAUSE IT IS
THE RELEASE DATE FOR
FOXFILM COMEDIES
Start the year right by making your patrons happy.
Give them comedies that are so funny that they are
automatic laugh-producers.
FOXFILM COMEDIES
are that kind. They are two-reel gloom-dispellers of the
most contagious sort.
ANY PRODUCER ANYWHERE
CAN BOOK FOXFILM COMEDIES.
THEY ARE RELEASED INDEPENDENTLY
OF THE
REGULAR FOX PROGRAM.
FOXFILM COMEDIES ARE
Laug:h Looseners
Mirth Makers
Joy Jugglers
Gloom Grabbers
Sorrow Slammers
Sadness Squelchers.
BOOK THEM NOW
FOX FILM CORPORATION
h»///^/W////mm
22 THE MOVING PICTURE WORLD January 6. 1917
MR. EXHIBITOR
Beginning in January
MACK SENNETT
KEYSTONE COMEDIES
For the First Time Anyone
Can Have them regardless
of His Program
ONE EVERY WEEK AND
THEY ARE PIPPINS
RELEASED THROUGH
TRIANGLE FILM CORPORATION
KEYSTONE FL
K EISS £ L- &
EXECUTIVES
muary6, 1917 HIK MOVING PICTURE WORLD 23
MISS MABEL NORMAND
IN
"MICKEY"
Mickey is a quaint little mountain
girl who runs the gamut of life.
Laughter and tears take their turn
in the unfolding of the story.
H1 'fc %
A vivid and appealing comedy-
drama with real living characters,
told without squash pies, battles or
the seduction of the innocent heroine.
* * *
No padding. When the story is
over, the curtain goes down.
* * *
COMING SOON.
IVI COMPANY
B AU M AN
ME\A/ YORK CI
24
THE MOVING PICTURE WORLD
January 6, 1917
ecred by
CAPEL1ANI
GONE otSP WITH A. RU5H
VHAT fUTICS 5AY
"Characterized by splendid direction and acting. "The picture will please. And wise
Carefully staged. Marked by especially clever f^Hi^it?,rs wiU book "The Fooli8h
, „ Virgin. w. R. ANDREWS, Motion
touches. a BLAISDELL, Motion Picture World. Picture News.
"In each scene there is something
that stands out because of its punch."
Dramatic Mirror.
"A story replete with heart interest —
should prove a sterling attraction."
Exhibitors Trade Review,
Greater than "The Common Law." See this picture.
"ZIT" N. Y. Erening Journa
NEXT PRODUCTION
THE PRICE SHE PA I D By Pavid Graham.PIiillips
WONDERFUL SOCIETY STORY BY ONE OF AMERICA^ GREATEST AUTHORS
directed by CHARLES GIBLYN
S^T"" 5°L£ DISTRIBUTORS- - K|(jP^ .
BRANCHES
EVERYWHERE
■a
January 6, 1917
THE MOVING PICTURE WORM)
25
BERTBRENON
Creator gf The Pholodramatic
Sensation g/* 1916.
NAZIMOVA in" War Brides"
Has Nearly Completed a
i, i, New Film AasTerworK. . » . „
THE ETERNALSIN
Sfarrinl, The Brilliant American Actress
LORENCE rep
S -SOLE D.STR.BUTORS . . 0(jg
J.SELZNICK EXCHAi^>r:
EVERYWHERE
J°5ePPreseBt5 ROUES'
NORMA
pyHonckton Hoffe
Q5*
D'*CCTED By
DWAN
EW tfiw#
SOLE DISTRIBUTORS
LEWIS J. SELZNICK
EXCHANGES
In Answering Advertisements, PI
ease Mention the MOVING PICTURE WORLD.
Thtk
f
cAfter sitting through the ftr/b
three episodes' of
Tharl of the cArmy^
the audience would willhwly have
sat through the whole ftfzeeri! "
Cleveland rlawiDealer, T>ec.2nd
"Read what they say about it. It's poodf
T\
"Every once in awhile some chronic kicker comes along, and, in wearied
tones,' complains against that twenty-minute entertainment he frequently en-
counters on a moving picture program that ends with a 'continued next week.'
"It seems to injure his feelings to be invited to come again on the same
day next week and watch an impossible but thrilling and mysterious plot
slowly unfold.
"But in spite of chronic kickers, producers, particularly Pathe, continue
to produce moving picture serials, and exhibitors continue to book them to
boost their business on the poorest night in the week. And if the public
didn't prove that they liked this melodramatic form of entertainment would
Mr. Exhibitor and Mr. Producer continue spending their good coin?
" 'Pearl of the Army' starring Pearl White and featuring Ralph Kellard is
the newest serial from the house of Pathe, and if the first three episodes may
be considered as a criterion, it should prove as popular as 'The Shielding
Shadow' which is rapidly drawing to a satisfactory close.
"When it comes to injecting real mystery in serials Pathe walks away
with the blue ribbon every time. Mystery and thrills in 'Pearl of the Army'?
Whew!
"After sitting through the first three episodes the audience would have
willingly sat through the whole fifteen, so mysterious is the action of not only
one person, but two. Even the operator, who had seen the first six reels
several times, would have gladly cranked the remaining foOtage of the entire
serial. He admitted it himself.
^Praise like this should make you want to
showreVearl ofth£^rmy"rugort''Vec.3lf "'The-lZornanAjc Tourney'
Lear "Dec. /7, and "The Challenge "X>ec. fO. ^
lanuarv 6, 1917
THE M< >\ l.\< i I'll I l Kl \\( >UI.I)
Thanhouser-Made Pathe Gold Rooster Play?
THANHOUSER FILM CORPORATION
NEW ROCHELLE,N.Y. edwin thanhouser pbes. JACKSONVILLE, FLA.
EUROPEAN OFFICE, THANHOUSER FILMS LTD., I&7 WARDOUR ST.. W., LONDON
._ — ;•," ;■.-
28
THE MOVING PICTURE WORLD
January 6, 1917
When you hire a man
to work for you
You want one who is loyal, honest, al-
ways on the job — dependable, in fact.
You need the same qualities in
the Pictures you hire to work
for you.
World Pictures Brady -Made
Are loyal. They never go back on you.
Are honest. Honestly advertised by honest
Producers.
Are on the job. All the time. World Service
is an intelligent anticipation
ofyourneedsandconditions.
Are dependable. Our product is identified
with this word.
World Film Corporation
130 West 46th St. New York City
Canadian Distributors REGAL FILMS, Ltd.
37 Yonge St. Toronto, Ont.
MMMFttyai.''
anuary 6, 1917
THE MOVING PICTURE WORLD
*>
W I LLIAM A DR ADY
in afiociatioti -wi-tft
WORLD PICTURED
presents
ALICE
BRADY
30
THE MOVING PICTURE WORLD
[anuarv '>. 191!
MRS.
CASTLE
THE SERIAL SUPREME
Written by Louis Joseph Vance Produced by Wharton Inc.
NOW BOOKING
INTERNATIONAL
lanuan 6, 1911
rill- M< >\ i.\(, PICTURE \\< »Kl.l)
31
■
'•■^T.
k*t>
X_
r.v.
3fc
m!
>3ii ..?«.
z&f.c
t£
P^ A JVl/V has been accorded the
most remarkable reception ever
given a motion picture serial. At
private showings held in the Ritz-Carlton
Hotel and Strand Theatre, New York ;
Congress Hotel, Chicago ; Tremont The-
atre, Boston ; Sinton Hotel, Cincinnati,
tnd in other cities Patria was proclaimed
he Serial Supreme. Now booking.
ATLANTA
146 Marietta St
BOSTON
i- Piedmont
CHICAGO
sll Ave.
CINCINNATI
532 Walnut St.
CLEVELAND
0 Prospect Ave.. S. E.
KANSAS Cm
1305 Walnut St.
IG.
EXCHANGES
LOS ANGELES
912 So. Olive St
nkw roRK cm
729 Seventh Ave.
OMAHA
1417 Harney St.
AGENCIES
I'llll.ADKI.I'HIA
1335 Vine St.
PITTSBURGH
804 Penn Ave.
SAN FRANCISCO
280 Golden Gate Ave.
ALBANY BUFFALO OKTKOIT
39 Erie st 71 Qriswold Si
m INDIANAPOLIS \.» Lyric Theatre Bide
MINNEAPOLIS
Produce Exch. Bids
ST. LOUIS
S313 Olive St.
SEATTLE
1214% Third Ave.
WASHINGTON
7 1 J 11 til St.. N. W.
NKW ORLEANS
338 Barronne St.
salt LAKE CITY 314 Mclntyre Bldg.
>
I N T E R N A T I
32
THE MOVING PICTURE WORLD
January 6, 1917
CHUCK FULL OF
a
HER CROOKED CAREER
Open Market Release for
January 8th
FEATURING
BETTY COMPSON
and EDDIE BARRY
>>
Book this CHRISTIE COMEDY. You'll
want more of "em.
¥
^| BETTY COMRTONlP
Christie Film Co.
SUNSET BOULF.VARD AT GOWER ST.
LOS ANGELES, CAL.
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
January 6, 1917
THE MO\ [NG PICTURE WORLD
33
GOLDEN
ROSARY
A Super-Cinematographic
JMasterpiece
in Five Parts
Featuring
Olga DeCosta
and
Jack Meredith
Produced by
TOM VAN PLANCK
FOR
EXCLUSIVE TERRITORY
APPLY
The Film Exchange
729 7th Ave.
N. Y. City
A Big Money - Making Opportunity !
J Reserve Your Territory Early!
34 THE MOVING PICTURE WORLD lanuarv 6. 1917
We Beg to Announce to the Trade
That in keeping- with our policy of
releasing only the very best pictures
shown on the screen today
We Have Acquired
The Sole and Exclusive Rights
To the Wonderful Pictures
ENTITLED
"The Living Book of Nature"
Produced by RAYMOND L. DITMARS, Curator of the
NEW YORK ZOOLOGICAL PARK
These pictures, showing in most interesting and intimate
detail the habits of strange, wild animals, have been
running each week at the
Strand Theatre, New York, for the Past Three Months
Do you know of any other pictures,
aside from ours, that ever ran for
three months at New York's largest
Broadway Theatre???
Educational Films Corporation of America
729 Seventh Avenue New York City, N. Y.
1^— W— ■!' IWI> Bill — iBtWBT/aWWKa— ta— ^^^^M
In Answering Advertisements. Please Mention the MOVING PICTURE WORLD.
MUTUAL NEW/
IM
Wluik> Cokq Ok livTke Mutual
WEEKLY NEWS OF THE MUTUAL FILM CORPORATION AND ITS 68 EXCHANGES
JANUARY 6, 1917
CHARLIE CHAPLIN
IN GREATER MUTUAL
SPECIALS IN 1917
WHEN Charlie Chaplin signed the fa-
mous $670,000 contract with the
Mutual Film Corporation, he was gener-
ally conceded to be the world's greatest
comedian. In the months that have
passed since thai time, he lias nol only
preserved that reputation, but has added
to it. Be siaris the New Year with the
greatest popularity he ever enjoyed. And
in accordance with the 1!U7 Mutual
policy of "Only Big stars.'' Chaplin will
again be presented in Mutual-Chaplin
Specials, as the world's greatest come-
dian.
Still Without a Rival.
When Chaplin became a Mutual star
he had many imitators. Other comedi-
ans, anxious to gain a little popularity,
were satistied to liask in the reflected
glory of Chxplin. Today Chaplin stands
alone in hi particular style of fun-
making. Exhibitors found l>y actual ex-
perience tha "iere s but one Charlie
Chaplin. Entering 1!»17. Chaplin funis
himself withou* rival. He stands alone
— supreme — in the comedy field.
Pursuing its policy of "Only Big Stars
for Mutual." the Mutual Film Corpora-
tion announces that during the coming
year Charlie Chaplin 'will appear in even
greater Mutual attractions — "the world's
greatest comedian in tin world's great-
est comedies." The Mutual-Chaplin Spe-
cials already released have all estab-
lished new records. They have all made
big profits for the theatres which ran
them. Exhibitors know that such come-
dies as "'I'll-' Floorwalker," "The Fire-
man," "The Vagabond." "One A. M.."
"The Count." "The Pawnshop," "Behind
the Screen." and now his newest — "The
Rink" — are unequaled as box-office at-
tractions. These productions are all
available now at any of the 68 Mutual
Film Exchanges. New ones will soon be
offered. Exhibitors should make book-
ing arrangements now at the nearest
Mutual Exchange.
Nance O'Neil in
"Mrs. Balfame"
Gertrude Atherton's .'anions novel.
"Mrs. Balfame," is now in production at
the studios of the Frank Powell Produc-
ing Corporation. This is the first of a
series of Mutual Star Productions in
which Nance O'Xeil is to be starred. It
will be released through the OS Mutual
Film Exchanges. Bookings can be ar-
ranged now at Mutual Exchanges.
Illlllllll[|llll!i!ll!lllllllll!l!!lllllllillll
| Mutual Star Productions |
For January
Week Beginning January 1st.
Title. Lead, jj
1 The Gilded Youth
Richard Bennett |
g| Week Beginning January 8th.
f§ The Butterfly Girl
m Margarita Fischer |
g Week Beginning January loth.
| Beloved Rogues Kolb & Dill jj
g Week Beginning January 22d.
m The Gentle Intruder
Mary Miles Minter =
lllllillllillllllllllllllllllllllllllllllllM
"THE GIRL REPORTERS '
Mutual' s Big Serial of
Newspaper Life
PROVING A NOVELTY
There is something new in motion pic-
tures— something really •'different." After
seeing the tirst few chapters of the new
Mutual serial. "The Perils of our Girl Re-
porters," exhibitors are admitting that
fact. Here are stories of newspaper life,
told from the "inside." Here are stories
altogether new — altogether different.
Theatre patrons the country over — ever
searching for novelties in the way of
photoplays — are packing houses to see
"The Perils of Our Girl Reporters." This
new serial is in fifteen chapters. A new
chapter is released each week. First
chapter released December 28. Each
chapter is complete in itself. Each tells
a fascinating story of real newspaper life.
Earl Metcalfe, Helen Greene and Zena
Keefe are the featured stars. George
Terwilliger is the director. The serial
w;is filmed at the Niagara Film Studios.
Bookings can be made now at any of the
68 Mutual Film Exchanges in America.
Marjorie Rambeau in
"The Greater Woman"
Studio work is progressing rapidly on
"The Greater Woman." This is the first
of the Marjorie Rambeau Mutual Star
Productions. It is being made at the
studios of the Frank Powell Producing
Corporation. It features Miss Rambeau,
supported by an all-star cast. Bookings
can be made now at any of the 68 Mutual
Film Exchanges.
RICHARD BENNETT
SCORES A TRIUMPH IN
"THE GILDED YOUTH"
THE Mutual Star Production for re-
lease the week of January l is en-
titled "The Gilded Youth." It features
Richard Bennett. It is the fourth of the
Richard Bennett Series of Mutual Star
Productions. The others are "Philip
Holden, Waster," " — And the Law Says"
and "The Valley of Decision." All of
them are now available at the 68 Mutual
Film Exchanges. All of them feature
Richard Bennett, the famous star of
'•Damaged Goods." Today Richard Ben-
nett is conceded to be one of the greatest
drawing cards ever presented.
A Quaint Little Story.
"The Gilded Youth" is a quaint little
story. It has for its theme the love of
John Slocum, a happy-go-lucky sort of
chap, for Mary, a waitress in a New Y'ork
boarding house. John and Mary declare
their love and decide to marry. Each
contributes a weekly mile toward a fund
for their establishnion in a little home
of their own. One day the finding of a
raffle ticket leads to a complete change
in all their plans. John finds himself in
possession of a wonderful sable coat. In
order to wear the coat he finds it neces-
sary to replenish bis entire wardrobe.
Heavy withdrawals are made from tin1
fund. Mary discovers one day that the
fund is completely exhausted. She fears
John has been unfair to her. And then-
hut to tell you more would spoil your
enjoyment of the story. Needless to say,
however, John, the gilded youth, proves
to be pure gold and not mere gilt.
Released Week of January 1.
"The Gilded Youth" is released by till
Mutual Exchanges the week of January
1. That week is sure to mean capacity
business for the theatres showing this
Bennett Mutual Star Production. Book-
ings can be made now.
Lumberlands Serial
Crammed With Action
"It's the best serial I ever ran," writes
an exhibitor of Van Wert. Ohio, after
running a few chapters of the new Mu-
tual serial. "A Lass of the Lumberlands."
Thousands of other exhibitors agree with
him. Men who didn't think it possible
to improve on previous Helen Holmes-
Mutual serials, are astonished to discov-
er that "A Lass of the Lumberlands" is
really the best Helen Holmes serial yet
released. Bookings are being made now
at the 68 Mutual Film Exchanges. This
epic of the big north woods is packing
theatres nil over the United Stales.
MUTUAL
'WiiKoui A Single RiVal !
THE MUTUAL FILM CORPORATION'S
t
Featured ONI^f iiv
Dominating the entire v?or!d of motion picture
comedian?- Without a ri\?al - Charlie Chaplin,
be§an the >fear of 1916. During the year just
ended he haf not only preserved that reputation,
but has added to it His Greatest success has
been scored in Mutual-Chaplin Specials
Charlie's adventurer in a skating rink-
as pictured in his latest release -proVe
the Versatility of this defer funmaker.
He is creating new } situations-indenting
netfbusiness -enhancing his otfn popular-
ity, iVith each neW production.
BOOKING!
MUTUAL!
MUTUAL FIU1
MUTUAL
Greater Tkaiv Eiter For 191? \
$670,000.00 PER YEAR COMEDIAN
MUTUAL-CHAPLIN Specials!
Rirsuin£ its polic/of 'Only Biji Stars' for Mutual ".the
Mutual rtlm Corporation announces that,durin§ the
coming ;fear,Qarlie Chaplin Will appear in e\?en
greater Mutual attractions. The Worlds greatest-
comedian in the World's greatest comedies.
Exhibitors should nuke booking arran&ements
NOV at an/ Mutual Exchange.
MUTUAL-CHAPLIN SPECIALS
^FLOORWALKER- 'ONE A-M-"
"<7£ nREMAN"-"* VAGABOND'
"%COUNT" - "g£e PAWNSHOP"
"BEHIND THESCREEN-"<7& RINK."
N,
7T
IHANGEf
'*>
ORATION
MUTUAL
AMERICAN FILM CO. WHL&reeente
9^ SfSW !
g&toooS>
Gacimont Co.
FLUSHING, N. Y.
JML*,
§(JaGn)oJt>
W >/s.
W
When is the best time to wake up? After the other fellow has
grabbed the Unicorn program? DO IT NOW I
There's just two kluds of service — Unicorn and the other kind.
Unicorn defies competition. LOOK INTO IT!
The proof of any service is the drawing power of the film.
Book Unicorn and see the INCREASE IN YOUR RECEIPTS.
If you don't care whether your competitor puts one over
on you, let him beat you to THE UNICORN PROGRAM.
Thousands of Theaters are making money with Unicorn
Films. Why not you? It's a SERVICE TO SUIT YOUR NEEDS.
*m
"'0
96
You can make money with the Unicorn's ONE REEL DRAMAS
AND WESTERNS.
You can make money with the Unicorn's TWENTY-ONE REELS
A WEEK SERVICE.
—And, PASTE THIS IN YOUR HAT,
THE BILLY WEST COMEDIES
Two'Reel Screams
"His Married Life," "Boarders and Bombs," "His Waiting Career."
Watch for the next release.
THATS
You can make money with the Unicorn's TWO AND THREE
REEL DRAMAS.
>4 L**
■ SfSaRL
January 6, 1917
THE MOVING PICTURE WORLD
39
K*S
KLEINE-EDISON-SELIG-ESSANAY SERVICE
HillieBurfci
^
By special arrangement with /•'. Ziegfeld, Jr.
in
fSupported by HENRY KOLKER
■A Motion Picture Novel by Mr. and Mrs.
RUPERT HUGHES
Small Town Exhibitors!
Has it ever occurred to you
that Billie Burke is just as popular
in your town as she is in any big
city on earth ? Have you thought of
the opportunity for big box office
receipts that await you if you book
"Gloria's Romance" now when BILLIE
BLJRKE'S name is on everyone's tongue?
Start the New Year right. Make VOIR
theatre the society center of your town. The
best people in every community flock to the
theatre showing "Gloria's Romance" — a so-
ciety romance of Palm Beach, Florida, and
Riverside Drive, New York. It's in twenty
feature chapters — a new chapter every week
for twenty weeks. The Lucile, Henri Bendel
and Balcom gowns are a feature in themselves.
Bookings can be obtained at the nearest
Kleine-Edison-Selig-Essanay exchange or
write direct to
GEORGE KLEINE
80 5th Avenue
NEW YORK CITY
M'Piclure'PfyS'
40
THE MOVING PICTURE WORLD
January 6. 1917
kid
THE
FINAL JUDGMENT
The final judgment as to the worth of a motion picture play
really lies with the Exhibitor. If the production is mediocre,
Mr. Exhibitor is first to learn of that fact for his patrons have
no hesitancy in telling him; also the box office receipts slump.
When a play pleases and the till is filled to overflowing with
the clinking shekels, the Exhibitor is first to take his pen in
hand to write congratulations to the Producer.
The Crown Theatre, Cleveland, Ohio, says : " 'The Country
That God Forgot' is an excellent production, the star was well
liked and the play is worth repeating." The Garden Theatre,
of Canton, 111., writes: "I beg to advise that 'The Country
That God Forgot' is one of the most unusual pictures I have
ever played. Santschi was fine. My patrons, which consist
of the best class of people, applauded frequently, which is also
very unusual."
These are just a few of hundreds of unsolicited letters we
have received praising the Selig Red Seal Play, "The Country
That God Forgot."
Do you want to cash in with a Red Seal Play De Luxe ? Then
book "The Country That God Forgot."
SELIG POLYSCOPE CO.
CHICAGO - - - ILLINOIS
■ -
K-E-S-E
K-E-S-E
January 6, 1917
THE MOVING PICTURE WORLD
•II
S M0OS®EV5»B(LU<3
Ct^ir^OsJ
m
THE CHICAGO EVENiNG POST,
^ — "AH" '-£M W§>
O— "The Dt% /<-ple."
• m
a
.1
The Truant Soul" Is
Henry Walthall's Best
"THE TRUANT SOUL."
Produced by Essanay, released thru
K. E. S. E. service ; privately showu. The
cast :
Dr. John Lancaster...... ...Henry B. Walthall
.Joau Wenttvorth Mary Charleson
Myers Patrick (Calhoun
Mrs. Dana Anna Mae Walthall
Mrs. Fraser Mary Parkyn
Dr. Jenkins U. K. Haupt
By Oma Moody Lawrence.
When Henry Walthall said that his role
of Dr. John Lancaster in "The Truant
Soul" "was his best effort we who remem-
bered "The Avenging Conscience" and
"The Birth of a Nation" smiled dubiously
and thought it was one of those little
remarks that the press agent sometimes
demands from even the most truthful
star. But Mr. Walthall was too mod-
est. For straight dramatic value we can-
not expect better on the stage or the
screen. That sounds like a strong state-
men, but when an audience large enough
to fill the Studebaker Theater sits tense
and still for two hour and the voice of
a little child in the balcony tells all of
us to "look at the little mouse," we know
that we have seen a masterpiece. Photo-
plays there have been with more beauty
of pageantry, with more cleverness of
dialog expressed in the subtitles, but for
emotional acting there has not been any-
thing seen lately that can compare with
•'The Truant Soul."
All the parts ^all for stroney trion'
ability. The play^y<^ =,t p /; fcvaxr-
' '»t the onlv .a
<&hi&&&
1333 Argyle Si.. Chicago
Ifl
*vzvz
42
THE MOVING PICTURE WORLD
January 6. 1917
ill
,:;::.:!:,:;
mm
: is::;):;
■::id:;:H:
A London adventurer oMpp^ppiT:fr'< < South-American republic,
slaying the president. The daughter swears vengeance. She forma
a Conspiracy and drive* the adventurer from the country. She follows him and
attempts to kiH ft double he has hired to impersonate him. She fall* in love with
the double, j The two are accused yrben the real adventurer is slamv They are
saved from the gaUow* by a dying man V confession.
1333 Ar*yle St, Chksgo
6, 1917
Tin-: movinc ph. tuke world
Soitral 3£lm Sejwe.
IS MARRIAGE
SACRED?
Essanay's New Stock Company
Marguerite Clayton Edward Arnold
Lillian Drew . Sydney Ains worth
Thomas Commerford
is presented in this striking series of photoplays on
marriage and divorce. '. /
It is a flaming banner that will attract every individ-
ual for it touches on a subject close to every heart.
Look over this list of titles.
"The Burning Band" m -
"Dancing with Folly"
"Wife In Sunshine"
"The Sinful Marriage" *
"When The Man Speaks"
"The Wide Wrong Way"
By Charles Mortimer Peck
Jan. 27
Feb. 3
Dec. 16 "The Magic Mirror"
Dec. 23 "Shifting Shadows"
Dec.v30 / "Desertion and Nonsupport" Feb. 10
Jan^,13 "Ashes on the Hearthstone" Feb. 17
Jan. 16 "The Extravagant Bride" Feb. 24
Jail. 20 "Social Obligation" Mar. 3
Directed by E. H. Calvert
SCREEN TIME APPROXIMATELY 30 MINUTES
Eg
fi
m
1333 Argyle St., Chicago.
ThADF.MA.RI
b U a Pat. 1907
K
44
THE MOVING PICTURE WORLD
January 6, 1917
BIG SEAT SELLING
ATTRACTION!
The first
ESSANAY-CHAPLIN
REVUE OF 1916
will fill your theatre and keep them standing in line to get in.
Read what these theatre owners say:
Essanay Film Mfg. Company, Chicago.
"Sure did make a cleaning on the 'Chaplin Revue.' Our patrons were more
than satisfied. The receipts beat all expectations."
Swan & Schwarz, Empress Theatre, Kearney, Neb.
Mr. George K. Spoor, President,
Essanay Film Mfg. Company, Chicago, 111.
"Broke all 'records in my largest theatre on the Essanay-Chaplin Revue of
1916. I congratulate you and recommend it to any exhibitor as a big money
getter."
Bell Enterprises, Galveston, Texas.
Mr. George K. Spoor, President,
Essanay Film Mfg. Company, Chicago, 111.
"We surely did a wonderful business with the Essanay-Chaplin Revue of
1916. Had them standing out in the street. I consider this a wonderful box
office attraction."
Casino Theatre, Marshalltozun, Iowa.
& m
*^f|anaiy
TRAHEMABK
Ken. U. S. Tat. Off. 1907
1333 Arc-vie Street, Chicago
January 6, 1917
THE MOVING PICTURE WOULD
Soi£ral JUm &mc£
I;
"On Italy's Firing Line"
A noteworthy production presenting probably for the first time
the activities of the Italian armies in the great conflict in Europe.
Exclusive pictures showing battles in the Alps above the clouds, ar-
tillery duels and entrenchments. Three sensational reels released
in General Film Co.'s regular service on Monday, January 1.
I
■'-:-
I
-)■'■■
I ■$■■■
'■
"IN PAYMENT OF
THE PAST"
An unusual drama with an all-
star cast. Released in General Film
Co. service on Saturday, January 6.
"THE SELIG-TRIBUNE"
The world's greatest news film.
Always ahead with pictorials. Re-
leased twice every week.
"Starring in Western Stuff"
A comedy-drama of extraordinary work featuring Tom Mix, the
daring cowboy star, and a notable cast. A story of strong love in-
terest but which also contains many laughable situations. Mix
performs many interesting feats of riding and roping during the
action. Released in General Film Co.'s regular service on Monday,
January 8.
■
:V,
I
"THE MAKING OF BOB
MASON'S WIFE"
A strong love story released
through General Film service ^Satur-
day, January 13.
"THE SELIG-TRIBUNE"
Which always gets the news and
shows it first. Most popular of
news reels. Twice every week.
THE SELIG POLYSCOPE CO.
CHICAGO, ILL.
K
46
THE MOVING PICTURE WORLD
lanuarv 6. 191/
ALEM
ONQUESTS
in the Realm of
SERIES Pictures
Never spectacular in our methods, we have pursu
our best to the Exhibitors of the world.
jTo be able to anticipate, to be able to supply, the ex
task for any Producer. Yet that is exactly what the Kal
We cite the unprecedented success of "The GIRL fro
this fact. They are not the usual clap-trap, "sheriff-on-
wholesome stories of the Far West as it is today, writt
creating upon the screen.
Robert Welles Ritchie and Frederick R. Bechdolt are the a
episodes and Bechdolt will continue the Series indefinitely.
Look over the entire field of motion pictures and you wi
Kalem Company. Its conquests in the realm of SERIES pic
stories written by celebrated authors.
THb prestige of this pioneer organization as a producer of suc-
cessful SERIES pictures in one and two reel lengths remains
unquestioned in the face of the keenest competition.
ed the even tenor of our way, always giving of
act type of pictures that the Masses want is no small
em Company has done, is doing and will continue to do.
m FRISCO" series of two reel Westerns as evidence of
the-run" style of Western films ; they are red-blooded,
en by authors who have lived the dramas Kalem is re-
uthors referred to. Ritchie has written the first twenty-five
11 not find a single failure chalked up against the record of the
tures are many : and the reason therefor is this : Vigorous
Announcing a NEW Series of
"STINGAREE"
rdventures, written by E. W. HORXUXG. internationally
famous as the author of "Raffles." The XEW Series, lor which
we have Mr. Hornung's manuscripts, will feature the Kalem
"true boardman
who created the title role in the original series.
Owing to the unusual number of requests received from
Exhibitors for the release date of the first episode, we can
announce that production will begin at once. Each episode
will tell a complete story.
KALEM
235 West 23rd
anuarv o, 1^17
Till-: MOVING I'U I URE \\ i >U1.I>
47
"GRANT,
POLICE
REPORTER"
T
By Robert Welles Ritchie
(HIS Super Scries of single reel ad-
ventures is without a doubt the
most popular Series picture the
Kalem organization has ever Fostered.
It has a punch that compels admiration. It
has plot and plausibility, being written around
a Man. U has thrills. It has action and it
has that peculiar something that holds the
interest of the Public-just as we predicted it
would when the first episode was released
months ago.
And now that the author, Robert Welles Ritchie, is going to give his entire time and attention to the Series it is going
ach the highest pinnacle of Success. Ollie Kirkby and George Larkin, co-stars in this series of newspaper stories, need
BO introduction from us. Their splendid work speaks for itself. Larkin has proved himself to be the greatest daredevil in
picturedom ; Miss Kirkby is always admirably cast.
We want every Exhibitor to see some of these exciting episodes screened. There is no better way than to arrange with
the nearest General Film Exchange for a showing. Do it to day 1
— not forgetting those
clever, mirth-provoking
HAM
Co medies
To see them is to book
them for they are so gen-
uinely funny, so full of
the snap and zest of life
the}' never fail to get
the most confirmed pessi-
BUD are comedians from
funny feet to the crowns
of their funny sky pieces. And as for petite
ETHEL TEARE and comical HENRY MUR-
DOCH— their pantomime is irresistible.
P. S. — We're proud of our HAM Comedies.
under the skin of
mists. HAM and
the soles of their
"The HAZARDS of
HELEN"
— the Railroad Series that has made History. Now
in its THIRD YEAR of record-breaking success. If
there can be devised a stunt too dangerous for
HELEN GIBSON to perform, the Kalem Company
has never heard of it. "The Hazards of Helen"
carry more thrills, more action and more story to
the reel than pictures of five times its length. In
hundreds of theatres "The Hazards of Helen" are
making money for Exhibitors.
COMPANY
St., New York City
48
THE MOVING PICTURE WORLD
January 6, 1917
Soia'al 351m Smkt-
Like a blazing Sun, the K A LEM
trade mark illuminates the pathway of
bewildered Exhibitors who have wandered
off the beaten trail of SUCCESS chasing
phantom profits.
KALEIVTS Formula for Producing SERIES Features of One
and Two Reels That Are Good Enough to Be
Released Indefinitely
First, the IDEA is worked out from the Exhibitor's viewpoint. Next, the STORY.
And it must be a whale of a story to pass inspection. Then the AUTHOR is selected.
He must write from experience — must have lived most of the situations he sets down
for the camera. Finally, the story is ideally cast. Stars? Yes, but the story is not
sacrificed for the sake of high salaried stars. And there you have it — the secret of
KALEM'S unprecedented success as a producer of SERIES pictures.
Tenderfoot"
The
KALEM
rr KALENDAR
Tuesday, January 2nd
"That Terrible
A side-splitting burlesque on the Wild and Woolly West as it is generally
thought to be.
Wednesday, January 3rd
"The False Prophet"
A bully episode of "The Girl from Frisco." featuring MAE IN SAIS and TRUE
BOAEDMAN. The Girl exposes a religious fakir who was reaping a gc'den
harvest by predicting the end of the world. Seal, dramatic thrills are crowded
into these two reels.
Friday, January 5th
"The House of Secrets"
A timelv episode of "Grant, rolicc Rei^orter," dealing with a secret submarine
base on "the American Coast, featuring GEORGE LARK1N and OLL1E KIBKBY.
Never was another thrill just like this one. Trapwd by the landing crew of
the enemy submarine, Grant hangs from the cross-arm of the wireless, cuts it
loose from its support and swings down through space, describing a huge half
circle, until he is able to catch his legs over the limb of a tree on the opposite
side of the yard.
»
Saturday, January 6th
"The Mogul Mountain Mystery
Another gripping "Hazard of Helen." one that calls upon HELEN GIBSON
for the last ounce of her physical strength and a vast amount of courage. Helen
foils the conspirators by dropping into an open runaway car from the cross-arm
of a tall telegraph pole. A de luxe thrill.
KALEM COMPANY
235 West 23rd St., New York City
January 6, 1917
THE MOVING PICTURE WORLD
49
Entered at the General Post Office, New York City, as Second Class Matter
J. P. CHALMERS, Founder.
Published Weekly by the
Chalmers Publishing Company
17 MADISON AVENUE, NEW YORK CITY.
(Telephone, 3510 Madison Square)
J. P. Chalmers, Sr President
J. F. Chalmers Vice-President
E. J. Chalmers Secretary and Treasurer
John Wylie General Manager
The office of the company is the address of the officers. '
CHICAGO OFFICE— Suite 917-919 Schiller Building, 64 West Randolph
St., Chicago, 111. Telephone, Central 5099.
PACIFIC COAST OFFICE— Haas Building, Seventh St. and Broadway,
Los Angeles, Cal. Telephone, Broadway 4649.
SUBSCRIPTION RATES.
United States, Mexico, Hawaii, Porto Rico and
Philippine Islands $3.00 per year
Canada 3.50 per year
Foreign Countries (Postpaid) 4.00 per year
Changes of address should give both old and new addresses in full and
be clearly written. Two weeks' time may be required to effect the
alteration.
ADVERTISING RATES.
Classified Advertising — One dollar for twenty words or less;
over twenty words, five cents per word.
Display Advertising Rates made known on application.
NOTE — Address all correspondence, remittances and subscriptions to
MOVING PICTURE WORLD, P. O. Box 226, Madison Square Station,
New York, and not to individuals.
(Index to this issue will be found on page 144.)
"CINE-MUNDIAL," the monthly Spanish edition of the Moving Pic-
ture World, is published at 17 Madison Avenue by the Chalmers Publish-
ing Company. It reaches the South American market. Yearly subscrip-
tion, $1.50. Advertising rates on application.
Saturday, January 6, 1917
Facts and Comments -
OUR motto this year as in all former years : Bigger,
better and more helpful than ever. The exhibitor
and film men's most dependable, most complete,
most comprehensive paper will continue to be the Moving
Picture World.
WITH this first issue of the New Year, we are
pleased to announce to our readers that the De-
partment of Photography is resumed in this issue,
again under the editorship of Carl L. Gregory, alter being
unavoidably discontinued for a few weeks.
WE HAVE also secured Norman Stuckey to collabor-
ate with Mr. Sinn in conducting the weekly de-
partment on Music for the Picture. Music is
becoming a greater factor in the success of picture the-
aters everywhere, and this department will prove of in-
creasing interest and helpfulness to many exhibitors,
* ♦ *
WE AI.S< ) take pleasure in calling attention toa new
department beginning in this issue, entitled "Pic-
ture Personalities." it will contain authentic,
short biographical sketches of loading picture artists, to
gether with a photo reproduction. Exhibitors and theater
managers will find these valuable in preparing their house
programs or special press matter or circulars on produc-
tions in which these artists appear from time to time.
Save your files of all issues for future reference.
THERE is no necessary relationship between the cost
of making a picture and the public favor that it
wins. There is a big demand for superfilms and
bright star features at advanced prices or they wouldn't
be. But the weakness of the system is that the program
picture that precedes the feature may be, even if it isn't
apt to be, more amusing and satis fying^ The bright star
feature costs so much to make that the producer can't
afford to scrap it when it fails to come up to the mark.
It is good for a barrel of money and he puts it out.
* * *
CENSORSHIP is the popular topic of conversation
in Kansas City this winter. Something seems to
have irritated a large enough part of the com-
munity to set the whole bee-hive abuzz. The thorn seems
to be the lurid advertising rather than any film ; but the re-
sult is not unlikely to be unpleasant for the whole business,
at least for the time. A little profit followed by a con-
siderable loss doesn't pay anybody. The film business is
being more ably handled every year; but it seems that we
still need to be taught by experience that an ounce of
diplomatic foresight will often save an expensive battle.
* * *
EVEN a censorship advocate may use the brains God
gave him once in a while. We get snap-shots of
him when he is not doing it, and one of the most
amusing silhouettes of this kind in our gallery re-
cently came from Denver, Col. The subject is Ralph
Pitts, a teacher in the East Denver high school, and his
specialty is psychology. He knows very well how the
tongue functions at the will of the mind. ' He knows that
it may work almost semi-consciously like an eyelid, as
when a man reading a newspaper answers a prattling
child without thinking. And it may work as in a business
man who has just heard an important report and whose
mind has waited before answering till it has had time to
touch and weigh every element that is going to affect his
problem.
* * *
Professor Pitts, before the Mothers Congress at Denver,
recently gave as a reason for censorship of pictures that
they prompt extravagance, "because the desire to go to
a show becomes a habit and that regular attendance for
a year or more runs into money." That's a pretty deep
saying even for a professor of psychology. Truly there
are people who have bad habits, like buying cigars, or
candy, or objects of art, and these run into lots of money.
The probability is that some humorist suggested "Habit"
to the Mothers' Congress meeting and they all began to
Pop off like so many firecrackers. One member advocated
limiting the shows to one performance in the afternoon
and one in the evening. We wonder what the common-
sense citizen of Denver thinks of such arguments. And
whether Professor of Psychology Ralph Pitts remembers
the deep argument that he advanced against the picture
shows.
50
THE MOVING PICTURE WORLD
January 6, 1917
Millions Lost to Exhibitors
By Louis Reeves Harrison
MORE than one flock of daws is chattering in unison
"We are the exhibitor's friend," an assertion
about as inexpensive as good advice for Christmas,
and a lot of that sort of stuff finds its way into print. It
may fool those who are new in the business, but it does
not drop a single dime in the box office of those who are
devoting their time, their capital and their energies to pro-
viding a winning entertainment for the public. That pub-
lic is the one great, big, best friend of all of us, the one
friend we cannot do without and exist.
In spite of all the minor interests which must now and
then engage the attention of men in the various depart-
ments of this business, there is one great, big, vital ques-
tion, far more important than all minor issues combined,
absolutely essential to an increase of box office receipts and
through them to the greater profit of all concerned, and
that is the quality of product we are asking the public to
come and see. The public looks to the exhibitor. The
exhibitor looks to the producer. The wise producer
recognizes the necessity of superior quality, but he is essen-
tially a business man, and cases are not unknown where
he is either devoting most of his attention to publicity and
distributive arrangements or inclines strongly to making
as much money as possible out of the game.
Any man who imagines that moving pictures have
reached the height of their popularity is the same kind
of a man who imagined the same thing when there were
not half as many people going to the picture show as now.
There are millions upon millions of people in this country
who attend the picture shows rarely if they attend them
at all.
Improvement in quality will more strongly attach the
regulars ; it will help to convince the half-satisfied, and it
may bring into line those millions who attend rarely if at
all. We help to make the box office returns larger and
larger when we help to improve that quality, and that is
what has been going on in these columns for many years.
Week after week, year in and year out, through suggestive
and constructive criticism, there has been here offered
all that one man could possibly contribute to that enhance-
ment of picture values which must come from the pro-
ducer to increase the exhibitor's gate receipts.
Artistry means skilled workmanship in production.
Fine actors show artistry in interpreting the story, and
our fine actors have risen to the full limits of their oppor-
tunities. Fine directors show artistry in visualizing the
stories so that the exhibitor feels that his presentation is
satisfying to the audience, and our best directors have ac-
complished marvels of skilled workmanship in handling
the stories intrusted to their care. Thev are earning the
big salaries they are paid to express effectively the work of
some creative mind.
The leak of millions is not with the fine actor and not
with the fine director. The loss of millions upon millions
of dollars to the producer, quite as well as to the exhibitor,
lies in a lack of new, brilliant, forceful, varied and enter-
taining stories for the actor and the director to express.
It is all right for us to give attention to this or that little
weakness in production and exhibition — we must not for-
get the smaller details — but we must not let them blind us
to the biggest leak of all, bigger than all combined, onr
failure to give this beautiful art of expression what it
must have to express.
There are two great essentials to the success of a visual-
ized story. First, it must deeply interest the people who
are watching it. Second, it should contain some truthful
element of value that it may endear itself and this new art
to the hearts of people so that they will come again and
bring their friends with them, opening the eyes of those
who have but a poor idea of motion picture possibilities.
Our way to growth is through the whole public, not
through a small portion, and that progress can be mate-
rially helped with superior stories, those which brighten
and sweeten our lives, broaden our outlook, or enrich our
experience. A live story is one giving the meaning of our
times.
To increase attendance by millions means a tremendous
increase in box office receipts. Toward that end intelli-
gent criticism is aimed, sometimes by elimination of the
unfit, sometimes by the encouragement of merit, at other
times, as on this page, by every possible suggestion which
can help those sincerely ready to do and to learn. The
Moving Picture World long ago adopted a policy of
fearlessness, just and incorruptible criticism for the im-
mediate benefit of the exhibitor, and to the great ultimate
benefit of exhibitor, public and producer as well.
The question naturally arises, "Where are we to get
better stories and how?" Nearly all large producers
realize that here is the weakest spot in production. Many
of them are brave enough to say so. Yet this problem, in-
volving a loss of millions to exhibitors and producers alike,
has not yet been satisfactorily solved. We are slowly and
gradually coming nearer a solution through the establish-
ment of scenario departments, but it is not yet fully real-
ized that there is such a thing as screencraft outside of the
working force of a studio.
It is not an impossibility to have a thousand creative
minds at work on fine stories for screen visualization.
That is what we are so slowly approaching. But the cre-
ation of an interesting and valuable story, not its critical
review, is more purely the act of an individual than any
other kind of work. There is not the slightest doubt that
he should know something about his medium of expression
before attempting to express himself through it, but a
genuine author is so extremely conscious of his environ-
ment that he loses his sense of freedom and is never at his
best in the atmosphere of a studio.
There are several capable writers of screen stories regu-
larly employed at studios, and some of them turn out good
stories when not called upon to perform distracting duties.
but it looks like a bad mistake to put them in a scenario de-
partment, where they can plagiarize if pushed beyond their
native resources. Then the outside playwright must not
only run the merciless gantlet of criticism from directors.
actors and the producers themselves, but be more or less
at the mercy of his fellow-craftsmen should they appro-
priate the work he has done.
It is the distinct purpose of this page, and the general
purpose of this paper, to increase excellence of produc-
tion, to enlarge its capabilities and make it of greater
value to the exhibitor, to raise the public estimate of mov-
ing pictures, to increase the profits of all dependent on this
business. We are trying to benefit the whole trade by
betterment of its product. Our whole policy is one of
progress and improvement, even to the extent of disprov-
ing the false and undesirable. The way to increased
profits and public confidence is a simple and straight one.
that of increasing- knowledge and skill in the business.
In the death of Prof. Hugo Sfunsterberg, the motion
pictures lose a firm friend and advocate. He was a close
student of the possibilities of the pictures along educa-
tional and test lines and, had he lived, it is very probable
that pictures would have been liberally used in the uni-
versities within a short time.
January 6, 1917
THE MOVINC PICTURE WORLD
51
An Unfair Condition m h ■ bi h b ei
% f. //. Richardson
THE writer hereof is a firm believer in adequate re-
muneration tor labor performed, no matter whether
that labor be tbe digging of a sewer or the perform-
ance of the duties of the President of the United States.
It has always seemed that the holding of remuneration
Of labor down to the lowest possible level is bad business,
from any and every point of \ iew , and a policy which must
perforce react detrimentally upon the industries of any
country.
Tbe moving picture industry has, however, in one of
its branches, gone to an utterly absurd length in the other
extreme, and this condition has been brought about by the
use oi tactics to which 1 think no one who has studied
the situation could give unqualified approval. 1 refer to
the salaries of "stars."
There are today scores of artists playing leading roles
and receiving therefor sums absolutely out of all propor-
tion to any remuneration they could, by any stretch of the
wildest imagination, hope to receive were their efforts
confined to the legitimate stage. In fact, until some of
the thousand-dollar-a-week talent broke into moving pic-
tures they considered one-tenth of that sum as the stand-
ard price.
The matter of salaries paid by producers would not be
of interest to the moving picture world if these salaries
were really paid by the producer, but when we come to
analyze the situation it is found that this is not the fact.
True, the producer makes the contract and pays the actual
money, but in effect he merely advances that sum, later
collecting it from the film exchange, which in turn collects
it from the exhibitor, who is the real goat.
I have remarked that an element of unfairness was
Contained in the matter and firmly believe my statement
to be correct. Let us examine into that phase, taking
an extreme case of the untrained school girl, who "butts"
into moving pictures, and due, of course, to some measure
of talent, plus certain personal qualities, "makes a hit."
As soon as she displays the fact that she has real ability,
coupled with the energy and sticktoitiveness necessary to
success, she is placed in leading roles and the producer
proceeds to advertise her. Now this advertising is not
done for nothing. It costs money ; also it is likely to cost
a lot more money in kick-back, which almost invariably
results. Mazie has now become a "movie queen." She
has made good, is now given leading roles, and calls her-
self a star; also the producer overlooks no opportunity
to advertise her as such. Mazie now, in the parlance of
the racing stable, "begins to feel her oats," and promptly
demands added remuneration, backed by the threat that
unless she gets it she will go over, bag and baggage, to an
opposition company.
Xow, if her demands were reasonable, taking into due
consideration the fact that she owes to the producing com-
pany the advertising which has made it possible for her
to become a popular star, there would be no complaint.
Mazie does not do anything of that sort, however. Far
be it from her to indulge in such unseemly modesty. It
is a case of "grab the money" with, please remember, the
exhibitor as the goat. A few months ago Mazie was
literally tickled out of her shoes when she was put on the
salary roll at fifty dollars per week. Now she demands
five hundred, with a short-time contract, and when that
contract is up she, having meanwhile nosed around anions:
•other producing companies, comes in with a demand for
double that sum, again backed up with the threat that if
the producer don't "come across" she can ^et it elsewhere.
['he second contra* i is signed a1 the higher figure. Hit-
is still ad\ ertised to the limit, and pretty stum some "entei
prising" feature producer hunts Ma/ie Up and says : "You
working foi one thousand dollars a week? why, good
heavens I I would not insult you by offering such an
absurd sum. Come over to us and we will pay you three
thousand !"■ and SO il goes.
The figures maj be somewhat exaggerated, hut the fact
unquestionabl) remains thai the moving picture industry,
as a whole, and the exhibitor in particular, is laboring
under an unwarranted burden of absurd salaries paid to
leading men and women. Mind you, I say this as one
who, as I said ill the beginning, firmly believes in adequate
remuneration for labor performed. I don't, however.
regard it as reasonable to pay moving picture stars the
huge salaries which are now all too common. It is this
burden which is pushing up the film rentals to absurd and
impossible figures.
The exhibitor has it in his own hands to remedy this
condition by refusing to pay exorbitant film rental fees
which he knows the very largely based on unreasonable
salaries paid to actors. Why kill the goose that lays the
golden eggs, for that is what it will mean in the long run
to all concerned ?
Sam Spedon Joins M. P. World Staff
Popular Motion Picture Publicity Man Becomes Associated
With Most Popular Journal of the Trade.
READERS of The Moving Picture World and the
friends of Sam Spedon, designations which are syn-
onymous, will be pleased to learn that their favorite
publicity man and old-time motion picture booster has
become a member of The Moving Picture World editorial
staff and will take up his duties at once. Since leaving the
Vitagraph Company,
with which he was asso-
ciated for many years as
head of the publicity and
advertising department,
Mr. Spedon has man-
aged several publicity
campaigns for different
producing companies at
lucrative salaries and his
services, based upon his
long experience in the
business, have been in
good demand. On ac-
count of his experience,
The Moving Picture
World has secured his
co-operation and he will
devote his time to as-
sisting exhibitors
throughout the country
in working out their
many problems.
Everybody in the film
business knows Sam, so
what's the use of re-
hearsing his pedigree?
It's just possible, though,
that some of you may
not know that he is an
old newspaper man and
that he knows all the
curves of the game.
This training, plus his intimate and expert knowledge of the
motion picture business from all its varied points of view
and his wide acquaintance with motion picture producers,
exchange' men and exhibitors, eminently fits him for an edi-
torial position on the best motion picture trade journal. The
combination is perfect.
Mr. Spedon's talents will be used to the best advantage.
His work will bring him into close relation with the exhibitor
Sam Spedon.
52
THE MOVING PICTURE WORLD
January 6, 1917
throughout the country. It is probable that he will attend
many conventions and other gatherings of exhibitors where,
it is unnecessary to say, he will receive a hearty welcome.
It is not necessary for us to say that the exhibitor will profit
from the knowledge of the business which Mr. Spedon is able
and qualified to dispense. Exhibitors' and other trade organ-
izations will receive the same earnest co-operation from the
staff of this paper that it 'always has given.
Brandt Discusses Chain Theaters
Executive Secretary of Brooklyn Local Says Situation Is
More Menacing Than That of Deposits.
AT THE last meeting of the Associated Motion Picture
Exhibitors of Brooklyn, New York State League, Local
3, William Brandt among other subjects discussed the
effect on the community theater of the chain houses. Mr.
Brandt, who is the wide-awake executive secretary of the
Brooklyn local, is the proprietor of the New Albany Theater,
a 600-seat house in Albany avenue. Immediately adjoining
the structure is one of the finest open-air show places in
Brooklyn, having a capacity of 1,100 seats. Mr. Brandt is one
of the officers chiefly responsible for the standing of the
Brooklyn organization.
Its membership of 80
owners, representing
110 houses, probably
outranks that of any
other league local in
the country, not to
mention outranking
many states. But there
are approximately two
million inhabitants in
the geographical sec-
tion once known as the
city of churches.
"When I speak of the
effect of the chain
house on the local thea-
ter I am not speaking
for myself," said Mr.
Brandt to a World man
who called at the New
Albany last week. "You
can see for yourself I
am outside of their 'cur-
tain of fire.' But I do
know how it is affecting
many of my fellow-
members here in Brook-
lyn and I believe also in
many cities throughout
the country. One of
the most serious problems confronting the exhibitor today
is the effect upon his individual house of the chain theater.
"The question is of interest just now because the owners
of several of these chains are also engaged in the manufac-
ture of film which they are releasing to the very theaters
affected by the competition of their houses and upon the
bookings for which they depend to a considerable extent for
the financial success of their producing concerns. I think
it is conceded that 85 per cent, of the picture theaters of
the country have a seating capacity of 600 or less. These
houses are the backbone of the industry. If their business is
based upon an insecure foundation, the structure of the entire
industry must sooner or later totter. I am as disinclined as
.any other man to yell calamity, but just look into the situa-
tion as it affects us here.
• "In the Borough of Brooklyn are 242 theaters showing
motion pictures exclusively with a seating capacity of 600 or
less. There are 39 seating over 600, and many of these are
houses in which vaudeville is the chief attraction. Of these
39 fully half belong to the Loew or Fox or Moss circuits, the
others being operated independently.
"These chain houses are scattered all over Brooklyn, in
direct competition with the smaller theaters. William Fox
prereleases his pictures two weeks in advance to his own
theaters, reserving the following two weeks for the Loew
chain. Other manufacturers who arc not exhibitors also
favor the chain houses by giving exclusive prereleases. This
is a decided advantage to the chain house, as any one may
sec. This in itself is sufficient to handicap the small inde-
pendent house, who receives no such favor.
"However, if this were the only grievance the small house
would be less affected, but the chain house in addition to
the prerelease offers as added attraction a complete bill of
vaudeville and a large orchestra at the same admission price
or lower than that charged by the small house for large sub-
William Brandt.
jects. As an instance, it was possible to see 'The Common
Law,' a serial and eight acts of vaudeville in a Loew house
for 10 and 15 cents in the afternoon and 15 and 25 cents at
night. Now the smaller theater, because of limited seating
capacity and high rentals, was compelled to charge an ad-
mission fee of lo cents for the matinee and 25 cents evenings
for all seats, and this, mind you, after the chain house had pre-
viously run the feature.
"The problem is of greater import than the deposit ques-
tion. The same situation prevails all over the country. I
was talking with an exhibitor from the West and he told me
they were up against the identical condition out there/-
"The whole question affects the manufacturers even more
than the exhibitors because, as I have already stated, the
backbone of the industry is the large number of houses seat-
ing 600 or less. On them and their success all the manu-
facturers must depend for by far the largest proportion of
their patronage."
To Organize the West Coast
P. A. Powers and Donald J. Bell, Representing National
Association, Will Aid in Work.
THE organization of an advisory committee of the Na-
tional Association of the Motion Picture Industry on
the Pacific coast will probably be completed in Janu-
ary, when P. A. Powers, treasurer of the Universal, a mem-
ber of the executive committee of the association, and Don-
ald J. Bell, president of the Bell & Howell Company of
Chicago, and a vice-president of the Association, will be in
Los Angeles and San Francisco.
The two representatives from the East are remarkably
fitted for their mission. While their western trips were on
their own business, they are anxious to make the Associa-
tion's business theirs also. Mr. Powers will have immediate
entree to one of the powerful organizations which is ex-
pected to affiliate, for H. O. Davis, who is an officer of the
Universal, is president of the Producers' Association on the
coast. Mr. Powers has been close to all the activities of the
association in New York, as he has been one of its most
enthusiastic supporters and workers since its organization.
Mr. Bell was active in the recent organization of the Chi-
cago Advisory Committee. He has an intimate knowledge
of the advantages of and the work being done by the Chi-
cago Committee, on which the California Committee will
be based.
The general division of the National Association of the
Motion Picture Industry will hold its quarterly meeting in
New York in January in the form of a dinner and entertain-
ment. This was decided at a meeting of the Executive Com-
mittee of that division, held December 21 in the associa-
tion's rooms in the Times building. New York.
Catbon Makers Confer With N. A. M. P. I.
Speer and National Officers Discuss Plans of Affiliation and
Express Desire to Co-operate.
THIRTY million carbons would be used annually by the
motion picture theaters of the United States if they
were available, according to information given the
National Association of the Motion Picture Industry last
week by the two greatest makers of carbons in the country.
These two manufacturers, the Speer Carbon Company, of
St. Mary's, Pa., and the National Carbon Company, of Cleve-
land, manufacture 15,000,000 carbons annually, and at the
present time this is practically the entire available stock.
Previous to the war, the majority of the carbons came from
Germany.
The two carbon manufacturers, the National, represented
by N. C. Cotabish, general sales manager, and the Speer by
J. S. Speer, president and general manager, and J. P. Fryling,
secretary and treasurer, were in conference with Executive
Secretary Elliott at the National Association's rooms last
week. Plans of affiliation were discussed, and the carbon
makers expressed their interest in the activities of the Na-
tional Association and their desire to co-operate.
In connection with the Sunday closing issue, the carbon
makers offered to inclose in all their shipments a card urging
the support and co-operation of exhibitors in the fight for
the free Sunday which is being made by the National Associ-
ation and the Exhibitors' League.
MABEL NORMAND'S PICTURE IS "MICKEY."
Mabel Normand's big new feature, produced at her studio
in Los Angeles, is entitled "Mickey." without any frills such
'as through a telegraphic inadvertence we last wreek tagged on
to "Mickey." It is just plain "Mickey." that's all.
January 6, lc'17
Till- M< >\IN(i I'ICTURK WOULD
53
The Motion Picture Exhibitor
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WRITE US EARLY AND OFTEN
THE MOVING PICTURE WORLD carries the
most complete record of Exhibitors' News. This
department aims at being the fullest and fairest
chronicle of all the important doings in the ranks of or-
ganized exhibitors. To keep the department as com-
plete and as useful as it is now we request the secre-
taries of all organizations to favor us with reports of
all the news. Coming events in the ranks of the or-
ganized exnibitors are best advertised in this depart-
ment of the Moving Picture World.
EXHIBITORS' LEAGUE ORGANIZER.
In answer to recent inquiries in regard to the Exhibitors'
League Organizations and for the information of exhibitors
in any of the States, readers will kindly note that Fred J.
Herrington is National Organizer for the Motion Picture
Exhibitors' League of America. All correspondence on the
subject may be addressed to him at 402 Knox avenue, Pitts-
burgh, Pa.
North Carolina Convention
Big Meeting Held at Charlotte, N. C. — Enthusiastic Opening
Session Gives Promise of Successful Gathering.
WITH approximately two hundred exhibitors and repre-
sentatives of concerns allied with the motion picture
business assembled at Charlotte, N. C, the annual
convention of the North Carolina Branch of the Motion
Picture Exhibitors' League opened Tuesday evening, Decem-
ber 19, with considerable eclat. Among the men who stood
out among the crowd was Percy W. Wells, state president,
and it was not to be wondered at, for he practically carries
the motion picture business of Wilmington. N. C, around in
his vest pocket. Besides being president of the North Caro-
lina League he is
president of the How-
ard-Wells Amusement
Company, which owns
all Wilmington's the-
aters except one. His
houses are the Acad-
emy of Music, 1,100
seats; Royal, 800 seats;
Victoria, 1,100 seats;
Grand, 500 seats; the
Bijou, seating 800,
which belongs to Bijou
Amusement Company,
of which Mr. Wells is
president.
Mr. Wells is an old-
time vaudeville actor, a
keen business man and
has the reputation of
being a good fellow.
The secretary of the
league, H. B. Varner,
of Lexington, N. C., is
a big man, physically
and mentally. Outside
of being secretary of
the league, manager of
the Lyric theater of
Lexington, managing editor of the Good Roads Magazine,
president of the Good Roads Association of North Carolina,
publisher of the Lexington Dispatch and a few other little
things like that, he is a gentleman of leisure. One can
readily see that he hasn't much to do except to run for Con-
gress occasionally and to help others to keep their political
fences in repair. During one of his unoccupied moments
P. W. Wells.
he, Wells and the writer Bat in the latter's room and talked
for nearly two hours. 1 wish 1 could tell you how extremely
interesting it was.
Another very live wire is R. D. Cravcr, secretary of the
Piedmont Amusement company, which owns twenty-two
theaters in various cities of the state. Friend Cravcr is
chairman of the local amusement committee. He is a hust-
ler from Hustlerville and, from what I have observed and
heard during my few hours here, there are quite some few
towns in North Carolina which might change their names
to "Hustlerville" without doing violence to the eternal
titness of things.
R. \ . Anderson, secretary of the local amusements com-
mittee and manager of Pathe's Charlotte branch exchange,
is on the job with both feet helping to make visitors feel at
home, greasing the wheels of entertainment and, incidentally,
boosting the Pathe end of things.
Representing the Enterprise Optical Manufacturing
Company of Chicago appears my old chum, J. E. McAuley,
with a latest model Motiograph under each arm and a won-
derful flow of language for use in describing its merits.
Matters to Be Considered.
Among the things to come before the convention will be
the question of state taxation of theaters which has been
twisted out of all reason and is a distinct burden; return
charges on reels; advance deposits; insurance on theaters
and underwriters' regulations, both of which latter charges
are unreasonable.
The convention was addressed by Col. T. L. Kirkpatrick,
mayor of Charlotte, to whose words of welcome President
Wells responded; F. H. Richardson, editor of the Projection
Department of the Moving Picture World, and A. F. Sams,
attorney for the League.
A full report of the convention will appear in next week's
issue.
Sam Trigger Heads Manhattan Exhibitors
Threescore Members Attend Annual Meeting and Applaud
Report of Healthy Treasury.
SAMUEL TRIGGER was elected president of the Man-
hattan Local No. 1, New York state branch of the
Motion Picture Exhibitors' League of America, at the
annual meeting on December 20. The session, a lively one,
was held in the League's headquarters at 218 West Forty-
second street. Mr. Trigger received 39 votes, his opponent.
Charles Steiner, receiving 18.
Louis Blumenthal, treasurer, in his report stated that $20,-
787 was taken in during the year, in the course of which two
balls and an exposition had been held. At the beginning of
the year there was $42 in the treasury. On December IS,
1916, there was in the treasury $2,304, with bills receivable
bringing the balance approximately to $6,700. The. ball early
in the year netted $5,000, and the Thanksgiving Eve affair a
sum slightly in excess of that.
Henry E. Cole resigned as organizer for Manhattan.
The secretary reported 105 members on the books, of which
86 are theater owners in good standing and 19 are associate
members.
Retiring President Lee A. Ochs addressed the threescore
members present, saying he had done for them in the past
year the. best he could. He bespoke for the incoming officers
the full support of the membership. "The presidency is not
a pleasant position to hold," he said, "very unpleasant at
times. It is one that keeps you in hot water wheiher you
are right or wrong. The incumbent will succeed only by
having the co-operation of all the members."
The remaining officers were as follows: First vice-president,
C. R. Martineau; second vice-president, Ike Hartstall; sec-
retary, Thomas Howard; treasurer, Morris Needle; sergeant-
at-arms, Gus Koenigswald: finance committee, William
Hilkemeier, chairman; S. Rhonheimer, Otto Lederer, L.
Brecher and Jacob Klein.
On the day following the election President Trigger made
a statement to the members of the organization.
54
THE MOVING PICTURE WORLD
January 6, 1917
"Let us start in good," he said. "On the first day after
eletcion I am appealing to all the newly elected officers for
the loan of their brains and time for about four hours per
week. We have promised the organization to do things. I
have not, and neither have you, any desire to let this re-
main an election promise only. We are going to do work
and I cannot work alone, therefore I need your help.
"I have formulated a plan whereby every officer must give
an accounting. 1 will know at the end of the year how many
members each and every one of you have brought in, how
much time you have devoted to the interest of the organiza-
tion, or how neglectful you may have been. This will be
one of my formulas that will be read at the monthly meet-
ing of the whole body, and I hope to have the pleasure of
having the exhibitors say: 'Well done, good and faithful
servants.''
"I have boasted and am still boasting that every officer is
thoroughly qualified for the position to which he was elected.
Let us prove this by our actions to commence this good work,
"I am enclosing two subscription blanks. Will you have
them filled out by two new members? It may take a week
or two weeks, but have this done. The organization needs
your help and the exhibitors of the state and country are
practically looking to Local No. 1 to set an example to all
exhibitors' organizations."
the public that they are eager to protect their patrons in-
stead of turning over this job to a censorship board, is re-
garded as commendable.
Intermountain Managers Organize
New Association Formed at Salt Lake to Improve Amuse-
ment Conditions
FOR the stated purpose of waging warfare against a cer-
tain class of amusements — photoplays and otherwise — ■
the theatrical managers of Salt Lake have formed an
association, to be incorporated under the name of the "Inter-
mountain Amusement Managers' Association." It is hoped
that eventually the association will list as members, every
manager of a theatre in the intermountain district.
The first gathering of the local theatrical men was held
early this week at the general offices of the Swanson theater
circuit in the American theater building and initial steps
were taken toward effecting the organization.
It is hoped, primarily, by the men concerned, that the
association will be effective in curbing sensational, sugges-
tive and misleading theatrical advertising. Back of this, ac-
cording to the managers, is a desire to reach the producers
and salesmen of objectionable photoplay films and the
organization, it is stated, will be prepared to make it inter-
esting for these persons.
H. E. Ellison, general manager of the Swanson circuit,
said that while the association would be formed for the pur-,
pose of promoting the general interests of the managers, it
would also protect the public from the somewhat prevalent
epidemic of objectionable photoplays and "frisky" stage
productions and would suppress suggestive and misleading
advertising matter.
So far as photoplays are concerned, the managers say they
will oppose the state or municipal censorship board idea.
They believe that exhibitors should abide strictly by the rul-
ings of the National Board of Review and not attempt to
show any picture which had failed of passage before that
body. Mr. Ellison has addressed a letter on the subject to
Mayor W. Mont Ferry of Salt Lake, suggesting that an ef-
fectual means of keeping objectionable photoplays out of
local theaters would be to immediately revoke the license of
any exhibitor who showed a film which had not been passed
by the National Board. This, of course, would be possible
only on condition that the proper municipal authorities were
kept constantly posted on the rulings of the board, so that
the offending exhibitor might be given due and proper
warning.
It is proposed that the new association include not only
theatrical managers but the proprietors and managers of
amusement resorts as well. The local theaters represented
in the early formation of the association were the Para-
mount-Empress, by George E. Carpenter; the American.
Rex and Liberty, by W. H. Swanson, H. E. Ellison, R. L.
Stcarn and Robert Sanders; the Mehesy, by Edward Me-
hesy; the Empire by Manager Shiplcr; the Orpheum by
Edward- P. Levy; the Pantages by Frank B. Newman.
Other theaters which are expected to list themselves in the
new association arc the Salt Lake theater. Wilkes, Broad-
way, Isis, Jitney and Photoplay.
The new organization of managers is generally regarded
here as a distinct "uplift" movement, as the exhibitors have
entered upon their work with the determination of protect-
ing the public as well as themselves. In the face of a small
but growing sentiment for censorship, the managers, it is
felt, have taken a wise step. Their evident desire to show
Canadian Exhibitors' League Proposed
President Golding of the Maritime Provinces League Says
All Exhibitors in Canada Should Get Together.
A FEELING that there should be a national organiza-
tion of Canadian exhibitors is spreading throughout
the dominion. The idea had its inception in the pro-
vincial and district leagues, and not one of the motion picture
men in the country can deny the need for such an organiza-
tion. The exhibitors in the Maritime Provinces have been
the first to effect a combined front with which to meet the
adversities of the business, and they are now the first to
get down to real business. It has been suggested that there
should be a national Canadian body. This suggestion has
found many ardent followers, and Montreal has been named
as the most likely place for holding a grand conclave.
By so doing all Canadian exhibitors could get down to
solid, concrete facts and deal with them unitedly, which
would unquestionably mean effectively.
Walter H. Golding, president of the Maritime Exhibitors'
League, and manager of the Imperial in St. John, was asked
what he thought of the advisability of a national organiza-
tion. He -said:
"Our Maritime Province organization has disclosed such
a hearty spirit of co-operation, and our complaints have
been found to be identical and so common to us all, that it
is a sure indication that all Canada is suffering from the
same diseases, and one grand conclave would strike a death
blow at some of these existing evils. The 'auctioning sys-
tem' of selling films and pitting one house against another
is highly inequitable, and with the high cost of conducting
motion picture houses so great in all departments, I think
the thumb screw tactics employed by some companies are
becoming very oppressive. Unless some radical change is
brought about and film prices standardized the whole enter-
prise is endangered."
At the present time Canada is being very heavily taxed for
patriotic purposes. Many thousands of the patrons have
taken up arms and gone overseas, and it is pointed out that
the profits are now all going into the coffers of the film
companies. One method of "auctioning" films, against which
some of the exhibitors are rebelling, has been employed in
St. John. An exchange manager will ask an exhibitor to
witness a screening of a special feature he is offering. Later
he will call another exhibitor in and' show him the same
piceure, telling him that such and such a theater is offering
him so much for the feature, but that he might have it for
so much more. Later the first exhibitor is notified that an-
other house has offered him a big advance over the first
named figure, and so one house is pitted against another,
unknowingly, it seems, and the exhibitors are obliged oft
times to surrender what they have come to call "blood
money."
This and other evils, it is felt, could be eliminated through
a national organization, and a movement for such a body
is slowly gathering momentum, and it is hoped that before
the expiration of another six months a definite and forward
step will be taken towards the organization of a moving
picture league of Canada.
An Appeal to Jersey Exhibitors
President Hespe Urges All Theater Managers to Join in
Movement for Better Conditions.
A STATE-WIDE campaign will be inaugurated for the
modification of the blue laws of the State of New
Jersey. Every exhibitor in the state, every landlord
of every moving picture theater and hundreds of owners of
candy, cigar and drug stores, baseball parks, etc.. will be in-
terested. The Motion Picture Exhibitors' League of the
State of New Jersey proposes to enter this campaign and not
let up until its efforts are successful.
The exhibitors of New York State at the present time con-
template legislative enactment that will assure the protec-
tion of the Sunday show for all time. It will be of material
benefit to the exhibitors of New Jersey, to have a bill for
Sunday movies before their legislature at the same time.
The president of the state league has everv assurance that
the common people of this state, not onlv have no opposi-
tion to the Sunday shows, but have a stroncr desire for them.
At the last legislative session a Sunday bill was introduced
and at its hearing fifty ministers of the state opposed it and
one-half dozen of exhibitors were for it. Had we the_ same
number of exhibitors and showed the same co-operation as
January 6, 1917
THE MOVING PICTURE WOULD
55
our opponents we would by tlu> tunc have been well on the
i o.ici for Sunday show s,
An exhibitors' meeting is hold ever] Friday morning at
our headquarters in Newark in connection with the ball com
mittee, who are working hard on the detail; of the affair.
On February the first, l''17, the ball will be given in
Newark. Everj exhibitor in the state should use all of the
resources at his command to make this ball a financial suc-
cess. Its social success is already assured.
In view of the fact that whatever money is made through
the committees' efforts will be used for the benefit of every
exhibitor in the state. Can you not arrange your time some
Friday morning and join us in our work?
I would like to meet you personally and talk over with
you matters of general interest. If you have a local organ-
ization in your district 1 would be glad to visit you at any
time you can arrange a meeting. If you have no local, send
$6 to our secretary and enroll yourself as a state member.
The protection of your business demands it.
Join this organization and let New Jersey stand foremost
in the ranks of organized exhibitors in the Union. Better
your own conditions and be an active unit in the tremendous
force of our immense industry.
Hoping to see you soon, I am,
DR. H. CIIAS. HESPE, President,
New Jersey State Branch, M. P. E. League of America.
ST. LOUIS ASSOCIATION MEETS.
A meeting of the Theater Managers' and Motion Picture
Exhibitors' Association of St. Louis, Mo., was held in the
Benoist Building, Friday evening. December 8, at which
President Mogler presided. William Sievers, Steve Kaiman,
W. Slinger and Nick Angellich were elected to membership.
Special committees reported that a dispute between the
Arsenal theater and the I. A. T. S. E. Local had been settled
and that several exchanges had agreed to withdraw their
demands for advance payments on serials.
Messrs. Williams, Bloston, Sigoloff, Pellman, Wehrenberg,
Whitman, Fay, Scherer, Mayer, Pasmezoglu and President
Mogler were appointed as a special committee to take neces-
sary steps to defeat the proposed tax measure which con-
templated taxing theaters $100 per annum.
Sunday Show Decision
Exhibitor Rosenburg of Ossining, N. Y., Wins Decision in
Action Brought to Close His House on Sunday.
OSSINING, N. Y., comes under the jurisdiction of the
recent decision rendered by the Appellate Division,
Fourth Department of the Supreme Court of New
York, which said that it was unlawful to operate a motion
picture show on Sunday. Acting upon that decision Al-
bert W. Twiggar, president of the village of Ossining, ap-
plied for a court order to restrain Louis Rosenburg, manager
of the Alhambra theater of that town, from opening his
house on Sunday. The motion was heard by Justice William
P. Piatt of the Supreme Court, sitting at White Plains, N. Y.,
who denied the motion and handed down with his decision
the following opinion:
This Is a motion to restrain the defendant from conducting moving
picture show, pending this action, in one of the thickly settled sections
of the Village of Ossining, and in close proximity to several large
churches.
The Appellate Division of this Department held in People vs. Hemleb,
137 A. D. 356, that the only law applicable is Section 265 of the Penal
Code, and that that section does not apply to moving pictures, but only
to similar shows to those enumerated.
Moving picture shows were not known at the time this section was
enacted. The penalty prescribed for its violation was not exceeding
$5.00 fine, and five days in imprisonment, and not much more than
after all the trouble and expense of securing a second conviction of the
same person.
In Bender vs. Hamlin the Appellate Division of the Fourth Department
differs with our department and states that the authorities are in con-
flict, and the question can only be settled by the Court of last resort.
Since then the Appellate Division of the Third Department have
agreed with the Fourth Department in People ex rel Bender vs. Joyce
and others, but by a divided court.
The village charter only expressly authorizes the president to prose-
cute all such suits in the name of the corporation as shall be ordered
and directed by the trustees.
The resolution of the trustees found here does not expressly authorize
turn to maintain the action.
It has long been held that courts may not resort to injunctions to en-
force the criminal law, principles of religion, etc., and morality, except
where property rights are involved, and that as it is a harsh remedy it
should not be granted, until a clear prima facie case is established in
law and fact, and usually at the suit of the People, etc., a private
person who alleges special damages. Therefore the motion must be
denied without costs.
Village of New Rochell vs. Lang. 75 Hun 608; A & E Enc. of Law,
Vol. 10, page 014-006, 1002. 1ft edition.
It is no part of the mission of a Court of Equitv to administer the
criminal law of the State, or to enforce the principles of religion or
morality exoepl io far at ii nu bt Incidental to Ou Improvement
property rlgnta, and perna] then mattei ance.
Vol in i> - ■ 1 1 \ .v k Dno. or La* i i i dltton.
A oourl or sou It) will not Interfere '" prevent ;■" eel Barely becou»e
it is illegal. Vol i" p DM \ S B Dno ol L*n 1st edition,
An Injunction, which Ii a qui hi ' ated until
a clear prima tacle caaa I made by the bill. Vol, 10 p i < x »- A & ■
Dno i.:iw 2d edition,
ie Miller, or \.w fork, waa the attornej In Ow prooeedlsg for
Mr. Ro
State League Gets Into Sunday Campaign
Notes to Ask Contributions from Exhibitors on Basis of
Three Cents for Each Seat in Theater.
I.\ CO-I ill RATION with the National Association of the
Motion Picture Industry, New York state branch of the
Exhibitors' League held a meeting on Friday, December
22, at VVurlitzer Hall, to take up the question of raising funds
to defray expenses for counsel in connection with the battle
for the legalization of the Sunday showing of motion pic-
tures. State President Lee A. Ochs presided. It was voted
to ask for contributions from all exhibitors in the state on
a basis of 3 cents for each seat in their house or houses.
Committees were to be appointed from every local in t In-
state on December 25 to make the resolution effective.
Adolph Zukor, president of the Famous Players-Lasky Cor-
poration, is the treasurer of the fund.
Robert Adamson, fire commissioner of the City of New
York, spoke as the representative of Mayor Mitchel. He
said personally he was in favor of the Sunday showing of
motion pictures, and he was glad to say the Mayor was of
the same mind. He said further that if the legislature
should go on record as continuing the motion picture on the
same basis as it is at present, the Mayor would be in favor
of such a measure.
Several motions were made in the effort to suit the mem-
bers' ideas as to what constituted an equitable basis for rais-
ing funds to pay the lawyers in the coming fight, but Grant
Anson's motion making it 3 cents a seat prevailed.
Senator Boland promised that not only would he vote in
favor of the proposed amendment to the code, but that he
would be glad to introduce such a measure in the upper
house. He urged the members to give especial attention to
the up-state members of the legislature, believing that
among these they would be most likely to find the major
part of the opposition to the bill. He promised that the
New York City members will wage a strong campaign on
behalf of the motion picture men.
Joseph Callahan, leader of the Democratic minority in the
lower house at Albany, spoke for Sheriff Al Smith, of New
York County, and incidentally for himself. "If the motion
picture has an elevating influence," he said, "why can't men
be elevated on Sunday as well as on Saturday? I can pledge
you this, that so far as concerns the members of my party
from the City of New York you may rest assured that with-
out a single dissenting voice they will support legislation
tending to permit motion pictures to be shown on Sundays
just the same as on other days of the week. We number
forty-two in this city. You need seventy-six votes to pass
your measure. It is up to you to get the balance."
On motion of William Brandt, of Brooklyn, a rising vote
of thanks was tendered to Senator Boland and to Assembly-
man Callahan.
Send Out Slides on Sunday Closing
National Association Asks 1,500 New York Exhibitors to
Aid It in Obtaining Signatures to Petition of Protest.
THE National Association of the Moton Picture Industry
is sending to 1,500 New York State exhibitors slides
reading as follows: "Do you want this theater closed on
Sunday? It provides you decent, clean amusement at a price
within the reach of every pocketbook. Signify your desire
by signing the petition at the box office." In an accom-
panying circular the exhibitor is requested to throw the slide
on the screen at every performance, and especially as the
crowd is leaving between pictures.
"Attached is the form of petition we are using," says the
circular. "We suggest that you have these petitions printed
up with your theater and town in the blank spaces and your
advertisement on the back, give it out with tickets and have
some one to collect the cards as the crowd leaves. If this
form of publicity does not appeal to you, attach blank papers
to the form and place a table in your lobby where every one
can sign. Send the cards and petitions to us. If we can
get the three million signatures we look for our fight will be
half won."
The petition reads as follows: "We, the undersigned
patrons of the theater in , N. Y., herewith file a
56
THE MOVING PICTURE WORLD
January 6, 1917
petition and a protest against the closing of this or any other
motion picture theater on Sundays. The motion picture has
become a part of the pleasure and profit of our lives, and to
deprive us or any of the 3,000,000 patrons in New York of the
privilege of spending a part of our Sunday in viewing mo-
tion pictures is an infringement of our liberties and a re-
flection on the moral character of the overwhelming ma-
jority of the citizens of the Empire State."
City Fathers Take Up Sunday Fight
New York Aldermen Petition Legislature to Amend Law
Permitting Showing Seven Days.
THE Aldermen of New York City have gone on record
for the Sunday showing of motion pictures. They
have adopted a resolution urging the legislature of the
State to so amend the Penal Code that there will be no ques-
tion as to the legality of motion picture exhibitors catering
to the desires of their public on Sunday as well as on week
days. The measure received the vote of all the aldermen
present — fifty-three Democrats and twenty-two Republicans.
Here it is:
Whereas, The Appellate Division of the Supreme Court, Third Depart-
ment, has rendered a decision holding that under the Penal Law the ex-
hibition of moving pictures on Sunday in this state is illegal; ana,
Whereas, The exhibition of moving pictures furnishes instruction and
recreation to many hundred thousands of our fellow citizens and does
not interfere with the sanctity or holiness of the Sabbath, and does not,
in our judgment, disturb religious worship; and,
Whereas, Many believe that the spirit of modern times makes possi-
ble the regulation of the Sabbath as a day of rest without violation of
religious principles, and without denying to any one the innocent di-
versions that should not be forbidden. Now, therefore, be it
Resolved, That the Board of Aldermen of the City of New York does
hereby record itself as favoring the enactment of a statue amending the
Penal Law to permit the exhibition of moving pictures on the Sabbath,
and respectfully recommends to the members of the State Legislature
the passage of such a measure.
Canon Chase Would Favor Sunday Showing If —
The Rev. W. S. Chase of Brooklyn, who is known also as
Canon Chase, and who for years has been prominent in
movements tending to restrict Sunday amusements, declares
in an interview in the New York World that he would not
oppose amending the laws to permit motion pictures to be
shown on Sunday. There is a big if in Mr. Chase's declara-
tion, however. He adds "provided no admission fee, direct-
ly or indirectly, can be charged and they are shown in the
public schools under the direction of the Board of Educa-
tion."
This amendment will hardly be taken seriously by motion
picture men.
F. I. L. M. Clubs Growing
Exchange Men's Credit Organization Idea Is Spreading
Rapidly.
A WELL attended meeting of the New York F. I. L. M.
Club was held at offices of Hoy Reporting Service, 1482
Broadway, Tuesday evening, December 12th. The
weekly meetings of this club draw out a full membership.
Various subjects of interest to distributors are discussed.
Reports were made, showing the formation of F. I. L. M.
Clubs in Buffalo, Albany and Pittsburgh.
Mr. Hoy, president of Hoy Reporting Service, announced
many other large centers were preparing to organize clubs;
that inquiries for his credit service were increasing so
rapidly, that office managers would be placed in training both
here and in Chicago to meet demands.
A report was made by the Transportation Committee that
all but a very few exhibitors were willing to pay expressage
both ways, after January 1st, 1917, which indicated that one
common carrier would soon be selected.
The announcement by Chicago F. I. L. M. Club to hold
a National Convention was received with keen interest. All
present agreed that Chicago deserved the honor of the first
convention, owing to the fact that it was first introduced
there.
Secretary and treasurer, W. E. Raynor suggested that an
assistant be appointed to relieve him of part- of his work. It
was decided to engage Mr. Hoy's private secretary, Miss
Marie Morgan, to perform part of the duties. Mr. Hoy
introduced 1 1 is new associate, John T. Cronin, who is to aid
in the developing of F. I. L. M. Clubs throughout the coun-
try. On account of his organization experience, he will be
a valuable acquisition to the Hoy Reporting Co.'s staff. Mr.
Cronin is at present serving his second term as mayor of
Beacon, N. Y., which he will now be compelled to relinquish.
Buffalo F. I. L. M. Club.
At an enthusiastic meeting of exchange managers, at Hotel
Statler, Friday evening, December 9th, a F. I. L. M. Club
was organized. Following were elected officers for the
ensuing six months: J. E. Kiberley, president; F. S. Hop-
kins, vice president; C. A. Taylor, secretary and treasurer.
Other members are H. E. Coffey, G. H. Christoffers, H. E.
Hughes, J. H. Schwall, C. H. Barolet, V. H. Hoduff and
W. A. Mack.
As there were only a few exchanges not represented, a
membership committee was appointed with instructions to
have every exchange manager's application by next weekly
meeting. The club contracted with Hoy Reporting Service
for the coining 12 months for credit reports.
Messrs. E. H. Saunders, Walter Schoyer and C. H. Hoy
were present from New York City F. I. L. M. Club. Mr.
Hoy went to Pittsburgh to attend a meeting of exchange
men there, called for the purpose of organizing a club.
The Pittsburgh F. I. L. M. Club was organized December
10th, 1916, with almost every exchange manager in the city
as members. Negotiations are underway with Hoy Report-
ing Service, Chicago and New York City, to open offices for
furnishing credit information.
Agitation in Connecticut
Regulations Asked by Officials in Bridgeport and New
Britain.
THE question of motion picture regulation has been sim-
mering in Bridgeport and New Britain, Conn., for
some time. In Bridgeport there are twenty-seven the-
aters. One or two films of an unsatisfactory character gave
rise to complaints to the city officials. In at least one case
the advertising was the cause. New Britain has an abnor-
mally large alien population. In that city the School Board
had complained, declaring the children were attending motion
picture shows when they should be in school. Some form
of censorship had been proposed.
H. F. Sherwood, assistant secretary of the National Board
of Review, visited both cities a few days ago and met the
officials. In New Britain he was invited to address an in-
formal meeting of the City Council, which he did.
In Bridgeport it has been decided that the weekly bulletin
of the National Board will be utilized by the Police Depart-
ment as an impartial basis of action, which will satisfy all
interested parties. In New Britain there was every indica-
tion, following Mr. Sherwood's talk, that the same plan would
be followed. There will be no legalized censorship in New
Britain.
Grant Just Won't Feel the Cold
In Freezing Weather New England Film Man Sticks to
Summer Garb and Talks Business Without Shivering.
SAM GRANT dropped into New York the week before
Christmas on one of his frequent visits. A World man
spied the Bostonian walking down Broadway on a
twenty-above-zero afternoon sans waistcoat and overcoat and
in an unlined summer suit. This garb, or rather lack of it, in-
dicated not a lessening of prosperity on the part of the
Hanover Film Company, but merely that the manager of
the annual ball of the Massachusetts exhibitors practises
what he preaches — that most persons wear too many clothes.
Mr. Grant had Broadway all to himself on the summer stuff.
"What are we doing over in the Hub?" replied Mr. Grant
in response to a question. "Why, 'The Battle Cry of Peace'
is beginning its second year on tour in New England since
its initial run at the Majestic theater, Boston. During this
time there never has been less than two shows playing, and
for a considerable part of the time three or four companies
were exploiting the production. This picture has the unique
distinction in New England of never having been rented,
but always having been played as a production at a uniform
scale of prices. After two companies have finished six
weeks' engagements the picture will be offered on a rental
basis.
"Hugo's 'Les Miserables,' the Pathe production, is booked
for Tremont Temple, Boston, starting Christmas week. This
is the fifth engagement in Tremont Temple for this sub-
ject and its twenty-third week in Boston, a record for any
picture in New England at an advanced scale of prices."
Adam Kessel, Jr.. President of the New York Motion Pic-
ture Corporation, sailed for Havana on Thursday. Mr. Kes-
sel has been confined by illness to his home for the past two
weeks and the trip to Cuba has been forced on him by his
physician in order that he may get in proper shape to put
through successfully the many big things which are already
planned for the Kay Bee and Keystone productions in 1917.
A large party of friends saw Mr. Kessel off and wished him
l>on voyage. He will return about the middle of January.
January 6, 1917
TIIK MOVING I'kTURK W'OKI |>
57
Federal Censorship Sentiment Not Growing & ® ®_a
Producers Declare Statements Attributed to
William H. Kemble Do Not Reflect
Opinion Prevailing in Trade
Till Moving Picture vVorld is in receipt of a story from
us correspondent at the national capital telling of the
activities in that city of William 11. Kemhle, head of
the organization distributing Triangle pictures in lirooklyn
and Long Island. Some of the statements ascribed to Mr.
Kemble seemed to be so much at variance with what this
journal deemed to be the actual situation that it delegated
one of its reporters to make an investigation among some
of the producers who might be found in New York. It
was confirmed in its view that there distinctly is not a grow-
ing sentiment among producers in favor of Federal censor-
ship. It learned that two manufacturers formerly inclined
to favor the national overseeing of motion pictures had
flatly changed their minds, that they now were opposed to it.
These are Richard A. Rowland, president of Metro, and Wil-
liam L. Sherrill, president of the Frohman Amusement Cor-
poration.
But here is the story from Washington sent by Clarence
L. Linz, our correspondent in that city:
WASHINGTON. D. C— Chairman Dudley M.
Hughes of the Committee on Education of the
House of Representatives has been informed by
William H. Kemble, of the Triangle Distributing
Company, that the majority of the reputable pro-
ducers of motion picture films of the United States
are in favor of early action on the Hughes bill look-
ing to the establishment of federal censorship. Mr.
Kemble conferred with Judge Hughes as the chair-
man of the motion picture section of the Interna-
tional Association of Rotary Clubs, also visiting
other members of the committee.
He told the members of Congress that the motion
picture industry is coming around to the view that
it will be better to have federal censorship than so
many State boards, and that he came to Washing-
ton representing his own and other interests, and as
chairman of the Rotary Club's motion picture sec-
tion, to tell Judge Hughes that he believed that the
Hughes bill would be satisfactory to the best pro-
ducers if one or two changes are made therein.
"I believe we will get action on the bill at this ses-
sion," said Chairman Hughes and Mr. Kemble after
the conference. "Reputable producers are coming
around rapidly to the plan of federal censorship, and
with a few changes the Hughes bill will meet the
satuation," Mr. Kemble added.
There is, however, a feeling among the others of
the committee that it will be impossible to get action
on the Hughes bill at this session of Congress, in
view of the fact that there is so much important
legislation pending on the House calendar to be
transacted within the next three months. There
is also a very decided opposition to the bill among
a large number of members of Congress, and its
introduction on the floor would create a controversy
that would keep it before the House for a consid-
erable period of time.
Mr. Kemble stated that he did not want to be
appointed a member of the commission, nor had he
any axe to grind. He came to Washington to as-
sure Judge Hughes of his support and to give the
bill his indorsement.
Mr. Linz sent a telegram also later saying Mr. Kemble
had given an interview to two prominent Washington news-
papers.
When a World man called on Frederick H. Elliott, execu-
tive secretary of the National Association of the Motion
Picture Industry, he suggested that William A. Brady, the
president of the association, be asked about the matter. He
said he already had taken up the matter with Mr. Brady.
"And the harder he gives it to you the better I will be
pleased," said Mr. Elliott.
"I cannot say that I ever heard of Mr. Kemble," said Mr.
Brady, when seen at his office, "and while it does not neces-
sarily follow that he is of no consequence on that account, I
am sure his name would have been familiar to me if he had
.my prominence in the motion picture industry, it is a sine
tiling thai In- does nut represent much of anybody in the
trade but himself in scttinK forth the slightest wish or sym-
pathy ior Federal or other censorship.
"Nobody will dispute the fact that the National Associa-
tion of the Moving Picture Industry is thoroughly represcn-
tative oi the business in all its brandies. Not so many
weeks ago tins association officially repudiated every form
of censorship for motion pictures in terms so sweeping and
emphatic that I do not see how anyone could possibly have
doubted just what was meant or who meant it.
*'l>ut, as an occasional interloper may manage to gain
a momentary hearing by claiming to voice the sentiments
of others who have not commissioned him to speak, 1 will
repeat that the motion picture business is unalterably op-
posed to censorship of any kind, and is organized to fight
it to a finish."
Views of Other Producers.
"So far as I know Mr. Kemble represents nobody but
himself in a motion picture way," said P. A. Powers, treas-
urer of the Universal Film Manufacturing Company. "Per-
sonally I think it is ridiculous for a man to talk to legisla-
tors with a view to influencing them on censorship and
giving them the impression that the majority of producers
are in favor of Federal censorship. Certainly Mr. Kemble
did not speak for Universal.
"I want to thank The Moving Picture World for seeking
out what authority Mr. Kemble may have had to make
seemingly authoritative statements about the attitude of
producers in regard to Federal censorship, assuming Mr.
Kemble has been correctly quoted," said Adolph Zukor,
president of Famous Players-Lasky. "I do not know of any
authority having been given to him by the trade, by its official
association, or certainly not by the Famous Players-Lasky
Corporation, to present their views to Congressmen or any
others in this important matter."
Hiram Abrams, president of Paramount Pictures Corpora-
tion, who was in conference vftth Mr. Zukor when The World
man called, remarked that so far as Paramount was con-
cerned there was nothing to add to what Mr. Zukor had
said, that Mr. Kemble had no authority to speak for Para-
mount.
"Certainly Mr. Kemble could not have represented the
views of the International," said General Manager E. A.
McManus of that company. "We are, as is well known in
the trade, absolutely opposed to Federal censorship."
"Mr. Kemble had no authority to speak for this company,"
said Samuel Goldfish of the Goldwyn Pictures Corporation.
"I have not discussed Federal censorship or any other
kind with Mr. Kemble," said Charles H. Sherrill of the
Frohman Amusement Corporation. "I am thoroughly op-
posed to them. You may say without any question Mr.
Kemble does not represent this company. You know my
original position was on the side of Federal censorship, but
not any more. I have changed my mind — and I have given
the question a lot of thought, too."
"Artcraft is not in favor of censorship in any form," said
Walter E. Green, president of the new organization. "Mr.
Kemble does not speak for us."
"I am not acquainted with Mr. Kemble," said Richard A.
Rowland, president of Metro Pictures Corporation. "We
were at one time in favor of Federal censorship. Now we
are opposed to it, absolutely against it."
"Mr. Kemble did not speak for the Kalem company," said
Frank Marion of the Kalem company.
"What Mr. Kemble is reported to have said about Federal
censorship does not reflect the views of Mr. Fox," said Gen-
eral Manager Winfield R. Sheehan of the Fox Film Corpora-
tion. "We are as always against all forms of censorship.
We believe the American public the best censors. If this
great question is left in its hands it will put the bad com-
panies out of business and will support those making desir-
able pictures. The legitimate stage has no censorship, and
there are plenty of men and women in every community
who will take care of anything wrong in pictures and in a
legitimate and drastic manner."
"I am unalterably opposed to censorship of motion pictures
in any form. Federal, state or municipal," said Lewis J.
Selznick. "There is nothing selfish in my opposition to
censorship, as I shall never lend my name to a picture that
will give offence to any one, but merely for the general
good and advancement of the industry I am willing to fight
censorship as hard as any producer in the business."
58
THE MOVING PICTURE WORLD
January 6, 1917
Chronological Record for 1916 ■ a a a
a
Important Events of the Past Year Briefly
Noted tor the Convenience of Moving
Picture World Readers
FOR the convenience of readers of the Moving Picture
World a careful compilation of the principal events in
filmdom, which have occurred during the year, 1916, has
been made and is here given in chronological order with
references to the volume and page where the event is re-
corded at length. The Roman numerals give the volume
number and the Arabic numerals indicate the page.
Jan. 1 — Cines Manila, E. M. Gross, managing director, started business
at Manila, P. I.— XXVIII ; 70.
Jan. 2 — "Birth of a Nation," big Griffith picture, closes long run at
Liberty Theatre, New York — XXVII ; 250.
Jan. 2— Death of A. Arthur Caille of Detroit, Mich— XXVII ; 396.
Jan. 3 — Board of Trade Holds annual meeting and election of officers —
XXVII ; 391.
Jan. 5 — National Executive Committee of Motion Picture Exhibitors'
League Meeting held in Chicago — XXVII ; 289.
Jan. 7 — Paramount Pictures Corporation gives house warming upon
formal occupancy of new offices in Rogers Peet building,
485 Fifth Avenue, New York— XXVII ; 393.
Jan. 8 — Metro Pictures Corporation announces the acquisition of Mr.
and Mrs. Sidney Drew for comedy series — XXVII ;' 218.
Jan. 8 — Lasky Feature Play Company moves to new offices in Rogers
Peet Building, 485 Fifth Avenue, New York— XXVII ; 233.
Jan. 8 — Universal Film Mfg. Company wins Latham Loup patent suit
by decision in its favor given by Judge Hough in United
States District Court — XXVII ; 250.
Jan. 9 — First meeting of Pittsburgh Screen Club — XXVII ; 636.
Jan. 13 — Censorship hearing before the House Committee on Educa-
tion at Washington, D. C— XXVII ; 391 ; 566.
Jan. 13 — Bronx Exhibitors' League installs officers — XXVII ; 571.
Jan. 14 — Samuel L. Rothapfel takes over management of the Knicker-
bocker Theatre for Triangle — XXVII ; 405.
Jan. 15 — Announcement of the formation of the Famous Players — Mary
Pickford Company — XXVII ; 394.
Jan. 15 — First annual Pathe Club dinner at Healy's, Columbus Avenue
and 66th Stret, New York— XXVII ; 570.
Jan. 16 — New York Operators' ball at Central Opera House, New York —
XXVII ; 781.
Jan. 18 — J. A. Berst announces his determination to leave the General
Film, of which he was president, to accept position with
Pathe— XXVII ; 574, 751.
Jan. 19 — George Kleine elected president of the General Film Company
—XXVII ; 752.
Jan. 22 — Massachusetts League Election held in Boston — XXVII ; 565.
Jan. 22 — Death of Arthur Johnson, popular motion picture actor, an-
nounced—XXVII ; 574.
Jan. 22 — Announcement made that General Film Company would not be
dissolved as result of government suit — XXVII ; 582.
Jan. 24 — Decree in the case of the United States against the Motion Pic-
ture Patents Company signed by Judge Oliver B. Dickinson,
of the U. S. District Court in Philadelphia — XXVII ; 753.
Jan. 24 — Triangle Film Corporation moves from Masonic Temple build-
ing, 71 West 23d Street, to Brokaw building, Broadway and
42d Street, New York City— XXVII ; 935.
Jan. 27 — President Wilson addresses motion picture men at Board of
Trade dinner at Biltmore Hotel, Ne-w York — XXVII ; 923.
Jan. 28 — Annual Ball of Static Club held at Rutherford Hall, Los
Angeles, Cal — XXVII ; 1112.
Jan. 29 — Reorganization of World Film Corporation and resignation of
Lewis J. Selznick— XXVII ; 931.
Jan. 29 — Clara Kimball Young Film Corporation formed by Lewis J.
Selznick— XXVII ; 931.
Jan. 29 — Exhibitors organize at Pasadena, Cal — XXVII ; 1284.
Jan. 30 — Exhibitors of Essex County, N. J., for organization at offices
of Nicholas La Vecchia— XXVII ; 933.
Feb. 2 — Rocky Mountain Screen Club organized at Denver, Colo. —
XXVII ; 1335.
Feb. 3 — Hudson County, N. J., Exhibitors organize at Jersey City, N.
J.— XXVII ; 1107.
Feb. 6 — Screen Club of Michigan organized at Detroit, Mich. — XXVII ;
1330.
Feb. 7 — Ramona, W. H. Clune's production of Helen Hunt Jackson's
novel, given premiere at Clune Auditorium, Los Angeles,
Cal.— XXVII ; 1284.
Feb. 7 — North Dakota Theatrical Association organized at Fargo, N. D.
XXVII ; 1451.
Feb. 13 — North Carolina Exhibitors Convention at Greensboro, N. C. —
XXVII ; 1449.
Feb. It — Pittsburgh Screen Club holds annual ball in Motor Square
Garden, Pittsburgh, Pa.— XXVII ; 1273.
Feb. 17 — Maryland Censorship hearing before Assembly Committee on
Ways and Means at State House, Annapolis. Md. — XXVII ;
1111.
Feb. 17— Alameda -County Exhibitors elect officers— XXVII ; 632.
Feb. 19 — Announcement of occupancy of new offices by American Film
Company at 6227 Broadway, Chicago, 111. — XXVII; 110.".
Feb. 19 — Screen Club and Exhibitors' League of New York give ball at
Madison Square Garden — XXVII J 1442.
Feb. 20 — Toronto Moving Picture Exhibitors elect officers — xxvn ; 1632,
Feb 21 — Nicholas Power Company Employees' Ball at Arcadia Hall.
Brooklyn, X. Y. -XXVII ; 1657.
Feb. 21— Buffalo Screen Club formed at Buffalo, N. Y.— XXVII; 1680.
Feb 23 — New York censorship bill hearing at Albany before Committee
on Pedes -XXVI 1 : 1628.
Feb. 23- -Censorship hearing at Trenton. N. J. — XXVII : 1632.
Feb. '_':'• Massachusetts Legislative Committee hold hearing on bills
affecting motion picture shows — XXVII; 1802.
Feb. 24 — Washington Exhibitors hold "get-together" banquet at Hotel
Ebbett, Washington, D. C— XXVII ; 1630.
Feb. 26 — Announcement of election of officers of Motion Picture Board
of Trade— XXVII ; 1275.
Feb. 26 — Announcement of the withdrawal of G. M. Anderson from the
Essanay Company — XXVII ; 1283.
Feb. 26 — Mutual Film Corporation signs contract with Charles Chaplin
for record salary of ?670,000 — XXVII ; 1622.
Sk n — Trian§le opens Colonial Theater, Chicago — XXVII • 1804
Feb. 26 — Death of Charles Manley at Universal City, Cal. — XXVII;
1841.
Feb. 29 — New Jersey Senate Committee makes unfavorable report on
Sunday legislation — XXVII ; Imj:;
at 29— Funeral of "Daddy" Manley— XXVIII; 94.
March 1— Fourth Annual Convention of New York Exhibitors' League at
Albany, X. Y.— XXVII ; 1799.
March 1— Cincinnati Exhibitors' League meets and installs officers —
XXVII ', loOo.
March 2 — Indiana Exhibitors' League Convention at Indianapolis, Ind.
XXVII j 1S02.
March 3— Death of Mounet-Sully, French actor, in Paris— XXVII •
1831.
March 4— Essanay Film Manufacturing Company announces the occu-
pancy of its new studio buildings at Chicago, ill. — XXVII ;
1452.
March 4— Metro Pictures Corporation annual election of officers-
March 6 — Selig reopens studios at Chicago — XXVII • 1835
March 11 — Oklahoma Exhibitors' Convention at 'Oklahoma City
XXVII ; 1631. '
March 12— Board of Trade dinner held at Hotel Astor. Editor Brisbane
makes notable speech ; XXVII ; 1980.
March 15 — Leon Gaumont visits America — XXVIII; 95.
March 18 — Louis J. Gasnier forms the Astra Film Corporation — XXVII ;
1834.
March 18 — Announcement of opening of Paragon Studio at Fort Lee
■ N. J.— XXVII; 1837.
March 18 — New Lasky laboratories opened at Hollywood, Cal. — XXVII ;
1839.
March 18 — Universal Ball at Grand Central Palace, New York—
XXVIII ; 166.
March 18 — Vitagraph beefsteak dinner — XXVIII ; 264.
March 23 — Hearing at Albany on Wheeler Bill — XXVIII ; 234.
March 23 — San Francisco League reorganized ; XXVIII ; 445
March 24 — Death of (Edith Richtie) Mrs. Stephen Morris— XXVIII • 431
March 25 — Death of Bartley McCollum— XXVIII ; 431.
March 29 — San Francisco League completes reorganization — XXVIII :
599.
March 29 — Metro celebrates first birthday — XXVIII ; 237.
March 29 — Farnham-Boone Service Bureau opens at 220 West 42d Street,
New York, by Joseph W. Farnham and J. Allen Boone —
XXVIII ; 247.
March 30 — Southern Motion Trades Exposition holds three days' expo-
position at Atlanta, Ga. — XXVIII ; 597.
April 1 — Alice M. Long elected vice-president Kalem Co — XXVIII ; 95.
April 1 — Raver Film Corporation establishes studio at Rockville Cen-
tre, L. I.— XXVIII; 60.
April 1 — Peerless Pictures Corporation of IS E. 41st Street, New York,
acquires Glen Island for studio purposes — XXVIII ; 62.
April 1 — Thanhouser Club of Jacksonville, Fla., give charitv ball —
XXVIII; 412.
April 5 — "Ramona" opens New York run at Forty-fourth Street The-
ater—XXVIII ; 62S.
April 5 — Ball of Moving Picture Exhibitors' Protective Association at
Arena Hall, Toronto — XXVIII ; 661.
April 7 — Death of Arthur H. Spiegel — XXVIII ■ 599.
April 7 — Screen Club of Michigan gives dinner to Henry Guthard at
Hotel Ponchartrain — XXVIII ; 835.
April 8 — Louis J. Selznick Productions, Inc., Organized — XXVIII ; 272.
April 8 — Screen Club dinner for benefit of Actors' Fund — XXVIII ; 595.
April 12— Death of Will Rex— XXVIII ; 1520.
April 14 — Metro quits Board of Trade — XXVIII ; 779.
April 14 — Atlanta Screen Club launched — XXVIII ; S40.
April 15 — Biograph closes western studio — XXVIII ; 417.
April 15 — National Board of Review succeeds National Board of Cen-
sorship—XXVIII ; 446.
April 15 — Associated M. P. Exhibitors of Brooklyn Organize — XXVIII ;
446.
April 15 — William A. Brady assumes active control of production of
World Film Corporation. Equitable, Motion Picture Cor-
poration and Paragon Films, Inc. — ...-v. Ill; 410.
April 20 — Edward Arnold Marries Harriett Marshall — XXVIII; 1155.
April 21— Rialto Theater. New York, opens — XXVIII ; 633.
April 22 — World Film absorbs Equitable — XXVIII ; 594.
April 22 — Arrow Film Corporation elects John F. Schellenberger vice--
president and Warren H. Small secretary — XXVIII ; 600.
April 22 — Metro Xew York Exchange moves to 7th Avenue and 49th
Street— XXVIII: 601.
April 24 — Unicorn Film Service. Ike Selilank. general manager, opens
Office at 126 West 4Pth Street— XXVIII ; 816.
April 24 — Chaplin brings suit against Essanay Film Mfg. Co. and
V-L-S-E. Inc., for permanent injunction against the dis-
tribution of 'Charlie Chaplin Burlesque on Carmen" —
XXVI 11 : 949.
\pril 25 — Thomas A. Edison. Inc., resumes releasing through General
Film— XXVIII : 607.
April 27 — Thanhouser Benefit Ball at Germania Hall. New Rochelle —
XXVIII; 6S6.
(Vprll 28 — Death of Emmett A. 'Williams at New Rochelle — XXVIII;
in:'.
May i — Third International Exposition of the Motion Picture Art
under the auspices of the X'ational Exhibitors' League of
America opens at the Grand Central Palace, New York —
XXVIII: 1136.
May o — Second annual convention Motion Picture Exhibitors' Asso-
ciation of the Northwest, at X'ational Guard Armory, Minne-
apolis—XXVIII : 1315.
January 6, 1917
THE MOVING PICTURE WORLD
59
June
June
June
m.iv 5 — First dinner and entertainment of Boston Film Club at ltruiiB-
wi, k Hotel, Boston XXVI II ; i::i I.
May o — Popular Picture Corporation capitalized at 11,000,000, wit'1
Milton ii Goldsmith, president, v 0. Langan, vlce-presl-
dent, and A J. Blmburg, treasurer, with >>tti .-.- at -is \\ \ - t
12 Street, Nov Xork \ win ; 003.
May tl -Exposition Motion Picture Board Ol Trade of America opened
at Madison Square Garden, Nets 7ork XXVIII; 1807.
May ti -Anniversary dinner Hudson County, \. .i . Motion Picture
Operators' Union, Local 384, I, a. t. s. f... at Old hollow's
Hail, Hoboken— XXVIII : 18)4
May 6— umner «>r rath.' Club at Hotel McAlplne, New York XXVIII;
1495.
May 1« — Fifth Annual Convention Kentucky Branch Number 7 Moving
Picture Exhibitors' League of America at Louisville, Ky. —
XXV11I ; L0T3
May l.'i — Rlalto Film Corporation organised with 1. GoUlborg, president,
r Goldberg, treasurer, and Jesse J, Goldberg, manager,
with offices at 218 West I2d Street, New fork— XXVIII ;
1187.
Muv 18 — General Film Co., Inc., moves its headquarters to 440 Fourth
Avenue. New fork— XXVIII ; II II.
Ma] 18 — Theater Film Service Co. of s.m Francisco brings suit against
Moving Pictures Patents Co. in U. S. District Court —
XXVIII ; 1142.
May 18— Milton 11. Hoffman becomes general manager of Lasky, Holly-
wood, Cal., studios — XXVIII; 1166.
May 18 — Katherlne tarter joins Gustav Frohman's Boston Exchange —
XXVU1 ; 1157.
May IS — Richard Barry wins suit against American Film Co. and
others to establish his rights in "The Secret of the Sub-
marine"—XXVII I ; 14!i:i.
May 16 — Detroit Screen club Ball— XXVIII; 1074.
May 16— Buffalo Screen Club Ball— XXVIII ; 1677.
May 10 — Schenectady, N. Y., exhibitors organize — -XXVIII; 1G73.
May IS — Explosion in Universale Detroit cleaning room does .$150,000
damage— XXVIII ; 1698.
May 20- New Vitagraph Company announced — XXVIII; 1305.
May -i> Isadora Bernstein resigns as producing manager of World
Film— XXVIII ; 1822.
May 23 — General Federation of Women's Clubs in convention in New
York holds motion picture conference — XXVIII; 14S6.
May 23 — Ball and Convention of Des Moines Screen Club; XXVIII; 1500,
May 24 — Supreme Court of State of New York denies application of
Charles Chaplin lor injunction to restrain V-L-S-E and
Essanay from distributing "Charlie Chaplin Burlesque on
Carmen"— XXVIII ; 1897.
May 25 — Ball of Omaha Screen Club and Photoplay Managers' Asso-
ciation—XXVI II ; 2045.
May 30— Der.th of Henry Reimers— XXVIII ; 2049.
June 2 — Kathlyn Williams and Charles F. Eyton Married — XXVIII ;
2226.
" — Governor Whitman vetoes Censor Bill — XXVIII; 1671.
6 — "Fall of a Nation" has fir;t public presentation at Liberty
Theater. New York— XXVIII ; 2219.
9 — Kansas City Screen Club organized — XXVIII; 2217.
June 10— Charles Urban returns to England — XXVIII; 2251.
June 12 — Perciva] L. Waters and James B. Clark ask receiver for Gen-
eral Film Co.— XXVIII ; 2211.
June 12— Death of Acton Davies— XXVIII ; 2215.
June 12 — Hearst-International News Pictorial launched — XXVIII; 2244.
June 13 — Hiram Abrams elected president of Paramount — XXVIII ;
2214.
June 13 — Michigan exhibitors hold state convention and elect officers—
XXIX ; 65.
June 13 — Cleveland film men form Screen Club — XXIX; 66.
June 2<1 — McClure interests sue Paramount stockholders — XXIX; 67.
June 20 — Donald W. Rayburn, publicity manager American Film Com-
pany, killed in automobile accident — XXIX ; 441.
June 22 — Page Peters. Moroseo player, drowned — XXIX : 465.
June 25 — Pennsylvania exhibitors elect G. W. Sahner of Pittsburgh,
president— XXIX ; 430.
June 26 — Selig releases athletic serial to run twelve weeks — XXIX ; 78.
June 28 — Famous Players and Lasky companies combine with capital
of $12,500.000— XXIX ; 434.
July 1 — Albert E. Smith, referring to suit of Messrs. Waters and Clark
against General Film Company, declares the company is
in no danger of a receiver — XXIX ; 64.
July 1 — Famous Players Company offers $100,000 for 100 scripts in
thousand-word lengths — XXIX ; 70.
July 1 — Mutual adopts elaborate plans to prevent duping of Chaplin
subjects— XXIX; 72.
July 1 — Nordisk Films seeks to enjoin Reacon Films from showing
"German Battles at Verdun" — XXIX ; 75.
July 1 — Ontario censors increase fee for censoring pictures, adding
$10,000 yearly to cost— XXIX ; 119.
Julv 1 — Kansas City's Screen Club begins business with seventy mem-
bers—XXIX ; 125.
July 2 — Pittsburgh Screen Club elects officers — XXIX ; 664.
July 5 — Cleveland exhibitors elect officers — XXIX ; 617.
July 6 — Temporary organization formed of the National Association of
Motion Picture Industry— XXIX ; 612.
July 8 — Appellate Division decides against Chaplin in his suit over
"Carmen" against Essanay — XXIX ; 236.
July 8 — Dominion Exclusives. Limited, take up distribution of Fox
pictures in Canada— XXIX ; 287.
July 10 — Sixth convei tion of Motion Picture Exhibitors' League of
America at Chicago — XXIX ; 758.
July 15 — The evolution of exhibiting. Stories of the early days of
picture shows gathered by correspondents — XXIX ; 367 to
425
July 15 — Patents Company and General Film deny violation of Sherman
law— XXIX; 435.
July 15 — Ohio Sutireme Court refuses to review ruling of State censors
on "The Birth of a Nation"— XXIX ; 4S5.
July 17— Pathe's "The Grip of EVil" starts— XXIX ; 76.
July 17 — National convention at Chicago closes with banquet — XXIX ;
912.
July 19 and 20 — North Carolina convention— XXIX : 1080.
July 20 — First of six Florence Turner pictures released on Mutual pro-
gram—XXIX ; 98.
July 22— "The Fall of a Nation" to be released July 24 — XXIX ; 622.
July 22 — Universal announces release of "Liberty" August 14 — XXIX ;
644.
July 25— Meeting of N. A. M. P. I. in Chicago— XXIX ; 1079.
1 I,.-
I.—
July 27 Death ol William r. Rook, tormer president of Vitagraph
XXIX : 10
July 29 Herbert Brenon announces be will become Independent pro-
ducer XXIX
July 28 K.ii.in announces "Olrl from Fi d) lugusl '■> XXIX;
July 28 11. B. Most . ni. i i io.hu lion in ill. to roles I on< ii .ituru a
month XXIX ; 771.
.inly i".i in big iioai.i deal iii Ma tachu otti \i. i Howard, Hi
in. inn ami Lord retire from Olympia Corporation XXIX;
77.;.
Aug. 6 Universal buys eight Laemmle and Powei sxohsngi XXIX;
818.
Aug. ."■ Paramount holds publicity convention In Chicago XXIX;
Aug i"' Death of Sam n. Drane, the Impersonator ol Lincoln in
XXIX ; 1846.
Aug. it; William a. Brady chosen president ol the N, A, M. r.
XXIX ; 1617.
Aug. 17— Imperial censorship announced for Great Britain XXIX;
1812.
Aug. 19 -Announcement of engagement of Max Linda by Essanay —
XXIX; 1 220.
Aug. 19 — Larry Trimble, alter directing pictures In England ior three
years, returns to United States XXIX; I--':;.
Aug 19 — Herbert Brenon Film Corporation leasee [deal studios' -XXIX;
1268
Aug. 22 Convention or Kansas exhibitors— XXIX ; 1872.
Aug. 25 — Arthur Kane goes to coast for Artcraft — XXIX; II
Aug. 26 — C. K. Macauley takes intimate motion pictures of President
Wilson and his cabinet XXIX ; 1876.
Aug. 26 — Mary Pickford Film Corporation opens offices at 729 Seventh
Avenue — XXIX; 1370.
Aug. 20— William Patch takes over Pitt Theater, Pittsburgh— XXIX ;
LS87.
Aug. 2C — Thirty thousand photoplay patrons of Portland, Oregon, sign
petition asking for fairer censorship — XXIX; I486,
Aug. 30 — Mutual closes chief executive offices in New York and goes to
Chicago— XXIX; 1671.
Sept. 2— Description of status of Federal tax bill— XXIX ; 1512.
Sept. 2 — Work started on Piekford films, to be released through Art-
craft, Walter E. Greene, president — XXIX ; 1616.
Sept. 2— New Vitagraph absorbs Lubln and V-L-S-E— XXIX— 1516.
Sept. 2 — Sol Lesser, in association with Leon 1). Netter, to exploit
features on state rights in East — XXIX ; 1524.
Sept. 2 — Mrs. Vernon Castle selected for lead In "Patria" — XXIX;
1556.
Sept. 2 — Kleine, Edison, Selig and Essanay in combination, to release
through Kleine exchanges — XXIX ; 1'.ki7.
Sept. 9— Publication of papers in suit of Vitagraph Company against
Henry Ford for $1,000,000— XXIX ; 1667.
Sept. 9 — Jacksonville (Fla.) residence organize Southeastern Film Cor-
poration, with capital of $300,000— XXIX ; 1676.
Sert 9 — Al Christie becomes independent producer — XXIX; 16S0.
Sept. 9 — Announcement that Consolidated Film Corporation — Ludwig
G. B. Erb and O. E. Goebel — are to release sixteen-episode
serial, "The Crimson Stain Mystery" — XXIX ; 1712.
Sept. 16 — Exhibitors of New Brunswick, Nova Scotia, and Prince Ed-
ward's Island hold meeting and form the Motion Picture Ex-
hibitors' League of the Maritime Provinces of Canada —
XXX ; 248.
Sept. 19 — Pacific Film Laboratories in Los Angeles destroyed by fire —
XXX; 402.
Sci t 20 — Oliver Moroseo denies having made prediction of the ultimate
doom of the motion picture — XXX ; 52.
Sept. 20 — Exchangemen listen to arguments against censorship in gen-
eral and Federal censorship in particular at Shanley's
Restaurant— XXX ; 51.
Sept. 23 — Review of "Intolerance," shown in New York for first time —
XXIX ; 1950.
Sept. 23 — Universal completes "Twenty Thousand Leagues Under the
Sea"— XXIX';. 1953.
Sept. 23 — Elaine Sterne novelizes her "Sonny Jim" scripts — XXIX;
1956.
Sept. 23 — Robert Brower retires from screen with appearance In
Famous Players "Quest of Life" — XXIX ; 1957.
Sept- 23 — J. D. Walker buys British rights on Chaplin films — XXIX ;
1977.
Sept. 26 — William L. Sherry Feature Film Company opens offices and
exchange in Godfrey Building, Seventh avenue and 49th
street. New York City— XXX ; 212.
Sept. 27 — Exhibitors of New York City, Long Island, and Eastern New
Jersey protest against return charges on films — XXX ; 211.
Sept. 30 — Samuel Goldfish resigns from Famous Players-Lasky, but
continues on Board of Directors — XXIX ; 2089.
Oct. 2 — Society of Motion Picture Engineers effects permanent or-
ganization at Hotel Astor meeting. Officers elected and
committees named— XXX ; 219, 533.
Oct. 5 — The Motion Picture Exhibitors' League of New Jersey holds
state convention at Newark — XXX ; 373.
Oct. 5 — New Hampshire exhibitors meet at Manchester. Officials
elected— XXX; 528.
Oct. 6 — Illinois Branch of the Motion Picture Exhibitors' League holds
meeting at Masonic Temple, Chicago — XXX ; 528.
Oct. 7 — Charles E. Hughes talks on the fallacy of Federal control of
motion pictures — XXX ; 375.
Oct. 7 — W. H. Clune. film magnate, announces his intention of build-
ing 2,500 seat house in Los Angeles to cost $500.000 — XXX ;
58.
Oct. 7 — Announcement of organization of Art Dramas, Inc — XXX ; 60.
Oct. 7 — Lule Warrenton, former Universal directress, forms company
to produce children's pictures — XXX ; 507.
Oct. 7 — Utica exhibitors meet at Hotel Martin and elect temporary
officials and committee on organization — XXX ; 54.
Oco. 7 — Nat C. Goodwin Photoplay Corporation incorporates under the
laws of the State of New York— XXX ; 54.
Oct. 7 — Justice Cohalan at a Special Term of the Supreme Court in
New York County hands down decision suppressing Anti-
Vice Company's picture. "Is Any Girl Safe?" — XXX; 52.
Oct. 7 — Commissioner McGoldrick for the U. S. Court for the Eastern
District of New York dismisses copyright infringement pro-
ceedings—XXX ; 50.
Oct. 7 — The National Committees of both Democratic and Republican
parties decided to use motion pictures in their campaign —
XXX ; 53.
Oct. 7 — Sherman & Elliott. Inc., purchasers of Selig's production, "The
City— XXX ; 53.
Crisis." opens offices at 220 West 42d street. New York
60
THE MOVING PICTURE WORLD
January 6, 1917
Oct. 8 — Motion Picture Exhibitors' Association of Ontario at third
annual meeting held at Carls-Rite Hotel, Toronto, elects
officers and discusses conditions — XXX ; 528.
Oct. 12 — Death of George A. Magie, prominent film man — XXX ; 556.
Oct. 14 — Mayors of many cities voice emphatically that Federal cen-
sorship will not be binding upon them — XXX; 251.
Oct. 14 — Louis B. Jennings, president of the American Film Labora-
tories, Inc., of New York City, announces the incorporation
of the Standard Film Industries, Inc., under the laws of
Virginia— XXX ; 253.
Oct. 14 — President H. E. Aitken of Triangle Film Corp. makes an-
nouncement to the effect that an interest in the twenty-
one branch distributing offices of his company will be sold
to local investors at the different points where the exchange
is now located— XXX; 214.
Oct. 17 — Exhibitors of Paterson and Passaic, N. J., effect organization
and elect officers — XXX; 676.
Oct. 21 — Motion Picture Exhibitors' League of Massachusetts condemns
white slave pictures — XXX ; 374.
Oct. 21 — President Wilson against legalized consorship — XXX ; 371.
Oct. 21 — Morosco and Pallas Pictures merge with Famous-Players
Lasky Corporation — XXX ; 376.
Oct. 21 — Thomas H. Davison of the Davison Film Sales Agency, Ltd.,
London, arrives in New York with English productions —
XXX; 399.
Oct. 23 — Motion Picture Exhibitors' Association, Inc., of the North-
west and the film exchange managers of Minneapolis hold
joint meeting and adopt plans for trade regulation — XXX ;
991.
Oct. 25 — Texas Amusement Managers' Association at meeting debate
censorship and Sunday opening — XXX ; 992.
Oct. 28 — Commissioner Louis Brownlow of the Board of Commissioners
of the District of Columbia warns exhibitors against the
showing of pictures portraying nudity — XXX ; 060.
Oct. 28 — J. A. Berst, vice-president and general manager of Pathe
Exchange, Inc., defends the organizing of exchange asso-
ciations— XXX ; 526.
Oct. 28 — Exhibitors of Deadwood, S. D., organize the Black Hills Ex-
hibitors' League and elect H. B. Hurst president — XXX ;
529.
Oct. 31 — Governor Whitman stigmatizes censorship as abhorrent to
American spirit — XXX ; 986.
Nov. 3 — A mass meeting of San Francisco exhibitors discusses plans
for the formation of a State local organization — XXX ; 1141.
Nov. 3 — Plans for the organization of a Chicago Executive Division of
the National Association of the Moving Picture Industry
discussed at meeting held in the offices of John R. Freuler,
president of the Mutual Film Corp. — XXX ; 1149.
Nov. 4 — Screen Club moves into its new home at 117 West 45th
Street, New York City— XXX ; 676.
Nov. 6 — Bronx exhibitors hold fourth annual ball at Hunt's Point
Palace, New York— XXX ; 1143.
Nov. 7 — Max Linder, the famous French comedian, arrives in New
York— XXX ; 1144.
Nov. 9 — At a meeting of the National Committee on Films for Young
People a preliminary report was read purporting to con-
sider the advisability of the formation of a federation for
better films— XXX ; 1332.
Nov. 10 — Chicago Reel Fellows Club holds second annual reception and
ball in the Gold Room of the Hotel La Salle — XXX ; 1177.
Nov. 10 — F. I. L. M. Club of New York holds meeting — XXX ; 1307.
Nov. 10 — Film exchange men of Cincinnati form the Associated Film As-
sociation. Officers elected — XXX ; 1307.
Nov. 11 — Lee A. Ochs, president of National League, institutes libel
suit against Variety— XXX ; 830.
Nov. 11 — The Famous-Players Lasky Corp. terminates offer of buying
100 suitable scripts in the form of a 1,000-word synopsis at
the rate of $1,000 a script by the acceptance of the one
hundredth script— XXX ; 866.
Nov. 11 — Lewis J. Selznick leases Biograph studio — XXX ; 871.
Nov. 11 — Cecil De Mille elected to the presidency of the Oliver Morosco
Photoplay Company and to the vice-presidency of the Pal-
las Pictures Corp. — XXX ; 875..
Nov. 11 — Ralph Ince leaves Vitagraph to become independent producer —
XXX; 876.
Nov. 11 — Screen Club gives first party in its new quarters — XXX; 1177.
Nov. 12 — Florence Turner, of Turner Films, Ltd., London, returns to
New York— XXX; 1309.
Nov. 14— Members of the Motion Picture Exhibitors' Corporation of the
Northwest gather at West Hotel, Minneapolis — XXX ; 1476.
N0V. 14 — At a meeting of the Ohio branch of the Motion Picture Ex-
hibitors' League of America held in Cleveland plans for a
State convention were discussed — XXX ; 1307.
Nov. 15 — Baltimore operators hold seventh annual ball — XXX ; 1471.
Nov. 15 — Laemmle'a parent exchange at 205 West Washington street,
Chicago, destroyed by fire — XXX ; 1310.
Nov. 18 — The Motion Picture Patents Company is granted a writ of
certiorari in Latham Loup patent infringement suit by the
United States Supreme Court — XXX ; OSS.
Nov. 18 — Laommle, Selznick and Brcnon take over Broadway Theater —
XXX; OSS.
N0V is— F. I. L. M. Club of New York City holds meeting at Wurlitzer
Hall and discusses conditions — XXX; 001.
Nov. IS Circle Theater at Indianapolis, Ind., with a seating capacity
of 3,000, opens - XXX ; 1018.
Nov IS — The fifth annual reception and ball of the Screen Club of New
York held at Hotel Astor— XXX ; 1309.
Nov. IS — Annual luncheon and meeting of National Board of Hevlew
held in cast hall room of the Hotel Astor— XXX ; 1808.
Nov. IS — Brooklyn Exhibitors' League at special meeting held in Tri-
angle Theater in Brooklyn passes resolution asking for
Information as to the scope and plans of the Exhibitors
Trade Review— XXX ; 1307.
Nov 20 — Tin- Mondav Kvoning Club of Washington, D. C, talks about
censorship xxx ; 1648.
Nov.
Nov.
Npv.
Nov,
Nov.
Nov.
Nov.
Nov.
Nov.
Nov.
Nov.
Nov.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dee.
Dec.
Dec.
Dec.
Dec.
22-
22-
2— H.
2—1
The Motion Picture Exhibitors' League of Hudson County,
N. J., holds second annual banquet — XXX ; 1475.
The Exhibitors' League of Troy and vicinity holds successful
banquet— XXX; 1476.
22 — The Massachusetts of the Motion Picture Exhibitors' League
holds its fourth annual ball at Boston Arena — XXX ; 1472.
25 — New York film salesmen form the Film Salesmen's Associ-
ation at meeting in Wurlitzer Hall, New York — XXX ; 1629.
25 — William W. Hodkinson to head Superpictures, Inc — XXX;
1140.
25 — Alec Lorimore goes to Australia to represent the Famous
Players-Lasky Corporation — XXX ; 1148.
25 — D. J. Sullivan promoted to the position of general manager of
Mutual Film Corp. by President Freuler— XXX ; 1173.
27 — Buffalo Screen Club holds meeting — XXX; 1624.
27 — Buffalo exhibitors plan to combat the movement to close
motion picture theaters on Sunday — XXX ; 1621.
28 — Gustavus A. Rogers believes that the court will uphold Sun-
day pictures— XXX ; .1620.
29 — The Motion Picture Exhibitors' League, Local No. 1 of New
York, holds successful sixth annual ball at Madison Square
Garden— XXX; 1624.
29 — National Association of the Moving Picture Industry trans-
acts much business — XXX ; 1618.
1 — Ochs' investigating committee decides to debar press from
hearings — XXX; 1622.
2 — The Motion Picture Patents Company and others sued for
damages— XXX; 1302.
2 — Judge Ward of the United States Supreme Court of Appeals
decides against the exhibition in this country of the Pan-
tomimic Corporation pictures of the Johnson-Willard fight
—XXX; 1302.
P. Wolfberg of St. Louis form Masterpiece Film Corpora-
tion to handle state rights pictures — XXX ; 1335.
Brodsky, general manager of the Cinema Company, Ltd.,
Hong Kong, visits this country and brings many Chinese
pictures— XXX 1312.
2 — Difficulties heretofore existing between exhibitors of New
York and New Jersey and the F. I. L. M. Club are amicably
adjusted— XXX ; 1307.
2 — Chairman Trigger of the committee of the Manhattan branch
of the Exhibitors' League investigating charges against Lee
A. Ochs decides to admit the press to the hearing and Is
sustained by fellow members — XXX ; 1306.
2 — Ben B. Hampton elected to the presidency of the General Film
Company— XXX; 1303.
2 — Stormy scenes at Ochs' investigation — XXX ; 1304.
6 — Stanley V. Mastbaum plavs host to over two hundred film men
in Philadelphia — XXX; 1779.
6 — Exhibitors of Albany, Troy and Schenectady, N. Y., at a meet-
ing held in the New Mohawk Hotel, Schenectady, form _the
Capitol' District Association and elect officers — XXX: 17S3.
8 — Famous Players-Lasky Corporation acquires the controlling
interest in the Paramount Pictures Corporation — XXX ;
177S.
9 — Members of the Association Brooklyn Exhibitors decide to look
into the activities of the Hoy Reporting Service — XXX ;
17S4.
9 — Phil Lang, scenario editor for Kalem Company, moves _his
department to main studio at Glendale, Cal. — XXX ; 1477.
9 — The Court of Appeals affirms legislative right to excludeminors
under sixteen from theaters without guardian — XXX ; 1476.
9 — The National Association of the Motion Picture Industry to
discuss questions concerning film transportation and fire
prevention — XXX; 1474.
9 — Appellate Division of the Third Department of the State of
New York hands down decision affecting the legality of the
exhibition of motion pictures on Sunday — XXX ; 1471.
11— Justice William P. Piatt, of the Supreme Court, sitting at
White Plains, X. Y., denied motion to restrain Louis Rosen-
berg, manager Alharubra theater, White Plains, from open-
on Sunday — XXXI ; 55.
12 — The Exhibitors League of Michigan holds second annual con-
vention in Detroit — XXX ; 1937.
12 — Inter Mountain Amusement Managers' Association of Salt Lake
City, Utah, organized — XXXI ; 54. ^^
16 — Tom North, popular film man, comes to New York — XXX ;
1625.
16— Qoldwvn Pictures Corp., with a capital stock of 53,000,000,
enters the field— XXX ; 1627.
IS— Death of Edgar J. Mock— XXXI : 83.
Harry A Sherman purchases world right of "The Garden ot
Allah., December IS from William N. Selig— XXXI ; 00.
20 Samuel Trigger elected president Manhattan Local Number 1,
New York State Branch Motion Picture Exhibitors' League
of America — XXXI : 53.
23— Apollo Pictures, of which Harry R. Raver is president, is the
name of the newest producing organization to affiliate with
Art Dramas -XXX; I70o.
03 — -tv H. Clune enters the state rights field — XXX; l.SS.
03 George W Trendle, a prominent Michigan exhibitor, says that
the only way to obtain satisfactory results along legisla-
tive lines is to co-operate with those who are advocating
reforms — XXX ; 17SJ. «..,«.,__
30— Manager E. M. Clark of the Baker-Grand Theater at Natchez,
Miss., visits brother exhibitors in New Orleans and dis-
cusses the formation of an exhibitors' league — XXX; 19jy>
30— Motion Picture Exhibitors' Corporation of the Northwest holds
meeting in Minneapolis and appoints committee to abolish
advance lilm deposits — XXX: 1938.
MUTUAL RELEASES POPULAR IN CALIFORNIA.
Four of the eight theaters in principal centers, in Los An-
geles nre given over to Mutual Star productions -with Mary
Miles Minter at Tallv's Broadway. "The Pearl of Paradise" at
The Superba, Charlie Chaplin in "The Rink" at the Gamck. and
"A Lrtss 01" the Lumberlands," at Pantages. Also "Peck o'
Pickles." featuring Eolb and Dill, opened at Clune'j Broadway
on December 3 and helds crowds which obstructed traffic all
flay. All the Mutual shows are running to capacity business.
January 6, 1917
THE MOVING PICTURE WORLD
61
President Attends Picture Show
Accompanied by Mrs. Wilson He Sees Initial Presentation in
Capital City of William Fox's "A Daughter of the Gods."
On Dl ( EMBER 18 President and Mrs. Wilson had been
married one year. The chief executive and the first lady
the land celebrated the event in the morning by play-
ing golf. In tlu- evening, accompanied by Mr. and Mrs. Nor-
man Gait, they atended the initial presentation in the capital
city of Annette Kellermann in "A Daughter of the tiods."
The presidential parly arrived at the Belasco Theater live
minutes before the raising of the curtain and remained until
the last scene was flashed on the screen. Then, as is cus-
tomary when the President attends the theater, the orches-
tra played "The Star Spangled Banner" and the house stood
until the President and his party had left the theater.
It was the first time the President and Mrs. Wilson had
attended the public showing of motion pictures. There have
been instances where subjects in which the President was
interested have been screened at the White House. What
the chief executive said as to his impressions of "A Daughter
of the Gods" cannot be quoted, but from remarks dropped
by one of his official associates there is every reason to
believe Mr. Wilson was delighted with his evening's enter-
tainment.
When a World man dropped in on Winfield R. Sheehan,
he found the general manager of the Fox company more
than willing to receive congratulations on the unique dis-
tinction that had come to his company's big production.
" 'A Daughter of the Gods' is doing a remarkable business
everywhere," said Mr. Sheehan. "The picture opens in Syd-
ney, Australia, on Christmas Day. Here in New York its
receipts this week, just before the pocket-depleting holiday
of the year, are matching those of last week. I believe we
.ire doing as much business as any stage show in town.
How long will the New York run last? We expect it to ex-
tend through the spring."
Speaking of the general affairs of the Fox company Mr.
Sheehan said Mr. Fox planned sooner or later to erect in
each city threughout the world where the company's pic-
tures are distributed a building to be devoted exclusively to
company business. "We have such a one now in London,"
he said. "We are building another in Golden Gate avenue in
San Francisco, which will probably be occupied by February
1. Another already is planned for Boston, the details of
which are now in the hands of Manager Campbell of that
city. On account of leases, etc., it will require three or four
years' time to complete our program in the building line,
but w:e are going steadily ahead on it."
Asked as to the responses he was getting on the proposi-
tion of the Fox company to employ William Farnum and
Theda Bara in special productions throughout the coming
year the general manager became enthusiastic.
"The responses we have had from our exhibitors are prac-
tically unanimous in favor of our departure," said Mr. Shee-
han. "We have been releasing fifty-two feature subjects a
year. We are going to extend that by adding the eight pro-
ductions in which Miss Bara and Mr. Farnum each appear.
These will go to the exhibitor at the regular price he has
been paying, the only difference being that we ask in the
case of these sixteen more elaborate pictures that the ex-
hibitor take them for two days instead of one. No program
j:an be made up entirely of winners, at least I know of none
that has been. We do believe, however, these subjects will
operate as an insurance to the exhibitor, as more than a
protection against the occasional film that will fail to strike
fire.
"There is a picture coming that I think will arouse interest.
It is 'The Conqueror,' the second William Farnum produc-
tion and directed by Raoul Walsh. The battle scenes have
been declared by some to be the best ever made. The cost
of the production was $126,000. The fact of its release on
our program, despite its cost, is occasioning talk in film
circles on the coast, where, of course, the expense we went
to is well known. I think we will be perfectly safe in claim-
ing it to be the most expensive picture ever released on a
regular program."
Aew General Film Policy
President Hampton Says Present Conditions Demand Differ-
ent Manner of Handling Pictures — Abandons
Footage System.
AN \\\<>l \( EMENT made <>ver tin- Bignatui
Benj. It. Hampton, president of the General Film
Company, forecasts Beveral important changes in the
methods ot handling motion pictures by that distributing
mization. The most important change is tin- abandon-
ment of the "footage Bystem," BO-called, of dealing with the
producer and the placing of all pictures on a percentage
basis, The statement is given here in full:
Prom tli.' day of it- start — as ill.' pioneer distributing medium of
motion pictures — until now, the General Film Company Mas conducted
its I'll inc. s on the basis of footage, Thai Is, tbe company I
or purchased, Him from tbe manufacturer enjoying tbe privilege of
distributing through its exchanges'. This II Im has been paid for at a
certain price per loot. The e or branch offices, nave dealt
with tho exhibitor on practically the same basis, charging the exhibitor
a specified sum lor a "program" of so many reels a w. ' K,
In the early days of th< this was an eicelli I In
fact, it was practi ..lly the only method by which the exhibitor could
bo assured of a steady program of consistent quality.
The demand of the present seems to call for a different method of
handling the business. While in the great majority of theaters the
demand Is still for the reliable program of General Film, there are
many exhibitors wuo want to use some of the longer subjects, usually
known as "features," with the shorter program Items.
To meet this condition the manufacturers who constitute the board
of directors of General Film Co. have voted unanimously to do away
with the footage system and to place the entire business on a percent-
age basis. This change takes place January 1st, 1017. Likely this is
tho most radical change ever made in the industry, and I feel that its
effects will be of untold value to exhibitors and theatergoers everywhere.
General Film programs have justly earned the reputation or regu-
larly carrying the highest grade short-length product in the world.
This revolutionary change means that they will be even better. In
fact, I think I am within the facts when I predict that within a few
months theatergoers will see short features of a quality heretofore
believed impossible. This prophesy is based on the sound reason that
now the best producers can afford to spend more money than was pos-
sible under the old system. With each picture renting solely on Its
own merits, the good short picture will have an opportunity to earn
to its fullest capacity. For the first time in the history of the industry
the manufacturer is justified in making masterpieces of his one, two
and three-reel subjects— because now he knows that he can get the
money out of them.
Every picture produced under this new system will be a "feature,"
no matter what its length may be.
In addition to the shorter subjects, General Film will soon announce
a definite plan of releasing longer pictures. "Footage" will not be first
in these photoplays. They will be boiled down to whatever length is
right. A 5,000 foot "feature" that needs to be cut to 4,000 feet will
be cut and dramas that would move quickly through 3,200 feet will not
be padded out to "five-reelers."
In addition to the pictures now known to the trade as "features"
General Film will distribute special plays of five to ten reels in length.
In short, we plan to develop our distribution to handle everything
needed by everyone — from the greatest to the humblest.
Tom Mix Joins Fox Films
New Comedy Organization Gets Famous Cowboy Photo-
player — Eight Years With Selig.
TOM MIX, cowboy, rough rider, motion picture actor,
scenario writer afcd director, has signed with the Will-
iam Fox forces and will immediately begin work on a
series of western comedies for the Foxfilm comedy program.
The engagement of Mr. Mix for Foxfilm comedies marks
the first change America's most famous cowboy has made
in his picture career. For eight years he was leading man
with Selig and his followers are numbered by the hundreds
of thousands in all parts of the world.
For staging the Mix comedies Mr. Fox has leased a large
tract of land on the Winna Brown ranch, near Los Angeles,
erected a complete western city from dance hall to under-
taking establishment and arranged for the maintenance of
a large stock farm to furnish horses and cattle for the films.
Opposite Mr. Mix, when he begins work for Foxfilm
comedies, will be Victoria Forde, who has played his female
leads ever since he has been in pictures.
Tom Mix is one of the most picturesque figures on the
Pacific Coast. He is typically a westerner and unmistakably
a cowboy, always wearing a sombrero, which fits exactly
with his rugged virile features. He is a familiar character in
and about Los Angeles.
KALEM PLAYER A BENEDICT.
Frank Jonasson, of Kalem's Glendale Players, has for-
saken his bachelor ways for the life of a mere married man.
Jonasson, who portrays Ace Brent, the father of the Girl
from Frisco in Kalem's series of that name, was quietly wed
on December 9 to Miss Jessie Alice Nash, of Portland, Ore-
gon, after a courtship that has all the earmarks of a heart-
throbbing scenario.
HANK MANN HAS OWN COMPANY.
Hank Mann, noted motion picture comedian, who has been
starring in Foxfilm comedies under the direction of Charles
Farrett, will begin a new picture for the Fox forces Christ-
mas week under his own direction. This adds another
comedy company to William Fox's already big organization
At present six companies are at work on Foxfilm comedies.
62
THE MOVING PICTURE WORLD
January 6. 1917
Kalem Signs Another Big Author
Fred R. Bechdolt, Famous Short Story Writer, Will Prepare
Future Episodes of "The Girl from Frisco."
IN LINE with its recently announced policy, that of estab-
lishing an "authors contributing department," the Kalem
Company has contracted with Fred R. Bechdolt, cele-
brated writer of thrilling fiction, to prepare an indefinite
number of additional episodes of "The Girl from Frisco."
This important acquisition to Kalem's scenario department
follows closely the
news that "The Girl
from Frisco" series of
two-reelers will be
continued indefinitely
in response to a gen-
eral demand by exhibi-
tors.
Robert Welles Rit-
chie, who has prepared
all of the Frisco
scripts up to this time,
will now devote his
entire time and atten-
tion to the "Grant,
Police Reporter" series
being produced by Di-
rector Robert Ellis
with George Larkin
and Ollie Kirkby as
the stars. Authors
Ritchie and Bechdolt
are fast friends and in
fact it was Mr. Ritchie
who succeeded in in-
teresting Mr. Bechdolt
in scenario writing.
Bechdolt has been
living all his life the
stories that he is now
writing for the Kalem
Company. When but
a small boy he ran
away from home and
was found later by his parents on the ranch of a relative in
Montana. He attended the University of Washington at
Seattle but, filled with the Wanderlust, went to Alaska just
before the big gold rush of 1897. He did placer mining, liv-
ing in a tent when the thermometer registered 60 below zero.
Returning to the States, Bechdolt took up newspaper work
in earnest and spent in all about ten years on first one news-
paper and then another. When he was with the Los Angeles
Examiner, Death Valley Scotty began his sensational spend-
ing and exploitation of fake mines. Refused an assignment
to "get" the truth about Scotty, he shifted to the Los
Angeles News and the story that he eventually turned in to
the city editor of that paper, after trailing Scotty all over
the Mojave Desert, was one of the biggest "scoops" ever
put over in newspaperdom.
After this achievement, Bechdolt began to "land" regu-
larly in the biggest magazines in the country. With James
Hopper he wrote the serial "9009," the story of a convict
which appeared in the Saturday Evening Post. He also
wrote the Post serial, "The Hard Rock Man." His "Light-
house Tom" stories ran for eighteen months in the Red
Book, and he has been a consistent contributor to Collier's
and Everybody's Magazine.
With such training and such a fund of experiences to
draw from, Kalem's newest scenario contributor should be
able to weave a spell of enchanting glamor around Marin
Sais, who, as everybody knows, is the heroine of "The Girl
from Frisco."
Fred R. Bechdolt
BECK REPRESENTS HARRY MOREY.
Louis J. Beck, who has given valuable publicity to many
members of the theatrical profession, has been engaged as
the personal and press representative of Harry T. Morey, the
popular Vitagraph Star. Mr. Beck was the publicity repre-
sentative of Miss Marguerite Bcrtsch, author, director of
the great film "Within the Law." He also handled this class
of work for Ralph W. Ince and conducted a country-wide
campaign for Ince when he was director with the Vitagraph
forces. Lucille Lee Stuart and Huntly Gordon, other celebri-
ties of the screen, owe much of their fame to Mr. Beck's
well-directed efforts.
Col. Fred Levy.
Col. Fred Levy
New and Important Figure in the Motion Picture World —
Heads State Right Concern.
IX COL. FRED LEVY, of Louisville, the man who
startled filmdom by paying $50,000 cash to the Sherman-
Elliott Company for "The Crisis" for seven states, after
only five minutes consumed in negotiations, a new figure
looms big in the financial film world. Although Col. Levy
has been actively identified with the theatrical end of the
business for the past five years, through his association with
the B. F. Keith interests, he has only been in the picture
business a little over a year, yet during this brief period his
purchase of territorial rights on big features such as "The
Battle Cry of Peace," "The Little Girl Next Door," "Mar-
velous Machiste" and others, together with his methods of
exploiting and pre-
senting the attractions,
have been of such a
nature as to make
even the most hereto-
fore daring owner of
state rights pictures
sit up and take notice.
Col. Levy's associa-
tion with things the-
atrical began when, as
a director of the Na-
tional Theater, Louis-
v i 1 1 e ' s independent
vaudeville house, he
effected to everyone's
satisfaction a merger
with the B. F. Keith
house. Since the
merger, Col. Levy has
been B. F. Keith's
managerial director
for his vaudeville
and picture theaters in
that vicinity.
Col. Lev}- has many
varied interests and is
rated as not only one
of Louisville's foremost business men, but of Kentucky and
the South as well. He is senior member of the well known
men's department store of Levy Bros., the biggest concern
of its kind south of the Ohio River. He is president of the
Kentucky, Retail Merchants' Association, and is prominent in
the council boards of the National Clothiers' Association.
Col. Levy is also president of a big printing establishment
and head of a leading automobile supply house.
One of the Colonel's hobbies is the acquiring of race
horses, his stables comprising a string of Kentucky thor-
oughbreds, whose performances furnish daily subject matter
for sporting editors.
Two Governors of Kentucky have honored Col. Levy
with positions. Governor (now Senator) Beckham ten years
ago putting him on his staff, while Governor Stanley, the
present incumbent, gave him a Colonelcy for the second
time. As a Park Board Commissioner, a public office carry-
ing no salary, and to which he was elected by a vote con-
siderably leading the entire ticket. Col. Levy_ proved his
business qualities in administering Louisville's famous park
system and boulevards. Col. Levy also made an enviable
record as President of the Commercial Club. Louisville's
leading public welfare organization. It is doubtful if there
is a man more highly thought of or better known than Col.
Levy.
Col. Levy's film company is known as the Big Feature
Rights Corporation, and the same sound business principles
practiced in his other enterprises have been injected into
his picture business. The organization is large and efficient,
comprising men who have had actual experiences as theater
managers, advertisement writers, and booking agents, re-
spectivelv. Two newspapers, "The Battle Cry News." ex-
ploiting "The Battle Crv of Peace." and "The Daily Truth,"
exploiting "The Little Girl Next Door," issued by the com-
pany, caused a lot of comment both in film circles and
from' the public. A special newspaper will be gotten out to
exploit "The Crisis."
Col. Levy expects to have a dozen road shows touring
his territorv on "The Crisis." which comprises Indiana, Ken-
tucky. Alabama. Georgia. Florida. North Carolina and South
Carolina, and. judging from the requests for reservations
for dates from every section of the big territory, a new
record is expected to be set fof theater-going by the public
this coming winter.
[anuary 6, 1917
THE MOVING PICTURE WORLD
63
M'Clure Pictures Selling Force
Joseph Partridge and C. B. Price Will Have Charge of
Campaign for "Seven Deadly Sins."
] URE Pictures has engaged Joseph Partridge,
former special representative for the \ L-S-E,
George A. GiLs
tnd i . B
Mutual,
Price, formerly general
in take charge of the
selling campaign for
the "Se\ en I ' i- a (1 1 v
Sins," the series of
sc\ en five reel features
that is to be released
!'\ Superpictures, Inc.,
i i rough the Triangle
exchanges in January.
Mr. Partridge, with
1 eadquartres in New
York, will he Eastern
l district Manager, in
charge of the special
salesmen who will
work out of the Tri-
angle offices in New
York, Boston, Phila-
delphia, Washington,
Cleveland, Cincinnati,
Pittsburgh, Detroit, At-
lanta, New Orleans and
Dallas.
Mr. Price's salesmen
will work out of the
Triangle offices in Chi-
cago, Los Angeles, San
Francisco, Denver,
t u o n ^ -j Minneapolis. Seattle,
Joseph S. Partridge. Kansas City, St. Louis
and Salt Lake City. Mr. Price's headquarters will be in
Chicago.
Ever since the organization of V-L-S-E Mr. Partridge
has been with the or-
ganization, first as man-
ager of the New York
branch and later as spe-
cial representative. Be-
fore joining V-L-S-E
lie was for three years
with the General Film
Company, in charge of
Canada and the Pacific
Coast. Mr. Price's film
experience includes en-
gagements w i t h the
General Film Company,
and with Y-L-S-E.
Both Mr. Partridge
and Mr. Price are
known to motion pic-
ture exhibitors every-
where and they will per-
sonally direct the big
selling organization that
will be behind the Sev-
en Deadly Sins.
McClure Pictures is
to be congratulated upon
securing these well tried
veterans of the motion
picture business. Both
are men of known integ-
rity and both have a
wide acquaintance among
the exhibitors of this
country and Canada.
A stronger team of sales managers would be hard to find
C. B. Price.
WILLIAM RUSSELL IN MUTUAL DRAMA.
William Russell's next Mutual-American drama will be a
play of Southern life during the reconstruction period, and
it is from the pen of Nell Shipman, the well-known motion
picture actress. The title of the picture is "A Son of Battle."
and in it are pictured the hostilities of two families, formerly
warmest friends, after the war with the North, in which the
menfolk of the households had fought in opposing armies.
"A Son of Battle" makes a charming introduction for Fran-
celia Billington's charms to Mutual Star Productions. It
will be her first drama in support of William Russell since
her recent contract with the American.
Hustling Massachusetts Exhibitor Who Makes an Enviable
Record.
AX ENVIAB1 i record ii ving picture exhibiting is
that oi George \ t.ilcs. treasurer "i Trimounl rhea
ters, Inc., ol < ambridge, .Mass., who has jusl announced
that Trimounl will cum .i $200,000 tin-. iter in I ham,
Mass, the city in which G.les began his exhibiting careei
.is the owner of the
small Princess Tin
ater, ["he new theater
in Framingham will be
the fifth on the Tri-
mount circuit. They
now own and operate
the < >rpheum Theater,
Gardner, Mass., whose
seating capacity is
1,200; the Gardner The-
ater, Gardner, Mass..
with a seating capacity
of 1,000; the Gorman
Theater, South Fram-
ingham, Mass., and the
Princess Theater, South
Framingham.
The leading spirit in
the expansion of Tri-
mount has been Mr.
Giles, who has always
run his theaters on a
sound business policy,
and who, because of his
modesty and reticence,
has allowed results to
speak for themselves.
Mr. Giles was gradu-
ated from Harvard in
1898. He confined his
activities to real estate
in Massachusetts for a
while, but was one of
the first to discern the possibilities of moving pictures. For-
saking his real estate operations for moving pictures, Mr.
Giles purchased the small Princess Theater in Framingham,
Mass. So successful was he that he soon assumed control
of the Gorman Theater of that city, which was a "legitimate"
nouse with a one-thousand seat rating. He supplanted the
"legitimate" with moving pictures, with signally successful
results.
Then Mr. Giles formed the Trimount Theater Company,
of which he was the owner and treasurer. This company
purchased theaters in Gardner, Lynn and Lowell, Mass., and
in Rutland and Middlebury, Vt. Applying the fundamental
principles of the business world to the operation of his chain
of theaters, Mr. Giles became one of the most successful
exhibitors in New England.
Later he disposed of his holding in Rutland, Middlebury,
Lynn and Lowell and organized the present Trimount
Theaters, Inc., which took over the interests in South Fram-
ingham and Gardner. Since the formation of the Trimount
Corporation Mr. Giles has devoted unlimited time to a fur-
ther study of the moving picture business and its possibili-
ties, with the result that besides a new house for Framing-
ham, plans are under development for new houses in two
other Massachusetts towns which will involve capital to the
extent of over a half-million dollars.
George A. Giles.
BALTIMORE EXHIBITOR IN TOWN.
Mr. Schlichter, president of the Edmondson Amusement
Company of Baltimore, Md.. was a visitor in the New York
office of the Moving Picture World last week. He is in New
York on his annual visit and reports good business for his
company's two houses, the Bridge and the Edmondson.
President Schlichter states that his company is contemplat-
ing some alterations in the near future.
VOLUNTEER CENSORS FOR MARYLAND.
There is amusement surely in the recent visie of a self-
appointed committee to the Maryland State Board of Cen-
sors. Claiming to voice 200,000 sensible American women,
they demanded a "guarantee" of respectability for all pictures
shown. The regular board appointed them inspectors of the
screens. Good for the Board!
64
THE MOVING PICTURE WORLD
January 6, 1917
Mutual's New Series
Entitled "Perils of Our Girl Reporters" and Gives Inside
Workings of Newspaper Offices.
THE Mutual's new series "Perils of Our Girl Reporters,"
beginning December 28 with "Story No. 1" entitled
"The Jade Necklace," is being received with marked
enthusiasm by the exhibitors, according to statements from
the Mutual offices. The effective announcements to the
trade made by the Mutual have borne fruit.
With a view to checking closely the degree of interest in
this particular series of pictures the Mutual's booking con-
tract and advertising departments have collaborated on a
line of statistical record. The interesting fact has developed
that in approximately five days from the date of issue of the
first announcements of the series made in the "Moving Pic-
ture World," 531 inquiries from exhibitors had been reported
either direct to the home office or the Mutual in Chicago or
through the sixty-eight branches of the corporation. Since
that time inquiries and subsequently contracts based on
those inquiries have been steadily added to the total.
The "Perils of Our Girl Reporters" has been commented
upon at exhibitor previous as the best work of George Ter-
williger, the director who handled the making of the pro-
duction for the Niagara Film Studios. The demand of the
exhibitor in behalf of his public for action, lots of action, has
been answered. Then there is the ever present element of
mystery, with the added atmosphere of adventure.
The public is ever curious to learn the secrets of newspaper
offices, to know how news is obtained and prepared. In this
series, the first of its kind, Edith Sessions Tupper, the author,
gives a real insight into the work of the newspaper woman.
The release of the new series, each drama in which is a
separate and complete two reel thrill, is accompanied by an
unusually expansive advertising campaign, including poster
and newspaper spreads, as well as the combined resources of
the Mutual Film Corporation's publicity departments. _ The
advance advertising given this series of stories should insure
a wide public interest in them prior to the time of the first
release.
Edith Sessions Tupper, author of "Perils of Our Girl Re-
porters," is one of the best known newspaper and magazine
writers in this country. Her intimate acquaintance with
newspaper women and the interior policies of newspaper
offices, has qualified her to place before the motion picture
public some of the most thrilling episodes in the lives of girl
reporters on metropolitan newspapers, and this she has done
in most dramatic style.
"The Jade Necklace," which is first to be released, is an
excellent example of Mrs. Tupper's workmanship. It is built
on a real episode in the life of a New York newspaper girl,
and a recent episode at that.
Dorothea Desmond, as this young woman is called for the
purposes of the play, is assigned to investigate conditions in
Chinatown with a man assigned to escort. She misses the
escort, tackles the job alone, is involved in a tong war with
Scene from "Perils of Our Girl Reporter" (Mutual).
fifty Chinese, shooting to extermination, and is imprisoned
by one of the most notorious Orientals in the district.
In the same way every one of the stories in this series is
based on some actual happening in which a real working
newspaper woman has been involved. This is true of "The
Black Door," a gruesome drama suggesting Poe's "Murders
of the Rue Morgue," and also of "The Meeting," which finds
one of Mrs. Tupper's newspaper proteges wedded to a
gentleman burglar, and determined to break the bonds.
The stories are all tremendously exciting but devoid of
exaggeration.
The best known motion picture artists and artistes are
starred in "Perils of Our Girl Reporters." Helen Greene,
widely known for her appearances in "The Uplift" and
"Heartaches," stars jointly in the leading roles with Zena
Keefe, a talented ingenue, famous for her work in "Life's
Yesterdays", "The Estabrook Case" and "Cupid and the
Scrub Lady." Miss Keefe was also starred in "Her Maternal
Right" and "La Vie Boheme."
Earle Metcalfe, leading man of the series, is famous for
his work with the Lubin company, his chief success having
been in "The Moonshiner's Wife."
William H. Turner, the leading heavy man, is a splendid
character actor. He played principal roles with "Held by
the Enemy," "The Fatal Card," "Sowing the Wind," and
"Alias Jimmy Valentine."
VIVIAN PRESCOTT NURSING HUSBAND.
Mrs. Neil Whalen (Vivian Prescott), who, before her mar-
riage to the well-known automobile racing driver, was ac-
tive as a star in the movie firmament, is having a rather slow
time of it. Instead of spending her Xmas holidays amid
metropolitan gayety, she is anchored in the village of Union-
town, Pa., with her husband, who is in the local hospital with
a broken leg and fractured knee cap. Mr. Whalen, who has
won many automobile races, was the director of contests at
the opening of the board speedway there, the feature race
being the speed battle for the $3,000 Universal Film Trophy
on December 2.
He was not driving a car himself, but was flagging off the
course an amateur driver, who had never been on a speed-
way. This amateur first ignored the signal and then upon
coming around on the next lap suddenly locked his brakes
and skidded wild, crashing into a group of officials. Whalen
was badly injured, breaking his leg just below the knee. H.
H. Van Loan, of the Universal Film Company, also was
struck and his thigh torn open and spent several days in the
hospital. M. W. Colwell, the publicity director of the race,
was just grazed by the car, but landed unhurt.
Mrs. Whalen has been living right in the Uniontown hos-
pital with her husband and will be very glad to hear from
her friends, whom she does not want to forget her just be-
cause she is down in the coke mining country. Picture post-
cards are as welcome as the birds in May.
EVELYN GREELEY IN WORLD FILM.
Miss Evelyn Greeley will make her debut as a World-Brady
actress in a very important role in "Glass Houses," just com-
pleted in the Peerless Studio, Fort Lee. Little Miss Greeley
comes of a distinguished Kentucky family, and is a graduate
of one of the most noted Southern colleges.
She was engaged by the World Film Corporation on her
brief but striking record of successes with other producing
companies. Her first experience was with Essanay, where
she gained valuable technical training and steady advance-
ment during a period of scant two years' time. Then fol-
lowed a short engagement with Francis X. Bushman, for
Metro, and from tluVshe went as leading actress to the Dixie
Film Corporation, a Western company, with studios at Jack-
sonville, Fla.
BIGELOW COOPER JOINS APOLLO.
Bigelow Cooper, late of the Daniel Frohman, A. H. Woods
and Charles Dillingham forces, and more recently identified
with important picture productions, has been signed by
\pollo Pictures, Inc., to support Alma Hanlon, the star of
Apollo's initial offering: "God of Little Children," by Harry
Chandlee Mr. Cooper is best known to picture-goers by
his convincing work in "The Wrong Woman, ' "On the
Stroke of Twelve," "Killed Against Orders," and others.
LITTLE MARY'S THIRD SUBJECT.
Artcraft announces that the third subject to be produced by
Marv Pickford and her company will be "The Poor Little
Rich Girl." The staee play was written by Eleanor Gates and
produced by Henrv B. Harris, enjoying a considerable run.
Miss Pickford had a prominent part in the stage production.
KITTY GORDON'S TWO-YEAR CONTRACT.
Kitty Gordon, the English actress, has been engaged by
the World Film Corporation for the next two years.
January 6, 1917
THE MOVING PiCTUKK WORLD
65
Pathe Serial Plans
"The Double Cross," One of Pathe's First Serial Offerings
for 1917, Is New Type— Three Other Big Ones.
ON] of Pathe's firs! serials for 1917 will be "The Double
( rOSS," .i new type of serial th.it establishes new stand-
ards for production, direction and story. It is based
on Gilson Willets' famous novel, "The Double Cross," that
has been pronounced one of the greatest stories ever written.
The production by the Astra Film Corporation is on a more
lavish scale than has ever before been attempted in a Pathe
serial.
"The Double Cross" is one of four serials completed for
release during the first six months of the new year. An-
nouncement plans for the $5,000,000 serial program for 1917
show that J. A. Berst, vice-president and general manager of
Pathe Exchange, Inc., has planned far ahead to maintain
Pathe's supremacy in the serial field.
Every episode of every one of the serials has been pro-
duced with a view to making it as great a box office attrac-
tion as a five-reel feature. This is in line with Mr. Berst's
serial policy of all star casts, feature productions and power-
ful dramatic stories by famous authors.
Mollie King is the featured player in "The Double Cross,"
a story of love, mystery and thrills. The role is so hazardous
that all of the insurance companies in this country and Eng-
land have refused to assume the risk of possible injury to
her in the thrilling "stunts" that characterize this serial.
Miss King, who is a newcomer to Pathe's serial program, has
been pronounced one of the prettiest girls on the screen.
Playing opposite her is Leon Bary, who played the part of
Sebastian in "The Shielding Shadow" serial. William Park
is the director.
" 'The Double Cross' marks a departure in serials," says
Mr. Berst. "It is generally known now that by reason of
our long experience Pathe knows how to make successful
serials. 'The Double Cross' is a new type of serial including
all of the elements of popular appeal that distinguish 'Pearl
of the Army,' 'The Shielding Shadow,' 'The Iron Claw,' and
our great serial successes. It has been produced with a view
to making every episode a greater feature than most of the
five-reel offerings now on the market.
"In addition to the splendid cast and feature production,
there is an even greater reason why, in my opinion, 'The
Double Cross' will outrival the success of all of our other
serial offerings. That reason is the story. From the very
start, until the last reel of the fifteenth episode, there is
a mystery that will thrill and enthrall motion picture audi-
ences. Mr. Willets' book, 'The Double Cross,' was the most
promising material we ever had to work with for a serial."
The serial to follow "The Double Cross" will probably be
"The Neglected Wife," based on the famous story by Mabel
Herbert Urner, which has been published in the best news-
papers in every important city of the United States. These
stories are now being syndicated in a great number of news-
papers. This serial also is different from anything that has
ever been attempted before. It is a true to life story about
"The Neglected Wife," "The Woman Alone and The Man."
It is a story that will interest every man, woman and child,
because it is a story of real life. There is no author of any
time who painted characters more interestingly than has
Mabel Herbert Urner in her famous story. Every episode
abounds with dramatic situations and suspense.
The star of "The Neglected Wife" is Ruth Roland, who is
numbered among the most popular serial stars in the coun-
try. Her work in "The Neglected Wife" is said to be the
best she has ever done. Featured with her is Roland Bot-
tomley, a distinguished actor with a long list of successes
to his credit. "The Neglected Wife" has been produced by
Balboa. The story has been scenarioized by Will M.
Ritchey.
Miss Pearl White, the featured star of "Pearl of the Army,"
has started work in a new serial by Fred Jackson, the well
known magazine author, and George B. Seitz, author of some
of Pathe's greatest serial successes. Miss White is enthusi-
astic over her part — that of a wealthy young society girl,
who, bored to distraction by the monotonous life of a social
butterfly, joins forces with a desperate young man, driven
bv mysterious circumstances to assume the role of a burglar.
The story was written expressly for Miss White, and gives
her wonderful opportunities for her unusual talents.
Fourth on the serial list for Nineteen Seventeen is another
original story by H. M. Horkheimer and Calder Johnstone,
the working title of which is "The Twisted Thread." The
leading role will be played by two prominent stars.
"In Pearl White, Mollie King and Ruth Roland we. believe
we have die greatest serial stars in the world," says Mr.
i "in tin- paat three years we have spent more than
$2,000,000 in the leading newspapers ol the country and in
billboards telling the public about Pathe serials and the
Pathe Stars."
Predicts Big Year for Mutual
President John R. Freuler Outlines Mutual's Policy for
Coming Year — Gives Views on Past Year's Importance.
PRESIDENT John R, Freuler, <>i the Mutual Film I
poration, predicts big things for the motion picture in-
dustry for the year 1917. Mr. Freuler believes that an
indication of the advancement to be expected during the com-
ing year is seen in the outstanding features of the industry
for 1916, which in bis estimation are, he writes:
That this industry, involving the use of stupendous
capital, has been placed on a sound business basis.
The uncertainties and waverings of 1915 have
vanished. It was the period of business readjust-
ment, which, being boldly met, meant the rebirth of
the photoplay industry.
Introduction of the present big feature phase of
the industry, which is certain to dominate production
for the future, in which the boldest operators set the
pace. In this fruitful field, I may say, the Mutual
Film Corporation pioneered with those master pic-
tures, "The Quest" and "The Miracle of Life."
The signing of the $670,000 annual contract with
Charlie Chaplin, calling for his appearance in twelve
two-reel comics, this being the highest salary ever
paid any man in the world's history — this being the
first gun in the Mutual's campaign of which the
slogan is "Only Big Things for the Mutual."
A definite joining of the issue involving motion pic-
ture censorship, by which I mean an awakening of
the lay press to the importance of this issue to the
business of publication in general. It is now gener-
ally recognized that the pretentions of censorship
violate the principle of a free press. There appears
also to be a better general public understanding of
the issues involved.
"On the matter of censorship," Mr. Freuler says, "its arro-
gant pretensions, its absurd claims, its utterly ruinous in-
fluence on art and enterprise alike and last, but not least, its
flagrant violation of the constitutional letter and principle,
I need not say that I have strong convictions and equally
strong determination.
"The Mutual Film Corporation's announcement of 'Only
Big Stars for the Mutual,' referring to the policy of the cor-
poration for 1917, means in effect that the Mutual is inter-
ested in distributing only productions of the highest quality —
work representative of the best work of the greatest stars.
In this category I may mention Nance O'Neil, Marjorie
Rambeau, Richard Bennett, Mary Miles Minter and Mar-
garita Fischer.
"An interesting bit of film history concerns the production
by the American Film Company and release by the Mutual
Film Corporation of 'The Sequel to the Diamond from the
Sky,' the success of this issue having been completely in
line with that which attended the original, 'The Diamond
from the Sky.' Including both productions this was the
biggest chapter play in film history. There were sixty-eight
reels in the two plays and $20,000 was paid the writers of
the scenarios — more than was ever paid scenario writers be-
fore. Ten thousand dollars was paid for each story. Roy
L. McCardell, of New York, received the first $10,000, and at
the time that this is written the winner of the second $10,000
remains to be announced on the screen presentation of the
final chapter of 'The Sequel to the Diamond from the Sky.'
"It is well to advert to the determination of the Mutual
Film Corporation and its allied producing concerns to in-
sure service of the foremost directors in the field, as indicated
by the commissioning of James Kirkwood, director of Mary
Miles Minter and also of many of the Mary Pickford pictures.
"Another director whose work it would be difficult to dupli-
cate is Frank Powell, of the Frank Powell Producing Cor-
portion, who produced "Charity" and numerous other
powerful plays known to the motion picture world.
"Founding of the Gaumont line of educational pictures,
based on the foundation of the Mutual Weekly, including the
series known as 'See America First,' 'Reel Life' and
'Mutual Tours Around the World' may also be referred to
as an important development of a growing phase of the in-
dustry."
66
THE MOVING PICTURE WORLD
January 6, 1917
Mabel Normand in "Mickey"
Bids Farewell to Squash Pie Comedy and Other Strenuous
Picture Plays to Do Something More Genteel.
MABEL NORMAND has bidden a fond farewell to
comedies made out of squash pies. Stories about the
seduction of beautiful, innocent heroines, or battles
swimming in blood, etc., are not on her calling list. For
many months she has been out of public view at work on a
new comedy, "Mickey,"
which will be the key-
note for the plays that
are to be turned out by
the Mabel Normand
Feature Film Com-
pany. This will be re-
leased soon after the
first of the year.
It would not be sur-
prising if "Mickey"
proved to be a charac-
terization which would
live for a long time In
this new dramatic liter-
ature of the screen. It
is a delicious little play
— as sweet and quaint
as Peter Pan. There
is a fragrance in it like
the breath of a Cali-
fornia canyon when the
bees are in the sage
flowers.
One of the canons of
art is that the test of
greatness is simplicity.
"Mickey" is simple as
the coming of the dawn.
A fortune in money and months of patient effort have been
expended in achieving the delicate shades of this simplicity.
The money that, in other pictures, went for big mob scenes,
battles and street riots has, in "Mickey," been spent on an
effort to lay in the colors of this work of art with delicacy
and effect. There are fifty ways to do anything. Mabel
Normand has tried all fifty in "Mickey" to find the one that
rings true. Forty-nine have been thrown away to get the
picture the public will see. The result is a picture of a
sweet little ragamuffin, who will live in your heart with
"Peter Pan" and "Huck Finn."
Miss Normand plays in this play the part of a ragged little
mountain girl — an orphaned waif, who has been "mothered"
by a poverty stricken miner in the mountains of California.
Dear little "Mickey!" Her pathetic little shoes are scuffed
over on one side and she has to wear boys' clothes because
girl's apparel is a little scarce out there — "in back of beyond."
She lives in the mountains with the old miner, a funny old
Indian squaw who worships her, a pony, a burro and a fight-
ing bull dog. After a while Providence catches her up and
whirls her into the life of a big city and into a family where
she alternately is todied to and bullied.
It is a sweet appealing little story and one that no one will
forget. No one can have followed Miss Normand's work in
the films without the realization that she had bigger and
more subtle work ahead of her than the comedies in which
she earned her name. In "Mickey" she has justified this be-
lief. In her hands Mickie is a real character, laid in with
good taste and delicacy and a rare instinct for dramatic
values. Every one is sure to love "Mickey," and equally sure
to love the Mabel Normand characters in the other plays to
follow "Mickey."
Miss Normand has definitely entered a new field of work,
'inder the supervision of Mack Sennett, wherein she will have
an opportunity to do plays and to draw characters that will
live.
Mabel Normand.
CHANGES IN PARAMOUNT EXCHANGE.
Henry P. Zapp, formerly special traveling representative
of the Pittsburgh Exchange, distributors of Paramount Pic-
tures in that district, has been transferred to the Chicago
office, and will devote his entire time to the Chicago city
interest for Paramount.
Frank Cain, assistant shipper of the Paramount Pittsburgh
Exchange, has resigned to accept a position with the Adams
Express Company. He has been succeeded by Jacob Hicks.
C. T. Kingsley, manager of Paramount's Pittsburgh Ex-
change, is making a tour through the State pi Ohio, visiting
all the Paramount exhibitors in that district.
Victor Moord sjComedies
Will Make "Klever Komedies" Clever and Have Funny
Actors Who Are Funny — New Studio in Jacksonville.
By Victor Moore.
AS 1917 approaches I realize that I have only one obliga-
tion to fulfill for the new year, and that is to make
Klever Komedies that are clever comedies! To do this
we are at present building our own studio in Jacksonville, Fla.,
where the conditions are excellent to get results. We have
engaged a company that we think will be unsurpassed, each
actor or actress that has been engaged is engaged with the
understanding and full knowledge that they are to be funny
— and when I say funny, I mean funny. By doing this, it
means that we will have action in every foot of film which we
turn out. We are making it our policy that each foot of
film must contain a laugh or it will not be used. Our
comedies will never be of the slapstick variety, but will al-
ways have a good story and every now and then a little touch
of heart interest. I have found it to be a fact in my long ex-
perience on the stage, as well as in my experience on the
screen, that an audience is willing and glad to laugh and cry
at the same time and in order to do this we have set out
writing stories that set the audience laughing their heads off,
and then we will pull them up with a little touch of pathos —
following this with another big laugh.
I think these comedies will prove to be lasting, and that
instead of dying out after they have had their run, will be
the kind that can be re-issued and always be enjoyed by the
audience.
Together with all this we have arranged with three or four
of the best comedy writers of today and from the present
outlook of the material they have turned in it looks like great
comedies for the public.
I have arranged for a technical staff to make these pro-
ductions so as to be on a par with any five-reel productions
that are made. It is my idea to mount these comedies better
than any comedy that has ever been produced, so that with
this idea in view we have spared no expenses for a staff that
will include a high class decorator which, in my estimation,
is the most essential for interior scenes. Our studio at Jack-
sonville will be an open air one and with splendid lighting
conditions. This will insure the best photography obtainable
in pictures. Added to all this we have arranged with two
directors to direct these comedies. Both directors are of a
different temperament and different; stvl" and under these
conditions we should have plenty o' variety in our pictures
In the company that will support me we ha\e a cast oi
players that can play any kind of parts assigned to them; for
instance, the juvenile man could play character parts and the
grande dame could play leading business, so this gives us a
most versatile company. Taking all these things into con-
sideration, I feel quite sure in stating that Klever Komedies
will stand alone in the" market as being comedy that is differ-
ent— really funny comedies that will get the money. I feel
that my success in the Lasky productions on the Paramount
Program, "The Clown," "Snobs" and "Chimmie Fadden" have
placed me in a very prominent place before the screen pub-
lic. With only this one obligation to fulfill for the new year
I feel that we have it "lashed to the mast. "
MABEL TALIAFERRO GIVES A "RAG PARTY."
Mabel Taliaferro, Metro star, gave a house-warming in her
new apartments. No. 315 West 98th street recently, and al-
though many- prominent persons were present everyone was
in rags.
"It is too near Christmas time for anyone to be wearing
expensive clothes." the little hostess told her friends, "and I
wouldn't like to have it on my conscience that anyone even
had a pair of gloves cleaned for a party of mine." So in a
lower corner of the invitation was written "Rags."
Present in "Rags" were Mr. and Mrs. Irvin S. Cobb, Mr.
and Mrs. Richard A. Rowland. Mr. and Mrs. Maxwell Krag-
er, Mr. and Mrs. B. A. Rolfe. Miss Ethel Barrymore. Miss
Viola Dana, John H. Collins, Thomas J. Carrigan, Elsie
Janis. Mrs. Janis. Mr. and Mrs. Hartley Manners. Miss Mar-
guerite Clark, Miss Cora Clark. Miss Laura Hope Crews.
Miss Edith Taliaferro. Earl Brown. Mr. and Mrs. Winchell
Smith. Mr. and Mrs. Charles Gordon. Miss Ada Patterson,
the Marquis de Castillo, Miss Marjorie Rambeau, Mrs. Ram-
beau. Julian Eltinge, Thomas Meighan. John Golden. Augus-
tus MeHugh. D. F. McSweeney, Benjamin Piatzi, Roy At-
well. Miss Janis wore her "Cinderella costume" and many
of the men were clad in overalls.
Miss Taliaferro is famous for her hospitality, and the
quaint ideas she carries out in entertaining.
January 6. ll)17
UN- mo\ [NG I'M I 1 RE WORLD
67
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Advertising for Exhibitors
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Conducted by EPES WINTHROP SARGENT
Beat Them Out.
Lvi'Ki.Y in ;i college town ;i group of professors from ihe prepara-
tory school ami sum.' from the college itself oondueted a meeting
in favor of better tiiins. One of the houaea is municipally owned
and there was some talk of appealing to the city government to give
tin- lease to Bome other manager who would bring to town a grade of
film better planned to Interest the student body. As a matter of fact
the manager runs a fairly good program as a rule, but he snaps up
the noisy titles because be can clean up some money with them. Tho
teachers forgot all about the good films and probably they (lid net Be<
the others, but they might have cost the manager his license. Perhaps
you argue that this does not concern you, but It does. You may not
have the city for a landlord, but there Is always some scheme of police
control or local censorship that can be worked In any town. This
particular manager got some very undesirable advertising, that pos-
sibly competing houses will profit by. You may get the aame sort of
advertising, and it is not going to make you happy. Start to clean
up now. Do not wait until you are forced to or until you become the
victim of an unjust and onerous censorship. Eeat the reformers out.
You may not make as much money some nights, out you will do a
more uniformly good business.
Working Doubles.
Joe E. R. Kohler, of the Orpheum, Sheridan, Wyoming, is working
the double-page stunt. This was mentioned some time ago in connection
with the advertising of Shoes by another exhibitor. It is not always
possible to find a play that works so well with the advertiser, but this
difficulty has been surmounted by printing in each advertising space
the portrait of some Paramount player. Prizes are offered for the
most accurate identifications, and of course ties bring equal prizes to
winners. This stunt serves to hold the page together at small cost In
tickets and helps both advertiser and theater, to say nothing of the
paper.
Here It Is.
Compare this Typo Shaded with the Old English that too -many
printers think is the real thing. Don't you like this better? Note, too,
how well it works with shaded gothic. It is part of an announcement-
invitation from Dallas, Texas, and was sent to exhibitors. The other
half is to the effect that the second portion, when filled in with the
name and address of the exhibitor will admit two to a private showing
31c Gxtcxaft £Pic tutci £ otpoio Vion a$ Jexa a
coadtaluj tm'Wea' uaw and ucux jtienaA
Xa a niiJate exhibition ay
VaatuxinqXne/ incomr>aiable>
f
5Eb lyfflc/iwf <>ur,«ai «ujw«4t4tori
ATT FIE OLD J13M- T53EATKE
DAU.AS, TEXAS
of the picture. The entire sheet is r> by S inches, giving the effect of
two four by five cards cut with perforating rule. On the reverse a cut
of Miss Pickford backs the invitation and the blanks for the name
and address the lower half. Heavy laid paper is used for stock. It
is neatly done from all angles and in keeping with the atmosphere
Miss Pickford's managers are seeking to create.
In Stripes.
The Pox company has put out a booklet for their Honor System that
is designed to help the exhibitor who has the subject as well as to
advertise the film to blm Thei erlal bare i"i all sorts ol real
Work to supplement the straight (hen . tracts
from the writings of authorlUi Ileal Quotation! and
the like, it is unusually complete and helpful and li appropriately
covered b\ design thai Buggesti the old prison .suits.
From the Jay.
Jay Emanuel called the other day, thoughtfully selecting a time
when we were out. and dropped some contributions in the mall
After be came out of the Turkish bath he went right back to Phila-
delphia One of his specimens is a handsome portrait In colors of
Valeska Suratt, printed up on the back with her family history and
an advertisement for Emanuel's Ridge Avenue theater. Two othei
bits are booklets gotten out by Julian (Kink) Solomon for the
Moroscn playa. One ol these is a folder so arranged that when the
[.ages arc opened tl.re. utouts of the stiir spring up at you, to rise
above the top of the page. It is a device familiar • nough in fancy
valentines and Christmas cards, but neatly adapted to press work.
They sell for only $3.50 a thousand. The other is for "He Fell In
Love With His Wife," a teaser booklet. Both are novel and will help
make business for Morosco exhibitors. We do not want to hurt Jay's
feelings, but we think he lacks the nerve to make a date in advance
and wrestle with a Fireman. If he has the nerve, he knows the
address.
Advertising It.
Tarleton Winchester, of the Pathe Exchange, sends In some work
from the family theater, Hazleton, Pa. Exhibit A is a two-inch, single-
column advertisement from the local paper. In 10-point caps It ad-
vises the reader :
"WATCH YOUR DOOR-KNOB ON' THURSDAY;
THERE WILL BE A NICKEL HANGING ON IT!"
says the Shielding Shadow.
On Thursday they sent out a d-k on red card 7 by 14 inches, headed
"This circular is worth 5c. to you" and going on to advertise "The
Shielding Shadow." At the end it explains that the standard price is
10 cents, but they have arranged to show the series at a five-cent admis-
sion ; therefore the patrons save the much-advertised nickel. Local con-
ditions may demand the five-cent admission, but we think that a well-
advertised serial would be just the thing to use to accustom the patrons
to the ten-cent price. In any event the hooking up of a newspaper ad-
vertisement with the doorknob is a new idea and a good one. since a
two-inch newspaper advertisement pages the way for about 30 inches
of space.
A Form Letter.
The Princess, Clarksville, Tex., sends in a form letter for "If My
Country Should Call" that Is about what a form letter should be, not
overlong, to the point and written with conviction. The last paragraph
offers to return the admission should it be decided that the story was
not all that J. R. Ra'iney says it is. He also sends in a four-page
folder well gotten up, but the red of the stock is so deep that it sinks
the ink a little. For a deep red, a glossy Ink that stands on the surface
of the paper is .required ; preferably one of the glossy inks.
Steve Is Out.
Steve Farrar sends in his last hunting license with this letter:
Say, Sargent! every darn exhibitor in the country is writing
me for hunting license. I only have one left; if it will re-
produce, I suggest that you publish it, for I can't supply the
demand. Business was never better, still sticking to hand bills.
You will notice that I have adopted a slogan — CASINO THE-
ATER— The sign of ten years' success — going to use it on every-
thing from now on.
Several have written us for details, too. There are no additional de-
tails. The hunting license was reproduced, in our issue of September
23, from the original card sent in by the Kleine Exchange, Denver.
Steve took this card and changed the wording to apply to his own
Casino, Eldorado, 111. With a numbering machine that stamps In
duplicate he stamped on a number. On the card, above and below the
panel, he printed :
Note. — These cards are numbered in duplicate. Find the party
holding your number and you will both be admitted to the
Casino FREE.
Then he shuffled the cards and gave them out. That is all there was
to it, except that he had the whole town running around looking
for their affinities. This was all explained in the paragraph mentioning
Steve's scheme, and any exhibitor could have turned back for the orig-
inal and have added the extra line a lot easier than he could have
written a letter asking for a sample. Keep your back numbers, or at
68
THE MOVING PICTURE WORLD
January 6, 1917
least the pages of this department. They will come In handy. Turn
back and you'll find the hunting license in cut form. That Is where
Steve got his.
Steve's throwaways are familiar to most readers of the department,
and the new batch offer no departures, but they do show some good
lines ; for example :
Check your troubles at the door and Ham and Bud will make
you forget to take them home.
If you don't see the best show. It's your own fault.
Just for fun we present —
Steve's slogan is a good one. Ten years in a town means something,
but Steve is a sticker. He was one of the first friends of this depart-
ment and still is one of the most regular.
Easily a Record.
Just about the record is the advertising display of the Paramount
theater, Latrobe, Pa., in the Bulletin for November 2. The*Bulletin
is the name of the local paper and is not a house organ. The theater
has three full pages, one each for Paramount, Triangle and World Film.
It also runs in the same Issue 30 inches for the running program and
49 inches for "The Birth of a Nation." This is more than three and a
half pages for one house in one issue of a daily paper, and we think
that it will be some time before this record is taken down, even grant-
ing that the three film companies paid all or part of their respective
pages.
Philadelphia Programs.
The Aurora theater uses a green card 3%x5%. For a catchline it
employs the rather awkward "The Paramount House Accompanied by
the Aurora Orchestra." As it uses also Metro, Triangle and Fox, the
line does not stick well and is badly phrased at best. Where the title
Is run on the same line with the player it is well to use quotes for the
title, for here we get "Fay Tincher in Skirts," which is natural enough,
and "Charlie Murray in His Feathered Nest," which suggests that Mr.
Murray is a bird.
The Somerset uses much the same form of card, with boxed side
dates, but by using a slightly larger card gets a better display. The
two would make an interesting contrast, but both are on colored stock
and will not reproduce. The Somerset also uses a four-page, 6x9.
The Globe has a four-pager, 4%x7, but by using comparatively small
type, gets plenty of display in the limited space. There does not seem
to be much text, but the complete bill is adequately covered, and they
have a page for house chat as well.
Back in October the Eureka changed from 5 to 10 cents and handles
the change very neatly in this argument :
Change of Policy.
Commencing week of October 9, the Popular Eureka becomes a
NEWER and GREATER Eureka, showing only the choicest and costliest
feature productions and charging 10 CENTS FOR ADULTS and 5 cents
for children DAILY.
This step is made necessary by the improvement in the public taste
from ordinary films in one or two reels to costly features in five to
nine reels, with prominent, high-salaried stars ; by the tremendous
increase in the cost of films — over 300 per cent, in two years ; and by
the natural growth of the business itself from a novelty operated to
satisfy the curious to a dignified industry catering to a clientele of in-
telligence and discrimination.
We earnestly believe that you are wearied of seeing mediocre pic-
tures, hurriedly produced, and interpreted by players of obscure repu-
tation, and that your intelligence and knowledge of movie plays and
players demands the best in films regardless of cost — Fox, Metro, Para-
mount, etc. Such features are never shown anywhere at less than 10
cents admission, the average price being 13 cents to 35 cents.
This week's program at the Eureka is the strongest ever presented
by any one theater in any one week at any price. It is a standard we
are setting for theater. We shall live up to it. Have we your support?
EUREKA THEATER,
C. H. GOODWIN.
This program uses too many cuts for the best results. Cuts are use-
ful, but not when they exclude a reasonable amount of type. The
back page is given over to three cuts that do not tell much of any-
thing. House talk would have been better and would have looked better,
for few programs get good results with cuts.
Here's Mr. Wall.
S. E. Wall sends in a scheme he is using with good effect. It Is
not a new one: Indeed we suggested this some years ago and It is to
be found in Picture Theatre Advertising (of course), but it is a good
scheme, and Mr. Wall tells precisely how he worked It, which will
help. He writes :
I made arrangements with the Pathe company to furnish me
three reels each Friday, consisting of twenty-one-day old
Fathe news, a split reel scenic and educational, and a Luke
or Heinle and Louie comedy ; the split reel we cut Into and
run one subject of It ahead of the Pathe news and the other
subject of It ahead of the comedy, making four distinct sub-
jects, although I took care not to advertise four reels, but
merely specify the names of the four subjects.
Next I went to the superintendent of schools and told him
that I bad secured some educational subjects to be shown
every Friday evening during the school year, explaining to
him In detail what a number of the subjects were that I had
booked, and some of them being of exceptional value from an
educational point of view, he became enthusiastic over the
proposition. Then I told him that I was willing to grant one
ticket each week, to one pupil In each room, as a reward of
merit, and the holder of this ticket would be admitted on
Friday evening as our guest. It was necessary to get per-
mission from the Board of Education to do this, but it was
done after some little delay, and now tickets like the one en-
closed are distributed each Friday afternoon, one in each of
the eight grades, and one in each of the four high school
classes, making twelve free tickets given away in as many
rooms each week, under conditions that are sure to advertise
Wall's theater, besides the free advertising I get in having
our Friday subjects discussed during botany, physics and
geography classes. After we had the plan going good, our
competitor attempted to spoil it by offering to admit the
winning pupils to his theater, which fact accounts for the
way we have the article written on our post card of September
2.J-.J0, but his attempt to do this only acted as a boomerang
and has done him no end of harm.
Twelve tickets do not cut into the box office much and, as Mr. Wall
points out, the advertising value of having the reels studied in class
is of real benefit. It benefits the pupils as well. Moreover, it gives
the mothers something to talk about. The post card announcement
referred to does not slam the opposition house for its action. It merely
announces that the management is so anxious to have all children "see
the program that the price for school children will be five cents in-
stead of ten for that evening only. It seldom pays to try and steal
the other fellow's thunder, and we are glad that, in this case, the
scheme reacted in Mr. Wall's favor. The ticket is reproduced in type
for the benefit of others. The original is a pink card 1V&X2V4 Inches.
This ticket issued under the
authority of the Supt. of Schools,
as a
REWARD OF MERIT
will admit the holder to our
"Special Educational Program"
FRIDAY
Wall's Theatre.
Mr. Wall still holds to his very convenient post card program,
which gives him six boxes for the program and a narrow column for
chat. If you do not recall the reproduction made some time ago, send
him a self-addressed stamped envelope to Wall's theatre. Plain City,
Ohio, and ask for one.
Tell Them AH.
When you give your program, give all of It. This is something that
too many program editors overlook. They tell of the feature and add
"and other good reels" or "a corking comedy" and let is go at that.
Sometimes the despised little one-reeler will make business where the
feature will not. Tell it all.
Stillman Ideas.
Here are some more ideas from the Stillman, Cleveland, Ohio. The
first is the lower half of the front page of their program. Part of
these are sent out to a select list about the Thursday before the week
indicated. The overprint is to guard against possible error. Some
patrons might fail to note the date directly below and suppose it to be
the program for the current week. The note makes it impossible to
fall into this error. It is a small thing, but the big house is careful
of small things. The programs are mailed out in special envelopes
that takes the shoot with a single fold. The front Is printed up with
"Some news about next week — and things otherwise." Below is the
house monogram cut and then "It's good reading, too."
Mr. Madden, by the way, explains that the cards lately spoken of
are run through the press again for the nicked edges, pointing out
what we should have realized, that the rule would have cut the roller
up. A special form is made up carrying only these two small bits
of cutting rule set at the proper angle. The rollers are taken off
and the Job fed through without ink. If an occasional card gets off
centre the slits are still In direct opposition because the two cuts are
made at the same time.
Press work In Cleveland means a lot of passes, for Cleveland is one
of those towns where the advertising department bleeds the theaters
for tickets with which to keep other advertisers happy. Mr. Madden
January b, 1917
THE MOVING PIC'l t RK WuKl.l)
69
Issues press cards which must be presented at the box olllco fur ■
ticket for the current performance. Both ticket mid stub curry the
number of the press card, and the number of times uuy one CBI
used is easily noted and abuses corrected when they Income elit
. cud Is on stiff bourd. but tbo dally ticket is merely ■ light
pasteboard, since It is used Immediately.
Another receut stunt was check list for the program. For one
week each patron entering was banded a private mailing card asking
the patron to check three questions and add BUI II de u. d.
The three questions were as to the patrons approval Oi the program,
If he reads the articles and If he take.-, the copy home with him. There
»re lines for the name and address, and to each card wa. fastened a
tiny lead pencil with which the answers could be cheeked. The card
d to an attendant, dropped Into a box or could be mailed.
The pencil probably decided many to reply at once' — and pencils are
in thousand lots. They come ready strung uud the cord Is merely
looped over the curd. The value of such a set of replies, if the re-
sponse is good, is two-fold. It proves efficiency and It is u powerful
uent with which to approach the outside advertiser for his busi-
ness.
Along the same lines is another card, but this was mailed to the list,
asking tbo patron to reply whether or not he wished to bo continued
on the mail list. A three-fold card was used, one section of which
was n reply card, ready stamped.
[n some of the newspaper advertising Mr. Madden uses a "keep
• • coupon and says he averages about eight replies for each In-
m. This does not seem to be much, but it is a list made up of the
names of those sufficiently interested to provide their own envelope
and stamp. Such names are valuable to a bouse.
One secret of Stillman success is the emphasis laid upon the courtesy
of the attendants. For example, when the cards already referred to
were given out. they were handed out with a smile and a "Will you
please All this out before leaving," instead of being thrust at the enter-
ing patron. Even so small a thing as this helped the results.
Something New.
The Pathe Exchange is the first to waken to the fact that the
straight publicity campaign in the daily press is getting a bit too
common to attract attention, so they went at the country precisely
as a live theatrical press agent attacks a town. Instead of working
one town, they worked more than half a hundred, but the idea was
much the same. The fake was "sprung" in the Washington papers in
the shape of an advertisement asking for information as to a man
closely described. The following day the advertisement was repeated
In out-of-town papers and this was followed by two other advertise-
ments offering large rewards for this man, who was supposed to have
stolen Important government plans. Replies were to be addressed the
New Ebbitt, and answers came from all over the country. Then the
straight newspaper advertisements were released and the fake ex-
n ba. n* v.mh- ^ -„— £ZfZ -V-
ploded, but not before some of the smaller cities had been turned
upside down. In Atlanta an innocent bystander was arrested on sus-
picion, and when the story broke he was fined $10.75 for loitering,
which was rubbing it in. Other cities came forward with the strange
man, and all of these men were declared to have the unusual double
horseshoe scar that was put in to make a getaway for men of military
bearing and six feet tall. It was the best press campaign yet worked,
and it brought results even against the high cost. J. A. Berst and
George A. Smith are credited with the planning and execution of the
scheme.
Uses Post Cards.
The Gem theater, Rogers, Ark., uses regulation post cards for its
advertising, getting out a card for all specials. They are neatly print-
ed and carry a cut of the proper screen. In these days of the high
cost of paper it is foolish to buy your own stock and stick stamps
on when you can purchase postals for the face value of the stamps.
If any cards are spoiled running the job, you can take them back
to the post office and get new ones.
Some Useful Color Work.
The Klin.' Poster Company, Philadelphia, sends
of color work
nd ■ ome
mid the pi. hi. mi covers are printed with color trainee front ami I
evidently oO st worl brilliant and well placed and
the ah Into the papt It la
ei.-. in work an. i effootlve, ..mi with .1 long list of playi in Bt
uny program, i he po t hut
the i sbably do not coat much mon much
larger. For an extra "flash" they can t>.- mounted on homi
■beats „r neutral tint '.nd, [01 instance, ■> French gray printed with
a linn, in .1 deeper tint, a blue or silvered. P not given.
but a-, they write that tl tiling all ovi-r the country, It lu to
he presumed that the pi derate toi tin' high
oi work. The los. cost lies In enormous production at
one run.
For Lumberlands.
S. S. Si. Ppadsr On, N < In a photo-
graph of in., lobby decorated i"i "Thi Lass o' the Lumberlands." Wo
are afraid that It will not show Up very well In the cut, but you can
get the idea. Mr. St. v. n on w I
1 am sending this photo only because It attracted n ^real
deal of attention ami gave us an excellent Btart on this serial,
ami again we would like to pass it on to Borne other exhibitor
for the reason that the whole cost of the display was not even
as much as one dollar. I hired a dray for twenty-five cents,
went to the edge .'ew York license card. All licensed oper-
ators, either union or non-union, are cordially invited to attend. Non-
union operators will not incur any obligation by attending, though it
is hoped we may be able to convince you of the advisability of joining
with your fellows in organization In order to properly protect your
Interests.
Local Union 306 asks you to attend, and this Department and its
editor advises you to do so. The editor will himself be there and
address you. There will also be other thoroughly competent speakers.
Notice to Unions and Examining Boards.
During the past years a great many requests have come to the editor
asking him to set forth a list of questions for examination. This has
been an impractical thing to do, for reasons which have been re-
peatedly explained.
I now, however, make this offer. During my tour of the country
next spring I will be glad to, wherever time permits, appear before
either official or union examining boards, and examine either a genuine
candidate or one of the examiners himself, in order to show what, in
my opinion, an examination ought to consist of, and the way in which
It should be given.
I cannot promise to do this in all cities, because In some cases
where the distances to be traveled are long I might not have tht time,
but where time and physical and mental strength will permit, I will
be very glad to accommodate in this respect.
Question No. 169.
H'Jiaf, in your opinion, oxuiht to be the attitude of local unions
\cith regard to the admission of competent operators located in
small toxens axcay from the immediate vicinity of the local,
but within its jurisdiction?
Roll of Honor on Question No. 160.
The Roll of Honor on Question 160 consists of M. M. Moon, Sherman,
Texas; W. B. Allen, Edmonton, Alberta; John W. Creamer, Chilllcothe,
Mo.
In asking question 1G0. I only expected to bring out the idea of
individual operators. The only way the actual average life of a recti-
fier tube could be known would be for large dealers or the maunfac-
turers to keep a record of say fifty or a hundred tubes, add the total
hour life of the whole number together and divide by the number of
tubes.
The answers to this question varied all the way from 500 hours to
11,000 hours. Brother Moon says he has used one tube for a little
more than 11.000 hours, and another one for 8,274 hours He says
the average life of a tube in the hands of high class operators is
6,500 hours, but, take operators as they come, it won't be more than
4,000 to 5.000 hours, which estimate certainly will not be at all dis-
pleasing to rectifier manufacturers.
On the other hand, Brother Creamer thinks the life of a tube which
is rarely or never overloaded will average 600 working hours, which
estimate will not cause joy in the hearts of the aforesaid rectifier
manufacturers.
Personally, the editor thinks both these estimates an- quits extreme.
I would say If a rectifier tubo works ten hours a day fur 800 da]
inly ought to be considered as having siren ;■'! facto
This would be, at pr< enl price ol ">i> ampere tubes, about HVi
per day, if the tube be of '><> ampere capacity, wlldi would r> i"
practically the entll ol thi rectifier, I know of
Instances, however, while tUbei have nm BYeral tlXDl tills length
of time; also I know of li where they bai
long as ,100 hours. Erother Moon makes the following pertinent
remarks :
The life depends on the following things: (A) That the
anodes be located precisely in the center of the arm ; that the
vacuum be of the highest possible percentage; that the anodes
and cathodes be sealed as nearly perfect as po-sible. All of
which, I am sorry to say, is not always dune, tli.it the glass be
of the highest grade and free from air bubbles, or other defects.
(B) That the tube be not overloaded, and if it is run a little
under capacity it will last longer. For instance: If you run
a 30 ampere tube at 25 amperes it will last at least 10 per
cent, longer than if run at full capacity, iC) Location plays
an important part. The rectifier should be in a clean, dry
place which is free from draught, although well ventilated.
(D) Proper installation of the tube; proper connections and
proper attention have an effect on the life of a tube, and fre-
quent freezing of the carbons, which has the effect of largely
raising the amperage, has a decided effect in shortening the
life of a tube. |
Brother Allen says :
The mercury arc rectifier will not stand abuse. It should
be in a dry, clean room, and the room should preferably be
warm. If it is not warm there is likely to be difficulty in
starting the mercury arc in the tube. It is also quite import-
ant that you test out occasionally with an ammeter and see
that you are not pulling more current than the rated capacity
of the tube. Freezing the carbons is very hard on the tube.
Many a tube has gone bad in a few hundred hours which would
have given yeoman's service had it received a "square deal."
And now 1 think we will let It go at that, because under the condi-
tions beyond setting forth these facts I don't believe any of us could
really given an authoritative answer to Question 160.
Film Cement. Nothing Doing.
B. H. Rock, Whitehall, N. i ., says :
For some time past I have been experimenting on a new film
cement, the idea being to make a nice, clean, soft splice, which
will not leave the film hard and brittle like some other cements
do. When this cement is properly used it is impossible to pull
the splice apart. I absolutely guarantee any film patched with
it will never break. I have been in the projection and electrical
field for nine years, and think I have made a step in progress
in discovering this method. I find that most of the cements put
on the market are very poor. Am sending you, under separate
cover, a sample of this newly manufactured cement .and desire
you to pass opinion on same, and let me know If you think I
would be able to market it successfully. It will cost a little
more than the cheap grades, but has the necessary qualities
which they lack.
I would be very glad indeed to have this cement tested, and to
pass judgment upon its excellence or lack of excellence, but a number
of former experiences warn me it literally cannot be done. I have on
si vera! occasions had cements tested by operators in different parts of
the country, whose reports were favorable, only to find that, later on,
the cement did almost anything but "deliver the goods." I attribute
this not to any fault in the formulas, but to the variation in different
lots of chemicals. I could not attribute it to anything else, but, due to
these former experiences, must decline, absolutely, to srive the approval
of this department to any cement which has not withstood the test of
time of at least one year. What the brotuer says about poor cement is
absolutely true, nor do I doubt that he has a cement which would stand
the present test. If he had not, he certainly would not send it to the
department. The question is, however, toould the formula xcork out the
some with the next batch of chemicals i There's the rub! I am sorry.
Brother Rock, but I have been stung on this particular proposition once
too often. Some gentlemen in Chattanooga made up a cement a couple
of years ago which was splendid. I had it thoroughly tested, gave it
the approval of this department, and six months thereafter got a'l kiuds
of kicks. The same formula didn't make the same cement, and the
only possible answer to that (.uestion seems to be difference in chem-
icals, which is a thing no manufacturer can, I believe, guard against.
72
THE MOVING PICTURE WORLD
January 6, 1917
An Error.
John Griffiths, Ansonia, Conn., writes:
There is an error in my reply to J. W. Remillard, page 852,
November 11th issue. On the lifth line from the bottom, second
column, It says: 4.2 — (l'/6 -5- l'<6) = 3.30. The answer to
this should read 2.03 instead of 3.36. Also where I say the
equivalent focal point, or plane of the menicus-bi-convex con-
denser set (the word "set" is omitted), is situated between
the lens at a point % of an inch In front of the meniscus,
I should have said, when the lenses are nearly touching the
point of equivalent focus is within the bi-convex lens. To
make this a little more clear. There are two planes from
which measurements X and Y are taken. Which one should
be used depends upon the type of condenser. With the plano-
convex type both X and Y are measured from the optical
center of the lens, viz. : the apex of the curve surface, but
with the meniscus-bi-convex while X and Y are still meas-
used from the optical center of the lens the optical centers
are differently located. With the 6% meniscus, which has an
approximate depth of concave of Va inch, the optical center
will be Vs Inch in front of the optical center of the curved
surface, and with the bi-convex lens the optical center is
midway between the apex of the two curved surfaces, if both
curvatures are equal, but if one surface has a greater curvature,
then the optical center will be nearer the surface having the
greater curvature in proportion to the difference between the
powers of the two curvatures, and the distance between the
optical center of the meniscus and the optical center of the
condensers are in actual contact, so that if we use a plano-
convex condenser in front, in combination with a meniscus
behind, it is possible to have the back equivalent plane in
front of the front equivalent plane ; also it makes no difference
in calculation if the back equivalent plane should be actually
within the front condenser, so long as we know its theoretical
location.
Brother Griffiths then goes on with some other matters along the
same lines, but I think his only real purpose was to point out the
error he had made in the calculations, and that being done the purpose
of publication is served.
Local Gets Representation.
H. C. Roddan, secretary Local No. 348, Vancouver, B. C., writes :
J. R. Foster, of Local 348, I. A. T. S. B„ Vancouver, B. C,
has been appointed to represent the operators on the Provincial
Board of Examiners. The personnel of the board is Messers.
C. L. Gordon, censor ; William A. Oswald, inspector ; J. R.
Foster, operator. The Province is divided into four districts,
and operators working in their respective districts will have to
pass an examination of a certain standard. Mr. Oswald and
Brother Foster are at present (October 25th) touring the Prov-
inces, examining operators in Districts 2, 3 and 4. In District
No. 1, comprising Vancouver, Victoria, Westminster, and Nan-
aimo, the operators will be examined later. The examination is
to take place in the Court House in Vancouver. There is to be
a specially constructed examining room, and the examination
will be in the presence of the entire board. Brother Foster is
especially anxious for you to see this examining room at the
time you visit us next spring, he being of the opinion that it
is second to none on this continent, though, of course, that is
all the information Brother Foster is giving out at present.
Congratulations to both Brotner Foster and Local 348. In the opinio?
of this department THERE SHOULD BE ONE THOROUGHLY COM-
PETENT PRACTICAL OPERATOR ON EVERY EXAMINING BOARD.
In fact, I don't regard any boaru which does not contain one competent,
practical operator as being competent to give a fair examination. There
are so many points where theory and practice clash and theory must
give way to practice. The board simply MUST contain one man thor-
oughly conversant roith actual operating room practice if it is going to
give a competent examination. I shall be very glad indeed to examine
the room in question, which I have no doubt is an excellent one.
Foolish Statement.
Recently a film fire occurred in Easton, N. .1, The fire was quite
a serious one, in so far as the operating room itself be concerned, as
several reels of film were consumed. The operator seems to have com-
pletely lost his head and threw a blazing reel out of the operating room
door down a flight of wooden stairs leading from the entrance to the
balcony. Due to the cool headedness on the part of the theater employes
a serious panic was averted. The audience rushed for the doors, but
having arrived there, stopped, and but few actually left the theater.
But this Is not the point I wish to discuss. The theater management,
after the fire was all over, said it was caused by a spark from the arc
lamp igniting the film, or at least that Is the way the public prints had
it. Now this would presumably mean that a spark from the carbons
struck the film and Ignited it, a thing which with modern apparatus
Is an absolute physical impossibility. Everyone connected with pro-
jection knows that to be the fact, but the general public don't, and a
statement of that kind makes them believe that there Is always a danger
of something of the kind happening ; also it sets up the same idea in
the minds of the powers that be in officialdom, and is apt to bring about
the enactment of a lot of unnecessary regulations which accomplish
actually nothing at all In the way of safety, but make for additional
complications In the construction of projectors, as well as additional cost.
Just how this lire really did start I don't know, but I do know that
the statements as given out by the newspapers, purporting to come
from the management of the theater, are not true. They arc mis-
leading, and injurious in several ways.
The Geneva Movement and Its Adjustment.
Due to the courtesy of our old friend, Nicholas Power, of the Nicholas
Power Company, we are enabled to present to you a very interesting
chart prepared by Mr. Power for this purpose, and a discussion of the
relation of the various parts of the Geneva Movement to each other,
which, I think, will not only be to a considerable extent surprising
to the average operator but extremely interesting as well.
In tho opposito diagram figures 1A and IB show the relation
of the parts of a new, unworn cam. Now it will be observed by stuay-
ing these diagrams that the Geneva Movement contains two very
separate but very fixed centers, namely, the center of the star, X, and
the center of the cam, Y. I believe it requires but a moment's study
on the part of even a tyro to establish the fact that any disturbance
of points X and Y, with relation to each other, must of necessity
disturb the entire combination and alter the fitting of the parts with
relation to each other.
Looking at Figure 1A, it will be observed that the points of the star
have a considerable thickness, also the cam pin fits the slot of the
star exactly.
Looking at Figure IB, we observe that the circle of the lock on the
star and the circle of the lock on the Geneva fit each other as closely
as is permissible, taking into account the affect of the expansion
caused by heat. It will be obvious that so long as these various re-.
lations remain unaltered, they will function together perfectly, or, in
other words, with mechanical accuracy.
Looking at Plate 2, Figure 2A, we observe markings which indicate
the points at which wear will take place after these parts have been
operated together for a considerable time. The slots in the star will
be found to be materially wider than they were, particularly near
point a. Also, the circle of the lock on the star and the cam will be
found to have worn until there is a separation such as is indicated at
the arrow points in Figure 2B.
As time goes on this wear continues, until the wear on the lock, as
shown at Figure 2B, which is not likely to be the same on all sides of
the star, becomes so great that the picture is no longer steady on the
screen. Also this wear has a tendency to set up a considerable amount
of noise, which is highly objectionable. And now we git down to the
kernel of this particular nut.
The operators observing this condition proceds to connect himself
with his little screw driver and "readjust" the Geneva Movement by
revolving the eccentric bushings slightly, so as to bring the parts closer
together. Now what does this really mean? Why, in the very nature
of things, in order to make a readjustment he is compelled to disturb
the fixed centers originally established and automatically fixed by the
diameter of the cam lock. What happens when he does this? Well
now it is just a little more difficult to follow it, and follow it closely
too.
First, referring to Figure 1A, note the direction of rotation of the
cam, as indicated by the arrow, it will readily be understood that the
wear must be wholly and entirely on that side of the star slot lying in
the direction of rotation of the star, which, in the case of Figure 1A,
would be the upper side of the slot.
Examining Figure 3A, Plate 3, you will observe that the upper side
of the slot is worn down to a thin point, whereas the lower point is
broken off. This lower point, however, you will observe, has its original
thickness, as you can determine by measuring at a corresponding point
on Figure 1A corresponding to the point of breakage. You will also ob-
serve, at Figure 3A, that the pin is badly worn on one side, this being
materially weakened and the slct has been gouged out on the upper
side at its inner end. This is not a theory, but an exact reproduction
of actual conditions observed in thousands of worn Geneva Movements.
The gouging out of the slot on one side at the bottom of the star is
due to the fact that during a considerable portion of the movement of
the star the pin is at the extreme bottom of the slot, where the leverage
is shortest, hence the greatest force is exerted and that, too, while the
star is at its greatest speed of movement. A little study will show
you that at the beginning of movement the speed of rotation of the star
is very slow, and that the speed of rotation increases as the pin ap-
proaches the bottom of the slot, where both the force exerted by the
cam pin on the one side of the star slot and the speed of movement
reaches maximum.
But, you ask, why do points b, Figure 3A, break off? The answer
is simple. Remembering that in readjusting the parts you have dis-
turbed centers X and Y, it will be readily seen that you have created
two new circles, and in bringing the two parts together, remembering
that the lower side of the slot in Figure 1A is absolutely unworn, you
have caused the cam pin to strike the unworn point and bind upon it,
perhaps with a great deal of force, with result that it is either broken
off or bent over, in either of which events the function of the parts
will never again be perfect.
A summing up of this lesson simply means that it is in fact utterly
impossible to readjust the stur and cam type of Geneva Movement and
retain its former accuracy of movement.
About the only thing the operator can hope to do by -adjusting the
star and cam type of Geneva Movement is to lessen the noise. Of course
it is a fact that the adjustment can be and is often made without
breaking the cam pin or star slot, but this is only a proof of a rather
surprising flexibility of the movement itself. The adjustment really,
however, amounts to putting the parts out of true mechanical adjust-
ment with each other, as has already been pointed out.
Some operators may, on the spur of the moment, dispute the propo-
sition that the star of the Geneva type of intermittent is not susceptible
of proper adjustment, but before doing so I would recommend to them
n further careful study of the plates submitted herewith.
This subject will probaly be continued and followed through in the
form of a complete study of the Geneva Movement.
January 6, 1917
THE MOVING PICTURE WORLD
71
PLATE I
Fig. 1A
Figures t A and 18 shoiA/iny
vieu/ of New Cam and.
Geneva when property
adjust ed- no f too tight.
Fig. IB
PLATE H
N.Power
Fig. 2 A
Fig. 2Aand2Bshou/ing wear
on Cam andGeneva Lock
before readjustment Note
wear at ends'a'
Fig. 2B
PLATE n
Fig 3A
Fig 3Aand3Bshou»Carn and
Geneva after read/ustrnent-
Resu I t - kni/e edge a* broken
corners"^ Luornslofsandpin "c^
Fig.3B
NICHOLAS POWER CO.
NEW YORK
NOV £3(916 NMvhlbQ
74
THE MOVING PICTURE WORLD
January 6, 1917
Local Union No. 306 Moves.
Local Union No. 30C had, at the date of November 1G, 1916, about
six hundred members in good standing. The local has in the past
experienced many vicissitudes, and has hoed what is commonly called
a pretty tough row ot stumps. Ine organization of the men in New York
has been made vastly difficult by the cosmopolitan cuaraeter of the city,
In which about every language under the canopy of heaven is spoken,
and among the inhabitants of which is found almost every possible grade
of humanity from the lowest to the highest.
There are in Greater New York about 2,800 licensed operators, whereas
there are really only about 1,000 jobs. The explanation of the tremendous
disparity between licenses issued and available positions is, I think,
found in the fact that in the early days of the business a hoard of incom-
petents secured licenses, and since no re-examination has since been
required, provided a man has his card renewed yearly before the date of
its expiration, these incompetents hung on, because many of them were
employed in the lower, class theaters, where quantity took the place of
quality and almost anything was acceptable provided it was cheap
enough. Of late, however, due to the educational work of the department
and to the work of the union, these men are gradually- being pushed off
the map, and many of them are not renewing their license, because they
have found that even tue grocery clerk who has blossomed forth into a
"theater manager" realizes that a man must know at least a little tome-
thing about projection besides sticking a film together (somehow) and
squirting oil on a machine.
Due to these various lacts the effective growth of Local 306 has been
slow ; also it was retarded for a matter of three or four years by reason
of internecine fights brought about, for the most part, by the personal
ambitions of one man.
Of late, however, things have been going better, and the morale of its
membership has been gradually rising. Its meetings, while still sus-
ceptible of improvement, are no longer a riot, and while there is still
much to be accomplished, it may now be fairly said that Local Union
306 has entered the road leading to success.
As evidence of its prosperity it has just moved into larger and very
much better quarters on the tenth floor of 145 West Forty-fifth street.
In the new home there is an office for the secretary and business agent,
a nice room for the members, and commodious quarters where the Ex-
ecutive Board will hold its meetings. In the new offices three telephones
are installed.
Much credit is due those men who have stood by Local 306 through
Chick and thin ; who, when success seemed almost impossible, nailed the
flag to the mast, and said : "Well, anyhow, we'll go down fighting."
It is those men who kept the good ship afloat, plugged up the holes in
the hull and slowly but surely won forward toward the goal of success.
I would not attempt to name them, because there are too many, and I
might do an unintentional injustice by omission.
Six months ago the editor of this department attended a meeting and
on the floor of the Union issued a warning that unless active steps were
taken to complete the organization of the New York operators, partic-
ularly Brooklyn, he would start quite some considerable commotion, and
do it in print, too. The Union agreed that I was right in the matter ;
also it agreed to get busy, but the infantile paralysis scare held things
in status quo until this fall. But at last the Union has perfected its
plans, and intends to bend every effort toward the 100 per cent, organiza-
tion of Greater New York, a thing which is to be devoutly desired from
any and every point of view. If accomplished I am very sure it will
in the end prove to be of great benefit, not only to the men themselves,
but to the moving picture industry as a whole, through the elimination
of the incompetent, whose only merit is that he. is cheap — if one can call
that a real merit.
forms a perfect foundation for high class projection. Johnson is one
of the old timers, and I am inclined to believe anything he invents
will be as free from error as many years of experience in the pro-
jection game can make it.
Fine Work.
Recently through the courtesy of the Fox Film Corporation, I viewed
that truly remarkable photoplay, "A Daughter of the Gods," featuring
Annette Kellermann. This play is entirely out of the ordinary. It is
a fairy story which holds the interest of the audience from start
to finish, and incidentally reveals a surprising number of Miss Keller-
mann's charms.
The projection of this picture at the Lyric is in charge of Brothers
Tom Costello and Ben Leffler, both high class men who unquestion-
ably delivered the goods on the screen. The boys did not know I was
in the house, but in the entire production I found only one thing which
could be fairly made the subject of any criticism at all and that was
the matter of over-speeding in a short section of the film in which
swimmers were made to swim at an utterly impossible speed. I taxed
Brothers Costello and Leffler with this, but was informed that it was
done through the order of Mr. Fox himself, who wanted more action
in that particular scene. Well, Friend Fox certainly got what he
wanted all right. The only trouble is he overdid the matter, and I
would respectfully suggest that, whereas a scene of that kind could
doubtless be made much more interesting by speeding up. still when
the point of possibility of actual performance is reached, anything
beyond that makes the whole thins absurd, therefore he will do well
to reduce the speed of this particular scene materially. Aside from
that, as I Bald, there is no criticism to offer. The light was brilliant.
and at no time was there the slightest apparent change in its candle
power value : also the dissolving from one lamp to the next was done
so perfectly that you could not tell when the machines were changed.
The projection equipment consists of two Power Six B motor driven
machines, the arcs being handled by controllers. The boys are pulling
75 amperes. The room is a .Tohns-Manville steel-frame asbestos
operating room, and the distance of projection is about SO feet.
The screen is the invention of Charles Johnson, who has general charge
of matters pertaining to projection in all the Fox houses. Mr. Johnson
Is expecting to place this screen on the market. I could not, of course,
pass final Judgment on it until it has withstood the test of time for
at least six months, but the screen at the Lyric at present certainly
Halifax Objects.
H. J. Ward, Halifax, N. S., says:
In the department of November 25, 1 note a lengthy letter
from Mr. Archibald Mason, St. John, N. B., in which he criti-
cises projection in Halifax. Criticism is a thing which may
be of distinct benefit by enabling the one criticised to improve,
but in order to accomplish this the criticism must be based
in fact, and now I am going to set forth that particular varie-
ty of article, viz : FACT. Halifax has at the present time
six theaters running pictures, as follows : Orpheus, pictures
only ; D.C. tnrough A.C. to D.C. set; distance of projection
more than 100 feet; picture 18 feet. Two latest models of
Motiograph machines. Imperial, pictures only. Size of picture
less than 14 feet; distance of projection about 72 feet A. C.
through transformer. One Power's Six A and one Power's Six B
projector. Acker's, pictures and vaudeville. Size of picture
less than 12 feet ; distance of projection more than 60 feet; A.C.
through transformer; Power's Six A machine. Strand, pictures
and vaudeville. Width of picture less than 15 feet ; distance
of projection 72 feet ; A. C. through transformer ; Power's Six
A machines. King Edward, pictures only. Distance of pro-
jection more than GO feet; pictures 16 feet; distance from plas-
ter screen to front row of chairs IS feet ; ceiling about 5S feet .
from floor ; one Power's Six A, motor driven, and one Edison
Exhibition all steel machine (must be an Edison Underwriters
Model, Brother Ward. The Exhibition Model has a wood
frame. — Ed.) ; alternating current through a Fort Wayne com-
pensarc. Empire, pictures only. Distance from lens to screen
92 feet; lSy2 foot picture ; 23 feet between screen and front
row of seats; alternating current through Hallberg economizer.
Two Power's Six A machines.
Now it will be interesting to compare the above facts with
Mr. Mason's allegations of unnecessarily large pictures, com-
paratively short throws, antiquated machines and projection
below the standard. (Huh! Here is where you get yours,
Mason. — Ed.) Of course, Mr. Mason knows what the standard
should be, therefore we would greatly appreciate his telling
us how we may improve. The opinion of St. John exchange-
men, operators, etc., and the opinion of hundreds of Halifax
theater-goers differ very widely, for we operators of Halifax
hear remarks of commendation by patrons on the quality of
projection, and our box office receipts prove they mean it, still
we are always looking for something better, and if Mr. Mason
will be more explicit and inform us to which house he alludes
in particular, he would be favoring us, for I wish to say that
the operators of this city pull together for good projection, and
are always ready and willing to lend a helping hand to the
next man. It is largely due to this fact that the present Opera-
tors' and Stage Employes' Association of Nova Scotia is in
existence today, with the promise of enrollment of every
operator in the Province before Christmas. Our constitution
does not, at the present time, include a schedule of wages,
therefore you may say that the only inducement we could
hold out to prospective members was the possibilities of such
an organization in promoting efficiency. If the operators in
New Brunswick would begin organizing in tuis manner, and
thus learn to crawl before trying to run, perhaps they would
succeed. An organization cannot be judged by the ability of
one, or even the ability of a dozen of its members, but by the
ability of its most backward members, and it is to advance these
backward members that we have become an organized body,
with the object of improving projection for the whole Province.
When this is done it will not be necessary to go down on our
knees and beg entrance into any International organization ;
we will be gladly welcomed by such.
While I am about it I would call Mr. Mason's undivided
attention to that little argument we had in Halifax, on the
day of the boat trip, when he said "all surplus voltage was
not consumed at the electrical device, but that a portion
remained to force the current back to the generator." Since
that argument I have been busy re-reading books, already
known by heart, and doing a tall lot of thinking, but have
given up in despair, and now I ask you. Mr. Richardson, to
kindly tell us if Mason's theory is correct, at the same time
explaining the matter, for the real facts were not then given
by Mason, who instead told us to "dope it out." I may write
you in an official capacity shortly, giving details of the
Association. Meanwhile accept for yourself and the depart-
ment my best wishes.
I shall be glad to hear from you with regard to the Association, or
upon any other topic. T don't want to see this thing develop Into a
dispute between Nova Scotia and Xew Brunswick, but will he glad to
print anything that will tend to help either the New Brunswick men
or the Nova Scotia men. My own comment on the size of the picture
would be that with less than 75 feet between the screen and the last
row of chairs, my opinion is that a 12-foot picture is plenty large
enough, particularly if A.C. be used, but if the illuminant be D.C. and
the distance from the screen to the front row of chairs be not less
than 20 feet, then there is no serious objection to increasing up to,
say. 14 feet The King Edward could, in my opinion, cut down the
January 6, 1917
THE MOVING I'K 1 URE W< >RLD
75
of its picture ai least three feet with d latino t advantage,
tii. area oi the Boreen thus left blank with black velvet or p
The Umpire's picture, too, could, I think, be reduced somewhat, say a
foot and a half, and, personally, l would oonaldei it an Improvement
to reduce It bj i'._. feet, l would consider i<> feet a maximum II th.-
were mine. 1 food. The Orphoui is not bad, though
up to loo teet, i would not recommend a greater width than 10 taet
to the patrons being the better Judge, why that does noi m
follow, it is quite possible that the average patron has not
seen anything better, and therefore acoepta an Inferior quality as
excellent because be does not know any better. Now. don't take that
as a slam at your work, because i do not mean it that way. i bava
not myself seen your projection, and have only the statements of your-
self and Brother Mason to guide me. What I meant was that the
patron will accept almost anything If it is the best he can get
\ to iltage question, whj I donl believe that man lives who
can give a really authoritative and Intelligent answer to tuo querj
it i» an exceedingly puaallng thing, The presumption is that the
entile voltagl is consumed at the are ami In the reslstanee. or. in
other words, in the device, whatever it may be. The question is. how-
ever, is It? \nil, frankly, I'm darned if I know, nor do 1 think any-
one else on the face of this little old footstool does know. If we say
it is all consumed, very naturally men who hold your theory will
come baock at us with the question i Well, how does the current
back to the generator?" To which some very eminent electrician
replies: "It don't." claiming that nothing flows along the wire at all,
and what we term amperage is only a "molecular bombardment "
I once asked this same question of Thomas A. Edison, who replied
by saying that we must consider voltage as acting from both directions.
I have rolled that particular reply around In the sawdust which occu-
pies the cavity where brains are supposed to be for quite a long while,
but, with all due respect to Brother Edison, I cannot see that it means
anything in particular. If any of our electrician department fans
think they can give an intelligent answer to that question, let them
arise and be heard. ' I am afraid when Friend Mason said "dope it
out" he was side-stepping just a little bit, though I have quite some con-
siderable respect for his knowledge in the matter of electrics. A man
has certainly got to know something in regard to that particular sub-
Ject when he handles 2,500 volt current in a building; that is, unless
-ires to make a quick trip to the Happy Hunting Grounds.
A Remarkable Machine.
Recently the editor was requested by the Bettini Syndicate. New-
York City, to examine the Bettini projector, camera, etc. This is
indeed a most remarkable piece of mechanism, and one which, within
the scope for which it is intended, delivers very high class rssults.
The machine is by no means designed for theatrical use, nor could
it be adapted to theatrical use ; it is strictly a home projector, and
•each scene is limited to a little more than one minute. But notwith-
standing this fact it seems to me the Bettini is going to have a tre-
mendous big field, because of the fact that the photographs are on
glass, and therefore if properly developed and thoroughly washed are,
aside from breakages, practically indestructible. The glass plates are
approximately 5x8'^ inches, and each plate equals about 75 feet of
.standard film. Projection is accomplished by means of either a
high power incandescent lamp, or a specially constructed baby arc
lamp. The mechanism is extremely ingenious. The plate stands up-
right, the rows of pictures, each approximately y4 Inch square, being
in horizontal rows. The plate itself remains absolutely stationary
-while each row is projected, and then automatically drops down one
row. It is the lens which moves, projection being accomplished by
means of prisms which move along horizontally. The first row of
pictures "reads" to the right and the one next "reads" to the left.
Mr. Bettini, the inventor, aside from being a most pleasant gentle-
man, is a mechanical genius; also he is thoroughly versed in optics.
There Is one remarkable advantage secured through the use of this
particular projector, and that is the fact that it is possible to take a
•close-up of a moving picture and enlarge it by means of an apparatus
Erother Bettini has invented, into any size photograph desired, and
this in itself, especially in view of the fact that the resultant repro-
duction is highly artistic, seems to open a wide field to the Bettini
-machine.
Operators' Ball.
Thursday, December 7, the editor, in response to a we-won't-take-no
invitation, attended the third annual ball given by Hudson County
Moving Picture Machine Operators' Union, Local No. 384, I. A., held in
■Grand View Hall, Jersey City. The fact that the affair was given by
Local 3S4, the livest kind of a live wire organization, is equivalent to
saying that it was a success. Grand View Hall is quite some consider-
able place, so far as size goes. To fill it to capacity requires a real
genuine crowd of people, and a big one at that, but huge as was the
gathering place, it was comfortably filled by members and friends who
thoroughly enjoyed the evening. I don't pretend to have anything even
faintly resembling a complete list of the important personages who
graced the affair with their presence, but among them I noticed Dr.
Hespe, president Hudson County Exhibitors' League ; Joseph Hornstein,
of the Picture Theatre Equipment Company ; William C. Smith, assistant
general manager of the Nicholas Power Company ; D. Narcey, of the
Precision Machine Company ; Messrs. Joseph A. Lavin, Al. Bruckner and
R. L. Abbott, of the Optigraph Company, Chicago; H. M. Davis, man-
ager of the Unicorn, and Sister Rose Tapley, who has been maae an
honorary member of Local Union No. 244, Newark, N. J., who had
journeyed from Philadelphia especially to be present. Of course old
friend Ira G. Sherman, past president of the Hudson County Local,
-was there with his hair in four distinct braids. In fact, Brother Sher-
l ii i. hi .in.: pilot through the » lid
bit job to
of th
ii in and kilty then dark,
one I..
i ii i in. .a No ■ dai n blm i
iiiii remark bei bad hardly fairly arrived whan Pred •
Ii ■> in. O a taxi tO all. nil a no • 1 1
i Dion 806,
w.iii. r A. Be: ■ ■ ai Local 384, a bumbli
111 OlOVI r lime, who • i- William Bl
iii. ii be left a n. ui of i Ind n.u raj Bapp,
local comfortabli . and In fact sll t ths union
did th. lr inly D
the grand march ».. led by !•". H. Richardson (that's u«i ami
si- in | pley.
among the ladle w< noted Mrs. w. a Bemls, wife of President
Financial Secretary-Treasurer
Bordmann, ami \i> [ra Bherman, wlf< ol Ps i ii. Ident sh. i
The hall was Oiled with charming ladies; that I* to Bay, all that por-
tion not occupli d bj ih. Ii but Hi" t dltot
therefore did not i tin many names— also be was kepi bu y baking
hands, ami dodging liquid refreshment, insisted on by wall meaning
friends.
Taken altogether, the ball was a decldi which fact wt
course, in large measure due to the able committee which bandied It
as follows; Arrangement committee: Edward Bordmann, chairman;
Conrad Daubeni r, Jr., secretary ;uid treasurer; .lack Ilertmr, Harvey
Sapp, Louis Differs, Ed. Dougherty, William Meyer, William Bbenan.
Reception Committee; Anthony Boecarllll and Walter Kolbenhayer.
Floor Manager: William Bbenau; Assistant Floor Manager, Louis Ulf-
Bxecutlve Board: Walter A. Bemls, Harvey Sapp, Ed. W. Bord-
mann, Conrad Daubener, Jr., Frank Kirshgessner. Query: Who blew
the fuse, and why''
For the First Time.
Vpsilanti, Mich., says :
Just to stick my nose in, I am now writing for the first time.
I am a reader of the department, and when I cannot find the
Moving Picture World around the theater at the time it is due
to come I am cranky all that day. I run twice a week,
and it seems to me our show must be taken out of an oil barrel.
The proprietor has made kick after kick, but It seems to get
worse instead of better. What is the cause of it? The reels
are not smeared with oil all the way through, but the first half
of each one is so thick with it that you can lay a stiff piece of
paper with its edge on the film and the oil will run off the paper
after you have rewound about one hundred feet, meaning by
this that the paper is full of oil. Our theater Is an 800 seat
house, and one of the best in Michigan for a town of this size;
population about 8,000. And I think I have about one of the best
managers in the state, as she, — well, she is a lady, which ex-
presses a lot in a few words. Her name is Mrs. Florence Signor.
She is owner of the theater, and I do not have to ask for supplies
twice. My principal reason for writing, however, is to find out
what is the matter with the of Detroit, which sends out
film in this condition.
Why, Ypsilanti, the oil is due to the crass stupidity of some operator
who is not satisfied with putting a drop of oil on each machine bearing,
but squirts oil all over it, or oils his intermittent movement (this par-
ticularly applies to the Powers) while the machine is running. When
this is done the Intermittent will suck the oil well jam full, and
then the oil seeps out along the cam shaft, if the bearing is the least
bit worn, and will either fly off on the film or drop down where the
film will get in it if the lower loop is a trifle too long. It is the duty
of the exchange to put a stop to this. An exchange has no right to send
out film in that condition. I have no doubt but that if the exchange
took the matter up it could locate the guilty operator and put a stop
to it. I am writing the exchange in question today. If the condition
of the film does not improve let me know and I will take the matter
up with the powers that be, higher up.
When You're in Trouble-i
RICt-IARDSOIM'S
MOTION PICTURE HANDBOOK
FOR MANAGERS AND OPERATORS
Is the Doctor That Can Unfailingly Prescribe
for Your Ailments.
There isn't an operator's booth in the universe in which
this carefully, compiled book will not save ten times
its purchase price each month.
BUY IT TODAY! $4.00 THE COPY, POSTPAID
Your bookseller can supply you or the nearest Moving Picture
World ofici -will promptly f.ll yo.tr orders.
MOVING PICTURE WORLD
Schiller Bldg. 17 Madison Ave., Haas Bldg.
Chicago, 111. New York City. Los Angeles, Cal.
76
M
THE MOVING PICTURE WORLD
nm— mgffi^ "■mijjiiii'j'iiiiiii
January 6, 1917
ll"'""!"'T''-^''""'1 ■(■
Motion Picture Photography
aiiiiiiiiiiniiiiiiiHiiiiiiiiiiiiiiiiiiimiiiiiiiiiiiiiiiiiiiiiiiimiiiiiiii
Conducted by CARL LOUIS GREGORY, F. R. P. S.
Inquiries.
QUESTIONS in cinematography addressed to this department will re-
ceive carbon copy of the department's reply by mail when four
cents in stamps are inclosed. Special replies by mail on matters
which cannot be replied to in this department, $1.
It would help very much in the conduct of the department if some
of the readers would make suggestions in regard to subjects of general
interest which they would like to see discussed.
Manufacturers' Notice.
It is an established rule of this department that no apparatus or other
goods will be endorsed or recommended editorially until the excellence
of such articles has been demonstrated to its editor.
Foreword.
AFTER an absence of nearly two months the "conductor" of this de-
partment resumes again the easy (?) chair of its editorship.
The object of this weekly page is to assist and stimulate in every
possible way the photographic technique of the motion picture. It is
not the object of this department to teach raw recruits to become camera-
men. While this department stands ready to be of service to anyone
who feels, after mature deliberation, that his abilities are naturally such
as would permit him, with perseverance and studious work, to become
an ornament to the profession, yet its chief aim is to instill a genuine
desire in every worker from the head cameraman down to the humblest
hypo boy to turn out the highest quality of pictures that they can pos-
sibly make.
Not one of us can hope, even if we could be so ideally placed as to
be able to devote a lifetime of study to the subject, to be able to say
that we have mastered every detail of the profession. There is not one
of us, however, who cannot improve his knowledge, himself and his work
by a little regular attention and study. If you are one of the unfortu-
nate few who feel that they already know all they need to know on the
subject, you will not be reading these lines. Let us inoculate ourselves
with the get-to-gether spirit. Every man in the business is our brother
and every little bit that one man does for the others will come back to
him a hundred fold.
The day of the "secrets" of the business has passed, the day when the
few camera operators who had arrived guarded jealously every bit of
knowledge they possessed, lest their jobs be wrested from them by an-
other at a lesser salary. Today the jobs with the worthwhile salaries
do not go to the men whose dog-in-the-manger souls hide a few measly
"secrets" ; they belong to the men who know and apply their knowledge,
and see to it that their knowledge keeps abreast of the times. They are
not averse to helping a fellow cameraman, for they know that any mo-
ment that same fellow cameraman may be able to return the favor with
interest.
One of the most helpful signs for the advancement of cinematography
is the promotion of camera clubs with healthy organization and loyal
membership wherever enough men can be mustered to form a gathering.
Jacksonville started a lusty club with only seven members, and is grow-
ing rapidly ! And the object of every one of these clubs is the advance-
ment of the art of cinematography.
A large number of letters received by this department indicate the
interest that is taken in learning more about the business. Too large
a proportion of them, however, are from inquirers who are evidently
unfitted to become cameramen, and yet who, tempted by the stories of
large salaries, wish to become camera operators at once by some easy
method of "Cinematography at a Glance." Most of the remainder are
questions about some detail or other, mostly from isolated workers who
are not able to benefit by contact with companion workers, and who
are so situated that they do not have an opportunity to visit other fac-
tories and thereby get practical demonstration of the things which they
wish to know. Only a very few of the communications are from ad-
vanced workers who are able to make interesting contributions to the
department. It is this last and smallest class whose letters are most
welcome, for they nearly always contain things which are of general
Interest and which can only reach others by being published. If you
know of anything of interest to your fellow workers, by all means send
a description of it, with photographs if possible, so that others may
benefit. A great number of the questions which are asked by readers
are about somothing which has been published a .short time previously.
and which they have failed to preserve, or which they are too lazy to
look up in their files. It has been gratifying to find the number of
readers who have clipped the department each week and preserved it
in the form of a scrapbook. The accumulation of the pages over a year
or two contains articles and formulas touching upon nearly every phase
of the business, and when some toning or developing formula is wanted,
or some information about exposure or relative diaphragm openings, it
may bo found in a few moments by turning over the pages of such -a
scrapbook.
•Copyright, 1916, by the Chalmers Publishing Co.
Lens Definition.
Among the last articles which appeared in this department was an
article by P. D. Hugon, which excited considerable interest. A. C.
Abadie's letter in regard to this article was published from among
several interesting replies, together with some comment on his criticism.
Some of the points raised by Mr. Abadie are now cleared by the return
from England of Mr. Hugon, who writes as follows:
I have returned from Europe just in time to enjoy Mr. Abadie's
criticism of my article on "Soft Focus Lenses."
If you do not object to publishing the name of the lens re-
ferred to, it is the Voigtlander Heliar.
The French firm that supplies a IMi-inch lens with their
outfit is the De Brie Company, the lens being a Goerz. Mr.
Abadie can see one at the Edison studio in New York, used by
Charles Gilson. The lens is invaluable on wide-angle close-ups
under certain circumstances.
"Depth of field" and "depth of focus" are so nearly synony-
mous as to be interchangeable terms. I prefer to use "depth
of field" when referring to the actual scene, and "depth of
focus" when referring to the result obtained. Thus, I would
say, "To photograph a scene with great depth of field, a lens
of such focal length and aperture as will give great depth of
focus should be used." In other words, "depth of field" means
the fact of there being several planes to be photographed, while
"depth of focus" would be defined as the power of a lens, at a
certain stop, to give sufficiently sharp focus on various planes.
As to the reason why the iris diaphragm gives greater sharp-
ness in inverse ratio to the light it lets through, I have found
so few practical photographers who have troubled to work out
the problem that I thought a simpler statement of the causes
than the one generally given was necessary. It Is so easy to
take stock statements from books, and repeat them, that even
the authors of textbooks, in all branches of learning, keep copy-
ing one another.
A friend of mine, who is a professor of Latin, told me a few
days ago of a rule given in every Latin grammar he has ever
seen, which is absolutely false, as anyone can verify for himself
by going over ten pages of Latin text and taking careful count.
The grammarians simply copied previous grammarians.
Now I am told that the iris diaphragm "reduces the diameter
of the pencils of light." Precisely the same thing as my state-
ment that the iris cuts off the oblique rays.
Rays of light are not pieces of macaroni, to be squeezed by
the physical pressure of the mouth, or diaphragm. They are
mathematical lines, going in all directions. If the iris is open,
they get in ; if it Is closed, they keep out — all except those that
are straight enough to get in through what remains of the open-
ing. That they are affected by the laws of refraction as they
reach the lens is a totally different question, which in no way
affects the immediate problem before us.
The rays of light that are cut off are those that would fall
in focus either before, or behind, the plane where the plate or
film is inserted. Those rays, on their way to a focus which
they are prevented from finding, or in prolongation of a focus
where no obstacle was offered, strike the plate all round the
point where the direct rays are in focus, thus forming the
"circles of confusion" observed at full aperture.
Suppose, now, we shut down the iris. The more oblique rays
are cut off and the outer ring of the circles disappears, mak-
ing the circles smaller. We shut down still more, cutting off
more rays, and the circles become smaller and smaller. When
we have shut down to such an extent that only the direct rays "
reach the plate from all planes, the circles have disappeared,
and we have in their place sharp points, corresponding with the
points in the object photographed.
The easiest way to study these effects. I have found, is with
1-xlO camera, pointing the lens toward foliage with tiny spots
of light in between, and moving the ground glass back and
forth. The formation of foci can thus be seen plainly.
The between-lens iris, while more advantageous, somewhat
complicates the calculations, as the rays of light have already
been deflected before they reach the iris ; but this in no way
modifies the principle. In this ease, the pencils of light con-
sidered are those presented to the iris after being collected and
refracted by the front lens.
(To be continued)
Fanuary <>, 1917
THE MOVING PICTURE WORLD
77
$
Music for the Picture
^fTl U 0 II ) I UJ U H J 1 ^ M J M J ^^^' / M . 1 1 M K !■ , i H ; I U l U I M I U 1 1 M U i M 1 1 1 1 1 m : ; ^; , . .. , ,- M ; 1 1 ^ , | . 1 1 M 1 1 ; ; r M 1 1 1 n M L : . / U i r 1 1 M M M 1 1 1 r M 1 1 1 1 Vm [ M - : I .■ J N ,- 1 M i f HIM IlllllllllllllllllllllllllllllllllllllUlllllllllllllllIllIlllllliiliill
2k
Conducted by CLARENCE E. SINN and NORMAN STUCKEY.
Announcement.
Tin-: MOVING PICTURE WORLD baa engaged Norman Btuckey, a
musician of wide experience, to edit, Id conjunction with Clarence
E. Sinn, tho "Music for the Picture" department of this magazine.
Mr. Btuckey has had ten yoiirs' experience playing for moving pic-
tures, as pianist, organist and orchestra director, He has also been
connected with some of the largest tbeatera and hotels In this country.
With his knowlcdgo of music and practical experience in nrranging
music for the film, his articles should prove of exceptional interest to
readers of the Moving Picture World.
Any questions concerning music for tho film, suitable Instrumentation
for motion picture theaters, questions relating to tho pipe organ ; In
fact, any questions, criticisms or suggestions dealing with musical In-
terpretation for moving pictures will be answered by Mr. Stuckey
through this department. Inquiries should be addressed to Musical
Editor, Moving Picture World, 17 Madison avenue, New York City.
The Importance of Tone Color in Relation to Musical
Interpretation.
By Xorman Stuckey.
The significance of tone color and its relation to Interpreting the
varied emotions on the screen is an important subject that should com-
mand the attention of every musician who is interested in securing the
best musical results, whether from piano, organ or orchestra.
Character, emotional appeal and atmosphere are the chief things that
wo should consider when selecting a number to portray action. The
two important materials of music must either be (1) fast or slow,
(2) loud or soft. These are the main factors of emotional appeal.
In cataloging a music library to bo used for depicting the screen
action, every musician should have his music classified under the fol-
lowing titles : Characteristic, Descriptive, Andantes, Moderatos, Marches,
Waltzes, Rags, Fox-trots, One-steps, Oriental, etc. .
There is a new method of cataloging your music library which will
prove more practical than the method used by many musicians and,
as these are days of progress, it is hoped that the following suggestions
will prove of value to the musician who endeavors to interpret pictures
correctly.
There are often times when a mere suggestion as to a plaintive or an
agitato number will not exactly portray the emotion on the screen.
There are scenes of impending danger ; scenes of despair, of longing,
of rage, of humor, of mystery, of gloom and of tenor. There are scenes
requiring humorous or grotesque music. Often sacred and national
music will be required.
A piece of music catalogued under the head of plaintive does not
always fit the picture as a plaintive scene may be one of despair or
longing. It is therefore suggested that another classification bo pre-
pared, one that adequately covers the demands of tone coloring, and a
system that will lighten the labor of the musician who plays for moving
pictures.
The various emotions can be summed up under the following titles :
Agitation, Agony, Despair, Energy, Exultation, Mystery, Pathos, Re-
sponse, Rage, Romance, Storm, Terror, Yearning, Pleading, etc.
The experienced musician knows that music of a minor nature por-
trays more accurately scenes of agitation, agony, despair, gloom, rage,
storm, terror, than major music. These are scenes of longing, love, joy
and romance that are better portrayed by major music.
The leader who takes the time to reclassify his catalog under the
above emotions will be able to depict more accurately emotional scenes
than if his library is classified in the usual manner.
Beethoven's music, more particularly than any other composer, is
replete with emotional appeal. Movements from his symphonies can
be described as follows : Six impassioned, two tragic, four sublime,
five joyous, four peaceful, three sweet and charming, six cheerful and
serene, eight wild and boisterous. A careful analysis of the nine sym-
phonies will disclose the emotional movements above described.
Many of the standard overtures contain many tone pictures that fit
the screen action well, but the difficulty with many overtures and selec-
tions, too, is the fact that certain movements are too short. They will
bear repeating sometimes, but to repeat a movement more than once,
unless used as a theme in different parts of the program, is not con-
sidered good judgment by experienced musicians playing for the film.
Suites are very practical for pictures, each number usually being
long enough to carry out the action as desired. Many musicians who
use suites lament the fact that there are not more published. The num-
ber of published suites is very limited at the present time. Often an
entire suite can be played through and it will be found to fit the action
perfectly, though many leaders find it more practical to play but one
movement for a feature, reserving the others for future use.
Wagner was a past master in the use of music to depict human emo-
tions. A close study of his operas will give the musician an insight
into music ami their Importance in relation to portraying Mi>> language
"lion.
in tM.' preludi t" \'i in. ol "lit t.m and Isolde," tho *iow, sus-
tained music, low in pitch, wonderfully portraj ■ an atmi I nick-
uid gloom,
The grand march From Tannhau 1 1 i an exo ileal example or tone
color. Opening with the martial peal of trumpets, tin; Dumber la char-
acterised throughout by pomp and grandeur.
(To bo continued.)
Better Results in Piano-Playing.
Many pianists form the habit of playing nothing but classical music.
This is a mistake, as every program should bo varied with a little
popular music. There are many light Intermezzos that are popular
with an audience and now ami then a popular song worked into a cer-
tain sceno is effective.
It is best, though, to confine tho playing of popular music strictly
to comedy pictures, saving tho better music for the dramas.
For Boenic pictures a concert waltz played In a brilliant manner Is
pleasing. For comedy-cartoons a grotesque danco or lively rag Is ap-
propriate.
For weeklies requiring many changes of scene, a selection of marches,
waltzes, dances and descriptive music Is necessary.
Somo pianists can memorize pieces easily and this is a great ad-
vantage when playing for pictures, but It is not absolutely necessary
to memorize everything you play. Rather than play a number incor-
rectly, it would bo better tact to play from the music. I'nless abso-
lutely suro of the fingering and phrasing, the pianist should never fall
to play from music.
There are many pictures requiring improvisation. It is then an ex-
cellent plan for the pianist to know several numbers that he can play
at once without referring to any music. For example, martial airs,
church music and a number of waltzes, dances and marches are music
that the pianist should memorizo and have ready to play, should the
occasion demand them.
Brevities.
William Furst, the well-known composer, prepared the musical setting
for "Joan, the Woman," featuring Geraldine Farrar, which opened at
tho Forty-fourth Street theater on Christmas.
* * •
Musicians throughout the country will be glad to know that Car!
Fischer is publishing another set of moving picture music containing
forty-six numbers. Tho set includes : Characteristic numbers, Marches,
Western music, Spanish, Indian, Chinese and Oriental numbers, as well
as a liberal number of Agitatos, Hurries, Allegros, etc., for which there
is always a constant demand.
• • •
William Fox is sending a number of companies of "A Daughter of
the Gods" on tour. Theater musicians should not miss tho opportunity
of witnessing this artistic film masterpiece and every musician who is
interested in appropriate music for the film should pay particular atten-
tion to the bpautiful musical score which Robert Hood Bowers composed
for this production.
Scene from "On the Brink of War" 'Kalem).
78
THE MOVING PICTURE WORLD
Tanuarv 6, 191'
M
Popular Picture Personalities
WHO'S WHO IN THE MOVING PICTURE WORLD
Is,
COMPILED BY THE STATISTICAL DEPARTMENT
WARWICK, Robert. Born in Sacramento, Calif. Ger-
man-American parentage. Is 6 feet, 1% inches tall and weighs
185 pounds. Brown hair and eyes and olive complexion.
Making his stage debut in 1901, Mr. Warwick has been lead-
ing man for such players as Grace
George, Mrs. Leslie Carter, Mary
Mannering and Frances Starr and
was a member of the all-star cast to
present the Celebrated Case a few
years ago. He came over to pictures
in 1914 and made his debut in The
Dollar Mark, produced by the World
Film Corp. Some of his successes
have been Alias Jimmie Valentine,
The Man of the Hour, Nathan Hale,
The Face in the Moonlight, and The
Argyle Case, all notable stage plays
which he has made his own in pic-
tures. He is at present the head of
M$-um^t
the Robert Warwick Film
Corp. He is catholic in
his taste for sports, for he
is a good boxer, is fond of
tennis and squash.
COSTELLO, Maurice. Born in Pitsburgh. Irish-Spanish
ancestry. Is S feet, ten inches tall and weighs 160 pounds.
Dark complexion, brown hair, grey blue eyes. Made his
stage debut about twenty-four years ago and in 1909 went to
Vitagraph, being a member of the
first motion picture stock company
ever formed, playing opposite Miss
Florence Turner. Appeared in most
of the early Vitagraph successes and
has had so many and such varied
roles that it is difficult to select any
titles for particular mention, though
his sound work in The Tale of Two
Cities is probably best remembered
by the picture enthusiasts. His pres-
ent studio connection is with the Con-
solidated-Metro company, heading the
cast of The Crimson Stain. Is fond
of motoring, boating, swimming and
all outdoor sports. Having the ad-
vantage of an early start,
he has probably played
the record number of f P<
44 and Pidgin Island. She
is fund of music and pos-
sesses an unusual singing
voice of concert qual-
ity.
i s I e r
PRICE, Kate. Born in Cork, Ireland. Irish descent.
Height 5 feet, 11 inches and weighs 220 pounds. Dark com-
plexion, brown hair and blue eyes. Made her stage debut
23 years ago in vaudeville, and her picture debut in 1908 in
Vitagraph's Jack Fat and Jim Slim
at Conejr Island. Remained with the
Vitagraph for many years and be-
came a pronounced favorite. Some
of her best parts were in The Old
Fire Horse, The Xew Fire Chief,
Xothing to Wear, and the Vitagraph's
"Kate" series as Officer Kate, Fisher-
man Kate, Conductor Kate, etc. Pre-
fers character parts of robust type
and has shown a strongly marked per-
sonality and a real sense of humor.
Following her long connection with
Vitagraph, she joined the Keystone
forces and is now with the Vim com-
at Jacksonville,
opposite Babe
She sums up her
her work, reading
pany
playing
Hardy,
fads as
sf^oCk
JUstJl
human nature, motoring.
BURNS, Robert Paul. Born in Philadelphia. Irish parent-
age. Is 5 feet, 10 inches in height and weighs 150 pounds.
Dark brown hair and deep blue eyes. Made his stage debut
in 1899, and has been seen to advantage in Babes in Toyland
and The Wizard of Oz. Also did
much musical and vaudeville work.
Made his picture debut in May. 1908.
playing in The Fighting Parson
(SeligL directed by Otis Turner, but
soon turned his attention to the corn-
ed}' end, in which his early training
gave him better opportunity. Was
for a long time a member of the Lubin
company and from there went to the
Reliance company. Later he joined
the Wizard and then went over to the
Aim. and is now located at the Am-
ber-Star studios in Jacksonville. With
Walter Stull he created the Pokes and
Tabs idea, and plays the part of Pokes
in the innumerable come-
dies of that name which /^7f--~5z? xA~~) yjfZ^i
have been shown under' ^W^TT {/. ^ &Q^^^f
three different brands.
SAUNDERS, Jacqueline ("Jackie"). Born in Philadelphia.
American descent. Is five feet, 3 inches in height and weighs
128 pounds. Golden hair, blue eyes. Has had considerable
experience in vaudeville with dancing and musical acts, has
played in stock companies and was
with the Orpheum Players and the
^^fij^t Forepaugh stock, in Philadelphia.
4$£?j 3*s« which has graduated many favorite
*»» film players. In 1913 she turned her
*^T«PH attention to the pictures and went
Bii first to the Universal, but changed to
^ her present connection with the Bal-
boa and is now at that company's
studios in Long Beach, Calif. Among:
her favorite plays are The Twin Tri-
angle. The Shrine of Happiness. Ad-
ventures of a Madcap, and she knows
the strenuosity of serial work for she
was the featured lead in The Grip of
Evil. She is fond of out- n
door sports, but she is (\ 0 J'
also a reader of good lit- J^cJu^ Cfo^v^i/j-^^Z^o
erature and is interested /]
in art and needle work. «
lanuan 6, 1(,17
THE MOYIXC PICTURE WORLD
79
Motion Picture Educator
Conducted by REV. W. H. JACKSON and MARGARET I. MACDONALD
Interesting Educationals
Three Travel Subjects, Two Industrials and Lessons in
Cooking, Physical Culture and the Purchase of Fowl.
Reviewed by Margaret I. MacDonald.
"By the Blue Mediterranean."
THIS beautiful scenic, found in "Mutual Tours Around
the World. No. 7." contains delightful views on the
Gulf of Tropez with its pine rimmed shores. Views of
the seaport town of St. Tropez. shoving the ancient citadel
and other instructive scenes, are also interesting. The close
of this subject is especially charming, and presents several
impressive views of the Mediterranean, as it appears when
storm tossed.
"Life in Morocco."
The most western point of the Mohammedan world has
been filmed in these scenes, which illustrate the daily life of
Morocco, in Northern Africa. Here we see its people, camels,
r.omads and carpenters. The city streets, covered to shade
them from the burning sun, are lined with people of various
types, among them the snake charmer, the juggler and the
dancer. The picture closes with the firing of the Twelve
O'Clock Gun. This subject will be found in "Mutual Tours
Around the World, No. 7."
"The Castle of Chantilly."
Another delightful subject appearing in No. 7 of "Mutual
Tours Around the World." This beautiful old castle pre-
sented to the French Institute is surrounded by wonderful
parks, views of which are given in this film. The picture is
further remarkable for the interiors which are shown, in
addtion to a display of old Rennaissance architecture which
is presented in the Chatelet. The interiors include the
museum in the Grand Chateau, the small study and the large
study, the picture gallery, the grand salon and the library.
"French Sweetmeats."
"Reel Life, No. 33" contains this interesting subject as an
opening number. The first of the sweetmeats, the prepara-
tion of which is explained, is candied fruit, showing how the
fruit is dipped in two solutions of sugar, the second stronger
than the first, after which it is iced, dried on racks and then
packed in attractive baskets. Candied violets come next,
showing astonishing heaps of the plucked blossoms which
are sorted, dipped also in liquid sugar and then rolled in
powdered sugar. After this they are scattered on trays for
coloring, then separated and packed. The making of choco-
late bonbons is also of interest. The finale shows the pre-
paring of baskets of the various kinds of sweetmeats in the
attractive arrangement in which they greet our eyes.
"The Fleecy Staple."
An excellent industrial subject, also appearing in "Reel
Life, No. 33." This takes us to the Southern cotton planta-
tion, shows us the picking of the cotton, the hauling of the
cotton seeds to the gin, the conveying of the cotton to the
gin by means of suction, the extraction of the seeds and the
pressing of the cotton into 500 pound bales, previous to con-
veying it to the shipping depot, where the bales are then
further compressed into about three quarters of their orig-
inal size, before being placed aboard ship. The interior of a
cotton factory is also glimpsed in the course of this subject,
showing the carding, rolling and spinning of the cotton into
thread, which is then fed to the looms where the cotton cloth
is made.
"Waffles."
The screen cook book section of the Universal Screen
Magazine No. 5 contains a detailed explanation of how
to make waffles. Close-up views of the cook preparing
the batter from which the waffles are made, along with
views of the actual cooking of them, comprise a comprehen-
sive cooking lesson. This, as well as other cooking lessons,
appearing weekly in the Univci sal Screen Magazine, are pre-
sented bj coui the National Housewives' I •
"Physical Culture."
\ section of the I 'unci sal Screen Magazine [iven
oyer to a detailed description of useful physical culture exer-
cises. These exercises, as presented, are design d for the
benefit of the business woman, and show how to reduce hips,
i ankles supple, give lungs proper exercise. I
"Dishonest Feeding of Chickens."
Tins subject made with the sanction of the Hoard of Health
of New York City, contains a valuable lesson tor the house-
wife on how to purchase fowl, and will be found in No. 5 of
the Universal Screen Magazine. It draws attention to the
dishonest practice of mixing the food given to the market
fowl with sand and gravel, and offering for sale fowls whose
crops packed with this heavy mixture weigh a half pound,
while the normal crop should weigh not more than two
ounces. A well-made picture showing the health, inspectors
at work inspecting the fowl.
"Oliver Twist"
A Picture of Dickens' Story, Throwing Light on the Times
and Characters Depicted by the Great Novelist
Reviewed by the Rev. W. H. Jackson.
THIS is a good picture, we are glad it has been filmed
and we commend it; for all general purposes it will rank
well, but for educational purposes there is much we could
desire. We are of course well aware that it is not intended
for an educational picture, but if it had followed the course
of similar pictures from the books of standard authors, it
might have served the double purpose of meeting both gen-
eral and educational requirements. To those of the younger
generation who are not yet familiar with Dickens, we advise
them to begin such a desirable familiarity by seeing this
picture which throws some light on the "Times and Char-
acters" he so sought to depict. To those familiar with the
book from which this subject is taken, there is an immediate
sense of hunger for more of it in the film; it is easily two
reels too short, making it fragmentary, and lacking in justice
both to the author and his characters, besides failing to sat-
isfy the educated appetite of the lovers of Dickens.
May we indulge in the hope that before it is too late it
might be recast, and filled in with so much that has been
emitted even in justice to young. Oliver himself who suf-
fers from brevity; by this means a good picture will be per-
fected, the list of standard authors on the screen be in-
creased, and the cause and value of the educational picture
advanced: in general review we agree with the views ex-
pressed in a recent issue of this paper.
Films Demonstrate Use of Ambrine
Edwin Bower Hesser in Possession of Films of Extraor-
dinary Surgical Value.
Reviewed by Margaret I. MacDonald.
WHILE the great European war has been working havoc
and bloodshed among the nations of the Eastern
hemisphere, science has also been working over-
time, and beyond the invention of all sorts of ingenious man-
killing devices, she has invented various ways and means of
saving life and alleviating pain. One of the most important
of these scientific discoveries is to be found in the use of
ambrine, a chemical preparation which makes possible and
accelerates the growth of new skin in cases where ordinary
medical or surgical treatment would have utterly failed.
Among the collection of moving picture films from the
French front line, sent to America by Donald C. Thompson,
are what we have judged to be between one and two thou-
sand feet of film taken in a Red Cross hospital, in which Dr.
Santfort. discoverer of the ambrine method, is carrying on
in person his mission of mercy.
80
THE MOVING PICTURE WORLD
January 6, 1917
One of the first awful sights which is forced upon the eye
in these films is a leg wound in which the flesh is laid open
from the hip almost to the knee, with the hip bone visible.
This wound was dressed before the camera with little or no
pain to the victim, the ambrine having been applied probably
several times previously.
Another shows the horribly disfigured face of a young
officer who had been burned with liquid fire, swollen, scarred
and hideous. Here we are shown what we would suppose to be
the second or third application of the ambrine. This is fol-
lowed by a picture of this man taken two weeks later in
which his face is almost normal, forming a remarkable illus-
tration of results. Still another illustration is found in a
head wound; another is the arm of a woman which had been
mangled by a shell exploded in an unfortified town. The
last, but none the less horrible, example shows us a couple of
soldiers whose feet have been reduced to mere stumps by
gangrene contracted in the trenches. The spectacle presented
by these feet, which were also being treated with ambrine,
is too horrible to bear description.
These films now in the possession of Edwin Bower Hesser
are not intended for ordinary exhibition purposes, for which
they are unsuited on account of the horrible sights displayed
therein, but for uses such as schools of medicine and surgery
might apply them to.
that most difficult subject how to deal with crime in the pic-
tures where it must have a place in dealing with life
problems. \Y. H. J.
Another Point of View
The Educational Value of Experienced Criticisms in Ques-
tionable Pictures.
IS EXPERIENCE the best teacher? If so to what extent
may the experienced in crime be the best judges of that
which leads to crime, or of that which will act as a deter-
rent to crime? The old question of the morality of pictures,
or the criminally suggestive picture which causes so much
confusion to censors is now to be submitted to a new and
experienced tribunal.
The National Board of Review of Moving Pictures has
under consideration the idea of inviting a number of gradu-
ates from the Elmira Reformatory to join with them in
their reviews so that they may give the regular reviewers a
new view-point regarding the effect of the appearance of
crime or near-crime on the screen. That the opinions of
these people will possess some value is without doubt, their
experiences added to those opinions faithfully expressed by
contrite minds will have a new and helpful educational value
in picture making as also shedding some light on the vexed
question of censorship and Sunday opening; we look for
great assistance from this source if it can be faithfully
given.
From the State Prison at Sing-Sing we have recently been
furnished with some guidance along this line in the reports
given by a prisoner as to the way in which a picture of the
nature referred to was received by the prisoners generally.
The picture shown was entitled "Blind Justice" before the
Mutual Welfare League in the prison under the auspices of
the National Board of Review. In report the prisoner
writes: — "The pictures have done the fellows a lot of good.
They are affected by the criminal acts on the screen just as
order-loving people on the outside are affected. When they
see a man committing crime in a motion picture they realize
how despicable the deed is. They see it with the eyes of a
good citizen. When they see an assault they react in accord-
ance with the social viewpoint on brutality. The things ap-
pear to them in their proper light, and many a man has
understood for the first time through seeing crime in a pic-
ture the import of that particular error that put him in pri-
son; I wish this might be made clear to those people who
would prohibit the showing of crime on the screen. Censor-
ship as some would have it keeps may men from getting the
right 'slant' on criminal acts, for the picturing of sin shows
the conflict between good and evil to the disadvantage of the
evil. The Motion-Pictures in Sing-Sing have made us re-
sent the evils in life in ourselves as well as in others."
All this information is very valuable and will serve a very
helpful purpose, we must however express the hope that in
the course of this very commendable enquiry the Board of
Review will endeavor to obtain information as to how far
the showing of any shade of crime picture has been a source
of temptation, or with the temptation determined upon how
far the picture has been suggestive in methods. We are
thoroughly convinced of the helpfulness of the above experi-
ences but we also seek some forethought advice as well as
some afterthought experience; in a word we need help at
both ends of the crime. This will be truly educational for
education is the enemy of censorship and the instructor on
Bible Film Co.
New Motion Pictures Concern Organized at Las Vegas, N.
M., to Produce Bible Stories.
AGAIN Las Vegas, the little New Mexico city noted for
its pep and progressiveness, bobs into the limelight.
Sometime ago Las Vegas appeared in the World's ad-
vertising columns looking for motion picture companies to
locate in their city. They succeeded, figuring about 1.000 per
cent returns on their investment. But now comes the news
of the launching at Las Vegas of a million dollar corporation
known as the Bible Film Company. Less than a year ago
the World ran a story regarding the National Bible Play
Society which was also to hold forth at Las Vegas. Well, -
the "hold" slipped and the National Bible Play Society has
been taken over in its entirety by the above mentioned com-
pany. Also the Bible Film Company has purchased outright
the magnificent Montezuma Hot Springs of nearly 1,000
acres, including many buildings and the 300 room Montezuma
hotel, and will use this princely estate, so long operated by
the Santa Fe railroad as a resort, as their studio site.
The Bible Film Company will produce motion pictures of
stories taken from the Bible, the latter to be censored by an
inter-denominational Board composed of the most eminent
clergymen and laymen of the country. This will insure the
entrance of the Bible Film Company's output into churches,
Y. M. C. A.'s, etc. Also the new company will stage a stu-
pendous religious spectacle fashioned somewhat after the
Passion Plav at Oberammergau. By early 1917 summer the
Bible Film Company will have harnessed up the 3S highly
medicated and efficacious hot springs and a full fledged re-
sort in operation.
The financial man in the Bible Film Company is Harry C.
Grigsby of Los Angeles, California, who is associated with
the Singletary Brothers, well known Pacific coast bankers.
The officers are: Dr. A. L. Andrews, of Fort Worth, Texas,
President; Harry C. Grigsby, Vice-President and General
Manager. Roger Topp, also a prominent Los Angeles busi-
ness man, is Secretary and Treasurer, while Phil H. LeNoir,
formerly Secretary of the Las Vegas and later the Albuquer-
que Chamber of Commerce and also Secretary of the New
Mexico State Fair, author of a number of photoplays, has
the double post of Director of Publicity and Scenario Editor.
New Distribution for Ditmars Films
Educational Films Corporation of America Contract for
Future Releases of Ditmars Films.
ONE of the interesting developments of the past week is
the taking over of the releasing rights of the Ditmars
Zoological films by the Educational Films Corporation
of America. Monday, December IS, saw the signing of agree-
ments between the contracting parties. These films will be
released, one a week, in five hundred-foot lengths, and will
be obtainable in all parts of the country through exchanges
which have recently been negotiated with by the Educational
Films Cornoration of America.
This new development will no doubt be looked upon with
much interest by exhibitors and educators, who have already
found, especially among the geographical subjects which have
been distributed from time to time by this corporation, de-
lightful entertainment for their patrons. The popularity of
the Ditmars films has been an assured fact for some time
past; and for the information of those who may be unfamiliar
with them we will say that these remarkable animal pictures
are subtitled and arranged in the most entertaining fashion.
Humorous situations that frequently occur unnoticed in the
animal kingdom are noted and recorded on the screen by
Prof. Ditmars, and made further grotesque by appellations
applied to them by this ingenious friend of dumb animals.
The beginning of the year will see the first of the Ditmars
releases" through the Educational Films Corporation of
America.
EDUCATIONAL FILMS' NEW QUARTERS.
On the eighth floor of the Godfrey Building, 729 Seventh
avenue, will now be found the new offices of the Educational
Films Corporation of America. Here they have ensconced
themselves after the manner, of a business that intends to
succeed; and we believe from the substantial foundations
apparent that success with this corporation has already be-
gun. The exchange end. one of the weightiest problems
which the educational end of the business had had to con-
January 6, 1917
rilK i\lu\ [NG I'll. 1 l RE WORLD
81
tend with, has evidently been solved by them, and the entire
territory of the United States, and pari ol Canada, has now
been satisfactorily covered, exchange centers having been
established in Philadelphia, Pa.; Dallas, rexas; Minneapolis,
Mum.; San Francisco, Cal.; Kansas City, Mo.; Washington,
; Pittsburgh, Pa.; Atlanta, Ga.; Boston, Mass.; Mem
Tenn.; roronto, Can.; Seattle, Wash., and Detroit, Mich, ["he
class of films being added to the stock ol the Educational
Films Corporation of America from time t<> time is ol a
quality to be highly recommended,
WHERE "CHARLIE CHAPLIN" COMES IN.
rhere is no doubt about the general popularity of Charlie
Chaplin, we do not regret tin.--; we want humor, we want fun
ami Charlie stands for all tins before the moving picture audi-
ences in today, rhe special reference we have to make on
this page is because oi the educational interest we take even
in the tun-making part of the educational program; we also
want to do justice to Charlie. A few years ago when John
Bunny occupied the center of the stage to the delight of both
young and old, we always depended upon a good clean cut
piece of fun and the provoked laughter was healthy to both
body and mind; John Bunny was never vulgar; on the con-
trary he carried much of his well-known natural refinement
into his work no matter what character he represented.
Unfortunately at the beginning of his screen career this
could not be said of Chaplin, often the lack of refinement
and the positive vulgarity left an unpleasant effect on the
mind after the body had passed over the thrill caused by
the laughter. It is possible that Chaplin was not altogether
to blame for this, and while the general critic would pass
over those lapses from the cleaner plane, the Educator could
never tind occasion to allow a full reference to he made to
them lest it he looked upon as an educational endorsement,
so that silence was indulged rather than adverse criticism.
We are glad now however to note not only the omission of
the former vulgarities, but the introduction of, and general
indulgence in, good clean situations which produce genuine
mirth for young and old, to the exclusion of occasion for
criticism by the fastidious. Having reached this stage our
old friend Charlie Chaplin now finds a good place on the
program of an educational compilation when one is being
prepared for the use of institutions which demands that edu-
cational recpiirements shall be first met, even when fun-
making is to be a legitimate part of the program; we are
glad of this because the humorous part of the program had
been very much neglected and much that is now being pro-
duced by Chaplin was much needed we congratulate him and
promise him that he will be used more and oftener on the
educational program than wras possible before.
Paramount Buys Minneapolis Exchange
Will Be Operated in Connection With Other Paramount
Exchanges in the Middle West — C. L. Peavey in Charge
— Steele Makes Tour of West.
PARAMOUNT Pictures Corporation purchased during
the past week from Bert Barnett the Famous Players
Star Feature Film Service, distributors of Paramount
Pictures in Minnesota, Wisconsin, North and South Dakota,
which exchange in the future will be operated by Paramount
in connection with the other Middle West exchanges, of
which James Steele, treasurer of Paramount, is president.
Prior to the purchase of the Minneapolis exchange by Para-
mount, it had been operated for many years privately by Mr.
Barnett.
Paramount's aim and purpose in purchasing the Minne-
apolis exchange from Mr. Barnett and conduct it as it does
its other exchanges was mainly to increase the efficiency in
this territory and to render the exhibitors there a far greater
sevice than before.
C. L. Peavey, one of the best known film men in the Mid-
dle West, and who was associated with Paramount's Pitts-
burgh exchange for a number of years, has been appointed
the new manager of the Minneapolis exchange. Mr. Peavey
i-- known to practically every exhibitor in this district and
has always had their confidence, which he gained through his
fair dealings and his co-operative services he has always
rendered in whatever territory he represented Paramount.
James Steele left Friday evening to make a personal tour
of all the Middle West exchanges, and to visit many of the
theaters in that territory telling them of the exceptional
quality of pictures that will be distribued in the future and of
the exhibitors co-operative services that will be carried out
during 1917. Mr. Steele will spend considerable time at the
Minneapolis exchange arranging for its future betterment
and inaugurating the same high class departments that are to
be found in the Famous Players Film Service, Inc., in the
Middle West.
Phe i<'in <>t tin exchanges and exhibitori ol the Middle
i i>\ I i, .i-ui.i Steele will be the first ol a numbei
slim la I trips that the office! I "I I'ai amount and it . pri
companies will make during I'M/ lie- will visit tin
chan ;es in Pittsburgh, ( hicago. t incinnati, Detroit, * I
l.md and Minneapolis, win- distribute Paramount
Pictures in V> Penn vlvania, west Virginia, 'dim, In
i, Illinois, Kentucky, Michigan, Minnesota, North
Dakota, South Dakota and Wisconsin.
British Notes
~
atss
-M
Tllk film Balesman id evidently not the only individual in
the moving picture business who occasionally finds Ins
interests prejudiced through underquoting. The Au-
thors' Societ) points out this week an aspect oi the danger
likely to affect its members Seriously. When Anna nan ami
other producing companies offei to purchase the rights oi a
1 there arc, it would seem, two courses open, either to
purcha.se the rights from the author's agent in America or di-
rect from the author himself. I hat there must often be ion
siderable discrepancy in tin- two quotations for the same
work is proved by a case brought to the notice of the Society,
where a producer first obtained a quotation for a certain
work from the author's .American agents then cabled the au-
thor direct and, naturally, closed immediately with the low-
est oiler. This principle will destroy prices on both the Eng-
lish and U. S. A. markets, adds the Society.
* * *
After interminable speculation the fate of the multiple-reel
features released in the States on the Mutual program has
been settled. A new company capitalized at $7U,()00 named
Bolton's Mutual Films, Ltd., has been formed for the express
purpose of distributing them on the English markets and
certain of the colonies. The corner premises at 89-91 Ward-
our street, London — only recently taken over by the American
Co. — are to be used by the new company. One of its first re-
leases will be the serial, "The Girl and the Game."
* * *
The Pathe serial, "The Laughing Mask," has now, I am in-
formed, been passed for exhibition in France after the deletion
of a few scenes.
* * *
A film entitled "Masks and Faces" is being produced by the
Ideal Film Renting Co. with a cast that would make any pro-
ducer's mouth water. Among "others" it includes Irene Van-
brugh, Gladys Cooper, Lillah McCarthy, Winifred Emery,
Helen Haye, Doris Keane, Weedon Grossmith, Matheson
Lang, Rence Mayer, Lyall Swete, J. Fisher White. H. B. Irv-
ing, Gerald du Maurier, Sir Geo. Alexander, Dion Bouci-
cault, C. M. Lowne, Sir J. Forbes-Robertson, Allen Aynes-
worth and Owen Naves, with Gertrude Elliott, Lilian Braith-
waite, Lottie Venne, Stella Campbell, Ellaline Teriss and
Charles Hawtrey as "supers." As an ordinary commercial
undertaking such a galaxy would have been impossible, for,
it must be stated, the production is being made by the Ideal
Co. on behalf of the British Academy of Dramatic Art, who
will utilize the film as a means of raising its new building
fund.
* * *
A prominent Italian producer has just made a contract with
a South American shipper to produce one feature photo-play
per week for a year of a type specially suitable for the South
American market.
* * *
J. D. Tippett, of the Trans-Atlantic Film Co., has agreed
with the National Council of Public Morals to only show the
film "Where Are My Children" at special presentations and
to adult audiences. A private exhibition of the film was given
a few days ago at the Philharmonic Hall, when a number of
distinguished visitors were welcomed by the Bishop of Bir-
mingham.
* * *
The Oliver Morosco film, "Pasquale," released by Jury last
week, has come in for a very considerable share of deservedly
favorable publicity. Quite a number of celebrities in different
walks of life endorse the simple beauty of the story of the
humble Italian, contrasting this type of film with the more
prevalent "vampire" picture. Dr. Saleeby, an eminent prelate,
says that a really fine film is as good as a sermon, particu-
larly mentioning "Pasquale" as a thing of beautv from begin-
ning to end. J. B. SUTCLIFFE.
82
THE MOVING PICTURE WORLD
January 6, 1917
Exhibiting In Closed-Sunday Cities « a By ho**** c. jwh«n
Mt. Vernon and New Rochelle Are the Only
Cities in Westchester County with No Sunday
Amusements — Not an Inspiring Spectacle
THE burden of running a picture house without Sunday
shows is, unfortunately, a thing not wholly unknown
to exhibitors. Mt. Vernon and its sister city, New
Rochelle, are within easy trolley car reach of New York
City, full of Sunday amusements; yet they permit none with-
in their own city limits. A considerable percentage of the
whole population makes trips to the Metropolis every Sun-
day. This is unfortunate if you look at it from the view-
point of the mental health of the community, and it is rather
ungenerous, to put it mildly, to the home industries, valuable
in themselves and serving the community well. The picture
industry is the one we have in our minds first, but others
suffer too. The restaurant business is one of the immediate
sufferers and, though we can't prove it to our readers, the
churches also suffer.
The picture theaters not only suffer the loss of the Sun-
day receipts, but it is a fact that the habit is formed of drop-
ping down to what is termed "the City" to see a show and
the mental attitude of many a patron to the home show is
changed. A certain kind of spectator becomes friendly with
some other exhibitor, it tickles his vanity to be so. He can
talk in Mt. Vernon as though he were almost as important
in the big city as a film leading man. There are not so
many of this kind, but they are great advertisers. Then there
are many who, though they never become friendly with any-
other particular show, are kept from getting the habit of
dropping in at the home house, and the home exhibitor loses
every day in the week from the Sunday exodus to New York.
The "power" in Mt. Vernon, as in New Rochelle, doesn't
do business there. He goes to New York to business everyr
week day and on Sunday he may either go to church — he
believes in churches — or play golf in summer or motor or
sail on the Sound. He has a house, pays taxes and votes.
His idea is to have a model town for his home. He will
proudly tell you that all "commercial amusements are
closed down in his place on Sunday and that the drinking
places are also shut tight."
New Rochelle and Mt. Vernon are good towns for churches
and church organizations of all kinds. I noticed among the
signs in the street cars one of a furnishing house agreeing
to give coupons that any church in the city can cash in at
the rate of 3 per cent of the price of all goods bought be-
fore Christmas. How members of the Christian Endeavor
societies must be booming furniture sales in New Rochelle!
If one is wrapped up in religion he wont want to waste
Sunday in going to a picture show and all would be fine if
only the majority were wrapped up in the particular kind of
religion that the local churches are promoting. , But the man
on the sidewalk isn't. Though the churches are not run by
rich people, the average man on the street isn't the particular
friend of the church-man and doesn't want to be. In the
first place, he doesn't believe the church is necessary to his
special salvation. If he comes to church, he sees a certain
kind of rich man with his family come in and it pains him.
Finally, the minister's sermon is apt to trespass on the soul
God gave him and to which God speaks in many ways.
He remains an outsider and if he leaves the city every Sun-
day afternoon, what chance has the church to find and make
friends with him? If the churches held their services morn-
ing and afternoon and permitted the shows to be open Sun-
day evenings, it might inconvenience some church people and
greatly discontent a few; but the church would be meeting a
big problem in a human way and would grow more human
itself. Some ministers might have courage enough to go
to the picture show themselves on Sunday nights and see
what the amusements of their people were. That would
raise a rumpus in some places — but "good people" hindered
Christ.
In New Rochelle.
There are but two exhibitors in New Rochelle with a
population of 30,000. The two arc W. H. Coughlans and
Loew. The first has two small houses and the Loew house
is a splendid big theater, with pictures and vaudeville. The
latter, a few months ago, tried out an all-picture policy, but
discontinued it. At present it changes twice a week, both its
icaturc-D and acts. The extent of the ground we had to cover
made it impossible to have a talk with the house manager,
who was busy when we called.
Mr. Coughlans, the exhibitor, runs the Little theater and the
La Rochelle, with 300 seats at 5 cents in the afternoon and
5 and 10 cents at night, and 1 had a profitable conversation
with him. He is a quiet, thoughtful talker, whose ideas win
your respect, in fact, a typical exhibitor. It would be a fine
tiling for the business and the country if we could only take
ail rabid censors about to meet the kind of men who are
successfully running shows. It would be a revelation to
some of them.
There are in New Rochelle three or four fine theaters that
are now dark. Mr. Coughlans is a survivor of what was a
pretty hard struggle for existence. The ghosts of gone ex-
hibitors may haunt the darkened houses with no shadowy
audiences to keep them company; but Mr. Coughlans' thea-
ters are still bright, and living patrons, friends and neighbors
of the much-alive, kindly exhibitor meet there. He talks of
these one-time competitors of his; he knows they were fine
men and tells me they have made good elsewhere, some of
them. He doesn't seem to realize that he has been and is
making good where they failed. What is it that keeps many
fairly well intentioned people from realizing the value to a
community of the right kind of exhibitor? Mr. Coughlans
has his small difficulties. I had to fish for them for he
realizes that they are a part of the business. He has to take
them into account and make good in spite of them. And he
makes no fuss while doing it.
In Mt. Vernon.
Mt. Vernon has 32,000 inhabitants and it also is not strict-
ly an industrial city, but a residential suburb. It has two
exhibitors in competition and one vaudeville and picture
house combined. The latter is Proctor's, under the able care
of J. R. Haug. The prices are 10, 15 and 25 cents. This
house opens with a news weekly, a comedy and perhaps a
scenic, changed every night, an hour and a half of vaudeville
and then a feature, which is also changed every night. The
two exhibitors have to buck against this and have no Sunday
shows.- They are also in competition with each other.
The oldest of the two in point of service to the town is
M. Fienberg, who runs the Crescent theater, a 750-seat house.
He is not enthusiastic, but says that he is holding his own.
He has a way of pointing his chin at you when he discusses
the situation and of bringing his lower lip forward aggres-
sively like a man who is a determined fighter. He sees the
situation clearly. I got a good deal of information from
him. He has watched the political make-up of the city and
knows why the shows are closed on Sundays and feels sure
that a referendum of the people would favor opening. He
has made a practice of taking the trio Cityward on Sundays
and of asking the chance neighbor win' he was going to
New York. He says that between five and seven thousand
leave Mt. Vernon every Sunday. He is running a diversified
program, with one good five-reel picture and says that, while
a fair audience comes right along, many drop in just for a
place to go and seldom to see any particular feature.
His competitor is of a different type. New in Mt. Vernon.
he hasn't as yet reallv felt the rub, and is absolutely sure that
he is going to make ffood. It is pleasant to meet him. His
ideas are clear and his talk makes pictures for you so that
you see the things he sees. He is going in to get the
churches on his side and is interested in the Y. M. C. A., and
in local charities. His house is the Westchester and seats
about 1,000 persons. He has already given the house over
for one Sunday night to a Y. M. C. A. meeting and the other
day had a potato benefit, which brousrht in three barrels of
fine tubers which he turned over to the Dav Nursery. Just
now lie is opening "Pearl of the Army," and is giving free ad-
mission to boy scouts who come accompanied by their
parents or guardians. He put on "Idle Wives" at 25 cents
and did a satisfactory business with it. He has installed an
$800 Atmospheric screen and put a handsome marquise over
his entrance.
SHERRY SENDS HOLIDAY GREETINGS.
William L. Sherry, vice-president of Paramount and head
of the distributing agency of that company for New York
State, has sent Christmas and New Year's greetings to the
exhibitors and public of this State by means of a slide mailed
10 each exhibitor.
January 6, 1917
THE MuVING PICTURE WORLD
M
M
Chicago News Letter
Itrijffl^
By JAS. S. McQUADE
Death ot Edgar J. Mock, Publisher of Moto-
graphy
TIM! tr.ulo generallj will learn with sincere regret of the
death oi Edgar .!. Mock, president and treasurer of the
Electricity Magazine Corporation, and better known
as the publisher of Motography, in which lie took a special
interest.
The end came Monday morning, December 18, after an
illness that lasted over three months. Mr. Mock had been
unable to attend to his affairs for most of that time, but his
interest in the corporation founded by him remained un-
abated until the day of his death.
Paul Woodruff, editor of Motography, Telephone Engi-
neer and Electric Vehicles, three publications launched by
the Electricity Magazine Corporation under the guidance of
Mr. Mock, informs me that Mr. Mock's successor, and the
executive and the editorial staff of Motography will continue
the policies established by the founder. Mr. Woodruff, the
editor of Motography, and of the old Nickelodeon, from
which Motography sprang in April, 1911, will continue in
charge of that publication, after a service of eight years on
both the papers mentioned.
Mr. Mock was born in Fort Wayne, Ind., on March 26,
1870. Twenty-six years later he was publisher of the Week-
ly Record in Alma, Neb., which he gave up to establish the
Daily Record in Hastings, Neb. This he published until
1898, when he became superintendent of the Western News-
paper Union at Omaha. Shortly afterward he married Miss
Estelle R. Long, and in 1902 he became business manager of
the Telephony Publishing Company, resigning five years
later as secretary-treasurer. He then bought Sound Waves,
a telephone trade paper, which he sold afterward to the Mc-
Good Publishing Company of New York. He next organ-
ized the Electricity Magazine Corporation, of which he was
president and treasurer until his death.
Mrs. Mock, a sister and two brothers survive the deceased.
He was a member of the Midlothian Countrv Club, the
Illinois Athletic Club and Normal Park Lodge, 797, A. F. &
A. M. Funeral services were held by the Masonic fraternity
from his home, 9345 Pleasant avenue, Chicago, Wednesday
afternoon, December 20.
Mr. Mock was held in high esteem by many in every
branch of the film industry. He recognized the importance
of every department in the trade, and honestly sought the
good of all. He was conservative in his views and his policy
always aimed at upbuilding. Firm in his convictions he was
fearless in opposing any measure which he considered
inimical to the welfare of the trade.
As a man Mr. Mock won the friendship and good-will of
many in a wide circle of acquaintances, who sincerely mourn
his untimely taking off. They also join in tendering to Mrs.
E. J. Mock their heartfelt condolences in her great bereave-
ment.
The Rothacker Ball a Delightful Affair.
The ball given at the Rothacker studios, at 1339-51 Diversy
Parkway, Friday evening, December 15, has been pro-
nounced one of the most enjoyable society affairs given in
Chicago during the early winter season. The entire floor
space of the great studios was used for the occasion, with
the dance hall in the center, surrounded on all sides by tables
at which the 468 guests sat down to supper shortly before
midnight.
The decorations were artistic and attractive, giving the
general impression of a beautiful and expansive garden scene.
Evergreen festoons drooped in graceful curves from lofty
ceiling to ceiling, while here and there cosy resting places
were almost hidden by potted plants and palms, affording
delightful retreats for a tete a tete. Over all. lights of varied
hue shed a subdued radiance on the kaleidoscopic scenes on
the floor.
The Kn<>ts represented nol only the moving picture busi-
ness, but professional, legal and societj as well.
taiong them, throughout the evening, was the smiling and
thoroughly pleased hosl Watteron R. Rothacker. He was
here, there, and almost everywhere at the same time, eager
to contribute to the enjoyment and home-feeling of everyone
present, and it was clear to an observant onlooker that Mr.
Rothacker was a friend and a good fellow to everyone in the
big throng. At least that was the prevailing opinion. Mrs.
Rothacker was also a charming hostess.
During the ball moving pictures were taken at various
points, and guests had the novelty of seeing themselves on
the screen as they appeared in the mazes of the dance.
Exhibition dances were given by Miss Josephine Ilarriman,
a Chicago favorite, and by Wellington and Cross, who are
featured in "Go To It," now playing at the Princess.
Among the guests representing moving pictures in the
making were: Mr. and Mrs. Bryant Washburn, Miss Mar-
guerite Clayton and Mr. H. Tipton Steck, of the Essanay
Company; Mr. Art Smith, the famous aviator, was also there,
with his manager, Mr. Wm. Bastar.
Some of the others present were: Dalmores, Octave Dua
and Scienti, from the Chicago Grand Opera Company; Mr.
and Mrs. Clyde Blair, Mr. and Mrs. Sydney Smith (Syd
Smith, the cartoonist), Mr. and Mrs. Fred Corley, Mr. and
Mrs. W. H. Durborough (Mr. Durborough is the well-known
photographer who took the moving pictures of the war in
Europe), Mr. and Mrs. Evan Evans, Mr. and Mrs. Charles
Frey (Mr. Frey is the well-known illustrator), Judge Pettit
and wife. Mr. and Mrs. John Eastman, Dr. and Mrs. Golden,
Mr. and Mrs. P. A. Grau, Mr. and Mrs. Hyland, Mr. and Mrs.
David Hack, Dr. and Mrs. Filip Kreissl, Mr. and Mrs. Nel-
son Lampert, Mr. and Mrs. Jesse Matteson, Judge McKinley,
Mr. and Mrs. Robert Ogilvie, Mr. and Mrs. R. O. Proctor,
Mr. and Mrs. R. R. Nehls, Miss Louella Parsons, Mr. and
Mrs. Allen Ripley, Mr. Wallace Rice, Mr. and Mrs. Wm.
Sutherland, Mr. and Mrs. Raymond Thorne, Mr. and Mrs.
Stanley Wiley, Mr. Paul Hinz and Miss Marion Marston.
Chicago's "Go-to-Movie-Week"
Rob Reel, photoplay editor of the Chicago Evening Ameri-
can, known to his friends as F. W. McQuigg, is the origina-
tor of a lively boost for moving pictures during the week be-
tween Christmas and New Year's. He coined the slogan,
"Go-to-Movie-Week," about three weeks ago, and his first
boost appeared in the issue of December 8. Since then he
has kept daily at the task of reminding Chicagoans that it is
due moving pictures that they should have a special week
during the year, and that moving picture theaters should be
filled to overflowing all through that week.
The idea has "caught on," and everything points to the
most successful week in Chicago yet known by moving pic-
ture exhibitors.
The American has also taken up the slogan editorially, as
will be seen by the following excerpts from an editorial
which appeared Tuesday evening, December 19:
The hundreds of thousands ot photoplay fans of Chicago — bankers,
brokers, professional and business men of all lines, and workers of
all classes; society women, club women, home women, business women
and the suffragette; bachelors and benedicts, and practically every
child in the city — have adopted the slogan, "Go-to-Movie-Week," Christ-
mas to New Year's.
Here is a testimonial to the greatness of the fifth largest industry
in the country, which undoubtedly will be repeated as an annual event
in Chicago. Here is a step toward the greater Chicago which cuts
a pattern for the nation. Let the whole United States say thank you
to the men who spend millions upon millions each year creating inter-
esting, educational and amusing film pictures for the country. Let
Christmas to New Year's be "National-to-Go-to-Movie Week" here-
after, patterned on the instant success of the idea as adopted by the
Chicago fans.
Of course, there can be but one "greatest distribution center" for the
motion picture industry. "Go-to-Movie-Week" here is intended to so
rivet the attention of the film world on the fact that Chicago logically
and geographically is the pivotal point that all the great companies
84
THE MOVING PICTURE WORLD
January 6. 1917
will follow the example of those which already are sending out mil-
lion ol feel of Bim every week from Chicago.
Chicago thi Hub of the Film Industry — the fifth largest industry!
igo will only be satisfied with that title. "Go-to-Movie-Week,"
Christmas to New Year's, as an annual event from now on, will make
that title clear and retain it for our wonderful city.
Aside J rum the point of being the center ol the film industry, there is
another viewpoint big enough to make "Go-to-Movie-.Week" worth while
throughout the country as a national event. The vast army of manu-
facturers and exhibitors and workers which cpnstitute the fifth largest
industrj i ntitled to this eueouragi ment from the public. It will
stimulate the film-maker to still higher results before the camera, and
the exhibitor toward building yet more beautiful theaters. It will make
"i Christmas to New Year's a still more gala week. And it will keep
alive that spirit of clean, wholesome fun which makes the nation and
tne individual young.
Chicago Film Brevities.
Win. J. Sweeney, national secretary of the M. P. E. L. of
America, had a narrow escape from serious injury Thursday,
December 14. Mr. Sweeney was coming down a narrow
stairway when one of his heels caught, causing him to fall
several steps. He sustained a severe nervous shock, which
kept him indoors for a week. His numerous friends will con-
gratulate him on his lucky escape.
* * *
The story of the Sequel to "The Diamond from the Sky"
appeared in the Chicago Sunday Tribune of December 17. It
was written by Terry Ramsaye, publicity manager of the
Mutual, and was widely read. The fourth episode of the
Sequel was released December 18. The first three episodes, I
have been told, proved quite as popular through the country
as "The Diamond from the Sky," and the fourth episode is
keeping pace as a business getter.
* * *
Watterson R. Rothacker announces that each of the em-
ployes of the Rothacker Film Manufacturing Company will
be given a savings book with a cash amount credited therein
this Christmas. Accompanying the book will be a small sav-
ings bank, issued by the Central Trust Company of Illinois.
For the past six years each employe of the firm has received
a money present at Christmas.
* * *
H. M. Warner and Albert Warner came on from New York
specially to attend the ball given by Watterson R. Rothacker
at the Rothacker studio, Friday evening, December 15. G. P.
Hamilton, who was also an invited guest, accompanied them
from New York. H. M. Warner made a pleasant call at the
office and assured me that the Warner Brothers are coming
back stronger and bigger than ever, and that they have con-
fidence that their success this time will be lasting on ac-
count of the benefits derived from former experiences. Mr.
Warner specially enjoined me to state that they will bear
watching, and that no stock certificates will be offered on the
deposit of the proverbial "one dollar."
* * *
Gilbert P. Hamilton was seen during his brief stay in the
city the week of December 18. He informed me that the
Problem Film Co. had recently been formed in New York,
with H. M. Warner as president and Mr. Hamilton as vice-
president and general manager. Mr. Hamilton left for Los
Angeles Tuesday evening, December 19, where he intends
starting work on a production for the company. Dorothea
"Dot" Farley and William Conklin will have the leads.
* * *
Fred and Frank Schaefer, who are known in moving pic-
ture enterprises as the Schaefer Brothers, are building a struc-
ture on the site of their old Crystal theater that will cost in
the neighborhood of $300,000. In this new building their new
Crystal theater, with a seating capacity of 3,000 people, will
be included. The upper floors of the building will be devoted
to lodge and dance halls, while six stores will adjoin the
theater on the ground floor. The new Crystal will be thor-
oughly up-to-date and will be provided with every safety and
healthful device for its patrons. The interior walls of the
theater will be faced with marble and the seats will be roomy
and comfortable. Tt is expected the new Crystal will be in
readiness for opening late in the spring.
* * *
Harrv Fox, who plaved the part of Timmv Barton, the re-
porter In International's photoplay scries. "Beatrice Fairfax,"
was in t lie city last week. Tt is said that he was summoned
from New York by two prominent theatrical producers, who
desire to secure his services in Forthcoming musical comedies.
* * *
"Civilization" has been booked by Alfred Hamburger for
his neighborhood theaters in this city For the week between
Christmas and New Year's,
* * *
E. H. Sothern, who plaved the leading- role in Vitagraph's
"An Enemy to the King." runnino at the Ziegfeld theater at
the time of writing, is in Chicago playing "If I Were King,"
at the Blackstone theater. He was present at the showing of
the Vitagraph feature in the Ziegfeld, Thursday afternoon,
December 21, and delivered a short address to club and so-
ciety people on the relation of the stage to the screen.
* * *
The midwinter circus and charity ball in the First Regiment
Armory Saturday evening, December 16, cleared $6,000 for
the American Theatrical Hospital Association. This money
will be devoted to furnishing and equipping the actors' hospi-
tal at 850 Irving Park Boulevard.
* * *
Lois Weber (Mrs. Phillips Smalley) spent several days in
the city last week with Mr. and Mrs. Carl Laemmle. She
signed a new contract with Mr. Laemmle to direct produc-
tions and star for Universal for a long term at a big figure, it
is said.
* * *
"On Italy's Firing Line" will be released Monday. January
1. by the Selig Polyscope Co., through the General Film Co.
This war subject, in three reels, was received direct from
Italy by Wm. N. Selig. Remarkable scenes of war in the
Trentino region, taken by permission of the Italian govern-
ment, are shown. The scaling of the Alps by Italian soldiers
and the transportation of artillery over seemingly inaccessible
cliffs create awe and wonder in the mind of the spectator.
Fighting amidst the clouds is seen, with shrapnel bursting
over the trenches in which the Italian forces are concealed.
Infantry charges through the streets of ruined cities add to
the realism of the pictures.
A reader of the New York Sun recently wrote to that paper
deploring the dearth of corned)- in moving pictures and urg-
ing the production of the Hoyt farces and similar stage suc-
cesses. This would-be critic of moving pictures will doubt-
less be surprised to learn that all the best of the Hoyt farces
have been filmed for some time by the Selig Polyscope Co.,
and are at present being released through the K. E. S. E. '
Service.
* * *
The following programs have been announced at the prom-
inent downtown theaters in Chicago for the ensuing week:
Colonial — "Intolerance" (D. W. Griffith) is still showing to
capacity houses.
Studebaker — Second and last week of "The Foolish Virgin"
(Clara Kimball Young Film Corporation). Very good busi-
ness is reported. This feature will be followed on December
30 by Annette Kellermann in "A Daughter of the Gods"
(William Fox). A symphony orchestra of 30 pieces will ac-
company the picture. Air. Fox and his general manager.
Winfield R. Sheehan are expected to attend the premiere.
Ziegfeld — Peggy Hyland in "The Enemy" (YitagraphL and
the second episode of the Vitagraph serial. "The Secret King-
dom," with Charles Richman and Dorothy Kelly in the lead-
ing roles.
La Salle— Fourth week of "Idle Wives" (Universal). Good
business is reported.
* * *
Bill "Kalem" Wright arrived in the city by the Twentieth
Century Wednesday. December 20. and left for Los Angeles
the same evening. He was accompanied by three directors,
headed by Howard M. Mitchell, who will direct the "Further
Adventures of Stingaree" in Los Angeles. The series will in-
clude fifteen episodes of two reels each. E. W. Hornung. the
author of "Raffles." has written the sequel under the title
given. The series will be released through the General Film
Co. Mr. Wright states that he will organize three additional
companies in Los Angeles, the principals to be brought on
•from New York and the balance to be engaged in Los
Angeles. The Kalem Company is engaging in these produc-
tions because of the increased demand for one and two-reel
• pictures throughout the country. Mr. Wright will remain in
l.os Angeles for about three weeks.
* * *
Alfred Hamburger delights to give pleasure to the children
who attend his neighborhood theaters in this city. He played
Santa Clans at four of his neighborhood theater Saturday.
December 16, at the matinee presentations and will again don
his furs to represent the same good old Saint at his remain-
ing theaters on Saturday, December 23. Toys and other little
keepsakes are distributed by Mr. Hamburger when going
these rounds.
* * *
Bennie Zeidman telegraphs from Albuquerque. New Mexico,
that Douglas Fairbanks. John Emerson and Anita Loos will
arrive in this city Friday morning. December 22. leaving the
same day on the Twentieth Century for New York.
January 6, ll)17
THE MOVING PICTURE WORLD
85
«mimimiiiiimminmmm
"giinTWTmf"l!"^fll"ITj[Igl^
M
News of Los Angeles and Vicinity
fi,.r,i
k
By G. P. VON HARLEMAN
Douglas Fairbanks Bids Goodbye to California
Triangle Star Will Deliver Letter from Mayor Woodman of
Los Angeles to Mayor Mitchel of New York.
DOUGLAS FAIRBANKS, Triangle comedy star, will
depart for Nov York Monday, December 18. His de-
parture promises to be spectacular and in truly Doug-
las Fairbanks' style. Local Rialto is sad. for friend "Doug"
is a mighty good fellow and we will all miss that friendly
smile of his. The Fine \rts comedian will be gone for sev-
eral months, and with him that popular little scribe. Bennie
Mayor Woodman of Los Angeles Giving Douglas Fairbanks
the Letter to Mayor Mitchel of New York.
Zeidman, as personal representative and press agent de
Luxe. On Wednesday afternoon, 2.30 p. m., this week.
"Doug" Fairbanks said official goodbye to our city. Mayor
Woodman, of Los Angeles entrusted the Triangle star with
a letter of greetings from the capital of Southern California
to the Metropolis of the East, which Fairbanks will personal-
ly carry and deliver to Mayor John P. Mitchel of New
York on Christmas morning.
The letter reads:
Hon. J. P. Mitchel, Mayor of New York.
My Dear Mayor Mitchel:
Through the courtesy of the bearer, Douglas Fair-
banks, noted stage and screen star, I am conveying to
you the compliments of the season and the hearty good
wishes of the City of Los Angeles. Very truly yours,
(Signed) F. V. WOODMAN, Mayor.
On Thursday Fairbanks called at Culver City and, though
he did not entirely demoralize the four hundred and fifty em-
ployees of the plant, he brought about a partial suspension
of activities during his visit, while the Thomas H. Ince forces
watched and admired, it is said, the dexterity and ease with
which he performed — impromptu — many of the inimitable
"Fairbanks stunts."
"Doug's" entrance to the studios was nothing if not spec-
tacular. Not waiting for "John Law" to open the gates, he
vaulted this fifteen-foot obstacle, grasping the hands of Pro-
ducer Ince and "Bill" Hart, who were waiting for him, as he
alighted. After being formally presented to Ince, and doing
an Indian war-dance with Hart, he found himself hemmed
in by William Desmond, Dorothy Dalton. Margery Wilson,
Director Walter Edwards and several other Ince players,
all of whom are his personal friends.
After a few minutes chat he begun a tour of the studios,
accompanied by Ince. Hart and Desmond. The four forgot
the cares and worries of everyday life and frolicked, it is
said, like boys just let out of school. Fairbanks discovered
a lariat in the "prop" room, and he lassoed everyone and
everything in sight. Then he and "Bill" Hart engaged in
nianj feats ol strength, aftei which Desmond boxed with
him.
The party eventually wound up On the lawn facing the
Wardrobe Building, and before the performance of the final
"stunt" all wire minus hats, coats and vests, while Fair-
l.anks and Mart had even discarded their shoes in a moment
of athletic enthusiasm,
Long after the noon hour, the "Big Four" adjourned to
the commissary, and everyone enjoyed a hearty lunch. So
hearty, in fact, that the chef was later heard in telephonii
communication with a Los Angeles market, ordering relays
of steaks and chops.
\ parting toast was drunk to Fairbanks, coupled with
hearty wishes for a pleasant journey.
A number of other events were staged this week in honor
of Fairbanks' departure. He will leave on Monday, Decem-
ber 18, 1 p. m.. on the Santa Fe, and the entire local photo-
play colony is expected to be present.
Joseph M, Schenck in Los Angeles
Selznick Producer Will Not Locate Studios for Norma
Talmadge and Roscoe Arbuckle on the Coast.
JOSEPH M. SCHENCK, producer for Lewis J. Selz-
nick, is on the coast, accompanied by Mrs. Schenck
( Norma Talmadge), and Marcus Loew, the New York
vaudeville magnate. Mr. Schenck arrived in Los Angeles
on December 12, to look over severel studios that have been
offered to the Selznick interests. As previously announced
in this paper Roscoe Arbuckle, the rotund Keystone come-
dian, has been signed up by Mr. Schenck to head a company
of his own to produce comedies for the Selznick program.
His contract with the Keystone expires January 1st, and
Mr. Schenck and his associates offered Arbuckle, we are
informed, a salary only equalled by Charlie Chaplin, and also
an interest in the company. Roscoe Arbuckle will direct
and play lead in his own pictures. His assistant director
will be Al. St. John, also of the Keystone. They will pro-
duce one two-reel comedy feature a month. Later on St.
John will be given a company of his own under Arbuckle's
supervision.
Mr. Schenck, when interviewed by a representative of
The Moving Picture World, stated that after a conference
with Arbuckle they had decided not to build or rent a
studio in Los Angeles for Roscoe Arbuckle comedies and
Norma Talmadge's productions. All the pictures for the
Selznick program will, for the present, be produced in New.
York.
Mr. Schenck, as becomes a recent bridegroom, was exceed-
ingly enthusiastic about his honeymoon trip and predicts a
brilliant future for the professional activities of the Norma
Talmage Company.
The Year 1916 at Balboa Studio
Long Beach Studios Humming With Activity — The Past
Year Busiest in the History of the Plant.
FROM the Balboa Studios in Long Beach, California,
we learn that the year 1916 has been the busiest in
the history of the plant. Messrs. Horkheirr.er makes
the following statement:
"In the three years of its life Balboa has increased more
than forty fold and 1916 saw its greatest growth. Physical
improvements, embracing equipment, buildings and the
beautifying of the grounds, were extensive and there was
practically no dull season.
"During the year the 'Grip of Evil,' a serial of twenty-
eight reels, was filmed complete, two other serials were
begun and will be completed before the end of the year. A
series of twenty-eight reels has also been started and six
Little Mary Sunshine plays are under contract, two having
been already completed. Numerous Balboa Features have
been filmed and a few three-reelers were turned out.
86
THE MOVING PICTURE WORLD
January 6. 1917
"During 1916 two new warehouses to house props were
built and a force was kept steadily at work building new sets,
painting scenery and constructing woodwork in preparation
for a busy winter.
"We have contracts ahead and will go into 1917 with a
humming studio. The plans for the next year include physi-
cal expansion and betterments in every department of the
Balboa concern, in addition to some surprises in production
of pictures. Counting the series and the serials in the course
of production, Balboa studio now leads the world in con-
tinued stories of the screen and has earned its title, 'The
House of Serials.'
vBalboa, having taken rank as pioneer in the world-wide
movement to produce better films for children, by filming
of the play 'Little Mary Sunshine,' has planned to maintain
its prestige by production of a dozen similar features for
children during 1917 with the original Little Mary Sunshine.
as the featured star.
"From a Balboa point of view, the motion picture industry
in Southern California is flourishing and the outlook for
1917 is the brightest in the history of the Balboa plant."
Los Angeles Film Brevities.
Charles H. Christie, the business manager of the Christie
Film Company, returned this week to Los Angeles. Mr.
Christie has visited practically every city where the Christie
exchanges are located, and he reports that business is de-
cidedly gratifying. The Christie Film Company has now
under way negotiations for opening an exchange in every
city of importance of the United States.
# ^ H:
A. B. Burnd, a New York newspaper man, who has been'
appointed director of publicity of the Fox studios, arrived'
in Los Angeles this week and will make his headquarters at
the Hollywood studios. Reed Heustis, the former publicity
representative, will be associated with Mr. Burnd.
# # *
Tyrone Power, Director Win. J. Bowman and the rest of
the Nevada Motion Picture players, returned this week from
Gctutamala, where they have been filming exterior scenes
for a ten-reel production of Herman Witaker's story, "The
Planter." The company is now taking the interior scenes
at the old studios of the Crown Citv Film Company, at 40
West Mountain street, Pasadena. The business offices of
the Nevada Film Company have been removed! from the
Union Oil Building to the studio headquarters.
# * *
Tom Mix, the well-known actor and director of western
dramas, informs us that he has signed this week with the
Fox Film Company. Mr. Mix, we understand, takes with
him his entire company, including his leading woman, Vic-
Simpson, Ned Steele and John Wise are the featured players
and returned to Los Angeles with Director Stafford.
* * *
Charming Ruth Stonehouse, one of the stars of the Blue-
bird Company, is now directing a company of her own in a
one-reel story, entitled "Red Dick, the Good-Hearted Gun-
Tom Mix and Victoria Forde.
torfa Forde. He will produce for Fox the same type of
western features which made him so popular with Selig
Company.
Director H. G. Stafford, former scenario editor at Uni-
versal City, has returned to Los Angeles from a trip to
Honolulu. The trip was a combination of business and
pleasure, as Dr. Stafford went to the Hawaiian Islands for
his health and at the same time produced a five-reel photo-
play for the Hawaiian Moving Picture Company. Claire
Ruth Stonehouse in Her New Car.
man." Miss Stonehouse not only wrote the story, but is
playing the lead as well as directing it. She is being sup-
ported by Lydia Yeamans Titus.
* * *
Director Robert T. Thornby has arrived from New York
to photograph scenes, requiring a western locale, for the
International Film Service's production of Gouveneur Mor-
ris's five-act drama, entitled "When My Ship Comes In."
Mr. Thornby was accompanied by Nigel Barrie. his leading
man and various assistants. The leading woman of the pro-
duction is Jane Grey. Scenes of the picture have already
been taken in New York, Boston and Virginia. Director
Thornby expects to be here about two weeks and will then
return to New York with his company to film the remaining
scenes.
* * *
A number of prominent players have recently joined the
local Fox studios. Among the latest are Ralph and Vera
Lewis from the Fine Arts, Jack Standing from Ince, who is
to play opposite Gladys Rockwell in a feature which Di-
rector Stanton is now producing. Marc Robbins and
Charles Conklin, formerly with LTniversal, start this week
rehearsals under the direction of Otis Turner in support of
George Walsh and Anna Luther. Announcement has been
made by the Fox studios that in the new year they will put
forth a number of special productions, featuring Theda Bara
and William Farnum. We are informed that a great deal of
money will be expended on these features, and that the
first of these releases will be a child labor drama, entitled
"The Price of Silence," in which William Farnum is to be
starred. Miss Bara's first feature will be an adaptation of
Victor Hugo's well-known story, "The Hunchback of Notre
Dame."
* * *
Kolb and Dill, with their company of "American" players,
were down a few days this week from Santa Barbara, to
take some scenes in and around Los Angeles for their latest
feature comedy. Al Santell is directing the picture, and May
Cloy is the leading woman.
* * *
Munroe Salisbury and Kathleen Kirkham. who took lead-
ing parts in the Chine Film Company's production of Harold
Bell Wright's story. "The Eyes of the World," have joined
the Pollard Picture Play Company in San Diego. At the
present time the company is producing "The Devil's Assist-
ant," a multiple feature play, featuring Margarita Fisher,
under the direction of Harry Pollard. Tack Mower, who
recently was connected with western Yitagraph studios, is
also included in the cast.
* * *
' Director Lloyd Ingraham, we are informed, was the vic-
tim of a pair of automobile bandits last Monday evening.
While driving along Los Feliz road with Mrs. Ingraham,
their car was pursued by two men in a small runabout, who
thrust pistols in their faces and commanded them to stop.
Mr. Ingraham put on more speed, but the bandits fired at
the car and the Fine Arts director thought it safer to slow
up. Mr. and Mrs. Ingraham were relieved of a large sum of
January 6, 1917
THE MOVING PICTURE WORLD
H7
money, their watches and jewelrj [*hej were commanded
to get nut of their tar. which the bandits took possession ol
and drove .'it. leaving .1 small runabout behind. Mr.
Ingraham's big touring car was found abandoned in Los
Angeles by the police, but as yel the robbers have nol been
captured.
♦ * *
Tins picture shows Louise Fazenda, Harry Booker and
Charles Murray, a tri irorite Mack Sennett-Keystone
Charlie Murray, Louise Fazenda and Harry Booker, a Trio
of Keystone Fun Makers.
comedians, in a terribly mussed up state. It seems to be
the daily pastime of these three rollicking fun makers to
break most everything but their contract at the Keystone fun
factory. Murray is seen at the helm of a "flivver" and Miss
Fazenda is guiding the destiny of a powerful motor bike,
both having entered a department store via a thick brick
wall.
* * *
Howard Estabrook, who was featured in the International
Film Service's serial, "The Mysteries of Myra," has arrived
in Los Angeles to join the directorial staff of the Morosco
Company. Mr. Fstabrook's first production will be looked
for with interest by his many friends in the industry, who
have followed his excellent work in former Pathe, World
and International releases.
* * *
From Redlands comes the announcement that Julius
Frankenberg has organized a new company under the name
of "The Redlands Beauty Film Company," which will pro-
duce a series of twenty-six comedy pictures. The series is
entitled "Pietro, the Italian," and Mr. Frankenberg will enact
the leading role in all of the company's productions. The
cast has been engaged in Los Angeles and will go to Red-
lands this week. The films will be released in England
through the Motion Picture Sales Agency, Ltd., of London.
A Chicago agency will handle the release in the United
States. \
* * *
Director John Emerson, Douglas Fairbanks and the other
principals in the Triangle Fine Arts comedy drama, "The
Americano," returned from their three trips to San Diego last
week where the final scenes of this photoplay were staged.
The cast includes Carl Stockdale, Spottiswood Atkin, Lillian
Langdon, Tote du Crow. Charlie Stevens and Alma Reubens,
who plays opposite Douglas Fairbanks. The company
worked on the exposition grounds at San Diego, using some
of the exposition buildings as a setting for the South Ameri-
can atmosphere, which is required in the story. The com-
pany worked all day Sunday in order to complete the pro-
duction.
* * *
Co-directors Tod Browning and Wilfred Lucas with their
company of Fine Arts players have returned from a three
weeks' stay at Rio Vista, on the Sacramento river, where
scenes were filmed for a five-reel Triangle feature, entitled
''Jim Bludso." The photoplay is a picturization from the
drama by the same name, based upon the "Pike County
Ballads," by John Hay. The story is laid in the picturesque
atmosphere of the Mississippi river front and contains many
unusual scenes, graphically staged by the Fine Arts directors
and their company. Among other exciting scenes is a rac-e
between two fast river boats, in which one of the boats is set
afire. The boat cost the Fine Arts Film Company $10,000
ami some iihiimmI close up views ol tin -,1111x111.' vessel
secured Wilfred I u<.<^ is featured as Jim Bludso, with
Olga Grej playing the opposite lead [*he support
includes i Stone, Charles Lee, Winnifred v
Sam De Grasse, fames O'Shea and Monte Blue
* ♦ ♦
\ crew of painters are busily engaged at th( I 1 1. ingle
Fine Arts studios, painting all the building in a
shade <>t dark green. All the studio buildings, in< luding the
i ffice, laborat arsaJ rooms, dressing roo have
m dolled up i" look nil i and gi een foi Chri
* ♦ *
Director "Chet" Wills- is producing a story by Fran
Woods, entitled "The Bad Boy," featuring Bobbie Ilarron.
Charming and youthful Pauline Starke plays tin- opposite
lead. Included in the casl are Richard Cummins, Josephine
lie well, Carmel Meyers, William II. Brown, Elmer Linkell
and Harry Fisher. Notable in the cast i-, Carmel Meyers,
she is the daughter of Rabbi [sador Meyers of Los \ngeles,
and pronounced by D. W. Griffith to be one ol the most
beautiful your n now acting in the silent drama.
* * *
Dario Resta was an interested visitor to the Mack Sennett-
Keystone Film studios this week. Director Walter Wright
was host to the famous speed demon and escorted him
throughout the big fun plant. The Keystone director met
Resta when he was filmin cenes for a Key-
stone production and extended him the invitation to visit
the studios. Resta accepted it and rode out in a big racing
car. Walter Wrighl was the director associated with the
late L. B. Jenkins, a Keystone cameraman, who was killed
in an automobile crash at the Santa Monica races.
* * *
Comedians at Mack Sennett's Keystone studios are re-
cruited from the ranks of varied amusement enterprises, such
as. carnival shows, stock companies, vaudeville, stage drama
and even the prize ring. Just recently quite a bit of circus
talent was added to the Keystone forces when Mack Sen-
nett employed two leading performers of the Sells-Floto
circus upon the recommendation of Director Walter Wright
of the Keystone studios.
Grace De Garro, who was a member of the famous De
Garro Troupe, which did acrobatic stunts and swung by
their teeth, signed a Keystone contract last week. At the
same time came Harry Bayfield, who was head clown of the
big show.
Director Wright, who is completing "Her Circus Knight,"
a new Mack Sennett comedy, traveled out of Los Angeles
with Sells-Floto's circus for the purpose of filming real circus
scenes for his new comedy. It was on this sojourn that he
"discovered" these two performers as favorable Keystone
material. Miss De Garro and Bayfield joined the Keystone
Film Companv when the circus went into winter quarters.
* * *
Claire Anderson, who has seen in evidence in many of
Mack Sennett's Keystone comedies, was injured in an auto
accident last Sunday.
Claire Anderson and Reggie Morris.
Miss Anderson was taken home, considerably bruised and
shaken up, but no bones were broken and it is hoped that
she will be able to resume her work at the studio within a
week or ten days.
* * *
Our little friend, Doris Baker, the nine-year-old film star,
88
THE MOVING PICTURE WORLD
January 6, 1917
is going to take a vacation. Saturday Doris is going to
Baltimore, Aid., so that on Christmas Day she can be at the
home of her grandfather, Joseph Rassa, and play with her
little cousins, who arc in the east. Doris starred in "Aladdin
from Broadway," and also took the part of Little Bobby in
"Jimmy Valentine." Doris has been in pictures four years
and before that acted in vaudeville. While in the east she
will go to Notre Dame convent. In the spring she will fill
several engagements in the east before coming back here.
At the Kalem Hollywood studios we found ever funny
"Ham" Hamilton directing and playing a rip-roaring "Ham"
comedy. It was some-
thing about a chicken,
and Ethel Teare, of
course, was THE
chicken.
There was lots of
commotion and Bud
and Ham seized un-
fortunate Henry Mur-
doch, who is a king in
the play and fond of
fair Ethel, and dumped1
his Majesty most un-
ceremoniously i n a
trunk. There followed
several hair raising
falls for the trunk, and
Ethel finally decides
that she will marry her
slightly damaged king
after all.
* * *
Helen Gibson, the
Kalem railroad girl',
performed some un-
usual stunts this week
in the filming of "A
"Ham" the Kalem Fun-maker, in Daughter pf ^Daring."
ncuw, wc ±*. a policeman, he was to break
ofl a lamp post. Down came the lamp pu-t with Charlie
underneath, At firsl it was thought he was badly hurl and
he was removed at once to his apartments at the L. A. Ath-
letic Club. He will not be able to work Foi several 'lavs.
* * *
Producer Balshofer has bought a large tract of land in
Hollywood, where the 5forke Metro will build a new studio.
Oscar \ntcl recently engaged to direct Harold Lockwood
and Ma> Ulison, will be the first producer to work in the
new Vorke studio, and he is devoting a greal deal of his
time conferring with Balshofer on the plans of the new
stages, etc.
[Tie new studio will be thoroughly modern in equipment,
with a portable root, that can be used during the rainy sea-
son and easily removed when sunshine is available, \. por-
tion of the ground will be devoted to a permanent electric
light studio, where night scenes and photographic effects
will be staged.
In the meantime, production on "The Promise" by Janus
B. Hendryx will be continued at the present Yorke Studio,
1329 Gordon street. It is hoped that the new Metro studio
will be ready for occupancy about the first of February of
next vear.
* * *
\t the L-Ko studios Phil Dunham and Lucille Hutton,
under the directorship of Kitty Howe, have completed this
week a comedy entitled "Air Currents and Currency." Dick
Smith now has a company of his own and (Funny) Sammy
Burns is his leading man.
Burning the midnight oil is quite the thing around the
L-Ko lot. It is nothing uncommon to sec Abe Stern and
Louis Jacobs there until the wee hours of the mornin'.
* * *
Fifty new dressing rooms have been erected at the Lasky
studios. These dressing rooms will be used to house the
minor members of the company.
Concrete flooring has been laid for the fourteen new
garages to house the Lasky Company cars. In addition to
the garages there will be a complete repair shop and a spe-
cial washing platform.
* * *
James R. Quirk, manager of the Photoplay Magazine,
Chicago, who has been a visitor in Los Angeles for some
little time, was the host for an elaborate spread in honor
of the local publicity purveyors, at Sunset Inn, on Wednes-
day night of this week. Among those present were Mr. and
Mrs. William E. Wing, Mabel Condon, Mr. and Mrs. Don
Meaney. Mr. and Mrs. Kenneth McGaffey-, Mr. and Mrs.
A. M. Jonas, Mr. and Mrs. Kenneth O'Hara, Harold Keeler,
Ried Heustis and others.
* * *
Frank Borzage has begun his second Lasky engagement.
This time it is with Fannie Ward as juvenile lead in the
feature under direction by George Melford. The company
chose San Diego as location for the first scenes of the new
picture.
* * *
George Mauk, the general manager of the Phoenix Amuse-
ment Company, of Phoenix, Arizona, was a recent visitor
at the local film row. Mr. Mauk announces that he has
bought the interest of Joseph Ricard in the Phoenix Amuse-
ment Company, and is now the sole owner of that string of
theaters. At the present time Mr. Mauk is showing Metro
releases and reports business good all along the line.
Mick Dimos, who owns theaters in Tucson, Nogales and
Bisby. Arizona, is in town to contract for features for the
new $100,000 theater that he is erecting in Bisby. The archi-
tect's plans call for the most ornate theater in the entire
southwest.
Charles Groog. the manager of the Groog theater in Bak-
ersfield, is in town in the interests of his theater. Mr. Groog
runs Fox. Paramount and Selznick releases.
* * *
Manager Irving Lesser of the Golden Gate Film Exchange
announces that Mr. Applestill, of the Palace theater. El
Centro, made a special trip this week to Los Angeles, rela-
tive to the booking of the Clara Kimball Young features
for his theater.
* * *
Irving Lesser of the Golden Gate Film Exchange, having
done considerable business in the past month,
himsell bj .* tin days' vacation nip t" Fri co leaving here
on tin 22nd,
* * ♦
ii Stubbs, a former eastern exhibitor, has taken ovei
Keystone theatei at Pico street .md Western avenue, Los
\ligeles We wch.nnc Ml. .Stubbs to the lo. al lib
* » *
Director Ruth \nn Baldwin took hei I niversal comp
into the heart oi the business sect it Los Angeles a few
days ago, where she made a number "i scenes for her mr
lent production. These called for the use ,,i automobiles,
street ears, newsboys, and Bhoppers, and when Miss Baldwin
started to make th, gcenes at Sixth and Broadwaj at noon.
when the triffic was heaviest, crowds gathered around and
the streets and the sidewalks became Congested with peo-
ple. This was orilj for a fevt moments, however, foi the
directoi had the scene so well mapped out that, with the aid
"i the traffic officer and other policemen, she was abl
keep the crowds moving. \ little later Miss Baldwin took
her company to Fifth and Spring, another business corner,
where she remained almost a half hour and here the crowds
were iust as large.
* * *
The making of motion pictures in the busy thoroughfares
of I. os Angeles at a time of day when the rush of people
was at its height was quite a novelty, especially as it was
the first time that the people of the southern city had ever
seen a woman directing in their streets
A new record in the filming of a serial has been established
by Director Henry McRac at Universal City and which he
declares will not be excelled for a long time to come. McRae
took over the filming of "Liberty, a Daughter of the
U. S. A.", in the middle of the twelfth episode on October
20. at 1 p. in., and by 4.30 that same evening he had exposed
1,800 feet of film.
* * *
In the succeeding thirty-eight working days, including
those which were too cloudy to permit work, he photo-
graphed seven episodes of two reels each, or 14,000 feet of
film, but in addition, with each episode he increased the
tensity, suspense and surprises in the big border drama,
making it one of the most thrilling and exciting serials ever
filmed.
* * *
After having played leading parts in Thanhouser films,
Mignon Anderson, one of the daintiest actresses of filmdom.
has joined the acting forces of Lois Weber at Universal
City and is playing opposite Ben Wilson in a five-reel cur-
rent production.
Among her notable screen successes are "Mill on the
Floss," "The Price of Her Silence," "The Substitute," "Her
Menacing Past," "The Tin Soldier and the Doll," and "The
City of Illusion."
COMMUTER HORSLEY IN AGAIN, OUT AGAIN.
David Horsley, the Los Angeles producer and Hollywood's
first motion picture manufacturer, stepped into New York
on December 14 and stepped out again December 20 so as
to be with the family for that Christmas turkey. The visit
marks Mr. Horsley's sixth round trip for the year and his
twenty-sixth since October, 1911. During his stay the pro-
ducer executed a new contract with the Mutual Film Cor-
poration. By the terms of it Mr. Horsley will be enabled to
make pictures for distribution through other agencies. He
intends to enter the state right field. Just now he is at work-
on a story of the Kimberley diamond fields, and scenes are
being taken for the picture in London and South Africa.
The subject is expected to run six or seven reels and will
contain spectacular "stunts" in the way of publicity and
marketing accelerators.
HORKHEIMERS SEND OUT ARTISTIC SOUVENIRS.
Horkheimer Brothers, the California motion picture manu-
facturers who put Long Beach on the map and renewed to
memory the name and fame of Balboa, have sent to a few
of their friends handsome combination bill folds and card
cases. These are of a superior quality of leather. Across
the outside is stamped a sheaf of grain. In the center of the
inside is an identification card. On one of the two-card case
covers is printed in letters of gold the name of the recipient.
Altogether it is a most acceptable souvenir. Those lucky
members of the World crew who received one unite in say-
ing: "Yes, sirs; thank you for the remembrance."
90
THE MOVING PICTURE WORLD
January 6, 1917
1916-Paramount Pictures-1917
Review and Preview of Big Feature Distributing Organization
By Hiram Abrams, President.
THE accomplishments of Paramount Pictures Corpor-
ation during 1916 far exceeded our expectations. The
plans for 1917 are more elaborate, far more efficient
and thorough than ever before. Our accomplishments have
been great because our first thought has been the exhibitor,
to whom we have given our sincere co-operation in every
phase of his business, giving him exclusive territory through
which we have attained and maintained his confidence, while
the productions he has been given have been better pictures
for better theaters and a better public. Our future efforts
will naturally be based upon these same principles in a far
more elaborate way.
There is every reason in the world for Paramount to be
justly proud of the productions of Famous Players, Lasky,
Morosco and Pallas, which it distributes, together with the
short reel features it has added during the past year. Pic-
tures we distributed in the beginning of the year were of the
highest quality, but they became better and better as the
year grew older until we ourselves wondered whether there
would ever come a limit to photoplay perfection.
Take, as a matter of comparison, the record for the past
ten years of a few theatrical producers and figure the num-
ber of successes they have produced. The average has
been two each year, and the majority have had fewer that
have continually played to standing room on Broadway
and the largest theaters in the country, as has been the case
in Paramount Pictures. Paramount's producers have made
104 "standing room only" productions in the past year. Is
there any wonder why we are justly proud of our produc-
tions?
With these productions in hand our first thought has been
the exhibitor, because without the exhibitor all our efforts
would be wasted; because we have selected the lowest cost
selling plan to keep the price down to such a figure that the
smallest town in the country and the smallest neighborhood
theater could play the same pictures that were shown in the
largest and most beautiful theaters in the States; because we
have given every exhibitor an absolute protective terri-
tory in which his price has been in equity with the size of
his community and the size of his theater; because we have
brought the greatest stars into our pictures to attract for
the exhibitor the better class of people and have provided
for him a given number of consistently high grade pictures
each week.
During the latter part of the year, 1916, Paramount,
through its exchanges, went a step further than any other
company in the industry in its exhibitors' co-operative
service, in that they distributed over $200,000 worth of ac-
cessories of every description to help the exhibitor to present
to the public in a quality manner the productions they were
distributing. In every exchange there was established Pub-
licity and Exhibitor's Aids Departments to carry out the
gigantic plans that had been made, and from every section
of the country thousands of congratulatory letters have been
sent to us because of this move.
The program pictures are the pictures that will hold ab-
solute sway in the future, so long as the program features
are maintained to the standard of high quality, which we have
had in the past year. The program is the logical method.
The exhibitor has often been called upon to figure out what
his service is based upon. They know that it is based on
the cost of production plus the cost of distribution. The
cost of production averages about the same for all producers.
The cost of distribution, however, is mostly selling cost.
The exhibitor knows that it costs less to sign up a man once
for a period of weeks for quality pictures than it does to
sell him on each separate picture, nine or ten times a month.
Paramount selected in the beginning the program plan so
that it would always be possible to give the exhibitor the
best pictures at the fairest price. And that's why the pro-
gram is the logical way.
The greatest hope of the motion picture theater rests with
the people. It makes no difference how you approach the
subject — the public is always concerned and very largely de-
termines, through public opinion, future tendencies.
As wonderful as pictures have been in the past, so much
more wonderful will they become in the future, proportionate
to the growth and advancement of the art. Pictures were
good two years ago, better last year and far superior will
they be during the year to conic. There is no limitations to
the art, and there will be no limits our companies will not
go to to bring this advancement about.
I
"The Garden of Allah" Sold
Selig's New Feature Purchased by Harry A. Sherman, Who
Takes World's Rights at a Record Price.
NOTWITHSTANDING all reports to, the contrary,
Harry A. Sherman has purchased the rights for the
entire world for William X. Selig's film dramatization
of Robert Hichen's novel, "The Garden of Allah." in ten
reels. The price paid is said to be the largest in the history
of moving pictures. Mr. Sherman bought the picture in
his usual rapid and fiery way, meeting William N. Selig in
New York last Monday morning. He witnessed a private
showing. "What's the price?" asked Sherman. "Half a
million dollars," said Selig. "I'll take it," said Sherman, and
the half million dollar deal was closed.
Harry A. Sherman, one of the foremost buyers of state's
rights, is a trained investigator in the motion picture indus-
try and in the last six months has invested over a million
and a half dollars in state rights features. A little over two
months ago he bought the rights for the United States and
Canada for "The Crisis," and in five weeks successfully
exploited all the rights.
William X. Selig in an interview declares: "'The Garden
of Allah' is the most elaborate picture I have completed,
and the only one in which I have ever taken such a personal
interest."
Colin Campbell, who directed the picture under Mr. Selig's
supervision, says that "it is the most wonderful film I have
directed." "The Spoilers," "The Xe'er Do Well," and "The
Crisis" were all under Mr. Campbell's direction.
"I am satisfied that the super feature, 'The Garden of
Allah,' is a marvelous piece of work, founded as it is on the
famous novel by Robert Hichens; already in print in some
twenty-eight languages, the book has a wide circulation.
Not only that, but the picturization of the play follows the
book closely. Not a character or scene in the book but
what you find it in the screen version. The acting and the
photography is marvelous. In securing the rights for 'The
Garden of Allah' I have the greatest feature in the motion
picture industry today, and expect to dispose of it in even
less time than 'The Crisis,' " declared Mr. Sherman.
Death of John Edward (Jack) Moore
Young Newspaperman of Unusual Promise Passes Away
After Short Illness — Son of J. J. Moore, of Moore &
Perry, Bankers.
IN THE death of John Edward Moore at the age of
noticed by his associates and a large number of personal
twenty-four years, a distinct gap has been left that will be
friends. One of the happiest gifts that a young newspaper-
man can possess, that of winning not only the respect but
the esteem of those with whom his business brings him in
contact, was his in large measure. It was the result partly
of his heart qualities of sincerity and innate justice — he
stood upon his own feet and didn't need to be conscious that
he was the equal of the best — and it was partly the result of
the brilliant texture of his mind that made him worth while
as a companion.
His success is proof enough that this brilliance was no
more play of quick wits in John Edward Moore. He had
substantial grasp. His father, J. J. Moore, senior partner
of the banking firm of Moore and Perry, wanted him to find
a life work in the bank. Jack, for his friends always knew
him by the familiar diminutive and in a year's time he became
assistant to the advertising manager of George Kleine. Ten
months later he took a position on the staff of The Textile
World and was already a man who had to be taken into ac-
count.
His sudden death was unexpected by his friends. He was
a good deal of an athlete, fond of out-of-door sports and a
good man among men in the field. He was born and brought
up in Hoboken, N. J., and the interment will be made at
Point Pleasant, N. J.
J. K. BURGER VISITS BRANCHES.
J. K. Burger, Assistant General Manager of the Interna-
tional, in charge of branches and agencies, is now on an ex-
tended trip to the principal cities of the Middle West, South
and Southwest in the interest of the forthcoming production
of "Patria," in which Mrs. Vernon Castle is starred.
The International now has fifteen branches and Mr. Burger
keeps in constant touch with them all. His present trip in-
cludes Pittsburgh. Cleveland, Cincinnati, Chicago, Omaha,
Kansas City. St. Louis, Atlanta, Washington and Philadel-
phia. He will return for the holidays.
January 6, 1917
INK MOVING PICTURE W'DKI.I)
91
Chaplin Scandinavian Rights
Sold by Chester Beecroft to John Carlson at Record Price
AREGORD sale has just been closed between the Lone
Star Film Corporation and John Carlson for the rights
to the Chaplin-Mutual Series For Scandinavia, rhe sale
was negotiated and concluded bj Chester Beecroft who is
now operating as an independent exporter oi films on a
mammoth scale. This is the third Chaplin deal that Mr.
croft has closed, each sale calling for a sum of money that
has astonished oven those who were most confident in the
unusual drawing power of the $670,000 a year comedian.
The most conspicuous of Mr, Beecroft'- Chaplin sales was
the deal by which he obtained nearly a half million dollars —
one-third cash in advance plus the cost of prints for the
United Kingdom. It has been announced from Mr. Bee-
croft's office at 71 West Twenty-third street, that he has
opened up negotiations from all other parts of the world for
Chaplin pictures and that announcement of the closing of
contracts for three other foreign territories will be made
within the next few days. Mr. Beecroft's activities are not
confined to disposing of the Chaplin pictures, as he has al-
ready established relations with the most powerful distribu-
tors in Great Britain, France, Australia, Africa, India, Scan-
dinavia and Argentine thru which the product of premiere
American manufacturers will be distributed, contracts hav-
ing already been closed amounting to a gross business of
from two to two and one-half million dollars a year to the
manufacturer and distributor.
Mr. Carlson controls all of the Chaplin pictures made
previous to the Chaplin-Mutual Series in Scandinavia, and
is said to have paid $18,500 on account of a total which will
be far in excess of the advance payment for the twelve
Chaplin-Mutual subjects.
GOLLAN, KLEINE DIRECTOR, PASSES ON
The many professional friends of Campbell Gollan, director
of several successful George Kleine features, were immeas-
urably shocked when the New York papers of December
14 announced his death the day previous at his home in
West Eighty-Sixth street. Mr. Gollan's illness was a short
one, and few of his associates were prepared for the sad
tidings.
Campbell Gollan was born in Scotland fifty years ago.
When but sixteen years of age he came to America and soon
won recognition for his splendid work on the stage. His
natural artistry and conscientious studiousness gave him an
enviable position in the profession. Among other important
parts, Mr. Gollan played the role of Jean Du Barry in "Du
Barry" with Airs. Leslie Carter, and was a member of the
company of American players, headed by Mrs. Carter, which
George Kleine took to Europe for the making of the film
version of the play. Later he became a motion picture direc-
tor and produced several multiple-reel features for Mr.
Kleine, including "Wild Oats," "The Scarlet Road," and
others. He also assisted in the direction of "Gloria's
Romance," the great Kleine serial featuring Miss Billie
Burke.
Professionally, Mr. Gollan was a consummate artist, both
as actor and director. His charming personality won for
him the universal affection and esteem of a wide acquaint-
anceship. In his passing, the motion picture industry has
suffered a distinct loss.
APOLLO TAKES SOLAX PLANT.
Apollo Pictures, Inc. has taken over the U. S. Amusement
Corp. studio at Fort Lee, N. J. for the production of its pic-
tures. The property was formerly known as Solax Studios
but has been since enlarged by the addition of a new glass
structure, 100 by 250 feet, and a number of other improve-
ments. Harry R. Raver, president of Apollo Pictures, Inc.,
completed the arrangements for the use of studio and all its
facilities with Herbert Blache, head of the U. S., the term of
the lease being five years with renewal privileges. This
gives Apollo Pictures ample equipment for staging produc-
tions of any magnitude at a minimum of expense.
PATHE'S "THE LIGHT THAT FAILED" OPENS NEW
THEATER
The opening feature at Turner and Dahnken's new Oak-
land theater, Oakland, California, was "The Light That
Failed," the Pathe Gold Rooster play produced from Kip-
ling's masterpiece.
This theater has the biggest seating_,capacity on the coast
and has been erected at an enormous cost. It is one of the
most complete houses in the United States, including tea
rooms for the ladies and a number of other innovations.
George Le Guere McClure Pictures
C^EORGl i.i GUERE, on< oi the i< of the
w Seven Dcadh Sins, the Met lure five reel fea-
J cures, studied to be a writer. Instead, he became a mo-
tion picture actor, Mi Le Guere was born in New Orleans).
Although he reallj did conn- from "an old Southern family,"
Mi l i Gu< i e ■ Idom
mentions it. A genuine
Southerner, like a genu-
i in- millionaire, seldom
about a fact that
should be self-evident
ll<- attended George-
town University, at
\\ ashington, D. C., and
was graduated at the
age "I twenty. lie was
prominent in literary
at college, being
tin- editor of the George-
town College Journal,
and winner of four gold
I medals for English and
| debating.
In college Mr. Le
Guere became ambitious
to go on the stage. He
went to work in a rail-
road office, trying to
forget his histronic am-
bitions, but finally he
gave up railroading and
went to New York, where he obtained a 'part in Blanche
Walsh's company.
After an engagement with "Strongheart," he became lead-
ing man in "Under Southern Skies," with Henry Walthall
as the heavy. Since then Mr. Le Guere has created twelve
parts on Broadway. He was with William Hodge in "The
Man From I Ionic," playing the part of the American boy
830 times. He was in "Rebellion" with Gertrude Elliott, in
"Mr. Woo," with Walker Whiteside, "The Dawn of a
Tomorrow," with Eleanor Robson, and other equally popular
plays. Last season he played "Gerald" with Margaret
Anglin and Holbrook Blinn, in "A Woman of No Import-
ance."
Mr. Le Guere has been extremely successful in motion
pictures. He was featured in dramas produced by Pathe,
Famous Players, Kleine, Essanay, Universal and Metro.
In the Seven Deadly Sins, Mr. Le Guere is the young lover
who protects Shirley Mason in her seven five-reel battles
with temptation.
mJmm
George Le Guere.
KALEM COMPANY ENTERTAINS EMPLOYES.
As this is written the stage is all set for a grand old
celebration of Christmas by the Jacksonville Kalem players,
which will include a dinner and dance in the studio, and
the Glendale and Hollywood Kalemites are anxiously await-
ing the arrival of William Wright, who is to be their host
at a magnificent banquet served by the Hotel Alexandria,
Los Angeles, Christmas Day.
Down Florida way, Ollie Kirkby, George Larkin, Director
Ellis and other Kalemites are also going to set up a tinseled
tree in the middle of the studio floor and there will be gifts
from everybody to everybody.
ARTCRAFT PICTURES AT STRAND.
The management of the Strand Theatre, New York, has
signed a contract with the Artcraft Pictures Corporation
whereby all Mary Pickford and George M. Cohan features
will be shown at the Strand Theatre exclusively in New York
City.
SAMUEL ROSKAM DEAD.
Samuel Roskam, father of Edward M. Roskam, film cutter
and assembler, of 220 West Forty-second street, died on the
evening of December 13. The elder Roskam, who was a
great believer in and lover of motion pictures, died suddenly
from a heart attack.
GREENE BUYS MOSS EXCHANGE.
An announcement of interest to the exhibitors and others
connected with the distribution of films in the New York
territory, is the sale of the New York Exchange of the B. S.
Moss Motion Picture Corporation to the Modern Feature
Photoplay Co., of which Walter E. Greene is the treasurer.
92
THE MOVING PICTURE WORLD
January 6, 1917
New Kalem Studio
It Will Be at Glendale — To Put Several New Companies to
Work.
SAFELY packed away in the suitcase carried by William
\\ right, of the Kalem Company, when he left this past
week for California, were the plans for a new indoor stu-
dio to be erected immediately in Glendale. It will be equipped
with the very latest illuminating devices and will provide
room for several companies to work at the same time. The
new glass-topped studio will triple Kalem's producing capa-
city, and it will also guard against any delays that might be
caused by California's freaky weather; the outdoor studios
will also be used, but they are only practicable when the sun
shines.
immediately upon his arrival, Mr. Wright will call a con-
ference of the Coast staff to determine upon the number of
new companies and their personnel that are to be set to
work upon one and two-reel dramas, comedies and series
pictures. Frederick R. Bechdolt, famous author, has been
engaged specially to prepare an indefinite number of addi-
tional episodes.
Kalem's 1917 policy, as announced, calls for nothing over
two reels in length. Its determination to stick to the short-
length pictures that are the logical kind for the smaller thea-
tres to exhibit, is based upon carefully tabulated statistics
which prove, to Kalem's satisfaction, that one and two reel
features are as necessary to the industry as films of greater
length.
Another important bit of Kalem news is its decision to
proceed at once with a new "Stingaree" series, written by
E. W. Hornung, that will feature the popular True Board-
man, who portrayed the Australian bushranger in the original
series. Mr. Hornung's further adventures of "Stingaree" are
now in the hands of Phil Lang, Kalem's scenario chief, who
is now making his headquarters in Glendale.
During this year the Kalem Company will continue its
policy of gradual expansion as conditions warrant increases
in its producing units. Under the new plan adopted by the
General Film Company, that of putting the manufacturers
whose releases make up its program upon a percentage basis,
an unusual incentive is offered to create a country-wide de-
mand for Kalem subjects. In this connection, Kalem will
enlarge its advertising appropriation for a direct-by-mail
campaign to reach exhibitors and the public and will co-
operate to the fullest extent of its ability with the General
Film exchanges in aiding exhibitors to get the advertising
helps, lithos, photos, etc., that they need to exploit Kalem
pictures successfully.
Several changes in the personnel of the Jacksonville com-
pany are under consideration, but they are not ready to
become public, nor will they interfere with the continuation
of the "Grant, Police Reporter" series of single-reel thrill-
ers directed by Robert Ellis and featuring George Larkin
and Ollie Kirkby.
All in all it looks like a prosperous, eventful year for the
Kalem organization and for the exhibitors who have come to
rely upon Kalem releases as business-getters for their pro-
grams.
At Leading Picture Theaters
Programs for the Week of December 24 at New York's Best
Motion Picture Houses.
"Snow White" at the Strand.
THE principal film feature on the Christmas week pro-
gram at the Strand Theater was an adaptation of
Grimm's fairy tale, "Snow White," in which Daniel
Frohman presented Marguerite Clark. The introduction of
"Snow White" is a novel one. Santa Claus is seen com-
ing down the chimney, to a Christmas tree and takes from
it a number of dolls. The dolls come to life and assume
characters in the play. The Famous Players Film Com-
pany, the producers, have given the play elaborate settings
and surrounded the star with a capable cast, including
Creighton Hale, Dorothy G. Cummings, Lionel Braham
and Alice Washburn.
Other interesting film attractions to be shown were "Odd-
ities in Film Form." another chapter of ' Ditmar's Living
Book of Nature, and a Bud Fisher coined)' cartoon entitled
"The Promoters."
The soloists were Nadine Lerot, Grace Hoffman, Mabel
Beddoe, Enrico Arenzen, and Alfred Widerholt.
"The Americano" at the Rialto.
Douglas Fairbanks in "The Americano" was the chief
dispenser of cheer on the Christmas week program at the
Rialto. The picture is based on Eugene P. Lyle's story,
"Blaze Derringer," and deals with the escapades of an Amer-
ican mining engineer who gets tangled up with a revolution
in the mythical South American republic of Paragonia.
Fairbanks, in the role of Derringer, falls in love with the
daughter of the Paragonian presidente, rescues her father
from prison, stops the revolution, restores the government to
order, and does any other little thing that needs doing at the
moment.
A new Christmas comedy added its share to the fun.
"20,000 Leagues Under the Sea" Next at Broadway.
Jules Verne's wonderfully imaginative story, "Twenty
Thousand Leagues Under the Sea," visualized in screen
form, followed "The People vs. John Doe" at the Broadway
Theater. The famous French novelist was fifty years before
the times, but in this production shows that his dreams have
come true in practically every detail. Traveling twenty
thousand leagues under the sea is now a fact, and the beauties
which are to be found on the bed of the ocean are faithfully
reproduced in this picture, which is of as great interest from
a scientific trend as from an entertainment standpoint.
Eighty-first Street Theater Bill.
At the Eighty-first Street Theater four new pictures were
shown Monday, Tuesday and Wednesday, Clara Williams ir
"Three of Many," and the latest Keystone comedy were on
the program.
Thursday, Friday, Saturday, Sunday. Bessie Love in "The
Heiress at Coffee Dan's," and a Mack Sennett comedy were
the picture features.
EDITH ELLIS JOINS GOLDWYN.
Edith Ellis, author of "Mary Jane's Pa," and a half a dozen
other successful plays, has joined the literary staff of the
new Goldwyn Pictures Corporation, the alliance forced by
Samuel Goldfish, Edgar and Archibald Selwyn and Arthur
Hopkins.
Miss Ellis is to be the literary adviser and judge of all
manuscripts and stories submitted to the producers of Gold-
wyn Pictures. Working in co-ordination with Margaret
Mayo and Edgar Selwyn, these three brilliant playwrights
will, from the outset, insure quality for Goldwyn pictures
and impart to them a definite standing — not merely for
individually brilliant films but for all of the productions of
the company.
Almost from childhood Edith Ellis has been an actress
and dramatist. As a girl of seventeen she wrote "Dialogues
From Dickens" for amateur production. Her second play
was "A Path of Blunders," a musical comedy, which proved
successful beyond all expectations. Her first dramatic ef-
fort was the three-act farce, "Mrs. B. O'Shaughnessy. Wash
Lady." "Alary Jane's Pa" was produced in 1908.
WILLIAM C. PARKE NOW AN ASTRA DIRECTOR.
William C. Parke, who as a Thanhouser director, directed
"The Shine Girl," one of the best photoplays of the year, has
been engaged by the Astra Film Corporation to direct "The
Double Cross," a serial which is now being made for Pathe.
Mr. Parke was born in Bethlehem, Pa. He was a stock
actor in the Girard avenue theater in Philadelphia, and later
assistant manager. From Philadelphia he went to New
York where he staged a revival of "The Sporting Duchess,"
with which he toured the country. In 1900 he joined E. H.
Sothern and was with him for six years as advance stage
manager. Then he went with Richard Mansfield and for him
put on and directed Peer Gynt. Later with Arnold Daly and
Helen Ware he played Bernard Shaw's "How He Lied to
Her Husband." The Castle Square in Boston then sent for
him to become John Craig's stage director, and he remained
there for four seasons. In New York he rehearsed seven
companies of "Potash and Perlmutter" and went from there
to Thanhouser.
Mr. Parke is a believer in the "big little things" and de-
lights in filling his pictures with charming little touches.
TO ISSUE ANNUAL REVIEW IN SINGLE REELS.
Films arc already coming in for the first issue of the Annual
Review of the year's great pictures to be distributed by the
National Association of the Motion Picture Industry shortly
after the first of the year. The first two reels. "Greatest
Love Scenes" and "Greatest Fights of the Films," will be
assembled at the same time, and will be released through the
exchanges of one of the members of the National Association.
Special posters will be prepared, publicity sent out. and
the merchandizing of the reels handled in the usual manner.
While the Review will go out one reel at a time, it will be
booked as a feature, as the interest already created and the
publicity given it in the daily newspapers of the country in-
dicate that the Review will appeal to the public and to the
exhibitors wherever it is spoken of.
fanuan (>, 19L
THE MOVING P1CTUKK WORLD
New Edison Productions
Under the Brand Name "Conquest Pictures" a New Weekly
Program Will Be Released.
ANEVV plan 61 producing motion pictures has been
originated in [nomas \. Edison, Inc., and it soon
will be given to exhibitors and the public in the form
ol weekly grouped programs consisting of approximately five
reels of a variety of pictures under the brand "Conquest
Pictures." Instead of the melodramatic type ol productions
that depict life from morbid and depressing viewpoints, the
new Edison pictures will be clean and refreshing and will
mark what their sponsors believe will prove the beginning
of a new era ol the silent drama. The dramatic features
of the pro-ram. for the greater part, will be two and three
reel stories in which youthful characters will appear and in
which clean and laudable ambition and desire for achieve-
ment will underlie the development of the plots. One and
two-reel farce comedies and some unusual scientific subjects
and novelties will supplement the other features.
The dramatic features of "Conquesl Pictures" will be
stories of the open places: the mountains, the sea, the plains
and the forests. No anaemic men and neuresthenic women
will he found among the characters appearing in them. The
heroes of "Conquest Pictures" will be men who see the
world stretching before them and who hasten into the com-
bats and chances of life with songs in their hearts and smiles
on their lips. That they will be clean stories, in every sense
of the word, goes without saying.
The comedy productions that will appear on the "Conquest
Pictures" program will be as high class and distinctive as
anything oi the kind that is l>eing offered at the present time.
They will be one and two reels in length ami will be de-
signed to dovetail with the two and three-reel dramatic
productions. Each weekly program will be composed of a
dramatic feature, a comedy and approximately one thousand
feet of split-reel subjects. The latter will be both enter-
taining and educational and will consist of scientific subjects,
novelty pictures and new forms of productions that will be
developed as a result of continual experimental work that is
being carried on at the Edison studios.
It was an endeavor to get completely away from the old
"stuff" that turned the attention of the Edison Company
to the project of making a series of pictures based upon the
more notable stories that have been written for young peo-
ple. These productions were to be adapted from the works
of Ralph Henry Barbour, John Bennett, Kirk Munroe and
other authors whose works have real virility and literary
merit and whose stories are read by young and old.
The best portrayers of youthful roles that the stage and
screen can boast will be secured to appear in "Conquest
Pictures" and the present corps of Edison directors will be
increased to meet the demands of producing the program.
All of the present vast resources of the Edison studios, aug-
mented in many ways, will be concentrated on the task of
making these new pictures the cleanest, the most original
and the most attractive ones on the market.
It is understood that they will be released through one
of the largest motion picture exploiting combinations now
existing, but the identity of the concern is not revealed.
Pictures for Political Propaganda
Jack London's "John Barleycorn" Used in Prohibition
Campaign in Texas.
RECENTLY the Prohibition headquarters in Texas,
which are carrying on a very active campaign against
the saloons, have engaged Mrs. M. L. Fulton to dem-
onstrate the evil influence of liquor on mankind by the
presentation of such films as Jack London's "John Barley-
corn" and others.
Mrs. Fulton contends that the saloons are as prominent a
detriment to the moving picture theaters as to humanity at
large, and being able to impress this fact on the Prohibition
party, succeeded in getting that organization to utilize this
much abused medium of education and entertainment as one
of the strongest arguments for their cause.
Lately, Mrs. M. L. Fulton has taken up headquarters in
Austin, Texas, in order to introduce an amendment of the
Texas Sunday laws prohibiting the opening of moving pic-
ture shows on that day, also a state regulation of local cen-
sorship, and a lively campaign will be carried on until these
two points have been satisfactorily adjusted for the benefit of
the motion picture interest in Texas. 'Incidentally, owing to
her support given to the cause of abolishment of the saloons,
hundreds of warm friends have been gained for the cause
of Sunday opening among the leading church people of
Texas.
Selig Predicts a Good Year
Says 1917 Will Be One ol Great Importance in Motion
l'u tare Indn
1SSI ING a prognostication on the trend "i business for
the new \eai William N Selig is happiU optimistic,
especial!} as his forecast concerns ins nun activitii
those i't the companies with which he is affiliated Ibis is
what be s.i> s
"I think the new \eai will be One "I the most inipoilaut
for tin' motion picture, Despite the efforts ol tho
seek to tear down anything thai is entertaining. I h>..i
increased powei ami prosperity in the film industry. 1 he
manufacturers are coming to understand 'l''" " |s quality
and not quantity that is essential to success and the)
acting logically on this understanding.
"To my mind one of the most important actions in the
film world dining the past few months was ih. organization
of the Kleine Edison Selig Essanaj Service I L< companies
affiliated in this service are to be actuated only by quality
films and not quantity. There are no stereotyped rel
dates that must be met. Plenty of tune is accorded to the
productions released through the service. In tail, there is
nothing to hamper the production of quality films, 1 am
confident that this policy will result in some marvelous
changes before the new year has an opportunity to age.
"There is a distinct revival of the demand for mentorious
dramas and comedies of one, two and three reels I would
not be surprised to see the split-reel come into favor once
more. The demand for good subjects of shorter length
will become more pronounced, I think. There is also a cry
for novelty — something out of the beaten pathway and those
who can supply the novel and unusual productions in 1917
w ill profit thereby.
"During the past year the Selig Company learned by active
practice that the public was partial to feature films of seven
reels or more. As an example I would cite the successful
presentations of our productions, 'The Ne'er-Do-Well' and
'The Crisis.' I have no hesitancy in stating that 'The Gar-
den of Allah' will prove wonderfully popular. The story
was written by Robert Hichens, a world-famous novelist;
Miss Helen Ware, a world-famous actress, has the leading
role; Colin Campbell, a world-famous director, had charge
of The Garden of Allah'; the love interest is very strong
throughout the play and so there is no reason why it should
not prove the most popular feature drama we have as yet
released. The title in itself is of great value.
"As previously stated I think the new year w-ill be the
most auspicious ever known in the industry. The wheat is
being sifted from the chaff, the business is being conducted
without the elements of chance and the sttrvival of the fittest
can mean but one thing — motion pictures of quality."
MME. OLGA PETROVA BECOMES LASKY STAR.
One of the latest acquisitions of stellar talent, announced
by the Jesse L. Lasky Feature Play Company, is Mme. Olga
Petrova, who has signed a long term contract with Jesse L.
Lasky, president of the company. In order to give ample
time for the preparation of her first photoplay for the Para-
mount Program, on which her motion pictures will appear,
the release date of her initial appearance under the new-
management has been set for April.
The staff of the Lasky scenario department is already at
work on the examination of material for Mme. Petrova and
the announcement of the selection of a number of big theat-
rical successes and notable literary masterpieces will shortly
be made by the concern. Mme. Petrova will spend one half
of each year in California and will devote the remainder of
her time to the East.
EAGLE OF NATIONAL ASSOCIATION IS SPREADING.
The call for the cuts of the emblems of the Xational Asso-
ciation of the Motion Picture Industry indicates that before
the new7 year is very old, the spreading eagle of that insignia
will be familiar to the trade through the advertising and
stationery of such distributors of pictures as Artcraft. Cos-
mofotofilm, Ivan, Erbograph, Evans Manufacturing Company.
Gaumont, International, Metro, Pathe. Paramount, Than-
houser, L'niversal, Vitagraph, World, etc.. besides such sup-
ply' rrfen as J. H. Hallberg, J. P. Seeburg Piano Company.
Motion Picture Supply Company, of Cleveland. Oliio, and
the individual members who are using the emblem on their
personal letterheads.
In addition to the cuts, the National Association is issuing
proofs of the emblem for the use of artists in incorporating
into advertising designs. These were sent out to the ad-
vertising members last week.
94
THE MOVING PICTURE WORLD
January 6, 191/
World Film to the Trade
General Manager Brady's Christmas Address to Exhibitors
and Exchanges Promises Much.
THE World Film Corporation has issued to its exchanges
and exhibitors a Christmas "broadside" in colors, which
in addition to its pictorial attractions contains a num-
ber of interesting declarations of policy and fac-t. The fore-
cast for 1917 promises that:
"World Pictures will be produced by and bear the official
O.K. of William A. Brady.
"All World Pictures Brady-made will be released on the
World program — (no specials).
"The policy of the World permits only the filming of big,
clean, virile pictures that make for increasing and continu-
ing patronage.
"World Pictures Brady-made will be made months in
advance — a guaranteed product not maired by the necessity
for hasty release.
"Dependability will be the keynote in production; seat
selling the accomplishment of a highly developed, keen dis-
tributing organization.
"These are our policies and promises for 1917.
"We send them as a Christmas message, wishing that ours
may be the opportunity of assisting you further in making
the coming New Year a most prosperous one."
Elsewhere in the "broadside" the portraits of the stars
and principals appearing in current and coming World pic-
tures are printed. The list is altogether formidable, includ-
ing Alice Brady, Kitty Gordon, Ethel Clayton, Gail Kane,
Marie Dressier, Clara Kimball Young, June Elvidge, Gerda
Holmes, Muriel Ostriche, Evelyn Greeley, Doris Kenyon,
Olive Tell, Madge Evans, Robert Warwick, Lew Fields, Car-
lyle Blackwell, Alexis Kosloff, E. K. Lincoln, Arthur Ashley,
Montagu Love, Johnny Hines, Edward Langford, George
McQuarrie, Rockliffe Fellowes, John Bowers, Henry
Hull, etc.
Mr. Brady's personal "Merry Christmas" to the employes
of the World Company, issu' d separately from the broad-
side, took on a note of sincere friendly enthusiasm, as fol-
lows:
"It is peculiarly gratifying to be able to wish one's asso-
ciates a Merry Christmas with something more than the
feeling that commonly springs up with this greeting — a sense
of reliance, of comradeship, of regard based upon the knowl-
edge that none has been found wanting.
"This has been a great year for World pictures, for vari-
ous reasons.
"They have kept up to the promise I made you concerning
them months ago. In some instances they have far excelled
that promise.
"If you ever felt in advance that possibly you were extoll-
ing these pictures too highly, the pictures themselves have
justified you.
"There has been no time when any of your patrons could
accuse you of overembellishment of World products or that
you could feel otherwise than proud of your association
with them.
"On the other hand, I feel in similar measure proud of
the allegiance of men like you, individually and collectively.
You have been on deck at all times, every man at his post,
knowing what to do — and doing it.
"It would avail me little to make the best motion pictures
in the world and be unable to sell them by reason of an
inefficient selling force.
"But World pictures are being sold, in extraordinary and
multiplying volume. The advancing record is one of the
most amazing features of the motion picture industry.
"I am profoundly grateful to you for your very important
part in producing this result — but more than this, for the
spirit, the loyalty, the enthusiasm, the man-to-man deter-
mination with which you have carried forward the conquest.
"On the record of the parting year I feel that we may well
adopt the slogan of the Three Guardsmen of undying
romance, 'One for all, and all for one!'
"And so it is that with all my thanks and out of a full
heart, I wish you A Merry Christmas."
JOHNS-MANVILLE GIVES EMPLOYES 10 PER CENT.
BONUS.
Every employe of the H. W. Johns-Manville Company
who has been with the company a year or more was glad-
dened by the receipt of a Christmas greeting signed by Pres-
ident Manville announcing the Hoard of Directors' decision
to give a bonus equal to 1(1 per cent, of the year's salary.
This action was prompted by the very satisfactory earn-
ings of the company in 1916 and the splendid service ren-
dered by the J-M employes.
Nathan H. Friend
THE importance of the animated cartoon as a branch
of the moving picture industry can perhaps best be
illustrated by the strides that have been made in recent
months of the Bray Studios, Inc., the largest producers of
this kind of picture.
Six short years ago this business was started by J. R. Bray
in a tiny studio, rigged up in an attic room in a farm house,
in Lister County. With infinite patience and untiring perse-
verence, Mr. Bray
managed to produce
a series of fairly well
animated drawings.
The drawback, how-
ever, from a business
standpoint, lay in the
fact that the time re-
quired was too great
to allow of a selling
price that would com-
pensate him for his
efforts.
From the attic
room in the farm
house, the little busi-
ness was moved to a
studio in Xew York
City, and grew slowly
up to a few months
ago, when Bray car-
toons came into so
wide a demand that it
was found necessary
to enlarge the com-
pany's facilities at once. Nearly half of one entire floor in
the Neptune Building at 23 East 26th street was leased and
a score of artists, camera men and assistants engaged.
Consequent with this expansion the Bray Studios found
need ior some one to take over the business end, in order
to make it possible for Mr. Bray to devote his entire time
to production. Nathan H. Friend, a brother of Arthur S.
Friend, treasurer of the Famous Players-Lasky Co., was
brought in and installed as business and publicity manager.
Mr. Friend, up to the time of his association with the Bray
Studios, was advertising and sales manager of one of the
largest manufacturing concerns in the East and will, without
doubt, be a factor in the moving picture world. He has con-
cluded plans for the further popularization of the Bray Stu-
dios' products which he promises will bring good round dol-
lars to every live exhibitor.
Nathan H. Friend.
INTEREST CHECKS ON CASH DEPOSITS.
George Kleine made a decided hit with the exhibitors last
week when, for the Kleine-Edison-Selig-Essanay Service, he
sent out hundreds of checks representing accrued interest on
cash deposits left by exhibitors with the Kleine-Edison-
Selig-Essanay Service under Mr. Kleine's booking- plan.
It is so unusual for an exhibitor to receive cash recognition
in any manner, shape or form from exchanges that Mr.
Kleine's personal mail is burdened these days with letters
from exhibitors thanking him for the interest checks and
commending without qualification his new booking plan.
Many of the exhibitors throughout the country wrote to Mr.
Kleine that they were so pleased with his fair treatment of
them in connection with their cash deposits that they had the
checks framed and hung in their office as reminders of a
"square deal." Among those who did this were John Mur-
ray of Warren. Ohio: James Sherwood. Grand Theater,
Madison. Wis., and William Cadoret. Xew Princess Theater,
Kankakee, 111.
The checks referred to represent accrued interest at the
rate of 6 per cent, per annum. They average about $14 each.
NEW MANAGER FOR K-E-S-E BRANCH.
B. M. Moran, who has been traveling through the Wist
and Northwest as a special representative of George Kleine,
has been assigned as manager to the Kleine-Edison-Selig-
Essanay New Orleans Branch, where, until Monday, Dec. 18,
J. C. Ragland was in charge.
Mr. Moran is expected to stimulate greatly the business at
the Xew Orleans Branch. Exhibitors will find that he
brings with him a thorough knowledge of the needs of
exhibitors and interprets correctly the word "service" as
used in connection with a big film exchange.
January 6, 1917
THE MOVING PICTURE WORLD
95
»»
Thelma Salter in " The Crab
T HELM A SALTER, with whom Frank Keenln will
soon be co-starred in the Triangle Kay Bee production,
"The Crab." is the voungest member oi the ince act-
ing forces .u Culver City, but is considered by many competent
judges i" possess more talent than many oi her associates
three or four tunes
her age. It is ex-
r — • pected that the gen-
eral army of film tans
will acquiesce in this
opinion when "The
t i ab'1 is released
some t i m e next
month.
Thelma takes the
part of Ivy Marten, a
homeless wait", who is
given a home by Fos-
ter Borrum, a grasp-
ing and unsympathe-
tic man of affairs in a
poor community. Al-
though she is barely
seven now, Thelma
has been a motion
picture actress for
three years.' She first
attracted the atten-
tion of E. H. Allen,
business manager of
Kay Bee studios, by
the dramatic instinct
she displayed in act-
ing out a scene with
her dolls on the porch,
of her home. Mr.
Allen lost no time in
becoming acquainted with the child and her mother, and it
was soon discovered that Thelma could act even better be-
fore the camera than she could for an audience of dolls. Her
first success was in "The Flower of the Desert," and she also
scored in "The Sign of the Rose." Besides acting in Kay
Bee productions, Thelma has been loaned to both the Key-
stone and Fine Arts companies for special features.
The pet of the entire plant at Culver City, Thelma plays
among the unused sets when off duty, o'r rides her pony
over the surrounding hills, accompanied by one or more of
her favorite cow-punchers, who are her devoted admirers
and loyal henchmen.
had a projection machine erected above hii bed, and every
ni-ht the work ins directors had done that day woud be
shown him He would not let a day go by without keep-
in- up with everything which was being done at his studios.
The first corned) which Mr. Lehrman is making tor
William Fox has ■ cast headed by himself, Btllie Ritchie,
Gertrude Selby and Dot Farley. ■•Montana Kid, the
famous comedy dog, is also down among the principals.
Thelma Salter.
Henry Lehrman.
Henry Lehrman
WITHIN a few weeks Henry Lehrman's first comedy for
William Fox's Foxfilm brand will be released. He
is making it now, and all the talent which has been
manifested in his previous comedies will be used to evoke
laughs from the most serious-minded observer. Mr. Lehrman
began work in motion
pictures a long time
ago with the Pathe
company as an extra,
but his light could not
be hid beneath a
bushel. Quickly ris-
ing to the fore as a
comedy actor, he soon
proved that he was
more valuable than
the directors who had
charge of him.
He joined Mack
Sennett in the Key-
stone company at its
organization. He re-
mained about two
„. — years. Then Lehr-
man took charge of
the Ford Sterling
company, which re-
pJJ leased through Uni-
■■■*» versal. A short time
later he formed the
L-Ko company, con-
pany, continuing to
release on the Universal program. With this company he
remained until his recent arrangement with William Fox.
During a brief illness a few months ago, Mr. Lehrman
GEORGE R. ALLISON.
GEORGE R. ALLISON, known as one of the best ex-
change managers in the south, is to again assume
charge of Pathe's Atlanta office Everybody in the in-
dustry knows "Geo, R." and exhibitors south oi the Mason
and Dixon line swear Ins uo.,1 is a as a government
bond \ splendid advertising and publicity man as well as a
thorough young busi-
ness executive who has
had years of training
in the theatrical and
film busim 9 i, Mr. Al-
lison ranks among the
leaders of Lathe's star
organization.
Immediately preced-
ing his former two
years with Lathe, Mr.
Allison acted as man-
ager for the General
Film Company and
was the original path
finder in the South for
their larger feature
productions when they
distributed them from
separate branches sev-
eral years ago.
Mr. Allison several
years ago inaugurated
and edited the first
motion picture section
on a daily and Sunday
newspaper in the East
devoted exclusively to
news of the silent
screen. Since then his
prediction that high class feature subjects would be reviewed
in the columns of our dailies just as conscientiously as stage
plays has come true. Allison is able to invest in his work
an experience of eleven years in the front of the house in
theaters where the eminent stars of the theatrical world
made their biggest hits and he has established a reputation
from coast to coast.
J. A. Berst, vice-president and general manager of Pathe
welcomes Mr. Allison's return. "It is this tvpe of man," he
says, "that is making the sales organization which C. R.
Seelye is building with such a marked success.
George R. Allison.
MARY McALISTER IN "LITTLE SHOES."
Mary V. McAlister, the little girl of seven years, who has
made quite a success in Essanay pictures, will shortly be seen
in "Whomsoever Shall Offend." She has just completed her
part in "Little Shoes," the next Henry B. Walthall feature.
ONE A MONTH.
Eleven motion pictures in eleven months is the record of
Carlyle Blackwell, the principal male star of the World Film
Corporation, and by a curious coincidence the eleventh play
on the list carries the title, "The Eleventh Hour."
CASSARD WINS AN UMBRELLA, A REGULAR ONE.
S. S. Cassard, advertising manager of the Nicholas Power
Company, has been presented by the men in his department
with a silver-handled umbrella. And that's a most useful gift
these weathery days in New York. '
JANE GREY TO CONTINUE IN MOVIES.
Such an attraction has the silent drama proved for Jane
Gray that she gave up the leading part in "Her Market
Value," which was about to he produced, to play the part of
Silver Sands in "When My Ship Comes In," the new Golden
Eagle feature now being filmed by the A. H. Jacobs Photo-
plays for the International.
96
THE MOVING PICTURE WORLD
Tanuarv 6. 1917
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Reviews of Current Productions
Sk
EXCLUSIVELY BY OUR OWN STAFF
On Pa//ie Program
"Her New York," Five-Reel Gold Rooster Photoplay With
Gladys Hulette; Sixth Episode of "Pearl of the Army,"
and the Final Installment of "The Shielding Shadow."
Reviewed by Edward Weitzel.
"Her New York."
UTTER NEW YORK," the five-reel Pathe Gold Rooster photo-
£~1 Play produced by Thanhouser with Gladys Hulette as
the star, has much of the ingeniousness and most of
the charm of a fairy tale. It is the story of a little country
girl who runs away to the city, falls into the trap of a femafe
white slaver, is saved through the instrumentality of a pet
hen, and is married to a young chap who boldly proclaims that
Scene from "Her New York" (Pathe).
he is going to support her by writing poetry — and make.;
good. If this doesn't prove the story's close connection with
tales of fairy lore, we have all been mightily deceived as to
the chronic condition of the verse market, both here and
abroad.
Agnes C. Johnson, the author of the scenario, has woven
other artless bits of fiction into the play, one incident being
to supply the hero with a ready-made family by the simple
expedient of having an unfortunate woman place her baby
upon the young chap's dumbwaiter and send the little fellow
mi as a sort of novel Christmas present. The youngster is
welcomed by his new foster father and received in the same
spirit by the foster father's sweetheart, when she arrives on
the scene. The poet's rascally employer attempts to separate
the couple by hinting at a scandal surrounding the baby's
origin, but the young wife's faith in her husband foils the
villain and causes him to experience a change of heart. He
clears Philip's good name and secures him a job at verse
making — at greatly increased rates.
The setting forth of Miss Johnson's brain child in cold type
fails to bring out its attractive qualities. Right from the
start "Her New York" lulls the spectator's hard common
sense to sleep and forces him to accept, and enjoy, a series of
experiences that while they lack the extravagance of "Alice
in Wonderland," have no firmer foundation in fact. Much of
the success of the picture may be contributed' to the acting of
C.ladys Hulette in the character of Phoebe. Although she
must be aware that only simple country maidens that come
to the city and land in the Ziegfeld chorus find New York
such a particularly delectable plum, she enters into the spirit
of her role with such hearty good will and belief and bestows
upon it such a likable personality and so sure a knowledge
"f the. art of acting, the result is five reels of solid enjoyment.
William Parke, Jr., exhibits equal faith in the reality of the
youthful poet whose muse finds inspiration in extolling the
merits of the succulent canned bean, and Riley Ohamberlain
adds one of his authentic character studies to the general
Joy. Carey Hastings, Robert Vaughn and Ethyle Cooke are
adequate selections for the other parts.
"Major Brent's Perfidy."
The previous installment of "Pearl of the Army." it win oe
recalled, left Pearl and Adams almost submerged by the rap-
idly rising water in the cellar of their prison. They succeed
in making their escape, at the opening of the sixth episode:
then follows a series of startling adventures. Pearl gets
away from Adams, by using a flying machine, but is first
forced to surrender the plans to him. The important bit of
paper next passes into the hands of Brent, who returns it to
Col. Dare, and is sent to Washington with the plans. The
Silent Menace learns of this, and follows Brent and Pearl on
board the train. There is a struggle and Pearl, who now nas
the plans in her possession, is thrown from the train. Chased
by Bolero's band, she paddles across a river, only to be re-
lieved of the "prize by a masked man.
"The Last Chapter."
The final number of "The Shielding Shadow" brings matters
to a satisfactory close. -'Sebastian, finding that he cannot es-
cape capture, plunges to death from a high clff, and Jerry dis-
closes himself to Leontine as Ravengar, the man who has so
mysteriously shielded her from so many dangers. His ex-
planation of his escape from the cuttlefish is a realistic piece
of screen reproduction and the serial vindicates its claim
as a "thriller" that delivers more than the specified numbei
of thrills.
"The Lash of Destiny"
First of Art Dramas Pictures Is Moderately Strong Five-
. Reel Drama — Produced by Van Dyke Film Corporation.
Reviewed by Ben H. Grimm.
ART DRAMAS, IXC. offers as its first release "The Lash
of Destiny," a moderately strong five-reel drama, with
Gertrude McCoy in the leading role. The picture, which
was produced by the Van Dyke Film Corporation, .-an be re-
lied upon to hold the interest of an average audience through-
out the running of the five reels. Although the old idea of the
young- country girl who is caught up in the whirlpool of the
big city is the foundation on which the story was built,
enough new materal has been used to make the "finished pro-
duct dramatically interesting. There are a number of good
situations to be found in the picture.
Scene from "The Lash of Destiny" (Art Dramas).
Miss McCoy is equal to the demands of the role of the
country girl who gets a position singing in a city cabaret.
The role is not entirely a happy one. inasmuch as the girl is
lesponsible, although' innocently so. of breaking up a home.
Miss McCoy has been surrounded with a capable supporting
vast, which includes Duncan McRae. Arthur Housman. Mabel
Seott and Helen Green. Mr. McR&e is seen as the country
youth who makes good in the city. Mr. Housmai.'s work as
the heavy is especially good. Miss Scott and Miss Green are
competent Directed by George Terwilliger
[anuarv 6, 1917
THE Mi »\ [NG PICTURE \\ < IRLD
"Snow White'
Marguerite Clark Has Title Role in Remarkable Six-Part
Production of Famous Players.
ic.'\ tew ni i>> i leorge Blalsdel]
MARGUERITE CLARK cornea Into her own In "Snow
White." the Famous Players Paramount release ol
Christmas Day. "Snow White" ma] not have been made
for her, but easllj 11 maj be said she was made foi "Snow
w hlte For Into the Interpretation of this mite of s princess
Scene from "Snow White" (Famous Players).
she puts all the witchery, charm and suppleness of which she
is capable — and that Is saying a lot. Into the direction of the
subject J. Searles Dawley has injected what he knows in the
way of artistry, of Imagery, of dramatic values — and that, too,
is also saying a lot. H. Lyman Broening was the man who
stood behind the camera, the man who skillfully transferred to
the screen the shadowy counterpart of that artisirj and that
gery and that beauty.
A six part picture is a novelty for Paramount, but there was
abundant justification for letting "Snow White" run. Plainly
a matter of expense O] Of time has not deterred Mr, Daw-
ley in the making of the subject. Another novelty that will be
d in the picture — that is, so far as this producing- company
is concerned — is in the titling. It is of the illuminated atmos-
pheric description and is well done. The notable exteriors
were photographed in Georgia. Here we have great trees and
little trees, "bearded with moss and In garments green." The
termer is of the deep-hanging Spanish variety, picturesque al-
ways and a treat to Northern eyes.
Miss Clark entered upon the making of- the picture no
A
Scene from "Snow White" (Famous Players).
stranger to the role of Snow White. For two seasons she played
the part in the Little theater, under the direction of Win-
throp Ames. The latter gave the company the benefit of his
knowledge of staging the subject and also loaned the costumes
used in the stage presentation.
"Snow White" is not only a Christmas story; it is a fairy
story, with its witches, its drawfs, and its giant. And there
is magic, too. Its opening is strong in the flavor of Christmas.
Old Santy climbs out of the fireplace, and from his bag arrays
on ., great tabl< a wondei ortmenl ol doll A llttb
girl slips .low i, 1 1. ■ bloo 't !
in, bai i. up nd the beardi d Bgun di p
dolli are trai Ini Inlal ure hum
I.llel u .■ il . Ill babj land ~l.ii k. bi I
.. i he queen, Light to i he dli penser ol i
i . .1 i . .mi among i he foi t of 1
Ing Infants' li l( bach to Its nawi mothei Vnd In tho
bundle la "some" baby, too
l toroth] I : i !ui Ins. an \ uat rallan playi
:,oin.ir. who bj means of foul u< tlon ol
Snow White Crelghton Hale »i Imond, w ho
in love with Snow White and will have none othei Coi
princess. Lionel Braham, who played Caliban at the Stadium
during the Shakesperean revival i r i New fork, Is the huntsman
of robust mold, i friend ol Snow White who r<
fuses to kill her al the direction of the evil Brangomar. Mice
Washburn Is Witch Hex, who employs her powen for th
structlon of the abused princess. Then there are thi
drawl's, the real things, i io, and the three children oi the
huntsman,
•■Snow White" Is a remarkable picture remarkable foi tin-
\a\ ii establishes illusion, for the wa the unreal
seem real, for us pictorial quality, and for its real drama, which
will hold and move the adull as it will the child, n is a pic-
ture for the family, and If In the Camllj there be mall children
you don't have to guess the chief topic of their conven
for days aftei eelng "Snow u hlti
"The Phantom Buccaneer"
A Thrilling Essanay Production Founded on Victor Bridges'
Novel, with Richard C. Travers and Gertrude Glover
in the Leading Roles.
Reviewed by .lames s. McQuade.
tf-pllK PHANTOM BUCCANEER" has a story thai will per-
J_ mlt no napping by the spectator, as the action Is fast
and furious at times — and at no tli :an it be called
tame. At certain points, however, one has difficulty in following
the story clearly, owing to the introduction of characters that
Scene from "The Phantom Buccaneer" (Essanay).
are unfamiliar, and while the mind is engaged in the effort
to establish their identity things are happening that demand
one's complete attention. Hence the obfuscation referred to.
Richard C. Travers will win a warm welcome in this adven-
turous photo-melodrama. He has as many lives as the proverbial
cat, judging from his numerous escapes from sudden death
in the assumption of the role by Jack Burton, of the villain
Stuart Northcote. Mr. Travers appears in both roles, apparently
at the same time, by an ingenious use of double exposure,
and the spectator cannot fail to note that these characters,
while alike in face and figure, are very different in manner
and in facial expression. In other words the spirit of each
man always retains its separate identity, while the bodily
appearance is apparently the same always.
Mr. Travers has evidently lost none of his dashing scrapping
powers, and this despite his mishaps from swiftly moving
trains and other deadly playthings encountered in his career.
The melee aboard the yacht, where Jack Burton and his asso-
ciates rescue Mercia Solano from an attempted abduction,
gives full proof of that. In his love scenes with Mercia. Jack
Burton is tenderness itself.
Gertrude Glover's Mercia is a winsome little creature. When
a shy, retiring young woman binds herself by oath with a
gang of cutthroats to avenge the death of her murdered father,
we do not expect any extraordinary exploits on her part. But
the real story brings surprises. Mercia turns out to be fear-
less and determined, and both these qualities, strange to say.
98
THE MOVING PICTURE WORLD
Tanuarv 6, 1917
are shown in her endeavor to save the man who is supposed to
have been the prompting agent in the murder of her father.
The photography is up to the Essanay standard.
The release was made Sunday, December 17, through the
Kleine-Edison-Selig- Essanay service.
"A Woman Alone*'
Five-Reel Peerless Screen-Drama With Alice Brady as the
Heroine Released by the World Film Corporation.
Reviewed by Edward Weitzel.
AN UNSOPHISTICATED country girl who nearly becomes
the victim of a well-dressed scoundrel from the city is
the heroine of "A Woman Alone," a five-roel Peerless
screen drama on the Word Film Corporation program. Frances
Marion, who wrote the scenario, has kept close to the ap-
Scene from "A Woman Alone" (World).
proved and well-tried pattern for dramas of this order, in
following the general outline of the story; but has shown con-
siderable ability in putting the material together and in the
use of local color. The discontent of the young wife who
finds existence, at the lonely railway station, even with the
man she loves, too much for her nerves, and who attracts the
advances of the dissolute young cub whose father is president
of the road, is an excellent motive, and the ensuing conse-
quences are not overdrawn. The characters in "A Woman
Alone" are all simple-minded folk and their mental processes
result in the most obvious and matter-of-fact views of life;
but, as it is also an undisputed fact that there exists a large
number of faithful followers of the screen that take a deep
interest in the fate of such persons, the drama under discus-
sion more than justifies its being. Harry Davenport has di-
rected it with skill and chosen the locations with a keen eye
to the story's requirements.
Alice Brady as Nellie Waldron, the unhappy young -wife who
learns her lesson by practical experience, has a part to wnich
she is suited in every respect. She is in evident sympathy
with the varying moods of the character and leaves herself
open to possible criticism on but one point — the number of
becoming frocks she wears that were never fashioned by a
country dressmaker.
Edward T. Langford is another happy choice on the part of
the casting committee. His performance of Tom Blane is
unlabored, forceful and physically satisfying. Arthur Ashley
succeeds in giving his impersonation of young Carter the
requisite stamp of conviction, and J. Clarence Harvey presents
an equally truthful type of the modern master of finance. Ed-
ward M. Kimball, Justin Cutting and Walter H. Greene mm-
plete the cast.
"Indiscretion"
There Are Strong Situations in Vitagraph Picture Featuring
Lillian Walker.
Reviewed by George Blaisdell.
ITUATIONS of strength characterize the last third of
"Indiscretion," the Vitagraph release for New Year's
Day. Lillian Walker is featured in a story of a willful
girl's abiding faith in human kind, regardless of warnings by
those older and more experienced in the world's ways. Strange
as it may sound to some. Miss Walker displays a higher de-
gree of art in situations of stress and of danger than she does
when depicting the exuberance of care-free girlhood. The
latter by many has been considered her best role: a while
ago perhaps it was.
William Addison Lathrop has written a good story and Wil-
frid North lias ably put it mi the screen. Mr. North has sur-
rounded his leading player with a cast comprising AValter JMc-
Grail, Thomas R. Mills. Richard Wangeman, Mrs. West, Jo-
sephine Earle, Thomas Brooks and Robert Gaillard. Mr. Mc-
Grail portrays the lover and Mr. Mills the husband admired by
every woman except his own wife.
There is a bit of comedy in the opening scenes. Miss Walker
in a not elaborate one-piece bathing suit establishes her un-
conventional tendencies by trouncing and pushing into the
lake a young man who had attempted to steal her clothes. At
another time she pushes into the lake a groom delegated to
accompany her on a ride, thereby enabling her to have her
own way and be by herself. These and similar incidents go
far to create a frame of mind on the part of the spectator
that give increased force to the stern situations near the close
— the flirtation with the married friend, the unwise automo-
bile ride, the battle behind the locked doors in the hotel.
The picture is well acted and well staged; altogether it is a
strong subject.
"Black Orchids"
Artistic Production of a Five-Reel Romance Bearing the
Bluebird Seal, to Be Released New Year's Day.
Reviewed by Edward Weitzel.
THE author of "Black Orchids," a five-reel romance pro-
duced for the Bluebird by Rex Ingram, is a master of his
profession — a writer fit to rank with Guy de Maupassant
or Edgar Allan Poe. The story has all the unbridled passion
of the French author's work and several touches of the
uncanny and horrible that is associated with the creator of
"The Murder in the Rue Morgue." Love and lust, a fataf
duel, murder by poison, insane jealousy that ends in a horrible
death for two more of the characters, and a father that suc-
ceeds in supplanting his son in the affections of a notorious
woman, are the main incidents of a drama which deals almost
exclusively with open defiance of all moral law, but which
nevertheless holds the spectator's undivided attention to the
end of the last reel.
The heroine of this carnival of crime is a beautiful woman,
a fortune teller who reads the destinies of others by the aid
of crystal gazing, but fails to foresee her own finish. She
becomes, successively, the mistress of three men, then doubles
back to the first of the trio — the young chap whose father
has had him sent to the front battle line so that he may
not interfere with the elder man's intrigue with the fascinat-
ing sibyl. The drama gets its title from a wreath of black
orchids which the woman has procured for the tomb of her
third lover, after the young soldier fights with and supposes
he has killed the gentleman — a wealthy marquis who has -willed
the crystal gazer a larger fortune. Although fatally wounded,
the nobleman has sufficient strength to plan and execute a ter-
rible revenge on the woman and his rival. He succeeds in
trapping them both in an air-tight vault, and then dies upon
the threshold, the fourth victim of a violent death.
It goes without saying that the one factor that could make
such a story acceptable to the greater portion of moving pic-
ture patrons is a display of the highest artistic achievement
Scene from "Black Orchids" (Bluebird).
in the drama's production. "Black Orchids" has received just
such treatment at the hands of the director, the cameraman
ami the members of the cast. Rex Ingram has been particu-
larly successful with his part of the work. While no points
of the plot are glossed over or left in doubt, there is no undue
tress put upon any of the incidents, and the atmosphere which
surrounds the entire story belongs to it by right of birth.
Artistic settings and effects are of frequent occurrence, and
Puke Hay ward's camera has lost none of their beauty or
n eird sugeest ion.
Cleo Madison plays the French Vampire, and Wedgewood
Nowell, Howard rrampton and Francis McDonald her trio of
lovers. All are excellent selections physically and show fine
artistic perception. "Black Orchids" is a tale within a tale, a
January 6, 1917
THE MOVING PICTURE WORLD
>><>
story written l> v a cclehi itcd French novelist aiul told to till
capricious daughter, that she ma] be warned oJ the harm
Villleh lies within tile POWer Of :i tickle woman M.-roie treat-
ment, perhaps, but it effects a. speedy euro.
"Enlighten Thy Daughter"
Seven-Reel Screen Drama Written and Directed by Ivan
Abramson Lives Up to its Title — Released by the
Ivan Film Productions.
Reviewed bj ESdward WeJtael
In "ENLIGHTEN Tin DAUGHTER" Ivan Abramson again
demonstrates his keen sense of dramatic values; he also
proves that In' has an unfortunate weakness for overloading
his plot with extraneous matter. Stripped of the side Issues w hioh
on and befog the mind of the spectator, the storj
Enlighten Thy Daughter" resolves Itself Into a powerful
object lesson on the subject Indicated by the title
The story Is slow in getting underway, beoause of the Intro-
duction of the motive involving the Laurence Family. This
Scene from "Enlighten Thy Daughter" (Ivan).
motive should be entirely eliminated. Once the action does
strike fire, however, and save for a few minor incidents, the
story moves forwa'rd with a dramatic sweep that is irresistible
and ends only with the death of the unfortunate girl whose
fate is the principal reason for the play's existence. The in-
terest in this portion of the story is maintained in a masterly
manner, the author's understanding- of the law of contrast be-
ing a valuable aid to driving home the power and pathos of
the situations. The happiness and peace of mind of the light-
hearted bride is shown in opposition to the suffering and despair
of the girl, who has not been warned in time. Her deathbed
scene is impressive to the last degree, and all the incidents in
which she figures have been treated with commendable re-
straint. Th bachelor supper, at the moment when the groom-
elect receives the letter breaking off the engagement, is another
fine dramatic point, and numerous examples of a similar nature
are found throughout the play.
To sum up the merits of "Enlighten Thy Daughter" in a sen-
tence: Ninety per cent, of the picture is drama of excellent
quality. The ending is a concession to commercialism; it is
also anti-climatic. The finish comes at the death of Lillian
Stevens. Justice demands that a woman of such low moral
fibre as the girl's mother should pay the penalty of her sins;
but a reconciliation between Lillian's parents closes the story.
The father is not blameless in the matter of his daughter's
downfall and were the same fault the sum of the mother's
guilt such an ending would be natural and right. The woman,
however, is so lost to all sense of decency that she becomes the
partner of a physician whose practice is mostly of a criminal
nature, in order that she may indulge her passion for gambling.
She also encourages him when he makes love to her and places
her daughter in his hands when she learns her secret and is
thus the indirect cause of her child's death. The strength of
the moral lesson that is the excuse for selecting so bold a theme
loses much of its value when Mrs. Stevens is seen in her hus-
band's arms as the story ends.
Of the work of the cast, it is a pleasure to write. The quality
of histrionic ability contributed by Zena Keefe as Lillian Stevens
is the high-water mark for this feature of the performance.
In a part that might easily have been made mawkish and re-
pugnant, she shows a fine restraint and conveys the mental
anguish of Lillian with sure effect. Quick intelligence and
deep feeling are apparent all through her work. Another con-
sistent and earnest impersonation is the Daniel Stevens of
Frank Sheridan. James Morrison, Katharine Kaelred, Marie
Shotwell, Ruby De Reimer, Mathilda Brundage, Arthur Don-
aldson, Bernhard Neimyer, Violet Horner, Runo Hodges and
AValter J. Gould are equal to the demands of their several roles.
The photography by Marcel L. Picard, the settings and the
direction by Ivan Abramson are adequate.
"The Victim"
Valeska Suratt as the Persecuted Heroine in a Five-Reel
Melodrama Produced by the Fox Film Corporation.
Reviewed bj ESdward Weltsel
In "THE VICTIM," a tiv.- reel Vox photo melodrama, Valeska
Suratt, who has always been Identified with th< worldly-
wise type of ladies during her connection with tin- screen.
has combed her han haek. donned a simple frock an. i i- Intro-
duced at the opening of the picture in the chai
whose ime of conduct hei hall Tin i adloal
departure from her previous line "i Impersonation i accom-
plished with earnestness ami ,, creditable amount ol skill.
■■The Victim" is a melodrama of the obvious son ■
:i large following among picture patrons thai prefei
to the emotions ami the stimulation to be derived from wit-
nessing a rapidly moving orlnle plaj Valeska Sui it! Imper-
sonates a young Kill whose lather is a Criminal, and who Is
forced to pay the price of her parent's sin. she becomes en-
tangled in a robber] and. although mi ent, is convicted and
io prison, (in her r. il< b s, b< ' nd eventually
married to a wealthy young doctor, bul Is again accused of
Crime, and her past record Is used agailisl her. This lead
a third-degree scene which somewhat Overtaxes the star's emo-
tional powers, but which, nevertheless, gives the story a vig-
orous finish. The robber] ol the bank Is a well-sustained
incident, ami Will s. Davis, who wrote ami directed the picture,
has handled the entire cast to g i effect Herbert iteyes,
Claire Whitney, John Charles, Joseph Granby, Charles D
ami Oscar Nye are the leading members of the support
It should also be stated that during the latter portion of the
picture the Star is afforded an opportunity to wear a number
Of the striking and expensive gowns that have always been
an important item of her screen creations
"The Bride of Hate"
Intense Five-Reel Kay Bee, With Frank Keenan in an
Exceptionally Fine Role.
Reviewed by Louis Reeves Harrison.
Tin: Bride of Hate" is a bold story by John Lynch, admir-
ably pictured by Walter Edwards. As to the man who Is
responsible for the artistry of subtitle presentation only
words of praise can be given. Wonderfully effective are the
designs of beauty enfolding printed sentiment and conversa-
tion. They may not be always appreciated, but love of beauty
is pretty general, and the harmony of effect is worth the added
cost. That harmony pervades the entire release. Kxterlors,
interiors, it matters not, one continually senses a satisfaction
to the eve. To the art of action is subtly added that of the
picture in delightful composition. The story is a tragic ro-
mance of the South during slavery days in lower Mississippi.
Frank Keenan represents forcefully and with dignity a true
Southern gentleman of mixed ethics. The soul of honor In
finance and family purity, the wealthy planter sincerely be-
lieved that the smallest taint of negro blood drew a sharp line
Scene from "The Bride of Hate" (Triangle).
between -the possessor of it and human beings. While in a
friendly game of poker on a Mississippi steamboat ne won a
slave who was pure white, who had been broug-ht up from
babyhood as a negro as a matter of spite. On returning to his
magnificent home, he finds that the little grand-niece he adored,
the last of his blood, has killed herself from snamc. He ex-
torts the name of her betrayer from an old negro mammy and
finds that Paul Cranshaw, a young sport from New Orleans,
whose gambling debts he has just paid. He overcomes an im-
pulse to kill and plans a deferred revenge.
100
THE MOVING PICTURE WORLD
January 6, 1917
The supposed negress is carefully trained in conduct ana
dress to impersonate a wealthy young Spanish girl and given
her choice of winning the young blood or going to work in
the cotton fields — the contrast is powerfully enforced. She
yields to the scheme of revenge and is married to Paul Cran-
shaw before an aristocratic social group. No Sooner has the
ceremony been made legal than the betrayed planter denounces
the groom before his assembled guests and laughs him to
scorn for having married a negress. The young man is socially
tabooed and finally driven to an ignominious death. Almost
at that moment, the true identity of the supposed negress is
revealed and the planter makes superb restitution by her com-
plete social re-establishment.
Quite as impressive as Keenan's fine impersonation is the
subtitle theme, that of racial injustice. The story is boldly
told, powerfully so at times, yet it is so well handled that it
should not give offense in any part of this country. It stands
in striking relief to conventional situations and is, in that re-
spect and in beauty of presentation, a distinct contribution
to the list of attractive original plays just beginning to be
shown.
Latest "Grant" Episode
Georpre Larkin Furnishes Thrills in "A Mission of State,"
Episode of Kalem's "Grant, Police Reporter" Series.
Reviewed by Ben H. Grimm.
TWO unusually daring feats are performed by George Larkin
in "A Mission of State," latest one-reel episode of Kalem's
"Grant, the Police Reporter" series. One thrill comes when
Mr. Larkin leaps from the porch roof a house into the branches
of a tree, and the other is furnished when Mr. Larkin jumps
from a bridge into a speeding automobile that is passing under
the bridge. This he does in pursuit of a man and "woman spy
who have stolen valuable papers from a government representa-
tive.
The story of this episode is melodramatic in the extreme. For
instance, Mr. Larkin is strapped to the wall of a dungeon and
faces death from a dagger that, electrically driven, moves
slowly toward his throat. He manages to free himself just in
time.
In the cast with Mr. Larkin are Ollie Kirkby and Director
Robert Ellis. Released. December 29.
"Polly Put the Kettle On"
Five-Reel Red Feather Offering Tells Satisfying Story,
Adapted Particularly to the Holiday Season.
Reviewed by Robert C. McElravy.'
THIS offering, by Grace Helen Bailey, abounds in home scenes
and has a strong holiday atmosphere. The story itself is
pleasantly sentimental and while somewhat obvious in
plot, leaves a nice impression on the observer. Ruth Clifford,
Douglas Gerrard, Anna Dodge and Thomas Jefferson play the
adult parts and Zoe Rae leads a contingent of four juveniles
who win the sympathies readily.
Polly, the girl of the piece, is the sole support of the four
small youngsters, whom she mothers with the help of a kindly
neighbor woman. The father, an elderly widower, is an in-
ventor of the old school, always on the verge of riches and
yet unsuccessful in his numerous ventures. He dies in the
course of the story and Polly is forced to look for em-
ployment.
She enters into the employ of a maiden lady of wealth,
who is sending her nephew to college. An attachment springs
up between Polly and the nephew, but the latter incurs his
aunt's displeasure because he defends the girl when she is
criticised. They both leave the house in high temper. The
nephew keeps a kindly eye over the girl and the other children.
He is finally blinded by an explosion.
The aunt, relenting from her anger when she learns of
the accident, passes herself off as "Miss Timkins," so she
can be near her nephew. Of course the latter regains his
sight and all ends happily.
There are some good humorous touches strung along through
this little story. Its appeal is a seasonable one and it will
no doubt please a majority of observers, young and old.
"Vanity"
Emmy Whelen Featured in Five-Reel Detective Drama
Drama Produced for Metro by Popular Plays and
Players.
Reviewed by Ben H. Grimm.
THE screen-telling of the story visualized in "Vanity," a
live-reel drama produced by Popular Plays and Players
for release by Metro on December 25, should interest
almost any audience. There is an element of suspense, well-
sustained throughout, that keeps interest keyed up to a con-
siderable pitch, and a leavening of romance that helps make
a trifle more smooth and more palatable some of the more
sordid spots and some of the illogicalities. Emmy "Whelen is
seen in the leading role — that of a model whose love of good
clothes leads to her being placed in the power of an unscrup-
ulous chief of detectives. Miss Whelen, a capable player, has
received meritorious support. Chief among those in the sup-
porting case are Tom O'Keefe, who is seen as the chief, and
Paul Gord,on, the hero. Others in the cast are Edward Mar-
ti ndi ill, \V. W. Black, J. W. Hartman, Esther Evans, Xorman
Kaiser, Tom Cameron, Dixie Marshall and Emile Agoust.
Aaron Hoffman's story has received quite careful production
in the hands of John B. O'Brien. The story tells of a girl model
who is "framed" by the detective chief so that she must become
a "stool pigeon." She is deputized to obtain a confession from
the son of a wealthy man, in whose home a blackmailer has
been murdered. The girl falls in love with the youth, but to
save herself from prosecution allows the detectives to carry
out their plan. The youth is brought to headquarters and con-
fesses, although the crime was committed by the father. The
girl gets evidence that the detective chief is a bigamist, and
he drops the murder charge. Some exception may be taken to
the fact that a murderer is allowed to go unpunished.
The film embraces some good "third degree" scenes, and
numerous pretty exteriors. Photography is not always of the
best.
"A House Built Upon Sand"
Five-Reel Fine Arts Romantic Comedy by Mary H.
O'Connor, Featuring Lillian Gish.
Reviewed by Louis Reeves Harrison.
A HOUSE Built on Sand" starts with all the promise of a
delightful romantic comedy, and it may justly be so en-
titled, but it loses attraction in every departure from
that original intention. That the plot is one barred to stage
playwrights of today, the will which compels two young people
to wed for the sake of an inheritance, might be excused of
characterization and character contrast had been made psycho-
logically fascinating, or even if the '.'Daniel Rochat" situation
had been developed in some one of its infinite varieties, but
the natural opportunities of Romantic Comedy are thrust aside
for sops to melodrama ■with the eternal spectacle of a burning
building, that outworn mechanical accessory, and the intruduc-
tion of the Pine-Arts group of children. Interest in the ro-
mantic situation of both hero and heroine are thus scattered
to the winds.
Another weak spot in this story is that the hero seems in-
capable of doing much on his own initiative. The scheme of
carrying off his bride and the punishment for her love of
beautiful clothes (what a terrible crime!) are devised by the
hero's fat attorney. The young husband seems to be like some
men in moving picture politics, incapable of doing anything
without consulting his attorney. Miss Gish does her best to
give piquancy and charm to her characterization, but the man
she marries has a painful role to perform. He excites but lit-
tle interest because he is made to appear as a very gullible bus-
iness man and lacking in force of self-expression. It is the
act of a boor, rather than of a gentleman, to take away his
young bride's pretty clothes and substitute those of a factory
girl.
Selig' s New Year Program
Has a Number of Excellent Subjects for Release in the
General Film Service.
WILLIAM N. SELIG proposes to start the new year with
an excellent program and has determined to maintain
a high standard throughout the year 1917 in General
Film Co.'s service. On Monday, January 1, the Selig Company
v-'ill release a three-reel feature production in General Film
Company's regular service and it is entitled, "On Italy's Firing
Line." This production presents the activities of the armies
of Italy in the great conflict now waging. These motion pic-
tures of bonafide warfare have never before been released.
Battles in the Alps, above the clouds, are shown. Artillery
duels are seen and charging troops brave a rain of shot and
shell. Cities and towns, almost wiped out by bombardments,
are also shown.
"In Payment Of The Past" is a very unusual story, written
by Marc Edmund Jones, and featuring Virginia Kirtley and an
all-star cast. "In Payment Of The Past" will be released in
General Film Service on Saturday. January 6.
Oil Monday. January S, the Selig Company will release a
comedy-drama. "Starring in Western Stuff," which presents
Tom Mix and a capable cast. The plot concerns an Eastern
movie company which goes West for material and how a movie
queen meets her fate "when she sees the cowpuncher. The
cowboy star pulls a series of exciting and sensational stunts
during the action. "The Making of Rob "Mason's Wife" is the
Selig release in General Film service on Saturday. January 13.
The Selig-Tribune. the world's greatest news film, will con-
tinue to present all the, latest news pictorials every Monday
and Thursday in regular service of the General Film Company.
The Selig-Tribune, according to the Selig Company, will be
made even better If that were possible, during the new year.
Mutual's "The Pearl of Paradise" a Hit.
Reports of the spectacularly successful showings of "The
Pearl of Paradise." Margarita Fischer's charming play, which
marks her return to the Mutual cohorts and to the screen, after
an absence of a year, are flooding the home office of the Mutual
and the press of the country. This play, with its marvelous
settings, its romantic story, dominated by the charming per-
sonality of Miss Fischer is proving- a remarkable drawing card
for exhibitors everywhere.
fanuan 6, 191J
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Comments on the Films
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EXCLUSIVELY BY OUR OWN STAFF
_^_.
General Film Company.
hats THE USE? (Vim), Dec 15.- Pokes tnd Jabb kre seen In
\A/ this comedy reel. While there is bumor In the reel, there are
» » touohea that could have well been left out. Two dlvoroea and
two marriages take place, Pokes and Jabbs thereby changing wives; but
Is only a dream everything ends as happily and as mirthfully as
could be expected.
THE Komi TO FAME (Sellg), Dec. 16. — There is nothing much to thl
reel, evidently made sum.' time ago. On the Bcreen is told the atory ol
a young man who goes to the city to study music. He falls into evil
ways, and deceives the girl bach home. She and her father come to
the city. The youth robs the old man, bul is -hot by a "pal." The girl
tells the police' the youth was shot in attempting to protect the money.
In the cast are Kohyn Adair, Virginia Kirtloy. E. .1. Brady and Loo Plerson.
TAKING THE COUNT (Essanay), Dec. 20. A comedy reel with Ben
Turpln doing most of the work. He and his friend, both stewards on a
ship, are mistaken for noblemen by a delegation of society women who
have come to the boat to meet the Count and his friend. The usual things
happen when the two arc entertained. An ordinary reel.
THKY PRACTICE (Vim), Dee. 20. -Harry Myers and Rosemary Theby
indulge In a little more slapstick than usual In this number of the Vim
Feature Comedies. The tilm Is more or loss humorous. Mr. and Mrs
Love try to save money — Mrs. Love discharges the maid and Mr. Love
Area the office boy. Then their troubles begin, and before they are
through the house is almost a complete wreck. Mr. Myers is seen in
son:, fairly funny water stutf.
THE TIGER'S CLAW (Kalem), Dec. 22. — A number of the "Grant,
Police Reporter" series. Convincing underworld types are seen in the
film. George Larkin furnishes several thrills when he climbs up a drain
pipe, leaps from one roof to another and when he is later catapulted into
a window of a building when the rope on which he is climbing breaks.
The story is good melodrama, too. Reviewed on page 1975 of last
week's issue.
RECKLESS ROMEOS (Vim), Dec. 22.— Pokes and Jabbs are seen in
this comedy reel — an average number. Pokes, Jabbs and Reggie are
rivals lor the hand of Edna, and they go to reckless lengths to win her.
Considerable knockabout work is done by Pokes and Jabbs, and lively
action is seen in the reel. There is quite a fast finish.
THAT TERRIBLE TENDERFOOT (Kalem), Jan. 2.— A laughable
comedy reel with Bud and Henry Murdoch. The film is a burlesque on
Wild West melodrama and the laughs are many. Bud is hired as a
bouncer in a tough joint, and his arguments with "The Wolf" cause
most of the fun. But he finally rescues the fair maiden from the
clutches of the dastardly villain and they live happily ever after.
THE MOGUL MOUNTAIN MYSTERY (Kalem), Jan. 6.— An episode
of the "Hazards of Helen" railroad series. Helen Gibson in this reel
swings from the arms of a lineman who hangs suspended on the top of
a telegraph pole, into a moving freight ear. The freight car bas been
set running wild and a box of powder placed in it, through which the
villains hope to wreck the special and thus make a franchise void.
Helen manages to stop the freight car just as it is about to crash
into the special. Included in the cast are P. S. Pembroke, George Routh,
William Burns, Gus Pulliam, C. A. Williams and W. Foster.
RIVAL ROMEOS (Kalem), Jan. 9. — This "Ham" comedy has the
full comedy cast of Ham. Bud, Henry Murdoch and Ethel Teare. The
quartette are responsible for a number of laughs. Ham and Bud decide
to forsake their bachelor ways and go to a matrimonial agency. They
are both told to meet the same young lady in the park. The resulting
complications cause the mirth.
General Film Company Specials.
THE BURNING BAND (Essanay), Dec. 16. — The first of Essanay 's "Is
Marriage Sacred?" series. These two reels of drama augur well for the
films to follow. This two-reel picture is a quite good short-length sub-
ject. It is the screened story of a girl wbo is forced by cruelty to
desert her husband, and who later marries a wealthy man, believing
her husband to oe dead. The man she first married steals into her
house, and is shot by a fellow-crook. In the cast are Marguerite Clayton,
Sydney Ainsworth, Thomas m> and pictured along the Hi
ih, oldtlme melodrama, bat io trail handled that 11 i v- It
is not exceptionally trail oonatruoted la the openlni bul the
(in' type iimi makaa up for the alight con
fusion in certain altuationa, The hero prevent* the villain from
onlng in- grandfather, ana discovers tht alterattooi In th*. old
iniiii - «iii A strong melodramatic sub
GIANT POWDBB (Bison), Dei M \ two-raol subject, bj Maxwell
Ryder, featuring Edith Johnson, Fred Church and otheri i
Western rtory, telling ol a young city man who coo mining
camp, Calli in love with the trader's daughter and wins bar attar
proving ids mettle In anmaroua ways. The plot is slightly conven-
tional, but is given a number of trash twiai rh<
also unusuall] good. This makaa good entertainment.
BIRDS OF \ rrvriiKK (Gold Baal), Dee, 26, A three reel subj
written by Wm. V*. Hong, who plays ihr leading part, aaaiated h>
Allen and others. This is a slum Btory which leans a little
too strongly to the sordid, it tills ot the return ol a convict to the
out-of-doora. He is urged to go back i» the old lite > wo pals,
but refuses. He loses his lite In trying to prevent a hank robbery
to save the honor of the girl's lather, The return of Annie to her
parents is pathetic and rather appealing. This part of the picture Is
stronger than the main plot.
STRONGER THAN STEEL (Laemmle), Dec. 27.— A two-reel num-
ber. From a story i>y Qeorge Bronaon Howard, featuring Alan J. Holubar,
Wm. Dwyar and Louise Lovely. A young society man Invites an old
derelict to his apartments and gives him a big dinner, lie nils the old
fellow he should steal rather than go hungry, and fills his mind full
of false sociology. The old fellow, acting on the advice, tries to steal
from his benefactor. There is a desperate struggle, at the close of
which the police come, and the derelict is allowed to go. This con-
tains food for thought and is unusually well bandied throughout. A
strong subject.
THE VANISHED JEWELS (Universal Super-Serial), Dec. 31.— This
is instalment No. 1 of a new serial entit'ed, "The Purple Mask,"
written and directed by Grace Cunard and Francis Ford, who also
play the leading roles. The former appears as Patsy Van Nuys, an
adventurous society girl, whose love for excitement leads her to join
forces with the notorious Paris Apaches. The latter appears in the
detective role of "The Sphinx," better known as Pbil Kelly. The girl
hides the family jewels in this number to trick the detective, and in
so doing compromises her own name. The interior and exterior views
of the country place are very attractive, also the photography through-
out. This gets a promising start and shows more preparation than
some serials in which these popular players have appeared.
A DAUGHTER OF THE U. S. A. (Special — Universal), Dec. 31.— This
instalment, Xo. 20, brings to a close this very successful serial. Liberty,
Rutledge, Pedro and his sweetheart repair to Washington, where they
have been summoned to testify before the war department officials. Spies
follow Pedro and he and his sweetheart are killed. Liberty also is
marked for death, but the assassin's bullet merely grazes her arm.
She and Bob Rutledge are then married and Liberty receives a reward
from the President for bringing about the death of the bandit Lopez.
POLLY PUT THE KETTLE ON (Red Feather), Jan. 1.— A holiday
offering in five reels, by Grace Helen Bailey, featuring Ruth Clifford,
Zoe Rae, Thomas Jefferson, Martha Maddox, Douglas Gerrard and
others. The story concerns a young girl who mothers a flock of four
children, the father being an unsuccessful inventor. The father dies
during the story and she becomes companion to a maiden lady. Polly
and the latter's nephew fall in love and are married after numerous
trials of an interesting sort. This is full of semi-humorous home scenes
and is pleasantly sentimental throughout. It makes a family offering
of a pleasing type and is particularly adapted to the holiday season.
AX OLD SOLDIER'S ROMANCE (Gold Seal), Jan. 2.— A three-reel
subject, by Arthur Maude and Constance Crawley, featuring Wm. V.
Mong as a veteran at a soldiers' home. He falls heir to a fortune
and leaves the home. He has always wanted a baby and adopts not
one, but half a dozen. This part of the picture is laughable. The dis-
covery of the long-lost son is not very convincing, but will be accept-
able. Tins would have been stronger in two reels, as the first part
drags considerably. The main situation is very pleasing.
ON THE TRAIL OF THE LONESOME PILL (L-Ko), Jan. 3.— A two-
reel comic featuring Pbil Dunham as a hobo who visits a hop joint and
smokes opium. Some of the interior scenes are rather dark. The
hobo's dream is pictured in full and contains some funny knockabout'
work. This is not exceptional, but makes a good average feature.
BLOOD MOXEY (Bison), Jan. 6. — A two-reel W7estern number, by
Harry Carey, featuring Louise Lovely, Jack Richardson and the author.
There are some good episodes in this, but some of them are not entirely
convincing. The wife's solicitude for the bandit is not well accounted
for. She terms the reward money, "blood money," and the efforts to
obtain this leads to her husband's death. A fair subject.
THE RED STAIN (Rex), Jan. 4.— A two-reel subject, by L. V. Jeffer-
son, featuring Jack Nelson, Moliie Malone, Annette Defoe and Fred
Montague. The young architect is in love with the elder of two
sisters. Cccile, the elder, conspires with her father, also an architect,
to steal her lover's plans. The younger sister outwits them and the
young architect transfers his love to her. It is rather hard to believe
the younger sister could be honest with such a strong streak of dis-
honesty in the others. It would have been better to show her as a maid
or friend. In spite of this weakness the story is entertaining and well
presented.
SUSPECTED (Universal Super-Serial), Jan. 7.— No. 2 of "The Purple
Mask" series. Phil Kelly has recovered the missing Van Nuys jewels,
after following Patsy to the Apache headquarters. But the girl escaped.
He suspects her identity, however, and later when she steals the Dupont
pearls, he takes up her trail speedily. She enters into confidential
terms with the family butler, a member of the Apaches. The series
to appear Ilka an Inter detached adventures
• part or the girl, with the d< (• otlva 1 i" • •■" hi
plot a tbi ol '•■ bi ( |H" "" r' l> ■'
i„r iiriit running amu emeai in d>> the opening number bave suc-
■ I \.1\ Well.
World Pictures.
\ \\(>\i IN ALONE (Peerli I i >n i 1 hi !• adlng roll li
, bj mi " Brady, who Justine i b< i po Itlon
bead ol a thoroughl; I Railroad life, In whli b tbi
station agent and the ion «< the president ol the n
be loeai color, I U told. H Is reviewed at
on another pi
Paramount Has Dickens Week
Two of Famous Author's Stories and a Flock of Other
Subjects for Week of Jan. 8.
CHARLES DICKENS, the Immortal Sngllafa writer, whose
beloved characters have; been banded down In literature,
has prove, l to b( nee for the most splendid ma-
terial for the photoplay that can bo found among the writers
of old. The success of "Oliver Twist," the Lasky production
on the Paramount program a few weeks ago, proves that
Dickens offers splendid material and, for the week of Jai
8, Paramount will release the Famous Players' production of
"Great Expectations," another of this writer's works, and, aside
from being the work of a master novelist, combines action and
mystery to an unusual degree, making it one of the most suc-
cessful productions that the Famous Players have presented
on the Paramount program for many months. Louise Huff
and Jack Pickford. who secured such a tremendous success
when they appeared in Booth Tarkington's "Seventeen," will
co-star in this picture, which has been produced under the
supervision of Robert G. Vignola.
The other feature for the week will be the Lasky production
of "A Mormon Maid," in which Mae Murray, who recently
made such a success in "The Plow Girl," will play the title
role. This is a thrilling story of Mormon life in Utah, and the
picture contains more action than any other in which Miss
Murray has appeared since her adoption of the screen in pref-
erence to the stage. Special accessories, advertising and pub-
licity have been prepared by Paramount for this production,
which will undoubtedly prove to be one of the most elaborate
for the month of January.
Surrounding the program for the week of January 8 will be
three single reel "little features," including the forty-eighth
edition of the Paramount Pictographs, the magazine-on-the-
screen; the forty-ninth of the series of "Weekly Trips Around
the World," in which Burton Holmes will take his fellow trav-
elers to "Quaint Quebec," and a Black Diamond comedy, en-
titled "Braving Blazes."
The forty-eighth edition of Paramount Pictographs contains
four exceedingly interesting subjects, of which the first is "Fine
Arts with Hammer and Anvil," which deals with the artistic
work that has been accomplished in shaping metals at Colum-
bia University. The pictures were posed especially for Para-
mount by Professor Edward Thatcher, who holds a chair at
this university and instructs a large class of ambitious students
in jewelry and art metal work.
The second subject deals with the interesting subject, "Ex-
periments in Physics," telling of the great problem of vibration.
Another subject is "The Remaking of Useful Citizens," photo-
graphing the "Children's Village" at Dobbs Ferry, New York,
where a great deal of usefulness has been given the young
children by combining both outdoor advantages of the country,
vocational training recently taken up by the Board of Educa-
tion, and the idea of self-government, which is an important
factor in training children and giving them self-reliance.
The closing subject deals with "How Niagara Is Harnessed,"
and shows the twenty million tons of water flowing over these
falls each hour are harnessed and made to do the work which
lights the many towns throughout the state of New York.
Burton Holmes, in forty-ninth "Weekly Trips Around the
World," takes his fellow travelers this week to "Quaint Que-
bec," in which little travelette he introduces his fellow jour-
neyers to the most picturesque of all Canadian cities, and which
is the most foreign looking city in all North America, having
taken its name from the Indian word which means "The Strait,"
as the city itself dominates a narrow strait of the St. Law-
rence river, the city being dominated by a citadel mounted
behind the city on a lofty bluff.
A comedy full of rollicking fun and a great deal of keen
comedy suspense is "Braving Blazes," which will be released
this week, and which is filled with a number of scenes in which
trick photography is used and which completely, dazzles the
mind of the motion picture lover.
Paramount, having started its co-operative service of "ex-
hibitor first" for the year 1917, has planned many additional
series for the presentation of the features on the Paramount
program and the single-reel features surrounding it for this
week. One, three and six sheets of every description, together
with cuts, mats and other necessary advertising accessories
are being issued through the exhibitors' co-operative plan, in
accordance with the plan which will enable a Paramount ex-
hibitor to better present these "better pictures in better the-
aters to a better public."
104
THE MOVING PICTURE WORLD
January 6, 1917
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Manufacturers' Advance Notes
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MARC MacDERMOTT IN "THE LAST SENTENCE."
Marc MacDermott, co-starred with Miriam Nesbitt in the
Edison feature "The Last Sentence," for release January 1
through the Kleine-Edison-Selig-Essanay Service, probably
has played leads in more successful motion pictures than any
other male star now before the public. Long before the day
of the multiple reel feature, Mr. MacDermott was the idol ol
the "fans." His work in many Edison one-reel subjects still
Scene from "The Last Sentence." (Edison).
ranks with the most artistic portrayals of character ever seen
on the screen.
In "The Last Sentence," Mr. MacDermott has a role which
is particularly well suited to his powers, and film critics are
unanimous in saying that he has never been seen to better ad-
vantage. Miss Nesbitt, too, is given splendid opportunities.
These two popular players are supported by an unusually well
chosen cast, including Grace Williams, Herbert Prior, Elaine
Ivans, Gladys Gane and Raymond McKee.
FIFTH EPISODE OF "PEARL OF THE ARMY."
The dramatic possibilities latent in a conflict between un-
scrupulous foes of America and undaunted patriotism are
utilized effectively in the fifth episode of Pathe's military-
mystery serial "Pearl of the Army," which is announced for
release under the title "Somewhere in Grenada," the week of
December 31st.
Again Pearl White as the heroine has the leading part in a
group of bewildering adventures. The Silent Menace urges
that an immediate blow be struck against America. By dis-
play of courage, amounting to rashness, Pearl Dare recovers
the Panama Canal plans stolen from Captain Ralph Payne, and
entrusted by the Silent Menace to one of his messengers. She
turns them over to her father, but T. O. Adams, a new and
strange figure in the case, substitutes a worthless envelope
for the valued packet in Colonel Dare's pocket.
At Paso del Norte, Colonel Dare establishes a patrol base.
The town is attacked by Bolero, under orders from the Silent
Menace. In the kaleidoscopic succession of thrills that follow
Pearl and Adams who is acting as her father's orderly in order
that Colonel Dare might watch him carefully, are made
prisoners in a secret cellar under Bolero's headquarters,
the water works. A shell from an American gun bursts in
the water works. Pearl and Adams are imprisoned as the
water rises. "There is BO means of escape." lie says, "we will
both lie drowned. Before that, there is something 1 must tell
you." With that he takes her in his arms and kisses her.
JANS BUYS JERSEY RIGHTS OF "WITCHING HOUR."
The New Jersey Metro Film Service, 71 West Twenty third
street, through its president, Herman l<\ .lans, announces the
purchase of (lie Xew .lersey rights to "The Witching Hour,"
a Frohman picture production. Accompanying this is a state-
ment from Mr. Jans, in Which he announces an arrangement
with t lie Frohman Amusement Company whereby the Xew Jer-
sey Metro will handle all the Frohman picture productions for
New Jersey.
"MASQUE OF LIFE" SENSATION AT LOEW
THEATERS.
"The Masque of Life," the European film production which
recently played at the Park Teater in Xew York, has proved a
sensation in the Marcus Loew Theaters in Greater Xew York.
Big crowds everywhere turned out for the initial showing, and
the picture broke all records for week day business at the
Xew York. In spite of the fact that it was but a short time
before Christmas enormous business resulted.
Rita Jolivet, who, as Pierette, with Hamilton Revelle as
Pierot, presents the picture to American audiences, accepteo
Mr. Loew's invitation to appear at his houses with the pic-
ture and talk about the film. Her appearance everywhere was
greeted with storms of applause.
Marcus Loew has purchased the rights for the state of New-
York for this film, and is in a way to get back seven times
the price he paid for it in rentals from other exhibitors. The
picture broke all records at his 116th street theater in Harlem,
and is being used two days in all his picture theaters, where
films are shown only one day, and three and four days in vaude-
ville theaters.
"THE POISON MAN" (Gaumont).
As episode succeeds episode in the great Gaumont photo-
novel. "The Vampires," and spectators are amazed at the in-
genuity which provides new thrills for each installment. Jan-
uary 11, through Mutual, the eighth episode, "The Poison Man."
will be released. Venenos, who made his first appearance in
the preceding chapter, now takes the center of the stage with
the other favorites. Charles Moriss. who has the part, prac-
tically dominates this and the following chapters.
The story of "The Poison Man" recites the efforts of the
Vampires to revenge themselves upon Philip Guard and the
girl he is to marry. Venenos, now leader of the band, installs
^rma Vep in an apartment next that of the girl they seek to
kill. Irma's maid becomes friendly with the maid in the other
apartment and learns of a betrothal dinner. Venenos sends
away the caterer and installs Vampires to cook and serve the
dinner. The guests are to be murdered by poisoned wine. The
trick is discovered when a bottle is given before the dinner to
the janitor. His death reveals the plot. There is a thrilling
fight, in which the Vampires are successful enough to make
their escape.
Philip plans to send his fiancee to the country, but Irma
Vep and her maid try to foil the lovers by spraying the limou-
sine with a powerful anaesthetic. The automobile arrives with
a trunk strapped to the running board. As the women set to
Scene from "The Poison Man" (Gaumont).
work. Xormandin emerges from the trunk. However, he is
overpowered by the noxious fumes, and Irma takes his place
in the trunk. The queen of the Vampires is thus taken to the
Country, and is enabled to telephone the hiding place's location
to her pals. A sensational flight and fight from automobiles is
staged as the conclusion of this episode. Juliet Musidora as
Irma Vep is seen at her best.
January 6, 1917
T11K MOVING PICTURE Unkl.lj
10S
Fox Releases for January
Super De Luxe Production by William Farnum Will Be
Offered on the Seventh— Other Good Subjects
on the List.
To INAUGURATE Foa Film Corporation's recentlj de
clared pollcj tor 1917, William Fos will present In Jan
uaiy to motion picture exhibitors and to the public, two
,1 the biggest and lineal dim masterpieces ever ottered on an]
producing program. The photoplays, remarkable cln
achievements from a dosen standpoints, are "The Price of
SUenoe," William Farnum'a Brst super de luxe i Lease, and
■The Darling of fans." Theda Bara's premiere production
ui der the new policy.
The initial super de luxe production will be Mr. Farnum's.
This is "The Price of Silence," scheduled tor release on Jan-
uary 7 a pathetic storj of love and sacrifice for a friend's
lienor has boon conjoined effectively with a mighty plea for
the Child slave of the factory. While acting in "The Price of
Silence," Mr, Farnum spoke frequently of how completely the
character of Senator Deerlng, whom he portrays, hud mastered
him completely- far more than any one of his previous screen
Impersonations had done, in consequence, the brilliant actor
gives a performance which is memorable for Its unrestrained
appeal.
The production Of the super de luxe subjects by Miss Bara
and Mr. Farnum will iti no way interfere with William Fox's'
established weekly release system. On many weeks through-
out the year, there Will be, therefore, two Fox pictures.
This will be the order of releases for the first three weeks
In January:
January I- George Walsh in "The Island of Desire," a fast
moving film of romantic adventure in the South Sea Islands,
with one of the finest surprises in a thousand photoplays, as
a climax Mr. Walsh is supported by a cast of exceedingly
high quality, headed by Anna Luther and Margaret Gibson.
Willard Louis. Hector V. Sarno, William Clifford, William Bur-
i ess. and Hersehel Mayall, Sam Searles and Marie McKeen
also among the players. Otis Turner directed the screen-
ing The characters in the film are novel, and not hackneyed.
January 8 — William Farnum in "The Price of Silence," di-
tected by Frank Lloyd, a picture that will not only interest,
but will do, unquestionably, a deal of constructive good.
William Fox's weekly release for this date will be "A Modern
Cinderella," a new June Caprice subject, most of the exteriors
for which were snapped outside a beautiful winter resort in
Florida. In the cast are Frank Morgan, Betty Prendergast,
Stanhope Wheatcroft, Grace Stevens and Tom Brooke.
On January 13. Virginia Pearson will be seen in "Bitter
Truth." the drama of a woman's soul. Jack Hopkins plays
opposite the beautiful star of the Southland. The production
was directed by Kenean Buel.
GAUMONT PROGRAM FOR WEEK OF JAN. 7.
The week of January 7 brings from the Gaumont studio,
through Mutual, the customary four single reels and the eighth
installment of the sensational photo-novel, "The Vampires."
The first to reach the screen is "Reel Life," the Mutual Maga-
zine in Film, No. 36, January 7. It shows making "Turpentine
from Waste Timber," "An Argosy from the Arctic," "Growing
English Walnuts in the United States" and "How to Design
Your Own Gown."
Two days later "Tours Around the World" No. 10 is released.
It contains wonderful pictures of "The Foothills of the Pyre-
nees," characteristic scenes of "Life in Egypt" and views of
Budapest, Hungary.
The third single reel of the week is the split reel, "See Amer-
ica First" (No. 70), "In the Heart of the Blue Ridge" and a
Gaumont Kartoon Komic, "The Gourmand." The scenic views
are of great historical interest, showing Lexington, Va., where
are located the Washington and Lee University, the Virginia
Military Institute, the home of "Stonewall" Jackson and the
grave of Robert E. Lee. Another interesting view is of the
celebrated Natural Bridge.
The fourth single reel of the week is the Mutual Weekly.
No announcement of its contents can be made in advance of its
release, as it is only made up the day it is shipped.
"The Poison Man" is the name of the eighth episode of "The
Vampires." It is released January 11. All the leading char-
acters who remain alive after seven chapters of highly sen-
sational activities have prominent parts In this duel between
Philip Guard, the brave reporter, and the arch criminals of
Paris. Juliet Musidora, who has established herself as a fa-
vorite, has many exciting moments in her role as the queen
of the Vampires.
TRIANGLE JANUARY 14TH RELEASES.
Frank Keenan and Margery Wilson and Dorothy Gish are
the stars of the Triangle feature releases for January 14.
Keenan and Miss Wilson appear in a Kay Bee production of
life in Louisiana before the war, when yellow fever was a
constant menace and slavery a commonplace. The title of
this feature is "The Bride of Hate," and it was written by
John Lynch and directed by Walter Edwards. Dorothy Gish
is starred in a Fine Arts play of Civil War times entitled "The
Little Tank," written by Roy Somerville and directed by
George Siegmann.
"The Cheat Secret" to he Shown
1 nst Five Chapters of Metro Serial to Be Presented to
Exhibitors at Special Showing.
IN RESPONSE to thoui queries from exhibit
arding "The Great Secret," the new Metro serial, with
Francis \ Bushman and Beverly Bayne as co-stars, tin
Metro Pictun ' orporatlon has arranged to show the first live
chapters, toi exhibitors only, throughout the United States and
Canada. The biggest "i these showings will in- in New fork
city, Arrangements have been made for projecting the chap
lis in a theater on Broadway, with an orchestral accompanl
iii.ni. Exhibitors are showing a tremendous Interest In tnls,
(in- first serial to be offered bj Metro, and the demand for it
alreadj much greater than had been anticipated
The serial is replete with those Incidents ol daring and
thrill, interspersed with romance and love, that
great picture Experts who have seen the first chapters of
"The Great Secret" pronounce it an amazing Bcreen novel.
ing in it a plot that gives reminder "i the beat work« of
Dumas. Gaboriau or Sir Conan Doyle. The operations
band of wealthy anil unscrupulous men. known as Tl
Seven, forms the basis of tin- action
••The Great Secret" is the Bret serial in which Mr, Bushman
and Miss Bayne have appeared, it has been produced under
the direction Of Win. Christy Cabanne, who was chief of start
i,M |, w. Griffith. The serial promises to provide an abund-
ance ol heart Interest, brand new situations, thrills and relief
comedy, it also serves to provide Francis X. Bushman with
the most arduous role in his screen career. Miss Bayne shines
with unusual splendor in her role of Beverly Clarke. Sur-
rounding these screen favorites Is a company of unusual excel-
lence, especiall\ chosen for the fidelity to types of modern life
that they represent. The production promises to be one of the
motion pictu.e sensations of 1!I17.
"ENVY" M'CLURE'S PICTURE, FULL OF GASPS
AND GRINS.
McClure Pictures announce this week, for the first time, thi
details of "Envy," the initial one of the Seven Deadly Sins,
the series of five-reel features to be released by Superpictures,
Tnc, through the Triangle exchanges beginning in January.
Ann Murdock, the star of "Envy," will be supported by
Shirley Mason and George Le Guere. Miss Mason, talented
sister of Viola Dana, has played many leading parts in Edison
pictures and was a hit on tour in the leading role of "The
Poor Little Rich Girl." Mr. Le Guere, widely known juvenile,
has supported such stage stars as David Warfield, Walker
Whiteside, Dorothy Donnelly and Gertrude Elliott. He has
played leading parts in such film productions as "The Blind-
ness of Virtue," "The Turmoil," "The Upstart" and "The Evil
Thereof."
Others in the cast are Lumsden Hare, Jessie Stevens. Will-
iam Wadsworth and Robert Cain. Mr. Hare has appeared un-
der the management of Charles Frohman, supporting Ethel
Barrymore, Maude Adams, John Drew, Billie Burke and many
other stars. In motion pictures he will be remembered for
his work in "Friday, the Thirteenth," "Arms and the Woman,'
"Love's Crucible" and "The Test."
Mr. Wadsworth has been on the stage for 23 years, sup-
Scene from "Enw" (McClure).
porting among others James K. Hackett, Madame Modjeska
Annie Russell, Otis Skinner and Blanche Walsh. He is readily
remembered for his work in Edison's "Wood B. Wed" com-
edies
"Envy" was directed by Richard Ridgely and photographed
by George Lane. The opening play of the group, of the "Seven
Deadly Sins" introduce Eve Leslie (Miss Mason) and Adam
Moore (Mr. Le Guere), whose love story is carried through
the entire series.
106
THE MOVING PICTURE WORLD
January 6, 1917
Universal Opens New Year Strong
Week of January 1 Brings Five-Part Red Feather Feature
and a Host of Other Subjects.
AS A Hitting greeting- to the year 1917 the Universal Film
Company has arranged an exceptional program for the
week of January 1, headed by a strong dramatic five-
act Red Feather feature, "Polly Put the Kettle On," with
Douglas Gerrard in the leading role. The story is by Grace
Helen Bailey and was suggested by that well-known song,
Scene from "Polly Put the Kettle On" (Universal).
"Polly Put the Kettle On; We'll All Have Tea." Elizabeth
Chandler Hendrix wrote the scenario from which Douglas Ger-
rard produced the play. The cast includes Zoe Rae, Lena
Baskette, Thomas Jefferson, Ruth Clifford and other well-
known players. "Polly Put the Kettle On" will be released
Monday, January 1, the same day that Eddie Lyons and Edith
Roberts appear in "Practice What You Preach," a one-reei
comedy under the Nestor brand. This is from the pen of T.
Shelley Sutton and produced by L. W. Chaudet.
On Tuesday, the 2nd, William V. Mong and Nellie Allen are
featured in a three-reel human interest drama to be released
as a Gold Seal, under the title of "An Old Soldier's Romance."
Constance Crawley and Arthur Maude wrote the story from
which Mr. Mong wrote the scenario, and then produced the
play. Also on that day a Victor comedy, "Bombs and BanK-
nOt.es," with Wallace Beery, will be released.
Phil Dunham appears in a two-reel L-KO comedy that will
be released on Wednesday, January 3. This is called "On the
Trail of the Lonesome Pill," and portrays the ludicrous ex-
periences of Phil. Supporting Mr. Dunham are Lucille Hutton
and Vin Moore. The fifty-third edition of the Universal Ani-
mated Weekly is released the same day. "Alone in the World,"
featuring the Smalleys and Antrim Short, is on the program
for the same day. This is a gripping, tense drama produced
under the Laemmle brand.
"The Red Stain," a two-reel society melodrama, featuring
Molly Malone and Jack Nelson, will be the main release on
Thursday, January 4. This is a Rex photoplay and was pro-
duced by George Cochrane from the scenario of Harvey Gates
taken from the story by L. V. Jefferson. Burton Law, Fred
Montague and Annette De Foe support the leads. 'Appearing
the same day is a Big U Indian drama entitled "The Uprising"
with Mona Darkfeather.
Friday, January 5, the Imp two-reel drama of modern life,
"The Moral Right," with Douglas Gerrard in the lead, will be
released. The story is from the pen of Harry Man, scenarioizeO
by Fred Myton and produced by Douglas Gerrard. Franeelia
Billington and A. W. Wertz give excellent performances in
the support of Mr. Gerrard. "How to Be Happy, Though Mar-
ried," a Victor comedy featuring Agnes Vernon, is also sched-
uled for release the same day. F. A. Kelsey produced this
scream from the story by Harvey Gates. Issue No. 1 of the
Universal Screen Magazine is released this day.
Harry Carey and Louise Lovely are featured in "Blood
Money," a two-reel western drama released under the Bison
brand on Saturday, January 6. F. A. Kelsey produced the
picture from the story by the leading man. Jack Richardson.
William Gettlnger and Vester i'egg do some clever acting in
the support, 'Xove in Suspense." a Joker comedy with Gale
Henry and William Franey is another release for this day.
The production was directed by William Beau dine from the
story by Karl Coolidge. "The Wall of Money," a one-reel
Rex drama featuring Pauline Bush and Wallace Reid, is on
the program for the same day.
"The Whelp," a one-reel Imp drama featuring Edith Roberts
and Malcolm Blevins, will head the releases for Sunday, Jan-
uary 7. produced by M. K. Wilson from the story by Harvey
Gates. Supporting the leads are: Millard K, Wilson, Raymond
Whittaker and Elizabeth .lanes. \ rower's split-reel con-
sisting of "The Trials of Willie Winks," a comedy cartoon, and
an Educational, is also released this day. On the same date
appears "The Jewel of Death," a two-reel Big D Hindoo drama.
The second episode of "The Purple Mask," featuring Grace
Cunard and Francis Ford, is released this week. This is en-
titled "Suspected," and further discloses the thrilling adven-
tures of Miss Cunard as Patricia Montez, and Mr. Ford as
Phil Kelly, the detective, who is trying to solve the mysterious
robberies committed by the terrible band of Apaches. Ex-
hibitors were very enthusiastic in their praise of the first epi-
sode of "The Purple Mask" — not only because of the tremend-
ous drawing card it proved, but also for the exactness of de-
tail in production and the lavish manner in which it was
handled. Miss Cunard wrote the story and Mr. Ford directed
the production.
VARIETY SUBJECT AT PREPAREDNESS BAZAAR.
The feature of the National Preparedness Bazaar which
opened last week at the Grand Central Palace, was the Variety
Film Corporation's preparedness picture, "My Country First,"
starring Tom Terriss. Louis Rosenbluh, President of the
Variety concern donated the picture to the Bazaar, among the
patrons and patronesses of which are Mrs. Woodrow Wilson,
Mrs. Jules S. Bache, Mrs. Ledyard Blair, Mrs. John R. Drexel',
and Messrs. Major William H. Elliott, Sterling P. Story, Count
James Minotto and many others of equal note.
Mr. Terriss appeared in person and delivered a speech on
Preparecrness at each showing of the picture which is in six
ceels. His remarks were listened to by delegations from the
army and navy and from The Boy Scouts and similar organ-
izations as well as by the throngs that packed the Grand Cen-
tral Auditorium. Mr. Rosenbluh announces that the picture
will be shown every afternoon and evening during the continu-
ance of the Bazaar which will last ten days.
"THE ISLAND OF DESIRE" (Fox).
More time was probably devoted to the production of "The
Island of Desire" than to any five reel photoplay within a
twelve-month. The result is that George Walsh's" new sub-
ject is a genuinely superb feature. It is released on Jan. 1.
1917. Anna Luther, the titian-haired darling of the films, ap-
pears opposite Walsh, and her performance is even better than
the finished work which she did in "The Beast."
The cast is unexcelled — one of the best which William Fox
has ever put forth. Besides Walsh and Miss Luther, there are
Willard Louis and William Burress, veterans of many Fox
pictureplays; and Herschel May all, William Clifford, Samuel
Searles, Hector V. Sarno, Marie McKeen and Don, Mr. Walsh's
dog. Margaret Gibson, who is seen in a leading role, makes
her debut in William Fox pictures. The direction was in
charge of Otis Turner, who made "The Mediator."
"THE GREAT SECRET" (Metro).
One of the greatest screen novels of 1917 is "The Great
Secret," the Metro-Quality serial, in fifteen chapters, with
Francis X. Bushman and Beverly Bayne as stars. On New
Year's day the first chapter of this production will be seen.
It is a story of New York life, powerfully told, and is really a
Scene from "The Great Secret" (Metro).
motion picture novel that ranks with the best stories of Dumas,
Gaboriau or Sir Arthur Conan Doyle.
"The Great Secret" was written by Fred de Gresac, and was
adapted for the screen and directed by William Christy Cabanne.
Mr. Bushman is supported by a specially chosen cast, con-
taining such names as Edward Connelly. Fred Stanton, Helen
Dunbar, Belle Bruce, Dorothy Hydell, Sue Balfour, Tammany
Young, Ed Lawrence, Charles Ripley. Art Ortego, John Leach,
Baron Wenther, William J. Calhoun. Fred Roberts, Robert Car-
son, Tom Blake, W. J. Butler, Charles Fang. Lillian Sullivan,
Marie de Chett and others.
January 6, 1917
nil-: moving PiniKK WORLD
i",
Mary Maclaren Coming Back
Will Appear in New Subject for Bluebird Series— Other Good
Bluebirds.
Aktkk an absence of twenty weeks, Mary MaoLaren, who
made her bo'w to Bluebirds as the heroine oi "Sin
returns to the series m "The Mysterious Mrs Mus slwhlte,"
whh Harrison Ford her co-star, on February 5 Lois w ■
who brought Miss Mac! . ii rn up from maid parts to star
in "Shoes," si in directs her and has oreated an unusual tea
cure in the oddly-titled "The Mysterious Mrs. Musselwhite."
Following the excellent Impression she made In "Shoi
"•Saving the Family Name," and "Wanted V Some,"
uon. for a tunc, turned her services, under Mis W£eber,
eatures that have been marketed on state right lines —
•1,1!,. wives" being the most popular of the lot, Her return
o the Bluebird prom-am will be good box-office news to the
exhibitor.
The feature preceding "The Mysterious Mrs. Musselwhite" will
introduce Franklyn Farnum as the Btar of "The Devil's Paj
with Leah Balrd his leading lady, scheduled for Januarj
This is Miss Balrd's first appearance In Bluebirds, but
Mr. Farnum will be remembered as the star of "A Stranger
from Somewhere." in which lie was l'avor.i 1>!\ received by the
Vans."
What Bluebird asserts is the prettiest picture it has m
rill be "God's Crucible," to be released January 22. This
feature will begin Bluebird's second year as a releasing cor-
poration and was selected particularly to give the program a
dying start on the new period. Lynn F. Reynolds who has
given Bluebird such popular releases as "The End of the Rain
Sow," "The i '.ill Of Lost Lake. Hie Secret of the Swamp,"
»tc, took his company, headed by Yal Paul, George Hernandez
Wd Myrtle Gonzales, to Arizona's Grand Canyon and there re-
produced the wonderfully beautiful and impressive nature-set-
tings that have fixed Grand Canyon as one of the world's
wonder spots.
Ella Hall, in "Her Souls inspiration." on January 1"), will
appear as Bluebird No. 52 In the Bluebird series, affording one
of the most attractive subjects she has appeared in since she
became a Bluebird star.
EDISON COMPLETES "THE ROYAL PAUPER."
The final scenes of Edison's five-part feature "The Royal
Pauper" have been completed and it is announced that the sub-
ject will be forthcoming through the Kleine-Edison-Selig-
Essanay Service February 12th. The story is that of a little
poorhouse girl whose dreams of splendor come true in dram-
atic fashion. "The Royal Pauper" introduces to filmland a
new screen star in the person of Miss Francine Larrimore, the
little actress who substituted occasionally for Madge Kennedy
in the New York production of "Fair and Warmer," and at-
tracted so much favorable attention that she was placed at
the head of the company organized to play this popular farce
for the delectation of Chicago audiences.
"WHEN THE MAN SPEAKS" (Essanay).
A thrilling battle between railroad workers and their "boss"
opens this drama. Tense dramatic action continues to the end,
Jl^3
Pk ^»
pi
E* *x
Eiv «-'
Scene from "When the Man Speaks" (Essanay).
without let-up. The photoplay is the fourth of Essanay's "Is
Marriage Sacred?" series. It presents the marital problem
growing out of a young wife's wrong conception of her hus-
band's kindly indulgence. A variety of scenes are shown from
the saloon hangout of a disgruntled mob to a ballroom with a
society dance in progress. The roles are portrayed by Essanay's
stock company, including Marguerite Clayton, Edward Arnold,
Lillian Drew, Sydney Ainsworth and Thomas Commerford. The
screen time is 29 minutes.
PAULINE FREDERICK IN "THE SLAVE MARKET."
The completion ol the Famous Playi n production, "The Slavs
Market," In which Paulina Frederick is i to- star, and th<
Paramount ploture for the yeai 1917, sd to Imp
upon at i. .in ector i he faol that t hei e Ii a i i
in Burope, Thai ma n i Hugl Foi d, a ho b
of i 'aullne Fi ederlck'i ns west i \ ehlcle,
The cm-., I'm m i P"oi 'i udden Inten i In i he « ai Hi
the fad that "The Slav* Market," which was written
Arnold Kummer, Ii a plrati story. That m<
Sa
^^^
1 mt - n
^^LVassVKtV obsbb
Scene from "The Slave Market" (Famous Players).
that a good sized ship would be required for the settings
of many scenes — for it is not a tale of the submarine or of
river pirates, but of the Spanish Main. Mr. Ford's first idea
■was to take these scences in Cuba when Miss Frederick, Thomas
Meighan and Ruby Hoffman, Wellington Plater and the rest
of the company were there, but the only ship that in any
way answered his requirements was to be had only on such
terms that he virtually bought the ship outright for the priv-
ilege of using it three days, whereat Mr. Ford rebelled.
Mr. Ford is noted, among other things, as being a great
globe trotter, and during his many sea voyages he has become
very friendly with the officers of some of the liners. After
he had come as near to giving up the search as any motion
picture director ever comes to giving up any search, Mr. Ford
boarded a ship, at the Tiebout Basin and found, to his sur-
prised delight, that the captain had been the second officer of
one of the British liners on which he had traveled, and with
whom he had many smoking-room chats.
After a brief interchange of pleasantries, Mr. Ford outlined
his difficulties and was informed that, inasmuch as the freight
blockade had delayed the arrival of the cargo for which they
were waiting, they 'were at his disposal for a very reasonable
sum. Mr. Ford rushed back to the Famous Players' studio
and assembled his company as rapidly as possible, determined
to take the pictures before the captain changed his mind or
the ship's cargo arrived.
"THE WHITE RAVEN" (Metro).
"The White Raven," the second great photodrama starring
Ethel Barrymore since the announcement that the celebrated
star has forsaken the speaking stage to act in Metro wonder-
plays, has been completed and will be released on the Metro
program January 15, 1917. George D. Baker has directed this
five-part feature photoplay, adapting it from the original story
by Charles A. Logue, and Rolfe Photoplays, Inc., is the produc-
ing company.
In "The White Raven" Miss Barrymore has the part of
"Nightingale Nan," supported by a notable cast, including Wil-
liam B. Davidson, who plays "the stranger," Walter Hitchcock
(John Blaisdell), Ethel Dayton, Viola Fortescue, George A.
Wright, H. H. Pattee, Mario Majeroni, Phil Sandford and Ned
Finlay. For vigor, for sheer imaginative power that grips the
spectator, "The White Raven" is unparalleled, furnishing a re-
markably strong vehicle for this most magnificent of stars.
ELAINE IVANS IN KLEINE-EDISON FEATURE.
Marc MacDermott and Miriam Nesbitt are the featured play-
ers in Edison's "The Last Sentence," which will be the Kleine-
Edison-Selig-Essanay Service offering January 1st. Promin-
ent in their support is Miss Elaine Ivans, a newcomer to the
screen, whose work in this story has caused those who have
seen the advance showings to venture the prediction that Miss
Ivans will ere long be featured as a star. Besides being
young, beautiful and attractive, Miss Ivans is possessed of
real acting ability, as her strong emotional work in "The Last
Sentence" clearly proves. Other well known players in the
cast are Grace Williams, Florence Stover and Ravmond Mc-
Kee.
108
THE MOVING PICTURE WORLD
January 6. 1917
Bennett on Mutual Program
Appears in "The Gilded Youth" with Other Releases for
Week of Jan. 1.
RICHARD BENNETT in a five-reel Mutual Star Production
i-ntitled "The Gilded Youth," heads the Mutual releases
for the week beginning Monday, January l, 1917. This is
i he fourth of the series of Mutual Star Productions in which
he has starred. Mr. Bennett's impersonation of a young scion
of a wealthy family, who is reduced to poverty and want
through gambling and drink, is most convincing.
The story of "The Gilded Youth" is interesting and deals
With the re-establishing of a lost fortune by means of a coat
won in a raffle. There are some rattling good race track
scenes in the production in which our hero wins and loses
a fortune, finally becoming a jockey, in order that he may
follow the horses. Supporting Richard Bennett in "The Gilded
Youth" are Rhea Mitchell, who gives a delightful impersona-
tion of the Uttle boarding house slavey.
On Monday. January 1, Ethel Grandin in a two-reel drama,
entitled "Pangs of Jealousy," will be released. This is a strong
drama and gives Miss Grandin splendid opportunities to prove
her ability as an emotional actress.
"Tours Around the World," in one reel and picturing Rio
de Janerio (capital of Brazil), and a ramble around Luchen
will be offered on Tuesday, January 2.
"Mutual Weekly" No. 105, presenting the world's most im-
portant and interesting happenings, together with "See America
First," a one-reel scenic, showing the beautiful scenery around
Pasadena. California, "The City of Roses," on the same reel
with "Miss Catnip Goes to the Movies," "Kartoon Komics," by
Harry Palmer, will be released on Wednesday, January 3. 1917.
On Thursday, January 4, a one-reel comedy will be offered.
J. Warren Kerrigan in a one-reel American drama will be
shown on Friday, January 5.
Lois Meredith in "The Girl Who Can Cook," another of
the one-reel Mutual Star comedies, will appear on Saturday,
January 6. The story of this delightful comedy tells of how'
the uncle of a rich young bachelor tries to make a match be-
tween a girl at a house party and his nephew. Finding that
she cannot cook, he decides on a plainer and simpler girl, whb>
cooks a delightful meal, in the absence of the cook. Of course
the nephew is also fond of good cooking and asks the
simpler miss to marry him.
"Reel Life," the film magazine from the Gaumont studios, and
"The Land of Nowhere," a two-reel Vogue comedy featuring
Rube Miller, will be released on Sunday, January 7. "The
Land of Nowhere" is a typical Vogue comedy and deals
with the mishaps Rube has in a Bowery dance hall.
LOIS MEREDITH IN "THE GIRL WHO CAN COOK"
(Mutual).
There is a very old saying that "the way to a man's heart
is through his stomach." This is proved without a doubt and
in a most interesting way in the sixth of the series of seven
Mutual Star Comedies, "The Girl Who Can Cook," featuring
Lois Meredith, which will be released the week of January 1.
"Mary Sheldon," the character which Miss Meredith as-
sumes, is a genial, comfortable, nice little girl, but not suf-
ficiently stunning in appearance and sophisticated in manner
Scene from "The Girl Who Can Cook" (Mutual).
to attract attention at the house party where "Julian Wilks."
a striking coquette, is also present. But when the cook sud-
denly leaves, and the hostess is left stranded, Mary saves the
situation by going Into the kitchen and preparing dinner
herself, a tact which at once makes her eligible in the eyes
Of the handsome and wealthy young gentleman of the party,
and of his eccentric old uncle.
Miss Meredith, who is herself very popular both on the
Btage and screen from her work In "Help Wanted," "Peg O'
My Heart" on the former and "Help Wanted" and "The
Woman" on the latter, is supported by an unusual cast.
Theodore Babcock, formerly associated with "Captain Jinks
of the Horse Marines," with Fritzi Scheff in "Pretty Mrs.
Smith," with Blanche Walsh in vaudeville, and of many other
notable productions, appears in the cast, as does Ann War-
rington, Margarette Chaffee, and Paul Edwards.
Twelve Essanay Dramas
Titles of Forthcoming Dozen Dramatic Releases Announced
By President Spoor.
THE complete list of titles of the twelve photoplays which
will comprise Essanay's dramatic series, "Is Marriage
Sacred?" have been announced. "The Burning Band" was
the first release and was followed by "Dancing with Folly."
"Wife in Sunshine," released December 30, reveals a wife who
is loyal to her husband so long as he is prosperous. She learns,
to her greatest misfortune, that this is the wrong attitude to
take.
"When the Man Speaks," released January 20, is the parents'
intolerant treatment of their daughters. It leads the girls to
deceive them in meeting their beaux.
The girl trifles •with the serious purposes of her many suitors
in "The Magic Mirror," released January 27, and finds herself
without suitors when finally she seeks marriage.
"Shifting Shadows," released February 3, presents the joys
and sorrows of married life, but show that always there is
sunshine at the end.
"Desertion and Nonsupport," released February 10, are the
two main charges upon which divorce suits are based. This
drama shows how such complications might easily have been
avoided, had reason entered into the scheme.
"Ashes on the Hearthstone," released February 17, are the
ashes of what had been a happy marriage, destroyed by divorce.
The child of the couple, however, enters the play, to rebuild
the home and happiness.
"The Extravagant Bride," released February 24, tells its own
story.
"Social Obligations," the last of the series, shows a wife who
neglects her husband and home for pink teas, card parties and
trouble.
The "Is Marriage Sacred?" series is being enacted by a stock
company of noted screen stars, specially formed. In the cast
is included such well-known actors and actresses as Marguerite
Clayton, Edward Arnold, Lillian Drew, Sydney Ainsworth and
Thomas Commerford. Each of the photoplays has a separate
and distinct plot, and is offered under an individual title, as
above. The screen time for each one is approximately thirty
minutes.
"OLIVER TWIST" PROVES ONE OF SEASON'S
GREATEST FEATURES.
The Lasky adaptation of Charles Dickens' great masterpiece.
"Oliver Twist." which has just been released on the Paramount
program, has proven one of the greatest photoplay successes
of the year now drawing to a close. In it Miss Doro has scored
a tremendous personal triumph and the photoplay itself has
been hailed as a master production.
From the many congratulatory telegrams which have been
received by Jesse L. Lasky, president of the company which
bears his name, the following was selected from W. H. Seely.
manager of the Piccadilly theater in Rochester, which opened
with the exhibition of this production, as being typical of the
sentiment which was expressed by many:
Rochester, New York. December 10. 1916.
To William Sherry.
729 Seventh Ave.. New York.
More than eight thousand patrons of Piccadilly thea-
ter have today seen Lasky infuse blood into the viens,
strike light into the eyes, and breathe life into the
nostrils of Dickens' characters in the Paramount
classic, "Oliver Twist." The directors of the theater
congratulate you upon this marvelous production by
a cast that Dickens' himself might well have chosen
it has held our huge audiences breathless all day.
Thank Miss Doro and everybody who had anything to
do with "Oliver Twist."
"THE MASTER PASSION" (K-E-S-E).
Kleine-Kdison-Selig-Essanr.y make the announcement that
"The -Master Passion. " an Edison production, featuring Mabel
Trunnelle and Robert Conness, in five acts, will be released
Jan. Sth instead of "Little Shoes." a Selig production, as was
first planned. "The Master Passion" is presented by an all-
star cast in which, aside from Mabel Trunnelle and Robert
Conness, there appears Helen Strickland. Richard Tucker. Ray-
mond McKee. Olive Wright. Bigelow Cooper and A. Lincoln.
The story is said to be fascinating and deals with a situation
extraordinary In connection with the rise of an ambitious
woman to become the idol of the Paris Opera after having de-
serted her husband and child. Finally, with the world at her
feet, she tastes life's bitter dregs. Disillusionment brings re-
generation and the triumph of mother-love. Finally, through
sacrifice to save her daughter from a scoundrel, the woman's
debt is paid and Destiny leads her once more to the family
hearthstone, there to find eternal peace of soul.
January 6, 1(|17
THE Mi IVING PI( i i Kl- WORLD
109
i lorothj
bird stai
version
Maud Qeo
complete
King ci
There
"THE PIPER'S PRICE" (Bluebird).
Phillips \\ ni make her Becond appearance aa a Blue-
on Januarj B, appearing In Joseph De Qrasse'a screen
C Mrs, Wilson Woodrow*s atorj of the same title,
rge, William Stowell, Lon Chaney and Claire Du Brej
the cast. Ida m.i\ Park prepared the scenario and
>• photographed the soenes
n mif parac. r.ii'l) u-_: I be salient points tor I 1"' 631
ploys a "short cast" there is no likelihood of any of the "fans"
being disappointed because numbers are lacking. The quartet
of principals, nol forgetting Claire Du Brey's role as the
maid, provide tive acts of intense emotional proceedure, with
interest sustained to the last foot of film.
Mrs. Wilson Woodrow's story deals with the divorce prob-
lem and sheds new light upon the increasing vogue of marital
disagreements that end in the courts. Lon Chaney, who lias
hitherto been Bluebird's principal villain, is the hero in "The
Piper's Price." The leading- man, William Stowell, is new to
Bluebirds.
"BILLY WEST COMEDIES" POPULAR.
Manager H. M. Davis, of the New York branch of the Unicorn
Film Service Corporation, reports an almost overwhelming
rush of business with the "Billy West Comedies," which are
being produced by the Unicorn concern. "These two-reelers,"
states Mr. Davis, "have been eagerly booked by every exhibitor
in the New York territory, and the same holds true of the
volume of business done by the Unicorn exchanges of which
there are twenty-eight throughout the country. According to
Mr. Davis, this proves that there is a distinct demand for
brisk and smart modern comedies, which, while tney are clever
and brilliant in theme, are still not of the slap-stick variety.
The "Billy West Comedies," already released, are "His Mar-
ried Life." "Boarders and Bombs" and "His Waiting Career."
Tirector Fritz Wintermeier is busily engaged on tne produc-
tion of a series of succeeding "Billy West Comedies," the titles
of which will be announced shortly.
"A NEAR-SIGHTED AUTO-PEDIST" (TWEEDLEDUM).
If the director and the Eagle Film Co. can keep Tweedledum
supplied with autopedes to replace the ones he breaks, this
energetic comedian will soon be ready to release his newest
comedy. "A Xear-Sighted Auto-Pedist." To the despair of his
director, Tweedledum has already^ broken four of the machines
and no way seems to have been found to make them strong
enough for the rough handling he gives them. When this
comedy is finished it is destined to create a sensation such as
was produced by Tweedledurn's famous release, "A Near-Sighted
Cyclist." made by the Eclipse Company, and of which the
record number of 950 prints were sold throughout the entire
picture world. The Unity Sales Corporation expects to release
this picture the early part of January, provided there is no
further postponement.
SPECIAL MUSIC FOP NEW MARY PICKFORD
SUBJECT.
Particular care is being devoted to the musical settings of
the new Mary Pickford production. "The Pride of the Clan,"
ti be released by Artcraft on January 8th. For this work the
.Artcraft Pictures Corporation has secured the services of Wil-
liam C. Stickles, the well known composer, of the firm of
George W. Beynon. Inc. Mr. Stickles and has associates are
pioneers in preparation of musical scores for motion pictures
and have had wide experience in this field, having turned out
ty-flve orchestra aa sen produotlo t he
.ai
On the features "f the musical accompaniment foi "The
Pride of the Clan" will be displayed In the fact thai the entire
■core can be presented as a piano solo Ths piano sheets In
such musical scorei In the paal have never In th<
.1 .i comprehensive accompaniment tor the picture "The
Prldi oi ni, Clan" piano score will offer ■ distinct depart
from the usual motion picture muslo In that it nts a perfect
mpanlmenl In Itself and can be handled entlrel] sept
from the complete score, The score prepared bj Mr, Btlokles
wilt be published by Bchlrmer, [no., the wall known n
house
"THE FINAL STAND," LAST OF "YELLOW MENACE."
The sixteenth ami last splsode Of "The Yellow Menace" will
be released this week bj Unity under the fitting title "The Final
Stand." in this exciting o iluslon to a moat thrilling serial,
we see All Singh defeated In all his nefarious schemes and re-
called in disgrace by the mysterious Council of Ten B '
destinies he bas been supposed to reign. Determined, however,
not tn be caught, he prepares to escape and dresses a sub-
stitute In his own clothing, sending this man away with Ka-
t'sha, his faithful slave, In a car. They are pursued by soli
;'Hil the spurious All Singh is shot and expires.
For those who like melodrama and thrills In serials, there Is
ample to bold them to the last in "The Yellow Menace." The
interest In -\li Singh's demoniacal career is not allowed to lag
lor an instant and the suspense as to the final outcome is SU8-
talned throughout the serial at its highest pitch.
"LITTLE SHOES" ESSANAY'S NEXT WALTHALL
FEATURE.
"Little Shoes" is the title of the next Henry B. Walthall fea-
ture to be offered by President George K. Spoor of Essanay.
It will be produced Tor a screen time of approximately one hour
and fifteen minutes. It will be released on January 15 through
Klei ne- Ed i son -Selig- Essanay set "\
"Eittle Shoes" is taken from "The House of the Little Shoes,"
a widely read novel by Eleanor M. Ingram. It is a sensational
ami romantic story, in contrast to the intense drama of "The
Truant Soul."
Mr. Walthall has begun work in this feature. As in "The
Truant Soul." he will be supported by Mary Charleson. Patrick
Calhoun, who played the heavy in the superfeature, will also
appear in Mr. Walthall's supporting cast. Arthur Bertheli
directing the play.
"THE ETERNAL SIN" COMPLETED.
Herbert Brenon has returned from St. Augustine, Florida,
where he passed nearly two weeks in making more than a
hundred scenes for his next Selznick-Pictures production, "The
Fternal Sin." in which Florence Reed will be seen as Lucretia
Dorgia. The quaint city of the south, one of the oldest on the
American continent, was admirably adapted to the purpose for
v> hich Mr. Brenon selected it. "The Eternal Sin" is now al-
most completed, the few remaining episodes being interior
Scene from "The Eternal Sin" (Selznick).
scenes, elaborate settings for which were built in the big
studio on Hudson Heights while the company was in the sunny
south.
Absolute fidelity to all detail is one of Mr. Brenon's fixed
principles, and a great deal of research was necessary in build-
ing the magnificent palace scenes. The throne room, the ban-
quet hall, the library of the Duke d'Este, Eucretia s husband,
and all of the other spacious rooms were copied from rare
piints and authentic copies of famous paintings.
110
THE MOVING PICTURE WORLD
January 6, 1917
General Film War Pictures
Intensely Thrilling Realism In British Government's Motion
Pictures of the Great Conflict.
PHOTOGRAPHED while history was in the making, the
British government war films, which are to be released by
the General Film Company in weekly divisions of two reels
of 1,000 feet each, show war in all its horror. Close-range
pictures of trench fighting and scenes in which the camera's
eye looked upon miles of batlefronts are seen. Those who have
seen the films say that such thrilling and intensely realistic
picture's can neither be described or imagined. To see them
is to be actually in the war, and a part of it.
They are real pictures of real fighting, taken on the firing
line. The cameramen did not follow at a safe distance behind
the surge and shock of battle. The photographers were espe-
cially commissioned officers. Often the tripods were shot from
under the cameras. Many of the photographers gave their lives
for these pictures. Again and again films were brought in by
soldiers, who found them in exposed positions, with no word
as to the fate of the men who had done their duty.
Naturally, these films differ radically from the "war pictures"
taken "somewhere" in the rear, the familiar views of the men
and materials of warfare posed for the camera. They are vital
and vivid, with a grim, desperate realism which cannot be
simulated, and convey an idea of the frightfulness of modern
warfare.
It was not the original purpose to allow these pictures to
be seen by the public. Finally, the British government decided
to send them to this country for the benefit of war relief funds,
and the Patriot Film Corporation was formed for this purpose.
Its entire gross profits will be turned over to the various relief
funds.
These are the only motion pictures showing Great Britain's
tremendous war activities, and the only war pictures of any
kind which have been allowed to leave England uncensored.
They include pictures of all processes in the manufacture of
munitions; of the training and mobilization of the great army
of 5,000,000 men; of all phases of the Battle of the Somme; of
the Grand Fleet in the North Sea, showing the maneuvres of
all the varied units! the Aeroplane Corps, including thrilling
encounters 5,000 feet above the clouds, and the American Red
Cross Ambulance Corps in action.
Keen Cartoon Program for New Year
Releases Completed for January and February — Pictures
Cover a Variety of Subjects.
THE Keen Cartoon Corporation has just announced its re-
leases for the beginning of the New Year. The list,
which covers the period from January first to February
26th, inclusive, embraces a variety of subjects which are as
lollows:
January 1st, "Mose Is Cured"; January 8th, "Old Forty
Niner"; January 15th, "Jeb Jenkins, the Village Genius"; Jan-
uary 22d, "Jerry McDub Collects Some Accident Insurance";
January 29th, "Henry W. Zippy Buys A Pet"; February 5th,
"Zoo-Illogical Studies"; February 12th, "A Dangerous Girl";
February 19th, "Dr. Zippy Opens A Sanatorium" and February
20th, "The Fighting Blood of Jerry McDub."
Each release is a comic story, illustrated by characters orig-
inated for the story by one of the many high-class comic art-
ists in the employ of the Keen Cartoon Corporation and, un-
like the usual run of cartoon film, these stories are complete
with plot and situations and are not secondary to the char-
acters themselves. Rather, the characters are conceived with
the object of bringing out in every detail the amusing con-
ception of the authors.
E. I. S. Enters Feature Field
Dixon Boardman is President — Company Now at Work on
"Trooper 44," a Story of the Pennsylvania Constabulary.
THE latest entrant into the production field is the E. I, S.
Motion Picture Corporation, of which Dixon Boardman
is president and director general. Hitherto known as
producers of high-class educational pictures, the E. I. S. con-
cern now intends aggressively to enter the production field and
put out features.
The first production is entitled "Trooper 44," and is now in
the process of making in the coal and iron regions of Penn-
sylvania. A unique feature is the fact that for the first time
in the history of that famous force it enlists the services upon
the screen of the mounted Pennsylvania state police.
The E. I. S. players are now working on outside locations
at Greensburg, "Westmoreland county, Pennsylvania, where are
situated the barracks of Troop A, the largest and most im-
portant of the mounted police garrisons.
The picture is being directed by Roy Gahris, under the gen-
eral supervision of Mr. Boardman. The leading role, that of
"Jack," otherwise Trooper II, is played by George Soule Spen-
cer. W. W. Black is intrusted with the heavy character of
Ian Sanford. June Daye is seen as Ruth Moreland, and Betty
Dodridge enacts- Cora Watson.
The camera work is directed by Fred Armitage, with whom
is associated Charles Charlton. "Trooper 44" will in all prob-
ability In- released early in the New Year.
"PATRIA" SCORES WONDERFUL HIT.
Following the enthusiastic reception given to the Interna-
tional's "Patria," the serial supreme at the Ritz-Carlton, by
New York's most exclusive society, Chicago's social set had its
opportunity to see the great patriotic photoplay at a private
showing at the Congress hotel in that city recently. The re-
ception given this wonderful cinema drama in Chicago was no
less spontanea
FEDERAL FEATURE FILM REORGANIZES.
The reorganization of the Federal Feature Film Company,
whose offices are located on the twelfth floor of the Forty-
Fifth Street Exchange building, was effected recently. In an-
nouncing the policy of the coming year, one of its officers said:
"We entered this branch of the film business to cater to the
wants of the small exhibitor. It is he who needs the most
help. The small exhibitor cannot afford to pay top prices for
feature films, but there is no doubt to the fact that he would
be willing to have them shown in his theater if he could se-
cure them at a reasonable price. In this connection, attention
is drawn to the fact that the Federal Feature Film Company
has purchased the rights to many feature film successes dating
two years and less back. Naturally, the price we paid for
these features is considerably less than the production's actual
worth, but it is in this way that we can rent pictures to the
exhibitor at a price which he can meet.
"ON ITALY'S FIRING LINE" (Selig).
"On Italy's Firing Line'' is a noteworthy Selig feature, in
three reels, released in General Film Company's regular service
on Monday, January 1st. This film presents motion pictures
of the great conflict waging in Europe, and are pictures that
have never been shown to the public before. Additional inter-
est is attached to this production because of the fact that per-
haps for the first time, the activities of the Italian armies are
shown in detail. The pictures include regimental charges, the
bringing of heavy artillery up to mountain fortifications,
battles in the Alps above the clouds, Italian troops on the.
march, the cutting of military roads on mountain sides, artil-
lery duels with bursting shells and shrapnel, and finally the
death toll caused by war. These pictures are not only of
deserving interest, but they are educational, and properly open
the New Year program of the Selig Company, in General Film
Service.
NOTICE ! ! ! !
Attention of Moving- Picture Producers is called to the fact that
any scenarios written by the late Sully Guard, my son, are the exclu-
sive property of the undersigned, and any companies purchasing same
do so at their own risk. I hold the original and registered scenarios.
I am giving this warning because I have been informed that other
parties have attempted to dispose of some of these stories.
1XDA TALMER GUARD.
EVERY CAMERA MAN
CAN AVOID SCENE MIX-UPS
and keep accurate record of each exposure, by using the
book we will send you, postage prepaid, if you will send
us 15c in stamps.
ROTHACKER FILM MFG. COMPANY
1339 Diversey Parkway, Chicago
I"""""""1"" '"""" """
I11K MuVING PICTURE WOK 1. 1)
111
M
XAAAAAAAAA^'
■""""liiiliiiiii — -~
■^"f"""""""""""""'
Trade News of the Week
GATHERED BY OUR OWN CORRESPONDENTS
Censorship Flurry in Maine College Town
Waterville, Site of Colby College and Coburn Institute, Has a Discussion on
Censorship but Wants No Local Censors.
From John P. Flanagan, 147 Park View Ave., Bangor, Maine.
WA.TERVILLE, Me. — Attempts of a rev.
\\<>uld-be guardians of the public
morals In Waterville to have Local censor-
ship on the ground that the people do
not know what pictures they want, and
that it is the duty of some wh > feel they
know about moral matters to censor the
pictures, have met with the cordial dis-
approval of a majority of the people of
this city.
"Waterville has been talking of better
moving pictures seriously during the past
few weeks, but has put a quietus on the
attempt to censor. The conclusion reached
after holding several meeting's of women's
-clubs, prominent educators of Colby Col-
lege, which is located here, and ministers.
Is that the people of Waterville must co-
operate with Manager Cornelius B. Kelle-
her of the City opera house.
The Waterville Woman's Club was be-
hind the movement to censor pictures,
and the Coburn Classical Institute author-
ities also started to make a similar move,
but so quickly did the idea meet a frost
that but little has been heard of it since.
Coburn Faculty Felt Need of Better Film
At the meeting held to discuss the mat-
ter, Principal Hathorn of Coburn said
that the Coburn faculty had for a long
time felt that there should be a higher
grade of pictures shown in the city and
that it was time to do something. Dean
Cooper of the woman's division of Colby
•College said that she had taken the mat-
ter of good pictures up with Manager
"Kelleher of the opera house, who had al-
ways seemed willing to do what he could
but that somehow nothing had come of it.
She felt that Mr. Kelleher was trying to
■put on the pictures that the people de-
manded and that it was necessary to
arouse a sentiment for better pictures so
that the house showing them would be
patronized as it should be. She felt that
the average young person cared very lit-
tle about the quality of the picture and
that it was the duty of those who have
them in their care to see that only the
best pictures were shown them.
Want No Censors.
It was agreed that the city is not ready
"for a censor and the thing to do is to cul-
tivate a taste for better pictures among
the people, particularly the adults.
Some of the people interested gave out
=a statement that at the City opera house
the plan will be tried of putting on for
two days of the week a series of pictures
that will be all that the sincerest critics
of the movies would wish. All are agreed
that the Paramount pictures now being
shown at the opera house are fully up
to the standard. They are clean, have some
of the best people in the profession, and
In general are above criticism. Objection
1s made, however, to some of the serial
pictures.
A Waterville man says "Waterville is
entertaining during nine months of the
year several hundred young men and
•young women who are away from home.
Who .It sir,> i musement, and who are en-
titled to the very best kind of amusement
that it is possible for the people of the
city to give them."
Manager Kelleher has expressed him-
self as being eager to do his share In bet-
terlng conditions, but like any other prac-
tical business man, feels that he should
not be asked to bear the cost of it, and if
the people will attend the shows of pic-
tures that are of the very highest order,
he will be only too pleased to run them.
Maritime News Letter
By F. F. Sully, 68 Lansdowne Ave..
St. John, N. B.
A Holiday Attraction to the Goldings.
C T. JOHN, N. B. — Mr. and Mrs. Walter
13 H. Golding recently entertained at
their home, 36 Richmond street, a very
distinguished visitor — the Stork — and it
left as a special holiday attraction a
bouncing baby girl. In spite of the many
temptations to name the new patron of
the Imperial, Mary Pickford, Marguerite
Clark or Lillian Walker, she will have
the quaint but pleasing old family nar.ie,
Martha Lillian, after her mother.
Local Famous to Move.
St. John, N. B. — The local exchange of
the Famous Players is making prepara-
tions to move into its new quarters in the
Odd Fellows' building at Union and
Prince William street, the same struc-
ture in which the Canadian Universal
now has its offices. There will be a large
general office, a private office for the
manager, a spacious projection room and
shipping quarters. It is expected that
with the completion of necessary reno-
vations and improvements by the first
part of the 'year, the Famous Players men
will be settled in their new offices.
Remodeled Empire Theater Ready.
Halifax, N. S. — J. G. B. Metzler is to
have the remodeled Empire on Bucking-
ham street all ready for the holiday trade
after extensive repairs and improvements
that have necessitated an outlay of more
than $5,000. A new brick front has been
erected; 150 new seats have been added,
making the total seating capacity now
900. The front of the Empire is now said
to be one of the most attractive in the
city, and the appointments throughout
have been made modern in every respect.
Mr. Metzler has been running the Blue-
bird features, and says he is highly
pleased with the results. The Empire
has been established only two years, but
business has so increased as to warrant
the improvements.
St. John Opera House Leased.
St. John, N. B. — With the application
before the City Council for permission to
erect a large overhead sign at the en-
trance of the opera house, it became gen-
erally known last week that J. M. Frank-
lin, manager of the Strand theater, Hal
ifax, had signed a lease for the St. John
opera ho effecth <• Mai <'h i.
at the expiration "i the Lease now held
by Fred Q. Spencer, who is running a
high-class program of feature! through
his manager, Walter C. McKay. Mr.
Franklin will the policy some-
what, offering Ave acts of vaudeville and
pictures, ii.- baa aires ed a con-
tract for the "Crimson Stain Mystery"
for the opening week, it is understood
that Mr. Franklin Is to make general im-
provements throughout the building.
President Golding at New Theater
Opening.
Halifax. N. S— Walter H. Golding of
St. John, president of the Maritime Ex-
hibitors' League, was a recent visitor in
the city, coming in his official capacity
as president of the league to extend felici-
tations to R. J. McAdam on the opening
of his beautiful new $100,000 Casino the-
ater. Mr. Golding made a thorough in-
spection of the building, and pronounced
it as second to none in Canada.
No Artcraft and Monarch Pictures
Here.
St. John, N. B. — I. Soskin, of Toronto,
general sales manager of the Monarch
Film Company, spent a week in the city
recently endeavoring to close negotiations
for bringing the Clara Kimball Young
and the Mary Pickford productions into
this territory. It is understood that none
of the local exhibitors could afford to pay
the price demanded, and, furthermore, the
company, in view of the recent action
taken by the Maritime Exhibitors' League,
declaring themselves opposed to the de-
posit system, said that it would not bring
the Monarch and Artcraft pictures into
this territory. So far as men of the trade
in St. John now know, these pictures will
not be seen by Maritime audiences. This
seems to be a reason for general regret,
for these widely advertised features have
caused much comment, and it is not at all
unlikely that they would draw big houses.
On his return to Toronto, Mr. Soskin
was accompanied by Louis Rosenfeld,
who will make his headquarters in the
Queen City as distributing agent for the
Monarch company, after serving several
years as the St. John manager for the
Famous Players, a position which has
fallen to Mitchell S. Bernstein, who was
formerly of the Toronto office.
Manager Thomas Prince Weds.
St. John, N. B. — Thomas Prince, man-
ager of the Palace theater, signed a new
contract, promising faithful and perpetual
service in all departments, one morning
during the past week in the Mission
Church, Paradise Row, when he was
united in marriage to Miss Florence May
Wilson, youngest daughter of Mrs. and
the late Benjamin Wilson of this city.
The bride was attended by Miss Ollie
Prince, sister of the bridegroom, and Ben-
jamin Wilson, brother of the bride, was
best man. Mr. and Mrs. Prince received
a wealth of gifts, including two substan-
tial checks from the bridegroom's broth-
er, Edward Prince of Timmins, Ontario.
The bridegroom's gift to the bride wap a
beautiful platinum mounted diamond ring.
St. John, N. B. — I. Secours, formerly
with the Montreal office of the Fox Film
Corporation, has arrived and taken up his
duties in the local exchange under Man-
ager Carl Crawford.
112
THE MOVING PICTURE WORLD
January 6, 191/
Capital City Film Matters
Plan Erection of Exchange Building — Shipping Congestion Delays S hows —
General Film Exchange Gets More Territory — Women Revise Dates for Chil-
dren's Shows — Milliman Guest of Government.
By Clarence L. l.inz. G22 RIggs Building, 'Washington, D. C.
WASHINGTON, D. C. — The next regular
meeting on January 8 of the Wash-
ington Exchange Managers' Association
is expected to be one of the most im-
portant since its organization, for there
are many interesting matters to be
brought up. This meeting will be of the
usual type, consisting of a supper at the
National Press Club, following which the
meeting will be addressed by W. J. Cos-
tello, who is planning the erection of a
film exchange building at Sixth and G
streets, northwest. The special commit-
tee, of which George Mann, of the Fam-
ous Players exchange, is chairman, will
have a very interesting report on the
controversies between the exchange man-
agers and the express companies doing
business in Washington. The meeting
scheduled for December 18 was called off
because of the fact that a number of the
managers had gone to Charlotte, N. C, to
participate in the semi-annual conven-
tion of the North Carolina Motion Pic-
ture Exhibitors' League. The next meet-
ing will be held Monday evening, Jan-
uary 8.
No More Mounted Paper for Mutual.
Washington, D. C. — E. G. Evans, man-
ager of the Mutual's Washington office,
has just announced that the handling of
mounted paper will be discontinued the
first of the year. Mr. Evans said that he
believes this will result in a considerable
saving to his exhibitor patrons. In the
first place, a saving will be effected in
express charges and it will be found that
the unmounted paper is much easier to
handle when transported any distance.
Another factor is the high cost of poster
production and the difficulties experi-
enced in obtaining mounting facilities.
This latter is largely due to an inability
to freely secure supplies of cotton back-
ing. The cost of poster production has
increased enormously during the past
year or two. The high cost of cotton
must be considered, and there is also
considerable difficulty in securing the
posters themselves on account of th6
shortage of colors and the shortage and
high cost of paper.
Congestion in Express Offices.
Washington, D. C. — "If you don't get
your show on time, please don't blame
the exchange managers." That is the
plea that has gone out from Washing-
ton, where the exchange managers are
decidedly up against a shipping proposi-
tion because of the shortage of cars. It
is understood that transportation was
more heavily burdened this year than
ever before, and that the express com-
panies have found it impossible to un-
load incoming trains because the plat-
forms have been loaded with outgoing
shipments, making it almost impossible,
to handle the trucks. This has resulted
in a congestion that will last. until early
in January. The companies have pressed
freight ears into service and these are
being loaded with express matter and at-
tached to the regular trains. Usually,
this condition is present only for two
or three days around Christmas; this
year it will be a question of two or three
weeks. Minn the exchangemen learned
of the possibilities of a tie-up they start-
ed in to ship their shows two days in
advance of booking dates, and in a num-
ber of cases they sent men with shows
by trains to the cities where the the-
aters of their customers are located to
forestall any possibilities of disappoint-
ment,
Milliman Guest of Uncle Sam.
Washington, D. C. — Quite an honor was
last week conferred upon C. R. Milliman,
manager of the Uhiversals Washington
branch, when he was selected to be the
guest of the United States Government,
and as such proceed to White Sulphur
Springs, W. Va„ with the Universal fea-
ture, "The Eagle's Wings." Mr. Milli-
man exhibited this picture to a commit-
tee of twenty-eight of the Council of Na-
tional Defense. The Council consists of
a group of men selected by the War and
Navy Departments to promulgate plans
for an industrial national defense in the
event of war. Following this exhibition
a print of the feature was purchased by
the Government and placed in the care
of Dr. Franklin H. Martin, a member of
this committee, who is to travel through-
out the United States appearing before
business and social clubs and organiza-
tions! speaking on the subject of national
preparedness. While at White Sulpher
Springs, Mr. Milliman also exhibited the
picture to a convention of surgeons in
session at that time.
More Territory for General Exchange.
Washington, D. C. — The Washington
branch of the General Film is continuing
to grow, for there has just been added
to the territory of Manager A. J. Nel-
son the states of North and South Caro-
lina. The theaters in that territory were
formerly served from the Atlanta, Ga.,
branch of the General Film Company
through a sub branch in Charlotte. This
latter office is now in charge of O. B.
Swift, who recently arrived in Charlotte
from New York. As previously men-
tioned in the Moving Picture World,
Mr. Nelson had turned over to him the
preceding week the business of the city
of Richmond by the Philadelphia office.
This now gives him full control, so far
as the business of the General Film is
concerned, of Maryland, Virginia, North
and South Carolina, and part of West
Virginia and the District of Columbia.
Mr. Nelson spent the week in Charlotte
attending the convention of the Motion
Picture Exhibitors? League of North Car-
olina and arranging with his assistant,
Mr. Swift, for the handling of the busi-
ness. The Charlotte office is well es-
tablished and in position to give a most
excellent service to the exhibitors of the
two states. Efficiency is the watchword
of Manager Nelson and he will make
every effort to improve the business re-
lations between the Washington and
Charlotte offices and the theater men of
the territory.
President Sees Fox Feature.
Washington, D. C. — Last week Presi-
dent and Mrs. Wilson celebrated their
first wedding anniversary by attending
the opening performance of the William
Fox production, "A Daughter of the
Gods" at the Belasco theater.
This was the first time since he en-
tered the White House that President
Wilson has gone to a theater to see a
moving picture. lie lias seen photoplays
before, but always at the White House
or at private entertainments.
The attendance of the President and
.Mrs. Wilson on their first wedding anni-
versary at a motion picture will be pleas-
ing to the motion picture fans and ex-
hibitors of the country.
Revised List of Special Film Shows.
Washington, D. C. — The District Of Co-
lumbia Federation of Women's Clubs has
issued a revised list of theaters and
dates for the demonstration motion pic-
oerformanees to be held in Washing-
ion under its auspices. This organization
is carrying on what it is pleased to call a
"campaign for cleaner films for the Dis-
trict of Columbia."
According to the association's list, chil-
dren's matinees will be held between the
hours of two and three o'clock, Friday
afternoons, January 5, 12, 19 and 28 at the
following theaters: Avenue Grand, Em-
pire. Home, Lyric, Olympic, Victoria and
Howard. The Saturday afternoon mati-
nees, to be held at the same hour, on
January C, 13, 20 and 27, will be given
at the Masonic Temple Auditorium, Cir-
cle, Dumbarton, Truxton, Florida and
Blue Mouse theaters.
Boy Scouts in uniform are to act as
ushers, and members of the Women's
clubs are to supervise the exhibitions.
The theater managers have agreed to do-
nate the use of their respective houses,
the various exchange managers will fur-
nish the films without, charge, and Union
operators will be on the job as volun-
teers.
Motion Pictures in Inaugural Ceremonies.
Washington, D. C. — A committee to
take charge of motion picture arrange-
ments incident to the inaugural cere-
monies of the Fourth of March is to
be appointed by Robert Harper, chair-
man of the general committee and in
charge of everything pertaining to the
inaugural festivities. It is said that in
view of the present-day importance of
motion pictures in all educational pub-
licity work, such a committee would
prove a valuable adjunct in the promo-
tion of the inaugural. A. Brylawski, one
of the pioneer moving picture men of
Washington, has been made a member of
the general committee, and he will also-
serve on the finance committee.
Phillips Takes Washington Theater.
Washington. D. C. — Lawrence Phillips,
who formerly conducted the Opera Housj
in Alexandria, Va., has taken over the
Staunton theater, securing possession of
the house from Louis A. Atkinson, who
has been operating a chain of theaters in
Washington. Mr. Phillips ts also well
known in the baseball world, being the
official announcer of the American League
team in Washington.
Benefit for Orphans at Circle.
Washington. D. C. — Dr. William P.
Herbst. of the Circle theater; George
Mann, of the Famous Players exchange,
and E. G. Evans, manager of the Mutual
co-operated with the Girls' Civic Club to
the extent that 500 orphan children were
given a special Thanksgiving matinee at
the Circle theater. The program included
"The Patch Work Girl or Oz." a trave-
logue and comedies.
New Hippodrome to Open This Week.
Washington. D. C. — Work on the new
Hippodrome theater on Union street is be-
ing pushed. W. A. Donlevy, manager of
the new theater, states the house win open
for business Christmas week. The house
scats 900 and is beautiful. Big features
and vaudeville will be shown.
Pleased With Children's Shows.
Charlotte. X. C— Manager H. L. Morrow
is well pleased with the manner in which
the children's matinees are taking at the
Piedmont theater. Recently he started out
showing a selected program of Universal
educational films. The performances have
been highly successful, not from a finan-
cial standpoint so much as meeting the
wishes of his patrons. Mr. Morrow is a
live, up-to-date manager, quick to take ad-
vantage of popular demands and in co-
operating with the Federation of Women's
nubs he is bringing additional patronage-
to those of his exhibitions intended largely2
for adults.
Januan 6, 1913
I 111'. MOVING PICTURE WOULD
II I
Neic Jersey
v.y Jacob -i Kalter, 86 Branford Place,
Newark, N. J,
M. P. Ex. Co. Serves Schools and
Churches.
NEWARK, \\ J.— The Motion Picture
Exhibition Company, under the able
management of Robert S. Sumner, bi
a distinctive purpose In this community,
books lilins ' ,, schools,
churches and Institutions exclusively Ml
of the pictures are educational scenic oi
i in character. Mr. Sumner Is a keen
advertiser, and Is distributing several
booklets describing methods by which mo-
tion pictures can be made both Interest-
ed instructive In the class-room and
in the church. The Motion Picture Exhi-
bition Company also are the distributors
for the Atlas projector, a machine made
especially for class-room use. An exam-
the work done by the concern Is
the benetlt for the Armenian War Relief
Fund on Dec. 15. at which Mr. Sumner
furnished the motion picture part of the
program. The offices of the company arc
• d in Proctor's Palace theater build-
k{, H6 Market street.
Dr. Hespe Building Another.
Jersey City, X. J. — Dr. H. Charles Hespe.
president of the Motion Picture Exhibi-
tors' League of Xew Jersey, is having
plans prepared by William Neuman, ar-
chitect, 202 Ogden avenue, for the erec-
tion of a brick, f >• cotta and concrete
moving picture ti. HLter 65x1-10 feet, at
Central avenue near Charles street. The
new house will seat 1,400.
Thomas Egan at Unicorn.
Newark, X. J. — Thomas Egan is the suc-
cessor to Jack Kraemer at the local of-
fice of the Unicorn Film, in t.he Strand
theater building, 118 Market street.
Herbert Yudkin Loses Suits.
Newark, X. J. — Herbert Yudkin, man-
ager of the local office of the Nation Film
Company, suffered the loss of two new
suits valued at $100. The suits were
stolen from Mr. Yudkin's automobile
Saturday evening while the auto was
parked in front of the Proctor's Palace
theater. The loss was reported to the
police.
C. J. Straehle Managing the Star.
Xewark, N. J. — Alterations costing
$1,275 have been made on tne Star theater,
650 Bergen street, by Mrs. Minnie Albe,
the owner. The building is a concrete and
brick affair, and after alterations will
have a seating capacity of several hun-
dred more than at present. Charles J.
Straehle, who formerly managed the
house, has again become associated in the
same capacity.
Addition Built to Theater.
Union Hill, N. J. — Dominick Orlando, 467
Bergenline avenue, West New York, has
the general contract for alterations and
an addition to the one-story brick build-
ing at 312-316 Columbia street. S. Lot-
tauer, the proprietor, will spend $3,000 in
securing the improvement.
To Exploit "The Crisis."
Newark, N. J. — To exploit the film spec-
tacle "The Crisis," the Crisis Picture Cor-
poration has been incorporated under the
laws of Xew Jersey. The registered agent
is Fred W. Falkner, with offices at 116
Market street. The authorized capital is
$2,000. The incorporators are Thomas
McManus, Albert E. Arge and George J.
Watson.
Olympia Theater Robbed.
Xewark, N. J. — The Olympia theater, 324
Norfolk street, under the management of
Isaac Itzkowitz, was entered Friday night
Supercensors Make a Visitation
Committee, Said to Represent 200,000 Sen sibl'e Women. Descends on
Censor Board— Wants Guarantee! <>i Respectability In Work of
Body — Are Appointed Inspectors of Sereins
i \i Shellm 1 1 Md
the
the
Legal
BALTIMORE, Mi' The censorial
u oiks ha\ ,■ started and t hi equip
olse of certain ladles connected with the
Igniting end of the bui
i o i'c! leve thai they m dj ns mite
which might accidentally leave nothing
in Baltimore bui the smoking ruins
nourishing motion picture center. The]
claim to represent 200, women \
committee led by Mrs i< E, Parkhursl
descended upon the stale censors on Dec
16 winie they blamed their onslaught
primarily On the Showing Of "Wars Wo-
men" in this olty, still, with all dui
spec! to the ladies, wo wonder If the\
haven't found other thing's so dull that
they have been compelled to take up a
new amusement '.'
it was quite a tea party, All the mem-
bers of the Censor Board, Charles E.
Harper, Wm. P. stone and Mrs. T. B. Har-
rison, were present, and they had quite
a tete-a-tete concerning the problems of
moving picture censors. The committee
was very graciously received by the mem-
bers of the board and a petition was pre-
sented by the former which read in part:
Want Censors to Guarantee Respecta-
bility.
"We come today, not in a spirit of an-
tagonism, but one of co-operation, and
encouraged by the apparent desire of the
board to do what is right, beg to inquire
what power the board has in such a case
and what protection they can offer our
boys and girls attending the local houses.
In other words, may we not expect that
the stamp of the censors which precedes
each film will be a guarantee of respect-
ability in all cases and at all times?"
Mrs. Parkhurst explained that they
were acting, feeling it their duty to pro-
tect children in the city from the pictures
with a taint of immorality, and yet she ad-
mitted that she did not like the moving
pictures. Then up spoke Mrs. Troupe and
said that she loved them (the moving pic-
tures) and went on an average of five
times a week and admitted that there were
more good than bad ones. Mr. Stone
pinned her down with the question as to
the names of some of the bad ones, but
she refrained from giving an answer.
No Money to Inspect Screens.
It was then explained to the committee,
who by the way are all mothers, that the
board could not employ inspectors to ex-
amine the screens of all the theaters to
see if the eliminations had been made, ow-
ing to their having to depend on the fees
for the support of the office and that half
of this sum had to be turned over to the
state treasurer. It was also stated that
they had to depend on the police and the
public to report any improper scenes be-
ing shown at the theaters.
and a bundle of carbons and other moving
picture supplies were stolen.
"Where Are My Children?"
Xewark, X. J. — During the week of Dec.
4 at the Terminal theater, "Where Are
My Children?" did exceptionally good
business. At the Goodwin theater during
the entire week of Dec. 11 the film also
did very well. James M. Ashcraft, man-
ager of the northern Xew Jersey Supreme
Photoplay Productions, is handling- the film
throughout this territory. His offices are
located at 56 Proctor's Palace theater
building.
"Montclair Moviefied."
Montclair, N. J. — The activities of Mont-
clair were shown in a moving picture en-
titled "The Mystic Mountainside or Mont-
clair Moviefield."
Made the Ladies Inspectors.
Thi of i he w hoi,- , (fa ir n
Ifect i ha I
the board to notlf) them o
priel les w hlch I rve w bile w atoning
1 he \ i n; plcl in e: in I hi- t lo-.i : I
be it lo.t.-.i th.it att.-r January i in
permitted to b< shown In
the state of Maryland unlesi thej b< ,-ir the
stamp of approval of the Maryland C
i loa id.
Theater Company Alleged Insolvent.
i tall [more, Md. ' in Sal urda • , imber
|i',. n order was signed by Judge DawklnS
i n i he i 'ireiii i i lourl requiring ca use to be
shown by I >• 16 wh J a i • I
should not be appointed for the Lord Cal-
vert Theater Company, conducting the
Gertrude McCoy theater, at Fulton avenue
and Baker street, of which !•'. C Weber
is the manager. The complaint was made
by Charles L. Stockhausen and the bill
was filed through Attorneys Baker and
Orth. It is alleged that the company is
insolvent and that fifty shares each of its
common and preferred stock are owned
by the complainant at a par value of $50
a share.
B. S. Seligman to Guide Crescent.
Baltimore, Md. — The Crescent theater.
1110-12 South Charles street, has again
changed Its manager and now has Benja-
min S. Seligman acting in that capacity.
His association, just prior to his present
position, was with George M. Mann of the
Paramount Washington office. Before this
he worked with the Lubin Company and
the Mastbaum interests in Philadelphia.
Those who have met him like his manner.
That he is on the job is illustrated by the
fact that he immediately had a masher
who annoyed a girl in his house arrested
and fined $5 and costs.
Children's Matinees at Walbrook.
Baltimore, Md. — E. R. Beveridge, who, it
is understood, is acting as manager of the
Walbrook theater at North avenue and
Rosedale street, has now inaugurated chil-
dren's matinees for Saturday afternoons
and, from all accounts, they are proving a
great success. He ran as his feature on
Saturday, December 10, "Rip Van Winkle."
Maryland Theater Benefit.
Baltimore, Md. — During the entire week
of December 18 Frederick C. Schanberger,
manager of the Maryland theater, ran a
benefit for the crippled children of Balti-
more and the state of Maryland to aid
in providing gifts and Christmas cheer for
the little sufferers.
Great Wizard Theater Improves.
Baltimore. Md. — A big improvement has
been made in the exterior of the Great
Wizard theater, 30 West Lexington street.
Bohannan. Lewy & Fuld, the owners, real-
izing, as they always have done, that it
is well to keep abreast of the times, have
now had the large lobby of this house,
which has heretofore been open, enclosed
in a framework of plate glass and wood.
It gives a very artistic effect to the house
and will protect the patrons who have to
wait.
New Ruling on Building Franchises.
lialtimore. Md. — It is understood that,
according to a new system, unless a fran-
chise to erect a moving picture theater is
taken advantage of within sixty days, that
it is forfeited. This happened in the case
of John T. Langville, who applied for per-
mission to build a theater at 1318-20-22
East Fort avenue. This ordinance passed
the Council some months ago and now it
has been reintroduced by Thomas D. John-
son of the Twenty-fourth ward.
114
THE MOVING PICTURE WORLD
January 6, 1917
Organizations in Buffalo Are Active
Film Club Grows and Will Get Down to Work January 1st — Buffalo Screen Club
Wants to Unite Screen Clubs All O ver the Country— Big Film Ball Coming
— Theater Managers' Association Gets More Members.
By Joseph A. McGuire, 5 Lewis Block, Buffalo, N. Y.
Southern Christian home shall have as
merry a Christmas as any other little bo>i
or girl in the city.
Every cent taken in will go to buy dolla
and horns and candy for the little tots atj
this orphan home. A great big Christmas
dinner will also be served by the commit-
tee of ladies for the little tots.
BUFFALO, N. Y. — Local film organiza-
tions are active this week. The fol-
lowing exchanges have joined the re-
cently organized Film Club of Buffalo, \ \z.:
Mutual, General, Merit, Popular, Pathe,
"World, Metro, Universal, Bluebird, K-E-
S-E, Unicorn and Hughes Features. The
club will be in working order by Jan-
uary 1.
J. E. Kimberley, World, is president, and
C. A. Taylor, Metro, is secretary and treas-
urer. They are working out a practical
program. A grievance committee will be
appointed at an early date. One of the
subjects to be taken up will be the im-
provement of the express service in this
territory. Twelve out of the fourteen ex-
changes here have now joined the club.
"The purpose of the club is the mutual
protection of the exhibitor as well as the
exchanges," said Secretary Taylor. "Any
complaint of either side can be satisfac-
torily adjusted by the club as a body. Any
exhibitor can depend on receiving an ab-
solutely fair hearing."
The Buffalo Screen Club continues to
take the initiative in uniting the screen
clubs of the country into a national body.
It is hoped that the first national conven-
tion of the clubs will be held in this city.
Several out-of-town screen clubs have sent
replies that are favorable to the move-
ment. It is expected that Pearl White and
Francis X. Bushman will be among the
stars who will grace with their presence
the Screen club's ball in this city on the
evening of January 29.
A band, and orchestra, with fifty pieces
in all, will supply the music for the
dancers. Tickets for nine boxes at the ball
have already been sold. The decoration
committee claims that the hall will be
transformed into a veritable fairyland.
The membership campaign of the The-
atrical Managers' Association of Buffalo is
proving very successful. The number of
members has been increased to forty-five.
Jules H. Michael, manager of the Academy,
is actively working with his grievance
committee and plans of the other commit-
tees are progressing.
The managers are co-operating with the
New York organizations in the fight
against Sunday closing. W. Stephen Bush
will address the local association at the
Star theater on the afternoon of January 4.
Small Fire in Salamanca,
Salamanca, N. Y. — Recently a blaze
started in the projecting room of the Palm
Garden theater, filling the place with
smoke. The fire was extinguished by
Manager W. B. Fox before much damage
was done.
W. H. Teeple Moves Family Here.
Buffalo, N. Y. — W. H. Teeple, road rep-
resentative of the Mutual, Buffalo, has
moved his family from Rochester to this
city. While in Rochester recently Mr.
Teeple met Mr. Cobb, who Is with the East-
man Kodak Company and is perfecting an
invention for producing cartoon comics.
The possibilities of the machine are won-
derful, according to Mr. Teeple.
Theaters Change Hands.
The Star theater, Elmira, has been re-
opened by W. D. Burrill.
Fluke & Evans are the new proprietors
of the Star theater of Kane, Pa.
N. F. Johnson, formerly of Hammonds-
port, N. Y., has taken over the Lyric the-
ater of Elkland, Pa.
Personal Notes.
H. L. Byrne, former manager of the
Bijou moving picture theater, Buffalo, has
been here on a furlough. For several
months he has been with the Seventy-
fourth regiment, National Guard, at Pharr,
Texas.
M. L. Morley has resigned as salesman
for the General Film, Buffalo.
Walter Scheuer of the Dispatch Film
Corporation was here recently in the in-
terests of "Purity," which showed at the
Family tneater. Mr. Scheuer said that
later he would probably bring the new fea-
ture, "The Crisis," to Buffalo.
A. C. Bromberg Goes to International.
A. C. Bromberg, who has been Atlantal
manager of the Triangle since its organ-l
ization, has resigned this position to takel
charge of the local office of the Interna-j
tional.
Mr. Bromberg's resignation became ef-|
fective immediately, and he assumed the
management of the International office
Monday morning, December 18. Mr. Brom-
berg has many friends in the South who
will be interested to know of his change.
A
Atlantic News Letter
By A. M. Bea'tty, 43 Copenhill Avenue,
Atlanta, Ga.
Jack Wells Changes Theater's Name.
TLANTA, Ga. — Atlanta is to have a
Rialto theater. Not a new playhouse,
but an old one under a new name. Jake
Wells, who now owns and operates the
Piedmont theater, in making a new start
and with a changed policy, has adopted
also the new name, Rialto, the change to
become effective Monday.
The continuous performance idea at this
house is also a thing of the past. Three
distinct shows are given each day, after-
noons starting at 3 o'clock and evenings
having two shows. Numerous improve-
ments are being made for the betterment
of the theater.
Federal Film to Open Branch.
Atlanta, Ga. — The Federal Film Company
is preparing to open an Atlanta branch in
the Moore building on Walton street.
S. A. Lynch Visits Atlanta.
Atlanta, Ga. — S. A. Lynch, known among
his friends as one of the finest and
cleverest men in the picture business to-
day, spent the week in Atlanta. Mr. Lynch
is now one of the largest individual factors
in Atlanta film industry, if not in the
whole South.
Mr. Lynch is head of the Southern Para-
mount Picture Corporation, controlling all
the Paramount releases in this territory:
head of the Souths '■ World Film Com-
pany, and also the TY.a.ngle Film Corpora-
tion for this territory.
Leo Garner Visits Washington.
Atlanta, Ga. — Leo Garner, manager of
the New Film Corporation, left for Wash-
ington, D. C, Friday on a brief visit to
his family and to consult his company
regard to future business. Miss M.
Karst is in charge during his absence.
E.
Xmas Benefit at the Criterion.
Atlanta, Ga. — The Criterion was open
Sunday from 2 o'clock to 10 p. m., under
the auspices of a committee of ladies, who
have made up their minds that the forty
little children who are inmates of the
Ted Hardcastle Joins Essanay Players,
A TLANTA, Ga. — Announcement was
made Saturdav of a change in man-
agement of the Piedmont theater. Ted
Hardcastle, who has been in charge of the
house, will soon head a company of Es-
sanay film artists who will produce a
number of pictures in the vicinity of At-
lanta and Chattanooga, with Mr. Hard-
castle as the star. Mr. Hardcastle is well
known through his work in a number of
successful western reels. His headquar-
ters will be either in Atlanta or Chatta-
nooga.
Cincinnati Exchanges Form New Bureau
Credit Troubles Will Be Handled f
New Committee — Standin
By Kenneth C. Crain, 610 First Natio
CINCINNATI, O. — A credit rating bureau,
affiliated with that operated by the
Retail Merchants' Association of the Cham-
ber of Commerce, is to be established by
the Associated Film Exchanges, which will
be, it is believed, one of the first of its sort
in the country. Credit troubles have been
numerous in the past, giving rise to some
warm discussions between film men and ex-
hibitors, and it is thought that a business-
like system for determining who is and
who is not entitled to credit will enable
the film men to separate the sheep from
the goats with general satisfaction — ex-
cepting, perhaps, to the goats.
President W. C. Bachmeyer, of the Asso-
ciated Film Exchanges, has appointed the
following standing committees for the or-
ganization: Membership, Clarence Runey.
H. A. Bugie and S. W. Hatch; trade rules,
I. W. McMahan, W. S. Wessling, C. C. Hite;
entertainment, C. E. Holah, L. W. Green-
stein, R. H. Haines; traffic, H. J. Wessel,
G. F. Weaver and C. E. Penrod.
or Associated Film Exchanges by
g Committees Appointed.
nal Bank Building, Cincinnati, Ohio.
Juliet," featuring Francis X. Bushman and
Beverly Bayne, this schedule has since re-
mained practically continuously in effect,
as one big attraction after another has
been shown, and it has been made the
regular thing at the Walnut. For the en-
tire lower floor 25 cents is charged, with
15 cents for the balcony, and, while the
balcony is extremely popular with the
thrifty, the house has been so well filled
for the most part that the lower floor has
received its full capacity quite regularly.
Following a series of Clara Kimball Young
pictures, and that featuring Nazimova in
"War Brides," Ethel Barrymore in "The
Awakening of Helena Ritchie," was a pro-
nounced hit. Miss Barrymore being one of
the best drawing cards on the screen. The
success of Mr. Libson's move In placing
higher prices regularly in force at a house
which has at times been considered a fail-
ure, as too much out of the way, is the
more interesting, in view of the fact that
the regular price at all other feature
houses is 10 cents.
Features and Prices at the Walnut.
Cincinnati, O. — With the completion of
arrangements under which only films of
special interest and drawing power will
be shown at the Walnut theater, Manager
I. Libson has determined to make per-
manent the schedule of prices heretofore
placed in effect for films of unusual in-
terest. Starting several weeks ago with
the Metro presentation of "Romeo and
Wanted to Film Spanking in Court.
Cincinnati, O. — Eight youngsters, caught
in the act of stoning the Hippodrome the-
ater, in Newport, Ky., after being ejected
for disorderly conduct, were arrested and
publicly spanked in the Juvenile Court by
order of Judge Edward Boltz. The crime
and its penalty were of some interest as
providing amusement for the onlookers,
Januar) 6, 1917
THE MOVING PICTURE WORLD
115
i,ui .i real "punoh" was i«-n t to the matter
t>> the anxlet) of a (Um company furnish-
aer\ Ice to one of the big clroulta
to take pictures of the affair. Tii.> Cln
sJnnatl manager wrote to the Judge, ask
tug permission to dim the spanking, point-
in that the pictures would li
Beterrent effect on other youthful crim-
inals; but the court refused to see it thai
ind this form of poetic retribution
to the culprits — film Immortality of an un-
desirable sort for disturbing a nlm show
Iras therefore not visited upon them.
Canadian Exchanges in Jam
Filming Men's Clothing Styles
Screening of New Fox Features.
Cincinnati, O.- One of the must Interest-
ing advance showing for some time was
that arranged by Manager Harry B. Day,
of Pox, for the initial presentation to Cln
cinnati exhibitors of William Farnum in
■'The Price of Silence." The big ballroom
at the Hot.-l Slnton was used tor the ex-
hibition, and was well tilled with exhib-
itors from Cincinnati ami neighboring
towns, as well as newspaper men and pub-
ifficials. The publicity value of the
picture's showing at this time, due to the
[ enactment of a national law pro-
hibiting interstate shipment of child labor
products, was fully utilized by Mr. Day,
and exhibitors have booked 'he picture
liberally, appreciating the amount of pub-
lic interest created by it. It will be first
shown publicly at one of the large down-
town houses.
New Tri-State Film Exchange.
Cincinnati, O. — The newest of the rapidly
growing list of Cincinnati tilm exchanges
is the Tri-State Film Company's office, at
23 Opera place. The company distributes
in Ohio. Michigan and Kentucky the pro-
ductions of the Art Dramas, Inc., and
Christie comedies, and is pushing" its work
rapidly, with considerable success. Ralph
E. Peckham is in charge.
Metro Pictures Transfers Its Franchise F
Interim Injunction Secured by Metro
Releases — Independent Metro Release
Bj \\ m Qladlsh, 1863 Qerrai
1- , i|;i l\ |'l >. l Int. II -in I >r\ ,1,. pin, HI
Budden and sensational nature conoern
\ era! Rim distributing companies In
the I >oiiiiiiio,, ,,f Canada ha\ • or, in i . id
during the past week or two and thi
BlStance Of the courts has been Bought to
secure a definite solution of I h - bII ual Ion.
The case is this:
The Metro Pictures, Limited, with head
quarters In Montreal, holding the releasing
rights for all regular Metro productions In
the Dominion, had vi sted the Standard
Film Service. Limited, with Its Canadian
franchise after it had passed into the
hands of receivers last spring. The Metro
Pictures, Limited, with the consenl of its
fiscal agents, the Prudential Trust Com-
pany, decided to transfer its franchise
from the Standard to the Specialty Film
Import, Limited, which Specialty Film—
Againal the Former's Use of Metro
s Not Affected.
,1 St , B . T '' ", i ml alio
Limited "W e ha\ . not done anythi'
with the Metro BUbJeots, however," said
Mr. -i md will probably not do ••
until aii legal mat i ■ i an dli id ol
\\ mi Metro features alone, with Cold Roo
i, , feature and othei Pathe i leases, In-
cludftig comedies ."'.i u . . u |< ■, w e will
i,,. able to furnish any exhibitor with a
complete Ber\
Loth i. i-:. i luimet, manager of the Spe-
cialty Film Import, Limited, .md \ B
Sawyer, manager of the Stacdaid Film
Service, Limited, have been in Mew Yorlt
to take up matters in connection with the
change, while X. A. Krodeur. in ad of the
Metro Pictures, Limited, has remained In
Montreal to look after that end of the
situation. Mr. Rondeau, of the Montreal
office of the Specialty Film Import, Lim-
ited, has been in Toronto to watch local
developments.
At this writing, no exhibitor has yel
been affected by the order of the Metro
Pictures, Limited, or the court's injunction
regarding the handling of Metro releases
which had been booked from the Standard
office, but it was intimated at the Toronto
Pathe office that If any exhibitor disre-
garded the instructions action would be
taken.
Permits to Make Appeals to Patrons for
Charity.
Toronto, Ont. — Official announcement
has been made by the Toronto Board of
Police Commissioners that all persons ap-
pealing for funds for either patriotic fir
charitable purposes in any theater of To-
ronto must first secure a written permit
from Mayor T. L. Church, regardless of
the circumstances or the cause. This will
not be issued by the mayor without a
recommendation for the sanction from the
local chief of police.
The reason for this step is that the
appeal thing has been overdone.
Police May Charge 5 Cents a Sheet for
Censoring Posters.
Toronto,. Ont. — Toronto exchange mana-
gers turned wrong side out a few days
ago when they received the Intimation
that the Toronto Board of Police Commis-
sioners had decided to charge five cents
per sheet for the censoring of every poster
to be used in front of a theater or on a
bill board. For a twenty-four sheet poster
the charge would be $1.20, which sum is
practically equal to the cost price of the
poster when bought in large quantities.
The Exchange Managers' Association im-
mediately held two emergency meetings to
discuss the situation and, with the mu-
nicipal elections coming off on January
1st, it is more than likely that theaters
around town will be used to good effect
for a few days before the ballots are cast.
According to one or two exchange man-
agers, if the proposed charge becomes ef-
fective it will seriously affect the use of
posters. Some say that the burden of pay-
ing for the police censors' charge cannot
be placed on the shoulders of exhibitors
and the posters will be handled at a dis-
tinct loss.
Big "U" Notes.
Toronto. — Advertising Manager W. A.
Bach of the Canadian Universal announces
that the Big "U" in Canada is making
arrangements for securing of a number of
important British war features, including
prints of official war-time views.
A private projection room has been es-
tablished at the Universal headquarters in
Toronto.
116
THE MOVING PICTURE WORLD
January 6, 1917
Roundabout Near New Orleans
Cotton Selling Is About Over and Business Is Steadier — Theaters in Mississippi
Are Having Plenty of Patrons and Managers Are Contented — Good Cooking
in Mobile — Doughnuts and Releases.
By N. E. Thatcher, 3801 Canal Street, New Orleans, La.
Clara Kimball Young and Company Here
a credit to a city of much larger popu-
lation than Brookhaven.
NEW ORLEANS, LA. — A recent "swing
around the circle" in the New Orleans
territory afforded some interesting nota-
tions among the exhibitors and leading
houses in the adjacent cities. This section
is traditionally affected by the marketing
season for cotton. Whether a man has
cotton or not, the fluctuations affecting
that staple controls his moods just like
the weather affects an old man's corns. It
matters not whether the price goes up or
down, he has that unsettled feeling. For-
tunately for the picture business, the cot-
ton season is about at an end for this
year and exhibitors are beginning to feel
that their feet are on firm ground. This
has been a good crop year and the effect
is reflected in the patronage at the motion
picture theaters. It is getting better.
At Laurel, Miss, Manager W. S. Taylor of
the Bijou theater, reported good business
and he was correspondingly happy. He has
a good house and a substantial patron-
age. The Ford theater at Brookhaven,
which has only been open for a few weeks,
has set the people of that enterprising town
by the ears. They think it is just the
nicest little theater that anybody can have
and they attest their appreciation of it by
the most liberal patronage. Manager Grady
Ford is elated over the business outlook.
At Hattiesburg, Miss., Manager Ham-
mock, of the Lomo theater, declared that
business did not warrant any complaint.
The Lomo is an attractive show house with
a seating capacity of 900 and it is filled
at every showing of the program. Ham-
mond, La., has a new theater, the All Star
with Bemis and Wallace as managers. It
is a very pretentious house for a city of
the size of Hammond and started out with
an excellent business. It seats 650 persons
comfortably and its capacity is none too
great for its patronage.
Mobile, Ala., is one of the few cities in
this section that boasts of a lady manager
of a motion picture theater, but Miss M.
Luckel, who presides over the destinies of
the Empire theater, maintains an attrac-
tive house and sees to it that the attend-
ance is kept up to a consistent standard.
She is satisfied with nothing short of the
best program and keeps a watchful eye on
all of the releases that are shown in the
Empire. Another Mobile exhibitor who is
constantly on the lookout for all that is
of the best for his theater is J. H. King,
of the Crown. Eesides his theater there
Is something also that interests Manager
King, it is home cooking. Sometimes as he
welcomes patrons, the savory odors of corn
beef and cabbage of only such flavor as he
knows come from his home, reach him,
forthwith, within himself,, a fierce battle
between pleasure and duty ensues.
If it is close to six o'clock in the even-
ing, the Crown theater has to get
along the best it can for an hour or so.
Upon a recent visit of a man prominently
connected with pictures, calf tongue and
beans were served in honor of the occasion,
but as a general thing corn beef and cab-
bage are regarded as dependable.
Another exhibitor who has a reputation
a ion^ dietary lines is Bernard Anthony of
l'onchatouls. In the evening Manager
Anthony runs a fine picture show, but dur-
ing the day he runs a bakery and occasion-
ally he cooks doughnuts. His doughnuts
have as good a reputation as his theater
and both arc in great demand. When
Manager Anthony goes to New Orleans
to brighten up his program, he spends
about half a daj studying recent releases
and misses the tra.n hump, because lie was
delayed while making promises to send
doughnuts to his exchange friends or spent
too much tune in explaining that the out-
put of the delicious cakes is necessarily
icstricted on account of Hie high price of
lard.
New Orleans, La. — The event of the week
in motion picture circles was the arrival
of Clara Kimball Young and a company of
players under the direction of Producer
Giblyn. Southern scenes were required for
one of the productions. The company origi-
nally intended to go to Florida. After the
start had been made, they decided to change
the point of destination and Miss Young,
therefore, arrived unannounced. The se-
lection of New Orleans was partly made
because of a slight indisposition affecting
the star, but she quickly recovered and im-
mediately began work before the camera
in some of the historic locations in the
city. While here Miss Young and Manager
Giblyn were the guests of Herman Fichten-
berg, in whose new theater on Canal street,
the Globe, Miss Young appeared on the
0].e.:iing program in "The Common Law."
This is the star's first visit to New Orleans
and she was delighted with the city and
pleased with the wealth of quaint and
interesting locations for pictures which it
presents.
A. J. Xydias May Open Exchange.
New Orleans, La. — A. J. Xydias, who
gained distinction in Houston, Texas, as an
exhibitor who kept his show running in
the tace of police interference, has been
here for some time and has completed ar-
rangements for the opening of an inde-
pendent motion picture exchange. He will
handle states right pictures exclusively
and buy such films as he desires. There
is no concern of this character here at
present and the belief exists that an active
film broker can acquire a very lucrative
business.
Manager Jack Aunslet's Theater Chain.
Boonville, Miss. — Manager Jack Aunslet,
of Boonville, Miss., was in New Orleans
last week arranging for service for the
chain of theaters which have recently come
under his control. He is an old showman
and knows how to reach and retain the
public's approval. He will operate the
Lyric theater at Boonville, the Princess at
Lewiston and a new house at Pontococ,
Miss., and will make feature houses of
each one of them.
New Theater in Brookhaven Opens.
Brookhaven, Miss. — Ford's theater was
opened on November 30 with the presen-
tation of "The Fall of a Nation" and the
house was packed at the initial showings.
This new theater has a seating capacity
of 800. It is fitted with opera chairs and
all of the latest appliances to make it a
first-class house in every particular. A
Hope-Jones-Wurlitzer organ, in the hands
of a competent operator, furnishes the
music. Manager Grady Jones is very
proud of his new theater and it would be
Elm Theater Bought by Taffan & Perez.
New Orleans, La. — The Elm theater, one
of the best paying and most popular sub-
urban theaters in the city, has been sold
by W. F. Currie to Messrs. Tappan and
Perez, who took over the business on
Monday. Former Manager Currie will go
to Denver, Colorado, where he will extend
his operations. He has made an enviable
reputation here by his ability to take
indifferent or run-down theaters and
quickly put them on a paying basis. He
is a hustler, knows the game and is gifted
with the personal equation that enables
him to make and keep friends. The new
owners of the Elm are experienced show-
men, courteous and enterprising and the
Elm will not suffer at their hands.
New Orleans Suburban Exhibitors' Luncheon
Meet to Take Account of Business Generally — Many New Theatres — A Complaint
Against an Exchange Practice.
NEW ORLEANS, La.— The exhibitors in
suburban theaters held an informal lunch-
eon this week, at 'which many affairs af-
fecting their business were discussed.
There appears to be a physical realign-
ment of suburban theaters under way and
many of the exhibitors are not certain as
to their future footing. There is a dispo-
sition on the part of patrons to neglect the
rather inadequate places of amusement in
favor of those that afford more comfort-
able service. Some of the make-shift
houses are giving' way to new ones that
are being built with more attention to the
requirements of a modern show house.
There are about as many new theaters
under way as there are old ones being
abandoned, so that the average remains
the same.
One of the practices of which complaint
was made was that of exchange managers
giving out advance programs to third
parties. The exhibitors who are affected
declare that the practice must stop, be-
cause it frequently creates conditions that
are annoying and may be injurious.
Second Run Pictures, in Western Theaters
Kansas City World Film Manager Says That Many Eastern Exhibitors Prefer
Second Run Pictures — More Easily Advertised.
KANSAS CITY, Mo.— Richard Robertson,
manager of the Kansas City branch of tne
World Film, recently returned from a short
business trip to New York. "There is a
very noticeable difference between t lie ex-
hibitors of the East and those of the Mid-
dle West." said Mr. Robertson. In the
West every exhibitor, even in the smallest
theaters, will run only .first run pictures
if ho can possibly get them. In the East,
however, exhibitors are anxious to run
second, third and even fourth run pictures.
The Eastern exhibitor realizes the value
of tlie advertising which a second or third
run picture has bad. He knows that a
first run picture, no matter how good it
is, has. to be advertised before it can be
successfully shown, and advertising a new
picture costs a good deal of money, there-
fore he wpuld rather let someone else
have the first run and do the advertising.
"A good example of the Eastern exhib-
itor's desire to get second run pictures,"
continued Mr. Robertson, "is the case of
'he proprietor of one of the best theaters
in a large New York town. The salesman
for a film company was trying to get him
to sign a contract for first run pictures,
and the exhibitor refused to take the con-
tract, but promised to sign for second run
pictures if the salesmen could get some
other exhibitor in the town to take the
first run productions. The salesman finally
landed a first run contract in the town and
came back to the first exhibitor, who im-
mediately signed for second run pictures.
He realized that every man, woman and
child who sees the pictures once is a walk-
January 6, 1917
rill''. MOVINc; PICTURE WORLD
117
idvertlsement, and when the picture
is rim a second time In the town it will
iuT.1 verj in i'- "t\ er( I
"Western exhibitors, on the other band,
want only first run pictures, an>l it BeemS
to be almost a matter of family pride to
them The result is that they have to do
■ 1 deal of advertising to get returns
ami to till their houses, Advertlsli
the life of anj business today," said Mr.
Robertson, "but what surprises mo is the
fait that the Western exhibitor does not
Eke advantage of the Becond, third ami
fourth run productions as tin- Eastern >'\
Ubitor iiovs ami reap tin- results of the ad-
vertising which the pictures have already
had.-'
C. E. Oelrich Plans New Theater.
McPherson, Kan. -C. B, Oelrich, who
fought two local shows from Howard C
Collins, is planning a now house. This
will ho named the Mikado, ami will replace
entirely the Grace. Mr. Oelrich will con-
tinue operating the White Way.
Another Boy in Calvin Edward's Home.
Kansas City, Mo. — J. Dixon Edwards,
one of the most promising of the younger
recruits to the Pathe exchange force at
Kansas City die is aged four), has a
younger brother now. This is James Cal-
\m Edwards, born December IB, whose
9 are surely built to equip him for
talking: an arm off an exhibitor. The
"Calvin" in the name is a concession to
the father, Calvin S. Edwards, Jr., man-
ager of the Kansas City Pathe exchange.
Dick Garrety a Bluebird Roadman.
Winfield, Kan. — Dick Garrety, an exhib-
itor of Winfield, Kan., and well known in
the Kansas City exchanges, recently ac-
1 a position as traveler for the Blue-
lord at Kansas City. His knowledge of
the exhibiting end of the game proved
of great value to him in his first two
;s out on the road, and he was en-
abled to send in a good number of book-
ings. His territory will consist of the
southern half of Missouri and Kansas.
Family Row Parties at Abilene.
Abilene, Kan. — Mrs. A. T. Seelye, who
has been managing a moving picture show
for about a year, has installed one espe-
cially effective innovation. This is the
family row party, or line party, handled
somewhat differently from the usual spe-
cialty of this kind. Many families of the
town have their particular rows, in a sec-
tion where the rows have five to eight
seats. Whenever the families telephone
that they will use the seats at night, the
row is roped off and reserved. On other
nights the seats in this row are available
for anybody. An Important result of this
row party plan is that all the members
of families are being inculcated with the
moving picture habit, instead of the one or
two members that usually constitute the
"fans" of a family.
H. G. Gill Returns to Universal.
Kansas City, Mo. — H. G. Gill, recently the
manager of the Kansas City Motion Picture
Supply Co., has returned to the Universal
exchange at Kansas City, where he was
formerly connected with the supply and
publicity departments. His new capacity
is that of manager of the supply depart-
ment. The Motion Picture Supply Com-
pany stock on hand was sold.
L. J. Doty, who has been managing the
supply department for the past three
years, was anxious to go out on the road
for the company and this gave him the
opportunity. He is making a big success
with the road work.
The largest staff of experts in all
departments makes the MOVING
PICTURE WORLD the one paper in
the trade that fully fills the require-
ments of every reader.
Kansas City Film Men Progress
Moving Picture Industry Locally Moves
the Exhibiting and Exchange Ends o
Will Have a Forum of Ideas and N
By Kansas City News Servo.
Kansas CITY, Mo. The m, .vine, picture
industry in Kansas I'll) has lacked .1
public toiuiu where its point of sow
could he expressed to business men.
The IndUBtrj I t 1 Ins forum,
in the Kansas City Advertising Club. Sev-
eral exchange men and exhibitors have
Joined the organisation and arc being wel-
comed eagerl] bj the leading men in it.
"We arc certainly glad to receive rep-
resentative men connected with this big
industry." said an otlicer of the club.
Many tunes the subject of moving pictures
is mentioned in our meetings and in our
committee work. But heretofore there has
been no member who could speak for the
moving picture people, and we did not have
therefore the facilities for reaching defin-
onclusions on any situation that arose.
We have had meetings in which moving
pictures were the subject, and have dis-
cussed them at the time — but afterwards,
in the meetings, and in casual conferences
of members, we were unable to find an-
swers to the many questions that inevit-
ably presented themselves following these
d iscussions."
The situation is peculiarly acute with
Toward 1'iogicss — Leading Members oi
f the Business Join Advertising Club—
eeds.
in Hell Building, Kansas City, Mo
reference to moving plotun advertising
and exploitation In K. tic, as City right now
Ami the nien who win rapri - 1 1 1 the In-
dustry In the club will have plenty of
opportunity to give counsel and to .1
liial work along tho linos that the club
is driving.
The lust moving picture in. 11 to sign
applications for membership were Richard
Robertson, manager of tho World ex-
change; C. S. Edwards, manager of tin-
Pal he exchange, and u . B, Tuteur, ■>
exhibitor who has several theaters. Mi.
Tuteur is the representative of the exhib-
end of the moving picture business
in the Kansas City Kotary club, which in
dic.ites his standing.
It is likely, now that the ice has I
broken, that several other exchange men
and exhibitors will seek admission to the
Advertising club, and it is certain that a
general meeting of the organization will
he held shortly after the first of the year,
at which the moving picture business, with
special reference to advertising, will be
discussed. It is a certainty that it will
be one of the best meetings of the club,
in point of attendance and interest.
Kansas Commissioner Calls on Film Men
Exhibitors and Exchange Men Asked to
Industry — Electrical
TOPEKA, Kan. — The moving picture in-
terests are to be consulted regarding leg-
islation in Kansas with reference to the-
ater construction and operation.
P. J. McBride, labor commissioner of the
state, who has done much good work in
his department, told the exhibitors and
exchange men at the big meeting in To-
peka last summer that he would seek their
advice when the matters of new bills came
up affecting his department.
Mr. McBride is now "making good." He
has asked L. J. Scott, secretary of the ■
Amusement Association of Kansas, to help
arrange a conference of exhibitors and
exchange men, to go over the subject of
new legislation and amendment of existing
laws, and to assist in suggesting changes
and new matter.
One of the matters of legislation that
will be handled, for instance, is that of
using electric power in operating ma-
chines. The law now forbids such equip-
ment, strange as it may seem. It is said
that electricity is used in some places, but
nevertheless the law is being violated.
Help Prepare New Legislation for the
Drive — Inspections.
The department is said to recognize that
electric drive is far safer as well as better
in other ways than the old-fashioned
methods, and is eager to get the opinion
of the profession on the subject, and to
draft a law that will meet the varied needs
of the exhibitors of the state, while pro-
viding for utmost safety.
In Kansas many of the state depart-
ments are in harmony with reference to in-
spections. Mr. McBride's department as-
sists the fire marshal in keeping track of
conditions, and his inspectors watch care-
fully the fire hazards. Consequently, this
phase will be discussed when the confer-
ence on moving picture theater regula-
tion meets.
Mr. McBride has done particularly pro-
gressive work in Kansas with reference
to safety, and his exhibit and museum is
one of the finest of such a department in
the United States. He has prepared a lec-
ture on safety, in which moving pictures
are used, and he has devices and pamphlets
on the subject, collected from many-
sources.
United Theaters Company Opens Branch
Co-Operative Concern to Seek One Thea
That House Only— Claim
KANSAS CITY, Mo. — The United The-
aters Company opened a branch office in
Kansas City, Mo., 103 Finance building,
Monday, December 18, with Ted L. Morse
as manager. The company is to be in-
corporated.
This step marks the beginning in the
Kansas City district of a project to re-
duce the distribution costs of films. The
company already has contracts with many
leading exhibitors who will secure their
bookings through it; it has pictures avail-
able of the class that these exhibitors
want, and it is said to have ample finan-
cial backing. Announcement is not yet
ready of the people who are behind the
project.
The plan is based on the idea of co-
operation of exhibitors, and it has ap-
pealed strongly to all the exhibitors who
have been tentatively approached. No
effort has been made hertofore to get con-
tracts, but Mr. Morse will now undertake
ter in Each District and Book Films for
a Saving to Exhibitors.
that part of the work actively. It is likely
that bookings will begin within the next
thirty days. The plan is to make contracts
with one exhibitor in each city or district.
Says Mr. Morse: "We will pay cash for
films and distribute to our members at
prices that will be nominal. There are
enough good films on the open market to
meet the exacting demands of the high
class of exhibitors who have already made
application and, with our large string, we
will be able to make low prices for the
high quality. The experience of chain
stores and restaurants, the example of the
Orpheum and other circuits, are sufficient
illustration of the feasibility and virtues
of the idea. Since the commodity will be
sold before it is bought, and sold to a
large number on a plan that reduces the
cost of distribution and handling to a min-
imum, it is obvious that the expense to
the company and the exhibitors will be
vastly lower than the ordinary expense
of securing pictures."
118
THE MOVING PICTURE WORLD
January 6, 1917
Denver Ball Date Put Off Again
Rocky Mountain Screen Club Long Planned a Big Film Ball — Has Put It Off
Again — New Date Will Be When Clara Kimball Young and Her Company
Arrives in Colorado — Other Stars A lso Will Be Present.
By E. C. Day, Denver Times, Denver, Colo.
THE Rocky Mountain Screen Club ball
is off again — that is, it is off so far as
the last "definite" date is concerned. The
big dance will be held though, not on De-
cember 27, as intended, but some time in
January or February.
The Screen Club ball has been a prospect
for almost every month for a year. Each
time that a date, has been set something
interfered. First of all, a real screen star
was needed to lead the grand march and,
secondly, the City Auditorium was required
to house the big crowd that is sure to at-
tend. When one has been available, the
other has not.
Two weeks ago it appeared that both
could be had for December 27. Mary Miles
Minter, Wallace Reid, Myrtle Stedman and
Sessue Hayakawa all promised to be honor
guests at the great event. And the city
said it would be glad to lend the big build-
ing for the occasion.
Then the writer returned from a trip to
New York with news that Albert Cappa-
lani, director general of the Selznick stu-
dios, together with Clara Kimball Young
an"d her entire company, were coming to
Colorado to stage some scenes in "The
Easiest Way." Immediately the dance
committee began to figure on some plan
to entertain the distinguished guests.
For a time it appeared that two Screen
Club balls would be held; the first, as
planned, on December 27, and the second,-
when the Selznick troupe came to the city.
In the meantime, however, the city discov-
ered that the interior decorating that they
are doing in the auditorium will not be
completed in time to make the building
available for use on the desired date.
So now the Screen Club ball has been
postponed. The date will again be defin-
itely set whenever official information is
received as to the time that Clara Kimball
Young and her company will be in the city.
The other screen stars have signified their
willingness to come whenever their pres-
ence is desired.
The delay will only serve to make the
ball the more elaborate. With two months
in which to arrange for the event, the
committee has set to work on a plan which
will render it the greatest dance ever held
in the Rocky Mountain district.
Pueblo Has New Commission Will Censor
Censorship Board, to Be Termed Welfare Commission, Brought Into Being by
City Council — Members to Serve Free.
started at the time the city officials
stopped the showing of "Purity."
PUEBLO, Colo. — The long-threatened
Board of Censors is a realty in Pueblo. It
was born at a meeting of the City Council
this week, when an ordinance providing for
the appointment of a commission, which
among other things will pass on moving
pictures, was made a part of the laws of
the city.
The body will not be known as a Cen-
sorship Board, however. It is called a
Welfare Commission, and in addition to
supervising the ' conduct of theaters and
other places of amusement will have
charge of city charities and jails.
Appointment of members of the board
is expected to be made next week. There
will be five on the commission, one rep-
resenting the city, another representing
the women's clubs, a third representing the
amusement interests and the remaining
two representing the two school districts
in the city. The ordinance provides that
the members serve without pay for the
first year and then, if it is desired to con-
tinue the plan, arrangements will be made
for providing remuneration.
The establishment of the Welfare Com-
mission is the outgrowth of agitation
Manager Scott Reorganizes Staff.
Denver, Colo. — Ward Scott, manager of
the Mutual exchange, has announced the
reorganization of his staff. E. J. Haslam
has been placed in charge of the booking
department, Guy Hart in the bookkeeping
department, Ross Burtis in the shipping
department and J. F. Barber, the oldest
machine man west of the Mississippi, in
point of service, in charge of the supply
department.
New Colorado Theater Company.
Denver, Colo. — A $50,000 moving picture
enterprise has just been launched by T. A.
Bucy of Sterling, Colo., with the incorpora-
tion of a company to operate a string of
theaters in eastern Colorado and western
Nebraska. Bucy and his associates already
control houses in Sterling and Scotts Bluff
and on the first of the year will take over
the theater of Harry Dubuque at Alliance,
Neb. Other additions to the list are
planned from time to time.
Des Moines Majestic Reopens for Features
Big Elbert and Getchell Theater Will Show Special Features — Begins on Decem-
ber 24 With Ramona — Other Offerings.
By Dorothy Day, Tribune-Register, Des Moines, Iowa.
DES MOINES, la. — December the 24th
marks the reopening of the Majestic
theater, on Eight street between Walnut
and Locust. The Majestic was closed at
the beginning of the summer months by its
owners, Elbert & Getchell, who operate
the Princess Stock Company, the Empress
vaudeville houses and the Unique theater.
Last week the management of the Ca-
sino, one of the largest motion picture
houses here, headed by Abe Frankel, se-
cured a lease on the Majestic for a term
of years and will show only the larger
photoplay attractions at an admission
price of 25 and BO cents. They will open
with the hi;; Clune production "Ramona"
for the holiday week and will follow with
line's "Civilization" for at least two weeks.
Early in the now year the new manage-
menl will show "War Brides," having se-
cured the right from the Midwest Photo-
play Corporation, distributors of the Selz-
nick attractions in Iowa, Nebraska. Mis-
souri and Kansas, with headquarters here.
The Majestic is one of the largest and
most elaborate photoplay houses in the
city and will supply a long demand for a
showing of the greater productions in this
city.
Exhibitor in Trouble With Ad Men.
Des Moines. Ta. — The Associated Vig-
iance Committee of the State Advertising
Clubs of Iowa are remonstrating with .T.
Miloslowsky, owner of the Palace theater,
one of the largest houses in the city, and
his manager, Davis, for the advertising
they carried on in connection with the
showing of Pathe's "Arms and the Wo-
man."
Pas Bainter, who is making such a sig-
nal success in the Stewart & Baker pro-
duction, "Arms and the Girl," at the Ful-
ton theater in New York, has a wide fol-
lowing of friends here since she headed
the Princess Stock Company for the sea-
sons of 1914-1915 and 1915-1916. The Pal-
ace management, it is said, took advant-
age, perhaps with entire good faith, of her
popularity and the similarity in the names
of the Pathe production and the stage
play and exhibited a prominent sign her-
alding Pathe's picture as the screen ver-
sion of Miss Bainter's Broadway success
and giving the impression to the casual
observer through the wording of the sign
that Miss Bainter was herself appearing
in the picture.
Interstate Film Company Formed.
Des Moines, la. — Abe Frankel, one of the
owners of the Casino and the Majestic
theaters, and W. C. Eddy, a well-known
exhibitor and formerly the treasurer of
the Iowa Exhibitor's League, are the busi-
ness managers in a new film company, in-
corporated in the state of Iowa for $50,000.
The new company is called the Interstate
Film Company and has opened offices at
702 Mulberry street, next door to the Gen-
eral Film exchange. C. W. Jeffries, for-
merly the manager of the Des Moines
General Film exchange, will be the acting
manager of the company, with charge of
the office. The company has already se-
cured the right to the Mutt and Jeff com-
edies in the states of Iowa and Nebraska,
together writh the rights to Nat Goodwin's
"The Marriage Bond." They will handle
features in the very near future.
Des Moines, la. — R. S. Ballantyne. man-
ager of the local Mutual exchange, gave
a showing of "Charity," the Linda A. Grif-
fith-Frank Powell production, to the ex-
hibitors, exchange men, newspaper repre-
sentatives and interested ministers and
charity workers, at the Empress theater,
Tuesday the 12th.
Changes Over the State.
Manley, la. — Pinta and Sablick have pur-
chased the Rex theater of G. C. Clemmer.
Clear Lake, la. — C. E. Carrigan of the
Palace theater bought out D. C. Bramson.
who runs the Electric, this week.
Williams, la. — H. M. Wilson purchased
the Electric theater from L. A. Miller.
Ruthven, la. — Perry Cedarholm is now
the owner of the Electric theater, having
purchased same from L. A. Miller.
At the Metro Exchange.
Des Moines, la. — At the Metro exchange
all they can talk about is the new serial.
"The Great Secret," with Bushman and
Bayne, but they do get off the subject long
enough to tell of the visits of Joe Ger-
bracht of the Twin Star theater in Ames
and W. H. Myers of the Palace in Waterloo.
Both exhibitors booked the big Metro pro-
duction of "Romeo and Juliet."
General Film Reels.
Des Moines, la. — Daniel W. Robertson,
special representative from the Vitagraph
Company of America, came to the General
exchange last week, bringing with him the
first episode of the new Vitagraph series.
"The Dangers of Doris," with Mary An-
derson in the lead, for a trade showing.
E. H. Stricklund, formerly the roadman
out of the Universal exchange in Omaha,
is occupying a similar position at the Gen-
oral exchange here.
C. W. Stombaugh, the manager of the
General exchange was in Omaha last week
on business.
The people around the exchange report
that they cannot supply their exhibitors
with paper on "The Girl From Frisco." so
heavily is it booked throughout the' state.
Mutual Understandings.
Des Moines, la. — At the Mutual Harry
Hierstiener is so busy he can scarcely take
time to tell of what he found out in his trip
over t he state, securing bookings on the
Mutual serials. He reports, however, that
the sequel to the "Diamond" is going big
and it will be shown in the city the fifth
day of the Now Year. He has a young
January 6, 1917
THE MOVING PICTURE WORLD
II"
man, Mr. Lusk, assisting him In the I
depai tment now.
Bowen, of Bowen .v. Becker of Charlton,
naui a visit to the Mutual exchange last
Pathe Particulars.
Dea Moines, la. -L. A. Sheridan, manager
of the Pathe, feels that he ran take a
feell-deserved vacation since he has booked
lis Pathe production In two of the lai
houses in the city. He will spend the
holidays in Kansas City.
Herbert Billings, formerly assistant
Booker at the Universal exchange in this
I'itv. is now acting as roadman for rathe
"Big .inn" nanny o( the Pathe deserves
to be warmlj praised over his steady work
ami rapid rise in the Pathe offices. He
Started in as posterman and is now on the
roail.
Manageress Miss Nichols Has a New
Name.
Qrlnnell, la.- Miss M. E. Nichols, man-
ageress of the Broadway theater in this
pity, is now known as Mrs. M. E. Nichols
Myers. The cause is her acquisition of a
husband by the name of Myers.
James Beatty Plays Santa Claus.
San Jom'. Cal. — James Beatty, of the
Liberty theater, with the assistance of the
Rotary club, recently played host to sixty-
live children from the Home of Benevo-
The youngsters were brought to
the theater in a special car and were
treated to a performance especially adapt-
ed to such an occasion, the program con-
sisting of the Fox production, "The Mis-
chief Maker," featuring- June Caprice;
-The Kink." with Charlie Chaplin; a Pathe
Weekly, and a Bray cartoon. At the con-
clusion of the performance the children
were treated to oranges.
Supply House Finds Country Business
Good.
San Francisco, Cal. — The Breck Photo-
play Supply Company has been doing an
Especially heavy mail business of late, the
advent of winter having resulted in keep-
ing exhibitors closer to their places of
business. An especially heavy demand has
been noted during the past few weeks for
portable machines for both traveling ex-
hibitors and business men.
San Francisco Briefs.
Ralph Tracy has again taken over the
Cortland theater on Cortland avenue, re-
cently sold by him.
F. Barbanell has purchased the Winters
theater at Mission street and Templeton
avenue.
H. Cawthorn, a well-known local op-
erator, has left for Winnemucca, Nev„
where he has accepted a position with the
new American theater.
The Excelsior theater, on Mission street,
near Onondaga avenue, has been pur-
chased by Casto Bros., formerly of Butte,
Mont.
Phil Doll, a prominent local exhibitor,
has gone to Chicago on a short visit.
California Jottings.
Fresno, Cal. — The Kinema theater, which
has a seating capacity of 1,800, is to be
enlarged and space provided for 300 more
seats.
Oakland. Cal. — The Franklin Amuse-
ment Corporation has been granted a per-
mit to issue shares to K. A. Krueger in
exchange for an interest in the theater
business and to sell shares to Charles H.
Beck, Warner S. Haines, M. A. Krueger,
John C. Broadie and E. Floyd Smith.
Lincoln, Cal. — The Photo theater, for-
merly conducted by B. S. Logan, has been
purchased by F. Naso, who has changed
the name to that of the Lincoln theater.
The house has been remodeled, repaired
and renovated and is being conducted as
a first-class photoplay house, with vaude-
ville at regular intervals. Mr. Naso has
had wide experience in the moving pic-
ture business and has booked a long list
of fine feature productions and serials.
Ten Thousand Toys in Theater
New Mission Theater Gives Big Christmas Surprise to Children — Ten Thousand
Tickets Distributed, Each Entitling Holder to a Seat and a Present From Santa
— Lasted Five Afternoons.
Bj T. \ Church, 1501 North Street, lierkeley, Cal,
S\\ Fit W il. The Kahn A
Qreenfleld circuit, wit h th<
of the organized merchants in the Ml
district, played Santa Claus to the chil-
dren in this district just before Christ mas
in a manner that did more to attract at-
tention to the New Mission theater than
anything it ever did in (he line of adver-
tising, Instead .if ni.ii itiibution
in cash for tlie benefit of a children's
Christmas tree, this linn purchased ten
thousand toys at a cost of one thousand
dollars and announced that these would
be given free to children. In order to se-
cure the proper distribution of the toys,
tickets to the number of ten thousand
given to the merchants of the dis-
trict anil these in turn gave them to chil-
dren who applied for them
A great Christmas tree was erected in
the lobby of the theater and inside the
doors were two Santa Clauses to distribute
the toys. Each ticket was good for the
admission of a child and for a present
during matinees for five afternoons, and
so great was the demand that it was found
neccessary to purchase more toys. During
these matinees the streets in the vicinity
of the New Mission theater were crowded
and it was necessary to have the services
of six- policemen to preserve traffic condi-
tions. Mayor James Rolph, Jr., attended
the first matinee and spoke to the children
and other prominent men were in attend-
ance at the others. One of the interesting
features of these matinees was the fact
that, in spite of the great number of free
tickets distributed, a gain of about $125
a day was noted in the cash receipts.
Many parents accompanied their children
to the theater, purchasing admission tick-
ets, and in many cases did not remain to
see the show, passing out the side exits
after securing the present. The event was
a great success from an advertising
standpoint and met with the general ap-
proval of the business men of the district,
as it brought many customers to their
stores to secure the tickets, although these
were handed out regardless of whether
purchases were made or not.
Davis Bros. Launch New Project.
San Francisco, Cal.— Sam and Mo. Davis,
two of the oldest and best-known men in
the moving picture business in this vicin-
ity, have made their reappearance in the
industry, after a short absence. Their last
enterprise was a large poster exchange,
originated by themselves, which developed
to such a magnitude that it was visited
by more exhibitors than any other ex-
change in the city. A good offer induced
them to sell and other interests have occu-
pied their attention for the past few
months.
The new Davis venture now growing
into shape is what might be termed a
weekly program-magazine-newspaper. It
is an eight-page publication, to be offered
exhibitors, the front page to be devoted
to the programs of individual exhibitors
and having the appearance of having been
published expressly for the houses in
which it is distributed. The front page
will permit exhibitors to advertise as they
usually do on circular programs, the other
seven pages being devoted to moving pic-
ture news to interest film patrons.
It will in no wise be a "trade" paper,
containing nothing of interest to the ex-
hibitor from the "trade" standpoint, but
for his patrons it will be crowded with
spicy news about moving picture people
and what they are doing. Abounding in
short, snappy paragraphs it will also have
special articles on "How to Get in Pic-
tures," "How to Write for Pictures," and
the like, and will have a ladies' column,
treating subjects of dress, hats, styles and
cooking, from the standpoint of moving
plctui peola] men) ion will
Iven to manufacturers or brands, but
actors and their doings will be featured.
Big Contract for Pathe Exchange.
San Francisco, Cal.- Managi i h B Lots
>>f the local Pathe exchani thai
this branch i.^ now doing the bee) busi-
. 1 1 its history, both on serials and
features, one of the most Interesting con-
that has been landed recently calls
tor a Cobi Rooster production eacb week
for the magnificent new T. & D. theater
at Oakland, as well as for the San Jose
house of the Turner & Dahnken circuit.
Fox Man Returns From Orient.
San Francisco, Cal. — Carey Wilson, who
has had charge of the Australian ex-
changes of the William Pox Corporation
for the past year, arrived here recentl}
and after a short stay with Manager Wil-
liam Citron of the local branch left for
Xew York. He reported that this concern
had secured a firm foothold in Australia
and that the demand for American-made
film was steadily increasing.
Eastern Amusement Men Visit.
San Francisco, Cal. — Marcus Loew and
Joseph M. Schenck of New York, owners
of a chain of theaters in the East, also
interested in the production of moving
pictures, were recent visitors here and
later left for the southern part of the state.
They were accompanied by Mrs. Schenck,
who is known professionally as Norma Tal-
madge.
Creditors in Charge of Theater St.
Francis.
San Francisco, Cal. — The Theater St.
Francis, which was opened last October
by N. L. Josey, is now in the hands of
creditors. A meeting of these was held
a few days ago in the offices of Attorney-
Leo Kaufman and a committee was ap-
pointed to look out for their interests.
Charles A. Rosenthal, Jr., who has been
manager of the house since it was opened,
will continue in this capacity.
Fox Exchange News.
San Francisco, Cal. — Work is being
rushed on the new building being erected
for the Fox Film on Golden Gate avenue
and, from present indications, this will be
ready for occupancy in February.
A trade showing of the new Fox com-
edies is to be made shortly at the Rialto
theater and Manager Citron is expecting
a large crowd of exhibitors.
Ned Holmes, publicity manager for the
new Kellermann production, arrived here
recently and is mapping out a campaign
of publicity for this picture, which opens
the first of the year at the Savoy theater
on McAllister street.
Barney Bernard, formerly of the local
office of this concern, but who has been
at Los Angeles for the past eight months,
is back in town.
Peerless Man Visits South.
San Francisco, Cal. — H. Solmson, with
the Peerless, has returned from a two
weeks' visit to the Los Angeles branch
of this concern and reports that Manager
McTntyre is doing a great business there,
especially on Christmas comedies. Mr.
Solmson also recently made a trip through
the San Joaquin valley.
Motiograph Representative Busy.
San Francisco, Cal. — Edward H. Kemp,
Commercial building, has done quite a
heavy machine business of late, exhibitors
having shown a tendency to get ready for
the winter season by putting in new equip-
ment.
120
THE MOVING PICTURE WORLD
January 6, 1917
Blue Law Exhibitor Acquitted
Indianapolis Jury Finds in Favor of Exhibitor A. C. Faring of the North Star
Theater — Admitted Keeping House O pen on Sabbath — Part of Proceeds to
Charity — Jury of Business Men Out Eleven Minutes.
Special to Moving Picture World from Indiana Trade News Service.
INDIANAPOLIS, IND. — Prosecutions of
motion picture theater owners under
the Sunday "blue law" came to an abrupt
ending in the court of T. Ernest Maholm,
justice of the peace, last week, when a
jury, after eleven minutes' deliberation,
acquitted A. C. Zaring, owner of the
North Star theater, at Twenty-fifth street
and Central avenue. Mr. Zaring, who is
secretary of the Motion Picture Exhibi-
tors' Association, admitted his theatt-r
was in operation Sunday and said it was
up to the jury to decide whether its op-
eration was a matter of charity or nec-
essity, or both, which are the exceptions
made by the blue laws.
After the jury had found Zaring not
guilty, Stuart Coulter, deputy prosecutor,
said the cases against the sixteen other
theater managers would be dismissed.
No evidence was presented, all the facts
agreeing. The jury was told a certain per
cent, of the profits from Sunday shows
are contributed to a charitable fund, from
$25,000 to $50,000 having been realized
since the fund was created.
Leo M. Rappaport, one of the attorneys
who represented Mr. Zaring, pointed out
that the blue laws of Indiana were passed
sixty-five years ago, which was "before
motion pictures were even thought of."
He said the law was based on a period
that modern civilization is trying to for-
get and the law as it now stands is ob-
solete.
"The educational and recreative quali-
ties of motion pictures make them a rea-
sonable necessity if not an actual one,"
continued the attorney. "They are a
permanent educational institution. There
is no religious question involved here.
Churches themselves have motion picture
exhibits, and I would just as soon submit
the question involved here to a jury of
twelve preachers as to you gentlemen.
The fact that from 50,000 to 60,000 people
attend these shows every Sunday is am-
ple proof that the public as a whole is
in favor of the Sunday operation.
"There probably is no absolute neces-
sity for the Sunday operation of street
cars, for the making or distribution ot
ice cream on Sunday, or for park police-
men to be on duty, but we ride to church
on the street car, and accept, without
question, the other things that are not
absolute necessities."
Coulter argued that moving pictures on
Sunday are not necessities any more than
hunting and other forbidden acts, and
said the giving of a per cent, of the
profits to a fund does not bring them un-
der the charity exception made by the
law.
"Suppose the saloon keepers of the city
should agree to give a certain per cent,
of their Sunday profits to charity and
keep their places open on that ground,"
argued Coulter, "wouldn't there be a howl
go up to heaven. Isn't it just as fair
for a saloon keeper to do this to obtain
a license to violate the law as a motion
picture owner? The saloon men may
think it is as much a necessity to keep
their places open as motion picture the-
aters."
Mr. Rappaport replied that a compari-
son between saloons and motion picture
theaters is entirely unjustified.
The jury was composed of high grade
business men.
Illinois News Letter
By Frank H. Madison, 623 S. Wabash Ave.,
Chicago, 111.
New Amusement Center in Barrington,
111.
BARRINGTON, 111.— Chester Catlow, . an
Oregon exhibitor for three years, 'will
have charge of the moving picture pro-
grams in the distinctive social center
building which his father, Joseph C. Cat-
low, a retired farmer, has erected for this
community at a cost of $25,000. Photo-
plays will be given Wednesday and
Saturday nights. The building is of con-
crete. The first floor is arranged for a
theater and dancing hall with an operat-
ing room thoroughly equipped, with mez-
zanine floor at the rear of the hall. The
basement contains space for banquets,
and tables, chairs, linens, dishes, silver,
cooking utensils, gas range, lunch
counter and cafeteria chairs. On the
second floor are lodge halls, private
kitchens and dressing rooms.
S'abbath Referendum in Byron.
Byron, 111. — The Sunday moving picture
question here probably will be settled by
a special election. Both local churches
have been making a strenuous fight, and
the Woman's club and the Mothers' club
have joined in presenting resolutions to
the city council to do away with the
Sunday shows.
Picture Theaters in Alton's Christmas.
Alton, 111. — Managers J. J. Reilly, of the
Princess theater, and W. M. Sauvage, of
the Hippodrome theater, will play an im-
portant part in the numerous Christmas
celebrations in this city. The plans are
under the direction of the Board of Trade,
but the local moving picture managers
will be the hosts. At 9 o'clock Saturday
morning one picture show will be given
at each theater. Following the pictures
the curtain will be raised to reveal a
big Christmas tree on the stage.
Heating Plant for Theater With No
Cellar.
' Robinson, 111. — The Crebs Strand the-
ater at Robinson, 111., was a problem to
its owner when he came to consider heat-
ing and ventilating it; for it has no base-
ment. There was no place for the usual
boiler. The Noble Plumbing and Heating
Co., of Princeton, Ind., was consulted and
has put in a system with some features
of interest. The problem has been solved
neatly. There are no radiators and the
heated air is blown down into the audi-
torium from above by a fan. The steam
heater is placed in the rear of the
theater. An air chamber is placed on a
raised table, nin ; feet high, in the back
part of the stas;e. On this same raised
table is an elei trie fan that draws air
from the outside and forces it to pass
over stacks kept hot by the steam boiler
and then into the air chamber. Pipes
lead the air from this chamber passing
over the auditorium and in 'he attic to
be diffused through the auditorium by
eight drops. There is pressure in the
chamber due to the fin and the air is
forced to flow fast enough to change the
inside air completely six times every hour.
Thermostats automatically regulate the
temperature. In summer the system can
be run without the heating and *his cools
the theatei.
Illinois Theater Notes — Changes.
Canton, 111.— W. L. Stowell has sold the
Dreamland theater to George Hewis of
Chicago.
Benton, 111. — Hamilton & Carroll have
purchased the lease on the Mars theater
from Ed. Vandeyrift.
Rochelle, 111. — Baxter Brothers have
purchased the Majestic and Princess the-
aters in this city, it is reported. Inter-
ested in the new project are Paul Bax-
ter of Joliet, Bert Baxter of Oregon and
Delos W. Baxter, who owns the building
in which the Majestic theater is located.
Spring Valley, 111. — L. S. Cusick, pro-
prietor of the Original and Family the-
aters in West St. Paul Street, has closed
those houses and is reported to have left
the city. Cusick took over the show
house from the Spring Valley Amusement
Co. recently and is said to have been un-
able to successfully finance the project.
Morris, 111. — The school board probably
will install a moving picture machine In
the schools.
Kewanee, 111. — Manager W. J. West of
the Willard theater has adopted the po-
tato matinee plan and will try it out
for a while, admitting children every
Friday afternoon upon the deposit of one
perfectly good potato. He has been hav-
ing a similar event at the West theater
in Galesburg, and on one day received
1,765 potatoes, almost nine bushels. In
both cities the spuds are given to the
poor.
Dixon, 111. — The Parent-Teachers' As-
sociation of the North Dixon high schools
has decided to purchase a moving picture
machine to use in connection with school
work.
Among Michigan Theaters.
Albion, Mich. — George A. Bohm, of the
Bohm theater, Albion, has taken over the
Censor theater in that city.
Pontiac, Mich.- — Harry Goldstein of the
Oakland Theater Co., Pontiac, says it will
be February 1st before his house is
opened.
Michigan Theater Notes.
Zeeland, Mich. — A. Van Kley has filed
petitions for a license to conduct a mov-
ing picture theater. The first vote taken
by the city council stood three to three.
Bridgman, Mich. — Mr. Alguire is erect-
ing a moving picture theater here.
Grand Rapids, Mich. — Cranston Brenton
of the National Board of Review will
speak Jan. 12 before the Drama League
of Grand Rapids.
New Incorporations.
Springfield, 111. — -Certificates of incor-
poration have been issued to the follow-
ing:
Frieder Film Corporation, Chicago, cap-
ital, $10,000; incorporators, Edward
Frieder, Irene M. Frieder and Alfred F.
Frieder.
Illinois Mutual Film Corporation, Chi-
cago, capital. $10,000; incorporators,
Samuel M. Field, D. J. Sullivan, N. M.
Donnelly.
A MOST ACCEPTABLE NEW YEAR'S GIFT
TO YOUR THEATRE MANAGERS
A YEAR'S SUBSCRIPTION TO THIS PAPER
START .WITH THIS ISSUE
Send Your Remittance Today.
January 6, 1917
POET ON CENSORSHIP.
E. L. Masters Says Official Supervision
Lowers Tone of Pictures.
i;> Prank H. Madison, 628 3. Wabash ave.,
rin.
i :i .v •it. u Is. Men Ing picture oenBor-
Bhip h.is actually put In our ploture
houses a lower form of the Mm art than
would have come without anj censorship
except tilt' public Itself.
This statement is attributed to Bdgai
Masters, of Chicago, noted for his
"..'ins. ••Spoon River anthology,"
in an address before the New Drama
• .. of Belott. ii<- declared that the
whole tendency of censorship Is to de-
base and render loss tree every art
against which it sots judgment.
I'll!-. MOVING PICTURE WORLD
121
Wisconsin Theater Notes.
Milwaukee, Wis Leo A Landau, form-
erly manager of the Regent and Royal
(heaters in Kansas City, Mo., is now man-
ager of the Butterfly theater In this city.
He will enlarge the orchestra.
Cudahy, Wis. — The Empire theater is
under new management.
Portage, Wis. — WHliam Hslman has
retired from the management of the
tic theater and it is now operated
py George Koberstein. He had been as-
sociated with Helman In the operation of
the plaoe.
Tola, Wis. — F. E. Maney has lo. sod the
Iola Opera House and has* purchased the
equipment of E. H. Parks for operation
of a moving picture show.
Superior. Wis. The Prin ~ss theater
has been sold to J. A. Wh'.t'j.
ndovi, Wis. — Larson & Clafiln have
sold the Gem theater to H. E. Smith.
Portage, Wis. — Manager Koberstein, of
the Majestic, arranged to donate the pro-
ceeds of each M nday night's show for
several weeks to t'..e Woman's Auxiliary,
Which is raising a fund to erect a new
hospital.
Nebraska Theater Notes.
By Prank H. Madison, 623 S. Wabash
Ave., Chicago, 111.
PLAINVIEW, NEB. — Fred Jewell has
moved the Bijou theater to the Frost
hi, .ok. Mr. Devlin will open a moving
picture theater in the building vacated by
the Bijou.
Hastings, Neb. — "The Birth of a Na-
tion" is booked for a return engagement
*nr two days early in January.
In the Dakotas.
Grand Forks, N. D. — J. M. Freeman and
M. Garber have commenced remodeling
the C. S. Reed building on ue Mers av-
enue for use as a moving picture theater,
seating 250. It was planned to open the
house about Dec. 20.
Fort Pierre, S. D. — C. E. Coyne has sold
the lease on the Majestic theater to F.
H. Gillett, who is now operating that
photoplay house.
Plaza, N. D. — E. Balsukot will erect an
opera house here.
"As good as gold." "As white as
snow." "As fine as silk." Why do
other papers in this field invariably
try to compare with the standard of
the MOVING PICTURE WORLD?
There's a reason.
Philadelphia Filmdom Notes
Happenings of Local Interest— A Valuable Kind of Usher— Some Big Features
at the Leading Picture Houses— Some Advertising That Has Attracted At-
tention— New Shows and Reopenings— Owl Theater a Success.
Prom P v. Amlato, in \ Salford St., Watt Philadelphia.
A Valuable Kind of Usher.
Philadelphia, Pa. John P, Hayes, of the
York street Palace, boasts of having one
of the smartest and most efficient
ushers in the city. Her name is Miss
Anna Amberg, and her cheery disposition
and demure ways I'm, I favor with pall.. lis.
Her aim 1- always to liinl seals in any
so.l ion of the house desire, 1 by a patron.
and to do it as If it were a pleasure and
not a task Mr. Hayes also controls the
Gloucester Opera Houso, Gloucester, N. J.,
of which Mrs. .1. I'. Hayes is manager.
"Pearl o( the Army." Pathe's latest serial,
has been booked for the latter house.
Courtesy to patrons and prompt payment
of film bills are Mr. Hayes mottoes.
Some Big Feature in Local Houses.
Philadelphia, Pa.— First run pictures
appearing at local theaters during
the week of December 11th include a
wide variety of features. "Civilization,"
is in the second week of its run at the
Lyric. Joseph Vion, the traveling man-
ager and Messrs. Marcus and Newman,
the local representatives are elated over
the drawing power of the picture.
Following the engagement of Annette
Kellermann in "A Daughter of the Gods"
at the Chestnut Street opera house,
Messrs. McCarthy and McSween have ar-
ranged to present there D. W. Griffith's
"Intolerance." The latter picture opened
on Friday evening, December 22, and
the house was closed the fore part of
the week to permit of special decorations
and orchestral rehearsals.
Marie Doro and Hobart Bosworth in a
film version of Charles Dickens' "Oliver
Twist," a Paramount production, was
shown at the Stanley the forepart of the
week, followed for the last three days by
Lou Tellegen in 'T'he Victoria Cross."
At the Arcadia, Douglas Fairbanks in
"The Matrimaniac" and Charles Chaplin in
"The Rink" continued throughout the
week. E. H. Sothern in "An Enemy to the
King" played the entire week at the Bel-
mont. Anna Pavlowa in "The Dumb Girl
of Portici" has been booked for Saturday
at the Dreamland, 36th street and Haver-
ford avenue.
Praise for Pathe Advertising.
Philadelphia, Pa.- — M. E. Comerford and
Frank Morris, called on H. Osborne,
of Pathe, to express their gratification at
the direct results which the Pathe full
page advertising of "Pearl of the Army"
had exerted on business at their houses.
Both agreed that advertising in general
and Pathe advertising in particular was
the greatest thing ever.
Sherwood's Organ Pleases.
Philadelphia, Pa. — The new organ at
the Sherwood, 54th and Baltimore Ave-
nues, is a fine instrument, rich in tone and
played by a clever performer at every
show. The high class patronage of the
house warranted the installation of such
an instrument.
Blatt's Enterprise Made Owl Success.
Philadelphia, Ps How an enterprising
and wide awake manager may ma
■ ,,i ., none too promising bouse
monstrated by the ease of Mr. S. B.
Blatt, whose Owl theater at ISd and
South streets, has enjoyed a good deal
of solid prosperity slur,- its opening about
three years ago. At the start it was a
five cent house, giving five reels for thai
price, but as publlo taste became edu-
cated Mr. Blatt realized that features
were the best policy. Consequently, on
Blaster Monday of this year he coram.
to show a feature program each day,
retaining the five cent admission for
matinees and increasing the evening
prices to ten cents for adults.
During last summer prices at the Owl
were never dropped for a single day and
even during the height of the Infantile
paralysis scare the daily matinees were
uninterrupted. The paralysis scare was
even taken advantage of to re-decorate
the house, which while commodious and
well ventilated was not distinguished for
elaborate appointments. When the ban
was lifted patrons who had not visited
the house during the epidemic were
pleasantly surprised. The walls are now
paneled and oil paintings of leading
screen stars centred in each panel; foliage
and flowers encircle the stage and an
orchestra dispenses music, to accompany
the features.
The attendance since the fall re-opening
has shown neighborhood appreciation of
the efforts for a better and more com-
plete playhouse.
An Advertising Idea That Insures
Interest.
Philadelphia, Pa. — Facsimiles of $50
Confederate notes were distributed to
patrons of the Olympia Theater by S.
Swartzman. The reverse side of the
phoney bill contained the program of the
house. Two other bits of advertising en-
terprise were shown by Jay Emanuel of
the Ridge Avenue Theater and Mark Wil-
son, of the Imperial. The former served
warrants commanding the presence of
patrons and the latter distributed clever-
ly "faked" telegrams.
Belmont to Reopen Xmas.
Philadelphia, Pa. — Felt Brothers ha/.',
closed the Belmont Theater temporarily.
It is expected that the house will re open
on Christmas Day.
Programs on Backs of Picture Stars.
Philadelphia, Pa. — Programs printed on
the backs of beautifully colored portraits
of leading screen stars are fast becoming
the rage here. The George H. Kline Pos-
ter Company, who furnish the novelty,
will presently occupy No. 1305 Vine street
as an addition to 1307 Vine street for
their showrooms.
New Uniforms at the Victoria.
Philadelphia, Pa. — The pretty girl ush-
ers at the Victoria are now wearing p
natty maroon uniform dress trinimei
■with a large white collar and small bnss
buttons. The effect is striking yet not
over conspicuous.
THE MOST PROFITABLE NEW YEAR'S GIFT
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THE MOVING PICTURE WORLD
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122
THE MOVING PICTURE WORLD
January 6, 1917
Seattle Exchange Men's Club
Formative Meeting Held on December 12 — Will Meet Every Tuesday in Dining
Room of the Woman's Exchange — O bject Will Principally Be the Discussion
of Live Topics for the Good of the T rade.
By S. J. Anderson, Benvenuto, East Seattle, Wash.
SEATTLE, Wash. — Seattle actually is to
have an exchange managers' club, at
least. The need of such an organization has
long been felt, and spasmodic attempts to
establish one have been made several times
before, but it has never progressed any
further than the attempt. Now, however,
it is an assured thing, according to the
managers who were at the first meeting
called, Tuesday, December 12, in the pri-
vate dining room of the Woman's Ex-
change. At this meeting plans were de-
cided on. This is to be every Tuesday at
the same time and place as the first meet-
ing. An outline of the subject for dis-
cussion was also suggested, with a view
to bringing about better co-operation be-
tween the different exchanges.
Those present at the meeting- were Carl
Steam, K-E-S-E manager; Frank L. Hud-
son, manager of General Film Co.; Frank
S. Fountain, Progressive (Paramount)
manager; C. J. Kerr, Metro manager; R.
A. Grombacher, Triangle manager; J. S.
Woody, manager of Mutual;- Mike and Al-
Rosenberg, of the De Luxe Feature Film
Company; Al. Bloom, manager of the Reel-
play Feature Film Company.
Strand Raises Admission Price.
Seattle, Wash.— W. H. Smyth, manager
of the Strand theater on Second avenue,
has raised his admission price permanently
to 15 cents. This is the last of the first-
class downtown theaters to raise its ad-
mission from 10 cents, and the exhibitors
find that the people like their shows just
as well as when they paid the lower price
to get in. In fact, Mr. Smyth says they
seem to like them better, for his shows
this week, "Miss Jackie of the Navy," fea-
turing Margaritta Fisher, and "The Rink,"
featuring Charlie Chaplin, have repeatedly
brought the audience to its feet with en-
thusiastic applause. This is very unusual
for a Seattle motion picture audience.
Theater Magnate Buys $21,500 Bull.
Seattle, Wash. — The highest-priced pure-
bred Holstein ever sold on the Pacific coast
was bought the other day by John von
Herberg of the Greater Theaters Company
and manager of the Liberty theater of this
city. The bovine considered so valuable
is Fiderne Mutual Fayne Valdessa, a
junior yearling with a very aristocratic
ancestry, bred and raised in Fiderne, N. J.
Mr. von Herberg bought him at the Sixth
Pacific International Livestock Show, out-
bidding three dairymen who came with the
intention of buying the yearling. As soon
as he was sure of his prize Mr. von Her-
berg chartered a box stall car and had it
attached to one of the fast passenger
trains. In this way Fiderne Mutual Fayne
Valdessa was brought to his future home
in a manner befitting so august a "bo-
vinity." His future home is at Kent, Wash.,
where Mr. von Herberg has a herd of
ninety pure-blooded Holsteins.
Mutual Office Notes.
Seattle. Wash. — Manager J. S. Woody of
the Northwest Mutual office has called in
his representatives from Portland and Spo-
kane, G. A. Reid and R. P. Madden, Cor a
conference Christmas week. This is for
the purpose of making preparations for the
business expected on account of Mutual'a
new stars, Nance O'Neill and Margery Ram-
beau. Mr. Woody says that the recent in-
crease of business in his territory lias been
such as to cause him to increase his pur-
chases of film one print a week on each
subject.
Metcalfe Starts Manufacturing.
Seattle, Wash. — An announcement lias
just come to W. L. Stern, sales manager
for G. A. Metcalfe, making temporary
headquarters at Seattle, that a large manu-
facturing department has been added to
the activities of the San Francisco head-
quarters. Complete machinery has been
installed and a competent staff of experts
engaged for the production of all kinds
of motion picture apparatus. Already work
has started on the new Metcalfe Selfeed
arc controller, the Metcalfe speed regu-
lator, and motor drives. A special projec-
tion machine is one of the devices that will
probably be presented to the Coast exhib-
itors in the near futuer. A new branch
store has also been started by Metcalfe at
Phoenix, Ariz.
L. M. Hyslop Marries.
Seattle, Wash. — L. M. Hyslop, booking
manager for International in this city,
surprised us the other day by asking us
to congratulate him. It seems that Mr.
Hyslop, who has spent many contented
bachelor years in San Francisco, found
himself lonely when he came to establish
International's office in this city; so he
mailed a letter to the girl who used to
brighten his "blue" days in San Francisco,
and, behold, a day or two later Miss Josie
V. Parsons steps onto the Seattle dock
from the San Francisco boat. Mr. Hyslop
meets hef, and together they journey to
the court house, the minister's, and — well,
next day Mr. Hyslop demands congratula-
tions from the World correspondent.
Washington State Personals.
Seattle, Wash. — A. D. Johnson, who has
recently opened the Jackson theater in
Kirkland, reports a good run of business
with his new Paramount program.
N. C. Hopkins, part owner" of the new
Lincoln theater of Port Angeles, has sold
out his interest, to enter the tailoring
business in Seattle.
Seattle Exchange Jottings.
Seattle, Wash. — E. R. Redlich, coast di-
vision manager for Fox, with temporary
headquarters in this city, has just returned
from a trip through Montana, where he
has been making bookings for the new Fox
comedies that are to be released the first
of the year.
B. L. Lipman, traveling representative
for the De Luxe, is spending a few days in
the city, after a trip through southern
Washington and eastern Oregon.
C. E. Waite, traveling representative for
International, has just returned from a
very successful trip through the Wash-
ington territory.
Judge R. A. Gunnison of Alaska was a
caller at the Triangle office this week.
Judge Gunnison is on his way to New
York.
D. F. Le Roy, who has been touring the
entire West with C. R. Coulter's road at-
traction, "The Escape," is spending a few
weeks in Seattle. Mr. Le Roy has been as
far east as the Mississippi during his last
business trip.
Visitors on film row this week were W.
E. Tibbets, Alhambra theater, Portland; W.
H. Allen, Jr., Vaudette theater, Portland;
H. T. Moore, Colonial theater, Tacoma: A.
C. Anderson, Apollo theater, Tacoma; Ed-
win James, Majestic theater, Tacoma; I*
D. Rose, new manager of the American
theater, Bellingham; H. C. Thomas, Dream
theater, Hoquiam; M. J. Cline, Hoquiam;
L. J. Quagliotti, owner of a chain of the-
aters in Vancouver and Victoria, B. C;
Mr. and Mrs. Cheneaux of Port Angeles;
M. Christie, Rialto theater, Everett; Mrs.
E. J. E. Perrine, Rose theater, Roslyn; E.
W. Grossbeck, Enumclaw; J. E. Musgrave.
Sequim.
SPOKANE FILMDOM NOTES.
By S. Clark Patchin, East 18 Eleventh
Ave., Spokane, Wash.
Stilwell Theater's Big Benefit.
FOR the purpose of aiding the poor of
Spokane the C. E. Stilwell theaters
gave part of the receipts of December IS
to the Good Fellowship Fund, which in
turn is distributed to the poor.
Manager C. E. Stilwell, whose company
owns the Rex, Class "A. Rex and Lnique
theaters, gave 40 per sent, of the gross
receipts of the day to the cause.
These theaters play to thousands of per-
sons daily and the contribution to the
fund was a large one.
Feature Hits in Spokane.
Spokane, Wash. — During the past two
weeks Spokane moving picture patrons
have witnessed some of the leading pro-
ductions and the shows were well patron-
ized.
"Civilization" played to two audiences
daily for a week in the Clemmer and Miss
Marguerite Clark in "Miss George Wash-
ington" played to almost capacity houses
all of last week.
E. H. Sothern drew large audiences to
the Liberty in his appearance in "The
Chattel."
"The Fa'll of a Nation" played to large
audiences in the Casino.
Utah May Have Censorship Law
A Picture, Not Named by Our Correspondent, Recently Caused a Lively Censor-
ship Discussion by the City Commission — Mayor Has Power Enough to Handle
Any Situation — Censorship in Next State Legislature.
By H. W. Pickering. Desert News, Salt Lake City.
SALT LAKE CITY, Utah.— The next ses-
sion of the state legislature, which eon-
vees in this city next month, may see
the introduction of a censorship bill. Noth-
ing definite in this regard has been learned,
but the introduction of such a bill is
regarded as quite probable.
A short time ago. agitation in regard
to the showing of a certain photoplay
at one of the local houses, resulted in
the subject of censorship coming up for
discussion by the city commission. The
first plan was to rush through an ordi-
nance to forestall an announced rebook-
ing of the film in question for another
run. Instead, it was decided that, under
existing ordinances, the commissioner of
public safety, who Is also the mayor, al-
ready had the power of censorship through
his chief of police. The municipal ques-
tion thus stands at this point.
A great many persons, however, were
impressed with the need for some sort of
action and it is possible that this feeling
will culminate in an effort to secure 1
state censorship law. Certain ones ob-
jected strenuously to the poster and nows-
paper advertising of the film upon which
criticism was centered, and public protests
were made. It is certain, however, that
the photoplay was shown in Salt Lake at
a time when a combination of circum-
stances made it unfortunate for a film of
a "daring" nature. As stated by one pro-
testant, the public had been through an
epidemic of the nude. Several "art" stores
had kept their show windows filled with
photographs of women "in the altogether";
•esthetic" dancers had crowded the vaude-
ville bills and captivating poses of damsels
dancing about in pillow-slips had been
run in some of the newspapers as paid
matter. Thus "harassed," it Is believed
that some of the people were rather ready
to accept the photoplay as the well-worn
but burdensome "last straw."
January 6, 1917
THE MOVING PIC] I RE \\ I IRLD
MS
Minneapolis News Letter
By John L. Johnston.
604 Film Exchange Building, Minneapolis,
Mum.
F. A. Mclnerncy to Manage Lyric.
Minneapolis. Minn. — Frank a. ftlclaer
ney, fm-iii.T sporting writer of the St I'.mi
Dispatch and Dally News, the Minneapolis
Journal and Chloago i\>st. and recently
publicity man for Elliott A Bherman en-
terprises, has been appointed manager of
the Lyric, the E. A s. photoplay house
here. Mr. Mclnerney succeeds William B,
Mick and he has already begun an ag-
gressive campaign for an Increased pat-
ronage at the theatre. Some sterling pro-
ductions have been booked and Mr. Mo-
Inerney Is arranging for the premiei
showing of "The Crisis" at the theatre
the latter part of this month.
"Purity" in Minneapolis.
Minneapolis, Minn. — One of the young-
est exchange managers in the City,
J. A. Rachman of the DeLuxe Films gave
a private showing of "Purity" at the New
Qarrlck theater, Thursday, December 7, to
Mayor and Mrs. W. G. Nye, members of
the press, defunct censor board, and Art
Institute faculty and board of trustees,
clergymen, judges and exhibitors and the
picture won high praise from those in
attendance. Mayor Nye has not officially
passed the film as yet but he has prac-
tically assured as much. The Metropolitan,
Minneapolis' largest legitimate theatre Is
among the number bidding for first run
of the feature.
Edwin F.James Gets Big Theater
Prominent Theater Managers in Twin
Cities.
Minneapolis, Minn. — Managers of the
most prominent theatres of the Twin
Cities are: — Minneapolis, New Palace,
Harry G. Billings; New Garrlck, Lowell
V. Calvert; The Strand, James A. Keough;
The Lyric, Frank A. Mclnerney.
New Aster and New Grand. William
Koch: New Garden, J. F. Cubberley; The
Crystal, J. Barnet; Lake, East Lake and
New Lake, Henry P. Greene; Calhoun,
Frank Thayer; Nicollet, David G. Rodgers;
Pantages, Harry Cornell; Bijou, William
Koenig.
St. Paul — Starland, Morton Nathan;
Blue Mouse, W. C. Campbell; Alhambra
and Gem, James G. Gilosky, New Princess
and New Majestic, Bert Goldman.
The Strand, W. Maltland; New Palace,
B. Wagner, Sr. : Hippodrome, George A.
Bovyer; Dale. Julius B. Reisman; Verdi,
Faust and Victoria, Henry J. Breilein;
Seven Corners, Samuel Cone; Hamline,
Henry P. Greene.
Charles Coburn Joins Zenith Road Staff.
Minneapolis, Minn. — Charles Coburn, of
DulBth, Minn., has been added to the road
staff of the Zenith Feature Film Co., Inc.
exchange here. Mr. Coburn will cover
Northern and Western Minnesota.
Great West Film to Make Second
Feature.
St. Paul, Minn. — Wallace D. Coburn, Ed-
ward Eckles and Director C. M. Giffen
are making preparations for the filming
of the Great West Film Co.'s uecond fea-
ture. This feature will be photograpneo.
at the Western studios, Malta, Mont., and
will be taken from one of Coburn's poems,
put into scenario form by the poet. Mr.
Coburn will play the leading male role
and his female lead is yet to be selected.
Work of cutting down "The Sunset Prin-
cess" from eleven reels to six is nearing
completion at the company's laboratories
on University avenue. This feature is
scheduled for release early in January.
Minneapolis, Minn. — Tom Kress, form-
erly with the World Film Corp., Chicago
and Kansas City, but for the past year
handling state right features in Iowa and
Minnesota, has been appointed road rep-
resentative for the Mutual Film Corp. in
the Northwest.
Portland*s Former T. & D. Playhouse L
Will Be Devoted to Moving Pictures
—Mr. James Will Still Conduct the M
By Abraham Nelson, 601 Jo
Pi >KTI. WD. OREQl >\ K.lu in K James
has taken B lease <>n the showhouso
formerly occupied by tho t & D and will
open the big theater t'hrlstmas lCvo or
thereabouts. The lease period Is for ton
years. It Is understood that tho only
parties to the transaction wore Bdwln P,
James, lessee, and the Blodgetl Company,
Ltd.. owners of the building, lossor. The
monthly rental was not made public but
It Is not supposed to be much less than
that demanded by P. s. Brumby, repre-
senting the Blodgett Co., in previous ne-
gotiations.
The eventual disposition of the big
theater has been the subject of much dis-
cussion among both vaudeville and pic-
ture theater managers from Seattle to
San Francisco. The theater, which seats
2,200, is ranked among the big houses ot
the city, aud the fact that it Is again in
the photoplay field should liven the local
situation considerably.
Will Be Called the Broadway.
When interviewed. Mr. James said the
name Broadway theater had been decided
on for the house, and that the Broadway
Amusement Company would be lncorpo
rated to operate It. Straight pictures
will be shown, but special attention will
be paid to the musical interpretation.
Concerts and overtures will be features
of the shows. An orchestra will furnish
the music. Mr. James announced that
the policy of the house would be big fea-
tures similar to those now enjoying long
runs In big houses in other metropolitan
cities.
Many Changes Being Made.
At the time of this writing crews ot
mechanics are making alterations in the
building. The old box office off to one
side will be used as a private office and
an elaborate ticket booth will be built
in the center of the lobby.
One of the biggest changes will be the
new projection room. This will be lo-
cated on the lower floor and a straight
throw of approximately 110 feet will be
obtained. The present lamp room is at
the rear of the top gallery.
Painting, carpeting throughout the
house and refurnishing the big mezza-
nine and rest rooms are now going for-
ward.
Management Same as Majestic.
The management of the new Broadway
will be the same as that of the Majestic.
Edwin F. James will be at the head with
W. M. Rogers as superintendent of oper-
ations. Both of these men will retain
their respective positions at the Majestic.
Girl ushers will be employed at the new
Broadway.
Favorable Lease Secured.
Mr. James was highly optimistic about
the venture. He said the lease was in
every way favorable and an inspection
of the house by the writer showed that
the $30,000 worth of furnishings placed
in the theater by John W. Considlne two
years ago were as good as new. These
furnishings Include elaborate drapes, fur-
niture, stage sets and electrical equip-
ment with wonderful possibilities.
The theater was built In 1914 and
housed Empress and Orpheum vaudeville
attractions under the ownership of John
W. Considine. Turner and Dahnken con-
ducted the house from May until October
21 of this year. Since that date, nego-
tiations have been conducted to lease It
by Portland, Seattle and San Francisco
parties. It was rumored at different
eased to Present Owner of the Majestic —
and Music — Lease Period Is Ten Years
ajestic.
urnal Building. Portland, Ore.
times that tho Klallo poi an Fran-
cisco and Alex Pantages had secured It.
New House for Walla Walla.
Walla Walla, Wash. — Announcement Is
made thai ■> now theater costing $30,000
will be built here In the spring by A.
\V. Filer and Thomas K. Kastman. Mr.
Eller now operates the Bijou Grand the-
ater. Plans have already been drawn for
the house, showing It to be of Gothic
architecture and seating 1,000. It will be
built to accommodate vaudeville and road
shows as well as moving pictures.
Foresees a Big Month.
Portland. Ore. — E. J. Myrlck. of the Co-
lumbia, anticipates big holiday business
and Is preparing for it with seasonaDle
surprises, in the way of stunts. He put
over some good stuff last year and says
he Is going one better this season. For
the holidays he has Douglas Fairbanks In
"The Matrimaniac" and Frank Keenan in
"The Sins Ye Do." After the first of the
year comes Mary Pickford in "The Pride
of the Clan."
Marshfield House Opens.
Marshfield, Ore. — After being closed for
about two montl.s, the Orpheum theater
reopened December 16. The new owner
is E. M. Thurber. He has remodelled the
building, put in a new front, a ladies' rest
room and increased the size of the foyer.
The Orpheum seats about 600.
"Stone" in Hawaii.
Portland, Ore. — C. H. Johnstone, man-
ager of the Reliable Film Service, re-
ports that W. A. Stone, formerly associ-
ated with the company here, Is now con-
ducting the Reliable Film Service at Hon-
olulu, his address there being 116 King
street. The Hawaii enterprise Is an off-
shoot of the Portland company. Before
leaving here several months ago Mr.
Stone said he contemplated establishing
a branch in Shanghai.
Artcraft Notes.
Seattle, Wash. — H. G. Rosebaum. man-
ager for Artcraft's Northwest territory,
returned this week from a trip through
Oregon, and Guy Navarre, roadman, is
just back from a three weeks' trip.
.3
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IN THE MOVING
PICTURE FIELD
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ih
124 THE MOVING PICTURE WORLD January 6, 1917
TRIANGLE PLAYS
Important To All Exhibitors
Because of an erroneous impression created
by an advertisement appearing in these columns
last week, definite and authoritative announce-
ment is herewith made that
MACK SENNETT— KEYSTONE
COMEDIES
may be booked as a separate series only by
application to Triangle Exchanges throughout
the country, and in no other way.
The advertisement of last week concerning the new booking policy for Mack Sennett- Keystone
Comedies has seemingly caused the belief that these comedies would be released independently of
Triangle offices. We wish to state that there is no ground whatever for this impression. As here-
tofore Mack Sennett-Keystone Comedies may be had only through Triangle Exchanges.
KESSEL & BAUMAN.
TRIANGLE FILM CORPORATION,
1457 Broadway,
New York.
January b. 1917 THE MOVING PICTURE WORLD 125
TRIANGLE PLAYS
RELEASED WEEK OF JANUARY 7 IB
+m
WILLIAM S. HART
IN
"TRUTHFUL TULLIVER"
KAY BEE
An appealing, plausible, powerful drama of the old West. William S. Hart's
physical energy and force, his intense personality, have full sway in this, one of
the strongest plays he has ever had. The whole picture throbs with life and
people, with big problems and manly deeds.
Exhibitors Know That Hart is a 100% Box Office Attraction
DOROTHY DALTON
Charles Ray and Louise Glaum
IN
"THE WEAKER SEX"
KAY BEE
A thrilling and convincing drama with a vital theme. Such a cast ! Every role
of importance is filled by an artist.
THE MOVING PICTURE WORLD SAYS:
"The whole release constitutes a valuable contribution to the art of motion-picture production."
Beginning the week of January 14th, the Triangle Program will consist of six reels released on
Sunday and six reels released on Thursday. There will be two five-reel subjects made by Kay Bee or
the Fine Arts Company, as before, each accompanied by a one-reel Triangle Komedy.
126
NG PICTURE WORLD
January 6, 1917 jt g
Calendar of Daily Program Releases
Releases for Weeks Ending January 6, and January 13
(For Extended Table of Current Releases See See Pages 146, 148, 150, 152.)
General Film Company General Film Company
Current Releases
MONDAY JANUARY 1. 1917.
SELIG — On Italy's Firing (Three parts — Topical).
SELIG — Selig-Tribune No. 105 (Topical).
VITAGRAPH— Title not reported.
TUESDAY, JANUARY 2, 1917.
ESSANAY — The Girl God Made for Jones (Two parts — "Black
Cat Feature") (Comedy-Drama).
KALEM — That Terrible Tenderfoot (Comedy).
WEDNESDAY, JANUARY 3, 1917.
ESSANAY — A Dollar Down (Comedy).
— Yosemite Valley (Scenic).
VIM FEATURE COMEDY — Title not reported.
KALEM — The False Prophet (No. 21 of "The Girl From
Frisco") (Two parts — Drama).
THURSDAY, JANUARY 4, 1917.
SELIG — Selig-Tribune No. 106 (Topical).
VIM — Title not reported.
FRIDAY, JANUARY 5. 1917.
KALEM — The House of Secrets (No. 12 of "Grant, Police Re-
porter") (Drama).
VITAGRAPH— Title" not reported.
VIM — Title not reported.
SATURDAY, JANUARY 0, 1917.
ESSANAY — When the Man Speaks (Fourth of "Is Marriage
Secret") (Two parts — Drama).
KALEM — The Mogue Mountain Mystery (No. 118 of "The Haz-
ards of Helen") (Drama).
SELIG — In Payment of the Past (Drama).
Advance Releases
MONDAY, JANUARY 8, 1917.
SELIG — Title not reported.
SELIG — Selig-Tribune No. 107 (Topical).
VITAGRAPH — Title not reported.
TUESDAY, JANUARY 9, 1917.
ESSANAY— Among Those Present (Two parts — "Black Cat
Feature") (Drama).
KALEM Rival Romeos (Comedy).
WEDNESDAY, JANUARY 10, 1917.
KALEM — Canimated Nooz Pictorial No. 22 (Cartoon Comedy).
— Yosemite Valley No. 2 (Scenic).
VIM FEATURE COMEDY— Title not reported.
KALEM — The Resurrection of Gold Bar (No. 22 of "The Girl
from Frisco") (Two parts — Drama).
THURSDAY, JANUARY 11, 1917.
SELIG — Selig-Tribune No. 108 (Topical).
VIM — Title not reported.
FRIDAY, JANUARY 12, 1917.
KALEM — Title not reported.
VITAGRAPH — Title not reported.
VIM — Title not reported.
SATURDAY, JANUARY 13, 1917.
ESSANAY — The Sinful Marriage (Fifth of "Is Marriage Secret")
(Two parts — Drama).
KALEM — The Fireman's Nemesis (No. 114 of "The Hazards of
Helen) (Drama).
SELIG — Title not reported.
COMPLETE AND ACCURATE LISTS of Regular Program and Feature Picture* Can Aiwa?* Be Obtained from the Pace* •* the Moving Pic-
ture World. These are Published Two Weeks in Advance of Release Days to Enable Exhibitors to Arrange Their Coming Programs. The
Stories of the Pictures in Most Cases are Published on a Like Schedule. Each Synopsis is Headed by a Cast, the Players' Name* Being in
Parenthesis. Lay Out Your Entertainment From the Information in the Moving Picture World and You Will Not Go Wrong.
STATE RIGHTS BUYERS
ONE ROUND O'BRIEN
The funniest half reel comedy produced
Directed by Mack Sennett
From the Popular Magazine story The Supreme
Bumper's Degree by Charles E. Van Loan
Refer all inquiries to BI0GRAPH COMPANY
796 East 176th Street, New York City, N. Y.
January 6, 1917
THE MOVING PICTURE WORLD
127
To Our Advertisers
Past &> s* Present ^ &* and Future
IT HAS always been a source of constant satisfaction to the
management and staff of the MOVING PICTURE WORLD
to know that not one dollar's worth of business for this
publication has ever been secured by MISREPRESENTATION.
No member of our staff has ever been expected to violate — nor
has he violated — his conscience by attempting to secure busi-
ness through any misstatement of actual conditions.
This paper has never carried a line of business placed
because of claims of an actual weekly circulation of
thousands of copies more than the gross number
actually printed. It has never been called upon to
defend itself, either in the courts or in the office of
some irate advertiser, against the charge that thou-
sands of expensive colored inserts had been consigned
to the scrap heap because there was no room for them
in an edition less by thousands than the advertiser
had been led to expect would be printed.
The MOVING PICTURE WORLD has never had a
page of advertising secured through deliberate and
known MISREPRESENTATION in regard to any
other publication.
At no time has the MOVING PICTURE WORLD
attempted to secure business — either subscriptions or
advertising — by false intimations that we especially
represented any particular branch of the motion pic-
ture industry or that we were the official mouthpiece
of either the organized or unorganized exhibitor.
We have given the biggest and best value in the
field of motion picture trade publications, and are
doing it today, as every experienced moving picture
publicity man knows.
In B
usiness
Misrepre-
sentation
After All
Is Only
Fraud
In the form of
A Sugar
Coated Pill
In concentrating its energies upon the business of constantly improving
what it has to sell instead of indulging in scurrilous and maliciously unfair
MISREPRESENTATION against its competitors, the MOVING PICTURE
WORLD stands well nigh alone in its field.
Whatever business we may carry in this fast approaching new
year or in the years to come, let us assure you, will be carried with
that same satisfaction of knowing that it has been secured absolutely
without MISREPRESENTATION.
128
THE MOVING PICTURE WORLD
Calendar of Daily Program Releases
Releases for Weeks Ending January 6 and January 13
(For Extended Table of Current Releases See Pages 146, 148, 150, 152.)
January 6, 1917
Universal Film Mfg. Company
fSerlal No.)
SUNDAY, DECEMBER 31, 1016.
REX — The Prodigal Daughter (Drama) 02044
IMP — No release this week.
POWERS — Sammie Johnsin Slumbers Not (Cartoon-
Comedy) 02045
BIG U — The Mad Hermit (Reissue — Two parts).... 02046
UNIVERSAL SPECIAL FEATURE— Liberty No. 20,
"A Daughter of the U. S. A. " (Two parts — Dr.) 02047
UNIVERSAL SPECIAL FEATURE— The Purple Mask
(Episode No. 1 — "The Vanished Jewels" — Two
parts — Drama) 02048
JIONDAT, JANUARY 1, 1017.
RED FEATHER— Polly Put the Kettle On (Five
parts — Drama) 02049
NESTOR — Practice What You Preach (Comedy) 02050
TUESDAY, JANUARY 2, 1917.
GOLD SEAL — An Old Soldier's Romance (Three
parts — Drama) 02051
VICTOR — Bombs and Banknotes (Comedy) 02052
WEDNESDAY, JANUARY 3, 1017.
LAEMMLE — No regular Laemmle this day.
L-KO — On the Trail of the Lonesome Pill (Two parts
— Comedy) 02053
UNIVERSAL— Animated Weekly No. 53 (Topical).. 02054
LAEMMLE — Alone .in the World (Reissue — Drama) 02055
THURSDAY, JANUARY 4, 1917.
REX — The Red Stain (Two parts — Drama) 02056
BIG U — No regular Big U this day.
POWERS — No regular Powers this day.
BIG U — The Uprising (Reissue — Drama) 02057
FRIDAY, JANUARY 5, 1917.
IMP — The Moral Right (Two parts — Drama) 02058
UNIVERSAL— Screen Magazine No. 4 (Topical) 02059
VICTOR — How to Be Happy Though Married (Com.) 02060
SATURDAY, JANUARY 6, 1917.
BISON — Blood Money (Two parts — Drama) 02061
LAEMMLE — No Laemmle this day.
JOKER — Love in Suspense (Comedy) 02062
REX — The Wall of Money (Reissue — Drama) 02063
SUNDAY, JANUARY 7, 1917.
REX — No release this day.
IMP— The Whelp (Drama) 02064
POWERS — The Trials of Willie Winks (Cartoon
Comedy) 02065
— The Forbidden City (Educational)
BIG U — The Jewel of Death (Two parts — Reissue
Drama) 02066
UNIVERSAL SPECIAL FEATURE— The Purple Mask
(Episode No. 2 — "Suspected" — Two parts —
Drama) 02067
MONDAY, JANUARY 8, 1917.
RED FEATHER — Fighting for Love (Five parts —
Drama) 02068
NESTOR— One Thousand Miles an Hour (Comedy).. 02069
TUESDAY, JANUARY 9, 1917.
GOLD SEAL — The Mystery of My Lady's Boudoir
(Three parts — Drama)
VICTOR — A Gentleman of Nerve (Comedy)
WEDNESDAY, JANUARY 10, 1917.
LAEMMLE — No regular Laemmle this day.
L-KO — A Llmburger Cyclone (Two parts — Comedy)
UNIVERSAL — Animated Weekly No. 54 (Topical) . .
LAEMMLE — The Face Downstairs (Reissue — Drama)
THURSDAY, JANUARY 11, 1917.
JOKER — When Damon Fell for Pythias (Two
. parts — Comedy)
BIG U — No regular Big U this day.
POWERS — No regular Powers this day.
BIG U — Shattered Ideals (Reissue — Drama)
FRIDAY, JANUARY 12, 1917.
IMP — Honorably Discharged (Drama)
REX — The Whispered Name (Two parts — Drama)..
VICTOR — The Wrong Mary Wright (Comedy-Drama)
SATURDAY, JANUARY 13, 1917.
BISON — The Bad Man (Two parts — Drama)
LAEMMLE — No regular Laemmle this day.
JOKER — Mines and Matrimony (Comedy)
IMP — John Bates' Secret (Drama)
(Serial No.)
Mutual Film Corporation
02070
020T1
02072
0207S
02074
02075
02076
02077
02078
02079
020S0
02081
02082
SUNDAY, DECEMBER 31, 1916.
VOGUE — Jealous Jolts (Two parts — Comedy) 05254-55
GAUMONT — Reel Life No. 35 (Subjects on reel:
Olive Industry in California; Modish Coiffures;
Most Unique Basket (Armadillo) ; The Value of
Venom; How to Open a Glass Stoppered Bottle
(Mutual Film Magazine) 05256
MONDAY, JANUARY 1, 1917.
MUTUAL — Pangs of Jealousy (Two parts — Drama).. 05257-58
MUTUAL STAR PRODUCTION— A Gilded Youth
(Five parts — Drama — American — No. 163)
TUESDAY, JANUARY 2, 1917.
GAUMONT — Mutual Tours Around the World No. 9
(Subjects on reel: Rio de Janlero (capital of
Brazil); A Ramble Around Luchon, France)
(Travel) .' 05259
WEDNESDAY, JANUARY 3, 1917.
MUTUAL — Mutual Weekly No. 105 (Topical) 05260
GAUMONT^See America First No. 69 (Pasadena, —
Cal.) — Kartoon Komic (Miss Catnip Goes to the
Movies) 05261
THURSDAY, JANUARY 4, 1917.
MUTUAL— (Title not yet reported) 05262
FRIDAY, JANUARY 5, 1917.
AMERICAN — (Title not yet reported) 05263
SATURDAY, JANUARY C, 1017.
STAR COMEDY— The Girl Who Can Cook (Comedy) 05264
If It's Saleable Among Motion Picture People
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Ratesand Detailed Information Cheerfully Sent Upon Request
January 6, 1917
THE MOVING PICTURE WORLD
129
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THE MOVING PICTURE WORLD
January 6, 1917
General Film Company
BIOGRAPH.
TWO MEN OF THE DESERT (Reissue Dec.
25). The cast: The partners (Henry Walthall
and Walter Miller.) ; the young authoress
(Blanche Sweet).
The young authoress had come to the edge
of the desert for her mother's sake. There she
met the two young prospectors and a romance
began. But the men were about to go across
the desert, where they had heard rumors of gold.
They decided to play square and before going
determined to let the coin decide who should
ask the young authoress the all-important ques-
tion. The flip of the coin decided the older
should try his luck first. He learned the girl
did not love him. But the other she promised
to marry when he should return from the gold
lands, and the care of her sick mother, who
would then be restored to health, should no
longer interfere with her happiness. The young
partners soon reached the other side of the
desert, where success came to them far beyond
their expectations.
The girl, however, had met with sorrow on
the passing of her mother. The two young men
decided to return, but on their journey across
the desert the younger fell over a precipice and
broke his leg. The water supply gave out and
while the older sought water on the desert he
himself fell exhausted with thirst. He was
found, however, and restored. In like manner
the younger partner fell into the hands of
friendly but ignorant Indians, who took him to
their camp, where through their crude nursing
fever set in. His own health restored, the part-
ner sought him, but found him gone. Then came
the temptation not to continue the search. He
thought of the woman at home and the advant-
age he might take. He returned and told her
the other was dead.
At first she could not believe him, but on the
persistent urging of the man she gave in. Thus
came their stolen happiness in the joy of a child
that was to come, but the younger partner, re-
stored after several months, decided to return.
He appeared outside of the cabin and would
have gone away on the other's explanation had
not the woman heard his voice and come out.
He was able to forgive, but the woman told her
husband she could have nothing more to do with
him after this deception. There was only one
thing for her to do — to wait until after the birth
of the baby ; then the baby came. Her trunk
was packed and about to be taken away when
she saw the baby lying in the father's arms.
Then her mother heart repented and she stayed.
perceiving his brother-in-law's duplicity and
threatens to bring him to task if he aoes not
desist. Her health regained, Leonore returns to
the city and John, taking his savings, accom-
panies her. Arriving in the city, his "rube" ap-
pearance is noticeable and Leonore induces him
to purchase a "sporty" wardrobe. He patron-
izes the cafe where Leonore dances and is king
of the place — upon liberal distribution of money.
He accompanies Leonore home with a couple of
"about-towners" and his bankroll disappears.
But it is not until morning brings soberness that
he realizes his loss.
His money gone, Leonore spurns his attentions.
He is no longer a welcome guest at the cafe.
Meanwhile back home Mrs. Bingham is mourning
his departure and, with her brother and daugh-
ter, decides to search for him in the city. Sheriff
Jones furnished the address of Leonore and the
shabby trio call upon Leonore at the cafe, only
to find John has returned to the mountains.
They return and in the sunset a great mistake
is realized, from which is born a greater love.
KNICKERBOCKER STAR
FEATURE.
THE DAWN OF WISDOM (Three Parts — Dec.
22). — Leonore Harris, a cabaret dancer, is taken
111 and her physician orders a rest. She goes
Into a quiet mountain village and becomes the
object of interest and speculation for the moun-
taineers. She Informs Sheriff Jones she wants
to rent a cottage. The sheriff proves as efficient
in real estate as In the performance of his du-
ties as an officer. She becomes a neighbor of
John Bingham, a young mountaineer, who, how-
ever, is married and has a daughter. The city
visitor is not long In attracting his attention
and he becomes a rival of Sheriff Jones.
Young Mrs. Bingham's brother is not long In
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VIM.
HE WINKED AND WON (Dec. 21).— Kate,
president of the Suredeath Street Railway Com-
pany, has a daughter, Ethel, who is the apple
of her eye. Babe, an inventor of a safety device
for the controller of a trolley car and possessor
of a funny little wink, arrives to demonstrate
his invention to Kate.
Through the aid of Florence, his confederate,
whom he has managed to install in Kate's office
as a stenographer, Snorky, president of a rival
traction company, learns a demonstration will
be given on a certain date. Snorky plants a
bomb underneath the car so that when the lever
strikes a certain mark the bomb will explode.
However, Babe has asked Ethel to accompany
him on a trial spin a few hours before the dem-
onstration, and their entrance blocks Snorky's
escape. Finding himself trapped in the death
car, Snorky raves and a desperate struggle takes
place between him and Babe.
Babe overpowers Snorky and hurls him off the
roof of the fast-flying car just as the bomb ex-
plodes. The explosion throws Babe and Ethel
high in the air, but with Babe's usual good luck,
he and Ethel land safely in Kate's auto.
VIM FEATURE COMEDY.
A FINANCIAL FRENZY (Dec. 27).— I Due
Love is gratified by the news that his salary
has been raised and goes home to lunch, but
instead of finding the usual smiling wife he
finds a note saying she has "gone shopping."
Packages commence to come in C. O. D. He
goes looking for his wife and finds her loaded
with bundles ; she drags him into a fashionable
cafe and he decides to humor her. Mrs. Love
eats the most expensive things and shows hubby
more purchases, one of them being a necklace;
he is stunned and attempts to bear up by drink-
ing highballs. In the meantime his boss has
seen him. His suspicion is aroused by the fact
that he is drinking heavily and seems to have
bought his wife all sorts of presents. He also
learns that Love had not made a deposit at the
bank, and has him arrested. After Love has
convinced him of his innocence, Mrs. Love ex-
plains she has inherited 550,000 from her uncle's
estate.
KALEM.
THE FALSE PROPHET (No. 201 of "The Girl
from Frisco — Two Parts— Jan. 3). — The cast:
Barbara Brent (Marin Sais) ; John Wallace
(True Boardman) ; Ace Brent (Frank Jonas-
son) ; Daniel (Ronald Bradbury). Directed by
James W. Home.
A faker, calling himself Daniel II, with his
three "saints," comes to Santa Loma with warn-
ings that the end of the world is near and call-
ing to- the populace to give up their worldly
possessions and prepare for the day of doom.
He quickly gathers an ignorant following about
him and Barbara, seeing the manner in which
they are being duped, attempts to expose him.
But her first efforts result in serious danger, for
she is mobbed by Daniel's followers for her
"sacrilege." But Barbara works quietly away
with the aid of Wallace, and on the day that
Daniel had prophesied for the end of the world
springs her coup, with the result that follow-
ing some stirring dramatic scenes the prophet
and his "saints" are lodged behind bars.
FAT AND FICKLE (Dec. 28).— Babe is happy
over his engagement to Florence, but the minute
he thinks of breaking the news to her mother,
Kate, his dream of joy is ended. For Kate's
ex-husband was a pugilist and his friends always
considered him "some pug," yet at home he was
Kate's little lambkin, for Kate carried a wallop
in each hand that had a bigger kick than a
Krupp gun. Babe thought "safety first" should
be his motto ; yet, instead of being rough with
him when she heard the news, Kate only smoth-
ered Babe with hugs.
Later, however. Babe meets Ethel, a blonde
vampire who drives all thoughts of home and
Florence out of Babe's head until the time came
to tell Florence that she was no longer a mem-
ber of the "engagement club." Kate hears the
news and her past training with her ex-hubby
stands her to good effect until Babe, declaring
truce, proclaims Kate the lady of his choice.
Trouble begins between Florence and her
mother over the possession of Babe. During the
melee Babe escapes and seeks safety at the side
of Ethel, only to receive an awful blow when
he learns Ethel already owns a husband. Then
Babe figured, although her mother may be a
little rough, it was cheaper to get married than
to work, so Babe beats it back to Florence and
Kate, where a happy reunion occurs.
BEFORE THE SHOW (Dec. 20).— The small-
town vaudeville manager, before the afternoon
performance, discovers his propertyman has
quit without notice, so is compelled to hire one
of the hangers-on, Slippery Pokes. Pokes Is
installed and made man of all work. Bills are
to be posted, props collected, scenery put in
place, trunks delivered to dressing rooms. This
all falls to Pokes' lot. Stylish Kate, the scrub-
woman, is secretly in love with Jnbbs. the man-
ager. Jabbs objects to her attentions and several
times has to call her down and remind her of
her position.
The Limber Brothers arrive and, after tipping
Pokes, are shown to the dressing room. The
Ham Family also arrives. The greatest trouble
is created when the Fickle Sisters put In an
appearance and smile upon Jabbs. Jabbs places
them In the star room. Pokes discovers Jabbs
making lovo to the sisters and informs Stylish
Kate, who. with a pistol, makes things so lively
that had the police not Interfered the afternoon
performance would have been delayed.
ESSANAY.
THE GIRL GOD MADE FOR JONES ("Black
Cat Feature" — Two Parts — Jan. 2). — The cast:
Jones (Bryant Washburn) ; Faith Garland
(Alice McChesney).
Jones was searching everywhere for the girl
he wanted for his wife, and all the time she
■was literally sitting beside him. It happened
this way. Jones was in a railroad wreck.
Pinned beneath the cars with him was a girl.
Death hovered over them. It was dark and
Jones could not see the girl's face, but from
her voice and her bravery he knew he could
love her if he lived. They were rescued and
separated, but immediately Jones was released
from the hospital he began his search for the
girl. In this Jones obtained the aid of a maga-
zine editor friend, who suggested he write the
story of the wreck. The editor sent Faith Gar-
land, his secretary, to Jones to take dictation
of the story. Lo, and behold. Faith was the girl
God had thus made for Jones.
A DOLLAR DOWN (Split Reel — Jan. 3). — A
vaudeville actor lands at Banana harbor and
soon wins the queen of the settlement away
from the boss of the gang of stevedores, because
of his smart appearance in his "dollar down"
suit. He becomes a subject for violence on the
part of the harbor front workers and it Is only
when he resorts to a grotesque makeup that he
frightens his foes and has the field to himself.
The reel is shared by ~>00 feet of beautiful scenic,
taken in Yosemlte valley.
WHEN THE MAN SPEAKS (No. 4 of "Is
Marriage Sacred?" — Two Parts— Jan. 6). — The
cast: James Gordon (Edward Arnold); Irma
Alvord (Marguerite Clayton) : Reggie (Sydney
Ainsworth) ; Andrew Carson (Thomas Commer-
ford) ; Horace Alvord (John Cossar).
The failure of a man to resent Insults often
is mistaken as cowardtce. It was the case with
James Gordon. He killed a man in a fit of
anger and afterward resolved never again to lose
his temper. Gordon weds Irma Alvord, a social
butterfly who worships courageous men. How-
ever, she detects him passing off an insult from
his secretary and is disgusted with him. She
makes no secret of her disgust and it influences
her friends to begin to loath Gordon. Finally,
driven to a frenzy by the taunts of his wife and
friends, Gordon breaks his resolution. He in-
vades a partv in his home and virtually "cleans
house." hurling guests right and left. By such
cave-man tactics he wins back Irma's love and
the respect of those who once had sneered at
him.
SELIG.
SELIG-TRIBUNE NO. OS (Dec. 7).
Galveston, Tex. — The American steamship
Ausable arrives from Buenos Aires with a cargo
of 1S0.OOO bushels of Argentine wheat
New Orleans, La. — Movie theaters accept pota-
January 6, 1917
THE MOVING PI( I URE WoKl.l)
131
toes as admission fee, and turn all receipts
over to the Orphan Asylums
Qalveeton, Tex. Paulina Thurston gives a now
America d Interpretation ol tba Hula Hula.
Now York, n. y.— "Uncle Sam's" dreado
Bteam majestically out to aaa after their visit
for tho Army and Navy tootball game,
Washington, D. C— Prealdent Wilson and
members ot tie Supreme Court ami uiplomatlo
Corps attend requiem muaa (or Pram Joaat,
Lata Emperor ol Austria.
Saratoga, Cal. — Willium O. MoAdoo, Bocre-
tary of toe Treasury, and his wile visit Benator
James i». Phelan.
Chicago, ill.—
[nfluanaa microbes an' tba buga' grippe nn" cold.
Scarlet fever, typhoid an' dlaeaaea new an' old,
sfeaalea, whooping cough an' chlckenpox bo mean,
is the Bacteria that'll g< I
II your teeth Bint i-i.
Bedloe'a Island, N. v. With Prealdent Wilson
and a distinguished company ol guests as spee-
the Illumination of the Statue of Liberty
begins "America's Electrical Week."
Philadelphia, Pa.— The University of Pennsyl-
vania defeats Cornell University In their annual
football game, by I BCOre of li."> — I).
Carlisle, l'a. — What "Uncle Sam" is doing for
ins Indian charges is well Illustrated at the
annual military Inspection and pageant by the
students of the Carlisle Indian School.
Chicago, ill. — A ten-mile rollerskate race,
through tho crowded streets, furnishes plenty
of thrills to both participants and spectators.
SELIG-TRIBUNE NO. 99 (Dec. 11).
New York. X. Y. — President Wilson arrives
and officiates at the ceremony of lighting the
Statue of Liberty.
Taft, Tex. — With only half a crop planted last
year and with twenty-cent cotton in sight,
Charles P. Taft shows foresight In turning his
great cattle ranch into a cotton plantation.
Corpus Christi, Tex. — Evan with turkey at
thirty-eight cents a pound, the soldiers on the
border are not forgotten on Thanksgiving.
San Francisco, Cal. — 32,000 people in 800
automobiles make up a caravan of discovery
when they ride over 28 miles of boulevards on
the opening day of tho Exposition Marina.
Washington, D. C. — Tom Taggart, leading a
delegation of senators, representatives'and news-
papermen, greet Vice-President and Mrs. Mar-
shall on their return to the Capitol for the
opening of Congress.
Wakefield, Mass. — Major John M. Portol, of
the Massachusetts National Guard, inspects the
new Berthier type of machine gun.
Marysville, Cal. — The world's largest gold
dredge is launched and christened by Miss
Phoebe Bevan, assisted by W. P. Hammon, the
"father" of gold dredging in California.
Los Angeles, Cal. — Eddie Rickenbacher wins
the Championship Sweepstakes at Ascot park in
his Duesenburg. Time, 150 miles in 13.'5 minutes
and 1 second.
Hammond, Ind. — Miachel Innik, clad in this
suit of home-made armor, with whiskers at-
tached, and armed with two revolvers, a dagger,
'2 hatchets, a knife and 165 pounds of ammuni-
tion, shoots the clerk, a juror and Judge Chas.
Grenwald in the court-room.
Denver, Colo. — 700 cow ponies are purchased
by the British and French Commissioners for
army horses and await shipment to the front.
Latest fashion in evening gown and wrap,
posed by pretty model, is presented in this
number of The Selig-Tribune.
THE GOLDEN THOUGHT (Three Parts— Dec.
2.")).— The cast: Tom Daton (Tom Mix); Bess
Jackson (Victoria Forde) ; Gene Hammond
(Barney Furey) ; Estella Hammond (Lily
Clark) ; Doc Breede (Sid Jordan) ; Bill Blevins
(Pat Cbrisman). Written by J. A. Lacy. Di-
rected by Tom Mix.
Tom Daton, deputy marshal, is ordered to
Chico County to keep' an eye upon a number
of desperate characters reported to have been
terrorizing that vicinity. Bess Jackson, a beau-
tiful young woman, acts as faro bank dealer
in an adjacent county, and when Tom arrives
there he is much attracted by her beauty.
Gene Hammond, a wealthy mining man, bids
his wife farewell and goes to Chico County to
develop a claim. There Doc Breede, leader of a
gang of desperadoes, resents the appearance
of the deputy marshal on tho scene, and plans
with his gang to make away with Tom. He
plots with confederates that they shoot through
a window and kill the deputy marshal making
it appear that Hammond did the shooting.
The shots are fired, but just at that in-
stant, Tom unooo lolously withdraws from range,
and It Is ono of Doc I
by Lha bullet Hammond la arrested by the
stieriiT charged with doing the shooting. His
revolver, which bad been tampered with, is
placed in evidence. Hammond'i wife hearing
of his Incarceration, rushes to his aid,
the deputy marshal, believing In Ham-
mond's Innooence resolves to fori
i from I'oc lir.-. ■dr. He doi ■ ". and
alter nn exciting battle With the di
members or the gang are rounded up, An a
reward tor up the plot, I
:i as in ■ bride,
THB RIGHT HAND P \ i II -Tho
cast: Allen Kent (Kufiyn Adair); I'ur.i Warren
(Virginia Klrtley). written by Hetty Gray
linker. Produced by Burton L. King.
Allen Kent leaves blS home to seek fortuno,
but fortune is found to ive. 1 bei
saying that the unnoticed passing of a stranger
In a crowd, may, by tho least tuiu to one
side or another, become tho deciding factor of
one's whole life. Allen comes upon the part-
ing of the ways, and he is undecided whether
to take the left-hand path or the right. How-
ever, be ohooses, and his pathway leads him
into the life of a pugilist.
After Ova years. Allen finds himself without
money, without friends, and ono who has lost
his cunning in the squared circle. Again he
finds himself seated on a bench facing two
pathways, and he wonders what would have
happened if he had take the other path that
day five years ago.
Allen determines to find out, and in so doing,
discovers that the straight and narrow way is
the only course which leads to health, prosperity
and love.
SELIG-TRIBUNE NO. 100 (Dec. 14).
New York, N. Y. — James W. Gerard, Ambas-
sador to Germany, and his wife, leave for Berlin,
after a vacation in the United States.
Tarrytown, N. Y. — John D. Archbold, late
multi-millionaire and president of the Standard
Oi! Company, is buried.
Washington, D. C. — President Wilson leaves
the Capitol after delivering his message at the
opening session of Congress.
Philadelphia, Pa. — Miss Clara C. Haywood, so-
ciety leader, turns to the billiard table for re-
creation.
Brooklyn, N. Y.— A $1,000,000 fire visits this
city and threatens destruction.
New York, N. Y. — Nifty novelties in cats and
rabbits are shown at the feline annual show.
Chicago, 111. — A few of the star attractions in
the $2,000,000 Stock Show now being held.
New York, N. Y. — The ship returns from the
Gold coast with a crew of Fantee natives and
a new dance, known as the "Slue-foot Slough."
Here are the latest combinations in feminine
footwear. These silver attractive evening slip-
pers with gray silk stockings are the very latest.
New Orleans, La. — The Shriner's convention
here brings into competition the best Masonic
drill teams in the South.
SELIG-TRIBUNE NO. 101 (Dec. 18).
Sacramento, Cal. — Governor Johnson drives the
first stake for California's new $10,000,000 canal.
Oakland, Cal. — The Falketind, largest wooden
ship ever built on the Pacific coast, is nearing
completion.
Washington, D. C. — Congressman Adamson of
Georgia, the gentleman who put the "dam" in
the Adamson law.
Newark, N. J. — Riders prepare for grueling
contest in the coming international six-day bi-
cycle race.
New York, N. Y. — "Open Window" and "Walk
to Work" week comes to a successful conclusion,
with the long hike participated in by 700 persons.
Manchester, England. — Despite German's peace
proposals, England continues to pour thousands
of British troopers into the trenches.
Latest Fashions. — Pretty models pose for latest
creations in furs and in evening gowns.
Lebanon, Pa. — A visit to the steel mill proves
that European soldiers are shooting sewing ma-
chines, iron pots and old castings at their ene-
mies.
Norfolk, Va. — The Southern Commercial Con-
gress opens with a parade of the National Guard,
sailors and cadets.
ON ITALY'S FIRING LINE (Three Parts-
Jan. 1). — Scenes depicted are those of the army
of Italy, and in the advance through the Alps
toward the Austrian frontier.
The scenes of warfare shown are: Artillery
duels; bursting shrapnel and shells; soldiers
charging through barbed wire entanglements
aotual eonfllot; life In tba advance trenches;
scouts scaling seemingly sliuodt iuipu«»»blo
mountain bulgbta, ami other detail*,
i.\ I'aymk.nt OP THH I n o i.— The
• ■iii- 1 1 ly) ; Uobi-it,
iB i Kobyn Adali i . Qraclo ( Vlr| Inla Klrt»
ley i . Mi ■ Bump ">n lEug< I Wrli too
by Mine B. Jones. Produced fiy burton L. King,
Jupiter i» quoted as staling lhai if tbei
any in lbs past who i about
them, ii la Hi'- will ol Ins god" that they be ru-
ijoi ii, tint |. .lyini iii may bs mo
in ih. daj in h ni |< in> there lived
an . mpi i "i a bo is i in «.i ii" lot ed ■
« lui bad i" ■• ii sl» 'i by the snipi i
Tins favorite waa wining to Is iifo
thai the beautiful girl, whose likeness be had
molded Into an artistic statue, d
Edward Bauip ion, a Qnao "i his
son Robert, who Is studying art In Pair. Willi
his wife, the financier embarki on " boal m
routs to francs to pay the young sculptor a
vi.it. Robert finds his work delerioratln
cause he can discover no model to give him
Inspiration,
On the boat Is Gracla, a stewardess, who,
when she ami the financier meet, bavs ■ tudden
unaccountable feeling of having met ages be-
fore, However, Bampson haves tba girl's life
and Mrs. Sampson decides to make of Oracle a
companion. They arrive in France, and when
Gracla and Robert meet, again comes the mys-
terious feeling that they, too, have loved In the
long ago. The girl furnishes the Inspiration for
the young sculptor's work of art, and they are
later happily married,
Universal Film Mlg. Co.
POWERS.
THE TRIALS OF WILLIE WIXKS (Cartoon
Comedy — Jan. V). — Willie Winks Is a friend of
our old acquaintance, Sammie .lobnsin. He has
bad an unfortunate experience with a goat, and
he goes to get bis dog to chase the animal.
The goat, however, chases the dog instead.
Willie finds pressing business elsewhere, and
warns his friend Sammie to look out for
trouble. They are not quick enough In getting
away, however, and the picture ends In an
orgy of bumps. On the same reel is an educa-
tional picture.
IMP.
THE MORAL RTGHT (Two parts— Jan. 5).—
the cast : Gerrardi Garaboldi ( Douglas Gar-
rard); Francelia Garaboldi (Francelia Hilling-
ton); Paul Arnold (A. W. Wertz). Scenario
by Fred Payton. Produced by Douglas Gerrard.
Gerrardi, an Italian, has come to America
and saved enough to send for his sweetheart,
Francelia. He finds enjoyment in preparing
for her coming. He confides his serret to one
of bis customers, an attorney, John Waln-
wright. On the passage over Francelia, travel-
ing steerage, is insulted by a drunken pas-
senger, and Paul Arnold, an artist, comes to
her rescue. Her beauty appeals to him and he
engages a first-class cabin for her. She tells
hira about her lover who is wa't'ng to welcome
her. But Arnold has other plans
He knows that the steerage passengers exit
by a different passage than do the cabin pas-
sengers. She leaves the ship with him. When
she does not see Gerrardi, Arnold suggests that
she go with him to his mother until they can
locate her lover. She reluctantly consents.
At Arnold's studio she learns there is no
mother, but knowing no one and being unable
to speak English, she accepts conditions as she
finds them. One day while driving with Ar-
nold and waiting to make a crossing she sees
Gerardi. At first overjoyed, she then realizes
the life she is living and hides her face in
shame.
Gerrardi has seen her, and he goes in senrrh
of her. His quest is in vain. When he returns
he finds Francelia at bis home. Weepingly she
tells her story, and, Gerrardi leaves to find
Arnold. The two struggle in the studio and
Gerrardi kills Arnold. At the trial Wainwrlght
is his attornev. He calls Francelia as a w!t-
ness. She tells her storv and gains freedom
for her lover, who later becomes her husband.
THE WHELP (Jan. ").— The cast: Bruce
Reid (Millard K. Wilson); Toto (Edith Rob-
erts) ; Andy McCall (Malcolm Blevins* ; Emoe
(Raymond Whittaker) ; Babv (EHznheth
janes). Scenario by Harvey Gates. Directed
In by M. K. Wilson.
Theatre Owners
A Profitable New Year's Gift
For Your Manager is a
SUBSCRIPTION TO THIS PAPER
Start Now— With the First Issue.
132
THE MOVING PICTURE WORLD
January 6, 1917
Toto lives with her undo, Emoe, who com-
pels her to dress as a boy and earn her board
by picking pockets. Toto's ambition is to be
like other girls. She dresses up much to the en-
joyment of herself and her small sister.
One day while Toto is dressed as a girl,
Andy, a detective, tries to flirt with her — but
gets his face slapped, and is reprimanded by
Sergeant Bruce Reid.
The whole force i9 on the lookout for a band
of pickpockets. Andy sees Toto counting money.
Bruce has seen Toto steal, but has lost track
of lier In the crowd. Andy follows her home,
where she gives the money to Emoe. He leaves
and Is taken in custody by Bruce, who notices
his stealthy actions.
Andy entors Toto's room and tries to force
his attentions on her. The little sister goes for
help and, meeting the Sergeant, takes the latter
home. The girl is struggling in Andy's arms.
Andy is discharged and the sergeant takes Toto
and her little sister to his home to be cared
for by his mother.
UNIVERSAL SPECIAL FEATURE.
LIBERTY, A DAUGHTER OP THE U. S. A.
(Episode No. 20— Two Parts — Dec. 31).— The
cast: Liberty (Marie Walcamp) ; Pedro (Eddie
Polo) ; Lopez (G. Raymond Nye) ; Bob Rut-
ledge (Jack Holt) ; Major Winston (Neal Hart) ;
Senorlta Travarlo (Hazel Buckham).
Liberty, Bob Rutledge, Pedro and Senorlta
Travarlo leave Mexico to join Major Winston
In Washington and are followed by three Mex-
ican spies, one of whom catches Liberty on the
rear of the train. But Pedro rushes out and
saves the girl, throwing the spy off the rapidly
moving train.
Lopez, the bandit chief, is dying from wounds
Inflicted by Bob and Jose Leon, and his follow-
ers besiege the hacienda to prevent his body
from fnlling into American hands. An American
detachment has been ordered to gain possession
of the corpse.
Lopez commands his men to set the hacienda
afire. This they do, losing many of their own
number, for the Americans arrive just as the
chief is being carried away. Forced into their
own trap, they are caught in the explosion of
the powder set to blow up the peon houses.
Lor>P7.'s bodv is later found among the ruins.
Major Winston, sole survivor of his detach-
ment, is in Washington. Bob is disgusted to
learn that the Secretary of War will not accept
Winston's statements without corroboration. The
secretary causually remarks, "Well, now that
Lopez is dead. I guess that ends it." Bob springs
to his feet, horrified, shouting, "Why, man,
there's a thousand such as Lopez still alive.
Get them all and you've done something. You
officials sit here and let politics command your
feelings while true Americans are being mur-
dered." He shakes his finger under the nose of
the Secretary. Replying that all Americans
were warned to leave Mexico, and that the War
Department has stood slander, insult and every-
thing else that hurts a man, the secretary draws
a vivid word picture of what peace means, and
then whnt war would mean, asking Bob which
he would choose.
Meanwhile, the Mexican spies are following
orders from Chihuahua to get Pedro as a traitor.
While he and Senorlta Travario are In a hotel,
chatting, she sees the two Mexicans. She be-
comes frightened. Suddenly a spy leans over
the railing of the balcony and fires, but the girl
jumps in front of Pedro. She is Instantly killed.
After firing several more shots which wound
Pedro, the Insurrectors attempt to escape In a
taxi, wh'n Bob fires at them. The shot causes
the machine to catch Are and explode.
Pedro, dying, asks Liberty to see that he and
Senorlta Trnvario are buried in Mexico, and
murmurs that he has found his love too late.
Liberty and Bob are escorted by Winston to
meet the President of the United States, who
congratulates them and tells them that $50,000
was offered by the government for Lopez, and
that It will be paid to a daughter of the U. S. A.,
Miss Liberty Horton. Hero Bob Interrupts and
says that she Is no longer Miss Horton, but Mrs.
Robert Rutledge. All the guests cheer and the
orchestra strikes up the national air.
THE PURPLE MASK (Episode No. 1— "The
Vanished Jewels"— Two Parts— Dec. 31).— The
cast: Patricia Montez, called "Pat" (Grace
Cunard) ; Phil Kelly (Francis Ford) ; Eleanor
Van Nuys (Jean Hathaway); Pete Bartlett,
Kelly's axslstant (Pete Gerald) : Bull Sander-
son, another assistant (Jerry Ash) : Silk Dona-
hue, kid glove Apache (John Duffy) : Stephen
Dupont. nn art dealer (John Featherstone) ;
Jacques, the Van Nuys butler (Mario Blannchl).
Written by Grace Cunard. Produced by Francis
Ford.
Patricia Montez, niece of the wealthy Eleanor
Van Nuys, Is the most popular girl In the Amer-
ican colony of Parl9. Her one Idea Is to bring
comfort to the suffering poor. Her aunt, Mrs.
Eleanor Van Nuys, is likewise charitably In-
clined. The Children's Asylum, a refuge for
orphans, Is the principal hobby In Mrs. Van
Nuys' scheme of charity.
To her friends, Patricia Is affectionately
known as "Pat." The result of Pat's popularity
has been to give the spirited girl an excellent
opinion of herself, and when Pbll Kelly snubs
her she resents it aud resolves to go to any
length In retaliation. Kelly Is a famous de-
tective, known all over Europe as "The Sphinx."
Pat's first venture, In retaliation for Kelly's
rudeness, is to steal her aunt's Jewels. She then
notifies Kelly. Pat hides the Jewels In her
dressing table drawer. They are stolen by
Jacques, the butler, who takes them to the ren-
dezvous of his fellow Apaches, the Cafe Chat
Noir.
Fat has noticed Jacques' suspicious conduct
and follows him to the cafe. She is followed
by Phil Kelly and two of his assistants. Pat Is
disguised as an Apache's sweetheart, and bribes
her cabman to assume the role of her lover.
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They enter the cafe and participate in the fes-
tivities. Pat sees Jacques displaying to his pals
the Van Nuys' heirlooms. By deftly whirling
her dancing partner to the table where Jacquese
sits, she manages to stumble and strike the but-
ler's arm.
The Jewels fall from Jacques' hands. Pat
picks them up and as she Is leaving the place
Phil Kelly confronts her. In her surprise, Pat
drops the gems upon the steps. She dodges past
the detective and makes her way home. Kelly
observes the Jewels lying on the ground, and
pocketing them, departs.
THE PURPLE MASK (Episode No. 2— "Sus-
pected ' — Two Parts — Jan. 7). — When "Pat"
drops the Jewels In her hurry to escape from
Detective Kelly, she dashes into the house of a
poor woman, who lives near the street entrance
to the Apache cafe, the Chat Noir. She begs
the woman to hide her, and lies on a bench, cov-
ered over with a blanket, while Kelly searches
for her in vain. When the detective has left
Pat promises to repay the woman for her kind-
ness.
Kelly plans a surprise for the Apaches. He
enters suddenly and holds them up at the point
of a gun, while the police guard the other exit
through the sewer. Kelly shoots out the lights
and there is a fight in the cafe in the half dark-
ness. Most of the Apaches make a run for the
door, but some of them hide behind the bar.
Many of the gang try to escape through the
sewer, and tfiere [S a terrific fight with the
police, in which several on both sides are
drowned in the sewer. The next day Kelly calls
at the Van Nuys home to return the jewels. He
tells Pat that he has seen a girl at the Chat
Noir who looked much like her.
Pat is as good as her word and sends many
gifts of food and clothing to the woman who-
befriended her. A shock awaits her on her re-
turn. Her aunt has received bad news from her
lawyer. Poor Investments have caused her for-
tune to dwindle, and she Is almost penniless.
Pat comforts her aunt, and says that she has
a way to regain the money. She sends for the
butler, and intimates to him that she knows
all about his rial avocation. She intimates that
she wishes to join his band. He tells his ac-
complice. Silk Donahue, to be at the Cafe Chic
at !)::i0 that night.
Pat and her aunt are also on hand at 9:30
and Kelly Is there with his men. At a nearby
table is a pearl dealer, with a fine string of
pearls. Pat sees them and says to ber aunt
that they would pay their debts. Suddenly the
lights go out. When they are turned on again
the pearl dealer is lying face down on the table
and the pearls are gone. Kelly will not allow
anyone to leave the room. He finds a hand-
kerchief of Pat's near the man's chair and or-
ders all to be searched. He Is convinced that
the thief is found, and is ready to snap hand-
cuffs on Pat's wrists.
RED FEATHER.
POLLY PUT THE KETTLE ON (Five Parts-
Jan. 1). — The cast: Mr. Vance (Thomas Jeffer-
son' : Polly Vance (Ruth Clifford); Miss Jo-
hanna Webb (Miss Maddox) : Chester Creigg
(Douglas Gerrard); Myra Vance (Marvel Spen-
cer) ; Nellie Vance (Lena Baskette) : Susie
Vance (Zoe Rae). Scenario by Elizabeth Hen-
drix. Produced by Douglas Gerrard.
Polly Vance is at a loss as to where to get
the next day's food. The children scream,
"Polly, put the kettle on," but she finds only a
few tea leaves. The kids arc disappointed when
they find no jam. Polly, though only eighteen,
has been mothering these children a long time.
Polly enters her father's workroom, where he
is pouring over the plans for the invention
which he is confident will bring them riches.
He becomes Irritated when Polly reminds him
of their poverty, and she leaves the room. Polly
obtains a position with Johanna Webb, a spin-
ster. Chester Creigg, Miss Webb's nephew, has
completed his preparations for leaving home.
He is returning to college, this being his fin-
ishing year. Chester Is Impressed with Polly's
good looks and there seems to be a mutual at-
traction.
After some weeks Polly is overjoyed to learn
that Chester is coming home. Chester has been
awarded a prize at college for writing the best
play. In the meantime Vance, Polly's father,
has completed his invention. He takes the model
to a well-known manufacturer, only to be told
that the Invention is already on the market.
Chester has a tilt with his aunt because he
will not submit to her arrangement for him to
enter a bank, as he has chosen play-writing for
his profession, and she disinherits him. Polly
comes in with some wool and the old lady finds
it is not the right color. Chester listens as the
spinster scolds Polly. Polly is told to leave,
and they go off together. Chester cannot con-
vince Polly that it is the proper thing for her
to allow him to help her until she gets another
job. As he walks aimlessly on he is attracted
by an excited crowd. He finds a man has fallen
and been injured. He takes him home and has
the doctor called. Polly comes home and finds
Chester at her father's bedside. She is over-
come with emotion at his goodness. Later
January 6, 1917
THE MOV1NC PICTUKK WOULD
133
Cbester prevails on Polly to allow him to send
her to the hospital for training an a nume.
While she Is there Chester tuki-n care of the
family, though he la hard up. not having sold
any of his plays.
On a visit to Polly's house ho finds • tire
started accidentally by one of the Children.
He Is overcome by an explosion of the father I
ohonilcals and Is taken to the hospital, after
risking his life in rescuing iuo children, woe
of the neighbors comes to the hospital and tells
Polly she will caro for the cniklren If Polly will
nurse Chester.
Chester Is made blind by the lire. Polly feels
It is Incumbent upon Iter to help him, so she
secretly goes to the old aunt and tills her of
her nephews plight. She says that Chester has
sworn not to touch a cent of hers. They hit
upon the plan to tell Cluster his aunt has sud-
denly died, leaving all her wealth to him. In
this way he is brought to her old home with
Polly as his nurse. Polly in the meantime has
sent his finished play to a play-broker.
A friend of Clusters, Pendleton, a famous
oculist, comes rushing In his old boyish fashion
and brings the newspaper speaking of the great
new pUy, "Polly Put the Kottle On." and of
the mystery surrounding the identity of the
author. Of course, it Is Chester's play, and he
bemoans the fate that makes it impossible for
him to see his first play. Pendleton suggests
an operation. Polly takes care of the patient.
Her sweet face is the first thing that greets
Chester's restored vision. He is too overcome
for words. But he finds the speech when he
sees his aunt Johanna. Her spirit has been re-
fined In the fires of adversity, and there is a
happy reunion.
REX.
THE GILDED LIFE (Dec. 29).— Written and
produced by the Sraalleys. Two sisters take
different paths, one to a humble, honest home,
the other to a gilded life of luxury. One night
the husband, a night watchman, discovers burg-
lars at work upon his employer's safe. He
reaches the scene at the moment of the ex-
plosion and is felled by the heavy door. His
body Is taken home to his faithful wife, Alice.
Alice's sister, Helen, reads of the disaster,
and offers assistance, which is refused. Alice
secures employment, and the mission workers
send some one each day to care for her chil-
dren. . . . . ,„
Helen determines to leave her sinful life.
She goes to her sister's home and finds Alice
absent. The mission worker comes and takes
her for Alice. This deception she carries on
for some time. Phil, upon learning of Helen's
life in the mission, is deeply moved. He offers
her any concession if she will only come back.
Helen confides in an old minister, who requests
that she return with him.
Phil comes to Alice's home. Alice, upon learn-
ing of Phil's relation to Helen, insists that he
leave her house. Just then the minister ar-
rives with Helen, who quotes from the Bible :
"That joy likewise shall be in heaven over one
sinner that repenteth more than over ninety and
nine Just persons, which need no repentance."
Alice Is awakened to a fuller understanding
and the minister marries Helen and Phil.
THE RED STAIN (Two Parts — Jan 4). — The
cast : Dorothy Forrest (Molly Malone) ; Elbert
Santley (Jack Nelson) ; Cecile Forrest (An-
nette Defoe) ; Hubert Forrest (Fred Montague) ;
Butler (Burton Law). Scenario by Harvey
Gates. Produced by George Cochrane.
Cecile Forrest is a hard-hearted, worldly girl,
but Elbert Santley, who is in love with her,
cannot see this part of her nature. He is in
the contracting business, as is also Hubert For-
rest, Cecile's father. Santley asks Cecile to
marry him, but she only laughs. He tells her
that he has hopes of obtaining a contract for
a big job. Forrest overhears this.
Dorothy, Cecile's sister, is secretly in love
with Santley. who scarcely notices her. Forrest
tells Cecile that if she will pretend great inter-
est in Santley's plans and give him an oppor-
tunity of seeing them, he will give her a dia-
mond bracelet. Cecile accordingly phones Sant-
ley that she would like to see the plans. He
is overjoyed, brings them to her.
While they are looking at them Cecile pre-
tends to faint, and Santley carries her out into
the garden. Dorothy meantime has hidden in
an alcove adjoining the library and is as-
tonished to see her father come in, gather up
the papers and take them to his room. Sensing
that lur lover |l lielug duped, she inters her
fathers room am! demand! tlio imp. c . lie
vainly tries to make lur lo.no. When she sees
that lur father Intend, looking at the papers
slu< plokl them Oil UP and ru-lies to the wlu-
dow. which she breaks with lur bale huiidii.
calling to Bontle]
Santley lias become suspicious, and lie I
Into the house, followed bj (Velio. The papers
.Ht > • <1 over the Door. When Santley
reaches down to pick them up he notices thut
some of them are coveted with blood. He then
sees that Dorothy'H hands are blooding pro-
fusely. The father Is all contrition, thinking
that he has been the moans of causing her to
bo Injured, but Dorothy recovers, and Santley
procures the contract, and now realties that ho
loves Dorothy, who has risked bo much for him.
VICTOR.
BOMBS AND BANKNOTES (Jan. '2).— Tho
cast: Janitor (Wallace Beery); President of
Bank (Dana Ong) ; His Daughter (Gertrude
Astor) ; John J. Vllllan (Jack Tornlck). Writ-
ten by Harry Wulze. Directed by Wallace
Beery).
The Janitor arrives, turns his things over to
the Jap valet, puts oa overalls and jumper and
gets to work.
The President and daughter arrive, the Presi-
dent bawls the Janitor out for not keeping
things dusted. The Janitor falls for the girl,
but she won't have him until be gets fruit and
flowers (from a customer's hat). John J. Vll-
llan arrives, demands his money or the bank-
er's daughter. The banker gives him the
money, and Villian leaves, but vows to return.
The girl and Janitor become quite friendly.
That night the girl returns to the bank for a
forgotten powder puff. Villian and his con-
federates also return to rob the bank.
The girl hurries to the vault room to hide.
The Janitor hides in the vault and the girl
tries to open it, but part of her dress becomes
caught in the door. Crooks attack the vault.
The girl gets away, calls the police and re-
turns to the bank. The President has in the
meantime been caught by the crooks, and he
and the girl are both held as prisoners. The
Janitor gets out of the vault, finds a keg of
powder with a burning fuse, lights a cigarette
from the fuse and sits thinking. Villian tries
to get away and the powder explodes. The
Janitor and Villian are blown through the
roof and fall upon the rest of the crooks. The
Janitor captures them. The cops arrive and
remove their prisoners. Then the Janitor
awakens to find himself being beaten by the
President and is thrown out of his private
office.
HOW TO BE HAPPY, THOUGH MARRIED
(Jan. 5). — The cast: Ethel Kenyon (Agnes
Vernon) ; Steve (M. K. Wilson) ; Ernest (Jay
Belasco). Written by Harvey Gates. Produced
by F. A. Kelsey.
Since her marriage, Ethel has become very
careless about her personal appearance, while
Steve, her husband, is fond of dress.
One day Steve telephones that he is bringing
Ernest, a former sweetheart of Ethel's, home
for dinner. He suggests that she powder her
nose, and this piques Ethel. When the two men
arrive, Ethel, in a made-over gown, meets them.
Ernest is profuse in his compliments and
arouses the jealousy of Steve.
The next day, without phoning Ethel, he
brings Ernest home again and finds her a
forlorn-looking sight. Ernest soon finds an ex-
cuse to leave. Ethel is very angry. She goes
to the phone, orders three or four gowns and
tickets for the opera, then makes Steve take
her to supper afterwards, and they ride in a
taxi. She looks stunning in her now gown and
Steve realizes that "clothes make the woman."
LAEMMLE.
•THE FACE ON THE SCREEN (Dec. 30).—
Florence, trying to escape fortune hunters, Is
residing at the seashore, when her maid dies.
Florence has pretended to be the maid of this
woman and she continues the deception. Her
death is cabled to her attorney in New York,
who advises her cousin and his wife, who have
an adopted son, Harry.
Later Harry meets the girl In her disguise
as maid, and both are impressed. In a spirit
of mischief Florence applies to his parents for
a ponllluu and nocurcn It. But when Hurry
shows his for the inald luatoud oif
lor u rich society girl, she lotus her |*o>Ulon.
I in y decide to i
Unity's tundl run low. '1 hey IQCUTO u cbanoe
,ovles. The attorney" visits the
ion ins, and is ■ Mown a photograph of Uw
in. ud He rOCOgniMI ITo. After u long search,
■ last se. h her face on the ■croOO He
visits the studio. Her advuiilum Is over, and
she mnrrleu the man who loved bur for hxrsulf
alone.
BISON.
BLOOD ICONBT (Two Purls— Jan. (J). — The
OMt: BollO BlOlrt (Loulso Lovely) J Chi
Harry (Harry Carey) ; Sum Ululre (Juck Klch-
Ordoon) J Dan lieekham (William Celt I tiger) ;
Dud Cameron (Venter Poggy). Wiltleu by
Harry Carey. Directed by F. A. K. I
Tho sheriff, Dan Beckham, und his deputy.
Bud Cameron, urc posting Hlgns offering a re-
ward for the capture of Cheyenne Harry, ac-
cused of holding up u Wells Fargo shipment.
Shortly ufter they have tucked the sign to a
tree Cheyenne Harry removes It. He then goea
to the camp, enters the saloon, seats himself
in the corner and leaves ufter listening to the
sheriff boast of what be will do when he cap-
tures Cheyenne Harry. He then mounts bis
horse ; rides into the saloon and compels the
men to stack their guns and give up their
money.
Encamped near a stream are Belle Blalre
and her husband. Sam, who is lazy, forces
her to do the work. Pursued by the sheriff,
Cheyenne's horse stumbles, and he falls Into
the stream, while the animal goes on to the
Blalre camp, and is found by the sheriff.
Some time later Cheyenne, wounded, comes
to the Blalre camp. Sam takes him prisoner
and sends Belle to the sheriff, so that they will
get the reward. Belle does not wish to do this,
but her husband compels her to go. Belle re-
turns with the sheriff and Harry is taken to
jail. Sam gets the reward, goes to the saloon
and proceeds to gamble and treat every one. A
fight ensues and he is killed.
In the meantime. Belle unlocks the jail, al-
lowing Harry to escape. Returning, she dis-
covers her dead husband, and kneeling beside
his dead body, finds the money soaked with his
blood.
BIG U.
THE FLASH OF DEATH (Dec. 28).— Jack,
a drunkard, insults Mary, a school teacher, and
is beaten by the superintendent, who fails In
love with her. They are married and Jack,
in revenge, shoots him in front of his own
house. Mary hears the shot and finds her
husband wounded. She drags him in and bolts
the door, but Jack forces hi& way into the
house, and Mary sends a pet dog to the village
with a note. Just as Jack is about to grab
Mary, he is struck by lightning and dieB as
help arrives. Harry recovers.
THE MAD HERMIT (Two parts— Dec. 31).—
A battle between settlers and Indians results
In a hand-to-hand fight between a s;- ut and a
brave. Gray, the scout, loses his memory and
wanders away into the mountains, attended
by the sister of the Indian he fought, who falls
in love with him. Gray's wife, Grace, thinking
her husband dead, accepts a proposal from
Lieutenant Lloyd.
Miners complain of a madman who throws
rocks at them and seems impervious to their
shots. The soldiers and miners try to capture
him, but fail. On Grace's wedding day she
sees the "Mad Hermit," and recognizes him as
her husband. She tells him that she will kill
him if he interferes with her happiness. She
returns home. Gray follows and Is confronted
by Lloyd. A fight ensues. The squaw, furi-
ous with jealousy, sees their shadows on the
window shade and shoots. Lloyd, wounded
staggers to Grace, but 4s pushed aside by Gray!
who tenderly lifts the woman and starts away
with her.
L-KO.
ON THE TRAIL OF THE LONESOME PILL
(Two Parts— Jan. 3).— The cast: The Janitor
(Phil Dunham) ; the Chinese Beauty (Lucille
Hutton) ; the Mandarin (Vin Moore).
Phil has lost his job as a Janitor, and Is In
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THE MOVING PICTURE WORLD
January 6, 1917
search of another. He wanders into an opium
joint, and is given a pipe. He wanders off in
imagination to the realms of the Celestial Em-
pire. Here he finds himself in the home of a
Mandarin. The Chinks, who guard the great
personage, begin to make it hot for Phil, but
the most beautiful of all the maidens begs the
Mandarin to spare his life. He does so, and
makes Phil guardian of the fish pond.
The home of the Mandarin is a magic place,
and all sorts of visions keep appearing and
disappearing before Phil. The beautiful maiden
comes to him as he is engaged in fishing In the
pond, and begs him to rescue her from the
power of the Mandarin, who holds her captive
against her will. He is delighted to help her,
and gets an idea. They retire behind opposite
sides of the ornamental shrubbery, and throw
their clothes out to each other. Then they
emerge, Phil as a Chinese maiden and Lucflle
as a janitor.
The Chinks take charge of the veiled maiden.,
and take her back to the Mandarin. Lucille is
lelt to assume the duties of the keeper of the
fish pond. She has her own ideas as to the
way to fish. Phil allows his veil to slip, and
the Mandarin discovers the substitution. There
is a fight, in which every one becomes involved.
At last Phil rolls from the bunk with a terrible
thud and realizes that he has had a "pipe
dream."
JOKER.
LOVE IN SUSPENSE (Jan. 6). — The cast:
Gale (Gale Henry) ; Her Father (Milburn
Moranti) ; Heinie ("Heinie" Conklin) ; Bill
(William Franey) ; Porter (John Cook). Writ-
ten by Karl Coolidge. Directed by William
Beadine.
The village constable is also proprietor of the
only hotel. Heinie is in love with Gale, the
constable's daughter, and she returns his love,
but the constable does not like Heinie. Bill, a
traveling salesman for a fake jewelry house,
arrives and dazzles Gale. Heinie proposes to
Gale and is accepted. Heinie and Bill fight.
Bill licks Heinie and Gale shifts her affections
to the victor.
Her father receives word that there is a
white slaver around, whose method of carry-
ing country girls to the city is to lock them in
a trunk. Seeing Bill asleep on the porch,
Heinie slips up behind him and cuts his belt.
Bill is busy holding up his pants and cannot
fight back.
Gale, in cleaning Bill's room, finds a lot of
jewelry. She hears Bill coming and hides in
the trunk. Heinie decides to commit suicide
and, placing the gun to his head, fires. But
the shot hits the horses attached to Bill's wagon
and they run away. The trunk, with Gale in
it, falls off the wagon, and rolls off down a cliff.
It is smashed and Gale gets out. The constable
misses his iaughter. Hops into a flivver and
starts for the depot. Bill misses his trunk and
starts bac-K to the liotel for it. Gale tries to
pull herself up the cliff. Heinie determines to
end his iife by hanging and throws a rope over
a tree. The end of it goes down the cliff to
Gale. Poor Heinie is pulled off the ground, and
is saved just in time by Gale. Bill and the
fathei meet and the latter demands his daugh-
ter. They come to Heinie and Gale, just as
she is accepting him.
UNIVERSAL.
UNIVERSAL, SCREEN MAGAZINE (No. 4—
Jan. 5). — A new mail handling device, by which
mail bags can be collected and delivered auto-
matically eight at a time, on the fastest trains.
Even eggs can travel in safety when in proper
containers.
The modern method dealing with accidents
to horses is illustrated next. The special auto
ambulance which draws the animal in by elec-
tric motor is seen. Then the electric crane
which lifts the horse into the operating room.
The method of operating, so as to cause the
least pain to the animal and the greatest con-
venience to the surgeon is shown.
The method of making biscuits "just like
mother used to make" is illustrated, and the
recipe and full directions shown.
The Nature Study is a series of views of the
"Venus fly-trap, attracting its victim, a fly, by
the sweet odor of its deadly leaves, and then
closing on the insect, and crushing it.
Animated Sculpture, by Willie Hopkins, en-
titled "Hlrds of a Feather," closes the reel.
The clay forms of pigeons change to a Dutch
man and woman. The landscape, all of clay,
changes to suit the scene.
his admirers. One morning his wife, Lucille,
unintentionally opens a letter from Mrs. Phil
Hargraves to her husband, in which she speaks
sentimentally of the previous evening. Lucille
has a serious talk with Ned Hastings, an old
sweeheart of hers.
Need meets Paul at the club, tells him he is
in love with a married woman and that they
are sailing for Honolulu at four. Paul thinks
it a good joke. He knows Ned is an old sweet-
heart of his wife's, but gives no thought to the
matter.
At three o'clock Paul arrives home, with
peace offerings, but finds the house empty. He
reads a note from Lucille in which she agrees
with him that married persons have the right
to live their own lives, and says she is sailing
for Honolulu at four.
Paul rushes wildly to the dock. Net intro-
duces him to Mary, who has recently become
his wife, and Paul, grabbing Lucille, dashes
from the deck of the steamer as the call "All
ashore" is heard.
GOLD SEAL.
AN OLD SOLDIER'S ROMANCE (Three
Parts — Jan. 2). — The east : Ezra (William V.
Mong) ; Laura (Nellie Allen) ; Charles
(Charles Borien) ; Joe (Harry Holden) ; Jim
Lou Short) ; Father O'Connell (Mr. Witting) ;
Tim Owens (Wadsworth Harris). Written and
produced by William V. Mong.
Ezra, a veteran, is living at the Soldiers'
Home, wnere he is beloved by all, with the pos-
sible exception of the cook, who makes life
miserable for every one around him. Ezra's
penchant is children.
One day he is sent to deliver a message, but
in passing through the park he discovers a
baby and stops to play with it. He forgets all
about the note until he is nearly home. The
next day he is called "on the carpet" and ex-
pects to be reprimanded for the undelivered note.
Instead he is informed that has inherited a large
sum of money from a relative.
He takes Joe, one of the soldiers to whom he
is specially attached to share his new home,
but he is lonesome and unhappy with all the
ceremony of the retinue of servants. One day
he visits an orphan asylum and brings home
seven or eight babies, secreting them in differ-
ent parts of his room. They are later discov-
ered by the butler. All of the servants leave,
and Joe and Ezra attempt to care for the
babies themselves.
Joe goes out to buy supplies and encounters
a woman. She faints, and, reviving her, he
takes her back to the house with her baby.
She is received by Ezra, who gives her com-
plete charge of all the babies. She decides to
tell Ezra Tier story. When her baby was born
her husband, Charles, was a bank teller and
they were happy. Laura developed an illness
which required expert care, so Charles raised
the amount of a check. When this was dis-
covered he fled. She says lie is now hiding in
a cave.
Ezra determines to take Laura to the hus-
band. Just as they are exchanging greetings
Jim, a detective, who has been following
Laura, arrests Charles. In the fly leaf of the
Bible which Charles is reading is found an
inscription wnich identifies him as Ezra's son.
Through the efforts of the bishop, who has in-
terested Ezra in the orphans, Charles is allowed
to: go free. Ezra makes up the deficiency.
Mutual Film Corporation
NESTOR.
PRACTICE WHAT YOU PREACH (Jan, 1).
— The cast: Paul Clcmons (Eddie Lyons) ; Lu-.
OlUe Clemons (Edith Roberts) ; Ned Hastings
(Harry Nolan). Scenario by Ben Meredyth.
Produced by L. W. Chaudet.
Paul Clemons is a matinee idol and cultivates
SIGNAL FILM CORP.
THE LASS OF THE LUMBERLANDS (Chap-
ter 10 — Two Parts — Dec. 25). — Holmes has given
his note for $27,000 for the building of his lum-
ber railroad past the station called Shady Creek.
The note is payable the lGth of the month, by
which time the extension must be finished. He
cannot meet the note by that date, and it is
his plan not to complete the extension of his
road, because to do so would give his timber
rivals access to the mills and ruin the market
for himself. So Holmes conspires with his
crooked foreman. "Big Bill" Behrens, to en-
gineer a strike of the workmen building the ex-
tension.
Behrens pays a mining prospector to come into
the. construction camp with bogus news of a
gold strike some miles distant, and he stam-
pedes the men. They become crazed with the
"news" and desert their work to get to the
place the prospector mentions. It is a crucial
situation for the small timber holders, but
Helen, with the help of Little Bear, her half-
breed Indian friend, saves the day for them.
It happens that a football game is on in Cap-
ital City, where the executive offices of Holmes'
lumber" trust are and where Helen is visiting
In this game Little Bear is playing. He makes
a hero of himself and wins the adulation of the
spectators. Helen signals him Into the grand-
stand as the game finishes and tells him of the
situation in the construction camp. She appeals
to him to get one hundred workmen to take the
places of those who have quit the construction
force to follow the false news of the gold strike.
Little Bear responds to Helen's appeal by re-
cruiting from the crowd in the grandstand one
hundred men — his statement to them of the sit-
uation stirs their sporting blood. They board a
special train for the place where the construc-
tion force has been working. An employment
agent, in the pay of Holmes, witnesses all this
and phones the lumber king, who gets his fore-
man, Behrens, on the wire and causes him to
hire a bunch of dissolute cowboys to hold up
the train and prevent the football crowd from
taking up the work laid down by the men who
deserted to go to the alleged gold field.
The special train is ready and the rescruits
are aboard, but there is no engineer. In this
emergency Helen springs into the engine cab
and throws wide the throttle. The train moves
out. Just then one of Holmes' cowboys races
alongside the cab, lassoes Helen, and jerks her
out of the engine onto his saddle. She fights
with him, braces herself against the horse and
makes a flying leap back into the cab, where she
resumes control of the throttle. The closing
of the chapter on the screen shows construction
work under way by the football recruits.
VOGUE.
JEALOUS JOLTS (Two Parts— Dec. 31).—
The village queen loves Ben, a hay baler.
Paddy, a cowboy, loves the girl and is favored
by her parents. Ben hides in the doghouse and
it is lassoed by Paddy and given a thrilling
ride, nearly ending disastrously. He escapes,
however, and is pressed into a bale of hay by
the cowboy. Gypsy's father steals the hay and
Gypsy is starting to feed the horse when she
sticks the pitchfork into Ben. The next day
Ben is buried alive by Paddy. The girl is tied
to the chair by her father, but escapes, and
doing so, sets fire to the house. She is pur-
sued by her father and Paddy. Ben, who has
escaped and donned a diver's suit, which he has
filled with air, causing him to ascend to the
cloud, is shot and falls at the girl's feet. The
constable comes upon them and later they are
married, while Ben is chased by his former wife,
a washwoman.
THE LAND OF NOWHERE (Two Parts — Jan.
7). — Rube has a Bowery belle for a sweetheart.
He meets another girl and falls in love with her.
As a result of the double love affair Rube gets
mixed up in a series of complications. After
cleaning up the dance hall Rube is hit with a
bottle and knocked out. His spirit is seen to
leave his body and ascend to a fanciful spot.
There are a royal queen, dancing girls, wood-
nymphs, corpyhees. etc. Rube is welcomed and
he proceedes to enjoy himself. After some time
Rube awakens and finds himself on an operating
table. He wrecks the hospital and is finally
subdued by a policeman's club.
GAUMONT.
REEL LIFE (No. 30 — Dec. 10). — A complete
rearrangement of "Reel Life" subjects brought
an almost entirely different set of subjects to
the screen December 10 in "Reel Life" No. 32.
First in interest perhaps is "Where Benedictine
Is Made." The pictures show the abbey at Fe-
camp, France, where the monks have been mak-
ing this distinctive cordial since 1510. The
various processes are pictured, as well as an
arrav of 600 bottles containing imitations that
have been confiscated from time to time. The
process of manufacture is a secret.
"Radium, the Most Cosjy Element," is an-
other interesting subject on this reel. The price
of radium has not followed the cost of high liv-
ing, having decreased 50 per cent, in recent
years. It is now only worth $37,000 an ounce.
The American method of manufacture from
carnotite is shown.
MUTUAL TOURS AROUND THE WORLD
(No. 17 — Dec. 10). — The splendid work being
done on the western front by the French co-
lonial troops from Morocco has drawn so much
attention to that North African land that the
Gaumont Company sent a cameraman to catch
for the screen its most picturesque features,
"Life in Morocco" is first shown. The pictures
are mainly of life in the interior, showing the
arrival of a caravan, the unloading of the cam-
els, a camp of nomads, a covered street, a
village fountain, a snake charmer, a juggler, and
dancing the tango. There are pretty pictures
of Meknes, a town in the interior of Morocco.
The palace of the sultan is particularly attrac-
tive There are views of the gate of Bab-el-
Mansour built in the XVIII century, and also
of a typical street. - .,
The castle of Chantilly consists of the Small
Castle " built in the fifteenth century, and the
"Large Castle." built in the thirteenth century
This was destroved during the revolution, but
was reconstructed by the Due d'Aumale in the
middle of the last centry. The castle has been
donated to the Institute of France and is now
a museum. The various apartments are shown :
The hall of hunting trophies, the hall of the
January 6, 1917
THE MOVING PICTURE WORLD
135
guards, tho study, tho grand salon, tin. picture
gallery und tiio library,
"By the Blue Mediterranean" pictures ti»o
Gulf of St. Tropes, one ol Lb« most beautiful
that wash 1 1) « ■ shores ol Provence. A lour
of the pill is taken, showing the wonderful plnaa
ut Foux, iii.' quaint town* or Ste, Maxims and
St. Tropes, and the ancient oltadal defending
tho latter p]
SEE AMERICA FIRST (No. 87— Doe. 20). —
H\ reason of tho geographical propinquity tho
homes of former President Thomas Jefferson and
iow Wilson are shown in t Li i^
Issue, which is called "Plotureeque Vlrtglula.
it shows historical landmarks of Charlotte,
Staunton and Afton. together with somo beau-
tiful mountain seccnery.
At Charlotte Is Monllcello, tho home of Thomas
Jefferson. There are a number ol views which
give au excellent Idea of the pluce Just as It
looked lu tho days when a was tho homo ol'
the author of the Immortal Declaration of In-
dependence. The monument to him Is shown,
Commemorating his purchase of Louisiana.
In the picture of Augusta County, iu which
Staunton is located, there are beautiful pano-
ramic peaks In Virginia, and the valley. In
Stauutou itself the cameraman paid particular
attention to the birthplace of Woodrow Wilson.
There are also some views of educational insti-
tutions and panoramas of the mountains aud the
valley.
On the same reel Is a Gnumont kartoon
Komic by Harry Palmer, entitled "Curfew Shall
Not King.-'
THE VAMPIRES (Episode Seven— The Mas-
ter of Thunder —Three Parts -Jan. 4).— Ihe
cast : Philip Guard, cub reporter (Edinoud
Mathe) ; Normandin (Marcel Levesquo) ; Satanas
(Henri Leubas) ; Irnia Vep (Juliet Musidora) ;
Mrs. Guard (Florence Simon!) ; Veuenos (Chas.
Uoriss).
after Phil Guard and Normandin capture two
Vampires, lrma Vep and Moreno, the latter is
guillotined and the woman is condemned to life
Imprisonment. The authorities as well as Philip,
good reporter that ho was, were lulled into se-
curity, thinking the Vampires were now power-
less. Tbey did not even know about Satanas,
who was now leader of the band. Before her
incarceration for life, lrma Vep is sent by the
authorities to Algeria to testify regarding a
crime committed there.
Before leaving tho detention home to board
the vessel, she receives comforting information
from a priest. The man is really Satanas in
disguise. Satanas tells her that once on ship-
board she must feign illness and be sent to the
infirmary near the stern of the vessel, with
his wonderful electric gun Satanas will destrop
the ship, the projectile striking near the bow.
Thus lrma will have a chance to regain her lib-
erty. Even if she dies, that will be better than
a life spent in prison.
The ship is destroyed and lrma Vep is saved.
She does not find Satanas, being afraid to dis-
close her identity in Algeria. She works her
way back to Paris, whither Satanas has also
returned. The head of the Vampires plans to
destroy Philip Guard. The reporter is bound
and gagged in his room and left to wait for
the explosion of a bomb which will destroy him
and those dear to him. Fortunately Normandin
arrived, hears the clock-work tick of the infernal
machine, and throws it into the garden just in
time to save Philip.
Satanas is living as a wealthy man in a new
apartment, but the faithful Normandin pene-
trates his disguise and finds one of the shells
for the electric gun. Normandin is accompanied
bv his son who enters the apartment upon a
pretext. When he thinks he is alone he admits
his father. Normandin hides in a chest, a fact
known to Satanas, who has been watching
through a mask on the wall, which is really a
peep-hole from another room.
The boy and Satanas struggle, after the former
sees the chest locked and fears that his father
is to be smothered. The fight is going in favor
of the Vampire, despite his young adversary's
revolver, when the door is broken and Philip
and the police enter. Satanas is overcome and
Normandin is released. He is suffering from a
slight wound. His own son has shot him, graz-
ing his big nose !
The Vampires hold a meeting to discuss the
capture of their chief. lrma Vep appears for
the first time after her return and is loudly
■welcomed by the band. Venenos, the "man of
poisons," takes from his pocket directions
Satanas left with him in case he was captured.
The request is for a certain letter to be smug-
gled to him in i'ii ou This i.. dona. Batanas
the i, a. r into a pulp and drops d< sd. i no
paper baa been sieepou .u a uuudiy poison,
kkkl i.iri; .so. ;;<; (..i. in D rhi r< ot at
change in the suDjeut matter ol rarlou
Keel Lllo" brings t<> thi • " I D in
Nutllli. I |8 . ■ 1 .11 .lit. I lalliln pie
which have previously been annou
0'irat on tne reel is "Turpentine from ■
limber." This he method oon em'
i in in.- Sunt a wh< iii'y stump are i '
uoved from the ground and shattered b
piOSlveS, and tlie splintered WOODS lorie.l tQ
give up their turpentine by distillation.
Hie second se. ti.ni Ol Lh< reel, An Argosy
in. in the .ui'tie, pictures in.' tropbli
spoils brouglit back li'.iin Hi.' no.', ii .North by
a whaler. L'here us i ; whalebone, an
ivory tusK tuKeii li'otn an extinct uiauiuiolh that
perished ages ago w lieu the lar .North hud a
tropical .innate, and the method employed by
an bkklmo In harpooning a walrus. The ship
also brought back a native,
"EugUsu Walnuts ill the United Slatis" takes
the spectator to a largo Calliomla grove. How
in. i>ii k. is work, how tho walnuts ai. dried
and culled, the methods ol the packers m test-
lug aud grading aud sacking are among tho
ting processes pictured on the s. i
A fourth Section of the reel is a chapter in
the (Jauuiolit series entitled "Design luur Own
Gown." 'these pictures are lor women who
plan their own costumes, and have provid de-
si rvedly popular.
TOURS AROUND THE WORLD, NO. 10
(Jan. ;i). — 'this reel takes spectators through
the foothills of the Pyrenees, to Budapest,
Hungary, aud to see the life of the natives in
Egypt. The Pyrenees are extremely pictur-
esque. There are deep gorges not more than
eight or ten feet wide, dashing cataracts, and
rugged valleys. Especially pleasing is the pic-
ture of tho Hourat gorges, through which
rushes the Ossau river. Then at Laruns the
Ossau comes out of its troubled mountain bed
to become a peaceful river.
Budapest, situated on both banks of the
Danube river, is the largest city of the King-
dom of Hungary. In addition to a general
view of the city there is a picture of the cele-
brated Elizabeth Suspension bridge, a good
view of the river boats, and pictures of the
houses of Parliament.
Life in Egypt pictures the Procession of the
Sacred Carpet, taken every year to Mecca and
returned to its Mosque at Cairo with stately
ceremonies, the Khedive taking part. Other
pictures show native soldiers, women trans-
porting water from the Nile, an Arabian cafe,
an Egyption market place, and the primitive
methods of agriculture and irrigation still
practiced.
SEE AMERICA FIRST, NO. 70 (Jan. 10).—
First comes a general view of the historic
town of Lexington, Va., then a picture of the
North river, a tributary of the James. The
whole nation knows of the Washington and Lee
University, that celebrated institution of learn-
ing established here as Augusta Academy in
1743. When Robert E. Lee was its president it
was known as Washington College, and at his
death the name of the South's greatest hero was
added. There is a picture of the university,
as well as of the Lee Memorial Chapel, tbe
Westminster Abbey of the Confederacy, where
the great leader of the lost cause lies buried.
There are also pictures of the home of
"Stonewall" Jackson, of the monument to this
military genius, of the Washington statue
given by the state to the Virginia Military In-
stitute, and of this school, known as the West
Point of the South. The ruins of Liberty Hall,
the school of the patriotic Scotch-Irish de-
stroyed by fire in 1803, stands as a memorial
of the love of learning of the citizens of a cen-
tury and more ago.
Near Lexington Is the famous Natural
Bridge. It is shown in this release. This
span of earth ranks as one of the wonders of
the world. It is 215 feet high, 100 feet in
width, and has a span of 90 feet. Other beau-
ties of nature, including Lost River, the stream
that runs. under a mountain, are also shown.
On the same reel Harry Palmer has an ani-
mated whimsicality called "The Gourmand."
This Gaumont Kartoon Komic describes in
humorous fashion the antics of a man who be-
lieves in high living.
MUTUAL.
mi 1 1 ai, wi.kki.v ." i" ; (Dee 20).
London, England, Kim reviews
(or the front
.New York Lily. City's adult blind I
semi-annual allowance, Commissioner of Char-
i. my will ehange method of distri-
bution, in., blind bereafter receiving shook by
mall.
Balonloa, Greece, Colonel chriBtldoulon, horo
of Cav.iiiii. lands imh troops bi
Paris, France. Neu styles projected in col-
li aunties shown in
.1 II null Ho
liui n. rat, N. J. — Army transport Sumner on
reef. All on board U
1. on. Inn, England The Lord Mayor's Show —
1916. Subtitle; New Lord Mayor, Sir Wllllum
I num.
U;i blngton, D, 0, Bryan lunches at White
Paris, France. — A new tractor cultivator; It
loosens the dirt more thoroughly thuu tho old-
Styld plow.
New York City. — Seven hundred bike from
City i Vonkers. Health Department
commemorates "Waik-to-Work" week.
Washington, D. C. — Defense Council meets.
With Civilian Commission they outline definite
pian ol procedure.
New York City. — Hotel Baltimore Ice gardens
op. a. Correct skating costumes are worn by
girls from tho Hippodrome Ice Ballet. Miss
Daisy De Witt of the Midnight Frolic wearing
a Palm Beach costume.
Sacramento, Cal.— Work starts on $10,000,000
canal. Governor Johnson drives first survey
stake for channel which will connect State cap-
ital with Sulsun bay.
Ascot Park, Cal. — Drivers daro death on
speedway. Rickenbacher wins championship
sweepstakes race.
Havre, France. — The British steamer Strath*
albyn strikes a mine and goes down in eight
minutes.
A wreck on tho Irish coast.
MUTUAL STAR COMEDY.
GRIMESY THE BELL HOP (Dec. 30).—
Grimesy is a bell hop in a small country hotel.
"Undo Tom's Cabin" troupe came and Grimesy
fell in love wiht the inegenue, Little Eva, and
did everything to make her stay in the hotel.
The first night's performance was unsuccessful
and the manager decided to jump the hotel bill.
He demanded that Little E'wa give him all of her
money. Grimesy heard of the scheme and hid
in one of the trunks. W'hen the trunk arrived
at the <-t"itioii Grimesy jumped out and forced
the manager to give Eva her money back, and
just before boarding the train Eve kissed
Grimesy.
Miscellaneous Subjects
BLUEBIRD PHOTOPLAYS, INC.
THE RIGHT TO BE HAPPY (Five Parts —
Dec. 25). — The cast: Ebenezer Scrooge (Rupert
Julian) ; Bob Cratchit (John Cook) ; Mrs.
Cratchit (Claire McDowell) ; Tiny Tim (Francis
Lee) ; Jacob Marley (Harry Carter) ; Fred,
Scrooge's nephew (Emory Johnson) ; Caroline
(Roberta Wilson); Scroge's sweetheart ( Fran-
celia Billington). Scenario written by E. J.
Clawson. Directed by Rupert Julian.
Scrooge was a "grouch," the greatest the
world of literature has ever known. His former
partner, Jacob Marley, had been dead more than
seven years when the eventful Christmas Eve.
closed in on London. So imbued had Scrooge
become with greed for money that his world,
his sun, moon and stars were represented
in bank notes and the securities he dealt
in. He had not given Marley a thought
since the day he buried him — and Scrooge
celebrated that day by driving the best of
business bargains. On this Christmas Eve
Bob Cratchit, his faithful clerk, had been sent
home with a gruff word instead of a "Merry
Christmas" and had been told because he was
to have the day off he must come to work extra
early on the following morning.
Scrooge's nephew had made his accustomed'
call to ask the old "grouch" to dine with him;
and Scrooge had been his usual surly self In
refusing. Kind-hearted collectors for charity
had called, and Scrooge had turned them away
with a snarl. There was no Christmas spirit,
so far as Scrooge was concerned — and in his
accustomed mood of "grouchings" he ate his
lonely meal and went to his lodgings, embittered,
Theatre Owners
A Profitable New Year's Gift
For Your Manager is a
SUBSCRIPTION TO THIS PAPER
Start Now — With the First Issue.
136
THE MOVING PICTURE WORLD
January 6, 1917
moroBo and decidedly "anti-Christmas" In
spirits.
In lodgings bo cold that anybody but Scrooge
would freeze, the old "grouch" prepared to spend
the night. He was so miserly that he would not
burn coal or use candles to dispel the gloom.
Outside the cold was growing more intense ; the
merry voices of young and old picking up Christ-
mas cheer and passing glad tidings In friendly
salutations, grated on Scrooge's ears and made
him hate more bitterly the world and everybody
in It
Suddenly Scrooge is aroused by the clanking
of chains and footfalls on the stairs, and before
he realized what was transpiring the ghost of
Jacob Marley was standing at Scrooge's elbow.
The subsequent events transpired through the
visits of three ghostly messengers — Christmas
Past, Christmas Present and Christmas Future.
These apparitions led Scrooge through his
childhood, youth and manhood ; recalled in vivid
reality the varying phases of his career, and
Christmas Future shows him what he may ex-
pect, under conditions that involve his change
of heart and attitude toward mankind.
When Scrooge awakens we see his change of
heart, exemplified in wondrous ways ; behold him
as the kindly man, bubbling over with the
Christmas spirit ; see him transfigured, a lovable
and kindly old man, solely bent upon making
op In charitable and humane deeds for the
wasted years of his ill-spent life.
BLACK ORCHIDS (Five Parts— Jan. 1).—
The cast: Marie De Severao (Cleo Madison);
Emile De Severac (Richard La Reno) ; George
Renoir (Francis McDonald) ; Zoraida (Cleo
Madison) ; Marquis de Chantal (Wedgewood
Nowell) ; Sebastian De Maupin (Howard Cramp-
ton) ; Ivan De Maupin (Francis McDonald) ;
Proprietor of L'Hibour Blanc (William J.
Dyer).
Marie, the daughter of Emile De Severac, a
novelist, is home from the convent. She is be-
trothed to George Renoir, an artist friend of
her father, who is devotedly in love with her.
Marie has suddenly developed flirtatious symp-
toms and to warn and guard her against the
trouble she Is likely to create for herself and
others, unless 6he ceases her folly, De Severac
tells her the plot of his unpublished story,
"Black Orchids."
Zoraida is a sorceress whose only aim In life
seems to be the entanglement of men in her
meshes. Sebastian De Maupin is envious of his
son Ivan, who is temporarily in Zoralda's favor,
and to get rid of the youthful lover the father
uses his influence to have his boy sent to the
front line of battle in the war then raging.
Sebastian Da Maupin, thinking himself now
in sole possession of Zoraida's affections, intro-
duces her to Marquis De Chantal, a rich and
handsome nobleman, upon whom Zoraida turns
her attentions. Enraged because Zoraida seems
to have abandoned him, De Maupin arranged a
dinner at which he plans to poison De Chantal
and be thus rid of his rival. Zoraida changes
the cups and De Maupin drinks the poisoned
brew, dying instantly.
Ivan now comes home from war, wounded in
body, but still fired in his heart with love for
Zoraida. The wretch quickly turns her affections
again toward Ivan, creating jealousy in De
Chantal's heart, and a duel results. Ivan in-
flicts what is believed to be a fatal wound upon
De Maupin and goes with Zoraida to an estate
De Chantal has bequeated to her in a will he
made when the count was basking in the wo-
man's favor.
De Chantal is indeed fatally wounded, but
lives long enough to avenge himself upon the
fickle Zoraida and her youthful lover. In the
castle De Chantal he has willed to Zoraida is an
air-tight vault and there the count causes the
woman and her lover to be entrapped, where
they must die of suffocation, while De Chantal
at last expires of his wound, upon the doorsill
of the living tomb of Zoraida and Ivan.
When Emile De Severac has finished the nar-
rative, his daughter, Marie, is penitent and re-
morseful, because she has given her sweetheart
pain, and the once fickle and flirtatious girl lives
now with her eyes open to the danger of her
folly.
METRO PICTURES CORP.
VANITY (Popular Plays & Players — Five
Parts— Jan. 1).— The cast: Phyllis Lord
(Emily Whelen) ; James Burke (Tom O'Keefe) ;
Robert Armstrong (Edward Martindell) ; Dick
Armstrong (Paul Gordon) ; lieutenant of police
(W W. Black) ; Tom Mason (J. W. Hartman) ;
Bessie Allen (Esther Evans) ; Crandell (Nor-
man Kaiser) ; butler (Tom Cameron) ; Mrs.
Scott (Dixie Marshall) ; Martel (Emile
Agoust). Scenario written by Wallace C. Clif-
ton. Directed by John B. O'Brien.
Robert Armstrong, falsely accused of a mur-
der committed thirty years ago in a western
gambling hall, faces the alternative of im-
prisonment or paying blackmail. A letter from
Tom Mason, formerly a miner, prepares him
for a visit, at which time he must make his
choice. Armstrong confides in his son. Dick,
assuring him that the murder was committed
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The Original and Leading Moving Picture
Journal In Europe
The Kinematograph
Weekly
The reliable Trade organ of Great
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cialist writers for Finance, Tech-
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a_H Tottenham Street, London, W., Eng.
by Mason, who used trickery to make It seem
that he (Armstrong) was the culprit. Dick
broods over the injustice to his father, and
Armstrong cannot conceal his nervousness.
The visitor comes and makes his demands.
Armstrong grapples with him as the lights are
turned off. Sudden1? there is a shot, and
when the lights are turned on again Mason Is
lying dead on the floor. Fearing the servants
will enter, Dick drags the body through a
window to the grounds outside, takee Mason's
pistol out of his pocket, fires a shot into the
body and places the weapon in the dead man's
hand. Dick returns to the house and a police-
man hurries to the scene.
Dick thinks he has covered up his tracks, but
Burke, chief of detectives finds the other bullet
in the body and has no difficulty In connecting
the murder with the Armstrong family. He
does not succeed In getting a confession from
either father or son, and decides to resort to
strategy.
Phyllis Lord Is a model in Martel's estab-
lishment for women's apparel. The discrepancy
between the gowns she wears to display to
customers and her own modest raiment eats
into the girl's consciousness. Then, too, she
is befriending Bessie Allen, a young wife who
has been deserted by her husband, and finds
herself unable to help Bessie as she would like.
A wealthy woman who Is buying gowns boasts
of having won five hundred dollars at Cran-
dell's, a fashionable gambling resort, on a five-
dollar wager. Phyllis obtains a card of ad-
mission to Crandell's, without permission bor-
rows one of Martel's gowns, and visits the
gambling house. She loses the money she has
brought and fifty dollars more which Crandell
loans her.
Burke, who has been watching the girl, has
Phyllis dismissed from Martel's, making It ap-
pear that she has stolen money, and she Is
placed in such a position that she is obliged
to accept Burke's offer to help him with a case.
She consents to get a confession from Dick
Armstrong. She is installed in a handsome
apartment and given beautiful clothes. Bessie
Allen, who is ill, is taken to a hospital.
Burke puts a dictaphone into Phyllis's apart-
ment. The pre-arranged courtship progresses
favorably. Dick finds the trick Phyllis has
played and denounces her. Phyllis is heart-
broken, and anxious to atone for what she has
done. She goes to Dick's father, and Armstrong,
greatly agitated, w rites a confession saying that
he alone shot Mason. At police headquarters
Dick is put through the third degree, and
finally he gasps, "I did it."
Phyllis, in the next room, hears him, and
rushes in with Armstrong's confession. Burke's
lieutenant makes out a warrant for his arrest.
Phyllis goes home, exhausted, when a messenger
brings a letter from Bessie, written Just before
her death. The letter encloses her marriage
certificate, and photograph of the husband who
deserted her. Phyllis rushes to the minister
who performed the ceremony, and takes him
to Burke's office. It is Burke who Is Bessie's
husband, and as he has Illegally married an-
other woman, Pbyllis threatens him with arrest
on a charge of bigamy. She offers to exchange
her documents for Armstrong's confession, and
Burke accepts. Then Phyllis falls sobbing into
a chair, holding out her hands in supplication
to Diek.
THE GREAT SECRET (Seiial Producing Co.
: — Jan. 1). — The cast: William Montgomery
Strong (Francis X. Bushman) ; Beverly Clarke
(Beverly Bayne) ; The Great Master (Fred R.
Stanton) ; Dr. Zulph (Edward Connelly) ;
"Bull" Whalen (Thomas Blake) ; Jane Warren
(Helen Dunbar) ; Mrs. Matilda Clarke (Sue
Balfour) : Sara Lorlng (Belle Bruce) ; Eunice
Morton (Dorothy Haydel) ; Thomas Clarke (W.
J. Butler) ; The Spider (Charles Ripley) ; The
Rat (Art Ortego) ; The Shadow (Tammany
Young) ; Wee See (Charles Fang) ; Hadji
Mahal. East Indian servant (Baron Wentner).
Written and directed by Wm. Christy Cabanne.
Summary of Chapter 1 (Prologue). — The
Secret Seven is a band of wealthy conspirators
dominated by a super-criminal called The Great
Master. Thomas Clarke, a member of The
Secret Seven, desperately ill, decides to leave
his millions to his niece. Beverly Clarke, and
sends for her. She Is kidnapped by hirelings
of Dr. Zulph, one of The Secret Seven, who
plots with Jane Warren. Clarke's housekeeper,
to kill him. William Montgomery Strong,
wealthy clubman, comes upon the kidnappers.
disarms one and holds the others at bay.
THE CASKET OF TAINTED TREASURE
(Chapter 2). — While Strong stands between the
gangsters and Beverly, she runs toward a road-
way, pursued by one of them. He overtakes her
as she falls exhausted on a railroad track, di-
rectly in front of an approaching train, and
rescues her just a second before the train
passes. He then revives Beverly, who shows
him the message from her uncle and he takes
her to Clarke's house, where the old millionaire
January 6, 1917
THE MOVIN(. 1'U I I Kl WORLD
137
discloses a secret passageway In which Is a
vault containing a casket lillod with the mil-
lionaire's tainted treasure.
Clarke tells Strong and lteverly bo has a
weak hcait and Is near dearth, and asks the
clubman to tuke cure of his iu.ee. The butler
announces thai Zulph Is tit the door. Strong
and Beverly depart hy the secret passageway
and go to (be girl's home, where she Introduces
her rescuer to her mother. Strong Is begin*
slug to tire of his role ns hero, lie otTers the
casket to Ueverly, but she Insists that he keep
It until she can put It In a sate deposit vuult,
and he consents, going to his apartment where
he telephones to Eunice Moit.m, his ilan.ee.
and arrauges to bring her and her mother to
bis room that evening to look over plans (or a
home he Is to build.
Meantime Ur. Zulph. finding that Jane War-
ren has taken one drop of the deadly potion,
instead of administering the fntal two ti)
Clarke, revives her and threatens to torture
Clarke unless he signs the will. The old man
collapses with fright and Zulph pronounces hi m
dead. The physician then searches for the
casket, realizes Beverly has It, and sends the
Xldnappera to her home.
8be flees from thera and Is pursued to
Strong's apartment, where they lock her In a
closet and hide Just as Stront;, Mrs. Morton and
Eunice enter. Beverly cries for help and
Strong opens the closet door. Seeing a beauti-
ful girl hidden In the apartment, Mrs. Morton
tells Strong explanations would be Impossible
as well as painful and departs with her daugh-
ter.
Strong, In a rage at Beverly, accuses her of
having staged the whole kidnapping scene to
compromise him and Intimates that It Is a
blackmailing plot. He orders her out of the
place. After her departure the gangsters, in
search 01 the casket, attack Strong. One of
them blackjacks him and he falls Into their
arms.
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FOX FILM CORP.
THE ISLAND OF DESIRE (Five parts —
Jan. 1). — The tale Is that of a curious expedi-
tion to a pearl lagoon off the South Sea Islands
in search of untold treasures. The members of
the party are a newspaper reporter, a degene-
rate Australian, who Is literally seeped In gin,
and a cunning Chinese, who supplies the money
to fit out the vessel.
When they arrive at the Island, they find
only a girl, Leila, who was shipwrecked with
her father long before. Leila Is so glad to see
white men again that she eagerly shows them a
bae; of beautiful pearls brough up from the
ocean bed by her father, who disappeared
shortly afterward.
The pearls are so tempting to the Australian
and the Chinese that they form a combination
against Leila and the reporter, Bruce Chalmers,
when the latter refuses to aid them in robbing
^he girl. The struggle which follows for the
possession of the pearls and the lagoon Is very
realistic.
INTERNATIONAL FILM SERVICE.
INTERNATIONAL SPLIT REEL (Dec. 25). —
•TCrasy Kat Takes Little Katrina Out for an Air-
ing." Animated cartoon comedy by George W.
Herrlman.
"The Home of the Oyster." A pictorial study
of the oyster Industry, showing the capturing
and preparing of this shellfish for the market.
PATRIA (Episode 1. "The Last of the Fight-
ing Channings" — Three Parts — Jan. 1). — The
cost: Patria (Mrs. Vernon Castle): Donald
Parr (Milton Sills); Baron Hurokl (Warner
Oland) ; Rodney Wrenn (Allan Mil mane).
Patria Channing, an orphan, heiress to an Im-
mense fortune and the largest munition works
in America, Is about to celebrate her coming of
age. The story opens at Newport, where she
is visiting her friend and chaperone. Mrs.
Wrenn. whose, eon, Rodney, has proposed mar-
riage, which Patria considers seriously until she
meets Captain Pnrr, formerly of the U. S. Army,
but now doing secret service work for the gov-
ernment, and they fall In love with each other.
Captain Parr Is In Newport to take note of
the activities of Baron Hurokl. chief of the
Japanese Secret Service, and Senor Juan de
Lima, of Mexico, who are together plotting
against the peace of the United States. They
are trying to put through a contract with Chan-
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plug's for mi Immense supply of munitions
winch in <■ to !»■ hipped secretly to Uaalco, but
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I the country's Maea Parr Intercept*
I in New York
directing them to probe tat private life of
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Ripley.
riif soenea Changs to the library of the old-
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where Peter Ripley Uvea, it bj tii« eve of
Patrla'i birthday and bo writ* to Inform brr
i trust timt now devolves upon her,
of bar forefather!. The warning
Parf Is i <•[■« i vtii . i,in before u i(ii«-y cun
si gain access to the damning
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over which there Is carved "I'm I'alrla NoMh."
lie pushaa In the letters nd a ball. She learns the Czar is to be
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She refuses to go back with Lenox. Lenox
therefore purposoiv mlssos t>i° tr->in TTo -<*.
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January 6, 1917
Till- MOVlNi; PICTURE WORLD
139
turns to the hotel— finds his •'official wife" being
wooed by Sacha. luu be accompanies her to toe
ball. During the evening his band tourbea toe
pistol In the folds of her (own. He mili
object is the Csur's assassination. He averts
this tragedy by a Bleeping potion which h> lives
to Helen Marie t n a ^lass of punch. 8b
.iiui be carries her home.
Meanwhile the secret Bervlce has sent a tele-
tram id the real Mrs. Lenoi In Parla which
brings her to Russia. Lenox's secret la, how ver,
protected i>> the police, because ol Ms saving
the life of the Csar, Helene Marie Induces
Bach a to elope with her in bis yacht, which Is
tired upon from the forts and Helene reveals her
Identity. The young man reiunin.es rank for
i her, but his vat ht is sunk by the Im-
perial guns.
INDISCRETION (Five Tan Jan. 15).— The
cast: Penelope Hollo way (Lillian Walker);
Jimmy Travers (Walter McQratl) ; Marcellua
Holloway (Richard Wangemann) ; Mrs. Travers
(Mrs West] ; Margery Travera (Katharine
Lewis) ; Reginald Rivera (Thomas R. Mills) ;
Mrs. Rivers (Josephine Earle) ; Doctor Mcin-
tosh (Thomas Brooke) ; Harrlgan (Robert Gail-
lard). Directed by Wilfred North.
Marcellus Holloway. a rich widower, buries
himself among his books and allows his only
daughter. Penelope, to bring herself up. At
the age of eighteen she was courageous and self-
reliant, also self-willed and Independent, with a
disregard for the restraints of convention. She
oausee gossip by fishing on Sunday and gallop-
ing wildly about on her colt.
An old friend, Mrs. Travers, and her son,
Jimmy, visit them. Jimmy and Penelope be-
come friendly. Mrs. Travers induces the father
to allow Penelope to enter a fashionable hoard-
ing school with her daughter. Marjorle. At the
school Penelope's behavior Is not as dignified
as It should be.
Her father dies and Penelope refuses to see
her Mends or return to school. Jimmy finally
persuades her to come and make his mother a
visit. She goes and at a party In her honor
meets Mr. and Mrs. Rivers and enjoys Rivers'
company, causing his wife much anger. At the
golf club she continues flirting and Jimmy
remonstrates with her without success. Mrs.
Rivers puts detectives on her husband's trail
and they follow Rivers and Penelope to a road-
bouse. On the way Jimmy joins them. They
arrive just as Rivers is beginning to show his
real self to Penelope and she faints. The de-
tectives take Rivers away, while Jimmy goes to
Penelope. Mrs. Rivers starts a divorce suit,
naming Penelope as a corespondent. Penelope
gots to Mrs. Rivers and pleads with her. Mrs.
Rivers sees she is innocent and returns with her
to the Travers' borne, where Jimmy takes her
into his arms.
SELZNICK PICTURES.
THE FOOLISH VIRGIN (Five Parts— Decem-
ber).— The cast includes Clara Kimball Young,
Catherine Proctor, Sheridan Tansey, William
Welsh, Conway Tearle. Mario Lines, Agnes
Mapes, Edward Elkas and little Jacqueline Mor-
haye. Directed by Albert Capellani.
Mary Adams, a young school teacher, when
not engaged in her work, dreams of the days
when the world was peopled by knights and
beautiful ladies in distress. She is so imbued
wiili the spirit of romance that when a strange
young man rescues her from a street ruffian she
Idolizes her hero, picturing him as a regular Sir
Galahad. Mary's rescuer is Jim Anthony, a
mechanician with inventive talents. His inven-
tion is stolen and, embittered by the experience,
Jim becomes a burglar. Mary, knowing nothing
of this, falls In love with and marries him.
Anthony is a product of the slums and in his
wanderings has lost track qf his mntber. Learn-
ing that she Is living in the mountains of Caro-
lina, Jim persuades Mary to go with him to
visit her. He takes with him a bag of jewelry,
the plunder gained in his recent rohhrrles.
The young couple find Anthony's mother liv-
ing alone In a hut. The old woman has become
a wretched creature. She fails to recognize her
son, who asks for a night's shelter for himself
r.nd wife. While unpacking, Mary discovers the
jewelry and confronts Jim, who confesses his
crime.
Horrified by the discovery, Mary orders Jim
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about ! ■!• r.
PANTHEA (Five Pa mbi i 1 1 1<
Includ
Pawcett, Earle Pox, Murdock MrQuarrle, Count
K Von Btrohelm, Norbert Wlckl, Herbert Barry,
.la. k Meredith, Henry Thorpe, William Alilnug-
ton, w inn red Han is, leleen Pel«ey, Bi
Windsor, William Lloyd, Dick Ro on, Prank
Currier and J. S. Furcy. Directed by Allan
l'aiitlirn. a Russian musician suspected of
. louary acllvlth iilance
hi i be bci o England, She
meets, loves and marries a young English com-
im bit ion is to have one of bis
opi nis produced. The couple move to Parla,
Pantbea meets a Russian nobleman who
knew her In her mother country und who has
a powerful Influence in musical circle*, Pan-
liushand becomes desperately III through
the failure to secure a bearing for his opera
and the physicians express their belief that un-
less the boy's ambition Is speedily realized there
can be no cure.
Panthea urges the Russian baron to produce
the opera. Driven to desperation to save her
husband she accepts the baron's full-blooded
proposal and sacrifices herself. The opera Is
produced with triumphant success. Her hus-
band discovers the sacrifice that Panthea made
for bis sake and at first turns from her in loath-
ing. Panthea, in despair, kills the baron, who
has falhd to live up to his end of the agree-
ment. The story ends with Panthea and ber
husband reunited and bound for exile to Siberia.
THE ARGYLE CASE (Five Parts— December).
— The cast includes Elaine Hammersteln, Charles
Hlnes, Frank McGlynn, Arthur Alherlson, Gazelle
Marche, Frank Evans, John Fleming, Mary
Alden and Robert Vivian. Directed by Ralph
W. Ince.
The story is that of the mysterious murder
of John Argyle, a multi-millionaire, In the
library of his home. Circumstances point to-
ward Argyle's adopted daughter Mary, who is
the beneficiary under his will, Argyle having
quarreled with his son Bruce. Just as the ease
begins to look black for Mary, Ascbe Kayton,
a great private detective. Is railed In hy Bruce
and lakes hold of the investigation. His meth-
ods are scientific and swift and the trail leads
to a den of counterfeiters, where, by use of the
dictograph and other modern devices, the real
mnrriercr is run to his lair. Kayton falls In
love with Mary, who is finally vindicated. Kay-
ton's reward is the girl.
PARAMOUNT.
SNOW WHITE (Famous Players — Five Parts
—Dee. 25). — The cast : Snow White (Marguerite
Clark) : Prince Florimotid (Crelghton Hale);
Oueon Brnneomar (Dorothy G. dimming) ; Ber-
thold. huntsman (Lionel Braham) ; Witch Hex
(Alien Washburn).
Snow White is a motherless princess, who
arouses the jealousy and hatred of Mary Jane,
her mother's former ladv-ln-walting. who Is
the ugliest woman in the kingdom, but aspires
to the throne. She gives her heart to the witch,
Hex. in return for which she. becomes beautiful
and wins the love of the king. While hunting
the king falls from bis horse and is killed, leav-
ing Mary Jane, who has been rechristened
Brangomnr. upon the throne.
Brnngnmnr forces Snow White to work In the
kitchen and takes her lovely clothes away from
her. When Snow While accidentally meets a
young hunter she becomes interested In him
and he Is fascinated, though nelihrr has any
idea who the other is. So they are dumb-
founded when he comes to Snow White's castle
and presents a letter to the queen, asking for
the hand of Snow White — for he is the Prince
Florimond. who has been sent to ask for the
hard of the little princess, whom he has never
seen.
Brangomar, who believed that the prince was
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THE MOVING PICTURE WORLD
January 6, 1917
coming to sue for her hand, is furious. She
decides to kill the little girl and forces old
Berthold, a hunter, and Snow White's devoted
slave, to promise to kill the child. He is to
bring her the heart of Snow White as proof of
his act. Berthold takes Snow White into the
woods and tells her what ho has been forced
to promise and she tells him to kill a pig and
take its heart back to the queen. While he is
doing this, a bird leads Snow White to the
cabin of the seven little dwarfs, where she
wins their undying gratitude.
When the queen discovers that Snow White
has escaped her, she tries to kill her with a
magic comb and then inveigles her into biting
a poisoned apple. Snow White falls prostrate
and is discovered by the dwarfs, who carry her
body In state to the palace, where the queen
rejoices until the furious Prince Florimund
threatens to kill her. In the excitement the
dwarfs drop the casket, in which there lies the
body of Snow White, and she awakens. The
apple had stuck in her throat and she had not
swallowed it. The witch turns Brangomar into
a peacock and all ends happily.
HE MEANT WELL (Klever Comedy — Jan. 1).
— Victor Moore calls on his sweetheart and asks
her to marry him. She refuses and Vic is
downcast. She tell9 Vic that she will marry him
on condition that he does one good deed, to
prove that he is kind, considerate and helpful.
Vic leaves his sweetheart and passes a gang
of boys who are playing. One says, "Look at
the dude ; let's soak the lid," and they begin
throwing potatoes at Vic. Turning around to
scold them, he backs into a baby carriage just
as a potato hits the lid and knocks it off onto
the head of the baby in the carriage. Vic, pick-
ing the hat off the child's head, tries to apolo-
gize. The baby's mother is very angry and lets
Vic know it. He starts to chase the boys and
catches up with the leader, who nins into a Boy
Scout. As Vic starts to spank the boy, the Boy
Scout interferes and calls Vic's attention to the
sign on the fence reading "Do one good deed
every day." He offers Vic a Boy Scout badge ;
25 cents is the price. Vic buys it and, imbued
with the Boy Scout motto, gives the boy who
threw the potato a dime. He salutes the Boy
Scout and starts down the street.
Old Silas Green goes to the shed for eggs, only
to find a cat "setting" on them. He throws it
out just as Vic comes along. Vic figures that
here is a chance to do a good deed, so he picks
up the cat and carries it to Silas Green's house.
He rings the doorbell and Green, who has a
bad foot in bandages, answers the bell. Vic,
giving him the cat, asks him to take it in.
Green is furious. Vic is nervous, drops the cat
on the old man's foot and Green starts after
him with a scythe. Vic gets away and comes
upon a blind man, who is waiting on the corner
for someone to take him across the street. Vic
leads him across the street. Flossie Fluff, a
friend of Vic's, passes and Vic turns to tip his
hat and give her a smile. The coal man, who
has just put in a ton of coal, has left the coal
hole open and Vic walks the blind man right
into it. Vic looks for his charge, discovers the
coal hole and hearing shouts below reaches down
and pulls him out. The blind man — who Is not
blind at all — is wild with rage and, taking off
his colored glasses, makes a swing at Vic, who
ducks and, grabbing the blind man, pushes him
upside down Into the coal hole. Vic picks up
the sign the blind man has left behind, realizing
that the laugh was on him. He continues on-
ward to his good deed and looks to his badge
for encouragement. Presently the shouts of
"Help ! Help !" attract his attention. Looking
toward the comer he sees a woman holding a
child, crying for help. They are taking a mov-
ing picture, but Vic, not knowing this, rushes
into the crowd to rescue the poor, defenseless
woman. He reaches her, knocks the movie man
over who is attacking her just as the movie di-
rector and the cameraman rush up and kick him
out of the picture.
Despondent and wornout, Vic wanders back to
his sweetheart's house. As he takes off bis hat
under her window, she is looking out, and the
cake knife which she has in her hand drops
and goes through his hat, which he is holding
in his hand. She throws Vic a rose and asks
him to bring up the knife.
He starts upstairs with the knife and hears
a noise next door which arouses his curiosity.
He stops to listen, it is the headquarters of a
secret society known as "The Avengers." Vic,
leaning against the door, happens to knock it
with the knife. One of the members inside opens
the door suddenly and Vic falls into the arms
of the Avengers. They think he is a spy and,
rather than harm, decided to make him a mem-
ber of the society.
In the meantime, Vic's sweetheart is waiting
impatiently. After putting Vic through the de-
grees he is declared a full-fledged member. A
certain member of the society is a traitor and
it is decreed that he must die, so the chief deals
cards and whoever draws the black ace must
do the deed. Vic draws the black ace and is
scared stiff.
The chief gives him a stiletto and a photo of
the traitor and he is told to start out to do the
deed. He is also informed that he will be
watched night and day. After giving him the
sign of the society, he is sent on his way. Vic
attempts to stop to see his sweetheart, but the
trailer maites him continue with the mission.
The trailer goes on ahead and just as Vic starts
to go down the street his sweetheart, who has
been listening to what has been going on,
touches Vic on the shoulder and tells him that
she knows all and that she will watch over him
and tell him when he is in danger. Vic stops
to buy some chestnuts from a vendor, who, try-
ing to show his pleasure in waiting on him,
makes the society sign. Vic. thinking he is a
member, flies for his life, leaving the money
and chestnuts.
He approaches a barber shop Just as his
trailer comes up and he Is told to go into the
shop to look for his victim. He gets into the
chair and is lathered up when the barber, after
wiping his hands, rolls same to dry them. Vic
thinks he is also a member of the society and
makes one leap from the chair, knocking over
a barber who is shaving another man, and
grabbing his hat, which he had put on the water
tank, knocks It over on the head of a man who
is being manicured. He rush out — lathered face
and all — down the street, where he meets his
sweetheart, who is also following him.
She accidentally rolls her hands and, thinking
she is a member of the same society, leaves her.
In the meantime the police have been tipped
off about the Avengers society and they make
a spectacular raid. The members escape, think-
ing Vic has .betrayed them. They start out to
find him. Vic, still running, comes across an
ammunition factory ; the door is open, so he
goes in. He sees a box of bombs.
By this time the trailer has met the chief
and they follow Vic to the ammunition factory.
Vic lock the door; he climbs a ladder just as the
Avengers members reach the door. He throws
a bomb which he has lighted and it explodes,
knocking them all senseless just as the police
arrive. This brings about the arrest of the en-
tire Avengers society.
Vic's sweetheart, seeing what has happened,
goes to Vic and telling him that she is not a
member of the society agrees to marry him.
BRAVING BLAZES (Black Diamond — Jan.
8). — This story tells about "The Swede" and
The Tad. "The Swede" sweeps the streets and
The Tad drives a dump cart. While talking
one day the fire department runs past and they
envy the fireman. They stop the political boss
and ask him to set them jobs with the fire de-
partment. He tells them to stick to their jobs.
During the noon-hour they sit in the rear of
the dump cart and finish the contents of their
lunch pails. As they sit back to en.oy a smoke,
their imaginations show them as fire chiefs nur-
rounded by husky firemen. A political friend
dashes up and informs them he has started an
independent fire league and wants them to take
charge of it. They are delighted, and he takes
them to the new fire house.
They are introduced to the firemen and at
once take charge. They put the firemen to
work and keep every thing humming. The
chief orders a fire drill after which all grab
tne pole and slide up to their dormitory. There
the firemen undress by order. The helmets all
come off at one count and are thrown across
on their respective pegs on another. The shoes
follow and are thrown into a corner where
they arrange themselves in a row. The firemen
jump backward into bed and are automatically
covered up. The chief and his assistant retire
to their own bedrooms where they undress, and
hang their clothes on a rack.
In the night the fire-gong awakes the fire-
men, who turn to a row of push buttons. They
push No. 1, and the bed clothes fiy off ; No. 2
and the shoes fly out of the corner on to their
feet. No. 3 tips the beds and lands the fire-
men on the floor. On pushing No. 4 their hel-
mets fly off the pegs and land on their heads.
No. 5 lines them all up at attention. The chiefs
start for the door. As they pass the clothes
rack they appear on the other side fully clcthed.
They dash into the dormitory and all slide down
the pole.
The horses are quickly harnessed and al)
start for the fire, the chief in a dinky roadster,
the others on the fire engine, while the hose
cart, pulled by a dried up little fireman, speeds
up and passes the engine, runs up behind the
chief's auto and jumps over it. At the fire
they have many difficulties and finally seeing a
girl at the fourth story window with the flames
shooting out around her, they lasso her and
pull her to the ground.
She "bawls them out" and the boys decide
that their methods of rescuing are wrong. An-
other girl appears at an upper window. The
chief orders his men to play the hose Just
under the window. He jumps Into the stream
and slides up to the window, gets the girl and
prepares to slide down again when the hose
breaks. With his arms around the girl, and
struggling against the flames he awakes to find
himself seated in the dump cart with his arms
around the street sweeper. He relates his dream
and finishes by saying "I don't want to be a
fireman," and they start for their afternoon's
work.
DID IT EVER HAPPEN TO YOU? (Klever
Komedy — Jan. ir>). — Moore returns from a gay
party, having imbibed too freely. Statuary
seems to bow to him. Forgetting his wife Is
away, he takes off his shoes and they seem to
walk upstairs without him. He begins to think
something must be wrong and starts up to his
room. He enters and it appears to be revolving
at a rapid rate. He goes to bed without remov-
ing his clothes, just as the butler with a tele-
gram knocks on the door. The telegram In-
forms him that his wife will be home Imme-
diately and adds that she hopes he has kept on
the water wagon.
Vic is at a loss what to do and starts to clean
up the room of all traces that might show he
was out late. Mrs. Vic arrives and is surprl>ed
at not seeing Vic. She asks where he Is. The
butler informs her that he is upstairs. Mrs. Vic
proceeds immediately to Vic's room and Vic,
hearing her approaching, managed to get his
hat and coat on and Is coughing hard as Mrs.
Vic enters. He tells her he Is suffering from a
severe cold and she makes him take some medi-
cine. - She goes to his pockets to get his murrier
to put around his neck, when she finds cham-
pagne corks. Vic tells her It Is a new game,
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Theatre.
January 6, 1917
THE MOVING P1CTURK WORLD
141
bat If you get flva you win. She I
ind he start* to his office, taking the medicine
with him.
Vic Is a lawyer, and while tryl"K to MUM nil
leadachu with Ice, a message comes from M1U
Oi the Follieu, that a* her anjpiffameot
losed, she Is calling for London and Intends
living a celebration and would like to hav. * lo
erve as toastmaster. Another friend of Vies.
iuvIiik received a similar request, points out
he wonders of the occasion and Vie consents
o go, telling his friend he will Inform his wife
bat "ho will be detained at the office." That
light, on account of Vic "being detained at tho
.III ce." Mrs. Vic goes alouo to tho Windermere
eceptlon.
The butler, discovering that no ono is to bo
lonie, plans to rob the house. After Mrs. Vic
eaves he proceeds to put everything Into 1 bag.
liter the reception, Mrs. Vic halls an old han-
oin and tells the cabby to drive to the nearest
Irug store.
Vic, after leaving Mile. Elise's party, accom-
«nled by two other fellows, is coming down the
itroet very much under tho weather As they
tass n drug store they como upon the old han-
cm and bet Vic ho won't dare drive It. Vic
akes the bet. In the meantime the butler and
ils accomplice are chased by an officer. The
mtler escapee, but the accomplice runs up and
eaves the bag of silverware In the hansom with
4rs. Vic. He makes his escape as tho officer
itope the cab. He Is surprised at finding a
veil-dressed woman In the cab, but believes that
he is also an accomplice. He discovers the
illverware and arrests Mrs. Vic and Vic, but
leither knows the other has been arrested.
The butler returns home, determined to tell
ibout the burglary and his heroic efforts to stop
t. In the morning Vic is hauled before the
udge. who is indeed surprised to see him. Vic
ixplalns matters and the judge, who is a per-
onal friend, warns him in a mock serious man-
Mr never to do It again or he will tell Mrs. Vic.
in. Vic has Insisted upon having her husband
lefend her. An officer Is dispatched home for
fie. He recognises the butler as an old-time
lonvlct, wanted for escape from Sing Sing, and
irrests him.
As Vic turns to leave, he nearly faints when
la discovers his wife, who throws her arms
ibout his neck and tells him that she is so glad
le has come. Vic bluffs his way through and
.Me her she might have known he would come,
lire. Vic starts to explain what happened. Vic
ells her that he will speak to the judge. The
Mg of silverware is brought out and Vic is
lumfounded to find that it is their own prop-
>rtv. The butler is brought in. Mrs. Vic is
treed, but Vic warns her if she wishes to get
»long with him she will have to keep out of
tail. Mrs. Vic laughs and sobs on Vic's neck
»nd Vic winks knowingly at the judge.
Pathe Exchange, Inc.
PATKB NEWS NO. 101 (Dec. 16).
Chicago, 111. — A huge municipal Christmas
tree arrives to adorn Grant Park and bring good
cheer to the inhabitants of Windy City. Sub-
title : A detachment of National Guard escorts
the tree to the park.
Sussex, N. J. — Bethlehem Steel employees dy-
namite the side of a large mountain to obtain
additional material.
London, England. — Princess Henry of Batten-
berg presents the Union Jack and Silver Shield
to the First Newfoundland Regiment of Canadian
troops.
Paris, France. — Although the prosecution of
the war is the all-absorbing interest of the na-
tion, the love for sport still survives and 1,000
soldier athletes compete in a cross-country race.
Subtitles : This is a real cross-country race and
the runners have to ford creeks and hurdle
fences. The world-famous Keyser wins the event
and the athletes are introduced to General
Dubail.
Piraeus, Greece. — The allied fleet arrives off
the port of Athens to enforce its demand that
the Greek king yield stores of guns and muni-
tions, which threaten the safety of allied forces.
Subtitles : Vice-Admiral DuFournet, in per-
sonal charge of the operations, and his staff.
The sailors disembark to take possession of their
posts ashore. The French flag is raised on
German merchantsbips seized in the harbor.
Uncle Sam's Christmas (Magazine Section). An
animated cartoon by Leighton Budd. Sub-title :
Midnight.
Barnegat, N. J. — The army transport Sumner
runs aground on the sands of the Jersey coast
during a fierce storm that sweeps the Atlantic.
New York City. — A veritable blizzard suddenly
strikes the great metropolis and it is soon buried
under a deep blanket of snow. Subtitles: Traf-
fic Is greatly Impeded in lower Broadway. Mad-
ison Square Is converted into a fairyland.
Lebanon, Pa. — The value of iron and steel has
greatly increased, owing to the extraordinary de-
mands of the war. and all bits of the scrap metal
are being carefully collected for further use.
Subtitles: Electric magnet cranes are used to
move the iron and have proved a great labor-
saving device. Giant shears rip through the
toughest plates, etc., some six inches thick.
Norfolk, Va. — American soldiers and sailors
The carbons of an alternating-
current arc burn at about the
same rate, while in a direct-cur-
rent arc one burns much slower.
The direct-current arc therefore
requires less carbons than the
alternating-current — one-fourth to
one-third less. The direct-current
arc also uses less current than
the alternating-current to produce
the same amount of light.
A direct-current arc, therefore,
costs less for power and for car-
bons, while giving the same amount
of light. If your service is only
alternating current, a
Westinghouse-
Cooper Hewitt
Rectifier Outfit
will convert it into direct current
to enable you to operate your
machine more cheaply. Write for
folder 4205-A for details.
Westinghouse Electric
& Mfg. Co.
East Pittsburgh, Pa,
...iti- in ci< ol Hi'- atghtfe annual
Ion >ii 1 1 - r ii < iMimi. rolal Coa-
Bubtttlaa Boi towjL
I In Atluutii • '.|n.nli mi In mobilised lu tho hurbur
in tin. oelebratfon ol Um • vent.
i'.\ nil-: NBWB, NO, 108. (Dan. SO)
Ni w York CltJ Aim ii.. i dOM m t torKet the
unfortunate In lis happy fulatlde i. I.l.ratlon
and the V. B. B, CtMst Is OOttVI rti_. minutes.
Buenos Aires, Argentine. — Immense crowds
gather in the Public Plaza to witness the In-
augural procession of the newly-elected Presi-
dent of the Republic, Hlpollto Irlgoyen. Sub-
title : A military guard of honor precedes the
President.
On the Russian Front. — Thousands of Aus-
trian prisoners are captured by the Russians
in their vigorous offensive in Transylvania to
relieve the Teutonic pressure of Roumanla.
Subtitles : A Cossack scouting party. Peasants
of tbe little villages in the field of operation
flee from their homes during the fight.
Madrid, Spain. — Accompanied by her Majesty
the Queen and the Royal children. King Al-
phonso returns to his capital after a long ab-
sence.
In Verdun Forests (Magazine Section). — An
animated cartoon by H. M. Shields.
Winchendon, Mass. — School children of Toy-
town plan to surprise "Baby" Bayre, grand-
child of President Wilson, with a fiery steed as
their Christmas gift. Subtitle : Little Miss
Cross, who will present the gift to "Baby"
Sayre.
New York City. — A heavy snowfall is the de-
light of the city's little folk and the youngsters
are quick to take advantage of it. Sub-titles :
Large plows and motor busses are soon set to
work clearing the streets. Most of the snow is
removed through the sewers. Owing to the
lack of snow workers because of good times,
the Zoo elephant helps to clear the park's
highways.
Mare Island, Cal. — Another addition to
America's ever-increasing navy is made as the
U. S. Destroyer Shaw is launched at the Mare
Island yards. Subtitles: Miss Virginia Milliard
christens the boat and the trim little fighter
gracefully glides down tbe ways. The destroyer
almost ready for action.
Hamburg, Wis. (Except Philadelphia, Wash-
ington, Indianapolis, St. Louis and Cleveland).
— Fox skins are in great demand this season
for milady's furs and the precious animals are
carefully guarded in their pens by high fences.
Subtitle : These foxes are valued at two thou-
sand dollars each.
Fort Sheridan, 111. (Milwaukee only). — The
Third Infantry, Wisconsin National Guard, en-
counters a great change in climate on their re-
turn from the Sunny South. Subtitle : Tbe
troops make use of the inter-urban trolley
cars.
Titusville, Pa. (Pittsburgh only). — Prominent
citizens accompany the body of John Newel to
his last resting place.
LUKE'S SHATTERED SLEEP (Rolin— Dec.
31). — Audiences may think Luke with his St.
Vitus movement never sleeps, but s they are
dead wrong. Like Bill Shakespeare Luke
"blesses the man who first invented sleep."
After a screamingly comical search for slumber
he finally hits the hay and sleeps without mov-
ing to Brooklyn.
SILK INDUSTRY (Two Parts— Dec. 31).—
Two reels of one of the world's greatest In-
dustries. We follow each step from the cocoons
in Japan to the beautiful finished product of
the silk looms. This picture was taken under
the technical supervision of the highest authori-
ties.
FLORENCE ROSE FASHION'S, NO. 12,
Frills and Thrills (Pathe — Dec 31). — This Is
a peep behind closed doors. We see an endless
array of the fair sexes' more Intimate garments,
bcth in boudoir and specialty shop. This reel
should interest both men and women. It will
give the men opportunity to know what to buy
their wives.
MAKING RAISINS (On same reel as fore-
going).— An Interesting split reel showing tbe
different steps in one of Sunny California's
most picturesque industries.
142
THE MOVING PICTURE WORLD
January 6, 1917
HER NEW YORK (Gold Rooster— Five Parts
— Jan. 7). — The cast: Phoebe (Gladys Hu-
lette) ; Farmer Brown (Riley Chamberlain) ;
His Wife (Carey Hastings) ; Philip (Will-
iam Parke, Jr.) ; Stuyvesant Owen (Robert
Vaughan) ; Laura (Ethyle Cooke).
Phoebe Lester, a little country girl, whisp-
ers to her pet hen, "You've laid an egg for a
man from New York. Ain't you proud?" and
while taking breakfast to Philip, the new
boarder, who came from that distant place, she
gazes at him as if he has come from an un-
known land. Returning to the city with a new-
found love and regained health, Philip strug-
gles to sell his poems to bring his "egg" girl
to her New York. In the meantime, Phoebe's
brown lien proves to be a golden one, and her
egg money buys a ticket to Philip and her
Wonderland.
On the train, Laura, a flashily-dressed wo-
man, meets Phoebe and, tempting her with a
nice new dress, takes her to her house. There,
Owen, a former employer of Philip, is fas-
cinated by her simplicity. Such grandeur and
strange "fizzy" drinks overwhelm her, but
Providence intervenes, when the little brown
hen hops into the street with Phoebe scramb-
ling after. A big-hearted policeman finds her
and takes her to Philip, and acts as "brides-
maid" at their wedding.
Their little home, built on much love and
little food, is brightened by the adoption of
Johnny, an abandoned baby, that Philip finds
on the dumbwaiter. Johnny brings good luck
and Philip secures a good job through Owen
and in nicer quarters their cup of happiness
seems to be full, when Owen, to further his
ends, contrives to get Philip to gamble with
borrowed money. Phoebe, convinced by trick-
• ery, that Philip is unfaithful, is heart-broken
and believes that love and her New York are
unreal after all. But, the yielding, grief-
stricken country girl awakens Owen's better
self, and with his help the unhappy household
is reunited.
THE SHIELDING SHADOW (No. 15, "The
Final Chapter" — Two Parts — Astra — Jan. 7). —
Sebastian, seeking refuge from his pursuers
and his guilty conscience, retreats to his
country lodge, but there his memory still re-
lentlessly paints his many villainies. Again
he tries to flee from the tortures of his con-
science, but he suddenly finds between him and
the door the man he thought safe in a watery
grave — Jerry Carson. The hallucination of a
nerve-racked brain is his first thought, but it
proves to be the flesh and blood Jerry, who
forces him to write the confession that clears
his blackened name. Sebastian flees in horror,
only to come upon his last henchman turning
traitor and squealing to the police. Rather
than surrender, he plunges from a high cliff to
his death below.
Jerry, in possession of the confession, hur-
ries to Leontine, reveals himself to lier and
shows her the proof of his innocence and Se-
bastian's guilt. He also discloses the identity
of the man of mystery — Ravengar. We finally
rea'ch the last page and close the final chapter
of the Wonder Serial, leaving Leontine and
Jerry weaving happy dreams of the future.
PEARL OF THE ARMY (No. 0, "Major
Brent's Perfidy" — Two Parts — Astra — Jan. 7). —
Escaping their watery prison, Adams falls to
steal the plans from Pearl, who holds him
prisoner. A. U. S. aviator, sent by Col. Dare,
observes the Grenadians overcoming them and
hurls bombs in their midst. In the melee,
Pearl dashes for freedom and, arriving where
the aviator, mortally wounded, lands, jumps
into his seat. Ready for flight, Pearl threat-
ened by Adams, surrenders the plans to him to
save herself. Brent, with liis troopers, comes
upon Adams in a hut and, although compelled
to turn over the plans, Adams secures his own
freedom by having "something on" Brent.
Brent returns the plans to Col. Dare, who
commissions him to take them to Washington.
Informed of this by a spy, the Silent Menace
plots to get them. Toko agrees to penetrate
the American lines and get the plans in return
for Bertha's liberty, now a Bolero captive. On
his way to Washington Brent, with Pearl, is
suddenly confronted by the Menace, who is hid-
den on the train.
In the struggle, Brent is wounded and Pearl,
clutching the plans, is thrown from the train.
Suddenly, another mysterious Menace appears.
The two Menaces fight and fall from the speed-
ing train into the river below. Pearl, unin-
jured, narrowly escapes from Bolero's band
and while reading the plans on the river bank
they are snatched from her by one of the
Menaces.
Triangle Film Corp.
THREE OF MANY (Five Parts — Kay Bee —
Dec. 24.) — The cast: Nina Antinni (Clara
Williams) ; Emil Vorstman (Charles Gunn) ;
Paul Cardoza (George Fisher).
In one of those cosmopolitan boarding houses
that exist only in New York lived, among
others, two staunch friends of different na-
tionalities— Paul Cardoza, an Italian, and Emil
Vorstman, an Austrian. Both were struggling
upward to success, and both had forgotten old
animosities in their allegiance to a country
that offered them freely great opportunities.
Nina Antinni, the prettiest girl in the estab-
lishment, was tine object of their devotion, and
Nina, although an Italian by birth, hesitated
to make a choice between the blond-haired
Austrian and her dark-complexioned fellow-
countryman. And so the romance resolved it-
self into a trinity of friendship.
The war broke out and all was changed. One
by one the cosmopolitans were called back to
their respective countries. Emil Vorstman an-
swered the call first, and then Italy, throwing
her challenge to Austria, claimed Paul Car-
doza. Before sailing Emil had placed his fate
in the hands of Nina, but blood being, after
all, stronger than water, Paul was the victor.
Even this did not destroy the friendship of the
three.
Nina, who was a trained nurse, joined the
Italian Red Cross, hut the fortunes of war kept
the three comrades apart. The little Italian
town where the Red Cross hospital was situated
was in a northern village of Italy, and onp
day to Nina, watching over her side and
wounded, the word came through Paul Cardoza
that the village must be evacuated and the
wounded men moved. This was the first meet-
ing between the affianced lovers.
Paul and his troops left the town, but in the
contusion of the retreat Nina was left behind.
And then the Austrians pounded into the vil-
lage. As Nina watched and strived to aid the
persecuted peasants, she recognized in the
Austrian captain in command Emil Vorstman,
Vorstman, inured to the brutalities of the cam-
paign, sees his first love at his mercy, and for
a brief moment is about to throw honor to the
winds in his secure triumph. His better na-
ture and the memory of the old loyal friend-
ship prevail, and when the returning and now
triumphant Italian army returns he is able to
look his old comrade Paul in the face. Paul,
not to be outdone in generosity, aids Emil to
escape, even at the risk of his own life.
THE HEIRESS AT "COFFEE DAN'S" (Five
Parts — Fine Arts — Dec. 24.) — The cast: "Waf-
fles" (Bessie Love) ; Carl Miller (Frank Ben-
nett) ; Shorty Olson (Max Davidson) ; Mrs.
Clara Johnstone (Lucille Younge) ; Bert Gal-
lagher (Alfred Paget) ; Slim Magee (Alva
Blake).
"Waffles," the waitress at "Coffee Dan's"
hash-house, is selected by Bert Gallagher and
Clara Johnstone, a pair of crooks, to be repre-
sented as a missing heiress whose story they
have read about in the papers. "W'affles" her-
self believes the story, as she was orphaned
early and remembers little of her childhood,
and by adroit coaching is able to convince the
estate's none too bright lawyers of the validity
of her claim.
With this unlimited money, poor little
"Waffles" nevertheless has only three desires:
to buy the little restaurant for her old benefac-
tor, Shorty Olson ; to publish the music written
by her lover, Carl Miller, a young, eccentric,
absent-minded musical genius, and to adopt the
baby that a Mrs. O'Shaunghnessy is too poor to
care for.
But "Waffles" establishes Shorty Olson aa
chef in her mansion, and Miller is a frequent
caller until Mrs. Johnstone in secret convinces
him that it is his duty to give up the girl who
is destined for high society. Without explain-
ing to "Waffles," he discontinues his visits.
Mrs. Johnstone is thus able to induce
"•Waffles" to promise to marry the crook, Gal-
lagher, but just before the ceremony old Shorty
Olson overhears a dispute between Gallagher
and a gangster over loot, and thus discovers
Gallagher's real character. Shorty Olson is
caught eavesdropping, and the crooks shut him
into the garage.
Carl Miller has been mooning at the house of
his lost love, and sees Shorty Olson put into the
garage. He goes over and knocks out the
gangster on guard and the liberated Shorty goes
ior the police and Carl goes for the marriage
service, which has just begun. "Waffles" sees
his face at the window and faints. She is re-
vived and the service is begun again when Carl
forces his way in and battles the bridegroom.
The police arrive just in time, and the crooks
go to jail. The lawyer comes with the real
heiress, and "Waffles" goes back to the hash-
house. For the crooks' arrest the three are
given a reward of $1,500, so Shorty Olson buys
"Coffee Dan's." Carl publishes his music, and
"Waffles" adopts Mrs. O'Shaunghnessy's baby.
MANAGERS of motion picture theatres which are notable for their
success invariably pay a great deal of attention to the selection
of the pictures which they show. It is also noticeably true that
these same successful managers are quite particular in regard to the
projection screen which they use — and in most successful motion pic-
ture theatres RADIUM GOLD FIBRE SCREENS are standard
equipment. This is a matter which you can well afford to give some
thought to. RADIUM GOLD FIBRE SCREENS make the best pic-
tures better. Complete information concerning them can be obtained
by addressing
RADIUM GOLD FIBRE SCREEN, Inc.
No. 220 W. 42d ST., NEW YORK CITY
Leon Schlesinger, Gen. Mgr.
They are exclusively distributed in Canada by J. T. Malone Films, Inc.,
Rialto Theatre Bldg., Montreal, and Allfeatures, Ltd., 56 King St., W., Toronto
January 6, 1917
THE MOVING PICTURE WORLD
143
\lassificd Advertisements note terms carefully
ft-
^^^^ Remittances must accompany all order for classified advertisements as follows: One
^^^ dollar per insertion for copy containing twenty words or less. Five cents per word on copy
containing over twenty words. Each word to be counted including names and addresses.
NOTICE TO ADVERTISERS:— Th» Publishers expect that all statements made in every advertisement will bear the strictest investigation.
SITUATIONS WANTED.
ART DIRECTOR and technical expert at lib-
erty. Nine years' experience, nlgneat refer-
ences. L., care M. 1'. World, N. Y. City.
MANAGE l{. young man. married, nine years
managerial experience. Familiar with every
angle ol the business, nothing too large. Moder-
ate salary. Excellent reference. 0. K. \\ M-
iams, Liat.ivia. N. Y.
YOUNC. MAN of ability wishes position as di-
rector or assistant. Writes own stories and
|ftta. Address Ability, care M. P. World. N. Y.
City.
LIVE WIRE manager, expert booker, adver-
tiser, operator. Ten years' experience. Refer-
ences. Put your business In competent hands.
Success, care M. P. World, N. Y. City.
HELP WANTED.
EXPERT ORGANIST wanted for Kimball
make organ, two manuels, sixteen stops. Not
later than New Years. Olympic Theater, Mo-
nessen. Pa.
THEATERS WANTED.
CASH FOR YOUR MOVIE— I am a practical
successful moving picture broker. Seventeen
years of continuous success. Selling upwards of
one million dollars' worth annually, sales, ex-
changes and leases. Lewis, the Moving Picture
Broker. Est. 1S00. Office, 5T8-S0 Ellicott Sq.,
Buffalo. N. Y.
WANTED — To rent, picture theater, or one to
run on a commission basis. Have experience
and can give good reference. Address Theater,
care M. P. World, N. Y. City.
THEATERS FOR SALE OR RENT,
WONDERFUL LEASE, ten years, flat soa.e.
new 614 Beat theater, fine equipment. Para-
mount. Metro, ' Selznick, Artcraft franchises.
Admission, 10 and J5. No competition. Draw-
ins population 5.000. Prolonged illness of man-
ager's wife in distant state cause ot this offer.
$7.(»00 cash. Manager, Fine Arts Theater, West-
port, Conn.
FOR SALE — Motion picture thenter. live min-
ing town 15.000 in Indiana. Positively a money
maker, must be sold at once, owner leaving
state. If you want something worth while act
quick. E. L. C, care M. P. World, N. Y. City.
EQUIPMENT FOR SALE.
THE GOLD SCREEN— Seamless. 9x12, $27.00;
11x14, $38.50. Stretcher frame, $8.00 extra. You
can't get better, why pay more? Sold on trial,
guaranteed. Cox Scenic Co., Estherville, Iowa.
FOR SALE — Slightly used Simplex projectors,
guaranteed perfect and good as new at reason-
able prices. Second-hand Motiograph in good
condition, cheap. Room 206, 1482 Broadway,
N. Y. City.
BARGAINS— Slightly used Simplex. Power's
and Motiograph machines. Lowest prices — fully
guaranteed. Hallberg, 720 Seventh Ave., N. Y.
City.
HAVE two brand new 1010 model Mono-
graph! never unpacked. Bargain to quick pur-
chaser. Address M. Martin, 417 Orchard Ave.,
Bellevue, Pa.
WHY DOES Richardson recommend "Amber-
lux" lens filters? Write and find out particu-
lars. Price, with slide, $."1.50. W. D. Warner.
Wyandctte Bldg., Columbus, Ohio.
GUARANTEED REBUILT MACHINES— 1008
Motiograph, $00. 1913 Motiograph, $00. Pow-
er's No. 0A, $150. Edison type B, $75. 1011
Motiograph, $75. Simplex Motor Drive, $250.
Edison Exhibition, $05. Power's No. 5, $05.
Going quirk. Rush your order. Amusement
Supply Company, 300-2 Mailers Bldg., Chicago,
Illinois.
$150 00 — 1013 Power's 6A motor drive A. C,
inductor, spools, etc. Excellent running condi-
tion, looks new. Gone out of business. Jen-
nings, BrewFter, N. Y.
FOR SALE — Two Power's OA machines, com-
plete, with motor drive and Hallberg Econo-
mizer. Lock Box 504, Archbald, Pa.
OPERA CHAIRS— 3,000 slightly used, 60c up.
000 upholstered, $1.00. Asbeftos booth, two CA
Power's machines, bargain. Atlas Seating Co.,
10 East 43rd St., N. Y. City.
CAMERAS, ETC., FOR SALE.
PROFESSIONAL CAMERAS, tripods, per-
forators, printers, developing outfits, rewinders.
tessars, effects devices, novelties experimental
workshop, repair, expert film work, titles. Eb-
erhard Schneider, 14th St. & Second Ave., N.
Y. City.
DAVIDSTBRN COMPANY, the Motion Picture
Camera Clearing House, offer motion picture
cameras for every purpose. New and used. Spe-
cial proposition on new "Universal" latest
model, list $300,000. The "Davsco Kino," small-
est 200 foot camera made, aluminum magazines,
Zeiss Tessar lens F :3.5, weight 10i^ lbs., price,
complete, $11000 — Bargains in used
high grade tested motion picture cameras. Read
this list carefully then act at once. 1st : 150
foot capacity Vista motion picture camera, no
lens, $22.50 2nd : Kinograph, 200 foot
capacitv, direct focusing device, reeular and
trick crank, 50. M.M. Zeiss Tessar F :3.5 lens
our price, complete, $67.50 3rd : Eb-
erhard Schneider motion picture camera, 200
foot capacity, magazines side by side, Prism
focusing device, equipped with genuine Carl
Zeiss Tessar F :3.5 lens and carrying case, our
price, $100.00 — 4th : 400 foot capacitv
Ernemann model B professional, regular and
trick crank, forward and reverse drive, finest
mechanism, equipped with 2" Ernemann F :8.6,
:: • Helomar e :.';.'_• tnd i" Dallmeyer Telephoto
l':l.5 and two extra D with flno puno-
rain and tilting top tripod, price for complete
outfit. $.125 00 5th : 400 foot I'atho
outside magazine motion picture camera, lut <■
model, nickel steel film channel, forward and
B drive, regular and trick crank, film
punch, outside diaphragm, adjusted and hand
dissolve, equipped with a genuine Carl Zeiss
TcBsar E :3.5 lens, 50 M.M. focus extra maga-
zine and studio tripod, our price, complit".
$450.00. Write for specifications. Panoramic
and tilting top tripods for $20.00 to $65.00.
Will ship any outfit C. O. D., with prlvil.
examination on receipt of 25 per cent, deposit.
Deposit refunded if net satisfactory. Try our
special telegraptilc order service. Delivery on
time or we pay all charges. Write or wire to-
day. Davldstern Company, The National Camera
Exchange, 1040 R Madison St., Chicago, 111.
FILMS, ETC., WANTED.
"FIRE AND SWORD," "The Lightning Con-
ductor," "Spirit of the Conqueror." Full par-
ticulars. Peerless Film Co., 145 West 45th St.,
N. Y. City.
WANTED, to buy or lease for the territory of
Alaska, about February first, high grade fea-
tures, five reels up. Communicate by mail. F.
S. Gordon, Hotel Bristol, West 40th St., N. Y.
City.
WANTED for export, used films In good con-
dition. Stete price, etc.. to A. B. C. Film Co.,
145 West 45th St., N. Y. City.
HIGHEST PRICES PAID for film scrap, dis-
carded reels of films and perforations. Ship to
and write The Nlckelsburg Brothers Company,
Meadow St., Newark, N. J. Checks mailed on
receipt of goods.
AMERICAN BUYER, formerly in business in
London, England, about to return, will pur-
chase for exchanges serials, features, come-
dies— all makes with paper. Cash against In-
voice and goods. References. Reliable, care
M. P. World, N. Y. City.
FILMS, ETC., FOR SALE.
AUTHENTIC WAR films, also features, com-
edies for sale, with posters, good condition,
reasonable. F. Moore, 02 Griswold St., Detroit,
Mich.
FOR SALE — Used 3. 4 and 5 reel features in
good condition. The big A Film Corp., 145 West
45th St., N. Y. City.
FEATURES, from two to five reels, In good
condition, also fine leader. Write for list and
prices. Liberty Film Co., 145 West 45th St.,
N. Y. City.
For Your Little Wants in the Moving Picture Industry
the Little Ads in the Classified Department
Will Get You Exceptional Results
Send Your Copy, Accompanied by Remittance— The Rate is 5c. per Word, 20 Words or Less $1.00
144
THE MOVING PICTURE WORLD
January 6, 1917
«.,..—.—. T 1ST fli F Y .«..-—.,..
TO CONTENTS
Advertising for Exhibitors 67
Agitation in Connecticut 56
Allison, George R 95
Appeal to Jersey Exhibitors, An 54
At Leading Picture Theaters 92
"Black Orchids" ( Bluebird) 98
Blue Law Exhibitor Acquitted 120
Brandt Discusses Chain Theaters. . 52
"Bride of Hate, The" (Triangle) 99
British Notes 81
Calendar of Daily Program Releases. .126, 128
Canadian Exchanges in Jam 115
Canadian Exhibitors' League Proposed.... 54
Capital City Film Matters 112
Carbon Makers Confer With N. A. M. P. I. 52
Chaplin Scandinavian Rights 91
Chicago News Letter 83
Chronological Record for 1916 58
Cincinnati Exchanges Form New Bureau.. 114
City Fathers Take Up Sunday Fight 56
Comments on the Films 101
Denver Ball Date Put Off Again 118
Des Moines Majestic Reopens for Features. 118
"Enlighten Thy Daughter" (Ivan) 99
Exhibitor Gets Order Against Exchange. . . 115
Exhibiting in Closed Sunday Cities 82
Facts and Comments 49
Federal Censorship Sentiment Not Growing. 57
F. I. L. M. Clubs Growing 56
Friend, Nathan H 94
"Garden of Allah" Sold, The 90
Giles, George A 63
Grant Just Won't Feel the Cold 56
"Her New York" (Pathe) 96
"House Built Upon Sand, A" (Fine Arts). 100
"Indiscretion" (Vltagraph) 98
Intermountain Managers Organize 54
James, Edwin F., Gets Big Theater 123
K lem Signs Another Big Author 62
K nsas City Film Men Progress 117
Kansas Commissioner Calls on Film Men.. 117
"Lash of Destiny, The" (Art Dramas) 96
"Last Chapter, The' (Pathe) 96
Lehrman, Henry 95
Le Guere, George.-McClure Pictures 91
Levy, Col. Fred 62
"List of Current Film Release Dates.
146, 148, 150, 152
McClure Pictures Selling Force 63
Maine College Town, Censorship Flurry in.. Ill
"Mayor Brent's Perfidy" (Pathe) 96
Manufacturers' Advance Notes. . . : 104
Millions Lost to Exhibitors 50
"Mission of State. A" (Kalem) 100
Mix, Tom, Joins Fox Film 61
Mock, Edgar J., Death of 83
Moore, John Edward (Jack), Death of 90
Moore's (Victor) Comedies 66
Motion Picture Educator 79
Motion Picture Exhibitor, The 53
Motion Picture Photography 76
Music for the Picture 77
Mutual's New Series 64
New Edison Production 95
New General Film Policy 61
New Kalem Studio 92
New Orleans, Roundabout Near 116
New Orleans, Suburban Exhibitors' Luncheon 116
News of Los Angeles and Vicinity 85
Normand, Mabel, in "Mickey" 66
North Carolina Convention 53
Organizations in Buffalo Are Active 114
Paramount Buys Minneapolis Exchange 81
Paramount Picture, 1016-1917 90
Pathe Serial Plans 65
"Phantom Buccaneer, The" (Essanay) 9T
Philadelphia Filmdom Notes 121
Photoplaywright, The .....' 70
"Polly Put the Kettle On" (Red Feather) 100
Popular Picture Personalities 78
Predicts Big Year for Mutual 65
President Attends Picture Show 61
Projection Department 71
Pueblo Has New Commission — Will Censor. . 118
Reviews of Current Productions 96
Salter, Thelma, in "The Crab" 95
Seattle Exchange Men's Club 122
Second Run Pictures in Western Theaters. . . 116
Selig Predicts A Good Year 93
Send Out Slides on Sunday Closing 55
"Snow White" (Famous Players) 97
Spedon Sam, Joins World Staff 51
State League Gets into Sunday Campaign.. 55
Stories of the Films 130
Sunday Show Decision 55
Supercensors Make a Visitation 113
To Organize the West Coast 52
Trigger, Sam, Heads Manhattan Exhibitors. 53
Unfair 51
United Theaters Company Opens Branch 117
Utah May Have Censorship Law 122
"Vanity" (Metro) 100
"Victim, The" (Fox) 99
"Woman Alone, A" (World) 98
World Film to the Trade 94
TO ADVERTISERS
CARBONS AND CARBON ACCESSORIES.
Jones & Cammack 137
Speer Carbon Co 149
ELECTRICAL & MECHANICAL EQUIP-
MENT.
American Auto-Arc Co 147
Amusement Supply Co 145
Bell & Howell 136
Calehuff Supply Co 145
Cusbman Motor Works 153
Fulton, E. E ". 132
Hertnor Rllec. & Mfe. Co 154
Hommel, Ludwlg, Co 136
Porter, B. F 153
Strelinger, Chas. A 132
Swaab, Lewis M 138
Typhoon Fan Co 147
Universal Motor Co 151
Westlnghouse Electric & Mfg. Co 141
CHAIR AND SEATING MANUFAOTUR-
ER9.
DuPont Fabrlkoid Co 145
Foco Chair Co 153
Steel Furniture Co 153
FILM EXCHANGES.
Bradenburgh, G. W 145
LENS MANUFACTURERS.
Crown Optical Co 151
Gundlach Manhattan Optical Co 153
MANUFACTURERS OF MOVING PIC-
TURES.
Argosy Films, Inc 9
Artcraft Pictures Corp 16-17
Biograph Co 126
Bluebird Photoplays, Inc Colored Insert
Christie Film Co 32
Clune Film Producing Co 151
Educational Film Corp. of America 84
Essanay Film Mfg. Co 3, 43-44
Fox Film Corp 19-21
Gaumont Co 37
Grafton Film Publishing Co 138
International Film Service 30-31
Kalem Co 46-48
K-E-S-E. Service 40-42
Keen Cartoon Corp 18
Kessel & Bauman 22-23
Kleine, George 39
Klever Pictures, Inc 15
McClure Pictures 2
Merro Pictures Corp Colored Insert
Moss, B. S 10
Mutual Film Corp Colored Insert, 36
National Drama Corp 138
Paramount Pictures Corp 11-14
Pathe Exchange, The, Inc Colored Insert
Selig Polyscope Co 45
Selzniek, Lewis J., Enterprises 24-26
Signal Film Corp 35
Thanhouser Film Corp ' 27
The Film Exchange 33
Triangle Film Corp 124-25
Unicorn Film Service ... 3S
Universal Film Mfg. Co. . 4-8
World Film Corp 28-29
MISCELLANEOUS.
Artfllm Studios. Inc 152
Automatic T. S. & C. R. Co . 137
Bioscope, The 153
Cnhlll-Igoe Co .129
Cine Mundial 129
Cinema Camera Club 136
Classified Advertisement . . 143
Corcoran, A. J 138
Eastman Kodak Co 151
Erbograph Co 139
Evans Film Mfg. Co 139
Funk & Wagnnlls Co 136
General Chemical Co 147
Guard, Inda Palmer 110
Gunby Bros 151
II Tlrso Clnematografo 151
Kalem Co 138
Klnematograph Weekly. The 136
Kraus Mfg. Co 139
Marion, Louise M 153
Moore, wm. N 137
M. P. Directory Co 145
M. P. Electricity 149
M. P. W. Circulation Coupon 140
National Ticket Co 138
Pacific Tank & Pipe Co 13T
Richardson, F. H 145
Richardson's M. P. Handbook 149
Rothacker Film Mfg. Co 110
Standard Mot. Pict. Co 137
Superior Films, Inc 136
Wayne Motion Picture Co 145
Willis & Inglis 137
MOVING PICTURE CAMERAS,
Burke & James, Inc 120
MUSIC AND MUSICAL INSTRUMENTS.
American Photoplayer Co 155
Seeburg, J. P., Piano Co 138
Sinn, Clarence E 137
POSTERS AND FRAMES.
Menger & Ring .' 137
PROJECTION MACHINE COMPANIES
American Standard M. P. Mch. Co 136
Enterprise Optical Mfg. Co 153
Power. Nicholas, Co . 156
Precision Mch. Co 149
PROJECTION SCREEN MANCFACTUR-
ERS.
Atmospheric Screen Co 129
Genter. J. H., Co., Inc 147
Gold King Screen Co 151
Minusa Cine Products Co 129
Radium Gold Fibre Screen, Inc 142
Universal Picture Screen Corp 151
THEATRICAL ARCHITECTS.
Decorators' Supply Co ; 145
January 6, 1917
High Grade Printing and Developing
Satisfaction Guaranteed. Prompt Delivery.
Negatives Developed— lc. Ft. Titles — Sc. Ft. Positive dinting — 4c. Ft.
Give Us a Trial
Wayne Motion Picture Company
229 Farwell Building, DETROIT, MICH.
THE MOVING PICTURE WOULD
r
145
G. W. BRADENBURGH
M2 Vine Street
Sealed Orders
Protea HI.
An American Gentleman
PHILADELPHIA. PA.
7 reels
S reels (new)
S reels (as new)
War
Sensational
Drama
$15i
17S
7S
Write for lv!7 catalogue — over six thousand subjects listed.
MMMKMM-
BsaaaWJasaa
saaaaaaaaaaall
A Dependable Mailing List Service
Saves you irom 30% to 50% in postage, etc Reaches all or selected
list of theatres in any territory. Includes name of exhibitor as
well as the theatre in address. A list of publicity mediums desiring
motion picture news. Unaffiliated exchanges looking lor features.
Supply houses that are properly characterized as such. Producers
wttn address of studios, laboratories and offices. Information is
advance of theatres being or to be built.
W74.
MOTION PICTURE DIRECTORY COMPANY
M Fifth Avenue, New York
42S Ashland Block, Chicago
Phone 3227 Chelsea
Phone 20U3 Randolph
Addressing Multigraphing Printing Typewriting
BARGAINS IN MACHINES
Twenty-two machines slightly used, first class
condition, Simplex, Power's 6A's, Power's 6's,
Edison B's, and Edison D's, low prices, quick
sales.
CHAS. A. CALEHUFF, 1301 Race Street, Philadelphia
Projection Engineer
I* your screen result unsatisfactory?
Is your projection current costing too much?
Are you planning a new theatre?
Are you contemplating the purchase of new Equip-
ment?
Theatre plans examined and suggestions made as to
operating room location. Operating rooms planned,
etc, etc. Will personally visit theatres in New York
City or within 300 miles thereof. Fees moderate.
(a^w^) F.H. RICHARDSON (kyn°0V£m)
Room 1434, 22 E. 17th St., New York City
If You Need a New Machine
and can't afford to pay cash, write us today and
we will help you out.
Our easy payment plan enables you to pur-
chase any make machine at a small investment.
DON'T DELAY— GET BUSY— WRITE TO-
DAY for full particulars.
Amusement Supply Company
Dealers In Motiograph, Simplex, Powers, Edison and Standard
Machines, Traosverters, Motor Generators, Rectifiers and every-
thing pertaining to the Moving Picture Theatres
3rd Floor, Mailers Bldg.,
Cor. Madison Street & Wabash Ave., Chicago, 111.
Ornamental
Theatres
PLASTER RELIEF DECORATIONS
Theatres Designed Everywhere
Send for our 1916 catalog. It contains forty
beautiful full-page illustrations — some in colors
—of theatres we have designed and decorated.
It shows several styles of ticket booths, lighting
fixtures and ornaments; it will give you many
valuable ideas for decorating your new theatre
or improving the looks of your present one.
Send us Sizes of Theatre for Special Designs
THE DECORATORS SUPPLY CO.
Archer Avenue and Leo Street, CHICAGO, ILL.
I
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
146
THE MOVING PICTURE WORLD
January 6, 1917
List of Current Film Release Dates
ON GENERAL FILM COMPANY PROGRAM
(For Daily Calendar of Program Releases See Pages 126, 128.)
''General Film Company
RELEASE DAYS.
Monday — Selig1, Vitagraph.
Tuesday — Biograph, Essanay, Ka-
lem.
WedncNday — Essanay, Kalem, Vim
Feature Comedy.
Thursday — Seller. Vim.
Friday — Kalem, Knickerbocker, Vim,
Vitasrraph.
Saturday — Essanay. Kalem. Selig,
Vitagraph.
BIOGRAPH.
Dsa. 5 — A Bit of Human Driftwood (Two
parts — Drama, — Biograph Reissue).
Dee. 11 — Her Sacrifice (Drama) (Biograph Re-
issue).
Dec 18 — The Honor of the Law (Two parts —
Drama) (Biograph reissue).
Dec. 18 — The Conscience of Hassan Bey (Re-
issue— Drama).
Dee. 19 — His Wife's Story (Reissue — Two parts
— Drama).
Dec. 23 — Two Men of the Desert (Reissue —
Drama).
Dec. 27 — The Rehearsal (Reissue — Two parts —
Drama).
ESSANAY.
Dee. 2 — The Final Fraui ( Three parts — Dr.).
Dee, 6 — The Egg (Two parts — Comedy).
Deo. 8— A Watting Game (Comedy).
Deo. 9 — A Failure at Fifty (Three parts — Com-
edy -Orama).
Dee. 12 — In a Looking Glass (Black Cat Fea-
ture— Two parts — Drama).
Dee. 13 — Canlmated Nonz Pictorial No. 20 (Car-
toon— Comedy) .
— Long Beach, Cal. (Scenic).
Deo. 18 — la Marriage Sacred? No 1, "The Burn-
ing Rand" (Two t»orts — Drama).
Deo. 10 — The Little Brown Mole 'Black Cat
Feature — Two parts — Drsmai.
Deo. 20 — Taking the Count ( Comedy i.
Deo. 23 — Dancing with Folly (2d of "Is Mar-
riage Sacred?" — Two parts — Dr.).
Dec. 26 — A Tnle from the Decameron (Two
parts — Drama) .
Dec. 27 — Canlmated Vno* Pictorial No. 21 (Car-
toon Comedy).
Deo. 30 — Wifp In Sunshine (Third of "Ts Mar-
riage Sacred?" — Two parts — Dr.).
KALEM.
Dec. 9 — The Lineman's Peril (No. 100 of the
"Hazards of Helen" Railroad 8erles
— Drama).
Dec. 12 — The Icemen and the Artist (Comedy).
Dec. 13 — The Stain of Chuckawa.Ha (No. 19 of
the "Girl from Frisco") (Two
pa rts — Drama ) .
Dec. 15 — The Menace (No. 9 of "Grant, Police
Reporter") (Drama).
Dec. 16— The Midnight Express (No. 110 of
the "Hazards of Helen" Railroad
Series) (Drama).
Dec 19— The Fatal Violin (Comedy).
Dec. 20 — On the Brink of War (No. 20 of "The
Girl from Frisco" — Two pares —
Drama).
Dec. 22 — The Tiger's Claw (No. 10 of "Grant,
Police Reporter" — Drama).
Dec 23 — The Vanishing Box Car (No. Ill of
"The Hazards of Helen" — Drama).
Dec. 26 — The Quert of the Golden Goat (Com.).
Dec. 29 — A Mission of Stata (No. 11 of "Grant,
Police Reporter" — Drama).
Dec 30 — A Race With Death (No. 112 of "The
Hazards of Helen" — Drama).
Jan. 2 — That Terrible Tenderfoot (ConWy).
Jan. 3 — The False Prophet (No. 21 of "The Girl
from 'Frisco" — Two parts — Drama).
Jan. 5 — The House of Secrets (No. 12 of
Grant, Police Reporter"— Drama).
Jan. 6 — The Moeue Mountain Mystery (No. 113
of "The Hazards of Helen" — Drama).
SELIG.
Dec. 4 — The Sells-Tribune, No. 97, 1916
(Topical).
Dec. 7— The Sellg-Tribune, No. 98, 1916
Topical).
Dec. 9 — The Purchase Price (Drama). •
Dec. 11 — Twisted Trails (Three parts — Drama).
Dec. 11 — Sellg-Tribune, No. 99 (Topical).
Dec 14 — Selig-Trlbune, No. 100 (Topical).
Dec 16 — The Road to Fame (Drama).
Dec 18 — Sellg-Tribune No. 301 (Topical).
Dec 18 — The Five Franc Piece (Two parts —
Drama).
Dec. 21— Sellz-Tribnne No. 102 (Topical).
Dec. 23 — The Man He Might Have Been (Dr.).
Dec 25 — The Golden Thought (Two parts —
Prsma).
Dec. 25— Selig-Trlbune No. 103 (Topical).
Dec. 28— Selig-Tribune No. 104 (Topical).
Deo. 30 — The Richt Hand Path' (Drama).
Jan. 1 — Selisr-Tribune. No. 10") (Tonical).
Jan. 1 — On Italy's Firing Line (Three parts —
Topical).
Jan. 4 — Selie-Tribune, No. 106 (Tonical).
Jan. 6 — Tn Pavment of the Past (Drama).
Jan. 2 — The Girl Cod Made for .Tone? (Two parts
— "Black Cat Feature" — Comedy-
Drama).
Jan. 3 — A Dollar Down (Comedy).
Yosemite Valley (Scenic).
Jan. 6 — When the Man Speaks (Fourth of "Is
Marriage Secret" — Two parts— Dr.).
VIM FEATURE COMEDY.
Not. 8 — Marked No Funds (Comedy).
Nov. 15 — His Wedding Promise (Comedy).
Nov. 22 — The Good Stenographer (Comedy).
Nov. 29 — Hubby's Chicken (Comedy).
Dec. 6 — Hubby's Chicken (Comedy).
Dec 13 — Charity Begins at Home (Comedy).
Dec. 20 — They Practice Economy (Comedy).
Dec. 27 — Her Financial Frenzy (Comedy).
VIM.
Nov. 24 — Money Maid Men (Comedy).
Nov. 30 — The Prize Winners (Comedy).
Dec. 1 — Ambitious Ethel (Comedy).
Dec 7 — The Guilty One (Comedy).
Dec 8 — A Rare Boarder (Comedy).
Dec 14 — No release this day.
Dec. 15 — What's the Use (Comedy).
Dec 21 — He Winked and Won (Comedv).
Dec 22— Reckless Romeos (Comedy).
Dec. 28 — Fat and Fickle (Comedv).
Dec. 29 — The Property Man (Comedy).
VITAGRAPH.
Dec. 11— Accident Is the Best Policy (Com.).
Dec 15 — Bears and Bullets (Comedy)
Dec. 16 — Pep's Legacy (Three parts — Drama)
Dec 18 — A Lesson for Somebody (Comedy).
Dec. 22 — A Bit of Bent Wire (No. 1 of "The
Dangers of Doris" — Comedy).
Dec 25 — A Journey to Nowhere (Comtdy).
— Some of Our Biggest Star Performers
(Comedy).
Dec. 29 — The Luck Charm (No. 2 of "The
Dangers of Doris" — Drama).
General Film Company Features
BLACK CAT FEATURE.
Dec 12 — In a Looking Glass (Two parts —
Drama).
Dec. 19— The Little Brown Mole (Two parts-
Drama).
Dec. 26 — A Tale from the Decameron (Twe
parts — Drama).
Jan. 2— The Girl God Made for Jones (Two parts
— Drama) .
Jan. 0 — Among Those Present (Two pans-
Drama).
BROADWAY STAR FEATURES.
Dec 2 — Our Other Lives (Three parts — Dr.).
Dec 16 — Pep's Legacy (Three parts — Drama).
KNICKERBOCKER STAR FEATURE.
Nov. 24 — Twin Souls (Three parts — Drama I.
Dec. 1 — Butts Caspy— Crook (Two parts — Or.).
Dec. 8 — Master of Her Soul (Three parts—
Drama).
Dec. 22 — The Dawn of Wisdom (Three parts-
Drama).
A Welcome Visitor Each Week in Every Business Home Where Moving
Pictures Are of Interest
The Moving Picture World
Is Admirably Adapted to Carry Any Little
Message Which You May Wish to Send
Our Classified Advertisements at Five Cents Per Word
Will Produce Remarkable Results — One Dollar for Twenty Words or Less.
Send Copy, with remittance, to CHALMERS PUBLISHING CO., 17 Madison Avenue, New York City
fanuary 6, 1917
THE MOVING PICTURE WORLD
147
HYDROQUINONE
GENERAL CHEMICAL COMPANY
NEW YORK PHILADELPHIA CHICAGO
f&U PONTfcv
lABRIKOlUJ
l^BRlKOj
CRAFTSMAN
QUALITY
FOR
THEATRE
CHAIRS
The cushioned seat is
not only more comfort-
able but demonstrates to
patrons the fact that their
comfort is catered to as
well as their entertain-
ment.
Seats upholstered in
CRAFTSMAN QUALITY
FABR1KOID give the
theatre a distinctive look.
These desirable features
are permanent ones be-
cause CRAFTSMAN
QUALITY FABRIKOID
is durable, sanitary and
especially adapted to thea-
tre upholstering.
Many theatres have had
FABRIKOID upholstery
for long periods and no
defects are noticeable.
Upholster your theatre
in this superior, guaran-
teed, sanitary, enduring
•and distinctive leather
substitute.
Ask for Samples and get
acquainted with CRAFTS-
MAN QUALITY FABRI-
KOID.
Du Pont Fabrikoid Company
Wilmington, Del. Toronto, Ont.
Newburgh, N. Y.
FACTORIES:
Fairfield, Conn.
No Rotation
Your operator will appreciate the mechani-
cal perfection of the new
Toronto, Ont.
projection lens, which does not rotate in
focusing, and thus avoids any possibility of a
displacement of the image on the screen.
In every detail of design and workmanship
the Marlux embodies the very latest improve-
ments in the projection field. The result is a
lens which gives a maximum of steady, brilliant
illumination, and which requires a minimum
of attention from the operator.
See your Dealer or write direct to
CROWN OPTICAL COMPANY
Rochester, N. Y.
g2f= MIRROROID Installations to Date 9678
It's the screen without name or character that some dealers sell because it pays them better
The World Over, the World's Best Theatres
R«omm«id«l ».d endorsed by the President ol the NATIONAL EXHIBITORS' LEAGUE OF AMERICA (Mr. U A. Och.) and the M71 HIM-
ROROIO INSTALLATIONS.
FREE— Get Our Large Demonstration Samples— FREE
Test — Compare with any screen on earth — Use the braint God gave yon
— sad the evidence of your own eyes.
Price, 33 1/3 Cats a Square Foot, $3.00 a Square Yard, the world over.
Mirroroid has beea tried, and proven THE SCREEN SUPREME.
Why pay more for an unknown product?
If your dealer cannot supply you with MTRROROrD, and tries to tell
you any other screen is better, realise he is making a greater sales profit.
None are as good — natuially, none caa be better.
If you bay, you should insist upon that same Five- Year Guarantee that
we give with every MI&ROROID icreen installed.
Think it oveT. Write
The J. H. GENTER COMPANY, Inc.
Newburgh, N. Y.
THE WORLD'S OLDEST AND LARGEST PROJECTION SCREEN MANUFACTURER
148
THE MOVING PICTURE WORLD
January 6, 1917
List of Current Film Release Dates
ON UNIVERSAL AND MUTUAL PROGRAMS
(For Daily Calendar of Program Releases See Pages 126, 128.)
Universal Film Mfg. Co.
Dec.
Deo.
Jan.
Jan.
Dae.
Dec
Dec.
Dec.
Jan.
Jan.
Jan.
Jan.
Jan.
Jan.
Dec.
Dec
Dec.
Dec.
Jan.
Jan.
Deo.
Dec
Dec
Jan.
Jan.
Dec
Dec.
Dec.
Dee.
Dec.
Jan.
Jan.
Jan.
Jan.
Jan.
Deo.
Jan.
Jan.
Jan.
Deo.
Dec.
Dec.
Dec.
Deo.
Dec.
Jan.
Jan.
Jan.
Jan.
Jan.
Jan.
Dec
Dec.
Dec.
Dec.
Dec.
Jan.
Jan.
Not.
Deo.
Dec.
Dec
Dec.
Dee.
Dee.
Ian.
Jan.
ANIMATED WEEKLY.
20— Number 51 (Topical).
27— Number 62 (Topical).
3 — Number 53 (Topical).
10— Number 54 (Topical).
BIG V.
21 — Moonshine Blood (Special Release —
Drama).
28 — No regular Big U this day.
28— The Flash of Death (Reissue— Dr.).
31— The Mad Hermit (Reissue — Dr.).
4 — No regular Big U this day.
4 — The Uprising (Special Release — Dr.).
7 — The Jewel of Death (Two parts — Re-
issue— Drama).
11 — No regular Big U this day.
11 — Shattered Ideals (Reissue — Drama).
14 — The Call for Help (Reissue — Two parts
— Drama).
BISON.
9 — The Good Woman (Two parts — Dr.).
16 — The Taint of Pear (Two parts — Dr.).
23 — Fighting Joe (Two parts — Drama).
30 — Giant Powder (Two parts — Drama),
6 — Btood Money (Two parts — Drama).
13 — The Bad Man of Cheyenne (Two parts
— Drama).
GOLD SEAL.
0 — Ashes (Three parte — Drama).
12 — The Two Roads (Three parts — Dr.).
28 — Birds of a Feather (Three parts —
Drama).
2 — An Old Soldier's Romance (Three
parts — Drama).
0 — The Mystery of My Lady's Boudoir
(Three parts — Drama).
IMP.
22— In the Dead O'Nlght (Two parts-
Drama).
24 — No regular Imp this day.
24 — The Woman Who Learned.
29 — Toto of the Byways (Two parts — Dr.).
31 — No regular Imp this day.
5 — The Moral Right (Two parts — Dr.).
7 — The Whelp (Drama).
12 — Honorably Discharged (Drama).
13 — John Bates' Secret (Reissue — Drama).
14 — Midnight (Drama).
JOKER.
23 — Jags and Jealousy (Comedy).
R — Love in Suspense (Comedy).
11 — When Damon Fell for Pythias (Two
pa rts — Comedy ) .
13 — Mines and Matrimony (Comedy).
LAEMMLE.
20 — No regular Laemmle this day.
20 — Homeless (Special Release — Drama).
23 — No regular Laemmle this day.
27 — Stronger than Steel (Two parts — Dr.).
80 — No regular Laemmle this day.
30 — The Face on the Screen (Reissue —
Drama).
3 — No regular Laemmle this day.
8 — Alone in the World (Special release —
Drama).
fl — No reeutar Laemmle this day.
10 — No regular Laemmle this day.
10 — The Fare Downstairs (Reissue — Dr.).
13 — No release this day.
L-KO.
0 — The High Diver's Curse Two parts —
Comedy).
18 — Murdered by Mistake (Two parts —
Comedy).
20— Shooting His 'Art Out (Two parts-
Drama).
27— The Perils of a Plumber (Comedy).
29— Phil's Busy Day (Comedy).
8 — On the Trail of the Lonesome Pill
(Two parts — Comedy).
10 — A Limburgor Cyclone (Two parts —
Comedy).
NESTOR.
27 — The White Turkey (Comedy).
4 — Pans the Prunes (Comedy).
8 — Oh You Honeymoon (Comedy).
11 — Two Small Town Romeos (Comedy).
IS — I'm Your Husband (Comedy).
18 — It Sounded Like a Kiss (Comedy).
25 — Pretty Baby (Comedy).
1 — Practice What You Preach (Comedv).
8 — One Thousand Miles nn Hour (Com.).
POWERS.
Dec. 26 — Such Is Life in Alaska (Hy Mayer
Travelogue).
Dec 28— No regular Powers this day.
Dec 31 — Sammle Johnsln Slumbers Not (Car-
toon Comedy ) .
Jan. 4 — No regular Powers this day.
Jan. 7 — The Trials of Willie Winks (Cartoon
Comedy).
—The Forbidden City Edu.).
Jan. 11 — No release this day.
Jan. 14 — Mr. Fuller Pep, He Celebrates His
Wedding Anniversary (Carfbon —
Comedy).
— Wonders of the Orient as Seen by Dr.
Dorsey (Edu.).
RED FEATHER.
Dec 4 — Klnkald, Gambler (Five parte — Dr.)
Deo. 11 — The Morals of Hilda (Five parts —
Drama).
Dec 18 — Mixed Blood (Five parte — Drama).
Dec. 25 — A Child of Mystery (Five parts — Dr.).
Jan. 1 — Polly Put the Kettle On (Five parts —
Drama).
Jan. 8 — Fighting for Love (Five parts — Dr.).
REX.
Dec. 17 — No release this day.
Dec 17 — Love or an Empire (Two parte — Dr.)
(Special).
Dec. 21 — The Ivy and the Oak (Two parte —
Drama).
Dec 23 — The Rock of Riches (Special Release
— Drama).
Dec. 24 — Mr. Vampire (Two parte — Drama).
Dec. 2'J — No regular Rex this day.
Dec. 29— The Gilded Life (Reissue — Drama).
Dec 31 — The Prodigal Daughter (Drama).
Jan. 4 — The Red Stain (Two parts — Drama).
Jan. 6 — The Wall of Money (Reissue — Dr.)
Jan. 7 — No regular Rex this day.
Jan. 12 — The Whispered Name (Two parts —
Drama).
Jan. 14 — No release this day.
VICTOR.
Deo. 12 — No release this day.
Dec. 12— Billy the Bandit (Comedy (Special).
Dec. 14 — It Didn't Work Out Right (Comedy).
Dec. 19 — No regular Victor this day.
Dec. 19 — So This Is Paris (Special release —
Comedy).
X)ec. 22 — It's Great to Be Married (Comedy).
Doc. 28 — Good Morning, Judge (Two parte —
Comedy).
Jan. 2. — Bombs and Banknotes (Comedy).
Jan. 5 — How to Be Happy Though Married
(Comedy).
Jan. 9 — A Gentleman of Nerve (Comedy).
Jan. 12 — The Wrong Marv Wrieht (Com".-Dr.).
UNIVERSAL SCREEN MAGAZINE.
Nov. 24 — -Number 1.
Dec. 8 — Number 2.
Dec. 22 — Number 3.
Jan. 5 — Number 4.
UNIVERSAL SPECIAL FEATURE.
Dec. 18 — Liberty No. 1.8, "The Wolfs Nemesis"
(Two parts — Drama).
Dec. 10 — Little Partner (Three parts — Drama).
Dec. 25 — Liberty No. 19, "An Avenging Angel"
(Two parts — Drama).
Dec. 31 — Liberty No. 20, "A Daughter of the
U. S. A." (Two parts — Drama).
Dec. 31 — The Purple Mask (Episode No. 1
"The Vanished Jewels" — Two parts
Jan. 7 — The Purple Mask (Episode No. 2, "Sus-
pected"— Two parts — Drama).
UNIVERSAL (STATE RIGHTS).
fWnher — Idle wtves (Seven pn rt«— Drnma) .
December — The People vs. John Doe (Six parte
— Drama).
Bluebird Photoplay, Inc.
Dec. •! — The Slen of the Poppy (Five parte —
Drama).
Dec. 11 — The Price of Silence (Five part* — Dr.).
Dec. 18 — The Rleht of Mary Blake (Five parts
— Drama).
Dec. 25 — The Rlrht to Be Happy (Five parts-
Drama).
Jan. 1 — flack Orchids (Five parts — Drama).
Jan. 8 — The Piper's Price (Five parts — Dr.).
Mutual Film Corp.
AMERICAN.
\'nv. 9 — The F — The Girl Who Can Cook (Star — Com.).
MUTUAL WEEKLY.
Dec. 6 — Number 101 (Topical).
Dec. IS — Number 102 (Topical).
Dec. 20 — Number 103 (Topical).
Dec. 27 — Number 104 (Topical).
Jan. 3 — Number 1(V> (Topical).
Jan. 10 — Number 106 (Topical)
(Mutval R-elcases continued on pap« IKk)
January 6, 1917
THE MOVING PICTURE WOK I.I >
149
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FOR MANAGERS and OPERATORS
Published by
THE MOVING PICTURE WORLD
RICHARDSON'S MOTION PICTURE
HAND BOOK is a carefully prepared guide
to perfect projection.
It is an invaluable help to every single in-
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mechanical handling of motion picture film or
the management of a moving picture theatre.
There are over 680 Pages of Text and the
illustrations include detail diagrams of all the
leading makes of projection machines.
Substantially Bound In Red Cloth $4.00
Sent Postpaid on Receipt of Price by
MOVING PICTURE WORLD, 17 Madison Ave, New York city
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In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
150
THE MOVING PICTURE WORLD
January 6, 1917
List of Current Film Release Dates
ON FEATURES AND MISCELLANEOUS PROGRAMS
(For Daily Calendar of Program Releases See Pages 126, 128.)
(Mutual Releases continued from page 14S.)
MUTUAL CHAPLIN.
The Pawnshop (Two parts — Comedy).
Nov. 13 — Behind the Screen (Two porta— Com-
edy).
December — The Rink (Two parts — Comedy).
MUTUAL MASTERPICTURES DE LUXE.
Nov. 9 — East la East (Turner — Five parts —
Drama.) (No. 151).
Not. 16 — Immediate Lee (American — Five parts
— Drama) (No. 168).
MUTUAL SPECIAL.
Dec — Charity (Seven parts — Drama).
MUTUAL STAR PRODUCTIONS.
Doe. 11 — Mlso Jackie of the Navy (Five parts
—Drama) (160).
Dec. 18 — The Twinkler (Five parts — Drama)
(No. 161).
Dec. 85 — Tho Innocence of Lizette (American —
Five parts — Drama) (No. 102).
Jan. 1 — A Gilded Youth (Five parts — Drama
i — American) (No. 163).
NOVELTY.
Nor. 26— An Artful Dodge (Comedy).
SIGNAL FILM CORP.
Dec 18 — A Lass of the Lumberlands (No. 9 —
Two parts — Drama).
Dee. 25— A Lass of the Lumberlands (No. 10 —
Two parts — Drama).
Deo. 81 — A Lass of the Lumberlands (No. 11 —
Two parts — Drama).
Jan. 7 — A Lass of the Lumberlands, No. 12
(Two parts — Drama).
VOGUE.
Not. 26— Up the Flue (Comedy).
Dee. 8 — The Y. Icked City (Two parts — Com.).
Dee. 10 — Shot In the Fracas (Two parts —
Comedy).
Dee. IT — Treed (Two parts — Comedy).
Dee. 24 — Fickle All Around (Two parts — Com.).
Dec 81 — Jealous Jolta (Two parts— Comedy).
Jan. 7 — The Land of Nowhere (Two parts —
Drama).
Metro Pictures Corporation.
POPULAR PLAYS AND PLAYERS.
"*ov. 6 — Extra varraaoe (Five parts — Drama).
Dee. 4 — The Black Blaek Butterfly (Five parts
— Drama).
Jan. 1 — Vanity (Five parts — Dratna).
COLUMBIA PICTURES CORP.
Jan. 8 — A Wife by Proxy (Five parts — Dr.).
ROLPE.
Nor. 27 — Sunbeam (Fire parts — Drama).
Dae. 11 — Tho 8toien Triumph (Five parts —
Drama).
Dee. IS — The Awakening of Helena Richie (Fire
parts — Drama).
SERIAL PRODUCING CO.
Jan. 1 — The Great Secret (Drama).
YORKB.
Not. 20 — Big Tremalne (Five parts — Dr.).
Dee. 26 — Pldertn Island (Five parts — Dr.).
METRO COMEDIES.
Jan. 1 — The Matinee Idol (Rolma — Comedy).
Jan. 8 — Cave Man's Buff (Drew — Comedy).
Paramount Pictures Corp.
BLACK DIAMOND COMEDY.
Not. 2T — Their Counterfeit Vacation (Com.).
Dee. 11 — Hie Ivory Dome (Comedy).
Dec 2S — Their Week End (Comedy).
Jan. 8 — Braving Blazes (Comedy).
FAMOUS PLAYERS.
Dee. 4 — A Coney Island Princess (Five parts —
Drama).
Dec. IB — Travellne; Salesman (Five parte — Dr.).
Dec 2B — Rnow White (Five parts — Drama).
Jan. 1— The Slave Market (Five parts — Dr.).
Jan. 6 — Great Expectations (Five parts — Dr.).
KLEVER COMEDY.
Dec 4 — The Best Man (Comedy).
Dec U— la Society end Oat (Comedy).
Jan. 1 — He Meant Well (Comedy).
LASKY.
Nov. 16 — The Years of the Locust (Five parts —
Drama).
Dec. 11 — Oliver Twist (Five parts — Drama).
Dec. 14 — Victoria Cross (Five parts. — Drama).
Jan. 4 — The Evil Eye (Five parts — Drama).
MOROSCO AND PALLAS.
Dec 7 — The Road to Love (Five parts — Dr.).
Dec. 21 — The Right Direction (Five parts-
Drama).
Dec. 28 — The Redeeming Love (Five parte —
Drama J.
PARAMOUNT.
Nov. 50 — Martyrdom of Phillip Strong (Five
parts — Drama ) .
PARAMOUNT-BRAY CARTOONS.
Nov. 16 — Colonel Heeza Liar Hobo (Cartoon —
Comedy ) .
Nov. 23 — Bobby Bumps Queers the Choir (Car-
toon— Com edy ) .
Nov. 30 — What Happened to Willie (Cartoon-
Comedy ) .
PARAMOUNT-BURTON HOLMES.
Dec. 11 — The Upper Nile (Scenic).
Dec. 18 — Going to Halifax (Scenic).
Dec. 25 — Land of Evangeline (Scenic).
Jan. 1 — From the Bay of Fundy to the St.
Lawrence, including a Pilgramage
to Ste Anne Beaupre (Scenic).
Jan. 8 — Quaint Quebec (Scenic).
PARAMOUNT PICTOGRAPHS.
Nov. 26 — 43d Relase (Edu.).
Dec. 3 — 44th Release (Edu).
Dec 10 — 15th Release (Edu.).
Dec. 17 — 4fth Release (Edu.).
Dec. 24 — 47th Release (Edu.).
Dec. 31 — 48th Release (Edu.).
Pathe Exchange, Inc.
ASTRA.
Dec. 24— Pearl of the Army, No. 4, "War
Clouds" (Two parts — Drama).
Dec. 31 — The Shielding Shadow, No. 14, "Abso-
lute Black" (Two parts — Drama) .
Dec 31 — Pearl of the Army, No. 5. "Somewhere
in Grenada" (Two parts — Drama).
Jan. 7 — The Shielding Shadow (Episode No.
15, "The Final Chapter" — Two parts
— Drama).
Jan. 7 — Pearl of the Army, No. 6, "Major
Brent's Perfidy," (Two parts — jur.).
GOLD ROOSTER.
Dec. 18 — The Challenge (Five parts — Drama).
Dec 17 — King Lear (Five parts — Drama).
Dec. 24 — The Romantic Journey (Five parts —
Drama).
Dec 31 — Joy and the Dragon (Five parts — Dr.).
Jan. 7 — Her New York (Five parts — Drama).
PATHE.
Dec. 24 — Florence Rose Fashions, Nc 11, "A
Day of Sport" (Fashions) and
— Young Fur Bearing Animals
(Edu).
Dec. 31 — Florence Rose Fashions. No. 12, "Frills
and Thrills" (Fashion) and
— Making Raisins (Cal.) (Edu.).
Dec. 31 — Silk Industry (Two parts— Industrial).
Jan. 7 — The Last Volunteer (Three parts —
Drama) .
Jan. 7 — Florence Rose Fashions. No. 13 fPart
of a Debutante's Life — Fashion).
— Lion Cubs (Colored — Edu.).
PATHE NEWS,
Dec. 30 — Number 105 (Tonleal).
Jan. 3 — Number 1 (Topical)
Jan. 6 — Number 2 (Topical).
Jan. 10 — Number 3 (Topical).
Jan. 13— Number 4 (Topical).
ROLIN.
Not. 1ft — Lnke Patient Provider (Comedy).
Not. 241 — Lsibe's Newsle Knockoot (Comedy).
Dec 3 — Luke's Movie Muddle (Comedy!.
r>ec. 10 — Lake — Rank Impersonator (Comedy).
Dee. 17 — Luke's Fireworks Fizzle (Coowdr).
Dec 24 — Luke Locates the Loot (Comedy).
Dec 81 — Luke's Shattered Bleep (Comedy).
Jan. 7 — Luke's Lost Liberty (Comedy).
Triangle Film Corporation.
FINE ARTS.
Dec. 9 — The Wharf Kat (Five parts — Drama).
Dec lli — The Matrimaniac (Five parts — Dr.).
Dec. 24 — -The Heiress at Coffee Dan's (Five
parts — Drama).
Dec. 31 — The House Built Upon Sand (Five
parts — Drama).
KAY-BEE.
Dec 16 — The Sin Ye Do (Five parts — Drama).
Dec. 24 — Three of Many (Five parts — Dr.).
Dec. 31 — The Female of the Species (Five parts
■ — Drama).
Jan. 7 — Truthful Tulliver (Five parts — Dr.).
Jan. 7 — The Weaker Sex (Five parts — Dr.).
KEYSTONE.
Oct. 1 — Haystacks and Steeples (Two parts—
Couiidy.1.
Oct. 1 — The Lady Drummer (Two parts —
Com. j.
Oct. 8 — A Tugboat Romeo (Two parts — Com.).
Oct. 8 — Bombs (Two parts—Comedy).
Unicorn Film Service.
BUFFALO.
Dec. 11 — The Slave of Passion (Drama).
Dec. 15 — Fires of Fate (Two parts — Drama).
GAIETY.
Dec. 1 — Watches and Women (Comedy).
Dec. 14 — Kisses and Fists (Comedy).
HIPPO.
Nov. 29 — Cupid's Torpedoes (Comedy).
Dec. 13 — The High Cost of Living (Comedy).
JOCKEY.
Nov. 30 — Curse You, Jack Dalton (Comedy).
Dec. 17 — A Devil in His Own Home (Com.).
JUDY.
Dec 3 — Rocking the Baby to Sleep (Comedy).
Dec. 12 — You Never Can Tell (Comedy).
Dec. 15 — Mary Lost Her Lamb (Comedy).
PURITAN.
Nov. 14 — The Inner Soul (Three parts — Drama).
RANCHO.
1 — The Brand of Cain (Drama).
14 — Desert Gold (Drama).
SUNSET.
1 — Love's Sacrifice (Drama).
17 — The Mystery of the Mesa (Two parts —
Drama).
13 — The Trail of Fate (Two parts — Dr.).
Dec
Dec.
Dec.
Dec.
Dec.
SUPREME.
Dec. 3 — The Telltale Heart (Drama).
Dec. 11— Love's Wilderness (Three parts — Dr.).
Dec. 16 — The Challenge of Chivalry (Two parts
— Drama).
LILY.
Nov. 17 — The Climax (Two parts — Drama).
Nov. 20 — The Path of Life (Two parts — Drama).
HIAWATHA.
Dec. 2 — The Heart of Ramona (Three parts—
Drama).
Dec. 12 — The Woman He Wed (Two parts —
Drama).
UTAH.
Dec 3 — Love's Mirage (Drama).
Dec. 14 — a Belle of the Sage Brush (Drama).
MONMOUTH FILM CORP.
Dec. 18 — Jlmmie Dale, alias, "The Grey Seal"
(Episode No. 3 — "The Counterleit
Five" — Two parts — Drama).
Dec. 25 — Jlmmie Dale, Alias "The Grey Seal"
(Episode No. 4 — Two parts — Dr.).
Jan. 1 — Jlmmie Dale, alias "The Grey Seal"
(Episode No. 5 — "The Fight for
Honor" — Two parts — Drama).
Jan. 8 — Jlmmie Dale, alias '"The Grey Seal"
(Episode No. 6, "Below the Dead
Line" — Two parts — Drama).
BILLY WEST COMEDIES.
Dec 1— His Married Life (Two parts — Dr.).
Dec. 8 — Boarders and Bembs (Two parts —
Comedy ) .
Dec 16 — Hie Waiting Career (Twe narts — Dr.).
January 6, 1917
I -^i^ — .
THE MOVING PICTURE WORLD
151
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Producers of "RAMON A" (10 reels) and
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from 860.00 to S67.50. Price after February 1, $75.00.
152
THE MOVING PICTURE WORLD
January 6, 1917
List of Current Film Release Dates
ON FEATURES AND MISCELLANEOUS PROGRAMS
(For Daily Calendar of Program Releases See Pages 126, 128.)
Feature Releases
ART DRAMAS. INC.
Dec. 21— The Lash of Destiny (Van Dyke Film
Co. — Drama).
Dec. 28 — Whoso Taketh a Wife (U. S. Amuse-
ment Co. — Drama).
Jan. 4 — The Rainbow (Sherrill Feature Corp. —
Drama).
ARTCRAFT PICTURES CORP.
Not. 6 — Less Than the Dust (Mary Pickford —
Seven parts — Drama).
CHRISTIE FILM CO.
Deo. 4 — The Sea Nymphs (Comedy).
Dec. 11 — Miss Billy Buttons (Comedy).
Dec. 18 — Hist! At Six O'clock (Comedy).
Dec. 25 — Cupid's Uppercut (Comedy).
Jan. 1 — His Model Wife (Comedy).
Jan. 8 — Out for the Coin (Comedy).
CONSOLIDATED FILM CORPORATION.
Nov. 20 — The Crimson Stain Mystery No. 14
(Two parts — Drama).
Nov. 27 — The Crimson Stain Mystery, No. 15
(Two parts — Drama).
Doc 4 — The Crimson Stain Mystery, No. 16
(Two parts — Drama).
DIXIE FILM CORP.
December— Just a Song at Twilight(Five parts
— Drama).
FOX FILM CORPORATION.
Dec. 4 — The Vixen (Five parts — Drama).
Deo. 11 — The Battle of Life (Five parts — Dr.).
Dec. 18 — The Love Thief (Five parts — Drama).
Dec. 25 — Tbe Victim (Five parts — Drama).
Jan. 1 — The Island of Desire (Five parts —
Drama).
Jan. 8 — The Price of Silence (Speciel Release
— Drama). ,
Jan. 8 — A Modern Cinderella (Five parts —
Drama).
Jan. 15 — The Bitter Truth (Five parts — Dr.).
FOXFILM COMEDY.
Jan. 1 — Social Pirates (Two parts — Comedy).
Jan. 8 — Chased into Love (Two parts — Com.).
Jan. 5 — Noah's Ark (Comedy).
GREATER VITAGRAPH (V-L-S-E. INC.).
Jan. 1 — The Soul Master (Five parts — Dra»).
Jan. 1 — Speed and Spunk (Comedy).
Jan. 1 — Captain Jinks' Love Insurance (Com-
edy).
Jan. 8 — The Man of Mystery (Five parts —
Drama).
Jan. 8 — Bullies and Bullets (Comedy).
Jan. 8 — Captain Jinks' Partner (Comedy).
INTERNATIONAL FILM SERVICE. INC.
Dec 19 — Hearst- International News Pictorial
No. 101 (Topical).
Doe. 22 — Hearst-International News Pictorial
No. 102 (Topical).
Dec 25 — International Split Reel (Cartoon and
Split Reel).
Dec. 26 — Hearst-International News Pictorial
No. 103 (Topical).
Dec. 29 — Hearst-International News Pictorial
No. llM (Topical).
Jan. 1 — International Split Reel (Scenic and
Cartoon) .
Jan. 1 — Patria (Episode 1, "The Last of Fight-
ing Channings" — Three parts-
Drama).
Jan. 2 — Hearst-International News Pictorial,
No. 1 (Topical).
Jan. 5 — Hearst-International News Pictorial,
No. 2' (Topical).
Jan. 8 — Patria (Episode No. 2, "Treasure" —
Two parts — Drama).
IVAN FILM PRODUCTIONS.
November — The Girl Who Did Not Care (Six
parts — Drama) .
Dec. 1 — Enlighten Thy Daughter (Five parts —
Drama).
KLEINE-EDISON-SELIG-ESSANAV.
Deo. 4 — The Breaker (Essanay — Five parts —
Drama).
Dec. 11 — A Message to Garcia (Edison — Five
parts — Drama).
Dec. 18 — The Phantom Buccaneer (Essanay —
Five parts — Drama).
Dec. 25 — The Truant Soul (Five parts — Drama
—Essanay) .
Jan. 1— The Last Sentence (Edison — Five1 parts
— Drama).
SELZNICK PICTURES.
November — War Brides (Herbert Brenon — Dr.).
December — The Foolish Virgin (Five parts —
Drama).
December — Panthea (Five parts — Drama).
December — The Argyle Case (Five parts — Dr.).
SUNBEAM MOTION PICTURE CORP.
Oct. — Somewhere in Georgia ( Drama^D .
THE TRIUMPH CORPORATION.
December — The Libertine (Six parts — Drama).
WORLD PICTURES.
Dec. 4 — All Man (Five parts — Drama).
Dec. 11 — Broken Chains (Five Parts — Dr.).
Dec. 18 — The Rise of Susan (Five parts — Dr.).
Dec. 25 — The World Against Him (Five parts —
Drama).
Jan. 1 — A Woman Alone (Five parts — Drama).
Jan. 8 — On Dangerous Ground (Five parts —
Drama).
States Right Features
ARGOSY FILM, INC.
December — The People vs. John Doe (Six parts
— Drama).
December- — Where D'ye Get That Stuff (Fire
parts — Comedy ) .
G. M. BAYNES.
Nov. — Kitchener's Great Army In the Battle
of the Somme (Five parts — Dr.).
CALIFORNIA MOTION PICTURE CORP.
Nov. — The Woman Who Dared (Seven parta —
*-'•*
December- — The Passion Flower (Drama).
EDUCATIONAL FILM CORPORATION.
December — Snow White (Four parts — Falir
Tale).
EXCLUSIVE FEATURES, INC.
Dec. — Pamela's Past (Five parts — Drama).
EUROPEAN FILM CO.
November — Fighting for Verdun (Five parts —
Topical).
FROHMAN AMUSEMENT CORP.
December — The Witching Hour (Seven parta —
Drama).
HARPER FILM CORPORATION.
Nov. — Civilization (Drama).
KING BAGGOT.
Dec. — Absinthe (Drama).
B. S. MOSS MOTION PICTURE CORP.
Oct. — The Power ol Evil (Drama).
November — Boots and Saddles (Drama).
PHAX PICTURES CO.
December — Race Suicide (Six parts — Drama).
PIONEER FEATURE FILM CORP.
October — The Soul of a Child (F1t« parta — Dr.).
HENRY W. SAVAGE
December — Robinson Crusoe (Five parts — Dr.)..
SHERMAN ELLIOTT, INC.
October — The Crisis (Seiig — Seven parts — Dr.).
SIGNET FILM CORPORATION.
Nov. — The Masque of Life (Seven parts — Dr.).
UNITY SALES CORPORATION.
Not. 20 — The Yellow Menace, No. 12, "l*t.
Aeroplane Accident" (Two parts-
Drama).
Not. 27 — The Yellow Menace, No. IS, "The Sky
and the Submarine" (Two parts-
Drama).
Dec. 4 — The Yellow Menace, No. 14, "The In-
terrupted Nuptials" (Two parts-
Drama).
Dec. 11 — The Yellow Menace, No. 15, 'The R*j
of Death" (Two parts — Drama) .
TWEEDLEDUM RELEASES (UNITY).
Nov. 6 — A Lucky Tramp (Comedy).
Nov. 13 — Lend Me Tour Wife (Two parts —
Comedy).
Nov. 20 — A Bath Tub Elopement (Comedy).
Nov. 27 — A Short-sighted Crime (Two parta—
Comedy).
Dec. 4 — Somewhere in Mexico (Comedy).
Dec. 11 — The Burlesque Show (Two parts —
Comedy).
December
WARNER BROS.
-Robinson Crusoe.
ARTFILTt
STUDIOS
INCORPORATED
CAPITAL: $100,000.00 *
1212-1230 ONTARIO ST.
CLEVELAND OHIO
PRODUCERS & DISTRIBUTORS OF
TOE- BEST ADVERTISING- FIUAJ
IN FIL/ADOM
FOR NATIONAL & LOCAL ADVERTISER/
TME MOST EFFECTIVE, ECONOMICAL
V ADVANCED FORM OF PUDUCITy
INVESTIGATE
OUR. PROPOSITION
••VISUALIZED PUOLICITy T&UE.GR AfAJ »
f<
January 6, 1917
THE MOVING PICTURE WOULD
153
Non-Break
able and
Sanitary
STEEL
and
CAST
LOW
Price
IRON
Opera Chairs
immediate shipment
on many styles: Sec-
ond Hand Chairs;
out-of-door seating.
Send measurements
(or FREE SEATING
PLAN. Mention this
paper.
STEEL FURNITURE CO.
Grand Rapids, Mich.; New York, 150 Fifth Ave.
ADJUSTABLE OPERA CHAIR
Can be changed from adult's chair to
child's chair by pressing catch and raising.
Write for booklet
Family Opem Chair St. Louis. Me.
Make Your Own Electricity With Cushman
Electric Plants
Extremely light weight and
compact; 4 H. P., 2 K. W. Ouifit
complete, weighs around 500 lbs.
Complete with all equipment —
easy and ready to set up and run.
Throttle Governor, connected
to Schebler Carburetor, assures
clear, bright and steady pictures.
United States Bought 66
Cushman Outfits
Tho tioivninu'iit Ordrr after insiitictlon. before shipment.
The illustration shows -66 Cushman Electric Power Plants ready for shipment, that were
purchased by the U. S. Government for use at Army Posts and in the field.
CUSHMAN MOTOR WORKS M8 ^5c^ln%esbtreet
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD
For the fullest and latest news of the moving picture
industry in Great Britain and Europe.
For authoritative articles by leading British technical
men.
For brilliant and strictly impartial criticisms of all
films, read
THE BIOSCOPE
The Leading British Trade Journal with an International Circulation
American Correspondence by W. Stephen Bush
of
"Moving Picture World"
85 Shaftesbury Avenue, London, W.
Specimen on Application
Stereopticon
Peace Pictures
and
European War Pictures
(Neutral)
New Stereopticon Lectures
and Poems presented by
L. M. Marion.
Accompanied by violinist, pianist, operator, lantern,
etc. (when desired) for theatres, lyceums and clubs
Moderate near New York City. Music for dances.
Terms
LOUISE M. MARION
445 W. 23rd St., New York
Phone, 10396 Chelsea
I do not lecture on
or sell motion pic-
tures.
ADVANCED PROJECTION OF INTOLERANCE
D. W. GRIFFITH'S COLOSSAL SPECTACLE at the LIBERTY THEATRE, NEW YORK, introduces NEW IDEAS in the ART
of PROJECTION. The WORLD'S BEST PROJECTORS are equipped with SPECIAL SPEED CONTROLS and TIME REGIS-
TERING DEVICES so that the Musical Director has absolute control of the SPEED, thereby SYNCHRONIZING the MUSIC
perfectly with the PICTURE. For the WORLD'S BEST PROJECTORS equipped with TIME REGISTERING Devices and
Perfect Arc Control Rheostats, consult the Exclusive Distributor
B. F. PORTER, 1482 BROADWAY, AT TIMES SQUARE, NEW YORK
$4.80 A Big Saving Each Year $4.80
On account of the greatly increased cost of paper, engraving, etc., we have been compelled to make the single
copy price fifteen cents. For the present direct subscription prices will remain the same. This means a saving
of four dollars and eighty cents yearly on direct subscriptions. In addition you get your paper earlier.
It will pay you to fill out this blank and mail at once with your remittance.
ONE YEAR $3.M
SIX MONTHS $L5«
See title page for rates Canada and Foreign
MOVING PICTURE WORLD
17 Madison Avenue, New York
►.•«•—-—— -•« • —
Please Fill in
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
154
THE MOVING PICTURE WORLD
January 6, 1917
PERFECT ARC CONTROL
F. H. Richardson, well known authority on mo-
tion picture equipment says of the
IransiVferteK
TRADE MARK
"While in Cleveland I witnessed a remarkable demonstra-
tion of the ability of this machine to maintain constant cur-
rent at variable arc voltage. We set the arc working at 50
volts, SO amperes . . . there was no appreciable change
at all in the amperes until the voltage had mounted to 80,
whereupon I turned the arc to, amazing as the statement
may seem, approximately \%" in length with-
out the slightest change taking place in the
amperage delivery, and the arc did not break.
"Although there were two perfect arcs and
the illumination was not appreciably affected
on the first machine, still the ammeter read 50
amperes, so that we had two arcs, each draw-
ing 50 amperes, with a generator only fur-
nishing a total of 50, and with an arc voltage
at either machine of 50.
"I can recommend the Transverter to *he
careful consideration of the moving picture
theatre manager and operator."
Can you do this with your present equipment? If not,
you should not be satisfied. Send for descriptive litera-
ture and latest price bulletin.
The Hertner Electric & Mfg. Co.
1908 West 114th Street, Cleveland, Ohio
The best theatres in the country arc
equipped with
Gundlach
Projection Lenses
This is in recognition of their superior
illuminating power and perfect correc-
tion for a sharp, brilliant picture.
Gundlach-Manhattan Optical Go.
808 So. Clinton Ave., Rochester, N. Y.
MOTIOGRAP
WATCH THIS SPACE IN NEXT WEEK'S
ISSUE FOR SPECIAL ANNOUNCEMENT,
ALSO CHANGE IN MOTIOGRAPH PRICES
Customers who intend using the
Motiograph
for their holiday projection must send their order at once.
THE MOTIOGRAPH REPRESENTS
THE ESSENCE OF SIMPLICITY,
STRENGTH AND DURABILITY.
The Enterprise Optical Mf£. Co.
574 West Randolph Street, Chicago, 111.
Western Office, 833 Market St., San Francisco, Cal.
inuary 6, 1917
fc'iiiiiHiiiiiiiiiiimTMmnmm
THE MOVING PICTURE WORLD
Fotoplayer
155
^:^^Ml
WE ALSO ANNOUNCE OUR NEW
VOX MYSTICA
Contralto
and
Baritone Voices
Our expert voicers have developed these wonderful new tones —
the almost life-like notes so soft, dreamy and rich, that will stir the
depths of your very soul and make your picture throb with the
breath of life.
Our well known FOTOPLAYER may now be had by you with
VOX M Y"STICA in addition to its many other distinct qualities and
advantages.
Don't forget that we are the foremost builders of musical instru-
ments for motion picture theatres and design and build pipe organs
equipped with the latest features; our experts are at your disposal
and will be glad to serve you.
Fotoplayer
SsC
*§P*
Tear off and mail.
American Photo Player Co., 62 West 45th St., New York.
Please send me full information about Vox Mystica in the Fotoplayer.
(Name)
(Address)
156
THE MOVING PICTURE WORLD
January 6, 1917
"Sixteen Pears of TKitowing 3fow"
/ ^o our man? friends
^""^ in tlje ^ttotion
"picture Undustr?
we extend tlje
Seasons (Breettnas
^ticfyolas power S
^KKKM
I
PICTURE/
UNIVEA/Ak
THE TWO GREATEST SERIAL XTART ON EART14
January 13, 1917
THE MOVING P1CTUKK WORLD
161
IMAIHIN6BI6
itate mm
PRODUCTION
THAT WILL (OVER
THE WORLD©
"The People against John Doe" played to
capacity houses at the Broadway Theatre
in New York City, testimony to its power
as an attraction extraordinary. It is
without question the most powerful dra-
matic story ever shown on any screen.
Written and directed by LOIS
WEBER, producer of such suc-
cesses as "Where Are My Chil-
dren?" and other big winners.
State Rights now selling. Spe-
cial advertising matter for
State Rights buyers on this pro-
duction. Ad matter that will
help you get the business.
Write today for territory,
terms, prices, etc., to the
STATE RIGHTS DEPART-
MENT of the
UNIVERSAL
FILM MFG. CO.
Carl Laemmle, President
"The Largest Film Manufacturing Concern
in the Universe"
1600 Broadway, New York
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
162
THE MOVING PICTURE WORLD
January 13, 1917
lamiary 13, 191!
NIK MOVING PICTURE WORLD
163
WISE
EXHIBITORS
CHRISTIE
COMEDIES
/-- '
--*
THEVRE ALL GOING /OFTER
CIIRI5TKCOMtDIC5
Exhibitors everywhere are realizing the box office value of the clean, clever, laughable Comediea
that AL. E. CHRISTIE is producing and releasing on the OPEN MARKET. Here is a list of tbe fore-
most independent exchanges from whom you can book Christie Comedies. Get in touch with the nearest
one at once and start profiting on these money-makers.
1 San Francisco
Peerless Film Exchange,
100 Golden Gate Ave.
California, Arizona, Nevada.
2 Los Angeles
Peerless Film Exchange,
224 L. A. Investment Bldg.
California, Arizona, Nevada.
3 Minneapolis
Zenith Feature Film •Co.,
Produce Exchange Bldg.
Minnesota, North and South Dakota.
4 Boston
Phoenix Feature Film Exch..
l.'ll Columbus Ave.
New England States.
5 Denver
Consolidated Feature Film Exch.
1746 Curtis St.
Colo., Wyo., New Mex., Utah and Mont.
6 Dallas
Alliance Film Co.,
1905% Commerce St.
Texas, Arkansas, Oklahoma.
7 Toronto
Famous Players Film Serv., Ltd.,
12 Queen St., East.
Canada.
8 Detroit
Superior Features,
71 Griswold St.
Michigan.
9 Cleveland
Tri-State Film Exchange,
Sincere Bldg.
Ohio and Kentucky.
1 0 Cincinnati
Tri-State Film Exchange,
Strand Theatre Bldg.
Ohio, Kentucky.
1 1 Sioux City
Globe Film Corp., Successors to
Western Film Co.
310 Nebraska St.
Iowa.
12 Omaha
Christie Comedy Exchange,
National Bldg.
Kansas, Nebraska.
13 Melbourne, Australia
Co-operative Film Exchange.
Australia.
14 Chicago
Celebrated Players Film Co.,
207 S. Wabash Ave.
Illinois, Indiana.
15 Milwaukee
Walter Baier,
3rd Floor Manhattan Bldg.
Wisconsin.
16 Philadelphia
Metro Film Exchange,
1331 Vine St.
Eastern Pa., Maryland, Virginia, Dist. Col.
17 Brooklyn, N. Y.
K & M. Film Exchange,
587 Fulton St.
New York, Northern New Jersey.
18 Pittsburgh
Liberty Film Renting Co.,
938 Penn Ave.
Western Pensylvania, West Virginia.
19 Seattle
Reel-Play Feature Co.
Washington, Idaho, Oregon.
20 Birmingham
Queen Features Film Co.,
24-25-26 Potter Bldg.
Southern Territory.
21 Wellington, New Zealand
Co-operative Film Co.,
New Zealand. .
^AL.CHRIJTIEI/
PRODUCER OF
CHRISTIE COMEDIES
COMING
RELEASES
"Her Crooked
Career"
'Black Hands
and
Soap Suds"
Christie
Lomedi
Christie Film Co.
SUNSET BOULEVARD AT GOWER ST.
LOS AXGELES. CAL.
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
164
THE MOVING PICTURE WORLD
January 13, 1917
CTP.I MUM"'"' 'HI
FANNIE
WARD
tf:
PLAYS OF THE MONTH
Pauline Frederick in
"The Slave Market"
(January 1)
Blanche Sweet in
"The Evil Eye"
(January 4)
Louise Huff and Jack Pickford in
"Great Expectations"
(January 8)
House Peters and Myrtle Stedman in
"The Happiness of Three
Women"
(January 11)
Fannie Ward in
"Betty to the Rescue"
(January 15)
Irene Fenwick and Owen Moore in
"A Girl Like That"
(January 18)
Marie Doro in
"Lost and Won"
(January 22)
Wallace Reid and Anita King in
"The Golden Fetter"
(January 25)
George Beban in
"His Sweetheart"
(January 29)
mm
mm
I
MYRTLE
STEDMAN
fp-
LLLl
mm
LLLLU
m
-H-
m
i
GEOtSGE
BEBAN
n=
m
32
+
czasssesaHsan ^a j^v.^ri^
i
January 13, 1(>17
THE MOVING PICTURE WORLD
165
m
MA£IE
DORO
mm%
iiiiiiiiiiiiiiiniiiinipaa
STARS IX JANUARY.
See How Paramount
Starts The New Year:
Study the nine releases for Janu-
ary— weigh the stars — think of the
dollar and cents strength of the
combination.
Start the New Year right by
booking the foremost program of
consistent quality.
Produced by
Famous Player-Lasky
Morosco- Pallas
mmm,
166
THE MOVING PICTURE WORLD
January 13, 1917
'
vmrt
prestige and l-fctiftt-*
m
of tlje €!fttt
A typical Pickford Picture, with smiles
and curls, with a thrill and a trickling tear.
You must show Pickford Pictures, regard-
less of your Program or service connec-
tions.
Over 100 Artcraft theatres
will show this newest Pick-
ford picture on January 8th.
Have you a Pickford Contract ?
ARTCRAFT PICTURES CORPORATION,
i
%, ^
anuary 13, 1917
THE MOVING PICTURE WORLD
^estt^e and ^rtif it-1
6ewaeg$Coftatt
in
lironiUuny
His face is better known than the Man
in the Moon's — his wit has spread fur-
ther than the English language — his genius
will make him a greater hit in Pictures than
he was on the stage.
Book him because he's George M. Cohan —
that's reason enough !
The Cohan picture will
be Artcraft's February
release.
Contract now.
729 SEVENTH AVENUE, NEW YORK
108
THE MOVING PICTURE WORLD
January 13, 1917
LL PERMANENT sue-
cesses in motion picture production
have been founded on the greatness, the vitality
and power of the plays offered to the public. After
centuries, no one has improved upon Shakespeare's
"The Play's the Thing."
GOLDWYN PICTURES will link the
greatest plays with stars of only the first magnitude from the ranks
of the theatre and the screen.
THIS ORGANIZATION will rank the play,
its production and its star as of first concern. To guarantee picture
perfection this company has allied with it the playwrights responsible for the
greatest box office stage successes of the present theatrical decade. These
authors are :
IRVIN S. COBB . PORTER EMERSON BROWNE
ROI COOPER MEGRUE MARGARET MAYO
EDGAR SELWYN AVERY HOPWOOD
and as many more, soon to be announced. Their plays will receive the most elaborate
production that can be devised by the masters of stage, screen and scenic investiture.
BEFORE ONE PICTURE is released the
exhibitors of America will have the opportunity to see not less than SIX
finished Goldwyn Pictures, complete in every detail.
ONE OF THE NOVEL developments in this
organization will be its reliance upon and confidence in the judg-
ments of the nation's exhibitors — instead of treating their views with the
contempt and disregard that have so undermined the solidarity of the pic-
ture industry.
,40^
Telephone :
Vanderbilt II.
SAMUEL GOLDFISH, Pre
16 East 42nd Street, New York City
ARTHUR HOPKINS, Nice-Pros. EDGAR SELWYN, Vice-Pres. CROSBY GAIGE. Treas.
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
nuary 13, 1917
THE MOVING PICTURE WORLD
WILLIAM FOX
KM
Picture Achievements, 1916
During the year L916 William Fox pro-
duced and presented to the public- "A
Daughter of the Gods" — the picture
beautiful — with Annette Kellermann,
the greatest "box office" moving picture
ever made.
He also produced "The Honor Sys-
tem"— the greatest human story ever
told, staged by R. A. Walsh, which will
be the sensation of the coming season.
He also produced 52 big features dur-
ing 1()1(). headed by 100 celebrated box
office names.
Picture Promises, 1917
For the \ car 1(>17 William Fox will
present to the exhibitors and public 70
productions varying in length from
1500 to 6000 feet.
These productions will be on a scale
oi unsurpassed magnificence and will
maintain the Fox standard.
William Fox will also produce 52
comedy features of 2 reels each, release
one every week, with production details
that will startle the world.
Watch tor the announcement of an-
other gigantic production.
The William Fox organization includes such notable Stars as these:
Theda Bara
Gladys Brockwell
Dastin Farnum
Katherine Lee
Stuart Holmes
Valeska Suratt
Winifred Kingston
William Farnum
June Caprice
Jane Lee
Gladys Coburn
Walter Law
Carmen Phillips
Annette Kellermann
George Walsh
Jewel Carmen
Harry Hilliard
Vivian Rich
Hank Mann
and 500 others
Virginia Pearson
Mary Martin
Herbert Heyes
Anna Luther
Charles Arling
Irving Cummings
Branch Offices of the Fox Film Corporation:
United States
Atlanta, (la.. 619 Rhodes Bldg.
Boston, Mass., 10-12 Piedmont St
Chicago, III.. Mullers Hide
Cleveland. <>.. 750 Prospect Ave.
Cincinnati, (>.. 412 Vino St
Dallas. Tex.. 1007 Commerce St
Detroit, Mich.. 4»T Smith Hick.
Denver. Colo., 17t!i ami Champa st>.
Kansas City, Mo., 928 Main St.
Los Angeles, CaJ., 734 s. Olive St.
Minneapolis, Minn.. f>27 First Ave. V
Salt Lake City. Utah. Mclntyre Bids
New Orleans. La., 8211 Common St
Omaha. Neb., 315 S. 16th St
Philadelphia. Pa.. 1333 Vine St.
Pittsburgh, Pa.. 121 Fourth Ave.
San Francisco, Cai,. I07 Culden Gate A
Seattle. Wash.. 1214 Third Ave.
AGENCI
St. Louis. Mo.. 3632 Olive St.
Syracuse, N, V.. 4if> S. Warren St.
Washington. D. ('.. 305 Ninth St, N. W.
New Vork. N, Y . 13(1 West 4(ith St.
Newark. N. ,T. . Strand Theatre BIdt;.
New Haven. Conn., Poli's Theatre Bldg.
Canada
Montreal, Quebec, 322 S. Catherine St.. W.
Toronto. Ontario. 12 Queen St.. East
St. John. N. B.. lit Market Square
Vancouver, li. ('.. 508-9-10 Oriilieuin Theatre Bldg
Winnipeg, 115 Phoenix Block
Calgary, Dominion E.xclusives, Ltd.
United Kingdom
London. 74-7t( Old Compton St.
Liverpool. 15 Manchester St.
Manchester, 2S Deansgate Arcade. Deansgate
ES : Paris Barcelona Rome
Neweastle-on-Tyne. 20 Westgate Road
Leeds. 29 Albion Place
Birmingham. 1-3 Temple St.. New St.
Cardiff. 9 and 9a Wharton St.
Glasgow, 73 Drrnlop St.
Dublin. Dame House, 24-26 Dame St.
Australasia
Sydney, Symonds Bids.. 194 Pitt St., General P. O.
Melbourne, Victoria, Elizabeth House
Wellington, 65 Willis St.
South America
Itio ile Janeiro. Brazil. 110 Avenida Bio Bianco
Sao Paulo, Brazil. 73 Bua des Outlines
Buenos Aires. 951 Corrienties
Rosario, Argentina
Montevideo. Uruguay
Moscow
STUDIOS : New York
Los Angeles
Kingston, Jamaica
pSing "A DAUGHTER OF THE GODS" Zette KELLERMANN
LYRIC THEATRE, Broadway and 42d Street, New Vork— 4TH MONTH TO CAPACITY BUSINESS.
COMING
R. A. Walsh's Master
Drama, the greatest
human story ever told.
"THE HONOR SYSTEM"
Laugh During 1917 — 52 Foxfilm 2-Reel Comedies Next Year — One a Week After Jan. 15
Fox Films Are for the Family
FOX FILM CORPORATION
WILLIAM FOX, President. WINFIELD SHEEHAN, General Manager.
General Offices, 130 West Forty-Sixth Street, New York City.
170
THE MOVING PICTURE WORLD
lanuarv 13, 191"
TRIANQL.E
RELEASES FOR WEEK OF JANUARY 14th
Hilll IjjMgl
Frank Keenan
Margery Wilson
in "The Bride of Hate"
KAY BEE
A distinctive drama:of the old South. A mystery play with
its suspense predominant to the very end. Boldly presented,
powerfully told, original and convincing. Frank Keenan's
most impressive characterization.
m
Dorothy Gish
in "The Little Yank"
FINE ARTS
She's a real live girl and she took a thrilling part in the
struggle between the North and South. She was a border
girl, torn between loyalty to the Union and love for a
Southern officer. It's the different story of the Civil War,
exciting and appealing.
Triangle Komedies
TWO
"Love Under Cover"
and
"The Pipe of Discontent"
They are clean, dashing, frothy ;
full of action, plot and hilarity.
A VALUABLE ADDITION TO
THE TRIANGLE PROGRAM
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
anuary 13, 1917
THE MOVING PICTURE WORLD
171
DOROTHY GISH in
THE LITTLE YAHK
RELEASED ONLY BY TRIANGLE DISTRIBUTING CORPORATION]
172 THE MOVING PICTURE WORLD Tanuarv 13, 1917
Mr. EXHIBITOR:
YOU ! ! !
CAN NOW HAVE
MACK SENNETT-KEYSTONES
THE UTMOST IN COMEDY
INDEPENDENT OF ANY PROGRAMME
WHY ? ? ?
TO SATISFY THE DEMANDS
THE BOX OFFICE MADE ON YOU
AND YOU MADE ON US FOR
THE ONLY STANDARD QUALITY COMEDIES
EVER PRODUCED
NOW READY FOR RELEASE
ONE EVERY WEEK
"THE NICK OF TIME BABY"
"HER CIRCUS KNIGHT"
"MAGGIE'S FIRST FALSE STEP"
"STARS AND 'BARS' "
"DODGING HIS DOOM"
"VILLA OF THE MOVIES"
TRIANGLE FILM CORPORATION, Distributors
KESSEL & BAUMAN, Executives
LONG ACRE BUILDING NEW YORK CITY
anuarv 13. 1917 THE MOVING PICTURK WORLD 173
MISS MABEL NORMAND
IN
"MICKEY"
Mickey is a quaint little mountain
girl who runs the gamut of life.
Laughter and tears take their turn
in the unfolding of the story.
* * *
A vivid and appealing comedy-
drama with real living characters,
told without squash pies, battles or
the seduction of the innocent heroine.
* * *
No padding. When the story is
over, the curtain goes down.
* * *
Method and date of release will
be announced later.
* * *
COMING SOON.
KESSEL & BAUMAN, Executives
LONG ACRE BUILDING NEW YORK CITY
174
THE MOVING PICTURE WORLD
January 13, 1917
r
The Key
to A
NEW YLXg*
in Name
and Fact
NOW BOOKING
1-2-3 REEL DRAMAS
WESTERNS WITH WALLOP
COMEDIES OF CLASS
THE*BILIY WEST* RIOTS
"HIS MARRIED LIFE"
"BOARDERS and BOMBS"
"HIS WAITING CAREER"
n
3
EXECUTIVE OFFICES
I26-B0 West Forty-sixth St.
NEW YORK CITY
TWENTY- EIGHT EXCHANGES
EVERY PRINCIPAL CITY
OF THE U.S.
MUTUAL NEW!
"Wkafc/ Goiiu) On livTke Mutual"
WEEKLY NEWS OF THE MUTUAL FILM CORPORATION AND ITS 68 EXCHANGES
JANUARY 13, 1917
MARGARITA FISCHER
WILL BE SEEN IN "THE
BUTTERFLY GIRL"
MABGARITA FISCHER'S third Fisch-
er-Mutual Photoplay is ready. It's ti-
ll.- is "The Butterfly Girl." It is released
the week of January 8. It is in five acts,
it was directed by Henry OttO. Miss
Fischer Is a Horded unusual opportunities
in the odd role of a girl of the sideshows.
For it is as a girl of the "honkatonks"
that she is east. The cries of the side-
show "spieler" can almost he heard, so
saturated is the production with the
spirit of the carnival, the Midway and the
amusement park.
Thrilling Scenes Aplenty.
Aside from the glamor and glitter of
the sideshow, scenes of real thrill aud
daring mark the production. Ere it ends
the spectator will witness some views of
magnificent beauty atop a Hawaiian vol-
cano. All the attention to detail which
have made previous releases of the Pol-
lard Picture Plays Company unique, is
Again assured. Miss Fischer is sup-
ported in this production by a remark-
able cast. In even minor roles are cast
players who are ordinarily stars them-
selves.
Third of the Fischer Series.
"The Butterfly Girl" is the third of the
Margarita Fischer Series of Mutual Pho-
toplays. "The Pearl of Paradise" and
•Miss Jackie of the Navy," already re-
leased, are playing to capacity husiness
at theatres all over the country. Book-
ings on these productions can he made
at any of the GS Mutual Film Exchanges
In America. The coming Fischer-Mutual
Photoplays are "The Devil's Assistant,"
"A Knight at Tarquizzi" and "Birds of
Passage." The nearest Mutual Exchange
can arrange bookings on the entire
Fischer Series.
Unusual Lighting Effects
In "Lumberlands" Serial
Notable as "A Lass of the Lumber-
lands'- has been in other respects, it is
setting new standards in lighting effects.
Some of the night scenes recently shown
have been little short of marvelous. Au-
diences everywhere have commented on
the beauty of effects obtained by the film-
ing of brightly-lighted trains rushing
through the night at top speed — the weird
light of bon-fires reflected on the faces
of men assembled in the big forests of
the lumbering regions — and other star-
tling effects arranged by the director of
the latest Helen Holmes production re-
leased by the Signal Film Corporation
through the 08 Mutual Exchanges. Book-
ings on this startling chapterplay can
be made now at any Mutual Exchange.
niiiiiiiiiiiiiiiiimiiiiiiiiiraiiiiiiiiii
I Mutual Star Productions
For January
Week Beginning January 1st.
Title. Lead. B
1 The Gilded Youth
Richard Bennett §
Week Beginning January 8th.
| The Butterfly Girl
Margarita Fischer 1
Week Beginning January 15th.
B Beloved Rogues Kolb & Dill m
m m
Week Beginning January 22d.
s =
H The Gentle Intruder m
Mary Miles Minter |
iiiiiiiiliiiillllliiiiillllillllllllllllM
NANCE O'NEIL WILL
In Her New Series of
Mutual Photoplays
HAVE STAR SUPPORT
A supporting cast of unusual merit has
been assembled by the Frank Poweil
Producing Corporation for the series of
Nance O'Neil-Mutual Photoplays now un-
der way. As leading man for Miss O'Neil
in "Mrs. Balfame," the first of the O'Neil-
Mutual Photoplays, Robert Elliott has
been engaged. Mr. Elliott on the speak-
ing stage has appeared in such famous
productions as "The Country Girl,"
"Seven Keys to Baldpate." "AVithin the
Law," and "The Lie." In musical comedy
he has been cast in prominent roles in
"The Arcadians," "The Quaker Girl" and
"The Pink Lady." In pictures, too, he has
won laurels of no mean sort. The sup-
porting cast is still further augmented by
the signing of Alfred Hickman and Agnes
Eyre in other leading roles. "Mrs. Bal-
fame," the first Nance O'Neil-Mutual
Photoplay, is now in course of produc-
tion. Its release date will soon be an-
nounced. Bookings on the O'Neil-Mutual
Photoplays can now be made at any Mu-
tual Film Exchange.
William Russell's Next
William Russell is already hard at work
on the next Russell-Mutual photoplay —
the first which has been undertaken since
the renewal of his contract with the
American Film Company, Inc. It is enti-
tled. "A Son of Battle," and is from the
pen of Nell Shipman, already famous for
her stories and plays. Francelia Billing-
ton, recently secured as leading woman
for Mr. Russell, will play the leading
feminine role.
GAIL KANE SIGNED
BY AMERICAN FILM
FOR MUTUAL PLAYS
STILL another famous star has been
secured for the Mutual photoplays.
The American Film Company, Inc., an-
nounces the acquisition of Miss Gall
Kane. Today this popular favorite is
ranked as one of Americas foremost ar-
tists, having risen to Came by sheer merit
alone. On the Bpeaking Btage she scored
many triumphs. Since adopting the
screen as a medium of expression lor her
art she has endeared herself to thousands
of motion picture goers. Now in Gail
Kane-Mutual Photoplays she is to be pro-
vided with vehicles worthy of her talent
and undoubtedly will rise to still greater
heights.
Will Star in New Series.
Miss Kane will be presented in a series
of Gail Kane-Mutual Photoplays. These
multiple reel feature productions will be
staged at the studios of the American
Film Company, Inc. The utmost care
and attention will be paid to each detail
of production. Stories, staging and cos-
tuming will all be in keeping. The best
of direction and photography will he as-
sured. In every way the Mutual and the
American will co-operate to the end that
the Gail Kane-Mutual Photoplays may be
fitting examples of the Mutual Film Cor-
poration's new policy for 1917 — "Big
Stars Only."
Big Stories Provided.
A number of vehicles for Miss Kane's
debut as an American-Mutual star are
already under consideration. Among
them are included manuscripts from some
of the best known authors in the world.
Only those plays best suited to Miss
Kane's peculiar talents will be selected.
The public may rest assured it is Mu-
tual's intention to present only the lead-
ing stars in productions of the highesl
quality. Exhibitors will find it advan-
tageous to confer with their nearest Mu-
tual Exchange regarding the Gail Kane
series of Mutual photoplays.
First "Reporters" Release
Welcomed by Eager Public
"The Jade Necklace," first installment
of the new Mutual serial, "The Perils of
Our Girl Reporters," has been shown It
has gone over "Big." Exhibitors every-
where are reporting it brought them ca-
pacity business at every performance. It
was nailed by the photoplay fans as some-
thing really new — really different — a nov-
elty. It features Earl Metcalfe. Helen
Greene and Zena Keefe. It is booking
now at G8 Mutual Film Exchanges.
Cdno
AMERICAN FILM COMPANY, INC.
CiyinounceP
titer /Vexd MmxxlolL ore
(0/t£ tyojcrularfaOorile
THIS announces the acquisition of another new American-
Mutual Star — Miss Gail Kane. Amon& the foremost artistes
of the screen and sta&e, Miss Kane occupies a most promi-
nent position. Her charming personality and her extraordinary
dramatic talent have won for her an exceptional reputation in
the photoplay world.
Miss Kane will be presented in a series of super-produc-
tions to be made at the studios of the American Film Co., Inc.,
and to be distributed through the 68 Exchanges of the Mutual
Film Corporation throughout America. A number of remark-
able plays have been secured in which Miss Kane will be starred.
This announcement is made in furtherance of the Mutual
Film Corporation's new policy for 1917 — " {Big Stars Only." It
is merely another indication of the Mutual plan to present only
the leading stars in productions of the highest quality. An-
nouncements of releases of the Gail Kane-Mutual Photoplays
will be made shortly. Exhibitors are requested to confer with
their Mutual Exchanges for detailed information.
MUTUAL FILM CORPORATION
AMERICAN HLM COMPANYJtNC
r jaMie/SlJKCc/tiHfoH,B&:
"BIG STAR9 ONLV^
MUTUAL
%
T
m
HP7
si
POLLARD PICTURE PlAYf lO.,1>reTenH
MARGARITA FISCHER
7AeBUTTERFLY GIRL'
AwkimJical tale of the S\deS\\ov*S.
A Story which end? ii\a Surpriyincf
faf hioix arop aHawaiicm volcano.
FiveAcr£ Directed byHenryOrro.
HKird oF rhe Margarita FifcKer-
Murual Photoplayy.Relcafed the
week of January Eigkth.
Now "Play in g : -
"THE PEARL OF PARADIfE"
"MISTJACKIEOFTHE NAVV
Coming :-
"THE DEVILT ArriyTANT"
"A KNIGHT AT TARQUIZZI"
"BIRDS' OF PASTACE-
TiookingNow At Mutual Exthangef.
X^Tt,
E=
y/-'//. '■•<rporation Prefen/f
Qte fearless tfilm Star
HELEN HOLMES'
A IrAS? OF THE
UJMBERLANDf
Q Spectacular Motion Picture Chapter play of the North Wood?
"We have been holding the people out every night
we play 'A Lass of the Lumberlands, and now each night the re-
ceipts are bigger," writes J. Gairno, manager of the Amo Theatre of Detroit,
Michigan. On the very first night that he opened with the big new Helen Holmes chapter-
play a crowd jammed his lobby and extended out into the street before the doors were opened. For
capacity business at YOUR theatre, book this spectacular story of the lumber camps — "A Lass of the
Lumberlaads." Fifteen chapters — a new chapter each week. See your nearest Mutual Exchange.
NowBookh
■a
K ■ \ ■ -*
176
THE MOVING PICTURE WORLD
January 13, 1917
MUTUAL
Newspaper life FromTke Inside "
-JkTkirTJinIIh^J5ChykerrenaI!
Society life and adventures in the slums— black-
mailers in dress suits and "yeggs" in ragged raiment — crafty
Celestials from the Oriental quarter and suave international spies from
abroad — all these and others are woven into the fabric of this amazingly unique
serial of newspaper life — told from the "inside".
GIRL REPORTERS
FIFTEEN STARTLING MOTION PICTURE STORIES - EACH COMPLETE
Motion picture fans are finding this big new Mutual serial
surprisingly fascinating. They are following it with the utmost interest.
Theatres playing it are taxed to their capacity every week. It is the "something
different" in pictures that has been so long awaited. Produced by the Niagara Film
Studios. Featuring Earl Metcalfe, Helen Greene and Zena Keefe. Directed by
George Terwilliger.
NOWBookm£ At 68 Mutual Exckanies
ProJuczJby NIAGARA FILM STUDIOS1
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
January 13, 1917
THE MOVING PICTURE WORLD
177
VOGUE FILMS, Inc., Presents—
The Land of Nowhere
TWO REELS RELEASED JANUARY 7th
FEATURING RUBE MILLER
Supported by Lillian Hamilton
This is a real futurist production.
Much of its action occurs in the Hereafter.
A Paradise such as few can conceive is the setting
for many of the incidents. It all happens after Rube is in-
jured in a quarrel. He find himself before St. Peter. He
is conducted within the Pearly Gates. There he finds danc-
ing girls, woodnymphs, sprites and coryphees to entertain
him. Just as he is beginning to appreciate his surround-
ings he awakes. In reality he has been dreaming. He finds
himself on an operating table in a hospital. "The Land
of Nowhere" is a most unusual comedy offering. It is
available for booking at all Mutual Exchanges.
VOGUE FILMS, Incorporated
Chicago, Illinois
THE MOVING PICTURE WORLD
January 13, 1917
MUTUAL
CAUMONTCO., Pr&ntr
<7fi<
Yam pi re r
Every second exciting! Every minute thrilling!
Every episode sensational ! This fascinating series
of nine French detective stories— each complete
in three parts— is producing tremendous business
wherever it is being shown.
The VAMPIRES are a ruthless band of
arch criminals who terrorize Paris. A
daring young newspaper reporter takes
it upon himself to rid the city of its af-
fliction. Criminal cunning is matched
against reckless bravery. Law and right-
eousness fight for supremacy.
liMI
'ippppp
Pack your house to capacity
with this nine-chapter serial.
Produced by the Gaumont Co.
Book "The Vampires" NOW
thru any Mutual exchange.
Now Bookmq At
68 MUTUAL
EXCHANGEf
^■llllk JWP
' mHm
|;iniur\ 1 ,\ 191<
THE MOVING PICTURK WORLD
179
MUTUAL PICTURES
Announcing4: a
New Series of
Cub
Comedies
featuring the popular comedian
George Ovey
Each subject in this series repre-
sents the expenditure of more
money and more efficient effort
than is usually put into pictures
of much greater length. One reel
features — not fillers — is the re-
sult.
First release, January 4
Jerry's Double Header
Coming, January 11
Jerry's Winning Way
A new release every Thursday.
Book through the 68 Mutual
exchanges.
The Best One Reel
Comedies on the Market
DAVID H0R5LEY PRODUCTIONS
■#-
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
180
THE MOVING PICTURE WORLD
January 13, 1917
SELZNICK#PICTURE5
Preseirte
The Distinguished American
Player
E0E1E ffl)
AUMMOUS SPECTACULAR
DRAMA APAPTED FROM
ONE OF THE WORKS
OF THE IMMORTAL
VICTOR HUGO
BFOfflVIM
&y Thomas Dixon
Clara Kimball Young, A
Triumph in Hew Play"
m Directed i>y
ALBERT CAPELUNI
•■ . Next Production.
THE PRICE SHE PAip
S?,VrTHEBRI^Ar{T SOCIETY
NOVEL BY DAVID GRAHAM WIMPS
Directed by
CHARLES GIBLYN
• sole: distributors
J.SELZNICK
January 13, 1917
THE MOVING PICTURE WORLD
181
SELZNICK#PICTURES
REALTOR RELEASE
NOKMA
t&L/MAD®
Presented $2/
JOSEPH M.SCHENCK
IlV
"pMnm
THE WORLD FAMOUS
PRAMA
^yMonckton Hoffe
directed By
ALLAN DWSN
HARRY RAPF
Presents
ROBERT
WARWICK
In
- (By Arrangement with Klaw&Er]an§er)
"THE
ARffiffi CASE "
0y Harvey J O'fli^iiu, Harriet
Ford and William J.Burns.
Pi reeled l&y
BRANCHES
•sole: distributors -
J.SELZNICK EXC
EVERYWHERE
182 THE MOVING PICTURE WORLD January 13, 1917
What
Becomes
of the
Children
9
Written by and Featuring
Gorra Beach
and
Walter Shumway
*lht]t£
C^4notker editorial in
another jnvminentr^
payer
on
^Tharlofthe ^rm
if
/ le've
xellu
'e've been telling
you that^Jhihes
Serials are a real
and definite -part
of* national li fes-
tival everyone sees
them OsitcL ereryane
taZks of^thenv .
ri
The Tcsrrs K*u?to Tribune
Ail iDd '•peftdent oewepurirr. Ualiv, ,
r»ith;tMie.< im::i, Tbi- /ctr* Haute ,
Trlkutie, ,-AfaUlir h«-d tslU.
KEEP YOUR EYE ON THIS.
|S
.-." die Tiiliune'sl'
III s'iiri Monday. J >\
^
•ptJrl Of lt\1> A I
great serial which
is a story with apUrposc. It deals v'illi
which should be foremost In
est oi e\ erj citizen,
^ Events continue to demonstrate thai.
Jn -» r ► n *■ or great progiess made in
i-"iild ii; up the nation's military
Htrenbili anu preparedness, the l.'nited
States is still woefully unready for any-
thing like a real tv^x emergency. .Morel gi>
and more, we believe, public sentiment i Fh\
will be found veering toward the ne-1 ■-'
rcsslty of some system of universal
military (raining.
The annual report of Major Genet"'
Scon, chief of staff'of the' arm v, .-n
phaalsea "hat every well-ln'orm**''
American already realizes- ihai l|»«
Vnt'.cd States i- stilt in & condition ••!
unvrepai ednesa.
The mobtliz:(tjon of the guard provi er\ ice. recruiting waif1
found extremely difficult, alow and ex-'
I ten si Vp Mere skeleton - regiments'
answered the call
2
Look through the pa
persf^Mr. Exhibitor.
Gartyovt cff&rol
to overlook, -pic -
tu,res So goocL
■Lnal iJiey are-
tcsed as a, hasis
jvr editorials; so
gooeL fltal titeypg
papers are filledb
-with rnenlioru cry
'themf?
Produced l>y <£%$brCJL
vender* the directions ofQ
Edward o/osc
^PatU
eysahon {he radiators*!
'Stairways, radiator? and
orcke$ra pit ail were;
occupied Vy the crowds
wantina to see
ZJfe Shielding Shadow
Uney went out into ol
-pouring Tain nappy that
they came. ZJftey said its
qreatl J hclieve tkent.
c5! ,C \
^Directed by Louis J. Gasnier*
and X>onald S^iachenzie
/
v. /T.C\H..Z£ food* presents
the stage hit of its season. -
t)i£ pke.no m^tudly success/hi I
Ditch, Jn
written by Willard DMacJc,
adapted pr a p ye part
(jotd booster Play and
directed bj Gec~rg&
s^itzrnaurice.
^FecUu-nnqcv superb .
cast it i which,
William Cburtenqy*
is tupportecL by7*
HMollie ZKing
SuicanTte^^LOilla,, "\Kobert CTlugstort,
'Richard Tabor and John, JBoyi^
Troduted byr-csAJlra
"Released .Jan . 14—'
<^A opeat play and a
cfre'dit picture .
Wlliam Qurtenay
r
o
CO hat one of* the he^t
livuses in <3^ochester*,
Itf^j. Kas to say about
Hie 'best news film irv
th£ world, -
ZJne success/ul Ttotcses everywhere shovu
tlte "Pathe Jfyeus. oJtfsk the Exhibitor
who runs it what he thirihs ofib.^^He^ll
tell you his public hnovus its tTte best.
\ h ill
i^f-frfr
-jj
January 13, 1917 THE MOVING PICTURI- WORM* 1*<
fto Cxtntutor*
Beginning January 1st, 1917
ALL INTERNATIONAL PICTURES
will be consolidated with the
PATHE PROGRAM
and
HEARST PUBLICITY
will be added to
PATHE PUBLICITY
184
THE MOVING PICTURE WORLD
January 13. 1917
PATRIA
PATRIA
the 'Serial Supreme
with
Mrs. Vernon Castle
will be
RELEASED
JANUARY 14
through
PATHE
EXCHANGES
&■ J* Written by
6$ L o uis Jo s eph\ance
INTERNATIONAL
anuary 13, 1917
THE MOVlN't. l'ICTURK WORLD
185
Jfte Serial Supreme
WM
tfoi
c7fie Best
JCnoivjt
[W Womanin
A
m erica
ernoti
Castle
Produced
h
Wfiartonlnc.
INTERNATIONAL
186 THE MOVING PICTURE WORLD January 13, 1917
Announcement
THE NEW
HEARST-PATHE NEWS
the world's greatest news reel
Beginning January 10, TWICE A WEEK
PATRIA
the International's serial supreme with
Mrs. VERNON CASTLE
the best known woman in America
RELEASED JANUARY 14
The Famous Hearst Cartoons every week
Ask your nearest Pathe Exchange about them
uarv 13, 1917
THE MOVING Pli II Rl WORLD
TL« STRAND THEATRE"
NEW YORK
AFTER WEEKS OF SEARCHING
DISCOVERED AND
a
BOOKED
SENSATION OF THE SEASON
GERMANY
=AND ITS=
ARMIES OF TODAY"
'AUTHORIZED BY=
The Imperial German Government
From December 31st to January 13th
The Germanic Official War Films, Inc.
1003 GODFREY BUILDING
729 SEVENTH AVE., NEW YORK
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
188
THE MOVING PICTURE WORLD
January 13, 1917
■4
m
■
Our Record for 1916:
Every Promise Kept.
Our Promise for 1917:
Dependable Pictures, up to
^ n World Standard.
Our Start:
Jan. 1 — Alice Brady in "A Woman Alone."
Jan. 8 — Gail Kane and Carlyle Black well in "On Dangerous
Ground."
Jan. 15— Robert Warwick in 'The Man Who Forgot." Cast
including Gerda Holmes and Doris Kenyon.
Jan. 22 — Ethel Clayton in "The Bondage of Fear." Cast in-
cluding Rocklif fe Fellowes, Arthur Ashley and John
Bowers.
Jan. 29 — Marie Dressier in "Tillie Wakes Up." Cast including
Johnny Hines.
Feb. 5 — Alice Brady in "A Hungry Heart."
Compare these program releases with
the so-called "Specials."
Consider them from the viewpoint of
the Box Office and NET PROFITS
TO YOU.
Then you'll say: "I WANT BRADY-
MADES."
January 13, 1917
[UK MOVING PIi I URE WORLD
WK&
IH<>
/IS
y
:.,
WILLIAM A DRADX
in association -with.
WOULD PICTUM/
presents
f
GAIL KANE
CARiYlE BUCKWEU
9<
.^1
««>
JO/f Dangerous Ground
From DarionE.ftevertf firs famous novel "Little Comrade £■ — •
Directed hy HODERT T H O R, M I> Y
»»
190
THE MOVING PICTURE WORLD
January 13, 1917
Read flieClipping from
Ofou II appreciate
St timeline//
'Vert*5 V° ,U* re»o»«or J3 ft*!*,
tt,»*fcrttc expBcte6 t ]
wot W*^! fctn^4«w,t ' «,*»«-
1 COULD talk to you for a solid month and no
tremendous argument contained in the clippi
"TIMELINESS"— that the immense advantage
State Rights production on the market.
RIGHT NOW, when the entire coun-
— that the immense advanta
iuduction on the market.
RIGHT NOW, when the entire coun-
try is screaming "Death to whiskey" —
"Down with liquor" — when the Unitec
States Government is fighting toot!
and nail to abolish the lie
—comes "ABSINTHE" pi<
VERY THING the entin
i!ng for.
lit UlliltU
:ing tooth
iquor traffic
picturing the
xe Nation is
[G,
/MY IriiJNLi the entire
fighting for.
READ THE CLIPPING, and i
member the ENTIRE NATION
watching every move of the Le
is
- Leg-
islature.
Every newspaper is carrying
stories on this Abolition of the
liquor traffic movement. That
means capacity houses with
"ABSINTHE."
I don't care what State
r care what State
proposition you are
on — "AR"T
Rights proposition you an
figuring on — "ABSINTHE!
has them all lashed to th<
mast for TIMELINESS-
DRAWING POWER— CA-
PACITY HOUSES.
tot '
P.S.
I will appear in
person in some
of the larger
Theatres. Write me and I
will explain this to you fully.
&
Q-
7
VvT
vi
-~~f
IHCEH_53-LLj
H^^^
n
* wi \ • ] n ■ i \ \ i j
RATI
*r Heart:
OH*
How a
i /how Citl Achieved He
rDerire
Directed by Jack, Conway*
_
_^^n
"BLUEBIRD0
PlPToPKOVS INC
L^ROM every section or this country come reports of the
-*- immense strides of BLUEBIRD Photoplays. Thou-
sands who doubted the vast superiority or BLUEBIRD
plays over any Feature productions on the market are now
flocking to the BLUEBIRD standard. Exhibitors every-
where are learning what it means to tie up to a winner.
Those who were skeptical are now our strongest supporters,
while those who started with us are now enjoying the fruits
of extraordinary business, growing popularity and a prestige
that brings a clientele promising bigger and better things for
all concerned in the moving picture business.
Nothing succeeds like success, and those Exhibitors who are
still in doubt can see the handwriting on the wall in the
extraordinary success already achieved by BLUEBIRD
Photoplays in every section of the country.
This message concerns you Mr. Exhibitor. Look about you
and SEE the rewards of all BLUEBIRD Exhibitors.
YOU can secure and enjoy success similarly gratifying.
SPECIAL ATTENTION
— is directed to the coming BLUEBIRD release — "GOD 5
CRUCIBLE unquestionably one of the most beautiful pic-
tures ever shown on any screen. Staged, directed ar.d photo-
graphed at the Grand Canyon of Arizona with the Canyon
for a background. Unusual as it is beautiful, all powerful
-all compelling. If you are about to book BLUEBIRDS this ■will form a
magnificent basis. If you are showing BLUEBIRDS this picture will double
your popularity, prestige and profits.
Book through your local BLUEBIRD Exchange or
BLUEBIRD PHOTOPLAYS, (Inc.)
Executive Offices
16C0 BROADWAY. NEW YORK
Released on the m
METRO /
PRO CRAM
January iCth
s
>
\
/
*
B.A.ROLFE
■presents
ETHEL
BABRYMOfiE
in Charles A.Logue's
^•WHITE
RAVEN
cAdohtcd and pvoduccdjvr
>ife Photoplays Inc. hy
For FIFTEEN
FRANCIS X.
BU5HMAN
Presented bj> QUALITY Pictures Corporation
Produced by S E RIAL Producing Company^
Booked
^LeadingTheatr
onsecutive Weeks
BEVE IiLY
StoKP by Fred de Gresac
KS£C METRO EXCHANGES
throughout the world
are more than profitable
to the exhibitor
They give character, class
and prestige to his theatre
January 13, 1917
THE MOVING PICTURE WORLD
191
K
KEEN ^CARTOONS
K
Are Appreciated By
TKeErvtire Family
The OLd Forty Nlner "
" uerryM^Oub Loses His Job
L^ugKs!
Ot\e Et/e ry Week
Laughs
500 Feet Of Fur\
K
"A Otsngerout Giri "
Rele&sed 0r\ TKe Oper\ Market
TKrougK Foremost lr\depervder\t Exc(\«xr\ges
KEEN CARTOON CORPORATION
729 Seventh Avenue New Yor-K
K
192
THE MOVING PICTURE WORLD
January 13, 1917
NEW YORK"EXHIBITORS
FEATURES'that MEAN MONEY to YOU
The Six Reel Novelty
"THE MASQUE OF LIFE"
A different romantic, exciting" spectacle .
that has startled two continents.
"Where are My Children"
Humanity's most powerful weapon against
the premeditated destruction of the unborn.
"How Molly Made Good"
Introducing twelve stars of the dramatic stage
— Lula Glaser, Julian Eltinge, Julie Dean, Cyril
Scott, May Robson, Henrietta Crosman, Rob-
ert Edeson, Marguerite Gale and others.
"The Prima Donna's Husband"
A five part drama with Holbrook Blinn and
Kathryn Browne Decker.
A story of a husband's sacrifice to further
the career of his wife.
Jules Verne Masterpiece in Five Parts
"Around the World in 80 Days"
This picture is interwoven in a masterful way
with a plot that keeps the audience in sus-
pense.
William Courtleigh
the distinguished stage star in a thrilling five
part dramatic tale.
"The Birth of Character"
"One Day"
The sensational and fascinating love drama in
five parts.
"Charlie in the Trenches"
A three reel corned}' — 50 laughs to a reel.
"Birth of Man"
in 5 parts
With Henry B. Walthall
"The Salamander"
in 5 parts
With Ruth Findley
ROGSON FILM COMPANY, Inc.
"NEW TORK CITY4 L0UIS T' R°GERS> *— 'IvfTJK^T
uiarv 13, 1917
THE MOVING PICTIKI WORLD
I'M
Selig Red Seal Plays
The Carpet From Bagdad The Millionaire Baby
House of a Thousand Candles The Circular Staircase
Are Plays of Quality
A Black Sheep The Country That God Forgot
Thou Shalt Not Covet Into the Primitive
Released Through K-E-S-E
Unto Those Who Sin The Cycle of Fate
At Piney Ridge Valiants of Virginia
The Prince Chap
Have You U T^U ~ T> ,~~ ~ *.^-*' 5
Booked lne Kosary r
A Winner During Lent
SELIG POLYSCOPE CO.
CHICAGO
ILLINOIS
' ■ -
m
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
194
THE MOVING PICTURE WORLD
January 13, 1917
IS"
EyQ§@^K)3o:@ K
im>(S)^m^:m m&£fom£Z
HENRY B. WALTHALL
AMERICA'S GREATEST ACTOR
with MARY CHARLESON
will appear in his next great feature
"LITTLE
Do your
patrons love 3
"little shoes"
children ?
Mr. Walthall, the
greatest of
emotional actors
has played the
melody of child-
love on the heart
strings in this tense
photodrama. It is a
great drama of the
heart. Only such as
Mr. Walthall
can play it.
Directed by ARTHUR BERTHELET
On
January
15
Screen time
1 hour
15 minutes
It is clean, sweet,
beautiful— just
the thing for the
entire family.
Book it early.
By ELEANOR M. INGRAM
cte-_
IP
1333 ARGYLE STREET, CHICAGO
Trademark
Reg. U. S. Pat. 1907
•C-E-S-E
i {
Mi
, • >
m
anuary 13, 1917
THE MOVING PICTURE WORLD
195
^
Z\~J "*>-
IS
K§>EP
\B(LQ@
£>£(
MOJU')-^t;::«;i «j:
/a
THE CHICAGO EVENING POST,
ui
*re
K-E-S-l
/"*
^^ U — "The Di /.-pie."
.
a
The Truant Soul" Is
Henry Walthall's Best
"THE TRUANT SOUL."
Produced by Essanay, released thru
K. B. S. E. service; privately shown. The
cast :
Dr. John Lancaster. . ..... ...Henry B. Walthall
Joan Wentworth Mary Charlesou
Mvera Patrick (Calhoun
Mrs. Dana Anna Mae WalthaJl
Mrs. Fraser .Mar>' Parkyii
Dr. Jenkins U. K. Haupt
By Oma Moody Lawrence.
When Henry Walthall said that his role
of Dr. John Lancaster in "The Truant
Soul" was his best effort we who remem-
bered "The Avenging Conscience" and
"The Birth of a Nation" smiled dubiously
and thought it was one of those little
remarks that the press agent sometimes
demands from even the most truthful
>-tar. But Mr. Walthall was too mod-
est. For straight dramatic value we can-
not expect better on the stage or the
screen. That sounds like a strong state-
men, but when an audience large enough
to fill the Studebaker Theater sits tense
and still for two hour and the voice of
a little child in the balcony tells all of
us to "look at the little mouse," we know
that we have seen a masterpiece. Photo-
plays there have been with more beauty
of pageantry, with more cleverness of
dialog expressed in the subtitles, but for
emotional acting there has not been any-
thing seen lately that can compare with
'The Truant Soul."
All the parts oall for stronjr/ trion1'
ability. The play ^ J - . ( '-air
;•£. ->t the onlv_.-.-
ave |
inr
is :.
m
blui 1
pleas I
to be J:
<0t^fo&
■-wis',
m
1333 Argyle S<„ Chicago
-
KALEM
KALENDAR
HAM is back. ETHEL is back. BUD and HENRY MURDOCH are right on the job, and have been
all along. The combined efforts of these comedy artists can be seen to splendid advantage in the latest
HAM COMEDY to be released
7 uesday, January 9th
The Title—
"RIVAL ROMEOS"
The Funmakers —
HAM and BUD, ETHEL TEARE and HENRY MURDOCH
The Story-
Ham and Bud without each other's knowledge pay over fat fees to a marriage broker for young,
domesticated wives. Both get stung when the Girl proves that she is already married.
Wednesday, January 10th
"THE RESURRECTION OF GOLD BAR"
— another splendidly directed episode of "The Girl from Frisco."
The Stars—
MARIN SAIS and TRUE BOARDMAN
with a strong supporting cast, including Frank Jonasson, Ronald Bradbury and Edward Clisbee.
The Story—
The Girl from Frisco, accompanied by her father and her fiance, discovers gold in the abandoned _
mining town where she was born. Her fight to hold the newly staked out claim until the papers can
be filed provides plenty of red-blooded excitement and snappy action. Written by Robert Welles Ritchie.
t riday, January 12th
THE TRAIL OF GRAFT"
"Up to the present time there has not been a dull moment passed or a commnoplace incident in
the versatile career of 'Grant, Police Reporter.' " — Motion Picture News.
The Stars—
OLLIE KIRKBY AND GEORGE LARKIN
The Story-
Grant's adventures nailing the corroborative evidence necessary to expose a grafter form the basis
of this thrilling chapter. Imprisoned in a smoke-filled room with the grafter's stenographer, whose notes
constitute the evidence, he climbs out on a rope with the girl on his back and swings across and down
to safety.
Saturday, January 13th
"THE FIREMAN'S NEMESIS"
Maintaining the fast and furious pace set by "The Hazards of Helen" for the past two years, this
second "Hazard" of the New Year makes good Kalem's boast that it is the Supreme Producer of
Series Pictures.
The Star—
HELEN GIBSON
The Story-
Joe, the Wop, is promoted from engine wiper to the job of fireman. His success calls down upon
him the hatred of an agent of a secret Vendetta. How Helen, the operator at Lone Point, goes to Joe's
rescue provides the thrills.
KALEM COMPANY
235 West 23rd Street, New York City
January 13, 1917
THE MOVING PICTURE WORLD
199
\1
Entered at the General Post Office, New York City, as Second Class Matter
J. P. CHALMERS, Founder.
Published Weekly by the
Chalmers publishing Company
17 MADISON AVENUE, NEW YORK CITY.
(Telephone, 3510 Madison Square)
J. P. Chalmers, Sr President
J. F. Chalmers Vice-President
E. J. Chalmers Secretary and Treasurer
John Wylie General Manager
The office of the company is the address of the officers.
CHICAGO OFFICE— Suite 917-919 Schiller Building, 64 West Randolph
St., Chicago, 111. Telephone, Central 5099.
PACIFIC COAST OFFICE— Haas Building, Seventh St. and Broadway,
Los Angeles, Cal. Telephone, Broadway 4649.
SUBSCRIPTION RATES.
United States, Mexico, Hawaii, Porto Rico and
Philippine Islands $3.00 per year
Canada 3.50 per year
Foreign Countries (Postpaid) 4.00 per year
Changes of address should give both old and new addresses in full and
be clearly written. Two weeks' time may be required to effect the
alteration.
ADVERTISING RATES.
Classified Advertising — One dollar for twenty words or less;
over twenty words, five cents per word.
Display Advertising Rates made known on application.
NOTE — Address all correspondence, remittances and subscriptions to
MOVING PICTURE WORLD, P. O. Box 226, Madison Square Station,
New York, and not to individuals.
(Index to this issue will be found on page 284.)
"CINE-MUNDIAL," the monthly Spanish edition of the Moving Pic-
ture World, is published at 17 Madison Avenue by the Chalmers Publish-
ing Company. It reaches the South American market. Yearly subscrip-
tion, $1.5U. Advertising rates on application.
Saturday, January 13, 1917
Facts and Comments
COMMISSIONER OF PUBLIC SAFETY BAR-
BER of Birmingham, Ala., is the latest exponent of
intolerable local censorship regulation. From the
local newspaper comments the theater men in that city
have the press and a large percentage of public opinion
on their side, together with many of the city officials.
This should spell success for the picture interests, and we
hope it will.
♦ ♦ ♦
FREQUENTLY we have inquiries about moving
pictures for negroes in this country, meaning those
in which colored players only appear and in which
the characters are people of that race. Few films of this
type are now being produced ; but seeing that there is a
negro population of nearly 9.000,000 in the Southern
states alone it would seem that there might be a profitable
market for such films, especially in the "black belt" region.
Such ;in output would appeal to picture theaters run by
negro exhibitors for negro patrons, but it i- doubtful if
there are sufficient of these theaters to in
ilu- producer.
WE BELIE\ h". the exhibitors of the country arc in-
telligent enough to know how to run their own
business best. All this paper lias hoped to do
lias endeavored to do is to give all the helpful information
ami suggestions \\c can to make their work easier and
more profitable. After all, success depends on the per-
sonal effort of each exhibitor and not on the individual
pretense or pose of any one as an exhibitor's Moses in
leadership. The thought and effort of around fifty people
are necessary to make the Moving Pictukk WORLD every
week.
* * *
THE "special representative direct from New York-
City" has invaded the West, according to one of
our correspondents. Tbe high-sounding claim
that he directly represents the head of the company when
possibly that official has never heard of him may for a
time fool the exhibitor who before the visitation has been
honored only with calls from the everyday roadman, but
water will find its level. The tricks of other trades are
being extended to that of selling motion pictures; for a
while they may be successful in making sales, but "bunk,"
like murder, will out. An imposing title for a time may
awe, but in time it will pall.
SHOULD motion picture publicity methods con-
tinue to improve at the present rate, it will not
be long before the best traditions of the theaters
are swept away and new records established by the
picture press men. Already the national campaign ex-
ceeds the wildest dreams of the old theatrical agents
because the appropriation available is so much greater.
CELEBRATING the anniversary of his marriage,
President Wilson attended the performance at a
local motion picture theater. Time was when
official Washington would have been shocked at the
idea of the Chief Executive attending an exhibition of
motion pictures, but times have changed and the photo-
play has been accepted as a part of the life of all classes.
The one thing that for so long kept them in disfavor
with the society faddists has been the absurdly small
admission fee charged, but the two-dollar picture has
removed this curse, and now even the leaders in gov-
ernment and social circles are not ashamed to confess
their liking for the silent drama.
* # #
IT SEEMS absurd to build a quarter million dollar
theater and then project pictures at a speed that
would disgrace a five-cent store show, but it is done
right along. Apparently few exhibitors can look at a
crowd in the lobby and run the film at normal speed.
It might pay to charge a little more and guarantee
perfect projection at all times.
IT IS absurd to argue that there is no harm in a clean
film witha sex title. No exhibitor would expect
to do business with an unclean lobbv, even* though
his auditorium be immaculate. The play's the thing,
indeed, but soap and water, vacuum cleaners, courtesv
and ventilation help a lot just the same.
200
THE MOVING PICTURE WORLD
January 13, 1917
That Deadly Silent Vote IS SI H ® SI By Louis Reeves Harrison
THE Exhibitor stands in front of his theater, watch-
ing the crowd pass in. He greets a few that he
personally knows and recognizes many more as
his steady patrons. He has tried his best to give his
audiences a consistently good performance, and he hopes
that a large number of those who pay their money in at
the box office appreciate his efforts. They constitute the
backbone of his success and may be called his Solid Sup-
port. With them he has an established good will, a sacred
thing in all lines of business, one to be most carefully
cherished.
But there are others. Some are passers by who have
an hour or two on their hands. Some want to see this or
that particular performer of exceptional merit or at-
tractive personality. Some are simply home people who
decide that evening after dinner that they will go to the
picture show and are guided by convenience of locality
far more than by judgment. Some go to get relief from
daily drudgery, some to have their dull emotions stirred,
nearly all in an expectant mood, in full realization that
they are not risking much in the matter of outlay.
If any one distinguishing trait could be applied to the
average moving picture audience, it is generosity. A man
hates to complain of an evening's pastime which has only
cost him the price of a cigar. He is very much in the
position of one who buys a story magazine in hopes of
finding something which will thoroughly divert his mind
for a while. He may be disappointed, but he does not
make much fuss over it. He has risked very little and
is not going to distress himself over such an unimportant
trifle. He may throw the periodical aside as not worth
while and decides very sensibly to forget it.
The Exhibitor now goes forward and studies his audi-
ence of some 800 people. He is wise enough to know
that there are quite a number there who would settle down
in their seats at a cheap vaudeville performance ready to
laugh at the comedian's stale jokes or applaud almost any-
thing that happens on the stage. He knows that they will
applaud the flag when shown on the screen. They are
naturally noisy — they cannot talk in the picture show,
so they laugh and clap their hands. He knows that they
will boisterously approve when relief comes to melo-
dramatic suspense.
There are others who applaud a fine sentiment and still
others who express their admiration of an artistic scene.
Some clap their hands with discrimination and others
from nervous habit. Fifty can make a large noise. A
hundred can make the hall ring. Two hundred can pro-
duce a storm and three hundred an ovation. But there
are hundreds in one evening, thousands in the course ot
a week, who pass in and out with no indication of either
approval or disapproval. Theirs the Silent Vote.
Why bother about the Silent Vote? If the Exhibitor
is making money, is that not proof enough that he knows
what he is doing? If he is not making as much money as
he expected, it is the fault of this or that condition he
has reasoned out for himself. Before reaching any settled
conclusions, however, it cannot do any harm to most
carefully consider the Solid Support and the Silent Acne.
The" first element gives substantial evidence of satisfac-
tion with the performance. Quality of presentation must
be maintained, or improved, to hold this valuable part of
the attendance. It can be counted on until their is a lack
of variety or a lapse of long duration from the established
high standard of pictureplays shown.
You can't count on that Deadly Silent Vote. People of
intelligence who go to the picture show and sit through
the presentation without revealing what they think of it
are often the most critical and influential members of a
community. They will go to a theatrical performance
and leave at the end in massed silent disapproval. When
the attendance falls off soon after the manager sets up
a howl that the dancing craze, or automobiles, or mov-
ing pictures are to blame. The truth is that he has only
considered the great majority, the unreasoning mass, who
are followers rather than leaders.
He has never figured out that the minority, the silent
and discriminating class, constitute a real power in this
country, one that is constantly growing, a class of people
not to be fooled or trifled with. They are the ones who
oftenest decide where to go when family members, or a
party of congenial friends, start out for an evening's
entertainment. The intelligent minority will always
powerfully influence the careless and unthinking majority,
quite as much in the matter of selecting a place of amuse-
ment as in politics and in business.
Not only is there such a class of people in attendance at
the picture shows, men and women who fully grasp the
fact that a beautiful new art of expression has come to
displace many of the older ones, who are ready to give
many of their evenings to undoubted high quality of pres-
entation, but there are millions of the same kind who
have been disappointed by the inferior examples they
have seen, who regard the present stage of development
as one of almost hopeless mediocrity. Y\ "hy not enlist
and hold the interest of those who are generously hopeful
and bring in the uncounted millions of those who stay
away ?
It may be thought that no one is opposing high quality
of production, but such is far from being the case. The
worst enemies to improvement in this new art, producers
and exhibitors are those with reversed faces, their eyes
always looking in the direction from which they came.
On that account they scarcely ever read the papers, and
they cannot see ahead without twisting their necks. They
can look back at safe paths well traveled, but they do
not seem to realize that they are on a new route, either
that, or they become frightened by their insecurity, and
try to walk backward until they are lost among the down-
and-outs.
No general progress can be made under such conditions.
Entering, as we are, a comparatively new country, these
revertive men make poor guides. They can only reason
that what has been will always be, notwithstanding the
fact that it is an entirely new art which is helping to make
their fortunes. It has been beyond the drag to oppose
scientific improvement — that is outside of his sphere of
influence, but he has set his strength dead against original
effort in artistry, against the progressive spirit of those
who are trying to win that silent vote, against new ideas
best suited to this newest of mediums.
Every now and then a producer, or an exhibitor, is
made to financially realize that our progressive people
prefer new lamps to old, but that light does not seem to
show the true way to advance. Into our hands has been
placed the greatest means of expressing thought and
feeling the world has ever known — what are we doing
with it? Shall we give it unlimited expansion in order
to reach all classes of people, or shall we remain stagnant
until we exhaust the patience of our warmest friends?
We have a medium which is an improvement on speech,
more direct, more convincing, than the printed word. It
is up to us to use it as intelligently, as broadly, as language
is employed.
January 13, lc>17
THE MOVING PICTURK WOULD
201
A Few Suggestions for the New Year « ® % ^ '<»» spedo
r~^\ OME wise Eellov said that human existence is
^ divided into three sections; one third in preparing
*** to do things, one third in trying to do them and the
other third in thinking how differently we would do them
it" we had them to do over again.
"I >ld Man Experience" is a great teacher, from him
we imbibe great v* isdom. I le inspired the immortal I .ong
fellow to remark "Let the dead past, bury its dead, act in
the living present," etc.
Now That we are on the threshold of a new year, let US
profit by the experiences of the past and act in the present.
for the good of all and the accomplishment of things for
the betterment of the industry as a whole.
No man is sufficient in himself, he must have the co-
operation of his associates to succeed in any undertaking.
No one branch of the motion picture industry is greater
than the whole.
If most of us gave as much attention to the good of the
industry, of winch we are only a unit, as we do to sell
glorification we would impress and inspire others with
that loyalty and sincerity which we so often preach and so
seldom practice.
Everyone expatiates in print and in public about the
baneful necessity of publicity, to exploit the value of mo-
tion picture stars, which only fosters their conceit, en-
couraging them to be over exacting and unreasonable.
We can all see the mote in our brother's eye but how
about the beam in our own ?
It would seem that publicity and the desire to pose on
the nine foot line is contagious throughout the country,
whether through force of association or otherwise, it is
hard to tell, we endure, pity and then embrace it.
It is a weakness of human nature, to be seen and heard
of men at banquets, meetings, in print and everywhere
else.
More work and less talk would be more constructive
and less destructive. It may be necessary at times to
blow our own horn but we should not blow it in front
of the procession at all times and on all occasions. The
drum major gives style and front, but he doesn't make
any of the music. There are others. ''By their works
ye shall know them."
At a recent meeting of exhibitors, after several speakers
had been heard on the discussion of a motion, one of
the exhibitors arose and said : "This meeting reminds me
of a bull fight I saw in Mexico. The toreadors were
jabbing at the bull at the risk of their lives, the audience
kept shouting 'Viva el toro' ! I asked a man next to me
what they were saying. He said 'Three cheers for the
bull.' That's what I say, 'Three cheers for the bull,' but
let us do something. Question !"
If we could only separate publicity from news, we
would have more interesting reading in our journals.
We would know more about what has been done, is being
done and what should be done, instead of wading through
a lot of "personal" references to this, that and the other
one who has nothing to do with the case, with a splash
of publicity, entirely immaterial and irrelevant.
A whole lot of good has been done the past year for the
advancement of the industry. A whole lot is being done
and a great deal more that should be done; let us get
together and do them. "Everybody makes mistakes, if
thev didn't they wouldn't put rubber on lead-pencils."
Thank goodness we can correct them and there can be
no excuse for continuing in the error of our ways. Let
us do something to remove the obstacles that record our
progress and do not leave it to the teu to do the work
of the u hole,.
It is uncontrovertible law thai the indifferent many
profit by the efforts of the willing few who always d<>
more than their share. It has ever been SO and ever will
be thus. But there is one thing to be counted on in the
da> of reckoning, the indifferent many will be responsible
for the failures of those who are working for the good
Of all.
Do not Eorgel that you have unjust legislation and im-
positions to contend with and overcome. Every branch
of the industry should unite to battle against them. I el
this be the slogan: "All for one and one for all, United
w e stand divided we fall."
Among other things do not fail to remember that The
Moving Picture World is with you. If we can lend our
column to the bettermenl of your cause they are at your
disposal. If you need our representation in delegation
or assembly, we will be there to add our voice, in support
or protest when called upon to do SO.
Hampton Continues General Film Head
New President of Distributing Company to Control One-
Half of Common or Voting Stock.
ANNOUNCEMENT is made that Benjamin B. Hamp-
toil will be elected to the presidency of the General
Film Company at the annual meeting of the directors
in the middle of January. It will be recalled that Mr. Hamp-
ton was called to the chair of the chief executive of the
pioneer distributing company a couple of months ago, when
George Kleine, owing to pressure of private affairs, insisted
upon his associates accepting his resignation as president.
Mr. Hampton said then that he had taken over the office only
until the time of the annual meeting, and that future action
of those most intimately connected with the affairs of the
(ieneral naturally would depend upon the developments of
the ensuing two months. He said he had accepted the office
ad interim without salary, but that all his energies would
be devoted to furthering the best interests of the company.
That Mr. Hampton has fully met the expectations of the
directors of the General Film Company is demonstrated by
the announcement that he is to be elected to the office of
president for the full term. It is understood that in the past
two months Mr. Hampton has outlined a plan of reorganiza-
tion under which all the controversies revolving around the
preferred stock of the company and in fact all matters tend-
ing to interfere with the smooth progress of the General
will be cleared up; that in furtherance of this plan all the
manufacturers contributing to the program have agreed to
sell to Mr. Hampton one-half of their common or voting
stock holdings and that the new president will bring to
the treasury of the General ample funds to transform the
company into a militant concern prepared to compete on an
even footing with the strongest financial concerns in the
film business.
It is declared Mr. Hampton did not care to assume the
office of president for the full term unless he had the unani-
mous backing of the directorate. A majority basis would not
be sufficient. It is said his aims in this direction have been
fulfilled, that all concerned have given their full approval to
his plans, and he will be a one hundred per cent, president.
Mr. Hampton intends the General Film shall not only
release one, two and three reel subjects, but that there shall
be no limit to the activities of the company. Films up to
ten reels will be produced and marketed — that is, as was
explained in the letter of Mr. Hampton published last week,
when the action in the subjects fully warrant it.
NATIONAL ASSOCIATION TO HOLD DINNER.
The dinner and entertainment to be given by the general
division of the National Association of the Motion Picture
Industry will be held on Friday, January 26, as was sug-
gested by the executive committee of the division. This was
decided on at a meeting of the entertainment committee held
Friday morning. The members of the general division and
their guests will be invited.
202
THE MOVING PICTURE WORLD
January 13, 1917
Pathe and International Join Forces
Beginning January 14 All Productions of Two
Companies Will Be Released Through
Exchanges of the Former
BY an agreement completed Thursday, December 28, 1916,
between Pathe Exchange, Inc., and the International
Film Service, Inc., all of the pictures of the International,
including serials, features, cartoons and the Hearst Interna-
tional News Pictorial, will be released through the Pathe
Exchange, Inc. The new arrangement is effective January 1
and is one of the most important and far-reaching develop-
ments of the year. The agreement was concluded by Edward
A. MacManus, general manager of the International, and J.
A. Berst, vice-president and general manager of Pathe.
One of the most important features in connection with the
new arrangement will be the consolidation of the two news
reels — the Pathe News and the Hearst International News
Pictorial. In future the combined news reel will be known as
the Hearst-Pathe News. It will be issued twice weekly, be-
ginning January 10. These will be the only news reels issued
more than once a week. With the unsurpassed equipment of
these two great organizations for gathering pictures in the
entire world Hearst-Pathe News will be able to supply a
most complete service.
The consolidation will also have an important bearing up-
on "Patria," the International's photoplay serial, in which is
featured Mrs. Vernon Castle. It was the original intention
of the International to issue this great patriotic serial on
January 1. With the deal pending with Pathe, William Ran-
dolph Hearst recommended the postponement of the release
date until the consummation of the consolidation. Accord-
ingly, it has been decided that the serial, all episodes of which
are practically completed, will be released on January 14
through the Pathe exchanges.
The Pathe exchanges will also start to release on January
10 the International's unsurpassed cartoon series. This in-
cludes the original "Katzenjammer Kids," "Jerry on the Job,"
"Bringing Up Father," "Krazy Kat" and the cartoons, in ad-
dition to those of Walt Hoban, George Herriman, and George
MacManus, of Fred Opper, Tad, Jimmy Swinnerton, Tom
Powers and others. Their works have become classics
through their daily publication not only in the great string
of Hearst newspapers but in more than 300 other newspapers,
which either have been working in alliance with Pathe or
Hearst interests for years throughout the United States with
a combined circulation of over 28,000,000.
Great satisfaction was expressed by the principals in the
consolidation over its successful consummation. Immediate-
ly upon its completion, J. A. Berst sent a telegram to Will-
iam Randolph Hearst, who is spending the holidays in Cali-
fornia, in which he said:
"1 foresee an era of unusual prosperity in this move, which
will work for the best interests of all concerned and by elim-
inating a certain amount of the waste of competition through
cooperation advance by that much the interests of all exhib-
itors."
E. A. MacManus, general manager of the International, has
been devoting most of his attention during the past month
to the completion of the transaction. He has visited either
in person or by representative all of the fifteen branches of
the International throughout the country, arranging^ for the
transfer of the offices as well as for the contracts of "Patria."
"Beatrice Fairfax," and "The Mvsteries of Mvra," and of
"Jaflery." "The Ocean Waif," "The Flower of Faith" and
"The Jockey of Death," recent International features.
"The arrangement just entered into," said Mr. MacManus.
"will mark an epoch in the motion picture business. Pathe
pictures, plus Hearst publicity and promotion, will form the
Strongest combination ever effected in motion pictures, and
will make their product the most sought for in the industry.
"All of the serials released on Pathe's program, together
with those of the International, will be fully exploited in the
Hearst publications. In addition, there will be enormous
advertising campaigns in newspapers that have been exploit-
Pathe and International pictures for the past throe years.
I in- enormous quantity of publicity that has been given to
'Patria' and Mrs. Vernon Castle, the star, is a good example
of the manner in which we propose to exploit all Pathe pic-
tures iii the future. We propose to make the name Pathe the
besl known in the motion picture industry. Under the^ new
alliance the publicity resources of both organizations will be
greatly strengthened, assuring to all Pathe exhibitors the
prestige of showing national advertised pictures, a demand
for which has been established through advertising prior to
the release.
"The novelized versions of Pathe's serials as well as 'Pa-
tria' will be published in Hearst publications, in New York,
Boston, Atlanta, Chicago, San Francisco and Los Angeles,
as well as in practically every other large city in the country."
"The advantage of this alliance between the Hearst and
Pathe interests are manifold," said Mr. Berst. "Pathe pic-
tures plus Hearst publicity will be an unbeatable combina-
tion. The advertising derived from the Hearst interests will
of course be of direct benefit to exhibitors everywhere and
that is the reason this alliance was formed. This advertising
will be prepared with a view of carrying out to the fullest
possible extent Pathe's policy of cooperation.
"The new Hearst-Pathe News will be the greatest news
pictorial ever assembled. Already the Pathe News is an
American institution. Added to Pathe's world-wide camera
and distributing organization will be Hearst's unrivaled
news gathering facilities, supplemented by the greatest pub-
licity organization in America. The best of the Hearst and
Pathe correspondents f.nd camera men in all parts of the
world will be retained. The New Hearst-Pathe News will
have the benefit of the combined efforts of executives of the
two organizations.
"It has long been conceded that Pathe and International
were supreme in the serial field. No better illustration of
this can be found than in the two most recent serials of the
two separate organizations — 'Patria' and 'Pearl of the
Army.' The new super-serials to be issued in future by the
combined organizations w7ill be made from stories selected
in co-operation with the editors of the great Hearst news-
papers and magazines. All of the world famous authors who
contribute to Cosmopolitan, Hearst's Magazine, Good House-
keeping and other Hearst publications will contribute to
Pathe's new and greater program, and these authors, together
with the famous Pathe scenario staff will give us a literary
organization of unmatchable and unprecedented strength.
"The cartoon service of Pathe will be greatly strengthened
by the addition of the Hearst cartoonists. Alternating week-
ly, the work of these famous Hearst artists will appear in
addition to Pathe cartoons made by the world famous Bray
process.
"For months, Pathe has been building the finest exchange
organization in the industry. Now this organization will be
further strengthened by the addition of the best men of the
International exchange. The best office in each city will be
retained and other exchanges closed.
"Beginning January 1 International customers receive ser-
vice from the Pathe office in the city from which they form-
erly received International Service. Later service will be fur-
nished from the nearest Pathe office.
"Every city, town and hamlet in the United States will
have been reached before the 'Patria' campaign closes. We
know that 'Patria' is a great serial, and we are backing this
knowledge writh the greatest advertising campaign ever
known. The film and a remarkable assortment of advertis-
ing material are now in all of Pathe's thirty branches and
everything is in readiness for the release on January 14."
C. R. Seelye, business manager of Pathe, sent the news to
his managers as a New Year's message. He pointed ov*
that the strength of Pathe's program and the addition of the
International releases and the Hearst publicity means that
all Pathe managers and salesmen will earn more under the
profit-sharing arrangement now in effect.
ZIERLER GIVEN CHRISTMAS SURPRISE.
Santa Clans paid an unexpected visit to the Universal Film
Exchange, 23rd street, New York, on Saturday afternoon,
December 23rd. in the guise of a score or so ofthe employes
and friends of the well-known and much-admired manager,
Sam Zierlcr. Santa presented himself on this occasion in
the form of Mr. Zierler's associates, who entered his office
fully prepared to tender him the honors of the season. The
spirit of giving was materialized in the presentation of a
handsome diamond stick-pin. Mr. Zierler delivered a short
speech of acceptance, after which he proposed to be the host
of a party at a nearby restaurant. Suffice to say, the "blow-
out" was enjoyed by all present, and the holiday spirit was
at its height.
anuary
1917
THE MOVlNi; PIC I URE WORLD
2U.>
Films May Now Be Shipped by Mail a
a
After January 1 Post Office Will Accept Pack-
ages Under Practically the Same Rules
as Express Companies Enforce
UNDER an order which went into effect on January 1,
motion picture films have been admitted to the mails.
The change of postal regulations, as embodied in the
order issued at Washington by Second Assistant Postmaster
General Praeger, permits the shipment of films by mail at
regular parcel posl rates. The order contains specific regu-
lations as to how the films shall be packed. These regula-
tions are practicallv the same as those that apply to the
packing of films for shipment by express. The issuance of
the order came about largely through the efforts of the Na-
tional Association of the Motion Picture Industry.
The advantage to the industry resulting from the order
will be far-reaching. The immediate and direct result will
be that many communities heretofore deprived of motion pic-
tures because of inadequate express facilities will be enabled
to obtain films. Film companies will save large sums of
money in that they will not be compelled to make extra
prints because of handicapped distribution.
Of the advantages that are sure to accrue because of the
fact that the mails have been opened to films, and of the
work of the National Association of the Motion Picture In-
dustry in behalf of better distribution, F. H. Elliott, execu-
tive secretary of the association, said:
"We have been in conference with the traffic managers of
the various express companies and believe that with this new
competition eventually lower rates will be granted by the
express carriers for film shipments.
"By shipping films through the mails entirely new terri-
tory will be opened up, where heretofore there has been no
service whatsoever, and which may now Ik- reached by the
real parcel deliver) post. ["his will make possible the rental
of old films which have gone the rounds of the larger cities
and on which the margin ot profit is now very small on ac-
count of the high express charges for short distances troni
the exchanges. One ot the most important phases in per-
mitting the films to go through the mails is that hliu ship-
ments will always have the right oi way in the event of rail-
road strikes, either locally or nation-wide.
"This recognition of the film industry by the Post Office
Department should have a material effect upon the insurance
underwriters, and it is not unlikely that lower rates will be
granted in the near future. The distributors and exchanges
will have available, beginning January 1, two transportation
facilities, namely, express companies and federal postal
service.
"A chart of the rates under the new ruling of the Post-
master General will be immediately undertaken by the Na-
tional Association of the Motion Picture Industry and dis-
tributed to all the association members throughout the United
States and Canada."
The paragraph relating to the packing of films for ship-
ment by mail, as contained in the order of the Post Office
Department, states that films must be packed in tightly-closed
metal cases inclosed in a strong, spark-proof wooden box, or
in spark-proof cases made of sheet iron. The rule stipulates
that the inner containers must be lined throughout with fibre
board at least one-eighth inch thick. The covers of these
cases must fit tightly and must lap over the body at least
five-eighths of an inch on the sides, forming a tight joint.
All packages of film must also have attached a yellow label —
a notice to postal employees as to the contents of the
package.
Margaret lllington a Lasky Star
Celebrated Actress to Make Motion Picture Debut on
Paramount Program in "The Inner Shrine."
THE most important stellar acquisition to the screen
which has been made since Jesse L. Lasky induced
Geraldine Farrar to become a photoplayer was made
known last week when it was announced that Mr. Lasky has
signed a long-term contract with Margaret lllington by
the terms of which the distinguished stage celebrity aban-
dons the stage to be-
come a permanent
Lasky star on the Par-
amount Program.
Alargaret lllington is
one of those very few
stage stars who have
resisted the steady
pressure of the motion
picture and its many
inducements. By her
superb display of his-
trionic genius in some
of the greatest of re-
cent stage successes,
Miss lllington has ris-
en to a position among
the foremost stage
stars of the day.
Among her greatest
successes have _ been
"A Japanese Nightin-
gale," in which she
scored a tremendous
hit; Henriette in the
all-star cast of "The
Two Orphans," Mrs.
Leffingwell in "Mrs.
Margaret lllington.
Leffingwell's Boots"; "The Lion and the Mouse," in which
she made her first London appearance at the Duke of York's;
"Kindling," Juliet in "Romeo and Juliet," and "The Lie."
An adaptation of Basil King's celebrated novel, "The Inner
Shrine." has been chosen by Mr. Lasky as the vehicle of
Miss Illington's photoplay debut. It is one of the most
widely read novels of the day and has proven a tremendous
success in dramatic form, having been dramatized by Chan-
ning Pollock, and is considered to be admirably suited to
motion picture purposes. Following "The Inner Shrine,"
Miss lllington will start in a production which is being writ-
ten especially for her by Charles Kenyon, author of "Kind-
ling," in which she made one of her greatest stage successes.
Miss lllington departs for the Lasky studio in Hollywood
in the middle of January and arrangements have already
been completed whereby she will occupy the same bungalow
which housed Geraldine Farrar during her stay in California.
Every resource at his command will be bent, says Mr.
Lasky, toward providing Miss lllington with the means of
eclipsing on the screen the record of artistic achievement
which she has made upon the stage.
MARY NASH WITH WORLD FILM.
Mary Nash is the very latest addition to the rapidly in-
creasing group of feminine stars engaged by the World Film
Corporation in line with the recent announcement of Director
General William A. Brady. The future releases of this com-
pany now include plays the central figures in which are in
the hands of Alice Brady, Ethel Clayton, Kitty Gordon.
Gail Kane, Marie Dressier and Miss Nash.
The actress last mentioned will be the star of several
World-Brady pictures under her present contract. This
document contains a renewal clause of which the corporation
fully expects to take advantage.
Miss Nash is at present playing the featured role in "The
Man Who Came Back," the current all-season attraction at
the Playhouse, New York. In this drama she has a per-
sonation which covers an exceptionally wide range of emo-
tions and characteristics set in surroundings embracing a
cabaret in San Francisco, an opium joint in Yokohama and a
pineapple plantation in Hawaii.
"THE COSSACK WHIP" IN DEMAND.
Manager W. E. Raynor, of the New York K-E-S-E
Exchange, states that the Kleine-Edison superfeature, "The
Cossack Whip," is one of the greatest "come-back" subjects
his office has ever handled. Fully 40 per cent, of the thea-
ters which have played "The Cossack Whip" have already
arranged for return engagements, and requests for open
dates are coming in daily from exhibitors who have played
to capacity business with their first showing of this unusually
powerful story of bloody Russia. Viola Dana is featured
in the production.
204
THE MOVING PICTURE WORLD
January 13, 1917
^"I'l'i'ii illuming -uiiimm iiiiiiiiiiiiimni.in rnnniiiiiiiiiiMin
\aaaaaaa^"C^aaaaaaaaaaaap^
The Motion Picture Exhibitor
■ ' ■ /vv,:.,^:1 .-il n'^ ' :.'ni:h: . '''- .tr,!!,,!.!!':,-1:^-,1/.,; ,;ii;'':
frafe^
WRITE US EARLY AND OFTEN
THE MOVING PICTURE WORLD carries the
most complete: record of Exhibitors' News. This
department aims at being the fullest and fairest
chronicle of all the important doings in the ranks of or-
ganized exhibitors. To keep the department as com-
plete and as useful as it is now we request the secre-
taries of all organizations to favor us with reports of
all the news. Coming events in the ranks of the or-
ganized exnibitors are best advertised in this depart-
ment of the Moving Picture World.
EXHIBITORS' LEAGUE ORGANIZER.
In answer to recent inquiries in regard to the Exhibitors'
League Organizations and for the information of exhibitors
in any of the States, readers will kindly note that Fred J.
Herrington is National Organizer for the Motion Picture
Exhibitors' League of America. All correspondence on the
subject may be addressed to him at 402 Knox avenue, Pitts-
burgh, Pa.
North Carolina Exhibitors' Convention
A Businesslike Session Well Attended — Moving Picture
World's Projection Talks Indorsed.
THE attendance was very gratifying, and the convention
truly remarkable from two viewpoints, namely: the full
attendance at the sessions and the good, hard-headed
horse sense shown, both in official action and in the addresses
and talks by the various members. President Wells has the
happy faculty of keeping every one interested and of so di-
recting the work of the convention that a maximum of accom-
plishment is had with a minimum of work.
First Session.
The convention was called to order at 8.30 o'clock p. m.,
Tuesday, December 19, by President P. W. Wells. All offi-
cers were present. Mayor T. L. Kirkpatrick delivered a
really magnificent address of welcome, filled to overflowing
with that Southern hospitality which makes the stranger
feel that he is not merely welcome, but that he is among
warm-hearted, generous friends. Three dominant notes rang
out in the Mayor's address. "There is no North and no
South, but Old Glory waves over a united people who love
its every star and stripe. We of Charlotte firmly believe it
is the very best city in all this broad land. Keep your
screens so clean that a censor would starve to death from
lack of anything to do, and always remember that the mov-
ing picture is a mighty power which may be used either for
good or for bad."
These three points the Mayor dwelt upon. His address was
thoroughly enjoyed. The response by President Wells was
brief and to the point, laying stress upon the truth of what
the Mayor had said.
F. H. Richardson, editor Projection Department Moving
Picture World, then addressed the body on the responsibility
of the theater manager to the producer and to the public,
particularly impressing the fact that improper projection sets
up needless eye strain and that poor presentation upon the
screen rendered of no effect the efforts of the actor and the
producer. The audience listened with close attention, and af-
terward said many kind things about this part of the per-
formance.
After the session the convention adjourned to the Broad-
way Theater and enjoyed a showing of "The Common Law,"
a Selznick production.
Wednesday Morning Session.
The convention convened at 10.30 a. m. Wednesday and
quickly resolved itself into a series of short talks by members
on subjects pertinent to the welfare of North Carolina ex-
hibitors. There was a noticeable and very gratifying lack
of the argumentative spirit. The membership seemed, as a
whole, to have a very definite idea of exactly the things need-
ing attention, and the only question was how best to get
action.
Incidentally let it be noted that Frank J. Rembusch (you
all know him) recently said: "The North Carolina Exhib-
itors' League is the best body of its kind in existence, be-
cause it gets right down to business." It must be agreed
that all too many leagues waste fully two-thirds of their
meeting time in burdening the atmosphere with a copious
flow of useless words, all of which makes for inefficiency
Secretary Yarner, Lexington, X. C, called attention to
Delegates and Guests at the North Carolina
January 13, 1917
THE MOVING PICTURE WORLD
205
the absolute necessity foi co operation. "Get together," said
he, "in your own town, in the state, and nationally." lie re-
marked upon the friendliness of President Wilson toward
the moving picture industry, and what had been accomplished
tor its benefit in W ashington,
R. D. Craver, Charlotte, and others set forth the [act that
North Carolina insurance rates, a-* applied to moving pic
hire theatres, is not only excessive and burdensome, amount-
ing in some eases to $5 per hundred, but that it is also
ly distributed. Mr. Richardson, of the Moving Picture
world, was asked for his views as to fire risk, and explained
that with properly constructed operating rooms, equipped
with properly installed lire shutters and a vent Hue of ample
there is absolutely no risk to any property outside the
operating room from film tire.
\n exhibitor who is himself an insurance agent agreed
that rates were too high. Several members, among them
Secretary \ arner, spoke of the over-taxation motion picture
theaters oi North Carolina are subject to and a committee
Consisting of R. D. (.'raver, Charlotte; .1. M. Davis, Sabs
bury; and J. E. Simpson, Gastonia, was appointed by Presi-
dent Wells to decide upon what action the convention ought
to take with regard to state taxation of theatres, and insur-
ance rates as applied thereto.
Wednesday Afternoon Session.
Telegrams were received from various absent ones re-
gretting inability to attend, and wishing the convention god-
speed in its work.
The question of return shipment charges on film was first
discussed. Exchange men voiced the view that the prepay-
ment of return express charges is only fair, basing their view
on the fact that productions are costing largely increased
sums, due to increased salaries to "stars," and increased
elaboration of production, also that "paper" costs two or
three times what it did cost; also that there is much waste
of express charges due to separate shipments of reels and
"paper." which should be shipped together, the separate ship-
ments costing practically twice as much.
There was also much discussion as to the deposit system.
The exchange men made it plain that the advance deposit
was demanded because while the great bulk of exhibitors
were responsible men, who paid their bills promptly, there
were others who literally made a business of getting service
for nothing by failure or refusal to pay their bills. E. F.
Dardie. Universal manager, made a most excellent argu-
ment, from the exchangeman's point of view, on the subject.
O. R. Brown, Raleigh, and H. B. Varner, Lexington, N. C,
were appointed to act with similar committees from District
of Columbia and Maryland, and confer with the New York
producers looking to a settlement of the question.
The matter of charges for "paper" also caused much in-
telligent discussion, though no definite action resulted.
Wednesday Evening Session.
Only one piece of official business was transacted at this
session. E. F. Dardie, presented the following resolution,
which was unanimously adopted.
Following this action President Wells, in well chosen
words, presented Dr. I i.inston Breiiton, t ban man National
Hoard of Review, who for more than an hour held the con-
vention's close attention as be disctMied censorship and cx-
iEljf *utuiii Jllrturr t:\lnlirUirti Irayur of Nurth (lurnlma
LlKlNCTON N C
Deoecber fmoaly Flr&
19 1 6
IHERJU5 tho oeml -annual onTanw n of lh>
register my protest with theirs tor its withdrawal, as »ou are aware,
it Involves quite a hardship on the majority of exhibitors. Now, with
the Hoy system, which the exchangee have adopted, ii n liko
adding insult to injury. I know you do not want to antagonise the ex-
hibitor; nor do i, as their representative, wish to antagonise the ex-
changes, but 1 am simply trying to arbitrate and adjust matters amicably
and with a fairness to all concerned.
isn't it reasonable to assume that the Hoy system covers the question
and there is no need of deposits. Tins system ill. ikes it impossible tor
the exhibitor to get more than one week's credit ; if he does not fulllll
his obligations he cannot procure service in Greater New York. I am
heartily In favor Ol tins protection which the Hoy system gives, and
sincerely believe It covers the exchange fully against loss. It so, why
continue t/ie deposit system?
\ stated, the exhibitors are perfectly willing to arbitrate in any
way that we can agree upon. YVe have not, as yet, been accorded a
bearing on this subject, and in behalf of the exhibitors, I respectfully
request an interview so we may arrange for an appointment when we
can get together and discuss the question from our different viewpoints.
SAMUEL II. TRIGGER.
Mr. Trigger has appointed the following executive board
to assist the officers of the local during the coming year:
Board of Directors:
Sidney Ascber, YVonderland, chairman; B. K. Bimburg, Schuyler;
Charles ilaring, Palace ; J. L. Steiner, Fourteenth Street ; J. Brandon,
Bunny ; A. B. Samuelson, Art ; S. Landau, Heights ; L. Rosenthal,
Classic; J. Fisher, Decatur; Louis Blumenthal, Palace; L. Cohen, 36
Cathedral Parkway ; D. Picker, Burland ; Sidney Cohn, Empire ; Grant
Anson, Comet ; Eder Valensi, Variety ; F. A. Gorman, Yorkville Casino ;
Louis Gordon, Venice; Mike Tischler, Rivington ; Mike Glynn, Al-
hambra ; 1(. Weinberg. Hudson ; A. J. Stockhammer, Parkway ; Nathan
E. Bloch, Orpheum ; W. R. Schwirm, Adelphi ; M. Zeno, West End.
Arbitration committee. Charles Steiner, chairman, Fourteenth Street ;
Sam Speedon, Moving Picture World; William Wright, Kalem; L. W.
Attwater. Precision Machine Company ; W. C. Smith, Nicholas Power
Co. ; A. S. Abeles, Pathe Exchange ; Nathan E. Bloch, Orpheum.
Grievance committee, Sidney Cohn, Empire; F. A. Gorman, York-
ville Casino ; J. Miller, Pastime.
Good and Welfare committee, S. L. Rothapfel, Rialto, chairman ; Al.
Hartstan, Regun ; Frank Peters, Ocelo.
Law and judicial committee, Grant Anson, chairman, Comet ; Adolph
Weis, Avenue A ; Ben Lyops, Ron, Brooklyn.
Ways and means committee, Charles Haring, chairman, Palace ; Will-
iam Bigall, Irving, Brooklyn ; Herman Myer, Electra.
Transportation committee, O. J. Wolf, chairman ; E. Fortgang,
Bryant : William York, Amphion.
House committee. I. Hartstall, chairman. Bunny, Brooklyn; M. Felten-
stein, Bushwfck Palace; B. YVeinberg, Hudson.
Publicity committee, H. Oestreicher, chairman, Franklin ; Harris
Stravit, Grand Central.
Auditing committee, Charles Steiner, chairman ; E. Leventhal, Man-
hattan.
Van der Veer Going to South America
Well Known Camera and Film Man Will Take Topicals,
Scenics and Folk Customs in West Indies and
Venezuela for Gaumont.
WLLARD VAN DER VEER will be a passenger on the
Quebec Steamship Company's South American boat,
Guiana, during the first week in January. Trinidad
will be his first stopping place and he expects to remain
there for some Y\reeks. Later, after making a series of trips
through the islands of the West Indies, he will go to Cuidad-
Bolivar, the one-time capital of Venezuela. This small and
quite primitive city lies 500 miles up the Orinoco. It will
take two days for the river boat to make this trip, if every-
thing goes well. If it doesn't, the time may extend to five
or six days. From Cuidad Mr. Van der Veer expects to go
inland for at least a hundred miles further, perhaps for two
hundred, to get jungle scenes and vieYvs of the Indian tribes.
Unfortunately there are Indians there who are far from being
friendly to white men, and Mr. Van der Veer, who has been
there before and had a brush or two Yvith these ugly-minded
gentlemen, Yvill take care not to offend them again.
He will take a full assortment of lenses, a portable labora-
tory outfit — it being necessary to develop film quickly after
exposure in the hot, damp climate — and about 15,000 feet of
film. More unexposed film will be shipped to him as he calls
for it. Film doesn't keep Yvell in Venezuela. The Gaumont
Company will take the pictures he secures and they will, of
course, be shown on the Mutual program.
Jane Cowl to Come to the Screen
Goldwyn Pictures Secures Pamoui Dramatic Artist, Who
Will Begin Work Before Camera in Spring.
JANE COWL, one oi the greatest stars ol ti
drama and known to millions as the heroine of "Within
the Law" and "Common ( lay," tremendously profitable
plays hi recent years, is to st.u in Goldwyn Pictures. After
holding out against pictures for several years and holding
pointed negative opinions about the cinema, Miss Cowl has
been converted i" a beliei in the screen art and will appear
for this newest ,.i great film producin nizations in a
series of pictures.
Immediately following the run of her newest stage play,
"Lilac Time," soon to be produced l>> Selwyn & * ompany,
Miss Cowl in the late spring will begin work in the Goldwyn
eastern studios on two pictures of immense dramatic scope,
to be written around her distinctive personality l>y two of
America's most important dramatists. Each year thereafter,
between her theatrical engagements, Miss Cowl will appear
in other Goldwyn productions.
"1 have never had a prejudice against motion pictures,"
says Miss Cowl in making her film debut, "but against the
stupid type of pictures that many of the producers seemed to
feel it was necessary to make. I have ahvays felt that the film
producers underrated the intelligence of their public. I have
worked tremendously hard to gain a definite position in the
American theater, and because of the seriousness with which
I view my professional work I have vowed that I would not
enter motion pictures — regardless of the monetary induce-
ments— until such a time as I felt that my picture future
would be placed in the hands of discerning and brainy man-
agers with an entirely new type of motion picture ideals.
"The formation of the Goldwyn Pictures Corporation was
the development necessary to interest me in appearing on
the screen. My greatest dramatic success as a star was
made under the management of Selwyn & Company in
'Within the Law.' I have the greatest admiration for the
Goldwyn Pictures Corporation. In joining their organiza-
tion I feel that I am taking no chances, as I knoYV their
tastes, purposes and high standards. Also, I do not have
tc become acquainted with strangers."
Asked about salary and other inducements, Miss Cowl
said: "Why talk of that? I am going into these pictures
because I believe everything will be done to make them big
and beautiful and fine. I want to try and discover if I can
bring to the screen something that no one else has brought.
At least I shall have the joy of trying."
Edison Announces Titles
Several Good Stories to Be Secured for Early Release on
Conquest Program.
AN ANNOUNCEMENT of the names of some of the
stories that have been dramatized and that are ready
for release on the Edison Conquest Pictures program
has been made by Thomas A. Edison, Inc. One of the early
releases on the Conquest Pictures program will be a two-
reel dramatization of "Gallagher," the famous story that
brought the late Richard Harding Davis to the attention
of the literary world. This is one of the few great news-
paper stories ever written and it lends itself admirably to
screen production. Two Ralph Henry Barbour stories also
will be among the early Conquest Pictures to be released,
according to present plans. They are "For the Honor of
the School," and "The Half-Back. " Barbour is recognized
as being one of the foremost writers of exciting tales of
adventurous young manhood.
Some other stories that will be released on the Conquest
Pictures program are "Barnaby Lee," by John Bennett;
"Shut Out in the Ninth," and "Chris and the Wonderful
Lamp." The latter, by Albert Stearns, is a very clever and
entertaining comedy and is an exceptionally good story for
a general program.
Stories by Ellis Parker Butler and Rex Beach also have
been made available for production for the Conquest Pic-
tures program and the literary Yvorks of many other authors
of established renown are under consideration at the present
time.
The Sunnyside Methodist Church, Los Angeles, presented
a special moving picture Christmas program in the church
for the entertainment of its members, December 21. "Cin-
derella," with Mary Pickford in the titular role. Yvas con-
tributed by the Famous Plavers Film Service. The decora-
tions Yvere donated by the E. E. Fulton Company.
STAHL TO DIRECT CORRA BEACH.
Walter R. Stahl has been obtained to produce "What
Becomes of the Children," which features Corra Beach and
Walter ShumYvay.
The company is in Jacksonville, Fla., Yvhere the first scenes
Yvill be niade. The play will be put on with careful regard
for details. Lighting effects and backgrounds, both exterior
and interior, will be obtained regardless of cost.
208
THE MOVING PICTURE WORLD
Tanuary 13, 1917
New License Schedule in Spokane a
City Commissioners and Theater Managers
Agree on a Material Reduction in the
Cost of Showing Pictures
in That Town
MOVING picture theater managers and owners of
Spokane, Wash., have completed a successful cam-
paign for lower licenses for their houses after a
couple of sessions with the City Commissioners. The reduc-
tions have been agreed on and will be incorporated into a
•city ordinance in a few days so as to be effective January 1.
The managers met with the commissioners and presented
their requests. A session was arranged several days later
at which the matter was thoroughly explained and discussed,
as Mayor Charles A. Fleming had agreed that the city could
stand the cut. The picture shows had been paying the same
licenses as other theaters ranging from $100 to $200, accord-
ing to the seating capacity and admission price.
At the final conference the City Commissioners and man-
agers of the moving picture theaters agreed to a new sched-
ule of motion picture license fees, in which reductions rang-
ing from 12J/2 to 50 per cent, are given. The commissioners
added an additional fee of $5 to $10 a week for houses that
occasionally raise their prices, in an effort to equalize the
difference between the larger and smaller houses when
changes of the regular price of admission are made.
The picture men injected a new angle into the discussion
by asking the city commissioners to pass some protective
measure that would confine the exhibition of motion pictures
to picture houses. They claimed that the vaudeville houses
and theaters playing road shows provide unfair competition
for the moving picture men by exhibiting pictures, whereas
the picture houses do not invade the fields of vaudeville and
one night stands.
Remedial legislation in the way of additional license fees
for the houses playing both vaudeville and pictures or road
shows and pictures were suggested by Ralph Ruffner, man-
ager of the Liberty theater; Dr. H. S. Clemmer, proprietor
of the Clemmer theater; C. E. Stillwell, head of the Stillwell
theaters, and James McConahey, manager of the Best thea-
ter.
The city commissioners at first declined to accept any sug-
gestions along the line of a protective ordinance for the
picture shows. After the possibility of a double license for
the vaudeville houses and general theaters showing pictures
were suggested it was received with more favor by the city
■commissioners, who deferred action until later.
Discussion ensued over the question of the addition to be
made to the license fees for picture houses raising their price
of admission for large feature films. Mayor Fleming's tenta-
tive ordinance proposed $5 a day additional, saying that he
wanted to discourage increase of price as much as possible.
Commissioner Fassett thought a sufficient penalty should be
added to make the picture men hesitate about raising prices.
Manager RufFner protested against the added penalty, as
proposed, claiming that it was prohibitive, and said he would
prefer to pay his present license of $200 a year, with the right
to change his admission fee in order to land a special film.
Commissioner Fasset proposed a compromise by which
moving picture houses raising their admission would be
required to pay $5 a week additional. On the suggestion of
Mayor Fleming this was amended to make it read $5 per
week or part of a week for all increases of admission fee
up to 50 cents, and $10 a week extra for increases of admis-
sion ranging from 50 cents to $1, box seat prices not to
count.
Under the revised license figures, which are based on seat-
ing capacity and prices of admission, all save one of the
five-cent picture houses will pay but $50 a year, as against
?100 on the old basis. The one exception is the Empress,
with a seating capacity of 980, which will be required to pay
$100.
In the 10-cent class a special grade seating under 250 was
made for the Gem theater in Union park, by which its license
fee will be reduced from $100 to $50. The Class A theater will
receive a reduction from $100 to $75, and the Casino will pay
$100. The Liberty and Clemmer theaters, in the 15-cent
class, and seating 800 to 1,100, will receive a reduction from
$200 to $175 per annum.
The new picture house license schedule follows:
FIVE-CENT HOUSES.
Seating capacity. License fee per annum.
Not over 5U0i $50
500 to 800 73
S00 to 1,100 100
TEX-CEXT HOUSES.
Under 250 50
Not over 500 75
500 to 800 100
800 to 1,100 150
FIFTEEX-CEXT HOUSES.
Not over 500 100
500 to S00 125
800 to 1.100 175
Over 1,100 200
For increasing prices of admission, $5 per week or frac-
tion for the first 50 cents, and $10 per week or fraction for
each increase over 50 cents and not exceeding $1. Total
fees counting extras are not to exceed highest license paid
each class, as noted above.
PROPERTY ACQUIRED FOR TRIUMPH THEATER.
A deal was recently consummated between the Barney
Estate Company, as owners, represented by Gould & Wilkie,
as attorneys, and the 1620 Broadway Company, as lessees,
represented by O'Brien, Boardman, Harper & Fox, attorneys'
for the lessees, for the property, 1614-1620 Broadway, ad-
joining the northeast corner of 49th street and Broadway.
This site is to be improved with a new theater to be known
as the Triumph, devoted to the motion picture art and to be
the finest example of theater architecture and construction
in the country.
Russell B. Smith, C.E., supervising engineer, who erected
the Rialto theater, will construct the new theater, under the
personal direction of Robert E. Hall, who directed the con-
struction of the Rialto theater.
Notices have been served upon the tenants of the premises
to vacate and construction of the new theater will be started
•on or about April 1 and rushed to early completion witli the
expectation of opening the new house in the late fall.
WILLIAM M. SEABURY IN NEW LAW FIRM.
Samuel Scabury, until last fall a judge of the Court of Ap-
peals and later Democratic candidate for Governor of New
York; William M. Seabury, general counsel for the National
Association of the Motion Picture Industry; Albert Massey,
a well-known New York lawyer, and John C. Lowe, Jr., also
a well-known New York lawyer as well as an Internal Rev-
enue collector, have formed a law partnership under the name
of Seabury, Massey & Lowe, with offices in the Equitable
building 120 Broaway, New York City.
TRACY LEWIS WRITES A BOOK.
Tracy Lewis, editor of the Motion Picture department of
the New York Morning Telegraph, has published "Along
the Rio Grande," a series of detached observations made dur-
ing his service as correspondent on the Mexican border.
Mr. Lewis has written neither a guide book not yet a book
of travel. He just tells what most interested him in what
he saw and tells it interestingly and humorously, though in
the opening chapters this humor is at times a trifle forced.
Once he swings into his subject he forgets to try to be
funny and is more naturally entertaining. Indeed, this
naturalness is the chief charm of the book. It is chatty,
intimate, the observations of a Broadwayite on the border.
It is not deep enough to be called a book of travel, but it
is the better for that fact. He makes you see the country
as no traveler could. His observations are sketchy and in
many ways incomplete, but they give you a personal instead
of a geographical viewpoint that puts the country in a new
light. Even after the other million of words written about
the border lately, this book remains individual and interest-
in g.
HANK HAVENS HOOKED UP WITH ULTRA.
Harry (Hank) Havens has been appointed publicity and
advertising manager for the Ultra Film Corporation, affiliated
with the Unity Sales Corporation. Mr. Havens has had real
experience in the film business, having for several years
been connected with the motion picture departments of New
York City newspapers.
January 13, 1912
THE MO\ [NG PICTURE Wokl.D
Picture Materials at War Prices
B. A. Rolfe Gives Some Startling Figures on "The High
Cost of Motion Pictures."
PRODI ( l' US .mil studio manager! everywhere ire
greatlj perturbed about the unprecedented increase in
the cosl of materials and operation in the motion pic
hire industry. In some instances materials have increased
in coat in the past two years. 5,000 per cent. There seems
in be "n outlook foi a reduction in cost ol materials. B. A,
Rolfe, one of the producers for the Metro Pictures Corpora-
tion, gives some bgures on increases that are without equal
in the history of the motion picture industry.
"In even department and everj branch of the business,
the cosl oi production bas advanced," said Mi. Rolfe. "Un-
questionably this advance is a resull of the great demand
made upon the manufacturers because of the European war.
Paints, chemicals and all gear and apparatus thai is needed
about the studio have Steadily gone upward, and it seems
that the present scale oi prices has not yet reached its limit.
"From heads of departments in my studios, 1 have gath-
ered some astonishing figures, which apply not only to the
Rolfe studios, but to every Studio in the motion picture in-
dustry. Items that seen: trivial in themselves mean, because
of the amounts we use, an outlay of thousands and thou-
sands of dollars more than was necessary two years ago.
"The high cost of living for the actors has compelled us
to increase their salaries. Rentals of properties that are,
necessary in the making of a picture are higher. Food that
we have to buy for our extra people, has advanced. Neces-
sary compliance with recent building laws and labor laws
have added materially to the cost of production. Chemicals
that we have to have are now costing prices that are almost
prohibitive.
"Think of having to pay $5.00 a pound for materials that
■cost 10c. a pound two years ago. That is true of oxalic
acid. Developer that we paid 90c. a pound for in 1914 is now
about $7.50 a pound and we have paid $9.00 a pound for it.
Here is a table of figures that I have gathered. You can
see what fancy climbing the prices have done."
Air. Rolfe then showed the following table:
Material. Price in 1914. Present Price.
Hydroquinone developer $.00 per lb. $7.50 to $9.00
JVletol 4.50 per lb. 75.00 to 100.00
Hyposulphite of Soda 02*4 per lb. .05
Bromide ot Potassium 65 per lb. 9.50
Magnesium flash light powder 2.40 per lb. 12.00
•Chrome Alum 30 per lb. .60
.Oxalic Acid 10 per lb. 5.00
Ferro-Cyanide of Potassium has increased .'500 per cent.
Aniline dyes, used for tinting, have increased about 500 per cent.
Photographic printing paper has increased from 15 per cent, to 20 per
cent.
Cameras have increased about 15 per cent.
Dry plates, on account of scarcity of Belgian glass, have gone up 25
per cent.
"Those are just a few of the items that we have the data
handy on," said Mr. Rolfe. "We use all the above in great
bulk and you can readily see that the high- cost of produc-
tion is not a myth. Now look at the figures that come from
the properties department."
Material. Cost in 1915. Cost at Present.
due $.20 per lb. $.50
Vermillion 65 per lb. 4.10
Golden Ochre 05 per lb. .10
Green 12 per lb. .22
Ultra-Marine Blue 10 per lb. .25
Black 08 per lb. .20
Whiting 01 per lb. .02
Rose Pink 12 per lb. .60
Putty 01 M> per lb. .03%
Shellac 1.25 per gal. 2.25
"We use great quantities of paints and other materials that
are shown on this list," continued Mr. Rolfe. "But I have
just given you these figures so that it can be seen what we,
in the producing of photo plays, are up against. All of my
friends in the same line of business are burdened with the
same increases and these figures that I have quoted are fig-
ures on great quantities.
"It must stop somewhere and in all probability will — this
price boosting — but we can see no promise of it now. 1
■doubt, seriously, if any other industry has been harder hit
than ours. We must have things and quickly when we need
them. Consequently we can do nothing but pay, and we
surely are paying."
FOSTER IN BIG U PICTURES.
J. Morris Fester, a young actor well known on the pro-
fessional stage and in Thanhouser and Famous Player pic-
tures, has been added to the acting forces at Universal City.
He was on the stage from 1901 until 1914, having played not
only in stock in different parts of the country, but with
such well known players as Henrietta Crossman, George
M. Cohan and Olive Wyndham.
Maud Fealy With Lasky
To Co-Star With Theodore Roberts in New Feature
Production.
MM hi II \i \ leading woman for William Gillette,
E, S. Willard, \\ illiam * oilier, Holbrook Bl , Rob
greater ad-
vantage.
As Glory", the name
given her by the towns-
people, Miss Hansen
becomes the pet and
the particular care of
the village, whose in-
habitants watch over
her as no ordinary par-
ents would do. She bc-
s to all of them.
Her joys she shares
with thejn, but her dis-
appointments she bears
alone — which almost
brings a tragedy. But
as you see this light-
haired girl before you
on the screen you think
of romance, adventure,
joy, and gladness and
Little dream of trouble,
which lurks in the back-
ground.
Nor would you asso-
ciate Kolb and Dill,
who share honors in
"Glory" with Miss Han-
sen, with anything that bordered on sadness but just the
same the discovery of oil and the fight for it comes pretty
near wrecking all of them. And it makes you feel mighty
good when everything comes out right for Miss Hansen.
Juanita Hansen.
New Company tor Rhea Mitchell
THE latest film favorite to achieve the honor of having
a producing company organized for the exclusive pur-
pose of presenting her as the star in a series of big
productions is Rhea Mitchell, whose recent work under the
direction of Thomas H. Ince attracted such wide attention.
Harry I. Garson, who represents one of the biggest
exchange and exhibiting interests in Michigan, has pro-
moted the company
that is to present Miss
Mitchell and while in
New York last week
made arrangements
for the use of one of
the big studios in Fort
Lee.
The first picture in
which Miss Mitchell
is to appear under his
auspices will be
adapted from a power-
ful and widely known
novel, the name of
which is being withheld
for the present. Mr.
Garson will return to
New York this week to
engage a director and
the cast for the pro-
duction, which will get
under way immedi-
ately.
Miss Mitchell hails
from Portland, Ore-
gon, and is of the slen-
der, blonde type of
beauty desirable on the
screen. She had considerable stage experience prior to her
advent to the screen, beginning her career in Western stock
companies from which she graduated to the leading part in
a dramatic sketch that played the Orpheurr. Circuit. From
Rhea Mitchell.
vaudeville she returned to st.uk, playing everything from
musical comedies to dramatii leads at tin- Ucazai rh<
m San Franciaco. li<-i must important screen appearances
were with the New York Motion Picture »", under Mr.
[nce's direction, where she was featured In ;> numbei "i big
pictures as well as playing leading roles opposite such
as William Hart, Henry Woodruff De Wolfe Hopper, Orvw
Johnson, Roberl I and Richard Bennett.
Charles Gunn, New Leading Man for Triangle
CHARLES GUNN, the New Triangle Kaj Bet leading
man, who made such an excellent impression as the
young Austrian captain in ('. Gardner Sullivan's latest
play, "Three of Many," is considered by competent critics
one of the most promising "I the recent acquisition, of the
SC tee n .
To begin with, Gunn is his own hardest task-master, and
believes that no pains
are too great to take
in "putting over" the
right efTect. With a
creditable background
of achievement in tin
spoken drama, he has
definitely allied himself
with motion picture,
acting, and thinks that
talent and hard work
will produce just as de-
sirable results in the
one field as in the
other.
When Thomas H.
Ince began looking
around for a new lead-
ing man to share hon-
ors with Clara Wil-
liams, he suddenly re-
membered Gunn. After
a trial before the cam-
era, Ince had no hesita-
tion in engaging him at
one of the highest sala-
ries ever given a new
screen actor.
When he can find
time away from the
Kay Bee studios, Gunn
gives vent to his inborn Charles Gunn.
love of mechanics and takes a spin in his high-powered
motorboat, or journeys down to the aviation field at Venice,
and treats himself to a practice flight in one of Glen Martin's
aeroplanes. Martin declares that Gunn is a natural born
aviator and could easily be a champion cloud-climber if he
did not cherish the ambition to become a screen star.
FRED SHIPMAN BACK FROM AUSTRALIA.
Fred Shipman is due to arrive in New York on the first
of the year. He sailed from Sydney, Australia, four weeks
ago, and came through without a mishap. Neptune's Daugh-
ter and other feature films which he had purchased for Aus-
tralasia, netted a handsome return. A number of musical
celebrities touring under his direction report splendid busi-
ness. M. Shipman will investigate some of the largest
feature pictures for the Australian and New Zealand markets.
He represents the strongest purchasing power in the anti-
podes.
LOUISE HUFF DEPARTS FOR LASKY STUDIO.
Louise Huff, dainty and popular Famous Players star, who
has added to her laurels recently by her charming work as
the co-star of Jack Pickford in the screen adaptation of
Booth Tarkington's "Seventeen," departed for Hollywood,
Cal., on the day after Christmas, where she will remain at the
Lasky studio for several months.
The transfer of Miss Huff to the Lasky studios is in ac-
cordance with the announced plan to send Paramount stars to
any studio of the producing companies that artistic purpose
or producing exigencies may require, and follows shortly
the arrival of Thomas Meighan, Lasky player, at the Famous
Players studio.
The immediate object of Miss Huff's departure is the fact
that she is soon to co-star with Jack Pickford in an adapta-
tion of Gene Stratton Porter's celebrated novel and play
"Freckels," the western atmosphere of which demands a
typical California setting. Jack Pickford will follow Miss
Huff West in a very short time.
216
THE MOVING PICTURE WORLD
Chicago News Letter
^^iiir/ii'iniiiiiinii.i'ii'i;.,',!;!:""". ' .
By JAS. S. McQUADE
Chicago Reform Bodies Hot on the Trail of
"Intolerance"
AND now the reformers are after "Intolerance." The
Griffith production has caught hold of the heart of
Chicago with a grip that keeps long lines in waiting
at the box office of the Colonial ever since the opening night;
so the reformers and others who think themselves well with-
in the kingdom of heaven have become so jealous of its
power that they have poured a flood of complaints into the
office of the board of the commissioners of Cook County
and of the license committee of the Chicago city council.
The county commissioners are inclined to censor "Intoler-
ance" because of the criticism which it directs toward re-
formers, on the theory that the world has been made to suf-
fer by small groups of reformers who sought to impose their
ideas on the great masses of the people. "Accordingly, on
Friday, December 22, Commissioner Ragan introduced a
resolution before the county board which condemned "In-
tolerance" on the grounds that it is an unjust criticism of
the county social service department, and asking the board
to view the picture to ascertain if the charges are true, and,
if so, to move for the censoring of the objectionable parts.
This resolution was passed by the board unanimously.
Prior to taking up the complaints of reform bodies against
the Griffith film, which has been set for Thursday, December
28, twelve members of the license committee of the city
council attended a matinee presentation of "Intolerance" on
Saturday, December 23. Just what course they shall decide
upon will be told in my next letter.
Alderman Toman, chairman of the license committee, holds
the opinion that "Intolerance" is a legitimate slam at hypo-
critical reformers, and has expressed himself as being in
favor of permitting the spectacle to run unmolested. He has
decided, however, that all complaints will be heard at the
Thursday session, which will be devoted exclusively to the
trial of the big film.
It is said that a revocation of the license of the Colonial
will be demanded at the session by representatives of reform
organizations and charitable bodies, whose methods are said
to be condemned in the Griffith production.
It is pretty certain that "Intolerance" will not suffer from
the lack of support in the city council should attempts be
made to suppress it.
In the meantime Mr. Griffith, nowise dismayed, gets back
at the reformers in this fashion: "To my mind the so-called
professional 'reformer' is a sad pilgram through desert
land, which lies between real life as decreed by divine nature
and the Great Beyond. Because he cannot laugh he would
muffle laughter; because none pleads for her hand, she
would abolish dancing and courtship, and uproot all the blos-
soms of the spring of life."
Illinois Lithographing Company Formed.
Tom Quill, formerly associated with the Goes Litho Com-
pany of Chicago, and well known in the moving picture
trade, has announced the formation of a new company to be
known as the Illinois Lithographing Company. This com-
pany has been incorporated for $100,000 under the laws of
the state of Illinois, chiefly for the purpose of manufacturing
lithograph posters for moving pictures. The newly organ-
ized company has absorbed all the poster business formerly
done by the Goes Company.
The offices and factory of the Illinois company are situated
at 351-59 East Ohio street and occupy 16.000 square feet of
floor space, taking up the entire third floor of the building.
The company is already equipped with seven rotary presses,
and a complete force of artists and pressmen have been
engaged.
Among the officers of the new concern are Arthur R. Tice,
president, who for twenty-five years was assistant general
manager of the Goes company; John H. Herman, the well-
known sporting promoter, treasurer, and Tom Quill, vice-
president. In addition to these officers practically all of the
force of the different departments of the Goes company have
associated themselves with the new organization.
According to Mr. Quill, the factory is busy at the present
time turning out several new ideas in posters, which will be
seen in connection with future releases on the Mutual pro-
gram.
E. E. Fulton Company's Recent Display.
An artistic exhibit held recently at the Hotel Sherman by
the E. E. Fulton Company attracted considerable attention.
Self-contained electric fountains were featured exclusively,
and a great variety of designs, from the miniature fountain
intended for table use to the larger and more, elaborate forms
suited to theater lobbies and stages, were shown.
The Fulton Company, although recognized as one of the
largest moving picture supply houses in the country, does not
confine itself to that trade solely. The goods carried by the
company cover a wide field, outside as well as within the pic-
ture field.
Chicago Film Brevities.
William N. Selig. president of the Selig Polyscope Com-
pany, and Gilson Willets. well-known author and photoplay-
wright, attended a private showing of "The Crisis" at the
Lyric theater, Minneapolis, Friday evening, December 22.
Governor Burnquist and other notables of the state and city,
as well as prominent exhibitors of the Twin Cities and
throughout the northwest, were present on the invitation of
H. A. Sherman, president of Sherman & Elliott. Inc. The
Tribune and the Journal of Minneapolis gave "The Crisis"
glowing tributes, devoting much space to careful reviews.
A special musical score, composed and arranged by Michel
Mowschine, of Chicago, and George Koehler, of the Sherman
& Elliott staff, received its share of the praise.
"The Crisis" started its run at the Lyric on Sunday,
December 24.
* * *
George Cox. well-known in the film world, is in Chicago
for the holidays. The last time I saw Mr. Cox he was set-
ting out on a trip to Japan, the particulars of which I ex-
pect him to give me in the near future.
January 13, 1917
I HI". MOVING PI( M'KI WORLD
217
The cases oi Joseph l'. Armstrong, president oi the
Moving Picture Operators' Union, Local 110, t, \. r. S. I'..;
Arthur i Ulison, business agent; Edward W. Collier, secre-
tary and treasurer] Hal L. Johnstone, financial secretary;
Frank R. Connelly, trustee; Arthur Hollins. Herman Gold-
berg, Fred E. Havill and Harold l\. Swimming, members of
the executive committee, arrested and booked on the charge
of keeping explosives in the safe at the headquarters of the
union in the Baltimore Building, Tuesday, December 12, have
been postponed for a hearing in the Municipal Court until
January 23.
* * •
W. E. Kurtz, treasurer of the American Bioscope Com
pany, informed tins office that J. E. Willis has been appointed
genera] manager oi the American Bioscope Company. Mr.
Willis was recently western representative for the Unicorn
Film Service Corporation and joined the forces of the Ameri-
can Bioscope Company about two weeks ago. He left for
Cleveland last week to confer with the Newspaper Enterprise
Association regarding the "liver True" animated cartoons
\<\ A Condo, for which the American Bioscope Company
■of Chicago has the exclusive rights.
* * *
William Hopp and Carl Harthill, formerly of the Standard
Film Exchange, and lately associate owners of the Union
Film Company, have embarked in the business of making
and marketing high-class portrait paintings of moving picture
stars for the adornment and decoration of moving picture
theaters. These portraits will be in oil and water colors,
and will be done under the direction of Frederick Gibson
Crow-ell, one of the best-known portrait painters in the
west, assisted by a competent staff of selected artists. Mr.
Crowell's art is well known in Chicago, as he has painted
portraits of the members of quite a number of the leading
families. The many friends of Messrs. Hopp and Harthill
in the moving picture business will be pleased to learn that
they have opened a studio and offices, under the firm name
of Hopp-Harthill & Co., at 719 Monroe building, Chicago.
* * *
Norma Talmadge, now Mrs. Joseph Schenck, returned with
her husband from their honeymoon trip to the Pacific Coast
one day last week, and after a brief stopover departed for
New York. They were accompanied by Mr. and Mrs. Marcus
Loew, who will remain in Chicago for the holidays as
guests of Aaron J. Jones. A special midnight party has
been arranged in their honor for New Year's Eve.
* * *
The first five episodes of "The Great Secret," Metro's serial
in fifteen chapters, with Francis X. Bushman and Beverly
Bayne as the stars, were given a trade showing in the private
projection rooms of the E. E. Fulton Company, this city,
Tuesday morning, December 26. Those present expressed
themselves as being much pleased with the production thus
far.
* * *
The Rosewood theater, 1823 Montrose avenue, this city,
owned by Pauline Regitz, was purchased by Messrs. Lindner
and Zilligen last week, and added to their chain of picture
theaters. The consideration has been reported as $25,000.
* * *
The Lake View High School, Chicago, is proud to an-
nounce the completion of a moving picture theater which has
1,000 seats on the main floor and 800 on the balcony. This
theater can be cut off from the recitation rooms, so that the
exhibition will not interfere with class work.
* * *
The Howard, at Howard street and North Ashland avenue,
claimed to be one of the largest moving picture theaters in
Chicago, is now in course of construction, and will be ready
for opening about June 1. The theater will be located in a
block of ten offices and thirty flats, and the structure to-
gether with the land will represent an investment of about
$500,000. It is farthest north at the present time of any
moving picture theater in the city, and the site occupies land
that up to two years ago was unbroken prairie. The entire
building will be of red pressed brick and cream terra cotta
trimming, and the theater will have a seating capacity of
about 2,000. It has already been leased to Warren C. Seavor
and Louis Zohler for a term of ten years, at an annual rental
of $12,800.
* * *
Louise Huff, one of the stars of the Famous Players
Company, stopped over for a few hours in this city Wednes-
day, December 27, on her way to Los Angeles. During her
brief stopover Miss Huff was entertained by Frank Rutledge,
manager of the Chicago office of Famous Players. It is ex-
pected that she will join the players at the Lasky studio.
A cablegram from London to the < bicago Herald, bearing
the date oi Decembei 25, announces that 1 P, O'Connor,
the famous Irish member "i Parliament, baa been appointed
chairman oi the board "i film censors, an organization re-
cently created by the moving picture trade in Great Britain.
Mr. O'Connoi announces that he hope* to improve th< i
actei oi moving pictures, and invites co-operat from lead-
ei s ol the best thought in the nal
* * ♦
Many men prominent in the moving picture industry in
America will learn with regrel thai rhomaa lames West,
widely known a> directoi oi West's Picture Playhouses,
chairman of the General Film Agency, chairman of the
V I- Film Company, and connected with many other
branches oi the industry in Greal Britain, passed away re-
cently at the age of 61 years. I had the pleasure of meeting
Mr. West in Chicago, when on the old Film Index, and he
strongly impressed me by his fine personality and gentle
ways. He formed many friendships among men prominent
m the trade in Chicago, who will especially mourn his loss.
Mr. West had great faith in the future of moving pictures,
and in 1914 expressed himself as follows:
"I am convinced that the trade, or science, or whatever
you choose to call it, of kinematographv lias now enlisted in
the matter of production some of the cleverest brains in the
world, and 1 am convinced that it will march on day by day
to greater improvements and more pronounced success."
Helene Chadwick
THE annals of the stage are filled with instances of where
girls have jumped from the chorus to stardom in a
week, or where they have leaped from extra parts to
leads in a very short time, but it remained for Miss Helene
Chadwick to eclipse any of these records.
Miss Chadwick is in motion pictures. She is a Pathe star.
She was featured with Montague Love and Chas. Gotthold
in "The Challenge," a five-reel production made from Al H.
Woods' Broadway success of the same name, by the Astra
Company for the Pathe Gold Rooster program. Previous
to playing in "The
C h a 1 1 e n g e," Miss
Chadwick had never
appeared before the
motion picture cam-
era. She is what is
known in filmland as
a "find." In other
words, she is a pretty
girl who screens well,
has the soul spark so
necessary for success
in motion picture.0,
and can act.
"Like most other
American girls, I was
interested in moving
pictures, always en-
joyed seeing them and
wanted to act in
them," said Miss
Chadwick, when talk-
ing of her successful
appearance in "The
Chellenge." "The op-
portunity never of-
fered itself to me.
Some way or other,
while I had friends
in the motion picture
business and acquaint-
ances who told me they thought 1 would screen well, and
many of the artists for whom I had posed for their paintings
told me they thought I should be in movies, still the op-
portunity never came to me until I went to see Mr. Gasnier,
president of the Astra Film Corporation.
"It happened to be the psychological time. Mr. Gasnier
was in need of an actress to play the leading role in The
Challenge.' He was considering other girls who had made
reputations in pictures for the role. He liked my type and
it was this that led him to give me the opportunity for a test"
Miss Chadwick was born in Chadwick, N. Y.. a town called
after some of her people who came to America a long time
ago. She is a descendant of Lord Chadwick of England.
She was educated in New York City and while in school
began posing for artists and photographers. She is one of
the most photographed girls in America, her pictures having
appeared in practically every high class publication in this
country.
Helene Chadwick.
218
THE MOVING PICTURE WORLD
January 13, 1917
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News of Los Angeles and Vicinity
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By G. P. VON HARLEMAN
Big Doings at the Keystone
Fourteen Companies Work Overtime in Pictures Now Re-
leased on Open Market.
FOURTEEN companies are now busily engaged making
comedies at Mack Sennett's Keystone studios. Mr. Sen-
nett is on the job early and late, supervising the work.
Director Walter Wright has completed "Her Circus Knight,"
a comedy dealing with the sawdust ring and life under the
"big tops." Ora Carew, "Baldy" Belmont, Blanche Payson
and Joseph Callahan are the leading players. Wright finish-
ed in the cutting room on Wednesday and began rehearsing
a new comedy on Thursday. This latter production will be
built around an automobile racing story. Wright will retain
the same cast that has appeared in all of his recent releases.
Scene from "Her Circus Knight."
Director Fred Fishback has finished "Safety First Amb-
rose and is now rehearsing a new comedy with Mack Swain,
Polly Moran, Dora Rodgers and others. Fishback's last two
productions were western stories with thrills. Settings for
the new comedy are laid in the east and the story deals with
a henpecked husband and a vampire. Mack Swain will play
the husband, while Polly Moran will be his wrangling spouse
and Dora Rodgers the vampire.
"Maggie's First False Step," with Charles Murray and
Louise Fazenda, has had its final showing in the studio pro-
jecting room and Director Frank Griffin is already working
on a new production with these two Keystone players.
Probably the most elaborate and what promises to be one
of the funniest Keystone comedies of a year is now being
directed by Harry Williams and is entitled "Dodging His
Doom." Chester Conklin is the leading comedian and is
supported by H. Guy Woodward, Dale Fuller, Wavland
Trask and other Keystone players. Ford Sterling, Hugh Fay
and Alice Davenport head a company under the direction of
Victor Heerman. Hecrman's new story is a crook play.
During the past week Director Clarence Badger made the
final scenes and a few retakes for "The Nick of Time Baby"
in which Gloria Swanson and Bobbie Vernon arc the leading
players. "Teddy," the big brindle Dane, that has appeared
in several Keystone productions, shared honors with the
screen favorites in this comedy.
As previously stated in this paper the releasing of Key-
stone comedies will be placed on an entirely new basis. Be-
ginning January 1. Keystone comedies will be released un-
restricted through Triangle. "My pictures," says Mr. Sen-
tiett, "will stand entirely upon their merits. The reason for
this change of policy," says the producer, "is the gratifying
growth of our film plays. The demand for these comedies
has now become so great that from a business standpoint it
is no longer practical to market them as we have been doing
heretofore." Soon after the first of the year will be present-
ed "Mickey," the first play from the new Mabel Xormand
Feature Film Company. The system by which these feature
plays are to be released will be announced later. Miss Xor-
mand now has her own studio, and will hereafter appear in
feature plays alone. It is the intention to have the Mabel
Normand Feature Film Company produce about four pic-
tures yearly, sparing no expense in releasing them to the
best possible advantage.
These, and other activities mark the closing of the biggest
year in the history of the Keystone Company's operations.
Mr. Sennett proposes to add several companies to his roster
early in the forthcoming year, and it is also planned to add
more stage space to the already enormous producing plant.
With these additions it is hoped that the big comedy institu-
tion will be enabled to fill back orders and keep up with the
ever increasing demand for Keystone comedies.
A Visit to Universal City
Remarkable Efficiency System Installed by H. O. Davis —
World Man is Posed With the Lions.
THIS week we made another trip to Universal City.
The Cerberus of the entrance gate wouldn't let us in at
first and we felt rather peeved remembering that Mr.
Laemmle once upon a time had given us the freedom of the
city. However, we got by and presently we were basking
in the friendly welcome smile of M. G. Jonas, that good fel-
low and extremely capable director of publicity of Universal
City. It was almost lunch time when we arrived, so after a
short stroll around the stages friend Jonas invited us to a
most welcome and palatable repast at the Universal restaur-
ant. There we had a little chat with H. O. Davis, general
manager of Universal City, and were introduced to Charles
E. Van Loan, the writer. Mr. Van Loan, we were informed,
is spending considerable time at Universal City preparing a
new series of moving picture articles and getting data from
Mr. Davis on efficiency in motion picture producing.
New Wardrobe Building at Universal City.
Mr. Davis has introduced a most remarkable system of effi-
ciency in all departments at Universal City. His latest ef-
forts along _ these lines is the erection of a new wardrobe
building adjoining the dressing rooms of the actors and
actresses, in order that the costumes may be obtained quick-
ly and without the necessity of going to the former building,
which was located several hundred Yards away.
January 13, 1917
THE MOVING PICTURE WOK 1.1,
219
Eighteen thousand dollars' worth of costumes covering
(.-very period oi history have been transferred to the new
building. Special rooms have been provided for the different
styles "and periods oi COStumeS. It a director now desires
costumes to lit a photoplay written about situations in the
fourteenth eentury, these are all to be found in one room,
thus effecting a greal saving of time in obtaining the cloth-
ing upon requisition from the production department
\ large space lias been set apart tor the factory, where
wearing apparel of all descriptions constantly is being made
b\ a large force oi employes. The costume room at Univer-
sal City is one of the sights of interest to visitors who ex-
press amazement over the amount of money invested in this
department alone.
Alter lunch we took another stroll around the stages and
met some of our old friends. Director Henry Mckae was
found rehearsing the script of a five-reel "Whispering Smith"
story with a cast including charming little Mary MacLaren,
Alfred Vosburgh, Eddie t'olo. K. \\ Everett and Charles
Mailcs. At one of the stages we found Director Rex Ingram
filming a scene of "Scathing 1 lunianity," his latest underworld
feature. We are told that some real gunmen had been im-
ported from the slums of .New York to give convincing at-
mosphere to this story and that we better not start any argu-
ments with these desperate characters. We promised to be
good and, as a result, friend Jonas brought us to the lion's
cage to pose for a picture, to pose outside the animal cage in
Jafe distance from snapping teeth and reaching claws. We
never before saw such ferocious beasts. We thought mov-
ing picture lions perfectly tame and gentle. Not so the lions at
Universal City. They were absolutely determined to claw
a piece out of our back, and never again will we make any
fun of Madame Schumann- 1 leink being posed in the lions'
cage. Our hat off to the lady. She deserves a medal for
bravery.
After a thoroughly enjoyable day at Universal City we
boarded our good old ship and sailed back through Cahuenga
Pass to the city.
Kerrigan on Theater Tour
Will Appear at Principal Theaters of the Largest Cities of
the Country.
PRIOR to the starting of his own feature film company, J.
Warren Kerrigan is shortly to leave Los Angeles on a
three months' trip to the principal cities of the country.
The tour is in response to the demands of thousands of the
photoplay fans that they be allowed to see Mr. Kerrigan in
person. During his absence from Los Angeles, the construc-
tion of an elaborate studio for Kerrigan's exclusive use will
be rushed to completion so that he may start the production
of his first picture immediately upon his return. The junket
is scheduled to extend as far East as New York and Boston.
Carlyle Robinson, publicity agent of the west coast, will be
in charge of the tour for the Kerrigan company.
C. GARDNER SULIVAN RETURNS TO CULVER CITY.
C. Gardner Sulivan, chief of the scenario staff of the Ince
forces, has returned to Culver City from the East, and is
now at his desk again writing Triangle-Kay Bee plays for
forthcoming production. Mr. Sulivan visited St. Paul, Chi-
cago, New York and Boston. A unique reception was given
the popular scenario man when he arrived at the Culver City
Studios. As he entered the gates he was showered with a
veritable rain of confetti, made from copies of the more than
two hundred picture plays which Sulivan has written for
Mr. Ince. The trip, Mr. Sulivan declared, has provided him
with a number of new inspirations for stories, the construc-
tion of which he intends shortly to commence.
Los Angeles Film Brevities.
Hobart Bosworth, the Lasky star, spoke recently before
the County Institute of Los Angeles teachers on the pro-
ducers' attitude towards educational pictures and the value
of moving pictures as an educational instrument. The ad-
dress, which was made at the request of Mark Keppel,
County Superintendent of Schools, and H. S. Upjohn, Di-
rector of Visual Education, was most interesting and was
enthusiastically received by all the teachers present.
* * *
Under the auspices of the Woman's City Club of Los
Angeles, an interesting demonstration of "How movies are
made" was given on Monday of this week, at the club head-
quarters in the Exchange Building, by little Mary Sunshine,
the diminutive Balboa star, and Henry King, her director.
Little Mary charmed the many guests by her remarkable
talent of acting. The program was mainly to boost the
growing demand for better films for children. Among the
honored guests were Mrs. E. H. Noe, Henry King, H. M.
and E. l>. Horkheimer, Hi and Mrs Leon Osborne, Gei
Rizard, Bert Enswinger, I >. F, Whitcomb, Mis. VVhitcomb,
Norman Manning, (Hiss Mollie McConnell and Daniel <>il-
lether.
* ♦ •
The many admirers oi Tom Mix will be interested in the
announcement From him that bis work with the Fox < ompany
will be along entirelj different lines. Mi. Mix stated that be
will be featured in two-reel western slap stick comedies, and
will be supported by a specially selected cast. Victoria
Forde will be Ins leading woman, and Victor Potel, bettei
known as "Slippery Slim," has been specially engaged as
character comedian. Hob Eddy, a former Keystone co
ilian, will assist Mr. Mix in the direction Oi all ol his pro-
ductions. A large tract of ground on Winna Brown's ranch
at Silver Lake lias been leased by the Fox company for
Mr. Mix's use. A permanent Western mining town has been
erected there, complete from saloon to undertaker. It will
furnish the locale for the stories which the noted cowboy
will make.
* * *
Sessue Hayakawa and a company of Lasky players, under
the direction of Marshall Xeilan, has departed for Honolulu,
to take exterior scenes for a forthcoming Lasky production,
in which the popular Japanese actor is to be starred.
Mr. and Mrs. Sessue Hayakawa.
Another Lasky company, under direction of Rollin Stur-
geon, leaves for Washington, D. C, this week, to film some
scenes requiring an eastern locale. Theodore Roberts, Maude
Fealy and a number of other players were included in the
party. Arrangements have been made to photograph the
lobby and dining rooms of the Willard Hotel, which figures
prominently in the story.
* * *
Camille Astor, who has recently been supporting Helen
Ware in the Selig production of "The Garden of Allah," is
returning to comedy, and will be featured in the La Salle
Film Company's productions.
* * *
Fred Mace, of Keystone fame, left Thursday this week for
a six weeks' trip to New York, relative to the business of
forming his own comedy company. Good luck, Fred! Give
our regards to Broadway.
* * *
Ford Sterling, we are informed, is the first Keystone di-
rector to become a member of the Motion Picture Directors'
Association, having joined Tuesday night of this week.
* * *
It's rumored this week that Blanche Sweet, that brilliant
star of silent drama, is contemplating leaving the Lasky
company and taking a long vacation before considering a new
film engagement.
* * *
Bill "Kalem" Wright, vice-president and general manager
of the Kalem Co.. arrived in Los Angeles this week. Mr.
Wright expects to be in our city for a week or ten days to
arrange for the enlargement of the Kalem studios in Holly-
wood and Glendale. Phil Lang, chief scenario editor of the
Kalem Co., is also here from New York and has been busy
for the last week preparing scripts at the Glendale studios.
* * *
Captain Wilbert. Melville, the former Coast representative
220
THE MOVING PICTURE WORLD
January 13, 1917
for the Lubin Company and director-general of the Los An-
geles and San Diego plants of that organization, has an-
nounced that he will enter in the film manufacturing busi-
ness again, and this time for himself. Captain Melville con-
templates reopening the old Lubin studio at Coronado and
may also locate a company in Los Angeles. Captain Melville
has a temporary office in the Stay Bldg.
* * #
Ken' O'Hara called us up on the 'phone today and kindly
requested our presence at a Christmas jollification Sunday,
December 24, at Culver City. Thanks, Ken', old boy; we
shall be there if a certain speed cop out your way don't get
the old boat. He did last time, and the judge said "Five
dollars or five days."
* * *
Mae Murray, the Lasky star, has started on a new pro-
duction under the direction of Robert Leonard. She is now
up in the mountains filming some exterior scenes.
* * *
Alvin Wyckoff, director of photography, and Howard
Ewing, chief electrician at the Lasky studio, have departed
for New York City, to assist Cecil B. De Mille in the first
presentation of the Geraldine Farrar production founded on
the story of Joan of Arc. Members of the Lasky company
went to great lengths to warn them of the pitfalls of the
great city.
* * *
The cast of the new George Walsh picture, on which Di-
rector Otis Turner began work last week, includes Anna
Luther, Velma Whitman, Cecil Holland, Sydney Deane,
Charles Girard and Frank Alexander. Miss Luther will play
opposite Mr. Walsh.
Volma Whitman rejoins the Fox organization after an ab-
sence of several months. The last picture in which she
worked for the company was staged in the East, and Miss
Whitman was living in New York at that time. Outside the
stars of the company, she is the only actress now with them,
who has worked at both East and West Coast studios.
Dustin Farnum returned this week from a hunting trip
among the mountains, and is now spending most of his time
discussing his 'script with his director, William D. Taylor.
The company will begin work on Monday, the story being
the dramatization of a popular novel of the great northwest.
Hank Mann, who has made four Foxfilm comedies under
the direction of Charles Parrott, will next week begin work,
on a fifth, directing his own company. Mr. Parrott will an-
nounce a new star within the near future. This makes six
comedy companies now actively at work at the Fox Holly-
wood studio.
* * *
The plant of the National Drama Corporation, occupied
by the Wm. Fox studios until the recent fire, is fast being re-
built and should be ready for occupancy within a few
weeks. One wing of the building is already complete, and
several departments have moved into it.
The new Western home of the Fox company will be a
building of quadrangular shape, with several large stages in
the interior court. Offices and dressing rooms will occupy
the surrounding corridors.
* * *
Chester B. Clapp was installed last week as the comedy
scenario editor with the Fox company. From-Keystone-to-
Universal-to-Fox is the record made by Mr. Clapp within
the past month.
* * *
William Russell and his company are working overtime at
the American studios in Santa Barbara in order that the
company and its director, Edward Sloman, may come to Los
Angeles for the holidays.
* * *
On "Christie Night," Wednesday of this week, Christie
players turned out en masse in honor of Herbert Lewis' third
managerial anniversary of the Hollywood theater. This par-
ticular picture, "Hist! At Six O'clock" was the first of the
Christie satirical series on vampire subjects. The spontane-
ous ripples of laughter from the audience was a tribute to
the company.
* * *
The Helen Holmes company of the Signal Film Corpora-
tion is looking forward to a Christmas present in the form of
the completion of the dreaded thirteenth episode of their
serial, "A Lass of the Lumberlands."
Thus far, although there have been a number of dangerous
stunts performed, there have been no more injuries received
than in the previous episodes, which seems to brand the old
thirteen hoodoo as the bunk. Miss Holmes was called upon
to ride an aerial gravity tram from a mine shaft to the rail-
road track, where she drops on board a passing freight; Wil-
liam Behrens was called upon to follow her and later to be
shot from the top of the freight into a river over which the
train was passing. They accomplished this without accident
and it now looks as though the installment would be finished
without the occurrence of any of the dreaded catastrophes
expected.
* * *
J. P. McGowan, director-general of the Signal Film Cor-
poration, has issued instructions for the removal of the offices
of the company from their present quarters to a larger build-
ing on Pasadena avenue. The building into which they are
to be moved was originally a residence. The place is being
thoroughly renovated, partitions are being torn out and others
built to accommodate the office force. The building in which
the offices are now located will be left standing for a private
office for Mr. McGowan, for the time being. Later it is to
be turned into dressing rooms, the laboratory is to be moved
closer to the new offices and the space thus gained used for
additional stage space. The new offices will be ready for
occupancy within ten days.
* * *
Dorothy Dalton is concluding her performance, this week.
as star of the Triangle-Ince play being directed by Reginald
Barker, and in her spare moments is getting ready to appear
Dorothy Dalton, After Enacting a Love Scene in Mid-Stream
in a new Triangle-Kay Bee. This is said to be a sensational
story that will reveal Miss Dalton in a new role. It was writ-
ten by John Lynch and prepared for the screen by J. G.
Hawks. Charles Miller will be the director.
* * *
Arthur Maude, the English actor, was engaged this week
by Thomas H. Ince to appear as leading man in a new Tri-
angle production under the direction of Raymond B. West.
Mr. Maude served nearly a year under the Ince banner, at
the time when Inceville was the producing headquarters of the
noted director-general. Among the screen-plays in which he
appeared were "The Devil." "The Cup of Life" and "The
Reward."
* * *
House Peters and Myrtle Stedman have finished their pic-
ture and the popular Morosco stars have been granted a vaca-
tion until after the holidays.
* * *
Vola Vale has been selected as leading woman to appear
with George Beban in his forthcoming production now being
made at the Morosco studio under the direction of Donald
Crisp. In the cast are Colin Chase and Paul Weigel. Mr.
Beban is one of the authors of the scenario.
* * *
Howard Estabrook will direct the next Morosco produc-
tion in which Vivian Martin is to appear, and which is ex-
pected to start shortlv.
* * *
The Lasky production of Joan of Arc. in which Geraldine
Farrar plays the stellar role, will be given its Los Angeles
premiere Saturday, January 13. at the Majestic theater. Wil-
liam Furst, composer of the music and conductor of the or-
chestra in New Vork City, will come to Los Angeles to direct
the augmented orchestra here.
* * *
The new Triangle-Kay Bee play, starring William Des-
mond, will be started this week at Culver City. It is a rol-
licking romance of the Balkan States, written by J. G.
Hawkes, in which Desmond takes the part of a dashing
January 13, 1917
THE MOVING PICTURE WORLD
221
young Irish newspaper reportei who ii dispatched to the front
aa the correspondent oi a London paper. The play ia being
directed by waiter Edwards, and the cast includes Fann\
[ley, Joseph .1. Dowling, rhomaa S. Guise and Will 11
Bray.
* * *
Willi. mi S Hart began work this week on the production
of a new Triangle- ka> Bee play written by Martin Brown
and prepared for the screen by Lambert Hillyer. The story
rs the popular western star several remarkably strong
situations that measure up, it is said, to those in "The Aryan,
••Hell's Hinges" and "Devil's Double." Margery Wilson has
been cast to appear opposite Hart in this subject, and the
oilier important parts are being played by Jack Livingston,
who has just finished a performance opposite Dorothy Dalton,
and J. 1'. Lockney, the character actor.
* * *
Charles H. Christie, business manager of the Christie Com-
pany, announces that the contracts made for the releasing of
the two-reel pictures on January 1 are subject to change,
owing CO unavoidable delays. Those which were to he re
leased on January 1 will not be ottered to the public until
the latter part of January. These two-reel comedies will be
a series of ten or twelve pictures, to be released two to the
month, through the same exchanges now handling the one-
reel Christie comedies. ,
* * *
That Harry Rattcnherry's pastime is raising chickens
(please refrain from ambiguities), we learned this week from
the capable publicity purveyor oi the Christie studios. All the
spare lumber on the lot finds its way these days to Harry's
Hollywood house to make coops for the poultry. Even so, the
broilers have a way of turning up missing and Harry couldn't
trace them. A darkey family lives in the back and a con-
versation heard through the high board fence gave Harry the
necessary clue. This was the scrap of dialogue ,
"Does dat white gemman in front keep chickens, Brother
Johnsing?" „
"Well, suh, he don't 'zackly keep 'em, but he sho' try hard
nuff."
* * *
Billie Rhsdes, the petite Christie comedienne, is going East
for Christmas and will stop over in many of the larger cities
to appear in person at theaters showing Christie comedies.
Her leave of absence from the studios is necessarily limited,
but she and Mr. Christie are working on an itinerary which
will give this pleasure to as many Christie fans as possible.
* * *
The new Isidor Bernstein studio, at Boyle Heights, is now
almost finished, and it looks as if the picturesque eight-acre
tract on w^hich the plant is located will be one of the beauty
spots of Los Angeles. The old Perry residence, picturesque
in itself, with its columns and towers, is being remodeled
as a residence for Mr. Bernstein. The natural features of the
tract are wonderfully beautiful, the house being situated on
an eminence from which the land drops gradually into dells
and glades.
Lawns and gardens of great beauty are being prepared in
the shade of the many varieties of trees which grow on the
place. A Japanese garden will be a feature and there will
be an ornamental fountain, large greenhouses and picturesque
rustic summer houses.
Three stages are now in process of construction, and an
office building will be erected near the entrance on Boyle
avenue. A glass stage will be built later. Other buildings to
be erected are property rooms and a developing plant, with
the very latest equipment.
Cleo Madison's company and two others will begin work
January first.
"FILLUM" MONEY.
The motion picture exhibitors want a new coin — a fifteen-
cent piece which will facilitate
them in the handling- of re-
ceipts at their box offices and in
saving the time of their patrons.
President John R. Freuler, of
tj\ the Mutual Film Corporation, in
Bk whose office the campaign was
first discussed, suggests that a
new design, expressive of the
motion picture industry itself, be
'/ offered.
Here it is — the first design to
be suggested. The lady is Helen
Holmes, the famous star of "A
Lass of the Lumberlands," Mu-
tual production.
What do you think of it?
Marguerite Snow Opposite George M. Cohan
Well Known Screen Favorite Engaged by Artcraft as
Leading Lady for George M. m His Pint Screen
Subject, "Broadway Jones."
MARGUERITE SNOW, the well known screen (a
ite. has been bj the \i tcraft Pi< I
poi atiou to appeal oppo M, * !ohan in
in- initial motion picture subject, "Broadway Jones" Miss
Snow will portraj on tin- screen the part <EWER and better pictures" has often been preached
ri but never has an organization pointed toward this
trend more effectively than Artcraft. Our very
foundation indicates bigger and better pictures with longer
runs, which, of course, will mean fewer releases. This is
undoubtedly the trend of the motion picture future and that
Artcraft will play a most important part in the evolution of
the photoplay which will have its effect during the next
twelve months, is readily apparent.
The advent of any new force in the motion picture indus-
try is often looked upon with fear by exhibitors, particularly
when it calls for a longer run of the attraction, a higher
charge of admission and an increase in the cost of rentals.
At the same time, many exhibitors realize that it was due to
the entrance of just such forces into the business several
years ago that resulted in the great improvement evidenced
during the past few years. Exhibitors who at that time
feared to raise their admission price from five- to ten cents
are today selling their twenty-five cent seats faster than
their ten-cent seats.
Thus when Artcraft entered the field several months ago
and offered new ideas and policies to the exhibitor, many
managers did not realize that this was merely another step
toward their own advancement as well as that of the industry
in general. Artcraft is primarily intended for the improve-
ment of conditions affecting the exhibitor, not the manager
of the opera house, the town hall or the theatre which usually
shows a "legitimate" attraction, but the fifty-two-weeks-a-
year exhibitor whose theater is a regular motion picture
house, whether it is a palatial institution or a small town
odeon. In the past this exhibitor has shown pictures of
ordinary merit year in and year out and when a big pro-
duction came to this town it was given to the opera house
or the regular dramatic theater, while he was forced to offer
as opposition his mediocre pictures. This is the situation
in which Artcraft protects the exhibitor. In other words, to
use the vernacular of the day, Artcraft gives the exhibitor
a chance at the big stuff which in the past was given to the
owner of the regular "legit" theater.
The many palatial motion picture houses throughout the
country are operating under as large an expense as the
finest playhouses. These theaters must have extraordinary
productions, and it is the aim of Artcraft to supply them
with the biggest subjects in points of stars, art and general
merit. In place of running the mediocre film three days and
a week, Artcraft supplies these houses with productions
that will not only stand an increase in admission price, but
a longer run. In other words, Artcraft not only places the
unusual attraction within the reach of the regular exhibitor
-whose palatial theater is the logical place to show the pro-
duction, but gives him the opportunity of placing his house
on a still higher plane by increasing the run of the subject
and justifiably asking more for admission.
As to the smaller exhibitor, Artcraft offers to him the very
thing for which every live-wire showman is ever on the
lookout, namely a "special attraction" or stimulus for his
business. Just as every good retail merchant will occasion-
ally hold a special sale to attract new customers and retain
old ones, so does the showman offer a special inducement in
the way of an extraordinary entertainment. To the small
exhibitor who is showing the usual film Artcraft is as im-
portant as it is to the owner of the immense motion picture
palace. Where heretofore it has been impossible for him to
secure the big production until long after its initial appear-
ance, Artcraft now makes it possible for him to show the so-
called "big stuff" occasionally, thus not only increasing the
prestige of his house, but actually injecting new blood into
the box office veins of his business.
To the producer Artcraft offers a distribution such as
has never been evidenced before. Tt not only saves him
the laborous and expensive proceedings in connection with
the simultaneous presentation of a bis production through-
out the country, but places at his disposal the very best thea-
ters in the land. At the same lime Artcraft's sco.pe is not
limited to the activities and ideas of a set of producers. Any
author, artist or producer will find in Artcraft an outlet for
ideas or productions that are in keeping with the standard
it lias already established.
Allen Holubar
FEW persons connected with the motion picture industry
can point to the record attained by Allen Holubar,
author director and actor, whose work in Universal
productions has attracted widespread attention. To achieve
fame as an author of photoplays, a director of them or as an
actor in them is
, . praiseworthy enough
but to achieve fame in
all three branches is
almost unprecedented.
Allen Holubar, how-
ever, is an exception-
al man with a capac-
ity for unlimited hard
work, so the mere fact
that he frequently
writes, directs and
olays leading roles in
his own pictures
seems merely part of
his daily life to him
and he stands ready
at all times to take
on new duties.
Mr. Holubar was
for years a popular
leading man with
stock companies on
the Pacific Coast,
playing with such
well known organiza-
tions as the Alcazar
Stock company, San
Francisco; T. Daniel
Frawley's company of
Seattle and Portland,
the Auditorium Stock
company of Spokane, and in companies at San Diego, San
Jose and Oakland. He played with Blanche Bates in "The
Girl of the Golden West," and toured with several noted
stage productions. He played a season in vaudeville in sup-
port of Bertha Kalich, leaving the stage to enter pictures
with the Universal.
Before taking up directing Mr. Holubar played leading
roles in many Universal successes. Some of his most recent
productions are: "The Girl Over There," "Leona's Daugh-
ter," "Midnight," "The Double Topped Trunk." "The Old
Toy Maker," "His Father's Son," "The Shadow," "The Taint
of Fear" and "Stronger Than Steel."
Allen Holubar.
WILLIAM FOX SIGNS RALPH AND VERA LEWIS.
In continuation of his policy of increasing still more his
great list of photoplay luminaries for 1917, William Fox has
just signed two stars who are one. They are Mr. and Mrs.
Ralph Lewis. Mrs. Lewis is known professionally as Vera
Lewis.
Ralph Lewis, who has been hated in every country in the
world where motion pictures are projected, undoubtedly
achieved his biggest success in the silent drama when he gave
his remarkable impersonation of Stoneman, the ruler of the
South, in "The Birth of a Nation."
Vera Lewis, who will be seen in the same production with
her husband, also enjoys a long record of stage and screen
successes. She comes, too, from Griffith's Triangle company.
She acted recently in "Intolerance," where she had the part
of Miss Jenkins, the selfish philanthropist.
BERT ADLER WITH EDUCATIONAL.
Our old friend Bert Adler, who was. for several years, con-
nected with the publicity department of the Thanhouscr
Company, and later with 'the Universal Film Manufacturing
Company, has been added to the publicity staff of the Edu-
cational Films Corporation of America. In securing Mr. Ad-
ler the Educational Films Corporation of America are fortu-
nate in gaining the services of one who has had wide ex-
perience in the moving picture business. Our best wishes to
Mr. Adler in his association with one of the strongest cor-
ners of the educational side of the business.
HELEN STRICKLAND IN "A MESSAGE TO GARCIA."
Helen Strickland is east as a Spanish adventuress in the
Kleine-Edison 61m version of Elbert Hubbard's "A Message
to Garcia."
MIGNON ANDERSON JOINS UNIVERSAL.
After having played leading parts in Thanhouser films,
Mignon Anderson, one of the daintiest actresses of filmdom,
has joined the acting forces of Lois Weber at Universal City
and is playing opposite BenWilson in a five-reel current pro-
duction.
January 13, 1917
mi moving picture would
in
M
Advertising for Exhibitors
IfllllllllllllllllllllllllllllllllllllllllllllllllllllullNlllllllllllllllllM
&
Conducted by EPES WINTHROP SARGENT
Courtesy.
ASSUREDLY let the atmosphere of jrour bOUBe be courteous, but by
all moans lot the courtesy be genuine. Tho other evening we
visit ater, It fairly oozed courtesy. it was almost
offensively BOUrtOOUB, and yet It is run by a man who has almost an
international reputation as a house conductor. Ills management is
ostentatious, pretentious, but it is not genuine. In every move of
every salaried employee tluro was the same air of "look how well
wo do this I" There was nothing spontaneous, nothing unstudied. It
was all cut and dried, a purely mechanical manifestation of certain
managerial dicta. Tho people were courteous by rule and regulation.
It was all on the surface. Courtesy does not consist of a head usher
costumed like a comic opera tenor and supported by a staff of boys
who do certain things because they are told to. In the old days we
knew three vaudeville circuits Intimately. We went regularly each
week because we were paid to go. In one the boys were over trained.
They annoyed, they were so eager to bo polite. In the second, patterned
after the first, the boys were polite when someone was watching.
A signal went along the lino when the house superintendent came
in sight. At other times the service was lax. The boys were merely
drilled. In a third house the boys were picked. They were not
drilled. They were required to have an inherent sense of courtesy ; a
desire to make good for the house, because this was their Job. You
could go into any three houses and tell which was which. You
could tell the atmosphere. Two were pretense and one was real.
The latter was so real that we knew one man who used to frequent the
smoking room of the house as a place to read his newspaper. He seldom
saw the show, but he contented the smoking room appealed to him more
than did his club. The boys all came to know him. He was told
which were the acts worth seeing and now and then one of the
ushers would dash down to warn him that something worth while
was going on. He didn't tip the ushers. It was pure friendliness.
This may seem a bit overdrawn, but it is the truth. Don't train your
house staff to be polite. Fick those who are born that way. Then
let them work their own way and not in set fashion. The people will
stay by you longer because you will not have to fire so many, and it
will mean a lot more to your house.
Joint Advertising.
The Rowland and Clark theaters, Pittsburgh, use the daily papers
for their features and make one general advertisement cover all the
houses as shown in this reproduction. They also use an advertisement
Risatl
FllltT. ■!«. U
UTtlllT. 1»». ](
atmr. it*. 11
HOIMT. lot. :i
—GIVE ME THE LUXVKlEi OF WE—AND I CAN
ALONG WITHOUT THE NECESSITIES"— Sm» «om. R.u.li
MADAME PETROVA
Superb Emotional Actress, Lives
the Role ol Miss Russell, in
FXTRAVAGANCE
Metro Wonder Play ol Social LUe ol Today
"Vm. f«-*t U. -W IW Juki* Utah, .. _kr., ti* m, .J k^
«*■«•*■# , — ■«." — M»»\», firtw, W.rU
nt-Pm* InM, WMkl; Hifiiln liolri It H.11,.1
natoril. Iiou Fr*> t. lay in ...
■ OUtEcnofl IOVIAIB 4 CUM THUTUi
for the various houses, giving the daily attraction for each house, but
this joint advertisement is unusual.
A Two-year-old.
Paramount Pointers, the Philadelphia exchange organ, has passed
it's second birthday and we hope it lives long enough to use three twos
in a row to tell its age, for it is a smart little sheet and helpful
to its readers. Here is an idea they take from the Mastbaum house.
It is good enough to try — only why make it necessary to ask the
ushers? Put it where it can be seen going in, coming out, and before
you get there.
The management of the Stanley theater has evidently solved
one of the exhibitors' problems once and for all. Patrons are
continually asking ushers and other employees the time a cer-
tain picture will be shown. As arranged at the Stanley, any
employee in the building can now tell a patron the exact time
the feature and single reels are shown at any time, by a simple
method. Each employee is supplied, with every change of show,
a slip of paper on which is typed the title ol bmd picture and
the time it goes on, and also the time of the overture. Ih.
ushers carry them around their flashlights, We tried It on soma
of the employees the other night, and found that It was an Ideal
scheme. Such little helps as these are appreciated by the
patrons.
Evidently celebrating his birthday, tho Pointer's editor tells
whopping big fish story. Must have in en out with Jay Emanuel,
s t n it he buys gets you that way.
The
Another Self Sealer.
Here is what seems to be a new idea In self-sealing matter. It
comes from the De Luxe Film (Lasky) Corporation of San Francisco,
and the original is a sheet 14V* by 4'i inches. The folds have been
7JW Jcj r.r*y BIG ftrA&Xxr .-
Pari
~. ~ '- : "j
HAN PRODUCE
■
| VxWVy*' toon? nil.:
marked in and the cut shows the inside. The top is folded over and
then the left-hand page, which is not quite as long as the middle, is
folded over and the right-hand page, which Is only half size. Is folded
and slipped over the left-hand page. The right is printed up "Look
inside. It contains bright tidings for the exhibitor," and the left-
hand side carries a fist pointing to the legend. The reverse of the
middle page is the usual mailing card imprint. What is known as
scoring rule is used to get the top fold exact. If this fold is well
defined the card will travel cross country without opening.
Classy.
Walter Brooks had Romeo and Juliet lately at the Auditorium,
Coatesville, Pa., and to emphasize the event he got out a special
folder, eight pages, uncut leaves, only the outside and middle pages
printed. It was a heavy hand-made paper that looked like the produce
of an engraver rather than a printer, and the tone of the announce-
ment was in keeping with the style. It lifted that attraction out of
the general run and put it in a class all its own. For the regular
work Mr. Erooks uses the eight-page wire-stitched program that he
used following his neat folder. It is a page to a day and each title
is followed by the correct showing time. It is about as good as they
come. Some special stunt like this Romeo and Juliet idea will have
a tremendous moral effect upon your audience if you work it right. It
brings them to the theater in the properly receptive frame of mind.
Party Rates.
A traveling man sends In a small town newspaper with an adver-
tisement, but he forgot to send the top part, that tells the name of
the town, but it seems to be somewhere in Illinois.' The type repetition
will not give much of a hint of the display, but read what the manager
calls "live and let live" prices for a six-reel show :
SINGLE ADMISSION, 10c.
CHILDREN, 5c.
Low Rates Weekly.
The Whole Family (3 or more) 50c
Family of Two (or Couple) \ 35^
One Person 2r,c
Show Starts at 7 P. If.
Special Rates to those who do not feel able to pay above
prices. Do not let price keep anyone from enjoying these
Good Pictures.
The bill is changed three times weekly, so that these prices are for
three sets of admissions. No man need feel he cannot afford a best
girl when he can ake her to the theater three times a week for only
thirty-five cents. Add this to the Trail (B. C.) monthly commutation
ticket and the man in Washington who opens his house for a month
only when he has sold enough season tickets to ensure his break-
ing even.
Good Printing:.
The Alameda theater, Alameda, Cal., sends In a couple of recent
programs They are 6 by 0, four-pagers, white stock and blue Ink
and the front and back page cuts are "made ready" to get really good
results. The inside page cuts are not so well printed, but are not
224
THE MOVING PICTURE WORLD
January 13, 1917
badly done. But we think it would pay them to drop the back page
cut and take that space for house talk. It would mean more. They
get an odd heading for the front page very simply, using Comstock
type and boxing each letter with one-point rule. It looks as well as
a drawn design, but this works only when the printer locks up so that
his rules meet. This printer does ; you do not catch him napping on
any one of the four pages, but, loosely done with bad mitres, nothing
Is so slovenly as poor panel work. The Alameda uses day and date,
and prepares its copy nicely. But on the coast "The Birth *of a
Nation" has dropped to a quarter admission, it would seem, since they
advertise this price.
Battle Cry, Also.
Lately we printed an advertisement of "The Fall of a Nation," taken
from a handbill of its tour of the Canal Zone, and now Earl Toothman
of the Post Exchange, Corozal, C. Z., sends in a newspaper clipping
of the tour of "The Battle Cry of Peace." Evidently this is not under
the Y. M. C. A. management, as was the other, for the film will play
Panama three nights. The advertising has been lazily done, for it
Is merely clipped from the company press sheet and starts off "At
(name of theater) on (date) will be shown, etc." This is tagged
with a panel showing the playing dates, but entirely apart from the
other box. The general text should have been changed to apply to the
new condition, and the playing dates made a part of the same an-
nouncement.
Been Saving It Up.
Herschel Stuart, of the Old Mill, will be remembered by readers of
a couple of years ago. He was in several times and then stopped
coming, but now he writes and sends a long letter about what he has
been doing. It is worth reading, even if you have no chain of the-
aters and find just one a handful. Now the Old Mill, Dallas, Texas.,
Is the center of a chain of houses through Texas, including Queen the-
aters in Dallas, Houston and Galveston, the Zoe, Houston, and the
Hippodrome, Waco, with a couple more. Mr. Stuart writes :
It has been almost two years since you heard from me.
Possibly you have entirely forgotten me. Some of my first
ads. were submitted to you for approval, and you handed me
a compliment which was an inspiration and by hard plugging
and careful study of your book, "Picture Theater Advertis-
ing," and your weekly budget in the World, I have managed to
hold my job in a business that has grown, and grown and
grown, thanks to the General Manager, who has not a peer
in America.
We operate nine theaters now, two of which are not men-
tioned in this letterhead, and our advertising is naturally
enormous. I enclose some copy for your approval. I am a
great believer in outdoor advertising, billboards, and high-
class grade of sniping on fences, using one-sheet and two-sheet,
special home-block printed posters. In Dallas alone we have
over one hundred locations which are the choicest in the town,
and which are even more attractive than the large billboards,
possibly because they are closer to the prospective patron who
is on the sidewalk, or conveyance. These posters are kept suffi-
ciently varied in color to be attractive and not be offensive.
We have some private 28-sheet day and night boards for spe-
cial hand-painted posters on big productions. These last are
personally selected, and they are beautiful. You being my
ideal advertiser, I often wish you could come to Dallas and
see how we do it (I am speaking of Dallas, but all things
mentioned here apply to Dallas, Houston, Galveston and Waco),
though Dallas gets a little the best of it because we operate
the two leading theaters here, while the other towns have one
important theater and others smaller.
Aside from what has been mentioned in the way of outdoor
advertising, we have changeable letter electric signs in the
down-town districts at prominent corners which are a source of
revenue in themselves. Considering special stunts, which space
forbids particulars of, outdoor displays, and lavish use of
newspaper space, we have accomplished much and have high
hopes for the future.
We adhere strictly to the truth in advertising and never
knock a competitor. Only on rare occasions de we call at-
tention to the film in superlatives. We try to lure the public
by inviting them and calling attention to something interesting
oither about the film or the players rather than using useless
adjectives.
I have surely gone into detail more than I intended at the
beginning, but in closing I want to ask your opinion of our
system (see copy marked "System"). It was a long time
before I got out of the woods on how to keep track of book-
ings for tho nine theaters, and in addition sub-renting lobbv
displays and films to numerous other theaters, and it was still
a longer time before I accomplished getting these things to
the theaters and getting them returned and routed harmoni-
ously and to collect the money for the trouble and use of ma-
terials after it was all over; but at last, thanks to many of
your suggestions, I have it under control and by having a
system for everything, office appliances, in addition to the mat-
ter I am sending you, I have been able to make one depart-
ment do the work of four or five departments. The following
things aro conducted in tho one department :
Booking Department, Advertising Department, and Pub-
licity Promotion for nine of our own theaters.
Sub-renting films and advertising helps to thirty-six out-
side theaters.
Conducting an art department for newspaper drawings and
lobby cards. We use very few stock posters.
Render personal assistance to the General Manager.
All of the above is taken care of with the following small
number of people :
A good stenographer. A good shipping clerk. One artist.
Bess L. Whitehead, my assistant, and myself.
Routine press stuff is about the meanest job of the lot, as any
exchange will tell you. It is bad enough when you deal only with
managers in your own circuit. When you deal with outsiders, too, it
is a job that takes the hair off your head and puts splashes of grey
into what's left. It is not possible to give Mr. Stuart's system in full,
but we are going to hit the high spots for the benefit of chain houses
and exchanges.
Being up to date, most of the stuff is loose leaf and card catalogue,
the latter being 0x8-inch cards of various colors. Most of the stuff
is printed both sides, from the first to the sixteenth, and from the
seventeenth to the end of the month. One card is used for the houses
to keep track of bookings. It is shown as Form A. This has 6pace
for details of a general nature such as the name of the house, its
code, manager and phone number.
Dtt or
MM
';'--
-
mm^^.
1
? ■
1
.2
I? '
3
-
- - ^
_|_
FORM A. Monthly booking card which shows what material has
been sent for each attraction.
In the regular spaces are first, the day of the month and day of the
week, this last being rubber stamped in. Then comes a space for the
title, and check spaces for the brand (represented by a symbol) ; the
circuit, proposed, booked, confirmed; the house from which the film
is to be sent and that to which it is to be passed on, if advertising
cuts, programs, press work have been sent ; if a lobby display is to
be sent, from what house and passed on to what house; the same for
lobby photographs; the page in the trade press on which a criticism
may be found; details of the advertising to be done, and details of
extra reels. All of this is contained on a single line as shown.
Each house has a code letter and number for abbreviation, and any
person concerned can tell at a glance just how the lobby material and
films have been routed.
Form B shows what films are available for first to fifth runs. Dif-
ferent colors are used for different brands, so that a Triangle may be
picked from a Paramount at a glance instead of looking at all the
^7
ft£C /<£cZ^, (r&LeZST
li-itaUU W 3^BHli»
f ; f^»i-
FORM B. Index card for keeping track of open dates for film.
cards in any particular brand. This helps in quick routing where a
change is needed. The data given is the release date, title, stars and
the runs.
To move the material a special yellow slip is used. The essential
portion is reproduced in type as Form C. Check marks indicate
whether the matter goes forward immediately after the show or the
following day, and whether it is sent paid or collect.
Kindly ship the Film entitled
Kindly mail the enlarged Photographs on the Flm entitled.
Remarks (On night train after use) (On day following use)
To the Theater
City State
(Prepaid) (Collect)
FORM C. Shipping slip sent theaters to keep film and display moving.
A general form of shipping instructions is used for regular program,
the above being the special slip. This is a larger sheet. Duplicate
invoices are returned to Dallas, which office keeps track of all the
material. Once the system is started, it involves less booking than
would appear to be the case. The General Film Company system is
used for the home office photograph record. At that the exact form Is
less important than the systematic upkeep of some style of account.
Shipping slips for the home office are made out for film and ad*
vertising. The former gives the subject, the sorts of paper to be
sent, the photographs or mats, cuts, slides and other press material.
The latter omits the check column for the film. Both orders are on
the same sheet with the shipping label, properly filled in, and when
made up, the address label is affixed the package and the slip is filed
for reference.
We spoke lately of the information slip used by the Mastbaum
houses in Philadelphia. The Hulsey houses have a printed slip with
these details; subject, make, number of reels, where made, directed by,
author and stars. Three spaces are allowed, for feature comedy and
added film, and then the starting time of the program, the order lu
which the subjects are to be run and the number of shows for the day.
Each employee out front receives one of the slips for his information
and a footnote requires him to be prepared to pass along the Informa-
to the public.
January 13, 1917
NIK MOVING PICTUKK WORLD
225
Each bouse reports every Bight the takings tor the day and U
attendance, together with the usual detail! of weather, opposition
,in,l ill.' like. Mr. Sliuirt has certainly dona, the etlleiency iiuin to u
but tiio answer la that u comparatively small stall nan kci
away with an Immense amount o( work
in in-- preas work Mr Btuart seems to Uw la! trams work,
whloh la practical where everal house.-; In different town-, oan uso
the same advertising; Indeed, once you gal the system under way it
is really easier to run a chain of houses than Just one. because you
can command better facilities and pro rata the ooat to comparatively
little.
Now that Mr. Stuart ins found his way in again, wi hope thai I"
keeps on coming,
Fine!
The Majestic, Columbus, Ohio, offers another new one. If a patron
walks away from the box office forgetful of his or her change, the
doorkeeper Bands the absent minded beggar bank, and the dased patron
Wonders how It is done. It is very simple. Instead of shouting him-
self hoarse after the departing patron, the box ofllco man prossos a
button that sounds a busier at the ticket box. Tho doorkeeper notes
who Is coming away from the window and sends that person back.
reputation as a seventh son of a seventh son, and the house
gets a lot more free advertising than the buzzer and its installation
cost. When we go out to look over tho Stillman, we think we'll take
In Columbus, too. It is one of the "real-run" bouses if it lives up to
its program — and we think it does.
Easy.
Lately the Third Street theater, Easton, Pa., made a splurge about h
series of vampire pictures, the first one of which would be a nice lady
in "full black tights." The next issue of the program reads:
Perhaps you were disappointed with the first story of "The
Vampire." If you were we can't blame you much, as the pic-
ture was "cut to pieces" evidently by the sensors. We can't
understand why the censors should cut out the best part of the
story, but — this is Just one instance why we should not have
them. You can help to do away with them if you will only
see your congressman and tell him you object to it or write
to the governor of Pennsylvania.
That's all right, but why should a Pennsylvania exhibitor expect to
book a lady in tights, filled or otherwise, and expect to get past that
censor bunch. The only safe plays in Pennsylvania are Pollyanna
and Uncle Tom's Cabin and in the latter Legree must not be too
rough with Tom. The Third Street theater, by the way, has a new
catchline for its resume of the program. It reads : "We have with us
this week — " It can be used, with a change for the underline, and is
better than the more hackneyed lines'.
With Ears.
We like what the newspaper men call "ears," where a house name
does not have to stretch along the entire top of the program — and
even where it should. As a sample we clip this from the Parkway,
NORTH AVENUE AT CHARLES
Oil a Theatre — A Baltimore lnstitutic
^
Loge Box Seats
Can be
Reserved1, 50c,
Evening pricel
at Matinee* on
Holiday.
^ J
Baltimore. The Parkway uses a program six by nine, printed in
green with red rule work. Since they are using two colors, it would
pay then to experiment with red frames for the cuts. It would more
than double the value of the Job. About a twelve point for large cuts
and six for the smaller ones, solid brass rule would be about right.
He Said It.
D. Filizola, of the Theatrette, Fort Scott, Kans., sends in a full
page advertisement and says :
Years ago had you been told that a manager in a town of
11,000 would run a page advertisement in the paper, you would
have said he was crazy, I believe that every once In a while
one ought to put over a splash like this, as It gets people talk-
ing and stimulates interest in the business. I hope to see it
commented upon in the Picture Man's Bible.
Some years ago the manager who used full page advertising would
not have been called crazy : he would have been adjudged insane and
a guardian would have been appointed, and yet the page advertising
is not to be charged against a single week, but pro rated against the
several weeks that Interest is upheld. The advertisement is ostensibly for
the Common Law, but, though it is dated December 2, it advertises the
Christmas special as well as the intervening attractions. That could
not have been done, either, in the old days, when release dates
were seldom three weeks ahead of the calendar. The only suggestion
we would offer on the advertisement is that the various sections
should have been boxed with heavier rule, to make it easier to read.
Two point Is not heavy enough in a page or half page advertisement,
where the reading matter is in sections — as it should be. Six point
should be employed. Twelve different films are advertised in this
one advertisement — five of them dated — and the cost per subject Is not
prohibitive and the return is out of proportion to cost.
Opened .1 Pawnshop.
iii, i;, x thi iter, Bait Lake City, i tab, turnenj Its lobby into ■ pawn
bop when thej played the Chaplin Bin or that title, ami itobert
Baunders, the manager, tayi that the cost was about $15. it costs
more than that to open the average pawnshop. The picture gives an
Idea of tho lobby, the painting being done on a false front. Mr.
Saunders, in the interest of record, Is the man in the black over-
coat. The more sporty light one is worn by the branch manager of
Mutual, J. L. Frazier. In most places the front will cost in excess of
the price named, but it niakeB a good lobby. Anything that will
change the lobby is worth the price it costs in the extra business it
will bring.
Vale the Herald.
It remained for the Boston Paramount exchange to write the real
obituary of the herald. Others have tried it, but Boston puts It In
words that can be understood when it says :
After checking up the entire list of exchanges releasing Para-
mount Pictures, it was decided to discontinue the issuing of
HERALDS on all future Paramount Production, after the
Lasky production of "The Years of the Locust." Out of the
thousands printed on each production, few were sold, and
the loss has been big, and the accumulation of stock •terrific.
Heralds used to be very popular with all exhibitors, but since
the coming of the "house organ," which nearly all managers
use, and from which they get better results, and at a cost that
in most instances is the same as the cost of Heralds, it
naturally has driven the old time Herald out of business. With
the rapid changing of pictures that nearly all houses make, the
Herald was confusing to the public, but with the "house organ"
telling a full and complete description of the coming week's
show and all under one roof as you might say, and with
dates and days, that the patrons can quickly grasp. It is a much
more efficient form of advertising than the Herald. With the
free accessories that the Paramount offices furnish, including
all kinds and sizes of cuts, the exhibitor has placed in his
hands material to incorporate in his "house organ" that Is far
superior to the Herald.
Heralds never were much good. Most of them were hard to read,
few were interesting and fewer still were convincing. Bluebird puts
out some good work, but they are not really heralds but booklets,
which is something else. The Herald, as it really is, has no place in
the game.
Expanded.
The Bulletin, organ of the Canadian Universal exchange, has been
increased both as to length, breadth and thickness. There are more
pages, larger pages and more room in which to work.
NEW HELP FOR MANAGERS
Picture Theatre Advertising
ByEPES WINTHROP SARGENT (Coidgetor ol Advertising for Exhibitors in the Mo.lnj Picture Weridj
a
TEXT BOOK AND A HAND BOOK, a compendium and a guide.
It tells all about advertising, about type and type-setting, print-
ing and paper, how to run a house program, how to frame your
newspaper advertisements, how to write form letters, posters or
throwaways, how to make your house an advertisement, how to
get matinee business, special schemes for hot weather and rainy
days. All practical because it has helped others. It will help
you. By mail, postpaid, $2.00. Order from nearest office.
Moving Picture World, 17 Madison Ave., New York
Schiller Building
Chicago, 111.
Haas Building
Lou Angelen, Cal.
226
THE MOVING PICTURE WORLD
January 13, 1917
The Photoplaywright
S^r
Conducted by EPES WINTHROP SARGENT
INOUIRIES.
Questions concerning photoplay writing addressed to this
department will be replied to by mail if a fully addressed and
stamped envelope accompanies the letter, which should be
addressed to this department. . Questions should be stated
clearly and should be typewritten or written with pen and
ink. Under no circumstances will manuscripts or synopses
be criticized, whether or not a fee is sent therefor.
A list of companies will be sent if the request is made to
the paper direct and not to this department, and a return
stamped envelope is inclosed.
Cutting Back.
LATELY we have been working on a five-reel reconstruction that the
author said was in perfect technical form. About half of the story-
was so confused that it would have bothered the late Sam Lloyd
himself to have followed it. Somewhere the author had read that if you
ran too long in a scene you could cut to something else and return.
Also he gathered that at times a cut-back was better than a time
leader in- getting over a break in the action. Both statements are right,
but they must be understood and the cut back intelligently used.
In one place the author wanted to get over some rattier tiresome
premises and also dodge "The next day. The letter arrives." To do
this he cut back the writing of the letter with the premise facts and
then had the letter received by the person appearing in the latter
sequence. He used the letter writing to break the long scene, and then
brought the letter in at the end of that scene. His intentions were
good, but the two lines of thought did not blend, and so the result
was confusing in the extreme.
The scheme was all right, but he used the wrong material with which
to cut back. He interrupted what was practically one continuous
action with another continuous action, each of which should have been
clearly concluded before dealing with another. He should have writ-
ten the letter and have mailed it. Then he should have come to the
other scene and have used some less important material for cut-backs.
Then a leader should have been flashed for time and the letter be
shown arriving. The trouble was that he sought to save time and
footage by "swinging the two actions in conjunction.
Cut-backs used merely to break scenes should punctuate the scene
rather than interrupt it. The cut-backs should be comparatively value-
less to the plot. Cut-backs used to heighten suspense, through delay,
may be of equal importance provided that they have a direct bearing
upon the same objective.
Suppose, for example, that you have a run of action in which Tom is
captured by the Indians, tortured at the stake and rescued in the
nick of time by his cowboy friends. The capture forms a definite run
of action. It cannot be interrupted by the cowboys riding to the
rescue. If break scenes are needed, they should be mere flashes of
comparatively unimportant matters that have no direct bearing upon
the real story. Perbaps the Indians capture Tom and start for camp.
To avoid a succession of travel scenes, you can alternate these with
a couple of flashes of the cowboys at the ranch and the girl Tom loves
looking at his photograph. These remind us of other factors of the
story and so give contrast, but they do not interrupt the important
matter of the capture. But then Tom is sentenced to the torture. The
boys miss him and ride after him. Now the torture and the rescue
ride are of equal importance, but because one is so intimately related
to the other, the alternations are not interruptions, but the continuation
of the same story. Now to use ranch scenes would be to detract from
the suspense. It would no longer be good cutting back.
Don't merely cut back. Cut back intelligently.
Lemons — Two Kinds.
Suppose that you went to the store to buy a dozen lemons and had
a paw over a mass of a thousand lemons in vasying stages of decay
to get a dozen of the sound fruit. You would think it a pretty mean
Job, wouldn't you? Then have some mercy on the buying editor who
must glance at a hundred mostly bad scripts to get one good and usable
idea. He has his troubles, too. Be kind to him.
Sizing Them Up.
Among the odd requests recently was one for information as to the
way to spot editorial preferences. "You say that each editor has his
fads," writes the questioner, "but how am I to tell them? What, for
ex-ample, are tbe likings of and ? Per-
sonally I have found no two alike and, for that matter, the same man
Is never the same way twice."
This opens a nice question and it paves the way for a lot of work.
In the first place you cannot be told the editorial preferences. You
must sense them. Take some b.ick numbers i.nd pick out say fifty sto-
ries of one company. You'll be apt to find about ten that clearly do not
belong. They were made for other reasons than choice, perhaps con-
cession to some star, to oblige a friend of the boss", to please a director
or becauso nothing else was handy. Twenty more may offer a wide
divergence In style, though they may present the fad from some angle.
Perhaps the other twenty will give an idea of what the editor really
wants. You cannot put your finger upon any one particular point
and say that this is it, but you get an idea of his mental processes
and after that you give him first chance at stories that seem to carry
this quality, though if you are wise you will not deliberately try to
write to suit any particular editor. If you study your Stories of the
Films with proper care you'll have a general idea of each company's
needs and be able to market so intelligently that the editor will take
the trouble to give you the finer points, though some editors do not know
what they want themselves.
Be Exact.
Lately, we think it was in "The Thoroughbred," there was a bit of
business in which the star kicked or struck a little negro and then
tossed the "picks" some money and picked up one of the children and
petted it. The general aim of the director appears to have been to
show that this was merely a momentary irritation and not a chronic
ill temper. Two southerners write to object to this business on the
grounds that a southern man, such as Mr. Keenan was playing, would
not fondle a negro child. In another script a northern girl was made
to kiss and hug a negro cook. Probably this action was true to life
in New England, but on the same grounds it would offend southern
photoplay lovers, and it was unnecessary.
In one case a supposed southerner was caused to do something that
no southerner would ever do. In the other the action would be dis-
tasteful to the south. In both cases the value of the film was hurt
through thoughtlessness. Study characteristics before you write and
write true to character. Do more. Do not write in business that will
offend, unnecessarily, patrons in any part of the country. The latter is
almost as important as the former if the author is to gain the reputa-
tion of writing acceptable stuff.
A still greater offense is given in the Keenan story when he per-
mits a man to come to his home and then denounces him. This is so
widely at variance with the southern ideas of hospitality that it gave
even greater offense than the business with the child, and for better
reason. The former was unpleasant. The latter was a libel. It
pays to be careful.
Loose Leaf Practise.
A correspondent wants to know the best way to work out a five-
reel continuity. The best way is apt to be the one that suits you
best, but a good way is this. Get some cheap pads about 5 by 8 inches.
With a cheap drive punch make a 3/16 inch hole in the uper left hand
corner, without tearing the sheets from the pad. Write a scene od
each sheet and place them on an ordinary bill spindle or hook. If
you want, yon can number them consecutively as you write them or
with an automatic numbering stamp, if you have one. When you have
the story done you can go over the sheets, throw out or add scenes,
revise or transpose at will. Then make a final numbering and copy
off. This is as handy a way as «any, and inexpensive.
Caution.
If you get a story so good that it rather surprises you by its ex-
cellence, try as hard as you may to remember where you heard It
Sometimes it will help you to get from under a charge of plagiarism.
Go to It.
Success is not going to come to you. You must go after It.
Reputation.
Do not try to base your claims to fame in sex stuff. Presently it 1»
going to be held against you. Heart interest lasts.
Love Stories.
All the world loves a lover, but the world also likes va'iety, eveD
in love stories.
Revised.
Try and if you do not sell, try again, but wait until the mar-
ket opens up a little.
Contrasts.
One real author cemplains he has sold nothing in three months and
another, not so well known, writes that he sold a thousand dollars worth
to one company in a single month. One hustled.
The THIRD Edition of
Technique of the Photoplay
IS NOW READY
This is virtually a new book under the old title.
More than double the text and with an arrangement
especially adapting it for the student. The most
complete book ever written on the subject of scenario
or photoplay construction.
By Mail, Postpaid Three Dollars
Address all orders direct to nearest office.
THE MOVING PICTURE WORLD
17 Madison Ave, New York City
atfelllsr Build I no, Hast Bsilslsi,
Caloaoo. III. Les Amjsksv OsL
January 13, 191J
1111 MOVING PICTURK WORLD
227
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~:-^ ■■■ ■ •
Projection Department
Conducted by F. H. RICHARDSON
lb
Manufacturers' Notice.
T IS an established rule of this department that no apparatus or other
goods will i»,- endorsed or recommended editorially until the excel
lence of each articles has been demonstrated to its editor
meter were explained, as well as the methods of tatting in< aiuh-ocent
lamps. The absolute accuracy of tho results is little short of astound-
ing. Incidentally, Messrs. Doane and Burrows have agreed to main •■ E
tain measurements and te^t* of the projector opt leal system for the
Important Notice.
ring to the mass of matter awaiting publication it is impossible to
reply through the department in loss than two to three areeKS. In order
io give prompt service, those sending four coins, stamps i loss than
HCtual cost) will receive carbon cop/ of the department reply by mail
without delay. Special replies by mail on matters which cannot be
replied to In the department one dollar.
Both the first and second set of questions are now ready and printed
In neat booklet form, the second half being seventy-six in number.
Either booklet may be had by remitting 25 cents, money or stamps.
Every live, progressive operator should get a copy of these questions.
Vou may be surprised at the number you cannot answer without a lot
of study.
Roll of Honor on Question No. 161.
Replies to Question 161 were principally conspicuous by their ab-
sence. In fact only one man, John W. Creamer, Chillicothe, Mo., had
nerve enough to tackle the proposition.
Reply to Question No. 161.
By John W. Creamer, Chillicothe, Mo.
The Question :
Could two 35 ampere rectifiers be used in multiple to supply 70
amperes at the arc?
The Answer :
Yes, two 30 ampere rectifiers (so far as I know the rectifiers are
not made in 35 ampere size) could be connected to deliver GO amperes
at the arc. As to how they would work when thus connected I am
not certain, though I believe the thing would be all right, notwith-
standing the fact that some electricians here do not agree with me.
The secondary voltage of the two hooked in multiple would be the
same as would the voltage of one used alone, but the amperage would
be doubled.
[I stand corrected as to the rectifier being made in 35 ampere size.
However the change to 30 does net alter the proposition in the least.
Brother Creamer is not exactly right, though he is pretty close to it.
Yes, two rectifiers, 30 amperes or any* other size, could be connected in
multiple, but in order to steady the load, or equalize it between the
two rectifiers, it would be necessary to provide a separate equalizer
reactance in the circuit of each tube. Without this there would be
the liability of one tube carrying more load than the other.
The equalizing reactance, I have no doubt, can be secured from tho
rectifier manufacturer at a nominal cost. — Ed.]
Cleveland, Ohio.
At the request of the Engineering Department of the National Lamp
Works, Cleveland, Ohio, the editor recently journeyed to that city, and
there saw some extremely interesting things, met some gentlemen
whose acquaintance is treasured more than a merely passing pleasure,
and gave the "once over" to something which will appear later in the
department, and which will, I think, create quite some considerable ex-
citement in the Land of the Movie when it does.
We were met by our old friend, Howard Codding, whose name is
familiar to most old-timers in the business as one of the pioneer
operators in the city of Cleveland. Mr. R. P. Burrows, of the Engi-
neering Department of the National Lamp Works, also extended the
glad hand of welcome, together with the use of one perfectly good
gasoline buggy, in which we, accompanied by Brother Codding, journeyed
out some nine miles to Nela Park, in the midst of which are located
the home offices and one of the Testing Stations of the National Lamp
Works.
At Nela Park it was my privilege to meet Mr. S. E. Doane, Chief
Engineer of the National Lamp Works, with whom we had a long and
most interesting conversation concerning some of the problems of the
lens system of the projector, and concerning certain phases of the
electric arc and other methods of supplying projection light. It goes
without saying that Mr. Doane is a very able gentleman ; otherwise he
could not occupy the position he so ably fills. Mr. Doane and Mr.
Burrows acted as guides while we viewed the plant. The trip was in-
deed interesting. The various methods of measuring light by a photo-
Projection Department, which same will, I am sure, be of a great deal
more than passing interest. They will be published later, though it
will take considerable time to make the tests and necessary calculations.
One thing in particular I saw was a model showing, graphically, the
result of light tests on different portions of a picture screen illumi-
nated by a 40 ampere D. C. arc. To say the result was surprising does
not express it. I would not have believed there could possibly be such
an amazing difference in the point light intensity of a screen, which
appears, to the eye, to be fairly evenly illuminated. As I before said,
the chart was modeled, and its surface looked like a hilly country, the
high points representing the high points of illumination, and the low
points the points of low illumination. There was not a level spot
anywhere on the entire model.
The photograph shows two edges of the surface of the model. The
various figures indicate the foot candles of illumination at that par-
ticular spot. The figures are spaced two feet apart, the model repre-
senting the illumination of a screen 12 x 16 feet in size, measurements
of which were taken at points two feet apart.
The figures in the photograph are too small to be readily made out ;
r
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it
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ft
23
1
also there is a decimal point between each group of figures, though It
is in some instances too faint to be seen. I therefore append a chart
giving the figures in more readable size.
228
THE MOVING PICTURE WORLD
January 13, 1917
In considering the photograph, remember that base line A B, B C
represents zero candle power, or no illumination at all, therefore from
base line B C to point 6.1 represents 6.1 foot candles, whereas from
base line B C to point 3.0 represents only 3.0 foot candles. You will
observe that at the four corners of the chart there is an illumination
respectively of 2.7, 5.4, 2.8 and 2.5 foot candles. The lowest foot
candle value of illumination is in the lower left hand corner, and the
highest in the upper right hand corner. The upper left hand and the
lower right hand corners are approximately even in illumination. As
Illustrative of the unevenness- of illumination supplied by the electric
arc you will observe that between 3.8 and 36, a space of four feet, the
Illumination rises to 4.7 foot candles, and that taking a line straight
up through the screen the illumination increases up to 6.6 and thence
falls off to 4.2, with a little hill of light at 6.8, a trifle to the left.
A study of this chart is interesting, it representing the screen illu-
mination from an average 40 ampere D. C. projection arc.
The National Lamp Works is a subsidiary company of the General
Electric Company. The Cleveland Home Offices are located on a strip
of ground one hundred acres in extent, lying two hundred feet above
and overlooking the city. It is beautifully laid out, with brick drive-
ways and walks which run in graceful curves through the grounds.
The buildings are of red brick, and the testing plant is, as I have said,
marvelously complete. I was in one room where they were using 200
K. W. of current in the testing of lamps, and you may take it from
me, beloved brethren, there was some light in that room.
It is forbidden me at this time to speak of the particular thing re-
sponsible for the visit to Cleveland, but, as I said, later on you will
get the whole "dope" and will, I think, be surprised, even as was I.
In the evening it had been arranged that Marvin Winton, president,
Harland Hollander, business agent, and Frank J. Masek, secretary and
treasurer of Moving Picture Machine Operators' Union No. 160, together
with Brothers Codding and Vellam, take dinner with the editor, but
while the union officials showed up at the hotel, two of them only had
time for a short chat, because they had unexpectedly become tied up
with a show. The rest of us, including Brothers Burrows and J. T.
Caldwell of the National Lamp Works enjoyed the big eats, and spent
an extremely pleasant hour, after which we motored out to one of the
theatres and examined the chronometer balance and cylinder escape-
ment of a certain proposition of which I am not yet at liberty to speak,
though I can say it will be a "big speak" when I do. Brother Codding
was with us all day and, like the editor, was amazed at the com-
pleteness of the National Lamp Works testing station.
I was glad to meet the officials of Local Union 160, because there has
in the past been some antagonism on the part of that particular local
against the department and its editor. This, however, is, I am glad to
say, disappearing. The men are beginning to find out after all Richard-
son don't wear horns, and having discovered that fact, are of course
willing to be friends again, all of which is pleasant ; also it will be
mutually advantageous.
As to Milwaukee operators not favoring improved condenser holders,
why that is all right if the manager is willing to stand for the loss of
a large percentage of the light. You can get along without them if you
want to locate your arc back much further than it ought to be. ,But
if you are going to use up-to-date methods, you must use up-to-date im-
plements, and one of them is found in the.Preddy or the Elbert con-
denser holder. I believe either of these mounts may be had from G. A.
Metcalfe, 117 Golden Gate avenue, San Francisco, Cal. The improved
condenser holder will do two things. First it will eliminate a large
portion, if not all of your condenser breakage; second, it will allow you
to bring the arc up close to the lens, and thus make use of a greater
percentage of the light.
Wrong Data.
I would recommend that operators be more careful to follow closely
the directions given them from time to time, particularly with regard
to methods to be used when asking questions about the optical system.
Otto Anders, Milwaukee, Wis., says :
What kind of condensers would you recommend for the follow-
ing : Distance of projection, 95 feet ; size of picture, 13 feet ;
center of condenser combination to aperture, 21 inches ; center
of crater to back condenser, 5 inches ; aperture plate to center
of lens, 6 inches ; 654-inch Gundlach projection lens. Have
had much condenser breakage. Do you think a Preddy holder
would eliminate this to a certain extent? Where can I obtain
them, Milwaukee operators do not favor them. Would like
your opinion on this. Using Power's Six A machine and lamp-
house ; Wagner rotary converter; %-inch Speer carbons, using
28 amperes. Have used about eight condensers in the last six
months, always get different sizes recommended, but no one of
these combinations seems to satisfy. Kindly let me hear from
you as soon as possible. I have purchased a Handbook, which is
very good indeed ; also subscribe to the Moving Picture World.
Brother Anders (or is it Auders?) I have, through the Projection
Department, many times told you to GIVE THE BACK FOCUS. In
order to answer your questions intelligently I must have the following
measurements : First, Number of amperes you are using ; second,
A.C. or D.C. ; third, diameter of objective lens — NOT the diameter of
the barrel, but the DIAMETER OF THE SMALLEST OPENING
THROUGH THE LENS ; fourth, the exact distance from the aperture
plate to the back lens of the objective when the picture is in exact focus
on the screen. Give me these measurements and I will tell you what
you need, but if you will look in the November 4th issue and apply the
tables therein found, you can figure it out for yourself. With 30 amperes
and an improved condenser holder you can bring the crater up to within
3% inches of the center of the condenser combination, or, in other
words, the apex of the lens next the arc, which would be about 2%'
inches from the lens itself, whereas you have 5 inches, or more than
4 inches from the crater to the lens, and right there you lose a lot
of light. Assuming that you have an objective diameter of 1% inches,
working at 8% inches back focus, you would want 1^ inches between the
aperture and the apex of the front condenser, or if the diameter was
1% inches and the back focus t inches, you would want 22 inches.
.In the first instance, using plano-convex condensing lenses, you would
want one 5Vi and one 7% inch condenser, and, in the second instance
two 6%-inch lenses. Note: A question has just been raised by Mar-
tin of Los Angeles, as to tables and chart in November I issue. Martin
claims that the combinations Griffith gives will not always give proper
size spot. As to this, we await reports from operators who have
tested the tables, meanwhile accepting them as correct.
Question of Policy.
A correspondent of one of the other departments of the paper placed
the following paragraph in a letter: "I have been giving Richardson's
stuff to an electrical nut with a few letters after his name. He wan/ts
to know where Richardson gets his ideas from, and whether an operator
has to know all the isms to make a clear picture. Says Richardson
is talking over the head of his audience, which I thought myself was
correct, though I am no expert."
The foregoing was passed along to me with a note reading as follows :
"The enclosed so strongly echoes my own ideas that I am
sending it along for the once-over. Comparatively few
operators can follow the stuff now contained in the depart-
ment, little of which has any bearing on practical projec-
tion work. True, it is stuff it is well to know if a man can
grasp it, but the average operator cannot grasp it, and is apt to
become discouraged Practical discussion of actual projection
troubles and operating conditions will interest hundreds, where
but one will be interested in the light ray stuff and kindred
material."
This was very evidently intended in the kindest possible spirit, and
inasmuch as it involves several things which are fundamental, not only
to this department, but the profession of operating, I take pleasure in
setting forth the policy of the department, and giving my reasons for
the course I have taken.
First : With regard to the electrical "nut" and his queries, why he
simply shows that he does not know or understand practical projection.
If he did he would not talk that way. It is not necessary that an
operator know all the isms, but it is very eminently necessary that he
have a thorough knowledge of electrical action ; that he thoroughly
understand the electrical action of generators, motor, mercury arc
rectifiers, transformers and other electrical instruments placed in his
charge, because, particularly with motors and dynamos, their electrical
efficiency can be very greatly reduced by improper care or lack of
knoioledge on the part of the operator to give them intelligent care.
As to the comments of the correspondent, and the words of our
esteemed colleague, the other editor, why that is something else again,
and is a matter for very serious consideration and discussion. I fee?
grateful to these two gentlemen for having called this mattar to my
attention. I had of late been running the department pretty deeply into
wnat might be termed "high-brow," especially with regard to optics.
Now it is quite true that at the present time only a relatively very
small percentage of operators can and will understand the discussioD
and drawings of lens action which are going forward in the depart-
ment at present, but they can understand the ultimate result, which is
finally placed before them in the shape of tables and charts; also they
can apply the k/ioicledge ice have gained through these discussions.
And I want to tell you right now that I regard the knowledge of the
optical system of the projector, which is being gained by and through these
discussions, as being the one absolutely most important thing it would
be possible for this department to do at this time. We have already made
huge strides forward in the understanding of tne projector opticar
system, and the knowledge has been made available which will save
theater managers many thousands of dollars every day if that knowledge
be rightly applied, and there is no earthly reason why any average
operator cannot rightly apply this knowledge if he studies the tables
just a little bit.
However, while we are taking up these matters it is well to not
forget tuere are constantly new men coming into the business, who
have got to serve their apprenticeship, study, and learn even the
most fundamental things, which, while they now look very simple to
we old-timers, still arc just as puzzling to them today as they were
to us years ago. before we learned the why and wherefore.
I have deliberately and "with malice aforethought" directed the de-
partment into a somewhat higher or advanced line of discussion. Per-
haps, however. I have gone too far in that direction. In fact, I believe
I have. I don't want any man to feel that he is not at liberty to write
to this department and ask even tne most simple question. The only
thine I object to, or ever have objected to. is when men in cities like
say. Chicago, Minneapolis, or Detroit, send in a string of questions
which very evidently emanate, not from an operator, or even an
apprentice, but from a tyro who is seeking to cram himself with
knowledge in order to pass an examination. That particular thing I
won't stand for. I will, however, always be glad to answer any question
which seems to come from eitner a genuine apprentice or operator, no
matter how simple it may be. That is one of the functions of this
department, and I intend it shall always remain one of its functions.
The small town man, the young operator and the apprentice may always
be expected to ask elemental questions, and they are entitled to a
respectful reply thereto: also they will receive it so long as I am
the editor of this department. It is true. I have sometimes roasted men
who have sent in a string of simple questions, but wherever that ha?
happened it has been due to belief on my part that the proposition was
not a legitimate' one. They either did not emanate from a proper source,
or the questions were not asked with a proper object in view. -.
January 13, 1917
THE MOYTNC PICTURE WdKl.l)
2»>
MOTIOGRAPH PROJECTOR.
Over In the city ol Chloago, the Enterprise Optical Company I
tin' job bIi days .i week producing kfotlograpb projeotlon machine .
whicb they, (lie manufacturers, admit are
tin- in - i projectors whicb ever happened
\n.i 1 1»»- department II ■ pared
to Bay that thi' present Motiograph ma-
chine la an excellent projector, contain-
ing many features iii more than irdl-
nary merit, The k> ni ral features ol the
Motlograpb are already familiar to t»tii
theater managers nnd operators, its arc
lamp Is of rugged construction, and bai
ail the aeoeesary adjustments to provide
perfect control of the i i^iit ; ..
them In i toellent form. The lamp:
i^ ni | and well vent Hated, it i
constructed of heavy Russia iron, with
air spaces between the inner and outer
walls of It il support-
ing ti>i' mechanism and lamphouse is of
iron. Is adjustable and of rigid construc-
tion, The magaalnes are of beavj Bheet
steel ; the switches are mounted on a spe-
cial switchboard, suspended from s stand
just underneath the lamphouse on the
operating suii\ where they are convenient
to the operator.
Fig. 1.
OIL TUBE LEADING
to outside or
FRAME
\
DIAGRAM SHOWING, NECESSARY
CROSS IN BELT TOR IMPROVED
MOTOR DRIVE ATTACHMENT
The gears and
shafts in the ma-
chines are cut from
cold rolled and tool
steel. All the bear-
ings are interchange-
able and are made of
high-grade bronze.
Idler rollers, sprock-
ets, star, cam, etc.,
are of high-grade
steel, which is ground
to form after being
hardened. So much
for the general con-
struction.
During the past
year improvements
have been made
which we will de-
scribe as follows :
Referring to Plate
1, it will be seen
that the gear cover
is now hinged to the
mechanism frame in-
stead of being put
on with screws, as
formerly. This forms
a construction which
will be found much
more convenient in
that It facilitates in-
stant inspection of
the working parts of
the machine as well
as simplifying the
operation of oiling.
The motor drive
attachment is illus-
trated in Plates 2, 3
and 4. Heretofore
this was mounted on
tin' I-, .u oover, but it Is now bull) rlgbl Into and madi pi
part of the main frame oaatlog, traction maki it p<
to uso a fun Iderably ihorter motor belt, and ilnoe thi belt i>uiii-y is
iiuw mi a levi I
with Hi.- mecban
i in ub ba ■ ii
|\\.I\ Willi
the ti mi. ni
vibration at up
by ■ bigb mount-
ed pulley and ih"
snapping ol the
Ioiik. loose bell
The large bell
pulley shaft on
the new attach-
ment i
long and thiv
eighths Inch In
dlami ter and the
steel pinion
meshes
Into the lower
sprocket shaft
mar Due to the
different direction
of rotation, the
motor bell on the
lati st model Mo-
ph, in n bleb
the motor is
mounted, as
shown, should be
CroSBed, as per
Plate 3.
A loop Better is
now included in
the Motiograph
equipment and Is
Bupplied by the manufacturer at an extra charge. It can be fitted to
both the upper and lower sprockets, thus avoiding any possibility of los-
ing either one of the loops.
In Plate 5, we see the new form of coupling which has entirely
eliminated the objectionable noise set up by the old style one after it
became Bomewbat worn. This is a very Ingenious little piece of mech-
anism and it works
perfectly. It has al-
ready been described
in the department,
but is included in
this article for the
sake of completeness.
Illustration of it will
also be found at A,
B, C, Plate 5, Figure
266, Page 539 of the
third edition of the
Handbook.
Plate 6 shows the
improved condenser
mount, which is now
made of one solid iron casting. This easting supplies a heat reservoir
which equalizes the heating and cooling of the lenses. Each lens is held
in its carrier by a light spring tension, which gives readily under the
pressure of expansion of the glass. There is therefore no possibility of
cramping the lens, and thus producing breakage. The rear condenser is
adjustable and may be moved backward or forward in order to obtain
correct separation of tho two factors of the lens. The condenser cover
is hinged, and on this cover is mounted an indicating knob by means
of which either condenser lens may be ejected from the mount for re-
placement without the necessity for touching the lens with the bands.
We have examined this holder, and it looks very good. The Enter-
prise Optical Company claims big things for it.
And, by the way, again referring to the sliding connection, shown in
Plate 5, although these have been
in actual use for more than a year,
the manufacturer informs me that
not a single one has been returned
as defective or worn. Considering
the large number in use, this cer-
tainly is convincing proof of the ex-
cellence of the design of this par-
ticular portion of the mechanism.
The use of this disc brings about
another ideal condition In lhat the
act of framing the picture up and
down has absolutely no effect upon
the relative position of the shutter
to the intermittent sprocket, there-
fore once correctly set the Motio-
graph shutte.- "stays put."
The Motiograph machine has two
flywheels, which makes for steadi-
ness of motion. One of these wheels
is on the right and the other on the
left side of the machine.
As I have before remarked, the
elimination of the inside shutter, with its complicated and rather deli-
cate, hard-to-get-at mechanism and the old-style coupling, marks a
big step forward in the right direction. The other, improvements we
Fig. 6.
230
THE MOVING PICTURE WORLD
January 13. 191/
have named are also good. The upper loop setter is an innovation.
Due to increasing cost of raw material and labor, the company has
raised its prices to $205 for hand-driven, or $305 for motor-driven ma-
chines, not including the loop setter.
This department commends tne new Motiograph machine to the con-
Bnderation of theater managers and operators contemplating the pur-
Chasing of projection machinery.
In Memoriam.
As the old year has departed, giving place to the lusty youngster
who proposes and promises to us wonderful things, it is fitting that we
spend a moment in retrospection, and lay upon the memory of the Old
Timer a wreath of flowers, thinking tho while kindly thoughts as our
minds travel back in reminiscence of deeds which should not be for-
gotten.
The Old Timer ! He was daddy of us who now close the switch and
let George, the motor, twist the crank. The Old Timer knew not of
motors. It was the crank for his. He was the lad who "got by"
when the getting by was not good. He was the one who made good
when there was mighty little to make good with. He it was who met
the demand to "make brick without straw" by — making them. Maybe
they were not very classy "brick," but they "got by" just the same,
and filled many a manager's pocket with yellow gold. Yes, the old
time operator must not be forgotten, or his deeds of prowess allewed
to sink into the shades of oblivion. He had no books to guide him.
He had no projection department upon which to fall back in time of
trouble, because its editor was himself an Old Timer, with no more
knowledge than had his brother Old Timers. But, lacking knowledge,
we just "took a chance," and more often than not got away with it.
It was the Old Timer who, when he found his rheostat missing, or
smashed into fragments by a kind hearted express company, with a
show to be put on in Pumpkinville school house at eight P. M., bor-
rowed a bunch of wire from the local light company, run a wire from
his switch to connect with the top wire of an. adjacent barb wire fence,
a foot or so from a post, and another from the bottom wire of the
aforesaid fence, two panels away, to the lamp, pried the staples out
from the intervening posts, slipped bits of broken crockery between the
wires and posts to prevent fire, connected the fence wires (usually
four of them) with short bits of copper wire, rheostat fashion, and
struck his arc. If he got too much current he cut in another panel of
fence, if not enough he used less fence. But he calmly run the show
to schedule, replaced the staples, returned the borrowed wire and went
on his way rejoicing, having some few villagers wondering what hap-
pened to them when they touched the wires of Widow Jones' fence
last night. Or if there was not convenient fence, he raided the local
hardware store, secured anything he could get in the way of iron
wire, and in half an hour was ready to. run with an improvised re-
sistance which delivered the goods. Failing in both these he grabbed
somebody's family rain barrel, raided the railway for two fishplates,
bought a bucket of salt, hired a couple of boys to carry water and put
the show on.
It is even of record where an Old Timer who encountered a five
hundred volt supply, with only one poor, lonesome, God-forsaken one
hundred and ten volt, twenty-five ampere rheostat available, called the
turn by driving two pieces of gas pipe into the mud in the shallow part
of an adjacent pond, and after one or two experiments as to proper
space between put on the show. But, says Mr. Up To Date, he would
have to carry a barrel of fuses, for he'd be blowing them all the time.
Nay nay, Pauline, Mr. Old Timer blew no fuses, because when he
pulled those stunts the fuses reposed calmly in the bottom of his
grip, undisturbed and unafraid. Nor was friend Old Timer worried in
the least by their absence. We were not squeamish in those days. We
didn't know much, and in our blissful ignorance took chances which
would give the Board of Underwriters hydrophobia if we pulled them
today. But we seldom spilled the beans, and usually got small credit,
or none at all. Still it did sometimes happen that an extra enthusiastic
picture shooter would commit a faux and get called down so hard it
would make his teeth rattle. I remember one incident of this kind
which happened in a village in northern Missouri in the early days.
A. "show" arrived in town, but when the operator came to hitch up he
found the rheostat to be out of commission. He did not know bow to
locate and repair the trouble, but had been told that two iron rods in
a barrel of salt water would supply resistance. He got busy, filled a
perfectly good barrel with water, dumped in a water pail full of salt,
but his informant had neglected to remark that the iron rods must be
separated from each other. He neglected this little detail when he put
the rods in, and when the switch was closed things happened real soon.
Also they happened plenty. The village was supplied by a station
located six miles away, and he was hitched to the lines right close to
the transformer which supplied the town ; also he had run his wires
out to the street lines and forgot or neglected to insert a fuse-block.
The result as to tne transformer fuses is not difficult to guess. There
was no show, and th town made out that night with such light as the
stars supplied, plus that of such tallow candles and kerosene lamps
as could be resurrected. That particular Old Timer was quite un-
popular in that particular village, 'tis said.
The equipment used by Old Timer was crude, and the films were
something pretty awful, but the public knew no other and was satis-
fied. The show Old Timer put on would be a laughing stock now, but
it was a stem-winding wonder then, and he was a sort of genii in
the eyes of the public. Movin' pictures were marvelous simply be-
cause they were movin' pictures, just as the telephone was a wonder
In its early days.
Old Timer was of necossity a man of resource and ingenuity. He
made good In his day and generation. Whence did lie depart, you ask?
Well, most of him left tho business when competition reduced his
wage from thirty to fifty per to fifteen and twenty, and even less, but
a few of him stuck through thick and thin, and Billy Reed, the sage
of them all, still shoots pictures at a screen down in Atlantic City. 1
would be glad to hear from other really Old Timers, who can give facts
and dates In substantiation, referring to their employers in corrobora-
tion, as to their records. By this I mean only those who went into
the business of operating in the really early days, say between lsytj
and 10(/J. Those are the ones who, I believe, are justified in arrogating
to themselves the title "Old Timers." Many of them have been gathered
unto their Father. Others are in other lines of business, but surely
some besides Brother Read still either twist the crank, or direct George
the motor, in doing so. Let us hear from you.
An Atmospheric Screen.
During the past two years there has been introduced to the moving
picture industry a screen surface, known as the "Atmospheric" screen.
Although exactly why it has received that title deponent sayeth not,
because the only connection it has with the air is the fact that that
element comes into contact with its surface. Be that as it may, how-
ever, the screen has been carefully examined as to the performance of
its projection surface, and it seems to be good. The nature of the
surface is, of course, a secret which you could not drag out of the
company with two yokes of oxen, a tugboat and a -locomotive. They
say that the surface is not metal, to which my reply is : maybe not,
but you will have to furnish an alibi in proof of that statement.
The base is a strong, heavy canvas, painted on the back with some
sort of lead-colored solution, the purpose of which is to keep the frame
upon which the screen is mounted from penetrating through the screen,
as it is claimed happens to some screens.
The surface can be furnished in two forms, one being a smooth
canvas surface, coated with the screen emulsion, and the other a rough
surface very similar to burlap. The first named would, in my judge-
ment, be ideal for a long, comparatively narrow house. It would be that
type of surface the briliancy of which increases, within reason of
course, with distance. It would, however, present considerable fade-
away if used in a wide, short house. The other, rough-finished, sur-
face ought to give a very excellent effect in the short wide house, though
it would not present the peculiarity of increased brilliancy with dis-
tance in so great a degree. The Atmospheric Screen Company do not
make the impossible claim that there will be no deterioration of the
surface with time. Their claim is as follows, and it has the merit
of being within the bounds of reason : "Our surface will not become
clouded or spotted. That will never happen with an Atmospheric
Screen. The only change the surface will present with passing year?
is that change which comes to all things, namely, a gradual dimming
of its lustre which contact with the elements effects upon all things
with passing years." I like the claims of the Atmospheric Screen
people because they keep within the realms of probabilities and or-
dinary common sense.
The Atmospheric Screen is absolutely seamless, and the company say?
it will not put out a screen with a seam in it. They are in a position
to furnish screens of any required size, without a seam, the screen of
the U. S. theater being 16% x 22 feet.
The company furnishes a frame for the mounting of their screens,
the same being included in the price of the screen. They also furnish
instructions for installation, and where distances make it practical they
send their men to make the installation. The company colore the
emulsion with which they coat their screens very slightly, the idea
being to present a slightly different surface in different theaters. As
to the value of this last named scheme, I will not undertake to say.
except that the coloring is so faint that it would not injure the re^
fleeting value of the surface. However, whether or not the plan has
merit it certainly will do no particular harm.
Taking everything into consideration, the projection department is
ready to give the Atmospheric Screen Company its approval and com-
mendation.
The surface is good. The backing is strong and sturdy, and its per-
formance, so far as I have observed, excellent.
Amberlux Lens.
John McClinton. Burlington, Iowa, asks:
What is your opinion of the Amberlux lens made by William
Deshler Warner, Columbus, Ohio?
Why, Brother McClinton, my opinion is that it is a mighty good
proposition. I have long since given these lenses the endorsement of
the department. It is not really, a lens at all, but a ray filter which
softens the tone of the light just sufficiently to kill its harshness with-
out cutting its brilliancy appreciably. These lenses only cost $3.50
each, and they are worth every cent of it.
rWhen You're in Trouble-i
RICHARDSON'S
MOTION PICTURE HANDBOOK
FOR MANAGERS AND OPERATORS
Is the Doctor That Can Unfailingly Prescribe
for Your Ailments.
There isn't an operator's booth in the universe in which
this carefully compiled book will not save ten times
its purchase price each month.
BUY IT TODAY! $4.00 THE COPY, POSTPAID
Your bookseller can supply you or the nearest Moviaz Picture
World ojj'ue will Promptly All your orders.
MOVING PICTURE WORLD
Schiller BIdg. 17 Madison Ave, Haas BIdg.
Chicago, 111. New York City. Los Angeles, CaL
January 13, 1917
THE MOVING PICTURE WORLD
231
M
Motion Picture Photography
Conducted by CARL LOUIS GREGORY, F. R. P. S.
i^s
Inquiries.
QUESTIONS m cinematograph; addressed to this department will re-
ceive carbon copy ol the department's reply i>y mail when four
cents in stamps are Inclosed. Special replies by mail on matters
which cannot be replied to in this department, $1.
Manufacturers' Notice.
It is an established rule of this department that no apparatus or other
soods will be endorsed or recommended editorially until the excellence
of such articles has been demonstrated to its editor.
A:
Lense Definition.
(Continuation of Mr. Hugon's Reply to Mr. Abadie.)
S TO Bharpness, you rightly point out that this Is not a
question of •perfection." but of a tolerated degree of im-
perfection. A lens is considered "perfect" when its chem-
ical and optical foci coincide, within the tolerated limits of
error. But within such limits, and among perfect lenses, there
is yet a wide margin of choice, and I choose the Goerz or Zeiss
for work within one plane or a narrow range of planes, but the
Voigtlander for work at full aperture, or requiring greater
depth..
Mr. Hugon has, I believe, chosen the wrong word to use when he
uses the word "oblique," as he evidently intended that it should mean
marginal rays instead of oblique rays.
Mr. Abadie has written, supplementing his former letter :
1 notice that you have published my former letter comment-
ing upon Mr. Hugon's article, and as you have not answered the
principal points brought up by me, 1 hope that Mr. Hugon's
reply will be forthcoming on his return from England.
With regard to your comments to my letter, I wish to state
that by perfectly sharp production I meant, of course, an image
of such quality as would, "when projected, be termed by com-
petent critics, with good eyesight, "perfectly sharp." There is
doubtless a limit to which mechanical accuracy can obtain, but
there is no fear as yet of any cine lens being capable of higher
resolution than is the emulsion of cinematographic negative
film stock.
In speaking of the "resolving power" of emulsions, you raise
a very interesting question, but one which is a little beyond the
average cameraman, excepting in isolated cases, such for in-
stance as a photographer who has chanced to read the "Abridged
Scientific Publications of the Eastman Research Laboratory,"
or some like paper. My cameraman, who made the numerous
and very delicate tests of lenses referred to in my last com-
munication, and who is one of the very few really scientific
and capable cinematographers in the game today, has examined
the resolving power of the cinematographic film stock (negative
and positive) of every known make. This he has done by
scientific methods, using a lens, tube and glass wedge, at the end
of which he places a ruled screen having many lines per inch
(as practiced by Mees in London in 1900), and also by un-
scientific methods such as could be practiced by any camera-
man. These tests show, as does, also, microscopic examination
of the developed image, that, although rather coarse, the emul-
sion of motion picture negative stock is capable of truthfully
representing the best performances of present-day cine lenses,
the worst enemy to perfect definition being light scatter and
irradiation in rapid emulsion.
Concerning your remarks on the size of the circles of least
confusion, I beg to suggest that the sizes which you quote are
those reckoned on in still photography, but the 1, 250th of an
inch will by no means hold good in cinematography — the circles
must be much smaller to stand the magnification of the motion
picture image. This will be apparent to you after a little
thought and study, and the study at close range of projected
images will also convince you that the size of the AgBr grain
is still small enough to cope with the best image it is possible
(with available cameras) to focus upon the emulsion.
Thank you for hearing me the last time. Your comments
were fair, but let me hear what Mr. Hugon says regarding the
points I raised concerning his article.
The points raised by Mr. Abadie are well taken and I must admit
that for practical purposes the present-day negative emulsions are fine
enough for ordinary use. Still I think Mr. Abadie will find that there
are some of the best grades of cinematograph lenses which will show
two separate lines at a minute distance apart on fine-grained emulsions,
such as a slow chloride plate, which would be merged into one in the
comparatively coarse emu! In cinematograph negative, i may
not have made mj ell clear in regard to l 200th of an inch being need
as it"' basis of calculation tor the size ol clrolei ol confusion. Thii
is tin' standard generally u ed the limit of the size of circles
niu -urn pe sslble in calculating depth of focus. Of course. In
the sharpest plane the circles would he Infinitely smaller ; In fact, a
mathematical point if the lens were perfect.
Valuable Trade Literature.
To those cinematographers who are anxious to keep up to date the
literature published by the big lens and camera manufacturing concerns
affords a wealth of information for the mere price of a postage stamp
and a little stationery.
The Bausch A Lomb Optical Company, Rochester, New York, are
sending out a booklet entitled "Useful Tables for the Photographer,"
containing a chapter on Diaphragm Numbers and Uniform System Num-
bers, Reducing and Enlarging Tables; Table of Depth of Focus, Height
of Image for Various Studio Distances; Table of View-Angles; Shutter
Speeds for Moving Objects; a series of Lens Notes and a chapter on
the Care of Lenses; the whole embracing much valuable information.
What Lens Shall I Buy?" is the title of another most Instructive and
helpful booklet just Issued by the same company, and we would urge
our readers to avail themselves of the opportunity to secure a copy.
It contains much valuable information concerning different types of
lenses and their uses.
Conditions caused by the European war have compelled the C. P.
Goerz American Optical Company, 317 East Thirty-fourth street, New
York City, to cancel and withdraw all former prices. The company
reports that while the war has somewhat interfered with the delivery
of their cameras, yet, as regards lenses they have been more fortunate.
Prior to the war they had imported a large quantity of genuine Jena
glass which their completely equipped optical factory in New York
City has been turning into Goerz lenses without interruption. At pres-
ent the company is in a position to supply nearly all its lenses with
but few exceptions. A new catalogue containing a list of such goods
and accessories as they are able to furnish in reasonable quantities is
now ready. While neither bulky nor elaborate, it is very attractive
and appears to list the very best of the Goerz line of cameras, while
the lenses are apparently all in evidence, at least all the popular series.
The new prices show a slight advance on those in force previous to
October 1, 1916.
The Cooper Hewitt Electric Company, Eighth and Grand streets,
Hoboken, New Jersey, publish several pamphlets in regard to the use
of their lamps for motion picture studio lighting.
The Simplex Photo Products Company, of Richmond Hill, L. I., New
York, have just issued a new and attractive catalogue of motion picture
apparatus which describes the cameras, printers, developing outfits
and lamps which they manufacture. They have just placed on the
market a professional camera with outside magazines. To meet varying
demands they supply these magazines in various capacities of from 50 to
500 feet.
•Copyright. 1916, by the Chalmers Publishing Co.
Correspondence Club.
Quite a large number of names have been sent in for admission to
the Correspondence Club. Hawaii and Italy are added to the geo-
graphical limits in this list. If you would like to talk over your
trials and triumphs in any particular branch of cinematography with
someone else inoculated with the same bug as you have, send in your
name and address, along with a diagnosis of your particular mania.
S. K. Yamato, Box 806, Honolulu, Hawaii. Camera construction.
Ing. Arpad Kirner, Senis, Cagliari, Italy. Scenic and educational
pictures.
H. C. Larrabee, Washington, Iowa. News pictures and industrial.
Frank E. Artz, 1712 W. Monroe St., Chicago, 111. Camera construc-
tion.
Griffith I. Ellis, 3202 Perry Ave., Bronx, N. Y. Amateur.
Louis Ewen, 4 East I15th St., New York. Amateur.
W. W. Kelly, Box 106, Tonopah, Nevada. Home laboratory.
E. Powell, 235 2Sth St., Woodcliff, N. J. Educational and industrial
films.
M. J. Cromshaw, Gen. Del., Cleveland, O. Cartoon pictures.
Maynard F. McDonald, Box 75, Victoria, B. C. Machine development.
Joseph N. Rinehart, Box 215, West Fort Lee, N. J. Chemistry of
cinematography.
Arthur Hollis, Hollis Centre, Me. Amateur.
James J. Couch, Box 163, Troy, Ala.
Chas. J. Roos, 28 Lowery Ave., Gait, Ontario, Canada. Direct posi-
tives.
Joseph Spediacci, Box 60, Amsterdam, N. Y. Amateur.
Chas. J. Dommer, Jr., 2520 Madison St., Brooklyn, N. Y. Cartoon
pictures.
232
M
THE MOVING PICTURE WORLD
1
January 13, 1917
u' ""-1111""""" ji"" "'[>
^iaaaaaaaa; yy
"iffl'iril'i'm
Music for the Picture
^^MIS^l^^fflii^^^S^Mi^MB^BiiiiBiiBB
Conducted by CLARENCE E. SINN and NORMAN STUCKEY.
Announcement.
ANY questions concerning music for the film, suitable instrumenta-
tion for motion picture theaters, questions relating to the pipe
organ ; in fact, any questions, criticisms or suggestions dealing with
musical interpretation for moving pictures will be answered by Mr.
Stuckey through this department. Inquiries should be addressed to
Musical Editor, Moving Picture World, 17 Madison avenue, New York
City.
Improvising (Part II).
ARTICLE I.
By Clarence E. Sinn.
PART I. of a series of letters on improvising for the pictures ap-
peared in this department in issues of the Moving Picture World
from November 13, 1915, to May 6, 1916, inclusive. It is not
expedient to go over the ground again which is covered by those nine
articles, some of the elementals found in the study of harmony, though
occasionally one or more points will be reintroduced in another form
for purposes of illustration. We must take it for granted that the
interested reader knows the elements of a simple chord in its first
form — that is, a triad — consisting of a tonic, a third and a fifth. This
is illustrated in Articles VII. and VIII. (issues of March 25 and April
15). It is also surmised that the reader — if he be interested — has also
an idea of the difference between major and minor keys, and wherein
this difference lies. The matter of major and minor thirds (as well as
major and minor keys) is also touched upon in the same two Articles
(VII. and VIII.). These, however, are among the rudiments of the
science of harmony and are taught fully in the textbooks of that study.
Elaborating upon a theme or subject is a different matter, and one
which I believe can best be studied through a repetition of examples
and illustrations — not necessarily the same, but upon similar lines.
Before going further I wish to refer the reader to Article VI. (issue
of February 19, 1916) regarding the use of the words "theme" and
"subject." Reasons are there given why it is thought advisable to give
these words a meaning and distinction of their own (in these articles)
regardless of usual definitions. Hence (for my own purposes) I shall
define the words as follows :
Theme. — A melody or strain of music, or a complete musical idea
capable of describing (or through improvising being made to describe)
a certain scene or character. In other words, being musically appro-
priate to the scene or character.
Subject. — A group of notes, a measure, or a few measures — that is,
an incomplete musical idea — from which a melody may be made. (This
last is improvisation in its true sense, and includes composition to a
largo degree.)
The Theme (as above defined) will be the more interesting as well
as of more practical value to the accompanist of moving pictures. It
presents a complete musical idea ready made, which seems appropriate
to his character, or scene, or to the story ; and this idea may be made
through elaboration (one form of improvising) to describe different
emotions, thus giving his accompanist light and shade. Elaborate and
intricate melodies do not lend themselves so readily to this work as
the simple forms. They are themselves elaborations of simple themes,
and much further elaboration (such as addition, subtraction or inver-
sion) might destroy their identity, and to this extent, their value as a
descriptive theme. Sometimes a few measures may be taken from such
a composition, and used as a subject, upon which to build another mel-
ody. This will bo taken up at another time, however. At present we
will concern ourselves with the Theme in simple forms.
Uusually the picture accompanist prefers to play a number which is
more or less in keeping with the spirit of the picture, and as the char-
acter of tho scenes change, introduce other musical numbers suitable
to the varying moods of the story. This is perfectly correct, of course.
It is the proceduro followed by the better picture accompanists who
play from notes. It is about the only satisfactory method which could
bo used by an orchestra. But a "one-man" accompanist (be ho using
the organ, piano or one of the "combination instruments") will find
opportunities for effective use of tho Theme which is denied the
orchestra except when tho music is specially written for tho picture.
Very tew organists, or pianists, nowadays confine themselves to the
printed page entirely, but have a number of melodies memorized which
they introduce ;is their fancy or judgment dictates. It has been re-
peatedly Stated thru "it. is not always what you play" that counts; the
manner of playing lias a great deal to do with it.
We all know the value of choosing some easily recognized melody as
a "theme" to run throughout a picture, introducing it whenever it can
be made most effective. Usually it is attached to one of the prominent
characters and is used In that character's best (or most dramatic)
scenes. This "Theme" can be made still more effective at times by
changing the nature of the melody to fit the varying moods of the scene.
As an illustration, let us look at an old song called "Long Ago." Ex-
ample 1 gives iliis Thome in its original form. Tho nature of the musie
is suggestive of a tender, melancholy mood.
It is simple in structure, and therefore contains possibilities for elab-
oration. It is not best to twist a Theme out of all resemblance to its
former self (although this is sometimes permissible when a flight of
fancy leads you in that direction), but your best dramatic effects art
Moderate
i y
i |
"1 | |
5^
1 r ;; —
—^ — ^ — f7^
9:L /' 1 f m *
— f—
f Jr>
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j — ***i jj t\
s
m
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r±
^S
"f <*"
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Example 3,
ggp
to B minor key. The melody sounds somewhat different, though it may
still bo recognized as our original Theme.
Its character is sad — plaintive — almost dirge-like, in fact. With very
little modification wo have produced two widely variant characteristics
from a given theme. By elaborating and more or less modifying this
themo we can make it portray any emotion or action depicted upon the
screen. These elaborations and modifications may be made through
alteration of the figure, inversion, extension of intervals, etc.,- all of
which were shown in former articles and will be illustrated from time
to time.
January 13, 1917
THE MOVING PICTURE WOK 1. 1)
233
Good Music as a Business Asset.
Norman Sun k
MANAGERS In small oltiai can Improve bu Ini by giving moro
thought and attention t«> the musical part of their program*
The time when a picture program aloni
an audience ha ind today moving picture audience* are nun.'
exacting and are demanding nunc tor their money, do) only In quantity,
hue in quality.
\ ,i rule the muelc is the laal detail considered by many manai
riioy exert every effort In pro,- mini; the beat pictures, the beat pro
Jectlon, an attractive theater, everything In taol before the music, and
this is thought of last. This Is a grave mistake and managers should
reallae thai an appropriate musical program well rendered by competent
musicians is quite Important .mil proves a real business ■
How many managers feature their music or mu Ician in many
theaters throughout the country the shov, ted without an ovot
uiro. There are do singers to vary the program, it lias been pn
that a moving picture show is an Incomplete entertainment without
excellent music, Instrumental and vocal.
,\ manager in a small town receentl] advertised "Tin- beat music ami
tin' beat pictures." He could back this statement to the letter as be had
Brst-class musicians and the beet pictures procurable. He was willing
to pay the price for music ami in- was more than repaid by Increased
patronage. Whether your music is an organ, an orchestra or a piano,
it is every exhibitor's duty and Interest to sro that the highest standard
is maintained. Many managers tail to give the music tin- attention it
deserves because they know nothing of music. Many regard music as
some regard a foreign language, it is the manager's duty to learn some-
thing of music, the important details It nothing more, lie should know
when his musician or musicians are playing appropriate music for the
film, but ho must base his knowledge on intelligent understanding of
facts and conditions rather than jump at conclusions.
Aside from being willing to learn about this important phase of his
business, the manager can overcome much difficulty by engaging com-
petent musicians who thoroughly know tho art of selecting and playing
appropriate music for tho screen. There are many reliable musicians
who aro conscientious in regard to their work and it is a wise manager
who trusts the musical end of his business with a musician whoso efforts
prove satisfactory to an audience.
If the manager is unfortunate in engaging a careless, or unskilled
musician, he should take drastic steps at once to remedy his trouble.
Managers can quickly learn if their music is pleasing or displeasing
to their patrons — by the consensus of opinion of his audience. What
the majortv agree upon is usually right, but managers should never
believe the opinions of a few. as they may be prejudiced — one way or
the other. There are many methods that can be used in getting better
results from your musician or musicians the same as there are different
methods for getting results from advertising.
It is only because managers consider the music last why there are
not more ideas and suggestions made known relating to this important
detail of the business. The Editor of this department will be glad to
receive suggestions, programs and other matter regarding the musical
phase of the motion picture theater.
While there are many musicians who are progressive and who always
strive to improve their playing, many are confronted with. many little
obstacles that prevent them from becoming as efficient as they would
like to be. It is the aim of this department to offer suggestions that
will prove of help to the theater musician.
A visit to the large motion picture theaters in New York will con-
vince any exhibitors the importance of music in connection with the
film, and though his theater may not be a large one, it is possible to
get better results from his music — results that mean increased patronage.
Better Results in Piano Playing.
To get the best results from piano playing for moving pictures it is
highly essential that the pianist uses a piano that is in tune.
The real musician is particular in this respect and when the piano
shows signs of being out of tune he immediately has it tuned and all
necessary repairs made. One of the reasons for unsatisfactory musical
Interpretation, aside from the pianist being unskilled, is an instrument
with a poor quality of tone.
The manager who makes his music a feature should satisfy himself
that his piano is a first class instrument and he should engage a tuner
to call at least once a month to tune and regulate it.
Many managers make arrangements with tuners to call regularly,
getting a fiat rate for a certain number of tunings a year. Musicians
and managers should pay particular attention to this important detail,
for aside from a piano being poorly played there is nothing worse to
a discriminating audience than a piano badly out of tune.
Music Every Musician Should Know.
SONG OP THE VOLGA BOATMEN.
This number is distinctly Russian in treatment, the melody founded
upon an old Russian tune. It is of minor character and suggests the
flowing of the river Volga and then the start of the voyage of the boat-
man who sings his song as his little vessel disappears down the river.
SERENADE— Pierne.
In this Serenade, Pierne has given the work a true song-like char-
acter. The rhythm of the accompaniment (left hand), which is carried
through the piece, is exactly that of the Polonaise, and will be found
in Chopin's "Military Polonaise," but here it is used in a softer and
daintier fashion, and lacks the fire and passion of tho stately Polish
dance. The phrases are clean-cut enough in style, but are extended and
altered here and there in a way that causes the most pleasing variety
of effect.
RACKOCZY MARCH— Liszt.
This number was originally a true Gypsy piece written by Michael
Barna, leader of the Gypsies, and court violinist to Prince Franz
Rakoc \ ii. who llvi d from 16T8 t" it:;."». The pit i •
tlonal significance and baa bean fur many ft
1 1 i.i i i Bei lie 1 1a ■ r ii,, march In bl "Damnation ol i
and i.i i x. , i much the same, being built mostly ol the true
"Rakooay Bong," but bavin*, oma ol Rui It kal battle mu Ic
ii i.u.ii i played loud nearly all through, marked and with ■
much in,' i b« n al man b
i.r Introduction, and L8-bai period (8 bar repeated), 10
i. ,.i spl ode, an,i ii ol omewhal altered period Tho trio ba ■
iun.it Care mu i be used In shading tiii* Dumber,
New Publications.
ONE HUNDRED ENGLISH FOLKSONGS The oin-- are all rmml)
collected bj the editor, Cecil J, Sharp, from the lips of toll
them elvi ami demonstrate the un u peoted wealth of mi lodlet itn
racial, plctun que and azpri Ive which ba bean banded down among
the people of England. Tin- adltoi ms terly accompaniment
serve to perfection the oharaotei ol the onga, and are .■' the
time a delight i<> tl d requiring thl
Interpreting moving pi -i 50 Publl bed by C H. Dltaon, New
York.
SIXTY FOLKSONGS OF FRANCE Edited bj Jullen Tlersi
prove that Franci d i tatlon In re peel to th<
abundance, variety and vitality of her The editor, who i
librarian at the Paris Conservatory, b* moal catholic and
Judlciou i. An Illuminating essay and individual ootei to each
song preface the volume. $1.50. Published by C. n Dltaon, New fork
ONE HUNDRED FOLKSONGS OF ALL NATIONS Edited l>> '
viiie Bantock, The editor of tiii> volume ha* drawn on the tr<
ongs of every nation In Europe, variou raci In Asia, Africa and
America, making it by far the must valuable collection in the English
language, The thoughtful Introduction and the brief scholarly notes add
to the interest of the volume, The accompaniment* are Intere ting and
muslcianly. This volume should be Included In the library of ■
musician who endeavors to interpret pictures correctly, $1.60. Pub
llshed by C. II. Ditson, New York.
Dream Pictures by Wilmot Lemont.
Oliver Ditson Company publish an album of Dream Pictures by Wilmot
Ltmont which should bo included in every musician's library who is
striving to play appropriate music for motion pictures. The pieces are
arranged for piano, Grade III-IV, in difficulty, but can be easily adapted
lor the organ. The volume contains nine different pieces:
1. Lotus Bloom, 4-4 Andantino in A Flat.
2. The Dancers, 4-4 Moderato in A.
3. At Eventide, 4-4 Andante in B Flat.
4. Reverie D'Amour, 2-4 Moderato in G Flat.
5. Serenade Mexicaine, 3-8 in A.
G. Tho Nautch Girl, 3-4 Moderato in E Flat Minor.
7. To My Valentine, 2-4 Moderato. 2-4 in E Flat. Con Moto.
8. The Caress, 4-4 Andante in D Flat.
9. Valse Intermezzo, 3-4 in A Flat. Tempo Rubato.
Each piece is arranged and carefully -fingered. The volume is
printed on heavy paper, concert size. For the pianist or organist who
specializes in music that please the public's fancy, this collection of
Dream Pictures is indispensible.
Special Musical Score for New Pickford Play.
Particular care has been devoted to the musical setting of the new
Mary Pickford production, "The Pride of the Clan," released by Artcraft.
For this work the Artcraft Corporation engaged the services of William
C. Stickles of the firm of George W. Benyon, Inc., pioneers in the
preparation of musical scores for motion pictures.
One of the features of the musical accompaniment for "The Pride of
the Clan" will be displayed in the fact that the entire score can be pre-
sented as a piano solo. The piano sheets in such musical scores of the
past have never, in themselves, presented a comprehensive accompani-
ment for the picture. "The Pride of the Clan" piano score will offer a
distinct departure from the usual motion picture in that it forms a
perfect accompaniment in itself and can be handled entirely from the
complete orchestral score.
In addition to this, the new Pickford music is being arranged so that
any orchestra ranging in size from two to forty pieces will be able to
present the complete accompaniment. Each scene in the photoplay, even
to the flash, is cued in the score sheets, thus making perfect synchroni-
zation an easy matter, even for the most ordinary musician. This also
prevents trouble in the event of the loss of several feet of film from
the picture through wear, etc.
Most of the score prepared by Mr. Stickles presents original themes
interpolated from old Scottish songs. In accordance with the Benyon
method, the role of Margot, portrayed by Mary Pickford, is given a par-
ticularly catchy theme which is played whenever she appears in the
photoplay.
The score prepared by Mr. Stickles is published by G. Schirmer. Inc..
New York City.
Some pretty influential exhibitors in various parts of
the country seem to believe a lot they hear about profits
in the publishing business, judging from the enthusiasm
they arejfysplaying in their nnv job of subscription agents.
Possibly tliat old story about the manufacturer sticking
to his own end and the exhibitor to his is out of date.
If there are any profits they will be zcell cared for, no
doubt. THINK IT OVER.
234
THE MOVING PICTURE WORLD
January 13, 1917
M
Popular Picture Personalities
WHO'S WHO IN THE MOVING PICTURE WORLD
ialllllllllHIIlllllllllllllllllllllllllllllllllllllllllllllllllW^
si
COMPILED BY THE STATISTICAL DEPARTMENT
WILSON, Benjamin Franklin. Born in Corning, Iowa.
American parentage. He lacks only a quarter of an inch of
being a six-footer and weighs 175 pounds. Fair complexion,
dark hair and hazel eyes. His stage debut occurred in Sep-
tember, 1898, and for twelve years he
played in stock companies in New
York, Brooklyn and Newark and for
three years he was with Wagenhals
& Kemper in Paid in Full and Seven
Days. His picture debut was made in
1911 in Edison's For Her Brother's
Crime, and some of his best Edison
parts were "Dominick" in Even as
You and I, "Montague Shirley" in the
serial. The Voice on the Wire, the
name part in the series, The Chron-
icles of Cleek and "Larry Ashmore"
in The Mainspring. A couple of years
ago he changed his studio connection
to Universal and is now
one of the inhabitants
of Universal City, Calif.
He is fond of outdoor
sports.
LOCKWOOD, Harold. Born in Brooklyn, N. Y. Is 5
feet, 11% inches tall and weighs 175 pounds. Brown hair,
blue eyes. He has had a varied stage experience- in vaude-
ville, stock and musical comedy for seven years before he
took to the studios, starting his screen
career in New York in 1910 with the
Nestor company. He has also been
connected with the New York Motion
Picture Corp., Selig and the Famous
Players and is now leading man with
the Yorke-Metro company in Los An-
geles. Some of his best work has
been done in Tess of the Storm
Country, Hearts Adrift, Wild-
fldwer. The Buzzard's Shadow,
The Come Back, The River of Ro-
mance, Mister 44, and most re-
cently Pidgin Island. Unlike most
players, he did not go from school to
the stage, but engaged in
a business college course
and started out to be a
merchant prince, but he
was born to be an actor.
LINCOLN, Edward K.
pounds. Black hair, bro-
Made his stage debut in 1907, playing in stock and produc
tion and entered the studios in 1912. Has appeared in Lubin,
World, Yitagraph and Lincoln Play-
ers productions and is at present with
the Monmouth Film Corp. Notable
picture productions were A Million
Bid, The Call, The Littlest Rebel,
The Wood Violet, His Second Wife,
and the current Jimmie Dale. Show
dogs and horses are Mr. Lincoln's
hobbies when it is not automobiles.
He owns five cars, including a real
racer. He owns the Greenacre Ken-
mis and is a well known figure at the
bench shows and also has a string of
prize winning horses lie is more
mildly interested in motor-
boats. He is the owner
of the Lincoln Studios at
Grantwood, N. J., and a
summer studio at Bland-
ford, Mass.
Six feet tall and weighs 176
eyes and dark complexion.
FOX, Harry. Born in Pomona, Calif. Irish-German par-
entage. Five feet, 8 inches tall. Weighs 150 pounds. Fair
complexion, chestnut hair and gray eye. Began his stage
career in April, 1912, and made a name for himself in bur-
lesque that took him over to the
vaudeville stage. After six years of
vaudeville work he went to the man-
agement of the Shuberts at the Win-
ter Garden and was featured with
Gaby Deslys for a year on Broad-
way. He made his debut in pictures
in July, 1916, appearing as Jimmy
* - &. J Barton, in the International Film
t Jk Company's Beatrice Fairfax series.
' U j His fads are rather unusual, for in-
£ ! stead of the usual "athletic sports" he
0> ^fij gives his play time to auto racing and
aviation. In burlesque Mr. Fox is
best remembered as the
stage partner of Dave
Marion, and in vaude-
ville he has done both
monologue and team
work.
WASHBURN, Bryant. Born in Chicago. English-Danish
parentage. Is 5 feet, 11 inches tall and weighs 155 pounds.
He made his stage debut in June, 1908, and played with
George Fawcett. He also played the lead in The Way. He
joined the Essanay Company May 15,
1911, and has remained with that com-
pany ever since. His first production
was God's Home By the Sea. Other
well remembered plays are The
Strength of the Weak, The Elder
Brother, The Blindness of Virtue.
Prince of Graustark, The Breaker and
The Final Fraud. Mr. Washburn
confesses that his avocation is "push-
ing the baby buggy.'' a singular ad-
mission for a picture hero to make,
but to help along he is willing to be
put down for "and all the other usual
film fads," though pushing a baby
buggy does not usually class as a
film fad. In these days of quick changes, it is unusual for
a player to remain so
long with a single com-
pany.
AUGUST, Edwin. Born in St. Louis. November 26 1883
Irish parentage. Is 5 feet.. 10^ inches tall and weighs 175
pounds Light complexion, dark brown hair and deep blue
eyes shading to green. Made his stage debut in 1889 sup-
porting Otis Skinner, Mrs. Leslie
Carter, with 'Way Down East, Cli-
max stock company and road com-
binations. He made his debut in the
name part in Little Lord Fauntleroy
at the age of seven. Later he ran
away from college to join a cheap
touring organization at $6 a week
working from this small beginning to
Broadway productions and leading
iSnnS" ,de his debut in Pictures in
1909 and made his reputation with
the Biograph in such productions as
1 he Golden Supper and The Blot on
, .fl ,the, Scutcheon. He has. at various
times been with most of
the leading companies and
had his own producing
company. He has written
above 300 scripts.
J^C^OaaX «-CCj 0-» L-^-tAAA*
mi-: movinc; imctikk would
2^5
&k
^J^^LAAL^jfetT'^l U A A A A AA AAAA.'-^
Motion Picture Educator
Conducted by REV. W. H. JACKSON and MARGARET I. MACDONALD
Curtis Films With International
Pictured Yosemite Scenes and Other Educational Films of
Value to Be Had at International Exchanges.
DURING the past few months the International Film
Service, Inc., has been releasing a series of educational
films which were photographed by Edward S. Curtis.
The majority of these films have peculiar values of an indi-
vidual sort. The pictures taken in the Yosemite National
Park, for instance, comprise four reels, and impart an un-
usually well defined impression of the beauties and won-
ders of Yosemite. In addition to views of the various well
Scenes in Yosemite Park (Curtis).
known geysers of Yosemite, its beautiful Mirror Lake, its
Bridal Veil Falls, Yosemite falls, Nevada falls, etc., its big
tree sections, and all the other unusual sights for which
Yosemite is famous, the photographer has not forgotten the
large herds of buffalo that run wild over the hills in a certain
section of the park. Pelican Island with close views of the
young pelicans is also interesting. A bear and her cubs as
they run wild in the open form another attractive section of
these films. Another charming view shows a flock of sea
gulls at sunset flying across the horizon of a lake, and still
another is the Canyon of the Yellowstone in moonlight.
These films can be had at any of the International Ex-
changes which are scattered throughout the country lo-
cated in the various large cities. Films illustrative of the
history of the American Indian arranged and photographed
by Edward S. Curtis are also in the hands of the Interna-
tional Film Service, Inc.
THE LIVING BOO.7: OF NATURE.
This film is entirely of a new order. Whatever animal or
insect is photographed, the work has been done at such a
time when each one was doing something, which, while en-
tirely natural, seems of the nature of "antics." These have
been classified and a sort of "natural entertainment" is the
result.
The audience is composed of Toads, a group of toad-stools
is seen, which are presently occupied by a number of toads,
each taking a seat as they enter and eyeing the proceedings
in a most approved style.
The actors are animals simply following their natural
habits. The Chameleon gives an exhibition of his strange
powers of being able to use each of his two eyes in a differ-
ent direction at the same time. An enlarged Giant Beetle
seems to beckon and box with his claws. The Armadillo
does a stone-lifting act by removing a goodly size piece of
rock which stands in his way. Small members of the monkej
family do Swinging and trapc/c-likc acts upon the tr<
The performance is closed by a h>t of Japanese mice,
which race with most remarkable speed in p Tl'ect circles.
The Toads jump down from their stools and the per-
formance is over.
Interesting Educationals
Presenting Seven Scenics, Two Industrial and One
Zoological Subject.
Reviewed by Margaret 1. MacDonald.
"Lion Cubs."
THIS is a Pathe half-reel that will be found especially
well suited to the children's program. It is nicely
colored, and shows some interesting experiences in the
lives of two lion cubs fortunate enough to be associated with
a nice little girl. They apparently made admirable pets, and
displayed rather poorly the lion's ability to defend itself, in
instances where they were harassed by an unfriendly mon-
key and a peevish drake. The children will be delighted
with this subject.
"Picturesque Virginia."
"See America First, No. 67" presents some excellent views
of the variovi points of interest in Virginia, including de-
lightful perspectives of the rolling hills, with the Blue Ridge
Mountains in the background. Blowing Cave, which emits
cold air in summer, and reverses the situation in the winter;
Windy Cove church, Monticcllo, the home of Thomas Jeffer-
son, North River Valley and the Natural Chimneys, are also
among the interesting sights which this subject presents. A
Christmas cartoon especially acceptable to children closes
this reel.
"Food Products of the Soudan."
"Reel Life No. 34" presents this as its first interesting sub-
ject. The people of the Soudan in garbs consisting of little
more than Nature gave them, are seen at their food preparing
occupations. We see them gathering rarite nuts, which they
then pound to a paste, knead into small cakes and cover
with a vegetable grease before eating. The planting of
ground nuts, harvesting millet, and women husking the
heads of millet with their feet are peculiar sights.
"Pork and Beans."
We find this subject also in "Reel Life No. 34." We are
shown the harvesting of great fields of beans, the product
of which is put through a separator, after the beans on the
vines have been cured in piles. A well detailed illustration
of a pork and bean factory in operation forms an interesting
and instructive portion of this excellent subject.
"The Grand Canyon of Arizona."
The Universal Film Manufacturing Company have on
hand for early release some well filmed views of the Grand
C'.nyon of Arizona. These views are subtitled with figures
and explanations. Many of the scenes were taken along the
Bright Angel Trail, which descends a couple of miles at least
into the canyon. Views of the Colorado River, some of
which have been taken from the plateau half way down the
canyon, and some from the river's rocky edge are also shown.
Barring the absence of the wonderful color scheme, which
the spot in reality presents, this filming of one of the world's
greatest wonders is most comprehensive.
"In the Swiss Alps."
The eighth number of "Mutual Tours Around the World"
contains a series of views taken in the Swiss Alps above the
St. Gothard tunnel. The scenes which are shown, besides
giving an excellent view of the St. Gothard road as it winds
through the mountains, give an idea of the pastoral spirit which
prevails. Pictures of the Alpine cattle and dogs are among
the interesting scenes which are shown. The gorges of
236
THE MOVING PICTURE WORLD
January 13, 1917
Scholleneh on the Keuss river form unusuallv attractive
scenes.
"Florence, Italy."
Clearly photographed and well chosen views of the city of
Florence, Italy, also appear in No. 8 of "Mutual Tours
Around the World." The beautiful palaces situated in
Florence are shown in this film, including the Pitti Palace,
one of the largest and most magnificent in Italy. We are
also shown the Piazza Michelangelo, named for the great
painter, and the Piazza Delia Signolia, among other interest-
ing sights.
"Theve River, France."
A delightful scenic subject appearing in No. 8 of "Mutual
Tours Around the World." The scenes along the wooded
banks of this beautiful river, present an exquisite and in-
describably charming effect. The Theve is a tributary of the
Oise, and is one of the most beautiful rivers in that part of
Europe.
"West Virginia's Rivers and Mountains."
"See America First, No. 68," gives us a series of excellent
scenes throughout West Virginia. The first of these that
will be easily remembered is Hawk's Nest with Gauley's
montains in the background. New River canyon and an
attractive view of MacDougal bridge, the beautiful Kanawa
river with its beautiful falls, a view of Montgomery, a town
of West Virginia, the home of a cave dweller, and an o.ld
fashioned ferry, are also shown. A good idea of that part
of the country can be gained through this picture.
AMERICANS IN THE WAR.
The work of the American Ambulance Corps, or "The
American Boys at the Front," presents a. most detailed de-
scription of the nature and value of the ambulance service
in France. Having their base two miles in the rear, they
are kept in constant employ, running to within 500 yards
of the front.
Wounded soldiers are carried out of action upon stretchers;
these are at the nearest convenient spots, suspended upon
frames mounted upon two wheels, which carry them to the
nearest ambulance station, where they receive emergency
treatment, and are then placed three in each ambulance and
rushed to the rear. The films depicting these scenes are
most thorough, and taken at a close range with a most care-
ful and minute detail, making them manifold in their in-
structive value.
People who have subscribed to the formation of the Am-
bulance Corps can see how well their money has been ex-
pended; people who have not subscribed, can see the nature
of the good work to be supported.
Traveling with the ambulances also gives an opportunity to
notice the ruined villages through which they pass, showing
the devastation in the beautiful French rural districts. Occa-
sional bits of heroism are to be seen, as when a soldier car-
ries a wounded comrade on his back to the nearest stretcher
amid flying schrapnel. Intensity of action, alertness, prompti-
tude and speed, relief and escape from danger; all these tem-
pered with sympathetic care, surgical and medical attention
are lessons relative to the dangers and sufferings of warfare
that this marvelous film portrays.
FINE NATIONAL PICTURES.
A most interesting series of "National Pictures" is the
latest film connected with events in Europe. The flag of
every country is first shown, then a picture of each ruler,
while the appropriate national anthem is being played. It
may be stated at this point that the success of such a series
as this depends upon the proper musical accompaniment, or
the vital interest is lost. The series becomes a patriotic one
and measures the opinions of the audiences as expressed by
their applause. In New York, while a complimentary ap-
plause greeted the rulers of smaller countries, that accorded
the larger countries was more marked. The Austrian and
German Emperors were respectfully greeted: King George
of England was applauded, while President Poincare of
France was most boisterously received, evidently showing
the great esteem in which that nation is held. It is worthy
of note that King Constantine of Greece received no ap-
plause, but, on the contrary, a little resentment was evident
in the audience.
The nations represented are: Russia, Scrvia, Bulgaria,
Roumahia, Montenegro, Italy, Greece, Turkey, Austria, Ger-
many, England and France.
This is an instructive film for the schools, giving a real
personal interest in otherwise obscure history, and bringing
to the front the nationalism of each nation.
ITEMS OF INTEREST.
"The Story of the Apple" is the title of an interesting
educational film recently exhibited by the Great Northern
Railway at the Ninth National Apple Show at Spokane,
Wash. The various stages through which the apple passes,
from the blossom to the matured fruit, including the spray-
ing, picking, packing, hauling and shipping of the fruit are
illustrated.
* * *
Educational subjects ready for release by the International
Film Service, for the beginning of the year are "The Home
of the Oyster," "Machine Guns in the Making," and "Through
the West Indies."
* * *
A communication from the office of the State Board of
Health, North Carolina, and which may hold a suggestion
for manufacturers of health films, states that they are in
need in that locality of copies of good health films dealing
with such subjects as typhoid fever, dangers encompassed in
the common house fly, the care and feeding of babies, tuber-
culosis, and personal hygiene, in a practical and entertain-
ing manner. They have apparently tired of tuberculosis
films, which confine their illustrations principally to slum
districts, milk pictures which serve rather as advertisements
than in an exemplary way, baby clinics and dental clinics,
which rarely are sufficiently beneficial in an individual way.
* * *
The Morning Sun, Springfield, Ohio, comments favorably
on one of the M. B. Thompson programs, which was shown
recently at the Majestic Theater in Springfield with a view
to pleasing the children. This particular program which was
exhibited to a packed house of children and their adult
friends, included "Cinderella." "Animal Movements Ana-
lyzed" and "When Little Lindy Sang." Arrangements are
being made by Alary Bertha Thompson, according to a
communication of recent date received by us. to exhibit se-
lected programs of films in a chain of theaters in the
middle west, east, and south.
* * *
Early in December, shortly after her return from her cam-
paign tour through the middle states in connection with the
better film movement, Miss Mary Gray Peck addressed a
Syracuse audience of upward of four hundred persons, under
the auspices of the Commonweal Club. In her address she
drew from experiences and information gained during her
recent tour, for illustrations in her discussion of her subject,
"The Movies." In describing the activities of an exhibitor cf
South Bend, Ind., she stated that his theater, a well-ventil-
ated one, seated nearly three thousand persons, that he
provided the best music, and that he chose two-thirds of the
time pictures that were suited to the youthful mind, the
result being highly gratifying. She also stated that at the
present time about four hundred cities and towns of the
United States are organizing or conducting special children's
performances.
* * *
The initial Ditmars release through the Educational Films
Corporation of America will be "The Orang-Outang." The
date set for this subject is Feb. 5. This and subsequent
Ditmars releases will be obtainable in all parts of the United
States and Canada through exchanges which have contracted
for the product of the Educational Films Corporation o{
America.
ON THE AMERICAN ALPS.
Two Swiss mountain climbers ascend America's greatest
mountain, Mt. Hood, Oregon. This film is by the Educational
Film Corporation of America, and is entitled. "Hans and
Henri and the Neophyte." This trio ascend the mountain
by the south side, and many fine scenic views are obtained,
together with the art of mountain climbing. The Neophyte
descends alone down the north side of the Mount, thereby
choosing the easier and safer way of descent, also at times
the most rapid.
WINIFRED KINGSTON TO PLAY OPPOSITE DUSTIN
FARNUM.
Winifred Kingston, who has appeared in support of Dustin
Farnum in photoplays during the last three years, will con-
tinue in her "playing-opposite" capacity with Mr. Farnum,
for Miss Kingston also has been added to the William Fox
forces in the California studios. The first picture in which
Miss Kingston and Mr. Farnum acted together was "The
Squaw Man." That was late in 1913. Since then, the two
have been working before the same camera almost com-
pletely.
January 13, 191!
THE MOVING PICTURE WORLD
237
A Night at the Teatro Delicias ®H®8®a®®
World Correspondent Gives Interesting Descri/y-
tion of Manner in Which the Porto Rican
Enjoys His Picture Show
A NINE-PIECE orchestra, consisting of three flutes,
two cornets, two bass horns, and two drums, occupies
everj night its raised platform in front of the Teatro
Delicias, Ponce, Porto Rico, and attracts trade into a small,
frame building, set back from the street, which is the movie
de moda of the second largest city of the island. To give due
credit to them it must be said that they certainly attract
prospective customers ami everybody else for that matter.
Their loud, metallic music can be heard within a radius of
many blocks, and they frequently compete with and put to
shame the municipal band which plays on the plaza Sundays
and Thursdays. The [da/a. with the church in the middle
and an intricate winding of concrete walks about it, is in
the center of town, and the Delicias lias its entrance on a
quiet street on the north side. Most of the population comes
to the plaza at night to promenade these walks — which were
designed by a young engineer who had no instructions and
thousands of barrels of concrete at his disposal, — and those
who are inclined ami have 25c (the "nickel show" is un-
known) find it very convenient to end the evening at the
nearby Cine.
At the first note of the band all the bootblacks, street
urchins, and loafers of both sexes and all ages who find their
board and room in the streets, pack the sidewalk in front of
the ticket office and entrance. There is a rumor that once a
barefooted orphan while standing there was given a ticket
by a tourist, and from that day no person enters, especially
Americans, who is not met with "Gi' me five cents, mister."
Or maybe he will be asked for only a chavo, one cent. Some
of these sidewalk fans maintain that it is more profitable to
accost five individuals and ask for the modest sum of one
cent than to take a chance of finding a tourist or someone
else who is equally careless with his money. The writer can
recall nothing more pathetic than a barefooted, unwashed,
illiterate bootblack with four cents who hears the orchestra
begin its overture and gives up all hope of begging, borrow-
ing, or stealing the missing sum in time to see the curtain
go up. Strange to say the police and management do not
seem to object very strenuously to this practice. Perhaps
the management profits to the extent of a few more sales.
It should have been said that inside this theater there is a
gallery. It is arranged in such a manner that its occupants
can see if their necks have the proper number of curves in
them. — they generally stand up as in the seventh inning of
a ball game — , and no ventilation is possible. Ventilation in
the tropics at night and especially in a show is one of the
necessities of life. A portion of a bench in this "hen-roost"
as its occupants call it, can be had for the sum of five cents.
The difference, however, between this and the lower floor
is much greater than the difference between five cents and
twenty-five cents. A man who is careful about his social
standing would much rather be arrested in the alley for bet-
ting on a cock fight than be seen in the gallery of a Cine.
At about a quarter to nine the audience begins to arrive.
It is said that half the pleasure of the evening consists of
picking your way through the mob outside the door while
they favor you with envious glances which make you clearly
realize your own superiority. The moving picture in Porto
Rico is not the place to drop in for an hour's entertainment
when there is nothing else to do; a night spent there is an
event, and in naming his house a "theater" the manager ex-
pected it to occupy the same place that the theater proper
did before the popularity of the movie. The ticket is
bought and turned over to a duly authorized official. He is
an official and not a mere ticket taker.
In front of the theater is a paved court with chairs and
tables for refreshments where the audience sit before the
show and during intermission to talk and drink. Refresh-
ments ificlude beer, native rum, coca cola, and homemade
drinks of unknown composition and meaningless names.
New arrivals are sometimes surprised to see liquors served
in such an open and public manner, but it is the custom of
the country and no one has ever yet attached any bad results
to it. Perfectly respectable families have been seen drinking
in public without suffering a loss of reputation.
Those 'who stop in the court or patio are warned by a bell
that the cum. on i« about to go up, As people with tropical
temperaments object to being ordered about by a mere bell,
tin> seldom find theii seats until fifteen or twenty minutes
alter the show is Scheduled tO begin. And the ni.o
knowing that it must humor its patrons never puts out the
lights until all are seated Comfortably, The house is honOl
able in its intentions when it announces that all perform
aiues will begin at nine sharp, and it has been known to do
SO, but il could hardly be referred to as a habit or an <
lished policy. No one objects, however. In the movies, as
well as in business and other activities, the time elemenl is
of little importance. A generous margin is always allowed
If a thing is to be done right on the dot, American lime as
opposed to Porto Rican time must be specified.
The Teatro Delicias, under the direction oi the Ponce
Film Co., does not compare favorably with the modern and
COStly buildings of other cities. Its location and the lai t
that it is frequented by the more fashionable enable them to
make a profit. There are about 5UU seats on the main floor
and 200 in the "hen-roost", but there is no limit to the num-
ber of spectators the latter can be made to hold. One feat
tire is a side balcony with no seats where the young blood
of the town can go to smoke a cigarette and get a good
view of the audience. They can also be seen to advantage
by everyone. It is considered a fine art to stand on this
balcony and smoke a cigarette with grace, nonchalance, and
ennui.
A few ads and an overture and the regular business of the
evening begins. The orchestra in the meantime has been
tempered slightly by the addition of a piano and the loss of
a large tin horn. Its repertoire consists of five pieces, one
sad, one Charlie Chaplin, one Irving Berlin, the Merry
Widow, and one unclassified for emergencies. The music
fills the hall to overflowing, but after a few nights the ears
become numbed and unresponsive, and a person is enabled
to devote most of his time to the film. The gallery is unre-
served in its comments on the music, the lower floor, and
itself. A person who has seen movies before and can afford
to take his eye off the film a minute, will be rewarded with
many bright bits of comedy and humor from above.
The picture is apt to be heavy and long and obscure. The
older products of Italy and France thought nothing of run-
ning up to 35 and 40 parts all intended for one night's con-
sumption. The favorite themes were love, sudden death,
embezzlement of a stranger's wife; and the scenario is a
series of remarkable scenes which have no apparent relation
to one another. Little effort was made in these foreign
films to tell a story. If the spectator was startled by a rapid
succession of valleys, mountains, trap doors, and palatial
homes, nothing more was thought necessary. It is also very
evident now and then that the European producers were not
handicapped By a censorship committee. There is nothing
absolutely offensive, but when a situation can be improved
by a few "snappy" details, they are included. They are al-
ways received in the proper spirit. It certainly must be
satisfying to the owners to see the entire house settle back
and become absolutely lost for three hours in an exhibition
that has neither literary nor mechanical merits. When they
are enabled to get hold of good American films while they
are new, there is no limit to the possible attendance.
This does not mean by any means that all are of this kind.
Since December 1915 the Ponce Film Co. has been securing
for two or three nights a week the short one and two part
films of the American houses. Needless to say it takes a
great many of these to make the twenty-five cent patron feel
that he has had his money's worth. Last winter Charlie
Chaplin made his debut and the result was the' same as in
all other towns, a complete knock-out from the first. After
a few one or two reelers had been shown, "Tillie's Blighted
Romance" was advertised. The shrieks of the gallery alone
testified to the complete success of this cultured and refined
creation. It is easy to imagine what a relief this is after
suffering two reels with Madame Fulana de Tal, the famous
Hungarian artista, while she tries to decide whether to poi-
son her husband with arsenic.
The serial has its true home in Porto Rico as it is closely
related to the long European picture. In Ponce "Who Pays?"
scored the biggest success. Each part being complete by
itself and all part of one main theme gave it a literary excel-
lence that others lacked. "Who Pays?" was given twice last
winter in the Delicias and was attended both times by prac-
tically the same crowd. The translations that accompanied
this picture were much better than the average. There is
238
nothing that conduces more to an enjoyment of a film than
a complete understanding of what is happening or about to
happen. The manager of the Ponce Film Co. says he is of
the opinion that people go to picture shows as a relaxation
and not to indulge in mental gymnastics. For this reaspn
he turned down several long serials, "Runaway June" among
them, as a person would have to attend every show to under-
stand it and be of a literary turn of mind 1*5 appreciate it.
At ten-thirty or thereabouts, to come back to the topic,
intermission is announced. The men file out to take a
refresco or bring back a box of candy to the women of their
party. The candy counter in connection with the theater
sells more candy in one night than any confectionery store
sells in a week. This is one place where it is no breach of
etiquette to eat in public. In the same block are cafes and
soda fountains which a few attend and are always late in
returning. A person who will select a middle seat in a long
row after everyone else is settled down is considered the
same kind of a citizen in Porto Rico as he would be in the
States. From this it can be seen that the Porto Ricans are
not very different from the Americans, and the congressmen
who are considering the Jones Bill will do well to pass it
and grant them citizenship.
The last man is generally killed by 11:30 and the happy
lovers reunited. The orchestra plays an extra loud blast to
wake up the inattentive, and the night's diversion is over. As
you go out you find the sidewalk retainers still on their job.
They sit there for several reasons. The music when it is
locked up tightly in the theater is really enjoyable from the
street, and even a beggar in Porto Rico has a taste for
music. The second reason is of a more practical nature.
There is an authentic case on record of a man who came out
of the show twenty minutes before it was over. The ticket
taker, not being able to conceive of a person's leaving before
all was over, forced a passout check into the man's hand,
supposing, of course, that he would return when he had at-
tended to the important business that had interrupted his
pleasure. The man, rather than argue with the official, took
the check, which he carried to the street and threw away.
A bootblack saw him, snatched up the ticket, and saw the
remainder of the show. He passed the word on, and since
that night a vigil is kept by the barefooted movie fans in
the hope that another man will receive a summons to im-
portant business before the show is over. There must be a
future for people who will take a chance on such a slim
possibility.
Ponce has many other picture houses, but none occupy
the same position that the Delicias does. The Habana is a
large modern, concrete building which shows the same pic-
tures that the Delicias does, but somehow it does not draw
the people. It is more inclined to be popular priced, some-
times dropping as low as 15 cents, which may account for
the difference, as no Porto Rican of discretion would pay 15
cents to See a show when he could see the same later for
25 cents. There is a difference in the music, the Delicias
having the only piano in town. Other shows are off the
plaza, run old pictures which are released cheap, and are in
no way competitors of the first two named.
Business as a rule is good. Advertising is carried on in
the papers, by handbills, and by boys with drums and large
signs. The only competition that has serious results is
from the regular theater. A Spanish stock company which
ran for a month last spring nearly caused the Cines to shut
up. There are only a certain number of people in town who
affect the movies and when they took up drama by way of
variety, the movies had no following. An opera company
also may do some damage, but they come seldom and have
short runs, and so do not seriously affect the Cine box
receipts.
THE MOVING PICTURE WORLD January 13, 1917
Advertising by Motion Pictures
METRO GIVES CHRISTMAS BONUS.
Salary day before Christmas was one of rejoicing around
the offices of the Metro Pictures Corporation. In line with
other big business organizations that are distributing mil-
lions of dollars in bonuses, wage increases and extra divi-
dends, Metro, having experienced the most prosperous year
of its existence, did not forget those who have had their part
in helping build the organization up to its present state of
excellence
So, on the pre-Christir.as pay day, Santa Claus had a proxy
in the shape of Cashier C. K. Stern. All of the employes
received Christmas bonuses which, in many cases, amounted
to 100 per cent. Remises and presents also were distributed
around the studios allied with Metro and all hands working
under the Metro emblem, from clerks and stenographers to
"supers" and stars, had cause to remember the Christmas
of 1916.
Ernest A. Dench Contributes a Handbook Useful to Adver-
tisers on the Screen and Otherwise.
By Epes Winthrop Sargent.
ALMOST as prolific a contributor to the film papers as
the late Robert Grau, Ernest A. Dench, casting about
for new fields, has hit upon the idea of writing a book
on the means of advertising by the use of the motion picture,
its theaters and players. It must be confessed that in many
respects the work fails short of being an authority, but in
default of anything else this should be a decidedly helpful
volume to those who intend to use advertising films or who
seek to utilize the popularity of the pictures in other ways.
Three things detract from the authority of the work; a
loose construction, an egotistical introduction and the con-
stant intrusion of the fact that Mr. Dench is not only willing,
but even eager to assist the reader in his advertising cam-
paign. The emphasis laid upon this is apt to impress the
possible advertiser with the belief that Mr. Dench is glow-
ingly optimistic because he hopes directly to profit by his
advocacy of the advertising film. The introduction is worded
to suggest that the book is the product of a specialty hack-
writer, further detracting from the note of authority, and in
its laying out, the work is loosely planned and written. De-
spite all this Mr. Dench has produced a book that, in many
ways, will be invaluable to the prospective advertiser.
His best chapter is the first, in which he briefly tells what
a film for advertising purposes should be and warns against
overloading the subject with titles. He writes:
It is what the spectator sees, not reads, that leaves the lasting
impression, which is the paramount point to be reached in advertis-
ing by motion pictures, » * * and the short time a sentence re-
mains upon the screen does not allow lengthy sub-titles to sink in.
In this combination paragraph is comprehended the es-
sence of advertising by film. In most instances the adver-
tiser must supplement his film with argument or catalogue
and he cannot make a catalogue of the screen.
It is in handling the film that the greatest weakness be-
comes apparent to the informed reader. There is a growing
tendency on the part of the better class exhibitors, to refuse
the advertising film even as a straight money proposition.
Mr. Dench repeatedly conveys the suggestion that it is com-
paratively simple to induce exhibitors generally to take on
the showing of the advertising reels. Even more glaring
an error is found in his statement that it might pay to send
out a traveling show to cover towns where there are no pic-
ture theaters. It would be difficult to find any town of size
that has not at least one theater, and towns lacking such
houses are not worth the expense of showing. Again Mr.
Dench allows six months' use of a film before it begins to
show signs of wear and tear. This all depends upon the
operators. Some films are in bad shape three weeks after
use, and a definite statement that the films will last six
months is incorrect. It would be better to state the facts
distinctly and plainly.
Considerable space is given to advertising by means of
slides and some good suggestions are offered In this con-
nection, but much more might have been said by a prac-
tical writer.
One argument that .does not sound right is that the news
weeklies should carry advertising or at least give an indirect
advertisement. For example. Mr. Dench suggests that at the
launching of a battleship the leader might give the name of
the makers of the champagne with which the ship is christ-
ened. He does not seem to know that one news weekly
suffered severely through the use of less obvious advertising
than this. Advertising by means of the screen has its place.
and this device will become increasingly popular and vastly
more useful as time passes, but the theater is not the place
in which to show the frankly advertising film, and most man-
agers realize that fact, many of them as the result of dis-
astrous experience.
In more general lines Mr. Dench advocates the use of
photoplayers' endorsements of proprietary wares and offers
to get players who will lend their names to such schemes.
He also points out the value of players' pictures as an ad-
vertising medium and gives a special chapter to the time-
honored Farmer's Matinee, first brought to general notice
in Mr. Richardson's department of this paper some years
ago.
Many of the chapters are utterly without value and others
seem to have been put in filling, as, for example. 'Edward
Earle's unimportant views on the advertising film, but there
is enough good in the book to warrant a recommendation and
to give rise to the hope that there shall presently come a
new edition in which the deadwood shall be replaced by an
amplification of the worth-while chapters.
January 13, 1917
THE MOVING PICTURE WORLD
239
^Miiiiiimiiiiioniiiiiy
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Reviews of Current Productions
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EXCLUSIVELY BY OUR OWN STAFF
"Joan the Woman"
Cecil De Milk's Great Spectacle Is Received with Enthusiasm
at Its Opening in New York.
Reviewed by George Blnisdell.
IW ANYTHING In the way 61 evidence were needed to convince
the photoplay-going public that Cecil B. De Mllle belongs
in the front rank of the great producers of the day his direc-
tion of "Joan the Woman" should supply it in full measure,
w '.■ may have our own personal opinion as to the violation of
the probabilities in portraying Joan of Arc as having time or
inclination for an affair of the heart, even of the mildest sort;
that the man in the oase should be a native of the country
which to her mind and in fact was responsible for the deep
degradation, the spoliation, of her own land. We may feel that
Beraldine Farrar in her interpretation of the greatest female
Scene from "Joan the Woman" (Cardinal).
that has crossed all the centuries of time, and that female an
eighteen-year-old child of the humblest origin, portrays a wo-
man of regal, dominating presence rather than a simple child
of God and of France, to whom religion and patriotism were
one and the same. We may even feel that had the story ad-
hered to history it would have been of greater strength. But
there can be no mistaking the enthusiasm with which the
erreat heart of the public responds to the wonderful appeal of
the subject as a whole — great in its battles, in its pageantry, in
its costuming, in the quality of its acting, in its photographic
novelties, in its titling and in its cumulative, progressive In-
terest. This was fully demonstrated at the initial showing of
the New York run, which began on December 25 at the Forty-
fourth Street theater.
The script is from the pen of Jeanle Macpherson. Wilfred
Buckland is the art director. Alvin Wyckoff is responsible for
the photography, and to his process are credited the remarkable
effects we see on the screen — in one instance Uncle Laxart sit-
ting in the glow of the fire and Joan at the open door silhouetted
in the rays of the moonlight.
Miss Farrar in her interpretation of Joan gives of the best
3f her great talent in portrayal. Not always is she the soldier,
in mood and in spirit. One of the best scenes in the play is
svhere after the coronation in the Rheims cathedral she leaves
the king and goes to the entrance of the great pile to greet
Uncle Laxart, the brother of her mother. After the stirring
times in which she has been a factor of the first importance the
tenderness of the greeting received by the old man is striking
n its pathos, its homeliness. Another instance is when in the
lush of her first victory she is surrounded by a group of Or-
leans women and takes an infant in her arms. And there are
others when she comes in contact with Eric Trent, the Eng-
lishman whose lines so frequently cross those of the Maid.
Raymond Hatton gives a good interpretation of Charles VII.,
the weakling prince of France. We see none of the momentary
returns to ordinary manhood with which ha has been credited.
He plays a straight craven. Hobart Boaworth (Ills the role of
Genera] La Hire, the famous swashbuckling follower of J
Theodore Roberts la Cauchon, the bishop whose name stands
for all that is base. Wallaco Reid is Brie Trent, the commander
of English troops in the earlier period; Mr. Reid also figures
as an English soldier In the prologue and the epilogue. Tully
Marshall Is L'Oiseleur, a fanatical monk who assists In the
downfall of Joan and later repudiates her persecutors. Charles
Clary is La Tremoullle, the false adviser of Charles VII. There
are many others In a cast remarkable for its ability.
"Joan the Woman" is above all a director's picture. Mr. De
Mille has splendidly staged his subject. He has constructed vil-
lages and high walls and towers, moats and bridges. And let
us not forget the cathedral interior. He shows us the shock of
battle, the crash of contending forces, in big fields and close up.
There is a thrill in these scenes that makes adequate descrip-
tion difficult. His pageantry is superb. Hundreds of steel-clad
men, a-horse and a-foot, armed cap-a-pie, stir us with their
soldierly evolutions. One of the pictures that linger in the
memory is the return of the mailed host at night through the
long Orleans street. Another is the execution scene, with the
black smoke and red flame swirling about the figure in the
center.
There are novelties in the titling. Many of the leaders are of
raised letters, simulating brass on a dark background. Others
are of the atmospheric sort. These are but examples of the
fine attention to detail that marks the whole production. There
Scene from "Joan the Woman" (Cardinal).
can be no question that "Joan the Woman" will live long in a
field that has witnessed many triumphs and of which this surely
is one.
The production, which was made at the Lasky studios at
Hollywood, is being exploited by the Cardinal Film Corporation,
of which John C. Flinn is general representative.
"On Dangerous Ground"
Five-Reel Peerless Photoplay with the Great War in Europe
for a Background— Released by the World Film Cor-
poration.
Reviewed by Edward Weitzel.
THE featured players in "On Dangerous Ground," a five-reel
Peerless photoplay released by the World Film Corpora-
tion, are Gail Kane and Carlyle Blackwell. In a number
of situations which require treatment of a delicate nature they
both succeed in keeping well within the line that separates the
innocently daring from the suggestive. The extreme of un-
conventionality is reached in the scene where an American
doctor and a beautiful young French girl claim to be man and
wife and pass the night in the same bedroom, the girl stowed
sungly away between the blankets while the young man reefs,
240
THE MOVING PICTURE WORLD
January 13, 1917
as best he can, on an uncomfortable chair. This situation is
brought about by the request of the French girl, a spy, that
the American help her to escape from Germany. After a series
of exciting adventures, the doctor's "official" wife is made his
legal partner for life.
The atmosphere of war which envelops the story is utilized
cleverly, and the characters and scenes drawn from the nations
now engaged in the Great Struggle are, with a few trifling ex-
ceptions, sufficiently authentic to sustain the desired illusion.
Scene from "On Dangerous Ground" (World).
Burton E. Stevenson, who wrote the story, has availed himself
of the wide license permitted the author of romantic fiction and
cut the knot of coincidence when it interfered with the develop-
ment of the plot.
Reference should again be made to Gail Kane's acting of the
French girl. She smacked more of the land of George M. Cohan
and the Stars and Stripes than the home of the Tri-color, but
makes all the situations possible by force of her personality
and her knowledge of the art of acting. "William Baily, Stan-
hope Wheatcroft, Frank Leigh, John Burkell and Florence Ash-
brook are useful members of the cast. Robert Thornby directed
the picture.
"Twenty Thousand Leagues Under the Sea"
Novelty Strongest Feature of Eight-Reel Photoplay Founded
on the Writings of Jules Verne — Universal Film Manu-
facturing Co.'s Submarine Drama Furnishes
Splendid Entertainment.
Reviewed by Edward Weitzel.
THE most interesting statement in connection with the Uni-
versal Film Manufacturing Co.'s eight-reel production of
Jules Verne's "Twenty Thousand Leagues Under the Sea"
Is that it furnishes novel and engrossing entertainment. Many
of the scenes which take place on dry land and on the surface
of the water are interesting and out of the beaten track, but
it is when the action is transferred to the bottom of the ocean
that the picture makes its strongest impression. Here the op-
portunity for new and startling effects, the almost incredible
views of the strange life in the depths of the sea, made possi-
ble by the photographic device invented by the Williamson
brothers, brings a novel phase to motion picture making.
The remarkable story written over fifty years ago which, in
view of present day knowledge, seems nothing short of prophet-
ic, contains no female characters and supplies but a third of
the material used in the photoplay. To piece out this shortage
of plot the maker of the scenario has gone to another tale by
Verne, "The Mysterious Island," and taken freely of Its char-
acters and incidents. To this blend of the two Verne stories
has been added considerable original matter whose mission is
to furnish the love motive necessary to all properly constructed
screen romance.
The result of this amalgamation of material is not a perfect
product. Events are made to fit into each other before the
play is finished and the heroine's path to happiness is clearly
shown, but the plot is distinctly not the thing in "Twenty
Thousand Leagues Under the Sea." The marvel of the subma-
rine and the self-contained diving suits in which Captain Nemo
and his companions walk along the floor of the ocean and
view the coral beds and come in close contact with sharks,
schools of lesser fish and other denizens of the deep are its
chief merits.
The picture Is full of mystery to the uninitiated, the fight
with the octopus being a case in point.
The Illusion here Is perfect. The views of the corn] beds are
things of beauty and won hearty applause from the audience
which witnessed the first showing of the picture at the Broad-
way theater, New York. Many of the scenes on the tropical
island have a claim to esthetic charm also. The original mate-
rial in the last reel depicting an uprising In India is impres-
sive, and the general effect of the production is excellent; al-
though nautical sharps will find it difficult to repress a smile at
first sight of the "Abraham Lincoln," the brave craft which the
United States Government sends forth to scour the Seven Seas
in search of the mysterious monster born of Jules Verne's
imagination, and now a terrifying reality to the peaceful com-
merce of many nations. Stuart Paton, who directed the pro-
duction, has been confronted by many difficult problems, and,
in the main, has solved them with much skill.
Allan Holubar is the Captain Nemo. He works faithfully at
his task, but does not measure up to the imposing figure of
the East Indian Prince drawn by the French novelist. Jane
Gail as the heroine of the story plays a "Child of Nature,"
found on the mysterious island, who turns out to be Prince
Daaker's daughter. She is graceful, makes a fascinating ap-
pearance in her garment of skins, and leads the entire cast in
excellence of acting. Dan Hanlon, Edna Pendleton, Curtis Pen-
ton aad William Welch are the other members of the cast who
materially assist in gaining the picture's good repute. Eugene
Gaudio and staff do a like service for the photography of the
screen drama.
Whoso Findeth a Wife"
U. S. Amusement Corporation Produce Five-Reel Screen-
drama from Novel of Same Title — Released December
28 by Art Dramas.
Reviewed by Edward Weitzel.
jtTTTHOSO Findeth a Wife," a five-reel photoplay produced
W by the U. S. Amusement Corporation from the novel
by J. Wesley Putnam, is very- well acted. In a cast
which includes Jean Sothern, Leo Delaney, William O'Neill,
Kirk Brown, Eldine Stuart, Ina Brooks, George Henry Trader
and J. H. Fury, may be found names that stand for honorable
achievement in connection with the screen; and Frank Hall
Crane has directed the picture carefully and made the most of
his material.
The writer of this review has never read Mr. Putnam's book,
but it is fair to suppose the play follows the original story
with fidelity and endeavors to transfer its salient points to
the screen. The theme of "Whoso Findeth a Wife" is a familiar
one, the history of the young girl who marries to save her
family from poverty and learns finally to love the man •whose
name she bears has been told many times. Ohnet's "The Iron
MasteT" being the most prominent example. This, in itself,
is not a fault, but either the novelist or the scenario writer
has failed to make the story convincing. The incidents used to
develop the plot have given long and faithful service in the
cause of the drama and, as a consequence, possesses but little
of the element of surprise. Even that "supposedly" surefire
bit of business, where a man puts a loaded pistol to his head
and expresses his readiness to blow out his brains and thus
secure the happiness of the woman he loves, is employed at
the climax. All this, however, would not prevent the drama
from being a faithful reflex of life, if the character of the
millionaire who marries the heroine bore the stamp of truth.
Scene from "Whoso Findeth a Wife" (Art Drama).
Psychology, evidently, is not one of Mr. Putnam's strong
points. He asks the spectator to believe in a man with the
mental and physical ability to lift himself from the foot of the
financial ladder to a position of affluence who seeks to secure
his wife's happiness by blowing out his own brains and leaving
her free to marry a young lawyer, who, the husband knows, is
absolutely unworthy of her. Ralph Dunham's conduct all through
the play is dictated by sentiment rather than common sense.
He gives the parents of Elizabeth Ferris one million dollars
in exchange for their daughter, although she has told him that
January 13, 1917
THE MOVING PICTURE WORLD
241
she can be his wife In name only — and that. In plain language.
Finding that Bllsab6tb has fallen In love with the third
of the "triangle," he Often to give his wife a divorce, and his
rival half a million for living expenses when ho and the
divorcee are wed. But, crowning folly <>f all. Ii his attempt to
take the cold load route and leave his youiik wife at llbert.v
to become the bride of a moral coward. Suob thlnga are not
done by the self-made men of this country,. — the Captains oi
Industry, who hold so much of power and so much of the happl
ness of others In their hands.
Fortunately, the millionaire's wife tomes to her senses in
time and is able to draw the right comparison between the two
men.
"The Vampires''
Closing Episodes of the Gaumont Serial Lose no Trick in
Leading to a Thrilling Climax.
Reviewed by Margaret i. MacDonald.
"The Master of Thunder."
A FTEB the manner of past episodes, "The Master of Thun
J~\ der" develops Startling situations and introduces ingenious
methods of evading the law. It pursues Its victims with
the usual amount of merciless venom and is altogether absorb-
ing in its intense melodramatic style.
In this episode, the seventh, by the way, Irma Vep after the
execution of Moreno, is sent away to prison. On her way to
the prison the ship on which she is being conveyed is blown to
atoms by an electric gun, the device of Satanas. Irma Vep,
awaro of what is to happen, makes preparations that aid her
in escaping the fate of the other passengers. Normandln again
takes a hand, and with his little son Is instrumental in bring-
ing about the arrest of Satanas. A letter smuggled into the
Scene from "The Poison Man" (Gaumont).
prison to Satanas enables him to cause his own death by chew-
ing the poisoned paper.
"The Poison Man."
The eighth episode deals with an attempt to poison Philip
Guard, his fiancee and their friends at the betrothal dinner.
The trick is discovered when the superintendent of the apart-
ment house, who is given a bottle of wine by one of the fake
caterers, dies from the effects of poison. In this way the trick
Is discovered. In the closing incidents of this episode Irma Vep
lias a thrilling escapade in which she pulls Normandin from
his hiding place in a wardrobe trunk on the side of an auto-
mobile, and by the use of an anesthetic throws him Into a
state of unconsciousness, after which he Is arrested and taken
tn jail also through her maneuvering.
"The Terrible Wedding."
The ninth and last episode of the serial maintains the inter-
est to the very last. In it the wedding of Irma Vep and Vene-
nos takes place amid hilarious surroundings. In the midst of
the gaiety, however, Philip Guard and Normandin appear on
the scene with a body of policemen. The shooting of the vam-
pires when they attempt to escape and the giving way of a
balcony outside a window, hurling its occupants on the ground
to their death, affords a spectacular sight.
"The Pipers Price"
Well - Acted Bluebird Five-Reel Photoplay Featuring
Dorothy Phillips and William Stowell.
Reviewed by Edward Weitzel.
THE story of the five-reel Bluebird photoplay, "The Piper's
Price," deals with situations that are not foreign to human
experience; fortunately, for the good of humanity, the
situations in this case are of rare occurrence. The eternal
triangle In this pis I ■ nan and two women — one,
iiis formei wife. Ralph ii.nii.-v, a who hu»
IT1 Secondary Importances, Its mam objeot Is to furnish
rge Walsh wnh as many opportunities as pOSSlblS I"
•■mix it up" with ,i aholoa ooUeotlon "i desperate ■ <
■ ■■I, make love ami go through Ho- entire bos <>f
tricks that is expected < go on but his nerve,
a well-filled poeketbook and a broad grin, but in spite of
his uncouth ways he "cops'* the queen. To successfully carry
out this coup, he brings over a band of cowboys to flight for
the lady on her own soil.
The battle scenes, pictured in the closing reel, are stager'
on a big scale and must be regarded as the strongest featu-
temper, allows himself to be drawn back to her after he has
married again. He even goes to the extent of having illicit
relations with the divorced woman and is about to commit
suicide when she casts him off for another man. The informa-
tion from his family physician that he has Just been made a
father brings him to his senses and a happy future is supposed
to follow for the family, although the wife has known of her
husband's infatuation for the former Mrs. Hadley.
Such conduct on the part of the two offenders against com-
mon decency should put them outside the pale of sympathy,
and the second wife exhibits such a lamentable weakness of
character during the affair that pity for her should be mingled
with contempt. It cannot be denied, however, that there ex-
ists a grade of mind which will follow the fortunes of these
three humans with the deepest interest and herald the end-
ing as a triumph for justice and truth. An important factor
in bringing about this result is the excellence of the acting by
the entire cast. Dorothy Phillips, Maud George, William Sto-
well, Lon Chaney and Claire Du Brey give a faithful Interpre-
tation of the author's meaning, and Joseph De Grasse has di-
rected the production in the same spirit. The scenario, by Ida
May Park, is a skillful piece of work.
Pair of Pathe Releases
Gold Rooster Screen Version of "Kick In," Willard Mack's
Gripping Stage Play, and "For the Stars and Stripes,"
Seventh Episode of "Pearl of the Army," the
Latest Pathe Serial.
Reviewed by Edward Weitzel.
"Kick In."
THE five-reel screen version of Willard Mack's crook play,
"Kick In," produced by Pathe, furnishes a striking ex-
ample of the fact that practice is sometimes a better
guide than theory. Experts at scenario writing have been
Scene from "Kick In" (Pathe).
known to set it down as a rule that stage plays do not make
good material for screen dramas. Perhaps the correct answer
to this statement is the query, "Doesn't it depend solely upon
242
THE MOVING PICTURE WORLD
January 13, 1917
the play?" At any rate, "Kick In," on the screen, becomes one
E?vAih£n™abtout°byh't,he SWflfflfc^ia 4.rftma& ever run through
the American help her to escape from Germany. After a st?nt.
of exciting adventures, the doctor's "official" wife is made hit
legal partner for life.
The atmosphere of war which envelops the story is utilized
cleverly, and the characters and scenes drawn from the nations
now engaged in the Great Struggle are, with a few trifling ex-
ceptions, suffici-ently authentic to sustain the desired illusion.
"When Milton Nobles wrote "The Phoenix" and introduced the
still famous line, "And the villain still pursued her!" he little
thought that the hero's conception of a stirring serial story
which should leave the reader breathless with suspense at the
end of each installment would be realized in a moving picture
drama. The Nobles grasp of the matter admitted nothing but
broad burlesque; the moving picture serial makes such finish
to an installment a serious reality. The seventh episode of
"Pearl of the Army" leaves the heroine facing a firing squad of
Boleroists that has orders to shoot Adams unless he consents
to shoot the girl. As he raises the gun and takes careful aim
the reel ends, and the most impatient follower of the seTial will
be forced to wait for the next number before learning how it
comes out.
The canal plans are still the object of conflict, and Pearl and
Bertha risk more than life in order to get them from Bolero,
who insists on entertaining the two girls by a select little
party. They are helped to get away by Toko, after they have
the plans, but Pearl is wounded while escaping and recaptured.
Bertha gets the plans to Col. Dare. During the action of the
installment Toko gives a lively exhibition of the kind of fight-
ing with nature's weapons for which his countrymen are cele-
brated.
"Redeem ing L ove? '
Kathlyn Williams Has the Lead in a Striking Production of
the Morosco Company.
Reviewed by George Blaisdell.
GARDNER HUNTING, in his adaptation of the story of L.
V. Jefferson, has in "Redeeming Love," the Morosco re-
lease of December 28, given us a script with a distinct
literary quality. The titles are a thing apart. If in reading
them you note that the words remain on the screen so long that
they may be reread, you do not, as usually may be the case,
give vent to a growl, but reread them with a hearty apprecia-
tion of the literary skill of the man who conceived them. An
example in point is the remark of the gambler libertine who
has induced the young church member to elope. It is the morn-
ing after, and the girl, fearing she has been deceived, inquires
how soon the marriage ceremony is to be performed. "Why
worry over a mouthful of words and a scrap of paper?" asks
her seducer. Disregarding the ethics involved, there is terse-
ness, a revelation of a point of view.
The production of "Redeeming Love," which was made under
the hand and eye of William Taylor, does not depend upon the
language of the titles, which as a matter of fact also are not-
able for their insight into or rather reflection of the mind of
an earnest, sincere minister of the gospel. There is a real story,
finely woven and of genuine interest. The picture is elaborately
staged — the interior of the gambling house owned by the woman
in the case being remarkable for its size and appointments. The
titles, too, are excellent examples of artistic illuminative work.
Kathlyn Williams Is Naomi Sterling, the churchgoer who
quarrels with a pastor who seeks her hand as well as her
spiritual welfare, and then elopes with Hugh Wiley, a gambler.
It is a powerful portrayal, one covering a wide range of emo-
tions of the pleasure-loving girl, of the woman deceived, of
the woman who Anally adopts the extremely cynical view of life,
■who in the working out of her new ambition accumulates a for-
tune as the proprietress of a gambling house, and at the end
puts her fortune and her heart on the altar and at the feet of
the man that a few years before she had turned her hack upon,
it is Miss Williams' debut upon the Paramount program, and it
is a notable one.
Thomas Holding, well known for his previous appearances In
Famous Players pictures, is John Bancroft, the clergyman who
is chosen by wealthy men of his community to institute a re-
form in the town and to clean out the gambling houses. Mr.
Holding is a splendid clergyman, one who in his interpretation
carries conviction. Wyndham Standing is Wiley, the blase gam-
tier. Herbert Standing is James Plymouth, the head of the
church workers. Both of these men uphold the family name foi
Scene from "Redeeming Love" (Morosco).
acting ability. A large cast give good support to these princi-
pals.
"Redeeming Love" is a good all-around picture, one that will
especially appeal to a high-class clientele.
"The Slave Marker
Pauline Frederick Plays a Strong Lead in a Stirring Melo-
drama of the Spanish Main.
Reviewed by George Blaisdell.
THERE are pirates and pirate ships, chests of gold and
man-to-man battles in "The Slave Market," the Famous
Players release for January 1. The subject is a stirring
melodrama of the Spanish Main, and for the semi-tropical land
backgrounds Director Hugh For-l took his company of players,
headed by Pauline Frederick, into the field of the special activi-
ties of the. old-time pirates. Tne Cuban scenes in their richness
cf setting are ample compensation for the journey.
Miss Frederick has the role of the convent-bred daughter of
Scene from "The Slave Market" (Famous Players).
a governor of one of the West Indian islands. On her way out
from Spain to meet her father she is captured by pirates, and
by the leader of them is declared to be his slave. It is a
strongly emotional role, that of Ramona, one suited to the
talent of Miss Frederick. A great majority of the situations
in which she figures are of stress, but there are others that
are tender, when she is thrown into the company of the man
Whom she loves and who eventually rescues her and escorts
her to the priest,
January K>, 1917
THE MOVING PICTURE WOK 1.1 >
243
Thomas Meighan Is John Karton. the adventurer Into whoBe
hands falls (he chest of gold burled by the plrut-.'S and who
with the oontenta buya tb« freedom of Ramona, albert n.wt is
brand, the big pirate who attampta through fear of his
lash to wm the submission it no{ tba lova of Ramona. B"lra-
brand is as fierce as any ona would wish bin to be, as convinc-
ing; a pirate as ever aouttled a ablp. Wellington Pliyter is his
i of staff. Ruby Hoffman la the dlaoarded favorite of Fire-
brand,
"The siavo Market" win make a atrong aubjeot for an;
bouse, it is a well-made melodramas.
Two Kalems
"The False Prophet," Episode of "The Girl From Frisco"
Series, and "The House of Secrets," a Number
of the "Grant, Police Reporter" Series.
Reviewed by lien 11. (Irimm.
IN THE latest two-reel episode of Kalem's "The Girl From
Frisco" series, titled "The False Prophet," Barbara Brent
(Marin Sals) is instrumental in exposing a band of men who
are mulcting Ignorant and gullible people of various sums of
Scene from "The False Prophet" (Kalem).
money. In bringing about their capture Miss Sais performs a
hazardous stunt — she leaps from a speeding automobile to a
train on which two of the band are endeavoring to escape.
The film is equally as exciting and as interesting as preceding
episodes.
The false prophets, -who claim to be disciples of a second
Daniel, predict the end of the world and work upon the imag-
inations of the more ignorant of the inhabitants of a Western
town. The city authorities are bribed to permit the prophets
to hold their meetings. The girl, her father, and Congressman
Wallace are powerless to act until Wallace learns that the
"prophet" is wanted on an old warrant.
In the cast are seen, beside Miss Sais, True Boardman, Frank
Jonasson, Ronald Bradbury and Edward Clisbee. Directed by
James W. Home. Released January 3.
"The House of Secrets."
George Larkin performs an unusually daring stunt in "The
House of Secrets," latest one-reel episode of the "Grant, Police
Reporter" series, by Robert Welles Ritchie. Mr. Larkin, in
escaping from a band which has a secret submarine base,
climbs a pole on which wireless aerials are stretched, loosens
the wires, swings on the wires across a wide arc, and clutches
the branches of a nearby tree with his legs. He climbs into
the tree and to the ground. This thrill cannot fail to be felt
by the onlooker.
The story of the film interests, too, and is quite timely. It
tells of the reporter who discovers a secret submarine base
while on his vacation. Through his efforts the foreigners are
captured by soldiers. Action is fast throughout the reel. With
Mr. Larkin in the cast are Ollie Kirkby, Director Robert Ellis,
Harry Gordon and William McKey.
" The Island of Desire"
George Walsh the Star of a Five-Reel Story of Adventure in
the South Seas, Produced by the Fox Film Corporation.
Reviewed by Edward Weitzel.
THE latest Fox picture, "The Island of Desire," is an ad-
venture story written by J. Allen Dunn and directed by
Otis Turner. The opening shows a yacht race that is
not only interesting, but full of beauty. After that follow
scenes on shipboard, a fight with cannibals, a struggle be-
tween the hero and the villains for possession of a bag of
pearls, the sinking of a South Sea island from the effects of
a volcanic eruption, the different incidents being held to-
gether by a love interest which shows that the hero of the
tale has too much red blood in his veins to die of a broken
heart when his first sweetheart throws him down.
" Fighting for Love "
Five-Reel Red Feather Tells Preposterous and Amusing
Yarn of a Cowboy Who Won a Real Queen.
Reviewed by Robert C, McBlravy,
RAYMOND WELLS, who wrote and directed this five-reel
feature, must he given credit for a daring and novel
Conception, ami one which In presentation Infuses new
life into an old situation. He telle of a cowboy-mining man
who goes to Europe ami falls In love with the queen of a
small principality. He has nothing to go on but his nerve,
a well-filled pocketbook and a broad grin, hut in spite of
his uncouth ways he "cops" the queen. To successfully carry
out this coup, he brings over a band of cowboys to fight for
the lady on her own soil.
The battle scenes, pictured in the closing reel, are staged
on a big scale and must be regarded as the strongest feature
or the production. The idea itself is a little slow in impressing
the observer, as it seems at first to be merely another "Yan-
kee in King Arthur's Court." But presently the plot unfolds,
and when the cowboy actually climbs the high wall and makes
advances to the queen the interest increases. The good work
of Jack Mulhall and Ruth Stonehouse in the leading roles does
much to carry these situations through.
The general atmosphere of the production is marred by a
jumble of costumes of different nationalities and architecture of
varying types. This would have affected a serious type of
story to a considerable extent and does not help even an amus-
ing yarn of this sort.
" The Last Sentence "
Five-Reel Screendrama Made by the Edison Company from
Maxwell Gray's Novel Contains Impossible Situations
and Too Complicated a Plot.
Reviewed by Edward Weitzel.
DRAMATIC situations aplenty and to spare are to be found
in "The Last Sentence," a five-reel photoplay made by
the Edison Company from a novel by Maxwell Gray.
Three generations are Included in the story, the big moment
being reached when a judge is about to pass the death sen-
Scene from "The Last Sentence" (Edison).
tence upon a young girl for the crime of infanticide and dis-
covers that the prisoner is his own daughter. In spite of
this fact, he pronounces the death penalty, after the girl has
been convicted on circumstantial evidence that is anything
but overwhelming.
The situation which brings about the happy ending is quite
beyond belief. The girl is secretly married to a wealthy young
reprobate and has given him her promise not to divulge the
fact. He goes to the Maine woods in an effort to get rid of
the drink habit and takes his baby with him — the infant his
wife is accused of killing. Such an example of wifely sacri-
fice has never been equaled: rather than break her word she
goes through the trial and her subsequent imprisonment with-
out speaking, and Is saved at the last moment by the return
of her husband.
Edward H. Griffith, who adapted the novel to the screen, has
retained too much of the original material and left too much
244
THE MOVING PICTURE WORLD
January 13, 1917
of it unexplained. Handicapped by such a scenario, the efforts
of the cast are almost negative. Marc MacDermott and Miriam
Nesbitt act the leading roles, and Grace Williams, Herbert
Prior, Florence Stover, Gladys Gane, Elaine Ivans, Raymond
McKee and Mrs. Wallace Erskine are the other players. The
acting and the direction are both of distinct merit.
Triangle Program
"The Iced Bullet" Is a Five-Reel Kay Bee Realistic Comedy,
and "The Little Yank" a Five-Reel Fine Arts
Story of the Rebellion.
Reviewed by Louis Reeves Harrison.
A STORY within a story is "The Iced Bullet," with the com-
edy element offered as a background for a tale of mystery,
The preliminary comedy deals with the adventures of that
nondescript the "author-actor" at the Ince studios, and it has
the Moliere charm of undeniable veracity, a bitter truth if
Scene from "The Iced Bullet" (Triangle).
scenario writers are treated with such infinite scorn when they
call at the studios. Actors, directors and stage-hands roll up
to the massive gates in opulent motor cars, gentlemen engaged
in visualizing the story, but the fellow who creates it, the
author, has the gate slammed in his face. Presumably this is
not to be taken as a warning to authors to keep in their
places, for Desmond, the author-actor, finally gains admission
by climbing the fence. There is a way in.
Interesting exteriors of the entire plant are shown during
his adventures with a glimpse of a play in process of manu-
facture. He finds his way to the manager's office during the
letter's absence and sits down to dream of a future screen suc-
cess. Then comes the mystery story presented with Ince skill
and good taste. Desmond appears as the hero of his own
story and does well. It is by his skill as a detective that the
mystery of an attempted murder is solved, a correct structure
in a class of story depending entirely upon structure, but the
Scene from "The Little Yank" (Triangle)
false scents fail to be misleading. Wonder is a short-lived
emotion — it can rarely live through five reels. The story of
mystery Is, however, well handled and ingenious enough to
serve its purpose. The reversion to comedy at the end is
good, and the entire release satisfying.
"The Little Yank" Is not Intended to be comical, but it is
unconsciously so at times. Dorothy Glsh is the "Little Yank"
who lives with other ladies in hoopskirts near the scene of
our civil war. They decide to send some supplies to the Union
Army, and a wagon load of creature comforts is escorted by
Dorothy In a carriage. At a fork in the road, the wagon goes
to the right and lands comfortably in the Union ranks. The
carriage goes to the left and encounters a detachment of Con-
federates. They politely indicate the right course. It is thus
made obvious that going from one army to the other is not
a matter of great difficulty, not particularly logical, but ac-
cepted as possible. Dorothy finds that her brother is a wounded
prisoner in the hands of the enemy. She politely requests
the Union General to stop a terrific engagement then in prog-
ress— she wishes to visit her brother, and why should she
bother to go back to that convenient fork in the road.
Two great battle lines are in the midst of a life and death
struggle, when the Union General sends a flag of truce asking
the enemy to stop firing 'while a lady crosses over to see her
brother. Both armies rest, while Miss Dotty crosses the bat-
tlefield with her man servant, and she is spared the annoyance
of driving a few miles to the fork in the road. She gets back
to the Union lines without any particular trouble. Moral —
Place aux dames. Officers and troop- have really nothing at
stake when the author is directing the battle from both sides
at the same time. When an author intervenes to command
the sun to stand still, the story fails in adherence to the
inevitable — it lacks all the charm and illusion of abiding
veracity.
The Man of Mystery'
Five-Reel Screen Version of A. C. Gunter's Novel Produced
by the Vitagraph, with E. H. Sothern as David Angelo.
Reviewed by Edward Weitzel.
A FIVE-REEL screen version of the novel by A. C. Gunter,
"The Man of Mystery," produced by the Vitagraph, gives
E. H. Sothern an excellent opportunity to appear in a
part which admits of the class of acting to 'which his past
training best suits him. Written in a vein of fervid romance,
the story is prolific of the flourishes, full stops and sweeping
gestures that go with situations so far removed from matter-
of-fact existence. As a subject for screen drama the novel
has two faults: lack of suspense and too deliberate movement.
Prom the moment that David Angelo makes known his pur-
pose to gain his wife's love while disguised as Count Vesuvius,
the issue is never in doubt; and the motives used in con-
structing the story, though always interesting, fail to give
the cue for the requisite action which insures life and vigor
to drama, whether shown on the stage or the screen.
The production, under the direction of Fred Thomson, has
excellent local color and exhibits a number of picturesque ex-
teriors and correctly staged interior settings. The atmosphere
throughout the entire drama is impressive, and the acting of
the cast is equally commendable. Mr. Sothern as David An-
gelo does a clever bit of character acting in the early part
of the drama, impersonating a middle-aged cripple, de-
formed by disease who is restored in marvelous fashion dur-
ing an eruption of Vesuvius. He makes a distinguished figure
as the Count in the latter portion of "The Man of Mystery''
and endows the part with the grace and fine breeding neces-
sary to win almost any 'woman. Charlotte Ives makes the
wife a worthy object for the devotion of such a man as David
Angelo, and Vilda Varesi, Mr. Roberto, Brinsley Shaw and Mr.
Seigel play their respective roles with convincing skill.
One of the best points in the play occurs at the finish. David
and his wife are deep in the enjoyment of their new happi-
ness when the lady remarks: "I have a letter from mother
and she 'wants you to use your influence to get her out of
prison," and David, out of the wisdom derived from his past
experience with his mother-in-law, makes answer, "Let well
enough alone." "> Daniel come to judgment!"
" Pidgin Island"
Harold Lockwood and May Allison Featured in Metro's
Five-Reel Visualization of Harold MacGrath's Novel.
Reviewed by Ben H. Grimm.
THE screen version of Harold MacGrath's novel. "Pidgin
Island," picturized in five reels by the Yorke Film Cor-
poration for release on the Metro program, is destined
to please many more thousands of persons than were pleased
with the book. With Harold Lockwood and May Allison in
the leading roles, and with beautiful and true-to-the-story
exteriors, Mr. MacGrath's absorbing story has been given a
fitting visualization. The five reels embrace many surf scenes,
and these have been photographed with a fine eye for the
artistic. The action is not allowed to suffer, however, through
their amplitude. There are also some good Chinatown scenes,
photographed at night.
Mr. MacGrath s story is one of smugglers, customs inspec-
tors and romance, and the cast for the picture has been se-
lected with care enough to have suited the author himself.
The underworld types are convincing. Mr. Lockwood and Miss
Allison are seen at their best in the more romantic scenes.
Despite a tendency to resort frequently to titles, the story 18
unfolded smoothly enough on the screen to hold the specta-
tor's undivided attention. On the whole "Pidgin Island" Is an
acceptable offering.
The "heavy" Is played by Doc Pomeroy Cannon. Les.er
Cuneo is seen as the "heavy's" son. Others in the cast are
Fred Wilson, Lillian Hayward, Llizah Zerr and Yuklo Avyoma.
The scenario was written by Richard V. Spencer and Fred J.
Balshofer, who directed the production. Tony Gaudio was
the photographer.
January 13, 1917
iymniWMWIIIMIIIIHIIIW; ^inmnnnmiunnii
THE MOVING PICTURE WORLD
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1
Comments on the Films
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EXCLUSIVELY BY OUR OWN STAFF
General Film Company.
TB WINKED AND WON (Vlui), Dec. 21.— Kato Trice and Babe
Hardy are the leading figures In this tun film. There are several
good laughs In the reel. Babe is scon aa the inventor who has a
peculiar wink. A rival tries to plant a bomb In a ear which Is to test
Babe's Invention, but is himself the victim. Fast action marks this
comedy.
DANCING WITH FOLLY (Essanay) Dec. 23.— No. 2 of the "Is Marri-
age Sacred" series. The two reels are quite a strong offering. The
story tells of a neglected wife who seeks company outside of her home.
This leads to her being placed in a compromising position with a man
who demands a price. The wife's predicament brings forcefully home
to the husband that he has been neglecting her for his work. The cast
includes Marguerite Clayton, Sydney Ainsworth, Lllliam Drew, Edward
and Thomas Commerford.
THE MAN HE MIGHT HAVE BEEN (Sellg) Dec. 23: — This reel Is
not quite up to present-day standards. Its story is rather "wishy-
washy," telling of a hobo who, reading a poem, sees a vision of his boy-
hood and his wasted life and of what might have been. In the end he
goes back to his wife, who welcomes him. The cast is composed of
Robyn Adair, Buddy Harris, and E. J. Brady.
HER FINANCIAL FRENZY (Vim) Dec. 27.— A quite entertaining
number of the Vim Feature Comedies, with Harry Myers and Rosemary
Theby getting over a number of laughs. The financial frenzy comes
about when Hubby gets a raise and Friend Wife goes on a shopping
tour. The money-spending proclivities of both lead to funny complica-
tions, but everything is all right because Mrs. Love has inherited con-
siderable money. A good farce comedy.
CANIMATED NOOZ PICTORIAL NO. 21 (Essanay) Dec. 27.— Comedy
cartoons of the Mexican situation, the harvest of Rhubarb pies, the
manufacture of "flivvers," and other burlesques of topical subjects share
this reel with scenic. The cartoon section is quite humorous. The
scenic was photographed on and about Lake Tahoe, California, and
some beautiful "shots" have been obtained.
A MISSION OF STATE (Kalem) Dec. 29. — George Larkin performs
two daring stunts in this episode of the "Grant, Police Reporter" series.
He leaps from the roof of a porch into a tree, and laters jumps from a
bridge into an automobile that is passing under it. The story of this
reel tells how the reporter recovers valuable papers that have been
stolen from a Government representative. Some good melodramatic
scenes are embraced in the reel. Reviewed on page 100 of last week's
issue.
THE FIREMEN'S NEMESIS (Kalem) Jan. 13. — A number of the
"Hazards of Helen" series. Helen Gibson furnishes a thrill when she
leaps from a fast-moving motorcycle to a rope suspended from a loco-
motive cab, climbs the rope and into the engine cab. In this manner
she averts a collision between the limited and the engine which has
been set running wild by a man who bound and gagged the fireman.
There are also seen in this reel Richard Johnston, George Routh and
G. A. Williams.
General Film Company Specials.
THE DAWN OF WISDOM (Knickerbocker Star Feature) Dec. 22. —
The rather hackneyed story of~a countryman who falls in love with a
city cabaret singer has been used in the making of this three-reel drama.
Nevertheless the film embraces considerable human interest. The man
comes to a realization that his wife and children are his real loves after
he is "trimmed" by the singer's confederates. In the cast are seen
Frank Mayo, Gloria Payton and Myrtle Reeves.
THE GOLDEN THOUGHT (Selig) Dec. 25.— Tom Mix and his riding
are the feature of this two-reel Western. He is seen as a deputy mar-
shal who journeys to round up a band of bad men. An attempt is
made to kill him. An innocent man is accused of the attempt on his
life. But everything turns out all right and Tom claims as his bride
the girl faro dealer (Victoria Forde). Others in the cast are Barney
Furey, Lily Clark, Sid Jordan and Pat Chrisman.
A TALE FROM THE DECAMERON (Essanay) Dec. 26.— A good two-
reel drama — one of the "Black Cat Features." A well-sustained element
of suspense helps maintain interest. The story tells of a girl who is
led into a compromising position with a wealthy man. The man is
accidentally killed while alone with the girl, but circumstances point
to murder. The girl's fiance, who is the wealthy man's secretary, is ac-
cused. The girl's explanation clears matters. In the cast are Nell
Craig, Ernest Maupain, John Cossar and Victor Benoit.
Bluebird Photoplays, Inc.
THE PIPER'S PRICE (Bluebird) Jan. 8. — A well acted photoplay in
which Dorothy Phillips and William Stowell play the leading parts, the
dramatic triangle is stretched to the limit by making the other woman
in the caso the divorced wifo of tho male side of the moral issue.
review is printed <>n another page of this issue.
Cardinal Film Corporation
JOAN THE WOMAN, December. — Two and a half hours' entertainment
are provided by this great production, made at the Lasky studios under
tho direction of Cecil De Mille and starring Geraldlne Farrar. It is
reviewed on another page of this issue.
Greater Vitagraph
INDISCRETION, Jan. 15.— Lillian Walker is featured in this five-
part subject, which in the last third develops real strength. It was re-
viewed last week, on page 98.
International Film Service
HEARST-INTERNATIONAL NEWS PICTORIAL, NO. 103, 1016, (In-
ternational) Dec. 26. — Poor children made glad by Examiner caravan,
San Francisco ; Guardsmen of four states in artillery contest, Llano
Grande, Tex. ; Collier sinks in Cape Cod Canal, Bourne, Mass. ; High-
speed armored motor car for Army use, Phila. ; Scallop fishermen at
work, Nantucket, Id., Mass. ; Coasting on Prospect Park hills, Brook-
lyn, N. Y. ; With the French Army on the Somme front ; With the Aus-
trian Army ; Footlights and Fashions.
Metro Pictures Corporation
VANITY (Popular Plays and Players), Jan. 1. — Emmy Wehlen is
featured in this five-reel detective drama. The film is quite absorbing,
and is marked by good acting. The story tells of a model who is forced
to become a "stool pigeon" who betrays and later vindicates the love
of the man she has come to spy on. Reviewed in last week's issue.
HER PERFECT HUSBAND (Metro-Drew) Dec. 25.— An amusing
domestic comedy featuring Mr. and Mrs. Sydney Drew. This time Hubby
is so perfect and pays so much attention to Friend Wife that she be-
comes weary of his attention and perfection. But she has a dream of
him as an unfaithful husband which makes her appreciate him and
his perfection. A film that will keep one chuckling.
PIDGIN ISLAND (Yorke), Dec. 25.— Harold Lockwood and May Alli-
son are seen in a five-reel visualization of the novel of the same name
by Harold MacGrath. The picture tells a story of smugglers, bustoms
inspectors, and romance. There are many beautiful exteriors. The
story interests. The film is an acceptable offering. Reviewed in another
column of this issue.
THE MATINEE IDOL (Metro-Herz), Jan. 1. — Ralph Herz is featured
in this one-reel comedy. The reel is an ordinarily good comedy num-
ber, with a certain amount of humor. Mr. Herz is a matinee idol but
loves his cups. He is kidnapped by a bunch of sorority girls when help-
lessly intoxicated, but manages to get out of the embroglio with a whole
skin.
Mutual Film Corporation
PETER THE COMIC POET (Novelty) Dec. 16. — A moderately enter-
taining comedy in which Peter desirious of winning a prize offered for
the best moving picture scenario experiences distressing difficulties in
securing a quiet place to write. He finally falls asleep and dreams of
wonderful successes that are his.
REEL LIFE NO. 35 (Gaumont) Dec. 31.— This issue of the Mutual
Screen magazine contains articles on "The Value of Venom," with
scenes at the Sao Paulo Institute in Brazil, where poisonous snakes are
kept, classified, and the venom extracted from them for experimental
purposes, "The Most Unique Basket" showing how baskets are made
from the shell backs of the armadillo, "The Olive Industry" in Cali-
fornia, and "Modish Coiffures." An excellent issue which is reviewed
in detail in the educational department of the issue of Jan. 20.
MUTUAL TOURS AROUND THE WORLD (Gaumont), Jan. 2.— This
number gives the observer a comprehensive view of the South American
city of Rio Janeiro and its surroundings. Luchon, a French town near
the Spanish border, is next visited. The electric railway journey is
particularly well pictured.
THE VAMPIRES, NO. 8 (Gaumont), Jan. 11.— "The Poison Man" Is
the title of this number of the thrilling serial. In it an attempt is
made to do away with Philip Gaurd, his fiance, and guests at a dinner
party held at the young woman's apartment. The poisoned food and
wines are detected when the janitor who has been presented with a bot-
tle of champagne dies from the effects. An excellent number.
246
THE MOVING PICTURE WORLD
January 13, 1917
Paramount Pictures Corp.
SNOW WHITE (Famous Players), Dec. 25. — Marguerite Clark here
has a screen play which perhaps will rank as the most charming of the
many in which she has been featured. As was pointed out in our re-
view, on Page 97 in the last issue, it is a remarkable picture.
REDEEMING LOVE (Morosco), Dec. 28.— A strong play, notable for
the fine attention to detail on the part of all who have had to do with
its making. Kathylyn Williams is supported by Thomas Holding and
Wyndham Standing. The subject is reviewed at length on another page.
THE SLAVE MARKET (Famous Players), Jan. 1.— Pauline Frederick
has the lead in this thrilling story of the Spanish Main, with its pirates
and gentle women. It is reviewed on another page.
Pathe Exchange, J.nc.
THE SHADOW OF SHAME (Pathe), Jan. 14. — A reissue of a one-reel
Western drama in which Francis Carlyle and Crane Wilbur have the
leads, the picture has a strong finish, and illustrates the change in Crane
Wilbur's method of acting in the last three years.
FLORENCE ROSE FASHIONS, NO. 14 (Pathe), Jan. 14.— "Something
New" is the title of this installment of the Florence Rose fashions notes,
and the number makes good its name. The different articles of woman's
wear are the extreme of novelty and should delight the female mind.
KICK IN (Astra), Jan. 14. — The screen version of the Willard Mack
stage play should prove one of the most successful melodramas in mov-
ing pictures. It makes the transfer from the spoken stage to the silent
drama with excellent result, and retains all the tense interest that it
had in its original form. William Courtenay and the rest of the cast
are equal to every demand. The picture is reviewed at length on an-
other page of this issue.
Triangle Film Corporation
A HOUSE BUILT ON SAND (Fine Arts), Dec. 31.— An attempt at
romantic comedy which does not succeed, in spite of some clever work
by Lillian Gish.
THE LITTLE YANK (Fine Arts), Jan. 14. — A very weak vehicle for
Dorothy Gish in the times of American Civil War.
THE BRIDE OF HATE (Kay Bee), Jan. 14. — A powerful presentment
of the race question in a romantic situation, with Frank Keenan at his
best in the leading role.
Universal Film Mfg. Company
ONE THOUSAND MILES AN HOUR (Nestor), Jan. 8.— A rapid-fire
comedy, by Bess Meredyth, with Eddie Lyons, Lee Moran, Harry Nolan
and Edith Roberts in the cast. Jed has invented a new liquid for run-
ning his "flivver" and enters the Vanderbilt cup race after the villain
has done his best to stop him. He wins the cup and the girl in an
amusing way. The burlesque touches in this are good and real flashes
from the Vanderbilt event help to keep the suspense.
A GENTLEMAN OF NERVE (Victor), Jan. 9. — A comedy number, by
Florence Wallace, featuring Carter De Haven and Madge Kirby. The
plot is a mere trifle, but Carter De Haven manages to infuse a lot of
good humor into it, bringing it well above the average offering. He
gets his teeth knocked out in an automobile accident and later has vari-
ous altercations with the girl's father.
HONORABLY DISCHARGED (Imp), Jan. 12.— The sympathetic story
of an old army horse, by L. Bliss. L. C. Shumway plays the part of a
trooper in the U. S. Army, who procures an honorable discharge and
takes a sad farewell of his horse, which has been condemned for further
service. Later the horse is sold and he saves it from abuse. This will
arouse sympathy everywhere for the wornout army horse, and besides
makes an appealing picture.
THE WRONG MARY WRIGHT (Victor), Jan. 12.— A bright little
comedy number, featuring Edith Roberts, Millard K. Wilson and others.
A young business man sets out to make the acquaintance of his part-
ner's daughter on a vacation trip. He gets hold of the wrong girl and
falls in love with her. The situation is amusing and well handled.
Another fellow gets the real Mary. This is pleasing.
MIDNIGHT (Imp), Jan. 14. — An unusual subject, based on a little
story by Frank H. Spearman, featuring Allen J. Holubar as a bishop.
This characterization is a very good piece of work. A little girl calls
upon him to attend a dying man, who turns out to be a murderer. The
child, his daughter, was supposed to have died a year previously. The
child is apparently presumed to be a spirit walking on earth. This is
thoughtfully and reverently handled and makes a good subject.
Universal Film Mfg. Co. Specials
FIGHTING FOR LOVE (Red Feather), Jan. 8.— A five- reel feature,
written and produced by Raymond Wells, featuring Ruth Stonehouse,
Jack Mulhall and Noble Johnson. Jack Mulhall plays the part of a
prospector-cowboy, who strikes gold and goes to Europe. He visits a
small province and falls in love with the queen. When war befalls the
country he brings over a band of his cowboy friends and wins the big
battle. This last feature is staged on a big scale. The whole concep-
tion is humorous and daring and wins out, in spite of some drawbacks
in general atmosphere. The idea is not to be taken at all seriously,
but proves novel and entertaining.
MYSTERY OF MY LADY'S BOUDOIR, THE (Gold Seal), Jan. 9.— A
three-reel subjnt. by Harry Ditmar, featuring Violet Mersereau, Johnnie
Walker and others. A young girl, whose fortunes have suddenly fallen,
hires out as a maid. Her love for fine clothes prompts her to attire
herself In a beautiful gown during the absence of her mistress. A
young man visitor suddenly appears and the girl passes herself off as
the rich Miss Wells. Other entertaining complications follow. A good
idea, well worked out and played by a competent cast. This is well
above the average.
A LIMBURGER CYCLONE (L-KO), Jan. 10. — An unusually good
comic ottering, sure to bring much laughter. It features i'hil Dunham
and Lucille Hulton. The restaurant scenes at the opening, picturing the
jumping limburger cheese, the game of checkers played with wine
glasses, and other features are good examples of this style of humor at
its best. The wind storm at the close is one of the best things of the
kind ever staged ; in fact it may be a pioneer achievement of the sort.
An excellent comic, free from offense.
WHEN DAMON FELL FOR PYTHIAS (Joker), Jan. 11.— A two-reel
subject, featuring Wm. Franey, Gale Henry, Chas. Conklin and others.
The performers appear in Roman costumes and do a "number of laugh-
able stunts in knockabout style. The emperor issues a counterblast
against liquor and the "wets" try to kill him. Damon saves Pythias
from the headsman's axe and the lives of both are spared. This is a
sure laugh-producer of the type.
THE BAD MAN OF CHEYEXXE (Bison), Jan. 13.— A pleasing two-
reel Western subject, by Harry Carey, featuring the author, Priscilla
Dean and Elizabeth Janes. The runaway is realistically staged and
gives a real thrill. The work of the collie dog is another appealing
feature. The story centers about another escapade of the outlaw,
Cheyenne Harry. An excellent out-door subject.
TWENTY THOUSAND LEAGUES UNDER THE SEA (Universal),
December — The film version of Jules Verne's famous novel is in eight
reels and contains an unusual amount of novel and deeply interesting
matter. The undersea scenes are often of great beauty. A review of the
picture is published on another page of this issue.
World Pictures.
ON DANGEROUS GROUND (Peerless), Jan. 8.— The present war is
used as a background for this five-reel photoplay in which Carlyle
Blackwell and Gail Kane are the stars. It is romance of the conven-
tional type but has an interesting story and is very well acted. The
picture is reviewed at length on another page of this issue.
Pathe 's "Kick In" Fine Play
Created Stage Sensation and Is Equally Strong on Screen.
IN ANNOUNCING the release of "Kick In" for January 14
Pathe brings to the attention of the exhibitor the name of a
play which was a real sensation in New York City in the sea-
son of 1914 and 1915, which had a long run in Chicago and other
large cities.
In London in 1915 critics and public welcomed it with open
arms. It is rarely that Englishmen warm up to an American
play, played by American actors, as they did to this. It en-
joyed a phenomenally successful run, and despite the handicap
of being filled with American slang, which the Englishman
found it difficult to grasp, the play set its mark upon theater-
goers to such an extent that this same slang became part of the
Englishman's everyday language.
George Fitzmaurice of the Astra Company was entrusted with
the production of this play in motion picture form. How well
he has accomplished his task is shown by the fact that Pathe
considers this one of their greatest pictures and this in light of
the fact that Mr. Fitzmaurice produced "New York," "Via Wire-
less," "At Bay," "The Test," etc., is no small praise. In casting
the production Mr. Fitzmaurice followed out his usual policy of
selecting the best cast possible. William Courtenay plays the
part of "Chick Hewes;" Mollie King plays "Molly." Other well
known players in the cast are Richard Clugston, Suzanne Willa,
John Boyle and Richard Tabor.
The action of the play is breathless and sensational. "While
it is of the type known as a "crook play," it has much human
interest, arouses much sympathy for the reformed crook who
tries to "go straight" and really preaches a lesson of forbear-
ance and pity. An appreciative review is published in this issue.
Triangle Will Book Keystones
Sennett's Ad Brings Out an Explanation from K. & B.
BECAUSE of a mistaken impression created by an advertise-
ment in the trade papers of last week concerning Key-
stone comedies, Charles Kessel, speaking for Kessel &
Baumann, said: "Since the advertisement of last week concern-
ing the new open booking policy for Keystone comedies has
seemingly caused the belief that Keystone comedies would be
released independently of the Triangle offices, I wish to state
that there is no ground whatever for this impression. As here-
tofore, Keystone comedies may be had only through the Tri-
angle exchanges and by arrangement with the Triangle Film
Corporation or its associated organizations.
"The new releasing plan is created in deference to the demand
for Keystone comedies on the part of exhibitors who may have
contractual arrangements with other programmes. Under the
new plan, as stated in the advertisement referred to, these
comedies may be had quite independently of any programme
arrangement that may exist or that may have existed. If an
exhibitor wishes to arrange for Keystones it will be his privi-
lege to do so, but the arrangements must be made through the
Triangle exchanges, for our product will only reach the ex-
hibitor through those channels. We believe that the new ar-
rangement is a distinct step in advance and one that will work
for the advantage of the exhibitor throughout the country. All
inquiries for bookings for the Keystone comedies should be ad-
dressed to the Triangle branch offices."
January 13, 1917
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Manufacturers' Advance Notes
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"JERRY'S DOUBLE HEADER'' (Cub).
The new series of Cub Comedies which David Horaley is to
release through the Mutual Film Corporation under a now con-
tract just signed is now ready tor exhibitors. The first subject,
"Jerry's Double Header," is scheduled for release January 4.
In this as in other pictures in the series George Ovey appears
as Jerry, a charaoter which he originated over a year ago and
in which he has appeared in nearly seventy Cub Comedies re-
leased through the Mutual.
While Ovej retains his old character of Jerry, the new series
Scene from "Jerry's Double Header" (Cub).
is original in many ways. Milton H. Fahrney, who has written
the scenarios and also directed the company, has brought out
numerous new ideas both in theme and staging which are sure
to make the pictures more interesting.
In "Jerry's Double Header," Jerry finds himself hoplessly
in love with a pretty girl but with her family set against
him. When the family takes a spin through the country in
their automobile, Jerry conveniently conceals himself in a trunk
which is strapped to the back of the machine. The party comes
in contact with a band of bandits, and this of course leads
to complications, out of which Jerry, as the hero of the hour,
rescues the excited family as well as the cherished object of
his attentions and courageous undertakings — the girl.
In this picture George Ovey has the support of Claire Alex-
ander, George George, M. J. McCarty, Helen Gilmore and the
entire Cub comedy force.
WAGNER ELECTRIC MANUFACTURING CO'S AN-
NOUNCEMENT.
Various important changes in sales office personnel and loca-
tions, and in departmental heads are announced by the Wagner
Electric Mfg. Company of St. Louis, incident to its extensive
expansion. They include the following:
The Chicago office will remove to 918 South Michigan avenue,
where it will combine with the service station.
The Boston office will remove to 88 Brookline avenue, where it
will combine with the service station.
The San Francisco office will remove to 159 New Montgomery
street, where it will combine with the service station.
P. B. Postelthwaite, formerly manager of the Cincinnati
office, is now in charge of the service department with head-
quarters at the home office. J. W. Bryant, formerly in charge
of the Buffalo and Syracuse offices, is now Cincinnati manager.
C. P. MacGonigal, of the Philadelphia office, will be in charge
of the Syracuse and Buffalo offices.
The Los Angeles office will be augmented by the services of
H. W. Doubrava for many years with the New York office.
The St. Louis service station is now under the direction of
C. M. McCord who was with the home office.
The sales force of the home office has been augmented by
Messrs. E. V. Potter, E. Holstrum and O. J. Miller.
"THE PRICE OF SILENCE" (Fox).
a stirring plea for the llttli ol the factory, is the
theme ol "The Price <>i Silence," William Fox's newest photo-
drama with William Farnum playing the i role, and
directed by Frank Lloyd, Supporting Mr, Farnum In tins won-
derful production, aptly called "The Uncle Tom's Cabin" or
today, are Vivian Rich, Charles Clary, Frank Clark, Brooklyn
Kellar, Kay Hanford and Cordon Griffith.
"The Price of Silence" is a wonderful story of love and
renunciation, woven into a theme of great public Interest —
"child slavery." What "Uncle Tom's Cabin" did for the negro
slaves, William Fox's "The Price Of Silence," will do for the
underfed, ill-nourished, hard- working little factory slaves.
picture is released for January 8, 1917. The story rev.
around Senator Deerlng (William Farnum), who has devoted
his life to alleviate the misery caused by child labor.
BOOSTERS OUT FOR "THE GREAT SECRET."
Louis B. Mayer and Harry J. Cohen have just left the home
offices of the Metro Pictures Corporation, No. 1476 Broadway,
and have started on a Western tour to handle the tremendous
demands from exhibitors for the new Metro-Quality serial, "The
Great Secret," in which Francis X. Bushman and Beverly Bayne
are co-stars.
Mr. Mayer, who is the sole distributor in New England for
Metro pictures, and is known as "the king of the New England
exchange men," will make his headquarters at the Metro offices
in Chicago. He will attend to the serial business in the Middle
Western States.
Both Mr. Cohen and Mr. Mayer took with them the first
five chapters of the fifteen-chapter screen story. Mr. Mayer
will give special showings for exhibitors in Chicago, Detroit
and other cities. It probably will take several weeks for him
to wind up the Middle Western business. Mr. Cohen will make
his headquarters at No. 55 Jones street, San Francisco.
"STARRING IN WESTERN STUFF" (Selig).
"Starring in Western Stuff" is a realistic Selig feature play,
released on General Film Company's regular service on Mon-
day, January 8. In the course of this play, many intimate
scenes concerning the production of motion pictures are pre-
sented. These "behind the scenes" pictures are invariably en-
tertaining to movie fans. Tom Mix presents a number of
thrilling performances, including some fast riding.
"Starring in Western Stuff" concerns a motion picture com-
Scene from "Starring in Western Stuff" (Selig).
pany which goes west to produce a film play. The drama being
produced is mistaken by Tom Sage, a cowpuncher, as the real
thing. He rescues the leading lady. This action leads to a
number of unusual climaxes, the final climax being the manner
in which the cowpuncher wins the heart and hand of the movie
star. Beautiful western scenery is shown during the course
of the play.
248
THE MOVING PICTURE WORLD
January 13, I91i
Selznick Pictures for January
Three Subjects Have Been Completed and are About to be
Released.
THE first month of the new year wjll see the completion of
three new Selznick-Pictures each of which should prove a
gold mine to the exhibitor.
To beg-in with there is the first of the Norma Talmadge Film
Corporation productions, an adaptation of the drama "Panthea"
by Monckton Hoffe, which was originally played on the stage
Scene from "Panthea" (Selznick).
In this country by Mme. Olga Petrova. This picture was pro-
duced under the direction of Allan Dwan. "Panthea" will be
given its pre-release showings in New York next week and be
released immediately after for the entire country.
Following "Panthea" will come the first of the new Robert
Warwick features presenting this immensely popular star in a
film version of one of the most famous detective dramas ever
staged, "The Argyle Case". This play was the joint work of
the two dramatists, Harvey J. O'Higgins and Harriet Ford, who,
for the sake of fidelity to details called in as a third collabora-
tor the famous detective, William J. Burns, to supervise the
use of modern scientific instruments of detection such as the
dictograph and the finger-print process.
"The Argyle Case" was finished this week under the direc-
tion of Ralph W. Ince who has made use of every opportunity
for mysterious effects and startling lighting and scenic devices
that such a story offers. Woven into the thread of the story
is a delightful love interest in which Mr. Warwick is fortun-
ate in having so charming and accomplished an actress as Miss
Elaine Hammerstein for a leading woman.
The third Selznick-Picture that is expected to be released by
the end of the month is Herbert Brenon's second production
under the Selznick banner, "The Eternal Sin", a luxurious
spectacle starring the accomplished American actress Florence
Reed.
In February and March the exhibitors will be able to play
two new Clara Kimball Young pictures, each-of which should
have a tremendous box-office value. The first of these will be
"The Price She Paid", an adaptation of David Graham Phillips'
novel of the same name produced under the direction of Charles
Giblyn.
Following "The Price She Paid" Miss Young will appear in
"The Easiest Way", Eugene Walter's famous Belasco drama.
Albert Capellani will produce "The Easiest Way".
Miss Norma Talmadge, who has been spending a month's
vacation in Los Angeles on a wedding tour with her husband,
Joseph M. Schenck, general manager of the Marcus Loew
offices, will return to New York this week to begin work on
her second Selznick-Picture. The choice of subject has nar-
rowed down to two widely known stories and will be definitely
decided before Mr. and Mrs. Schenck reach the East. Harry
Rapf, president of the Robert Warwick Film Corporation, is
also contemplating a number of the best known novels of re-
cent years by way of choosing a subject for his star's second
production.
LIVING PICTURES IN BESSIE LOVE VEHICLE.
An artists' studio set, in which pay devotees of the Bohemian
life revel at a champagne party and pretty girls pose as living
models to furnish entertainment for their friends, is a colorful
feature of the new Triangle-Fine Arts production, "Nina, the
Flower Girl." In which Bessie Love is starred.
The set has been declared by all who have seen it one of the
most picturesque ever constructed at the Triangle-Fine Arts
studio. A six-piece orchestra furnished music for the players
during the filming of the scenes, and numerous bottles of genu-
ine champagne were used by the performers. Director Lloyd
Ingraham insisted upon the genuine sparkling juice, deeming
that no satisfactory substitute could be served before the
•camera.
The scene portrays the atmosphere in which Nina, the blind
flower girl, and Jimmie, a crippled newsboy, played by Elmer
Clifton, found the good angel who brought them the best things
of life.
Fifi, the moving spirit of the Bohemian crowd, befriends the
waifs and shows them the road to the land where fairies dwell
and miracles happen. The part of Fifi is played by Adele Clif-
ton. •
The story was written by Mary H. O'Connor, chief of the
Triangle-Fine Arts scenario department. Miss O'Connor said
the plot was suggested to her by an instance she witnessed in
the tenement district of New York City while she was a re-
porter on one of the metropolitan newspapers. She had friends
in a colony of artists who adopted a blind girl and succeeded in
having her sight restored after financing an operation by a
world famous specialist.
"THE LIBERTINE'
READY FOR NEW ENGLAND
STATES.
F. E. Backer, president of the Mammoth Film Corporation, of
729 Seventh Avenue, New York City, has acquired the rights to
the most highly artistic photoplay of recent production, "The
Libertine," and is ready to release same throughout the New
England cities, beginning with such central points as Boston
and Providence, where it ■will be shown for a run.
L. Lawrence Baren, formerly with several film corporations,
has been especially engaged to tour the New England cities in
the interests of the Mammoth Film Corporation and to book
theaters for this photodrama.
Foster Moore, formerly with George Kleine, has been engaged
by Mr. Backer to handle this film throughout the State of New
York and Northern New Jersey. "The Libertine" will be ex-
hibited at the Goodwin theater, Newark, N. J., commencing Sun-
day, December 31, for a period of a week, and at the Family
theater, Buffalo, N. Y., commencing January 7, for a period of
two weeks.
SANGER SOON TO MAKE ANNOUNCEMENTS.
Eugene B. Sanger, the president of the Sanger Picture Plays
Corporation, said recently that the definite announcements of
his plans for the season will be issued in a very short time
now. Mr. Sanger tells us that already he has enrolled under
his banner six of our best known stars, their names to be with-
held for the present. He also spoke of several scenarios, com-
pleted, not the mere synopses, and too, of contracts with
writers whose names and stories are internationally familiar.
Associated with Mr. Sanger in the executive offices of the
Sanger Picture Plays Corporation, a spacious suite at 1544
Aeolian Hall, are Brown Rolston, the vice-president, and
Frederic Leake, the secretary and treasurer. The Sanger
stud-io at 134th street and Park avenue is the most completely
equipped in the city.
AMONG THOSE PRESENT (EssanayX
This is a Black Cat feature, screen time thirty minutes. The
plot hinges on a mysterious series of jewel robberies and intro-
duces a novel type of society burglar. The drama opens with
rapid action, which is sustained to the last. Women photoplay
patrons will be immensely interested in the semi-style show
Scene from "Among Those Present" (Essanay).
offered in several ball room scenes where a bevy of beautiful
girls appear in the season's latest created gowns. Richard C.
Travers is the star, with Gertrude Glover playing In the leading
feminine role. The photoplay is excellent. "Among Those
Present" will be released January 9.
January 13, 1917
THE MOVING PICTURE WOK I.I >
21"
A Big Metro Feature
"Egypt the Gypsy," Based on Edward Sheldon's Play,
"Egypt," Will Feature Miss Barrymore.
MBTKO Picture! Corporation begina its Now Year with an
Important announcement of an azpanaion of its policlea
Richard a. Rowland, president of the organization, called
a conference of Its officials a few days ago, ut which time It
u u decided that In addition to the features already announced
Ethel Barrymore and John W. Noble Discussing a Forth-
coming Metro-Rolfe Production.
for regular release on the Metro program, a number of special
releases would be made throughout the year.
The first of these already has been decided upon, and the
work of actual production began the day after Christmas. This
will be a seven-reel feature production starring Ethel Barry-
more, who recently announced her intention to appear hereafter
only in Metro wonderplays, and the special release chosen as
Miss Barrymore's next vehicle will be a picturizatlon of "Egypt,"
a drama by the celebrated playwright, Edward Sheldon, which
was produced on the speaking stage by Margaret Anglin.
John W. Noble will direct the first great special release of
the Edward Sheldon play, the screen version of which will be
called "Egypt the Gypsy." Miss Barrymore, Mr. Noble and the
entire company producing "Egypt the Gypsy" will go South
to take the exterior scenes of the play. David Thompson, of
the Rolfe studios, will leave next week for Florida, to select
locations for the production, the company to wait only for Mr.
Thompson's report before starting South. June Mathis is
adapting the Sheldon play for the screen.
Mr. Noble is at present engaged in choosing the remainder
of his cast for "Egypt the Gypsy," having already, In consulta-
tion with Maxwell Karger, general manager of the Rolfe and
Columbia studios, settled upon Robert Whittier, William B.
Davidson and Frank Montgomery as Miss Barrymore's leading
support in the special release.
"THE PROMISE," WITH LOCKWOOD AND ALLISON.
"The Promise," the new Metro-Yorke production starring
Harold Lockwood and May Allison, deals with a theme of great
interest, making an appeal to every man and woman who visits
a motion picture theater. It preaches the fact that a man can
rise again, no matter to what depths he has fallen, and points
out the means by which he can be rescued for the good of him-
self and the world at large. In "The Promise," "Broadway
Bill" Carmody is devoting his worthless life to the gaities of
"The Great White Way." He drinks too much, he is a physical
and moral weakling, but he loves a girl, and he makes her a
promise. That promise is fulfilled.
"The Promise" is a picturization of the novel of the same
name by James B. Hendryx, adapted for the screen by Richard
V. Spencer, by arrangement with Harper & Bros. Fred J. Bal-
shofer, president of the Y/orke Film Corporation, has engaged
Oscar Apfel to direct future Lockwood and Allison productions.
CUB COMEDIES AGAIN WITH MUTUAL.
Cub Comedies will again be distributed through the Mutual
Film Corporation. This information comes from David Horsley,
producer of this brand, who is now in the East on matters of
business concerning his productions, to John Jasper, manager
of his Los Angeles Studios.
Thursday is to be the release date for the Cubs. The first sub-
ject will be released January 4. It is entitled, "Jerry's Double
Header," and features George Ovey, who has made a name
for himself in Mr. Horsley's brand of comedies.
Essanay's January Releases
Strong List of Interesting Subjects Opens the First of the
New Year.
Essan'avs January program of short subject! In
,,r Hi,. . i ibllshed In the Black Cal m
sine, five split-reel comedies with scenic and four mors of
i in' popular "Is Mil rlaga Bai i sd
The January l\ or Brat Tuesday release, is "The Girl God
Mad,. For Joins.'' This will mark Bryant Waslilo.
inee in a short production for some tlma "A Dollar Down"
on the following day i« a 600-foot Billy Mason ooraedy with
Alaska ami tin- Yukon acenlo. On Saturday, January »;. "When
i ho Man Speaks" is the offering for the "Is Marriage Baoi
,11,,. \i,, ueriti i layton, Bdward Arnold, Lillian Drew, Syd-
ney AJnsworth and Thomas C merford form the special stock
company for these productions.
All Black Cat features on Tuesday and the "Is Marriage
Sacred?" releases on Saturday aro designed for a screen time
varying from 28 to 30 minutes.
"Among Those Present" is the Black Cat for January 9 with
Richard C. Travers and Gertrude Clover. Canimated Nooz
Pictorial No. 22 follows on January 10. On January 1 :! "The
Wide Wrong Way" forms another of the "Is Man red?"
series.
"The Little Missionary," starting the next week, on January
16, is another subject for little Mary V. McAllster, the seven-
year-old child star. "One on Him" is the January 17 offering, a
split-reel Billy Mason comedy with Yosemite Valley scenic.
"The Sinful Marriage" Is the Saturday, January 20, offering of
"Is Marriage Sacred?"
"Three Ways Out" starts off the week on Tuesday, January 23.
This is a 27-minute Black Cat feature. Wallace A. Carlson's
Canimated Nooz Pictorial No. 23, with more beautiful Alaska
and the Yukon scenic, follows on January 24. "The Magic Mir-
ror" is the "Is Marriage Sacred?" offering for January 27.
NEW SIGNAL DEVICE FOR REFILLING SEATS.
The Schram-Wiederhold Silent Usher Company, of 1-2 Campau
Building, Detroit, Mich., is advertising the Silent Usher, a flash-
lamp especially designed for theater use. By means of an In-
dicator an usher placed at the bottom of the aisle may signal to
his chief at the opposite end the number of empty seats avail-
able, whether it be one or four. The end of the cylinder is cov-
ered, but may be converted into an ordinary fiashlamp by remov-
ing the cap. By means of the device the manufacturers say it is
possible to avoid all noise and confusion in filling vacant seats
while the play Is on.
"THE DEVIL'S PAY DAY" (BLUEBIRD).
The Bluebird for January 29 was made from Fred Mynton's
scenario of George Hivley's story, "The Toll of Vengeance."
William Worthington directed. The work deals with the di-
vorce problem and employs an interesting and well sustained
plot.
Franklyn Farnum will be the star of the piece, with Leah
Baird his leading woman. This will be Miss Baird's first ap-
Scene from "The Devil's Pay Day" (Bluebird).
pearance among Bluebirds. Charles Perley, Gertrude Aster,
Countess Du Cello and Seymour Hastings will be the other
principals.
There will be a sensational murder scene with an attendant
trial. But the principal purpose of the piece will be to tell
a gripping story, rather than to depend upon sensations of
unusual episodes for the appeal. Bluebird has lately turned
to good stories well told, rather uian building upon exciting
insidents, and "The Devil's Pay Day" promises to sustain the
series with this usual interest.
250
THE MOVING PICTURE WORLD
January 13, 1917
Mutual Features " Butterfly Girl"
Heads the List of Releases on Program for Week of
January 8.
THE BUTTERFLY GIRL," the third of the Margarita Fischer
series of Mutual Star Productions produced at the Cali-
fornia studios of the Pollard Picture Plays Company, will
be released by the Mutual Film Corporation the week of Janu-
ary 8, 1917. In this production, which was directed by Henry
Otto, Miss Fischer appears as a ragged little urchin, who is set
adrift on the amusement streets of a fair. Here she wins the
hearts of all she comes in contact with, from the ballyhoers
and side show freaks to the interested promenaders, as she will
undoubtedly win the hearts of her audience.
Miss Fischer is a most appealing "Butterfly Girl" in this role,
which is an entirely new one for her. As the little girl, wan-
dering up and down the amusement streets, with a fondness
for bright lights and the ever busy thoroughfares, with her
luminous eyes searching every face for a sign of recognition
or a greeting, she lends to the role a charm which could not be
equalled.
"The Butterfly Girl" has some very good scenes taken on the
"Isthmus" of the Panama-California International Exposition at
San Diego, Cal. The Exposition furnished just the proper en-
vironment for the story of the production.
Some of the features which lend interesting color to the new
Fischer production are John Steppling, cast as "Heinie, the
Weinie Man," Jack Mower as the Hawaiian entertainer, who
sings the popular Hawaiian love song, "Aloha-Oe," to Miss
Fischer, Baby Mario Kiernan, one of the sweetest and most
capable of the child stars, as the baby sister of the Butterfly
Girl, Delia Pringle as one of the star attractions of the fair,
and numerous other screen notables, who appear as entertain-
ers, side show freaks, ballyhooers and promenaders.
The climax of "The Butterfly Girl" is enacted at the Hawaiian
Village at the San Diego Exposition. In this scene Miss Fischer,
with Baby Marie in her arms, climbs to the summit of the vol-
cano, which is a replica of the world-famous "Kileaua," and
jumps in.
"When Hands Are Idle," a two-reel drama with a strong cast,
will be released on Monday, January 8. "Tours Around the
World," from Gaumont, picturing beautiful and interesting
scenes in the Pyrenees Mountains, along the Egyptian rivers
and in Budapest, capital of Hungary, will be released on
January 9.
"Mutual Weekly" No. 105, issued by the Gaumont Company
and screening the world's latest and most important happen-
ings, is scheduled for release on Wednesday, January 9, to-
gether with "See America First," which takes you through the
Blue Ridge Mountains of Virginia, and is on the same reel with
"Kartoon Komics" by Harry Palmer.
On Thursday, January 10, George Ovey will appear in the
second of the Cub Comedies to be released on the new con-
tract, recently signed with David Horsley. This is one of the
regular Ovey comedies, in which George turns many new
stunts.
"Our Boys at the Border," the second of the "Uncle Sam's
Preparedness" series, is scheduled for release Friday, January
11. This reel pictures the activities of the soldiers on the
Mexican border during the past year. It contains many scenes
of interest and gives you a very good idea of the every day
routine the soldiers had to go through.
On Saturday, January 12, George Derr will appear in a one-
reel Star Comedy entitled "The Honeymooners." As may be
gleaned from the title, this production gives Derr a great
chance to play up good comedy.
A two-reel Vogue comedy, featuring Rube Miller and the
mirth provoking Vogue company, will be shown In a two-reel
comedy, together with the magazine reel "Reel Life," on Sun-
day, January 13.
WILLIAM J. GILMORE AGAIN IN NEW YORK.
No doubt all the Exhibitors will be pleased to learn that
William J. Gil more, formerly branch manager of the General
Film Company's 23d Street branch, and recently of the Mutl
& Jeff Animated Cartoon Exchange of Philadelphia, is again
located in New York City, opening offices as 709-10 Godfrey
Bldg., 729 Seventh Ave., New York City, and has affiliated
himself with the Brook Feature Film Corp. & Laboratories,
a new company recently organized by his brother, Harry A.
Gilmore and Wm. A. Kane, for the purpose of manufacturing
animated cartoons, trailors and sketches, trick titles, develop-
ing and printing of all motion pictures. The laboratories of
the Brook are considered the most modern in the city.
ADVANCE SHOWING OF NEW PICKFORD FILM
AT STRAND.
Through the courtesy of the Strand theater management,
New York, the Artcraft Pictures Corporation will give a trade
showing of the new Mary Pickford production, "The Tride of
the Clan," at that theater next Tuesday morning, January 2, at
10 o'clock.
The special music score for "The Pride of the Clan," pre-
pared by William Stickles of George W. Beynon, Inc., will also
be rendered for the first time at this showing by the Standard
orchestra. It Is expected that Mary Pickford, Maurice Tour-
neur, the producer, and various members of the cast will be
present.
Activities ofL-Ko
Has a Large Line of Releases for the New Year — Coast
Studio Busy.
LAUGH and the world laughs with you" Is the tried and
true slogan of the L-Ko Komedy Kompany in starting the
New Year right. They are releasing on January 3 "On the
Trail of a Lonesome Pill," with Phil Dunham in the lead, sup-
ported by Lucille Hutton and Vim Moore. This is a picture
which combines the far famed L-Ko comedy work, with artistic
touches, something entirely different and bound to be appre-
ciated by any audience.
This release is followed by another two-reeler with Phil Dun-
ham leading, ably assisted by Lucille Hutton, Myrtle Sterling
and Charles Inslee. From the title, "A Limburger Cyclone," one
can easily guess the kind of a laugh provoker this comedy is.
There is action from start to finish, sensational thrills, mingling
with funny situations.
Other releases on the January programme are "Heartsick at
Sea," with Dan Russell playing the lead with Katherine Grif-
fith and William Irving in the cast, a very novel picture depict-
ing scenes aboard a ship and showing "Popular Dan" oft to great
advantage.
"Shot In the Excitement," another popular "Dan Russell pic-
ture" with an excellent cast consisting of Dan Russell in the
lead, ably supported by Marjorie Ray, Vim Moore, William Irv-
ing and E. Leserani, is a scream. The scenes are laid on the
Mexican border, and one can well imagine the opportunities
available for funny stunts, and Craig Hutchinson, the able di-
rector, sure knows how to get the best there is out of the rich
material at his disposal.
In "Faking the Fakirs," Phil Dunham leading, supported by
Lucille Hutton, Myrtle Sterling and Vim Moore, a number of
novelty comedy situations are introduced, and as one of the
newspapermen who saw an advance showing of this picture
said, "There are two laughs to every foot."
The L-Ko studios at the Coast are brimful of activity. J. G.
Blystone, who is personally directing Miss Alice Howell (by the
way, look for some sensational announcements regarding this
lady), is also supervising all other comedy companies working
under the directions of Craig Hutchinson, J. Howe, R. Smith and
Sammy Burns.
In addition to the thousands of feet of "funny stuff' being
filmed on the Lot every week, the Ford-Cunard Company is
busy putting the finishing touches on the final episodes of "The
Purple Mask," a serial picture in which these two famous stars
fairly excel themselves. Abe Stern and Louis Jacobs are work-
ing day and night handling the executive and business affairs
of the -coast studios in great shape, while Julius Stern, the
president of the kompany, is making his headquarters in New
York, thereby firmly establishing a close co-operation beneficial
to the interests of the kompany.
BROOKS FEATURE FILM ENLARGES.
The Brook Feature Film Corporation was organized one
year ago by Harry A. Gilmore, of the All Star Film Rental
Company and William A. Kane, son of the late contractor,
M. J. Kane. Its aim at that time was to operate the largest
independent feature film exchange in New York. They em-
ployed Jacob Cohen, a well known man in the industry, to
represent them. Under the direction of tuese three the cor-
poration grew to be a large independent exchange, and after
attaining this distinction, they looked further into the in-
dustry and saw great possibilities in a laboratory in the
heart of the city for quick work, so they moved to the God-
frey Building, 729 Seventh avenue, in order to have the proppr
space.
There has been installed an art department for making ani-
mated cartoons, trailers and trick titles. In this department
are two cameramen and two cartoonists.
Beginning January 1 a new department will be opened which
will be known as the Brook LiDrary. This ia something en-
tirely new to the film industry and will be devoted to exhibi-
tors alone. Its purpose is to furnish trailers to advertise their
next day's feature.
William J. Gilmore, formerly manager of the General Film
Company's Twenty-third street branch, has been secured to
represent the Brook Library as manager.
"LITTLE SHOES" RELEASED JAN. 15.
"Little Shoes," Henry B. Walthall's next Essanay feature,
will be released January 15. Mr. Walthall follows himself on
the Kleine-Edison-Selig-Essanay program, his superfeature,
"The Truant Soul," being the last big production of Essanay.
This photoplay presents Mr. Walthall in an entirely new
type — one he has never before developed so delightfully on the
screen. "Little Shoes" is a drama of the heart, and the noted
actor has thrown all of his wonderful emotional talent into a
direct appeal of love.
Mary Charleson, who made such a spectacular success as Mr.
Walthall's leading woman in his current superfeature, "The
Truant Soul," portrays the leading feminine role in this vis-
ualization.
The story was written by Eleanor M. Ingram, the world
famed novelist. The adaptation to the screen has lost none of
its heart-touching pathos.
January 13, 1917
THE MOVING PICTURE WORLD
251
"Quality," Says Universal
It Is the Keynote for the Program of the Week of Jami
ary 18.
Ql'Al.in marks (ho release! Of the Iniv. is.il Film M.uiu
faeturing Company for the week of January 8, 1917. Prom
the Bve aot feature to the tingle reds every release bae been
selected primarily with the Idea of riving the exhibitor a
subject in which qualitj is the dominating faotor. The di
and oomedles are diverse In theme and are rare examples in high
eiass Blm production,
The leading release Is the Bve eel Red Feather feature pro-
duction, "Fighting For Love," which makes its appearance on
Monday, January s. This is a charming romance with Ruth
Stonehouse and Jaok Mulhall In the leading roles. The story
is by Raymond Wells, who aire, tea the production. Tne
scenario Is by Fred Myton, in the cast are such well known
soreen players as .loan Hersholt, Noble Johnson, J. F. Briscoe
ami Ruby Marshall
Under the Nestor brand, the one aot comedy "One Thousand
Miles An Hour." featuring Eddie Lyons, l.ee Moran and Edith
Roberts, will appear on the same day. This is a novel Blm
OOmedj written by BeSS Meredvth and produced by L \V
Chaudet.
During the week the third episode of "The Purple Mask."
entitled "The Capture." leads those popular serial stars Grace
Gunar-d and Francis Ford through a number of thrilling esca-
pades that will prove exciting to the most hardened picture fan.
On Tuesday, January 9. the Gold Seal three act drama, "The
Mystery of My Lady's Boudoir," featuring Violet Mersereau, will
be released. This is one of the strongest features ever offered
on the Universal program and affords the dainty little star
rare opportunities to display her remarkable talents for emo-
tional acting. The story is by Harry Ditmar and the production
was made under the direction of Francis Grandon. Carter De
Haven will be seen in the one act comedy "A Gentleman of
Nerve." on the same date.
The chief offering- on Wednesday, January 10, Is the two part
L-KO comedy, "A Limburger Cyclone," with Phil Dunham
creating most of the laughs. This latest L-KO is a scream
from the first title to the end and will cure the worst case
of blues on record. "The Face Downstairs," a one act drama
under the Laemmle brand, featuring Lois Weber and Val Paul
and the regular issue of the Universal Animated Weekly with
the newest pictorial events will also appear on Wednesday.
An exceptional film comedy, "When Damon Fell For Pythias,"
with Gale Henry and William Franey as chief funmakers, is
announced for Thursday, January 11. This picture has con-
vulsed audiences at the Rialto theater, where it was pro-
nounced one of the funniest films ever shown at that house.
The Big U Western drama, "Shattered Ideals," Is scheduled
for release on the same day.
Three powerful photodramas are offered Friday, January 12.
The Imp one act drama "Honorably Discharged," with L. C.
Shumway, written by L. Bliss, seenarioized by G. B. Anderson
and produced by F. A. Kelsey, Is an unusual photoplay full of
tense scenes. Under the Rex brand will appear "The Whispered
Name," in two acts featuring Lois Wilson and Lee Hill. The
Victor release is "The Wrong Mary Wright," with M. ~K. Wil-
son and Edith Roberts.
The feature release for Saturday, January 13, is the two act
Bison drama "The Bad Man of Cheyenne," with Harry Carey
and Priscilla Dean in the principal roles. The Joker comedy,
"Mines and Matrimony," with Gale Henry and William Franey
and the Imp drama, "John Bates' Secret," appear on the same
day. Pauline Bush and Murdock MacQuarrie are the featured
players.
"Midnight," an Imp drama which is replete with real dramatic
situations and in which Allen Holubar and Zoe Rae, the child
actress, have the leading roles will be released Sundav, January
14. The Big U two act mining drama, "The Call For Help,"
with Marie Walcamp and the Powers split reel, Mr. Fuller
Pep and Wonders of the Orient as seen by Dr. Dorsey round
out the program. .
AMERICAN'S "THE GILDED YOUTH" FINISHED.
Richard Bennett, noted screen and stage actor, has completed
his engagement with the American Film Company at Santa
Barbara with the production of "The Gilden Youth," latest of the
series of Bennett features offered through Mutual exchanges.
"The Gilded Youth" has been finished and soon will be released.
The photoplay is a five-reel feature combining comedy and
drama, and Bennett's versatility is shown by his skillful hand-
ling of each. The story hinges upon the marvelous transforma-
tion effected by a sable overcoat on a young man of shiftless
habits and business instability.
"INTOLERANCE" ON LAST WEEK IN NEW YORK.
The number of organizations presenting D. W. Griffith's "In-
tolerance" was increased last week by openings in Philadelphia,
at the Chestnut Street Opera House; in Pittsburgh at the Pitt
Theater, and in Montreal at His Majesty's Theater. The first
night houses in all three cities were distinguished by the num-
ber of local notables and society people present. Next week
will be the final one of the big spectacle's, long and successful
run at the Liberty Theater, New York.
BRIEF STORIES OK TRIANGLE JANUARY 21 RE-
LEASES.
ISohhIo Lovii and William DeHinond a I .• th« Trl«
angle feature releases for 1 I L>ove appears in
an appealing human interest story of life in the big eltj
titbd "\ina. the Flower Qlrl," produced by the Fine Arts i
pane William Desmond has ■ diatlnol noveltj In the i
Bee mysterj play, "The toed Buii.-t." from the pen of '' (;>.d
ner Sullivan and directed bj Reginald Barker,
•Nina, the Flower Girl," Is written by Man " OConnoi
and directed by Lloyd [ngi ihi Ii i""'1 ln wh|Hl
Scene from "Nina the Flower Girl" (Triangle).
she appears to unusual advantage. An appealing little love
story is worked out between Nina and Jimmle, a crippled news-
boy, who creates an atmosphere of ideal unreality for Nina by
his stories, in which he appears to her imagination as a Prince
Charming. When kind friends take an interest in Nina and pre-
pare her for an operation which will restore her eyesight, Jlm-
mie, who cannot bear the thought that his own deformity will
be disclosed to her, tries to commit suicide. He is rescued,
however, and in the end he himself is cured of his physical
infirmity, so that both of the waifs are able to look forward to
a lifetime of love and happiness.
"The Iced Bullet," in which William Desmond is starred, is a
serio-comic unweaving of a unique dramatic fabric, in which an
actor's ambitions mingle with a murder mystery. The play
narrates the adventures of one T. Chittingham Gall-Worth, a
young man who describes himself as an "actor-author-artist,"
in the mazes of "movieland." Gall-Worth forces his way into
the Kay Bee studios at Culver City, bent on selling "the screen
masterpiece of the century" and enacting the leading role
thereof. How he fares in his strenuous quest for fame proves
to be both surprising and thrilling in the extreme. Desmond's
acting is in thorough keeping with the lively and whimsical
character of the play.
"A MODERN CINDERELLA" (Fox).
Bewitching little June Caprice is more charming than ever
in the "neglected sister" role which she plays in "A Modern
Cinderelle," a new and refreshing photoplay which William Fox
announces for release on January 8, 1917. The radiant Fox star
whose smile is known in every home acts her latest part with
a delightful naturalness, and is ably supported by Frank Morgan.
"A Modern Cinderella," incidentally, is Mr. Morgan's first Fox
film. The former Vitagraph luminary does splendidly, too, in
his premiere photoplay under the William Fox banner. The rest
of the cast is made up of Betty Prendergast, Stanhope Wheat-
croft, Grace Stevens and Tom Brooke.
John G. Adolfi, who completes his first year with Fox Film
Corporation's productions, directed the picture. It was for this
screen play that the Caprice company was sent to Florida on
new scenic locations.
"CIVILIZATION" IN THE SOUTH.
The remaining piece of territory which has not been invaded
by the Thomas H. Ince spectacle, "Civilization," is the South.
The film is making Its way all over the rest of the world, but
it has been reserved for the Southern States of the U. S. A.
to be the last to grasp the opportunity. They are the last to
succumb to the lure of the masterpiece.
E. R. Champion, who is in charge of the spectacle for the
South, has gone to Florida, in which State the picture will have
its first showing. St. Augustine, Miami, Jacksonville, Ormond
and Daytona are among some of the cities that will show the
picture forthwith.
Mr. Champion is well known in the commercial world, and
will probably make a great record for himself with "Civiliza-
tion" in the Southern States,
252
THE MOVING PICTURE WORLD
January 13, 1917
Thanhouser in Retrospection
Head of Thanhouser Film Corporation Also Talks About
1917 Product.
TN LOOKING back over the reception given Thanhouser-Pathe
A Gold Rooster plays during 1916, Edwin Thanhouser, president
of the Thanhouser Film Corporation, announces that his
policy of five-reel features with top-notch stars in expertly de-
veloped stories adequately directed and staged, has been fully
justified by results.
'I am glad to say that the Thanhouser-Pathe policy has been
more than upheld," said Mr. Thanhouser. "The public has given
its vote for the best kind of pictures, and apart from any finan-
cial return to the Thanhouser Film Corporation, this is a matter
of great personal satisfaction to me. Everyone wishes to give
the best that's in them in any company — star, director, writer
and producer. Often ideals are forsaken when it seems profit-
able to turn out helter-skelter, ragged work. Here we are keyed
up to produce pictures as nearly perfect as possible, no matter
the expense.
"We have established the Thanhouser standard before an ap-
proving public with our Gold Rooster plays starring in the past
year Florence La Badie, Frederick Warde, Gladys Hulette,
Valkyrien and Jeanne Eagels. We turned out such productions
as 'The Fugitive,' 'The Fear of Poverty,' 'Saint, Devil and Wo-
man,' 'The Pillory' and 'Divorce and the Daughter,' starring
Florence La Badie. With Miss Hulette we had 'The Shine Girl'
and 'Prudence, the Pirate.' "Valkyrien (Baroness Dewitz) was
in 'Hidden Valley,' Miss Eagels 'The World and the Woman,' and
we closed up the year with our big production of 'King Lear,'
with one of the greatest of all King Lears, Mr. Frederick
Warde.
"Miss Hulette's releases for the first six months of 1917 will
include ' "Her"" New York,' which Pathe releases January 7.
'Peggy o' the Pots and Pans,' now in preparation, and some
other stories not yet named. Valkyrien appears in 'The Image
Maker,' issued by Pathe January 21, a drama of reincarnation
involving parallel romances, one in modern times and the other
dating back 3,000 years.
"Vincent Serrano in 'A Modern Monte Cristo' Is our rousing
first February release.
"Miss La Badie in 'The Girl Who Wanted to Live' comes next,
followed by our masterpiece classic, 'The Vicar of Wakefield,'
with Mr. Frederick Warde as the vicar. This picture should
prove to be one of the most talked of artistic productions in the
history of the motion picture industry or my judgment is all
wrong.
"Thanhouser will offer Doris Grey and Wayne Arey in *Her
Beloved Enemy,' a well rounded production, in March, and an-
other celebrated star, Charlotte Walker, in 'Mary Lawson's
Secret' in April."
"BELOVED ROGUES" (Mutual.)
C. William Kolb and Max Dill have completed the last of
their series of Mutual Star Productions at the studios of the
American Film Corporation at Santa Barbara. The title of this
piece of screen drama is "Beloved Rogues," an adaptation from
a story by Aaron Hoffman made by Al Santell, the American
scenario writer, who also directed the pair in this production.
It will be released January 15.
"Beloved Rogues" is full of the typical sort of Kolb and Dill
humor, coupled with an ample supply of vicarious romance —
since the two old schemers are inveterate match makers. Ad-
vance reports from the studio predict even greater success for
this last Kolb and Dill production than for "A Million For
Mary," "The Three Pals," "Peck O'Pickles," "Bluff" and "Lone-
some Town."
Several members of the same strong cast who have been
seen in the earlier productions are seen again in "Beloved
Rogues." May Cloy will appear as the ingenue and Tom Chat-
terton as the hero. In other roles Harry von Meter and Clar-
ence Burton will be seen.
Over one hundred extras take part in this pretentious pro-
duction, not the least interesting of whom were George Perio-
lat, Franklin Ritchie and Ashton Dearholt, w"ho took part in
the last "mob" scenes of the picture just for fun.
"THE MAN WHO FORGOT," LATEST WORLD FILM.
"The Man Who Forgot," the newest of World pictures Brady-
made, carries an unusual story with a psychological back-
ground and a large number of novel and striking complications.
Tl e play, directed by Emile Chautard, had its origin in a novel
by .1 anus Hay, Jr., occupying a position well up among the
"beat sellers" of its time.
The man who holds the centre of interest in this story is
called John Smith because he cannot recall any other name or
anything of his past beyond the moment when he stumbled
Into a mission house in Cincinnati a distressing wreck from
drink and opium.
Those who have the mission in charge are struck by the
strange creature's desire to cast off the spell that lias darkened
his life and they help him in his desperately waged struggle to
make himself over. In these efforts to conquer the appetite
for drink the man grows to regard it as a monster responsible
for most human ills, and devotes all his reawakening faculties
to the cause of Prohibition.
Kalems for Week of Jan. 8
Offerings for Second Week of New Year Include Good Serial
Numbers and a Ham.
WITH its full cast of funmakers actively participating,
the second Ham Comedy of 1917 is off to a running
start. It is titled "Rival Romeos" and of course Ham and
Bud are the rivals. Ethel Teare, petite comedienne, is the
girl, and Henry Murdoch is the slick matrimonial agent. Com-
edy business of an unusual sort marks the return of Ham
and Ethel Teare to these popular releases. Released January
9 on the General Film program.
Readers of the Saturday Evening Post will recall Charles
Van Loan's articles about the lost mining towns of the West.
In "The Resurrection of Gold Bar," the latest episode of "The
Girl From 'Frisco," one of these deserted mining towns fur-
nishes the locale for most of the action of the two reels.
Marin Sais, True Boardman, Ronald Bradbury, Frank Jonasson
and Edward Clisbee comprise the cast, which is exceptionally
well chosen for the purposes of this story by Robert Welles
Ritchie. Released January 10th.
"The Trail of Graft," the episode of "Grant, Police Reporter,"
which is released January 12th, is enlivened •with some orig-
inal thrills by George Larkin, the supreme artist of daring
stunts. In this episode he shares the suspense 'with Ollie
Kirkby who exhibits considerable nerve for one whose parts
rarely call for anything more dangerous than horseback rid-
ing. "The Trail of Graft" is away above the ordinary in that
it has all the elements of a powerful drama plus Larkin's
thrills.
On the general program for the second Saturday of the
New Year is another one of "The Hazards of Helen,'; with
Helen Gibson heading the cast. Helen's particular stunt for
this week is the overtaking of a runaway engine and a chance
leap for a rope that is dangling out of the engineer's window.
It happens close up to the camera, too, and it is plainly evi-
dent that Helen is thrown violently against the side of the
cab before she can gain a foothold and clamber up inside.
The title of this "Hazard" is "The Fireman's Nemesis."
This comprises the five reels that the Kalem Company will
release through the General Film Company the second week
in January. An unusually high grade assortment of litho-
graphs for these releases is available.
KLEINE-EDISON "THE MASTER PASSION."
Fascinating Mabel Trunnelle, the dark-eyed favorite fea-
tured in so many successful Edison photodramas, is co-starred
with Robert Conness in the latest Kleine-Edison marvel play,
"The Master Passion," coming through the K-E-S-E January
8. "The Master Passion," according to advance reports, tells
a gripping story of a beautiful woman's rise and fall. Goaded
by ambition, the heroine, played by Miss Trunnelle, leaves
her husband and little child to seek fame as an opera singer.
Later, with the world at her feet, she learns that her daugh-
ter, since grown to fair young womanhood, is to become the
bride of a dissolute nobleman with whom she herself has had
an intrigue.
Then comes a succession of highly dramatic scenes, in
which the diva, having been reconciled 'with her husband
through the mediation of their child, is forced to bare the
secrets of her life in order to prevent the marriage with the
nobleman from taking place. Infuriated, the husband departs,
taking their daughter with him. But through sacrifice the
woman's debt has been paid in full; a second reconciliation
takes place, and love leads her once more to the family hearth-
stone, there to find everlasting peace of soul.
The role of Julia Long offers Miss Trunnelle one of the
most congenial parts she has ever had to play. As the banker
husband, Robert Conness, is also splendidly cast. The sup-
porting company is made up of a number of favorite players,
among whom are Bigelow Cooper, Helen Strickland, Olive
Wright, William Wadsworth and Raymond McKee. Richard
Tucker, featured in several sucessful multiple-reel productions,
carries the leading heavy part.
VIGNOLA PICTURE COMPLETED BY KAUFMAN.
The Famous Players adaptation of Charles Dickens' novel.
"Great Expectations." in which Louise Huff and Jack Pickford
are co-starred, presents an "unusual circumstance in motion
picture history in that the few last scenes were completed by
Director Joseph Kaufman after Robert G. Vignola. the director
in charge of the production, was taken suddenly ill. Learning
that Vignola was retarding his own recovery because of the
fact that he was worrying over the unfinished portion of his
picture, Kaufman went to his confrere's home and offered to
complete the picture for him as he had just finished his own
production, "The Traveling Salesman," in which Frank Mc-
Intyre starred. The offer was accepted.
PARAMOUNT MAKING SERIES ON PHYSICS.
A series of interesting experiments in physics are being
made for screen production by the editors of the Paramount
Pictographs, the "magazlne-on-the-screen." The series of
experiments are being made by Prof. R. P. Nichols of Cornell
University. In this series the fact has been brought out that
the atmosphere is capable of the most extraordinary phenom-
ena when the normal conditions are upset.
January 13, 1917
THE MOVING PICTURE WORLD
253
Tourneur Staging New Pickford Subject
Work on the Production of "A Poor Little Rich Girl"
Commenced at Fort Lee Studios.
FOR the past f»W weeks the Mai \ rukd.nl studio In Fori
Lee has been In oharge of the carpenters and merohanlca
in connection with the construction of big sets for the
new Mary Pickford subject, "A Poor Little Rich Girl." the
famous Eleanor Gates novel, which also enjoyed • big run as
a play. Immediately upon completing the Bna] preparation
of the script <'ari\ Christmas week the actual staffing <>f the
new subjecl was commenced under the direction <>f Maurice
Tourneur, who recently produced the second Plcfcford-Artoraft
picture, "The Pride of the Clan," to be released January s.
Gwendolyn, the title obaracter in "A Poor Little Rich
Girl," Mary Pickford appears In a role that Is particularly
adapted to her talents. Thai Miss Pickford will score another
triumph in this subject is readily apparent to all those who are
familiar with the story.
NEW UNICORN MANAGERS.
Following- the recent tour of President Ike Schlank of the
Unicorn Film Service Corporation, throughout the country in
the Interests of the concern, It was announced that new man-
agers had been appointed in the Unicorn branches at Cin-
cinnati and Buffalo.
F. L. Smith assumes the duties of conducting the Cincinnati
branch, and comes to his new post with a comprehensive ex-
perience based upon his services as manager for the General
Film Corporation and the Mutual Film Corporation at Cin-
cinnati. Mr. Smith enjoys great popularity with the exhibi-
tors in his territory.
Frank H. Vine, the new conductor of the destinies of the
Buffalo exchange, is also a film man of long experience and
marked ability. He was formerly connected with the World
Film Corporation at the Boston Office of that concern, and was
also manager of the General Film Service Corporation at its
"Hub" exchange. Mr. Schlank feels that he has been very
fortunate in securing the services of Messrs. Smith and Vine,
on account of their broad experience and past successful rec-
ords in the territory in which they will operate.
ESSANAY ACTORS PLAY ON SPECIAL TRAIN.
Essanay announces for its February 5 release through Klelne-
Edison-Selig-Essanay Service, "Skinner's Dress Suit," the in-
tensely human and highly amusing story by Harry Irving
Dodge which appeared in the Saturday Evening Post.
Bryant Washburn is playing the leading role in this produc-
tion. The- play will be designed for a screen time of approxi-
mately one hour and fifteen minutes. Harry Beaumont is di-
recting the drama.
A special train over tne Chicago Northwestern road will be
chartered from Chicago to Milwaukee and return in order to
get the many interesting railroad coach interiors in the story.
A large part of the story hinges on Skinner's progress from the
stuffy smoking car to companionship with the plutocrats in the
Pullman, so a complete train is required.
This same thoroughness will characterize the rest of the pro-
duction. Many of the scenes occur in a hotel lobby. President
George K. Spoor's actual words to his technical staff were:
"Build the best hotel set ever put into pictures" The same
spirit will mark the play throughout.
WILLIAM FOX'S 1917 PROGRAM.
For the next year Mr. Fox will present to the exhibitors
and the public 70 productions varying in length from 4,500
to 6.000 feet. These cinema features de luxe will be on a
scale of unsurpassed magnificence and will maintain the Fox
standard. He will also produce 52 comedy features of two
reels each, released one every week.
Beginning with "The Price of Silence," on January 8. Wil-
liam Fox inaugurates his policy of giving the public film
masterpieces starring Theda Bara and William Farnum — each
appearing in eight or ten. Miss Bara's premiere production
for the super de luxe cinema achievements is "The Darling
of Paris," a remarkable photoplay suggested by Victor Hugo's
deathless story, "The Hunchback of Notre Dame."
During January "A Daughter of the Gods," now playing in
its fourth month in New York City to capacity business at
the Lyric theater, will have its New York showings at the
Academy of Music.
DIXIE COMPANY ENTERS FIELD.
Another producing concern to enter the state rights field
is the Dixie Film Company of Chicago, which has two pro-
ductions to its credit and contemplates at least twelve a
year.
The two completed productions, "Tempest and Sunshine,"
and "Just a Song at Twilight." have been sold In the Southern
States to Tandy & Lynch. The territory secured by this con-
cern includes Virginia, North and South Carolina, Georgia,
Alabama, Mississippi. Louisiana, Texas and Oklahoma.
The British and Australian rights to "Tempest and Sun-
shine and "Just a Song at Twilight" have already been op-
tioned. John W. Heney, of Heney & Hawkins, Is the central
distributing headquarters for the Dixie products.
WEEK OF JAN. 14 FOR THE GAUMONT COMPANY.
•The T.i ill., Wedding," what one, reviewer callM "u whirl-
Wind of hair-raising feats,'' 1m the final SplSOdS of the GaU-
mont-Mutual ph. .to- novel, "The Vampires." It reaches the
screen January 18, the big feature ..r ths Gaumoni programme
of the week of January 14, This chapter marks the end of
tin- organize, 1 band known as the anli criminals "f 1'ar.M
Their Capture, WhlCh brings about the death of many of tin m.
is most exciting.
The Brat single-reel release of tin- week Is "Reel Life" No
This issi 1 the Mutual Magazine m Film has pictures
..1 the ivbi Glove Industry, Producing Pickles, Care of the
.. and li Pish Wheels, .showing how ilsh are I
In the Irrigation ditches of the far west.
"Tours Around the World" No. 11 en Janu-
ary it'., it has pictures "From Gibraltar to Algeclrae," "in
Tunisia," and of the "Bols de Boulogne," Parls's largest park.
Tiie pictures "( Gibraltar are particular^ timely since this
Is the gate to I In? Mediterranean held by the British, At Al-
geclras was held the European council that grew out of tne
Ac i.lir Incident.
"See America First," No. 71, released January 17, takes the
spectator for a trip up Mt. Lowe, the popular peak that ins
twenty miles from Los Angeles, Cal. On the same reel Is a
Gaumont Kartoon Komlc, animated for I he screen by Harry
Palmer. It is called "Mr. Common l'eepul Investigates."
The fourth Gaumont single-reel of the week is the Mutual
Weekly. As this is not made up until the day it is Issued no
advance of its contents is to be haU.
"FANTOMAS" STILL BEING BOOKED.
Notwithstanding that the Gaumont company is now releas-
ing a stirring series, "The Vampires," Its former pboto-novel,
"Fantomas," is still being booked In a highly satisfactory man-
ner. The secret of its success lies in the rush of exciting inci-
dents, which crowd each other for a place upon the screen.
It is familiar in style to "The Vampires," and the commenda-
tory reviews of the critics have been as highly favorable. The
one difference between the two Gaumont series is that in "Fan-
tomas" one criminal defies society, whereas in "The Vampires"
It is the entire band of the arch criminals of Paris in league
against the law. Many exhibitors are booking "Fantomas" and
following it immediately with "The Vampires." "Fantomas"
ran in novel form in a great syndicate of Sunday newspapers
during the summer. In this form it is already familiar to mil-
lions who are still to welcome the greatest criminal In the
world on the screen.
"THE PRINCESS IN PATCHES" (Selig.)
"The Princess of Patches" is the title of a Selig Red Seal
Play soon to be released by the Selig Company through the K-
E-S-E. The play was written by Mark Swan and was adapted
for screen purposes by Gilson Willets. Director Al Green has
produced a wonderful film play according to those who have
viewed the production.
"The Princess of Patches" presents an all star cast of play-
ers including Vivian Reed, Charles Le Moyne, Frank Weed, R.
H. Kelly and others. A special company was sent to Missis-
sippi to film true-to-life plantation scenes called for in the
story. It is a strong melodrama which carries both love inter-
est and comedy. A houseboat blown to atoms by dynamite is
just one of many sensational episodes.
George M. Cohan getting some fine points from Jesse
L. Lasky of the Famous Players-Lasky Corporation in con-
nection with the production of his initial photoplay, "Broad-
way Jones," to be released by Artcraft Pictures. Through
the courtesy of Mr. Lasky it was possible for Cecil B.
DeMille to accept Mr. Cohan's offer to supervise the direc-
tion of "Broadway Jones" and this photo was taken immedi-
ately after Mr. Lasky had given his consent in the matter.
254
THE MOVING PICTURE WORLD
January 13, 1917
Notes of the Trade
REPORTS from Canada, Europe and Australia to the George
Kleine general offices indicate that the Kleine comedy
series "The Mishaps of Musty Suffer," featuring Harry
Watson, Jr., of Ziegfield Follies fame, is duplicating abroad
the splendid success achieved in the United States. Mr. Kleine's
Canadian offices at Toronto and xvlontreal and the distributors
who are exploiting the comedies in Australia have recently
called for additional prints in order to handle the increased
derand for these excruciating quaint and funny reels.
* » »
In order to create pictures in which the settings, costumes
and "atmosphere" are perfect, Thomas A. Edison, Inc., has
established a permanent department of historical research at
its Bronx studios. The members of the department will give
their entire attention to the task of insuring the absolute ac-
curacy in all details of pictures that portray life in other
lands and various eras of history.
* * *
William H. Turner gives to the screen a wonderful piece
of character work in "The Black Door," one of the fifteen
stories making up "The Perils of Our Girl Reporters," which
were written by Edith Seesions Tupper, filmed by the Niagara
Studios, and are being released through the Mutual Film Cor-
poration.
» » »
Douglas Gerrard is filming at Universal City a three-act
drama, "The Coming of Jessica," written by Maud Grange.
Gerrard and Ruth Clifford play the leaaing roles with a large
cast of Universal stock actors and actresses in their support.
* * *
Dustin Farnum, one of the latest additions to the William
Fox luminaries, began work last week on his first Fox pro-
duction, under the direction of William Desmond Taylor, who
came with Mr. Farnum from the Morosco Company.
Winifred Kingston, who has played opposite Mr. Farnum
for" the last three years, continues in her "playing-opposite"
capacity. The rest of the cast is being selected now.
Homer Scott will photograph the Dustin Farnum subjects.
* * *
Robert Warwick has nearly completed the first of his own
producing company's pictures under the Selznick banner, an
adaptation of the stirring detective drama, "The Argyle Case."
The production is being filmed under the direction of Ralph
W. Ince. In the cast supporting the star will be seen Elaine
Hammerstein, Charles Hines, Frank McGlyn, H. Cooper Cliffe,
Arthur Albertson, Frank Evans, John Fleming, Gazelle Marche,
Mary Alden and Robert Vivian.
* » •
"The Man Who Forgot," in which Robert Warwick stars for
the World Film Corporation, is extremely timely at the mo-
ment when the United States Senate is in disingenuous dal-
liance with National Prohibition. The hero of the new screen
play is an inspired orator on teetotalism.
"The Man Who Forgot," with Gerda Holmes and Doris Ken-
yon heading the cast, is the current World-Brady release. This
is the drama for which the entire Prohibition forces gathered
in Washington recently, lent their services for a parade and
meeting on the Capitol steps to be reproduced upon the screen.
* * *
An unusual picture is presented in No. 104 of the Selig-Trib-
une when the French flying corps is seen in action. Many of
the more famous aviators are shown. One hero is said to
have destroyed twenty-six of the enemy air craft.
* * *
John W. Noble, who staged "The Awakening of Helena
Ritchie," will stage a satirical sketch for the N. A. M. P. I.
dinner January 26.
* * *
Marie Dressier, World-Brady star in "Tillie Wakes Up,"
raised money for Christmas dinners for twenty-five families
and Christmas boxes for 100 children, all of whom have voted
her the very best feminine Santa Claus in this part of the
country.
* * *
Among the stories by Ralph Henry Barbour that have been
dramatized and produced by Thomas A. Edison, Inc., and that
will be released on the Conquest Pictures programs are "For
the Honor of the School" and "The Half-Back."
* * *
William N. Selig has returned from Minneapolis, Minn.,
where he was a guest of honor at the premier of "The Crisis"
in that city. In Detroit "The Crisis" was retained for its
third triumphant week, playing every afternoon and evening
to standing room only,
* » •
Evelyn Greeley is now with World Film. So generally sat-
isfactory was her work in "Tempest and Sunshine" and "Just
a Song at Twilight" that she was selected by William A.
Brady to play opposite Carlyle Blackwell in "Glass Houses,"
"The Butler's Blunder," a comedy in one act, is being filmed
at Universal City under the direction of Allen Curtis featuring
Ralph McComas with Eileen Sedgwick and Milton Sims in his
support. The story was written by W. W. Schoene of the
Universal City.
• • •
Mary Pickford has been invited by the Women's Press Club,
of Pittsburgh, Pa., to participate in the "Review of National
Celebrities" to take place in that city on January 11. Women
prominent in every art and activity will take part. They will
be introduced in a prologue, written for the occasion, which
will be recited by Lillian Russell. ij.arry Davis has given the
use of his Alvin theater for the review, the benefits of which
will be devoted to members of the newspaper profersion who
have met with reverses or misfortunes in the past year.
• * *
Andy Clark, boy comedian, will be seen in some of the pic-
tures to be released by Edison under the Conquest Pictures
brand.
• * •
According to William Fox's present plans, Gladys Coburn's
second photoplay 'will be released for the week of January
22, 1917. Fritz Leiber, the Shaksperian actor, plays opposite
Miss Coburn in this film.
• * *
The World Film play formerly called "A Movie Romance,"
in which Robert Warwick is the star, with Doris Kenyon in
the leading feminine role, has been changed to "A Girl's Folly."
• * »
Edwin Carewe has left Metro and is now with A. H. Jacobs
directing Jane Grey.
• • *
Louis Chaudet, director of the Universal Nestor Company,
has under production a one-act comedy, "A Bundle of Trouble, '
written by Karl R. Coolidge. Eddie Lyons and Lee Moran
play the featured leads with Edith Roberts and Fred Gamble
in their support.
• » »
A dramatization of "Gallagher," the newspaper story that
first brought the late Richard Harding Davis to the attention
of the literary world, has just been completed at the Bronx
studios of Thomas A. Edison, Inc., and it will be released at
an early date under the brand of Conquest Pictures.
• * *
Director Colin Campbell has received the scenario for an-
other large feature and will start at once. William N. Selig
has selected a story dealing with one of the biggest and most
vital subjects of the day. The title and cast for the very lat-
est Selig feature play have not as yet been announced.
• » «
Among the writers of stories that are being dramatized for
release under the Edison Conquest Pictures brand are Robert
Louis Stevenson, Richard Harding Davis, Ralph Henry Bar-
bour, John Bennett, Kirk Munroe, Rex Beach and Ellis Parker
Butler.
• » •
John G. Adolfi, who has directed all of June Caprice's sub-
jects for William Fox, will soon celebrate his first anniver-
sary with Fox Film Corporation.
During the year he has completed seven Fox photoplays.
His productions are "Merely Mary Ann." "A Modern Thelma,"
"Caprice of the Mountains," "Little Miss Happiness," "The
Ragged Princess" and "The Mischief Maker."
Mr. Adolfi's last screen drama is "A Modern Cinderella,"
June Caprice's fifth film, which will be shown on Januarv s.
1917.
• » •
Clara Kimball Young, the Selznick-Pictures star, has just
returned to New York from a trip to New Orleans, where, ac-
companied by Director Giblyn and her company producing a
picturized version of David Graham Phillips's novel, "The
Price She Paid." She remained several weeks for the purpose
of making exterior scenes for this production.
• • •
With Ella Hall as his featured player, Director Jack Con-
way is filming at Universal City a five-act drama, "Polly-
Ooley," written by Edgar Jepson and prepared for the screen
by E. J. Clawson, Gertrude Astor, George Webb, Bob Worth-
ington and James McCandless support the star.
• • *
Pedro De Cordoba, who made his latest screen appearance in
"Just a Song at Twilight," has been engaged for the big
spectacle soon to be seen at the Manhattan Opera House.
• • *
Director George Cochrane of Universal City has under pro-
duction a two-act photoplay entitled "Ambition." Violet Mac-
Mi llan plays the leading role supported by George Berrell,
Jack Nelson and J. Morris Foster. Grace Helen Bailey wrote
the story.
• • *
The Ivan picture "Enlighten Thy Daughter" will, in all like-
lihood, be the next feature to play Broadway. It will open
about January 15th.
• • •
Kitty Gordon's new World -Brady play, "The Haunting
Shadow," probably will not be released until early next sum-
mer, although it will be completed within the' coming month.
• « •
The Universal Joker Company, under the direction of W.
W. Beaudine, is filming a one-act comedy, "The M. T. Ranch,"
January 13, 1917
THE MOVING PICTlTKI'. WORT.D
255
featuring <:aie Henry and William Franey with Lillian Pea
cock, M. Morantl and Billy Human in their support. The Story
was written by Jack Cunningham of the Universal stair.
• • •
Thomas B, Carnahan will appear In "Chris and the Won-
derful Lam])." a ploturisatlon of Albert Stearn'a noted
that has been made for the EDdlson Conquest Pictures program,
• • •
Pranklyn Ritchie has the strong role of "Count de Beau-
calre" in "The Gentle Intruder," the newest Mary Miles Win-
ter feature which Director James Klrkwood has begun,
• • •
Director Charles Swickard Is filming at Universal City a
ut drama, "Beyond the Pale," written by J. Grubb Alex-
ander. The featured role la played by Claire McDowell with
U C. Shumway opposite and Sector Sarno as the heavy.
• • •
William A. Pinkerton, the famous detective, recently was
a guest at the Sellg Jungle-Zoo, Los Angeles. The camera
Dually got him. and he will be presented Ln a forthcoming num-
ber of the Selig-Tribune, the twlce-a-week news reel.
• • •
Ben Wilson is directing and playing the principal role in a
two-act comedy drama. "Raided Four A M.," at Universal
City. He Is supported by Priscilla Dean, Harry Carter, Maude
?e, Earle Page. Hayward Mack and Virginia Lee. Male
Havey of the Universal staff wrote the story.
» • •
There will be a get-together dinner of the members of the
National Association of the Motion Picture Industry about
January 26. Arrangements for 250 covers are being made.
Harry Reichenbach is chairman of the committee.
• • •
Ruth Ann Baldwin has under production at Universal ty
a two-act drama, "When Jimmie Straightened Out," featuring
Irene Hunt and Clyde Benson. The scenario was written by
Male Havey of the Universal staff.
[my" jfT^""^ -j« I'll Imi afiTrrYTrw ^-^ \aA *jT±^ ^vhjj
Picture Theaters Projected
_^ • *
BRIDGEPORT. CONN.— Stymour Brothers, 538 Wayne
street, have the contract to erect a two-story moving
picture theater, 36 bv 36 feet for Samuel Dace, to cost
$3,000.
LOS ANGELES. CALIF. — T. P. Cutter has purchased the
O'Keefe theater at 5262 Moulta avenue.
WASHINGTON, D. C— P. L. Wagner. 1413 H street, N. W.,
has the contract to erect an auditorium at 18th street and
Columbia road, for the Knickerbocker Theater Company.
3520 16th street. The structure will be four stories in height;
reinforced concrete; stone-trimmed brick front; marquise over
main entrance; seating; capacity 1.S00 people; cost $80,000
LIVE OAK, FLA.— H. W. Taylor will erect an opera house,
brick. 50 by 100 feet. L. T. Morgan will prepare the plans.
ORLANDO, FLA. — F. A. Peppercorn has the contract to
erect a theater building; brick; stucco trim; 65 by 118 feet;
several stores on first floor for Dr. P. Phillips; cost about
$50,000.
ATLANTA. GA. — George McClure plans to erect a moving
picture theater a'. 15 Houston street.
CARTHAGE. ILL. — J. E. Jones plans to make alterations and
build an addition 40 by 112 feet, to his moving picture theater,
to cost $10,000.
MILFORD, IND.— The Milford theater has been taken over by
J. W. Estep.
PORTLAND. IND.— D. A. Hoover, who has recently pur-
chased the Royal theater, will make a number of improve-
ments to the house.
RICHLAND, IA. — H. D. Vastine has disposed of his interest
in the Princess Theater.
WAPELLS, IA. — The Keck Theater is now being operated
by Roy L. Cooper.
GREAT BEND. KANS.— The Elite Theatdr, owned by W. S.
Nelson & Son, has been remodeled and redecorated.
NEW ORLEANS, LA. — The Welma Theater has been pur-
chased by Charles Kuntz.
PLAQUEMINE, LA. — A. C. Levy plans to erect a modern
moving picture theater, with seating capacity of 1000.
BALTIMORE, MD. — Sparkin & Childs, 502 Law building, are
preparing plans for alterations to a one-story theater build-
ing, to cost $20,000.
LEBANON, NEB. — The Electric Theater Company has re-
modeled and equipped a commercial building for the exhibit
of moving pictures.
OMAHA, NEB. — Charles R. Sherman will erect a new mov-
ing picture theater at the corner of Farnam street and thirty-
fifth avenue, with seating capacity of 600.
LONG BRANCH, V J Arthur P, Golden, 579 Broadway, baa
plana by Leon Cubberly, 191 i id way, r..r :i one-atory n
pi. tin e ti" ■"<•! and tore building, 10 bj I I teat, to
$5,000.
PBNNSORO^ D, n .i The oontract to erect the new theater
here haa been awarded to the Peterson Construction Company,
at $30,000.
ROCHESTER n. v. Robert Jardln, (61 Lake avenue,
plana by John Tyler, tlldlng, foi
one-story moving picture theater and store building, l\ by
117 feet, to coat $20,000.
WILMINGTON, N. C. Howard Wells Amusement Company
will remodel and erect an addition to the Victoria Theater.
The Etoya] Theater win also be remodeled
BEACH, N. D. — The Beach opera house Is being conducted by
Charles Haigh.
CINCINNATI, O. — The Consolidated Amusement Co., which
recently took over the Norwood Theater at 1630 Montgomery
road, has made a number of Improvements to the house. The
seating capacity has also been Increased.
KIOWA, OKLA. — The Peoples' Theater is now being con-
ducted by Fred Hewitt and Cecil Rowley.
OKLAHOMA CITY, OKLA.— C. M. Munson, manager of The
Auditorium, 501-7 West California avenue, this city, announces
that extensive improvements are being made In his theater. The
Auditorium has a seating capacity of over 3,000, and is owned
by O. W. Connally & Company. Motion pictures and big road
attractions form the bill.
BELLE VERNON, PA. — The Bijou Theater has been remodel-
ed and reopened.
ELLWOOD CITY, PA. — A new fireproof moving picture Is
under construction here for T. V. Barnes.
MT. UNION, PA. — Shapiro Amusement Company has opened
a new moving picture theater, with seating capacity of 1,000.
PHILADELPHIA, PA. — Quality Amusement Company, care E.
C. Brown, 427 South Broad street, has plans by Ladman &
Murphy. Witherspoon building, for a one-story theater building,
78 by 92 feet.
PHILADELPHIA, PA. — Worden Electric Sign Company has
the contract to construct a sign anchor on the west side of
Broad street, north of Snyder avenue, for the Broadway Amuse-
ment Company, to cost $1,000.
PHILADELPHIA, PA. — Lachman & Murphy are preparing
plans for a three-story brick, steel and concrete theater build-
ing, 70 by 100 feet, at Broad and Lombard streets, for the
Quality Amusement Company, of New York.
WAUPACA, WIS. — E. B. Knapp, who recently purchased the
Colonial Theater, is now conducting the house under the name
of the New Grand.
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256
THE MOVING PICTURE WORLD
January 13, 1917
imillllllllllllllllllllllllll^-^lllllllllllllllllllllllllllllllllllllllimilllllllllillMIIIIIIJ
11
Kr£J" miiiiiiiiiiiiiiiiii'i"iii"iimiiNiiiiiimMiiiiM)iii>-. "Tin
tM
Trade News of the Week
is
GATHERED BY OUR OWN CORRESPONDENTS
Caribou, Me., Has Fine Theater
New Powers, Opened on December 14, by Exhibitor P. J. Powers, Is a Fine
Picture House — Seating Capacity Is 800 — Made of Brick, Steel and Concrete
— Some Interesting Details of Construction and Decoration.
From John P. Flanagan, 147 Park View Ave., Bangor, Me.
P. J. Powers.
CARIBOU, ME.— This town has just ob-
served the most noteworthy event in
moving picture circles of the year 1916 in
the northern part of Maine — the opening
of P. J. Powers' splendid new theater on
Thursday, December 14. Exhibitor Pow-
ers, who is one of
$ the most progres-
sive and enter-
prising men in the
business, had as
his invited guests
two Bangor ex-
j changemen, Chas.
M. Stern of the
Universal Co., and
R. Borrottex of
the Mutual Co.,
and there were al-
so present brother
exhibitors, Thom-
as Willett of Van
Buren, and Ar-
thur Libby of
Fort Fairfield.
The new house, which is built of brick
and concrete, is strikingly attractive. The
name Powers' theater, made of a different
kind of brick than the rest of the struc-
ture, stands out profcninently; the same
name also appears in the glass over
either door on the Sweden street en-
trance.
Four large doors open into the lobby,
which is of ample proportions. On tne
right is the ticket office, and opposite a
waiting room in which is installed a pub-
lic telephone for the convenience of pat-
rons.
The large auditorium, with its steel
ceiling and walls, its inclined floors, fine
appearing and comfortable seats ar-
ranged in a semi-circle, with a perfect
view of the stage from any quarter, the
vision not being obscured by posts, and
lighted by the Brascolite indirect light-
ing system, presents a really pleasing
and inviting appearance.
Overhead is a large gallery, finely fin-
ished, this too, affords a most excellent
vantage point. The seating capacity is
800. It is fitted out in a thoroughly mod-
ern and up to date method, with scenery,
curtains, slides, footlights, stage lights,
etc. There are two approaches to the Stage,
one at either side of the hall. The main
drop curtain presents a magnificent view
of Camden harbor. There are, besides a
large front door, four exits, two by way
of the stage and two on the right side
of the building. A modern and efficient
ventilating system has been installed.
Boston News Letter
By J. J. Phillips, Boston Herald and
Traveler.
James Donovan With Metro.
"D OSTON, Mass. — James Donovan, con-
■*-* nected with the Boston Universal ex-
change for the past four years, is now
working on the road for the Boston
Metro office.
Artcraft Pictures Get R. E. Barron.
Boston, Mass. — R. E. Barron, formerly
of the William Fox exchanges, both in
Atlanta, Ga., and New Orleans, La., of-
fices, has been recently acquired by the
Artcraft Pictures Corp. in the capacity
of assistant manager to Mr. Bernfield of
the Boston exchange. Mr. Barron will
cover the northern territory, which in-
cludes both New Hampshire and Vermont.
Koen Bros. Buy the Columbia.
Salem, Mass. — Koen Brothers, who have
amusement and motion picture interests
in Salem, Mass., have bought the Colum-
bia theater, which will be run as a high-
class motion picture theater, and located
in a central part of Haverhill, Mass.
"Daughter of the Gods."
Boston, Mass. — Preparations are being
made to show the Fox, Annette Keller-
mann spectacle, "The Daughter of the
Geds," for a limited engagement, starting
the week of January S, at one of Bos-
ton's largest theaters.
Universal Starts New Department.
Boston, Mass. — The Boston Universal
exchange, under the management of J. M.
Mullin, has organized a sales service and
publicity department for the New Eng-
land territory to perform promotion work.
The work will come under the personal
supervision of Manager Mullin and is de-
signed to get in closer touch with the ex-
hibitor in every way.
Stanly Hand Gives Dinner New Year's
Night.
Boston, Mass. — Stanly W. Hand, known
to the trade as "Billy Sunday" Hand, the
hustling manager of the World Film Bos-
ton office, will announce the results of
the World salesmen's contest for the
greatest amount of business done by
them for the year, both on the regular
World Program and the Clara Kimball
Young specials. Mr. Hand will give a
dinner to his sales force on New Tear's
night at the Quincy House, Boston.
Among the invited guests will be several
Boston newspaper men.
Pathe Managers to Get Broader
Experience.
Boston, Mass. — Ed. Farrell, manager ol
the Boston Pathe exchange, announces a
new efficiency move that will go into ef-
fect at Pathe exchange throughout the
United States beginning January 1, 1917.
In brief, eastern Pathe managers will be
sent to the Western and Southern terri-
tory and will spend a certain amount of
time in these foreign territories for the
study of business methods and conditions
in order to give them, an insight to the
way in which business is done, and gain
new ideas for application to their own
particular exchanges. Likewise managers
from the South and West will be sent
East for the same purpose.
Boston Photo Play Sells Out.
Boston. Mass. — It is rumored that The
Boston Photo Play Company has sold
out its interest to the New England Ex-
hibitors' exchange, which is controlled by
Dave Lourie, I. and S. Pinanski and their
associates. This > ould indicate that the
Selznick, Clara Kimball Young pictures
will be shown at the Modern theater.
First run Fox Features will then be run
at the Boston theater.
Universal Gives a Party to Orphans.
Boston, Mass. — A child Is naturally
helpless — when orphaned, much more
helpless, and when destitute, the predic-
ament is pitiable. The day after Christ-
mas the entire roster of the Catholic
Home of Destitute Children, numbering
over one hundred, will be the guests of
the Universal at a specially run juvenile
show for them. The Universal, from their
large assortment, will arrange a special
program particularly adapted for the
children on this occasion. This will be
a splendid christening for their new fire-
proof building on Stanhope street, Bos-
ton, which contains the best appointed
projection room and free public resting
room in the city.
Good Business at the Park.
Boston, Mass. — Manager Thos. D. Sor-
iero of the Park theater still continues to
"pack them in" with the World and
Metro features: business has been sur-
prisingly good at this house despite the
Holiday shopping competition that is be-
ing felt by all in the amusement gama.
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TO EVERY FILM MAN AND PICTURE THEATRE MANAGER— A YEAR'S SUBSCRIPTION TO
THE MOVING PICTURE WORLD
Send Your Order Today and Begin With First Number.
January 13, 1917
THE MOVING PICTUK1 WORLD
257
Maritime News Letter
By h'redorick B\ Sully. 68 l.ausdowno Ave .
St. John, N. H.
Courtesy Visit to New Halifax Theater.
ST. JOHN, N. B. — Fred Q. Bpencer, owner
of the Spencer chain of theaters, Walter
C. McKay, manager ol the st. John opera
house, und Fred li. Trlfts, proprietor and
nwimger of the Gem, made B -pecial trip
to Halifax to bo present at the opening
of R. J. MoAdam's new $100,000 motion
picture theater. The St. John showmen
were especially pleased w 1th their trip,
the hospitality showed them by the Hall
KhlbltOr, and they whispered of Jolly
get-together of motion picture nun after
the more serious things had been talked
over.
Big Crowd to See "Somme" Picture.
Glaco Bay, N. s. — One of the largest
crowds that ever gathered at the entrance
of a small motion picture theater in the
Maritime Provinces swept away the two
upright posts supporting the arcade at the
main entrance and broke two large plate
glass windows, here recently in front ot
the Kussell theater, when Matt Nolan,
manager, opened the engagement of the
special war picture, "The Battle of the
Somme".
Exhibitor Couzner of a Mechanical Turn.
Sydney Mines. N. S. — W. H. Couzner, pro-
prietor and manager of the Couzner thea-
ter, is an inventive genius, and the best
part of it is that he turns his inventions
and ideas to practical use about his own
theater. Since a youth he has devoted his
spare moments to mechanical experiments,
and since taking a place among front rank
exhibitors in the provinces, he has shown
the same propensities. One of his most
recent contrivances is an attachment of a
rat trap to the switchboard in the oper-
ating booth, which operated from a but-
ton in the box office controls the lighting
system in the interior of the theater. By
pressing the button, the rat trap is sprung,
dislodging the switch handle. He has an-
other contrivance attached to his motion
picture machine that greatly facilitates its
operation. It has been said that "The
Automat" would not be an inappropriate
name for his house.
Truro Exhibitor's Winter Auto.
Truro, N. B. — Not far behind Mr. Couz-
ner of Sydney Mines, N. S., in his mechan-
ical accomplishments is Art Fielding, man-
ager of the Princess theater. During the
more balmy days of the warmer seasons
Art has a motorcycle on which he touches
the high places. The Weather Man was
badly fooled When he thought he was go-
ing to deprive Art of his favorite outdoor
sport, for the hustling Princess manager
has rigged the cycle engine onto a sled,
and he is now able to cover a lot of ground
in an amazingly short time with his new
vehicle.
Good Business Since Xmas.
St. John, N. B. — The holiday season was
preceded by a rather long period of only
fair business by the St. John exhibitors.
Christmas day, however, brought a big
change in the outlook, and the theaters
with special holiday bills played to capa-
city houses. The cold weather has not in-
terfered with business so much as origin-
ally supposed. The opera house is offer-
ing a musical tabloid in addition to its
regular picture program, and the combined
bill is taking well.
Business Notes.
Fredericton, N. B. — Ernest Leahman,
assistant manager of the Gayety theater,
was a recent business visitor in St. John,
looking over some of the early winter re-
leases and sizing up some of the best fea-
tures that are scheduled for this territory
in the near future.
Baltimore's New Traffic Rules
City's Police Marshal Prepare! New Regulation! Governing the Movement of
Vehicles Bringing Guests to Theaters— Specific Rules for Each of the Big
Houses — Watchmen Have Been Instructed,
By J. m. Shellman, L901 Ml Ri raj Per., Baltimore, kid.
BALTIMORE, Mil. a Bel of regulations
relative to the movement ol vreh
conveying persons to and from theatei
tiaS JUSt been }'.l\cll by .\1 .1 1 :. I , .1 1 1 Ol POllCI
Carter, of Baltimore, io 11. .\i. Li
rci.in ol the automobile Club ol .u li
who st. lies that the \\ al e amen Smpl
by this organization at the theaters, have
received their llisl i •ucliniis and tin > will
cooperate with the police department to
their fullest extent.
Those regulations pertaining to the I
i. is using moving pictures as their entire
or part of their programs are as loll
Parkway Theatei — Vehicles shall ap
u from the west on the de ol
North avenue. Alter allowing persons to
enter or alight, they shall continue east
on North avenue to Charles street. Vehi-
cles in waiting may park at the angle ol
45 degrees on the south side of North ave-
nue, 50 feet west of the theater; they may
also stand on the east side of Maryland
avenue, 100 feet below North avenue.
New Theater — Vehicles shall approach
from the east on the north side of Lexing-
ton street. After allowing persons to en-
ter or alight at the theater, they shall con-
tinue west to Howard street. Vehicles in
waiting may stand on the south side of
Lexington street, from Liberty to Howard
streets. This regulation to apply after ".
p. m. From sunrise to 7 p. m. traffic ordi-
nance to apply.
Itlue Mouse Theater — Vehicles shall ap-
proach from the east on the north side of
Lexington street. After allowing persons
to enter or alight at the theater, they
shall continue west to Liberty street. Vehi-
cles in waiting may stand on the south
side of Lexington street, between Liberty
and Charles streets, and also on the west
side of Liberty street, north of Lexington
street, if necessary. This regulation to
apply after 7 p. m. From sunrise to 7 p.
m. traffic ordinance to apply.
Garden Theater — Vehicles shall approach
from the east on the north side of Lexing-
ton street. After allowing persons to en-
ter or alight at the theater, they shall con-
tinue west to Park avenue. Vehicles in
waiting may stand on the south side of
Lexington street, from Liberty to Howard
streets. This regulation to apply after 7
p. m. From sunrise to 7 p. m. traffic ordi-
nance to apply.
Hippodrome Theater — Vehicles shall ap-
proach from the north on the west side of
Eutaw street. After allowing persons to
enter or alight at the theater they shall
continue south to Baltimore street. They
shall not be permitted to double back on
Eutaw street. Vehicles in waiting may
park at an angle of 45 degrees on the east
and west sides of Eutaw street from Lex-
ington to Garrett streets.
Maryland Theater — Vehicles shall ap-
proach from the east on the north side of
Franklin street. After allowing persons to
enter or alight at the theater, they shall
continue west on Franklin street to Eutaw.
They shall not be permitted to double back
on Franklin street. Vehicles in waiting
may park at an angle of 45 degrees on
Eutaw street from New to Mulberry
streets. No vehicles shall stand during
theater hours on Howard street between
Franklin and Centre streets nor on Frank-
lin street between Howard and Eutaw
streets.
Crown Theater in New Hands.
Baltimord Md. — According to latest bul-
letins, Nat Keene, owner and manager of
the Dixie theater, 312 West Baltimore
street, and J. J. Hartlove, now booking
Banner Features, who are both experi-
enced film men, have taken over the Crown
theater on Columbia avenue, and will open
this bOUSi Wltl '"» Of the Luuil*' i
and "Til.. \ empires", Mr. R
■eemi to hav< il confidence in the mu
ni.ii program i"i be has been uainu it In
the Dixie theater with buccuhh.
Stenographer Acts as Censor.
Baltimore, Md remarkable
thing has come to our i trd to the
l body Of Maryland t'enaoru. In fact,
u <• were a little surprised when we beard
It, for it is understood fre>m a reliable
source that the stenographer employed by
the Board has been doing a good deal or
the censoring. Just whether the new law
invests the right to the Hoard to appoint
whomsoever it sees tit to Inspect the films
uted for examination in its stead has
not been ascertained; but It is a fact that
many of the eliminations that have been
made seem to be the work of one who is
quite unsophisticated, which either means
that we are rather broad In our views, or
they hold themselves far above many of
the everyday spectacles of life that are
common occurrences.
C. Eiseman With Mutual.
Baltimore, Md. — C. Eiseman, who is well
versed in the exchange end of the business
having been formerly associated with the
HY-Art, General Film and Essanay com-
panies, is now connected with the Mutual
in the Washington, D. C, branch. He spent
several days last week in Baltimore assist-
ing O. D. Weems of the Baltimore branch
owing to the large increase in the volume
of business which Is being done by this
office.
High Wind S eeps Crisfield.
Crisfield, Md. — Early on the morning of
December 22, a terrific wind storm swept
this city and created a great deal of havoc.
The slate shingle roofing which covers the
Crisfield opera house was entirely torn off.
This theater is owned and operated by M.
H. Douglas & Co. and has a seating capa-
city of 500. Ten cents has been the price
of admission of nights when special fea
tures have been run.
IN NEWARK, NEW JEESEY.
By Jacob Kolter.
John B. McNally Manages Strand.
Newark, N. J. — The new manager of the
Strand theater, 118 Market street, which
recently changed its
policy to six acts of
vaudeville and Tri-
angle pictures is
Jonn B. McNally.
Mr. McNally is one
of the pioneers in
the local theatrical
profession. He
started in this field
twenty-five years
ago as advertising
agent of the old
Grand Opera House,
later known as
Columbia, under Mr.
Jacobs. He served
Mr. Jacobs for
eighteen years, after
which period Mr.
McNally entered the
circus game, at
which he remained
for five vears. He
returned to Newark
three years ago and
was appointed resident manager of Kee-
ney's local house. He resigned that posi-
tion last week to assume like duties at
the Strand.
J. B. McNally.
258
THE MOVING PICTURE WORLD
January 13, 1917
Philadelphia's "Clean Streets"
Over Three Hundred Local Picture Houses Join in Campaign to Promote the
Saving of Waste Paper and for Cleaner City Streets.
From P. V. Armato, 144 No. Salford St., West Philadelphia, Pa.
PHILADELPHIA, PA.— More than three
hundred local motion picture houses
are showing slides calling attention to a
"Clean Streets" campaign and appealing to
patrons particularly not to throw their
programs into the streets when they
leave a picture theater. Mayor Smith,
George E. Datesman, director of public
works, and Chief William H. Connell, of
the Bureau of Highways, have joined in
asking the cooperation of exhibitors in
the work. A statement issued jointly by
the city officials points out that the papers
thrown in the streets in front of motion
picture houses are numerous enough to
save along with other "waste" paper in
the campaign now under way.
Paper Saving Campaign.
In part the statement reads: "Three
hundred dollars daily would represent
quite a tidy contribution to the recreation
centres or any of the other good causes
for the benefit of which the present Paper
Saving Campaign has been inaugurated.
If, instead of throwing waste paper on the
streets and littering our thoroughfares
from sidewalk to sidewalk, all such ma-
terial was saved or the children allowed
to gather it, it would not only centre in-
terest in the Paper Saving Campaign, but
would serve the more useful and perman-
ent purpose of eliminating the waste
paper nuisance.
"It is only a matter of 'getting the
habit,' and, once acquired, we may be as-
sured of the solution of one of the very
important factors of the clean streets
problem."
Robert Bloomgarden Joins Benedicts.
Philadelphia, Pa. — Robert Bloomgarden,
manager of the Imperial theater, recently
joined the ranks of the benedicts. His
romance was a surprise to his friends.
The new Mrs. Bloomgarden, comes of a
prominent West Philadelphia family and
is now practising domestic science at 5845
DeLancey street. The marriage occurred
on December 11th.
Park and Jefferson Theaters Make Good
Showing.
Philadelphia, Pa. — Jack Delmar, who is
managing both the Park and the Jefferson
theaters, is to be congratulated on his ex-
cellent showing in the weeks proceeding
Christmas. L. Kapner, the owner of both
houses, is reported about to retire from
other enterprises to devote his attention
to the theaters.
The Belmont Reopens.
Philadelphia, Pa. — The Belmont theater,
52nd and Market streets, after having been
closed for a short time, pending the ad-
justment of certain legal complications,
reopened on Christmas day with Olga
Petrova in "The Black Butterfly."
Pipe Organ in English Theater.
Philadelphia, Pa. — Allyn B. Car rick, a
recent visitor here, returned from Eng-
l.i ml but a short time ago. His mission
there was to open the Super-Cinema thea-
ter in London. This house Is the first in
the United Kingdom to use one of the
large pipe organs such as are employed in
flrsl rate American theaters.
B. F. Lyon Will Help With Serial.
Philadelphia, Pa. -B. P, Lyon, district
manager of tlie International Film Ser-
\ Ice, has recently arrived at the local ex-
change and will assist Karl Swelgert, in
putting over "1'alria." "heir next serial
Big results have already been achieved
and some surprises in the Way of publicity
work arc looked for. "Patria" was shown
on December 27th to a number of loaders
in Philadelphia society in the ball room of
the Bellevue-Stratford hotel.
J. A. Koerpel Goes to Seattle.
Philadelphia, Pa. — J. A. Koerpel, mana-
ger of the World Film local exchange, has
been transferred to the Western territory
and will make his new headquarters at
Seattle, Washington. He leaves with a
splendid record and the business of the
exchange greatly increased. George R.
Meeker, of the home office staff, arrived
here last week to take up his work as
manager.
Royal Palace Theater Being Run by B.
Shindler.
Philadelphia, Pa. — The Royal Palace
theater, at 2716-18 Girard avenue, has
been taken over by Benjamin Shindler, the
owner who is now successfully operating
the house.
Made-in-Reading Film Has Public
Showing.
Reading, Pa. — The first photoplay ever
written, produced and played by Reading
talent was given its premier showing at
the benefit for St. Joseph's hospital, the
Academy of Music, Dec. 18, 19 and 20, where
it served as a headliner for a four act
entertainment.
Mrs. Harold Printz wrote the scenario,
which has been called "A Little Wild Rose,"
and played the leading character. Harold
Printz supervised and directed the produc-
tion, and Winfield Steele, operator at the
Lyric theater, served as camera man.
Rose Tapley Speaks to Screen Followers.
Reading, Pa. — Rose Tapley, the popular
Vitagraph actress, reached Reading, Dec.
18, at noon, from Philadelphia. During the
afternoon she was entertained by Mrs. C. L.
Carr and Mrs. H. J. Schad. A luncheon was
served at the Berkshire and then the party
proceeded to the Empire theater. Her ap-
pearance created enthusiasm among pic-
ture patrons, and her talk was interesting.
Philadelphia Evening Telegraph Favored
by Picture Theaters.
Philadelphia, Pa. — The principal local
theaters here resort to a considerable
amount of newspaper advertising, the
bulk of which is carried by The Evening
Telegraph. The paper is notably a mo-
tion picture medium in spite of the fact
that it appeals to thinking and wealthy
readers and strives for high quality
rather than large circulation.
Paramount's New Prices for Small
Towns.
Philadelphia, Pa. — Small town exhibi-
tors in this territory who have heretofore
hesitated in booking Paramount pictures
on account of the initial cost will in
future probably see their way clear to
secure them. William E. Smith, of the
Paramount Film Corporation, has ar-
ranged a new and decidedly liberal sched-
ule of prices, which will conform to the
population of every town.
Business Notes.
Philadelphia, Pa. — H. Osborne, Manager
of the Pathe exchange, reports nearly
$1000 increase in business over last week.
A large percentage of this increase he at-
tributes to the enormous bookings on the
serial, "Pearl of the Army".
Philadelphia, Pa. — J. Conway, of the
Drury theater, at Gonnantown avenue and
13th street, has spent a considerable
amount in painting and redecorating his
theater. He has also added an orchestra
to complete the musical features.
the Grey Seal" was given a private show-
ing for the benefit of local exhibitors by
A. G. Steen of the Unicorn exchange. The
first two reels showed plenty of action,
and seemed to please most of those pres-
ent.
Philadelphia, Pa. — C. Stamper has added
the Frankford Theater to the list of thost.
booking through the Stanley Company.
Another house to come in recently was
the Imperial, at 60th and Walnut Streets.
Philadelphia, Pa. — J. Conway of the
Drury Theater has installed an orchestra
recently and has spent considerable
money in painting and re-decorating his
theater.
Philadelphia, Pa. — The Exhibitors'
League of Pennsylvania is scoring a big
success with the production "New York",
which has been received with much en-
thusiasm at several local theaters. Many
new features are now being negotiated
for and it is predicted that shortly the
league will release one feature each week.
♦—
CAPITAL CITY LETTER.
James L. Brown Becomes Office Man-
ager.
Washington, D. C— James L. Brown, who
recently joined the staff of George M.
Mann, manager of the Famous Players
Exchange in this city, has just been ap-
pointed office manager of the exchange,
taking over much of the detail which for-
merly devolved upon Mr. Mann personally.
In Mr. Brown, the exhibitors of this ter-
ritory will find an excellent ally, always
willing to do what he can to help them
out, and doing things with a viewpoint of
an exhibitor, for he had a considerable ex-
perience in that end of the game in Blue-
fields, W. Va.
He was with the Union Bank and Trust
Company when he became interested in
motion pictures and bought out the Orph-
eum, a theater then not doing a very satis-
factory business, and he put it on a pay-
ing basis in short order. Later, in 1913,
after being the owner of this house for a
year, he bought a half interest in the Col-
onial theater and became its manager. At
about this time he severed his connection
with the bank and devoted his entire time
to the theater. He put in many innova-
tions and did a most excellent business.
In September, he sold out his interests in
the Colonial that he might be able to as-
sume the management of the New Rex
theater, then being opened, and this posi-
tion he retained until coming to Washing-
ton some months later to join Mr. Mann.
His extensive experience as an exhibitor
will stand him in good stead in his new
position and added to this is a good busi-
ness education.
Philadelphia. Pa. — "Jimmy Dale, Alias
Universal Manager Deplores Careless
Handling of Paper.
Washington, D. C. — Exchange managers
are experiencing a considerable money
loss through the improper packing of
photographs and posters, although, they
complain, some of the exhibitors never
make any returns at all. With the present
high cost of paper the charges against tke
exchanges for this loss and damage has
become a considerable item of the overhead
charges, running into hundreds of dollars
a month.
C. R. Milliman, manager of the Universal
exchange here, said in conversation with
the Washington correspondent of this
paper, "We are trying to do everything
that we possibly can to accommodate ex-
hibitors, but they do not always recipro-
cate when it comes to handling advertising
matter sent out by us. In order that the
exhibitor may get that measure of coopera-
tion which he expects he should try to help
the exchange manager as much as possible,
and one of these ways is by taking care of
the posters and photographs which now
run into so much money.
"The carelessness in the handling of the
different kinds of advertising matter is
January 13, 1917
THE MOVING PICTURE WORLD
259
responsible for the movement among the
exchange managers to charge for every-
thing of that kind and we. at our exchange,
are forced to follow suit. The price of
paper has gone up trememndously, as you
well know, making the giving away of
any of It prohibitive. Hereafter we will
semi out such advertising matter to our
customers either on a sale or rental
basis."
Change In Federal Theater Tax
The United States Internal Revenue Laws Were Changed by Act of Congress in
September, 1916— In Towns with Population of Less Than 5,000 the Tax is Half
that for Larger Towns — Tax is Now Due.
i:> Clarence L Llns, 631 Rlggi Building, Washington, i>. C
Theater and Salvation Army Please
Kiddies.
Washington, D. C. — The Cosmos theater
was the host to 600 poor children of Wash-
ington at a Christmas entertainment given
under the auspices of the Salvation Army.
a > w o-hour performance was put on espec-
ially for the children, many of whom had
novir witnessed a motion picture exhibi-
tion. The little ones were on hand long
before nine o'clock, the hour at which the
entertainment was to start, and for the
ensuing two hours they enjoyed themselves
to the utmost. At the conclusion of the
performance the Cosmos theater manage-
ment gave each of the children a horn,
while the Salvation Army presented each
child with a box of candy, nuts, and an
orange.
A similar performance was given at the
Howard theater for the colored children of
the city.
Crandall Company Distributes Gold.
Washington, D. C. — The Crandall Amuse-
ment Company, following a practice start-
ed when the company first entered the
moving picture field in the District of
Columbia, distributed among its seventy-
eight employees, something in the neigh-
borhood of $400 in gold. The pieces so dis-
tributed ranged from $2.50 to $10.
WASHINGTON, D. C. — The attention of
the proprietor! ami manager! ol tno
tion picture ami Other the. iters is being In-
vited by the various collectors of customs
throughout the United State! to the
changes in the internal revenue Ian
made by the Art of Congreii approved
September 8, 1918, which go into effect with
the new year.
Proprietors of theaters aro required un-
der the law to pay from $25 to $100 per
annum, according to their seating capaci-
ties, but in cities, towns, and villages,
where the population is less than 5,000, the
law is more lenient and the exhibitors
there must pay only one-half of such
taxes.
All of these special taxes will be due and
collectible in January, 1917, for six months,
and the collector's office is now mailing
application blanks to all persons known to
be liable for these taxes. Failure to re-
ceive blank forms, however, does not re-
lieve any person from liability for the pay-
ment of the tax.
The law, as applied to theaters, reads in
full, as follows: "Sixth. Proprietors of
theaters, museums, and concert halls,
where a charge for admission is made, hav-
ing a seating capacity of not more than
two hundred arid fifty, shall pay $25; hav-
ing a seating capacity of more than two
hundred and fifty and not exceeding five
hundred shall pay $50; having a seating
Rose Tapley Reaches the Capital City
Members of Federation of Women's Clu bs in Washington, D. C, Hear Her Lec-
ture on Better Moving Pictures — Cordially Received.
WASHINGTON, D. C— The manufactur-
ers side of the film industry was explained
last week to a considerable number of
women, members of the Federation of
Women's Clubs of the District of Colum-
bia, who had gathered together in the
White Parlor of the Hotel Ebbitt, by Rose
Tapley, who is making a tour of the
United States, speaking in many cities, for
the Vitagraph V-L-S-E, Inc.
Mrs. Jacob John Locher, chairman of the
motion picture committee of the Federa-
tion, presided at the meeting. Needless to
say. Miss Tapley was very cordially re-
ceived, and her lecture was listened to
with a great deal of interest. She told
them many things concerning the "better
picture" movement which they themselves
are advocating.
Miss Tapley informed the ladies that
they could get exactly the type of pictures
they desire by making known their desires
through the box office. If a theater man-
ager exhibits pictures of which they do not
approve, if they will merely withhold their
patronage from that house, the manager
will soon come to an understanding of
what is wanted and will convey that same
idea to the manufacturers of films — in
other words, no manager is going to book
a class of plays that do not pay him, aftd
the barometer of public opinion is the box
office.
The Federation of Women's Clubs, back-
ing the campaign for pictures minus sex
problems, has been circulating coupons
through the local public schools asking the
children, pupils of such schools, to place
their selections of films upon them. The
results, it is declared, have been better
than the Federation expected in that
thousands of children have filled out and
returned the coupons.
A series of free motion picture matinees
are to be held in Washington during the
month of January under the auspices of
the Federation. These are to be held at
some of the houses on Friday afternoons
and in the others on Saturday afternoons.
"Joan, the Woman" at National Press Club
Washington's Famous Newspaper Man's Club Entertained by Great Lasky Feature
— Author and Producer are Enthusiastically Received.
that Miss MacPherson was given a ten-day
guest card to the Club, this card being the
first ever issued to a woman. It is, of
course, in the nature of a souvenir.
Repeated applause was accorded the
work of Geraldine Farrar, the star of the
production. It was conceded that this was
one of the finest features ever shown in
the Club. As a spectacle, it was declared
that the film was gripping. The photo-
graphic features throughout were brilliant-
ly done. The new Joan of Arc spectacle
made a deep Impression, and held the at-
tention of all. The splendid dramatic
treatment given the picture was comment-
ed upon.
WASHINGTON, D. C— The showing of
the twelve-reel film feature 'Joan, the
Woman," before the members of the Na-
tional Press Club last week, through the
courtesy of the producer, Jesse L. Lasky,
was greatly appreciated by some two hun-
dred or more newspaper men of Washing-
ton. Accompanying Mr. Lasky were Cecil
B. deMille, who directed the production,
and Miss Jeanie MacPherson, author of the
scenario. Each of these were introduced
to those present by Theodore Tiller, presi-
dent of the Press Club. Mr. Lasky was
called on to tell how it felt to produce so
great a picture. So pleased were the Club
members with the magnificent production
capaolty exceeding Ave hundred and not
i,( hundred, whall pay $75;
having a seating capacity or more than
eight hundred, shall i>ay $100. Every edi-
ised for the PUrpOSO Of dramatic or
operatic or other representations, plays, or
performances, for admission to which en-
ii. tine money is received, not including
halls or armories rented or used occasion-
ally for concerts or theatrical representa-
tions, shall be regarded as a theater: Pro-
vided, That in cities, towns, or villages of
five thousand inhabitants or less the
amount of such payment shall be one-hall
of that above stated: Provided Further,
That whenever any such edifice is under
lease at the passage of this Act, the tax
shall be paid by the lessee, unless other-
wise stipulated between the parties to said
lease."
Paramount Invites All Exhibitors to
Dine.
Washington, D. C. — The exhibitors in this
territory are to be the guests of George M.
Mann, manager of the Famous Players ex-
change, 525 Thirteenth street, northwest,
at luncheons, one to be held at the Hotel
Rennert, in Baltimore, Md., the other at
the Hotel Ebbitt, in this city.
In an open invitation to the exhibitors,
Mr. Mann states that the Paramount cor-
poration has been perfecting plans for a
closer association between the producers
of Paramount pictures, the Paramount ex-
changes and Paramount exhibitors, with
the end in view that the most value to the
exhibitor could be gotten out of Paramount
pictures' already released and with a fur-
ther idea of doing everything possible to
make pictures in the future which will
more fully satisfy the exhibitor and in-
crease the value to him of the Paramount
program. "The Famous Players Exchange
of Washington herewith extends an invita-
tion to its exhibitors in Baltimore and
those who are most conveniently situated
to Baltimore, to attend a lurfcheon to be
held at the Rennert Hotel, Baltimore, Md..
on January 3, 1917, at one o'clock, and to
those exhibitors who will find Washington
more convenient, to attend a luncheon to
be given at the Ebbitt House, Washington,
D. C, on January 4, 1917, at one o'clock.
The invitation is also extended to any ex-
hibitor who is interested in knowing more
about the Paramount idea."
This is a plan entirely new to this terri-
tory and it is expected it will be productive
of much good. There are many matters
that can best be discussed at such a gath-
ering and Mr. Mann has prepared a most
interesting program.
Local Metro Exchange Notes.
Washington, D. C. — Samuel E. Bleyer, re-
presenting the Serial Producing Company,
of New York, is in Washington to assist
Manager L. M. Day, of the Metro exchange,
in marketing the features now being book-
ed by the latter. Mr. Bleyer has been giv-
ing a number of private showings for the
benefit of the Washington exhibitors.
George Schwartz, special representative
from the home office of Metro, is also doing
special work out of the Washington office.
Mr. Schwartz, who comes from Dover,
Delaware, is interested in a motion picture
theater now being built in that place,
which will open shortly after the first of
the year.
Burned Operator Has Recovered.
Roanoke, Va. — Operator Mliton O. Field,
who was recently burned in the fire at the
Bijou theater, Roanoke, Va., has fully re-
covered, and will leave this week for
Lithbridge, Alberta. The many friends of
Mr. Field will be glad to learn of the
change and wish him big success.
260
THE MOVING PICTURE WORLD
January 13, 1917
Smoky City Filmdom Doings
Healthy Condition of Business Generally Marks Close of the Year — New Quar-
ters of the Louis J. Selznick Productions — Making Theaters Over to Give
More Seating Capacity — Business Notes of General Interest.
From Pittsburgh News Service, 6016 Jenkins Arcade, Pittsburgh, Pa.
Selznick Exchange Getting Ready.
PITTSBURGH, PA. — The quarters of the
Lewis J. Selznick Productions, in the
Seltzer Film building, Pittsburgh, are be-
ing handsomely equipped with separate
offices for Manager C. F. Schwerin, his
assistants, and the various departments of
the branch. The work is being personally
supervised by Mr. Schwerin, who is carry-
ing out his original ideas in the conveni-
ent and attractive arrangement of the
large exchange. The newly established
branch of the A. G. Fontana Productions,
Inc., will occupy a portion of the spacious
Selznick quarters when completed.
Miss Jessie Sachs, formerly cashier at the
World Film exchange, is now at the Selz-
nick exchange in the same capacity. Harry
Williams, formerly of the World, is now
head shipper at the Selznick exchange.
Hilltop to Have Double the Capacity.
Pittsburgh, Pa. — The Hilltop theater,
Warrington avenue, is about to undergo
an extensive remodeling process. Alexand-
er Moore, the owner and manager, an-
nounces that the capacity of the house will
be doubled, a new indirect lighting system
installed and the theatre beautifully re-
decorated throughout. The improvements
will cost about $6,000. Work is to be
started at once and, in order to avoid sus-
pending business, two months will be re-
quired for its completion. After the im-
provements are made the Hilltop will be
one of the largest and most up-to-date
theaters in that section of the city.
G. B. Meyers & Son Building New
Theater.
Derry, Pa. — A handsome theater is be-
ing erected at Derry, Pa., by G. B. Meyers
& Son, prominent exhibitors and owners of
the Gem theater in Derry. The new house
will have a capacity of 550 and will be
modern in every respect. The building is
of fire-proof construction, attractive in its
design and promises to be one of the finest
in its locality. It is hoped to have it ready
for opening on or about New Years Day.
When the new house is completed the Gem
theater will be discontinued.
Samuel Thompson Reopens the Bijou.
Pittsburgh, Pa. — The former Bijou thea-
ter, at 7707 Frankstown avenue, Pitts-
burgh, which was dark for several months,
has been taken over and reopened by Sam-
uel Thompson. The house has been re-
named the Star. Mr. Thompson, who was
formerly an operator at Hazelwaod, is ex-
perienced in the exhibiting business and
his success in the new venture is assured.
A number of improvements have been made
by Mr. Thompson and the Star presents a
cosy and inviting appearance.
Peter Demas Believes in Re-Booking.
Pittsburgh, Pa. — Peter J. Demas, mana-
ger of the Minerva theater, Fifth avenue,
Pittsburgh, has indicated that he is a firm
believer in the re-booking policy by his
frequent repetitions of feature subjects on
the Paramount program, of which he Is the
first-run house In the downtown district.
Mr. Demas reports very satisfactory busi-
ness on his re-booking days, as a demand
has been created through the wide and
favorable comment which the pictures re-
ceive on their first showing.
Business Notes.
Manager Mayer Silverman, of the Liberty
Film Renting Company, 938 Penn avenue,
Pittsburgh, reports that the following
leading theaters have booked the Ivan pro-
ductions during the past few days: the
Nixon theater, Tarentum; the Penn theater,
Penn avenue and Butler street, Pitts-
burgh; Wick's theater, Kittanning; the
Lowrey theater, Troy Hill, Pittsburgh.
Mr. Silverman also states that excellent
bookings have been secured on the new
Christie comedies, to be released soon.
The Tweedledum comedies, also handled by
the Liberty exchange, are going great
throughout this territory.
For the purpose of raising funds for a
motor ambulance to be added to the Amer-
ican red cross in France, the film "Our
Boys in the European War" was shown be-
fore large audiences in Carnegie Hall and
in the Twentieth Century Club last week.
Methods of handling wounded in modern
warfare and other interesting war scenes
made up the film, which was accompanied
by explanations by a member of the ambul-
ance corps who saw many months' service
on the Western front.
Manager McGurty, of the Pittsburgh
office of the International, invaded the
West Virginia territory on December 20
with the great new preparedness serial
"Patria," featuring Mrs. Vernon Castle. A
largely attended trade showing was given
at the Princess theater, Wheeling, and on
the three succeeding days at Parkersburg,
Clarksburg and Fairmont. Bookings on
the serial have been heavy throughout the
entire district, and Mr. McGurty expects to
set a new record before the release date,
January 1.
Buffalo News Letter
By Joseph A. McGuire, 5 Lewis Block,
Buffalo, N. T.
Screen Club Ball Prospects.
BUFFALO, N. Y. — A feature of the Buf-
falo Screen Club ball at the Elmwood
music hall on the evening of January 29
is likely to be the staging of a scene from
one of the current screen successes, the
stars at the ball taking the parts.
C. A. Taylor, general chairman of the
ball, recently invited Francis X. Bushman
to be present for the evening. Mr. Bush-
man's reply was as follows:
"Would surely like to be with you all
on January 29, but it is a little early for
me to be able to say if it will be possible.
Serials make the lives of all who partici-
pate most unhappy and uncertain. If I
am alive anil in New York Cjty at that
time, I will bend every effort to make the
trip. Both Miss Bayne and myself wish
you a very Merry Christmas and a Happy
New Year."
An effort is being made to also have
Beverly Bayne at the ball.
Business Slow in Rural New York.
Buffalo, N. Y.- — Traveling men say that
the moving picture business in several of
the smaller towns and villages in Western
and Central New York is rather quiet at
present. It is said that during the present
cold weather the rural population near
these places prefer to remain in their
homes during the winter evenings than to
venture over the bad roads that lead to
their nearest villages. Many of the resi-
dents of these towns are retired farmers
and their familioe, who on the ground of
economy are even sparing with their mov-
ing picture money. This economy is In
ctontrast with the prodigal spending of
the people of the manufacturing towns of
West, who throng the show houses in the
cold weather.
Orphans See "Birth of a Nation" at Star.
Buffalo, N. Y. — Dr. P. C. Cornell, manager
of the Star theater, Buffalo, and A. H
Varley, manager of "The Birth of a Na-
tion," which recently played the Star, in-
vited several hundred Buffalo orphans to
see the show. This was In the nature of
a Christmas celebration. The children
were taken to the theater in autos or
chartered street cars.
Small Fire Damages Theater.
Bath, N. Y. — Fire recently damaged the
Park theater in Bath, N. Y. The flames
were in the upper part of the building
over the auditorium and were not easily
reached by the firemen. The damage was
estimated at several hundred dollars, cov-
ered by insurance. The origin of the fire
is not known.
Business Notes of Interest.
Buffalo, N. Y. — J. R. Stevens, who man-
aged the film, "The Unborn," for the Popu-
lar exchange, Buffalo, has returned from a
trip through Central and Northern New
York where he showed the production at
several theaters.
Exhibitor Miller of Glens Falls Dies.
Glens Falls, N. Y. — Joseph Miller, who
was in the moving picture business in
Glens Falls, N. Y., died recently after a
long illness. Despite the handicap of be-
ing a cripple, Mr. Miller took care of a
volume of details and gave his patrons
first-class service.
Good Business at Famous Resort
Saratoga, N. Y. — Ellis Weinstein, mana-
ger of the Broadway Palace moving picture
theater of Saratoga Springs, N. Y., reports
that his 1916 business was the best in his
history. On account of the war many who
in former years would have visited Europe,
spent part of the season at Saratoga. This
brought plenty of money to the town and
incidentally to Mr. Weinstein's theater.
Good Trade at Syracuse Theaters.
Syracuse, N. Y. — The excellent organ in
the Regent theater, Syracuse, is being used
to advantage by Al J. Sardino, lessee of
this house. The Regent, which is a ten
cent theater, charges twenty-five cents for
special attractions. Mr. Sardino and his
brother, John Sardino, own and operate
the Gem theater, Oneida, N. Y.
All the downtown houses in Syracuse
are having a fine trade. The Strand, that
city, recently had a good run on "War
Brides," and the Welting opera house fea-
tured Annette Kellermann in "The Daugh-
ter of the Gods."
Batavia Exhibitor Elected Mayor.
Batavia, N. Y. — William F. Haitz, owner
and manager of the Dellinger theater,
Batavia, N. Y., was recently elected mayor
of that city. Mr. Haitz is connected with
several business enterprises in Batavia.
Try-It Theater Will Add Seats.
Buffalo, N. Y. — J. D. Parmelee, owner of
the Try-It moving picture theater, 1065
Grant street, Buffalo, will add 250 seats to
his house. Mr. Parmelee charges Ave
cents admission during the week" and ten
cents on Sundays. When he recently ran
a war picture the crowds in front of his
theater blocked street car traffic for a time.
Edisonia to Open.
Buffalo, N. Y. — Harry Bidwell will open
the Edisonia moving picture theater, Buf-
falo, at an early date.
E. D. Bacon May Build New Theater.
Silver Creek, N. Y. — E. D. Bacon, who
conducts the Central moving picture thea-
ter of Silver Creek, N. Y., is considering a
plan to buy a site on Main street, that vil-
lage, and erect there a moving picture
theater.
Helpmate for Exchange Manager.
Buffalo, N. Y. — Mrs. G. A. Hlckey, whose
January 13, 1917
THE MOVING PICTURE WORLD
261
lusband Is manager of the Triangle Film,
Buffalo, spent Christmas with her parents
■ Oswego, N. Y. Mrs. HIckej lias made ■
Jlose study of t ho film business and 0
ponally aids her husband at the ezch
Week Runs of Big Features in Toronto
Is C. C. McKibben in Hearing?
Buffalo. N. Y. — "Why doesn't C. C. M
KIbben, manager of the Triangle Film,
Ettsburg, Bend us a holiday greeting? He
.•ertainly made many friends when he rep-
resented the World Film, Fox and other
dim eompanles in Buffalo."
This was the statement made by a close
friend of Mr. MeKlbben's In Buffalo. The
Beaker also suggested that an Item of
this kind would ho a tip to Mr. McKlbben
to send his former associates hero a line
nr two occasionally, even if his mind is
engrossed with exchange business in the
Smoky City.
New House in Medina.
Medina, N. Y. — It is rumored that a new
moving picture theater, with a 1200 capa-
city, may be erected in Medina, N. Y. It is
Bald that the two houses there are not
large enough to take care of the show
business of the town properly.
Lovejoy Palace to Be Enlarged.
Buffalo, N. Y. — Samuel Rappeport, pro-
prietor of the Lovejoy Palace theater at
B02 Lovejoy street, Buffalo, is planning to
add S00 seats to his house. His son, Jacob
Rappeport, is operator at the Falace. Nine
years ago Mr. Rappeport, Sr., opened the
Royal Star theater in a little store at 1908
Niagara street, this city. The capacity-
was only 187 seats. At one time he con-
ducted four theaters here.
Atlanta News Story
A M. Beatty, 63 Copenhill Ave., Atlanta.
Q a.
Savoy Theater Managed by W. L.
Schmidt.
ATLANTA, GA. — W. L. Schmidt, of New
Castle, Ind., is now in charge of the
Savoy theater, Atlanta, having assumed
command Monday. Mr. Schmidt is a
brother of George L. Schmidt, manager of
the Alamo No. 2, and brings to his new
position a splendid experience and a likable
personality.
The theater is to be thoroughly cleaned
and art directors have been given instruc-
tions to proceed with decoration of same.
The house has a seating capacity of four
hundred.
A. C. Bromberg to Head the Local
International.
Atlanta, Ga. — A. C. Bromberg has taken
charge of the Atlanta branch of the Inter-
national, succeeding George Allison. Mr.
Bromberg started in the moving picture
business even before there were any Amer-
ican productions. He was with the Mutual
for a number of years and with the Tri-
angle since its organization. He has been
in the distribution end at Atlanta for the
last six years.
World Film Assumes Control.
Atlanta, Ga. — The "World Film Corpora-
tion of New York has assumed control of
the World's business in Atlanta, which
office distributes the World-Brady pictures
in the southern states.
Sam Dembo, in the employ of the World
for several years and at one time was
manager of the Atlanta branch for this
corporation before his transfer to Detroit,
has again been placed in charge of the At-
lanta branch succeeding J. L. Marentette.
The S. A. Lynch Enterprises formerly
owned this branch.
J. Wilson Smith to Manage Alamo No. 1
Atlanta, Ga. — J. Wilson Smith has taken
charge of the Alamo theater No. 1, Atlan-
ta. Mr. Smith comes to Atlanta from
Spartanburg, S. C, where for a number of
years he has managed various theaters for
the S. A. Lynch Enterprises. He has been
Many of the Downtown Picture Theate
Screen for Whole Week— Pe
By W, U Ql mi, *
TORONTO ONT. — Tho downtown thes
tors of Toronto, many of them, have
adopted the policy of exhibit
ture straight through one week with
a partial change of program on Thui
The Regent and strand theaters have led
the way, In this respeot, and the plan has
not affected the patronage apparently.
a 11 u eek feat ures at l ho Regent
have included "The Common Law", "Less
Than the Dust", Metro's "Kom.o and
Juliet", "The Battle of tho Somme", L>asky*s
'Oliver Twist", and "War as it Really Is".
All-week features at the Strand, recently,
have been "Idle Wives", "King's Visit to
t he Front", Metro's "Extravagance" and
Others. The Rialto theater recently
screened "Neptune's Daughter" for a whole
week for a second run. Tho Rialto pres-
ented "Less Than the Dust" during Christ-
mas week and a week or two before "The
Common Law" was the attraction.
It is also a fact that very few down-
town theaters of Toronto are changing
bills three times each week. The Regent
started out with this schedule but soon
dropped to the twice-a-week arrangement
and for the past six weeks the big attrac-
tions at this new house have been run
from Monday to Saturday night.
The three downtown vaudeville theaters
also run pictures through the entire week,
l.oew's Yonge Street theater has been
showing Fox features by the week while
Triangle releases have been the week's at-
traction at Shea's Hippodrome.
A comparatively large number of prom-
inent uptown theaters of Toronto are also
adhering to the twice-a-week plan. These
include the Madison, Variety, Globe, Bea-
ver and others.
is Are Keeping Big Features on the
wer Changes Than Formerly.
I St., Toroato, Ont.
-.r ,,r t hi 'i had bean in it»
employ for twenty two mont ■ vtous
to t ll
months with I ml.. I. .1 Film Coin ■
pauv. importers of European features,
Travis has now undertaken to organise
an Independent company With which to
deal in big Brit ' lot t.. handle
state right propositions fo'" either the
whole of ('ana. I;. run,
is mad.' about fifteen feet of Him,
stating Hi" title of the ploture, the date,
price »f admission, eta Tins is attached
ut the head or the reel, giving the audi-
ence deilnite Information, ami something
use their Interest. This scheme has
,i out very satisfactorily, ami Is
much appreciated by those who attend,
proving a very good ailvei t isement.
C. S. Stevenson Visits.
Kansas City. Mo. — Charles S. Stevenson,
head of the publicity department of tho
Laemmle Film Service in Des Moines, was
a visitor in Kansas City during Christmas
week. Mr. Stevenson was In Kansas City
lor two weeks previous to that time, but
Owing to an accident was unable to make
the rounds of the exchanges to meet old
friends.
Business Notes.
Kansas City, Mo. — C. W. Hardin, mana-
ger of the Kansas City Metro exchange,
left for Chicago recently to attend a con-
ference of the Officials of the Metro l'if-
turo Service, relative to the release of
the new Bushman Bayne serial January
15. A trade showing of the lirst three
episodes will be given in Kansas City at
the New Center theater at Fifteenth and
Troost. Invitations have been sent to all
'the exhibitors in the Kansas City terri-
tory, asking them to view the showing.
J. S. Applegate, manager of the Interna-
tional exchange at Kansas City, recently
gave a private showing of tho serial
"I'atria" and four feature pictures, before
the censor board of Kansas City. All
were passed without a cut, and the com-
ment of the censors was very favorable.
E. M. Majors, Kansas and Missouri
traveler for the Mutual exchange at Kan-
sas City, says the exhibitors of his terri-
tory are having good business, the cold
spell rather stimulating the patrons.
The Kansas City Mutual exchange re-
ports that the new serial "Perils of Our
Girl Reporter" will be released in Kansas
City shortly, and that bookings are com-
fng in tine shape. A private showing of
five chapters will be given before the
formal release.
N. P. Eberly. auditor for the Mutual Film
Corporation, Is visiting the Kansas City
having come from Detroit.
ILLINOIS FILM NOTES.
Alton, 111. — The Cherry street church has
purchased a moving picture machine and
will use pictures.
Centralia, 111. — The third annual moving
picture charity benefit was given by Man-
ager George W. Pittenger of the Pittenger
Grand theater for the Centralia Provident
association.
Taris, 111.- — Manager Weaver, of the
Shoaff Opera house, had the children of
the Edgar County Orphan's Home as his
guests at a showing of "Alice in Wonder-
land."
Waukegan, 111. — The good work of the
Elite theater has been kept up. This
house gave a free showing on Christmas
day to poor children of the city. A citi-
zen of Waukegan had previously given a
dance and the receipts were used to buy
presents for the children which were dis-
tributed at the theater.
Pittsfield, 111. — The resourceful Burr
Swan presented Pathe, "The Life of Our
Savious," at the Knights of Pythias Opera
house, Sunday afternoon, Dec. 24. No
charge was made and the shows were
given at times when they would not con-
flict with church services.
Rock ford's Mayor Closes Shows
Sunday Evening Shows Prohibited— People Had Voted to Permit Them— Picture
Show Problem Now Tangled Up With Other Political Questions— High-handed
Action Brings Peck of Trouble— Local Editorial Comment.
Bj Prank H, Madison, 613 B Wabash Avo., i
ROCKFORD, hi. \u local papers have
agreed that the olty council "slapped
popular government in the face." When It
summarily voted to close moving picture
theaters on Sunday evening, In View oT
the fact that on April 1."., 1813, VOtOl
iv decided at a referendum election
to allow tho shows to operate. This snap
action has made Sunday closing tho most
important civic Issue In Rookford, It has
thrown the moving picture industry Into
local polities. Already the Sunday closing
has been hooked up with tho local option
or antl-llquor light and advocates of tho
dry city, contend that the unfair attitude
toward the moving picture business is
likely to defeat the aims of those who
want the saloons suppressed.
Mayor W. W, Bennett is credited with
having stated that he is unalterably op-
posed to Sunday picture shows at any or
all times, and is credited by some papers
with using the lash over the heads of the
aldermen. Justification is sought in the
fact that petitions were circulated asking
that Sunday evening shows be abolished.
It is pointed out; however, that those peti-
tions representing a biased element, ought
not to carry more weight than the legal
city-wide vote.
The shows have been operated from two
to five o'clock on Sunday afternoons and
from seven to ten-thirty on Sunday even-
ings. The ordinance as amended by a vote
of seven to six allows the showing of films
only between one o'clock and six o'clock.
Some members of the city council were
absent at the time and with them in their
seats, friends of Sunday night shows be-
lieve the ordinance will be restored. An
amendment changing the hours to one-
thirty to five-thirty and seven to eleven
was offered at a subsequent meeting but
the matter was laid over for a week.
The Rockford ministers have rushed in
with a set of resolutions commending the
action of the council. Rev. Charles Parker
Connolly, pastor of the Christian Union
church, made it known that he did not be-
lieve the- commendation of the action of
the council would advance the cause of
the church.
Commenting on the situation the Rock-
ford, Republic, says: — "Mayor Bennett
proudly acknowledges that he is unalter-
ably opposed to Sunday moving pictures
at any and all hours. So far as this re-
mains a personal conviction, the mayor is
within his right. The moment it becomes
the subject of legislative council action,
under the lash of the mayor's whip,
against the expressed popular will taken
three years ago, It becomes the most (lag-
rant abuse of executive power seen here
within the writer's memory.
"If the mayor's attitude is permitted to
stand against the people of Rockford
there will be no longer here any govern-
ment of the people, by the people, and for
the people. It will be a government of
the mayor, by the mayor and for a special
class."
The Rockford Star, declares: — "This Is
still a republican form of government.
Majorities rule. Popular elections are
still popular. Super-men and super-bodies
have not possessed our government yet.
"If a group of aldermen can close the
moving picture shows by arbitrary will
against the expressed will of the people,
another set of aldermen could justify
opening the saloons although a majority
had voted to oust them."
The Register Gazette sees no excuse: —
"It must be decidedly embarassing to cer-
tain aldermen when they come face to
face these days with those of their con-
stituents who voted to give Rockford mo-
tion picture entertainment on Sundays.
"Betrayal of an obligation, solemnly im-
: bj the I '!'" I" t way tli'-y
Ol Imposing It— at the ballot i
is not a thine, to bo excused lightly, I' Is
not lo 1). at all. Tin
who voted to defy the win of tho elector-
| i n. I in a rill ions I
"1 he Sunday motion picture question
tiled by a referendum vote. The
will of tin- people was plain and emphatic
— nearly 9000 Went to the polls ami an Im-
pressive majority favored the shows. For
tho aldermen now, without warning, to
nullify even in part, the wish of the major-
ity by closing the theaters on Sunday
evenings is practically to dishonor their
oath of office. Nothing will explain' away
such an action.
"If the moving pictures are objection-
able' on Sunday nights, they must bo
equally bad on Sunday afternoons. The
bills are the same afternoons as nights.
If the advocates of defiance of the wiil.ol
the majority sincerely believe they are In
the right, why then do they seek to
promise with wrong by permitting the.
afternoon show?
"Opponents of the Sunday opening. It is
understood, contend that theater managers
have not kept their promise to provide
strictly educational films on Sundays. Let
the people pass on that point as they did
on the original question. Do not over-
throw the people by seizing a situation
when they were not fully represented."
Schools Come Under Theater Tax. .•
Decatur, 111. — Schools and other educa-
tional institutions which show moving pic-
tures and charge admission fees are like-
ly to be confronted with a request from
Uncle Sam, te pay $150 internal revenue
tax.
The high school here has a spacious
auditorium. It also possesses moving pic-
ture equipment. Educational films were
shown with a five cent charge, the Idea
being to assist in defraying expenses. No
person profited. The board of education
was visited by an internal revenue collec-
tor who announced that the fee of $150
was due.
Had Appendicitis But Stuck to Job.
Rockford, 111. — Although stricken with
appendicitis, Arthur C. Charlesworth, stage
manager of the "Birth of a Nation," stuck
to his job until the end of the performance
and gave the patrons all the effects. A
surgeon stood by and as soon as the show
was over Charlesworth went to the hos-
pital where an operation for his relief
was performed.
New Chicago Company.
Springfield, 111. — Michigan Theater cor-
poration, Chicago; capital, $SO,000; incor-
porators, Mark J). Goodman, J. M. Arvey,
J. Korn, has just received its certificate.
Illinois Theater Changes and Notes.
Mattoon, 111. — Joseph A. Custer, who re-
cently purchased the Majestic, Is over-
hauling it and changing it into a moving
picture house.
Taylorville, 111. — Dominic Frisina, who
operates theaters at Kinkaid, Bulpitt and
Tovey, new towns along the Chicago &
Illinois Midland Railways, plans to erect
a theater at Bulpitt costing $15,000. It
will be of brick, 30x100, and will seat 800.
Monmouth, 111. — Manager Stults of the
Princess theater interested school officials
in "Civilization" and the schools were
closed early so children could attend the
matinee.
266
THE MOVING PICTURE WORLD
January 13, 1917
A Censor That Film Men Commend
Mrs. Margaret Conway of Denver, Colo., Champions Moving Pictures — Tells
Members of Mothers' Congress a Few Truths — Committee Appointed to
Confer With Exhibitors in Regard to Special Children's Shows.
By E. C. Day, Denver Correspondent.
Mrs. Margaret
Conway.
DENVER, COLO. — A moving picture
censor is generally looked upon as an
enemy of the industry. Denver has a
moving picture censor who is an excep-
tion to the rule.
She is Mrs Margaret Conway. She is an
accredited employe of the city and has
been variously known as "Lady Cop",
amusement inspector and moving picture
censor. Originally
she was engaged
to look after the
welfare of young
girls who were
wont to attend
questionable dance
halls. With the
growth of the
moving picture
industry and
the establishment
o f neighborhood
theaters her dut-
ies were extended
to cover all
branches of
amusements.
She is a strict
censor — but not a
narrow minded
one. She has es-
tablished a high
moral standard for amusements, but she
■does not believe that her duties as
amusement censor require her to miscon-
strue and misinterpret in order to find
fault.
As a result of Miss Conway's fair mind-
ed conduct of her office every moving pic-
ture exchange man and exhibitor in Den-
ver has gone out of his way to cooperate
with her in maintaining the high stand-
ard of Denver's moving picture business.
There has never been any friction be-
tween the censor and the men of the
trade, but no member of the city's screen
family realized what a staunch friend the
film industry had in Miss Conway until she
came out publicly at a Mothers' meeting
recently and in strong speech Indorsed
moving pictures.
The incident occurred at a special gath-
ering of the Mothers' Congress which was
held for the purpose of discussing censor-
ship and Special children's programs. A
number of the state's leading educators
-were present as were a representative
•gathering of film men.
Speeches weere made by Prof. F. A. Bog-
gus of Boulder and Ralph Pitts, Denver
iiigh school teacher, In which moving pic-
^lres were mercilessly flayed.
Miss Conway refuted their arguments at
■every turn. "The moving picture is im-
proving every day and the film men are
doing everything in their power to make
them still better," said Miss Conway in
answer to statements that the quality of
screen productions is deteriating.
She refuted their arguments that moving
pictures tended to destroy the love of
good reading by stating that it would be
a good thing if "the competition would
cause teachers to make more of an effort
to urge good reading in the schools."
"Reading can never take the place of the
moving picture, nor can the moving pic-
ture ever take the place of reading," said
Miss Conway. "And so far as reading is
concerned there is no censor of books that
children read," she added.
Miss Conway declared that the picture
theater had proven the greatest competi-
tor of the saloon and if it had done noth-
ing else to commend it should hold the
respect of every mora] man and woman
for having weakened the influence of
liquor.
In reply to arguments of the educators
to the effect that the moving picture had
breedeel extravagance among children and
that the practice of watching moving pic-
tures was harmful to the eyes Miss Con-
way said:
"The expenditure of money for amuse-
ment is for the mothers of children to
look after and not one that should con-
cern the theatrical producers whether
they be in the moving picture business or
in the legitimate theater.
"And as to the alleged harmful effect on
the eyes, moving pictures are no harder on
the eyes than is excessive reading."
The outcome of the discussion was the
appointment of a committee by the Moth-
ers' Congress to meet a committee of ex-
hibitors for the purpose of arranging for
the special showing of children's pictures
on Saturday morning.
The following moving picture men at-
tended the meeting: Ward E. Scott, Mutual.
Charles R. Gilmour, Pathe, W. S. Rand,
Triangle, Albert Eden, Fox, F. H. Cowell,
Paris theater and William T. Binford.
Metro Gets Two New Road Men.
Denver, Colo. — Harring Lustig, manager
of the Metro exchange, announced two ad-
ditions to his Denver force this week.
Charles Klein, former solicitor in New
York City for the General Film, has been
employed as road man. Frank Murphy,
former booking clerk for the Vitagraph at
Dallas, Texas, has been named to fill a
similar position here. Manager Lustig
and his aides are busily engaged arrang-
ing for the distribution of "The Great
Secret", the Metro serial in which Francis
Bushman and Beverly Bayne are being
starred.
Midwest to Handle "Civilization."
The Midwest corporation has been form-
ed in Denver for the purpose of handling
"Civilization", Thomas H. Ince's produc-
tion. The company has the rights for the
states of Colorado, Utah, Wyoming, New
Mexico and Nebraska. The officers of the
Midwest company are: J. W. Burke, presi-
dent; Frank M. Michels, secretary and
treasurer, and Max Schubach, manager.
Yuma Exhibitor Believes in Music.
Yuma, Ariz. — Johna Johansen, owner of
three theaters in Yuma, Ariz., writes to us
that he is making his own electricity using
a Fairbanks-Morse equipment and has just
put into one of his houses a new Style K,
Wurlitzer Duplex roll organ. He says that
with good pictures, it is one of the best
investments an exhibitor could make.
Wisconsin Notes of Interest
By Frank H. Madison, 623 S. Wabash Ave.,
Chicago.
Exhibitors Put on Their Honor.
MILWAUKEE, WIS. — It is announced
that the citizens' commission on mo-
tion pictures will prohibit after March 31,
the exhibition of white slave plays. It is
also planned to give more attention to
photoplay acts which are given in photo-
play houses. This will be worked out by
placing the manager of the theater upon
Lis honor to use only respectable acts.
"Pay as You Exit" Plan in LaCrosse.
La Crosse, Wis. — The "Pay as you exit"
plan was used by the Casino theater the
two days it ran "The Shine Girl." Mana-
ger McWilliams was so sure that this at-
traction would please that he took this
means of guaranteeing satisfaction.
Wisconsin Theater Notes.
Milwaukee, Wis. — The Merrill theater
had a big Christmas tree in the rear of its
theater and reduced the price of admis-
sion for children so that they could enjoy
it during the holidays.
Milwi, akee, Wis. — Modern art has been
furthered more by the moving pictures
and the low-priced automobile than by
what many artists have been able to do,
according to a talk made by Dudley
Crafts Watson before the Advertisers'
club.
Milwaukee, Wis. — Thomas Saxe, local
photoplay magnate, promised to aid the
Home Economics club of this city in any
fight it might make against the high cost
of living. He offered to run any films or
slides which were selected by the women.
Rhinelander, Wis. — Herman Zander, pro-
prietor of the Majestic theater has taken
over the lease on the Cozy theater on
Davenport street and will use it about
four nights a week.
Sheboygan Falls, Wis. — The high school
has installed a moving picture machine.
Ripon, Wis. — "The Battle Cry of Peace,"
was the opening attraction at the Armory
theater which is now the home of the
photoplay enterprise formerly conducted
by Manager Hickey at the Ripon theater.
Tomah, Wis. — The firm of Bierbauer &
Peary which operated the Star theater has
been dissolved, Bierbauer remaining in
control.
North Dakota Theater Changes. ,
Cathay, N. D. — Banick Bros, have pur-
chased a moving picture equipment and
will start a show here.
Cando, N. D. — Adolph Straub, Jr. has
purchased the Rex theater from R. T.
Heckman.
McVille, N. D. — The firm of Cone & Tyler
which operated the Gem theater has been
dissolved. Tyler assumes control of the
theater.
Hettinger, N. D. — L. O. Ramstead has
sold the Star theater to Mr. Glassnap of
Bowman.
-♦
California Notes.
Monte Rio, Cal. — Plans are being pre-
pared for a new moving picture theater
to be erected for Leland S. Murphy.
Tulare, Cal. — S. J. Greenwood, "manager
of the Theater Tulare, has installed a heat-
ing system, a new projection machine and
made other improvements, following his
recent trip to San Francisco.
Lindsay, Cal. — William Dougherty is
erecting a brick theater and it is an-
nounced that this has been leased by J. H.
Stubblefield and will be conducted under
the management of Frank Hyde.
Taft, Cal. — Claude Kinnell has purchased
the Optic theater.
King City, Cal. — An eighteen-foot addi-
tion is being made to the Novelty theater.
Calistoga, Cal. — H. D. Hubbard" has sold
his moving picture business at Playhouse
and Veterans' Home to Walter J. McLean
of Pinole, Cal.
Davis, Cal. — A new moving picture the-
ater is to be opened by Andy Tufts.
Martinez, Cal. — Extensive improvements
to the Novelty theater are planned by Man-
ager W. J. Clark.
San Mateo, Cal. — The Peninsula theater
is to be remodeled by its owner J. L. Levin.
Chico, Cal. — John Konning has purchased
property on Broadway and plans to re-
model the building as a moving picture
house. Chester Cole is the architect.
San Anselmo, Cal. — The San Anselmo
theater has been purchased by R. J.
Rourke.
Sacramento, Cal. — The Sequoia theater
is being remodeled, a gallery added, and
the seating capacity increased from 500 to
900.
"Crisis" Booked for Indefinite Run.
San Francisco, Cal. — The Warner Film
Attractions, which controls the rights in
California to "The Crisis," has booked this
production for an indefinite run at the
Columbia theater, commencing January 28.
S. L. Warner, formerly of New York and
January 13, 1917
London, has arrived on the coast and Is
now at the Los Angeles branch. The
production has been booked there for a
four weeks' run at the Majestic theater.
J. L. Warner, head of thi.s concern, recent-
ly made a business trip through the val-
ley and did a good business on "Purity."
▼laltlng Los Angeles before returning
home.
Alcazar Becomes Picture House for a
Time.
San Francisco, Cal. — The Alcazar thea-
ter, a downtown stock house. Is to be given
over to moving pictures for an Indefinite
period. Sol L. Lesser has booked "War
Brides" at this house commencing Jan.
IS and this will be followed by "Civiliza-
tion." Both of the productions will be
shown at 25. 50 and 75 cents. It is very
unusual for a stock company to make way
for moving pictures and Illustrates In a
telling manner the favor with which large
film productions are looked upon here.
THE MOVING PICTURE WORLD
267
"Patria" Given Private Review.
San Francisco, Cal. — The International
Film Service, Inc. gave a very successful
review of the first three releases of "Pa-
tria" in Photoplayer hall, 109 Golden Gate
avenue, on the afternoon of Dec. 21, the
hall having been filled to capacity with
enthusiastic exhibitors. This production
has been booked by the Imperial theater
for the first run and will be shown com-
mencing January 7. There is a possibility
that Mrs. Vernon Castle will be here on
that date, or at least in the near future.
Manager H. L. Knappen, of the local
office of the International, states that H.
I. Krause, formerly of the sub-branch
maintained at Salt Lake City, has been
made manager of the Los Angeles branch
and that "Patria" has been booked for
presentation at the Superba theater. Harry
Quinn, formerly with the World Film at
Salt Lake, has been made manager of the
sub-branch maintained there and has
booked "Patria" for the American theater.
Western Poster Company Busy.
San Francisco, Cal. — The Western Poster
Company, which recently took over an en-
tire building at 247 Golden Gate avenue, is
now well settled in its new home and has
added a line of tickets, carbons and other
theater supplies to Its advertising lines.
It has Just issued a new date book for
exhibitors and offers to send copies on
request.
Fred Frisk Makes Trip.
San Francisco, Cal. — Fred Frisk, mana-
ger of the United theater exchange. Paci-
fic building, left recently with his family
for a tour of the Northwest, but will be
home by the middle of January. While
away he will visit theater owners and
seek to extend his business into Oregon
and Washington. Later he plans to estab-
lish branch offices at Seattle and Los
Angeles. Among the sales made of late
through the medium of his office have been
the transfers of the Winters theater,
Poppy theater and Regent theater, San
Francisco and the Empire theater at
Stockton, Cal.
Portola Offered Holiday Treat.
San Francisco, Cal. — The management of
the Portola theater offered the patrons of
this house an interesting musical diversion
during the holiday week, having secured
the services of the "Orpehus Four," a noted
male quartette that won the international
grand prize at the San Francisco Exposi-
tion.
Film Exchange Board's Year
San Francisco's Board of Trade Sums Up a Year's Activities — Has Been of
Great Usefulness — Sees Plenty of Work Cut Out for the Coming Twelve
Months — Need of Increased Membership — Present Members.
By T. A. Church, 1507 North Street, Huikelcy, Calif.
SAN FRANCISCO, CAL.— In summing up
the accomplishments of the Film Ex-
change Board of Trade of San Francisco
during the past year Manager Fred S.
Peachy calls special attention to the abol-
ishment of the Board of Censorship and
the victory over the express companies in
the matter of the carrying of films as
hand baggage. While these two questions
were probably the most Important ones
handled the board has been busy on others
of interest to exchange men and exhibitors
and the benefits of organized work have
been shown in a striking manner. In se-
curing a modification of the orders Issued
by transportation companies regarding
the carrying of films on boats and trains
thousands of dollars has been saved to
the exhibitors of the metropolitan district,
while a great moral victory was achieved
when censorship of moving pictures was
abolished through its efforts.
The new year promises to be fully as
active as the one Just closed and several
important questions are coming up for ac-
tion. Transportation companies are work-
ing to secure new rules for the packjng
of film and are planning to insist that each
reel sent by express be placed in a separ-
ate tin case, besides being shipped in the
regulation fiber and metal shipping cases.
Early in January the State Legislature
meets and the Film Exchange Board of
Trade is preparing to oppose several bills
that are to be introduced. Among these
are measures for state-wide censorship of
moving pictures, Sunday closing and an
age limit law. In order to be in a posi-
tion to oppose the passage of these effec-
tively the board is working to increase its
membership and several concerns will be
added to the list shortly. The present
members are: the All Star Feature Distri-
butors, Inc., the California Film Exchange,
Inc., the Golden Gate Film Exchange, the
International Film Service, Inc.. the Inde-
pendent Film Exchange, the Mutual Film
Corporation, the Metro Film Corporation,
the Progressive Motion Picture Co., the
Pathe Exchange, Inc., the Walter G. Pred-
dey Co. and the World Film Corporation.
G. A. Metcalfe has signified his intention
of Joining and the applications of still
others are expected shortly.
Judge A. P. Tugwell appeared before
this body again recently and asked that
its members affiliate with the National
Association of the Motion Picture Indus-
try. His remarks were well received, but
the general expression of opinion was that
this city was so far from headquarters
and that conditions were so different here
that the advantages of joining were limit-
ed. Members expressed themselves as in
favor of cooperating, however, should the
national movement become so in reality,
as well as in name.
Imperial Theater Makes Changes.
San Francisco, Cal. — Extensive changes
and improvements have been made of late
in the Imperial theater on Market street
under the direction of manager J. L. Part-
ington. The balcony has been given spec-
ial attention and this floor is now one of
the finest of its kind to be found on the
Pacific coast. The first four rows have
been transformed into loges, divided by
braas railing and dainty draperies, and
in th.-.sc hive been Installed 110 reed arm
chairs, handsomely upholstered In tapes-
try. Back of this Is what la termed the
De Luxe section and the latest type of
opora chairs with leather spring seat and
plush back rest has been put In. The
admission price for the loges Is 30 cents,
while 20 cents is charged for the De Luxe
section and 10 cents for the rest of the bal-
cony. Part of the sidcwalls are to be re-
decorated in lighter tones and the work,
when completed will represent an Invest-
ment of several thousand dollars. The
orchestra now occupies the space where
the stage formerly was and several rowa
of seats have been added in front.
H. E. Lotz, Pathe Local Manager.
San Francisco, Cal. — The rapid rise in
the film exchange field of H. E. Lotz, local
branch manager for the Pathe Exchange.
Inc., is an illustration of what can be ac-
complished when energy and ability are
applied in this comparatively new business.
Prior to the European war Mr. Lotz was
in the show business in Western Canada,
where he conducted eight houses, but when
this struggle commenced was compelled to
give these up with
a heavy loss. Just
two years ago he
started on the road
out of Seattle as a
representative of
the General Film
Company and filled
this position for
eight months, when
he left to become
branch manager for
the Mutual Film
Corporation at Mon-
treal, Canada. He
was here but about
three months when
he was tendered the
position of Canadian
general manager for
the General Film, an
.offer that he ac-
cepted. He was
later transferred to>
New York and was
made a special
traveling represent-
ative of this con-
cern, covering the eastern, southern and
middle west states. While in the New-
England territory he was made an attrac-
tive offer by the Pathe to come to San
Francisco and manage its branch office.
His desire to settle down with his family
for a time Induced him to accept this offer.
Mr. Lotz had not been in charge of the
local branch for more than a week before
he had arranged for the removal of the
exchange to a central location on Market
street, and caused exhibitors to sit up and
take notice when he fitted up one of the
finest exchange quarters in the city. Many
new business ideas have been introduced,
and it is stated that this exchange is now-
doing the best business in its history. The
policy of showing pictures on the screen
at any time desired by exhibitors is one
of the innovations that has been greatly ap-
preciated by customers and one that is
now being inaugurated by other concerns.
H. E. Lotz.
Theatre Owners
A Profitable New Year's Gift
For Your Manager is a
SUBSCRIPTION TO THIS PAPER
Start Now— With the First Issue.
268
THE MOVING PICTURE WORLD
January 13, 1917
Exhibitors Help Soldiers' Xmas Fund.
Winnipeg, Man. — Local theaters were
prominent in arranging for a great Citi-
zen's Christmas Fund for the wives and
families of soldiers. Manager Seamans,
of the Strand, offered to give an entire
day's receipts to the fund; tha Pantages
offered sufficient acts from its bill to sup-
ply the whole entertainment; and the
show itself is to be held in the Walker
theater, which is being given free for the
occasion.
Kelowna Still Has Its Show.
Kelowna, B. C. — Following the burning
of the Kelowna opera house, this town
was left without a picture show, and Mrs.
Raymer, who had conducted the destroyed
theater, was not in a position to start
another. Substantial assistance was soon
extended to her by the citizens, however,
and money was raised by popular sub-
scription, to purchase a projection ma-
chine and other necessary equipment. Mrs.
Raymer is now running the show in a
converted store, pending the possible
erection of a new theater.
Western Canada Theater Notes.
Ladysmith, B. C. — The opera house,
which has been closed for some time on
account of the prevalence of diphtheria,
has again been opened by Manager James
Haworth.
Rossland, B. C. — S. J. Hackney, owner
and manager of the Star theater, has just
reopened the house, which has been quar-
antined on account of an epidemic ot
sickness.
Vancouver, B. C. — W. W. Armstrong of
the Fairview theater has sold out to D. M.
Alexander.
Vancouver, B. C— P. Tardiff has sold
his Family theater property to A. Scott,
a real estate man of this city, who will
convert the premises into a store. The
seats have been taken out, having been
disposed of in Saskatchewan.
Although the Family has been the only
five-cent house in its vicinity, and has
put on good pictures, it has been losing
money for the past year.
In this connection it is interesting to
note that eighteen picture houses in Brit-
ish Columbia have closed since June 1.
Vernon, B. C. — With the departure of
the soldiers from their camp here, W. A.
Wilkinson has closed the Dreamland
theater.
JUST OFF THE PRESS
LOUIS REEVES HARRISON'S
SCREENCRAFT
or the Making of a Photoplay.
A University Education on the Subject.
$2.00 Postage Paid. Order from nearest office
MOVING PICTURE WORLD
17 Madison Avenue, New York
Schiller Building Haas Building
Chicago, 111. Los Angles, Cal.
Sabbath Conviction Quashed by Court.
Swift Current, Sask. — In the District
Court here Judge Ouseley has just hand-
ed down a Judgment quashing the con-
viction by the justice of the peace in the
appeal of J. K. Relth, manager of the
Princess Royal theater, who was con-
victed some time ago, and fined, for put-
ting on a Sunday sacred concert with the
orchestra of the "Birth of a Nation"
company. There was no charge made for
the concert, but a voluntary contribution
was taken at the door.
The prosecution was taken at the In-
stance of the Lord's Day Alliance, and
the flat of the Attorney-General was
given for the prosecution.
The judge held that there was no evi-
dence to show that Manager Relth was
carrying on his usual calling, and as the
concert was an entirely sacred one and
of an uplifting character, he quashed the
conviction of the Justice of the peace
with costs.
"German Atmosphere" and Censors
In Different Parts of the Dominion of Canada Censors Show Differing Minds
and Opinions — Goes to Prove the Inherent Disability in Censorship Every-
where— A Recent Case with German Atmosphere.
By E. C. Thomas, 821 Rogers Bldg., Vancouver, B. C.
\\ INNIPEG, MAN.— The Triangle-Kay
V\ Bee feature, "Shell Forty-Three,"
was recently submitted to the Manitoba
and Saskatchewan censors, and rejected
on account of the German atmosphere of
the entire production, and the apparently
pro-German feelings and activities of the
leading character, played by H. B. War-
ner. The fact that the final scenes re-
vealed that he was really in the secret
.service of England, and at all times
working in the interests of that country,
was apparently lost sight of, and the cen-
sors did not consider it a suitable picture
for British audiences.
This viewpoint almost (but not quite)
equals the famous judgment of the Brit-
ish Columbia censors in condemning
Universal's "Judy Forgot" because the
bride and groom went to Heidelberg on
their honeymoon, and thus rendered the
picture "pro-German."
In the case of "Shell Forty-Three," a
private showing was given at the Prov-
ince theater following the rejection of the
film, at which were present the members
of the appeal board and military officials
of District No. 10, in which Winnipeg is
situated. The unanimous opinion of those
present was that the picture should be
passed, and this was ordered by the ap-
peal board, which made only a few minor
deletions.
Previous bookings further west made
it impossible to hold the film longer In
Winnipeg, but it -will be returned at a
later date, for a run at the Province.
Council of Women Want One Woman
Censor.
Vancouver, B. C. — The Local Council of
Women of Vancouver has requested th&
new provincial government to appoint a
woman to the board of censors, and has
chosen Mrs. J. O. Perry as the one most
suitable for the position. The proposition
is not a new one, as the matter was taken
up about three years ago by the National
Council of Women, which represents the
whole of Canada. Last year the National
Council authorized the local councils to
ask for the appointment of women to the
provincial boards, and this was done in
British Columbia, but without success. It
is stated, however, that on several occa-
sions Mrs. Perry has been called in by
the censors to assist them in making de-
cisions on pictures regarding which they
were uncertain.
Mrs. Perry has for a long time been
concerned with social service work, with
special attention to juvenile delinquents,
"and," as the report sent out states,
"would undoubtedly be able to judge what
the influence of certain pictures would be
on these susceptible young lives."
"Salamander" Filling Censor's Voids.
Winnipeg Man. — The Metro production,
"The Scarlet Woman." which was billed
to play at the Imperial theater, was re-
jected by the censors, and the date was
taken by "The Salamander" (B. S. Moss).
Filling voids caused by eensorj seems to
be a specialty of "The Salamander;" it
was put into tre Globe theater in Van-
couver when "Ashes of Embers" was re-
cently turned down by the censors there.
"The Financial Loss to the Church."
Vancouver, B. C. — Vigorous protest
against recruiting meetings being held
in the Vancouver opera house on Sun-
day evenings was lodged with Mayor Mc-
Beath recently by Dr. Fraser, pastor ot
the First Presbyterian church. Dr. Frazer
contends that if the city allows the re-
cruiting meetings to open at eight o'clock,
during the time the church services are
in session, the competition will attract
people to the recruiting concert rather
than to the churches, and that the finan-
cial loss to the church will be very great.
In fact, he anticipated that if these meet-
ings are allowed to continue, his church
would ultimately have to close its doors.
Mayor McBeath pointed out that some
time ago a private citizen applied for per-
mission to hold recruiting concerts In the
theater on Sunday evenings, but this had
been declined, as had other applications
from individual citizens; but when the
military authorities had requested the
permission, it was granted.
The military authorities, the mayor
noted, had taken up the question with the
Ministerial Association, and that body had
passed a very non-committal resolution
in regard to the matter. Following this,
the required permission had been granted.
Mutual Exchange Jottings.
Vancouver, B. C. — The World man
dropped into the Mutual exchange one day
recently, and was informed by Manager
C. R. Dippie that a number of new Chap-
lin contracts had just been signed with
small town exhibitors who had formerly
felt that their population did not warrant
paying the prices necessary to secure this
luxury.
With the resignation of C. B. Price as
Mutual's Canadian general manager, -word
has come from vhe heme office that this
office has been abolished, and the west-
ern offices, in Winnipeg, Calgary, Regina
and Vancouver, will henceforth be under
th general supervision of J. H. Boothe,
manager of the Winnipeg office. Film
men generally view Mr. Price's departure
to become affiliated 'with Surer-pictures
with real regret, as he had made many
friends during his comparatively short
stay in Canada, and was recognized as an
energetic and able executive.
Jules Levine Looking After Local "U."
Vancouver, B. C. — James E. Finch, for-
mer manager of the local branch of the
Universal, is no longer manager of this
office, which is now temporarily in the
hands of Jules Levine, former booker
here, but more recently special represen-
tative for Bluebirds in Western Canada.
The permanent manager for this office
has not yet been chosen.
Business Items.
Vancouver, B. C. — J. Partridge, special
representative of the Greater Vitagraph,
was a recent visitor to this city.
Vancouver, B. C. — W. P. Dewees, man-
ager of the Rex theater, and managing
director of the National Film Service,
Ltd., Triangle distributors, has left for
New Tork on important business con-
nected with tho local situation. S. J.
Coffland. the new vice-president of the
company, informs The World representa-
tive that big news may be expected in
the near future.
Vancouver, B. C. — "Shell Forty-three"
was passed in British Columbia, and
Manager W. P. Dewees of the Rex thea-
ter considered the picture such an ex-
cellent attraction that he booked it for
an entire week — something very unusual
for the Rex. The feature was heavily ad-
vertised in the newspapers, and an ex-
cellent business was done throughout the
week. The opportunity of having an ap-
parently intimate glimpse behind the Ger-
man trenches, even though the scenes
were made about two miles north of
Santa Monica, seemed to have a great at-
traction for audiences here, and the pro-
duction brought forth a great deal of
interested comment.
January 13, 1917 THE MOVING PICTURI WORLD 269
THE
OPPORTUNITY
IS AFFORDED
EVERY MOTION PICTURE EXHIBITOR AND OPERATOR
TO IMPROVE THE PROJECTION OF THEIR THEATRE
BY THE ADOPTION OF
SPEER HOLD-ARK
CARBONS
Constructed with a Hard Core and Metal Coating, the
"Hold-Ark" Carbons assure a permanent arc, prevent
wandering, assist in producing a clear, bright, flickerless
light, and give to the operator the ideal lower carbon he has
for years desired.
The Most Modern Achievement of the Motion
Picture Industry — the Wonder of the Age
The best combination for light-producing qualities
either on D. C. or A. C. Current, is a Speer Cored Carbon
for the positive carbon and a Speer "Hold- Ark" is the nega-
tive carbon. Further information should be secured from
distributors and dealers.
: Sold by the Leading Motion Picture Supply Houses :
SPEER CARBON CO.
ST. MARYS, PA.
270
THE MOVING PICTURE WORLD
January 13, 1917
Calendar of Daily Program Releases
Releases for Weeks Ending January 13, and January 20
(For Extended Table of Current Releases See Pages 286, 288, 290, 292.)
General Film Company General Film Company
Current Releases
MONDAY, JANUARY 8, 1917.
SELTG — Starring in Western Stuff (Two
Drama.)
SELIG — Selig-Tribune No. 3 (Topical).
VITAGRAPH— The Man of Mystery (Drama).
parts — Comedy-
Advance Releases
MONDAY, JANUARY 15, 1917.
SELIG — Title not reported.
SELIG — Selig-Tribune No. 5 (Topical).
VJTAGRAPH— The Glory of Iolona (Drama).
TUESDAY, JANUARY 8, 1917.
ESSANAY — Among Those Present (Two parts — "Black Cat
Feature") (Drama).
KALEM Rival Romeos (Comedy).
WEDNESDAY, JANUARY 10, 1917.
ESSANAY — Canimated Nooz Pictorial No. 22 (Cartoon Comedy).
— Yosemite Valley No. 2 (Scenic).
VIM FEATURE COMEDY— Title not reported.
KALEM — The Resurrection of Gold Bar (No. 22 of "The Girl
from Frisco") (Two parts — Drama).
THURSDAY, JANUARY 11, 1917.
SELIG — Selig-Tribune No. 4 (Topical).
VIM — Title not reported.
FRIDAY, JANUARY 12, 1917.
KALEM— The Trail of Graft (No. 13 of "Grant, Police Reporter"
— Drama).
VITAGRAPH — Title not reported.
VIM — The Property Man (Comedy).
TUESDAY, JANUARY 16, 1917.
ESSANAY — The Little Missionary ("Black Cat Feature") (Dr.).
KALEM — Cupid's Caddies (Comedy).
■WEDNESDAY, JANUARY 17, 1917.
KALEM — The Homesteader's Feud (Episode No. 23 of "The
Girl From Frisco") (Two parts — Drama).
VIM FEATURE COMEDY — Title not reported.
ESSANAY — One on Him (Comedy).
— Scenic on same reel.
THURSDAY, JANUARY 18, 1917.
SELIG — Selig-Tribune No. 6 (Topical).
VIM — Title not reported.
FRIDAY, JANUARY 19, 1917.
KALEM — The Black Circle (Episode No. 14 of "Grant, Police
Reporter") (Drama).
VITAGRAPH — Title not reported.
VIM — Title not reported.
SATURDAY, JANUARY 13, 1917.
ESSANAY — The Sinful Marriage (Fifth of "Is Marriage Sacred")
(Two parts — Drama).
KALEM — The Fireman's Nemesis (No. 114 of "The Hazards of
Helen) (Drama).
SELIG — The Making of Bob Mason's Wife (Drama).
SATURDAY, JANUARY 20, 1917.
ESSANAY — The Wide Wrong Way (Sixth of "Is Marriage
Sacred") (Two parts — Drama),
KALEM — The Wrecked Station (No. 115 of "The Hazards of
Helen") (Drama).
SELIG — Title not reported.
COMPLETE AND ACCURATE LISTS of Regular Program and Feature Pictures Can Always Be Obtained from the Pages of die Moving Pto-
ttnre World. These are Published Two Weeks In Advance of Release Days to Enable Exhibitors to Arrange Their Coming Program*. The
Stories of the Pictures in Most Cases are Published on a Like Schedule. Each Synopsis is Headed by a Cast, the Players' Names Being In
Parenthesis. Lay Out Your Entertainment From the Information in the Moving Picture World and You Will Not Go Wrong.
KNOWLEDGE BRINGS SUCCESS
Messrs. Exhibitor, Exchangeman, Operator,
and Film Men Everywhere : — The moving picture
business is one of the youngest but one of the lead-
ing industries of the world to-day. We may well be
proud to be connected with it. Are you keeping up? Do
you know all about it? It will yield larger returns for
an equal amount of work to the men who know. Each
weekly issue of the MOVING PICTURE WORLD con-
tains more up-to-date information than you can get
from all other sources. Subscribe now if not already on
our mailing list. You will get your paper hours earlier
than from the newsstand and it costs less.
ONE YEAR 53.80
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17 Madison Avenue, New York
Cut out and
mail
Theatre
January 13, 1917
THE MOVING PICTURE WORLD
271
Attention ! Manufacturers
=^===^= and Producers
Open the Door to Opportunity! — We'll Give You the Key!
SOME i)l'' NIK EXISTING FRANCHISES of one
of the best-known Distributing Organizations in Amer-
ica, with branches in every important centre "i the I nited
States, WILL EXPIRE SHORTLY AFTER TNI':
FIRST OF Till'. YEAR.
Proposals for franchises for the best and most carefully
selected features will be received at once from old estab-
lished and responsible producing concerns, financially able
to live up to their contracts.
THE MERIT OF THE PROUCTIONS, AND
THE STANDING OF THE FIRMS SUBMITTING
PROPOSITIONS, WILL BE ALONE CONSIDERED.
We Are Willing to Entertain Proposals for
ONE-TWO— THREE— AND FIVE-REEL PRODUCTIONS
That Will Stand the Acid Test
Address X. % Moving Picture World
17 MADISON AVE., NEW YORK
All Communications Treated with the Strictest Confidence
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
272
THE MOVING PICTURE WORLD
January 13, 1917
Calendar of Daily Program Releases
Releases for Weeks Ending January 13 and January 20
(For Extended Table of Current Releases See Pages 286, 288, 290, 292.)
Universal Film Mfg. Company
SUNDAY, JANUARY 7, 1017.
REX — No release this day.
IMP — The Whelp (Drama)
POWERS — The Trials of Willie Winka (Cartoon
Comedy)
— The Forbidden City (Educational)
BIG U — The Jewel of Death (Two parts — Reissue
Drama)
UNIVERSAL, SPECIAL FEATURE — The Purple Mask
(Episode No. 2 — "Suspected" — Two parts —
Drama)
MONDAY, JANUARY 8, 1917.
RED FEATHER — Fighting for Love (Five parts —
Drama)
NESTOR — One Thousand Miles an Hour (Comedy)..
TUESDAY, JANUARY 9, 1917.
GOLD SEAL — The Mystery of My Lady's Boudoir
(Three parts — Drama)
VICTOR — A Gentleman of Nerve (Comedy)
"WEDNESDAY, JANUARY 10, 1917.
LAEMMLE — No regular Laemmle this day.
L-KO — A Llmburger Cyclone (Two parts— -Comedy)
UNIVERSAL, — Animated Weekly No. 64 (Topical)..
LAEMMLE — The Face Downstairs (Reissue — Drama)
THURSDAY, JANUARY 11, 1917.
JOKER — When Damon Fell for Pythias (Two
parts — Comedy)
BIG U — No regular Big U this day.
POWERS — No regular Powers this day.
BIG U — Shattered Ideals (Reissue — Drama)
(Serial No.)
FRIDAY, JANUARY 12, 1917.
IMP — Honorably Discharged (Drama)
REX — The Whispered Name (Two parts — Drama)..
VICTOR — The Wrong Mary Wright (Comedy-Drama)
SATURDAY, JANUARY 13, 1917.
BISON — The Bad Man (Two parts — Drama)
LAEMMLE — No regular Laemmle this day.
JOKER — Mines and Matrimony (Comedy)
IMP — John Bates' Secret (Drama)
SUNDAY, JANUARY 14. 1917.
REX — No release this day.
IMP — Midnight (Drama)
POWERS — Mr. Fuller rep, He Celebrates His Wed-
ding Anniversary (Cartoon Comedy)
— Wonders of the Orient as Seen by Dr.
Dorsey (Educational)
BIG U — The Call for Help (Two parts — Reissue
Drama)
UNIVERSAL SPECIAL FEATURE— The Purple
Mask (Episode No. 3 — "The Capture — Two parts
— Drama)
MONDAY, JANUARY 15, 1017.
RED FEATHER— The Double Room Mystery (Five
pa rta — Drama)
NESTOR— Treat 'Em Rough (Comedy)
02064
02065
02066
62067
02068
02069
02070
02071
02072
02073
02074
02076
02076
92077
02078
02079
02080
02081
020S2
02083
02084
02045
02086
02087
020S8
TUESDAY. JANUARY 1«, 1917.
GOLD SEAL — The Prodigal Widow (Three parts —
Drama)
VICTOR — No regular Victor this day.
VICTOR — The Masked Cupid (Reissue Comedy)
WEDNESDAY, JANUARY 17, 1917.
IMP — A Slave of Fear (Two parts — Drama)
L-KO — Heartsick at Sea (Comedy)
UNIVERSAL — Animated Weekly No. 55 (Topical)..
THURSDAY, JANUARY 18, 1917.
VICTOR — Putting One Over on Ignatz (Comedy) . . .
BIG U — No regular Big U this day.
POWERS — No release this day.
BIG U — Bloodhounds of the North (Two parts —
Drama)
FRIDAY, JANUARY 19, 1017.
VICTOR — His Dittle Room Mate (Two parts —
Comedy)
UNIVERSAL — Screen Magazine No. 5 (Topical) ....
NESTOR — No release this day.
BIG U — The Little Rebel's Sacrifice (Reissue Drama
SATURDAY, JANUARY 20, 1017.
BISON — Brute Force (Two parts — Drama)
LAEMMLE — No regular Laemmle this day.
JOKER — Barred From the Bar (Comedy)
LAEMMLE — Homeless (Reissue Drama)
Mutual Film Corporation
SUNDAY, JANUARY 7, 1017.
VOGUE — The Land of Nowhere (Two parts —
Comedy)
GAUMONT — Reel Life No. 36 (Subjects on Reel —
Turpentine from Waste Timber; An Argosy from
the Arctic; English Walnuts in the U. S.; Design
Your Own Gown) (Mutual Film Magazine.)
MONDAY, JANUARY 8, 1017.
MUTUAL STAR PRODUCTION— The Butterfly Girl
(Five parts — Fisher — Drama) (No. 164)
MUTUAL — When Hands Are Idle (Two parts — Drama
TUESDAY. JANUARY 0, 1917.
GAUMONT — Tours Around the World No. 10 (Sub-
jects on Reel — The Foothills of the Pyrenees;
Life in Egypt; Budapest, Hungary) (Travel)..
WEDNESDAY, JANUARY 10, 1017.
MUTUAL — Mutual Weekly No. 105 (Topical)
GAUMONT — See America First No. 70 (Subjects on
Reel: In the Heart of the Blue Ridge and Gau-
mont Kartoon Komic)
THURSDAY, JANUARY 11, 1017.
CUB — Title not yet reported
FRIDAY, JANUARY 12, 1017.
MUTUAL — Uncle Sam's Defenders No. 2 ("Our Boys
At the Border" — Topical)
SATURDAY, JANUARY 13, 1017.
STAR COMEDY — The Honeymooners (Comedy)
02089
02090
02091
02092
0209S
020^4
02095
02096
02097
02098
02099
02100
• 2101
05265-66
06268-69
05270
05271
05272
05273
05274
05275
If It's Saleable Among Motion Picture People
The Quickest and Easiest Way to Find a Buyer Is to
ADVERTISE IN THE MOVING PICTURE WORLD
Circulation Plus the Confidence and Esteem of Those Among Whom It Circulates
Makes the Moving Picture World the Best Advertising "Buy" in Its Field
Rates and Detailed Information Cheerfully Sent Upon Request
January 13, 1917
THE MOVINi; I'U NJRE WORLD
273
CECIL B. De MILLE
Selects
£ftfflg/ex Projectors
For Presenting
THE CINEMA MASTERPIECE
JOAN THE WOMAN
at the 44th St. Theatre
New York
ThePrecision Machine Co.Inc.
317 East 34th: St- NewYork
Not Since the Time Napoleon—
made a slaughter pen of Europe, has opportunity presented itself
so strongly to American concerns to erect and maintain export
trade.
The Spanish edition of the Moving Picture World
is an ever ready ally of the motion picture industry in entering this
rapidly developing market.
IN BUENOS AIRES alone the increase in moving picture thea-
tres has been over 75% in the past three years.
SURELY THIS SITUATION is worth looking into. For further
information, address
THE CHALMERS PUBLISHING CO., 17 Madison Avenue, NewYork City
SPANISH DEPARTMENT
274
THE MOVING PICTURE WORLD
January 13, 1917
Stories of the Films
yftaatpiii linn i. ■■■.. ■ n..'-. ■■■ii;i,iiammiiniiMiiiii:i..- '"■"-. .• -.■■.... :- ■. ■
General Film Company
BIOGRAPH.
THE REHEARSAL (Reissue— Two Parts-
Dec. 27). — The cast: Evelyn Payne (Vera Sis-
son) ; Cecil King (Jose Ruben) ; His mother
(Kate Bruce) ; His sister (Irma Dawkins) ;
Mabel Grey (Madge Kirby) ; Liebenstein (G.
Raymond Nye).
Cecil King, a young playwright, sees a girl
attacked by footpads, and rescues her. She is
an orphan, Evelyn Payne, the daughter of a
former great actress. King takes her to the
tsrtudio building in which he lives and intro-
■duces her to Mabel Grey, his fiancee, an artist
"with a studio across the hall from his own.
Mabel, with ill grace, consents to take care of
Evelyn for a few days. Cecil requests his
mother and sister, who live in the country, to
take the girl in ; and when they consent, Evelyn
goes home with them.
Cecil takes his play to a manager, who reports
that, while it has a good idea, it is not rightly
•constructed. On hearing of his disappointment,
iM&bel tells Cecil that she has no time for a
failure ; but he vows always to wear her picture,
for her memory will inspire him. But success
does not come, and he returns home. Evelyn
finds his discarded play in a waste basket, and
is so moved by one of the scenes she begins to
enact the principal role. Cecil overhears her
and she encourages him to try again. Guided
by her inherited dramatic instinct, he rewrites
the play and it is accepted.
During his absence, Mabel has an interview
with Evelyn, in which she poisons her mind
against Cecil. When he returns he suggests that
they rehearse the big scene of the play. Mad-
dened by jealousy, she plays the part of the
avenging fury with such passion that Cecil has
to struggle for his life. At last he wrests the
dagger from her and exclaims : "You meant to
kill me!" Sobbing, she tells of the suspicions
fostered by Mabel. "She said you carry her pic-
ture always ! I couldn't bear the thought that
you were false to me." Thereupon, Cecil draws
from his pocket the picture which he treasures
so jealously. It is the portrait of Evelyn, not
of Mabel. For months he has carried it, ever
since he realized Evelyn's nobility and the shal-
lowness of the girl he once thought he loved.
Mabel, her scheme exposed, sees Evelyn happy
fa Cecil's love.
SELIG-TRIBUNE NO. 103 (Dec. 25).
Turkey Creek Canyon, Colo. — The start of sup-
plies for many thousands of Christmas trees.
Marfa, Tex. — Army officers .inspect new type
of caterpillar tractors about to start for Mexico
with supplies.
San Francisco, Cal. — Federal Naval Commis-
sioners named to recommend a site for a $20,-
000,000 naval base.
Cornwall, Pa.— Increased demand for pig iron
causes old furnaces, cold for fifteen years, to be
reopened and fired.
Kufro, German East Africa. — General Smuts'
advance in German East Africa is hampered
by the use of native wagons and oxen for the
transportation of his supplies.
Aldershot, England. — Princess Henry, of Bat-
tenberg, mother of the Queen of Spain, presents
the colors to the Newfoundland regiment start-
ing for the trenches.
Chicago, 111. — With mercury hovering near
zero Miss Anna Morcroft takes a cold plunge in
the Chicago River.
Brooklyn, N. Y. — Dignitaries of financial, dip-
lomatic and social world are present when the
Christmas ship Caesar sails.
Boston, Mass. — Society cuts capers on "Crys-
tal Ice," a brand new substitute.
Oregon, 111. — Frank O. Lowden, Governor-elect
of Illinois, poses at his residence with the family
for the Selig-Tribune.
SELIG.
SELIG-TRIBUNE NO. 102 (Dec. 21).
Seattle, Wash. — In hopes of making a record
flight, Herbert L. Munter leaves for Portland
In an aeroplane.
Denver, Colo. — Miss Clara Ruth Mozzer, first
woman in the United States to be appointed
Assistant States Attorney General.
San Antonio, Tex. — When like a mule the mule
won't go; they 6tartle San Antonio!
Denver, Colo.— Manual High School pupils
make countless wooden toys for the Christmas
Joy of Denver's poor children.
New Orleans, La. — Fifty families are rendered
homeless when fire destroys a residential block,
causing $100,000 loss.
Barnegat, N. J. — The United States transport
Sumner goes ashore in a heavy fog.
San Mateo, Cal. — The 1910 polo season of the
San Mateo Polo Club is opened with a fast,
snappy game.
Mara Island, Cal. — Two thousand persons wit-
ness the baptism of the new torpedo boat de-
stroyer Shaw.
Paris, France. — Church ceremonies mark the
obsequies of Prince Orloff, a wealthy Russian
nobleman.
Richmond, England. — At the water carnival
held here British marines play an exciting game
of water polo.
New York. N. Y. — Fifth avenue, the most ex-
pensive shopping district in the world, is
thronged all day with Christmas crowds.
Brooklvn, N. Y.— With the consent of Presi-
dent Wiison, the United States navy collier
Caesar is loaded with a $.".00,000 cargo of food-
stuffs for starving Syrians and Armenians.
STARRING IN WESTERN STUFF (Two parts
—Jan. 8). — The cast: Tom Sage (Tom Mix);
Vivian Larkin (Victoria Forde) ; Percy Brown
(Pete Bender) ; Bill Spruce (Sid Jordan) ;
Harry McNutt (Pat Chrisman) ; Jane Hope
(Mrs. Pat Chrisman). Written and produced
by Tom Mix.
Tom Sage, a cowpuncher, likes motion pic-
tures and decides to write a letter to Vivian
Larkin, his favorite movie star. In his letter
he expresses a hope that some day he can see
her in real life. Shortly after Tom writes the
letter the Pinto Film Stock Company, headed by
Vivian Larkin, leaves for the West.
The motion picture actors arrive at an Arizona
town near where Tom Sage is employed. Their
arrival incites great interest on the part of the
cowboys. The actors quickly get down to work
and are rehearsing a scene where Bill Spruce,
the "heavy," is called upon to choke Vivian
Larkin, the leading lady, when Tom Sage hap-
pens along, and believing it a real struggle,
knocks Spruce out. The cowpuncher and the
movie star meet for the first time, and Tom
Sage recognizee the actress as the girl of his
dreams.
Becoming jealous of Percy Brown, the lead-
ing man, who, in the- movie play, must make
love to Vivian, Tom plans to put Brown out
of business by teaching him broncho busting.
Failing in this, Tom plots to become a hero in
the eyes of the movie star, and to thus win her
affections.
One day the movie company is rehearsing in
a lonely spot. Strangers, evidently outlaws, at-
tack the thespians, and Vivian Larkin. the star,
is taken prisoner. Then it is that Tom Sage
rescues her. As the remaining members of the
Pinto Stock Company overlook no opportunity
to escape from such a wild locality, Tom Sage
wins the gratitude and love of Vivian Larkin.
THE MAKING OF BOB MASON'S WIFE
(Jan. 13). — The cast: Bob Mason (Robyn
Adair) ; Kittie (Virginia Kirtley) ; Jack Dun-
can (E. J. Brady). Written by Marie W. Fell-
ner. Produced by Burton L. King.
Bob Mason, after a big cattle shipment, leaves
the ranch house for the city, and there he woos
and wins Kittie Gray. After the wedding they
return to the ranch, where Kittie, as the months
go by, becomes tired of the new life and accepts
the attentions of Jack Duncan. She agrees to
elope with him. However, they are overtaken
by the infuriated husband, who. while he spares
Duncan's life, thrashes him within an inch of
his life.
Kittie returns with her husband. She really
loves him, but as the months pass she comes
to believe that she has forfeited her husband's
love. Duncan has not forgotten Kittie. He plots
with Pedro, an outlaw, and they visit the ranch
house one night, planning to take the girl away
by force. Kittie confronts them with a revolver,
and as she holds them helpless before the wea-
pon, her husband and friends arrive, and the
villians meet their just deserts. Then it is that
Bob Mason appreciates the faithfulness and love
of his wife.
Universal Film Mlg. Co.
RED FEATHER.
FIGHTING FOR LOVE (Five Parts— Jan. S).
— The cast: Sylvia (Ruth Stonehouse) ; Jim
(Jack Mulhall) ; Ferdinand (Jean Hersholt) ;
Johnny Little Bear (Noble Johnson) ; Bill
Guard (J. F. Briscoe) ; King's Favorite (Ruby
Marshall). Scenario by Fred Myton. Pro-
duced by Raymond Wells.
In adjoining kingdoms rule Sylvia, beloved
of her people, and Ferdinand, who is forced to
exact homage from his subjects. He spends
his life in riotous living. One day the two meet,
and straightway Ferdinand decides that he
will marry the queen, sending his prime mini-
ster with the proposal. But she refuses it.
He delivers the ultimatum that unless she
consents to his proposal within a certain space
of time, he will declare war.
In America two cowboys, Jim and Johnny
Little Bear, discover a rich mine and decide
to spend some of the money traveling. The
two start out. It happens that during their
travels they stop near the kingdom of Sylvia,
and Jim, wishing to see a real queen, makes
bold to climb the wall. He sees a beautiful
lady, who is none other than Sylvia herself,
but he thinks her one of the court ladies. She
finally confides the predicament of the queen,
and he tells her that he will come to the as-
sistance of the great lady. He wires to Bill,
one of the cowboys, and tells him to come on
with the whole gang. When he rides to the
palace to tell the lady, he finds that she is
the queen.
Meantime, Ferdinand's favorite, seeing that
her reign is coming to an end, tries to hold
him, but he refuses to have more to do with
her. Both sides prepare for battle. Ferdi-
nand, with his army, attacks Sylvia's force
before the cowboys arrive, and they are being
forced to retreat when- Bill arrives and saves
the day. The favorite is killed when she tries
to slay Sylvia.
Jim explains to the boys that he is in love
with Sylvia, and they finally persuade him to
ask her hand in marriage. But Sylvia kindly
explains that though she loves him, the dic-
tates of custom compel her to marry royalty.
Bill and the boys, seeing that Jim is taking
this keenly, leave him in the palace and after
a time return, telling him that they have cap-
tured the whole of Sylvia's forces, and that
now he is the king. Sylvia is informed of this
and with queenly dignity places her crown upon
Jim's head — and so accepts his proposal of
marriage.
IMP.
HONORABLY DISCHARGED (Jan. 121 —
The cast: George Hillar (L. C. Sbumway) ;
Driver (Fred A. Kelsey) : Judge (L. M. Wells).
Scenario by G. B. Anderson. Produced by F.
A. Kelsey.
George Hillar. who had served in the army,
is finally honorably discharged. He is very
much attached to his mount, Patsy, who also
has been taken out of active service. Hillar
goes to the captain to buy the horse so that
he will be certain it will always have good
care, but discovers that he has not sufficient
money. He determines to get a job and buy
the horse.
Some time elapses. Hillar now has charge
of a gang of men and while he is standing
near the street he sees a truck driver beating
his horses unmercifully. Hillar tries to dis-
suade him from this cruel treatment, and be-
fore he has finished Hillar has given the driver
a good beating. Much to his surprise he finds
that the horse is his beloved Patsv.
The driver has Hillar arrested and when
taken before the judge he tells him he is will-
ing to pay the fine and graphically relates the
experiences of Patsy and himself while in the
army. The judge dismisses the case and re-
quests the driver to name his price for the
horse, which he does, and Patsy becomes the
property of 1 1 i 1 1 n r .
THE MOST PROFITABLE NEW YEAR'S GIFT
TO EVERY FILM MAN AND PICTURE THEATRE MANAGER— A YEAR'S SUBSCRIPTION TO
THE MOVING PICTURE WORLD
Send Your Order Today and Begin With First Number.
January 13, 1917
THE MOVING PK fURE WokLU
275
midnight (Jan. W).— The oast: P
(Allan Holubarj ; Girl IZoe Etae). Scenario
by B. J Clawsop. Produced bj Allan Hoiubar.
wiuio a priest .sits in in.-, room ha baara hi*
doorbell ring. He can dlaoover oo ono, but
finally admits a girl who seamed to be dren
to tho skin. He goea with bar to administer
| ramanta to a dying man.
She leads blm to the tenement district, where
Inds that the police are searching
tor a murderer, but knowing the prli t. thaj
let bim pass, not seaming to notico tbo girl.
Sho stops at a bou la, but the landlord le-
that there is no ono occupying bis rooms,
but the girl leads the priest up the stairs to a
small bedroom where a man is round to be
mortally wounded. He Is surprised to see the
priest, who wishes to call a physician, but the
lying man only asks that bo administer tho
sacrami nt
The priest, this office done, asks the dying
man what he wants to do about his daughter,
but the dying man says lus daughter died
ago, and Blnce then he has been drinking
heavily. On the table la a picture of tbo girl
who lead tho priest to the house, and the
man declares she has been acting as a
laughter to him for some time.
When the police enter the room the priest
gently tolls them that they have no need for
tbo man as be is dead.
NESTOR.
ONE THOUSAND MILES AN HOUR (Jan.
8). — The cast: "Honest" Harold (Eddie
Lyons) ; "Dirty Dan" (Le Moran) ; "Trustful"
Tillie (Edythe Roberts) ; Mike, the murderer
(Harry Nolan). Written by Bess Meredyth.
Produced by L. W. Chaudet.
"Honest" Harold has invented a chemical,
one drop of which mixed with two gallons of
water, will run a car for a thousand miles.
"Dirty" Dan and Mike the "Murderer'' drop a
sponge with chloroform through a hole in the
ceiling and "Honest" Harold inhales the fumes.
"Trustful" Tillie, beloved by both "Honest"
Harold and "Dirty" Dan, but loving Harold
only, rushes in, and is put in an old mill.
"Honest" Harold regains consciousness and
rescues her. There is a race for a $10,000
prize; Harold puts his chemical to work;
the conspirators are blown to the top of tele-
graph poles and the lovers embrace.
POWERS.
WONDERS OF THE ORIENT, AS SEEN BY
DR. DORSEY (Jan. 14). — Peking, like Paris,
abounds in out-of-door restaurants, which make
unusually attractive the first part of Dr. Dor-
sey's "Wonders of the Orient." There is in-
troduced, too, genuine Pekinese pugs and primi-
tive building methods, showing street voca-
tions, with primitive Chinese labor.
Women burden bearers are introduced, as is
the method of drilling a well, practically all
of Peking's water supply coming from surface
wells. The pottery and willow shops, with
their workers, are intimately introduced, while
there is to be seen a public well, an enjoyable
game of dominoes and, in the distance, a
Christian Mission church.
MR. FULLER PEPP CELEBRATES HIS
WEDDING ANNIVERSARY (On same reel as
foregoing). — Mr. Fuller Pepp decides to fit-
tingly celebrate his wedding anniversary. He
goes to a soda fountain and there imbibes
freely of strawberry concoctions. He stag-
gers home and goes to bed. He indulges in a
series of frightful nightmares, in which the
bedclothes and other household decorations take
on odd shapes and frightful mannerisms. He
awakes to resolve that he will drink no more
strawberry "cocktails."
BIO U.
THE UPRISING (Reissue — Jan. 4).— Joe and
Del, affianced, arrive in Bear Valley. Joe tries
to flirt with Mona and is rebuked by her
brother. As a result of the insult the Indians
rise in arms. There is fighting. Del is forced
to shoot Joe. Mona marries the sheriff.
Sharlfl Crane'a mitt and child mo preparing
for rt little journey with their wagon and loan'..
Ou arriving .a the tore, the wire, on attempt-
ing to get out, stumbloi ami tartlaa th< horeo»>
which i au..'. them to run .may. Hi. .-11114
banging on to the «
by Many, who give* rhase.
oaptures the runaway borsea, and retun
child, unhurt, to the mother, rhe un-
turns homo to tell her husband of tllu b
of tho stranger.
Harry stops at the saloon kept by Vaata,
which is patronised by rough BUI ami IiIh
gang. While there a poor old man . iitorn, ac-
oompanled by a dog. Ha ban tor something
to oat lor him ell and the animal, saying that
the doe, will do tricks in payment. After tho
rmance BUI abuse-, the do:-. inn strikes
tbo old man and is called to account by Harry.
There is a struggle and tho mm explodes, kill-
ing the old man, but before dyliiK. tho latter
his dog to Harry, begging him t.
for it.
Harry leaves with tho dog and a throat from
Bill. Later, Harry returns and there in a
general light. Tho gang gel after Harry but
capes. Later ho is shot and falls from
the horse. Tho latter races on and crawls In
the brush. Tho gang, misled, ride on. They
meet the sheriff and tell him of the affair.
Vesta Is called away by one of the men. The
dog enters, sneaks tho bacon Vesta was cut-
ting and takes It to Harry. Vesta cannot
understand how the bacon has disappeared.
The following day the same thing occurs but
the dog is seen by Vesta, who shoots, wound-
ing him in the leg. He follows and sees him
take the food to Harry.
He returns to the saloon and tells the gang.
Harry is captured and brought to the saloon to
be lynched. Ho is seen by the sheriff's wife.
She explains to her husband that he is the
man who saved their child's life. The sheriff
gives Harry his horse and allows him to de-
part.
BISON
THE BAD MAN OF CHEYENNE (Two Parts
— Jan. 13). — The cast: Harry (Harry Carey);
Vesta (Vesta Pegg) ; Sheriff (William Get-
tlnger) ; His Wife (Priscilla Dean) ; Bill (Jack
Richardson). Written and produced by F. A.
Kelsey.
VICTOR.
A GENTLEMAN OF NERVE (Jan. 9).— The-
cast : Nervy Nat (Carter De Haven) ; Girl
(Madge Kirby) ; Her Father (Ed. Clark).
Scenario by Harry Wulze. Produced by Carter
De Haven.
Carter loves from afar. Growing desperate,
he decides to throw himself in front of his
sweetheart's automobile ; and is knocked down
and loses his front teeth. The girl takes him
to her home. Her father, a fiery Southern
doctor, objects, but hospitality triumphs. Car-
ter pretends to be very ill. He finally gets
better, but feigns a limp and hobbles around
with crutches. The doctor orders Carter and
the girl to take frequent rides. One day they
are secretly married. Carter cannot get up
enough courage to tell his new father-in-law,
and has considerable difficulty in seeing his
wife. One night her father catches him in her
room. Carter pretends to be walking in his
sleep and the doctor forces him back to bed.
The father finds him, learns of the marriage and
also that Carter is the son of a southern col-
onel. This clears the atmosphere and the young
people finally get the family blessing.
THE WRONG MARY WRIGHT (Jan. 12).—
The cast: Poor Mary Wright (Edith Roberts) ;
Rich Mary Wright (Violet Schram); Frank
Brewer (M. K. Wilson) ; Rich Mr. Wright
(Malcolm Blevins). Scenario by Maie Havey.
Produced by M. K. Wilson.
Two Mary Wrights start out the same day to
spend their vacations, one with the anticipation
of enjoying everything that money can buy —
the other to realize the culmination of weeks of
saving and scrimping. Their destination is the
same town; although the rich Mary goes to a
hotel while the other goes to a small camp near-
by.
Soon the rich Mary finds the place dull and
her father informs her he is sending Frank
Brewer, a young bachelor, to keep her company
over the week end.
When Frank arrives he finds a note telling
him that she could no longer stand the dullness
and had left. He meets the other Mary Wright,
but thinking she is the one he was supposed to
meet, decides not to disclose his identity. Be-
fore he leaves for town the two are engaged but
he tells her ho knows her address and will call
upon her in the city.
Meantime, Mr. Wright has received word from
Ihti r that she *xp«. I HMjJ* bo
tors ' • retui n- home Frai lliul h*
l to ■ ■ While they '. ng,
In and Introduc eit hi I
I i, ink In In a quandury until bo iuei-la »•
. ,\ right
LAEMMLE.
ILONB in THH WORLD (Reissue .ii>". 3).
p ,nd leaves blm to care
r,,r the I ibT, without any money or
tool, tal to live with bun In u barn.
While the baby Is ■ runs <'« lo>
milk from B cow nearby.
Mr. nml Mrs. Johnson are seeking to pur-
ohaee s farm They are directed to the farm
on which Bobby has bis borne, while they ore
looking over the grounds tiny lii-nr a baby's
volcn and, tracing It to the barn, hud tho baby
crying. They take the baby homo with ttu-ID.
leaving ■ card tating where the baby can be
found.
Bobby returns and hook tho card He vlnltB
Mr. and Bdrs, Johnson, and ho and tbo baby are
given a good home.
GOLD SEAL.
THE MYSTERY OF MILADY'S BOUDOIR
(Three Parts— Jan. !»).— The cast: Margaret
Norton (Violet Mersereau) ; Edgar Mason
(Johnnie Walker) ; Mr. Marshall (Charles
Slattory) ; Mrs. Marshall (Nellie Slattery) ;
James Mason (Fred Hearn) ; Mazie Carter
(Helen Gautier). Scenario written by Harry
Ditmar. Directed by Francis Grandon.
Edgar Mason has been left a fortune on con-
dition that he marries by tho time he hae
reached his majority. As his twenty-first birth-
day approaches, he faces the task of hurriedly
finding a wife. After declining an Invitation
to visit his friends, the Marshalls, be changes
his mind on learning that a Miss Wells, whom,
they desire him to meet, is also to be a guest.
Margaret Norton, although born to a better
station in life, on account of illness of her
mother, is forced to seek work, and becomes a
housemaid in the Marshall home.
The Marshalls, receiving no answer fromi
Edgar, take Miss Wells to the theater; and?
Margaret, longing for beautiful clothes, puts
on an evening gown and a string of pearls be-
linging to Miss Wells. Edgar arrives and!
mistakes her for Miss Wells, and they spend
an enjoyable evening.
After she has returned the gown and jewels
to Miss Wells room, she realizes what she has
done, and writes a note to the Marshalls say-
ing that she must leave immediately. The-
other maid, Mazie Carter, who is the sweet-
heart of a thief, arranges for him to rob the-
house that evening, and he steals Miss Well's
jewels.
In the morning, Edgar is mystified at meet-
ing the real Miss Wells. The loss of the
jewels is discovered, together with Margaret's
note saying she has done an unforgiveable
thing. Thinking she Is the culprit, Margaret
is arrested. She protests her innocence and
Edgar believes her. In the meantime, an officer
who recognizes Mazie, captures her and her
sweetheart with the jewels in their possession.
Margaret is freed, and Edgar begs her to marry
him immediately in order to save his fortune,
which she consents to do.
UNIVERSAL SPECIAL FEATURE.
THE PURPLE MASK (Episode No. 3— "The
Capture"— Two Parts — Jan. 14). — When Phil
Kelly, the Sphinx, reached the table at which
Patricia and her aunt were seated in the Cafe
Chic, he returned the handcuffs to his pocket
and Pat smiled tauntingly. The Sphinx stationed
men at every exit and gave orders that the
guests be searched. They failed, however, to
find the Dupont pearls, as Pat had slipped them
into the outside pocket of Kelly's coat. And
when he invited Mrs. Van Nuys and Pat to
accept his escort to their home they accepted and
Pat again secured the pearls by slipping her
hand into Kelly's pocket while seated next to
him in the cab. Account of her exploit at the
Cafe Chic, the Apaches decided to crown her as
their queen. Among those who attended tho
coronation were Phil Kelly and several of his
assistants. Pat wore as her "coronation robes"
— a black velvet blouse and black tights. Scarcely
had the Apaches assembled when Kelly tried to>
arrest everybody present. But the Apaches fled
through the numerous passages leading to the
network of sewers. Kelly captured Patricia
after a long chase and carried her to his own
apartments still masked and disguised in her
Apache garb.
Theatre Owners
A Profitable New Year's Gift
For Your Manager is a
SUBSCRIPTION TO THIS PAPER
Start Now— With the First Issue.
276
THE MOVING PICTURE WORLD
January 13, 1917
UNIVERSAL.
ANIMATED WEEKLY NO. SI (Dec. 'JO).
$$,000,000 Wasted. — Giant dam dynamited to
prevent back (low of water from menacing
country — Whitney, N. C.
Hiking for Health. — Hundreds of men and
women start from City College stadium on eight-
mi lo walk in "Fresh Air Campaign" — New York
City.
Dancers Pose Artistically.— Graceful girls in
Greek garb give classic exhibition amid flow-
ers— Botanical Gardens, St. Louis, Mo.
Undo Sam Saves $10,000. — Cheapest way to
get ]00-ton engine aboard U. S. S. Cuyama was
to use giant crane — Mare Island Navy Yard,
California.
Makes Santa Claus Smile. — Whole shipload of
Christmas trees arrives from Michigan — Chi-
cago, 111. Subtitle: The giant of 'em all, ninety
feet tall.
Rounding Up Cattle. — Cowboys bring in steers
for annual branding to show ownership — Silver-
bell, Ariz. Subtitles ; Roping and throwing
calf. Branding, just fun.
United States Transport Beached.— The Sum-
ner goes ashore near end of voyage from Isth-
mus of Panama — Jersey coast, near Barnegat.
Subtitle : U. S. S. Seneca on guard.
Elephant Aids Kaiser. — Huge beast makes
itself useful in pulling up trees, carrying heavy
loads and doing other work for the army — On
the Roumanian border.
Newest Skating Fashions. — What society wo-
men wear this season while on the ice — New
York City. Subtitles : A handy pocket. ''Leather
helmet."
Cartoons by Hy. Mayer.
ANIMATED WEEKLY NO. 52 (Dec. 27).
Enjoying 8 Below Zero. — Arctic weather
doesn't bother kiddies at Tuberculosis Hospital
School, Pittsburgh, Pa. Subtitle : After school.
United States Sends Christmas Ship.— Navy
craft takes food over ocean for starving people
in Syria — Brooklyn, N. Y. Subtitle: Left to
right — Henry Morgenthau and Nathan Straus.
Cops Play Santa Claus — ¥50,000 worth of
presents, donated for poor kiddies, distributed
by police — New York City.
Repel Country's "Foes." — Bluejackets routed
in attack on land forces in sham battle— San
Diego, Cal. Subtitles: The charge. Volley fir-
ing. Major General Bell visits Universal City.
Margaret Wilson, the President's daughter, also
enjoys the sights.
Funeral of Noted Scholar.— Professor Muen-
sterberg of Harvard, noted psychologist, is laid
to rest — Cambridge, Mass.
Launch Navy Fighter. — Swift destroyer Shaw
given her initial baptism — Mare Island Navy
Yard, California.
Governors Visit President. — State executives,
In ninth conference, call at White House — Wash-
ington, D. C.
Back From Border. — Third Wisconsin Infan-
try reaches home after months of duty — Fort
Sheridan, III. Subtitle: Keeping warm.
A Roller Marathon. — Ten-mile race through
streets cheered by big crowds — St. Louis, Mo.
Subtitle: A double reward.
United States Tests Machine Guns. — Army
gives Lewis, Maxim and Benet-Mercier rapid-
firers tryouts— Fort Sill, Okla. Subtitle: Mov-
ing targets.
World's Champion Skaters. — Ulrich Salcnow
shows skill in fancy figure work that won him
amateur title— St. Nicholas rink, New York
City. Subtitle : Arthur Held, star from Berlin
Ice Palace.
Is Walking Doomed? — Snow doesn't make a
bit of difference to the newest member of the
motor-vehicle family, which threatens to make
"Shank's Mare" unpopular. Subtitles : A thrill-
ing sleigh ride.
Cartoons by Hy. Mayer.
REX.
THE WHISPERED NAME (Two Parts — .Tan.
12). — The cast: Win. Standiford (Lee Hill);
Madeline Evers (Lois Wilson) ; Orrington Fyles
(May ward Mack); Ethol Mortesque (Nellie
Allen) ; Holmes (T. D. Crittenden). Scenario by
Charles J. Wilson, Jr. Produced by Donald
MacDonald.
William Standiford goes to Hopeville to attend
his friend's wedding, and finds a note that his
friend has been delayed. In order to amuse
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CLARENCE E. SINN
I1J3 Grace Street Chicago, III.
himself he goes to the County Fair, where he
picks up a purse returning it to its OA'ner,
Madeline Standford. He also finds a pin which
he places in his scarf.
A rube wearing a similar pin winks at him
knowingly, and he sees another mau, wearing
the eame style pin, hand the rube a wallet
A tramp thrusts into Standiford's hand the purse
he just returned to Madeline. He finds b.?r card
in the purse, and is surprised to learn that she
is the girl mentioned in his friend's letter whe
is to act as bridesmaid.
He is arrested by the deputy sheriff on ac-
count of the pin he is wearing, and three of the
gang plan to aid his escape. One of them, to
allay suspicion, appears against him, after
whispering to the sheriff, and gives him a tele-
gram stating a gang are operating at the fair,
wearing scarf pins of the same design.
Standiford, embarrassed on seeing Madeline
who has reported her loss, gives the name
Benjamin Parker until he can explain to the
sheriff alone. The crook swears Standiford stole
his wallet, and the wallet and purse are found
on him. The purse is returned to Madeline, who
endeavors to defend Standiford, but the judge
denounces him as a thief.
The crooks assist him to escape from jail, and
he is taken to their leader, Fyles, a society
crook, who forces him to join in robbing the
home of Judge Fortescue, the father of the bride.
Tops, Holmes, Fyles and Standiford enter the
house, and Fyles forces Standiford to seize
Madeline, who is a guest of the bride, as she
enters the room. He whispers to her that he Is
her friend, and to pretend to faint. He carries
her to a chair, and, taking off his mask, reveals
his identity, and defies Fyles who starts to shoot,
but is stopped by Madeline with a revolver.
Standiford disarms Fyles, and after tying Fyles,
rushes up stairs where Holmes and Tops are
struggling. The sheriff arrives after Standiford
has subdued Tops. Standiford learns that Holmes
is a detective, and Holmes gives him credit for
the capture. The picture ends with a sugges-
tion of a deeper affection between Standiford and
Madeline.
THE WALL OF MONEY (Reissue— Jan. 6).—
John Whalen is approached by the men in his
mill, who endeavor to improve the conditions
under which they have been working. Wally, his
son, arrives home from college. He hears of »co
troubles at the mill and tries to persuade hU
father to grant their requests. His father re-
fuses and suggests that he take a vacation.
Wally leaves a note, stating that he has gone
to the seashore. Instead, he applies at his
father's factory for a position and is put to
work. One day, Harry, who also works at the
mill and with whom Wally is living, is badly
hurt. Wally in his working clothes goes to his
father and explained how dangerous it is for
any man to work in the mill. He also explain?
how Harry was hurt and that it could be
avoided. After a strenuous discussion. Wally
tells his father if he will allow him to have
charge of the factory he will see that all this
trouble is done away with. This the father con-
sents to do and the employees are notified that
things are going to be changed to benefit them
as much as possible.
JUST OFF THE PRESS
LOUIS REEVES HARRISON'S
SCREENCRAFT
or the Making of a Photoplay.
A University Education on the Subject.
$2)1)0 Postage Paid. Order from nearest office
MOVING PICTURE WORLD
17 Madison Avenue, New York
Schiller Building Haas Building
Chicago, 111. Los Angles, Cal.
NATIONAL DRAMA CORP.
1465 BROADWAY
NEW YORK CITY
January 13, 1917
Mutual Film Corporation
THE MOVING l'U I I RE WORLD
277
GAUMONT.
rOTJRS AROUND rill-: WORLD, No, LI (Jan.
Gibraltar baa ior m> long been
of strength iti.it .i picture oi this British foitih-
catiuu .u the western entrance to the Mediter-
ranean will bo a wi bi io speitatora
of Gaumont s "Tours Around tne World." itu-re
0 u picture 01 the straits, as
ii*.* Spanish seaport of AJgeciras, six miles
01 Gibraltar, it was at AJgeciras that
iropean conference to discuss
the Agadlr incident which Germany almost suc-
oeeded In making a cause for war several yean
before the great conflict.
Typical Boenes in the French Protectoi
Tunis uro also shown In this Issue. These
include street Bcenes, mosques, fountains, Arab-
Ian women, and "kit" Bmokers. Olivea are
raised In large quantities along the sea coast.
and there is an opportunlt) to contrast these
with those oi California shown in Gau-
mont's "Kiel Life" No. 35.
The Bois de Boulogne Is the largest park in
In this reel are shown the Avenue du
Bois de Boulogne, leading to the Park:, at
from the Arch of Triumph, and the Duuphino
Entrance to the Park.
SEE AMERICA K1KST, NO. 71 (Jan 17).—
A popular trip made by many who visit Los
Angeles, Cal., is the climp up Mt. Lowe, situat-
ed twenty miles from the city. Its summit is
reached by first taking an incline cable railway,
an electric railway and then transferring to the
back of a burro. Pictures of the trip are shown
In this issue of "See America First." The
mountain top is G.100 feet above sea-level, and
from it a wonderful view of the coastal plain,
the city, the ocean — and to the east — the moun-
tains is obtained.
The incline railway runs from Rubio Canyon
to Echo, over the steepest part of the moun-
tain, with a maxim grade of OS per cent. At
Echo, 2,200 feet above sea-level, the electric
railway is taken for Alpine, the terminus. The
railway is four miles long, and has 127 curves
and IS bridges. The longest stretch of straight
track is only 225 feet, on the journey an im-
pressive grove of wild olives is passed, as well
as the site of tbe 3,000,000 candle-power search-
light that flashes over the valley every night.
On the same reel is an animated drawing in
the Gaumont Kartoon Kornic series by Harry
Palmer. Its title, "Mr. Common Peepul In-
vestigates," more than hints at the humorous
search by the consumer for the reasons for the
present high cost of living.
REEL LIFE, NO. 37 (Jan. 14).— No doubt
every person who has ever drawn on a pair of
fine kid gloves has wondered by what manu-
facturing processes the well-fitting hand cover-
ing has been made. The Gaumont Company
sent a cameraman through one of the finest
French factories, and what his lens caught has
been introduced into "Reel Life" No. 37. The
^gamboling kid in the meadow is first shown,
and the last picture is milady as she draws on
her elegant sixteen-button gloves preparatory
to going out for the evening. In between lies
a remarkable revelation in pictures. First is
shown the selection of the skins, the scraping,
the tinting and the smoothing on revolving
stones. Then come the cutting of the patiern,
the sewing, the attaching of buttons and the
embroidering.
Another section shows how pickles are pre-
pared for market in one of America's biggest
plants. Everything is shown from the picking
of the cucumbers to the labeling of the jars.
The picture is a worthy companion to the previ-
ous set, "The Great American Dish" — pork and
beans.
Both models and graphic drawings have been
employed in the section of this reel showing
how to preserve the teeth. There are pictures
of the proper way to brush the teeth, as well as
cross-sctions of a tooth which show how decay
makes its insidious attiek. The pictures close
with a pledge for school children which Is cal-
culated to have them cleanse their teeth twice
dally.
How fish are protected in irrigating ditches
is an interesting subject on this reel.' Ordinary
gates where the water flows out upon the land
permit the fish to pass alone, and they die.
The new waterwheel gate that cleanses Itself
and prevents the passage of fish is pictured.
Expert Cameraman
Furnished
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ERBOGRAPH WAY
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LOS ANGELES, CAL.
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SPLENDIDLY LOCATED,
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During the year past Wm.
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"Slander," "Tortured Heart,"
"The Straight Way," "Jeal-
ousy," "The Vixen."
For full particulars address
KALEM COMPANY
235 W. 23rd Street, New York City
i in. VAMPIRBS N« v ! ■'■'<>'> Man."
i in. .. pari Jan. in i b« i i ' iMniip
Ouard i Edmond Math. | . Noi mand
li ma
v"ep i
iii.
Jidda In prison,
;.. ,ui ol tbe Vamplri He
i ii.it Phi
and ordi i ii ma V^ p in apai lm< nt In
,:,,.. building and watch I Irma
bi i rotnal dinner Is soon to bo
■I. il. \ . Dl dVl • d i» 1 1 • 1 0 I
i tbe linn. n i"> itpom
Phe Vamp In i lmp<
and in i btj i">i on th< wlu<
m«, drinks
Into the banquet
tlm< to ave tbe about
to drink to Pbllln and the girl. Tn« Vampire*
: n mi i> D.i the Hani i and
Philip wrl I "> in Ban©* and tells
her n> go with ber mother to a villa at chaiiiy.
inn. i \i|i. accompanied by ber maid, I
tor the limousine, n arrlvea with ■ ward*
robe trunk strapped upright on the running
board. Irma Is at work spraying the Interior
ol the automobile with a powerful ana. thetlo
wii. ii Normandin steps out of tho trunk. The
women overpower linn and Irma hides in tbe
trunk.
On arrival at Cliallly. Irma. telephones to
Venenos, and la afterward captured by Philip
Guard, who is soon joined by Normandin, who
caped from the Vampln oa res-
cues Irma and the pair escape In an automobile
nnd then separate. Irma keeps the automobile
and escapes as the men continue after Venenos,
who Jumps from a bridge to a moving train
and elude Philip and Normandin.
MUTUAL STAR COMEDY.
THE GIRL WHO CAN COOK (Jan. 0).— The
cast: Mary Sheldon (Lois Meredith); Robert
Blake (Theodore Babcock) ; His uncle (Paul
Edwards); Julia Wilks (Ann Warrington).
The wealthy bachelor, Robert Blake, and his
uncle are guests at a house party. Julia Wilks,
a beautifully dressed young woman desires Hlake
for a husband, because he can pay her bills.
She Is admired by both Blake and his uncle,
and the uncle tells Robert to marry the girl.
About the time that Blake is ready to propose
to Julia, the cook leaves and someone must
take up the task. The task of cooking a meal
falls to Julia and the results are terrible. Mary
Sheldon, a prim and shy girl, volunteers. Blake's
uncle is skeptical, but after eating he pays more
attention to Mary and before the house party
is over Mary has won the rich bachelor.
MUTUAL.
MUTUAL WEEKLY NO. 101 (Dec. 27).
Excerpts From a Letter Received From a Sol-
dier at the Front. — Subtitles: (1) There are no
restrictions placed upon the use of the enormous
stores of ammunition ; (2) The big shells are
loaded on little carts and delivered to the gun-
ners at tho front ; (3) An attack started at 10
o'clock this morning. Observation balloons were
sent up to locate the enemy's position, the ter-
rific shell fire being directed by telephone ; (4)
The Germans could no longer stand the terrible
bombardment and came running toward our
trench with their bands up. calling "Kamarad !
Kamarad !" ; (5) Notwithstanding unfavorable
weather conditions, our aviators took a brilliant
part in the fighting; (G) Bringing down two
enemy planes; (7) Lato this afternoon a bat-
talion passed us on their return after captur-
ing the village of Rancourt. These brave little
"poilus" were singing the "Marseillaise."
Portland, Me. — J. C. Hanson instructs boys to
whittle toys from wood.
Norfolk, Va. — The Atlantic Squadron mobilizes
as the Southern Commercial Congress meets.
Washington, D. C— President Wilson greets
sailors. Youngest and oldest in the Atlantic
Fleet call at the White House.
South Los Angeles, Cal. — New city christens
largest mail box in the world. It is 32 feet
high and on the regular call of Uncle Sam.
Boston, Mass. — Skating on chemical ice. It
resembles natural ice, but is neither wet nor
cold.
Paris, France. — An exhibition of designs for
Edith Cavell's monument.
Montreal, Canada. — Irish Rangers given fare-
well. His Grace, the Duke of Devonshire, bids
God-speed to officers and men.
TJ[jrtiatlc -Ticket selling and
UlspO Cash register co.
one/ a// kinds o-f Thso/rc Tickets
M©S® Mrao<«'BrjQg£aT=rL>s5j>
1735 BROADWAY |M. VI CITY
278
THE MOVING PICTURE WORLD
January 13, 1917
Oakland, Cal. — Building the largest wooden
ship in the world. Huge five-master will fly
Norwegian flag.
Mare Island, Cal. — U. S. destroyer Shaw
launched here. Mrs. Kemper Lynch is sponsor
for new lighting craft.
Philadelphia. Pa.— The Santa Claus Girl.
Olive May Wilson sends a merry Christmas to
more than 25,000 children. Her work now
nationwide.
San Francisco, Cal. — Christmas joy for needy
children. Unique desert caravan brings toys to
little tots.
San Antonio, Tex. — Strong man gives unique
exhibition. With rope around neck he pulls ten
vehicles through street.
San Diego, Cal. — Soldiers and jackies in sham
battle. Sailors and regulars entertain exposi-
tion crowds.
MUTUAL STAR PRODUCTION.
THE INNOCENCE OP LIZETTE (American-
Five parts — Dec. 25). — The cast: Lizette (Mary
Miles Minter) ; Paul (Eugene Ford) ; Faure
(Harvey Clark) ; Granny Page (Eugene Forde) ;
Dan Nye (Ashton Dearholt) ; Mrs. Bunn
Blanche Hanson). Directed by James Kirk-
wood.
Ashby Leene, once a famous actor, but now
poverty stricken, dies, leaving his grandchild,
Lizette, in the care of Granny Page, his land-
lady. Lizette's new home is one o£ kindliness
and she becomes a friend of Paul, Granny's
young nephew, who runs a newsstand. Remem-
bering her promise, Granny spends a good deal
of time at the newsstand when Paul is away on
deliveries. She resents Dan Nye's attention to
Lizette.
One day Lizette sells a paper to Henry Faure,
an elderly millionaire, who is attracted to the
bright-faced girl. Faure has been mentally de-
pressed since the death of his wife and little
girl. Longing for some one to love, Faure offers
to adopt Lizette as his own daughter. Though
Paul and Granny are heartbroken, they consent.
For a time Lizette is happy in her new home.
While Faure is away on business, Lizette visits
her old friends. Faure unexpectedly returns.
To his dismay Lizette begs that he let her stay
a while longer with Granny. He reluctantly
consents. His old depression returns. The
housekeeper finally writes Lizette, begging her
to return for Faure's sake.
Lizette finds an abandoned infant on the door-
step upon her return. She is overjoyed. She
is admitted by the butler, who is aghast to see
that she has returned with a baby. When ques-
tioned, she tells them that she is the baby's
mother, etc. Faure asks her about the child's
father. Lizette innocently answers that she
don't know. She realizes in a vague way that
babies have fathers and, seeing that everyone
is greatly upset, she decides that if the baby
must have a father she will give Dan Nye the
honor of naming him. Faure loves her so much
that he cannot find it in his heart to denounce
her. Nor can the kind old housekeeper, who is
highly amused at Lizette's lack of knowledge
about babies.
Dan Nye is amazed when Faure calls to see
him and charges him with being the father of
Lizette's baby. He conceals his astonishment,
quick to realizee that he has an unusual oppor-
tunity for blackmail in the affair. When Faure
declares he must marry Lizette for the sake of
her good name, Nye admits he is the baby's
father, but refuses to marry the girl unless
Faure pays him an exorbitant sum. Faure
agrees to this, upon the condition that he ac-
company him and marry Lizette at once.
The young woman who abandoned the child
calls to reclaim it, but Lizette is unwilling to
give it up. But she is finally induced to give
It back to the rightful mother. Nye is thrown
out of the house, and Paul, who has long cher-
ished a love for Lizette, is made happy by her
acceptance of him.
A
will
J.
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Send for Catalogue of over 600 players and
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SIGNAL FILM CORP.
A LASS OF THE LUMBERLAXDS (Chapter
Eleven — Two Parts — Jan. 1). — Independent
timber men under the leadership of Dawson
have undertaken to build an extension of "Dol-
lar" Holmes' logging railroad to Shady Creek
by a certain date, they having accepted Holmes'
note for $27,000 for material and their services.
Completion of the road, which has been de-
creed by the Interstate Commerce Commission
under the common-carrier act, will mean that
Holmes' rivals in the lumber business will
have a chance of ruining his monopoly.
To prevent the going forward of the con-
struction Holmes has paid a prospector to come
into the camp and spread a false story of a
big gold strike a few miles away. The' build-
ers stampede, and with them goes Stephen,
Holmes' son. In slucing the free-gold gravel
he gets a handful of nuggets — and writes Helen
that he has "struck it rich" and asks her to
come to him at once.
Meantime Holmes has ascertained that Daw-
son and his workmen have laid down the ex-
tension track to within half a mile of Shady
Creek, the terminus, and he orders "Big Bill"
Behrens, his camp foreman, to have 900 feet
of the new-laid track blown out with dyna-
mite. The first reel of this chapter ends with
the arrival of Helen in the bogus gold camp.
While Helen is a little distance awav two
bandits seize Stephen and rob him of the nug-
gets and placed in his cartridge belt, using
it as a money belt; then they hurl him from a
cliff into a lake. All of this is witnessed by
Helen, who gallops her horse into the lake
and drags Stephen to shore just as he is about
to drown. The blowing up of the extension
track by Holmes' secret order makes it im-
possible for Dawson and his men to complete
the rail-laying to Shady Creek on time, and
Holmes refuses to make good his $27,000 note
or to pay for any of the work that has been
done.
This so enrages Stephen that he defies his
father and tells him he will pay for the work
by selling his gold claim, for which he has
been offered a small fortune on the strength of
the nuggets he found. "Dollar" Holmes re-
plies by knocking Stephen down with a blow
to the jaw. Stephen, dazed, gets to his feet and
picks up a revolver to kill his father but
comes to his senses and lays the weapon down
btephen is removed to the camp hospital
and from there Holmes has him abducted and
lodged m the loft over the Ace High Saloon.
To effect his release Helen gets Little Bear, her
half-breed Indian friend, to buv a drink of
whiskey in the Ace High bar so the sheriff
will have an excuse for raiding the place
Then the fist-fight takes place and Stephen is
rescued.
Miscellaneous Subjects
GREATER VITAGRAPH.
THE SECRET KINGDOM (Episode No. 1—
lne ™ of Intrigue" — Three Pans— Jan.
J-)-— Taking advantage of his monarch's lack
of funds. Prime Minister Simond. of Alania.
who secretly aspires to the throne, induces him
to pass an obnoxious tax bill. Then, with his
sovereign unpopular, Simond feels it a good
time to strike— so he causes the assassination
of the King, Phillip II and Queen Alize, while
they are hunting in the royal forests.
Capt. Barreto. Commander of the Alanian
palace guard, and a loyal friend of Phillip
II, realizes Simond's dastardlv plan, and when
he hears him issue an order for the apprehen-
sion of the little Crown Prince — the onlv ob-
stacle remaining in his path to the throne— he
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January 13, 1917
THE MOVING PICTURE WORLD
lashes off with him to America, with tho aid
if Juan, a fisherman.
Barreto makes arrangement* wlUi Juan to
i communication with ins brother, Lieut
Jarreto. Simoud proclaims himself Prlnoe
|egent, and with a Bold bid for popularity, re
iclnds tho obnoxious tax bill — his first official
not
THE SECRET KINGDOM (Episode No. 1'—
j at Red Wing" Three Parts -Jan B).
—Twenty year later, Phillip Barr -the right-
ful King of Mania, but entirely in Ignorance
>f tho tact, having been raised on Red Wins
Ranch. Arizona, by "Peter Barr," whom he be-
to bo his father -rescues from the
es of a frontier bad man. "Julia Slmond."
who Is in reality Princess Julia, only daughter
of Slmond. Julia has been traveling In the
I'nitt-d States incognito.
Forthwith, they fall in love with each other;
but Julia leaves on the next train. Back in
Alnnla, but ono obstacle prevents Slmond's
declaring him elf King— proof of tho death of
Prince I'hilllp.
He learns of the whereabouts of Capt. Bar-
reto through an Intercepted letter, and de-
spatches Monsieur and Madam Sav.it I,
to the United States to assassinate
Phillip. Savatz and his wife arrive at Red
Wing Ranch, and pose as cattle buyers from
Paris.
Juan, son of the fisherman who helped Capt.
Barreto and the Princo to escape years before,
patched to America by Lieut. Barreto,
brother of Peter Barr, to warn him that Sl-
mond has learned of his whereabouts. He
arrives In time to bare the spies' plot, and
In the fight that follows, both Savatz and
Phillip's supposed father, Peter Barr, are killed.
Dying, Peter Barr charges Juan, "Don't let
Phillip know yet, that he is rightful king of—"
THE SECRET KINGDOM (Episode No. 3 —
"The Sealed Packet"— Two Parts— Jan. 15).—
While Phillip Barr mourns at the bier of his
supposed father, Madam Savatz rifles the private
papers of the dead Peter Barr, and finds what
she seeks, a sealed packet containing the proof
of Phillip's right to the throne.
Juan, the faithful, surprises her, and re-
covers the papers. The ensuing struggle brings
Phillip into the room, and he orders Madam
Savatz to leave. A letter left by his sup-
posed father instructs him to convey "the
sealed packet" to Lieut. Paul Barreto in Paris.
Savatz reaches Chicago, and receives instruc-
tions from Paris to secure the sealed packet
at all costs. To this end, she engages the as-
sistance of Red Lazarus, one of Chicago's
notorious underworld powers. By reason of an
Intercepted telegram. Savatz learns that Phillip
has started on his journey to Paris, and plans
to visit Princess Julia, who is stopping at the
Whitestone Hotel, Chicago.
Phillip is enticed to a den in the tenderloin
of Chicago ; but Princess Julia and Juan learn
of the plot and hurry to the resort. Princess
Julia is trapped : Juan is seized by two negroes,
and Phillip finds himself locked in a room.
Juan escapes, Phillip breaks through and rescues
Julia, and the three escape by an elevator shaft
to the roof and to safety.
PARAMOUNT.
REDEEMING LOVE ( Morosco — Five Parts —
Dec. 28).— The cast: Naomi Sterling (Kathlyn
Williams) ; John Bancroft (Thomas Holding) ;
Hugh Wiley (Wyndham Standing) ; James
Plymouth (Herbert Standing) ; Naomi's Aunt
(Jane Keckley) ; Katie (Helen J. Eddy); Mc-
Carthy (Dom Bailey).
Naomi Sterling and John Bancroft are lovers.
The girl loves frivolous things and Bancroft, a
divinity student, finally estranges himself from
her by his continual efforts to preach to her.
Attracted by Hugh Wiley, a gambler, from a
nearby city, Naomi finally elopes with him and
eventually becomes known as the gambling
queen.
The girl's one ambition in life is to hoard up
her wealth against the day when she shall lose
her beauty and her popularity. Bancroft has
plunged into religious work. He has become
famous as an evangelist and has been trusted
with the combination to the vault of the great
tabernacle over which he presides. Learning
this fact, Wiley inflames the mind of Naomi
against Bancroft on the false ground that he has
spurned her because of her life. He plans to
have Naomi lure Bancroft to her gambling pal-
ace on a pretense, to overpower the minister
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whllt in- li ill. i.. ileal iii<- combination and loot
th.i tab I ui !li. ■rimiiv, \\ II. v in r.i-
• ■■ urn .■ board ol th<
Formed whan the mini tar li Id the gambling
■ui in have the place raided by toe police
while in' and Carthy, rob tho i
mi. liv
Hut tli" B too strong to succumb to
th.' tamptatloaa »f Naomi whi n ha reaches her
apartment, and bli spiritual power wins the re-
pentance "f in temptreea, Wiley, realltlni
upon Bancroft trom b
and iota tii<> combination away from him while
nfoderatc alarma the police and the execu-
tlve board BOCOrdlng to "i" plan. But Naomi
■-plrlts the minister awny through a secret
I Be tabernacle too I
prevent the robbery, ami ntakea 1 1 1 «* great sacrl-
Bce "t replacing the stolen money By her own
ten board before the bewildered police and
board .iili.ials arrive at tho vault. In the final
moment of spiritual exaltation, Naomi has,
realised thi or Bancrofts love and of
I inwhlle wiioy, in an
■teal tho loot from McCarthy, has wrecki
nolle In which they are fleeing and Is
killed.
WORLD-PICTURES.
ON DANGEROUS GROUND (Peerless— Five
Parts— Jan. 8).— Tho cast: Bradford Stewart
(Carlyle Blackwell) ; Little Comrade (Gall
Kane) ; Rltter Bloom (William Bally) ; Hugo
Grossman (Stanhope Wheatcroft) ; II. Trapadoux
(Frank Leigh) ; Frau Bertha Schanne (Flor-
ence Ashbrook) ; Hans (John Burkell). Directed
by Robert Thornby.
Bradford Stewart, a young American surgeon
studying In Germany, Is diniflg in Cologne with
a German friend, Rltter Bloem, a philosopher
and a patriotic German. The latter Is called
away by German officers, and on his return an-
nounces to Stewart that war has been declared.
After Bloem's departure, Trapadoux, chief of
the French Secret Service maintained In Ger-
many, who has been listening to their conver-
sation, accosts Stewart, claiming to be one of the
German police agents, inspects his passport, and
learns to which hotel he will go In Aachen,
which is his next destination.
Frau Schanne. the proprietress of the Holmer
Hof, secretly maintains French sympathies, but
her servant, Hans, is a German spy. In Stewart's
absence from his room, Trapadoux brings Frau
Schanne a package, the contents of which he
instructs her to place in Stewart's baggage to
avert police suspicion during their later moves.
Upon his return to his room Stewart finds in
his luggage a lady's slippers, silk hose and
dainty lingerie. The door of his room is opened
and Little Comrade hurries in, embraces him
fondly and calling him husband. Outside the
door Hans listens, perplexed and a little sus-
picious, but had he not seen the lady's garments
in Stewart's belongings? Perhaps, after all, she
is his wife.
After making sure of Hans' retirement, Little
Comrade explains to Stewart that she is a French
spy fleeing from Germany with secrets stolen
from the German officers with whom she has been
wont to flirt in Alsace-Lorraine — that even now
they are on the watch for her and that if she is
brought back, death will be the penalty. Stewart
consents to help her, and watches while she
forges an addition to his passport, adding to his
own name and description, the description of
herself as his wife traveling with him.
Together they pass the gauntlet of police in-
spection and board the train for Brussels. At
the frontier the train is held up and all
passengers inspected. The police inspector
stationed there holds Stewart and his "wife" for
the coming of a German' officer from Metz to
identify Little Comrade. One of the French
spies on the frontier summons Trapadoux, wbo
comes in the guise of the officer from Metz, and
after inspecting Little Comrade, states that she
is not the woman spy they feared. In the morn-
ing they arrive at the Belgium camp, where they
are welcomed ; but a few hours later the Belgians
muster in battle against the German invaders
Little Comrade and Stewart are wounded, and
while Stewart goes for a stretcher for her, she
is captured by a genuine officer from Metz, who
takes her to German headquarters and denounces
her as a spy. Bloem, who is in command is
unable to persuade her to confess. When Stewart
discovers Little Comrade gone, weak from loss
of blood, he becomes unconscious for several
days. Upon regaining consciousness he learns
that Little Comrade has been captured, so he
2KI )
THE MOVING PICTURE WORLD
January 13, 1917
concentrates his energies on delivering to Gen-
eral J off re the papers she confided to his keep-
ing.
In gratitude, General Joffre bestows on
Stewart the ribbon of the Legion of Honor,
but overwhelmed by his loss and weak from this
last effort, Stewart is borne away delirious. At
the German headquarters, Bloem finding Little
Comrade obdurate, is about to pass sentence
upon her when she begs him to send her last
words of love to Stewart. Finding that Stewart
is her lover, Bloem, whose life was once saved by
Stewart, refuses to condemn her, claiming that
there Is not sufficient evidence, and sends her
back to "her American husband." There follow"
a joyous reunion in the hospital between Stewart
and Little Comrade.
CHRISTIE FILM CORP.
HER CROOKED CAREER (Jan. 8).— The
cast: The Girl (Betty Compson) ; The Chief
of Police (Eddie Barry) ; His Assistant (Xeal
Burns). Story by Alice Creighton. Directed by
A. E. Christie.
When the Weedville force hears that Jane
Slickem, famous lady "deteckatiff," will visit
them incog., they spruce up to look their best.
But in tho city a nest of crooks has been raided
and they send their beautiful queen, Alofa
Breada, to the country with the loot and the
Weedville police mistake her for Jane Slickem.
She phones to her accomplices. The Weedville
police give a drill for Alofa and exhibit their
resources, from the burglar-proof squad to the
"mounted" on a burro. Meanwhile the other
crooks arrive and, while Alofa plays blind man's
buff with the cops, they rob the bank. Alofa
slips out and joins them just as the real Jane
Slickem arrives. The' robbery is discovered as
the crooks are getting away in an automobile.
The cops give chase and the honor of Weed-
ville's finest is vindicated when they catch the
crooks and save the money.
IVAN FILM CORP.
ENLIGHTEN THY DAUGHTER (Seven parts
— December). — The cast : Daniel Stevens (Frank
Sheridan) ; His wife (Katharine Kaelred) ;
Lillian, their daughter (Zena Keefe) ; Richard
Stevens (Arthur Donaldson) ; Minna, his wife
(Marie Shotwell) ; Ruth, their daughter (Ruby
De Reimer) ; Mrs. Winthrop (Mathilda Brun-
dage) ; Harold, her son (James Morrison) ; Bob
Laurence (Bernhard Neimyer) ; His wife (Vio-
let Horner) ; Nina (Runo Hodges) ; Walter
(Walter J. Gould).
Two girls of entirely different types are cous-
ins. Ruth grows to maturity under the watch-
ful care of a loving mother, while Lillian is
neglected by her mother, whose passion for
gambling is greater than her love for home and
family.
Ruth is given the advantage of her mother's
knowledge of the world's pitfalls, while Lillian,
Ignorant of the mysteries of life, meets Harold
Winthrop, the spoiled and reckless son of a
wealthy widow. A motor trip, delayed by rain,
causes Harold and Lillian to remain away from
home.
She later introduces Winthrop to Ruth, with
whom he soon falls in love, resulting in his
becoming indifferent to Lillian. Lillian's mother,
to satisfy her gambling debts, has become a
partner of a practitioner in birth-control. His
treatment results in Lillian's death, and on her
deathbed she begs that her mother be forgiven
and confesses that Harold was responsible for
her condition.
Lillian's father, realizing his wife's responsi-
bility, drives her from home, while Ruth breaks
her engagement to Harold.
INTERNATIONAL FILM SERVICE.
PATRIA (Episode No. 2, "Treasure" — Two
Parts — Jan. 8). — The cast: Patria Channing
(Mrs. Vernon Castle) ; Donald Parr (Milton
Sills) ; Baron Huroki (Warner OlandL
Patria and Captain Parr reach New York
and hurry to the Channing mansion, which they
find apparently deserted. Finally Captain Parr
tries the door knob, which turns easily. In-
side the house they are met by Riggs, the old
butler, who has at last been aroused from his
slumber. He has heard nothing throughout
the nighl and does not know anything of Mr.
It iploy except that he left him in the library
when he went to bed. At Patrla's command, he
enters the library but comes staggering out
Immediately, horrified at what he has seen.
Parr going in finds the bodies of Ripley and
one of tho Japanese spies. A letter falling
from Ripley's pocket is picked up by Parr,
who urger Patria to read it.
Following the introduction relative to Patrla's
coming of age, the letter rends: "One hun-
dred years ago tho first John Channing. dying,
left half his fortune to form a secret trust
fund for National Defense In the event of
peril arising through Its unpreparedness for
war. That fund today totals $100,000,000,
largely in gold. It is in a soorot vault ad-
joining this room to which the password is
your name. Wisely employed this treasure
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Patria and Don are both mystified by the
letter, and Riggs, when questioned, is unable
to enlighten them. Don at the mantle sweeps
his hand across the letters forming tJe name
"Patria" in the inscription above, and is
startled to find that they sink in at his touch.
Patria detects a movement in the mantle and
they push aside the sliding panel. Don con-
ducts Patria into the secret vault. They find
boxes stacked up on both sides containing
gold, and are awed by the sight.
In the meantime, Huroki has also reached
New York and goes to the Channing mansion.
They do not stop to ring, but finding the door
unlatched, he and his agents go in. Briggs
seeing them, rushes to the library, closes the
door and shuts the vault. The Japs break in
and in the ensuing scuffle Briggs is killed
Huroki orders his men to search the house
for Patria. Not finding her, he concludes she
has escaped and orders the house to be set on
fire in order that the murders may be covered
UP- The Japs pile draperies and furniture in
the library and setting fire to it leave the
house, Huroki instructing Kato to watch de-
velopments.
Donald and Patria, hearing the commotion
and finding the opening to vault closed, are
alarmed by the smell of smoke and discover
that the house is on fire above them. The air
in the vault become oppressive and Patria is
on the verge of collapse when Don finds an-
other concealed door. This door, which opens
into a passage leading to a stairway to the
garden, Don forces up the flagstone that con-
cealed the opening from the outside. Kato sees
them leaving the garden and finds out how
Patria and Don managed to escape. He hur-
ries to Huroki and tells him what he has seen
He and Huroki enter the vault and are amazed
at the quantity of gold.
Don summons secret service men and they
lift the flagstone, disclosing the secret stairs.
Kato hearing them notifies Huroki and they
bolt the steel door against them. Don leaves
secret sen-ice men on guard, takes Patria to
her hotel H°rP s!:s is joined Dy Rodne
Wrenn, who thinking she has eloped with
Captain Parr, has followed in the hope of pre-
venting the marriage and winning Patria Her
preference for the Captain is made apparent
to him, however, and he is consumed with
jealousy.
METRO PICTURES CORP.
A WIFE BY PROXY (Columbia Pictures
Corp.— Five Parts— Jan. S).— The cast: "Jerry"
McXairn (Mabel Taliaferro) ; Norton Burbeck
(Robert Walker); Beatrice Gaden (Sally
Crute) ; Frederick Gaden (Fred Jones) : How-
ard Curtis (Yale Benner) ; Timothv McXairn
Jerrys' father (George Melville); Scraggs.
the housekeeper (Ricca Allen) : Cuvler Bur-
beck's attorney (Jerome X. Wilson) ; Flvnn
butler (Ed. Mack). Directed by John H Col-
lins.
Norton Burbeck. a young clubman, becomes
infatuated with Beatrice Gaden, an adven-
turess, who pretends to be in love with him
By the terms of a strange will, Burbeck is to
receive a large fortune provided he is married
by a certain date. If he fails, the monev is to
be forfeited to his cousin, Howard Curtis
Leatrice Gaden is in league with Curtis to keep
Burbeck from receiving the money, and she is
married to a man who aids her in the plot
Years before, while burbeck was traveling
in Ireland. Timothy McXairn had done him a
service, and was told at the time to call upon
the American in any time of need On his
deathbed, McXairn tells his daughter, Jerry to
go to Burbeck in America, since she is" left
almost penniless. One night Burbeck finds her '
asleep in the hall of his house. He gives her
tie title of "guardian of his comfort" and she
sets about her new duties of mending his socks
and sewing on his buttons. While calling on
Beatrice. Burbeck learns that she is married as
he surprises her husband in her apartment
Beatrice insists that her husband is a brute and
that she does not love him. whereupon Burbeck
proposes that Gaden grant her a divorce, which
he promises to do.
Jerry is sent to Beatrice with B present
from Burbeck. In the presence of Jerry the
adventuress states her real opinion of him and
discusses with her husband the way in which
they will spend the money out of which they
expect to hoodwink him. Jerry is determined
to save her benefactor from their plot to ruin
him. On the eve of the date mentioned in the
will. Jerry marries him herself, assuring him
that the marriage will be one in name" only
and that she will have it annulled as soon as
the money is safely in his hands.
The Gadens become desperate. Gaden goes
to Jerry and promises to keep Beatrice away
from Burbeck in the future in return for a
large sum of money. Jerry refuses the offer
and decides it is time her husband should
know what a pair of scoundrels the Gartens
are. She asks Burbeck to send for Beatrice
and tell her the marriage is to be annulled.
January 13, 1917
THE MOVING PICTURE WORLD
Mrs Qaden is told that thoro is on* draw
buck — that Burhack will have to forfeit ull
his money to win bli freedom, ami como to
Beatrice a poor man.
Gaden loses all interest in Burbeck
when this news is told her, and toils blm sho
onciled to ber nuaband. He
inks ber 10 leave bla bouse, as be thinks over
events he realizes the nobility oi Jerry's
obaracter, ami what Bbe has done tor him.
Jerry cannot hi- found. She has stolen out
oi tin' bouse earl} In the morning, leaving a
note saying that she Intends .sailing on a boat
bound for Ireland, and that sbe will bave the
marriage annulled a • oon a po ilble. Liur-
beck hastens to ber, ami pleads with ber to
remain, declaring that she is sailing away from
happiness Instead of toward it. Jerry con-
iliat she has loved him all the tin.
this moment they discover that the boat is in
motion, and deciding that they might just as
well spend their honeymoon abroad, the happy
pair watch New York's sky-line recede in tho
distance.
THE GREAT SECRET (Chapters. 'The Hid-
den Hand" — Two Parts — Jan. !S). — Strong, kid-
napped, is taken to tho headquarters of The
Secret Seven, but is released under orders from
liie Great Master. The kidnuppers, having
found tho caskit iu the clubman's home, carry-
it to Dr. Zulph, who opens it, but linds only a
slip of paper with Chinese characters on it.
Zulph vows to kill Strong. He sends oue of
the kidnappers out after Beverly, who has gono
to the home of Strong's fiancee to explain her
presence in tho clubman's apartment. Ho seizes
her as she leaves the Morton home and carries
hi r to a den of tho gangsters.
Strong, having returned to his home and
telephoned to the police, is attacked by one of
the hirelings of The Secret Seven, a character
known as "Chug," who has helped steal the
casket and, having seen jewels in the safe at
that time, returns for them. After a desperato
light Strong knocks "Chug" unconscious. Learn-
ing from Mrs. Clarke that Beverly is missing.
he dons the clothing of "Chug" and starts out
with Wee See to tind her. Two of the gang-
sters are waiting at the front door with
levelled pistols. They had suspected "Chug" of
being an informer and had followed him to the
apartment, whither he went to steal the jewels.
They believe Strong is "Chug" and are bent on
•killing him.
K-E-S-E, INC.
THE TRUANT SOUL, (Essanay — Seven Parts
— Dec. 2.")). — The cast: Dr. John Lancaster
(Henry B. Walthall) ; Joan Wentworth (Mary
Charleson) ; Myers (Patrick Calhoun) ; Mrs.
Dana (Anna Mae Walthall) ; Mrs. Fraser
(Mary Parkyn) ; Dr. Jenkins (U. K. Haupt).
Directed by Harry Beaumont.
Dr. John Lancaster is a great surgeon, a
man of fine instincts, but one who has a hidden
second nature. He performs wonderful opera-
tions ; he does inestimable good for mankind.
But sudden periods of temporary atavism come
over him and he reverts to primitive type.
He sinks into the lowest kinds of vice. He is
cruel, heartless, vindictive, unscrupulous. He
blasts lives and love without compunction. He
is a modern Dr. Jeckyl, or Mr. Hyde.
As the strange reversion reaches its climax,
and death or a madhouse seems the surgeon's
inevitable doom, Joan Wentworth, a nurse,
enters his life. She is a brave little woman
who recognizes the victim's genius. Fearlessly
she faces all terrifying obstacles to fight his
malady.
The victory is won, then Lancaster's half-
brother appears. It is he who has sought the
surgeon's ruin. Seeing his fiendish intent
frustrated, the half-brother causes the hospital
in which Dr. Lancaster and Joan are asleep to
be set afire.
As the building burns, he is shot by a mani-
acal woman. The surgeon escapes, bearing
Joan in his arms. That life which the brave
little nurse had brought back to him, Dr.
Lancaster gives into her keeping.
LITTLE SHOES (Essanay — Five Parts — Jan.
15). — Rosalind, whose papa is rich, first meets
David Noel when, she is about ten years clcl.
He is a shivering little beggar boy who is
seeking the scant warmth emitted from a side-
walk grating at her home. Rosalind, with
childish generosity and sympathy, takes off
her shoes and gives them to the beggar boy.
Those little shoes were David Noel's guiding
light. They spurred ambition in him, the am-
bition to become rich and then make the pretty
little donor his wife.
Years pass. The two children saw each other
no more, and David wins the first step towards
his ambition's goal. He becomes rich in Costa
Rica. Then he returns to the great city wherein
dwelt the girl of the little shoes to achieve
the final step.
Time has wrought a great change in Rosa-
lind's life. Her papa has lost his wealth, and
she, now grown, is facing destitution. Thus
David, finding her at last, is enabled to repay
two-fold the gift of the little shoes. She wins
him and his fortune.
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cover.
Description of Silent Usher.
Standard three-cell flash light,
revolving top is of steel, num-
bers cut out, inside has a highly
polished reflector, throwing all
lig-ht on one number at a time.
AGENCIES TAKEN
WOLVERINE FEATURE
FILM CO.
71 Griswold St.
Detroit, Michigan.
MORRIS J. BROWN
901 Park Bldg.
Cleveland, Ohio
J. GELLER
51 Pelissier St.
Windsor, Canada
Balance of States to be
placed at once. Write, wire,
get to us quick for State dis-
tributing terms.
Price prepaid, $3.50
Canadian price, $4.00
BLUEBIRD PHOTOPLAYS. INC
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Try our special telegraphic order service. De-
livery on time or we pay all charges. Write or
wire today. David:- tern Company, The National
Camera Exchange, 1047 R Madison St., Chicago,
111.
FILMS, ETC., WANTED.
WANTED for export, used films In good con-
dition. State price, etc., to A. B. C. Film Co.,
145 West 45th St., N. Y. City.
HIGHEST PRICES PAID for film scrap, dis-
carded reels of films and perforations. Ship to
and write The Nickelsburg Brothers Company,
Meadow St., Newark, N. J. Checks mailed on
receipt of goods.
WANTED — Five and six reel features, must
be in good condition ; also comedy reels wanted.
Weinberg's Features, 145 West 45th St., N. T.
City.
WANTED — "Tempest and Sunshine," "Uncle
Tom's Cabin," "East Lynne," "Lena Rivers,"
also single reel comedies and westerns. Mctio-
graph for sale, fine condition. Arthur Close,
1120 Branson, Marlon, Ind.
FILMS, ETC., FOR SALE.
FOR SALE — Used 3, 4 and 5 reel features In
good condition. The big A Film Corp., 145 West
45th St., N. Y. City.
CARTOON COMEDIES for sale cheap, A-l
condition, with posters ; also exclusive authentic
war films, with posters. F. Moore, 92 Grlswold
St., Detroit, Mich.
Quality
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We do PARTICULAR Work for PARTICULAR People
Developing and Printing ONLY
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Telephone— C8S1 Audubon
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On account of the greatly increased cost of paper, engraving, etc., we have been compelled to make the single
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MOVING PICTURE WORLD
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284
THE MOVING PICTURE WORLD
January 13, 1917
urn T 1ST fi F Y __^_ i
TO CONTENTS
Advancing the Industry 222
Advertising by Motion Pictures 233
Advertising for Exhibitors 223
American Forces Reorganized 212
At Leading Picture Theaters 211
Baltimore's New Traffic Rules 257
Calendar of Daily Program Releases. . .270, 272
Caribou, Me., Has New Theater 236
Chadwick, Helen 217
Chicago News Letter 216
Comments on the Films 245
Color Process, New, Capitalized 26.3
Cowl, Jane, to Come to the Screen 207
Dayton's New Strand... 262
Deadly Silent Vote, That 200
Denver Film Men Commend Censor 266
Detroit, Higher Admission in 264
Edison Announces Titles 207
Facts and Comments 199
"False Prophet, The" (Kalem) 243
"Fighting for Love" (Red Feather) 243
Films May Now Be Shipped by Mail 203
"For the Stars and Stripes" (Pathe) 241
Gunn, Charles, New Leading Man for Es-
sanay 215
Hansen, Juanita 215
Harron, Robert, to Be Starred 210
Healy, Maud, With Lasky 209
Holubar, Allen 222
"House of Secrets, The" (Kalem) 243
"Iced Bullet, The" (Triangle) 244
Illington, Margaret, a Lasky Star 203
"Island of Desire, The" (Fox) 243
"Joan, the Woman" (Cardinal) 239
"Joan, the Woman," at Nat. Press Club... 259
Kerrigan Has Own Company 210
"Kick In" (Pathe) 241
Kleine, George, Talks on the Trade Outlook 214
"Last Sentence, The" (Edison) 243
Linder Finishing First Comedy 211
List of Current Film Release Dates,
286, 2S8, 200, 292
"Little Yank, The" (Triangle) 244
"Man of Mystery, The" (Vltagraph) 244
Manufacturers' Advance Notes 247
Massachusetts Exhibitors Elect Officers.... 206
"Master of Thunder, The" (Gaumont) 241
Mitchell, Rhea, New Company for 215
Motion Picture Educator 235
Motion Picture Exhibitor, The 205
Motion Picture Photography 231
Murray, Mae, Marries Jay O'Brien 212
Music for the Picture 232
Music, Kansas Exhibitor Wants Special... 264
Nashville Producing Co. Releases Film 262
New License Schedule in Spokane 208
News of Los Angeles and Vicinity 218
Night at the Teatro Delicas, A 237
North Carolina Exhibitors' Convention.... 204
Notes of the Trade 254
"On Dangerous Ground" (World) 239
Pathe and International Join Forces 202
Philadelphia's Clean Streets 258
Photoplaywright, The 226
Picture Materials at War Prices 2U9
Picture Theaters Projected 255
"Pidgin Island" (Metro) 244
"Pipers Price, The" (Bluebird) 241
"Poison Man, The" (Gaumont) 241
Popular Picture Personalities 2:34
Portland's Local Censors Meet 26S
Projection Department 227
"Redeeming Love" (Morosco) 242
Reviews of Current Productions 239
Rockford's Mayor Closes Shows 265
San Francisco Film Board's Tear 267
"Slave Market, The" (Famous Players)... 242
Smoky City Filmdom Doings 260
Snow, Marguerite, Opposite George M.
Cohan 221
Stories of the Films 274
Suggestions for the New Year, A Few 201
Tapley, Rose, Reaches Capital City 259
"Terrible Wedding, The" (Gaumont) 241
Theater Tax, Change in Federal 259
Toronto, Week Runs in 261
Trigger Protests Against Deposits 208
"Twentv Thousand Leagues Under the Sea"
( Universal) 240
Van Der Veer Going to South America.... 207
Warning to Michigan Exhibitors 206
"Whoso Findeth a Wife" (Art Drama) 240
Word from the Far East 21Q
TO ADVERTISERS
CARBONS AND CARBON ACCESSORIES.
Speer Carbon Co 269
Jones & Cammack 279
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Guaranteed Blakelock Finish
in Silveroid or Golden Tints.
Send for samples and prices before placing
your orders. My product will surprise you.
AMOS POST,
Church Street, Catskill, N. Y.
WITH A UNIVERSAL
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and Kt't away bt'fore lb.*
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That's how one camera man
of wide experience put* it —
the speed with which a Uni-
versal can be set up, threaded,
focused and operated makes it
the camera to be preferred.
Camera complete with Tes-
s.ir Lens I"" 3.5 and two metal
magazines (200-foot capacity),
$J00. Finest tilting and Pano-
ramic Head Tripod, $90.
NSW AUTOMATIC DISSOLVE—
For produclni! Kudo- In and Fide-
Out rictuns.
Write for Catalogue. Excellent
Proposition for Motion Picture
Supply Dialers.
Sole Wholesale Distributor!
Burke & James, Inc. ■£J2££'
240-250 E. Ontario St., Chicago
Eastern Branch — 225 Fifth Avenue.
New York City. N. Y.
Westinghouse
The High Class Photo Plays
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current.
The Pitt,
Pittsburgh, Pa.
If your service is alternating current ^"ttunrfh°EquiPv1metn0tn
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Our engineers will be glad to as-
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In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
286
THE MOVING PICTURE WORLD
January 13, 1917
List of Current Film Release Dates
ON GENERAL FILM COMPANY PROGRAM
(For Daily Calendar of Program Releases See Pages 270, 272.)
General Film Company
RELEASE DAYS.
Monday — Selig, Vitagraph.
Tuesday — Essanay, Kalem
"Wednesday — Essanay, Kalem, Vim
Feature Comedy.
Thursday — Selig, Vim.
Friday — Kalem, Knickerbocker, Vim,
Vitagraph.
Saturday— Essanay. Kalem. Selig,
Vitagraph.
BIOGRAPH.
Dec. B — A Bit of Human Driftwood (Two
parts — Drama — Biograph Reissue).
Dec. 11 — Her Sacrifice (Drama) (Biograph Re-
issue).
Deo. 18 — The Honor of the Law (Two parts —
Drama) (Biograph reissue).
Dec 18 — The Conscience of Hassan Bey (Re-
issue— Drama).
Deo. 19 — His Wife's Story (Reissue — Two parts
— Drama).
Dec. 25 — Two Men of the Desert (Reissue —
Drama).
Dec. 27 — The Rphearsal (Reissue — Two parts —
Drama).
ESSANAY.
Dec. 16 — Is Marriage Sacred? No 1, "The Burn-
ing Band" (Two parts — Drama).
Deo. 19 — The Little Brown Mole (Black Cat
Feature— Two parts — Drama).
Dec. 20 — Taking the Count (Comedy).
Dee. 23 — Dancing with Folly (2d of "Is Mar-
riage Sacred?" — Two parts — Dr.).
Dec. 26 — A Tale from the Decameron (Two
parts — Drama).
Dec. 27 — Canimated Nooz Pictorial No. 21 (Car-
toon Comedy).
Dec. 30 — Wife In Sunshine (Third of "Is Mar-
riage Sacred?" — Two parts — Dr.).
Jan. 2 — The Girl God Made for Jones (Two parts
— "Black Cat Feature" — Comedy-
Drama).
Jan. 3 — A Dollar Down (Comedy).
Yosemite Valley (Scenic).
Jan. 6 — When the Man Speaks (Fourth of "Is
Marriase Sacred" — Two parts — Dr.).
Jan. 9 — Among Those Present ("Black Cat
Feature") (Two parts — Drama).
Jan. 10 — Canimated Nooz Pictorial No. 22 (Car-
toon Comedy).
— Yosemite Valley No. 2 (Scenic).
Jan. 13 — The Sinful Marriage (Fifth of "Is
Marriage Sacred" — Two parts —
Drama).
KALEM.
Dec. 15 — The Menace (No. 9 of "Grant, Police
Reporter") (Drama).
Dec. 16 — The Midnight Express (No. 110 of
the "Hazards of Helen" Railroad
Series) (Drama).
Dec 19 — The Fatal Violin (Comedy).
Dec. 20 — On the Brink of War (No. 20 of "The
Girl from Frisco" — Two part* —
Drama).
Dec 22 — The Tiger's Claw (No. 10 of "Grant,
Police Reporter" — Drama) .
Dec. 23 — The Vanishing Box Car (No. Ill of
"The Hazards of Helen" — Drama).
Dec. 26 — The Quest of the Golden Goat (Com.).
Dec. 29 — A Mission of State (No. 11 of "Grant,
Police Reporter" — Drama).
Dec. 30 — A Race With Death (No. 112 of "The
Hazards of Helen" — Drama).
Jan. 2 — That Terrible Tenderfoot ( Comedy 1.
Jan. 3 — The False Prophet (No. 21 of "The Girl
from 'Frisco" — Two parts — Drama).
Jan. 5 — The House of Secrets (No. 12 of
Grant, Police Reporter" — Drama).
Jan. 6 — The Mogue Mountain Mystery (No. 113
of "The Hazards of Helen" — Drama).
Jan. 9 — Rival Romeos (Comedy).
Jan. 10 — The Resurrection of Gold Bar (No. 22
of "The Girl From 'Frisco" — Two
parts — Drama).
Jan. 12 — The Trial of Graft (No. 13 of "Grant,
Police Reporter" — (Drama).
Jan. 13 — The Fireman's Nemesis (No. 114 of
"The Haz.rds of Helen" — Drama).
SELIG.
Dec 11 — Twisted Trails (Three parts — Drama).
Dec. 11 — Sellg-Tribune, No. 99 (Topical).
Dec 14 — Selig-Trtbune, No. 100 (Topical).
Dec. 16 — The Road to Fame (Drama).
Dec 18 — Selig-Tribune No. 101 (Topical).
Dec 18 — The Five Franc Piece (Two parts —
Drama).
Dec. 21 — SeJig-Trlbnne No. 102 (Topical).
Dec. 23 — The Man He Might Have Been (Dr.).
Dec 25 — The Golden Thought (Two parts —
Drama).
Dec 25— Sellg-Tribune No. 103 (Topical).
Dec. 28 — Selig-Tribune No. 104 (Topical).
Dec. 30— The Right Hand Path f Drama).
Jan. 1 — Selig-Tribune, No. 1 (Topical).
Jan. 1 — On Italy's Firing Line (Three parts —
Topical).
Jan. 4 — SeliR-Tribune, No. 2 (Topical).
Jan. 6 — Tn Pavment of the Pa=t (Drama).
Jan. 8 — Starring in Western Stuff (Two parts
— Comedy-Drama ) .
Jan. 8 — Selig-Tribune No. 3 (Topical).
Jan. 11 — Splig-Tribune No. 4 (Tooicall.
Jan. 13 — The Making of Bob Mason's Wife
(Drama).
VIM FEATURE COMEDY.
Not. 8 — Marked No Funds (Comedy).
Nov. 15 — His Wedding Promise (Comedy).
Nov. 22 — The Good Stenographer (Comedy).
Nov. 20 — Hubby'6 Chicken (Comedy).
Dec. 6 — Hubby's Chicken (Comedy).
Dec 13 — Charity Begins at Home (Comedy).
Dec. 20 — They Practice Economy (Comedy).
Dec 27 — Her Financial Frenzy (Comedy).
VIM.
Nov. 24 — Money Maid Men (Comedy).
Xov. 30 — The Prize Wmnere (Comedy).
Dec. 1 — Ambitious Ethel (Comedy).
Dec 7 — The Guilty One (Comedy).
Dec 8 — A Rare Boarder (Comedy).
Dec. 14 — No release this day.
Dec 15 — What's the Use (Comedy).
Dec. 21 — He Winked and Won (Comedy).
Dec. 22 — Reckless Romeos (Comedy).
Dec. 28 — Fat and Fickle (Comedy).
Dec. 29 — The Property Man (Comedy).
VITAGRAPH.
Dec. 22— A Bit of Bent Wire (No. 1 of "The
Dangers of Doris"— Comedy).
Dec. 25 — A Journey to Nowhere (Comedy).
— Some of Our Biggest Star Performers
(Comedy).
Dec. 29 — The Luck Charm (No. 2 of 'The
Dangers of Doris — Drama).
Jan. 1 — Jones Keeps House (Comedy).
Jan. 5 — Twin Fedoras (Third of "The Dangers
of Doris" — Comedy-Drama).
Jan. 6 — Billy Smoke (Three-parts — Drama).
General Film Company Features
BLACK CAT FEATURE.
Dec 12 — In a Looking Glass (Two parts —
Drama).
Dec. 19 — The Little Brown Mole (Two parts —
Drama).
Dec 26 — A Tale from the Decameron (Two
parts — Drama).
Jan. 2 — The Girl God Made for Jones (Two parts
— Drama).
Jan. 9 — Among Those Present (Two parts —
Drama).
BROADWAY STAR FEATURES.
Dec. 2 — Our Other Lives (Three parte— Dr.).
Dec. 16 — Pep's Legacy (Three parts— Drama) .
KNICKERBOCKER STAR FEATURE.
Dec. 1 — Butts Casey — Crook (Two parts — Dr.).
Dec. 8 — Master of Her Sonl (Three part»—
Drama) .
Dec. 22 — The Dawn of Wisdom (Three parts-
Drama).
Jan. 5 — Temptation and the Girl (Three parts
— Drama).
A Welcome Visitor Each Week in Every Business Home Where Moving
Pictures Are of Interest
The Moving Picture World
Is Admirably Adapted to Carry Any Little
Message Which You May Wish to Send
Our Classified Advertisements at Five Cents Per Word
Will Produce Remarkable Results — One Dollar for Twenty Words or Less.
Send Copy, with remittance, to CHALMERS PUBLISHING CO., 17 Madison Avenue, New York City
January 13, 1917
THE MOVING PICTURE Wok I.I)
287
Fire destroyed everything
but the J-M Asbestos Booth
Iron, sheet metal, wood — everything
in the path of the flames was wiped out
with the sole exception of the J-M
Asbestos Booth, which stood intact, in
spite of the play of heat and cold water.
What a testimony for the positive fire
protection these booths give — both from
fire within or on the outside.
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and Portable Booths.
J-M Permanent and Semi-portable
Booths are strongly made of J-M Tran-
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and churches — highly fire resistant and
insulators' against electricity. Complete
ventilating systems are supplied with
these booths when so desired.
The Portable Booths are made of J-M
Asbestos Cloth tented over an iron
frame and resting on an asbestos mat.
Can be set up in 20 minutes.
Made by the makers of the original
J-M Asbestos Curtains.
Write for J-M Booklet on Curtains and Booths.
COVERS
THE CONTINENT"
H. W. Johns-Manville Co.
NEW YORK CITY
BRANCHES IN 54 LARGE CITIES
MARTIN"
ROTARY
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Currant dliirict. Our etoeriemcr panel
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vw»ie for further Information.
NORTHWESTERN ELECTRIC CO.
M* W. Adame St.. Chicago
1019 Brokaw Bldg., New York
If You Need a New Machine
and can't afford to pay cash, write us today and
wc will help you out.
Our easy payment plan enables you to pur-
chase any make machine at a small investment.
DONT DELAY— GET BUSY— WRITE TO-
DAY for full particulars.
Amusement Supply Company
Dcalcri In MotiogTaph, Simplex. Powere, Edison and Standard
Machines, Tranaverteri, Motor Generators, Rectifiers and every-
thing pertaining; to the Moving Picture Theatre*
3rd Floor, Mailers Bldg.,
Cor. Madison Street & Wabash Ave., Chicago, 111.
If You Are Engaged In
Writing For The Screen
You will find daily use for
Technique of
The Photoplay
THIRD EDITION
By Epps Winthrop Sargent
In its arrangement this new edition
offers a complete graded course of study
It will Help You Avoid the Pitfalls! It will Help
You Give Your Scripts a Professional Dress !
It will Help You Solve the Knotty
Problems.
The Price is $3.00 the Copy Postpaid
Your Bookseller Can Supply
You or the Nearest Office of the
Moving Picture World
Chalmers Publishing Co.
17 Madison Avenue, New York City
Schiller Building
Chicago, 111.
Haas Building
Los Angeles, Cal.
288
THE MOVING PICTURE WORLD
January 13, 1917
List of Current Film Release Dates
ON UNIVERSAL AND MUTUAL PROGRAMS
(For Daily Calendar of Program Releases See Pages 270, 272.)
Universal Film Mfg. Co.
ANIMATED WEEKLY.
Deo. 27 — Number C2 (Topical).
Jan. 3 — Number 53 (Topical).
Jan. 10 — Number 54 (Topical).
Jan. 17 — Number 55 (Topical).
BIG U.
Jan. 4 — No regular Big U this day.
Jan. 4 — The Uprising (Special Release — Dr.).
Jan. 7 — Tbo Jewel of Death (Two parts — Re-
issue— Drama).
Jan. 11 — No regular Big U this day.
Jan. 11 — Shattered Ideals (Reissue — Drama).
Jan. 14 — The Call for Help (Reissue — Two parts
— Drama).
Jan. IS — No regular Big U this day.
Jan. IS — Bloodhounds of the North (Two parts
Reissue Drama).
BISON.
Deo. 16 — The Taint of Fear (Two parts— Dr.).
Dec. 23 — Fighting Joe (Two parts — Drama).
Dec. 30— Giant Powder (Two parts — Drama).
Jan. 6 — Blood Money (Two parts — Drama).
Jan. 13 — The Bad Man of Cheyenne (Two parts
— Drama).
Jan. 20 — Brute Force (Two parts — Drama).
GOLD SEAL.
Deo. 26 — Birds of a Feather (Three parts —
Drama).
Jan. 2 — An Old Soldier's Romance (Thrree
parts — Drama).
Jan. 0 — The Mystery of My Lady's Boudoir
(Three parts — Drama).
Jan. 16 — The Prodigal Widow (Three parts —
Drama).
IMP.
Deo. 24 — The Woman Who Learned.
Dee. 29 — Toto of the Byways (Two parte — Dr.).
Dec 81 — No regular Imp this day.
Jan. 5 — The Moral Right (Two parts— Dr.).
Jan. 7 — The Whelp (Drama).
Jan. 12 — Honorably Discharged (Drama).
Jan. 151— John Bates' Secret (Reissue — Drama).
Jan. 14 — Midnight (Drama).
Jan. 17 — A Slave of Fear (Two parts — Drama).
JOKER.
Jan. 6 — Love in Suspense (Comedy).
Jan. 11 — When Damon Fell for Pythias (Two
parts — Comedy ) .
Jan. 13 — Mines and Matrimony (Comedy).
Jan. 20 — Barred from the Ear (Comedy).
LAEJIMLB.
Dec. 30 — The Face on the Screen (Reissue —
Drama).
Jan. 3 — No regular Laemmle this day.
Jan. 3 — Alone In the World (Special release —
Drama).
Jan. 6 — No regular Laemmle this day.
Jan. 10 — No regular Laemmle this day.
Jan. 10 — The Face Downstairs (Reissue — Dr.).
Jan. 13 — No release this day.
Jan. 21 — No regular Laemmle this day.
Jan. 20 — Homeless (Reissue Drama).
L-KO.
Dec. 13 — Murdered by Mistake (Two parts —
Comedy).
Dec. 20 — Shooting Hie 'Art Out (Two parts —
Drama).
Dec. 27 — The Peril* of a Plumber (Comedy).
Deo. 21) — Phil's Busy Day (Comedy).
Jan. 8 — On the Trail of the Lonesome Pill
(Two parts — Comody).
Jan. 10 — A Limburger Cyclone (Two parts —
Comedy).
Jan. 17 — Heartsick at Sea (Comody).
Jan. 21 — Mr. Shoestring In a Hole — (Comody).
NESTOR.
Dec. 8 — Oh You Honeymoon (Comedy).
Dec. 11 — Two Small Town Romeos (Comedy).
Dec. 15 — I'm Your Husband (Comody).
Dec. IX — It Sounded Like a Kiss (Comedy).
Bwe. 2fi — Pretty Baby (Comedy).
.Tjtn. 1 — Practice What You Pronoh (Comedy).
Jan. S — One Thousand Miles nn Hour (Com.).
Jan. 15 — Treat Em Rough (Comedy).
Jan. 10 — No release this day.
POWERS.
Deo. 31 — Sammie Johnsln Slumbers Not (Car-
toon Comedy).
Jan. 4 — No regular Powers this day.
Jan. 7 — The Trials of Willie Winks (Cartoon
Comedy).
—The Forbidden City Edu.).
Jan. 11 — No release this day.
Jan. 14 — Mr. Fuller Pep, He Celebrates His
Wedding Anniversary (Cartoon —
Comedy).
— Wonders of the Orient as Seen by Dr.
Dorsey (Edu.).
Jan. IS — No release this day.
Jan. 21 — Mr. Fullerpep — He Goes to the Coun-
try (Cartoon Comedy).
— In the Land of the Son of Heaven as
Seen by Dr. Dorsey (Educational).
RED FEATHER.
Deo. 18 — Mixed Blood (Five parts — Drama).
Dec. 23 — A Child of Mystery (Five parts — Dr.).
Jan. 1 — Polly Put the Kettle On (Fivo parts —
Drama).
Jan. 8 — Fighting for Love (Five parts — Dr.).
Jan. 15 — The Double Room Mystery (Five parts
— Drama).
REX.
Dee. 24 — Mr. Vampire (Two parts — Drama).
Dec. 20 — No regular Rex this day.
Dec. 20— The Gilded Life (Reissue — Drama).
Dec 31 — The Prodigal Daughter (Drama).
Jan. 4 — The Red Stain (Two parts — Drama).
Jan. 6 — The Wall of Money (Reissue — Dr.)
Jan. 7 — No regular Rex this day.
Jan. 12 — The Whispered Name (Two parts —
Drama).
Jan. 14 — No release this day.
Jan. 21 — The Bubble of Love (Two parts — Dr.).
VICTOR.
Dec. 13 — No release this day.
Dec 12— Billy the BaDdlt (Comedy (Special).
Dec 14 — It Didn't Work Out Right (Comedy).
Dec. 19 — No regular Victor this day.
Dec. 19 — So This Is Parte (Special release —
Comedy).
Wee 22 — It's Great to Be Married (Comedy).
Dm. 28— -Good Morning, Judge (Two parts —
Comedy).
Jan. 2. — Bombs and Banknotes (Comedy).
Jan. 5 — How to Be Happy Though Harried
(Comedy).
Jan. 9 — A Gentleman of Nerve (Comedv).
Jan. 12 — The Wrong Mary Wright (Com. -Dr.).
Jan. 16 — No regular Victor this day.
Jan. if — The Masked Cupid (Reissue Comedy).
Jan. IS — Putting One Over on Ignatz (Comedy).
Jan. 10 — His Little Room Mate (Two parts —
Comedy).
UNIVERSAL SCREEN MAGAZINE.
Dec 8 — Number 2.
Dee. 22 — Number 8.
Jan. 5 — Number 4.
Jan. 10 — Number 5.
UNIVERSAL SPECIAL FEATURE.
Dec. 31 — The Purple Mask (Episode No. 1
"The Vanished Jewels" — Two parts
Jan. 7 — The Purple Mask (Episode No. 2, "Sus-
pected"— Two parts — Drama).
Jan. 14 — The Purple Mask (Episode No. 3 "The
Capture"— Two parts — Drama).
Jan. 21— The Purple Mask (Episode No. 4. "Fac-
ing Death" — Two parts — Drama).
UNIVERSAL (STATE RIGHTS).
Octob«r — (die Wives (Seven parts — Drama).
December — The People vs. John Doe (Sir parts
— Drama 1 .
Dec. — Robinson Crusoe.
Bluebird Photoplay, Inc.
Dec 4 — The Sign of the Poppy (Five parts —
Drama).
Dec. 11 — The Price of Silence (Five parts — Dr.).
Dec. IS — The Honor of Mary Blake (Five parts
— Drama).
Dec. 25 — The Right to Be Happy (Five parts—
Drama).
Jan. 1 — Black Orchids (Five parts — Drama).
Jsn. S — The Piper's Price (Five parts — Dr.).
Jan. 15 — Her Soul's Inspiration (Five parts —
Drama )
Mutual Filrrf Corp.
AMERICAN.
Nov. 9 — The Fight on the Dam (Drama).
Nov. 23 — The Star Bucks (Twe parts — Drama)
(Reissue).
Nor. 23 — Calamity Ann Guardian (Comedy)
( Reissue).
Nov. 30 — Calamity Anne's Vanity (Drama).
Dec. 2 — The Capture of Rattlesnake Ike (Dr.)
( Reissue) .
CUB.
Nov. 10 — His Blushing Bride (Comedy).
Nov. 17 — Her Sun-Kissed Hero (ronnxly),
Jan. 4 — Jerry's Double Header (Comedy).
ECLAIR.
Nov. 11 — The Unpardonable Sin (Two parts-
Drama).
Not. 18 — The Bad Samaritan (Two parts-
Drama).
NIAGARA FILM STUDIOS.
Deo. 28 — The Perils of Our Girl Reporters (Epi-
sode No. 1, "The Jade Necklace" —
Two parts — Drama).
Jan. 3 — The Peril of Our Girl Reporters (Epi-
sode No. 2, "The Black Door" — Two
parts — Drama).
Jan. 10 — The Perils of Our Girl Reporters (Epi-
sode No. 3 "Ace High" — Two parts
— Drama).
NORTH AMERICAN.
Dec 4 — Sequel to Diamond from the Sky
(Chapter 2— "Under Oath"— Two
parts — Drama) .
Dec 11 — Sequel to Diamond from the Bky
(Chapter 3 — "Sealed Lips" — Twa
parts — Drama) .
Dec. 18 — Sequel to Diamond from the Bky
(Chapter 4— "The Climax'"— Two
parts — Drama) .
GAUMONT.
Jan. 2 — Tours Around the World, No. 9 (Sub-
jects on Reel : Rio de Janeiro, Bra-
zil; Luchon, France) (Travel).
Jan. S — See America First, No. 69, Pasadena,
Cal. (Scenic).
Jan. 4 — The Vampires (Episode No. 7, "The
MaHter of Thunder" — Three parts
Drama).
Jan. 7 — Reel Life No. 30 (Mutual Film Maga-
zine).
Jan. 9 — Tours Around the World No. 10 (Sub-
jects on Reel : The Foothills of
the Pyrenees ; Life in Egypt ; Bud-
apest, Hungary). (Travel).
Jan. 10 — See America No. 70 (Subject on Reel —
Tn the Heart of the Blue Ridge—
Scenic) .
— Kartoon Komics (Comedy).
Jan. 11 — The Vampires (Episode No. 8 "The
Poison Man" — Three parts — Dr.).
MUTUAL.
Deo. 7 — Gertie's Latest Love Affair (Com.).
Dec 8— Rehabilitated (Drama).
Dec 11 — The Turn of the Wheel (Two parts —
Drama).
Dec. 15 — Mexlciau Intrigue (Drama).
Dec 18 — Buddy's Christmas (Two parts — Dr.).
Dee. 21 — The Elopement (Comedy).
Dec. 22 — Mated by Choice (Drama).
Dec. 25 — Indiscretion (Two parts — Drama).
Dec. 2S — Peter's Perfect Photoplay (Cemedy).
Pec. 20 — The Ranch Exile (Drama).
Jan. 1 — Pansrs of Jealousy (Two parts — Dr).
Jan. 5 — Undo Sam's Defenders No. 1 (From
Civilian to Soldier) (Topical).
Jan. S — When Hands Are Idle (Two parts —
Drama 1 .
Jan. 12 — Uncle Sam's Defenders No. 2 (Our
Boys at the Border) (Topical.
MUTUAL WEEKLY.
Dec. 6 — Number 101 (Topical).
Dec. IS — Number 102 (Topical).
Dec. 20 — Number 103 (Topical).
Dec. 27 — Number 104 (Topical).
Jan. 3 — Number 105 (Topical).
Jan. 10 — Number 10(1 (Topical).
Jan. 17— Number 107 (Topical).
(Mutual Releases continued on page 21)0.)
January 13, 1917
THE MOVING PICTURE WORLD
Perfect Developing and Printing
jj .• n I J 1 ft TITLES in any Uiif.i.g.
Negatives Uelevoped. 1c it.
Positive Printing ... 4c ft.
5c
Card* Free
any
complete
par foot
Tinting Fm
■ lltliclm luirulri-d b» iui fllteea r»'« eipenence if till price •• qmlil) ttiifi
GUNBY BROS.. Inc., 145 Weil 45th Street, New York City
IL TIRSO AL CINEMATOGRAFO
The most important Film Journal in Italy.
Published every Monday at Koine. Excellent staff,
special bureau ot information. Correspondents in all
parts of the world. Yearly subscription for foreign
countries : $3.00.
Busines* Office: Via del Tritone 183, Rome, Italy.
Let "Safety First"
» be your chief resolution for
the New Year. You owe it
to your patrons as well as
to yourself to provide every
possible safeguard against
lire accidents.
The Fulco Fire Proof
Film Box
should be in every booth.
It's the only safe place for
films that are not in actual
. • use in machines. Made in a
J variety of sizes.
■i^_ v, • ' Send for circular of ^^Flllf'fp
^^^^-^ ^'•*" ' l-'ulco Safety Devices. ^s!**"***jv
E. E. FULTON CO., 152 W. Lake St., Chicago.
Projection Engineer
I* your screen result unsatisfactory?
Is your projection current costing too much?
Are you planning a new theatre?
Are you contemplating the purchase of new Equip-
ment?
Theatre plans examined and suggestions made as to
operating room location. Operating rooms planned,
etc., etc. Will personally visit theatres in New York
City or within 300 miles thereof. Fees moderate.
(a$oVr&,) F.H. RICHARDSON (^oV&k)
Room 1434, 22 E. 17th St., New York City
Have Perfect Light
Even the most careful operator will some-
times "freeze" the carbons or let them
burn apart. Maintain a perfectly regu-
lated arc without a flicker by installing an
AUTO-ARC
Insures perfect, white light. No "freezing" —
no burning apart. Soon saves more than
enough current to pay its cost. 30 days' trial
guaranteed to satisfy you or your money back.
PRICE ONLY $60 F. O. B. OWENSBORO. KY.
AMERICAN AUTO-ARC CO., Inc.
407 S. Dearborn St. Chicago, 111.
NOTICE — Owing to advance in price of materials, the price
of the Auto-Arc will be changed on January 1, 1917,
from §60.00 to $67.50. Price after February 1, $75.00.
Let Your Film Work
WTo Full Efficiency^
No matter how good the film torj is, ii the
projected im are dull, flat, or unintert t"i^,
the story is killed and patrons naturally dissatis-
fied.
Dausch |omb
Projection [enses
help insure a steady, repeating patronage because
they liven up the picture— give it crisp definition.
Every object, even to the t&ge of the screen, is
shown clearly defined and evenly illuminated.
Now part of the equipment of Edison and
Nicholas Power machines, and procurable at all
exchanges.
Bv. fi — Extravagance (Five parts — Drama).
Dec. 4 — The Black Butterfly (Five parts-
Drama).
Jan. 1 — Vanity (Five parts — Dra'ma).
COLUMBIA PICTURES CORP.
Jan. 8 — A Wife by Proxy (Five parts — Dr.).
ROLFE.
Nov. 27 — Sunbeam (Five parts — Drama).
Dec. 11 — The Stolen Triumph (Five parts —
Drama).
Dec. 18 — The Awakening of Helena Richie (Five
parts — Drama).
Jan. 15 — The White Raven (Five parts— Dr.).
SERIAL PRODUCING CO.
Dec. 25 — The Great Secret (Episode No. 1 "The
Secret Seven — Three parts — Dr.).
Jan. 1 — The Great Secret (Episode No. 2 "The
Casket of Tainted Treasure" — Two
parts — Drama).
Jan. S — The Great Secret (Episode No. 3 "The
Hidden Hand" — Two parts — Dr.).
YORKE.
Nor. 20 — Big Tremalne (Five parts — Dr.).
Deo. 26 — Pidgin Island (Five parts — Dr.).
METRO COMEDIES.
Jan. 1 — The Matinee Idol (Rolma — Comedy).
Jan. 8 — Cave Man's Buff (Drew — Comedy).
Jan. 15 — His Perfect Day (Drew Comedy).
Paramount Pictures Corp.
BLACK DIAMOND COMEDY.
Not. 27— Their Counterfeit Vacation (Com.).
Dec. 11 — His Ivory Dome (Comedy).
Dec. 25 — Their Week End (Comedy).
Jan. 8 — Braving Blazes (Comedy).
Jan. 22— He D— It Himself (Comedy).
FAMOUS PLAYERS.
Dec. 4 — A Coney Island Princess (Five parts —
Drama).
Deo. 18 — Traveling Salesman (Five parts — Dr.).
Dee. 26 — Snow White (Five parts — Drama).
Jan. 1 — The Slave Market (Five parts — Dr.).
Jan. 8 — Great Expectations (Five parts — Dr.).
KLEVER COMEDY.
4 — The Best Man (Comedy).
18 — In Society and Out (Comedy).
1 — He Meant Well (Comedy).
15 — Did It Ever Happen to You (Comedy).
LASKY.
16 — The Years of the Locust (Five parts —
Drama).
11 — OllTer Twist (Fire parts — Drama).
14 — Victoria Cross (Five parts — Drama).
4 — The Evil Eye (Five parts — Drama).
15 — Betty to the Rescue (Five parts — Dr.).
MOROSCO AND PALLAS.
7 — The Road to Love (Five parts — Dr.).
21 — The Right Direction (Five parte —
Drama).
28 — The Redeeming Love (Five parte —
Drama I
11 — The Happiness of Three Women (Five
parts — Drama).
PARA3IOUNT.
30 — Martyrdom of Phillip Strong (Five
parts — Drama ) .
PARAMOUNT-BRAY CARTOONS.
16 — Colonel Heeza Liar Hobo (Cartoon —
Comedy).
23 — Bobby Bumps Queers the Choir (Car-
toon—Comedy ) .
30— What Happened to Willie (Cartoon-
Comedy).
7 — Farmer Al Falfa's Blind Pig (Com-
edy).
14 — Eobby Bumps HelDs a Book Agent
(Comedy).
21 — Percy, Brains He Has Nix (Comedy).
28 — Jack the Giant Killer (Comedy).
PARAMOUNT-BURTON HOLMES.
11 — The Upper Nile fScenle).
18 — Going to Halifax (Scenic).
25 — Land of Evangeline (Scenic).
1 — From the Bay of Fundy to the St.
Lawrence, including a Pilgramage
to Ste Anne Beaupre (Scenic).
8 — Quaint Quebec < Scenic).
15 — Montreal, Old and New ( Scenic).
22 — Ottawa and Toronto (Scenic).
29 — Georgian Bay to Winnipeg (Scenic).
PARAMOUNT PICTOGRAPHS.
2R — 43d Relase (Edu.).
3 — 44th Release (Edu).
10 — 45th Release (Edu.).
17 — inth Release (Edu.).
24 — 47th Release (Edu.).
31 — ISth Release (Edu.).
Dec.
Dec.
Jan.
Jan.
Not.
Dec.
Dec.
Jan.
Jan.
Dec.
Dec.
Dec.
Jan.
Not.
Nov.
Nov.
Nov.
Dec.
Dec.
Dec.
Dec.
Dee.
Dec.
Dec.
Jan
.Tan.
Jan.
Jan.
Jan.
Nov.
Dec.
Dec.
Dec.
Dec.
Dec.
Pathe Exchange, Inc.
ASTRA.
Dec. 24 — Pearl of the Army, No. 4, "War
Clouds" (Two parts — Drama).
Dec. 31 — The Shielding Shadow, No. 14, "Abso-
lute Black" (Two parts — Drama) .
Dec. 31 — Pearl of the Army, No. 5, "Somewhere
in Grenada" (Two parts — Drama).
Jan. 7 — The Shielding Shadow (Episode No.
15. "The Final Chapter" — Two parts
— Drama).
Jan. 7 — Pearl of the Army, No. 6. "Majdr
Brent's Perfidy." (Two parts — ur.).
Jan. 14 — Pearl of the Army. No. 7. "For the
Stars and Stripes" (Two Parts —
Drama).
GOLD ROOSTER.
Dec. 10 — The Challenge (Five parts — Drama).
Dec. 17— King Lear (Five parts — Drama).
Dec 24 — The Romantic Journey (Five parts —
Drama).
Dec 31 — Joy and the Dragon (Five parts — Dr.).
Jan. 7 — Her New York (Five parts — Drama).
Jan. 14 — Kick In (Five Parts — Drama).
PATHE.
Dec. 24 — Florence Rose Fashions, No. 11, "A
Day of Sport" (Fashions) and
— Young Fur Bearing Animal.
(Edu).
Dec. 31 — Florence Rose Fashions, No. 12, "Frills*
and Thrills" (Fashion) and
— Making Raisins (Cal.) (Edu.).
Dec. 31 — Silk Industry (Two parts — Industrial).
Jan. 7 — The Last Volunteer (Three parts —
Drama).
Jan. 7 — Florence Rose Fashions, No. 13 (Tart
of a Debutante's Life — Fashion).
— Lion Cubs (Colored — Edu.).
Jan. 14 — Shadows of Shame (Drama).
Jan. 14 — Florence Rose Fashions No. 14 (Some-
thing New).
— Little Feathered Songsters (Edu).
PATHE NEWS.
Dec. 30 — Number 105 (Topical).
Jan. 3 — Number 1 (Topical)
Jan. 6 — Number 2 (Topical).
Jan. 10 — Number 3 (Topical).
Jan. 13 — Number 4 (Topical).
Jan. 17 — Number 5 (Topical).
Jan. 20 — Number 6 (Topical).
ROLIN.
Not. 19 — Luke Patient Provider (Comedy).
Not. 26 — Luke's Newsie Knockout (Comedy).
Dec. 3 — Luke's Movie Muddle (Comedy).
Dec. 10 — Luke — Rank Impersonator (Comedy).
Dec. 17 — Luke's Fireworks Fizzle (Comedy).
Dec. 24 — Luke Locates the Loot (Comedy).
Dec. 31— Luke's Shattered Sleep (Comedy).
Jan. 7 — Luke's Lost Liberty (Comedy).
Jan. 14 — Schemer Skinny s Schemes (Comedy).
Triangle Film Corporation.
FINE ARTS.
Dec. 9— The Wharf Rat (F1t» parts — Drama).
Dec 16 — The Matrlmaniac (FIto parts — Dr.).
Dec. 24 — The Heiress at Coffee Dans (Five
parts — Drama).
Dec. 31 — The House Built Upon Sand (Five
parts — Drama).
Jan. 14 — The Little Yank (Fin« Arts — Flra
Parts — Drama).
KAY-BEE.
Dec 16 — The Sin Ye Do (Five parts — Drama)
Dec. 24 — Three of Many (Five parts — Dr.).
Dec. 31— The Female of the Species (Five parts
— Drama).
Jan. 7 — Truthful Tulliver (Five parts — Dr.).
Jan. 7 — The Weaker Sex (Five parts — Dr.).
Jan. 14 — The Bride of Hate (Kay Bee — Five
Parts — Drama).
KEYSTONE.
Oct. 1 — Haystacks and Steeples (Two parts
Comedy).
Oct. 1 — The Lady Drummer (Two parte —
Com.).
Oct. 8 — A Tugboat Romeo (Two parts — Com.).
Oct. 8 — Bombs (Two parts — Comedy).
SUPERPICTURES. INC.
Jan. S — Seven Deadly Sins — "Envy" (Five
Parts — Drama).
Jan. 15 — Seven Deadly Sins — "Pride" (Five
Parts — Drama).
Unicorn Film Service. '
BUFFALO.
Dec. 11 — The Slave of Passion (Drama).
Dec. 15 — Fires of Fate (Two parts— Drama).
GAIETY.
Dec. 1 — Watches and Women (Comedy).
Dec. 14 — Kisses and Fists (Comedy).
HIPPO.
Nov. 29 — Cupid's Torpedoes (Comedy).
Dec. 13 — The High Cost of Living (Comedy).
JOCKEY.
Nov. 30 — Curse You. .Tack Dalton (Comedy).
Dec. 17 — A Devil in His Own Home (Com.).
(Continued on Page 292).
January 13, 1917
THE MOVING PICTURE WORLD
291
flGF" H's the screen without name or character that some dealers sell because it pays them better
£gf MIRROROID Installations to Date 9678 The World Over, the World's Best Theatres
roROmT^TALLAnONS ^ "" Pr"ld"" °' *"" NAT,ONA1- EXHIBITORS" LEACUE OF AMERICA (Mr. L.. A. Och.) .od th. M7I MIR.
FREE— Get Our Large Demonstration Samples— FREE
II your U-.iln unnui ••ipply you Willi MIRROROID, and triea to tell
you i.oy oilier acircn is better, rrjh/r lir it making ■ greater aalea profit
None irr at g.,c„l _ naluully, none can be bcllrr.
II you buy, you alioulu inaiai iiiiuu that aauir Five-Year Guarantee thai
we give with every M1KKOKU11) screen installed.
Think it over. Write
The J. H. GENTER COMPANY, Inc. Newburgh, N. Y.
THE WORLDS OLDEST AND LARGEST PROJECTION SCREEN MANUFACTURER
Teat — Compare with any icreen on earth — Uie the braina God gave you
— and the evidence of your ovyn eyea.
Price, 13 1/3 Ceota a Square Foot, $3.00 a Square Yard, the world over.
Mirroroid hat been tried, and proven THE SCREEN SUPREME.
Why pay more for an unknown product ?
EVERY CAMERA MAN
CAN AVOID SCENE MIX-UPS
and keep accurate record of each exposure, by using the
book we will send you, postage prepaid, if you will send
us 15c in stamps.
ROTHACKER FILM MFG. COMPANY
1339 Diversey Parkway, Chicago
"ARSENE LUPIN"
All persons interested in moving pictures relating to the ARSENX
LUPIN stories are hereby warned that these can only be dealt with
through the agents of the London Film Company or the undersigned,
agents for the proprietors of the exclusive world rights.
Hughes, Massie & Company
40 Fleet Street, London, England
THE LATEST IN PROJECTION SCREENS
The Pannill Patent Iese-Reflex-Lily White.
The New Process Pannill Reflecting Screens are the most perfect
reflecting screens that can be produced.
They bring Joy to the Patrons, Gold to the Managers and Content-
ment to Machine Operators.
The Iese— "Gold"— Reflex— "Silver"— Lily White— "Lead." Three in
one — same cost, same perfection in their class. Highest testimonials
of merit. Hand made — self -tightening. Guaranteed,
Investigate this Screen. The Best Screen on the market, regard-
less of cost.
Leading Supply Houses distributors. Write for Data, Circulars and
Samples.
UNIVERSAL PICTURE SCREEN CORP. "r^So^Z
CLUNE FILM PRODUCING COMPANY
Lot Angeles, California
Producers of "RAMON A" (10 reels) and
"THE EYES OF THE WORLD" (10 reels)
Harold Bell Wright's famous love story of adventure, of which nearly
2,000,000 copies have been sold, magnificently reproduced. Available
I for state rights.
§ w
GOLD TEN DAYS
VJWaLla* FREE TRIAL
are KING
SCREENS
GOLD KING SCREEN CO.. ALTUS.0KLA.
SCREEN LIGHT THAT NEVER FAILS*'
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ITiTaTaTaTaWala'aTaTa^; '• -T-mt, *t t^vtur I SPN FPANOSCO , C*tG*)«V. fi> «£ANAT.
Dec 4 — The Breaker (Essanay — Five parts —
Drama).
Dec 11 — A Message to Garcia (Edison — Five
parts — Drama).
Dec 18 — The Phantom Buccaneer (Essanay —
Five parts — Drama).
Dec 25 — The Truant Soul (Five parts — Drama
— Essanay).
Jan. 1 — The Last Sentence (Edison — FIv6 parts
— Drama).
Jan. 8 — The Master Passion (Edison — Five
Parts — Drama).
Jan. 15 — Little Shoes (Essanay — Five Parts —
Drama).
SELZNICK PICTURE!.
November — War Rrtdee (H»rb«rt P'enon — Dr.).
December — The Foolish Virgin (FiTe parts —
Drama).
January — Panthea (Five parts — Drama).
February — The Areyle Case (Five parts — Dr.).
SUNBEAM MOTION PICTURE CORP.
Oct. — Soroewbpre in Ooonrls (Drama*.
THE TRIUMPH CORPOR VTION.
December — The Libertine (Six parts — Dram*).
WORLD PICTURES.
Dec. 4 — All Man (Five parts — Drama).
Dec. 11 — Broken Chains (Five Parts — Dr.).
Dec. !• — The Rise of Susan (Five parts — Dt.).
Dec. 25 — The World Against Him (Five parts-
Drama).
Jan. 1 — A Woman Alone (Five parts — Drama).
Jan. 8 — On Dangerous Ground (Five parts —
Drama).
Jan. 15— The.. Man Who Forgot (Five Parts —
Drama).
States Right Features
ARGOSY FILM. INC.
December — The People vs. John Doe (Six part*
— Drama).
December — Where D'ye Get That Stuff (Fire
parts — Comedy ) .
BIOGRAPH COMPANY.
December — One Round O'Brien (Comedy).
G. M. BAYXES.
Nov. — Kitchener's Great Army In the Battle
of the Somme (Fire parts — Dr.).
CALIFORNIA 3IOTION PICTURE CORP.
Nov. — The Woman Who Dared (Seven pens —
December — The Passla* Flower (Dram*).
EDUCATIONAL FILM CORPORATION.
December — Snow White (Four parts — Fairy
Tal").
January — The Sheep of Chelan.
EXCLUSIVE FEATURES, INC.
Dec — Pamela's Past (Five parts — Dram*).
EUROPEAN FILM CO.
November — Fighting for Verdun (Five parts —
Topical).
FROHMAN AMUSEMENT CORP.
December — The Witching Hour (Seven parts —
Dram*).
HARPER FILM CORPORATION.
Nov. — Civilization (Drama).
KING BAGGOT.
Dec. — Absinthe (Drama).
B. S. MOSS MOTION PICTURB CORP.
Oct. — The Power of Evil (Dram*).
Novemoer — Boots and Saddles (Dram*).
PHAX PICTURES CO.
December — Race Suicide (Six parts — Drama).
PIONEER FEATURE FILM COUP.
October — The Soul of a Child (Fivs parts — Dr.).
WARNER DROS.
December — Robinson Crusoe ( Five parts — Dr.>.
SHERMAN ELLIOTT, INC.
October — The Crisis (Sell* — Severn parts — Dr.).
SIGNET FILM CORPORATION.
Nov. — The Masque of Life (Seven part* — Dr.).
THE FILM EXCHANGE.
January — The Golden Rosary (Five Parts — Dr).
THOMPSON FILM CO., INC.
December — War as It Really Is (Seven Parts —
Topical).
UNITY SALES CORPORATION.
Nov. 20 — The Yellow Menace. No. 12, 'TW
Aeroplane Accident" (Two part*—
Drama) .
Nov. 27 — The Yellow Menace, No. IS, 'The ffkj
and the Submarlnt" (Two parts-
Drama).
Dec 4 — The Yellow Menace. No. 14, "The In-
terrupted Nuptials" (Two parts —
Drama).
Dec 11 — The Yellow Menace, No. 15, "The Ray
of Death" (Two parts— Drama).
TWEEDLEDUM RELEASES 'UNITY).
Nov. 6 — A Lucky Tramp (Comedy).
Not. 13 — Lend Me Your Wife (Two parts —
Comedy).
Nor. y\ — A Bath Tub Elopement (Comedy).
Not. 27 — A Short-sighted Crime (Two parts —
Ooraedy).
Dec. 4 — Somewhere In Mexico (Comedy).
Dec 11 — The Burlesque Show (Two parts-
Comedy).
January 13, 1917
THE MOVING PICTURE WORLD
G. W. BRADENBURGH
Vine Street
PHILADELPHIA. PA
Scaled Order* I 7 reels I War
Protca HI. I S reels (new) Sensational
As American Gentleman | S reels (as new) I Drama
Write (or 1917 catalogue— over mx thousand subjects listed
BARGAINS IN MACHINES
Twenty-two machines slightly used, first class
condition, Simplex, Power's 6 A's, Power's 6's,
Edison B's, and Edison D's, low prices, quick
sales.
CHAS. A. CALEHUFF, 1301 Race Sired, Philadelphia
A Dependable Mailing List Service
Saves you from 30% to 50% in postage, etc Reaches all or selected
list of theatres in any territory. Includes name of exhibitor as
well as the theatre in addrens. A list of publicny mediums desiring
motion picture news. Unaffiliated exchanges looking for features.
Supply houses that are properly characterized as such. Producers
witn address of s'udios, laboratories and offices. Information in
advance of theatres being or to be built.
W74,
MOTION PICTURE DIRECTORY COMPANY
M Fifth Avenue, New York
425 Ashland Block, Chicago
Phone 3227 Chelsea
Phone 2003 Randolph
Addressing Multigraphing Printing Typewriting
Stereopticon
Peace Pictures
and
European War Pictures
(Neutral)
New Stereopticon Lectures
and Poems presented by
L. M. Marion.
Terms Accompanied by violinist, pianist, operator, lantern,
_ , etc. (when desired) (or theatres, lyceums and clubs
Moderate near New York City. Music for dances.
LOUISE M. MARION
445 W. 23rd St., New York
Phone, 10396 Chelsea
I do not lecture on
or sell motion pic-
tures.
For the fullest and latest newt of the moving picture
industry in Great Britain and Europe.
For authoritative articles by leading British technical
men.
For brilliant and strictly impartial criticisms of all
films, read
THE BIOSCOPE
The Leading British Trade Journal with an International Circulation
American Correspondence by W. Stephen Bush
of
"Moving Picture World"
85 Shaftesbury Avenue, London, W.
Specimen on Application
MOTION PICTURE
ELECTRICITY
By J. H. HALLBERG
THIS WORK COVERS
ELECTRICITY
ELECTRIC SERVICE
ELECTRICAL EQUIPMENT
PRACTICAL SUGGESTIONS
REFERENCE TABLES, ETC
An up-to-date treatment of Moving Picture Theater
Electric Installation and Projection, by a practical,
experienced, electrical expert.
Illustrated and Substantially Bound. ZM Pages.
$2.5* per Copy. Postage Paid.
MOVING PICTURE WORLD
17 Madison Avenue New York
in Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
294
THE MOVING PICTURE WORLD
January 13, 1917 '
npHE speed and quality of the
sensitive emulsion, the strength
and toughness of the base, the con-
sistent excellence covering a long
period of years, the marked depend-
ability— these are the qualities that
have made it desirable, for your in-
terests and our own, to place the
identifying stencil mark
"EASTMAN"
on the margin of our film.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
Is Less Than the
Best Good Enough
if the best costs less? If you
think your light on the screen is
good enough and you are still using
alternating current, just ponder
over this fact :
XhelSaiii£rSiSG>n¥€rter
will give more and better light with
less current than an alternating
current arc.
Remember this is not simply a
claim. It is a fact and can be
proven.
Send for Booklet, "Ghosts," and
bulletin 10923.
Tfe^cafHfdi^MaTiTifadiirlniCbmpany;
S aint Louis. Missouri
418
When purchasing a motiograph
Be sure and in-
sist on the Latest
I mpr o vements ;
such as New
Condenser Mount,
which is so
arranged that
either condenser
can be removed
by a slight turn of
handle; the Gear
The Enterprise
574 West Randolph Street
Cover, now on
hinges; new Motor
Pulley attach-
ments, etc.
If you haven't
seen one of these
machines in opera-
tion, ask your
dealer to demon-
strate one to you.
Write for
literature.
Optical Mfg. Co.
Chicago, 111.
Western Office, 833 Market St., San Francisco, Cal.
January
13, 1917
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296
THE MOVING PICTURE WORLD
January 13, 1917
"SIXTEEN YEARS OF KNOWING HOW
ANOTHER POWER'S Q
ACHIEVEMENT
A DEVICE GUARANTEED TO "TAKE-UP" 3,000 FEET OF
FILM, MAINTAINING AN EASY AND EVEN TENSION
THROUGHOUT.
SIMPLE, EFFECTIVE, CONSISTING OF FEW PARTS AND
OPERATING ON BALL BEARINGS, IT REQUIRES ABSO-
LUTELY NO ATTENTION.
EXAMINE IT IN OPERATION ON POWER'S CAMERAGRAPH NO. 6B.
f CATALOG G
Mailed Upon Request
NICHOLAS POWER COMPANY
NINETY GOLD STREET NEW YORK
lol. 31, No. 3
January 20, 1917
Price 15 Cents
298
THE MOVING PICTURE WORLD
January 20, 1917
SEVEN DEADLY SINS
Book Ihe entire series of
seven five -reel features.
Yew success will be assured by
WCLDRE PUBLICITY
Mc Clure Series Dept.,
Triangle Distributing Carparativ-n,
1459 Broadway. New York City.
MR. EXHIBITOR:
This is only a sample of the expressions of
Max Linder, the world's greatest comedian, as you will
see him on the screen.
See the rest for yourself. He has more^ expression and
more funny action than any man I ever saw. He will convulse
any audience with laughter. A-/ ^t^ /I'
^4JL^o . *K>_ y^-h^i^^y-'
*»Tit?rw!w>
1333 Argyk St., Chicago
300
THE MOVING PICTURE WORLD
January 20, 1917
Q7CX3C?
EARfffmiiief
BOOKfNROUCHANYUNIVER/Ali EXCHANCE
lanuary 20. llM7
THE MOVING PICTURE WORLD
301
w
1 J
Now Selling
Written and Directed by
LOIS WEBER
has been pronounced, "The most power-
ful film drama ever shown on any
screen." Produced under the personal
supervision and direction of LOIS
WEBER, who counts among her successes
such Box Office Winners as "Where Are
My Children," "Idle Wives," "Shoes,"
"Hypocrites," "Scandal", and others, is
SUFFICIENT GUARANTEE for the
drawing power of this production.
Wonderful Paper, and specially prepared
Advertising Matter FREE to State Rights
Buyers. "THE PEOPLE against JOHN
DOE" will cause a sensation in ANY city
or town. It's clean, powerful, marvelously
directed and tells the most gripping
story ever filmed. Good territory now
open. Write or wire the STATE RIGHTS
DEP'T of the
UNIVERSAL
FILM MFG. CO.
Carl Laemmle, President
"The Largest Film Manufacturing Concern
in the Universe"
1600 Broadway New York
302
THE MOVING PICTURE WORLD
January 20, 1917
By all odds, the most gigantic Stat
history of the trade— The UNIVERSAI
Spectacular Half Million Dolh
ous
IN announcing the STATE RIGHTS sale of the Universale Feature Production — Jules Verne s
"20,000 LEAGUES UNDER THE SEA"— we present what has already been pronounced, the
most amazing spectacle — the most remarkable achievement in pictures and the BIGGEST BOX
OFFICE ATTRACTION ever placed before State Rights Buyers and Exhibitors. Judged from its
already tremendous success in both Chicago and New York, "20,000 LEAGUES UNDER THE
SEA" is without question the biggest State Rights proposition on the market.
Nothing
Like It
On
Earth
What Chicago
Newspapers say:
"The greatest cinema achieve-
ment ever offered in the history
of the young art."
— Chicago American.
"Superlative adjectives can-
not do justice to this master
picture." — Chicago Post.
"The most unusual
film ever produced."
— Chicago Examiner.
"It contains that
which everyone seeks
— Novelty."
— Chicago Tribune.
'Big achievement.'
— Chicago News.
U Q 0,000 LEAGUES UNDER THE SEA" is entirely different than ANY
fm State Rights proposition on the market. First — the picture is differ-
ent— second — the advertising possibilities outclass those of any
feature ever produced — and third — it will outdraw any feature production
now being shown anywhere in the world. This huge spectacular production
played for eight solid weeks to overflow crowds in the city of Chicago. In
its very first week in New York City at the Broadway Theatre it shattere<
every record held by that house. That's the kind of evidence on which to
base your judgment in the buying of ANY State Rights production — ALSO —
This Production can be Re-bookec
one, two, or three years from now
as easily as at this very moment
IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIMIIIIIIIIIIIIIIIIIIIIIIIINIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII
The Hugest
Box Office
Attraction
of Them All
It's the kind of a production that makes ever
audience go out and talk their heads off t
neighbors and friends. Every audience send
back another house; thus you get the tremen
dous value of the "mouth to mouth" advertis
ing — the kind that money can't and never coul
buy. This "personal" advertising will be on
of the greatest assets to bring you
Capacity
Business
every day you show "20,000 LEAGUES UNDEJ
THE SEA." By following the directions, instruc
tions, schemes, plan and ideas as laid out con
plete for you in the Elaborate Advertising Catt
paign book you simply can't fail with this hug
production. The ad book gives you the cntir
ad campaign for the newspaper, tells you ho-
to run the campaign, tells about the publicit
matter, publicity cuts and everything else yo
want to know.
CONSIDER this with great thought, Mr.
State Rights Buyer. Consider what it
means IN CASH TO YOU to be able to
re-book this production again next year — the year
after and the year after that. While re-booking
any other feature production might be a difficulty,
if not an almost impossible matter — it's a cinch
with "20,000 LEAGUES UNDER THE SEA,"
because of its distinct novelty. It will draw
capacity today and three years from today just
as easily.
THAT'S why this production is a far more
profitable purchase than ANY State Rights
feature production on the market. It's a
1, 2 or 3-year feature and will "get the money"
anywhere, any time, all the time.
People who see it once will be as anxious to
see it again a year or more later because it
never loses its magic power to thrill and enter-
tain. As the Public is the "acid test," and as
the Press usually gauges productions right, read
about "20,000 LEAGUES UNDER THE SEA" on
the next two pages of this advertisement.
"2
0,000 LEAGUES UNDER THE SEA" is
an almost unbelievable accomplishment,
visualizing for the peoples of the earth
the most fantastic dreams of the greatest
imaginative writer of all time. Jules Verne's
enthralling story, read by and known to millions
of people in every civilized country on the globe,
and from the State Rights Buyer's angle this
production is worth more than twice that of
ANY OTHER State Rights production, for the
reason that it is —
January 20, 1917
THE MOVING PICTURL WOULD
303
lights proposition ever offered in the
7ilm Manufacturing Company's stupend-
>roduction. JULES VERNE'S
20000
LEAGUES
What New York
Newspapers say:
"Novel and entertaining. Will no
doubt u-in icide favor. — N. Y. Times.
"The most thrilling and most educa-
tional picture yet produced."
— N. Y. Eve. San.
"Thrilling undersea film masterpiece.
This is the wonder of wonders."
— N. Y. American.
-.1 marvellous achievement. A tri-
umph in photography." — N. Y. Tribune.
■■Gives 'moviC thrills. A remarkable
illustration of a remarkable book."
— N Y. World.
"Amazing." — N. Y. Herald.
"Xo one can in any way or in any
reason afford to miss it."
— N. Y. Eve. Journal.
•'Remarkable thriller."
— X. Y. Eve. Globe.
' -.1 thing of rare fantasy."
— X. Y. Eve Mail.
•A remarkable film drama."
— X. Y. Eve. Telegram.
"Very well worth while."
— X. Y. Eve. Post.
UNDER
THE SEA
UNIVERSAL
FILM MFG. COMPANY
Carl Laemmle, President
"The Largest Film Manufacturing Concern
in the Universe."
1600 Broadway, New York
Send for the Big
Ad Campaign Book
Get a copy of this great book
immediately. Sent FREE to ail
State Rights Buyers and Exhib-
itors interested in this huge money-
making production. At the time
of the writing of this advertise-
ment nine Southern
States already sold.
Other territory going _
fast. Communications
given attention in
order of their receipt.
Use the Telegraph.
It's quickest. Send
your communication
direct to the STATE
RIGHTS DEPT. of
the UNIVERSAL.
* *-
r5 ^sr
1$S
The Ad Book
Tells It All
.
vmrzi .
m
m
.^:~
^^
^^izmnmrirr
304
THE MOVING PICTURE WORLD
January 20, 1917
THE Specials listed below are of a class and character that are necessary to the Exhibitor
who finds it advisable to book Special Features of one. or more reels. They include,
beside the Five-Reel Feature — Comedies, Cartoons, Educationals and the Greatest of
all Screen Novelties — The Universal Screen Magazine.
Like the other releases on the Universal Program, these Specials may be booked separately
— but Exhibitors must expect to pay extra for them. Not only because they are genuine Box-
Office Attractions, but because it is manifestly unfair to expect to pick and choose from the
entire Program, and get these releases at the pro rata price of that paid by the user of the
entire Universal Service.
Special Releases on the Universal Program for the Week of January 29
RED FEATHER— "LOVE AFLAME"— With Ruth
Stonehouse and Jack Mulhall (Five Reels —
Romantic Drama).
NESTOR— "WHY, UNCLE !"— (One Reel Comedy)
Eddie Lyons, Lee Moran and Edith Roberts.
L-KO— "FAKING FAKERS"— With Phil Dunham
(Two Reel Comedy).
UNIVERSAL SPECIAL— "THE WAR WAIF"—
Two Keel War Drama — With Allen Holubar.
UNIVERSAL SCREEN MAGAZINE— No. 6.
JOKER— "HIS COMING OUT PARTY"— (One
Reel Comedy) With Gale Henry and William
Franey.
POWERS— "MR. FULLER PEP— HIS WIFE
GOES FOR A REST" (Comic Cartoon) and
"IN NORTH CHINA AS SEEN BY DR. DOR-
SE Y"— ( Educational) (Split Reel).
Look them over. Nowhere on earth will you find the specialties you need that can com-
pare in money getting value at your box-office with the Universal Specials listed here.
Compare the full Universal Program as given on these pages with any Moving Picture Pro-
gram on earth, and you will acknowledge its absolute supremacy from the standpoint of
Popularity and Profit. Remember, the Universal Program is split (as shown here) ONLY
AS FAR AS INDIVIDUAL BOOKINGS ARE CONCERNED. Every subject listed is in-
cluded in the full Universal Program Service of Twenty-nine Reels a week. This is the ideal
show — the popular and profitable moving picture entertainment — to which thousands of Ex-
hibitors have returned after disastrous experiences with "Open Bookings," "Feature Pro-
grams," and other freak ideas of recent times.
T* r\r\T^ The Great Complete
-D KJKJ XVUNIVERSAL Program
January 20. 1917
I III-: M< )\ IXC, PICl URE WORLD
305
llniVtrA!
■
• - . ■-.■>-.■
-• .
• ; ■■ • •
•'...'■.•-
kr
MAttT.
THE Releases listed below as "Regular" are the cream of Juvenile, Comedy, News Weekly,
Educational and Dramatic Subjects. They constitute the backbone of the mighty Uni-
versal Program. In comparison with the "Specials" opposite they number Sixteen
Reels of Dramatic Subjects, with only Four Reels of Juvenile, Comedy and Educational.
They are the solid, substantial program releases that are making thousands of Exhibitors
successful throughout the world.
J
Regular Releases on the Universal Program for the Week of January 29
GOLD SEAL— "JUNE MADNESS" (Three Reel
Romantic Drama) — Roy Stewart and Wads-
worth Harris.
VICTOR— "SOME BABY" and "NELLIE, THE
FIREMAN'S DAUGHTER" — (Split Reel
Comedy).
UNIVERSAL ANIMATED WEEKLY No. 57.
BIG U— "THE GOLD DUST'— (One Reel Western
Drama).
VICTOR— "ITS CHEAPER TO BE MARRIED"—
(One Reel Comedy) — Babe Sedgwick.
IMP— "THE DIAMOND THIEVES"— (One Reel
Crook Drama) — Robert Leonard and Margarita
Fischer.
IMP— "THE FORBIDDEN GAME"— (Two Reel
Underworld Drama) — Edward Hearns.
VICTOR— "THE HERO OF BUNKO HILL"— (One
Reel Comedy).
BISON— "THE BOONTON AFFAIR"— (Two Reel
Mountain Drama) — King Baggot.
IMP— "DIAMONDS OF DESTINY"— (One Reel
Drama) — Louise Lovely.
IMP— "WHEN NEW YORK SLEEPS"— (Two
Reel Melodrama).
Remember, you get both these "Regular Releases" and the "Specials" opposite on the full
Universal Program.
ft* oVory subject ]
THE ADVANTAGE TO YOU, MR. EXHIBITOR— lies in the fact that, by splitting the Uni-
versal Program, the man who wants specialties gets the cream of the world's specialties on
individual bookings. The man who wants the complete program gets the advantage of the
COMPLETE Universal Program— INCLUDING the SPECIALTIES— at the regular Pro-
gram Service Price. Take your choice if you think you must, but — remember — if you want
the one great money-getting, success-building moving picture entertainment you will book
tn*> Exhibitor's friend and standby — the mighty Universal Program — COMPLETE.
UNIVERSAL
FILM MFG. CO.
CARL LAEMMLE, President
"The Largest Film Mfg. Concern in the
Universe"
1600 B'way, New York
306
THE MOVING PICTURE WORLD
January 20, 1917
'^\ NEAL BUPNS W
HITCH YOUR WAGON
TO TH£S£ STARS'
Under the direction of AL. E. CHRISTIE these stars are furnishing the exhibitor -with the greatest
money-making, business-building line of comedies there is — known as
Open Market Release
For Week of
January 15th, 1917
"Black Hands
& Soap Suds"
Directed by Horace Davey
—Featuring —
HARRY HAM,
BILLY RHODES
& EDDIE BARRY
CHRISTIE COMEDIES are clean, clever, sensible and
really funny. Their popularity is increasing at a tremendous rate —
both -with the public -whom they entertain and the exhibitor -whom
they profit. .Are YOU one of those exhibitors? Now's the time to
hitch up ■with Christie Comedies. See last "week's issue of this
magazine for a complete list of Christie Comedy exchanges.
Christie
Comedies
Christie Film (b.
SUNSET liOULEVARD AT GOWER ST.
hOS ANCELES. CAL.
Supreme Achievement of Motion Pictures
JESSE L. LASK1
presents
GERALDINE FARRAR as JOAN OF ARC
1 n
»
CECIL B. DeMILLE'S MASTERPIECE
"JOAN THE WOMAN
By JEANIE MACPHERSON
Now playing a season's engagement at the 44th STREET THEATRE, N. Y^
CARDINAL FILM CORPORATION
FIFTH
Sensation of the New York Season!
Success of this great photo
spectacle, "Joan the Woman,"
swept New York off its feet.
Audiences shout and cheer the
scenes of battle, pageantry and
drama.
"Joan the Woman" is praised
by trade and public press as the
greatest event in film history.
Cast includes Wallace Reid,
Theodore Roberts, Raymond
H a 1 1 o n, Hobart Bosworth,
Tully Marshall, Charles Clary,
Cleo Ridgely, Marjorie Daw,
Lillian Leighton and others.
Laurels for Two Wonder Artists
GeraldineFarrar Cecil B. DeMille
The most conspicuous figure
in modern motion pictures is
Geraldine Farrar. The favorite
opera star of two continents,
she has won millions of picture
devotees by the superbness of
her Joan of Arc.
With the hand of the master
builder, the genius of the screen
has won the admiration and
recognition of a great indus-
try. The producers' art never
reached such heights as De
Mille's in "Joan the Woman."
Critics Sing Joan's Praises
N. Y. Dailies
Sun. — "Farrar triumphs as Maid of
Orleans."
World. — "A mute play that touches
a genuine note of spiritual ex-
altation."
Evening Mail. — "It stands as the
screen's most noteworthy pro-
duction."
Evening Journal. — "Hats off to De
Miller"
Trade Press
W. Stephen Bush, Exhibitors' Trade
Review. — "It establishes new
records."
Peter Milne, Motion Picture News.
— "Sweeping in its effect. A
triumph for Geraldine Farrar,
but equally a triumph for Cecil
B. De Mille."
"Jolo," Variety.— "No other than De
Mille could have done as much."
January 20, 1917 THE MOVING PICTURE WORLD M>7
WILLIAM FOX
PRESENTS
WILLIAM FARNUM
IN
"THE PRICE OF SILENCE"
A Super De Luxe Photodrama With a Human Interest
Appeal. A Powerful Indictment of Child Labor Evils.
Directed by FRANK LLOYD
Story by WILLIAM PIGGOTT
Released January 8tb
THEDA BARA
IN
j/THE DARLING OF PARIS"
Suggested by Victor Hugo's "The Hunchback of Notre Dame"-
Showing the Incomparable Screen Star in a New and
Fascinating Role.
Directed by J. GORDON EDWARDS
Scenario by ADRIAN JOHNSON
Released January 22nd
FOXFILM COMEDIES
PRESENT
REAL COMEDY STARS
Here they are:
HANK MANN ANNA LUTHER
CHARLES ARLING CARMEN PHILLIPS
HENRY LEHRMAN AMY JEROME
BILLIE RITCHIE ANNETTE DE FOE
TOM MIX VICTORIA FORDE
and others
A two-reel Foxfilm Comedy released each week, beginning
January 15th
Independent of regular Fox Program
Available for all exhibitors
VIRGINIA PEARSON
IN
"BITTER TRUTH"
A photodrama of a woman's revenge
Written by MARY MURILLO
Directed by KENEAN BUEL
308
THE MOVING PICTURE WORLD
January 20, 1917
fanuary 20, 1917
THE MOVING PICTURK WOK 1.1 1
309
For the Wise Exhibitors
THIS WEEK
FAMOUS PLAYERS
presents
Louise Huff
[AND
Jack Pickford
IN|
"Great Expectations"
A faithful adaptation
of Charles Dickens' cel-
ebrated novel.
The Oliver Morosco Photoplay Co.
PRESENTS
House Peters
AND
Myrtle Stedman
IN
" The Happiness of Three Women"
A fascinating society
drama by Albert Pay-
son Terhune.
^flaramount^idure£>
A word to the Wise : Para-
mount exhibitors know
that this week's releases
are as strong as last week's
and as attractive as next
week's.
Are You a Wise Exhibitor?
Executive Offices.
485 Fifth Avenue,
New York, N. Y.
310
THE MOVING PICTURE WORLD January 20, 1917
iffiff«ifffifmiiifeiMi^
announces
VictorMoore
in the fourth
of the one reel "Klever Komedies"!
"DID IT EVER HAPPEN TO
YOU" »,
This is the spark plug of comedies.
It starts laughs that you cannot stop.
Shown at the Strand Theatre, New York
Released January 15 th
k*ili£„
KLEVER PICTURES, INC.
220 West 42nd St., New York City
Ijjjjjfljjjjra
January 20, 1917
THE movim; ru rURl world
311
jy»r
Nature's Long-Closed Book is OPENED
WIDE By The DitmarsWonderpictures — Secrets
of Animal Life Completely Revealed — "Strand's*
Marvelous Nature Films Are 'At Last Released
To The Whole World.
We have captured them with the largest payment ever
recorded for a nature film. We have secured ALL AMER-
ICAN AND CANADIAN RELEASING RIGHTS
to the Ditmars "Living Book of Nature'* films so long under
contract to show ONLY AT THE STRAND, [NEW
YORK. The Strand will continue to have them, but_ the
differencejis ]that you can have them, too.
A REAL "NOVELTY FOR 1917
Let us prove it to you. Let us impress upon you what a
1 00 per cent, exclusive novelty you can offer your patrons.
Let us show you the wonderful advertising points.
Let us convince you entirely and instantly why
you should OPEN THE "LIVING BOOK OF
NATURE" BEFORE YOUR COMPETITOR DOES.
Educational Films Gdrporation
729 TIAVENUE
NEW YORK, ny
THE MOVING PICTURE WORLD
January 20, 1917
| m MARY PICKFORD |
^^Er^w
in
wBff'^. j£\
The Pride of the Clan"
to
ft V
(Staged by Maurice Tourneur)
The Greatest Mary Pickford
Jj
Picture Ever Produced!
MARY PICKFORD'S new
master -production indicates
ARTCRAFT'S magnitude in
the events of the motion pic-
ture future and marks the
new ARTCRAFT policy of
one supreme attraction each
month.
"THE PRIDE OF THE
CLAN" would be a notable
screen achievement without
MARY PICKFORD ; with
this incomparable favorite as
its star, this artistic picture
will be recorded one of the
biggest events of filmland.
ARTCRAFT PICTURES CORPORATION
January 20, 1917
THE MOVING PICTURE WORLD
WhatiWe Think The
Critics Will Say :
"The most exquisite screen character-
ization ever created."
"Mary Pickford never reaches the
limit of her artistic possibilities. Every
tinie we think she has, she surpasses all
her previous efforts. This she does in
•The Pride of the Clan.' "
' 'America's Sweetheart' in the sweet-
est story every screened, produced by a
master." .
"A Mary Pickford picture that more
than ever crystallizes for all time not
only the wonderful charm of the most
popular girl in the world, but affords her
opportunity to display a dramatic finesse
of rare merit."
■ 4 . ... ;
: r k. i UK \ t
hi i> .' .
"With her golden curls, her sweet
smile and a charming art that is univer-
sally admired, Mary Pickford in 'The
Pride of the Clan' will gladden the heart
of the world."
729 SEVENTH AVENUE, NEW YORK CITY
314
THE MOVING PICTURE WORLD
January- 20, 1917
Mow
Available/Sr State Kightsf
THE EY£S
0FW€RL
Received its premier exhi
bition at Chine's Audi-
torium, Los Angeles, Jan.
1, 1916.
Most successful of Harold Bell
Wright's virile stories, which
have had the phenomenal
sale of eight million copies.
Great beauty and melo-
dramatic power character-
ize this feature.
"^
Received the highest
rating ever awarded
by the National Board
of Review.
Replete with dramatic
episodes, RAMONA has
been called "the love story
of the ages." The book
RAMONA has been sold to
four million buyers.
The sales of these stories assure
TREMENDOUS BOX OFFICE
POWER.
Our representative is now in Eastern
territory.
Address
Chine Film Producing Co.
547 South Broadway, Los Angeles
If
BLUEBIPCD
PHOTOPLAYT PRE^ENT-
THE STORY OP A MAN
WITH A 9HRJVELED SOUL
"GODT
CRUCIBLE
GEORGEHERNANDEZ
MYRTLE CONZAIEZ
and VAL PAUL
STAGED C PHOTOGRAPHED
IN THE GRAND CANYON
OF ARIZONA
DIRECTED BY
LYNH REYNOLDS
f
:•
*?oivJ
■l^B
f*.
©
S.C3K
V
BLUEBIBJD
PHOTOPLAYS D«wland
DO
PICTOOES
*-**
.,«* -» •*"''
\jJanuaiyll
SIASM
Trade Showings all over the country
iCreatSecret
FRANCIS X. F«d^&...e BEVERLY //J4
BUSHMANand BAYNeI
WmChtistyCahannes master serial in l5 thrilling' chapters
Advertising Campaign now in full stride
in these great daily newspapers
New York Journal
New York Evening Mail
Brooklyn Eagle
Cincinnati Enquirer
Cincinnati Times Star
Toledo News Bee
Columbus Dispatch
Reading Eagle
Scranton Republican
Minneapolis Journal
Minneapolis Tribune
St. Paul Pioneer Press
St. Paul News
Milwaukee Journal
Milwaukee Free Press
Indianapolis News
Indianapolis Star
Bangor News
Springfield Republican
Springfield Union
Atlanta Journal
Birmingham Age Herald
Jacksonville Times Union
Dallas Times Herald
El Paso Herald
Duluth News Tribune
Jancsvillc Gazette
Aberdeen American
Sioux Falls Argus Leader
Boston Herald Traveller
Boston Globe
Providence Journal
Cleveland Plain Dealer
Cleveland Press
Pittsburgh Press
Pittsburgh Gazette Times and Chronicle
Telegraph
Dayton News
Richmond Times Dispatch
Richmond News Leader
San Francisco Examiner
Paterson Call
Trenton Times
Detroit Free Press
Detroit News-Tribune
Grand Rapids Press
Providence Bulletin
Bridgeport Post Telegram
Portland Express Advertiser
Worcester Gazette
Worcester Telegram
Memphis Commercial Appeal
Memphis News Scimitar
Des Moines Register
San Antonio Light
Little Rock Gazette
Eau Claire Leader
La Crosse Press Leader
Oshkosh Northwestern
Newark News
Philadelphia Evening Ledger
Philadelphia Bulletin
Washington Star
Washington Times
Baltimore News
Baltimore American
Denver Post
Oakland Tribune
Los Angeles Examiner
Kansas City Star
Kansas City P.ost
St. Louis Republic
St. Louis Globe Democrat
Chicago Tribune
Chicago American
Peoria Journal
Hartford Times
New Haven Register
New Bedford Standard
Manchester Union
Burlington Free Press
Nashville Ban.nt.:-
Nashville Tennesscan .-.nd American
Omaha Bee
Houston Post
Oklahoma Oklahoman
Green Bay Press Gazette
Madison State Journal
Fargo Forum-Republican
Hudson Observer
New Orleans Item
New Orleans Times Picayune
Albany Knickerbocker Press
Albany Times Union
Dayton News
PortL-uid Oregonian
Jackson Clarion Ledger
Buffalo Times
Syracuse Herald
Rochester Union Advertiser
Akron Times
Seattle Times
Shreveport Times
Buffalo News
Utica Herald Dispatch
Syracuse Post Standard
Johnstown Tribune
Spokane Chronicle
Tacoma Ledger
^Jive Shousand 24s/u
METKO
stands T^ow posted
CHANGES
An Extraordinary Opportunity
for State Right Buyers!!
EH
y 729 SEVENTH AVENUE . NEW YORK CITY
Offers
-*■=.
m LlSMRJ mZ
Witt*
Marie JSmpress
jKe Fascinating Broadway Star
An exceptionally forceful and impressive reply to a problem widely
discussed in Press and Pulpit. — A photoplay sermon for parents
which all will demand to see;
The Written Opinion of the
Rev. Dr. F. W. Adams
After Having Re-
viewed "THE GIRL
WHO DOESN'T
KNOW." ^
^° ^°
AND
A TRIANGLE KOMEDY
HONEST THIEVES"
Coming —
Mack Sennett-Keystone Comedies
Better Thaiv Ever
We wish to state that as
heretofore , Mack Sennett-Keystone
Comedies may be had only through
Trianqle Exchanges KESSELaBAUMANN
RELEASED ONLY BY TRIANGLE DISTRIBUTING CORPORATION
320 THE MOVING PICTURE WORLD January 20, 1917
Mr. EXHIBITOR:
YOU ! ! !
CAN NOW HAVE
MACK SENNETT-KEYSTONES
THE UTMOST IN COMEDY
INDEPENDENT OF ANY PROGRAMME
WHY ? ? ?
TO SATISFY THE DEMANDS
THE BOX OFFICE MADE ON YOU
AND YOU MADE ON US FOR
THE ONLY STANDARD QUALITY COMEDIES
EVER PRODUCED .
NOW READY FOR RELEASE
ONE EVERY WEEK
"THE NICK OF TIME BABY"
"HER CIRCUS KNIGHT"
"MAGGIE'S FIRST FALSE STEP"
"STARS AND 'BARS' "
"DODGING HIS DOOM"
"VILLA OF THE MOVIES"
TRIANGLE FILM CORPORATION, Distributors
KESSEL & BAUMANN, Executives
NEW YORK CITY
January 20, 1917 THE MOVING PICTURE WORLD 321
MISS MABEL NORMAND
IN
"MICKEY"
Mickey is a quaint little mountain
girl who runs the gamut of life.
Laughter and tears take their turn
in the unfolding of the story.
A vivid and appealing comedy-
drama with real living characters,
told without squash pies, battles or
the seduction of the innocent heroine.
No padding. When the story is
over, the curtain goes down.
* * *
Method and date of release will
be announced later.
KESSEL & BAUMANN, Executives
NEW YORK CITY
322 THE MOVING PICTURE WORLD January 20, 1917
For Exhibitors Who
Want Good Comedies
David Horsley long ago established his reputation as a producer
of "worth-while" comedies. He cherishes this reputation highly.
So when the craze for multiple reel subjects struck the film business
he did not slight his comedies in favor of greater length features.
Rather he redoubled his efforts to make them better. He put
more time and money into them than before. He also saw to it
that they conformed with the prevailing public taste. Naturally
enough his product has had, and is having, a tremendous sale.
Right now really good comedies are harder to find than ever.
And right now David Horsley is offering the best in that line he
has ever made — a new series of Cub Comedies featuring George
Ovey. This series is distributed through the Mutual, with a new
release every Thursday. The current subject is "Jerry's Winning
Way," released January 11th.
The pictures in this series are not "fillers," but one reel features
— the best one reel comedies on the market. Your Mutual ex-
change can supply you with them.
DAVID HORSLEY PRODUCTIONS
MUTUAL NEW/
' WKat> Goiiuj Otv livTke Mutual"
WEEKLY NEWS OF THE MUTUAL FILM CORPORATION AND ITS 68 EXCHANGES
JANUARY 20. 1917
"BELOVED ROGUES"
OFFERED THIS WEEK
WITH KOLB & DILL
mBELOVED ROGUES," sixth of the
D Kolb A; Dill-Mutual Photoplays, la
realty tins week. It Is five reels in length.
It was produced l>y the American Film
Company. Inc. It gives the famous stars,
Kolb & Dill, further opportunity for the
display of their talent.
Is Intensely Dramatic.
This Kolb & Dill-Mutual 1'hotoplay is
intensely dramatic. It tells a story of
real heart interest. Despite their roguery
both Kolb & Dill will win a warm place
in the hearts of photoplay fans. They
are steadily growing in drawing power at
theaters the country over. Photoplay
critics go out of their way to praise the
Kolb & Dill-Mutual Photoplays. "Few in
the history of the stage have enjoyed the
success attained by Kolb & Dill," says
the Lawrence (Mass.) Tribune. "Their
names are linked with Montgomery &
Stone, and Weber & Fields as constitut-
ing the three great 'teams' of the stage."
The Tacoma (Wash.) Ledger writes:
"Critics who assert character men can-
not get their personalities across in pic-
tures have a surprise in store for them
when they see Kolb & Dill. The picture
starring them, just released by Mutual,
is in such tremendous demand that Man-
ager Suiumerville of the Melbourne thea-
ter was only able to book it for two
days." Bookings on "A Million for
Mary," "Bluffs," "The Three Pals," "A
Peck O' Pickles," "Lonesome Town" and
"Beloved Rogues"— all Kolb & Dill-Mu-
tual Photoplays — can be secured now at
any Mutual Film Exchange.
| Mutual Star Productions I
For January
Crowds Wait in Rain
to See "Lumberlands"
Thtit the new Mutual chapter play, "A
Lass of the Lumberlands," produced by
Signal Film Corporation and starring
Helen Holmes, is a box-office magnet of
unusual power is being proved more con-
clusively every week. W. Hider, manager
of the Hider Theater, Binghamton, N. Y.,
writes: "Permit me to congratulate you
on your wonderful serial. 'A Lass of the
Lumberlands.' Our usual time for open-
ing is 7 o'clock, but with this picture we
were compelled to open at 6 :30. The
house was packed to capacity at 7:10 and
as many outside blocking the sidewalk,
waiting in the rain to get in. All previous
records for box office receipts have been
shattered by tnis serial and exhibitors
will surely find it a money-getting pic-
ture." This is but one of hundreds of
similar testimonials received by the Mu-
tual Film corporation. Booking on this
phenomenal chapter play ran be made at
any of the 68 Mutual exchanges.
Lead. =
Week Bi>Kinning January 1st.
Title.
1 The Gilded Youth
Richard Bennett
Week Beginning January StU.
The Butterfly Girl
Margarita Fischer
Week Beginning January 15th.
Beloved Rogues Kolb & Dill
Week Beginning January 22d.
The Gentle Intruder
Mary Miles Minter
MARGARITA FISCHER
Begins Work on Her
Newest Five Reeler,
"THE DEVIL'S ASSISTANT"
Harry Pollard and Margarita Fischer
are at work on the next Fischer-Mutual
Photoplay, its title is "The Devil's As-
sistant." It is five reels in length. This
production is a feature of a highly dra-
matic sort, affording the star unusual op-
portunity for emotional acting. In "The
Devil's Assistant" Miss Fischer will dis-
play an unusually elaborate wardrobe.
Double and triple exposures — a kind of
camera work for which Director Pollard
is famous — may also be expected. Spe-
cially engaged for Miss Fischer's support
in this picture are Monroe Salisbury, who
played the leading man in "Ramoua," and
Miss Kathleen Kirkham, who appeared
opposite George Beban in several pro-
ductions. Upon its completion by the
Pollard Picture Plays Company. "The
Devil's Assistant" will be released
through the 68 Mutual Film Exchanges.
Bookings can now be made.
First Rambeau-Mutual
Photoplay Interesting
Work on "The Greater Woman," first
of the Marjorie Rambeau-Mutual Photo-
plays, is progressing rapidly. Miss Uam-
beau's expressive eyes, curly hair and
mobile features "register" every emotion
perfectly. Still pictures of the first few
scenes, now in the Mutual offices, offer
proof that the Frank Powell Producing
Corporation is staging the picture with-
out regard to expense. Though no re-
lease date has yet been set for this first
of the Marjorie Rambeau-Mutual Photo-
plays, bookings can now be made at any
of the 68 Mutual Film Exchanges.
EDNA GOODRICH IS
LATEST STAR TO SIGN
MUTUAL CONTRACT
STILL another celebrated star has been
added to the Mutual rosier. Edna
Goodrich, world-famous beauty, is the
latest actress to affix her signature to a
Mutual contract, in the very near future
a series of Goodrlch-MutUal Photoplays
will be released through the 68 .Mutual
Film Exchanges. I'm- years the public
In general has paid homage to the
beauty of this fascinating star. Poets
have been inspired by her classic fea-
tures. Dramatic critics have searched
their dictionaries for adjectives to de-
scribe fittingly her face and form.
Her Widened Field.
The beautiful Miss Goodrich has ap-
peared in many successful attractions
iind is well known in the field of amuse-
ments. On the speaking stage she has
only played the biggest theatres in the
largest cities and her film appearances
have been so few that it can scarcely be;
said she is known to film tans every-
where, but now through the medium of
Goodrich-Mutual Photoplays she will ap-
pear in every village and hamlet. The
masses will have an opportunity of be-
holding her art. The most notable author-
are supplying the manuscripts from
which Miss Goodrich's plays will be pre-
pared. Every opportunity will be af-
forded her for the display of her remark-
able talent. The title of the first Good-
rich-Mutual Photoplay will be announced
shortly. This production and those
which are to follow are sure to be iu tre-
mendous demand. For this reason many
exhibitors are even now making reserva-
tions. Any of the 68 Mutual Film Ex-
changes are prepared to receive reserva-
tions.
Fourth " Reporters'*
Release Really Weird
Decidedly weird is the story told by
chapter four of the new Mutual serial,
"The Perils of Our Girl Reporters." As
the story runs, he was a doctor. Shortly
before midnight a bearded individual
called on him and insisted that he go
to attend a patient. Before he left his
office his eyes were blindfolded. After
being driven about the streets for hours
he reached a palatial mansion. The
blindfold was removed. His patient was
a beautiful girl. She was speechless.
This is but the beginning of the fourth
episode of this new Mutual serial. It is
startling all by its novelty. Theatres
showing it are packed to the doors.
Bookings can now be made at your near-
est Mutual exchange. It's in fifteen chap-
ters. A new chapter each week. Each
chapter complete in itself.
MUTUAL
m m
■: m
tiMm m
mm
^n
" i i '! :
Mutual Film Corporation
Q4Ytnouncef
CAnother NeW Mutual 5tar
c7Ae Fascinating JBeautip
|N ACCORDANCE with its policy of "Only
Bi& Stars For Mutual" — the Mutual Film Cor-
poration has signed still another celebrated
actress— the fascinating beauty Edna Good-
rich. Since the day of her debut in "Floradora"
and up to the present, the public has paid homa&e to the
beauty of this charming star. Her ability to portray
difficult roles conclusively proves that her claim to fame
rests not on beauty alone. Some of the most famous
authors are supplying the manuscripts from which Miss
Goodrich's plays will be prepared. The star will be
afforded every opportunity for the display of her re-
markable talent. The same "quality" atmosphere that
has made "Tiffany's" unique, will mark each Goodrich
production — causing it to stand out supreme and un-
equalled amid all other photoplay offerings. The title
and release date of the first Edna Goodrich Mutual Star
Production will be announced soon. Exhibitors are in-
vited to confer with Mutual Exchange managers for
complete information re£ardin& the new Mutual Policy
for 1917 — "America's greatest stars in the world's
greatest plays."
Mutual Film Corporation
Q_ybhn. QFreu/er 'President
68
Exchan^
es in America.
AMERICAN I1LM COMPANVClNC, fres-enh
KOLB ® DILL
TBELOf ED ROGUES
Awholesomedttinatic offering in five
ads-. Sixth of the Kolb£Dill- Mutual
photoplay^. Released the week of January 15ft.
OiVaiU(e: -APEaea PICKLES"
'AMllUON PORMARY-"BLUFr
'LONESOME TDWK"-THREE PALS"
%rfBookiM$M68Mub(at } ExbJwoiyez
tfUib Press* Saur;-
Kolb kDill have made good so emphatically
iuWms.it is probable they will qurlihespeak-
in£ stage for all time.'iar AjufeUrMemU.
'KolblDill are making a £reat hit at the
fbrtok and filling the house aai nidht
aswdlasatinalinee5"5awkSin^«x7&ir.
January 20, 1917
HE MOVING PICTURE WORLD
Umi9vulLi£ktii\£ Effects:
InALAttoFTHElUMBERlANM
In lighting effects, the new Mutual
chapterplay, "A Lass of the Lumber-
lands," is as unusual and superior toother seri-
als as it is in plot, action and enactment. Some of the
wonderful night "effects" are positively startling.
It is almost uncanny to behold flashing headlights,
brilliantly lighted Pullmans and tremendous bon-
fires, depicted on the screen with such reality.
Theatre patrons everywhere are proclaiming
this chapterplay wonderful. Turnaway business
is the rule. Fifteen startling chapters — a new one
every week.< For bookings see your nearest
Mutual Exchange.
SIGNAL FILM CORPORATION
HELEN HOLMES
Now Booking At
68 MUTUAL EXCHANGE?
A LASS OF THE
A Spectacular Chapterplay of the NortU Woodr
■P
■ ▼
324
THE MOVING PICTURE WORLD
January 20, 1917
jfe#/ Newpaper Stories
InTkfc Sensational Serial!
"Get the story!" ordered the city editor as he sent the girl
reporter forth to run to earth the confidence man. She picked up a
clue. She followed the trail till it lead her to the man she sought. Then, at the
point of a gun, she held him at bay and got the "story." This is but one of the unusual
thrills in the new Mutual serial, "The Perils of Our Girl Reporters."
GIRL REPORTERS
FIFTEEN STARTLING MOTION PICTURE 5T0RIES - EACH COMPLETE
Each story in this big new serial is founded on fact — based on a real inci-
dent in newspaper life. The stories are perfectly enacted by a cast headed by Earl Met-
calfe, Helen Greene and Zena Keefe. Geo. Terwilliger directed the production. Theatres playing
this new Mutual serial are "holding 'em out." YOUR theatre can do the same. Fifteen chapters
—a new chapter each week— each story complete in itself. Now booking at all Mutual Exchanges.
BooldnWCWAt 68 Mutual Exchanger.
Produced b^NIAGARAFILM 'STUDIOS'
January 20, 1917
THE MOVING PICTURE WORLD
325
326
'I HE MOVING PICTURE WORLD
January 20, 1917
ti
Germany and its Armies
of Today"
Three Weeks at the Strand
Apply Now for States Rights mta
GERMANIC OFFICIAL
WAR FILMS, Inc.
729 7th Ave. N.Y. City
Room 1003
;3wroN|
Germanic War Films, Inc.,
729 Seventh Avenue,
New York, N. Y.
Gentlemen : —
In answer to your inquiry regarding the suc-
cess of your picture, "GERMANY AND ITS
ARMIES OF TO-DAY," I beg to advise that the
same has been a huge success, which was evi-
denced by the amount of genuine applause dur-
ing each and every performance.
We take this opportunity of exercising our
option for the continuation of same for the
third week, commencing January 14th, thereby
making a continuous run of three weeks.
Assuring you of our appreciation for having
had the privilege of first running these official
German war pictures, I beg to remain,
Yours very truly,
Managing Director.
AN UNUSUAL PICTURE \ Get>sy
Januar) 20, 1('17
THE MOVING PICTURE WORLD
327
WHAT BECOMES
OF THE
CHILDREN
Written by and Featuring]
CORRA BEACH
and
WALTER SHUMWAY
DIRECTED BY
WALTER RICHARD STAHL
* "i
328
THE MOVING PICTURE WORLD
January 20, 19L
TO THE
WISE EXHIBITORS
OF THE WORLD
/ beg to call your attention to
the World regular program re-
leases below:
Jan. 1 — Alice Brady in "A Woman Alone."
Jan. 8 — Gail Kane and Carlyle Black well in "On
Dangerous Ground."
Jan. 15 — Robert Warwick, Gerda Holmes and Doris
Kenyon in "The Man Who Forgot."
Jan. 22 — Ethel Clayton supported by Rockliffe Fellowes,
Arthur Ashley and John Bowers in "The
Bondage of Fear."
Jan. 29— Marie Dressier in "Tillie Wakes Up."
Feb. 5 — Alice Brady in "The Hungry Heart."
Compare them with the so-called
special releases.
Then reflect ^ i i/J q
J annuis 20, 1917
THE MOVINC, I'ICTURK UoKI.D
S29
WILLIAM A. DRADY
in ax^ociation wit>i
WOULD PICTURE/
presents
ROBERT
WARWICK
The Man Who Forgo f
Cast including j
DORIS KENYON fr'GERDA HOLMES
From the Stovy loy JAMES HAYJr
Directed by EMILE CHAUTARD
Produced by PARAXON FILM5 Inc.
330
THE MOVING PICTURE WORLD
January 20, 1917
YOU KNOW PICTURES
BUT
WHETHERYOUKNOWORNOT
LAUGHS
MEAN MONEY
AND
YOUR
BOX-OFFICE
LAUGHS LOUDEST
OF ALL
WHEN YOU
PLAY THE
BILLY WEST COMEDIES
TWO REELS EACH AND PACKED WITH RIOTOUS YELLS
1st Release: "HIS MARRIED LIFE"
2nd Release: "BOARDERS AND BOMBS"— 3rd Release: "HIS WAITING CAREER"
REAL SCREAMS OF THE SCREEN
ij;ik»m
KNOWS FOR YOU
ONEJWO AND THREE REEL DRAMAS
COMEDIES THAT ARE FUNNY
WESTERN SCREEN PLAYS
WHICH ARE CLASSICS.
TWENTY-ONE
REELS PER WEEK
Executive Offices. IZ6-I30 West Porty-Sixth St.. New York City
BRANCHES IN TWENTY-EIGHT PRINCIPAL CITIES OF U.S.A.
IKE SCHLANK,pm3iobht
INTER NATI ONAL
^jHrs^yemon (as He
Ttte Ijesf Known ana .Best Dressed
Wornctn in Atneriea ^
Released January 14th 6y PATHE
V
So
-V.N
X
^
,^
M
witi
?
n
RELEASED
anuaiy
THROUGH r
PAT HE
EXCHANGES
.■'■
f
J
RNATIO NAL
Jtmerica'sfiestKnoUto cmdfiestJSressedJMmian
f
/
±
i
INTER NAT I
RELEASED
January
THROUGH A
PATHE
EXCHANGES
INTERNATIONA
v-
<7Ae
{jertal
_ ibt4,pr"ejne
witk j}irs\ernon (asae
Tfie Besf Known and Best Dressed
Womctn in Ameriea *>
Released January 14th 6y PATHE
"1
^Jhere are thrills' in,
every Jvot oj
O)
says a hig -newspaper9.
'rRead what it says:
••There are thrills in every foot of 'Pearl of
the Army.' With a dramatic .story of love,
mystery, and adventure and an all-star cast
supporting her, Miss White is certain to achieve
the greatest success of her career. It is doubt-
ful if any star in th,e work has as great "box-
office pulling power. Pathe'3 name on a serial
is a guarantee of its high quality. 'Pearl of
the Army lacks none of the essentials of a
successful serial. It has a strong love-interest,
the development of which starts with the first
episode. There is mystery, adventure and suspense.
Every reel is replete with thrills of the kind
that bring audiences back week after week."
jQ.E.Pritcfr$rcL in the "kew Or/eons Item.
c7P/y7ien Via newspapers everywhere
recogni%e the importance afPaihe
Serials in the lip of their wmrriunities
it shows Tatke is giving thepuhlic
-what it wants!
'^roctuced hy (SA&ra^
"Directed l>y Edwardlbse
±h£he
is the vattna aivetv to
Ohe Shielding Shadow
hy reports* of exhibitors, ^heir
reports are based on box office
value and crowds of pleased pa-
trons. 73 % and 77% are the hi(fh-
e/i two ratings these same exhi-
bitors place on nine other serials
which tUer had run recently or
-were &U running,
^athe Knows how to make
and market serials ! <7Zifhy
Experiment 9
\Jh$ shielding shadow
-rr&duction, Vy®
o^isfira
^Directed hy L>ouis J^Gccsnier
ona2cL -Aicccken^ie
Ourjxxtrons revel uv
Xjitke Comedie?
. . ^Dkey liave never l?ooIiecL
any pictures ay they are
1?oos%ing younr.
Johri*R.Ellwtt,5tyr.
'^Jiippodrome, cOlieatrey
^y?luhgs£crwnsj Ohio.
"^Produced by^Roliny
and the heJi^nad&.
January 20, 1917
THE MOVING PICTUKK Wokl.I)
331
Vincent Serrano
'A modern
MONTE CRISTO"
RELEASED FEB. 4
riC*'
THANHOU
-MADE
A Patjie Gold Rooster Play
ALTVE WITH STRIKING
SITUATI0NS=A STIRRING
DRAMA OF VENGEANCE
WITH JUSTICE
COMING
FlorenceLaBadie \
"the girl who
wanted to live"
THANHOUSER FILM CORPORATION
NEW ROCHELLE.N.Y Edwin Thanhourer, Pro. JACKSONVILLE, FLA.
EUROPEAN OFFICE. THANHOUSER. FILMS , LTD., 167 WARJDOUR. ST.. W, LONDON
332
THE MOVING PICTURE WORLD
January 20, 1917
January 20, 1917
THE M< »\ [NG PIC1 URE WORLD
333
IS
^°^{S) Jl
S SAN AY
SELIG
OFFERS
"THE
PRINCESS
OF PATCHES"
A Picturization
by Al Green of
Mark Swan's
World-famous
Melodrama
A Love Romance
of the Sunny
Southland.
See the terrific explosion See the cotton plantations
See the fight in the houseboat See a blood-stirring melodrama
An All-star Cast Headed by Vivian Reed
and Charles Le Moyne. A Love Romance
Filmed True to the Life of the South.
\0
' »
COMING
COMING
A Sensational Drama of the Borderland
"The Heart of Texas Ryan"
With George Fawcett, Bessie Eyton, Frank Campeau,
Tom Mix and Charles Gerrard.
COMING
in
K-E
K-t-S-E
334
THE MOVING PICTURE WORLD
lanuarv 20. 1917
te
Kyo§0^Ky3i:^ K
im^^m\\i^d ■*&§&(»#?
HENRY B. WALTHALL
America's Greatest Actor
with MARY CHARLESON
is presented in
tie Shoes"
Henry B. Walthall, the greatest emotional actor the world has known,
plays the melody of child love on the heart strings in this tense photo-
play. It is clean, sweet, beautiful — the play for the entire family.
By Eleanor M. Ingram Directed by Arthur Berthelet
Screen time, 1 hour, 15 minutes
■
hi
■KrE-j-Jp
— ■ llll II II I
1333 Argyk- St., Chicago
K-E-S-E
i
January 20. 1917
nil'. M< »VING I'M I URE WORl D
335
03©C3
Every Critic Calls "The
Truant Sour' Walthall's
Greatest
"In 'The Truant Soul' Henry B. Walthall has been given a part to play that calls
forth every bit of his talent and he has done nothing better during his career. .
The picture is stirring from start to finish, and will hold audiences both for its story
and the complete and effectual way in which it is produced."
DICKSON G. WATTS,
New York Telegraph
"In 'The Truant Soul' we have again the genius Walthall . . . the biggest man
in pictures. ... As the reels unfold you find yourself shaken by pity, fear, horror,
repulsion and finally joy. The interest you have in the unfolding of the tale is
the same absorbing interest you have felt while reading that novel you simply couldn't
lay down. . . . There is not one moment during the entire picture when the
suspense slackens."
MAE TINEE,
Chicago Tribune
"Not since Walthall made 'Ghosts,' 'The Avenging Conscience' and other plotful
features has he given us such a character as Dr. John Lancaster in 'The Truant Soul.'
. Walthall does some wonderful pantomimic work. His two contrasting charac-
ters and his portrayal of each have never been excelled on the screen."
LOU ELLA 0. PARSONS,
Chicago Herald
"The combined efforts of the star, Henry B. Walthall, and the producer, Harry
Beaumont, augmented by the personal charm and manner of Mary Charleson have
given Essanay one of the most artistic plays . . . and one of the most absorbing
productions of the day. Truly it eclipses any current effort. ... It contains the
best and most essential ingredients which go to make ideal cinematic melodrama. The
photoplay is excellent. . . . Essanay might well be proud of 'The Truant Soul'
and Mr. Walthall has every reason to believe it his best achievement."
W. K. HOLLANDER,
Chicago Daily News
Uii
W Trademark
_■ £ea. U. 8. Pat. 1907
1333 Argyle St., Chicago
K-E-S-E
336
THE MOVING PICTURE WORLD
January 20, 1917
QS0C3
What the Critics Say of
"The Phantom Buccaneer"
Presenting
RICHARD C. TRAVERS
and GERTRUDE GLOVER
" 'The Phantom Buccaneer' has a story that will permit of no
napping by the spectator as the action is fast and furious.
Richard C. Travers will win a warm welcome in this adventurous
photo-melodrama. ... Gertrude Glover's Mercia is a win-
some little creature."
— James S. McQuade, Moving Picture World
"It is an entertaining play . . . holds the attention well.
The acting is good, as also the photography."
— Genevieve Harris, Motography
OTHER ESSANAY FEATURES
"The Breaker"
"The Prince of Graustark"
"The Sting of Victory"
"That Sort"
"The Little Shepherd of Bargain Row"
"The Havoc"
"Vultures of Society"
"Captain Jinks of the Horse Marines"
"The Alster Case"
"The Crimson Wing"
"The Blindness of Virtue"
"The White Sister"
"Graustark"
"The Chaperon"
"The Return of Eve"
"According to the Code"
"Sherlock Holmes"
"Charlie Chaplin's Burlesque on Carmen"
"The Discard"
"The Misleading Lady"
"A Daughter of the City"
"The Raven"
"The Man Trail"
"In the Palace of the King"
"The Slim Princess"
■
m
i
Trademark
Rca. V. 8. Pat. 19™
1333 ARGYLE STREET, CHICAGO
Trademark
Beg. U. S. P»t. 1907
1
\ • >
m
•C-E-S-E
January 20, 1917
THE Md\ [NG I'U rURE WORLD
337
f^
p
1
Saitfal Slim Sawt.
ESSANAY STOCK COMPANY
Five Screen Stars of International Reputation
EVER\
reive Tl
IS
APPEARING EVERY SATURDAY
in a Series of Twelve Thrilling Dramas
SACRED?
Each play with a separate and distinct
plot, embracing Marriage and Divorce
CLAYTON
"The Burning Band"
'Dancing With FoHy"
"Wife In Sunshine" -
'When The Man Speafcs"
'The Wide Wrong Way"
'The Sinful Marriage"
Dec. 16
Dec. 23
Dec. 30
Jan. o
Jan. 13
Jan. 20
ARNOLD
"The Magic Mirror" - - Jan. 27
"Shifting Shadow*" - Feb. 3
"Desertion and.Nonsupport Feb. 10
"Ashes on the HeArthstone" Feb. 17
"The Extravagant Bride" Feb. 24
"Social Obligations" - - March 3
By Charles Mortimer Peck Directed by E. H. Calvert
DREW
Screen time approximately 30 minutes
v&
COMMF.RFORD
Solves All
Beat Selling
Problems
Hundreds of Exhibitors Writing
and Wiring Congratulations to
Essanay on this Big Success
AINSWORTH
BOOKING NOW
«»'8ifr«r«)j
1333 Argyfe St., Chicago
338
THE MOVING PICTURE WORLD
January 20, 1917
THE SELIG-TRIBUNE
The World's Greatest News Film
Will bring the shining shekels into your box office till — will "hook
up" business on dull days — will also attract a class of patrons not
ordinarily classed as "movie fans."
THE SELIG-TRIBUNE
The World's Greatest News Film
Released every Monday and Thursday in General Film service,
originated a new and nifty poster — is painstakingly edited — is
aimed to interest, to entertain and to educate.
THE SELIG-TRIBUNE
The World's Greatest News Film
Achieved a wonderful record during its first year— springing im-
mediately into popularity because it presents subjects out of the
beaten track and in a new and novel manner.
THE SELIG-TRIBUNE
The World's Greatest News Film
Will spare neither time nor expense in 1917 in filming news pic-
torials not only interesting, but vitally comprehensive. Experienced
cameramen located in all parts of the world will be alert to
GET THE NEWS AND SHOW IT FIRST!
SELIG POLYSCOPE CO.
CHICAGO - ILLINOIS
January 20, 1917
THE MOVING l'K'l URE WORLD
339
Soitrol Jtlm Some.
340
THE MOVING PICTURE WORLD
January 20, 1917
t
Announcing a
NEW SERIES of
"STINGAREE"
Adventures
By
E. W. HORNUNG
Author of
"RAFFLES"
and of KALEM'S former
successful "Stingaree" series.
TRUE BOARDMAN
is again featured in the
title role.
Kalem's Stellar Achievement for 1917!
WATCH FOR RELEASE DATES
"THExHOMESTEADERS' FEUD"
A Dramatic Two Part Episode of
"The Girl from Frisco"
Released Wednesday, Jan. 17th.
"THE BLACK CIRCLE"
A Thrilling Episode of
"Grant, Police Reporter"
Released Friday, Jan. 19th.
"THE WRECKED STATION"
A Rapid-fire Chapter of
"The Hazards of Helen"
Released Saturday, Jan. 20th.
"CUPID'S CADDIES"
One of Those Popular
"HAM Comedies"
Released Tuesday, Jan. 16th.
.
-:
1
;.-
KALEM COMPANY
INCORPORATED
235 West 23rd Steeet, New York City
Januar) 20, 1917
NIK MOVING PICTURE WORLD
341
Entered at the General Tost Office, New York City, as Second Class Matter
J. P. CHALMERS, Founder.
Published Weekly by the
Chalmers publishing Company
17 MADISON AVENUE, NEW YORK CITY.
(Telephone, 3510 Madison Square)
J. P. Chalmers, Sr President
J. F. Chalmers Vice-President
E. J. Chalmers Secretary and Treasurer
John Wylie General Manager
The office of the company is the address of the officers.
CHICAGO OFFICE— Suite 917-919 Schiller Building, 64 West Randolph
St., Chicago, 111. Telephone, Central 5099.
PACIFIC COAST OFFICE— Haas Building, Seventh St. and Broadway,
Los Angeles, Cal. Telephone, Broadway 4649.
SUBSCRIPTION RATES.
United States, Mexico, Hawaii, Porto Rico and
Philippine Islands $3.00 per year
Canada 3.50 per year
Foreign Countries (Postpaid) 4.00 per year
Changes of address should give both old and new addresses in full and
be clearly written. Two weeks' time may be required to effect the
alteration.
ADVERTISING RATES.
Classified Advertising — One dollar for twenty words or less;
over twenty words, five cents per word.
Display Advertising Rates made known on application.
NOTE — Address all correspondence, remittances and subscriptions to
MOVING PICTURE WORLD, P. O. Box 226, Madison Square Station,
New York, and not to individuals.
(Index to this issue will be found on page 428.)
"CTNE-MUNDIAL," the monthly Spanish edition of the Moving Pic-
ture World, is published at 17 Madison Avenue by the Chalmers Publish-
ing Company. It reaches the South American market. Yearly subscrip-
tion, $1.50. Advertising rates on application.
Saturday, January 20, 1917
Facts and Comments
JUDGES in Schenectady, N. Y., and in Cincinnati,
Ohio, have declined to give an adverse ruling
against the Sunday picture performance, and the
district attorneys in those cities have withdrawn
charges against other than the houses complained of,
but, as one Cincinnati paper puts it, the pool parlors
and fruit stands are yet to be decided upon. This is
one of the irritating things of these prosecutions. The
respectable amusement is linked with the saloons and
pool parlors as deleterious, things to be suppressed.
The Sunday closing law seldom shuts up the saloons.
It merely makes rich opportunities for graft. The best
way to hurt the saloons and the pool parlors is to open
the picture theaters and afford the man who will not go
to church or who has already been to church opportuni-
ties for clean and decent diversion of a seemlv sort.
W.w that the fight for Sunda) opening has been begun
in New York, perhaps it would be as well to push the
matter to a conclusion and put ;i Btop to the urn
taintie : of an ill) defined position,
* * *
J i DOING from correspondence, personal inten
and everj other means ol securing data, the high
salaried Mar is not the only crying evil in need of
reform in order to reduce the "high cosl of film rental."
The senseless multiplication of film exchanges is undoubt-
edly doing more toda) to add to the burden that is slowly
but surely freezing out many of the smaller theatre
necessary to the stability of the whole industry. How
can it be otherwise with ten to fifteen exchanges in some
centers when- one third of the number could amply meet
all requirements. It is right here that a big reform will
work wonders and it is bound to come.
* * *
^TF WE could only get some co-operation from the
exchanges, we could get a share of the prosperity
that every other line is sharing in out here," says
a well known exhibitor in the far West. Advance de-
posits, C.O.D.'s by mistake and the high and mighty ex-
change manager who sits in his office a hundred miles
away without making the slightest effort to assist his cus-
tomers in getting busines or suitable programs is most
discouraging and an amazing condition.
* * *
ONCE more the European market begins to figure on
the profit side of the film companies' ledgers. The
return is nothing like it was a few years before
the war, but there is a better demand for American films
on the other side of the Atlantic and comedies arc almost
in brisk demand. This is in line with what Will Irwin
recently wrote in the Saturday Evening Post regarding
the English stage. Old bits of burlesque business that
would not be tolerated in the Christmas pantomimes be-
fore the war are now interpolated even in musical com-
edies. A people under stress seek amusement when they
resort to the theatre and the rougher forms of slapstick
comedy films are in strong demand. But extravagance
and not vulgarity should be the keynote of the stories.
* * *
EVEN worse than the sex title for a film is the
announcement that children under sixteen will not
be admitted to view certain subjects. Clearly they
should not be permitted to view films properly belonging to
the clinic, but in a majority of instances the sign is not used
to protect the juvenile morals ; rather to emphasize the
suggestion that the subject on view is ultra sensational,
if not immoral, and so draw what the Pacific coast force-
fully but inelegantly terms "bloodhounds." One western
exhibitor, Ralph Ruffner, of the Liberty, Spokane, handles
the situation well, even though he does not use the ultra
sensational pictures. Many subjects that are proper for
adults are not good for children, and when he has one
of these he displays no sign, but the cashier quietly tells
the children that it is not the sort of story that would
interest them and refuses to sell them admissions. If
they procure tickets through an older person, the door
keeper has instructions to refuse them. It is a better plan
and one more apt to make friends. Purely as a business
proposition it is unwise to raise expectation too high.
* * *
Empty Promises — Fifty thousand dollars as a subsidy
for advertising business, but only after the first fifty
thousand goes to the "insiders'' then you must not forget
the profits promised to the "League." The whale that
swallozved Jonah was a "piker" when it comes to swallow-
ing "bait" in these times.
342
THE MOVING PICTURE WORLD
January 20, 1917
Craftsmen Needed a
By Louis Reeves Harmon
WHEN light was thrown on the Statue of Liberty
the President spoke of people who love liberty in
all parts of the world, saying, "There is a com-
mon pulse in us all; there is a common contact with life;
there is a common body of hope. This not only means
opportunity for the individual, but it also indicates his re-
lation to others. When the individual comes to his full
dignity he can look into the ey > of his neighbor and real-
ize that he belongs with him to a common, free community
of purpose and thought and action."
There is a drift toward harmony observable in motion
picture ranks, but the eternal individual often stands in
the way. It is perfectly natural for him to think first of
himself. He is compelled to give close attention to his de-
partment of work in order to make it a success, but it
would not hurt him in the least to rise from that close at-
tention at times and stretch himself mentally, even to the
extent of laying aside the absorbing occupation in which
he is engaged in order to visit some higher standpoint
where he can take a look over the entire field.
It does not hurt any man to leave his anchorage occa-
sionally, if only to scrape off a few of the barnacles which
accumulate when one sticks too long to one way of think-
ing. We are not a lot of receptive vegetables. We are
here to receive, it is true, to receive and learn, to live out
the best expression of ourselves, to improve what is given
us as a contribution to that free community of purpose
and thought and action — our real status on earth seems
to be that of a tryout, not only to make good as individuals,
but fo: common welfare — of what use would any of us be
in a future state if we can't push this one along?
"When an individual comes to his full dignity," when
the Exhibitor, the Producer, the Critic, comes to a large
comprehension of all that pertains to Screencraft, he real-
izes f^lly, and possibly for the first time, that nothing can
make this business better for all concerned that does not
make it better for the public. I am accused by a clever
writer, one who may thoroughly enjoy his own dextrous
insincerity, of attempting to get from mediocre produc-
tion a "perfect" play. What he hopes to convey is that
I am straining for the impossible, for what is completely
effective and satisfactory in every respect.
There are many people who imagine that the projection
of pictures on the screen is so purely mechanical that it
requires no skill. A very little investigation will bring
out that nice young ladies and gentlemen imagine that
there is required no skill to act in the photoplays. Nearly
all inexperienced writers in the country, as well as a few
millions who have only pen, ink and two arms, imagine
that there is required neither native ability nor craftsman-
ship to wr'e a successful storv for screen visualization.
Such people may be fairly intelligent, but, like the writer
of dextrous insincerity, they have that common human
failing, Limited Vision.
For many long years the Moving Picture World has
been devoted to the perfecting of all departments of pro-
duction and exhibition. Through suggestion, through ex-
ample, through discussion, through criticism, there has
been a consistent effort made to improve all the units of
performance, with the helpful idea of encouraging gen-
eral excellence and thus makmg the entire product, as
nearly as it is possible to do so, completely effective and
satisfying to the public.
Barnum said that there is a fool born every minute. A
fool is defined as "one who is deficient in judgment or
sense." We do not expect babies to have judgment and
sense — they are born every minute — but we take pains to
see that they acquire what they lack. We educate them —
there is a common pulse in us all — and that is very much
the sort of attitude we should take toward those members
of a mixed audience who are not overburdened with good
judgment and common sense. We are not rising to our
dignity as men and women when we play down to the
lowest forms of intelligence, when we cater to mental
weakness instead of to those qualities which make for fine
manhood and womanhood.
If I have been concerned about the truth of what is
presented to those half-formed minds, and about the qual-
ity of presentation, it is because many of the difficulties
with which we seem to be vainly struggling, against which
there has been a vast amount of futile rant, would vanish
of themselves before the strong glow of thought and feel-
ing in screen production of the highest possible kind we
can attain. The great, big, absorbing question is to elevate
the quality of product.
Neither intellect nor imagination is required to repeat
a lot of old stock phrases like "there is a fool born every
minute" ; a parrot can say them, and men are worse than
parrots who try to replace logic with rant. "Ready-to-
wear intelligence," says Herbert Kaufman in one of his
vigorous editorials, "is quite inexpensive — probably the
low est- priced service in the market. Brains stuffed by
formula seldom exhibit brilliance and resource." "What-
ever is easily duplicated," such as adaptations, "is sold
cheap." He insists that success cannot be attained "un-
less the spirit of originality is stimulated."
There is no doubt that average adaptation furnishes a
producer the cheapest possible method of providing a play,
"the lowest-priced service in the market." "The scarcest
commodity is the knack of thinking along nezv lines." And
it is not ordinarily to be had for a few hundred dollars,
such as the adaptation usually costs. If it is true that we
can never make this business any better for ourselves by a
policy which does not make it better for the public, why
are we adhering to a policy of adaptations discarded in all
other arts of expression but our own ? Why provide a
monotony of beaten tracks for the public?
Efficiency methods are applied to nearly all branches of
the business of visualizing stories — why not to the stories
themselves? Our common purpose is to provide what is
new and attractive in this beautiful and marvelous art of
expressing thought and feeling. We know that people
would be drawn and held by powerful presentments of
those subjects in which most of them are deeply interested.
Successful stage plays can only be written by those who
know how to write for stage presentation, and the same
general principle applies to all other arts of expression.
There is such a thing as Screencraft.
There are thousands of capable writers in this country,
including the gentleman of dextrous insincerity, and there
are muny hundreds who know how to tell an interesting
story, but, outside of the studios, there are comparatively
tow who have any knowledge of Screencraft. They will
acquire it rapidly enough when producers make it worth
their while. The same stimulus to effort must be accorded
them that started production and exhibition. Once the
big central idea of production is provided, many minor
vexations will disappear of themselves.
January 20, 1917
THE MOVING PICTURE WORLD
343
A Kick on the Deposit System
gj liy Sum Spedon
WE fully appreciate the righteous indignation of a
self-respecting and responsible business man,
which no doubl dictated the tetter below and
we cannot refrain from giving space to its expression.
December 25, 1916,
Moving Picture World, Now N ork.
Gentlemen — is it possible that the exhibitor will always
let the film manufacturers treat them as dead-beats or carry
their business for then: by putting up a deposit for from
two to lour weeks? Ami some of the new ones are demand-
ing more than that. Any man who has any credit is cer-
tainly jealous of it and I for one would do business witli any
company if they would do business with responsible people
on business principles the same as any business man does.
The good accounts should not have to suffer for the bad ac-
counts.
So long as the exhibitor will agree to let them dictate to
them as to what service they give them, whether good, bad
or indifferent, and the exhibitor will put up his money in
advance to run their business with, it certainly makes it very
easy for the manufacturers and exchanges. The exhibitors
are certainly easy.
The manufacturers are figuring to get the exhibitors'
money in advance regardless of the kind of pictures he gives
you or .the kind of service you sign for, including slides,
photos, as well as so much paper, which often you do not
get. Either your paper will be late or you will receive a
note saying, will send tomorrow, but it never comes. Again
they send the films out too late to reach you for your show
and claim it is no fault of theirs, yet they have our money.
What are you going to do? They say it is the express
company's fault, and we will see that you get your loss. But
in seven years I have never gotten one penny due me from
any company yet.
I trust that you and the exhibitors will take this matter
up and see where we all stand.
Very respectfully yours,
There are always two sides to every question. The ex-
changes must protect themselves against "dead-beats" and
the exhibitors must protect themselves against imposition.
The just always suffer with the unjust. But it does seem
there should be some distinction between the two, whether
it be the exchange or the exhibitor.
There is evidently a disposition on the part of the
exchanges and manufacturers round and about New
York, to do away with the deposit system just as soon
as they can safe-guard themselves against irresponsible
exhibitors. To this end they have associated themselves
with the Hoy Agency, which furnishes the exchanges
with a report of the financial responsibility of each ex-
hibitor. If an exhibitor is in arrears with one exchange,
he is immediately reported to all the other exchanges,
at the end of each week and he is cut off from any other
service in the association.
The responsible exhibitor is agreeable to this method,
but claims it should automatically do away with the de-
posit system. When the exchanges or manufacturers
impose both, the exhibitor considers they are adding insult
to injury.
The local exhibitors league of New York City has
asked the exchange managers, members of the F. I. L. M.
Club, to arbitrate the question of deposits, for the pre-
sentation of their side of it ; a privilege they have never
been accorded. If this meeting is brought about it is
possible the matter will be fully discussed and amicably
settled to the satisfaction of all concerned.
We certainly hope this "get together" will take place
very soon. We will all watch for the results, anticipating
a happy solution of the problem.
We might add, as another indication of which way the
straws are blowing, that it was a very gratifying bit of
news to hear that the K K
to the exhibitors <>n all deposits on th< No
doubt others will follow their example.
There an n.iny angles to the problem, as sug-
gested bj the letter quoted above, it is hardly po
to analyze each one specifically. It appears to a per-
son on the outside looking in, that there should be ome
way of separating the sheep from the goats, or the
honest then from the "crooks." This matter might
possibly come within the province of the X. A. M. P. I.
or the National Exhibitors' League.
Are American Producers Provincial?
ONE of the trade papers published in France reached
our desk the other day. In ante helium times it
could be compared favorably with the Moving
Picture World, "La Vita Graphica," "The Bioscope,"
and other widely known trade publications, but a copy of
Cine-Mundial, our international organ, stood up like a
giant before this "war edition." We looked it over with
a feeling of pity mingled with the deepest respect. The
titanic struggle in which France is enacting such an im-
portant role is playing sad havoc with her business enter-
prises and even more especially with her artistic life, in-
cluding the production of films. The misfortunes of
France do not inspire any rejoicing, even if some of our
industries are benefiting in the meantime.
In the middle of the first page of our esteemed French
contemporary a dozen lines in bold type announces the
monthly French production of films and just below there
was an article on world conditions, of which the following
is a rather free translation. The article contains much
food for thought on the part of our film manufacturers
and directors, for the Griffiths, Inces and others who are
responsible for the plots, stories, themes and subjects of
our productions. Do they lack the essence of that uni-
versal appeal that makes Shakespeare belong not to the
country of his birth but to the whole world? Are they
built around plots and themes of merely American color
and local appeal? What of the world's market, of which
we are trying to secure a share, if this is true? And not
only the world markets but may there not be the germ of
an idea here as to how the pictures may secure and hold
larger and more appreciative audiences among our own
people ? These are the main points in the argument of the
French editor :
Before the war we set the standard for the world to follow.
Our brands were known and admired in every corner of the
globe. Not only were we recognized as the pioneers of the
industry, but our films bore the seal of superiority in the in-
ternational marts. They were acknowledged as the best! our
art had no peer.
Then came the war.
We stood still for two years.
At this moment we are rapidly losing our grip on the world
markets. In the scramble for the place we held abroad, a
new producing center has appeared in competition and is
forging ahead of all others. Powerful in money and other
material resources, its success seems assured for the time
being. Will it be able to retain the international trade when
conditions become normal?
We do not think so; in fact, we are sure it will not. France
will come again into her own, as a river follows its even
course after the storm.
Let us examine what this new competitor has to offer.
During the past two years we have observed the rise of
a product which is only artistic in name. Exotic, local, wo-
fully provincial in plot and viewpoint, its temporary ascend-
344
THE MOVING PICTURE WORLD
January 20, 1917
cncy rests on mechanical perfection — technique, entirely on
technique and nothing else. Made in a country mentally iso-
lated up to a few years ago, whose prejudice has been pam-
pered to such an extent that the most childish claims are
passed around as facts even among the so-called cultured
classes, it lacks broad international appeal. The scenarios of
its most lavish productions are based on themes of no in-
terest whatever to the rest of the world. Many of the prob-
lems which its playwrights rave about were solved in Europe
and Latin-America centuries ago. There is only one thing
in which the transatlantic competitor excels, and this is the
prop supporting the whole edifice of its present success in
foreign countries: technique — wonderful photography, mag-
nificent settings, superb acting.
But even this advantage will be of no avail against the com-
mercialism of the five-reeler; the padding and condensing
which is the unavoidable sequel of a standard length will
soon tire the most complaisant audiences.
Moving pictures are no longer a novelty, they are a
necessity. The producer will continue to make, and the
exhibitor to show them as long as they can do so profitably.
They want artistic and financial successes, both if pos-
sible, but preferably the latter.
Give Us Both, and More of One Than the Other
By Sam Spedon.
CCF I "A HIS picture is not going to be an artistic success
and a financial failure. It is going to make
money for us and the exhibitor." This remark
overheard in a public elevator caused us to turn around
and take notice. It is too bad we didn't get the gentle-
man's address so we could publish it for the benefit of the
exhibitor, that is the kind of picture he wants.
One question is paramount in the mind of the exhibitor :
"Is it a money maker?" The producer hopes so. "Don't
you let anybody tell you different."
An artistic success isn't necessarily a financial failure.
Let us have both, but give us the financial success by all
means.
Very few of us in the motion picture business are in-
dulging in the art for art's sake alone; that takes barrels
of money. We are all willing to sacrifice art for the sake
of commerce. We are all talking about bringing it down
to a commercial basis.
A manufacturer who produces a classic is to be com-
mended— if it is financially practical and profitable.
We are often governed by the high-brows and the big
sounding phraseology of educated theorists instead of
trusting to our own judgment and experience as showmen.
We have seen some magnificent pictures, masterpieces,
within the last two years. Other producers emulate them
and try to make something "stupendous," "superb." They
build at tremendous expense, with the sky as the limit and,
like the tower of Babel, they bring about confusion and
their construction falls in hopeless disappointment.
It is just as bad to be too far ahead of the times as it is
to be too far behind them ; neither is practical. Very few
of us can appreciate a Carot or a Rembrandt, but all of us
can and do enjoy a picture that is within our appreciation,
and appeals to the best that is within us.
It is admitted and quoted with pride that the motion
picture theatre is the theatre of the masses. It takes time
to educate the masses and the motion picture is doing it.
Let us hasten slowly. We must not get too far ahead of
them nor too far above them.
The manufacturer is apt to forget that it was through
the masses he became rich. He may feel that he is now
of the class classy. He must not forget that he is doing
the greatest good for the greatest number and that num-
ber is not number one. He is appealing to the masses,
who are in the majority, and not the class, which is in the
minority.
History repeats itself. We have a new generation every
four years. This is the salvation of the show business in
its many ramifications ; it is the life of trade. Every gen-
eration has the same red-blood and the same emotions as
the one that has gone before it. If the pictures give them
what they want they will want the pictures.
Do Your Bit For Sunday Opening
IF the Continental volunteers hadn't paid attention to
Paul Revere's warning in his historic ride through the
New England settlements, we would not to-day be liv-
ing in the land of the free and the home of the brave.
Loyal and faithful supporters of the industry are in the
saddle warning us of a threatened encroachment on our
rights. We should stand by these leaders and help them
fight the common enemy, who threatens our freedom and
rights as free and independent citizens.
If we stand inanely by, we will not only be deprived of
our Sunday recreation, but will be further burdened with
unjust taxation and dictatorial censorship.
This is not a cry of "wolf," nor a joking matter. You
may have a lamb or two to spare, but we must help the
poor devil who only has "one to his name. If we do not
kill the wolf now at our door, it will not be long before he
will kill us.
One of our most enthusiastic supporters and workers
in the industry, a liberal contributor of his time and money,
a representative producer made personal appeal to some
of his fellow producers to help the cause, with very dis-
couraging results. They were so busy, evidently, that
they thought he was presumptuous and encroaching upon
their time.
He was not soliciting alms, he was trying to interest
them in their own concern, but they did not realize it or
didn't care to.
Do you know that the Sunday closing means a loss of
one-fifth the business of the entire week, each week. Does
this mean anything to the manufacturer? If it means this
loss to the exhibitor it means just as much to the producer.
The New York state exhibitor has agreed to contribute
his quota at the rate of three cents a seat according to the
seating capacity of his house. This means that each thea-
ter will give from seven dollars and a half to ninety dollars
towards a fund to contest the law before the supreme
court and present a bill, at the next state legislature for
the repeal of this blue law. These things must be done
now within the next ten days.
We hope the manufacturers and other interests of the
industry will do as much and not sit idly by, like Nero who
fiddled during the destruction of Rome.
NEW YORK OPERATORS TO DANCE.
The announcements and tickets for the fourth annual re-
ception and ball of Local 306, I. A., the New York Moving
ricture Machine Operators' Union, which is to be held Sun-
day, January 14, at the Central Opera House, 205-223 East
Sixty-seventh street, are out, and from all indications the
"boys behind the projection guns" are going to surpass all
previous efforts along these lines. A host of picture stars
have signified their intention of being present.
Special lighting effects under the direction of experts from
the Precision Machine Company and the Nicholas Power
Company will add to the novelty of the occasion. The music
will be supplied by Thomas Usher's metropolitan concert
orchestra.
Several interesting novelties also are being arranged, for
No. 306's boys have the reputation of doing things right, as
those who had the good fortune to attend last "year's ball
can testify, and they hope to see every manufacturer, ex-
changeman and exhibitor represented at this event.
Tickets admitting a couple at $1 and boxes at $25 are on
sale and may be obtained from any union operator or will
be mailed on receipt of remittance to the local's headquar-
ters at 145 West Fortv-fifth street.
January 20, 1917
Till- M()\ L\i; I'll I TKI'. WDKI.l)
345
Motion Picture Men Discuss Defense Measures a a
Representative Gathering Lunch at Delmonico s
and Make Preparations to Fight Sunday
Closing Laws To Raise Large Fund
UNDER the auspices of the National Association of the
Motion Picture Industry .i luncheon u;is given at Del-
monico's, New York City, ruesday, January 2, for the
purpose of meeting ex-Judge William Seabury and John
1!. Stanchfield, who are the choice of the association for
counsel in handling the Sunday closing question to be pre-
sented before the 1 ourt of Appeals of the State of New York
and the New York State Legislature this month.
There were fifty representative men of the industry present.
Judge Seabury was the first speaker. "What we want," he
said, "is to put to the court the question of whether or not
Sunday film shows are illegal under the statute. Everybody
in the industry must realize the finality of the decision which
we are seeking. From the Supreme Court there is no appeal
within the state. The Bender case carries with it the ques-
tion of public nuisance. If nuisance can be proved, the de-
cision will undoubtedly be adverse, as that is a totally differ-
ent issue from the one involving the legality of the Sunday
motion picture entertainment. The case should be kept
simple, and that a rational interpretation of the Sunday
statute be suggested to the court. I feel confident that if the
case were argued under such conditions a favorable decision
would result, especially as the court has never before been
called upon to pass upon this question and will not be in
the position of having to reverse itself.
"There are two elements of the elasticity of the law affect-
ing moving pictures on Sunday. The first element refers
to legislative amendments, while the second refers to judicial
interpretation. In regard to legislative action it would be
well to go slowly at present, because any move in the Legis-
lature would be looked upon, in any quarters, as a general
assault on the Sunday observation law.
"It is necessary to have a case go to the Court of Appeals
that would be lacking in complications. The fact is that the
Court of Appeals has, as yet, not ruled on the question."
John B. Stanchfield said that if the Court of Appeals should
render an adverse verdict there would remain no loophole
for the theater owner, for any official who would fail to obey
such a mandate would be apt to lose his oosition through re-
moval by the Governor.
It would make no difference, said Mr. Stanchfield, how the
Mayor or Police Commissioner of a town personally might
feel about the law once the verdict is handed down he would
be obliged to do his duty or suffer impeachment or imprison-
ment. The Bender case, involving Sunday shows, was men-
tioned by the attorney, and was held as a case which not only
was complicated, but hardly representative.
W. A. Brady, president of the association, and W. W.
Irwin, chairman of the Executive Committee, impressed upon
those present that it was imperative that they get busy at
once, raise funds to employ counsel and get immediate action,
as the case would be argued not later than January 11. Mr.
Brady said he had called on different branches of the indus-
try for contributions for a fund of $25,000, necessary to start
the campaign on Sunday closing, but had met with very
discouraging results. Ben B. Hampton, of the General Film,
suggested that professional solicitors be employed to raise
the necessary amount. This proposition met with general
favor. A call for contributions was made to the guests and
about $10,000 was subscribed at once.
It was the consensus of opinion that the larger exhibitors
like Loew, Moss and other owners of theatrical chains should
subscribe more liberally than other exhibitors of lesser in-
terests.
W. C. Hubbard, of the Rochester, N. Y., Exhibitors'
League, declared the disposition of the Rochester exhibitors
to contribute whatever amount they were called upon to
furnish as their share, and they would contribute liberally.
P. C. Cornell, of the Buffalo Exhibitors' and Theatrical
Managers' Association, in behalf of that association, an-
nounced their willingness to give $10,000 if necessary.
David Cohen, of Binghamton'. said that he represented two
theaters in Binghamton, but they would stand their share
without hesitation. To confirm this he subscribed $125 now
and there was $125 more awaiting the call.
E. F. Albee. of the Vaudeville Managers' Association, not
an exhibitor, contributed $500. He said he realized that
the Sunday closing law would affect In- arti n ai the
moving ; thibitors. He also declared himself ready
to do anything within Ins power to assist the motion picture
cause.
Samuel II irted progress in the collection of
funds from the New ">.>ik * itj exhibitors, lie suggested
thai the same proportion <>l three cents a scat be assessed
from all managers throughout the state. This led to some
dis< ussi.ni I lie opinions prevailed that this might be a
basis, but u should not prevent anyone contributing as liber-
all\ as he fell disposed.
The amount subscribed at the luncheon was to be the
nucleus of a general fund of $25,000 necessary. In addition
it was proposed to include all the different branches of
the industi \ m a general assessment at once and then organ-
ize a periodic assessment every week, or every month, of a
stated amount to establish a permanent fund to meet any
question, like the Sunday closing law, censorship, etc., which
might arise from time to time, in different parts of the coun-
try, on the same principle as the vaudeville association, which
now has a fund of $200,000 in reserve.
The amounts subscribed at the luncheon were: Adolph
Zukor, $1,000; World Film, $500; the International, -
Universal, $500; General Film, $500; Frohman, $350;
J. B. Brulatour, $250; Gaumont. $250; David Picker, $500;
Miner Lithograph Co., $100; M. I'. News, $250; M. I'. World,
$250; M. P. Mail, $200; Trade Review, $250; Strand Theater,
$500; Rialto Theater, N. Y., $500.
Included at the luncheon were: A Lichtman, Hiram
Abrams, I'. \. Powers, W. E. Shallenberger, William L. Sher-
rill, B. B. Hampton, H. A. Palmer, Harold Edel, Louis Levy,
Samuel Spedon, T. E. Oliphant, J. Felter, David Cohen, J.
E. Brulatour, Herbert Blache, E. A. MacManus, Adolph Zu-
kor, Walter W. Irwin, Joseph A. Golden, F. G. Bradford,
W. W. Hodkinson, Lee A. Ochs, John B. Stanchfield, Louis
L. Levine, H. N. Holde, James Beecroft, E. F. Albee, W. H.
Kemble, William A. Brady, William M. Seabury, Frederick
H. Elliott, Wallace Thompson, H. P. Luce, Jesse L. Lasky,
Peter C. Cornell, Frank Powell, I. E. Chadwick, Samuel
Goldfish, Edgar Selwyn, Samuel H. Trigger, Samuel Sea-
bury, W. H. Johnston, Tracy H. Lewis, Charles R. Condon,
W. C. Hubbard, Edwin Thanhouser, Walter J. Moore and
Fritz Tidden.
F. I. L. M. Club Completes Delivery Plans
Selects for Handling Films a Bonded Company Which Will
Relieve Exhibitors of Responsibility.
A SPECIAL meeting of the F. I. L. M. Club was held at
the Hotel Astor on Thursday, December 28, for the
discussion and adjustment of the transportation of
films to and from the theaters. The members present were
Mr. Abeles, representing the Pathe Exchange; Mr. Engle, of
the International; Mr. Saunders, of the Metro; Mr. Gains-
borough, of Universal, and Mr. Buxbaum, of the General
Film.
A plan was decided upon and arrangements will be made
with the Interborough Delivery Company as a common car-
rier for the delivery and collection of the films. This com-
pany is bonded and responsible for the safety of the films
while in transportation. This plan will relieve the exhibitor
of all responsibility and insure him his service regularly and
without delays. He is entirely covered in this way, and it
is now up to the exchanges and the Interborough to see
that his service is always forthcoming.
The cost of delivery, however, will be up to the exhibitor,
about $5 a week for deliveries and collections, but consider-
ing that he is insured against losses and delays, it is very
much to his advantage. The Interborough will start its
deliveries on Monday, January 8.
MR. LAZARUS SEEKS A FLORIDA STATE RIGHT.
Mr. Lazarus, of St. Augustine, Fla., is in the city looking
for a good five or six-reel picture which may be exploited
as a Florida state right subject. Mr. Lazarus will be in the
city several weeks. His office during that time will be in
Room 806, 145 West Forty-fifth street.
Mr. Lazarus, who has had theatrical experience, both in
pictures and with road shows, says business just now is
good in his home state. This is true especially of the win-
ter resort towns, of which St. Augustine is one, where the
season lasts until the middle of April.
346
THE MOVING PICTURE WORLD
January 20, 1917
Breitinger Quits as Chief Keystone Censor a a a
Action Result of Fight for Political Control of
State — Dr. Oberholtzer Probable
Successor
J LOUIS BREITINGER, chairman of the Pennsylvania
Board of Censors for Moving Picture Films, has been
• requested to resign by Governor Martin G. Brum-
baugh. The action is part of a brisk political fight for the
dictatorship of the state between forces led respectively by
Senator Boise Penrose and the Vare brothers. Mr. Breitin-
ger is a Penrose follower, being one of the leaders of the
Thirty-seventh ward of Philadelphia, and in view of the bit-
ter fight'for the speakership of the House of Representatives
the Governor's action was not unexpected. Other state
officials who are aligned with the Penrose faction have also
been asked to resign.
In response to the Governor's letter Mr. Breitinger has
sent the following communication:
"There is quite a good deal of work in connection with the
system and details of the work of the offices and will require
my straightening out matters in Pittsburgh, Harrisburg and
Philadelphia, and opportunity ought to be afforded me to do
this, especially so as the two holidays intervene. I there-
fore suggest that you permit the time of resignation to take
effect as of January 15, 1917."
Governor Brumbaugh replied: "The suggestion in your
letter that your resignation be accepted to take effect Jan-
uary 15, 1917, is approved by the Governor."
The affair naturally has created a stir in film circles and
speculation is rife as to Mr. Breitinger's probable successor.
The consensus of opinion seems to indicate Dr. Ellis Paxson
Oberholtzer, who, with Mrs. Ella C. Niver, constitute the
board. Dr. Oberholtzer and Governor Brumbaugh are close
personal friends, their intimacy dating from the time when
the Governor was superintendent of schools, and Dr. Ober-
holtzer is therefore the most likely candidate.
During Mr. Breitinger's tenure of office charges have often
been made that he was running the office for political pur-
poses, but these charges were never made specific.
The "dictatorial attitude" of the board has caused frequent
complaint among the film men of Vine street. Several suits
have been entered by film men to test the legality of the
board's rulings and they have resulted in the novel spectacle
of films being shown in the courtroom. In addition to suits
brought by film men against the censors, a proposal once
actually was made for his removal. A telegram was sent
to Governor Brumbaugh but the action was dropped when
the immediate difficulties that led to it were smoothed over.
This occurred in March of last year, and since that time dis-
satisfaction has frequently expressed itself in various ways.
Among the prominent men of the industry varying degrees
of opinion as to the affair were expressed. So prominent a
man as Stanley V: Mastbaum is understood to have voiced
his admiration for Mr. Breitinger as a man, and it is remem-
bered that at the dinner given by Mr. Mastbaum recently to
the Stanley Exhibitors' Association the censor occupied a
place of honor. In some quarters there is therefore a ten-
dency to recognize Breitinger as an able man performing
an unpleasant duty to the best of his ability.
On the other hand there were many outspoken expres-
sions of satisfaction from those who had felt the rigors of
the censor's decisions. Several exchangemen said that, al-
though the request for his resignation was evidently but one
move in a large political game they would have no hesitation
in reaping the advantages which might come from the ap-
pointment of a broader-minded man.
Famous Players-Lasky Stockholders Meet m a a
Increase Capitalization to $20,000,000 to Cover
Paramount Absorption — Another
Banker Added to Directorate
THE increasing of the capitalization from.' $12,500,000 to
$20,000,000 and the election of another prominent bank-
er to its already distinguished directorate were among
the important events of ' the stockholders' meeting of the
Famous Players-Lasky Corporation held at the offices of the
concern at 485 Fifth avenue on Tuesday, Jan. 2.
The fact that the increasing of the capitalization from
$12,500,000 to $20,000,000 is a very conservative move will be
seen from the fact that the former figures represent the capi-
talization of the corporation when it comprised only the Fam-
ous Players Film Company, Jesse L. Lasky Feature Play
Company, Oliver Morosco Photoplay Company and Pallas
Pictures. The capital of the Paramount Pictures Corpora-
tion, which was recently absorbed by the producing combine
furnishing its program, was $10,000,000. Thus the new cap-
italization represents a reduction of two and a half millions
in the combined capital.
At the meeting, William H. English, vice-president of the
Empire Trust Company, was added to the board of directors
and the following were re-elected for a term of four years:
John F. Frederick, cashier German-American Bank; Fred-
erick G. Lee, president Broadway Trust Company; William
C. Demorest, president Realty Trust Company and a mem-
ber of the New York Chamber of Commerce; Adolph Zukor,
Jesse L. Lasky, Arthur S. Friend, Daniel Frohman, Emil E.
Shaucr, Albert A. Kaufman. Elik J. Ludvigh and Cecil B.
De Mille continue as members of the board.
The directorate was increased from twelve to twenty, the
eight new members to be elected at the next meeting of the
present board, which takes place January 8.
After the presentation of the annual report, which showed
a big surplus had been accumulated during the year, a resolu-
tion was presented by the stockholders, 80 per cent, of whom
were present, thanking the officers and directors of the
corporation for their successful administration of the affairs
of the concern and expressing confidence in their continued
management.
In replying to the resolution, Adolph Zukor, president of
the corporation, pointed out that the growth of the concern
to its present size and importance had been a gradual and
a healthy one. He drew attention to the fact that the ideals
and principles for which the present corporation stood had
all been tested out successfully by the individual companies
which it comprises — that the Famous Players, Lasky, Moros-
co and Pallas Companies had each proved the efficiency of
its own methods as an individual and that the similarity of
these aims and ambitions had given every reason for the
belief that their individual success was only an indication of
the possibilities which their combined strength would offer.
In closing, Mr. Zukor referred to the adding of Mme. Olga
Petrova and Margaret Illington to the long list of stars
appearing on the Paramount Program and assured his hear-
ers he saw nothing ahead for 1917 but the eclipsing of all
past records of achievement.
MARJORIE RAMBEAU, MUTUAL'S NEW STAR.
Marjorie Rambeau, the popular Broadway actress and the
star of Al H. Woods' great current success, "Cheating
Cheaters," who has just been signed by the Frank Powell
Producing Corporation to appear in a series of six photo-
dramas to be released through the Mutual, made her first
real success in the role of "Merely Mary Ann." It was with
the Oliver Morosco stock company at the Burbank theater
in Los Angeles, and it marked the beginning of a big career
for the charming actress of the dramatic stage.
HERBERT BRENON REPORTED ILL.
Herbert Brenon, head of the Herbert Brenon Film Cor-
poration, is reported seriously ill in a hotel in Wilmington,
Del. Typhoid fever is threatened. At the time of going to
press it was said at Mr. Brenon's office it would be several
da> s before there could be a complete diagnosis.
A Feiv Quotations — It is just as easy for the "leopard
to change his spots" as for a grafter to do straight open
above-board business. "What's bred in the bone is hard
to take out of the flesh." What they all say:— "If zve
can only put this over, we will be able to 'clean up.'"
January 20, 1917
THE MOVING I'll 1 I 'UK WORLD
.517
Fox Ambassador Returns from Abroad
Joseph R. Darling Absent One Year Opening Offices and
Furthering His Company's Interests.
J I ST a j ear to a da) from the time he started on a twentj -
eight thousand mile trip to open Fox offices and generally
to look alter the interests abroad oi William Fox, Joseph
R. Darling returned to New York. In the course of his
journey Mr. Darling visited England, France, Spain, Portugal,
Italy, Brazil, Argentine, Uruguay, Paraguay, Chile and l
In the British Isles lie opened Fox offices in London, Leeds,
Newcastle, Manchester Liverpool, Glasgow, Birmingham ami
Dublin, eight in all. In South America Offices were opened in
Buenos Aires. Sao Paulo and Rio do Janeiro.
Mr. Darling declared his trip had been successful, To a
World man lie showed his passports. He had been asked it
there were not obstacles these days plaeed in the way of
foreigners w ho sought
to do business in the
countries at war. Mr.
Darling exhibited his
credentials signed by
Secretary of State
Lansing and then
brought out his iden-
tification books, is-
sued to travelers in
England and France.
In England, for in-
stance, a stranger ar-
riving in a city is
obliged to register
with the police, to ex-
plain his business and
to give his address.
When starting for
another city it is nec-
essary that the local
police be informed as
well as the author-
ities of the destination
city upon arrival.
Particularly are these
rules enforced in the
restricted districts, in
localities where there
are munitions plants.
The identity book,
with the stamps of
the different officials,
With the British Gov-
Joseph R. Darling.
constituted a record of his itinerary
eminent spending millions of pounds a day in the prosecu-
tion of the war, Mr. Darling said it was to be expected there
would be a lot of money spent by the workers for enter-
tainment purposes, and of this money the picture theaters
got their full share. Then, again, men who in all their lives
had never earned a penny through their own exertions were
doing manual labor in the factories.
Mr. Darling left England on August 4, and after stopping
on the Continent proceeded to South America. In and
around Paris he had visited the Pathe and Gaumont studios
and found them given over to soldiers. The French theaters
he visited were doing fairly well. The soldiers on leave
lose no opportunity to attend the picture shows. Speaking
of the causes leading up to the former command of the
South American markets by Europeans the Fox represen-
tative pointed out that an average of ten steamers leave
England for South America every month.
One of the steps necessary for American producers, Mr.
Darling said, was the registration of trade marks. He cited
one instance of the representative of "The Birth of a Na-
tion" being held up in a South American country by some
one who had had the business foresight to register the sub-
ject. The holder of the "rights" only wanted $4,000 to sur-
render them. There was only one thing to do, and it
was done — the name of the production was changed for that
particular country.
In the beginning there was a disposition in South America
not to encourage the exploitation of American subjects. It
was even suggested to Mr. Darling that it might not be a
bad plan to take his films under his arm and sail for home.
Mr. Fox suggested that it would be a good plan first to
show the subjects, and then if they were not liked there
would be plenty of time to take them back home. It was
the showing that paved the way. Today Fox films are shown
in thirty-one of the principal theaters of Buenos Aires, a
city with a population of 1.450.000, by the way. It is inter-
esting to note the concentration of population in the South
American cities. The population of Argentina is 7,200,000.
pie, Monto ideo hold-, 350,000
inhabitants, Brazil, however, lo<
; population, ol whit h 1,200, I are in Rio Jai
Sp . . Ml . I 1.1! Illl;- -..1(1 II. I the
i which have ftln mi exploit thi
tl ade p.ipei 9. \ ei \ little new sp.ip- | In
the Argentine the publicity ^ paid tor by tin- renter, while
in Brazil thi to the daily papei to • •
his customers, Hie manufacturer who would reach the ex-
hibitor depends on the trade pap<
Asked as to tlu effect upon American pro the end-
ing of tl. ! tin- opening up of the European studios,
Mr. Darling .-.ml n distinctly was up to the American manu-
facturer Highly to establish his position in .South
American that he would be equipped to meet the Europi
on their own ground. The countries to the south of us arc
not partial to distinctly American productions, that is, those
in which there is a sectional toueh. They prefer those that
have wdiat mighl be termed miner. sal appeal, where the
theme is international rather than national.
Mr. Darling showed the World man a program of a re-
cent Buenos Aires entertainment contributed by the Fox
exchange which netted $500 for the fund for blind French
soldiers.
The Fox ambassador has not lost his interest in the doings
of the various film groups. It will be recalled Mr. Darling
represented the government in the long hearings that were
held in the suit against the Motion 1'icture Patents Com-
pany. He has had much business experience in South Amer-
ica, having in past years represented many American con-
cerns in the countries to the south of us. He speaks both
Spanish and French.
Asked if he saw anything of the Moving Picture World
while away, Mr. Darling smiled. "I met up with it every-
where," he said. "I remember one instance in Chile I was
talking with a buyer who asked me about a certain picture.
I shook my head. He asked me about another, and as he did
so he reached up on his desk and pulled down a copy of the
World. He pointed to the advertisement of the film of
which he had spoken and asked me to translate the descrip-
tive phrases. The general subject suited him. He took out
his check book and sent on to the manufacturer a draft for
the picture."
GEORGE FISHER TO APPEAR WITH MISS MINTER.
George Fisher, the handsome juvenile leading man, has
been engaged by Samuel S. Hutchinson, president of the
American Film Corporation to play opposite Mary Miles
Minter in Mutual Star productions.
Mr. Fisher's first appearance in support of the Mutual's at-
tractive young star, will be in "The Gentle Intruder," Miss
Minter's sixth Mutual production on which she recently
started work at the studios of the American Film Company,
Inc., at Santa Barbara, Cal. He will appear in the role of
"Arnold Baxter," a spoiled and pampered son, who finds
real manhood through the efforts of his little cousin — "the
gentle intruder."
George Fisher was born in Michigan and educated in Mil-
waukee, Wis. His professional career began with stock com-
panies in Milwaukee, Kansas City, and South Bend. Next he
turned his energies toward the vaudeville stage, which led
to the pictures. Recently, Mr. Fisher has been connected
with the Ince studios.
SHIRLEY MASON ATTAINS STARDOM IN
"PASSION."
McClure Pictures announces that "Passion," starring Shir-
ley Mason, supported by George Le Guere, will be the third
of the Seven Deadly Sins, the group of five-reel features to
be released through the Triangle exchanges. The seven are
to be released at weekly intervals, beginning the latter part
of January.
In "Passion," Shirley Mason attains genuine stardom.
In the other Seven Deadly Sins, the dainty McClure actress
shares honors with other famous actors and actresses but
in the third deadly sin she is pre-eminent.
CECIL B. DE MILLE RETURNS TO COAST.
Cecil B. DeMille, Lasky director general, who came to
Xew York City from the Lasky studios in Hollywood, Cal.,
to attend the launching of Geraldine Farrar's great spectacu-
lar success, "Joan the Woman," which he personally directed,
returns to the coast this week.
348
THE MOVING PICTURE WORLD January 20, 1917
■i A A A A A A .'. A ,'. ,', }. V->^-3s A ■'■ ■'■ ■■'■ ■'■577
WR/7E £/S EARLY AND OFTEN
THE MOVING PICTURE WORLD carries the
most complete record of Exhibitors' News. This
department aims at being the fullest and fairest
chronicle of all the important doings in the ranks of or-
ganized exhibitors. To keep the department as com-
plete and as useful as it is now we request the secre-
taries of all organizations to favor us with reports of
all the news. Coming events in the ranks of the or-
ganized exhibitors are best advertised in this depart-
ment of the Moving Picture World.
sanay, L. C. F. Film Exchange, International Film Exchange,
Pathe Exchange, Vitagraph-V-L-S-E, Universal Film Ex-
change and General Film Company.
EXHIBITORS' LEAGUE ORGANIZER.
In answer to recent inquiries in regard to the Exhibitors'
League Organizations and for the information of exhibitors
in any of the States, readers will kindly note that Fred J.
Herrington is National Organizer for the Motion Picture
Exhibitors' League of America. All Correspondence on the
subject may be addresesd to him at 402 Knox avenue, Pitts-
burgh, Pa.
St. Louis Association Growing
Will Consider Question of Joining the National League — To
Increase Revenue.
SIX new members were added to the Theatre Managers'
and Motion Picture Exhibitors' Association of St. Louis,
at a meeting held in the Benoist Building, St. Louis, on
Friday, December 29. The new members are John J. Mack-
lin, of the Euclid theater; William H. Young, Easton Taylor
theater; Edward A. Schwartz, Broadway theater; Mr. Pow-
hattan, Powhattan theater; Louis V. Stephen, Juniata theater,
and J. W. Barrett, Knickerbocker theater.
Much of the time consumed was devoted to discussions of
the deposit system. The chairman of the grievance commit-
tee reported that the Metro Picture Service is not requiring
deposits on the "Crimson Stain Mystery," but that deposits
are required on the new Bushman-Bayne serial. It was also
stated that Metro's district manager, J. Scriball, had been
communicated with so that a final reply on the deposit ques-
tion might be obtained.
The chairman of the legislative committee reported that
the committee appeared before the State Tax Commission
on the previous Friday and that their arguments made a favor-
able impression on the Commissioners. It was also reported
that indications show that the proposed taxation on motion
picture theaters will be tabled. Further reports informing
the association that Mr. Cassidy had spoken in favor of
the motion picture men and was a friend of motion pictures
were made.
The association decided to thank Louis J. Selznick for the
stand he took against the deposit system, as outlined in an
article in the Moving Picture World. A motion was also
passed to thank Lawrence O'Daniel for his speech at the
last banquet of the exhibitors and for his friendly attitude
toward the whole motion picture industry.
The organization committee, through a motion, was in-
structed to investigate and report on the advisability of the
St. Louis association joining the national league at this time;
also to endeavor to evolve a plan by which the association can
increase its revenue and to consider ways and means of tak-
ing the exchanges and their employees as members of the
association to participate in its social functions.
It was decided at the meeting to refer the dispute between
the Arsenal theater and the International Film Company to
the grievance committee, with instructions that it is the desire
of the association that exchanges as well as exhibitors must
carry out their contracts in the future.
The following exchanges informed the association that they
chairman; the other members present were
Frank Buhler, vice-president; Charles Segall, secretary; .1. F.
Delmar, treasurer; Albert Greenfield, Dr. Walter Stuen ;
Columbus Stamper, M. Stictcl, John E. Cook and B, !•'.
Tickner, assistant secretary.
The exchanges wore represented as follows: Metro, John
D. Clark; General, George Ames; K E-S-E, Harry Scott;
Mutual, r>. R, Tolmas; World, Mr. Meeker; Supreme, Mr.
Levinson; International, Earl Sweigart; Vitagraph, Joseph
Hebrew; Universal, V. Car rick; Interstate, William Sach-
senmaier; Artcraft, Boyd Cunningham; Triangle, Herbert
era Booking Company, Messrs. Newman and
Marcus.
Miss Gertrude I Barnett has joined the headquart
as at issistant t<> Mr. Samuels. Mi Barnett
will abered by all Jersej exhibitors as the
sistant at Fox's lo< .il ex< ha
BRONX EXHIBITORS ELECT OFFICERS.
The Cinema Exhibitors' Association of Bronx held their
annual election oi officers on Thursday, December 28, 1916,
with a large attendance of exhibitors of Bronx County.
President John J. Wittman was unanimously re-elected for
his tilth consecutive term as president of this association.
President Wittman, who organized the Cinema Exhibitors'
Club, has devoted almost every minute of his time for over
four years to advance the interests of the exhibitors of this
association, and it made no difference what time of the day
or night he was called, he was always Johnny on the spot
Nathan Yinegrad, another staunch supporter of the Asso-
ciation, was elected vice-president. Henry Cole was unani-
mously elected to the office of secretary, which position he
will fill just as energetically as he did the position of vice-
president. Samuel Suchman was elected treasurer, and he is
sure to be a good one too. John C. Bolte was unanimously
re-elected as financial secretary. X. Matchet was elected to
a 3-year term as trustee. Dan Newman was elected sergeant-
at-arms — he is another of the old guard of the association.
Every member present went on record that they would
gladly pay the 3-cent assessment per seat of their respective
theaters to fight the Sunday closing law.
GENERAL MEETING OF NEW YORK EXHIBITORS.
A general and open meeting of all the exhibitors of Greater
New York will be held at the rooms of the Exhibitors' League
Local No. 1, 218 West 42d street, on Wednesday, January
10, at 2 p. m.
The object of this meeting is the completion of arrange-
ments for the State Convention to be held at Albany, Janu-
ary 23, 24 and 25, at which time the bills on Sunday opening
will be under discussion before the New York State legisla-
ture. On this account it was considered wise to change the
convention place of the State Exhibitors' League from
Rochester to Albany.
The meeting of the local league should be a big one, mat-
ters of great importance upon Sunday closing that everyone
should know about, besides information of the program to
be carried out by the exhibitors who will appear before the
legislative committee, to state the exhibitors' side of the Sun-
day question.
CINCINNATI EXHIBITORS ELECT OFFICERS.
The annual election of the Motion Picture Exhibitors'
League of Cincinnati, Ohio, was held with great excitement
and much of the flurry of a political contest on December 26,
both of the two tickets receiving ample support, which neces-
sitated the official count before the results could be accur-
ately guaged. When the smoke cleared away, however, after
the voting, which lasted from two to four o'clock in the af-
ternoon, the results were found to be as follows: President,
F. L. Emmert, first vice-president; A. G. Hettesheimer,
second vice-president; J. J. Huebner; treasurer, John J. Huss;
managing secretary. H. Serkowich; sergeant-at-arms, George
F. Horning. Mr. Huebner and Mr. Horning were on the
Blue ticket, Mr. Serkowich was on both tickets, and all of
the other officers were on the Red ticket.
NEW JERSEY HEADQUARTERS BUSY.
The headquarters of the New Jersey State Exhibitors'
League, suite 216, Globe building, Newark, N. J., are the
scenes of much hustling and bustling these days. The rea-
son for this atmosphere of business is the great movie ball
which will be held Feb. 1 at Kreuger's Auditorium, Belmont
avenue and Morton street. F. E. Samuels is the manager of
the affair, and all his reports indicate a record-breaking at-
tendance. Mr. Samuels states that already many reserva-
tions for boxes have been made, and also that the souvenir
program will be a most elaborate and pretentious affair.
CONTEST AT JERSEY EXHIBITORS' BALL.
I 'lie of tin featUH Oi the New J(
Ball, t>> 'i :;. Id in Ki u< -,■ i Vuditoi ium, N I
day i .■> !. will 1. 1- a contest i"i- young women
w ho wish t.. be< ome motion pit t u
will be held under the directum of the Thanhouser Film
Corporation. There are to be five judges Florence La Badie,
the Thanhouser star; a representative oi one <>f the motion
picture trade papers, a Newark new -paper representative, a
representative of the New Jersey Exhibitors, and a representa-
ti\ e of tin- Sci een Club.
The young woman winning the contest will be given a
chance with the I lianhouser company. She must l<
dent of New Jersey. Applications for the contest will be re-
ceded by F. F. Samuels, at League Headquarters, o(JU Broad
street, Newark.
INDIANA LEAGUE MEETING CALLED.
The Indiana Moving Picture Exhibitors' League will hold
it regular annual meeting on Thursday, Jan. 18, at Indianapo-
lis in their new headquarters above the Crystal Theater. A
very large attendance is anticipated. It will be business from
the word go, in line with President Rembusch's idea of ex-
hibitors' conventions, "more business and less play." The
Indiana League now has the strongest membership it has
ever had.
NEW YORK EXHIBITORS NOTE.
The Rogson Film Co., Inc., with offices in Buffalo and
New York, whose advertisement appeared in last week's is-
sue, desire to advise that they only handle the features listed
in the State outside of Greater New York. This applies to
the complete list except the production, '"The Masque of
Life," which they book in both the city and state.
Hobart Henley Again in East
ANOTHER picture star to forsake the balmy California
atmosphere for the rigorous eastern climate is Hobart
Henley, the popular Universal director and leading man,
who has left Universal City flat for the exclusive picture circle
at Leonia, N. J. Mr. Henley is at present selecting members of
the feature company
which he will direct at
the big Universal
studios. He will produce
five-act features in
which he will also play
the leading roles. His
host of friends in and
around New York will
he pleased to learn he
is to start work here.
Mr. Henley was born
in Louisville, Ky., No-
vember 23, 1886. In
1893 he moved with
his parents to Cincin-
nati, where he resided
until he was fourteen
years old, when he ran
away from home to be-
come an actor. His
departure was marked
by a sudden return to
his parential fireside
within a few days. He
finished his course at
high school in Cincin-
nati and later went to
college, where he dis-
tinguished himself as
an athlete. He was a
selection for all-Western full-back in his freshman year.
After completing his college course he realized his ambi-
tion to become an actor and joined a traveling stock com-
pany. His rise was rapid, and after playing leading parts
with famous stock companies he was selected by David Be-
lasco to play the lead in "A Good Little Devil." Wrhile he
was with Belasco he turned to pictures, with which he has
since been connected.
Hobart Henley.
350
THE MOVING PICTURE WORLD
January 20, 1917
Mastbaum in Million Dollar Theater Deal
Philadelphia Film Man, With Sablosky & McQuirk, Will
Build House at Broad Street and Columbia Avenue.
A REAL ESTATE transaction, one of the largest that
that particular section of Philadelphia which is termed
Central-North Philadelphia has known for many
years, and one of the most important deals of its character
in the city, has just been completed. By this transaction
this part of the city will gain a handsome new theater, and
in addition a splendid building for business purposes and
stores. The theater will be devoted to photoplays and musi-
cal features and it will be under the direction of Stanley V.
Mastbaum and Sablosky and McQuirk. Its construction and
the erection of the building will give employment to hun-
dreds of workmen.
In the transaction a group of properties 175 feet square at
the northwest corner of Broad street and Columbia avenue
have been sold by Roy A. Heyman and Brother. The pre-
liminary plans call for the erection of the theater with en-
trances on Broad street and also stores on the Columbia
avenue side. The entire structure will be ornamental in
design. Mr. Mastbaum, the managing director of the Stan-
ley company, has original ideas as to the construction of
houses of amusement and he has commissioned the archi-
tects to make the new theater complete in every detail for
safety, comfort and luxury.
It is understood the total amount involved will be more
than a million dollars. It is expected this newest picture
and vaudeville playhouse will be in full operation early in
the year.
that practically every exhibitor who has shown 'The Crim-
son Stain Mystery" has become a self-appointed booster for
it, and exhibitors everywhere, realizing that "The Crimson
Stain Mystery' is one of the biggest money-making serials
ever turned out, are anxious to get on the band wagon."
Ilean Hume, Metto Ingenue
I LEAN HUME, Metro ingenue, is now a "vampire." She
does not look like "a snaky, sinuous creature," and she
says she is not a "vampire" at heart. But she supposes
she must be a "vampire" because the type has become a
regular fireside companion. Miss Hume has been engaged
to support Lionel Bar-
rymore in his forthcom-
ing Metro-Rolfe photo-
drama, "The Great
Green Eye." It was
George D. Baker, di-
rector of the produc-
tion, who discovered
Miss Hume's ability as
a "villainess." She also
acted in that capacity
under his direction in
"The Pretenders," with
Emmy Wehlen.
Miss Hume played
ingenue parts in "The
Kiss of Hate," "Her
Debt of Honor," "The
Turmoil" and other
Metro wonderplays.
Her motion picture ca-
reer has included work
with Mabel Normand
at the Biograph, with
Kalem under the direc-
tion of Edmund Law-
rence, and with Fox.
She is a favorite sub-
ject with artists, and is
the original of many of
the most attractive pic-
tures by Penrhyn Stan-
laws. She is an interpretative dancer of charm and ability,
and has won many cups for skill in society dancing. Miss
Hume had a brief career on the speaking stage. She was
in the cast of Rupert Hughes's play, "Miss 318," in which
Jessie Busley starred, and played ingenues for a season with
the Harlem stock company.
Ilean Hume.
SLADDIN RETURNS FROM WEST.
After an absence of four weeks, during which he traveled
extensively throughout the middle west in the interests of
"The Crimson Stain Mystery," the sixteen episode super-
serial, S. G. Sladdin, general representative of Consolidated
Film Corporation, is back at his desk.
"Business is very good throughout the middle west," said
Mr. Sladdin, "and I found everywhere a high demand by
exhibitors for the privilege of presenting 'The Crimson
Stain Mystery'' in their theaters. This is due to the fact
At Leading Picture Theaters
Programs for the Week of Jan. 9 at New York's Best Motion
Picture Houses.
"The Pride of the Clan" at the Strand.
MARY PICKFORD was seen at the Strand Theater the
week of Jan. 9 in "The Pride of the Clan." She por-
trays a Scotch lassie and the character holds out every
opportunity to the star for making it one of the most popular
parts she has ever created. In other words, it is an ideal
Alary Pickford character. The second and last installment of
the German war pictures were also shown. Another picture
was a new comedy entitled "Did It Ever Happen to You?"
in which Victor Moore was the star.
On the musical program were Nadine Legot and Enrico-
Arenzen, tenor.
Norma Talmadge at the Rialto.
"Panthea," the forceful drama selected for Norma Tal-
madge's first appearance as a Selznick picture star, was the
featured attraction at the Rialto. The play is adapted from
the stage version of Monckton Hoffe's story in which Mme.
Olga Petrova starred here two years ago. Its motif is based
on the supreme sacrifices of which love makes a woman
capable, and its scenes in Russia, London, and Paris provide
the proper atmosphere for the pictorial development of that
theme. Allan Dwan, who directed the picture, chose an un-
usually capable supporting cast, prominent in which appear
the names of George Fawcett, Roger Lytton, and Earle Fox.
As an educational feature amusing studies of lion cubs was
shown, also the Rialto Topical Digest. A selected comedy
completed the pictorial portion of the bill. Vicente Ballester
and Helen Jeffry were the soloists.
"20,000 Leagues Under the Sea" at the Broadway.
The Universal Film Manufacturing Company's eight-part
feature photo-drama, "Twenty Thousand Leagues Under the
Sea," is in the third week of the run at the Broadway Thea-
ter. The thrilling scenes photographed at the bottom of the
ocean add sufficient story to satisfy the masses of photo-play
"fans," and there is an unusual quantity of scientific knowl-
edge to be derived from the picture. The mysteries of the
sea are to a large extent graphically displayed and in such
a manner as appeals to old and young alike.
Eighty-first Street Theater Bill.
At the Eighty-first Street theater, four new pictures were
shown. Monday, Tuesday and Wednesday, Charles Ray,
Dorothy Dalton and Louise Glaum were seen in "The
Weaker Sex." A new Keystone comedy was also on the
program.
Thursday, Friday, Saturday and Sunday Wm. S. Hart in
"Truthful Tulliver" and a Mack Sennett comedy were the
picture features.
MIRIAM COOPER WITH FOX.
Miriam Cooper is the latest addition to William Fox's
ever-increasing list of photoplay stars, and will appear un-
der the direction of P. A. Walsh, who staged William Fox's
master photodrama, "The Honor System," and who is, in-
cidentally, Miss Cooper's husband.
In the role of "The Little Lady of the Flowers," the
leading feminine part in "The Honor System," which will
soon have its New York premiere, Miss Cooper gives a per-
formance distinguished for its rare gentleness and delicacy.
Within the next fortnight, Miss Copper — or Mrs. R. A.
Walsh, if you choose — will begin work on the west coast
on her first starring vehicle for Mr. Fox since "The Honor
Svstem."
MUTUAL GETS EDNA GOODRICH.
President John R. Freuler of the Mutual Film Corpora-
tion announces the closing of a contract with Edna Good-
rich, one of the most popular stage favorites in America,
for her exclusive appearance in a series of big features to be
released by the Mutual.
Miss. Goodrich, who is enthusiastically at work on her
plans for this engagement, will begin actual rehearsal on the
conclusion of an important vaudeville contract which is
now engacinc; her professional services at the Park Theater,
New York. ^This necessarily sets the date of her picture
work ahead some weeks.
Januan 20, ll>17
THE MOVING PICTl;Ri: WoKI.D
351
Fire Destroys Metro Studio
Plant of the Colonial and Popular Players a Complete Loss
— Players Lose Wardrobes.
THE studio of the Colonial Motion Picture Corporation
and the Popular Plays and Famous Players company,
226-230 West 35th street, New \oik. was burned out
Wednesday afternoon, January 3, with a loss of $250,1
Three poisons were injured and several firemen won- res-
pued. Olga Petrova, Mahlon Hamilton and Windham Stand-
ing had just finished the first reel of the film, "The Waiting
Soul." Mine. Petrova asked that the film be developed at
once so that any imperfections could be remedied.
Mrs May Siehel, of 2374 Seventh avenue, received the film
from Manager Robert North oi the company and was turn-
ing it over to her sister, Miss Lillian Rcilly, when there came
a Sash of lire ami the clothing of both women caught. North
beat out the Barnes, but the women were burned on their
faces and necks. Standing, who had pone to the floor above
to change his costume, heard the cry of lire and, only partly
dressed, broke a window and jumped to the yard. He cut
his right hand and bruised his legs.
Mine. Petrova, who was in the room where the explosion
occurred, ran downstairs to her dressing room, where she
grabbed a sable coat. She was accompanied to the street
by Mr. North. The flames spread rapidly and the cry of
fire aroused the thirty-five players on the lower floor, many
of whom fled to the street in scanty attire. A fireproof stair-
way no doubt saved the lives of players and attendants. Fully
thirty-five persons escaped by it.
The building was formerly an old church of red brick.
When the firemen arrived the interior was all ablaze.
When Mme. Petrova, wearing Palm Beach suit and sable
coat, was seen in a nearby apartment, she wept on learning
that a film, '"To the Death," had been destroyed. She had
worked on the picture for three weeks. She said her losses
included thirty-five changes of costumes and furs valued in
all at between $50,000 and $70,000.
Within a few hours after the fire Mme. Petrova and her
company were busy retaking the destroyed scenes of their
picture at the Rolfe Studio.
The loss involved in the destruction of these negatives and
the plant of The Popular Plays and Players Company has
not been definitely computed. Investigation after the fire
showed that the blaze was started by a short circuit, Mr.
North stated. The excellent appointments of this one of the
Metro studios enabled all the occupants of the building to
escape without injuries, with the exception of a little singed
hair and a few superficial burns and cuts sustained by those
attempting to save the finished negatives.
First reports of the losses of the entire wardrobes of all
the actors in Madame Petrova's company threatened delay
in continuance of the making of the play in which they were
engaged. While this famous Metro star lost all of her ward-
robe, those belonging to Mahlon Hamilton, Wyndham Stand-
ing, H. Cooper Cliffe, Roy Pilcher and Willard de Shields,
who are supporting Madame Petrova in this play, were found
to be but slightly damaged.
CHAPIN IN ABRAHAM LINCOLN.
Benjamin C. Chapin will very shortly release his Lincoln
pictures. The Boyhood cycle comprising three episodes will
be the first installment, each episode is three thousand feet;
make nine reels in all. These episodes, we understand, can
be used separately, or in their entirety, each one is a distinct
story.
No one has ever characterized Abraham Lincoln as Chapin
has. He has made years of research and study of all that
has been associated with the martyred President. Every de-
tail, even the minutest has not escaped his notice, hence
evervthinsr is authentic.
"PATRIA" ON KEITH CIRCUIT.
"Patria," the International's photoplay serial supreme of
society and preparedness, will have its first New York show-
ing on the entire B. F. Keith circuit of theaters in Greater
New York, commencing Monday, January 15. Arrangements
to this end were consummated Friday, January 5, between E.
F. Albee and A. Paul Keith, of the Keith Circuit, and execu-
tives of the International.
The New Jersey Insurance Question
National Association Pn eni [mportanl Suggestion! to
liisni.mce Commissioner Brown.
ASPE< IAI. committee ol the National Association of
the Motion Picture [ndu immittee on fire pre-
mention regulations and insurance called on Atlee
Brown, commissioner oi banking and insurance oi New Jer-
sey, on Wednesday, January 3, and submitted to him the film
clause which the national association desires to have incor-
porated into fire insurance policies on films.
This committee, appointed at a meeting held December 29,
consisting of .1. E. Brulatour of Eastman Films, Ralph A.
Kohn oi the Famous Players Lasky Corp., P, A. Powers of
the Universal Film Manufacturing Co., and B. N. Busch of
the World Film Corporation, found Commissioner Iirown
interested in their suggestion and received from him an indi-
cation thai he would submit it to the underwriters with his
recommendation that it be accepted. No legislative action
is required, and Commissioner Brown's approval constitutes
a virtual order. The insurance companies are anxious to
comply with any recommendation which is backed by the
unified film interests, such as they are received for the first
time in the history of the business in the action of the
National Association of the Motion Picture Industry.
The committee submitted the following amendments to
Commissioner Brown:
first : The values of all negatives, the subject of which have not
been issued for public exhibition, or which have been i sued (or public
exhibition for fifteen (15) days or less in any of the places hereinafter
mentioned prior to any loss or damage, shall be limited in ease of loss
or damage to the original cost of any such negatives, but not to exceed
!? per lineal foot and that,
Second: The value of any negative, the subject of which has been
issued for public exhibition for sixteen (16) days or more prior to any
loss or damage in any place and — or places hereinafter enumerated
shall be limited to the cost of said negative subject to Paragraph First
hereof, less the aggregate percentages of said cost of places in which
said subject has been publicly exhibited. Such percentages being here-
inafter al located.
United States 45%
(1% for each state in which the same has been publicly
exhibited.)
England 12%
Canada 5%
Australia 3%
Africa 2%
South America 2%
France 2%
Norway & Sweden 3%
Rest of the World l 6%
Residual value 20%
provided, however, that all negatives shall always have and maintain
an insurable residual value of 20% or the original cost, and further
Provided, that publicly exhibited as used in this clause shall be in-
terpreted as being shown in any place or places to which an admission
fee is charged.
Third : The value of all colored positives shall be limited in case of
loss or damage to the cost of replacement to the insured not to exceed
in any event 7c. per lineal foot and the value of all other positives
shall be limited in case of damage or loss to the cost of replacement to
the insured, but in no event to exceed 5c. per lineal foot.
After a very frank discussion of the issues at stake, Mr.
Brown declared his approval of the committee's recom-
mendations and extended great hopes that their suggestions
would be adopted in whole or in part by the companies writ-
ing insurance on films in New Jersey.
CHRISTIE GETS LEADING LADY.
Ellen Gierum, who at the present time is the leading lady
with the Warburton Theater Stock Company, Yonkers, N. Y.,
has been engaged by Benjamin Christie, president of Dansk
Biograph Company, to go to Copenhagen July 1 and play the
leading feminine role in a photo-dramatic adaptation of "The
Wandering Jew," the scenario of which Mr. Christie has
prepared.
Miss Gierum is well known in Scandinavia; she received
her early dramatic training at the Royal Theater, Copen-
hagen, and was a member of the Royal Theater Company
previous to her arrival in this country. Mr. Christie is well
known in this country through his two film successes, "Sealed
Orders" and "Blind Justice."
SHERMAN-ELLIOTT IN TEMPORARY QUARTERS.
Pending the completion of their new offices, Sherman-
Elliott Company are now temporarily located at 218 West
42d street, New York, second floor. Telephone Bryant 4922.
NEW TRIANGLE COAST STUDIO.
The big, electrically lighted, enclosed studio at the Tri-
angle-Fine Arts in Los Angeles is rapidly nearing comple-
tion. It is expected that it will be finished about the middle
of January. When completed the enclosed studio will cover
a floor space 60x120 feet. Other improvements include a new
scene dock, covering 60x140 feet, a large paint shop and an-
other open-air stage covering a space 70x200 feet, all of
which have been completed.
352
THE MOVING PICTURE WORLD
January- 20, 1917
Ministers Denounce Sunday Pictures
At Meetiny in Brooklyn They Urge Raising of $25,000 Fund
— Canon Chase Talks About "Rascals."
THAT the exhibitors of New York state will have opposi-
tion in their efforts to have declared legal the showing
of motion pictures on Sunday was demonstrated at a
recent meeting in Brooklyn. The gathering was held under
the auspices of the Lord's Day Alliance, and was addressed
by such prominent ministers as the Rev. Dr. S. Edward
Young, Canon Chase, the Rev. Dr. David James Burrell,
president of the New York Sabbath Association, and the
Rev. H. L. Bowlby, general secretary of the Lord's Day
Alliance.
Dr. Young declared that as a result of the popularity of
the Sunday showing of motion pictures a loss of 33 per
cent, had been noted in the attendance at Sunday schools in
the presbytery of Brooklyn, and he added that the same rela-
tive loss may be said to be felt in the young people's socie-
ties, the Christian Endeavor Society, and that it even ex-
tended to the evening prayer meetings. He said $25,000
would have to be raised before victory can be guaranteed.
At the close of the meeting more than $100 was contributed
by those present, and a resolution adopted requesting the
Legislature at Albany not to be influenced in favor of laws
"that would legalize the moving picture business or any
other business on the Christian Sabbath."
"This is the biggest fight that the state ever observed,"
declared Dr. Young. "Lined up against us is the general
public's love for pleasure-, the screens of the moving picture
houses throughout the state, and all those in favor of a loose
Sunday and a desecrated Sabbath. On our side are the laws,
reaffirmed by the people, who feel that one day in seven
should be devoted to spiritual uplift, and those who stand for
a chance of the gospel reaching the people, and who do not
wawt the opportunity of training the uprising generation
taken from us."
"Who is our foeman?" asked Dr. Burrell. "Is it the people?
Do the workingmen want Sunday shows? No. They have
repeatedly expressed themselves in favor of six days' work
and one day of rest. It is utterly false to say that they want
this motion picture business on Sunday.
"We will 'lick them' if they are aboveboard," concluded
Dr. Burrell. "If we only had courage to claim our own they
would never trouble us and we would never hear from them."
The Rev. H. L. Bowlby, general secretary of the Lord's
Day Alliance of the United States, declared that the issue
was the greatest crisis that the church has been confronted
with in the last decade.
"We want $25,000 from the church in New York state to
get after this thing as quickly as possible," declared Dr.
Bowlby. "We hear an S. O. S. which cries out 'Save our
Sabbath," and we are going to do it, even though we fight
against the power of the almighty dollar."
Canon Chase referred to the Justice Piatt decision and said
that the people are befogged to stand for such a decision.
"The law is on our side," he declared, "and we needn't be
discouraged. Those rascals can't do anything against us."
BUFFALONIANS ACTIVE IN SUNDAY AGITATION.
The Buffalo Theatrical Managers' Association, Inc., has
begun an active campaign in favor of Sunday shows. Slides
bearing suitable mottoes relating to the campaign will be
used in the various theaters. Petitions in favor of Sunday
opening will also be circulated among the audiences of all
the local moving picture theaters. The local association has
contributed several hundred dollars to the fund for the en-
gagement of Judge Seabury and John B. Stanchfield.
The local members will contribute more funds, if neces-
sary, and will offer a full measure of co-operation in the
fight for a modern Sunday. All but twenty-two moving pic-
ture theaters of this city have joined the association and
new recruits of this city arc coming in. The enthusiasm of
the organizers and the members promises to be maintained
indefinitely.
The association has asked that Mayor Fuhrmann place a
member of the association on the local moving picture
operators' license board, which now consists of two oper-
ators, the fire chief, city electrician and a member of the
building department. It is said the mayor favors the request
of the association.
MANY SIGN SUNDAY OPENING PLEA
Reports are coming in to the offices of the National Asso-
ciation of the Motion Picture Industry on the signatures to
the petitions against Sunday closing. These petitions are
now being signed in virtually every motion picture theater
in Xew York State, where the slide sent out by the Sunday
Closing Committee is being displayed at all performances.
The returns of the first day of reports by a return postal
card sent out last week were 15,000, with less than half a per
cent, of the theaters heard from.
The exhibitors of the state are rising to the situation with
enthusiasm. Hundreds of them are having special cards
printed embodying the petition suggested by the Sunday
Closing Committee. Others are putting the petition blanks
on tables in the lobby and many have attached shelves to the
ticket choppers, where patrons can sign standing up, as
they enter or leave the theater.
Macauley to Make Peace Pictures
Famous Cartoonist Will Present Subject Under Title "A
Place in the Sun."
AT this season of the glorification of all that is new and
hopeful, when the entire world is thinking and talking
peace, and the warring nations of Europe seem for the
first time to be in some liklihood of acting to end hostilities,
comes the announcement of the peace play. Ultra-neutral in
note; conceived to depict through historical example not only
the horrors of war, but also the blessings of peace; built upon
the sole propaganda of the right of man, of whatever nativity,
to life, liberty and the pursuit of happiness, the projected
drama is to be an exact expression of the heart-throbs of
the world today.
Originally intended for stage presentation on the lines of
"The Passion Play" and "Ben Hur," the drama will bow to
the trend of the times and take the form of a mammoth mo-
tion picture production. "A Place in the Sun" — a title at
once descriptive of all that the play is intended to convey in
its advocacy of the rights of man and of nations, as groups
of men — is the name of the drama. The author is Charles R.
Macauley, vice-chairman of the Information Committee of the
League to Enforce Peace, Associate Editor of "Puck," and
president of the Motion Picture Forum, 516 Fifth avenue,
New York City, which filmed President Wilson and his cab-
inet a few weeks ago.
Under the title, "The Prince of Peace," Mr. Macauley,
backed by no less a person than Mr. Carnegie, and aided by
David Belasco, intended to present the embryo of his drama
in 1914. Then came the war, with its whirlwind effect upon
the structure of universal peace, which had been erected
largely through the efforts of Air. Carnegie, and the retire-
ment of the latter from active participation in affairs. Pro-
duction had necessarily to be abandoned for the time. Then,
the coming of the war, its causes, and meanings to civilization
— while not changing the underlying idea of the drama — com-
pelled the revamping and elaboration of the physical struc-
ture. At the same time, the occurrences of the last two years
have vitalized the play into a breathing, battling, screaming
argument. The academic has become the intensely practical.
Mr. Macauley will make detailed announcement of the pre-
sentation plans for "A Place in the Sun" in a few days.
BREITINGER TO ADDRESS PRODUCERS.
Louis J. Breitinger, chairman of the Pennsylvania State
Board of Censors, will address a meeting of producers and
distributors of motion pictures at the rooms of the National
Association of the Motion Picture Industry in the Times
building on Friday, January 12th, at 3 P. M. He is to be the
guest of the National Association, but the meeting is not
solely a National Association affair, as all the producers
and distributors in New York will be invited to send repre-
sentatives.
Mr. Breitinger is still chairman of the Pennsylvania Board
of Censors, but his resignation has been requested by Gov-
ernor Brumbaugh, and is to be effective January 15th. He
will discuss, at the meeting Friday the causes which underlie
censorship agitation in production and advertising of films,
of censorship agitation.
JOHN BARRYMORE JOINS BRENON.
John Rarrymore has signed a contract to appear under the
direction of Herbert Brenon in a photodramatic version of
Louis Joseph Vance's popular novel, "The Lone Wolf." This
will be Brenon's next Selznick-Picturcs production, following
"The Eternal Sin." which is now nearly ready for release, and
which will introduce Florence Reed in the tragic role of
Lucretia Borgia. The finishing touches are being put upon
the Victor Hugo story at the Brenon Studio on Hudson
Heights, and its release date will be announced shortly.
Work on the Barrymore production will begin within the
next fortnight.
January 20, 1917
T11K MOVlNCi l'I( I I RE WOULD
353
George Tucker in New York
Chief Producer of London Film Company Returns to His Old
Home on Mission of Business and Recreation.
GEORGE l.. TUCKER, chief producer ami managing
director of the London Film Company, ia in New b
alter .m absence "t three years and three months. In
that time Mr. rucker has established himself in England
as a producer of pictures "i exceptional merit, pictures thai
will rank with those made m any country in the world. His
success has been watched with gratification by his many
friends on tins side of the water, bul thei have nol beer
prised. It was to he expected, alter what he had done in
New York prior to his departure.
Mr. Tucker is in this country tor a Ion- staj At present
he is resting up, taking in all the shows and likewise studying
the best examples of American picture-making of today. As
to the subjects produced here Mr. Tucker has never been
Out of touch, having made it a practice while away closely
to follow the work of his former contemporaries. Talking
with a World man the other day, Mr. Tucker was enthusiastic
over "Joan the Woman." It is his intention to leave New
York in a tew weeks tor a visit to Los Angeles, there to greet
many old friends and to look over the western studios.
His decision to take a holiday, Mr. Tucker said, was due to
several reasons. One of them that he had had no vacation in
six years. Another was on account of conditions created by
the continuance of the war, it being practically impossible to
make any pretentious pictures in England now. As an illus-
tration the producer said seven assistants of his had been
called to the colors, and that in all fifty-seven members of
the London Film Company had joined the British forces.
A third reason was his desire personally to take up the distri-
bution in this country, in conjunction with the company's
American representative, of five of the recent productions of
the London Film Company's studios.
These are "The Manxman," by Hall Caine; "Arsene Lupin,"
by Maurice Le Blanc; "The Hippocrites," which will be re-
leased here under another name, by Sir Henry Arthur Jones;
"The Mother," by Eden Phillpots, and "The Man Without
a Soul," by the English actor, Kennelm Foss.
Mr. Tucker said he heard talk here of over-production, but
he declared he could not conceive of such an idea that there
can be too many good pictures. "There still remains a great
proportion of the public wdrich has not been drawn to pic-
tures," he said. "It should be our aim to go after these.
There are many persons whose initial experiences with pic-
tures have been unfortunate — they may have seen mediocre
subjects and been led to the belief that all are alike. Of course,
the big productions have gone far to educate those more
skeptical about the entertainment quality of motion pictures,
and undoubtedly it is to these we may look for future con-
verts. I repeat, 1 cannot believe there can be too many good
pictures."
Mr. Tucker was accompanied on his return by Mrs. Tucker,
known on the English stage as Elisabeth Risdon. She had
been in New York but a few days before she was sought out
by Winthrop Ames and engaged for a new play Mr. Ames is
shortly to put on.
hinder Finishes First Comedy
"Max Comes Acress" is the Title and K-E-S-E is Swamped
With Bookings.
THE first of the Max Linder comedies made by Essanay
and to be released through Kleine-Edison-Selig-Essanay,
has been christened "Max Comes Across," and will be
released during the latter part of this month. The christen-
ing ceremony of this initial comedy of a series of twelve, took
place at the Essanay studio. Chicago, Friday afternoon, Jan-
uary 5, and was made the occasion for a celebration at which
Mr. Linder and members of the Essanay-Linder stock com-
pany served as hosts at an informal reception on the main
floor of the big studio.
Kleine-Edison-Selig-Essanay offices throughout the coun-
try booked hundreds of theaters by telegraph within three
hours after the comedy had been named, and literally thou-
sands of bookings are now supposed to be enroute by mail,
as exhibitors throughout the country had been supplied with
contract forms and were holding them awaiting word that a
name for the comedy had been decided upon.
The Strand, New York's biggest and most ultra-progres-
sive theater, kept the 'phone and telegraph wires busy Friday
night, arranging for a private pre-release showing.
The trade showing in New York will probably be in one
of the largest theaters of Manhattan because of the great
number of exhibitors who have requested reservation at the
first showing.
econd Max Lindei corned) will he named. "Max
Wants a Divorce," and will hi- released thirtj da} Max
t i imea \> > i >ss."
Cobe Returns from the Coast
Forms New Distributing Company to Handle Hit; Feature
Productions.
A J COB! . \ ii i president and general managei "i the
I mi', Sales t orporation, who has just returned from
• .in extended tour of the coast and middle west states,
says thai .ill indications poinl to a banner year in the film
business foi high class i luctions. After a thorough study
"i existing conditions he was bo impressed, thai immediately
upon his ,uii\.tl in New \iiik, he formed the Ultra 1'icturc
Corp., a distributing company for the exploitation of the
highest made feature films, which will try and eliminate the
main objections t" the present system. Although there are
still several loose ends to he picked up, the company has
started active work. The main office is located at 729 Seventh
avenue, New York City, with a chain of exchanges covering
the United States.
mtracts have been signed with two of the various large
producing companies, which assures the release of twelve
high class features yearly, with the option of securing addi-
tional meritorious features by purchase in the open market.
The main feature of the new company is the elimination of
excessive advance payments for high class productions.
The exchanges of the company will at all times cooperate
with the exhibitor and furnish him with advertising matter
to conduct a local campaign which naturally will have an ef-
fect on the box office receipts.
The first release will be made January 20, when they will
present the California Motion Picture production, "The
Woman Who Dared," featuring the well-known prima donna
and dramatic star Beatriz Michelena, supported by an all
star company.
Fox Art Contest Decided
Pictures Judged and Prizes Awarded at Luncheon Given at
Hotel Astor — Dorothy Varian Wins Two Prizes.
AT a luncheon given by William Fox at the Hotel Astor
on Thursday, January 4, prizes were awarded in the
art contest proposed by Mr. Fox in which he offered
$200 in prizes for the three best reproductions of the life
size portrait of Annette Kellermann, star of "The Daughter
of the Gods," which was displayed in the lobby of the Lyric
theater, New York, where the production was being shown.
The Yacht Room of the Hotel Astor was completely lined
with the offerings of a hundred or more ambitious young
artists when the judges took up the task of picking the win-
ners. Robert Henri, W. J. Glackens, John Sloan and Wallace
Morgan were the judges and they made a very careful study
of the several examples submitted, deciding finally that
Dorothy Varian, daughter of Mr. and Mrs. Edward W.
Varian, of 301 East 193d street, New York, and an art stu-
dent, had won the first and second prizes. The other win-
ners are William Gropper, third prize; Anna C. Muller, fifth
prize. The winner of the fourth prize was not identified.
Among the guests were Miss Kellermann and her mana-
ger, James Sullivan, who is also her husband.
Rumored Sale of Universal
Carl Laemmle Denies Sale of His Stock in Universal and
Pleads Ignorance of the Whole Matter.
RUMORS were in circulation in Chicago on Friday,
Jan. 5, that plans for a $12,000,000 re-organization of
the Universal Film Manufacturing Company had been
made, and that Carl Laemmle, president of the Universal,
and Patrick A. Powers, treasurer, had agreed to vote the
stock they hold towards the consummation of the deal.
The Tribune and the Examiner printed articles in their
Saturday morning issues, in which it was stated that the
financing of the re-organization plans had been undertaken
by a Chicago banking house.
According to the rumor, H. O. Davis, general manager of
Universal, was to succeed Laemmle as president, and the
name of the Spreckels interests of San Francisco and San
Diego, Cal., figured in the transaction.
Carl Laemmle, who arrived in the city by the Twentieth
Century Saturday morning, Jan. 6, when approached con-
cerning the matter, denied positively that any transaction
of the kind had taken place. He represented that he was
entirely ignorant of the whole matter and, therefore, could
not have participated in the alleged deal, as rumored and
published. J. S. McQ.
354
THE MOVING PICTURE WORLD
January 20, 1917
M
Reviews of Current Productions
BJIIIllllllllllllllllllllllllllllllllllll ' - - ■ . I : ■ i ' I ■ , " . ' : ■ M I ■ ^. :
EXCLUSIVELY BY OUR OWN STAFF
"The Pride of the Clan"
Mary Pickford's Second Artcraft Subject Is a Charming
Picture, Sweet, Wholesome, Moving.
Reviewed by George Blaisdell.
MARY PICKFORD'S second Artcraft release is a picture
that is good to look upon. "The Pride of the Clan" is
sweet, wholesome, moving. Practically all of it is in
the wide outdoors; and the exteriors are of the upper half
of the New England shore, where the ocean smashes into
real rocks. We see a genuine New England gale, and it makes
for atmosphere. Elaine Sterne has adapted, and adapted well,
a story of the western Scotch coast. Director Maurice Tour-
neur has peopled his scenes with types of fisherfolk who seem,
as many of them undoubtedly are, the real thing. Surely there
is about them the salt of the sea, as to those who know them
they are in a bad pinch the salt of the earth.
Mary Pickford has as Marget MacTavish in "The Pride of
the Clan" a story made of her own cloth and to her own
Scene from "The Pride of the Clan" (Artcraft).
measure. It gives her full opportunity to bring into play
the varying moods of which she is mistress — of sunshine and
shadow, of playfulness and of struggle against impending
death. There is romance, too, of the happy sort, in which
Marget is indirectly a beneficiary.
The story opens with one of the tragedies of the sea with
which fishing communities are only too familiar. We see the
small craft beaten about by the waves off shore; we see a
mast fall. The loss of the crew means that MacTavish, the
head of the clan, is gone, leaving Marget as the head. It is
not until she takes the MacTavish lash and forces attendance
at church that she assumes the real leadership. She plays no
favorites. There are tender scenes, too, in abundance — of the
love-making between Marget and Jamie, of the betrothal, of
the renunciation, and of the reunion.
Matt Moore is Jamie, and finely he plays the part of the
Scotch boy who after his betrothal to Marget learns his
mother is the Countess of Dunstable. It is an excellent per-
formance. Ed Roseman is Pitcalrn, the humble misanthrope
whose failure to realize on his prayers has turned his heart
against religion. Knthryn Brown Decker is the Countess
and Joel Day the dominie.
Among the incidents that stir are the meeting of the mother
of Jamie and the woman who all his life had mothered him,
who had concealed from the boy the fact that he had any
mother other than herself; the meeting of mother and son;
the refusal of Marget to retract her renunciation, and the
falling to his knees of Pitcairn when he Bees the little craft
bearing the head of his clan slowly sinking in the water.
The struggle of Marget In the cabin of the boat and her
rescue by Jamie will thrill. A door has swung across the trap
leading into the cabin, and with her kitten In her arms Mar-
get Is Imprisoned with the water rising about her. One of
the more striking scenes is the betrothal ceremony, with the
lovers facing each other across the big stone, with the towns-
people and the surf in the background, the whole dimly
lighted by the flares carried by the many spectators.
"The Pride of the Clan" is a strong picture, well staged;
and it is worth noting that in its entire length there is no
trace of a villain.
Pathe Pointers
"Twin Kiddies," a New Five-Reel Little Mary Sunshine
Picture, and "International Diplomacy," Eighth
Installment of the "Pearl of the Army" Serial.
Reviewed by Edward Weitzel.
"Twin Kiddies."
IN "Twin Kiddies" Marie Osborne, of "Little Mary Sunshine"
fame, plays a dual role. The picture, made by Balboa, is
from a scenario written by Calder Johnstone. It falls off
slightly in story quality from the previous Marie Osborne
dramas, the plot not centering around the characters played
by the young star until the last reel. But this does not seri-
ously effect Marie; neither will it matter much to her admirers.
The little miss just goes ahead with the work before her and
gives it all the charm of innocent childhood as personified by
an unusually bright and winsome four-year-old.
As this reviewer has before stated, Marie does not act, but
lives the character and actually experiences the emotions she
is told to portray. In "Twin Kiddies" she impersonates the
child of rich parents who have allowed her to become fretful
and bad tempered, and the daughter of a poor man, whose
love and care have given his little girl a cheerful disposition"
and a bright smile. The two characters are kept distinct
from each other. Aside from the dressing it is never the least
difficult to tell them apart. The crux of the theme is when
the two children change houses, by mistake, and the child
of wealth is transformed into a lovable little girl by the same
influences that molded the nature of the other youngster.
There are captivating revelations of child nature all through
the picture, and Henry King, little Miss Osborne's director,
again proves his understanding of his subject and the care
lavished by him on his task. He acts the father of the Sun-
ai
Scene from "Twin Kiddies" (Pathe).
shine kiddie, and Ruth Lackaye, Daniel Gilfether, R. Henry
Grey, Loretta Beecker, Edward Jobson and Mignon Le Brun
comprise the other members of the little lady's support.
"International Diplomacy."
The eighth episode of "Pearl of the Army" runs true to
form, and the bewildering shifts in the game of cross pur-
poses which Colonel Dare's daughter and the enemies of the
United States are playing in their efforts to capture or retain
the Panama canal plans, occur as frequently as ever in this
number of the serial. The finish of the seventh installment,
Which left Pearl against the prison wall and Orderly Adams'
pointing a gun at her head under threat of death, is worked
out to the full satisfaction of all the heroine's admirers. De-
January 20, 1917
THE MOVING PICTURE Wokl.D
355
tooting the approaoh of a detachment I ed Btatea
dlera before Boler< realties the fact, Vdams turns ins gun on
thai officer and kills him. He then freea Pear] and fights the
Bolerolsts slnglehanded until aid arrlvea.
The ensuing action has to do with the further effort of the
Silent Menace to secure the seoret of the oana] plans, and
Pearl's endeavors to thwart him, during whioh Lhe athletic
Miss White Introduces the spy to one of her realistic rough
and-tumble encounters.
"The Man Who Forgot"
Five-Reel Photoplay Produced by Paragon an Ambitious and
Well Executed Effort, Featuring Robert Warwick, Doris
Kenyon and Gerda Holmes — On the World Film
Corporation Program.
Reviewed bj Edward Weitsel,
THE scenario of "The Man Who Forgot," a nve-reel Para-
gon photoplay, is from the story of the same name bj
.lames Hay. Jr. It is a story with a purpose; after the
first two reels it takes up tiu- subject of temperance and ad-
vocates it with ail the conviction of William Jennings Bryan,
Scene from "The Man Who Forgot" (World).
The issue is made a national one and the end of the drama
sees it a part of the Constitution of the United States. The
author, however, has- not forgotten that the mission of a screen
play is to entertain, not to proselyte, and the plot has to do
with the fall and rise of a young man who awakens from a
long- debauch to find his memory gone and he himself without
the power to recall his own name. His resolve to fight the
evil which has nearly ruined him puts him at the head of a na-.
tional temperance movement, and he carries the struggle into
t'irf halls of Congress, and wins.
The love interest is not neglected. The reformer falls in love
with the daughter of a United States Senator who is the politi-
cal leader of the liquor interests, and every means at the com-
mand of influence and money are used to discredit the young
chap and turn his sweetheart against him. All of these efforts
end in failure and the senator concludes to accept the reformer
as his son-in-law, once the mystery about his birth is cleared
up and the temperance cause is triumphant.
The production is excellent. Prom the Chinese opium den
in the opening scene to the incidents that were photographed
at various well known localities in Washington, great care
has been taken with the filming of the picture. The scenes
outside the Capitol and in the Senate are the real thing, and
the large crowds of temperance advocates are handled skill-
fully by the director, Emile Chautard.
The cast is also of superior quality. Robert Warwick and
Doris Kenyon have the necessary ability for their leading po-
sitions, and Gerda Holmes, Alex Shannon, Ralph Delmore, Fred-
erick C. Truesdell and J. Reinhart round out the list of ex-
ceptional players.
"The Great Secret"
Fifteen Chapter Metro Picture Made by Serial Producing
Company, to Be Released Jan. 15, a Chronicle of Mas-
ter Crooks — Francis X. Bushman and Beverly
Bayne Head the Cast.
Reviewed by Edward Weitzel.
THE new Metro serial, "The Great Secret," was adapted
for the screen by William Christy Cabanne, from a story
by Fred de Gresac. The production, which is in fifteen
chapters and a prologue, was also directed by Mr. Cabanne.
The first five chapters were shown recently for review and
gave promise that the picture would receive the hearty in-
dorsement of all those whose taste runs to serial plays.
"The Great Secret" is evidently a good piece of craftsman-
ship. First of all. it has speed. The opening incidents rivet
(I,., alt. nil,.,, a, i, I ■ . t a UvSlj Pft< . fol Hi.
maintained throughout the ten ret I unw oum
tion, 1 1 1 naming the two-rssl Installment ohapl
adapter b >■■ ui ed the proper di ilgnatlon The pit tun I told
,,,, v i,,, ,,, ,,t,,i 1 h Ilmenti are continuous
in action, tin- thread or tin- narrative being tak<
chapter at thi exact polnl where It was dropped bj the pro-
\ ions reli use.
The product Ion with tin- i equlrt men!
i m New v.. i k <'it y and < < om
dens oi- vloe t<> the hoi 'in- wealthy. A touofa "i mys-
tery is added t.. tin- plot by tin- Introduction "t a band of
criminals Known t.. tin- underworld BJ "Th« .-n."
Thla organisation lac rolled bj men ol indlng, wl
ii is used t" further their unlawful acts.
organisation holds directors' meetings in a sumptuously fur-
nlshed room that is equipped with lid panels and those
many devices that give all properly constructed m-in dramas
much of their thrill.
The principal character In "The Great Secret" Is a wealthy
yoyng clubman who becomes the champion of a young Kirl
through fore.' of circumstances, in trying to deprive hei "i
the fortune left her by her uncle, tie- powerful gang of crooks
Scene from "The Great Secret" (Metro).
has her kidnapped and resort to other desperate expedients;
but the young clubman is never very far away. He repeatedly
takes his life in his hands while endeavoring to help the girl,
and has more than one lively scrap with from three to a
dozen of the gang. This is the part played by Francis X,
Bushman. He fills the specifications laid down for such a hero
in all particulars, and looks and acts William Montgomery
Stone with great satisfaction to himself and to his many ad-
mirers. Beverly Bayne is an attractive, sympathetic and ar-
tistically excellent Beverly Clarke, and the supporting com-
pany comprises such experienced players as Edward Connelly,
Fred R. Stanton, Thomas Blake, Helen Dunbar, Sue Balfour,
Belle Bruce, Dorothy Haydel, W. J. Butler, Charles Ripley, Art
Ortego, Tammany Young and Charles Fang.
"The Master Passion"
Mabel Trunnelle and Robert Conness Head Capable Cast in
Five-Reel Drama Produced by Edison for K-E-S-E.
Reviewed by Ben H. Grimm.
THERE are many positive qualities to be found in "The
Master Passion," a five-reel drama produced by Edison
for release by K-E-S-E on January 22 — enough positive
qualities to overbalance the negative qualities and make ot
the picture an acceptable offering. Chief of the positive qual-
ities is the acting of the cast headed by Mabel Trunnelle and
Robert Conness. The leads acquit themselves in a manner
that leaves no doubt as to their ability, and several times by
their work strengthen weak spots in the story. They are
given excellent support by Richard Tucker, Helen Strickland,
Bigelow Cooper, Olive Wright, A. Lincoln, Raymond McKee,
William Wadsworth and Ann Leonard. Other decidedly posi-
tive qualities are the exteriors and the direction, which was
done by Richard Ridgely.
The story contains several strong situations, but some of
them have been obtained at a cost in plausibility that hardly
compensates for their strength. For instance, we are asked to
believe that a woman who deep in her heart loves her hus-
band would forsake his home and her baby's arms for the
doubtful promises of a vocal instructor who tells her that
fame will be hers if she goes to Paris with him; and we are
further asked to believe that a man who is too busy to be in
the company of his wife all the time would repeatedly ask a
man friend to keep his wife from becoming lonesome. Despite-
the inconsistencies, however, the story as a whole interests,
and quite a number of new and original ideas have been used.
The story tells of a woman whose ambitions lead her first to
356
THE MOVING PICTURE WORLD
Tanuarv 20, 1917
Jilt a poor sweetheart, and later to desert her home for fame
in the opera. When she has the world at her feet, she learns
that what .she has gained is as nothing — that the husband
and the baby she gave up are what really count.
Photography and lightings are of the beet. The snow ex-
Scene from "The Master Passion" (K-E-S-E).
teriors are good, as are those representing the Riveria In
Southern France. The latter were photographed in Cuba.
Latest "Frisco" Episode
"The Resurrection of Gold Bar" Title of Two-Reel Episode
of Kalem's "The Girl from Frisco" Series.
Reviewed by Ben H. Grimm.
IN STORY interest and In the methods used in the screen
narration "The Resurrection of Gold Bar," latest two-
reel of Kalem's "The Girl From 'Frisco" series, takes
Its place as one of the best releases of the series thus far.
The two reels are crammed with story. There is considerable
good riding to be seen in this picture, as well as numerous
good western exteritrs. Marin Sais and True Boardman have
the leading roles.
In this episode Barbara Brent goes with her father and
her fiance to the town in which she was born and which has
since been deserted by all save an old miner — whom Brent
knew twenty years ago. Barbara finds a bag of gold nug-
gets under the floor of a store that used to be conducted by
an evil character. She "salts" the claim of the old miner.
This starts a stampede to the town. Through an accidental
fall Barbara's father discovers gold. It develops that the
bag of nuggets found by Barbara was stolen from the old
Scene from "The Resurrection of Gold Bar" (Kalem).
tnlner many years ago by the man who has since come back
and tried to jump his claim. The gold boom resurrects the
town.
In the cast with Miss Sais and Mr. Boardman are Frank
Jonasson, Ronald Bradbury and Edward Clisbee. Directed
by James W. Home.
"Her Soul's Inspiration"
Bluebird Photoplays, Inc., Presents Ella Hall in Pleasing
Five-Reel Production Based on Harris Anson's Story.
Reviewed by Margaret I. MacDonald.
THE name of Harris Anson's story on which this produc-
tion is based is "Mary, Keep Tour Feet Still," and in
the interpretation of the character of Mary, a winsome
little girl of sunny disposition and a desire to be the first
dancer of the land, Ella Hall has done admirable work. On
the other hand, the story which has acceptable screen possi-
bilities might have been made more of in a dramatic way.
There is at times an impression that it is not being workefl
to capacity. At the same time the interest is maintained
throughout, and the production, while not one of the best
Bluebirds, can hold its own before the average audience.
The story tells of how a little girl, at the death of her
mother, who has shared her ambitions to become a dancer,
suddenly finds herself transported to the heaven of which
she has dreamed when her father buys a traveling show and
makes her the star of the company. The plot of the story
develops through the jealous machinations of one Madame La
Rue, whose daughter is also one of the dancers of the com-
pany. On the death of Mary's father Madame La Rue takes
possession of money and papers which the deceased has told
her of before his death, writes to Mary's rich uncle, statihg
that she is bringing Mary and the body of his brother to him,
and substituting her own daughter for Mary, leaves the girl
to work out her own salvation. The incidents following
Scene from "Her Soul's Inspiration" (Bluebird).
where Mary wanders off and becomes the companion of a
fisherman, falls in love with a young author, and finally reaches
ty chance the home of her uncle, are moderately entertaining.
"The Girl Philippa"
Anita Stewart Star of Screenplay Made by Vitagraph From
the Robert W. Chambers Story — S. Rankin Drew in
Triple Role of Adapter, Director and Actor.
Reviewed by Edward "Weitzel.
A SCREEN version of "The Girl Philippa," Robert W.
Chambers' story of the present war, was put on at the
Rialto theater, New York, New Year's week, and was
viewed by a series of crowded houses. The version was in
six reels, although the picture had been announced as an-
eight-reel feature. The necessity for condensing it to fit the
Rialto program resulted in one or two points not being suf-
ficiently explained and also of curtailing the part of Philippa
to some extent.
The Vitagraph Company has given the photoplay the benefit
of an elaborate and intelligent production, and Anita Stewart
and the other members of the cast keep the acting at a high
level of merit. S. Rankin Drew, who adapted the story to
the screen and directed its production, has surrounded the
scenes with the correct atmosphere, and infused the players
with the spirit and intent of the novelist. So well has "The
Girl Philippa" been fashioned into a photoplay that it is diffi-
cult to suggest how the picture could be improved without
altering the construction of the story. Taken at its present
valuation, the Chambers work possesses an absorbing but not
always skilfully constructed plot, variety of scene, speedy
action, realistic glimpses of the great war, and a worthwhile
love affair between a man and a maid who turns out to be a
Princess.
The faulty construction may be explained by pointing out
that in the brief prologue the murder of the father and mother
of the little Princess is shown and the abduction of the child.
During the first four reels of the play proper, the action cen-
January 20, 1917
T11K MOVING PHI I • K I- VV< >RLD
.157
ters around the struggle between Bngllah, Prenoh and Oar-
man Secret Vgents for the possession of an Important doou-
n.t-iit. it is only after the paper has reached Ita proper
destination and war has been deolared thai Phlllppa oomea
Into her own. with the dlaoovery i>> the girl thai wiitirosBe,
the proprietor of the wineshop, la a traitor, ii becomes her
game, and ahe proceeds to dominate a aeries ^i exciting situs
that Include scenes of battle and the burning of a town,
during which it la captured by the Germans and retaken by
the French. Other touches of good honest melodrama give
it a regular fireworks Bnlah, with the American artist and
the little Princess In a close embrace.
One of the best momenta In Anita Stewart's Impersonation
of Phlllppa la where ahe discovers the truth about ber birth,
Her assumption of her new dignity Is charming. Particularly
meritorious performances should be credited to S. Rankin
Drew, Frank Morgan, and Anders Kan. 'oil.
"The Rainbow"'
William L. Sherrill Feature Corporation Produces Five-Reel
Screen Version of the A. E. Thomas Stage Play.
Reviewed i>> Bldward Weitael,
Till-: A 10 Thomas drama, "The Rainbow," produced by
the William 1.. Sherrill Feature Corporation, belongs to
the "Glad Plays" Which are now so much In fashion.
Although written some time before the present "best bet" on
the American stage, the heroine of "The Rainbow" is a half-
sister at least to the Pollyannaa and other innocent little
maidens whose mission on earth is to make other people
happy. In this case, the heroine's name is Cynthia and the
two persons she most desires to make glad are her own father
and mother. An unfortunate affair separate the couple when
Cynthia is a little girl, too young to realize what has hap-
pened. She does not see her father again until she is about
seventeen; and he soon understands how much happiness his
daughter might have brought into his life. The girl, who
loves both parents equally well, succeeds in bringing them
together again.
"The Rainbow" enjoyed considerable success as originally
written, with Ruth Chatterton and Henry Miller in the lead-
ing parts. It has been made into a screen play of many enter-
taining qualities, and should appeal to the same clientele that
supported it on the regular stage. A greater breadth of treat-
ment of some of the scenes would add to the play's effective-
ness, but, on the whole, the scenario writer has done his work
capably, and Ralph Dean, who directed the production, de-
serves the same verdict.
Dorothy Bernard is an engaging picture of young girlhood
and acts with feeling and skill. Robert Conness is cast for
the character of Neil Sumner and lends it just the amount of
Scene from "The Rainbow" (Art Drama).
mind and heart intended by the author. Jack Sherrill as the
young scapegrace who kills himself early in the story, is also
among the elect, and awards of merit are -due Jean Stuart,
Eleanor Gist, Jack Hopkins, and Conway Wingfleld.
"Great Expectations"
Famous Players' Subject, Based on Famous Dickens Novel,
Is Well Staged and an Interesting Picture.
Reviewed by George Blaisdell.
IN "Great Expectations," the Famous Players release for Jan-
uary 8, we have an interesting and well staged subject.
The script has been based upon the well known novel by
Charles Dickens. Many liberties have been taken with the
story, but the essence of this old tale has been preserved. We
have Pip, the boy to whom fell such wonderful adventures as
a result of his forced aid to a starving escaped convict; we
have Magwitch, the prisoner who made good in Australia and
showered his riches on the child who had been to him a
friend in need; and there are Miss Havisham, the strange
woman who when the bridegroom failed to appear closed her
house and until her death wore no garb but her wedding
gown; and Joe Gargery, the blacksmith, and Mrs. Joe and
Mr. Jaggers. And there is Estella, the adopted child of Miss
Havisham, reared in the hope that she would break all men's
hea 1 1 ir the aufterl ber pi Mr
i 'nmiii. • not In e^ Idas
ok PI ok f i i lad n ho
from the I M i Joe, and btl 'pi I I
to Joe waa 111 ted Into t be "gent leman" ■
mi. portrayal ol i be convict i .
Hull ii love with Pip from the b<
■ mi i Idloule bin plcl ur< 6
w w. Black la Joe and Uarcla Sarrli la Mi Joi The lim-
itations of five reels do not permll thi il or the
nobility of oharacter of the blackamlth. v.
Idea, however, ol the ahrewllke qualltlei ol tCra Jo
Scene from "Great Expectations" (Famous Players).
Barton is Miss Havisham and Herbert Prior is Mr. Jaggers.
It is a good cast.
Director Robert Vignola shows some notable settings. One
of these is of the London street in which are situated the
quarters of Pip. Another is the background where Magwitch
takes boat to escape the soldiers. There is suspense following
the return of Magwitch.
Fox Features
"The Price of Silence," Five-Reel Screen Drama, Starring
William Farnum, and "A Modern Cinderella," With
June Caprice as the Lady of the Slipper.
Reviewed by Edward Weitzel.
IN WRITING "The Price of Silence," the author has made
use of a theme that will appeal strongly to many follow-
ers of the screen. The evils of child labor in factories Is
the foundation of the story by William Piggott, which the Fox
Film Corporation has produced with William Farnum in the
principal character. Up to the point where Senator Deering
must choose between defeating the bill abolishing the evil of
child slavery or see the woman he loves disgraced through
an act of her father's, the drama is human, logical and well
put together. With the decision of the Senator to let his heart
outweigh his conscience by placing the happiness of one being
against the welfare and safety of thousands of helpless chil-
dren, Deering belies his own character and becomes a weak
sentimentalist Neither does he justify his act by confession
that he has committed a great wrong, and then, going to prison
rather than let the world know that Judge Vernon, the father
of the woman he is shielding, was a thief. Like Sydney Car-
ton in "The Tale of Two Cities," he makes his sacrifice for the
wife of another; but Carton went to the guillotine in order
to save his rival from the same fate, and only good could
come from his action. Deering, a strong man in every way,
keenly alive to the -wide consequences of his selfish act, is
guilty of moral cowardice, and nothing but a false conception
of life and its duties will applaud his determination.
The production has been irected with excellent results by
Frank Lloyd. The scenes among the factory workers are
painted in broad but telling strokes, and are well contrasted
with the homes and habits of the people of wealth. William
Farnum plays Deering in a convincing manner, and Vivian
Rich has the necessary womanliness and refinement for Grace
Vernon. Young Gordon Griffith is a boy actor of much natural
ability, and the efforts of Frank Clark, Brooklyn Kellar, Charles
Clary and Ray Hanford are a distinct gain for the play.
"A Modern Cinderella."
This five-reel comedy Is just what the name implies — a
modern version of the old-time fairy tale. It was evidently
written for June Caprice, and that young lady smiles, pouts,
frowns and skips through it, after her now familiar method
of acting. The story is as unsubstantial as a Chocolate Sundae
and is just suited to the age when that confection makes a
satisfactory meal for the female appetite. The admirers of
Miss Caprice will applaud star, story, cast and production, a
358
THE MOVING PICTURE WORLD
January 20, 1917
condition of affairs that admits of but one conclusion: the
picture fulfils the purpose for which it was intended. It only
remains to add that the star wears a number of fetching
frocks and that Frank Morgan, Betty Pendergast, Stanhope
Wheatcroft, Grace Stevens and Tom Brooke give her good
support. John G. Adolfi directed the picture.
A Couple of Metros
"Cave Man's Buff," a Drew Comedy, and "A Wife by Proxy,"
Columbia-made, Prove Attractive Numbers.
Reviewed by Margaret I. MacDonald.
"Cave Man's Buff."
THE quality of "Cave Man's Buff" as a comedy offering
cannot be questioned. It is clean and strictly funny,
and we venture to say that the happy mix up of the
lcve fancies of two timid bachelors will be thoroughly en-
joyed by all who view this picture. Sydney Drew and Mrs.
Sydney Drew never fail to be amusing in that legitimately
Scene from "Cave Man's Buff" (Metro).
comedy way that is doubly pleasing after the surfeit of low
comedy to which the public has been and is being treated.
The story of "Cave Man's Buff" is perfectly simple. It shows
how a timid bachelor trying to make up his mind to propose
to the woman of his choice is advised to try cave man methods.
The proposal over and likewise the honeymoon, the heart of a
bachelor friend becomes suddenly touched by a pretty face
which he one day sees in the lobby of the office building in
which both men work. The pretty one happens to be the wife
of bachelor No. 1, and the incidents that follow, all of a good-
natured comic sort, give the comedy a fitting climax.
"A Wife by Proxy."
Mabel Taliaferro is the featured member of the cast in this
five-part drama, the story of which was written by John B.
Clymer and Chas. A. Logue. In the role of Jerry McNairn Miss
Taliaferro does exceptional work; especially may be mentioned
the dramatic scenes in the early part of the picture, which
center about the death of Jerry's father. As a contrast to
the appealing character of Jerry there has been introduced
a trio of unprincipled individuals, whose chief aim in connec-
tion with matters pertaining to the story is to prevent the
marriage of the young millionaire, Morton Berbeck, until after
a certain date, when his fortune by stipulation of his deceased
uncle's will becomes the property of his cousin Howard, one
of the unpleasant trio. The young Irish girl, Jerry, left to
the care of Berbeck by her dying father, becomes his wife
by proxy. After revealing to him the perfidy of the woman he
loves and who is also one of the trio of knaves, Jerry boards
the boat for Ireland, whence she is quickly followed by her
husband, who has decided that he has "fallen in love with his
wife."
The production is not without its weak spots, and at times
the producer or author, we are not sure which, is guilty of
having dragged in incidents in an ill-advised attempt to make
comedy, such as the proposal to the elderly housekeeper of the
Berbeck home. On the whole, however, the picture is good,
but Is more especially suited to adult audiences.
"Nina, the Flower Girl"
Humanizing Five-Reel Fine Arts, With Bessie Love in the
Title Role.
Reviewed by Louis Reeves Harrison.
NINA, the Flower Girl, is blind. She lives in a tenement
next to a hunchback newsboy who has some native
ability to model clay figures, but to no other purpose
than that of making a beautykins figure of Nina. She is left
dependent upon him by the death of her grandmother, and a
strong affection is built up between the two unfortunates.
Now come a lot of Fairy Princes and Fairy Godmothers in
plain clothes, just some ordinary people of warm hearts, ana
Nina is taken from her simple life. A great physician is called
to operate upon her eyes in the house of a wealthy family. The
newsboy suspects without reason that all is not on the level
in this house of wealth and decides to murder its scion in cold
biood — a strained and illogical situation — but he discovers
that he is mistaken.
The blind girl is having her sight restored, but the newsboy
can not bear to have her see him — she has imagined that he
is handsome — so he attempts suicide. Again he is saved by
mere accident. He is carried to the hospital and straightened.
All this is done by the doctor who restores Nina's sight. The
boy and girl are finally left in each other's arms, and it is
made reasonably sure that they will survive — the "Beauty-
kins" figure is having a big sale. Without the attempted mur-
der and the attempted suicide this would be a clean little,
humanizing story like those Dickens wrote for Christmas
reading, and it is attractive in spite of those defects. Every-
body is kind and good. There are no villains and no suspense;
jvst some good old stock characters nicely led through a sweet
little episode.
"Germany and Its Armies of Today "
Official Views Presented by Special Permission of the
German Government.
A SERIES of war pictures, "Germany and Its Armies of
To-day," has been brought to this country by the Ger-
manic Official "War Film, Inc., and are now ready for
state rights release. The views were taken by special permis-
sion of the Imperial German government and show "Berlin in
the Third Year of the War," "Rear of the West P'ront," "St.
Quentin, France, in the Fall of 1916," "The Kaisar With the
Army of the Crown Prince of Bavaria," "Funeral of Aviator
Boelke at Cambrai," and many other authentic and interesting
scenes.
The Berlin pictures included views of many public buildings,
but their chief claim to notice is the sidelights they give on
actual conditions among the inhabitants of the city. The post-
women, female railway guards and the various occupations
now being followed by the women of Germany are brought
before the spectator and show that the work agrees with the
workers. The facts are also brought out that important build-
ing operations are going on in the German Capital and that
the people still find time to attend the meets at the Karlshoets
racetrack.
The pictures of the Kaiser are, naturally, the most interest-
ing of the series. They show him in many intimate and close-
up views taken along the West Front and are, without ques-
tion, far in advance of anything previously shown. The phetog-
laphy of the entire series is of a high order of merit, the work
having been done by members of the German army. The pic-
tures are now being shown at the Strand theater, New York,
in three weekly installments.
"The Battle of Let's Go"
Two-Reel L-Ko, Released January 24, Presents Dan Russell
and Others in Amusing Military Burlesque.
Reviewed by Robert C. McElravy.
THERE have been any number of military burlesques since
the inauguration of the comic film, but Dan Russell and
his assistants, including Vin Moore and Marjorie Ray,
prove that good things bear repetition. To follow in the wake
of so many previous attempts along this line and still make
a favorable impression is no small feat, but it is accomplished
in good style in this offering.
The number is laughable throughout. Dan Russell plays
General Debility, the scene being laid on the Mexican border.
Here a military camp of considerable size is pitched and the
time is spent in drilling awkward squads of very unmilitary
looking soldiers.
The place is infested with Mexican spies, disguised as
women. General Debility, after numerous misadventures, puts
on female apparel, after which he is made the target for beat-
ings from both sides of the conflict.
The war scenes in the second reel are uproarious in places
and enough gunpowder is burned to satisfy almost any ob-
server. An aeroplane and "tank" play important parts in the
battle episodes; also a war correspondent who writes his
story amid bursting shells. The fun is all free from offense.
"The Innocence of Lizette"
Mary Miles Minter Appears to Advantage in Five-Reel
Mutual Star Production.
Reviewed by Margaret I. MacDonald.
WHILE stating that Mary Miles Minter appears to ad-
vantage in the production in question, it is only fair to
add that in a story of different theme and better con-
struction, this clever and beautiful little actress would have
appeared to much greater advantage. The production as it
stands reflects a clumsy effort at making a child's picture.
There are many children employed in the making of the pic-
ture, and there are scenes of individual interest to children,
but unfortunately the plot of the story develops situations
lanuan 20. 1917
THE MOVING PICTURE WORLD
359
Which. Under their present subtitles, are apt to jar tin' sensi-
bilities of a refined audience, mid m-o not at nil oommendable
for child audiences.
The story, which it is very evident has been built around
the little star, is badly constructed and presents a aeries of
incidents in the life of a child some of which me pathetic,
and some of which are intended to bo amusing- As the slor\
runs, a little gir] whose grandfather ftna only living relative
dies, leaving her in the care of Granny Page, the landlady,
mei a helper at the news stand of Granny's son and i
later adopted by a widower whose life she has brlghtoned by
personally delivering his paper each morning. The unpleasant
element of the story, without which a charming production
might have been the result, occurs when Llzette, finding a
baby on the doorstep of her foster father's home after hav-
ing been absent at Granny's for a couple of months on a visit,
states that the child Is hers, and pictures the handsomest
young man she knows as its lather. Her foster father ap-
proaches the young man in a rage, demands that he marry the
girl, hauls him away to his house and faces him with a minis-
ter to perform the ceremony. The actual marriage of the pair
is prevented by the arrival on the scene of the mother of the
baby. If the young man had been left out of the question,
and the producer had satisfied himself with the child's per-
alstance in the statement that the baby had been sent to her
from heaven, the story's climax would have been both pleas-
ing and amusing.
Kalems for January 15
Distinctive for Their Excellent Photography, Fast Snappy
Action and Big Thrills.
FROM its coast studios, located at Glendale and Hollywood,
California, the Kalem Company has received for release
through the General Film exchanges the third week In
January, a clever Ham comedy, an excellent two-part episode
of "The Girl from Frisco" and a thrilling "Hazard of Helen."
Director Robert Ellis, producing in Jacksonville, Florida, has
contributed an episode of "Grant, Police Reporter" that main-
tains the widespread interest this series has aroused. In fact,
It is safe to say that there never was another thrill so daring
and so well executed as the one in this episode of the Police
Reporter series.
On Tuesday, January 16, Ham and Bud, ably assisted by
Ethel Teare and Henry Murdoch, introduce some new comedy
stunts in a Ham comedy entitled "Cupid's Caddies." It con-
tains just the right mixture of slapstick and polite farce
comedy antics to make it appeal to any audience. Above all,
it is absolutely clean, the prime requisite of a good comedy.
On Wednesday, January 17, through the medium of the
screen the Kalem "Girl from Frisco" players cause to live
again one of those abandoned mining towns of the Far West.
Robert Welles Ritchie, the author, says that "The Resurrec-
tion of Gold Bar" matches an actual occurrence in his own
life and that he cannot find a single flaw in Director Home's
version of his story. Marin Sais and True Boardman make
the most of the opportunities afforded them in this episode to
reveal their screen technique. Frank Jonasson, as Ace Brent
the Empire builder, has a splendid part and Edward Clisbee's
portrayal of the old prospector is a work of art. Ronald
Bradbury plays his twenty-third heavy part, no two of which
have been alike.
In "The Black Circle," the episode of "Grant, Police
Reporter" that will be released Friday, January 19, George
Larkin is sure to pull audiences to the edges of their seats
with his w^ild swing ten stories above ground and his hand
over hand entry into the apartment window of the man he is
trailing. It certainly does look foolhardy to see this intrepid
Kalemite go through this stunt but he does it, which is the
main thing after all. Ollie Kirkby dses a clever hit of doub-
ling in "The Black Circle." Called upon to portray both
mother and daughter she succeeds admirably well.
On Saturday, January 20, Helen Gibson again proves that
she is absolutely devoid of all fear. In "The Wrecked Sta-
tion," she endures a nasty spill from her motor cycle, climbs
into a steam shovel and is dumped along with the dirt into a
sidehinged car, is dropped from that into a coal car and leaps
from that to the tender of an engine whizzing by to escape
death as the coal car crashes into the Lone Point Station com-
pletely wrecking it. This last named incident, the wrecking
of the Lone Point Station, was so well done that the Kalem
Company has just built a new depot for the "Hazards" players
and while they were about it they made it quite an elaborate
affair.
TWO BIG SELIG FEATURE RELEASES.
"William N. Selig has announced the forthcoming release in
K-E-S-E service of "The Princess of Patches," a Mark Swan
melodrama adapted for the screen by Gilson Willets. The re-
lease date is scheduled for Monday, January 22. The stars in-
clude "Vivian Reed and Charles Le Moyne. Director Al Green
escorted a company of Selig players to Tennessee, where true-
to-life plantation scenes were filmed. Among the more excit-
ing episodes announced for "The Princess of Patches" are the
"blowing up of a houseboat, the fight for life in the dead of
night, etc. Beautiful photography, including scenes taken in
•Southern cotton plantations, add to the attractiveness of the
photoplay, it Is stated.
"The Heart of Texas Ryan" is the title of the Selig Red Seal
t>lay announced for release in K-E-S-E on Monday, February 12.
It i^' Bald 1" I I i gripping drama Of the TeXU borderland
talnlj an exceptional caal of p] unoi i. Inol
iwoett, i ton, Pranl u, Tom mix. Qoldle
Colwell and othen Soma sxoltlng epltodea are ennounoed, in-
rludlni a realistic toresi B onal band-to hand bal
tie between two Infuriated men ■ battle which la aald to oom-
i are favorablj In n ill m to the light In "The Bpoil*n " and an
automobile oraah. Wonderful \i. wi -i the 1 Lie ooun
i rj aif prei anted.
Weekly News Reels Combine
Hearst's International Weekly and the Pathe to Be Issued
as Hearst-Pathe News.
B5 NO meani the least Interesting Ci i the arrange-
ment recently announced whereby all International pic-
tures are to be released through Pathe was the state-
ment that the Pathe News and the International Weekly are
to be combined under the title of the Hearst-Pathe News. The
Fatho News has been so long In the field that any statement
as to a change of name or policy In connection with It ia of
teal Interest to the whole trade. The International Weekly,
while of more recent inception, profiting by its unequalled
news gathering facilities, has rapidly gained strength because
of its merit until to-day It Is acknowledged to be second to
none and enjoys a wide popularity.
J. A. Berst, vice-president and general manager of Pathe,
is particularly enthusiastic over the new weekly. The old
I'athe Weekly was inaugurated by Mr. Berst some eight years
ago, and was the first news film in the field. Mr. Berst has
always been a believer in the news film, first because every-
one finds entertainment and instruction in It, and secondly
because it gives to the exhibitor a one-reel picture of a quality
and kind that it will be profitable for him to advertise and
Teature. Mr. Berst says of the Hearst-Pathe News:
"The elimination of one news weekly by combining the two
which are the best known in the field cannot fail to help the
market and tend to stabilize conditions generally. The Pathe
News could not equal Mr. Heart's news-gathering facilities
The Hearst organization could not equal Pathe's splendid fac-
tory facilities. The new weekly, with its force of cameramen
carefully selected from the best men of the two forces, thus
become stronger and better than either of the old weeklies
I am much gratified that through Mr. MacManus, Mr. Hearst's
interests and ours in the matter of news weeklies become
identical."
Mr. MacManus, of the International, was equally enthusiastic
when seen at his office. He said: "No one who has talked with
exhibitors in all parts of the country can fail to recognize the
prestige the Pathe News has had and the general recognition
of its interest and high quality. The International Weekly
enjoying the unique facilities which the great Hearst organi-
zation offers in the way of news gathering, has made a phe-
nomenal growth in the comparatively short time it has been
on the market." The first number of the Hearst-Pathe News
will be issued January 10, and will be booked through the
Pathe exchanges.
PICTURESQUE TITLES FOR "STINGAREE."
The genius of E. W. Hornung, internationally famous as the
«? I ^ l?a^3eS" and the "Stingaree" stories so admirably
filmed by the Kalem Company, shines forth in unmistakable
fashion in the titles he has given to the new series of "Stin-
garee's" adventures now under way with True Boardman in
the title role.
Not only are these titles picturesque and indicative of the
originality of the new series, but they are such good film
titles as to lead one to believe that Mr. Hornung has made a
study of motion pictures, including their sales angle And
that is exactly what he has done. Having followed closely all
of the former "Stingaree" series as they were released in Lon-
don, Mr. Hornung has grasped the motion picture viewpoint
as perhaps no other author outside of the industry ever did
and as a result of his study and analysis of the manufacturer's
problems, he has named the first thirteen of Kalem's new
"Stingarees" as follows:
"A Salon Passenger"; "A Model Marauder"; "His Mark"- "A
Brace of Snakes"; "A Prisoner of Stingaree"; "The Double
Dummy"; "The Black Bloodhound"; "Through Fire and
Water"; "At the Sign of the Emu"; "A Hanging Matter"- "All
Peacock Blue"; "The Jackeroo on G. Block"; "A Champion of
the Church."
LASKY COMPANIES TRAVEL FAR.
Two Lasky companies are at the present time journeying
far from the Lasky studio in search of special settings For
"Each to His Kind," in which the well known Japanese star
Sessue Hayakawa is to appear. Director Marshall Nellan is
sailing to the far-off island of Hawaii with his players The
story of the play centers around this picturesque mid-Pacific
island and many of the scenes will be staged in and around
Honolulu itself.
Theodore Roberts, on the other hand, will star in "The
American Consul," some of the action of which is specifically
stated as taking place in Washington. It was decided to send
the players across the continent from Hollywood Cal in order
to get the real setting called for by the story.
360
THE MOVING PICTURE WORLD
January 20, 1917
fik
Comments on the Films
ik
lllllllllllllllllllllfllllllllllfillllllllllllin
EXCLUSIVELY BY OUR OWN STAFF
General Film Company.
FAT AND PICKLE (Vim), Dec. 2S. — An amusing comedy number,
with Babe Hardy and Kate Price getting over numerous laughs.
They indulge in considerable rough arguments. Both have
enough avoirdupois to make this amusing. Babe is the fickle one, but
finds out that it doesn't pay to be fickle with the daughter of Kate. De-
spite a vampire, however, things are brought to a happy close. An ac-
ceptable number.
THE LUCK CHARM (Vitagraph), Dec. 29.— No. 2 of the "Dangers of
Doris" series. Mary Anderson and Duffy Kirk play the leading parts.
This time Doris helps a contractor by becoming his typist. She climbs
from one window to another on the outside wall of a high building in
an effort to frustrate the attempted theft of the contractor's bids. She is
bound and gagged, but manages to attract the attention of her friends
in the office just below by dropping the "luck charm" through a hole in
the floor, used for spying. A fair reel.
THE RIGHT-HAND PATH (Selig), Dec. 30.— A reel with an element-
ary story of a youth who, seeking fortune, becomes a prize fighter. After
several years, when he is down and out, he realizes that lie has chosen
the wrong path. The reel is only average. In the leading parts are
seen Robyn Adair and Virginia Kirtley.
A DOLLAR DOWN (Essanay), Jan. 3. — A split reel containing about
five hundred feet of knockabout comedy and about the same amount of
footage showing views in the Yosemite Valley. The scenic section is
especially good. The comedy shows a vaudeville actor who tries to steal
the best girl of a stevedore. He gets away because of a grotesque
make-up.
THE SELIG-TRIBUNE, NO. 2, 1917 (Selig), Jan. 4.— Poor children
given presents on war vessels, Brooklyn Navy Yard ; Squadron A returns
from border, New York ; Goat is bell-wether of sheep, Omaha, Neb. ; Lee
Darcy arrives, New York ; School car brings knowledge to children, Los
Angeles; Police Commissioner "Woods and wife give presents to widows
of policemen, New York ; Artillerymen use caterpiller tractors, El Paso,
Tex. ; Villar Kyronen wins marathon race, Yonkers, N. Y. ; Mrs. F.
Sheehy Skeffington, of Irish revolt fame, tours U. S., New York; With the
French Army in the Somme region ; Ice tennis popular, New York.
THE HOUSE OF SECRETS (Kalem), Jan. 5.— No. 12 of the "Grant,
Police Reporter" series. George Larkin does an unusually daring stunt
in this one-reel episode. In escaping from a house, which is a secret
submarine base, he climbs a pole on which wireless antennae are stretched,
cuts the wires, and swings on the wire across a wide arc to a tree, which
he clutches with his legs. This thrill gets over well. The story and
action are keyed up to a high pitch throughout the reel. A good num-
ber. Reviewed on page 243 of last week's issue.
TWIN FEDORAS (Vitagraph), Jan. 5.— One of the "Dangers of Doris"
series. In this reel Mary Anderson, as Doris, solves the mystery as to
how confidential information leaks out from the office of the father of
Bob Dale (Duffy Kirk). She gets a job as a waitress and sees two men
exchange hats. The papers with the information are in the band of one
of the hats. Doris leaps on to the rear of an automobile and follows one
man. She climbs the porch of a house in the suburbs, and the evildoers
aro finally brought to book.
CUPID'S CADDIES (Kalem), Jan. 16.— A comedy reel with Ham, Bud,
Ethel Teare and Henry Murdoch. Ham and Bud, striving for the re-
ward offered, endeavor to find a girl for Prince Poppycock. They find
Ethel. Although Ham wants to keep her, sho is kidnapped by the Prince,
who is in turn kidnapped by Ham and Bud. The reel is quite lively and
there are several laughs.
General Film Company Specials.
WIFE IN SUNSHINE (Essanay), Dec. 30. — Third of the "Is Marriage
Sacred?" series. This two-reel drama is a strong visualized sermon
against divorce. The story Interests and is well acted. In the cast
are Marguerite Clayton. Edward Arnold, Sydney Ainsworth and Lillian
Drew. The story tells of the wife of an artist who. listening to the
advice of others, obtains a divorce. Sho realizes her folly when she sees
th>' type Of man she has taken up with, and when she knows that she
might have children. A quite strong short-length offering.
ON ITALY'S FIRING LINE (Selig), Jan. 1.— Throe reels of Interesting
and educational war pictures, giving a comprehensive idea of Italy's
fighting forces. Practically ivory branch of the Italian army is ropre-
Bented in (ho aim, and there aro some good scenes showing the artillery
In action lii;;li up in the mountains. The film is a worth-whilo subject.
It will be of especial Interest to those who would know more of Italy's
military operations,
THE GIRL GOD MADE FOR JONES (Essanay). Jan. 2.— One of the
"Black cat Features." The picture is an excellent two-reel comedy-
drama, Bryant Washburn and Alice McChesney are seen in the leading
roles. Several of the subtitles are funny. The story tells of Jones, an
author who searches for a girl with whom he was in a railroad wreck.
He knows her only by her voice. He searches in vain, only to find that
the girl is the girl to whom he has been dictating the story of the
wreck. The picture has been produced with care.
THE FALSE PROPHET (Kalem), Jan. 3.— No. 21 of "The Girl from
Frisco" series, by Robert Welles Ritchie. In this two-reel episode Bar-
bara Brent is instrumental in exposing a band of men who, as "prophets"
of the end of the world, mulct gullible persons of sums of money. In
bringing about the capture of two of the men, Marin Sais performs a
hazardous and thrilling stunt — she leaps from a speeding automobile to
a moving train. The episode is fully as interesting as any. A longer
review was printed on page 243 of last week's issue.
Artcraft Pictures Corp.
THE PRIDE OF THE CLAN, Jan. S.— Mary Pickford makes her sec-
ond appearance on the new program in a story written by Elaine Stern.
It is a fine picture — sweet, wholesome, moving — as pointed out in a re-
view in another column.
Art Dramas Inc.
THE RAINBOW ( Sherrill Feature Film Co.), Jan. 4. — The William
Sherrill Feature Corporation is the owner of the screen version of the A.
C. Thomas' stage play. The picture introduces Dorcthy Barnard in the
leading role. It is reviewed at length on another page of this issue.
Bluebird Photoplays, Inc.
HER SOUL'S INSPIRATION (Bluebird), Jan. 15.— A five-part adapta-
tion of Harris Anson's story "Mary Keep Your Feet Still." Ella Hall is
the featured member of the cast, which otherwise consists of Marc Rob-
bins. R. Hassct Ryan, Edward Hearn, Marcia Moore and Margaret
Whistler. The adaptation seems to require a deeper dramatic reading, but
the production will be found on the whole entertaining. Ella Hall does
admirable work in the interpretation of Mary, the little girl whose sole
ambition in life was to become a great dancer.
Greater Vitagraph
THE MAN OF MYSTERY, Jan. S.— E. H. Sothern is the star of a five-
reel version of A. C. Gunter's romance, which tells an exciting tale of
mystery and is excellently played by Mr. Sothern and the supporting
company. The picture was reviewed at length on page 244 of the
Jan. 13 issue.
THE GIRL PHILIPPA. — Taken from Robert W. Chambers' novel, the
screen version is in eight reels,- and the title role is played by Anita
Stewart. The present war is used as a background and the picture has
many merits. It is reviewed at length in this issue.
International Film Service
HEARST-INTERNATIONAL NEWS PICTORIAL, NO. 1, 1917 (Interna-
tional), Jan. 2. — Society folk take part in Fox Hunt, Syosset, L. I.;
Philadelphia school children learn care of babies; Police lecture on
safety in schools, New York ; Terre Haute, Ind., has municipal coal mine;
American baseball teams plays Chinese, Honolulu ; Armored car pre-
sented to National Guard officers, Denver, Col.; Duck hunting at
Marysville. Cal. ; Modes of the moment ; lti.000 school children enjoy
picnic, San Diego, Cal. ; Society enjoys winter sports, Napanoch, N. Y.
HEARST-INTERNATIONAL NEWS PICTORIAL, NO. 2, 1917 (Inter-
natlonal), .'an. 5. — Human fly Climbs St. Francis Hotel, San Francisco;
Society siiis skate at Waldorf. Now York ; Now Year's Mummers make
merry, Philadelphia; Bathers swim in icy lakes, Chicago; Army aviators
leave Mineola, L. I., for flight to Philadelphia; Modes of the moment;
Park playground carnival. Now York ; Skating in Prospect Park, Brook-
lyn. X. Y. ; Snow brought from mountains for battle, San Francisco; So-
clety folk hold sport contest. Winchendon, Mass.
Kleine-Edison-Selig-Essanay.
THE MASTER PASSION (Edison), Jan. S. — Good acting marks this
live-reel drama. Mabel Trunnelle and Robert Conness are featured. As
a whole the picture is an acceptable offering. The story tells of a wife
whose ambition leads her to desert her home to seek fame in the opera.
She finds that fame is not what she wanted. There are several good
Situations. The exteriors, lighting and photography are especially good.
A longer review is printed an another column.
January 20, 1917
THE MOVING PICTUKK WORLD
361
Metro Pictures Corporation
THH OR BAT SECRET (Metro), Jan. I.— The opening ohapters of toll
•erial are reviewed at length on another page ol iiiis Issue. ETranoli x.
Bushman and Beverly Bayne are the stars, and the story la full of na-
tion. The acting and production are or good grade.
Mutual Film Corporation
see AMERICA FIRST, NO. 89 (Gaumont), Jan B. "Pasadena, Cal.,"
is the subject of tins issue of t in> American travel scries, i
presented include the famous Busch sunken gardens, the Ban Qabrjel
mission, the First Christian Science Church, tlio Colorado Avenue
Bridge, the beautiful Arroyo Seco valley and other scenes of In', re it
and beauty.
MUTUAL WEEKLY, 105, Jan. 3. -Among Che Interesting items of
this number are excellent views of the submarine 11-.'! wrecked In the
fog off the Pacific coast, the floating of an immense oil burning vessel,
in animated picture of Colonel Cornelius Ynmlerbilt, ami also one of
Cbas. Schwab Telegrams to the number of 110.000 being sent by the
Cardinal at Baltimore requesting aid for charity fund is also an In-
ter, ting item.
JERRY'S DOUBLE HEADER (Cub), Jan. 4.— In this number Jerry
does his usual number of amusing tricks. Travelling in an auto trunk
on the back of the automobilo of his sweetheart he experiences some
thrilling adventures, and saves the party from a vicious Mexican as a
finale to the picture. Rather amusing.
REEL LIFE, NO. 30 (Gaumont), Jan. 7. — A strong number, commenc-
ing with views showing the manufacture of turpentine from waste tim-
ber, giving the process quite fully. The return of a whaling vessel from
an arctic trip is next pictured. The observer is then taken through
an English walnut grove in California, and the manner of handling the
crop is shown, picking, drying, culling, grading and packing. A lesson
In draping gowns to the human figure closes the reel.
MUTUAL TOURS AROUND THE WORLD, NO. 10 (Gaumont), Jan. 9.
— This number of the series contains charming views in "The Foothills
of the Pyrenees," and "Budapest, Hungary," and also illustrates "Life
in Egypt," covering primitive agricultural methods, irrigation, etc.
SEE AMERICA FIRST, NO. 70 (Gaumont), Jan. 10.— "In the Heart
of the Blue Ridge" Is the subject of this number of the series. Beau-
tiful views in the Blue Ridge Mountains of Virginia are presented
along with views of historic buildings such as the Wasblngton and Lee
University, the ruins of Liberty Hall, the church in which "Stonewall
Jackson" taught a Sunday school class, the Virginia Military Institute
and other interesting scenes.
Mutual Film Corporation Specials.
THE TURN OF THE WHEEL (Mutual). Dec. 11.— The cast em-
ployed in this two-part production includes Dorothy Davenport, Rupert
Julian and Benjamin Horning. The story of the picture deals with the
unpleasant experience of a young woman whose father has gambled
away his fortune, and who is obliged to make a livelihood out of her
talent for painting. She is caught in the clutches of the man who
ruined her father, and is rescued from his gambling den by her lover.
Only a fair offering.
THE INNOCENCE OF LIZETTE (Mutual Star Production), Dec. 25.
— A five-part production featuring Mary Miles Minter. The story on
which it is based is not a well-constructed one, and contains an un-
pleasant element which bars it from presentation before child audi-
ences to which the picture was evidently intended to cater. A full re-
view of the picture will be found on another page of this issue.
JEALOUS JOLTS (Vogue), Dec. 31.— A two-part comedy which is
moderately amusing. The plot, what there is of it, is the usual one of
rivalry for the hand of a pretty maid between a couple of gross farce
comedy characters. One of the funny incidents of the picture occurs
when one of the characters puts on a wide garment which, inflated,
causes him to soar through the skies.
THE ACE HIGH LOSES (Signal), Dec. 31.— Chapter 11 of "A Lass of
the Lumberlands." This is a characteristic instalment, in which Holmes
Indulges in numerous plots to interrupt the construction of the Shady
Creek branch. The views of the railroad construction and the mine
diggings are pleasing. A work train dynamited, Helen saves a man
from drowning, Stephen is kidnapped and a row at the "Ace High"
wine room, are the chief features. The number maintains the average
set by this serial.
THE VAMPIRES, NO. 9 (Gaumont), Jan. IS.— This is the closing
episode of this excellent serial, and is entitled "The Terrible Wedding."
It includes an attempt to kill Philip Gaurd and his wife by the circu-
lation through the key hole of their bedroom of a poisonous gas, and
the final round-up and destruction of the entire gang of vampires.
Paramount Pictures Corp.
THE EVIL EYE (Lasky), Jan. 4.— The script for this story was
written by George Proctor and was based on a talc by Hector Turnbull.
Mr. Proctor hardly could be expected to achieve the impossible of in-
jecting life into a theme more than scant in photoplay material. The
story is weak. There is a bit of a thrill in the final reel. Blanche
Sweet has the role of a woman doctor who, in an epidemic, battles
against the superstition of the natives as well as against disease. She
Is supported by Tom Forman and Webster Campbell, among others.
in "Prei nam-
li, r ,,i Hi. pioi • Mil Bird Ol Warm
Climates, ' Intel ■ ir, an on thi ami
PEARL OF rHH \i;mv (Astra), Jan, 21, The eighth In tallmenl of
this tiled "International Diplomacy" an bow Paul
Han i be Boleriosts, it Is given ■ longer review on an-
other page ol this i
Triangle Film Corporation
THE [CHD BULL! it of
authorship, showing the author, William Deem I, In adventures at th«
i nee si u.ii.i ,i ad thi '"•>• be wrote,
Universal Film Mfg. Company
ANIMATED WEEKLY, NO. BS (Universal), Jan. 8 tc< skating in
Chicago, Christmas carol singing In Washington, I). C. i a I'hlladel-
celehratlon, war sli md other Interesting features are
Contained in tlii; number.
THH MASKED CI I'll) (Victor), Jan. 10.— A comedy number, featur-
ing Johnnie Walker, Helen Morton and Bldney llrney. Tills concerns
a generous husband, an extravagant wife and ■ maid in love with a
WOUld-be crook. The point of view shifts continually, robbing much of
the action ol any particular point. The cast Is pleasing, but the gen-
eral effect achieved Is not strong.
HEARTSICK AT SKA (L-KO), Jan. 17.— A one-reel comic with some
very funny business in it, particularly in the closing scenes. Dan Rus-
sell appears as a gentleman hobo, shanghaied by a party of sailors. His
adventures on the rocking boat, In the part of a waiter, are full of In-
cident and bring numerous laughs.
PUTTING ONE OVER ON IGNATZ (Victor), Jan. IS.— A comedy by
L. T. Peacock, featuring Alida Hayman, Al McKcnnon and Walter
Belasco. The latter appears to good advantage as the grocer. The
plot, which concerns a lost tooth with a diamond set in it, is rather
trifling, but amusing in its way.
BARRED FROM A BAR (Joker), Jan. 20.— A comedy number by
Karl Coolidge, featuring William Franey, Gale Henry and others of
the Joker cast. It follows the fortunes of a wine room waiter. There
is some good burlesque work, particularly on the part of Gale Henry
as the siren. The latter winds up as a temperance reformer.
MR. SHOESTRING IN THE HOLE (L-KO), Jan. 21.— A character-
istic knockabout number featuring Billy Armstrong, Louise Orth and
Dave Morris. The police force round up a notorious pickpocket after
exciting adventures. The reel closes with daring stunts on the roofs
of high buildings.
Pathe Pictures Corp.
FLORENCE ROSE FASHIONS, NO. 15 (Pathc>, Jan. 14.— Advanced
Universal Film Mfg. Co. Specials
THE DOUBLE ROOM MYSTERY (Red Feather), Jan. 15. — This
five-reel number, written by Willard Mack and produced by Hobart
Henley, has a sociological theme and shows that innocent and guilty
suffer alike for the sins of the world. The construction is not strong ;
in fact the intention of the story is shown in a very hazy manner.
Some good types are depicted by Edwin H. Brady, Gertrude Selby, Hay-
ward Mack and Edward Hearn, and some of the episodes are in them-
selves exciting and well handled. Most of the characters involved live
in a boarding house and include a slavey, a reporter, two crooks and
a shyster lawyer. The types are good but the story uncertain in its
general handling.
THE PRODIGAL WIDOW (Gold Seal), Jan. 16.— A three-reel num-
ber by Walter Woods, featuring Neva Gerber, Edward Cecil and Carl
von Schiller. The story begins in the East, picturing the manner in
which an extravagant, flirtatious wife brings her husband to suicide.
The social scenes at the beginning are agreeably, if conventionally, pre-
sented. The widow then goes West to find her husband's brother, who
denounced her as the cause of the tragedy. Neva Gerber does good
work, and in spite of the unsympathetic character portrayed, lifts the
part above the average. The mixed motives of the plot are a consider-
able drawback, though there is no lack of action.
A SLAVE OF FEAR (Imp), Jan. 17. — A two-reel number by Philip
Gastrock, featuring M. K. Wilson, Earl Page and Agnes Vernon. The
story is located near a factory and has average settings. It concerns
a youth, in love with a girl, who is thought to be a coward. He
awakens to this fact and proves his strength of character by rounding
up some thieves. A familiar theme, presented in a fairly strong way.
An average number.
BRUTE FORCE (Bison), Jan. 20. — A two-reel number by Eustace
Hale Ball, featuring George C. Pearce, Jane Bernoudy and James
Farley. The circuit minister rides into a moonshine district and falls
in love with a mountain girl. The native lover forges a note, signing
the minister's name, tipping the revenue men off to the presence of.
illicit stills. There is some suspense in the latter scenes, when Lew
tries to force the minister to marry himself and the girl. This type
of story has many predecessors and this release is one of about aver-
age strength. The mountain scenery and photography are good.
FACING DEATH (Universal Special Feature), Jan. 21. — No. 4 of "The
Purple Mask" series. It develops, to Phil Kelly's chagrin, that the
girl he captured is not Patsy at all. The scene then shifts, in a
rather awkward my, t3 the Dupont ftudios where Patsy appears, in
proper person. She poses in the semi-nude for a young artist, whom she
afterwards aids in getting the grand prize, in spite of the crooked
judges. Dupont and his gang break up the studio dance that night.
This general melee is staged in the style for which Francis Ford is
famous, and no observer can complain of lack of action. The num-
l.i r, i awkwardness of construction at the beginning,
is full of inten t.
362
THE MOVING PICTURE WORLD
January 20, 1917
THE BUBBLE OF LOVE (Rex), Jan. 21.— A two-reel society story
by E. M. Ingleton, featuring Douglas Gerard, Ruth Clifford, Betty Schade
and Willard Wayne. This opens by picturing a mouse gnawing a lion
out of a net. The parallel does not exactly follow, but is suggested by
the later story. A wealthy young business man provides a home for a
pretty flower girl whom he has injured with his auto. She later saves
him from killing himself after being fleeced by a woman of the vam-
pire type. The closing scenes are not convincing, but the number z:;
a whole carries the interest along very well.
turettes" are four Gaumont single-reel releases, "Tours Around
the World," "Reel Life," "See America First," "Mutual Weekly,"
the George Ovey one-reel "Cub Comedies," produced by David
Horsley, the Vogue two-reel comedies and "Adventures of
Shorty Hamilton."
World Pictures.
THE MAN WHO FORGOT (Paragon), Jan. 15.— The theme of thla
five-reel photoplay is Temperance. It has a strong human interest,
however, and is excellently produced and acted. Robert Warwick and
Doris Kenyon head an exceptionally strong cast. A longer review is
published on another page.
Five Worlds in the Making
Peerless Studio at Fort Lee Scene of Unusual Activity — Big
Scenes in all Subjects.
FIVE picture plays simultaneously are in the process of mak-
ing for the World Film Corporation under one roof in
the Peerless studio, Fort Lee. The directors in charge
of these productions are Emile Chautard, Harley Knoles, Trav-
ers Vale, John O'Brien and George Archainbeaud, respectively.
The individual stars are Kitty Gordon, Ethel Clayton, Alice
Brady and Gail Kane, together with one of the World-Brady
all-star casts led by Carlyle Blackwell, Artnur Ashley and
June Elvidge.
Mr. Chautard is directing the play in which Kitty Gordon
is acting the star role, the working title of which is "Haunt-
ing Shadows." In the cast assisting Miss Gordon are Montagu
Love, George McQuarrie, Alex Francis, Lillian Herbert and
Norma Phillips.
Mr. Vale's production, starring Ethel Clayton, is "The House
Cat," with Rockliffe Fellowes. Others in this cast are John
Hines, Walter Green, Edward Kimball, Eugenie Woodward,
Justine Cutting, Frank Goldsmith, Ned Burton, etc.
"Motherhood," with Alice Brady as its star, is being pro-
duced by John O'Brien, the most recent addition to the World's
list of directors. Supporting Miss Brady are John Bowers,
David Powell, Stanhope Wheatcroft, John Dugley, Madge
Evans, Marie Chambers, Florence Crane and others.
Harley Knoles is placing the finishing touches on "Who Is
Sylvia," with Carlyle Blackwell, June Elvidge, Arthur Ashley,
George McQuarrie, Albert Hart, etc.
The final scenes of "Her Higher Destiny" are being made
under the direction of George Archainbeaud, with Gail Kane
as the star. In this play the cast includes Frank Mills, Gerda
Holmes and Edward Langford.
Purely by coincidence it occurs that all five of these produc-
tions are unusually "heavy" in their employment of massive
scenes and large number of players outside the principals, so
that the studio presents a spectacle of unwonted action with
every department pressed to the utmost of its productivity.
Studio Manager Robert B. Mclntyre, Technical Director T.
K. Peters and the various department heads have been work-
ing long hours at top speed — and this is true also of nearly
all their subordinates.
"It would have been simple enough if one or two of the
plays had not been so exacting," said Mr. Mclntyre to a re-
porter, "for then we should not have had to crowd on all
steam five ways at once. The "good points about this rush
period are that it gives us a practical demonstration of what
our capacity really is, and that it does away with all possi-
bility of our ever getting an order that scares us."
TITLE CHANGED ON WORLD FILM.
The title of "Frou-Frou," the new Alice Brady picture for
the World Film Corporation program, has been changed to
"A Hungry Heart," and the production will be released Feb-
ruary 5, one week ahead of the original date. The first Ameri-
can stage adaptation of this celebrated French play was pro-
duced by the late Augustin Daly and at once became a sensa-
tional success. Afterward it was revived from time to time
by various feminine stars, always effectively.
The public has never failed to respond to it as one of the
very best dramas ever supplied by the Paris theaters, where
it is a classic.
It tells the pathetic story of a girl who marries out of.
respect for her father's wishes a man who she does not love,
and afterward leaves him and their baby to run away with
the one who always possessed her heart. Ruin follows in the
natural course, the outraged husband slays the lover, and the
victim of this marriage-of-convenience creeps feebly home
to die.
In the screen version, directed by Emile Chautard, Miss
Brady plays the butterfly heroine broken on the wheel of cus-
tom. The other important characters are acted by Gerda
Holmes, Edward Langford, George McQuarrie, Alex Francis
and John Dugley.
MUTUAL "FEATURETTES."
President John R. Freuler of the Mutual Film Corporation
announces the coming of a number of series of important short
releases under the general designation of "Featurettes," which
by their artistic merit will illustrate the moaning of the new
title — that they are all-star and specialty productions.
Among Mutual productions that are na>w classified as "Fea-
Rushing Essanay Features
"Little Shoes" and "Skinner's Dress Suit" Being Hurried to
Completion.
ESSANAY is rushing to completion two new features for
release within the next three weeks. Henry B. Walthall's
next feature will be the first. Its title is "Litrle Shoes,"
and it will be released through the Kleine-Edison-Selig-Es-
panay service January 15. "Skinner's Dress Suit," a comedy-
drama, with Bryant Washburn in the leading role, will follow
through the K-E-S-E service February 2."
Mr. Walthall offers an innovation in his career in "Little
Shoes." He is seen in an entirely different type from that
which he hitherto has presented. It is that of the great lover,
and the noted actor has thrown all of his marvelous emotional
talent into the portrayal of this character. '
. The story, is from the pen of EleanorM. Ingram, famous
novelist. It presents an appealing portrayal of child-love
which guides a man and a woman along the path of righteous-
ness until finally they are united in marriage and happiness.
Mr. Walthall has drawn a character on the screen, who 'will
touch the heart-strings of his audiences.
Mary Charleson, who supported Mr. Walthall in "The Truant
£'oul," winning nation-wide praise, appears in the leading
feminine role in "Little Shoes." Other well-known actors in
the cast include Patrick Calhoun and U. K. Haupt. "Little
Shoes" has a screen time of 1 hour, 15 minutes:
"Skinner's Dress Suit'' is an adaptation from the story by
Henry Irving Dodge, which ran serially in' the' Saturday Even-
ing Post. The great success of the novel — it was one of the
"six best sellers" — insures a splendid reception for the picture.
The plot hinges on a poor "boob" who doesn't know what
life is until he gets dressed up. Then he goes out and makes a
fortune- — just on his "front." The story is true to life, and re-
plete with many ludicrous situations. Bryant Washburn has
done some of the best work of his notable career in the role of
"Skinner."
"Skinner's Dress Suit" is one of the most expensive produc-
tions ever put out by Essanay. A special train was chartered
to transport Mr. Washburn's company to the country for suit-
able exteriors. No detail was overlooked to make the feature
perfect. Its screen time is approximately 1 hour, 10 minutes.
"HIS PERFECT DAY," NEW DREW COMEDY.
"His Perfect Day," the one-act comedy which Mr. and Mrs.
Sidney Drew have prepared as the Metro-Drew release for
Jan. 15, is essentially human. Mrs. Henry Marsh (Mrs. Drew)
reads a magazine article which says that all days should be
like a string of pearls, each one perfect unto itself. Mrs.
Marsh decides that she and Henry will proceed to lead the
perfect life, and she so advises him. He is shaving at the
time and he is so disgusted at the announcement that he
swears, cuts himself, and starts the day in anything but a
perfect manner.
. Bad luck seems to follow throughout the day, in" spite of the
fact that Mrs. Marsh gives her husband a set of mottoes with
sweet sentiments to read when anything goes wrong. Her
path is not smooth, either, for the cook quits, and when Henry
brings home guests to dinner she burns the chicken, which
has refused to cook before. She bursts into tears, and Henry
tells her to keep cool, that they must lead the perfect life.
Needless to say the purusit of the perfect life is at once aban-
doned for something more human and natural.
A new Metro-Drew comedy by Charlotte Wharton Avers, the
author of many others, is now being produced by Mr. and Mrs.
Sidney Drew. This, like all the comedies by Mrs. Ayers, and
most of the Drew playlets by any author, has the good-luck
name of "Henry" for its leading character.
BESSIE LOVE IN "THE DOLL SHOP."
Bessie Love is hard at work upon her latest starring vehicle,
"The Doll Shop." If this new play from the pen of Anita Loos
is completed on schedule time — about the' middle of January —
it will give Bessie a record of three feature releases within
three months, which is evidence of hard work well accom-
plished that few eighteen-year-old screen heroines would care
to dispute.
The story of "The Doll Shop" tells of a young girl who runs
a toy store in a small factory town. Her uncle is a janitor who
nourishes a deep hatred for the rich, and the little toy-maker
shares his prejudices. However, many of her pet theories re-
garding the heartless selfishness of the over-prosperous receive
a severe jolt when she falls in love with a young man of un-
usual means, thinking he is only a chauffeur, an opinion that
he encourages until their marriage is at hand.
Roy Stewart is her leading man, and makes a splendid foil
for Bessie's diminutive person. In addition to Stewart, Bessie
Love Is supported by Max Davidson in the role of the janitor
with an aversion for the "parasite rich," Carmel Myers, who
has the second feminine part, and Carl Stockdale, who is cast
as a hard-fisted, self-made factory owner. Edward Dillon is
directing the production.
January 20, 1917
THE MOVING PICTURE WORLD
363
M
Advertising for Exhibitors
iailuiiiiiiliiiiiiiiiiililll)llllllii)Hlilliiiiliiiiiillllliiiililllllliilliiiiiiiiiiiiiiiilliiiii»liiiiiiilHii
Conducted by EPES WINTHROP SARGENT
W^
Bosh.
WB'VK just been talking to ■ man about his house. He is break-
ing Into ■ town with an already established house, He doesn't
think It can bo dono because he isn't doing it, but he Is doing
nothing to do it. He puts tame advertising into the papers
and opens tho house and locks it up sifter the show. Just
as a dozen have dono before him, and as two dozen more may
do after him. He doesn't run kid matinees because he
doesn't think the school principal will approve of the idea.
The first thing to do is to go to the mat with the principal in a nice
way and convert him by showing what can be done. To get matinee
business he must fight for it. to get night business he must fight for
it, and that goes for every man who runs a house. It is not enough
to merely put an advertisement in the paper. Make the advertisement
count. It is not good to argue that a thing cannot be done because
it never has been done. It can be done and will be done in time.
Once people thought that if they sailed far enough across the Atlantic
ocean they would fall off into space — but all the time the American
continents were right there waiting to be discovered.
Another From the Princess.
Lately we showed a "lumberland" set from the Princess. Henderson,
N. (". Now S. S. Stevenson sends in a photograph of his submarine
and tells of its construction. We reproduce one of the cuts. The
other shows its use for a Chaplin, and here the machine is plastered
with advertising signs relating to the subject. Mr. Stevenson writes :
Am not claiming to have originated the submarine float, but
have found it very effective advertising. I noticed a similar
float on the Advertising for Exhibitors' page the week we were
using ours, and as the enclosed photo shows a little different
idea, we are forwarding same. This float was made for Tri-
angle's "Submarine Pirate," but the reels were delayed and it
was used for "Horrors of War." This was used a few days
later for Chaplin and we followed a circus parade which re-
sulted in very satisfactory business.
The frame was built of small strips of wood covered with
cheap gray cloth, and dotted with black paint to represent
rivets. The frame, light enough for two men to handle easily,
was placed on an automobile. The cost was less than $10.
Sergelisms.
W. J. Sergei, of the Casino, Laurel, Mont., sends in a very useful
throwaway. The sheet is 6x12 inches, white stock of the cheapest
sort, but well printed in black. There is a catchline, changed each
week, then the program with side dates and days, and a brief talk of
ten to twenty lines, signed by the management. It is not pretentious,
but it doesn't pretend to be other than what it is, and for a one-sheet
program it is well laid out. There is a line or two of description for
each subject, yet the space is not crowded and no one will kick be-
cause it is not better, because it is so well done. An ordinary throw-
away would be wasted, but Mr. Sergei added thought to white paper
and got results. It is a splendid model for a throwaway program and
we think Mr. Sergei will be glad to send you one if you enclose a
return envelope. It must be seen to give the right impression.
Vamp Sheets.
The Gaumont company has issued for "The Vampires" a four-page
press sheet giving the stories of the nine divisions of the release, and
some advertising matter. It would be handier were the matter printed
on one side of the paper only in order thai theaters might use the
material without copying, hut the texl Is well written and there I
makings of a good advert itli.r for Di or on car
tho Cipher used by the thieves. This cipher can be taken up either as
n mystery advertisement, a prize contest or can be run as a special
Sunday story with references to some of tho Poe cryptograms to lake
tho "adv" off.
Pretty Work.
Here is a pretty four-column advertisement from Ray Bagley, of
the Liberty. Long Beach, Cal. It costs money to mortise on cuts and
break up rule like this, but It gets results, and the advertisement over-
5NDAY OCTOBER 23. 1916 :
AMUSEMENTS AMUSEMENTS
CHARLES |
RAY
TODAY—TOMORROW -WEDNESDAY
THE LIBERTY
offen the talented screen »tar» —
BESSIE BARRISCALE
and CHARLES RA Y in
"PLAIN
JANE"^--
Tonight Only-
Die Liberty announces a
FASHION
PARADE
Remember the Keystone Comedy,
they "shot" on the First National
Bank Building? It's here today—
"A SCOUNDREL'S TOLL"
ROY L. MEDCALFE
Master Organist.
The Second Chapter of _
"THE GRIP OF1 EVIL
Tuesday and Wednesday
shadows everything else on the page, with comparatively little to
fight. Mr. Bagley is reminded that it is a long time between letters,
and the same goes for his former partner up the coast, Ralph Ruffner.
Vol. III.
Sharp and Vahl, of the Orpheum, Xampa, Idaho, are now in their
third volume of Reel-ism, and mind that they have 52 issues to a vol-
ume and not thirteen. It is going some, but Reelism is the sort of
sheet that makes money for the house. It is something more than a
program — it is a mouthpiece to reach people who do not come to the
house to listen, and then when they come the sheet becomes the voice
of an old friend. It is not unusual, but it is friendly and sincere, and
that is better than large and imposing words that sound as though
they had just been taken out of cold storage and were not thawed
out. Only one page goes to the program, with the back for the feature
talk, or an underline. One page is description and one house stuff.
Even the Lobby.
The Fox company offers a new idea in its booming of the new Kel-
lermann picture at the Lyric, New York. The house has a long, nar-
364
THE MOVING PICTURE WORLD
January 20, 1917
row lobby, cutting through the block that the theater proper may lie
upon less valuablo ground. This has been lined with tinted enlarge-
ments of the stills of "The Daughter of the Gods." Post cards are be-
ing mailed out with a hand-written Inscription reading : "Don't over-
look the free exhibition of paintings in the lobby of the Lyric theater,
Broadway and 42nd street. It Is worth your while. — W. P." The
reverse shows a cut of the lobby and above "The Picture Beautiful
Free Salon. Open from 9 a. m. to 11 p. m." And the best part is that
the pictures are sufficiently unusual to repay a trip to the theater just
to look at them. The advertising for this attraction is unusual from
many angles, but this is the most novel touch yet. The idea can be
adapted to other subjects on which you can get a good supply of
stills, and if your lobby is shallow, open the house mornings and put
the pictures there. It is merely another application of the "anything
to get them in," though you must give them something after they
get there.
Stillman Ads.
Here are a couple of advertisements from the Stillman, Cleveland.
Mr. Madden changes from a 10-inch space to five twos, and these were
scattered. The form of the advertisement attracts and the cumulative
CanYouTakeaHint?
Ask Yourself
M*tlnt*s tu
Xftnerally Ufa
crowded tbaa
—and Ue
Eaibe Drwrrtm,
same Rood
music-,
Would y a u
know a hadeo-
da tf you • saw
o n « ? Or a
Baiter
They're both
In "A Sister of
BIT." So's Bes-
ele Love. And
six klddlrv And
a big thrill.
At the,S
tillman
At the
Stillman
effect is good while, as a rule, a small advertisement such as this will
get better treatment in the make-up than the larger stuff that nat-
urally sinks to the bottom of the page. For a change, this form Is
excellent and will bring results and moreover it will let you get more
than one chance at a reader In the same paper.
Sticks to Pictures.
The Marcelle, Hopewell, Va., is sticking to the cards with the Ideal
pictures used for the opening and then commented upon. We think
that cuts of the players would be better despite the fact that these
cards are unusually well done, but Miss Pickford or Lillian Glsh
means more to the fan than does "Jessica," even if Penrhyn Stanlaws
is her art-father. The folder is used as a mailing card with a seal
supplied by the company furnishing the cards. The weekly program
is very nicely laid out, but the days are merely named and not dated,
as should have been done. For a new house we would rather put the
money spent for picture into another page of the folder with some
house talk.
The Rules to Space.
George Editor Carpenter sat down and wrote one of his famous
fables the other day. It was about a showman who did everything
to get space in the local paper except to offer stuff that was fit to
print. We cannot print the entire fable, but he arrives at these valu-
able rules :
(a) A prize essay has no place in a modern newspaper.
(b) The most valuable thing around a newspaper office is
time.
(c) A newspaper is not going to take the word of any inter-
ested party on the merits of a show because if it comes out
with unqualified statements, it may have to be placed in the
unenviable position of having to take back all it has printed
when the show is presented.
(d) Broadly sp'eaking (according to Florence E. Yoder, dra-
matic editor, Washington Times), the ideal notice, one which
can meet with no objection from the newspaper standpoint, is
as follows : Note that the paragraphs each contain certain
sets of related ideas ; that the middle of the notice can be
eliminated without impairing the real facts, and that the whole
Is in four distinct parts, related only through their unwritten
benring on one another :
1. Star, place, time of showing, production and producer.
2, Kind of role and sentence synopsis of story.
:». Place whore scenes occur and time.
4. Members of the cast.
(e) Having segregated your press notice as set forth above
add as much as you like to each section. Tell the facts, how-
ever, and don't inject your personal opinion, adjectives and
the editorial "wo." If the editor feels like cutting your
notice ho can do so without impairing the general acceptable
form.
This Is pretty much along the lines of Picture Theater Advertising,
but the man from Salt Lnko has put it In such compact form that you
can (and should) cut It out and paste In on your desk. That is the
whole trick of writing press stuff. Write more than the editor will
probably take, If you wish, but write it in such a way that the editor
enn simply mark off the useless parts and use the rest. If you
Jumble it up so that he cannot get the meaning without writing the
whole thing over again, don't think that you have fooled him into
using it all. More probably he will use none of it.
Now after those kind words perhaps George Editor will get a move
on and send in some more Empress stuff and practice what he so
ably preaches, durn him.
A New Layout.
Here is a pretty five-attraction layout. It will be seen that the
week end attraction plays two days, the off Friday and the busy
Saturday. This has a lot to commend it. Not much use wasting a
good attraction on an off day, and in most places Friday is poor. If
la~"
■ ■■■■■■"■■■■
Bought and Paid For— 5 Act*
Tift i/aRVEST (jF COLW >~*
TUESDAY. DECEMBER HI.
CBILV ST!
The Wager— 5 Acts
Program
For Week
Commencing
Deo 4th.
i
•
„-,.. ....-,
WEOXESUAY. DECEMBER wfc.
2 Days
Friday and Saturday Dec 8th and 9th 2 Days
^i-^rs^K-* 6 Acts
VALESKA SURATT in JEALOUSY
~T.^irTfoniTnrrn.Ufci«i.ttMUiU.uvsf»^^rT;.jjnmi[Cffj
you have somehting good for Saturday, show it on Friday and send
your audiences out to do personal press work for you. This program
is issued by the Century, Brooklyn, and is a five by eight page. The
Sunday program runs on the back page with an underline. The front
page looks scratchy because it is poorly set. It would be better to
short form the program, which is given in full inside, and to take the
rest of the space for house or film talk, using two columns of six
point to the page.
Why Graveyards.
Herman J. Brown, of the Majestic, Boise, Idaho, comes out with a 70-
inch advertisement in the leading state paper that starts off with
THE MAJESTIC BELIEVES IN BOISE,
and goes on to announce the re-decoration of the house. In the course
of his talk he remarks :
Boise, like most cities, is the graveyard of showmen, but
in that she is not unique, as Seattle, Portland and San Fran-
cisco are jammed with great theaters that are known in the
profession as "bloomers," hosts of liquor dealers and others
having lost enormous sums lately in trying to get rich in the
theater business. A business that "any one can run," "they are
always full," etc. Hence we were not deterred by past per-
formances in coming to Boise, and just to show that we had
faith in Boise, and confidence in the ability of any man who
really knows his business to make good, we ordered $1,500
worth of improvements the day the theater was purchased.
These improvements were not of a showy kind, they concerned
heat, ventilation, wiring, etc. They are now complete and In
spite of the fact that we are now in the middle of the show
season, we are taking up the task of re-decorating the entire
interior.
Old-timers will recall that Southern Illinois was called "the Grave-
yard" twenty-five or thirty years ago, but we cannot see that the
large cities of the West Coast are graveyards now, though Mr. Brown
claims that no one is making money in that territory because of the
extortions of the exchanges and manufacturers. We know houses
that have been whole cemeteries in themselves to be turned Into small
mints with the right management, and we know mints that have been
put out of business by an incompetent who has bought in, but we do
not think that this condition is general on the Coast, and we do not
think that such an unsupported statement is good to make in any
advertising. The business does not yield such quick returns nor such
certain returns as five years ago because conditions have changed.
The novelty is gone and stories have not been held up to the general
advance in demand and expectation, but this is a matter that must
eventually right itself when business management replaces specula-
tion, and in the meantime there is no graveyard, though a grave may
be dug anywhere there is a plot of ground. This seems to be "Mont-
gomery-style" talk designed to win attention and perhaps to rouse
local pride, but it is a statement entirely too general to pass un-
challenged. All of the towns mentioned are good show towns if the
management is good, and if exchange conditions are poor the ex-
hibitors have only to stick together to right them. The trouble is
they will not stick together long enough to whip the exchanges Into
line. Mr. Frown contradicts himself when he says that any man who
really knows his business can make good. Surely there must be
some men In Portland and San Francisco who know their business.
Changed.
The Royal, Calumet, Mich., has changed its program form again
and now prints on stiff paper, 3M>x5%. It makes a neat-looking of-
fering, and the back page runs to talk of the house. One thing we
January 20, 1917
THE MOVING PICTURE WORLD
365
note is n reference to a serial run two nays. The management adds
"but if you do not care for this exceedingly B°°l1 Ptoture, seo tho
feature at 7 :30 or 9." A better way of putting it would havo been :
"If you do not care to follow the continued Btory," otc, for It Is not
the quality of the story so much as Its continuation that koeps people
aw.ty. It Is a good thing to give tho time of the feature on Borlal
nights, for you have to boom up the serial, and people aro apt to stay
away thinking that Is tho main offering. Many peoplo do not care for
continued Btorle where It holds tho patronage of others. Dy giving
the showing time of the feature, both tastes are catered to.
Contrasting.
Otto Ellis, of Lawrence, Kan., Gazette, writes onclostng two news-
paper advertisements from practically the same copy, and wants to
know. He writes.
I am sending you two advertisements that appeared In the
two local papers here. No. 1 was In tho "Gazette"; that Is the
paper that I work on ; and the "Journal-World" set the other.
We want your opinion on the composition of the two ads. In
both papers they were on a page where they were the largest
ad., so they did not have anything to fight against. No. - is
monotyped and No. 2 linotyped.
Both advertisements are three fives. Number 1 Is that with the
square portrait cut. To get It over with, wo like the other better.
Even If Mr. Ellis does give us a hint, we think that the other ad-
vertisement gives a better display In all save the one point of title,
and to offset this the other Is better divided. The "Gazette" adver-
tisement seems to have followed copy as written. The "Journal-
Dowersock and Varsity
Owing t» the unusu&l merit of this production the management has secured
two eopieaof thia film whirh will be shown at the Varsity on Friday only.
Shown at tho tioweraock l'riday and Saturday
Marguerite
Clark in
**Miss George Washington"
_ _ _ hi ■• _i__ W.L.!_ .,,...11,. mAva pJt-JiIItt t
mention of the name of George Washington ptobab.y lecalls more rindly to
miod the cherry tree incidect tbao the tact that be ™ the sarior of bis country, ao
thorough!, has that atory been instilled into the minds of the youth of the country,
"Miaa Geo"rge Washington" is a story of a girl who cannot tell the truth. But it is all
in good fun, aod all turns nut for the best
Not a costume p!ay-A story of modern Times
Admission Only 10 Cents
World" man seems to have split the lines to better advantage, thiugh
this Is partly a matter of type faces. The top line in Number 1, for
example, is weak through the use of a smaller letter. This Is the
house names, and though most persons would probably recognize it
if set in ten point, nothing Is gained in the use of the smaller letter.
It gets more white space, but the other compositor gets the same em-
Bowersock and Varsity
Owing to the unusual merit of this production the management has secur-
ed two copies of this film for today
Shown at Varsity Today Only. At the Bowersock TODAY and SATURDAY
The Chaming and Irresisti-
ble
Marguerite
Clark
In a story of a girl who
could not tell the truth.
"Miss George
Washington"
The mention bf the narr.c o'f George "Washington probably recalls more viffiHI/ to' niind the cherry
tree incident than the fact that he was the savior of his country', so thoroughly has that story been in-»
suite*] into the minds of the youth of the country. Miss George Washington" 15 a story of a gut who can* ,
not tell the truth. Hut it is all in good fun, and it all turns out for the best.
NOTE THIS IS NOT A COSTUME PLAY IT IS A STORY OF MODERN TIME
Also Burton Holmes Travel Picture.
Admission Only 10 Cents.
phasis with a piece of rule. He gets a strong name and yet does not
permit it to fade out the following announcement. To the contrary,
by splitting this last he makes it even stronger. Compare the two
and you will fi_d that the fact that the Varsity has the film one day
and the Bowersook for two is made more clear through splitting the
announcement and using caps.
Coming down the space, one shows Miss Clark's name divided by
the cut. It is plain and clear, but it takes two looks to get It all in
where on the other it is all in one place with the title on the other
side. Miss Clarke is more important to the average playgoer than
her play, and it is wise to give her the best of the display, but "this
is not a costume play" should have underlined the title in both cases.
This, however, is the fault of the copy and not of the compositor. It
Is not so important that it should be played up, and the eighteen
point line in Number 1 is too large. The ten point caps give the line
,[„., v.. lu. The addition of a line In Number '.' liTM a better
balanced last Una Kara again the type la totter proportioned to tha
\ .ilue of tho ; niKiiiiii ■•■mi lit.
Taking Number 1. without reference to the other, we think we should
kepi the laal llnaa down, have moved up the house name and
it mi Clark'i name dir.-.iiy above tha title In tha name type
ii. re employed ior that title, and have net tha title In the type used
for the name at preaent Tbla could havo beon dono nicely, and then
"Not a costumo play" could havo gone on ono side of the cut In ton
point display, and "A story of modern tlmeH" on tho other, breaking
the white ipaoe without detracting from tho appearance of the cut
or Its prominence. It Is, of course, neeeeeary to obtain consent to
changes, but most advertisers will be glad to bo told If asked when
the copy Is brought In, and many will permit changes to be made
without consultation If thoy find tho advlto Is generally good.
By the way, two copies of ono film In tho same town under the same
management on tho same day would seem to be something of a novelty.
Kidding the Kiddies.
Hero Is some nice stuff from tho Censor program. It merely says
to please keep the brats at home, but It says it In a way that sounds
very different to doting parents. It Is a lesson In diplomacy as well
as a program aid.
We are lovers of children. Those who are old enough to
understand and enjoy our photoplays are welcome. Some of
our films are chosen with special reference to the needs and
tastes of these young people. Many features necessarily are
for more mature audiences. But our hearts go out in sym-
pathy to the babes In arms who cannot enjoy the pictures; who
hate the semi-darkness without understanding the reason for
it ; who chafe against restraint and the quiet urged upon them
and who protest, with their little voices raised on high, against
the injustice of bringing them to the theater.
Then there are those somewhat older, who scamper up and
down the aisles, annoying those patronr- who have paid for
their seats and are entitled to an opportunity to enjoy in peace
the pictures they have come to see.
If the children are too young to like the attractions, for their
own sake and the sake of your friends, we urge you to leave
them at home.
It is unfair to the rest of your patrons to permit half a dozen
youngsters to spoil their entertainment, and we have been In houses
where the children drove us out with their infernal noise. This Is a
tactful but emphatic way of getting about it.
Makes You Feel Good.
This is taken from the program of the Third Street theater, Easton,
Pa.
We are Just as particular in keeping you well as we are In
presenting the best photo plays. Cleanliness is an unbreakable
rule at this theater. We take from 5 a. m. to 11 :30 a. m. every
day to put the theater In the spick and span condition you
have the right to demand, for your health's sake as well as
your pleasure. Bear this in mind when deciding which the-
ater to go to.
Program Talk.
The Garfield, Chicago, prints a good argument on Its tiny front page
each week. Here is one that Is better than average, short and to the
point :
"Bunk" is a Boomerang. If the GARFIELD Boosted a pic-
ture to the skies and you paid your money to see something
worth while, and in return spent a wretched hour reviewing a
second rate film, you'd become vexed and the Garfield would
suffer. Glance over the program for the coming week and then
figure out whether or not we have the right to crow like a
chantecler.
It pays to drive home the fact that the reason your shows are good
is that you know how. It gives people confidence In the house and
persuades them to patronize the house rather than some particular
subject.
A NEW HELP FOR MANAGERS
Picture Theatre Advertising
By EPES WINTHROP SARGENT iCoaduetor ol Advertisii( lor Exhibitors in the Movlnj Picture Wwlij
3
TEXT BOOK AND A HAND BOOK, a compendium and a guide.
It tells all about advertising, about type and type-setting, print-
ing and paper, how to run a house program, how to frame your
newspaper advertisements, how to write form letters, posters or
throwaways, how to make your house an advertisement, how to
get matinee business, special schemes for hot weather and rainy
days. All practical because it has helped others. It will help
you. By mail, postpaid, $2.00. Order from nearest office.
Moving Picture World, 17 Madison Ave., New York
Schiller Building
Chicago, 111.
Haas Building
L06 Angeles, Cal.
366
THE MOVING PICTURE WORLD
January 20, 1917
Conducted by EPES WINTHROP SARGENT
INQUIRIES.
Questions concerning photoplay writing addressed to this
department will be replied to by mail if a fully addressed and
stamped envelope accompanies the letter, which should be
addressed to this department. Questions should be stated
clearly and should be typewritten or written with pen and
ink. Under no circumstances will manuscripts or synopses
be criticised, whether or not a fee is sent therefor.
A list of companies will be sent if the request is made to
the paper direct and not to this department, and a return
stamped envelope is inclosed.
That Brain Polisher.
GRATIFYING almost to the point of embarrassment las been the
response to the Brain Polisher published in the issue of December
Oth. The response has been so large that it has seriously taxed
our time to briefly comment upon the various solutions, but we are
pleased and proud of the interest taken and later we may start another.
There is much food for comment in the replies received, and we are
going to take considerable space.
The first thing that struck us was the slowness of the authors to reply.
The issue for that date should have reached the reader in the eastern
section by November 29, but it was some days later before the replies
started to come, and about ten days before they came in any numbers,
and yet many contestants evidently gave small time to the answer.
This is, perhaps, the most notable point. More than 90 per cent, of
the replies suggest that the writer read the premise, sat at his machine
and dashed off the first thing that came into his head. Very few seem
to liave thought deeply. They did not search for the best working
of the situation, they took the first and most obvious solution. The two
most obvious solutions were barred in advance. These were the use of
her child and references to the past. With these two out of the way,
the next most obvious answer was the arrival of the husband in time
to save the girl. This was worked in a score of ways, one writer tak-
ing half a dozen scenes, cut in, to bring the husband from the office to
his home, having him stop to refuse the pleadings of a beggar and
similar trifling business that inevitably would have cut down the in-
terest through interruption. Two brought in the police to effect a
rescue ; in one instance an entire platoon on reserve, though there was
nothing to show that the police could have had any knowledge of the
happening. Several of the hubby-to-the-rescue squad had him turn on
Dora and accuse her of improper intimacy with Jim, basing this belief
on her prior marriage to Jim and ignoring the fact that a man lately
out of prison and sodden with drink would not be apt to look the part
o£ a lover.
Next to having Tom come dashing in, the favorite device was to have
Jim trip over a roll of carpet, be tripped by a sudden pull on the rug
or some similar device. These solutions were so numerous as to sug-
gest that this device has lately been used in some other play — and
remembered.
Third in favor was some scheme whereby Dora obtained Jim's re-
volver through some pretext and held him up until assistance came.
When the test was written, it was the writer's belief that this would
be the favored solution, but it ranks only third in point of use.
These three were the ones most used and represent about eighty per
cent of the replies. About half of tho remainder used an appeal to
Jim's animalism to get him into some situation that would hold him.
Of these the best was offered by Mrs. George H. Ingraham. She offers
as an analysis the premise that
If Jim is such a weakling as to lose the love of a good woman
for drink, there is nothing in his character to appeal to but
animal passion.
In her development Dora, for the sake of her child rather than her-
self, pretends to yield to an old fascination. She seduces him from his
murderous intent to a softer passion and then, pretending fear that her
husband is coming, shoves the rum-stupid dupe into the street with the
promise of an appointment for the following night. Others used the
seduction theme, but generally to permit Dora to gain possession of the
revolver. Mrs. Ingraham actually has the revolver In Dora's possession,
but makes her give it back to him with no attempt to use, thereby con-
vincing Jim that she does not plan his undoing. The revolver incident
Is merely a phase of a greater moment, where others make it the climax.
But Mrs. Ingraham offers but half the solution, She sees possible only
an appeal to the brute side of Jim. Miss Alice C. Brown digs deeper
and s:\ys that there are two openings. Jim must either be cajoled
or intimidated. This is true, but in these alternatives lies the whole
field ol dramatics. AH action possible In tins Bcene lies to one or
tho other. Nothing else is possible. Everything Is possible under these
two heads, for the cajolery may bo downright seduction or merely
"jollying." while intimidation may be a hold-up at the point of a gun
or moral force. Miss Brown offers a novelty in her own solution. Jim
Is in the state known as crazy drunk. In this condition Dora picks up
a toy snake, the plaything of her baby, and to Jim's disordered imagi-
nation the snake is real and he has a violent case of delirium tremens
as an end to his holiday, while Dora sends for the police.
But since seeing snakes is generally regarded as a comedy feature,
it is possible that through the tension created the audience will react
and regard the matter as comedy. It is too delicate a matter to be
trusted to.
The best solution received up to the time of writing (and the re-
plies are still coming in at the rate of five or six a day) is offered
by Theodore Breidenback, who gives this brief development:
Dora from a window sees Jim approaching the house.
Divining' his design, she grasps a stiletto and goes out to
meet him at the door. She holds out the weapon to him, calmly
saying —
Cut in — Here, Jim, if you cowardly crave for my blood, make
it flow with this.
Jim turns away — silently — shamefacedly.
Xo human being ever used such stilted language under stress of
emotion, but there is a chance for a situation there, though the author
does not make u«e of it. His development is too casual. Perhaps a
better writing would be :
ROOM — Dora on — bending over bureau drawer — Jim springs
into room. Is unsteady on lis feet and his face is distorted
with rage — after a momentary surprise Dora becomes calm and
eyes Jim coldly — Jim heaps upon her all the abuse to which
he can give tongue — she merely regards him with a contemptu-
ous smile — he grows more violent and draws a gun, which he
points at her waveringly — she does not flinch, nor does she
make any movement — he lurches toward her — loses his footing
and falls sprawling — the gun rolls across the floor toward
Dora — cursing, Jim struggles to his feet with great difficulty —
Dora meantime has picked up gun and stands holding it — as
Jim crouches, she smiles scornfully and offers him the gun
butt foremost — Jim astounded — regards it suspiciously — there
must be some trick — she advances to him — thrusts gun into his
hand — he looks at it stupidly — he could understand resistance —
this mood he cannot fathom — smiles foolishly- — returns gun to
pocket — lurches from room — Dora hurries to door — listens —
turns — sways — falls in a faint.
Here the avoidance of a leader will help to hold up the tension and
the development of the scene will add to the suspense. Dora knows
him to be a moral coward. She has taken the long chance and has won.
Although the test question said to be brief and dramatic, many
long solutions were offered. One, running 36 scenes, is offered by
Robert M. Wilkes, who adds a fourth character, the man with whom
Dora has agreed to elope. He works triple action showing Jim and
Bowers coming to the house and Tom leaving the office early because
he does not feel well. Jim is the first to arrive and starts to throttle
Dora. The lover enters, but when he sees the state of affairs, he beats
a hurried retreat. Later Tom comes and bests Jim, but the further
development is left in the future and it does not appear that Jim he-
trays Dora's intentions of eloping.
Here, too, there is danger that Bowers' sudden flight may appeal
to many as humorous. It is in moments of strong tension that the
seemingly innocent action is most apt to gain a laugh, and the cow-
ardly retreat might bring a roar of laughter. The introduction of the
elopement might yield a good development, but it should be handled in
such a way that there is no danger of a reaction.
It is in the matter of development that most of those having good
ideas fail. If they hit upon a novel situation, they do not work it out.
They merely sketch in the foundation and leave the rest to the director.
They cannct handle their own action. This is possibly due to the
present demand for "synopsis only,'" but even this is no excuse, for#
though a synopsis may be al that is wanted, the synopsis should be
so worded as to suggest the fullest development of the idea and not
merely hint at the possibilities. In this matter almost all of the
scripts were a disappointment. The art of writing clean-cut, tense
action, seems to be lost. Almost all of the work was slovenly and
some of it downright rotten. The writers did not seem to have made
even a slight effort to dig beneath the surface. They are content to
merely write action. They do not seem to strive to make that action
the best and strongest action possible to the situation.
(Concluded next week.)
Care.
Even though you know that a director will not follow your script,
try and get out one that it is a shame not to follow. Don't get into his
class and shirk your work.
The THIRD Edition of
Technique of the Photoplay
IS NOW READY
This is virtually a new book under the old title.
More than double the text and with an arrangement
especially adapting it for the student. The most
complete book ever written on the subject of scenario
or photoplay construction.
By Mail, Postpaid Three Dollars
Address all orders direct to nearest office.
THE MOVING PICTURE WORLD
•shlllor Building.
Chlosoo. II f
17 Madison Ave-, New York City
Hui Bolls I m,
Lot An«ele», Cat.
January 20. 1917
THE MOVING PICTURE WORLD
367
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aegqxnB a a a a aa aaj^
VS
fAAAAAJ
j^pT>N^"'V^^r^S^^^AAAAAAAAAAAA)A>!
Conducted by F. H. RICHARDSON
Manufacturers' Notice.
T is nn established rule of this department that no apparatus or
other goods will be endorsed or recommended editorially until the
excellence of such articles has been demonstroted to its editor.
Important Notice.
Owing to the mass of matter awaiting publication it is impossible to
reply through the department in less than two to three weeks. In order
to give prompt service, those sending four cents, stamps (less than
actual cost) will receive carbon copy of the department reply, by mail,
without delay. Special replies by mail on matters which cannot be re-
plied to in the department, one dollar.
Both the first and second set of questions are now ready, and printed
in neat booklet form ; the second half being seventy-six In number.
Either booklet may be had by remitting 25 cents, money or stamps, to
the editor, or both for 40 cents. Cannot use Canadian stamps. Every
live, progressive operator should get a copy of these questions. You may
be surprised at the number you cannot answer without a lot of study.
Question No. 170.
What, in your opinion, ought to be the limit of the number
of reels used in an ordinary program for a five-cent house, and
for a ten-cent house f
Roll of Honor on Question No. 162.
The Roll of Honor on question 162 consists of W. B. Allen, Edmonton,
Canada, and John W. Creamer, Chillicothe, Mo.
Neither of these gentlemen were right, but I have placed them on the
Roll of Honor because they at least made an intelligent stab at an-
swering.
Reply to Question No. 162.
By P. H. Richardson, Xew York City.
The Question :
What would be the effect of connecting two rectifiers in series?
The Answer :
It would be theoretically possible to connect two mercury arc recti-
fiers in series, provided the arrangement be such that the two tubes tip
at precisely the same instant of time, which might, or might not, be
accomplished without a mechanical connection between the tilting ar-
rangement of the two tubes.
The effect would be to double the secondary voltage, amperage remain-
ing practically constant. In order to connect two rectifiers in series
the regulating reactance should be set at the same value for each ma-
chine. They could not, of course, be connected in series for the purpose
of producing projection current, because the voltage thus secured would
be altogether too high — in fact just double what it ought to be.
Organizing New York.
On Thursday evening, December 7, occurred the first meeting of
the series, already noted in this department, intended to perfect the
organization of the operators of Greater New York. Unfortunately this
meeting had, inadvertently, been set for the same evening on which
occurred the ball of Hudson County Local Union No. 384, and inas-
much as the editor had been advertised as one of the speakers, and he
had promised to attend the ball of Local 384, and inasmuch as Brother
Ira Sherman past president of Local 385, had also been secured as one
of the speakers, and he literally was compelled to be present at the ball,
we were up against it. The fact had been advertised that we would
be present, and Local 306 did not like the idea of not making its word
good. Local 384 absolutely would not hear of our leaving until after
the Grand March and as Sister Tapley could not arrive until 11 o'clock
and the Grand March would not be finished until almost 1 o'clock, it
required a considerable stretch of the imagination to suppose that the
crowd would await our coming, it being between fifteen and twenty miles
across the city from the ball to the hall in Brooklyn.
At last, however, we got away, and, chartering a deep sea going taxi,
rode to the Tube Station, believing that would be quicker to take a
tube train than to wait for a ferry. Alas, however, after Mr. Taxi
had gone we discovered we would have to wait twenty-five minutes for
a train. Then over in New York the only taxi we could find could
not get its coffee grinder going, so we took a surface ear across Brooklyn
Bridge and got off at Sand street, where Hornstein, the villlan, said
we could get a taxi. Nothing doing. Hut a kind hearted officer Bald
that we could get one at Borough Hall, whereupon Fred Sto(Tregcn de-
parted up the street at a fast gallop. Me had only but faded away In
the darkness, when down the street came a brown streak, which we
recognized as an empty taxi. The combined voices of Ilornsteln, Sherman
and Richardson were raised In a howl which startled tho buts on top
of the towers of Brooklyn Bridge. The chauffeur stopped and probably,
as we catapulted Into the vehicle, concluded he WBi being mobbed.
We chased Fred up tho street, hauled him Into tho depths of the machine
and at 2 :45 arrived at tho placo of meeting. It speaks well for the
interest of Hrooklyn operators that, whereas a few had become dis-
couraged and left, tho main body remained to listen to an outburst of
oratory by Brothers Sherman, Stoffregen and tho editor.
There was a goodly attendance, everything considered, and while I
don't know how many applications were taken, I do know that at the
close of tho meeting several told me personally they were going to Join.
I hope and believe this series of meetings will result In thorough or-
ganization of the operators of this city. Tho men ought by all means
to get busy and do their part ; also I believe they will do so when the
matter is properly presented to them.
Owe Him a Lot.
W. B. Allen, Edmonton, Alberta, says:
I enclose herewith a few questions for your consideration.
I have tried to only include those which will interest the
average operator. Personally, I would like to see you get out
another book of questions similar to the other two. It is much
better when one has the questions in advance. I carefully read
Brother Solar's reply to my questions in November 4th issue.
He certainly made the matter very clear and understandable.
Operators and exhibitors, and in fact the whole industry, owe
a lot to Brother Solar for what he has done in clearing up and
making understandable matters pertaining to optics ; also there
are others, Griffiths and Martin for instance, who have nearly
worked their heads off during the past year or two, and they
are entitled to all kinds of thanks from the fraternity.
The questions, Brother Allen, have been given consideration, and
some can be used, though most of them have already been asked,
in one form or another, as you will discover by carefully looking back
through the question booklets. In fact the questions have pretty well
covered the entire ground, though there are, of course, many others
which could be asked, and quite a number which will be, including
some of your own.
368
THE MOVING PICTURE WORLD
January 20, 1917
o
o
o
o
V
7 TITLE 7
READER
8 fL\KER 8
O
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pieces,
I don't
Friend
Looks Good.
William M. Hyde, New Haven, Conn., submits the following. On the
(ace of It his change-over sign looks good. The number in the upper and
lower corners would be a convenience to the operator, and to the exchange
man as well ; also It would not bo conspicuous enough to offend the
audience. It would, never-
theless, require a split
sub-title, half being on
one reel and half on the
next. It seems to me,
however, the split sub-
title Is the only practical
thing although it might
really call for some un-
necessary titles. Still,
after all, I don't believe
this would be an insur-
mountable difficulty, and
a title is the best thing
in the world to change
over on. As to Brother
Hyde's figures on wasted
leaders and tail
why, while undoubtedly the loss in that respect is very large,
believe it would run to the enormous total of 624 reels per year.
Hyde says :
Since the advent of the multiple reel film, operators have been
subjected to severe criticism for punching holes in film at close
of each reel. Since these punch holes serve as a warning to the
operator that he may close the reel and start the succeeding
one without any interruption to the picture, and since the film
manufacturers continue to ignore the operators' request that they
incorporate in their film a suitable warning, it is quite evident
that the criticisms referred to are misplaced. This conclusion
not only appears just, but, considering the figures I submit, it
would appear that the manufacturers' indifference is by no
means well taken.
In producing two five-reel features a week, sixty prints each,
on which each leader and trailer of four reels amounts to fifteen
and ten feet respectively, we find the film wasted reaches a rather
fair figure of 624,000 feet
or 624 reels of film photographed, printed and developed, whose only
purpose is to inconvenience the operator, it being necessary that he
cut off these leaders and trailers before projecting, and replace them
again at the conclusion of the feature's showing. (Not true unless
two or three single reels are combined into one large one. — Ed.) In
view of the fact that it is quite common for each reel to open with
an insert, is it not quite reasonable to assume that the manufacturers
should not only abandon their practice, but should seek to co-operate
with the operator, rather than antagonize him with unnecessary labor?
An enclosure is submitted which would not only serve to warn the
operator of reels closing, but also contains all the necessary informa-
tion, such as title of film, manufacturer, number of reel, and such in-
sert as might occur at this portion of the feature. The suggested de-
sign, should it occur at the beginning of the reel, would show the
reel to be the eighth and the preceding reel to be the seventh ; or if
at the close of the reel, it would show as ending of seventh reel, the
following reel being the eighth. There is a numeral in each corner of
the film picture. This arrangement, I think, is preferable, since ob-
servation ports are so arranged, or disarranged, that few operators
have a full view of the screen.
Local Progressing Nicely.
Sherman, Texas, operators and stage hands have withdrawn from L. U.
280, which included Sherman and Dennison, organized a new union,
hoisted a flag bearing number 468 to the mast-head, elected officers,
and are now sailing the boundin' billows of unionism, not as pirates
bold, but as brothers banded together for mutual benefit, with malice
toward none and charity to all.
The following officers have been elected : President, James Shipton,
Jr.; vice-president, O. J. Parker; financial secretary and treasurer, E.
R. Keyes ; recording secretary, Ed. Bonham ; business agent, M. M.
Moom. A letter from the new organization sets forth the foregoing
facts, and says : "We are progressing rapidly and every member
seems to be taking such interest in the work that we fully expect to
gain a reputation for this city which it las never before had in the
history of unionism." The letter closes with best wishes to the editor
and the department.
The department wishes to the new Local all possible success. Its
membership Is of the "live wire" type, and success usually perches on
the banner of an organization made up of that kind of men. Our com-
pliments to Local 408, and may the future contain nothing but a ful-
fillment of her rosy dreams.
Wilmington, Del.
Recently I received a communication from the newly formed Moving
Picture Operators' Local Union No. 478, Wilmington, Delaware, in-
viting me to attend a banquet to be bold by that organization Sunday.
December 10, the occasion being the Installation of the officers and
the obligation of its members Into the I. A.
On the way down I visited the restaurant car and occupied one side
of a "tnble made for two." The ether side was presently taken by a
gentleman with vrtiom I entered into conversation. We talked for
probabty as much as an hour on various subjects. Before parting I
handed him my card, whereupon he said : "I have no cards with me,
but I am W. .1. Harahan, president of the Seaboard Air Line." Huh!
(business of swelling up). I had been hobnobbing with the president
of a big railway system. Quite classy, my boy, quite classy.
In Wilmington I was met at the depot by Joseph Knopf, president,
and Claude Guyer, secretary, of the Local, accompanied by Brother
Leroy Bye, proud owner of one of Mr. Ford's gasoline buggies, and
having projected ourselves into its depths, we went to the Victoria
theater, where were assembled all the operators and some of the
managers of the city, who for two hours listened to a lecture on
practical projection, the managers at the end evincing their interest
by asking several pertinent questions.
During the lecture Brotker Lemaster, general organizer of the I. A.,
came marching down the aisle, he having but just arrived from New
York whence he had journeyed, at the request of the local, to install
the new officers.
After the lecture we adjourned to the union Iieadquarters at 604
Market street, and there, with Brother Lemaster acting as toastmaster,
enjoyed a banquet which was really one of the best it has been my
good fortune to partake of in many years. It consisted of Delaware
turkey with dressing, mashed potatoes, peas, celery, coffee, ice cream
and several other things I have forgotten. It was not served in courses,
but placed on the table in large dishes, and there was an abundance for
everybody. The only thing which could possibly be criticised was the
biscuits, and it was an open question whether even that would have
been a just criticism, because when some one suggested that the room
was not as warm as it might be, Lemaster tossed him a biscuit with the
remark : "Chew on this awhile and you will break into a sweat." So
you see that they had their good points.
Oh, yes, by the way, I almost forgot the installation of the officers,
which took place in the Lodge Room prior to the banquet. Brother
Lemaster officiating. Out of compliment he attempted to turn the
job over to me, but met with hasty and determined declination. The
boys had gotten him dowrn there to do that particular job, and I knew
they wanted nobody else but him to do it. Anyhow Lemaster is past
master of the art of installation, whereas I would probably have gotten
the thing so badly balled up that we would have had to send out for a
crowbar to untangle it.
After the banquet there were speeches by Brother Lemaster, the presi-
dent of the Wilmington State Federation, the editor of the Wilmington
Labor Journal, and your humble servant, which was followed by story
telling and a general good time, the toastmaster ruling that each man
must tell a story, sing a song, or be fined one dollar. This resulted in
some mighty funny yarns, some weird stories and a collection of eight
perfectly good bones, which were duly added to the treasury of the
union.
The following were present at the banquet : F. G. Lemaster, General
Organizer, I. A. & S. E. & M. P. M. O., Toastmaster; F. H. Richardson,
Editor Projection Department Moving Picture World ; John H. Hickey,
President Wilmington Central Labor Union ; A. R. Saylor, Editor Wil-
mington Labor Herald ; H. I. Bowles, Wilmington Morning News ; Frank
Poppy and A. N. Cole, Wilmington Stage Employes' Union (I. A.) No.
2S4, and the following members of the new Operators' Union : Joseph
Knopf, President, operator Victoria theater ; Lionel Miller, Vice-presi-
dent, operator Victoria theater ; Claude Guyer, Recording Secretary,
operator Pickwick theater; Leroy Bye, Financial Secretary, operator
Majestic theater; Jacon Gluck, Treasurer, operator Majestic theater;
Walter Scott, Business Agent, operator Bijou theater; Joseph Lamanna,
operator ; Edward Veasey, operator ; Albert Williams, operator Grand
theater ; James Crowe, operator Savoy theater ; Linden Savage, operator
Pickwick theater ; Bruno Marks, Strand theater, Chester. Pa. ; Harry
Gross, Carney's Point theater, Carney's Point, N. J. ; William Bankes,
operator Polonia theater; Lee Washburn, operator Queen theater, and
Leonard Wright, operator Queen theater.
The new local meets every Monday evening at present, but will prob-
ably change to semi-weekly later. It impresses us as being composed
of level-headed men who will probably build up a successful organi-
zation. I would like, with all due respect to the Philadelphia Local,
to suggest that they relinquish all claims to Chester, which lies on the
dividing line between Philadelphia and Wilmington, and allow the
Wilmington boys to organize the Chester men into their union. They
need them much worse than does Philadelphia, because there are only
sixteen operators in the new union, which represents the entire oper-
ating force of Wilmington, with the exception of two colored operators.
Don't Work Right.
From Parkersburg, W. Va., comes the following:
Please find enclosed money order for latest edition of Hand-
book. Have intended to get it for quite some time, but was short
of funds. At last, however, the Right Honorable Woodrow Wilson
has consented to pay half— though he did not know it. You see
it was like this : I bet on Wilson, so Wilson helped pay for the
book, and I am mightily well satisfied with the result all the way
round. I would like to have a photograph of yourself, as I want
photographs of all great men. Now you think I am kidding you,
don't you? Well, I am not, because I don't believe there Is an-
other man who can acceptably fill your position, meaning with
regard to the department. Handbook, and betterment of projection.
I sure am interested in the light-ray dope. Have lined my con-
densers and lamphouse according to table in October 16th issue,
but it don't look right. Quite likely I had made a mistake, but
if 1 don't find it when I receive the Handbook, you can look out
for an S. O. S. call. By the way, I just received good news. My
manager informed me that he has ordered two Power's Six B
motor-driven machines, and you can bet your last pair of sus-
penders I'm wearing one big. wide smile today. In closing. I
send best regards to yourself, the Moving Picture World, and the
projection department.
Sorry, brother, but there is nothing doing in the photograph line. I
have not cot a decent one to my name. As to the lens dope, try tables
and chart in November 4th issue. No, Parkersburg. I don't think I am
January 20, 1917
THE MOVING PICTURE WORLD
369
a "great man." 1 am just trying to do my duty according to my lights,
and do It us wall as 1 0U witli what tew brains tho Creator endowed DM
wan. I consider myself fortunate tuut 1 have been able to plouso and
help such a large percentage of the operators aud managers of this and
ether countries. 1 have done what 1 thought IU right, roasting win IT*
i thoughi a le.^t u.is coming, i bave not tnada uaa ol my mambaranlp
in the 1. A. to further my own ends. In other words, 1 lunr he. -n I
tub which has literally "stood en its own bottom," aud, by golly, 1 am
proud of that fact.
It Cannot.
R. L. Cboate, Millis, Mass., says :
Can an aro light be run on ;>2 volts and 20 amperes D.C. for
picture work, or Is ;>2 volts too low to make a good arc.' Cau
a nltrogeu lamp of o2 volts and 7J0 watts bo used.' Tho gen-
erator Is connected to tho storage batteries all the time, and
all current not being used while generator Is running Is scut
into it, so thought the extra amperes for bulb could bo taken
from them. This size lamp is made by tho General Kloctric
Company. The generator is made by tho Domestic Engineering
Company, Dayton, Ohio, and may be seen at 18 Vosey street.
New York City. What would be the practical sue for a picture
with this light?
No, brother Choate, you cannot operate a D.C. projection arc on,
oJ volts. If you had a specially wouund generator you could maintain
the arc with ;>2 volts, but it would bo so very short that it would bo
useless for projection purposes. You may, however, operate an alternat-
ing current arc with some degree of success, even with as low a voltage
as that, provided you had a generator so wound that no resistance would
be necessary, and 1 doubt that this is practical with the alternating
current arc. However, there is another thing to be considered unless
the generator is specially wound, you would have to have resistance to
form a cushion for the arc, and this would call for added voltage. Under
that condition you would need at least 00 volts.
No, you could not use tho nitrogen lamp successfully. Costly experi-
ments have been underway for at least two years with that end in view.
You have got to have a spei lal lamp lor projection purposes, and in con-
junction therewith a special condenser. The ordinary nitrogen tilled
lamp would not be at all practical for the purpose of projection.
Excellence in Projection Pays.
An instance has just been brought to my attention which is worthy
of somewhat extended comment in the department, though it is neces-
sary, for obvious reasons, to suppress names, except that of the city,
which is Baltimore, Md. Down in Baltimore there is a theater seat-
ing, as I remember the statement of the narrator, about 500. Almost
immediately across the street is another large, new theater seating
approximately 1,000. Now the new theater is a very much more beauti-
ful house than is its neighbor. It is more up-to-date in its appoint-
ments; it has conveniences for the comfort of its patrons, which the
smaller house does not have. It screens the best of the Fox, ivletro
and one or two other high-class programs, whereas the smaller house
uses only one, the Paramount. Yet, strange as it may seem, the
smaller house "gets the crowd." And thereby hangs a tale.
In analysing the situation the gentlemen who related the facts in
this case, a man, by the way, in whose judgment I have every confi-
dence, says it is due to two factors, one of which is the personal
popularity of the manager of the older house, and the second, and
far greater equation, is found in the superior excellence of projection
in the smaller house. He said : "I cannot for a moment believe that,
important as the popularity of the manager with his patrons undoubt-
edly is, it can, will or does account for anything like the difference
in popularity of the two houses. Certainly the popularity of a man-
ager alone could not win out against the combination of a larger,
more varied program, and a larger and better house, assuming the
projection of the picture to be equal in both cases. I therefore con-
clude, after having viewed both pictures, that the superior excellence
of projection in the smaller, older house is the big factor."
I very naturally would feel inclined to concede the correctness of
my informant's views, but for a moment let us look at the matter
as it lies. The older house has a high-class operator who is un-
hampered in his work by any speed 'em up orders, or unreasonable
restrictions as to purchase of machine repairs, amperes of current, etc.
His projection is brilliant, his machines, being in perfect repair, give
an absolutely steady picture, except for such vibration as may be
due to inaccuracies in film perforations. In fact his projection is about
all that it could be. And what does that really mean? Why, first and
foremost, aside from the item of steadiness, it means lack of eye strain
and an evenly illuminated, brilliant picture. It also means that when
the artist appears on the screen of the smaller theater his or her
shadow form enacts the scene as it was originally conceived by the
director and was originally acted by the. artist in the flesh. The ac-
tors and actresses are not transformed into swift moving puppets, and
made to act the scene according to the ideas of a theater manager who
believes he can improve upon their work by speeding up the tempo of
projection.
Did you ever stop, brother manager, and consider what an utterly
ridiculous proposition it is, after all, to attempt to improve upon the
work of the artists who appear on your screen? Don't you really,
away down in the bottom of your soul believe it to be a rather absurd
proposition to try to improve upon the work of Sarah Bernhardt. E. H.
Sothern, Mary Pickford, Anita Stewart and other artists of equal
calibre? And when you change the tempo of projection, Mr. Manager
— when you order your operator to over-speed in order to get in too
many reels in a given time, or in order to put alleged "pep" into the
show, that is precisely what you do.
It Is utterly impossible that you can have hlgh-claaa projection In
your D0UM, and "l the Must UflM alter tho work of tho artist In uny
dagTM Hum what It originally wus. I have tint ii >- tlui.-n Mid, IB
again: I \ ORDINARY DRAMATIC FILMS any CHANGE! OF BF
FROM THE NORMAL CAMERA OTHER THAN THAT
NECESSARY TO COMPENSATE FOR ERRORS IN CAMERA SP1
which MUST BE LEFT TO THE JUDGMENT OF THE OPERATOR,
OPERATES TO CHANGE OR ALTER THE WORK *F THE AR-
TISTS, THE IDEA OF THE DIRECTOR, AND TO DETRACT FROM
ami INJURE THEIR WORK,
Personally, i don't bailor* la the trrtir epeodlni of oven comedy films.
Tho only thine, that can be aaid Is that ovor-Bpoedlng of comedy films
i not usually nearly as bad as tho over-speeding of dramatic aims,
by reason of the fa. t that tho over-speeding of the comic film oit.n
sets up an element of absurdity which might add somewhat to the
comedy, though taking tho film as it whole It Ib, and always has been,
my opinion that even the ovor-Hpecding of a comedy detrude more
from some parts of the production than It can possibly add to other
parts.
Loses Lower Loop.
St. Louis, Mo., propounds tho following:
I am having a great deal of trouble losing tho lower loop
on my Simplex machine. So far as I am able to toll, every-
thing is all right; still there must be some fault, or this
would not bappeO, Can you tell mo what it is?
There aro several possiblo reasons for losing tho lower loop, St.
Louis. First: It is quite possiblo that your take-up tension is too
tight, and if it is It is pretty near a cinch the lower loop will be
yanked out every time a bad splice or a bad set of sprocket holes goes
through. The tension of your take-up should only be Just barely suffi-
cient to keep the reel in the lower magazine revolving until the entire
film Is rewound. Anything more than that is excessive. With most
friction take-ups, however, even when set to operate at their best,
there will be to some extent excessive tension at the beginning of the
rewinding, due to the fact that the diameter of the reel is far less
then, therefore the force exerted by the belt exerts a very much heavier
pull on the film at the lower sprocket than it does later on. Study the
matter for a moment and you will see this cannot be otherwise. You
should be very careful in the adjustment of your take-up tension ; also
you should keep the bearing of the take-up spindle thoroughly oiled,
because the pull of the belt is upward and the Increased weight of the
lower reel is downward; therefore the effect Is to cant or tilt the shaft
in its bearing, and this has a decided tendency to set up friction, par-
ticularly if the bearing is not well oiled. You will find this matter
very fully dealt with in the Handbook. Another possible cause is the
idler bracket spring weak or the idler improperly adjusted as to dis-
tance from sprocket. It should be twice the thickness of a film away
from the sprocket. Sprocket out of line with operture Is still another,
or badly worn sprocket.
Operating Room.
George Betz, Osgood, Ind., writes :
From the accompanying photograph of my operating room you
will notice it is built of fire-proof material. The floor is of
5 inch solid concrete and the ceiling and side and rear walls
are 9-inch concrete, with a 12-inch front wall. The room is
equipped with latest model of Powers' Six B. The machine
ports are 13x8 and the operator's port 8x8, both equipped with
fire shutters. To the right you will note a 20-inch vent. Now
come across, Brother Richardson, with your criticism. I am
willing to improve anything you condemn, if I can. I wish the
department all the good luck in the world.
Why, Brother Betz, the room seems to be all right, except that 8
inches is a little narrow for an observation port ; it should have been
10. However, if the port flares out through the wall, 8 inches is not
so bad. I don't like that vent on the right-hand side because ap-
parently it lets in daylight, and lets it in in a very bad place. You
could not see your screen very well at matinees unless you covered that
vent in such way as to exclude daylight. Outside of that the room,
seems to be 0. K., though apparently too small for two machines.
370
THE MOVING PICTURE WORLD
January 20, 1917
"Intermittent Movement."
L. Mattson, Everett, Washington, is the patentee of an intermittent
movement, the patent drawings of which he sends for examination.
The editor would be unable
/^ to intelligently discuss the
9 *. merits of this invention with-
out first having seen a
model, and even after hav-
ing examined a model it
would not be practical to
pass judgment upon its mer-
its until it had been actually
tried out under a break-down
test covering at least three to
six months. I know that
Nicholas Power experiment-
ed with a somewhat similar
type of movement several
years ago, and discarded it.
However, Brother Power's
experiment was in some re-
spects not quite the same,
and it is possible Friend
Mattson has evolved a move-
ment which will prove to be practical and will deliver the goods. Let
us hope so. The picture shows very- plainly how the movement works.
Wrong.
From Chicago, 111., comes the following :
Can you tell me the various ways of ascertaining voltage? I
am informed that a man who applied for license in this city
recently was asked this question among others. He gave the
following methods, viz. : by using a voltmeter; by the use of
110 volt lamps, either singly or in series ; by telephoning the
power house; by spacing of switches and fuses; by the resis-
tance used ; by inserting fixed, known resistance in the circuit,
together -with an ammeter.
He was refused a license, so he claims, because he could not
name another way. Can you tell me of any other method?
Yes, there are other methods, such, for instance, as reading the tag
on an incandescent lamp, or examining the name plate of motor, if
any; or of transformer, if any; or of the generator, if any. It would,
however, be quite absurd to refuse a man a license merely on the
ground that he failed to name all the possible methods of ascertaining
voltage. I might myself not name them all, but I would, nevertheless,
undertake to make it reasonably interesting for any examining board
who refused to issue me license, it not being the court of final resort.
It would be quite within the range of possibility that I could not for
the moment remember every one of the different methods of ascer-
taining voltage, there being quite a number. On the face of it the
thing is so absurd that I am inclined to doubt that the Chicago ex-
aminer did any such thing, and if he did, and I was the applicant, I
would take the matter into the courts so quick it would make his head
swim. It is, however, quite possible that, whereas the applicant thought
that was the cause of his being turned down, in reality a license was
refused for very different reasons. The spacing of switch bars, or
fuses is no proof of voltage, since a 250 switch, or even a 500 or 1,000
volt switch may be used on 110 volt current. As a matter of fact
all switches in common use on 110 volt current are 220 volt switches,
the same being true of fuse blacks. Also as a matter of fact there is
not, so far as I know, a 110 volt switch or fuse black made, the lowest
being 220, except for switches designed for use on battery circuits. The
lamp test is, however, under all ordinary conditions, entirely practical
and amply sufficient for safety. If one wishes to know the exact volt-
age, a voltmeter is the thing.
The editor of this department is in hearty accord with the limiting
of the granting of license to operators who are thoroughly competent
men, but he most decidedly is NOT in sympathy with the refusal to
license men except for good and sufficient cause, and the cause in this
case is neither good, nor Is it sufficient. As a general proposition, how-
ever, examiners are too lax rather than too strict, and only occasionally
has any real ground for complaint as to unjust severity developed.
Whereas I have never had any very large opinion of the Chicago ex-
amination, still, in this instance, I believe the real cause for refusal
to license was not what the applicant believed it to be.
room while the show is on for, say, two hours. At the end of that
time if he is not converted, and ready to supply a Ian, his case Is
utterly hopeless.
NOTE. — Before trying the aforesaid experiment. Brother Jameson,
size the man up carefully, and don't lock the door unless you feel able
to handle the situation.
What Do You Think?
John R. Jameson, Gatlan, Mo., says :
What do you think of a theater manager who will take the
electric fan away from his operator during the hottest period
of the summer, the operating room being 0x8 feet, with no
ventilation?
Why, Friend Jameson, I could be arrested for my thoughts on a
proposition of this kind. Your town is pretty well south, and in the
middle of summer that little sawed-off operating room, even though it
had on ample vent fluo, would be decidedly hot. Without ventilation
and without a fan I would consider It as a very good substitute for the
place that particular manager is going to inhabit some of these days
if he don't watch out, though instead of the smell of brimstone there
is the carbon gas, which, while not so unpleasant, still is decidedly
unhealthy.
1 would imagine that the best means of accomplishing a change in
his views would be to put a good, strong lock on the operating room
door, got him into the room on some pretext, then look the door and
throw tho key out of the port hole, compelling him to remain in the
Condenser Quality.
J. H., Johnson, Edenville, X. D., says:
I have had a dispute with my manager. When I look through
my condensing lenses edge-wise the glass is green, though they
are clear enough when looked through flat-wise. The manager
says the discoloration cuts no figure, and that the lens is a
good one. Will you kindly give us your opinion on this point?
The manager, Brother Johnson, is full of stewed prunes on this
particular proposition, but fortunately his opinion is injuring himself
more than anyone else. If you can secure a perfectly white, clear
condensing lens of the same focal length, break it as nearly as possible
square across its center ; also break one of the green lenses the same
way, and put one half of each lens in the folder, either next the arc
or farthest away from it, it matters not which. Project the white
light to the screen and show him the difference. That will be the
answer to your manager. The lens would have to be very bad in-
deed to show green when looked through flatwise. If it is not clear
when looked through sidewise, discard it. It is not a good lens. The
practical effect of discoloration in a lens is to cut the light brilliancy,
and thus make the manager pay for something he is not getting.
High grade condensing lenses are a good investment, always provided
you use a modern condenser holder, such as the Preddy or Elbert
mount, to prevent undue breakage.
More Talk Than Work.
There are a great many operators in this land of the alleged free
who, while they are high class mechanics when it comes to to oper-
ating their talk machine, aren't half so high class in the item of
screen results. Besides the air there is one thing in the United States
which is free, and that is language. You know there are a great
many people who will over-work anything that is free, just because
it IS free, and sometimes when I look at the screen results and listen
to the operator producing them, I am inclined to believe it would per-
haps be beneficial if the use of language were to some extent cur-
tailed, or made something less than free.
In a very great number of instances I have had an operator almost
talk an arm off me explaining what a really high-class proposition he
is, only to later view his work on the screen, without his knowledge,
and be utterly amazed at mediocracy of result.
As a matter of fact, as a general proposition the man who produces
really high class results on the screen don't do any large amount of
talking about it. He is too busy studying his business to wear out his
vocal organs in conversation. He does not have to tell what he can
do. He simply says ; "Old man. come around some time when I don't
know it and look at my screen. I am not going to tell you what 1
can do, but am willing to show you." When a man talks that way
to me I at once conclude he has got something to show. He is not a
hot air merchant, but one who actually and really delivers the goods
on the screen. The foregoing is not, of course, in any way intended
to apply to the operator who describes his work, with due modesty, by
letter. He has no opportunity for actual demonstration. I am hitting
at the braggart who really has nothing but brag.
Motor Grease.
Theater men have experienced considerable difficulty through the
grounding of fans and other small motors, due to a surplus of oil
getting out of the bearings and smearing over around the windings.
Mr. Leonard A. Ruess, electrician for the Nicholas Power Company,
has compounded a grease designed for lubricating small motors and
fans without the aforenamed trouble.
The new lubricant is put up in cans, and is now on the market under
the trade name "Leonard's grease." It has been thoroughly tested out
and seems to fill the bill very well indeed. It can therefore be recom-
mended to operators and managers for use on small motors. It is NOT
designed for use on large motors using the oil ring system of lubrica-
tion.
r-When You're in Trouble-i
RIOMAf=?DSOIMS
MOTION PICTURE HANDBOOK
FOR MANAGERS AND OPERATORS
Is the Doctor That Can Unfailingly Prescribe
for Your Ailments.
There isn't an operator's booth in the universe in which
this carefully compiled book will not save ten times
its purchase price each month.
BUY IT TODAY! $4.00 THE COPY, POSTPAID
l"o«r bookseller can supply you or Ike nearest Moving Picture
World ojjice will promptly fill your orders.
MOVING PICTURE WORLD
Schiller Bldg. 17 Madison Ave, Haas Bldg.
Chicago, 111. New York City. L°s Angeles, Cal.
January 20, 19i;
THE MOVlNi; PICTURE WORLD
371
A^^j£5^JAAAAAAAAAA/>^^^*_l
7
M
-^amsmsasasam
Motion Picture Photography
k
Conducted by CARL LOUIS GREGORY, F. R. P. S.
Inquiries.
QUESTIONS in cinematography addressed to this department will re-
ceive carbon copy of the department's reply by mail when four
MntS in stamps are inclosed. Sped*] replies by mail on matters
which cannot be replied to in this department, $1.
Manufacturers' Notice.
It is an established rule of this department that no apparatus or other
goods will bo endorsed or recommended editorially until the excellence
of such articles has been demonstrated to Its editor.
Camera Specifications.
THE rapid growth of the motion picture industry has made it a diffi-
cult problem for manufactures of motion picture apparatus to
keep pace with the growing demands of the industry. The manufac-
turing problems have paralleled in many respects those of the automo-
bile industry, but have by no means kept pace with them. It was
only with the standardization of parts, and with the adoption of a
standard method of measurements and specifications, that the automo-
bile industry was able to reach the development that it has today.
The American Society of Automobile Engineers was probably the largest
factor in bringing about the standards in use in the automobile indus-
try. It has, every year since its formation, helped in the elimination
of freak designs and in rendering obsolete the unnecessary duplication
of parts in odd sizes. The old idea of a manufacturer who would
compel a customer to replace every part of a car from parts manu-
factured in that particular factory by making as many of the parts as
possible of a different size from that of any other manufacturer is one
which has never met with the approval of the consumer. If a car
owner wished to use a different spark plug or piston ring than that
supplied by the manufacturer of his car it did not improve his state
of mind to find that no other make of spark plug or piston ring would
fit. No manufacturer ever benefited by this selfish attitude, for as
soon as he had turned out enough of his odd sizes to make a market
every other accessories maker turned to and made an odd size to fit it.
This duplication of parts entailed more machinery, higher costs and,
consequently, bigger prices for the consumer to pay.
Although it would seem at first inspection that the fact that the size
of the film is practically an international standard and would, therefore,
militate against an undue multiplication of parts in the film business,
still we find on closer inspection that affairs are as bad or worse than
they were at one time in the manufacture of gasoline vehicles. There
has been incorporated recently the Society of Motion Picture Engineers.
It is to be hoped that they may do the same service for the motion
picture industry that the American Society of Automobile Engineers is
doing for the automobile Industry.
One of the first things to put in order out of the chaos of filmdom
is a comprehensive and comprehensible list of specifications by which
a camera may be described. No manufacturer of automobiles would
think of issuing a catalogue describing his car without including a full
and detailed list of specifications. Yet none of the camera manufac-
turers have seemed to think this necessary in the catalogues describing
their cameras. They often elaborate to great extent on some one feature
or another, but slide gracefully out of describing some of the essentials
which they have left out of the catalogue, and generally left out of the
camera also.
The following list is given as covering most of the more important
points which a purchaser of a motion picture camera would expect to
find listed in a catalogue :
Case : Kind and grade of materials used, with thickness of same ; how
seasoned and how joined together ; whether separate or integral with
mechanism; how removed for repairing mechanism. Under Case, which
means the housing of the camera itself and not the carrying case,
should be listed the following sub-heads :
Size : Interior and exterior dimensions.
Handle : Means for handling or carrying without case.
Doors: All doors, separable panels, etc., together with fittings, fas-
tenings, latches, catches, should be accurately described, as well as the
means by which light tightness is attained, whether by step, terrace or
return grooves ; felt or velvet packing or spring-controlled light traps.
Many cameras have door fastenings which cannot be opened without a
tool of some kind, such as a thin coin or a screwdriver; they are very
inconvenient, to say the least.
Retorts or Magazines : These are the boxes which hold the film before
and after taking. They should be described as exterior or interior,
meaning whether inside or outside the case when threaded to the camera.
The upper or feed retort contains the unexposed film and the take-up
magazine recert rposed Blm, In most makes of camrraa tho
feed and take up retorts are Interchangeable, but this is not always
so. a camera In which the retort arc not Interchangeable must have
twlco the bulk of extra retorts that one with Interchangeable retorts has.
Non-Interchangeable magazines aro generally built en bloc; that Is,
fastened together, or they may bo, as In tho Edison camera, a single
retort with two spindles, one for the feed and the other for the take up
Magazines may bo rectangular or round with separate, hinged, bayonet
joint or screw top covers with various kinds of locks, catches and
eccentric fastenings.
The material from which retorts are made is important. Wood, sheet
metal, cast aluminum, Bakellte, alloy, brass, etc., are used by different
makers.
Spindles and spools are Important. If they aro not strongly made
they are liable to bend and get out of alignment, causing the camera
to run hard and buckle. In most types of magazines the spindles are
mounted in the magazines, and where the material is sheet metal, as
in the Patho Portable, a slight dent In the retort may tilt the spindle.
In the De Brie and some other makes the arbor, or spindle, Is built
permanently in the camera and the retort, which has a hole in the
center, is slipped onto this arbor, which at the same time receives the
film spool. A small key, or projection, on the arbor engages a slot
grooved within the film spool and causes it to revolve. The Universal
and Akeley retorts are designed to use the regular wooden spools which
the Eastman Company places in each roll that it sends out. As most
regular sizes of retort spools are larger than the Eastman core, it is
either necessary to try out a few feet of film from the center of the roll
in order to slip the larger spool in place, or to rewind the film upon a
special rewinder, which has a spindle of the same dimensions as that of
the retort spindle. The rewinding wastes time and the other method
wastes film, so that the spindles which take the regular core are
generally preferable. The clips by which the end of the film Is fastened
to most types of spools are very inconvenient, many of them projecting
so that they cause the first few turns of film to wind unevenly, thereby
creating friction upon the sides of the retort, sometimes leading to
buckling on account of the film roll sticking in the retort and refusing
to turn. A slot cut diagonally into the spool for receiving the end of
the film, or a wide collar of spring brass, as wide as the spool ana
nearly encircling it, permits the firm holding of the end and makes
a smooth surface for the film to wind upon. Buckling and binding are
more often caused by defective spool spindles than almost any other
reason. Cameras should be so designed that the retorts are firmly held
in alignment with the sprockets in one direction and the spool spindle
on a center with the take-up arbor in the other. In cameras using
retorts with individual spindles the spindle must engage with the
take-up arbor by means of some sort of a flexible clutch. The one
most generally used is that of a disc, or wheel, mounted upon the end
of the take-up shaft and carrying two projections which engage in a
slotted wheel or on opposite ends of a bar fastened to the outer end
of the spool spindle. A retort slightly out of alignment may press
upon the projections of the revolving disc of the take-up arbor, causing
it to bind against the magazine.
Liaht Traps : Light traps are the slots in the magazines through which
the film emerges or is taken up. These are usually mere slots covered
with velvet and backed by one or more small rollers. Their construction
is very important because the friction of the velvet generates static
electricity under certain conditions. The purpose of the velvet is to
exclude light from the interior of the magazine and to permit a smooth
way for the passage of the film. As long as this velvet is kept clean
there is no danger of the film being scratched by its passage across
the cloth, but the pile, or nap, of the cloth wears away and catches
very easily any particles or dust or grit which come in contact with It,
often causing long longitudinal scratches on the film. The rollers just
inside the light trap are intended to relieve as much as possible the
pressure of the film against the velvet as it passes through. They, too,
are often the cause of scratches, especially as they are at times prone
to bind and do not revolve as they should. These rollers should be re-
lieved in the center so that they bear only upon the perforated edges
of the film. They should be looked after frequently to see that they
revolve freely. On account of the danger of getting oil upon the film
it is not wise to lubricate the small bearings upon which these rollers
turn. In many of the later models of cameras the closing of the door
of the camera causes a pressure upon a projecting catch which opens
the light trap of the retort for a quarter of an inch or more, thereby
permitting the film to feed freely through the trap without coming
in contact with the velvet. This is a very desirable feature, indeed,
since it eliminates at once a great deal of the danger of scratches and
of static electrical markings.
(To be continued.)
s
THE MOVING PICTURE WORLD January 20, 1917
?^w>mbb j?g8jpura '""»" E3F i-""»i-"'" inches tall and weighs 175
pounds, Black hair, blue eyes and dark complexion. Mr.
Conness made his stage debut in 1898 and has been leading
man for Blanche Walsh, Mary Man-
ner in e, Francis Wilson and other
prominent stars and was featured in
the Irish drama, Robert Emmett. In
1910 he left the stage to join the Edi-
son players and made his debut in
July of that year in the first of the
Van Bibber series, playing the part
of Van Bibber in numerous plays
founded upon the stories of the late
Richard Harding Davis. He soon be-
came one of the Edison favorites and
was seen in a long line of parts, the
most notable being the name part in
The Martyrdom of Philip Strong,
conceeded to be one of
the best Edisons pro-
duced. He is now con-
nected with the Frohman
Amusement Corporation
GISH, Dorothy Elizabeth. Born in Dayton, Ohio. Ameri-
can parentage. Is 5 feet, 2 inches tall and weighs 105 pounds.
Blonde hair and blue eyes, light complexion. Miss Gish went
to the dramatic stage when almost a baby, and has trod the
boards since 1903, which seems a long
time ago to her. In 1912 she joined
the Biograph company, appearing
first in July of that year in An Un-
seen Enemy. She has always been
under the stage management of David
F-^ *^ W. Griffith and when he went to the
Reliance, later to become the Fine
J?' Arts, she was one of those who fob
"s"i^B M lowed him to his new connection.
J Since then she has had a long line of
star characterizations, of which her
favorites are Jordan Is a Hard Road
\\ -.
Soldier and The Gilded £J y£s a
Spider. Like most visitors r~*s/f%/JJA>* r>Cfl*JS (//J/
from "down under" she \J*yW*Z UN^tXif
likes outdoors. V ---------- V
DREW, Sidney. Born in New York City of Irish-English
parentage, Mr. Drew is that rara avis, a "real" New Yorker.
He is 5 feet, 7 inches, weighs 149 pounds, has light brown
hair, blue eyes and a light complexion. He made his stage
debut in November, 1882, and for
thirty years he played in drama and
vaudeville, his last starring appear-
ance being in Billy, an amplification
of an earlier vaudeville sketch. He
was one of the first of the dramatic
actors to enter vaudeville and he re-
mained in that field long after the
novelty of a name ceased to draw,
for he made good. He went to the
Vitagraph in August, 1913. and made
his screen debut in The Still Voice.
For a time he played any leading part
for which he might be cast, either
dramatic or comedv, but his forte was
comedy and he soon spe-
cialized in this. Under
the Metro banner he has
still further developed his
ideas.
'.^g-t^y
/S-^^>
THE MOVING PICTURE WORLD
M
fKl-'," _^"**j"niiiiniNlHHiiinr'"*"'^ ^e
January 20. 1917
jj " g^i
yrxAAAy/
Motion Picture Educator
m*
Conducted by REV. W. H. JACKSON and MARGARET I. MACDONALD
Interesting Educationals
One Scientific Subject, Two Industrials, and Two Scenics
of Special Attraction.
Reviewed by Margaret I. MacDonald.
"The Value of Venom."
4 4 1) EEL Life No. 35" contains a comprehensive illus-
r^ tration of how venom is obtained. The opening
scenes show the actual catching and boxing of
venomous snakes in Brazil. Scenes at the Sao Paulo Insti-
tute in Brazil show how poisonous snakes are kept and
classified. It is interesting to note the garden surrounded
by high walls and water where all sorts of poisonous snakes
are allowed to glide at large. The actual extraction of
venom from the poison sac connected with the fang of the
snake is also shown. Each of these snakes, we are told,
yields on an average 30 centigrams of venom, which is found
to be effective in treating cases of paralysis, epilepsy, etc.,
and also in the treatment of snake bites.
"The Most Unique Basket."
Many of our readers may not be familiar with one of the
uses to which that queer little animal, the armadillo, is
put. On a Texas farm are kept 10,000 armadillos, which at
maturity are killed and their shell backs made into attractive
"The Most Unique Basket."
baskets. These shells, after being scraped clean of the edible
meat, and the head and tail joined to form a handle, are
varnished, dried, and frequently lined with vari-colored silks
before being shipped to the market. This subject is also
found in "Reel Life No. 35."
"The Olive Industry."
We learn through "Reel Life No. 35" that California, into
which state the olive industry was introduced in the 17th
century by Catholic padres, has now in the neighborhood of
1,500,000 olive trees. One olive farm near Los Angeles,
which we are given glimpses of in this picture, consists of
1.500 acres, and contains 140,000 trees. We are allowed in
this film to witness the picking of the olives, green and ripe,
the grading and assorting, the removal of pits in the prepara-
tion of stuffed olives, after which the pits are replaced by
a Chili pepper filling, and the bottling of the olives, which is
done by hand.
"A Ramble 'Round Luchon."
This beautiful scenic is found in "Mutual Tours Around
the World, No. 8," and takes us via an electric railway to a
height of 5,400 feet in the Pyrenees mountains at a location
near the French and Spanish border line. From here we are
enabled to gain a charming view of the little town of Luchon
as it nestles in the valley below. One of the lovely sights
in the mountains is Lake Oc, fed by the mountain streams
that flow into it through various falls and cascades.
"Rio de Janeiro."
Some excellent views of the wonderful South American
city, Rio de Janeiro, are shown in "Mutual Tours Around
the World, No. 8." These views include a panoramic view
of the city and harbor, with Sugar Loaf mountain' in the
distance, a close view of the harbor with the Sierra da
Cariora mountains which encircle it, the Mangrove canal
and the famous avenue of palms.
A New and Portentous Venture
Collegiate Film Producing and Distributing Company Being
Whipped Into Shape for Active Service.
THE NEWEST development in the educational field
presents what seems to be a solid front — a substantial
foundation, in other words. The Collegiate Film Pro-
ducing and Distributing Company is the outcome of six
years of careful investigation and purposeful meditation on
that phase of the future of the educational film which has
received little serious consideration. The question of the
proper supply of the class rooms of schools, colleges and uni-
versities with films adequate to their needs in quality as well
as quantity, and also the illustration of biblical history and
parables and the International Sunday School Lessons, is
the problem upon which the Collegiate Film Producing and
Distributing Company is focusing its efforts.
This new venture, not yet in actual working shape, but
which has had already subscribed for its needs among those
directly interested in its organization in the neighborhood
of a half million dollars, expects to commence work on the
producing end shortly after the opening of Spring. The
project owes its birth to Samuel H. Wandell. a well-known
lawyer of 2 Rector street. New York City, and George Vivian,
manager of the Punch and Judy theater, and has its head-
quarters for the present at the offices of Mr. Wandell.
The general construction of this concern is somewhat dif-
ferent from that of other organizations in the field. It con-
sists of two executive boards, one a board of directors com-
posed of men actively engaged in the business enterprise,
and the other a board of founders composed of prominent
educators and well-known citizens picked from different
parts of the country, who will pass upon the class of films
to be manufactured.
The problem of preparing a market which will insure the
success of the project will be attacked by approaching indi-
vidually boards of education and governmental staffs of
universities throughout the country on the question of the
illustration of school curriculums. Mr. Vivian, who is well
known in educational and theatrical circles, and who man-
aged the Ben Greet tours in this country and also those of
the Philharmonic Orchestra, is unusually well equipped to
handle at least a portion of this work. In addition to his
American enterprises he occupied for some time the chair
of English at the Culver Military Academy, and made his
greatest success in this and the teaching of dramatic inter-
pretation through a method of visualization which he prac-
tised in conjunction with his class work. It was in this way.
we learn, that Mr. Vivian became inspired with the idea
of film visualization in schools, which he later blended with
the long contemplated scheme of Mr. Wandell.
Some estimate of the careful manner in which the 'found-
ers of this organization have sounded the possibilities of
their market can be obtained from the following figures sup-
plied by them. They state that in the United States and
Canada there are approximately 600 colleges and universities,
1,700 professional schools. 10.000 high schools and prepara-
tory schools, 120.000 common schools, 120.000 church build-
ings, and 150.000 V. M. C. A., Knights of Columbus and other
social and fraternal organization branch buildings, with 20,-
000.000 children attending the public schools.
In addition to the actual manufacture of films covering
such subjects as history, literature, zoology, geology, biology.
forestry, geography, science, hygiene, agriculture, industries.
January 20, 1917
THE MOVING PICTURE WORLD
375
political science, national defense, etc., a Bpecial service
which will eliminate the usual system of renting through ex-
changes, and whereby educational institutions can be sup-
plied direct, will be maintained. It is further planned t<>
issue with each subject a scenario for the use of students,
with notes properly compiled by prominent educators
These scenarios are intended to serve the purpose of tc\l
books, and are to be used in conjunction with the films in
clas> room work.
While the manufacture of biblical films is hut a branch
of tli is gigantic enterprise, it is none the less important,
and is likely to he greeted with enthusiasm by clergymen
and church workers throughout the country. A theater ser-
vice for educational films is also contemplated, and by the
seal of approval set on all films issued by the Collegiate Film
Producing and Distributing Co., by the educators and wel-
known citizens composing the board of founders, compunc-
tions with regard to censorship will be set aside.
In the lace of the fact that the present enterprise is pon-
derous beyond anything in this line that has actually been
attempted before, we extend our heartiest good wishes for its
success, feeling that the care with which each detail of pro-
cedure has been weighed, and the close acquaintanceship
with the majority of colleges and universities throughout
the land enjoyed by at least one of its founders, Mr. Vivian,
should win for the enterprise the success which it deserves.
M. I. MacDONALD.
FOR PURE FOOD INTERESTS.
An industrial film, 700 feet long and showing how "Stock-
inette" hams of the Red Star brand are produced by Armour
& Company for the trade, is forming an interesting feature
of the bill at the Stone Opera House this week.
Pigs in a field of clover on stock farms from which
Armour & Company obtain the porkers or their celebrated
hams are shown in the first part of the picture. The pigs
are given the best of care on the farms. When ready for
shipment they are herded up and become passengers in
large, comfortable stock-cars. The unloading process in the
Chicago stockyards is shown. The pigs are then given
baths and prepared for slaughter. After being killed and
dissected, the parts used for hams are placed in vats con-
taining boiling water, then scrubbed and cleaned, then put
on wide belts and moved to a place where a Government
officer inspects the pork.
The next process shown is that of placing the parts in
"Stockinettes." This work is done by machinery. The
"Stockinettes" are then hung on ham trees and run into the
smoke houses. After being smoked, the hams are labeled
and delivery trucks haul them to market. The final scene
is that of a home around a dining room table in which is
gathered a family enjoying Armour brand ham served as
an item on the menu.
"OUT OF DARKNESS," OR PROGRESS.
A motion picture is to be presented in the New Auditorium
theater, Friday night, which will have a special interest for
Dayton people.
The title of the picture is "Out of Darkness." It is the
story of the happiness that comes to a farm family through
the introduction into their home of modern conveniences
of all kinds, and its particular interest for Dayton people
lies in the fact that a Delco Light electric light and power
plant is the means of bringing the modern conveniences to
this farm home. The story is interesting and entertaining.
The film is one of many which will be sent to 2,000 motion
picture theaters in towns and villages all over the country.
The purpose of this series of films is to present to the people,
in the form of an entertaining story, the possibilities of suc-
cessful farming in some of the undeveloped sections of the
country, the value of the latest and most improved farming
methods and the practical and social value of equipping every
farm home with modern comforts and conveniences.
W. H. J.
FREMONT FALLS INTO LINE.
The first Congregational church board of directors, Fre-
mont, has placed an order for a moving picture machine to
be used in connection with the services and the church
work. In making the announcement to the congregation,
the pastor, the Rev. W. H. Buss, who wrote the prize
Nebraska poem, stated that moving picture machines are
coming into general use in the schools and he saw no reason
why they should not be useful in church work.
MARY GRAY PECK'S NEW SCHEDULE.
Alter stopping i" mi scarcely more than ovei the < hrist-
mas season. M.n\ Gray Peck has started ofl on her second
speaking tour on lull. ill oi the Bettei Film movement.
fins tour, which will cover New England and Northeastern
New York, opened al Silieiieil.nl> on J. in .). I .in. 4
saw Miss Peck at Albany, Jan. <> at Glen falls, Jan. K at
Troj and )-^<- '> at Burlington. \t following these dates
she will speak in Spring held, Mass., on Jan. 11, Boston and
Salem, Mass., Ian. 15 and 17, in Portland, Me, on Jan.
22, Providence, R. I. on Jan. 23, in Hartford, Conn., on Jan.
25, and in Xcw Haven, ( oiin , on Jan. 27.
Miss feck's campaign work is being conducted, as n
of our readers know, in co-operation with the Motion Pic-
ture Committee of the General federation of Women's flubs
and the .National Committee on films lor Young People
(affiliated with the National Board Of Review Of Motion
Pictures). We wish Miss feck the same satisfactory results
experienced in her recent tour of the middle western states.
Japan Likes American Pictures
Popularity of Our Productions Rises Rapidly Within the Past
Two Years — Supersede All Other Imported Films.
IN "Commerce Reports," U. S. Vice-Consul William R.
Langdon, Yokohama, says that the past two years have
seen American motion pictures rise rapidly in popularity
and practically supersede all other imported films in Japan.
Italian pictures are about the only other foreign products
commonly exhibited in Japan, but they are steadily losing
ground in competition with the productions of American
studios.
Tokio has 120 motion picture theaters and Yokohama has
about 50. In Tokio the six largest and in Yokohama the two
largest show foreign films exclusively, while the houses with
a limited seating capacity usually have a mixed program of
Japanese and foreign pictures. It is in the poorest and
smallest theaters that only Japanese films are used.
The Japanese are developing into enthusiastic "movie
fans," especially the laboring and servant classes, with whom
well-known American film actors are becoming great favor-
ites.
Motion picture houses in Tokio and Yokohama seat from
500 to 1,000 persons. The price of admission ranges from 5
to IS cents, and one house in Yokohama charges 30 cents
per "special" seat. Double prices are charged when the pro-
gram contains some especially good or expensive film. The
cheapest seats consist of rows of hard wooden benches on
the ground floor, and the first-class and second-class seats are
always in the gallery. The usual performance lasts three
hours, and in most cases consists of two or three single-
reel comedies, one instructive or scenic film, and a few "epi-
sodes" from a serial or a two-act or three-act "sensational"
drama. The market for American cameras, projectors, and
accessories is poor, as these articles are made in Japan and
there is a 50 per cent, ad valorem import duty on them.
The average rental for film is two cents per foot a day,
regardless of the quality or cost of production. Importers
invariably lose money when they buy and import a high-
priced feature film from the United States, for they can rent
it for no more than is paid for cheap productions, so they are
abandoning the practice of buying American films outright.
Importers can afford to purchase only cheap new or second-
hand, but originally expensive, films.
The United States Vice-Consul at Dairen, Manchuria, A. A.
Williamson, writes that Dairen has three motion picture
houses with an average seating capacity of 500. Admission
prices are 15 sen and 30 sen (about 7l/2 and 15 cents) for two
of them, and 5 and 10 sen (234 and 5 cents) for the third.
One place is run by the South Manchuria Railway in con-
nection with an amusement park. This house uses foreign
films only — scenic, dramatic, comic, and miscellaneous. It
is the cheapest of the three, but as it is situated outside the
town proper the attendance is smaller. It is inaccessible
to vehicles and is closed during stormy weather. It is the
only house that buys films, though some that it shows are
rented.
The remaining two houses rent pictures or subscribe to
services maintained by syndicates in Japan. The films sup-
plied are made by Ambrosia (Italian), Pathe (French), Key-
stone, and one or two other American companies.
Dairen is a free port, and there is no duty to pay on im-
ports, but the local houses find it advantageous to subscribe
to a "circuit." and American manufacturers would find it
best to get in touch with the companies in Japan supplying
these "circuits." Their addresses may be obtained from the
consulate general at Yokohama.
376
THE MOVING PICTURE WORLD
January 20, 1917
OWING to the political crisis over the Conscription
Referendum the Federal Treasurer (Mr. Higgs) has
resigned. The Amusement Tax, constructed by Mr.
Higgs, and which was to take effect on November 1st, has
been indefinitely postponed until a successor is appointed.
The state tax in Southern Australia on amusements has,
however, taken effect. Playgoers and picture patrons in that
state will, if the Federal tax is carried in its present form,
have to meet a 33 per cent, increase on the existing admis-
sion rate. It does not require great imaginative powers to
realize what the result of this will be. It spells certain dis-
aster to many showmen now wavering between success and
failure, and will mean the ruin of hundreds of small in-
vestors, while the big managers will also find their financial
resources strained to the breaking point. The Showmen's
Association has advised the members to put the facts of the
situation before each Federal member of Parliament, and
urge that the tax be modified to an extent that will make it
bearable.
It has been pointed out to the Government that the rev-
enue benefits by £100,000 yearly by the duty on imported
film, and that the picture business and the legitimate theaters
annually distribute £2,000,000. One picture organization
alone distributes annually the following amounts: Orches-
tras, £30,000; lighting, £30,000; staff, £50,000; rents, £50,-
000; advertising, £30,000; rates and taxes, £16,000.
* * *
A Sydney film exchange is releasing so-called "Chaplin
Revues," being scraps of old Keystone and Essanay re-
leases joined together in more or less story form.
Two of the latest of these films are entitled "Charlie's
Picnic" and "Charlie, the Gang Leader."
* * *
An advertisement of the Universal subject, "Where Are
My Children," strikes an unconsciously funny note. In the
advertisement appearing in the Sydney papers a physician's
open ledger is shown, in which is an entry headed "Mrs.
Toad," which is really a very unfortunate name to choose.
Taken in conjunction with the title of the picture, a ribald
mind would suggest rather "Where Are My Tadpoles?"
* * *
The Australian rights of the Willard-Moran fight films
have been secured by the Fox Film Corporation and have
been released in Sydney last week.
Owing to the new war tax on profits, very little is likely
to be attempted in the picture production line in this coun-
try for some time to come. One producer says that he could
make only 8 per cent, profit if he was to produce a photo-
play with the present state of affairs.
"The Pioneers," a six-part adaptation of the prize Aus-
tralian novel by Kathryn Susannah Pritchard, was released
this week at the Broadway Theater. The production was
made by Franklyn Barrett, assisted by Martyn Keith. Mr.
Barrett also having adapted the story and photographed
the picture. On the whole, it is one of the best attempts
at production in this country for some time. It is a typically
Australian story, not absolutely original, but very appealing.
A fine variety of scenery has been obtained — all within forty
miles of Sydney, by the way. The photography is a special
feature, Mr. Barrett doing some very fine work. He has
also introduced a new tint for outdoor scenes, a kind of blu-
ish green, which is very natural and effective. A number of
prominent Australians have leading parts in the cast, but
one outstanding characterization is given by Winter Hall,
who left Australia last month to try his luck in the picture
game in California. Although he has not appeared in any
other film besides "The Pioneers," he acts with restraint,
and is a commanding figure on the screen at all times. He
should be a big asset to the company availing itself of his
services.
Franklyn Barrett is well known in the eastern states
of the U. S. V. having been buying representative there a
few years ago from Fraser Films, Ltd., of this city.
* * *
Horse racing may well be called the national sport of Aus-
tralia. The Melbourne Cup is the biggest racing attraction
of the year, and is run regularly on the first Tuesday of
November each year. Of this event the Australian Gazette
prints no less than twenty-six copies, which is a record for
this country.
Perhaps no picture yet shown in Sydney has proved such
a good drawing card as "Where Are My Children," the Uni-
versal feature, which has been screened each day at the
Theater Royal for the past two weeks. The attendance for
this time has been in excess of 73,000, four shows being
given each day, to packed houses. The picture received, un-
consciously, a good advertisement, when the Chief Secretary
(Air. George Mack) prohibited any person under the age of
sixteen years of age from seeing the picture. It has, of
course, had the effect of drawing many over that age to see
what it was all about.
* * *
When Australasian Films, Ltd., announced some time ago
that they had secured Australasian rights for the Mutual-
Chaplin comedies, know-alls in this city shook their heads
and declared that Chaplin was no longer a boom, and that
Australasian Films would certainly find that they had made a
bad venture.
However, time has shown that all the opinions were far
from right. Charlie still proves as good a drawing power
as ever, and the Mutual subjects are therefore put on for
the first week at Sydney at two of the largest theaters con-
trolled by Union Theaters, Ltd., the Triangle-Lyceum and
the Crystal Palace, the former seating over two thousand
and the latter one thousand. In spite of this seating capac-
ity, huge crowds are found outside the theaters waiting for
admission every night of the screenings. The accompanying
flashlight photograph shows portion of a crowd waiting to
get into the Crystal Palace to see "The Fireman." It also
shows a small part of the elaborate lobby display, which
was made under the supervision of C. L. Yearsley, publicity
Crowd Waiting Outside the Crystal Palace, Sydney, to See
"The Fireman" (Mutual-Chaplin).
manager for Australasian Films. Ltd. It may also be men-
tioned that Mr. Yearsley is an American, hailing from Spo-
kane, Washington. After a week's run at the above theaters,
the comedies are transferred to the Lyric and Empress
theaters, both also controlled by Union Theaters, Ltd.
These shows have a joint seating capacity of over three thou-
sand. It will be easily seen from this that Chaplin is still
holding his own in Australia. His comedies released here
to date are "The Floorwalker." "The Fireman," "One A. M.,"
"The Pawnshop." and "The Count."
Sydney, Australia. THOS S. IMRIE.
November 14th. 1916
BURNET-KUHN PLAYS SANTA CLAUS.
Following a custom long prevalent among successful or-
ganizations tbe Burnet-Kuhn Advertising Company, 39
South Lasalle street, Chicago, distributed golden eagles
among their employes as Christmas remembrances, each
gold piece being accompanied by a letter of appreciation
for services rendered and wishing each recipient a Merry
Christmas and a Happy Xew Year. Every one, from depart-
ment heads down to office boys and stenographers was re-
membered and Santa Claus in his corporate guise was voted
a roval good fellow.
When one starts out with false and misleading claims,
it usually becomes increasingly difficult to fulfill the ex-
pectations thus created. Empty promises of value that
can never be fulfilled to either exhibitors or advertisers
does not beget the confidence, at least of those who think
far themselves.
January 20, 1917
THE MOVING PIC'] IRK WOULD
377
AFTER a protracted illness the death took place last
week oi Mr. Alexander Redford, the tirst presi-
dent of the voluntary form oi censorship we have at
present for the motion picture industry here, namely tin-
British Board of Film Censors. Previous to 1911 Mr. Rod-
ford was examiner of plays in the office of the Lord Cham-
berlain. Upon many occasions Mr. Rcdford's duties were
far from pleasant, but the tact ami diplomacy with which he
maintained the equilibrium between contending factions won
him many admirers and his demise is sincerely mourned by
all who knew him.
* * *
\ new company with the imposing name of the Film Com-
pany of Great Britain has been incorporated with a share
capital of over $100,000, for the production of moving pic-
ture films.
* * *
Phyllis Dave, the Gaiety theater musical comedy favorite,
has made her screen debut in a film version of "Dr. Wake's
Patient." done by the Samuelson Film Company and to be
released early this year.
* * *
It is not unlikely that a modification of the Amusement
Tax as applied to motion picture halls in Great Britain, may
be forthcoming ere long. The Chancellor of the Exchequer
is considering the mass of evidence compiled by the Exhib-
itors' Association with suggestions and an analysis for the
more equitable administration of the impost. Meanwhile our
friends across the channel appear to be faring worse. Not-
withstanding extra taxation, motion picture theaters in Paris
are to close down one day per week.
* * *
Thomas Bentley has just about completed for the Samuel-
son Co. a version of the historical play "Milestones" with a
first class West End cast.
* * *
Florence Turner and Larry Trimble left London a few
days ago for New York via Liverpool. For some time now
the well known trade mark of Turner Films — the head of
Miss Turner's pet collie — will brand its manufacturer's wares
under the cloudless skies of Southern California instead of
the picturesque Thames village of Walton. Turner Films
will, however, be distributed on this side by the Hepworth
Co., as heretofore.
* * *
A striking contribution to the already illustrious list of offi-
cial films of different phases of the great war was sent by spe-
cial messenger last week from Rome to the New Gallery Ki-
nema to be screened at a special performance attended by
Queen Alexandra and a large number of royal and diplo-
matic personages in aid of the Italian Red Cross funds. The
title is "Adamello," and the subject embraces a complete pic-
torial record of the Italian mountain warfare. Hauling heavy
artillery across marshy ground is difficult, but the pictures
in this film of the heaviest field pieces going up perpendicular1
Alpine slopes are almost beyond belief.
* * *
The newest sect in kinemacrankdom styles itself as The
National Crusade Against Improper Kinema Films, Posters
and Performances. So far its activities have been restricted
to the economical pursuits of writing letters to the press.
* * *
The serial production released in the States under the title
of "The Fanatic" has been purchased for the United Kingdom
by a comparatively young exchange hailing from Birming-
ham, the Midland Exclusive Co. It has been re-christened
"The Fanatic," and is due for release on the exclusive plan
in January.
* * *
I hear that the negatives of the Shackleton Antarctic expe-
dition which, it will be remembered, met with two-fold dis-
aster, show promise of some of the most wonderful polar
pictures yet seen. The actual wreck and break up of the
"Endurance" were recorded from beginning to end by the
camera man attached to the party, Ed. Hurley.
* * *
The Triangle subject, "The Despoiler," was screened at a
trade show at the Alhambra. London, last week. The recent
superfluity <>i wai dramas has rtain extent made the
exhibitoi shy at subjects professing similarity oi compari-
son to the present struggle in France and Belgium
patrons get enough w d one t.. the writer, "in theii
newspapers and conversations. When they come to 'the pit
tines' give them something to take their thoughts clean
aw. i> in/in H n sua want to retain their patronage, The
only exception made to this rule," lie added, "was in the
case oi • i in- Battle ( ry oi Peace,1 ami the only one likely
to he at present is 'The Despoiler.'" The subject had an
enthusiastic reception at the private view and like "Macbeth"
will he handled bj Mi Winik as a separate attraction to the
regular weekly program, J. B. SUTCLIFFE.
American Pictures Popular in Switzerland
But Only the Less Expensive Subjects Are Seen — 130 Photo-
play Theaters in the Country.
SWISS dealers in motion pictures purchase them on their
own account, chiefly against cash, and rent them in turn
to the picture theaters, of which there are about 130 in
the country, including 25 in the Berne consular district, says
U. S. Consul Walter H. Schultz at Berne, Switzerland, in a
late issue of "Commerce Reports." The average seating
capacity of the Swiss motion picture houses is 120, and the
average admission fee, $0.18. The most important of these
dealers is the Schweiz; Filmgesellschaft, with headquarters
in Geneva, Switzerland, and a branch at Zurich, Switzerland.
Another important concern is the Pathe Film-Verleihgesell-
schaft, Gerbergasse 2, Ziirich, which buys and rents films of
the French Pathe Society. A third dealer is the World Com-
pany, of Geneva.
The demand for American films in Switzerland seems good.
Most theaters produce them. Unfortunately, however, only
the less expensive pictures of American manufacture are seen
here. The films on the market are 25 per cent. German, 20
per cent. French, and 25 per cent. Italian. Before the war
French films predominated. They had about 50 per cent,
of the trade. Italian films are well liked at present. Swedish
pictures are also shown. The American films most widely
used in Switzerland are devoted to comic and dramatic sub-
jects. The usual program in Berne calls for two and one-
half to three hours of entertainment, consisting of two long
films and three or four short ones.
Some of the American film companies have branch of-
fices at Paris. It is claimed that American films meet with
greatest success in those sections of Switzerland where
French is spoken. This is explained by the love of the French-
Swiss for American detective plays, Indian, and wild West
pictures. A local motion-picture man suggests that such
plays probably would succeed in the German sections, and
adds that the titles and subtitles should appear in both the
French and German languages. French authorities, how-
ever, since the war began have not permitted to pass over
French soil those with descriptions in German. Swiss film
dealers consequently are compelled to change the French
stories into German.
The average rental prices of films are about $0.07 to $0.10
per meter. A dramatic film of 4 acts costs the theaters
about $155 per week. Swiss dealers pay from $0.15 to $0.60
per meter, according to quality. The duty on finished films,
used or new, according to the Swiss customs tariff, is $5.79
per 220 pounds.
IRENE HOWLEY CO-STAR WITH LIONEL BARRY-
MORE.
Irene Howley will appear as co-star with Lionel Barry-
more in his forthcoming Metro-Rolfe production, "Making
Good," from the pen of Channing Pollock and Rennold
Wolf. "Making Good" is a five-act comedy drama which
George D. Baker is directing. It was placed in production
the day after Christmas.
Miss Howley co-starred with Mr. Barrymore in one of the
strongest productions he has ever made for the screen, the
Metro-Columbia masterpiece, "A Yellow Streak," and Max-
well Karger, general manager of the Rolfe and Columbia
studios, decided to repeat this winning combination in "Mak-
ing Good." Among Miss Howley's other appearances in
Metro wonderplays have been "Life's Shadows," in which she
was co-star with William Nigh, and "The Purple Lady," in
which she shared honors with Ralph Herz. Noted for her
versatility, this young star will have another opportunity to
display it in the Pollock and Wolf story.
378
THE MOVING PICTURE WORLD
January 20, 1917
By Marion Howard.
IN THE Allston district of the Hub is a well established
picture theater, also a fine large club for women, many
of whom patronize said theater. Recently they had to
listen to a male speaker tell of "Famous Actors, Old and
New." He was quoted in the press as saying "if these actors
were compelled to pose before the screen they would have
died of a broken heart." I could scarcely credit this state-
ment made by a professional man in this progressive age.
Pretty narrow views and I commend a reading of the late
Hugo Muensterberg's book, "The Photo Play." Well, meth-
ods in the old days differed from now and so do audiences.
What are the facts anyhow. Here we have in this genera-
tion players the equal of many in earlier days. How about
Sir Herbert Tree, Sir Forbes-Robertson, E. H. Sothern,
Robert Mantell, Cyril Maude, Frederick Warde, to say noth-
ing of the imperishable Bernhardt, Ellen Terry, dear Mrs.
Whiffen, Nazimova, Bertha Kalisch and scores of great
artists who have all appeared before the screen, so that
their art is immortalized. I wonder if that speaker has seen
"The Shine Girl," "The Light at Dusk," "My Old Dutch,"
"The Beloved Vagabond," "Little Mary Sunshine," and like
plays which are gems and preach wider sermons and more
lasting than those emanating from the pulpit.
The Mutuals gave us a private view of "Charity" at the
Fenway theater and a notably large audience enjoyed it to
the utmost. The Rev. Herbert Johnson, one of the Hub's
"live wire" clergymen, made a little speech endorsing the
picture which he had seen and urging all to pay attention to
its lesson. The house was made up largely of persons in-
terested in the pictures as well as the spoken drama, and it
applauded the production. Two young fans, who had been
following Creighton Hale in a serial, did not like his part,
but to the adults competent to judge it seemed his very best
work. Mrs. Griffith, whom many there knew to be the
wife of David W. Griffith, as well as author of the play,
certainly made a hit and disclosed artistic ability. There is
a Dickens atmosphere in "Charity," reminding one of old
Squeer's school in "Nicholas Nickleby." I liked particularly
the indictment of misplaced charity and its effect on the
indifferent, apathetic individual who sniffs the air and says
"Oh, those things are never so." Pretty good propaganda
for Linda Griffith to give out.
What have. I seen lately? So many pictures and so many
good ones that I clamor for space to do them justice. "The
Awakening of Helena Ritchie" gave pleasure owing to the
improved acting of Ethel Barrymore and the wonderful child
David, done so well by Maury Stewart. The story being
familiar, it was easy to follow the action with few titles.
Ethel Barrymore's motherly touches and the complete renun-
ciation of the heroine as interpreted by her caused gulps in
the throat. In this play she resembled her mother, Georgia
Drew Barrymore startlingly. Another Metro offering, "The
Black Butterfly," was good in spots, yet was a disappoint-
ment on the whole, though Mine. Petrova struggled bravely
to look old enough to play the mother. I look for bigger
things from Petrova later and for better plays from the pen
of Mrs. L. Case Russell. "All Man" I saw twice and like it
better than at the run-off. This is an ancient plot but as
worked out with "Bob" Warwick's personality pervading it
am sure it will be a popular offering. "He deserved his sal-
ary," whispered my neighbor when "Bob" had his horse
stunts to do. Another World Film picture, with Alice
Brady, "A Woman Alone," directed by Harry Davenport,
was excellent and disclosed a side of life not overdone by
playwrights, that of the young women isolated from civiliza-
tion outside the animated railway trains stopping at lonely
stations. Frances Marion has done well in bringing to
light the existence of such conditions. There was a dandy
happy endng.
The Hub colony of film exchanges is three minutes' walk
from the Public Garden and a most interesting place to
visit. There are now 25 exchanges, all in a small area, and
every New England exhibitor knows the six short streets—
PUasant, Church, Piedmont, Melrose. Winchester and Ferdi-
nand— rather better than the down town ones. Only two
exchanges are still by themselves — the Universal's on Stan-
hope street, quite near, and the Mutual's at the end of
Boylston street. Near the colony is the armory of the First
Corps of Cadets, built with the earnings of the corps through
its annual shows — the first called "1492," written by "Bob"
Barnet, who played "Queen Isabella." He was inspired to
write it from the fact that the three streets bounding the ar-
mory are Ferdinand, Isabella and Columbus — the fourth be-
ing the railroad headed toward New York.
* * *
There was a private showing of "The Pride of the Clan"
given by the Artcraft Corporation at the Exeter Street thea-
ter on Saturday morning last. For some inexcusable reason
only a handful were present in this spacious theater and the
special pianist engaged pounded the instrument atrociously,
detracting from our enjoyment. About the play? Well, it
certainly has atmosphere to burn and it does full justice
to our rockbound Marblehead, where it was staged. Some-
one asked me who Jamie was and when I said it was Matt
Moore she exclaimed "about time she played with her hus-
band." The dear thing was quite hurt to learn that the hero
was only Mary's brother-in-law. Kathryn Browne-Decker,
who at times resembles Mrs. Sidney Drew, and who has
been seen in so many pretentious pictures, made a distinctly
fine impression, as did Warren Cook, the husband. The
close-ups of Mary Pickford were up to the standard, the
scenes so familiar to all here were well photographed and
over all was the skill of Maurice Taurneur, the dependable.
* * *
A compliment has been paid us by Mihvaukee. which has
taken over bodily the program of instruction and entertain-
ment by means of historical pictures for school center work
as here. A well established system was put into effect some
time ago by the Community Motion Picture Bureau. Mr.
Warren Dunham Foster, president. He is aided in this by
Mr. and Mrs. William Horton Foster (Edith Dunham),
David K. Niles and C. A. Bowles. Their headquarters are at
142 Berkeley street, and the projection room is on Winches-
ter street, where they select the pictures suitable to their
needs. They do not make any. Mrs. Foster is a capable
motherly woman, well educated and trained for the work.
Literature is sent broadcast and is invaluable to wideawake
school committees and teachers desiring to interest and hold
the attention of pupils. Wasn't it Edison who said: "Give
me a two-reel picture and I can teach more geography in
fifteen minutes than can be gained from the printed book
in a week."
* * *
I dropped into the Park yesterday and saw a delightful
short reeler, "Three Christmases," which proved good propa-
ganda work for the Christmas Clubs being formed in various
places — and rightly. William Courtleigh, Sr., and dainty
Violet Heming played the leads. Here, too, I noticed an
improvement about the stage, the artificial floral stuff all
removed, disclosing the white colonial columns. A three-
foot high ornamental balustrade separates the orchestral
players from the footlights. Back of it is a floral painted
border on which colored lights are used with effect. Here
we get Brady-made first run features, Metro and other good
pictures and always hear good music with a professional
soloist.
* * *
Sharon, a somewhat exclusive town — the summer home
of many Hub residents — is to have a factory with a capacity
for making 3.000.000 feet of films a week. Though the date
for its completion is set for April 1. we are told that it is
no joke, that a bona fide company has been organized —
the Bay State Film Co. Another bit of news! As a result
of the interest taken by summer visitors in the Mary Pick-
ford invasion at Marblehead last summer, several wideawake
Hub men are to erect a picture playhouse there to be ready
the coming season. William Terhune, a Boston merchant, is
one to realize the value in any community of a clean place
of amusement for all.
* * *
Air. Frank Stanton, former manager of the Fenway thea-
ter, is connected with the Modern in Providence, where a
private view of "Patria" was given for many guests, among
them the elite of the city. Considerable publicity was given
it in die local press. Like New York, this live city in Rhode
Island, does things properly and invites the right persons.
The first three reels were shown here at the cosy Copley
theater recently but I saw few familiar faces there and little
publicity was given it later. Mrs. Castle has a following
because of her dancing but her stunts in this picture thus
far do not appeal and the house did not take it seriously for
some reason. As a serial it will be a "go." Morton Sils and
the villains had much to do and it looks as if the Interna-
tional had a good thing here for those who dote on melo-
drama.
January 20, 1917
THE MOVING PICTURE WOK 1. 1)
379
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Chicago News Letter
aiiiiiiiiiiiiiiiiiiiiiiiiiitthiiiiiiiM^
By JAS. S. McQUADE
The " Featurette' Prominent on Mutual
Program
John R. Freuler, Mutual's President, Gives an Interesting
Interview on the Outlook for 1917.
THE "featurette," a word coined by Samuel S. Hutchin-
son, president of the American Film Company, and
meaning one and two-reel subjects in which prominent
stars appear, will figure prominently in Mutual programs
during 1917, as learned during a recent interview with John
R. Freuler. president of the Mutual Film Corporation.
Marie Dressier and her company, which she is now organ-
izing, will begin the production of two-reel comedies the first
week in January. The George Ovey's short comedies, now
in big demand, will be continued, and the Vogue comedies
also will be released indefinitely on account of their wide
popularity.
Another well known star comedienne, whose name is with-
held for the present, will engage in the production of refined
comedies, in two reels, early in the year. Mr. Freuler is now
negotiating with three other well known Broadway stars to
appear in one and two reel dramas.
"The featurettes will be held just as highly important by
Mutual as the big star features, so far as the attention and
care bestowed on their production is concerned," said Mr.
Freuler.
"I feel that Mutual will open the year 1917 under excep-
tional auspices, as the largest distributing organization in
the business, with executive offices in Chicago. As you
know, Mutual also maintains in New York an executive office
for the booking of stars as well as a distributing agency.
"The transfer of the general offices of the Mutual to
Chicago has been a great success. This is so for several
important reasons. First, we can reach from Chicago 65
per cent, of our exchanges overnight. Again considerable
saving is made in express rates, and we are in close touch
with our sales managers throughout the country. Moreover,
the financial backing in Chicago is less speculative than in
New York, being conducted on a more solid business basis.
"One thing that will surely come in 1917 is the settlement
of the moving picture business on a more stable foundation.
Investments will be reduced to legitimate transactions
strictly, and bankers will have become so thoroughly convers-
ant with the business that they will be able to arrive at true
values. There will be no more wildcat schemes.
"Another important change that may be reasonably looked
for in 1917 will be the reduction of distributing agencies, now
so numerous and costing the business such high overhead
expenses. Mutual, for instance, will be in a position to han-
dle a constantly increasing volume of the product, because
of its high standing and its well known superior facilities."
George K. Spoor Mentions Some of Essanay's Activities.
Max Linder completed his first comedy for Essanay last
week. It is 2,000 feet in length and bears the title, "Max
Comes Across." The release date has not yet been definitely
fixed, but it will be some time in the latter part of this month.
Mr. Linder began work on his second comedy (also in two
reels) Monday, Jan. 8. It will be entitled "Max Wants a
Divorce."
George K. Spoor, president of Essanay, wishes to contra-
dict a statement, which has appeared in several papers, to
the effect that Mr. Linder is suffering from a dearth of suit-
able stories. "On the contrary," says Mr. Spoor, "he has
no less than 20 in readiness at the present time, any one
of which is eminently suited to his needs."
Essanay has just purchased exclusive picture rights to
"The Trufflers" from the Bobbs-Merrill Co., of Cincinnati.
This story recently appeared in the Cosmopolitan. The
photoplay adapted from it will be in five reels under the
direction of Fred E. Wright, with Nell Craig in the title role.
The cast will be of exceptional strength, Mr. Spoor states,
as the story has a number of particularly well defined charac-
ters.
The Loyalty of Employes Holding Responsible Positions in
the Film Business a Prime Requisite.
In a icccnt conversation with a man prominent and widely
known in the film business, the evils attending the indiscreet
resignations of employes holding important positions in the
various departments of the trade were discussed.
Instances were cited where people of ability, for whom the
future held bright promise, had been seized by a mania to
change their old positions for new ones, at an increase of
salary. Following these cases it developed that frequent
changing of positions became a habit, and thai the merely
selfish work rendered precluded these people from growing
up with a business and sharing in its success.
In other words it would appear that efficiency alone fails
to achieve success, and that it must be supported by zeal
and loyalty.
During our conversation the transcript from a letter writ-
ten by this prominent film man to an applicant for a position
was handed me. This applicant, it seemed, appeared to take
great pleasure in seciting the numerous changes he had
made recently, and the successes he had met with — always
at an increased salary. The transcript, which follows, will
show how his letter impressed the man of long experience
and success in business:
"Acknowledging the receipt of your recent letter, and
speaking frankly, the changes that you have made indicate
a degree of restlessness which is one of the basic troubles of
the film business both in manufacturing and distributing.
I look for that stability in our organization which can only
come if our staff is energetic and ambitious and satisfied to
take its chances by sticking.
"I have laid down a rule that no employe working in my
distributing business will be re-engaged, if he resigns volun-
tarily to take another position. It is every man's right to
better himself when he has the chance; but responsible posi-
tions in the film business have been given up too lightly in
the past for a betterment (which is in many cases fancied),
and to make the return to a former position easy by placing
a premium on inconsiderate resignations.
"In passing upon applications for positions, a similar line
of reasoning prompts me to think that a man who has
changed positions lightly in the past will not form a perma-
nent attachment with us."
Chicago Film Brevities.
The wide publicity given recently to the unauthorized and
false statement that "The Garden of Allah" had been pur-
chased by Sherman & Elliott, Inc., has been severely con-
demned by William N. Selig, president of the Selig Poly-
scope Co., who owns the big film.
" 'The Garden of Allah' is my property, and no one has the
right to announce its sale until confirmation has been made
from my offices in Chicago," said Mr. Selig to the writer on
Thursday, Jan. 4.
"The sale as yet has not been consummated, and the con-
trary statement which has been issued from Sherman &
Elliott's New York office had no foundation in fact, and was
an unwarranted encroachment on my business rights. When
the sale is made, I shall make timely announcement of the
fact from my offices in Chicago."
Samuel S. Hutchinson, president of the American Film
Company, was seen last week and informed me that his com-
pany is confining its operations solely, at present, to the
production of big features — 5,000 feet and upwards in length.
* * *
Abou the middle of the present month the American will
have five directors and five different producing companies
at work in Santa Barbara. Each company will have its own
star, the list including Richard Bennett, Marguerite Fischer,
Gail Kane, Mary Miles Minter, William Russell, Kolb & Dill
380
THE MOVING PICTURE WORLD
January 20, 191/'
(in live-reel comedies) and others whose names are withheld
for the present.
Later on Mr. Hutchinson will have some interesting state-
ments to make about the increased activities of the Signal
Film Corporation and Helen Holmes.
* * *
Lubliner & Trinz have added another theater to their chain
in Chicago. This is the Michigan, at Michigan and Gar-
field Boulevards. It was opened Wednesday, Dec. 27, with
"Civilization," which had a run of four days. The house
seats 1,500 people. Ten and 15 cents admission is charged
for programs of the Triangle, World, Greater Vitagraph and
other makes. A fifteen-piece orchestra and a pipe organ
accompany the pictures.
* * *
Winfield R. Sheehan, general manager of the Fox Film
Corporation, came on to this city for the opening of "A
Daughter of the Gods," which took place at the Studebaker
Saturday evening, Dec. 30. He remained in the city for near-
ly a week and then returned to New York highly pleased with
the run of the fine spectacle and its prospects. Harry Leon-
hardt, western representative for the Fox organization, is also
to be complimented on the successful opening, as he also de-
voted much of his time to its success. Crowded houses
have been the rule during the opening week at the Stude-
baker, notwithstanding that the prices are 25, 50, 75 cents
and $1, with a few seats at $1.50 and $2. The Chicago press
devoted much space to laudatory reviews and also warmly
welcomed the return of Annette Kellermann, who made such
a great hit some time ago at the Fine Arts in "Neptune's
Daughter."
It is promised that Miss Kellermann will arrive in Chicago
on Saturday, Jan. 6, in time to attend the children's presenta-
tion at the Studebaker. She will come from New York, and
must return to that city for a rehearsal at the New York
Hippodrome on Sunday, Jan. 7. It is said that Miss Keller-
mann has been placed under contract by the Fox Film Cor-
poration for the years 1917, 1918 and 1919 at a large figure.
* * *
Miss Enid Bennett, the new Ince star, made a brief stop-
over in this city on her way from Los Angeles to New York,
Sunday, Dec. 31. She was accompanied by a younger sister,
who recently arrived from Australia.
Dwight Elmendorf, widely known as a veteran lecturer and
travelogue producer, will begin his regular annual season at
Orchestra Hall, January 10. The course will extend over
five successive Wednesday and Friday evenings and five
Saturday afternoons. Five Sunday afternoons will also be
taken up by extra topics announced by him. The subjects
for the regular course are "Mexico, Yesterday and Today,"
"Spain and the Moors," "Children and Flowers From Many
Lands," "Old German Towns — a Musical Journey," and "The
Sahara Desert — a Caravan Journey."
In the Superior Court last week, Judge Heard overruled
a demurrer of the city in the suit filed by David W. Griffith
concerning "The Birth of a Nation." Mr. Griffith's suit was
brought against the city on account of the refusal of the city
censor board to allow children to see the spectacle. Judge
Heard ruled that Mr. Griffith's contention must be decided on
its merits. This would seem to hold that the Chicago mov-
ing picture board of censors has not the power to make a
final decision in ruling what pictures the people of Chicago
may see, and that the rulings of the board may be reviewed
by the courts and overruled. Judge Heard's ruling means
that Mr. Griffith had cause for action, and that the court
must hear the case and decide on its merits.
William N. Selig, president of the Selig Polyscope Co.,
announces the following releases through the Kleine-Edison-
Selig-Essanay service: "The Princess of Patches," which
will be released Monday. Jan. 22; "The Heart of Texas
Ryan," released Monday. Feb. 12, and "The Little Lost Sis-
ter," released Monday, March 12.
It will be remembered that Vivian Reed and Charles Le
Moyne are the stars in the first mentioned feature and that
Director Al Green escorted a company of Selig players to
Greenwood, Miss., in order to secure the proper atmosphere
for the southern plantation scenes in the story.
"The Heart of Texas Ryan" was written by Gilson Wil-
lets, who resided for several years in Texas and Mexico. A
strong cast, which includes George Fawcett, Bessie Eyton
and Frank Campcau. will be seen in the photoplay. A for-
est lire in this feature is said to be very realistic, as is also
a hand-to-hand struggle between two men.
Director Al. Green has already started work on the pro-
duction of the "Little Lost Sister." The story and the photo-
play for this feature have also been written by Gilson Wil-
lets, and a carefully selected company of players has been
engaged for the production.
Each of these features will be in five reels.
The following programs have been announced at the prom-
inent downtown theaters in Chicago for the ensuing week:
Colonial — "Intolerance" (D. \V. Griffith) breaking all
records.
Studebaker — Second week of Annette Kellermann in "A
Daughter of the Gods." This picture is being shown to
crowded houses since its opening, Dec. 30.
Ziegfeld — Lillian Walker in "Indiscretion" (Vitagraph),
and the third episode of Vitagraph's serial, "The Secret
Kingdom."
La Salle — Second and last week of Mary Pickford in 'The
Pride of the Clan" (Artcraft). Kitty Gordon in 'Vera, the
Medium" (Selznick) opens at this theater Saturday, Jan. 13th.
* * *
The Ascher Brothers announce the opening of their Metro-
politan theater, Grand Boulevard and Forty-seventh street,
Saturday evening, Jan. 20. The Aletropolitan has a seating
capacity of 1,700, and Nathan Ascher claims that it is the
finest moving picture theater in the world. There will be
3,400 lights on the front, giving a splendid display of colors.
An eight-piece orchestra and a pipe organ will furnish the
music, and an admission of 15 cents will be charged, the
programs to consist of Triangle, Paramount, Metro, Fox,
Clara Kimball Young and other features. Harry Ascher
will have charge of the management of this theater. The
Chateau theater, at Broadway and Grace street, and the Mil-
ford, at Milwaukee and Crawford avenues, are also under
construction, and will be opened early next month. The
former will seat 2,200 people, and the latter 1,350. This
will make 15 theaters on the Ascher circuit.
* * *
M. G. Watkins, manager of the Chicago office of the
American' Standard Motion Picture Corporation, and popu-
larly known in the trade, is joyfully heralding the arrival of
a fine baby boy at his home. Mr. and Mrs. Watkins have
the hearty congratulations of the staff of the Chicago office
on the happy event. Mr. Watkins, while secretary of the
Reel Fellows' Club, won the title of being the best secretary
the club ever had, and I can heartily join with the members
in awarding him that distinction. At the recent election
Mr. Watkins was elected one of the new vice-presidents of
that organization.
* * *
It is said that the Michigan rights to "Civilization" for five
years were sold Wednesday, Jan. 3, for $22,000, J. B. Granger
representing Thomas Ince in the transaction. The name of
the purchaser could not be ascertained at the time of writing.
The price paid is the largest ever offered for the state of
Michigan for any moving picture.
* * *
No action since my last letter has been taken by the Cook
County board of commissioners or the license committee of
the city council of Chicago regarding "Intolerance." Some
very bitter editorials have appeared in the Chicago Tribune
concerning "Intolerance," about which I shall have some-
thing to say in my next letter.
* * *
William Sievers, president of the New Grand Central
Amusement Co., St. Louis, and manager of the New Grand
Central theater, has sent me a bundle of St. Louis news-
papers, which paid glowing tributes to the premiere of "The
Crisis" at his theater, Sunday, Dec. 24. The big picture
is having a most successful run in St. Louis and is winning
praise on all sides.
* * *
The Parkway theater. North Clark street and Diversey
Boulevard, reopened Saturday, Jan. 6, after being closed for
several weeks. H. C. Siebert, owner of the theater, will be
the manager. Mr. Siebert's policy will be to give carefully
selected features and strong programs.
SENATORIAL FILM PROBERS NAMED.
Elon R. Brown, leader of New York's State Senate, has
named three senators who, with five assemblymen, are to
investigate the motion picture industry in the state with a
view to determining what it will stand in the way of increased
taxation. The three are John Knight of Wyoming, chair-
man: Tames W. Yelverton of Schenectady, and James J.
Walker of New York. The committee is scheduled to make
it's report and recommendations by February 15.
January 20, 1917
Vi
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M
THE MOVING PICTURE WORLD
381
'IIIMIII'MIHIi
^^iiiiiiiiiiiilftinw^;
News of Los Angeles and Vicinity
^
By G. P. VON HARLEMAN
Kalem Company Expands on the Coast
Acquires Ten-Acre Site in Glendale — Will Build Large In-
door Studio and Operate Five Companies on the Coast.
WILLIAM WRIGHT, the energetic and genial secre-
tary-treasurer of the Kalem Company, arrived in
Angeles on December 23. He was accompanied
by Directors Howard M. Mitchell, Harry K. Hackett and
Robert B. Johnson and Technical Director Storm V. Boyd.
We had the pleasure of meeting our old friend "Bill Kalem"
at the Hotel Alexandria the other night, in company with
Phil Lang and others of the Kalem forces. Kalem con-
templates considerable
activity on the coast
and has recently ac-
quired a ten-acre tract
of land adjoining the
Glendale Studios. Glen-
dale is to be the pro-
ducing headquarters of
the Kalem Company
and a large indoor stu-
dio will be erected on
the newly acquired site
within a very short
time. Storm V. Boyd,
the technical director,
has been appointed su-
perintendent of the con-
struction work and will
be the manager of the
combined studios. Phil
Lang, for more than six
years scenario editor
for the Kalem Com-
pany, will have charge
of production.
Upon the completion
of the new studio the "Ham" comedy company and
"The Hazards of Helen" company now operating at Holly-
wood will be transferred to Glendale. The Hollywood stu-
dio will be closed. In the early spring the Kalem company
in Jacksonville, Florida, producing "Grant, Police Reporter,"
will come to Glendale. This will make five producing com-
panies for Kalem on the coast.
Director Howard M. Mitchell is in charge of the fourth
Kalem company, and has started production this week on the
new "Stingaree" series. These stories by E. W. Hornung
have proven so popular among the exhibitors that the Kalem
Company induced the celebrated author to write fifteen new
original stories, exclusively for Kaem production. These
fifteen new episodes have all been delivered and every com-
pleted episode will be carefully gone over before being re-
leased by the company, to be sure that no detail has been
overlooked.
"Mr. Mitchell came out to produce 'Stingaree,'" said Mr.
Wright, "because we decided to run 'The Girl from Frisco'
series indefinitelv under the able direction of James W. Home.
Robert Welles Ritchie, the well known author, supplied the
first twenty-five episodes and the series now is being written
1 y Frederick R. Bechdolt.
"Regarding other productions to be made here," continued
Mr. Wright, "you soon may expect an interesting announce-
ment. It is well known that we specialize on feature series
in one and two reels. In fact, we are paying more for our
one and two reel stories than many are paying for their
five-reelers. You may be assured, therefore, that the new
pictures will be artistic interpretations of the work of well
known authors — authors whom we engage because of their
qualifications for the particular work required. With E. W.
Hornung, Robert Welles Ritchie and Frederick R. Bechdolt
on our staff of contributing authors, you may know that the
True Boardman as Stingaree.
next nanus we announce will I nial importance to the
industry."
Fifty-five Kalemites celebrated Christinas in the banquet
hall of the Hotel Alexandria. Tuesday night, December -<>.
The eight-course dinner was especially prepared by Mr.
Nagel, Maitre de Hotel, of the famous hostelry, and a cabaret
of seven performers furnished the entertainment.
William Wright acted as host and toastmaster. The guests
of honor were William H. Chine and Theodore Newman of
the Chine company, Mr. Cree, local manager of the General
Film Company; J. C. Jcssen of the Motion Picture News,
Mabel Condon of the Mirror, and G. P. Von Harleman of
the Moving Picture World.
When the speech making began it was seen that the domi-
nating thought of the evening was "co-operation." Many
of those present had grown up with Kalem and there were
numerous reminiscences and enthusiastic prophecies for the
future. That Kalem is centering activities on the Pacific
Coast and is here to do big things was apparent in the
speeches of the representatives of the different departments.
The Kalem employes present were Storm V. Boyd, for
many years technical director and now in charge of the
Kalem studios; Phil Lang, for six years editor and now gen-
eral manager of production; James W. Home, director of
"The Girl from Frisco," and his players, Marin Sais, Frank
Jonasson, R. E. Bradbury, Hart Hoxie and Karl Formes;
Howard Mitchell, director of "Stingaree" and his two prin-
cipals, True Boardman and James Farley; Directors Harry
K. Hackett and Robert B. Johnson; Lloyd Hamilton and
Bud Duncan, and their fellow players, Ethel Teare, Henry
Murdoch, H. Thorpe and R. Curbison; Assistant Director H.
Schenck; Walter Morton, director of "The Hazards of
Helen," Helen Gibson, G. A. Williams, Wm. Grow, E. Haller,
Tom Whitlaw, Ed. Gibson and G. Routh; Miss M. E. M. Gib-
sone, business manager at Hollywood; H. M. Oswald, Thos.
T. Galligan, Ned Figurola, A. C. Gage, M. J. Murchison,
Frank Howard Clark. Thos. C. Gillett, S. L. Arnold, W. F.
Church, James Jensen, T. K. Taylor, N. H. Palmer, G. W.
Wilkins, Joe Simkins, Jack Lavell, F. Stuckey, F. Rice, R.
Jones, P. Clancy, K. Linkoff, C. Ball, H. Stokes, Robt. Logan,
James Burkett and H. J. Thompson.
Two Large Picture Theatres for Los Angeles
Sid Grauman of San Francisco Signs Ten-Year Lease on
Theater in New Stability Building — J. A. Quinn
Comes Back With Large Playhouse
on Broadway.
ONE OF the largest theater deals in the West was con-
summated this week when Sid Grauman, a well known
San Francisco exhibitor and amusement promoter,
signed a ten-year lease with R. A. Rownan & Co., for the
auditorium in the twelve-story theater and studio building
now being erected by the Stability Building Co. at Third
and Broadway. This theater promises to be one of the most
elaborate playhouses west of Chicago and will have a seating
capacity of 2,400. The total rental for the ten years is ap-
proximately $400,000, and we are informed that Mr. Grauman
and those interested with him will spend over $100,000 in
fitting up the theater. Interested with Mr. Grauman in the
conduct of the theater will be his father, D. J. Grauman of
San Francisco, and the theatrical firm of Ackerman & Har-
ris, which owns a string of vaudeville houses in the West.
The theater leased by Mr. Grauman and his associates will
occupy the ground floor of the great Spanish renaissance
pile now rising at Third and Broadway. Its lobby will open
from the latter thoroughfare through an old Spanish doorway
that will rise to the height of several stories, forming a dom-
inating architectural feature of the building. Bronze, marble
and stucco will be used in the treatment of the lobby, foyer
and stair-hall, the walls of which will be lavishly decorated.
382
THE MOVING PICTURE WORLD
January 20, 1917
The stage will be of a size to adapt it to presentation of plays
and spectacles of magnitude, but it is the intention of the
lessees to confine the use of the auditorium to pictures, at
least for a year or two. The orchestra pit will accommodate 50
pieces. A $40,000 pipe organ will be installed. There will be rest
rooms, a tea room and a day nursery for small children. The
lighting scheme calls for special interior and exterior effects.
It is estimated that the building, when completed, together
with the value of the ground, will total in cost more than
$1,000,000, and that nearly one-third of this amount is being
spent in making the theater portion of the structure one
of the most beautiful playhouses in the United States. Archi-
tect A. C. Martin, who is completing the working plans for
the new theater building, recently has returned from an
eastern trip, where he studied various styles of architecture
in theater buildings before perfecting the plans of the Grau-
man theater. A novel feature of the structure is the absence
of posts to obstruct the view. There is but one balcony in
the theater, and this has a large steel span running the full
width of the building. The theater will be ready, it is ex-
pected, about October 1, 1917.
Another large theater enterprise has been launched this
week by our old friend, J. A. Quinn, who does not need any
introduction. Readers of The Moving Picture World will
remember Mr. Quinn's successful presentation of "Damaged
Goods," "Hypocrites," and other sensational features in his
Los Angeles theaters during the two years past. This latest
enterprise of Mr. Quinn is a large theater project on Broad-
way involving a lease amounting to approximately $500,000.
The theater will be called "Quinn's Rialto," and will be
located on 810-814 South Broadway. The house will have a
seating capacity of about 900 and will be ready for occu-
pancy by April 15, 1917. Negotiations for the construction of
the theater were completed this week by Seymour & Batch-
elder, Hollingsworth building, representing both Mr. Quinn
and F. P. Fay, the owner of the property. The construction
work will be started at once.
Lesser Gets Alcazar Theater
Secures San Francisco Downtown Stock House for Presenta-
tion of "War Brides" and "Civilization."
SOL L. LESSER, president of the All-Star Features Dis-
tributors of San Francisco, who recently purchased the
California, Arizona and Nevada rights to Herbert
Brenon's gigantic presentation of Nazimova in "War Brides,"
by Marion Craig Wentworth, and Thomas H. Ince's big
spectacle, "Civilization," has secured the Alcazar theater
from George Davis, manager for Messrs. Belasco and Mayer,
for the presentation of his two big film spectacles.
The Alcazar theater has had a country-wide reputation as
a dramatic stock theater. This house has produced many
stars of the legitimate stage and has long been recognized
as the leading stock theater of America.
"War Brides" will open at the Alcazar theater on Monday,
January 15, for an indefinite engagement. This production
will be presented with an augmented orchestra of eighteen
pieces to interpret the beautiful music score by Robert Hood
Bowers, written especially for this production.
The "War Brides" engagement will be followed by Thos,
H. Ince's "Civilization," which will also be presented in a high
class manner.
FOX STUDIOS AT HOLLYWOOD BEING REBUILT.
William Fox's Hollywood studios, recently destroyed by
fire, are fast being rebuilt. One side of the building, that
facing Western avenue, is now so far completed that it has
been possible for several offices to be re-established in it
while work on the rest of the place is progressing.
General Representative A. Carlos and the heads of several
of the more important departments have moved into this part
of the structure and resumed the work which the flames dis-
rupted temporarily.
The new studios will be one of the most fully equipped
and thoroughly appointed in the motion picture industry. It
will take the form of a hollow quadrangle, with offices along
the sides, and the centre filled with enormous stages.
The front end will house the main departments, the rear
will be used for scenic department and properties, and the
two sides will contain offices for stars, dressing rooms and
minor bureaus.
ACTOR HEARN IS PROUD FATHER.
Edward Hearn, one of the leading actors at Universal City,
arrived at the studios a few days ago with the announcement
that an eleven-pound son had been born earlv that morning.
Mrs. Hearn formerly was Tina Saidon. of Chehalis, Wash-
ington.
L-KO FUN MAKERS.
THE accompanying illustrations show three of the artists
responsible for many of the laughable situations in the
well known L-Ko Komedies. Miss Marjorie Ray was
born in Kansas City, her father being a wealthy western cat-
tle owner. In order to develop her musical talent she went
to New York at eighteen years of age. Eventually she was
Marjorie Ray.
Frank Vose.
attracted to moving picture work and is making a name for
herself in the L-Ko productions.
Frank Voss is the fat comedian of the company, weighing
in the neighborhood of 300 pounds. He graduated from the
Madison, Wisconsin,
High School and came
to Columbia, New York,
for his college work.
He appeared in some of
the college theatricals
and attracted the atten-
tion of George M. Co-
han. At the close of
his junior year he left
college and entered the
theatrical field under
the direction of Mr. Co-
han, with _ whom he
gained considerable ex-
perience in fun making.
He has now been with
the L-Ko Company for
two and a half years.
Danny Russell, the
third member of the
L-Ko staff here repre-
sented, was born in
Dublin, Ireland. He has been with the company over two
years, previous to which time he had many years' experience
on the legitimate stage with many of the best known com-
panies. The height of his ambition when he came to this
country was to be a policeman and in the many parts he has
played he has been a stage policeman frequently.
Danny RusselL
STOWELL JOINS UNIVERSAL.
William H. Stowell has signed a long term contract with
the Universal Film Manufacturing Company to appear in a
series of feature productions to be made at Universal City.
Mr. Stowell is an actor of note who has had long experience
in the picture field. He has played with many of the leading
producing companies and was recentlv with the American
Film Co., Inc., where he played heavy leads.
Mr. Stowell was born in Boston. March 13. 1S83. and was
educated at the Boston Latin School. He went on the stage
when he was eighteen years old. He played two seasons in
musical coined v and later played leading roles in several
prominent stock companies. He entered the silent drama
with the Selig organization in 1909.
January 20, 1917
THE MOVING P1CTURK WuRl.l)
383
Los Angeles Film Brevities.
Dr. William Robert Pike, an eminent Los Angeles phj
cian, who examined thirty children a day for twelve ■■
while engaged in the practice of medicine in Paris, recently
made an examination of Helen M.nie Osborne, Balboas
Little Mary Sunshine, ami pronounced her the hest developed
child of her age he had ever seen.
♦ * *
Among the special guests invited by W. II. Chine to the
opening performance of the "Eyes of the World." at the
Auditorium theater on Mouda\ evening, January 2, will he
Elsberry W. Reynolds and a party of his friends. Mr.
Reynolds is president of the Hook Supply Company of Chi-
cago, publishers of the Harold Bell Wright stories, and has
a magnificent winter home at Relay Heights. Pomona.
Other boxes at the premiere will be occupied by many of
the members of the cast in this latest Clune film production.
They will include Monroe Salisbury, who plays Conrad Le-
grange and enacted Allessandro in "Ramona"; Kathleen Kirk-
ham, who plays Mrs. Taine; Jack McDonald (Edward Taine),
Lurline Lyons (Myra Willard), Edward Peil (James Rut-
lidge), Jack Livingston (Aron King), Jane Novak (Sibyl
Andreas), Arthur Tavares (John Willard), Fred Burns (Brian
Oakley) and, last but not least, Ah Wing, who plays Yee
Kee, the Chinese man-servant in "The Eyes of the World."
"The Eyes of the World" will be the sixth important
cinema-play premiere to be held in Clune's Auditorium.
These include "The Clansman" (The Birth of a Nation),
"Ramona," "The Spoilers," "The Rosary," "The Sign of the
Rose" and "The Ne'er-do-well." All of these feature films
have gone out to achieve fame and fortune for their owners,
"The Clansman" topping all rivals in point of revenue.
* * *
At Culver City Thomas H. Ince gave a jolly Christmas
party for the employes of the big plant. The celebration was
conducted on one of the large glass-enclosed stages, and
lasted from noon until after six P. M. J. Barney Sherry
acted as Santa Claus, and handed a handsome gold watch
to Joseph J. Dowling, who in turn, with a fitting speech, de-
livered it to Mr. Ince, as a gift of the studio employes. Then
E. H. Allen, business manager of the Culver City studios,
was presented with a beautiful silver and cut glass high-ball
set, also a gift from the studio folks.
Following the presentation ceremonies, everybody was in-
vited to w^lk past the giant Christmas tree and receive a
cue of the orphans' homes. Tolly Moran was in the hospital
a-- tin- result "i .m accident hut the Keystone girls brought a
in i le i In isl in,! her bedside.
A large number of Keystone people disappeared from the
familj circle Christmas m ing ami the sick and
need \ ol then .u'i| 11.1 1 II 1 .1 in e
Christmas Party at Thomas H. Ince Studios.
present. The remainder of the afternoon was devoted to
dancing, to the tune of a string orchestra, under the direction
of Victor L. Schertzinger.
* * *
Mabel Normand gave a house party at a bungalow in
Hollywood where the Yuletide spirit tingled.
Chester Conklin went out to visit his folks who live in a
desert ranch near Los Angeles. They met him at the sta-
tion with the family vehicle, which happens to be a traction
engine. In solemn grandeur they steamed off home at the
speed of a house mover.
Mack Swain has a pig ranch called the Ambrose Ranch
near Los Angeles. He spent Christmas looking over the
porkers. .
Louise Fazenda loaded up a touring car full of girls for a
hospital which she visits every Christmas. Roscoe Arbuckle
played Santa Claus at a performance for the youngsters at
Harry Carey and Big U Company at Luncheon.
We received this week a most unique invitation on a piece
of saddle leather. It reads:
G. P. von Harleman:
The Carey Western Co. desire your
presence at their chuck wagon dinner
Jan. 1, 1917, 2 o'clock.
The Old Ranch
Bring your horse but not your squaw.
Harry Carey Harry Grant
Doc Lawson Fred Kelsey
Universal
R. S. V. P.
Thanks, boys! We will rope in our gas horse and leave
the squaw at home.
* * *
Al Christie has started production on a screaming one-
reel comedy entitled "Sauce for the Goose," the first of a
series written by Epes Winthrop Sargent. Betty Compson,
Ethel Lynn, Neal Burns, Eddie Barrie and Stella Adams are
included in the cast.
* * *
The rainy weather the last week has interfered to a great
extent with work at the western studios of William Fox.
No new pictures have been begun and none have been fin-
ished, except Richard Stanton's latest production starring
Gladys Brockwell.
* * *
The set erected on Winna Brown's ranch near Los Angeles
for the new Gladys Brockwell picture will be used as a per-
manent location by Tom Mix and his company in making
Foxfilm comedies. This is said to be the most complete
representation of a western mining camp for moving picture
work.
* * *
At the Signal Studios plans are being made for the build-
ing of a new row of dressing rooms for the players. The
new rooms will be twenty in number and will be large and
comfortable, with windows on two sides and hot and cold
running water installed in each room. The building of these
new rooms will permit the tearing down of the old ones
which will increase the studio space nearly one hundred
per cent. In addition to these improvements, the original
stage is to be torn out and a new one built in a more suitable
portion of the grounds. The new stage will be somewhat
larger than the old one and will be so constructed that it
can be converted into an indoor studio for use during rainy
weather.
Upon the completion of the present serial, "A Lass of the
Lumberlands," the Helen Holmes Company will start pro-
duction of another railroad serial of similar length. Ar-
rangements have now been concluded for the story from
which this serial will be made, and the work of preparing
the scenario will begin within a short time. A title for the
new production has not as yet been chosen.
384
THE MOVING PICTURE WORLD
January 20. 1917
Samuel Cummins of the Phax Pictures
Former Newspaper Man Makes Good as a Feature Film
Promoter.
SAMUEL CUMMINS, who has been less than a year in
the film business, now heads a new film company known
as the Phax Pictures Company, with offices at 220 West
42d street, New York, having exclusive rights to the sensa-
tional photo play "Race Suicide." The policy of this com-
pany is to promote
, - big feature pictures
throughout the east-
ern states on an ex-
tensive scale.
Mr. Cummins, t s to "The Truf-
flers, ' Samuel Merwin's Krc.it novel. Its picturization
is being prepared now at the Essanay studios. The film will
be released through the Kleine-Edison-Selig-Essanay Ser-
vice, March 4. Xell Craig will he seen as the Star.
"The TrutTlers" first ran in the Cosmopolitan Magazine as
a series of short stories. They met with such spectacular
success that the author readjusted them into one story, which
was issued in novel form and was one of the "best sellers"
of the year just closed.
"The Trufflers" refers to the colony of artists at Green-
wich Village, New York. It is here that practically all the
great painters, illustrators, sculptors and writers of Manhat-
tan Isle reside. Mr. Merwin has laid his scenes in Greenwich
Village and has given a vivid portrayal of the Bohemian
life of its residents.
The story has to do with a modern Trilby. She is an
artist's model — a gay, carefree, beautiful young woman who
is the idol of "The Trufflers." A love affair tears her down
from her pedestal and brings her face to face with famine.
In the consummation of the plot the author has achieved a
wonderful bit of pathos intermixed with thrilling adventure.
The story is replete with excellent material for scenic
effects. The lavish parties for which "The Trufflers" of real
life are noted — Bohemian affairs — are portrayed with vivid
reality. The picturization, revealing this strange life, should
hold a fascinating interest for photoplay patrons.
Fred E. Wrights is arranging the story for the camera
and will direct its production.
Director James K. Young has started work on the filming
of the first of the three Cohan & Harris stage hits which
President Spoor has purchased for picturization by Essanay.
These plays, all of which were Broadway successes, are
"Hawthorne of the U. S. A.," "Young America," and "On
Trial."
Douglas Fairbanks was the star in the first. The plot pre-
sented a daring young American in a series of adventures in
a mythical kingdom. "Young America" is an intensely hu-
man story built around a boy's affection for his dog. Few
dramatic offerings of the past decade have met with the
success of "On Trial." It portrays a courtroom wherein a
woman is on trial for murder. It grips the audience from
start to finish.
The success of these plays on the speaking stage, it is
believed, will guarantee them a hit on the screen. The ap-
proximate screen time for each will be one hour, fifteen
minutes.
FREDERIC ARNOLD KUMMER AUTHOR OF "SLAVE
MARKET."
Frederic Arnold Kummer, well known writer, is the author
of the Famous Players' production, "The Slave Market," in
which Pauline Frederick stars on the Paramount Program.
The photoplay version of this story of the Spanish Main was
prepared for the screen by Clara S. Beranger. This is the
second of Mr. Rummer's stories to be produced by the Fam-
ous Players, "The Brute" having been released by that com-
pany prior to the formation of the Paramount Picture Cor-
poration.
Mr. Kummer, who is also the author of the recent Lfesky
release. "The Yellow Pawn," in which Wallace Reid and
Cleo Ridgely co-starred, has won an enviable reputation as
a writer, though he has devoted himself to literary work for
only nine years, having won an international name as a nov-
elist, short story writer, dramatist and photodramatist.
HANCOCK, NEW YORK MANAGER FOR MUTUAL.
H. C. Hancock has been appointed manager of the Mutual
Film Corporation's New York Exchange. He is in charge of
the Twenty-third street exchange and its subordinate
branches, serving a large and important territory. Mr. Han-
cock is widely experienced in the motion picture industry,
having held various important offices under different film
corporations, including that of manager of the General Film
Company Exchange in New York, and similarly important
positions with the Vitagraph Company and the Kinetograph
Company. Mr. Hancock has served as manager of the
Forty-sixth street office of the Mutual and as assistant man-
ager of the Twenty-third street office, so that he is familiar
with the requirements of both.
Joe Kaufman to Direct George M. Cohan
Till actual prodl initial '
' foi Ai tcraft ha eph
Kaufman, the well known director i nous
Plaj including iu< h subjt
bers," "The World's Great Snare," "The Travelii
man.' and n.aiu otli.
Mr. Kaufmans mosl recent work was evidenced in Prank
Mclntyre'a first screen production, "The Traveling Ss
man," which scored an instantaneous hit. 'II sful
inner in which Mr.
Kaufman put over this
well known stage come-
dian's initial motion pi<
ture vehicle, together
with the fact that the
director was formerly
ciatcd with George
M. Cohan in his theatri-
cal activities for many
years and is probably
more intimately familiar
with the talents of the
famous stage star than
any other motion picture
director, prompted Art-
craft to secure the ser-
vices of Mr. Kaufman in
connection with the pro-
duction of the first Co-
han screen offering.
On the stage Mr.
Kaufman met with con-
siderable success during
the twenty years he
spent behind the foot-
lights. Under such man-
agements as Cohan and
Harris, Frohman and
Henry B. Harris he ap-
peared in many metro-
politan hits on Broad-
way and throughout the country, playing important roles
with Willie Collier, Maude Adams, John Drew, Virginia
Harned and others of equal prominence. His characteriza-
tion of the original operator in "Via Wireless," which had a
remarkable run at the Liberty Theater, New York, and other
cities, will well be remembered. In motion pictures Mr.
Kaufman first appeared as an actor. His wide knowledge
of the drama and many valuable suggestions in the staging
of scenes soon resulted in his being appointed director of his
company and for some three years he produced Ethel Clay-
ton subjects, the most recent of which, "Dollars* and the
Woman," won his wide recognition. Later at the Famous
Players' studios his chief work was devoted to the production
of Pauline Frederick pictures and proved an important factor
in the great success achieved by this star as a screen favor-
ite. Mr. Kaufman is now actively engaged in the prepara-
tion of the elaborate sets for "Broadway Jones" and plans to
leave shortly for Florida with George M. Cohan, Marguerite
Snow and the remainder of the company to stage some ex-
teriors.
Joseph Kaufman.
AMERICAN SIGNS GAIL KANE.
Gail Kane, celebrated star of the screen and the speaking
stage, has signed a long term contract to appear in American
Film Company productions for Mutual distribution. The
contract and all formal legal agreements were closed Friday,
December 23, by the signature of Samuel Sheffield Hutchin-
son, president of the American Film Company, in Chicago —
thus ending long negotiations which were opened through
the Mutual's New York office.
Miss Kane is now preparing for her departure for Santa
Barbara, where she will begin work at the American's west-
ern studios about January 22. She is now appearing with im-
portant success in "The Harp of Life" at the Globe theater
in New York.
BUTTERFIELD COMES TO NEW YORK.
W. S. Butterfield, head of the Michigan circuit of theatres,
arrived in New York on January 7. While here Mr. Butter-
field will look over the big feature pictures and vaudeville
productions for future bookings in his big string of theaters
throughout the Middle West. A full month's consecutive
bookings are available for Butterfield for the big de luxe
picture productions.
386
THE MOVING PICTURE WORLD
January 20, 1917
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Manufacturers' Advance Notes
"GOD'S CRUCIBLE (Bluebird).
The Bluebird release for Jan. 22 'was written and produced
by Lynn P. Reynolds, who has given to the same program
"The Girl of Lost Lake," "The End of the Rainbow" and "The
Secret of the Swamp." George Hernandez, Myrtle Gonzales
and Val Paul, who are featured in the announcements, have
all appeared in the earlier Reynolds' Bluebirds, and the present-
ing company is practically the same as previously seen in all
of the Reynolds productions.
Originally the piece was called "The Man With the Peanut
Soul," a title that fully expressed the nature of the story.
Scene from "God's Crucible" (Bluebird).
George Hernandez plays the role of the modern Scrooge, who
Is transformed at Christmastide by the touch of childish long-
ing for Santa Claus in a locality where travel is difficult —
for the party is snowbound in the Grand Canyon of Arizona.
Lynn Reynolds has made a specialty of nature-setting for
all of his Bluebirds, the redwood forests of California having
hitherto furnished the scenes for his photo-actors. In going
to the Grand Canyon of the Arizona the Reynolds company has
found settings of impressive grandeur for the action of most
of the story. The Grand Canyon is one of nature's wonder-
spots and Reynolds has taken his pick of its most wondrous
vistas.
The attendant illustration gives an Idea of what may be
expected in "God's Crucible." ^he scene is taken on the trail
leading to the Colorado river, deep down in the canyon. At
the left are shown some of the ancient cliff dwellings; in the
distance the marvelous rock formations — more than fifteen
miles from where the horseman-actor is standing. Bluebird
believes that exhibitors and the public will agree that "God's
Crucible" is the most beautiful of all productions in the series
"ENLIGHTEN THY DAUGHTER" SELLS FOR $125,000.
After refusing a number of alluring offers from several thea-
ter managers for extended runs on Broadway for his latest
picture, "Enlighten Thy Daughter," Ivan Abramson, author and
director, disposed of the world's rights thereon this week to
Winik-Brock for a sum aggregating $125,000. The production
will be exploited throughout the world as a first class attrac-
tion, with the United States and Canadian territory to be dis-
posed of on state right basis.
Within an hour after the deal between Abramson and Henry
Brock was consummated, the New York, Northern New Jer-
aey and New England rights were purchased by the Merit Film
Corporation, at a fiprure close to $40,1/00.
The production will be handled in a special way, apart from
the Winik-Brock enterprises, and under the name of Enlight-
enment Film Corporation. An advertising campaign of un-
usual effectiveness is to be instituted at once by Harry Relch-
enbach.
"Enlighten Thy Daughter" is in seven reels and will, if pres-
ent negotiations go through, open on Broadway within a few
weeks as a high class attraction at a two-dollar scale of prices.
OHIO PASSES "THE TRUANT SOUL."
Ohio's board of censors has finally admitted Henry B. Wal-
thall's Essanay superfeature, "The Truant Soul," to the screen
in that state, after having held up the film for two weeks.
The objections to the picture were based on the fact that
it depicts a famous surgeon as a victim of narcotics. There
are several intensely dramatic scenes in which Mr. Walthall
Is seen in the throes of this great menace to humanity. It
was at first claimed that to show the results of the drug
vice as vividly as they are portrayed in "The Truant Soul"
was a bad influence on the community. It was on account of
these protests that the board of censors ordered the picture
held up pending an investigation.
The result of this investigation proved startling to the ob-
jectors. Noted ministers of Ohio, civic workers, clubwomen
and finally federal internal revenue agents in charge of the
government's crusade to stop the use of drugs and enforce
the Harrison anti-narcotic act, were called in to view the pic-
ture and render their verdicts on its prospective influence on
the community.
Their verdict was unanimous that such a picture would be
a great moral lesson In aiding the government and communi-
ties at large in halting the death dealing strokes of drugs. In
showing the public how terrible is the effect of narcotics,
the picture has a good, rather than a bad influence. On this
verdict the censors placed their O. K. on "The Truant Soul."
STOLEN CAMERA LENS.
Some one, Friday night, Dec. 29, removed a Carl Zeiss,
lens number 182325 M.M., from the title camera in the lab-
oratories of the Harvard Film Corporation, at 729 Seventh
avenue, New York. The case has been put in the hands of the
local detective bureau, who are investigating the stolen ar-
ticle. Anyone offering this lens for sale should be held, and
the Harvard notified immediately.
'THE WIDE, WRONG WAY" (Essanay).
This is the fifth unit of the series, "Is Marriage Sacred?"
and is declared to be one of the most powerful dramas of this
cycle of matrimonial complications. The problem presented is
that of a stern father who refuses to allow his daughters
the social pleasures to which they are justly entitled. The re-
sults of this intolerance are depicted in tensely dramatic style
Scene from "The Wide, Wrong Way" (Essanay).
with a double climax at the close, which holds the audience
thrilled from start to finish. Essanay's stock company ap-
pears in the cast, including such notable screen stars as Mar-
guerite Clayton, Edward Arnold, Lillian Drew, Sydney Ains-
worth and Thomas Commerford. The film is released through
the General Film Service, Jan. 13, the screen time being
twenty-eight minutes.
January 20, 1917
THE MOVING PICTUKK WORLD
387
Metro Sets Fast Pace
Its Program for January Contains a Number of Highly In-
teresting Subjects.
FIVE Important releases will be presented during January
by Metro Pictures Corporation on Its regular pro-am.
Besides this, five chapters of "Tho Great Secret," the
great serial starring Knuu'ts X. Hushin.in ami Bevarl] Bay It e,
will be offered to the public, and five one-act com. dies will
be released — three Drew comedies ami two starring Ralph
Herz.
The year 1917 opens with the release of "Vanity," a Popular
Plays and Players production starring Emmy Wehlen, written
by Aaron Hoffman ami directed by John B. O'Brien. "Vanity"
has the advantage of combining the youth and beauty of Miss
Wehlen with a story of unusual power. Paul Gordon. Edward
Martindel, W. W. Black and Thomas O'Keefe are prominent
In her support.
"A Wife by Proxy," with Mabel Taliaferro as star, Is scheduled
for the second week In January. "A Wife by Proxy" has an
Irish setting, and Miss Taliaferro Is seen as a sweet Irish las-
sie. The play was written by John B. Clymer and Charles
Logue, and was directed by John H. Collins. Columbia Pic-
tures Corporation produced It for the Metro program. Nor-
ton Burbeob is played by Robert Walker, seen with Viola Dana
in "The Light of Happiness" and "Gates of Eden." Sally Crute
has a part to her liking as Beatrice Uaden, the adventuress,
and Yale Benner, Ricca Allen and Fred Jones are also In the
cast.
The celebrated star, Ethel Barrymore, will be seen Jan. 15
in "The White Raven," her first production completed since
her announcement that she had abandoned the speaking stage
to appear In Metro wonderplays. "The White Raven," directed
by George D. Baker, is from the pen of Charles A. Logue and
produced by Rolfe Photoplays, Inc. Its widely contrasting
scenes are laid in Alaska and in New York city, metropolitan
life being varied by that of the frontier. Miss Barrymore plays
the part of "Nightingale Nan." a girl delicately reared, who,
finding herself stranded in Alaska, becomes a dancehall singer.
William B. Davidson has the part of "The Stranger," who
has a claim on Nan's future. Walter Hitchcock, one of the
screen's best known "villains," also is a member of the cast.
Ethel Dayton, who will be seen in Lionel Barrymore's support
In "The End of the Tour," plays the ingenue, and other play-
ers are George A. Wright and Viola Fortescue, daughter of
the late George K. Fortescue, who, in the part of Mrs. Smith-
son, makes her debut on the screen.
Viola Dana in "Threads of Fate" is the Jan. 22 release. This
feature photodrama is built around the struggle between labor
and capital, and many of its Important scenes are laid among
the coal mines of Pennsylvania. Anti-vivisection furnishes a
counterplot to "Threads of Fate," which was written by Rich-
ard Barry, adapted by June Mathis, and directed by Eugene
Newland, the producing company being Columbia Pictures Cor-
poration.
Metro's final regular release for January will be "Bridges
Burned." with Mme. Petrova as star. Mme. Petrova herself
is the author of "Bridges Burned," the scenario having been
prepared by Wallace C. Clifton. Perry Vekroff directed the
production, made by Popular Plays and Players, for the Metro
program. The star will be seen in an Irish part in this fas-
cinating photoplay, and further interest is furnished by its
war setting. Mary Randal (Mme. Petrova), is one of those
progressive, great minded women of the type so prominent in
the Ireland of the present day, the type that has helped to
bring about the Celtic Renaissance in literature and other
arts. Mary organizes an Uplift Club in the mill in which
she works and it is cited all through Ireland as a model. The
romantic incidents of Mary's life form the material for the
five absorbing acts of "Bridges Burned."
In this production the star is supported by Mahlon Hamil-
ton, Robert Broderick, little Maury Steuart, Mrs. Mathllde
Brundage and Thomas Cameron.
The Metro comedy releases of the month are "T.ne Matinee
Idol," with Ralph Herz; "Cave Man's Buff" (Mr. and Mrs. Sidney
Drew); "His Perfect Day." (Mr. and Mrs. Sidney Drew); "Mar-
ried, but Single" (Ralph Herz), and "The Pest" (Mr. and Mrs.
Sidney Drew).
Metro thus sets a brisk pace, which will be kept up during
the entire year.
PHILADELPHIANS
APPLAUD MRS.
"PATRIA."
CASTLE AND
A private showing recently at the Bellevue-Stratford, Phila-
delphia, of International's patriotic photoplay, "Patrla," was a
society event of the first order. The great ballroom was filled
to capacity with prominent people. The brilliant audience was
plainly delighted with Mrs. Vernon Castle as a screen star.
Mrs. Castle's gowns also came in for a large share of admira-
tion, and the unanimous opinion of the photoplay was one of
commendation.
Among those occupying boxes were ex-Governor Tener and
Mrs. Tener, Mrs. A. J. Drexel-Biddle and Mr. and Mrs. George
W. Urquhart. Mrs. Urquhart is one of the most active of Phila-
delphia women in the national preparedness movement, and
was, therefore, particularly delighted with "Patrla," which has
"Preparedness" for its theme.
Red Feather Heads Universal for Jan. 1.)
"The Double Room Mystery" Features Hayward Mack,
Edward Hearn and Gertrude Selby — Many and
Varied Subjects Follow.
Till': I'nlversal offers an Interesting and varied program of re-
leaaea r<>r the weak of Jan. ir,. Bvery aubjeol has baan aelect-
ad with regard for its fltnasa ami originality of theme.
Heading the list is tho flve-acl k<-.i I Tba Double I
Myatery," with Hayward tfaok. Edward Hearn and Gertruda
Selby In the principal rolea, released Jan. 15. This Is a tense
myatery story With many conflicting elements which make up
in exceedingly Interesting plot. Tho atory was written by
Stella Wyiie I Itii cm, llio scenario Is by K. J. Clawson, and the
production was made under tba direction of Hobart Henley.
Othera in the cast ara Brneai Shielda ami Ddward Brady. On
the same day the Nestor comedy, "Treat 'Em Rougn," also will
be released. Eddie Lyons, Priscilla Dean and Lee Moran are
tho chief funmakers In this offering, which was written by
Beaa Meredyth and produced by L W. Chaudet.
"The Prodigal Widow," a three-act Gold Seal society drama,
is the feature release for Tuesday. This Is a strong photoplay
from the pen of Walter Woods. It was produced by Ben Wil-
son, and the cast Includes Edmund Cecil, Neva Gerber, Charles
Perley, Clyde Benson and Carl von Schiller. The Victor one-
act comedy, "The Masked Cupid," is the other release of this
date.
Wednesday the Imp two-act drama. "A Slave of Fear," with
M. K. Wilson and Agnes Vernon In the leading roles, will ap-
pear. On the. same date will be released the L-Ko comedy,
"Heartsick at Sea," featuring Dan Russell. The regular issue
of the Universal Animated Weekly, with the latest pictorial
news, is the feature of this date.
The Big-U two-reeler, "Bloodhounds of the North," Is the
leading release Thursday. This is an exciting drama of the
Canadian Northwest in which the mounted police play an im-
portant part. In the cast are Pauline Bush, Allen Forrest and
Lon Chaney. Another offering on this date is the Victor one-
act comedy, "Putting One Over on Ignatz."
The leading release of Friday is the Universal Screen Maga-
zine, No. 5. This has proved one of the most popular of any
of the Universal program releases and this issue is alive with
vitally interesting subjects of all descriptions. On the same
day will appear the Big-U drama, "The Little Rebel's Sacri-
fice," with Ethel Grandin, and the Victor two-act comedy,
"His Little Roommate." with Carter De Haven and Madge
Kirby. This comedy was written by Henry C. Warnack, scen-
arioized by Harry Wulze and Maie Harvey, and produced by
Carter De Haven.
Saturday the Bison two-act drama, "Brute Force," with
George Pearce and Jane Bernoudy in the leading roles, will
be released. This is a stirring western drama, written by
Eustace Hale Ball, put in scenario form by Earl R. Hewitt,
and produced by A. W. Rice. The Joker comedy, "Barred
From the Bar," with William Franey and Gale Henry, and
the Laemmle drama, "Homeless," featuring Matt Moore and
Jane Gail, appear on the same day.
The chief offering for Sunday Is the two-act society drama,
"The Bubble of Love," released under the Rex brand, with Doug-
las Gerrard, Ruth Clifford, Betty Schade and a notable cast
of screen artists. The L-Ko comedy, "Mr. Shoestring in a
Hole," featuring Billy Armstrong, and the Powers split reel,
"Mr. Fullerpep Goes to the Country," a comedy cartoon, and
"In the Land of the Son of Heaven," as seen by Dr. Dorsey,
a scenic, complete the program.
"Facing Death," the fourth episode of "The Purple Mask,"
which will appear this week, carries Francis Ford and Grace
Cunard through further thrilling adventures. This is the beet
episode so far in this serial, which is proving the most popu-
lar ever presented by the Universal.
"BILL" HART BEGINS KAY BEE FEATURE.
In place of the hard riding, hard fighting cowpuncher of
the longhorn country, William S. Hart will, in his next Tri-
angle-Kay Bee feature, Impersonate an old-time prospector.
Although the details of this new play are at present being
very carefully guarded by Hart's own company at Culver City,
every indication points to this being a play of a most strik-
ing character. The story is the work of Martin Brown, and
from it Lambert Hillayer has made the version in which Hart
will appear. It is a play of action and vigor, and some un-
usual situations arise in which Hart succeeds in doing soma
remarkable and spectacular phases of work.
Margery Wilson, who last played with Hart In "The Primal
Lure" and "The Return of Draw Egan," will reappear as hia
leading woman. She has what is declared to be an appealing
part, with some comedy touches. Among others who will sup-
port Hart are Jack Livingstone and J. P. Lockney.
NEW TITLES FOR NEXT RUSSELL SUBJECT.
The title of William Russell's next Mutual Star production,
which was announced as "A Son of Battle," has been changed
to "My Fighting Gentleman." The story is by Nell Shipman,
the picture player. It will introduce Francelia Billington as a
leading woman for Mr. Russell. Its setting is in the romantic
southland during the reconstruction period. In this picture
Jack Vosburgh is seen in the "heavy" role. Sidney Algler Is
assisting Edward Sloman in the directing.
388
THE MOVING PICTURE WORLD
January 20, 1917
Bluebirds Birthday
Has Fulfilled Its Announced Purpose During Its First Year
of Service.
WITH the presentation of "Her Soul's Aspiration," featur-
ing Ella Hall, Bluebird Photoplays, Inc., ends, on Jan.
15, its first year of usefulness to exhibitors as a pro-
ducing- organization. For the purpose of recapitulating what
has been accomplished and to forecast what exhibitors and
their public may expect of the Bluebird program during its
second year, General Manager M. H. Hoffman has issued a
statement, embodying the policy and purposes of the or-
ganization.
"Bluebird came into a field that was at once well equipped
and at the same time lacking in the essentials Bluebird has
contributed," says Mr. Hoffman. "There were plenty of fea-
ture organizations extant when Bluebird started, but In few
of them could be found exactly the combination of plays, play-
ers, equipment and production that we pledged ourselves to
supply. Stars there were — but they were seldom presented in
plays best adapted to their talents. Plays there were — but
the stars that shone in
them were not always
equal to the emergency.
Productions there were
— but stars and the
plays themselves were
not always worthy of
the money invested.
"Bluebird pledged it-
self to offer a compos-
ite of plays, players
and production as near-
ly perfect as human in-
genuity and money
could provide. "We
started with a clean
slate. We had no ex-
pensive stars on our
hands to cater to; no
high - salaried directors
to run our business for
us. and no fancy-priced
contracts with anybody
to fulfill. We were free
to hire whom we chose,
buy our productions in
the open market or
take them from the best
equipped production
plant on the face of the
earth — Universal City.
We are thoroughly con-
vinced that Bluebird has
proven, in its first year,
long-felt want.
Elk Hall.
that we have filled the- proverbial
"To be perfectly sure that we would gauge the desires of the
public, we started off with the biggest name the 'star system'
ever boasted — Mme. Sarah Bernhardt, in 'Jeanne Dore.' Al-
though we soon abandoned the method of usual pro-
cedure and confessed the
Shakespearean dogma —
'The Play's the Thing'
— we have presented
some of the best stars
the screen has ever re-
flected — Helen Ware,
Tyrone Power, Carter
De Haven, Jane Gail,
Florence Lawrence,
Mary Fuller, Cleo Madi-
son, Violet Mersereau,
Hobart Bosworth, Ru-
pert Julian, Lois Weber
and Phillips Smalley,
Harry Carey; not be-
cause they were stars
but because they were
best suited by the high-
est tests of require-
ments to play the roles
assigned to them.
"We believe we have
in a very important
way enriched the screen
by developing talent
that, without Bluebird,
would have gone on In-
definitely unrecognized.
Because we had certain
plays to be screened we
cast about for the best
players to enact the leading roles, and thus have we featured
men and women who had never previously been named in
large type upon show-bills. When we needed a girl to fit the
leading role in 'Shoes,' the producer of the play, Lois Weber,
selected Mary MacLaren — a girl who had been playing 'maids'
up to that time. We made Mary a star.
"From Australia, about the time Bluebird started, came a
Violet Mersereau.
girl unknown to American fame. Because she exactly fitted
certain roles that must be played in Bluebirds we were pre-
paring, we named the girl Louise Lovely, and everybody has
agreed that we can pick names for players as well as we can
pick plays to present them in. Ella Hall was elevated to
prominence early in our series and she has since become an
attraction and an embellishment to Bluebirds. Myrtle Gon-
zalez, Dorothy Phillips, George Hernandez, Val Paul, Ruth
Stonehouse, Franklyn Farnum — all these players have fitted
the roles they played and have been featured with credit to
themselves and Bluebirds.
"We believe that our directors have certified their capacity
for making good pictures, because our releases have proven it.
Such names as Lois Weber, Rupert Julian, Lynn F. Reynolds,
Jack Conway. Joseph De Grasse, Rex Ingram and Edwin
Stevens, have appeared in Bluebird announcements, and their
pictures have registered their abilities. And all the time, since
we decided that the public wanted a composite 01 play, player,
director, and production, the play itself has been 'the thing,'
and it is the play that has made Bluebird successful to a
degree that has met our every expectation in the fullest and
proven the wisdom of Bluebird's policy.
"We have performed the usual thing in an unusual manner,
building as much for theater managers as we have for our-
selves. We have gone behind Bluebird exhibitors with an ad-
vertising campaign of national scope that is but fairly well
started. We have made a Bluebird franchise a valuable asset,
and as time goes on its value will be enhanced — for we know,
that the way to make money for ourselves is to make it for
the exhibitor.
"Better plays and still better plays; better productions and
more skillful players, an unstinted investment of money, prop-
erly directed, and the maintenance of a reputation we have
been at great expense to establish," concludes Mr. Hoffman,
"are what the exhibitor may expect, ^ ith confidence, during
Bluebird's second year."
"WHEN MY SHIP COMES IN" (International).
Jane Grey, star of the International's new Golden Eagle
feature, "When My Ship Comes In," soon to be released, lives
up to the reputation she has won in legitimate drama, and
fully justifies the claim she made for success as a screen ar-
tist in "The Flower of Faith," also an International feature.
Silver Sands is a sweet, innocent, inexperienced country girl,
but with intent dramatic powers and aspirations undreamed of
by her or her doting parents. These are recognized by an un-
scrupulous theatrical genius, who, captivated by her beauty
and charm, resolves to give her the leading part in a play he
is about to produce.
Transported suddenly to New York from the little New Eng-
land village where all her life has been spent, and given carte
blanche at milliners and modistes, the simple country girl
does what most of her sisters with or. without experience
would do — goes the limit of extravagance and awakes to find
herself financially at the mercy of the unscrupulous manager
who planned it all. How she circumvents the villain without
the loss of her innocence and wins justice for her sweetheart
is graphically told in the photoplay; but it Is Miss Grey's
splendid dramatic art which gives the pictures their absorbing
interest.
Her transition from the New England maid to the woman
of fashion, from the simple inexperienced country girl to the
leading woman in a Broadway production, is done easily, grace-
fully and without violence to one's sense of proportion. To
accomplish it requires dramatic ability of the first order, and
this Miss Grey possesses up to an unusual degree.
MUTUAL GETS NEW COMEDY SERIES.
The Mutual Film Corporation has contracted with the Mono-
gram Films of Los Angeles for the release of a series of fif-
teen two-reel dramas under the general title of "Adventures of
Shorty Hamilton," the first of which, entitled "Shorty Hamil-
ton and the Yellow Ring," will be released on Jan. 15. This
new series is to be put out by the Mutual as one of its "Fea-
turette" star productions, just announced by President John.
R. Freuler.
Claude Slater, who closed the contract with Mr. Freuler for
the "Adventures of Shorty Hamilton" a few days ago, is an
old Mutual man and an excellent judge of high class material.
He returned to Los Angeles after making the contract, and
is now engaged with Mr. Hamilton, who is an ex-officer of
the United States army, in the 'aging of the fifth play In the
series.
John Hamilton, or "The Loot," as he is called by his inti-
mates, is one of the best known motion picture stars in the
country. He served six years in the United States cavalry
and became associated with film enterprises four years ago,
registering an Immediate success in western character parts
because of the precise local color he was able to inject into
cowboy and western types generally. Mr. Hamilton was for
five years a cowboy working on the plains of Montana and
Texas. He had a distinguished career under Thomas H. Ince,
being featured in "The Great Smash" with special success.
"The Little Lost Sister" will be filmed as a Selig Red Seal
Play, for release in K-E-S-E. Much of the production work
will be done at the Selig studios, Chicago. An all-star cast
will be employed, probably headed by George Fawcett.
January _'o. 1917
11IK md\ [NG I'll I URE WORLD
Kolb and Dill Head Mutuals
Program for Week of January 15 Carries "Beloved Rogue"
and Other Good Features.
KOLB & DILL In a five-part production entitled "Beloved
Rogue" tops the Mutual Film Corporation's schedule
of releases for the week of Jan. 15. This production
comes from the American Film Company*! Santa Barbara atu-
ilos, where it was produced under the direction of Al Santell,
the director of the entire sucessful series of Kolb & Dili pro-
ductions.
The picture offers several points of special valuo to the U
hibltor. The cast Includes a number of actors of Independent
drawing power ana personal standing in the eyes of the mo-
tion picture patron. Miss May Cloy, the pretty young blonde
person who has figured in all of the K. and D.'s, Is prominently
cast in "Beloved Kogue." Harry Von Meter and Clarence Bur-
ton also have Important parts.
This is the first and probably the last chance of the exhibi-
tor to book a picture In which the celebrated William Rus-
sell appears as an "extra." Mr. Russell being an Interested
spectator in the filming of this portion of "Beloved Rogue'
declared himself "In on the picture" in the crowd scenes, just
as a bit of sport. This drew In also George Periolat, Franklyn
Ritchie and Ashton Dearholt.
Mr. Kolb appears in this production in the role of one "Louie
Vandergrif" and his partner In crime, Max Dill, as "Mike Am-
sterdammcr" — a pair of goodhearted blundering rascals. The
plot unfolds their system of "doing others as they do you,"
with various attendant complications like prison terms and
other sundries of fate. There is a swift interplay of humor
and pathos, with a general pleasantry calculated to give genu-
ine entertainment. "Beloved Rogue" has the distinctive fla-
vor which has given Kolb and Dill productions an interesting
history of growing success — a success pointed by some notable
long runs in metropolitan theaters.
First of "Adventures of Shorty Hamilton."
"Shorty and the Yellow Ring," scheduled for release Jan.
15, is the first of the series of special Mutual "Featurettes" to
be put out under the general title of "Adventures of Shorty
Hamilton." There will be fifteen of these two-reel Hamilton
productions in the series just announced. The booking of this
series of "featurettes" gives the exhibitor something worth
advertising in short length film. "Shorty and the Yellow
Ring" is a tale of borderland daring in which the athletic
and resourceful Mr. Hamilton appears as the knight-errant
protector and guardian of the young woman secret service
agent engaged in breaking up a plot for smuggling Chinese
into the United States. The production includes a number of
snappy encounters, several hot thrills and a happy ending, be-
ing rather of the sure fire type of picture, with a tinge of
western atmosphere and a lot of detective drama. "Shorty"
will be remembered by exhibitors from a number of Ince pro-
ductions and the once famous line of "Bronchos."
"Tours Around the World," the Gaumont-Mutual travel reel
for the week, takes the spectator for a trip from famous Gi-
braltar, guardian gate of the Mediterranean, to Algiers, through
Tunis and bits of other North African territory. This is the
land of some famed chapters of ancient history. This par-
ticular travel reel is worthy of special promotion with a view
to interesting high school teachers and their pupils. There is
a war tangle, too, since the British grip on Gibraltar is of
such potent significance in Mediterranean history.
Coming back home we have "See America First" for the
week of Jan. 15, presenting a trip up Mount Lowe, Cal., pic-
turing by the way, a thrilling piece of mountain railway con-
struction— this a split reel concluded with Harry Palmer's
weekly cartoon comic.
George Ovey, the comical Mutual "Cub," appears on Thurs-
day of the week in "Jerry's Winning Way," a typical Ovey
picture, cleanly funny.
"A Jack Tar In the Making," the third of the Mutual's. in-
teresting series of "Uncle Sam's Defenders," is available on
Friday of this week. This release shows the steps in the
making of a landlubber Into a full fledged sailor, described In
nautical terms as "an able seaman."
Rube Miller and Owen Evans appear in a two-part Vogue
comedy released Sunday, Jan. 21, under the title of "Tailor's
Trimmings." The comedy plot is sufficiently extravagant for
the whimsical outbursts of the riotous Mr. Miller — being an
affair of hold-ups, trolley car chases, accidents various and
plenty and a violent ending.
"Reel Life," the Mutual Magazine in films, for the week
pictures orange growing in California, discusses "the Air" and
"the Hydro."
The week's Mutual schedule is also rich in serial and serial
productions with Chapter 13 of the Signal-Mutual photonovel
"A Lass of the Lumberlands," featuring, of course, the daunt-
less Helen Holmes; the eighth of the Gaumont Company's "The
Vampires" stories under the title of "The Poison Man," and
"Ace High," the third of the Niagara-Mutual's series of news-
paper stories featuring Helen Greene, released under the gen-
eral title of "Perils of Our Girl Reporters."
dlreotlng this nvo-aot feature photo-drama, aaalated by Charlea
Hunt, and John Arnold is doing the photographic work Irene
Rowley, oo itarred miii Mr. Barrymora In "A fallow
with Ralph Hen in 'The Purple Lady," and with William NiKh
In "LI fa' ■ Bhadows," .>n Metro feature* shares atallai bonora
with Mr. Barrymora In 'The Great Graan lOye."
The east of the naw PollOOk ami Wolf Hcroon play comprises
.i galaxy of screen favorites. Mi Barrymora and miss iinwiey
are two of the most popular Metro stars, and associated with
them are [lean Hume, Prank Currier, Charlaa Dldridge, Hugh
ray, George a Wright, Florence Natol an n Dannla.
SPITZER SELLS OUT IN WASHINGTON, D. C.
n. ii. Bpltaar, who recently organised tba Cummlna spitzer
Feature Company in Washington to exploit big features, one
of which was "War's Women," which ho has promoted to an
exceptional big success In tha middle eastern states with an
..Hoc in Washington, has sold his interests and that of Mr.
Cummlna to the Hy Art Masterplays Company of Washington,
1>. c.
Mr. Spitzer is well known In the film world, being organizer
of the Bluebird exchanges, and recently was associated in sell-
ing tin' franchises of Clara Kimball Young for the Selznlck.
Spitzer is back In New York looking around for a new ven-
ture. The success he had with "War's Women" through the
southern territory Is phenomenal.
NEW K-E-S-E MANAGER AT BUFFALO.
Louis Green, widely known throughout New York as a
wideawake film salesman and exchange manager, has been
placed in charge of the K-E-S-E branch at Buffalo and Is
expected to make things hum in that district for his new em-
ployers.
Mr. Green was formerly connected with Fox, World and
Selznick Film Companies, working in and near Buffalo, and
he is highly regarded by exhioitors upstate. With Mr. Green
in charge of the Buffalo office and Homer Howard traveling out
of Buffalo for the same interest, K-E-S-E will doubtless get a
full share of business in that territory.
VIRGINIA PEARSON IN "BITTER TRUTH."
A film drama of unusual intensity, with a great sacrifice for
a strong climax, is "Bitter Truth," the statuesque Virginia
Pearson's recently completed photoplay for William Fox.
The scenario for Miss Pearson's new screen play was writ-
ten by Mary Murillo, and the direction was in charge of Ke-
nean Buell.
Prominent in the supporting cast are Jack Hopkins and Wil-
liam H. Tooker. Mr. Hopkins is new to Fox films, but Mr.
Tooker is remembered for his excellent work in previous mo-
tion pictures under the Fox banner. Alice May and Sidney
D'Albrook are also in the company.
"THE VAMPIRES" (Gaumont).
The Vampires, those terrible arch-criminals of Paris, play
their last cards in "The Terrible Wedding," the final episode
of the sensational photo-novel, Jan. 18.
Remarkable adventures bring to a close the activities of
the Vampires. Philip Guard's wife and her maid are abducted
by the arch criminals; Normandin foils the midnight plot of
the Vampires to asphyxiate Mr. and Mrs. Guard; Philip Guard
"THE GREAT GREEN EYE" (Metro-Rolfe).
Lionel Barrymore began 'work this week on his new Metro-
Rolfe production, "The Great Green Eye," the joint product
of Channing Pollock and Rennold Wolf. George D. Baker is
Scene from "The Vampires" (Gaumont).
pays a perilous visit to the place where his wife is held a
prisoner; and finally takes a hand under the direction of the
newspaper reporter and brings about the final denouement.
The death .of Irma Yep is one of the most exciting big mo-
ments in a photo-novel that is replete with sensations. Ex-
hibitors who have not shown "Fantomas," and who are soon
to finish with "The Vampires," are already booking the former.
390
THE MOVING PICTURE WORLD
January 20, 1917
Co-Stars in Paramount for January 15
Fanny Ward, With Dean and Neill, Appear in First Subject,
Irene Fenwick and Owen Moore in Second.
TWO gripping- dramas of highest consistent quality. "Betty
to the Rescue" and "A Girl Like That," produced by Lasky
and Famous Players, respectively, will be the features on
the Paramount program for the week of Jan. 15. In the for-
mer Fannie Ward, supported by Jack Dean and James Neill,
will play the leading role, while the latter, Irene Fenwick and
Owen Moore will co-star.
This is Miss Ward's -first appearance on the Paramount pro-
gram since her success in "The Years of the Locust," prior to
which this versatile Lasky star created a sensation in "Witch-
craft" and "The Cheat." The story was written especially for
Miss Ward by Beatrice C. De Mille and Leighton Osman, and
Is a story especially adapted for Miss Ward. However, it is
unlike anything in which she has appeared before. Instead of
the society matron, as she was seen in "The Years of the Lo-
cust," the star is now a romping hoydenish tomboy with tou-
sled hair, bare feet, and is clad frequently in a dilapidated
pair of overalls. Supporting Miss Ward in the cast are Jack
Dean, James Neill, Charles West, Lillian Leighton and Ted
Duncan.
Irene Fenwick and Owen Moore have a most attractive drama
In "A Girl Like That," which was produced under the direc-
tion of Del Henderson. The story tells of a female crook
whose father is the leader of a gang of safe blowers, which
s:ang, in order to get a line on a wealthy country bank, runs
across the young man who is the cashier, and whom they
cannot persuade to enter into any sort of an indiscriminate
deal. To obtain their end, they send the crook's beautiful
daughter to the town, and she, after becoming his bookkeeper,
Jails dead in love with him, thereby refusing to allow them
to rob the bank. During the brawl that follows between the
leader and his gangsters, the girl's father is shot. The girl
Is placed in a tremendous predicament, and the dramatic cli-
max is reached when she succeeds, by the aid of the young
cashier, in rounding up the thieves in their attempt to play
a doublecross game.
Surrounding the program for this week for the exhibitor,
Paramount will release three exceptional short reel features;
the forty-ninth edition of the magazine-on-the-screen; the fif-
tieth of the series of "Weekly Trips Around the World," per-
sonally conducted by Burton Holmes, in which he shows "Mon-
treal, Old and New," and a one-reel Klever Komedy, in which
Victor Moore is starred, entitled "Did It Ever Happen to You?"
"THE BLACK DOOR" (Mutual).
"The Black Door," second of the thrilling series of fifteen
complete newspaper stories, released by the Mutual Film Cor-
poration under "The Perils of Our Girl Reporters," is one of
the most gruesome and at the same time one of the most
fascinating motion picture plays ever produced.
Helen Greene, who plays the leading role — that of Isabel
Ralston, a young newspaper reporter on the staff of a great
Scene from "The Black Door" (Mutual).
metropolitan daily — is projected by the order of her managing
editor into the middle of a mystery that recalls Poe's "Mur-
ders of the Rue Morgue," and throughout the story there is
that element of criminal shadowland which defies analysis but
Is potent to send a shudder through the human system when-
ever it is encountered.
Constructively and pictorlally "The Black Door" is a re-
markable drama. Based on an old southern superstition, to
wit, that the front door of a house occupied by one family for
more than a century, turned black when any occupant died,
it has been built up by Mrs. Tupper into a play so thrilling
that it rivets attention from the first moment to the last.
Earle Metcalfe, leading heavy of the cast, and Miss Greene,
are both afforded an opportunity for some fine acting when
they enter the house of mystery.
That night scene in the rambling old halls and rooms of
the ancient mansion is one that lives in the memory, because
the mysterious comings and goings of the murderous gang
that watches every move of the visitors. One can almost hear
the windows rattle in the fierce gusts that drive torrents of
rain against them.
The attraction of the piece, aside from its engrossing mys-
tery, consists largely in the faithfulness with which the part
of the newspaper reporter is played by Miss Greene, who adopts
none of the old time stage devices to signify that she is a
newspaper woman.
Triangle January 28 Releases
Douglas Fairbanks and Dorothy Dalton Each Lead in Sep-
arate Productions.
DOUGLAS FAIRBANKS and Dorothy Dalton are the stars
of the Triangle feature releases for January 2Sth. Fair-
banks appears in a serio-comic drama of brave hearts
and thrilling deeds entitled "The Americano," which was writ-
ten by John Emerson and Anita Loos from Eugene P. Lyle's
novel, "Blaze Derringer." The direction is by John Emerson.
Dorothy Dalton has a vehicle excellently suited to her per-
sonality in "Chicken Casey," a play of theatrical and literary
life by J. G. Hawks, directed by Raymond B. West.
As "The Americano" Douglas Fairbanks takes the part of
a devil-may-care young American engineer who goes to the
Republic of Paragonia in Central America to take charge of
the national mines. He has fallen in love with Juana, the
daughter of the Presidehte of Paragonia, in New York, but
when he arrives in the country he is amazed to find Presidente
Castalar in prison, and his family held under guard in their
home. Salze Espada, the treacherous minister of war. is re-
sponsible for this unhappy state of affairs. How Blaze Der-
ringer, the Americano, thwarts the villainous Espada, releases
the persecuted Presidente, and finally marries the beauti-..l
Juana furnish the big thrills in one of the strongest screen
Plays that Fairbanks has yet appeared in.
Dorothy Dalton's part in "Chicken Casey" is that of Mavis
Marberry, a well known actress. Her manager reads a suc-
cessful novel by a young author named Everett Hale, who has
made the heroine of his book a waif of the underworld named
"Rags," despite the fact that he knows practically nothing
about life in the slums. Mavis and Hale meet at the manager's
office, in connection with the dramatization of the novel, ano^
Mavis demands the leading part in the stage version, but Is
rejected by Hale, who does not consider her fitted to do a
"tough" type. Mavis stages a surprise for Hale, and is Intro-
duced to him as "Chicken Casey," a dance hall ingenue in one
of the most notorious Bowery dives. The author is completely
taken In. He decides to reform the girl and arrange to have
her play "Rags." This is brought about, and, of coarse, Mavis
registers a big hit in the part. Hale learns of the trick that
has been put over on him and leaves the theater hurt and
indignant. Mavis, however, has fallen in love with him and
finds a way to win his forgiveness so that a hapi y future is
assured them both.
JUST OFF THE PRESS
LOUIS REEVES HARRISON'S
SCREENCRAFT
or the Making- of a Photoplay
A University Education on the Subject.
$2.00 Postage Paid. Order from nearest office
MOVING PICTURE WORLD
17 Madison Avenue, New York
Chicago, 111. Los Angeles, Cal.
Schiller Building Haas Building
German Cine Expert
Having Good Connections in Spain
Wishes to Represent American Firms
JUAN PETERS « iwz de a™ Madrid
January 20, 1917
THE MOYINti PICTURE WORLD
391
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Trade News of the Week
\^
GATHERED BY OUR OWN CORRESPONDENTS
Picture House Near Boston Slum
New $60,000 Theater for Poor People in
— A First Venture of This Kind and
to Be Ready This February.
By J. J. l'liilliph, Boston Traveler and Herald
Congested District of Boston's West End
It Will be Watched With Interest— House
BOSTON. MASS. — Moving picture men
and real estate promoters will watch
with interest an experiment undertaken
by a group of men organized as the Lan-
caster Trust in erecting a picture house
at 31-37 Lancaster street, West End, on
the fringe of one of the congested tene-
ment house districts of the city. This is
the first time that any such venture has
been developed to such a stage, but for
- overtures have been made at City
Hall for the erection of such building in
the North End, or the making over of old
buildings for that purpose. All such pro-
posals, however, were turned down until
the present West End enterprise was pro-
jected and passed upon by the mayor.
This building is a pretentious structure
for that locality. The plans were drawn
by Blackall, Clapp & Whittemore, and the
contract was awarded to the Haynes Con-
struction Company. The building, built
of steel, brick and concrete, two stories
high, with a frontage of 118 feet and a
clear depth of 65 feet, will cost approxi-
mately $60,000. It will be of first-class
construction, equipped with sprinkler
service and hand extinguishers, with Iron
stairways enclosed in terra cotta, and will
have a seating capacity of 1,200.
The house will be ready for business by
the middle of February. When the build-
ing is ready for occupancy, a formal ap-
plication to conduct a moving picture
house will be submitted, and the license
granted.
Theatrical people have said that it
would seem good judgment on the part of
the promoters to erect a building suitable
for regular theater business in case the
moving picture venture failed. No stage
for theatrical productions appears in the
plans, however.
The nearest moving picture house to the
Lancaster street building is in Bowdoin
square, which the immediate neighbor-
hood of Lancaster street, which runs from
causeway. That this is a strong moving
picture district the moving picture men of
Bowdoin square well know, yet the city
authorities do not recall an application
for the establishment of a house there
before the Lancaster street proposition
was broached. Years ago a move was
made to operate a picture house on Canal
street, but it was rejected. Various plans
have been projected for the crowded
North End, only to fall, through the op-
position of school and church authorities.
Year by year amusement interests have
found it harder to locate their enterprises
In residential districts.
Stanley W. Hand Dines His Salesmen.
Boston, Mass. — Stanley W. Hand, the
Boston manager of the World Film Cor-
poration, gave a dinner to his sales force
at the Russian grill, a well known and
popular eating place of Boston, on Fri-
day, December 29. A special menu was
arranged and when the company sat
down to dinner they were surprised to
find that each member had a number on
the menu dedicated to him. After dinner
Mr. Hand and his salesmen attended a
performance of the Winter Garden show
at the Shubert theater. Those that at-
tended were G. A. Schaefer, D. B. Bull-
winkle, "Joe" Mack, F. J. O'Brien, W. I'
Keleher, and the toastmaster "Billy Sun-
day" Hand, the manager of the World
Film hustlers.
Manager Dan Horgan.
Boston, Mass. — Dan Horgan, whose pic-
ture is printed with this, is manager of
the International Film exchange of Bos-
ton, was for several years treasurer of
the L. A. Thompson Company, operating
amusement plans in various cities of the
United States, was advance representa-
tive for circuses and as general manager
and booking
agent for a
large circuit
of parks and
theaters be-
fore he en-
tered the film
business. He
had been a
salesman for
the Interna-
tional in the
New England
territory for
this company
since its in-
ception and at
one time was
connecte d
with the
Pathe office.
He is one of the most popular film men
in New England, having friends from
Maine to Connecticut.
Dan Horgan.
E. D. Rhind to Manage Bates Opera
House.
Boston, Mass. — E. D. Rhind has been
appointed manager of Bates opera house
to succeed John Patten, who is now man-
ager of the Harvard theater, which is
controlled by the Gordon Bros. Amuse-
ment Company. This theater is located
in the heart of Cambridge, Mass., New
England's greatest college city.
Stanly Hand Loans Films to Seminary.
Boston, Mass. — Through the courtesy
of Stanly W. Hand, the Boston and New
England manager of the World Film
Corp., several reels of World pictures
were loaned to the students of St. John's
Seminary at Brighton, Mass., and fur-
nished an evening's entertainment that
met with the approval of the student
body and faculty.
Newark News Letter
By Jacob J. Kalter, 25 Branford Place,
Newark, N. J.
Plainfield Operator Fatally Shocked.
p LAINFIELD, N. J.— The first death in
-I the state in a moving picture theater
occurred when Frank Schlick, twenty-
four years old, employed as a moving pic-
ture operator at Procti t< r, Plaln-
Reld, accidentally took hold of two c-
trlc wires connected with his machine
and i ock which proved fatal.
John ll'T.an, m i i the theater,
noticing that tin- p being projected
"ii Mm Bcreen wraa out of the proper focus,
went to the operator's booth, and there
found Schlick unconscious. The manager
summoned a physician who, upon exam-
ination, declared the man dead. Schlick
had been an operator about a year.
Operators Elect Officers.
Newark, N. J. — At the December meet-
ing of the local operators' union, the reg-
ular election of officers took place. The
following were the successful candidates:
President, Vincent A. Schauler; vice-presi-
dent, Herman Metz; secretary, M. A. Car-
ney; treasurer, William Uessler; business
agent, J. R. Walsh; assistant business
manager, William H. Totten; sergeant-at-
arms, Joseph Valentino; delegate to the
Essex Trades Council, Michael Danton.
The executive committee is composed of
the officers augmented by John C. Tasto
and John Higginson.
Arthur Lee in Jersey.
Newark, N. J. — Manager Lynn S. Card,
of the Mutual Film, announces that
Arthur Lee, of the Gaumont studios, will
be in this state during January to call on
the local and out-of-town exhibitors.
Gross Closes House.
Jersey City, N. J. — The moving picture
house located at 152 Monticello avenue,
formerly operated by Walter Gross, is
now closed.
Wm. Mitchell at Terminal.
Newark, N. J.— The new assistant man-
ager of the Terminal theater, William
Fox's new picture palace, is William
Mitchell. Mr. Mitchell is here as assistant
to A. P. Waxman, and he Is busily en-
gaged fixing things up at the theater. Mr.
Mitchell comes here from New York,
where he was employed in the same ca-
pacity in various theaters on the Fox cir-
cuit.
Condon Appointed by Cameo.
Berkeley Heights, N. J. — The Cameo
Cinema Products Company, incorporated
under the laws of Delaware, have ap-
pointed as their New Jersey state agent
William A. Condon, of this place.
C. H. Engelbrecht at Regent, Kearney.
Kearney, N. J. — The new manager of
the Regent theater, opposite the Town
Hall, this place, is C. H. Engelbrecht.
Mr. Engelbrecht comes here from Pater-
son where he managed several moving
picture houses.
Proctor Alters Theater.
Newark, N. J.— F. F. Proctor is having
his Palace theater, 116 Market street al-
tered at a cost of $3,500. John W. Mer-
row is the architect.
BALTIMORE NOTE.
New Crescent Theater Opens.
Baltimore, Md. — After an expenditure of
nearly $2,000 which has been made by the
owners, the New Crescent theater, 1509
West Lafayette avenue, has reopened.
392
THE MOVING PICTURE WORLD
January 20, 1917
Express Company Loses Appeal
Dominion Theater at Victoria, B. C, Wins Second Verdict in Fight to Recover
Damages from Express Company Consequent on Delayed Delivery of Films —
The Amount Involved Is Small, But the Principle Is Important.
By E. C. Thomas, 821 Rogers Bldg., Vancouver, B. C.
MORE SEATTLE NOTES.
VANCOUVER, B. C— Although the
amount involved was comparatively
small, a question of great importance to
the film industry in British Columbia was
involved in a case which came up re-
cently in the Court of Appeals, in which
the Dominion Express Company appealed
against a judgment awarding $194 dam-
ages to the Victoria Dominion Theatre
Company for loss of profits through the
failure of the express company to de-
liver a film in time for the performances
scheduled for a certain Monday. As re-
corded in the Moving Picture World at
the time, the theater could not be opened
on that day, and President J. R. Muir
immediately ordered that suit be brought
against the express company.
In appealing from the judgment of the
lower court, the latter contended that it
should only be obliged to pay damages
to the amount of $50 (the amount at
which the film was valued in the form
of contract between the parties), but the
appeal was unanimously dismissed, and
the original judgment affirmed.
In the evidence it was brought out that
for three years on the last boat leaving
Vancouver for Victoria on each "Wednes-
day and Saturday night, a film had been
sent to the Dominion theater; and while
the express company showed that on the
night in question there was no special ad-
monition to "rush" the shipment, the
theater people proved that instead of be-
ing sent to Victoria the film was started
for the east, and the express company
only discovered its mistake in time to
get the film back to Vancouver to be
shipped over to Victoria for the Tues-
day matinee.
Chief Justice Macdonald said that the
question was whether the contracting
parties could be reasonably held to have
in contemplation the loss which was
claimed when the contract was made.
There was no direct evidence upon that
point at all. Nothing was said with re-
gard to the need for' urgency, but when
one looked at all the circumstances and
the nature of the business conducted by
the plaintiffs, he was unable to say that
the trial judge had drawn the wrong in-
ference when he came to the conclusion
that the shipper must reasonably have
had in contemplation that this film was
needed for the Monday performance.
Mr. Justice Martin concurred, but was
inclined to think that the express com-
pany's counsel had shown that an ex-
press company could not be held liable
for failure to deliver a casual consign-
ment expeditiously.
In his judgment Mr. Justice McPhillips
stated that the Dominion Express Com-
pany in Canada enjoyed peculiar privi-
leges. They were extensive and very
great, and the public were to a very
large extent in the hands of the com-
pany for all express business. He thought
that they should expect from it the high-
est form of expedition in handling its
business, and he would expect that the
courts of law would at all times hold
them to expedition in the completest
sense. That is, an express company must
at once forward an article consigned to
it by the first available method of trans-
portation.
Metro Transfer in Western Canada.
Vancouver, B. C. — One of the most im-
portanl developments in the Canadian ex-
change field in recent months is brought
about through the transfer of Metro fea-
tures from the standard Film Service, Ltd.,
of which A. II. Sawyer is president, to
the Specialty- Film Import, Limited, L. E.
Ouimet's organization, which controls the
Pathe output in Canada. Although the
change lias not actually been made in
western Canada at this writing, it is
stated that all details will be completed
within a few days.
Andrew P. Keegan, Pathe general man-
ager for western Canada, and in tem-
porary charge of the Calgary office, has
arrived in Vancouver to assist Local Man-
ager Charles Barnard in completing the
necessary arrangements, and Bert Lubin,
Calgary manager for Metro, also came on
to join Manager A. E. Smith of the local
Standard branch.
At the Metro office doubt was expressed
that the change would be made, while
at the Pathe headquarters various legal
documents were displayed in proof that
it would be made.
N. W. Davidson has just been appointed
manager of the Pathe office in Calgary.
Santa Clauses in Dominion Theaters.
Edmonton, Alberta. — John Hazza, man-
ager of the Empress theater, carried out
the children's share of the Christmas sea-
son in good style, and on Christmas day
had Santa Claus himself stationed before
a big fireplace which had been erected in
the lobby of the theater, passing our bags
of candy to all children who came in. Each
was given an opportunity of shaking
hands with old Santa Claus, and thanking
him for what the previous night had
brought forth. Mr. Hazza should be a
popular personage with the juvenile ele-
ment from now on, if they get to think-
ing he is Santa Claus' friend and princi-
pal backer.
Calgary, Alberta. — A real Santa Claus
was on hand at the Regent theater at the
Saturday morning children's matinee pre-
ceding Christmas, and each child attend-
ing the performance was given a present.
Needless to say, many children were
present.
Vancouver, B. C. — Manager Hector
Quagliotti of the Colonial theater had an
especially pretty lobby and foyer for the
Christmas holidays, which was realistic
enough to give one the shivers. Ropes of
evergreens were festooned about, and
resting on the top of these was cotton
"snow," sprinkled with this glistening
stuff — you know what I mean.
Winnipeg Theater Get First Run World
Films.
Winnipeg, Man. — M. J. Williamson of
the National theater has secured first run
of all the new World Film pictures, which
are being distributed in Canada by the
newly-formed Regal Films, Ltd. The first
picture under the arrangement was
"Camille," with Clara Kimball Young,
which was shown for an entire week.
Evening prices were 20 and 35 cents.
Seats at Rex Show for Patriotic Fund.
Vancouver, B. C. — Through the kindness
of Manager W. P. Dewees of the Rex
theater, the members of the Connaught
Chapters of the Daughters of the Empire
raised a considerable amount to add to
their fund for purchasing socks and other
comforts for soldiers on active service.
Mr. Dewees gave to the ladies fifteen hun-
dred of his regular 15-cent tickets, and
120 box-seat tickets, and they were al-
lowed to retain the full amount secured
from the sale of them. The tickets were
good for admission on either of two days
during the week.
Mission City, B. C. — Manager Bannister
of the Victor theater showed the British
government's official pictures of "The Bat-
tle of the Somme" on two nights recently,
and handled the affair in a manner which
won the enthusiastic approval of the en-
tire town.
Seattle Exchange Managers Hold Second
Meeting.
Seattle, Wash. — The exchange managers
held their second weekly meeting Tues-
day, Dec. 19. Fred C. Quimby, Pathe's
northwest manager, was appointed tem-
porary chairman to perfect the organiza-
tion. Mr. Quimby says that he has al-
ready gone to work on the matter of a
movie ball, which film men hope to make
the biggest event of the season. The
plans are to get Pearl White or Mabel
Normand up from Los Angeles to lead the
grand march. Tuesday's meeting ad-
journed in order that the managers might
go to the court house in a body to lend
their moral support to Mr. Smyth in his
case against the city.
"It is the object of the exchange man-
agers' association to fight such actions by
the city, in order to effect better condi-
tions for the film industry, and to bring
us in closer touch with the Exhibitors'
League," said Mr. Quimby, "as it really is
our desire to assist and co-operate with
the directors."
Exchange Notes.
Seattle, Wash. — A new manager for
World's northwest territory is expected
to arrive in Seattle this week. He is J.
A. Koerpel, until last week manager in
the Philadelphia office of the World.
With the coming of Mr. Koerpel, W.
W. Drum, coast division manager of
World, is to return to San Francisco. Mr.
Drum has been in Seattle looking after
his company's interests for several weeks.
World's two salesmen out of the Seattle
office, R. C. Montgomery, who covers the
Oregon territory, and Hugh B. Dobbs,
Washington representative, are spending
the holidays at home.
Norvin F. Haas, who was in charge of
one of C. R. Coulter's road shows for the
past season, is now road representative
for Artcraft out of San Francisco.
H. G. Rosebaum, northwest manager for
Artcraft, returned just before Christmas
from a trip through the territory around
Portland and Spokane, where he has been
attending to bookings of George M. Co-
han's feature, "Broadway Jones."
Mike Rosenberg, manager of De Luxe
features, is to leave the first of next week
for New York to sign up more state
rights features.
Personals.
Seattle, Wash. — Fred C. Quimby, Pathe
manager, left for Portland just after
Christmas to work between Portland, Spo-
kane and Seattle for a few weeks in or-
der to bring the different parts of the
territory into closer touch with each
other.
Seattle, Wash. — C. F. Hill, road repre-
sentative for Paramount, returned from
a long trip through Oregon and spent
Christmas in Seattle.
Salem, Ore. — T. G. Bligh, owner of Ye
Liberty theater, Salem, Ore., was In Se-
attle not long ago and announced that
he has redecorated his theater.
Snohomish, Wash. — I. L. Williams, owner
of the Orpheum theater, Snohomish, and
of the Monroe theater, Monroe, Wash.,
has taken over the opposition house In
Monroe.
Exchanges to Charge Exhibitors for
Paper.
Seattle, Wash. — It was decided at a re-
cent meeting of the exchange managers
of this territory to charge hereafter 10
cents a sheet for paper instead of donat-
ing these with the film, as has been the
rule.
Exhibitor Member of Rotary Club.
Everett, Wash. — A Rotary Club has
been formed recently in Everett, and C. E.
McKee, manager of the Orpheum theater,
has been asked to represent the motion
picture trade in the organization.
Janua.N 20, 1917
THE MOVING PICTURE WOKI.D
393
The Maryland Entertains Cripples.
Baltimore, Md. — On Sunday afternoon.
December L'tth. the annual Christmas treat
for the crippled children of the BTernan
Hospital, the public schools ami Other In-
itltutlons In ibis city, was given al the
Maryland theater. Over 800 were pn
ami u was held under the auaploea of P. C.
Schanberger, president of the company op-
erating this bouse.
Taxes on Signs in Baltimore
New Department of Minor Privileges Has Prepared a Schedule of Charges and It
Is Now In Force— New Applications Needed for Old Signs— Some of the Priv-
ileges and Charges for Them.
B
Walbrook Treats Children.
Baltimore, Md.— On Saturday afternoon.
December 30, along about 3 P. M., tho
automobiles began to line up at the w'al-
. theater at North avenue and Rose-
dale street and deposit their burden of
little crippled and other kiddles from the
Ki'lso Homo, the Kern an Home and the
Hebrew Orphan Asylum, who had all
been invited to attend the performance
by Manager Edwin R. Beveridge.
Brodie and Goldberg Lease Gordon.
Baltimore, Md —The Gordon Reality
Companj baa leased to Joseph P. Brodie
and Thos. D. Goldberg, well known film
men of Baltimore, the Gordon theater at
Baltimore and Catherine streets. These
also hold an option for the purchase
of the theater, which has a seating ca-
paoity of 500. The house has been re-
christened the "New Gordon' and exten-
sive renovations are now being contem-
plated on both the exterior and interior.
The airdome connected with this theater'
has been included in the lease. The Bro-
die theater, 1118-22 Goldberg Light street,
is owned and managed by Mr. Brodie and
the Goldberg theater, 3113 W. North Ave-
nue, is owned and managed by Mr. Gold-
berg.
By J. M. Shellman, 1001 Mt.
AXTIMORB, MD.- H, Waiter Johen-
nlng, chief of the new department of
Minor Privilege!, has prepared ■ now
schedule of Charges and It is now In opera-
tion In Baltimore, having been appi
by the Hoard of Kstimates on Kr!da\
oember 19. Application for permission of
continuing apeoial grants must be made
by all, who, before January 1st, wire en-
I them. About $300,000, It Is esti-
mated, will be added to the revenue.
The following is a list of those priv-
ileges and their costs which will probably
be of Interest to moving picture theater
owners and managers: Notices and adver-
tisements of theatrical attractions, boxing
matches, etc., which are usually posted
during the night by "snipers," on build-
ings, poles, boxes, piles of lumber, build-
ing materials and the like will be charged
$100 a year, and will be prohibited from
"billing" or "posting" houses and other
structures that are permanent.
"For rent" and "for sale" signs exceed-
ing 60 square feet in size will be taxed
$2.50 a year. Another tax, similar to this
is provided for signs and advertisements
imbedded in cement sidewalks.
Firms, corporations and individuals who
rent canopies used in front of churches,
theaters, halls and private residences for
weddings, parties or other purposes must
pay $5 a year for each canopy.
Clocks which are attached to buildings
Manager C. L. Bradfield Retires from Family
Philadelpr'^ Picture Theater on Market Street Has Had Ten Years' Success as a
Five Cent House — Site Has Become Valuable.
By F. V. Armato, 1441 North Salford St., Philadelphia, Pa.
PHILADELPHIA, PA.— C. L. Bradfield of
the Family theater, 1311 Market
street, will shortly retire from the man-
agement of the house (but not from film-
dom) with a record of which few, if any,
exhibitors can boast. Ten years of suc-
cessful business at five cents admissions,
in a house locat-
ed on the most
expensive busi-
ness street in
the third largest
city of the coun-
try is a record
of which any
man might be
proud. Mr. Brad-
field is justly so.
His policy of
three reels a day
has justified it-
self in spite of
five -reel fea-
tures, ten - reel
super - photo-
plays, 20-reel
serials and all
the other inno-
vations which
the film business
has seen in the last few years. Only be-
cause the property in which his theater is
located has become so immensely valu-
able that a rent destructive of all profit
is asked for its renewal does the film vet-
eran relinquish the house.
The Family was opened in 1906 as the
Bijou Dream, a name then shared witn
five other houses under the management
of J. P. Harris of the "Western Amuse-
ment Company, which were at that time
distributed along the main thorougnfarea
in the central part of the city. Each in
turn was disposed of, or converted to
other uses, until the remaining one at
1311 Market street was the sole survivor.
This house in 1911 was completely over-
hauled, redecorated and painted and sup-
plied with a new front. At that time it
was rechristened "The Family."
However, the original admission of five
cents was retained, which provided ample
returns on the investment. Shows were
continuous from 8:30 a. m. to 12 p. m.
The General Film Company's service
has been used exclusively In the theater
since the corporation was started, and
Mr. Bradfield has never found reason to
change it. The first three pictures shown
in the house on October 19, 1906, were
"Rubberneck Reuben," "Mishaps of a
Baby Carriage" and "The Amateur De-
tective."
C. L. Bradfield.
"Intolerance" a Great Hit.
Philadelphia, Pa. — David Wark Grif-
fith's "Intolerance" is shattering all rec-
ords for attendance at the Chestnut
Street opera house. The combination of
the holiday season and an attraction of
such unusual merit has resulted in the
happy state of affairs, from a managerial
standpoint, that tickets must be reserved
at least three days in advance. Manager
J. J. McSween even hopes to see the house
sold out for a solid week in advance.
A big choir of trained voices, the aug-
mented orchestra and the special decora-
tions, create an effective and atmospheric
setting for the display of the picture.
Commencing on New Tear's Day the or-
chestra has been, and will continue to be,
under the direction of Frederick Arun-
del, general musical director of Mr. Grif-
fith's film spectacles. His presence has
had the immediate result of increasing
the potency and poignancy of the musi-
cal setting at least fifty per cent. His
wide experience in directing music for
pictures and his intimate appreciation of
the requirements of synchronization, cou-
pled with his knowledge of Mr. Griffith's
purposes in arranging to supplement
sight with sound, account for this happy
result.
Md
will be taxed at a rate ol I i"in 10 '•
gus i •■ fool . aoi ordlng to thi
building win cost
not olng 11 n loin iv. i long. Pig-
will Cost $1 to $5
eaob ; :i-VH' J2.60
each; standard movable signs, which for-
merly were oharged foi rate of $2
Tin: oharge for
elect no slg "■; in D" I '■' wa8
e,i rn, m in to 30 cents a square
tool to from 10 cents to $1.
For the privilege of n mny-
ln-the-slot weighing scales and chewing
machines In front of buildings the
owners must pay $5 each per annum.
Are. Incandescent or nitrogen lamps for
advertising purposes, from $2.50 to $5 each.
The tax for vaults will be based on the
assessed valuation of the ground, capital-
ized at 5 per cent, of one-half the valua-
tion.
Gasoline tanks under footways will cost
$5 for the first barrel the container holds
and $1 for each additional barrel.
Building Inspector Makes Annual Visits.
Baltimore, Md. — Before issuing the an-
nual licenses, on January 1st, for moving
picture theaters, Building Inspector J. J.
Byrne, of this city had his inspectors go
over the field thoroughly to take notes on
what was needed in the operating rooms
and in the matter of exits and other re-
quirements of these houses. The investi-
gation was carried on by this corps of men
at night and it is understood that all re-
ports were favorable.
Film Opera at Parkway.
Baltimore, Md. — On Thursday, Friday
and Saturday of last week, great throngs
attacked the doors of the Parkway theater,
3-9 W. North avenue, due to the fact that
Manager Bernard Depkin, Jr., held one of
the most exclusive performances that has
yet been in Baltimore. For the first time
in the history of the motion picture indus-
try, the whole second act of the opera
"Carmen" was acted on the screen by the
leading songbirds of the day and their
voices rang out clear and distinct in every
part of the house. Whether this is the
last word in the way of synci donization,
George R. Webb, the inventor, has yet to
determine; but to say the least, he has
made wonderful strides since he first in-
troduced his invention several years ago
in this city.
Garden Theater Entertains Newsies.
Baltimore, Md. — Held under the auspices
of The Baltimore News and through the
courtesy of George Schneider, manager of
the Garden theater, on Lexington street at
Park avenue, the little fellows who carry
"poipers" were given a fine entertainment
at this house on Friday morning, Decem-
ber 29. The number that atteried is esti-
mated at about 2.000.
Patron Sues for Injuries.
Baltimore, Md. — In the Superior Court
on Saturday, December 30, through E. W.
White, attorney, Leofll and Lilly Chrul
brought suit against Martha L. Miles,
owner of the Family theater, 518 South
Broadway, and its manager, B. Cluster, for
injuries sustained on October 27 last, when
a chair collapsed. The amounts of the
suit are for $5,000 and $2,000.
Children's Matinee at Gertrude McCoy.
Baltimore, Md. — Through the activities
of Frederick Clement Weber, manager of
the Gertrude McCoy theater. Fulton avenue
at Baker street, a special matinee was
given on New Year's morning for the chil-
dren and as a special attraction, the fairy
tale entitled "Rumpelslitskin" was shown.
394
THE MOVING PICTURE WORLD
January 20, 1917
Washington Children 's Shows Begin
First Matinees of the Series Designed for Children by Federation of Women's
Clubs Have Now Been Held— First Shows Were Given Freely— Some Reflec-
tions on the Way Movement Is Carried on.
By Clarence L. Linz, 622 Riggs Bldg., Washington, D. C.
yCTASHINGTON, D. C— The first of the
»" series of children's matinees given
under the auspices of the Federation of
Women's Clubs of the District of Co-
lumbia were held on Friday and Satur-
day, December 29 and 30, at the various
Washington motion picture theaters that
have agreed to aid the Federation in its
work to interest the children in attend-
ing matinees to be given each week. The
ladies of the organization have declared
that the ordinary shows given here are
totally unsuited to the children, and that
there should be times when they could go
with their parents or alone and see
"pure" pictures. It may, however, be said
in passing that when some 1,500 children
of the city were invited, and the invita-
tion was largely accepted, to attend on
Christmas morning the exhibition at one
of Washington's legitimate theaters of
a gigantic spectacle in the way of mo-
tion pictures, admittedly filled with love
scenes of a type best suited to more ma-
ture minds, the Federation made abso-
lutely no protest.
These two matinees, 'with those two of
the coming week are free. Boy Scouts in
uniform were in attendance at the houses
as ushers, while members of the organ-
ization served as chaperons. The theaters
and the programs offered were as fol-
lows:
Friday afternoon, from 2 to 5 o'clock —
Avenue Grand, 645 Pennsylvania avenue
southeast, "Little Mary Sunshine"; Em-
pire, 913 H street northeast, "Dawn . of
Freedom"; Home, 1230 C street north-
east, "Let Katie Do It"; Lyric, 3108 14th
street northwest, "Youth's Endearing
Charms"; Olympic. 1431 U street north-
west, "The Crippled Hand"; Victoria, 505
Seventh street southwest, "The Patriot,"
and Howard (colored), 620 T street north-
west, "Rumpelstiltskin."
Saturday afternoon, from 2 to 5 o'clock
— Masonic Temple Auditorium, Thirteenth
street and New Tork avenue northwest,
"Shadows and Sunshine"; Circle, 2105
Pennsylvania avenue northwest, "Dawn
of Freedom"; Dumbarton, 1349 Wisconsin
avenue northwest, "Little Mademoiselle";
Truxton, North Capitol street and Florida
avenue, "The Crippled Hand," and Blue
Mouse (colored) 1209 Twenty-sixth street
northwest, "The Patchwork Girl of Oz."
The committee in charge of selecting
the films informed the public that in of-
fering the pictures named it has been
governed by the fact that there are but
a limited number of suitable pictures for
children on the market, and the technical-
ities of the motion picture business, which
has caused uncertainty as to the days
when "clean" pictures would be at lib-
erty for these matinees.
"We realize," said a member of the
committee, "that it will not be possible
to please every one with our selections.
We are not entirely satisfied ourselves,
but we are endeavoring to create sucn a
demand for pictures suitable for children
that it will be worth while for all pro-
ducers to strive for our standard, which
means the best for children."
A number of the exchange managers
and exhibitors are strong in their con-
demnation of these women who are seem-
ingly working for their own ends. The
publicity sought by their chairwoman is
of a type open to criticism. She avows
her opposition to censorship, yet she in
many ways censors pictures. She de-
clares that the pictures shown are un-
clean some times, but when it serves her
purpose, the reverse is the case. She
rushes into print so often, with her name
always appended, corralling all kinds of
publicity, that she has hurt rather than
helped her cause so far as the industry
is concerned.
Earle E. Reese to Handle Selznick
Pictures.
Washington, D. C. — Earle E. Reese, a
well-known Washington film man, has
joined the sales force of Sidney B. Lust
and will handle the Selznick productions
and the other films carried by Mr. Lust s
exchange through the territory. Mr.
Reese was with the International Film
from the opening of the Washington of-
fice until its business was taken over by
the Pathe. By reason of his long con-
nection with the business here, he needs
no further introduction.
General Film Takes Space in
Newspapers.
Washington, D. C. — Something of a sur-
prise was sprung in Washington last week
when it was learned that the General Film
Company had contracted with the Wash-
ington Times and the Baltimore News for
space in those papers as a part of an ex-
tensive advertising campaign in which
the company is about to enter. It is said
that the advertisements will be three
columns wide and ten inches deep, will
come along fairly often and will be
signed by the company.
A. J. Nelson, charge of the Washing-
ton territory of the General Film, has re-
turned from a short visit to headquarters.
In speaking of his visit Mr. Nelson told
of having witnessed the screen exhibition
of the British war pictures which will
shortly be released in seven installments,
each of 2,000 feet. These, with the other
series of pictures now being handled by
this exchange, has necessitated the . in-
creasing of the office force, and Mr. Nel-
son has arranged to take on three new
men to handle this business.
The President to See "War Brides."
Washington, D. C. — Sidney B. Lust has
just completed arrangements for the
showing of "War Brides," the Herbert
Brenon picture featuring Mme. Nazi-
mova, at the White House before Presi-
dent and Mrs. Wilson and their guests.
Louis J. Selznick, who controls the pic-
ture, and others who are associated with
him, are • oming from New Tork for the
occasion.
Arthur Melvin Comes to Local Lair.
Washington, D. C. — Arthur Melvin is
the latest addition to the sales force of
the Fox Film in this city. He was for
several months assistant manager of the
Philadelphia exchange of the Mutual, and
for a year and a half had been manager
for George Kleine in Kansas City. Prior
to that time he was assistant manager
for a little more than a year in the Phil-
adelphia office of the World Film. He
comes to Washington well recommended
as being a capital fellow, well liked by
all those managers whom he has served.
Gardner Mack Leaves City.
Washington. D. C. — "Gardner Mack"
^Albert F. Ferguson), the first dramatic
editor in this section to establish an in-
dependent motion picture department,
with daily comment, in a newspaper, after
a service of nearly twenty years, is leav-
ing the field to become executive secre-
tary of a civic orga ization in Duluth,
Minn.
Mr. Ferguson is one of the best-known
newspaper men in Washington. He was
particularly friendly with the motion pic-
ture interests and his column in the
Washington Times was very often of
great help to them. He was a worker
for the best that is in the motion pic-
ture business. Washington exhibitors are
expressing a great deal of regret at his
determination to leave the city, for they
looked upon him as an ally and appreci-
ated his efforts voiced through his col-
umn in the paper.
Whooping Cough Prevalent Again.
Washington, D. C. — It is reported that
whooping cough is again prevalent in the
District of Columbia, and that in De-
cember there were nearly 500 cases un-
der treatment. Exhibitors should bear in
mind the fact that a good-sized fine is
provided for him 'who may be prosecuted
and convicted under the health laws for
permitting a child afflicted with whoop-
ing cough to enter a theater. It is also
unlawful for a parent to allow a child
■with the cough to attend a public per-
formance.
Greater Vitagraph May Move.
Washington, D. C. — The Vitagraph V-L-
S-E exchange, it is rumored about the
city, is on the point of closing negotia-
tions with the owners of the property on
Eleventh street northwest, formerly oc-
cupied by the International Film Service,
taken over by Pathe. The Vitagraph peo-
ple have for a considerable length of
tim,e been looking for larger quarters,
for in their present home at Sll E street
northwest, they are badly cramped.
Pennington Gets "Around the World."
Lynchburg, Va. — J. B. Pennington, a
well-known film man, has just purchased
the rights for Jules Verne's play, "Around
the World in Eighty Days, " for Virginia
and North Carolina. The picture will
take to the road January 1, playing legit,
and picture theaters in the above terri-
tory.
Old Rut and New Idea in the Film Business
Manager Mann Has a Few Pertinent Remarks for the Good of the New Year's
Business — Will Interest Exhibitors.
WASHINGTON, D. C. — Creative genius
is highly desirable in the management of
a motion picture theater according to
George M. Mann, manager of the Famous
Players exchange. "There are a great
many exhibitors today." said Mr. Mann,
"that are letting custom and tradition
keep them in a rut. Just because an idea.
a certain method or plan was successful
a few years ago is no reason it will win
out today.
"Each day in this business old records
are broken and old methods cast in the
shade by the searchlight of new thoughts
by modern efficient methods of advertis-
ing and running of theaters. If you're
in a rut, get out as quickly as possible.
Pont stick to the trodden path that car-
ries you around in circles, but forge
ahead to where the bright lights spell
SUCCESS.
"Fearless independence combined with
deep study and originality in the method
of the running of theaters has won thou-
sands of successes, where sticking to tra-
dition lias only collected barnacles and
cobwebs. The exhibitor of motion pic-
tures who creates ideas, and then carries
them out, builds about him that great
mental fortification which competitors
dare not enter, while the copyist survives
only long enough to prove to the origi-
nator of his ideas that his territory is a
fertile field upon which to build that
house which will gobble up the profits
of the less active competitor, by estab-
lishing a theater backed by the creative
brain of its promoter."
January 20, 1917
THE MOVING PICTURE WORLD
395
M. M. Roth Buys Orpheum.
McDonald, Pa. — The Orpheum theater,
IfoDonald, was recently taken over bj M
M. Roth, who is carrying out ■ number
of improvements in the house. The former
was I. .wis Sucatgky, who lias re-
tired from the exhibiting business.
James Delves Undergoes Operation.
Pittsburgh, i'a. — James Delves, secretary
of the Pennsylvania Motion Picture BxhlhJ-
tors' League and of the Pittsburgh local of
the Motion Picture Exhibitors' League of
America, was taken suddenly ill with ap-
pendicitis and was operated upon at the
Homeopathic Hospital, Pittsburgh, on Dec.
19. His condition is reported as favorable.
The entire trade extended its sympathy
and expressed its hope for his speedy re
covery. Mr. Shearer, treasurer of the
League, looked after affairs during Mr.
Delves' absence.
Pittsburgh's Screen Club's Social Meeting
First Get-Together Except for Mere Business Since Last Summer — Election of Of-
ficers Scheduled for Same Time.
From Pittsburgh Ne* P*.
appropriate
to iii. . was shown by Mr. cross.
PITTSBURGH, K \ The PI
Screen Club has Issued Invitation
an important business and social gather-
ing at the club headquarters In the
Lyoeum building, Sunday afternoon, Jan-
uary 7. The event was the Brat annual
smoker ami it was expeoted thai a Large
crowd would be iii attendance, Thl
the rust function of its kind held by the
:i Club since last summer, the aetivi-
of the organisation having been lim-
ited to the regular monthly business ses-
sions. On Sunday afternoon the club also
held an election of officers to till present
vacancies.
Interesting Snap Shots.
A Natopolis, who operates the Palace
theater, at Altoona, and the Palace thea-
ter, at Johnstown, Pa., was a recent vis-
itor in Pittsburgh and while here secured
for both his houses the Billy West come-
dies at the Unicorn exchange.
H. B. Kester, owner and manager of
the East Liberty Cameraphone theater,
Pittsburgh, has returned from a holiday
trip to his former home in Canada. He
was accompanied by Mrs. Kester.
The Rowland & Clark theaters enter-
tained Grace Valentine, the well-known
Metro star, at the Regent theater on the
evening of January 4, following the show.
Miss Valentine was accompanied by her
company, which is playing an engagement
at a local theater. The party witnessed
the Metro production "The Brand of
Cowardice," in which are featured Miss
Valentine and Lionel Barrymore.
Local Operators Elect.
Pittsburgh, Pa. — The Pittsburgh local of
the motion picture machine operators'
union at a recent meeting elected the fol-
lowing new officers to serve for the ensu-
ing year: President, Charles Sheppard; vice
president, John A. Rhodes; secretary,
Joseph Dean; treasurer, H. Brooks; busi-
ness agent, Ralph Freeman; delegates to I.
C. C. T. Council, Sheppard and Freeman;
guard, M. L. Old.
Al. W. Cross Gave Xmas Show to
Moose.
Pittsburgh, Pa. — Al. W. Cross, manager
of the Hudson Feature Film Company, pro-
vided an elaborate Christmas entertainment
at the Moose temple, Pittsburgh, for the
children of the Moose members. A finely
Greensburg' s New Strand Theater to Open
Date for Premier of Magnificent Picture House Set for January 12 — Will Have
Seats for 1,300 Persons and Cost $65,000.
Greensburg, Pa. — Announcement has
been made that the magnificent new
Strand theater, Greensburg, Pa., will be
opened on January 12. The house is one
of the finest in Western Pennsylvania and
has a seating capacity of 1,300. The cost
of its erection was $65,000. The Strand
has been in the course of construction for
over a year, as neither time nor expense
was spared in the work. It is of imposing
proportions and beautiful architecturally.
The equipment, fixtures and decorations
are the best obtainable and no detail ap-
pears to have been overlooked.
The Strand will set a high standard in
Its film attractions also, offering Para-
mount, Fox and Triangle pictures, with
a change of program three times a week.
The opening attraction will be "Little
Miss George Washington," featuring Mar-
guerite Clark. The owner of the Strand
is M. Manos, a well-known exhibitor, who
also conducts the Lyric theater in Greens-
burg. The Lyric will bS continued under
his management, in connection with the
new Strand.
Arcadia Made Artistic.
Brownsville, Pa. — Extensive alterations
were recently completed at the Arcadia
theater, Brownsville, and the interior of
the house is quite artistic and tasteful in
appearance. Beside the re-decorations,
two new projection machines and other
equipment was installed. The improve-
ments necessitated an outlay of over
$2,000. Manager Elson Hommel reports
steadily increasing business
Griffith is Guest of Honor at Pittsburgh
Managing Director W. M. Patch of the Pitt Theater Gives a Brilliant Luncheon
at the William Pitt Hotel on January Third.
Pittsburgh, Pa. — A brilliant luncheon
was given in honor of D. W. Griffith, pro-
ducer of "Intolerance" and "The Birth
of a Nation," at the William Penn hotel,
Pittsburgh, at noon on January 3, by
William More Patch, managing director
of the Pitt theater. Men prominent in
theatrical and amusement circles and
leading newspaper men of the city were
present. A brief address was made by
Mr. Griffith. The magnificent production,
"Intolerance," is having a long and highly
sucessful run at the Pitt theater, and Mr.
Griffith made his visit here to witness the
enthusiastic reception which is being ten-
dered the picture by the people of Pitts-
burgh.
The house promises to be modern and at-
tractive, being of fire-proof construction
■with a handsome tile front. Contracts
have been let for up-to-date equipment
and furnishings. Mr. Witt, the owner, has
had considerable theatrical experience in
the capacity of manager and is familiar
with the exhibiting business. His brother,
H. G. Witt, will be associated with him
in the undertaking. The new theater will
be ready for opening sometime in March.
New Theater in Ligonier, Pa.
Ligonier, Pa. — A new moving picture
theater is being erected at Ligonier by
R. A. Witt, a well-known business man.
Frankie Mann Coming.
Pittsburgh, Pa. — Manager Mayer Silver-
man, of the Liberty Film Renting Com-
pany, has issued an interesting announce-
ment to the effect that Miss Frankie
Mann, leading woman of "The Sex Lure,"
the new Ivan production, will visit Pitts-
burgh and appear in person at the vari-
ous theaters at which the picture is
shown throughout this territory.
I) R. Cratty Joins Unicorn.
Pittsburgh, I'a.— I). H. Cratty, fori
manager or the l'onn Poster Mounting
Company, Pittsburgh, has become traveling
representative out of the local office of the
Unicorn Film Service. Mr. Cratty Is well-
known and popular among the exhibitors
of this territory and he Is assured of suc-
cess in his new position.
William Osborne Transferred-
Pittsburgh, Pa. — William Osborne, for-
merly connected with the Philadelphia
Office of the World film, has recently Join-
ed the Pittsburgh branch of the same com-
pany In the capacity of road representa-
tive.
New Andrews Theater Opens.
New Bethlehem, Pa. — The attractive
new Andrews theater. New Bethlehem,
Pa., was thrown open to the public re-
cently In an auspicious manner. The
house Is modern throughout in its con-
struction and equipment, is tastefully
decorated and furnished and has a seat-
ing capacity of 467. The Andrews Is un-
der the able management of Bert A. Hoff-
man, formerly of Reynoldsville, Pa.
New Melanos Theater.
East Pittsburg, Pa. — Plans are under
way for a new moving picture theater to
be erected at East Pittsburgh, Pa., in the
near future. The builders are N. A. and
C. A. Melanos, well-known exhibitors of
this section. Harry S. Bair, of Pittsburgh,
is designing the house and contracts will
be let at once for its construction. The
building will be fireproof and modern In
every detail. A spacious stage will be in-
stalled for vaudeville and a balcony ar-
rangement will be carried out. The seat-
ing capacity will be about 800. According
to present arrangements the house will
be completed for opening about June 1.
Liberty Theater Plans Changes.
Pittsburgh, Pa. — A number of altera-
tions are to be made soon at the Liberty,
Penn and Shady avenues, Pittsburgh, the
handsome big theater recently taken over
by Rowland & Clark. Architect Harry C.
Bair is in charge of the work. The light-
ing system of the house has undergone
some changes that make for a great im-
provement in this particular.
The latest Mary Pickford production,
"The Pride of the Clan," will be shown at
the Liberty the entire week of January 8.
The unusual interest displayed In "The
Pride of the Clan" justifies a longer run
than has been given any offering at the
Rowland & Clark theaters for some time,
the management states. It will be shown
from January 15 to 23 at the other Row-
land & Clark houses.
Remodeled Lyric Again Bright.
DuBoise, Pa. — The Lyric theater, Du-
Boise, has been re-opened after a month's
suspension of business for the purpose of
remodeling. The improvements make the
Lyric one of the most attractive and up-
to-date houses in the locality. A beauti-
ful new lobby was built, the theater re-
decorated throughout and two new pro-
jection machines installed in addition to
other equipment. The owner of the Lyric
is J. P. Keveder, who personally looks
after the details of managing the house.
High-class feature pictures are shown ex-
clusively and Mr. Keveder reports a very
satisfactory business.
396
THE MOVING PICTURE WORLD
January 20, 1917
Preparing for Coming Buffalo Screen Ball „ Cincinnati Film Doings
r +* 17
Ontario News Letter
By w. m Qladdlah. 1868 Oerrard si.
Toronto, cm.
Regal Films' Canadian Forces.
TORONTO.— Regal Films. I.im
nadian dlstrtbuti World Brady-
Made pictures, with headquarters In
Toronto, have been eonaolldatlng its
Canadian territory. According to B. B,
Taube, the Ontario branch manager, the
Regal business his opened up hotter than
ted and it is on a good, substantial
basts In his opinion.
The Montreal branch crew consists ol
Manager Charles Berman, formerly of
Toronto who previously held the World
franchise in the Dominion; Ed. English
and Bat Doyle. The latter, who Is call-
•i Quebec theater managers, is also
well known in Toronto.
The Winnipeg branch is managed by
1-Cautfman, who is assisted by H.
Nathanson. Sam Fine, a popular Toronto
road man, worked through northern On-
tario for the Regal and finally reacned
Winnipeg, where he has been temporarily
attached to the local Regal staff.
M. Kauffman and Jack Berman are
working on the road from the Toronto
office.
Executive matter., to a considerable ex-
tent, are in the hands of A. Aronson, sec-
retary of Regal Films, Limited, who is
a New Yorker.
The Regal company has secured "War
As It Really Is," the war feature taken by
Donald C. ■ Thompson, for Canada. The
first Canadian showing of this picture was
at the Toronto Regent during the week
of January 1.
The Regal company will also distribute
the releases of the Educational Film Com-
pany in the Dominion. When the Regal
opened its office doors a few weeks ago,
it had more than 500 reels in stock in the
Toronto branch, nearly all of which was
new stuff for Canada.
The president of Regal Films, Limited,
is E. L. Ruddy of Toronto, who Is also
the owner of the new Toronto Regent
theater. It was therefore natural that
the Regent would use World attractions.
The first release was seen during the
week of January 8 in "La Boheme."
THE MOVING PICTURK WORLD
397
Notes About Universal.
Toronto, Ont. — The headquarters of the
Canadian Universal in Toronto were vis-
ited between the holidays by Manager
Hanna of the Winnij g Universal office
and Manager Finch of the Vancouver
branch.
During the closing hours of 1916, the em-
ployes of the shipping and poster de-
partment of the Universal head office here
presented cigarette cases and cigarettes
to General Manager Clair Hague and On-
tario Manager Bud Lennon as tokens of
their appreciation of treatment received.
Harry Frice, formerly Blue Bird rep-
resentative in the Canadian West, has
rejoined the Famous Players' organiza-
tion and has been sent to Montreal.
Bill Bach, Canadian publicity manager
for the Universal, has started preliminary
advertising work for "20,000 Leagues Un-
der the Sea."
"Intolerance" in Canada.
Toronto, Ont. — Basil S. Courtney of
Toronto, who controls the "Birth of a
Nation" throughout Canada, has secured
the Canadian rights of D. W. Griffith's
"Intolerance." The premier presentation
of the latter feature in the Dominion will
take place in Toronto late In January
and, in the meantime, a special road com-
pany is being organized for its showing
from Coast to Coaft. This company will
include a twenty-piece orchestra, chcir,
operators, mechanics, etc.
"Daughter of Gods" Coming.
Toronto, Ont. — Toronto is also sched-
uled to see Fox's super-feature, "A
Daughter of the Gods," at the Royal Al-
exandra theater during the week of Jan-
uary 9.
Election Now Safe, "Nation" Film Can Show
Nova Scotia Authorities Lift Ban on Griffith Spectacle Imposed Before Election at
Request of Negro Voters.
From BYederlok i\ Bully, 81 Uinsdowne Ave., St. John, N. i:
HALIFAX, x s Lnother triumph of
the moving plotura industry over the
whims and fancies "I ■ certain portion
of the public mind Is being revealed here
this month with the exhibition of "The
Birth of a Nation." for two weeks at the
Academy or Music, beginning Januai
Something more than a year ago, follow-
ing a protest from tho colored population
of the province, exhibitors were rel
permission to screen the picture In any
portion of Nova Scotia. This was Just
previous to the provincial election. The
then incumbent officers were runnln
re-election, and as the colored population
represented a vote of about 5,000 in the
province, the compliance with their re-
quest was deemed expedient at the time.
Now that election is over and the present
office holders will rule supreme for four
years, the ban has been lifted and "The
Birth of a Nation" will have a triumphal
procession into the city from Winnipeg,
a jump of almost the breadth of the con-
tinent.
Nova Scotia is the last of the provinces
to accept the great American war picture.
Theaters in New Brunswick, Ontario and
the West have played and are still con-
tinuing to play to capacity houses at the
original admission charges. These prices
will still hold in Halifax. The general
policy of the Academy of Music has been
stock company, but Manager J. F. O'Con-
nell has closed negotiations with Walter
C. McKay of the St. John opera house
for a two-weeks' engagement of the
Academy of Music Stock Company while
"The Birth of a Nation" is being shown
in Halifax.
The colored population of Nova Scotia
is almost super-sensitive. Through the
Halifax papers and other publications
they are continually voicing a protest
against the issuing of literature or other
material that may in any way reflect
on the race.
. ra house, January 27, the auditorium win
be shut down for two or tin.
while tho now leasee, i \i. Franklin of
expending »io,ooo on > , m i ii
floor
will bo torn out, the rear lowered an 1
the front . i. vat.-d New fold
chairs will bo Installed, and the seating
rapacity will be Incre:
Walter C. McKay, who has been resi-
lient manager for Fred <; eer ror
ares years, and a thea
BOUtlve of wide experience, will r< l
in the same capacity for Mr. Franklin,
who will devote his time to the manage-
ment of the Strand in Halifax. Mr. Mc-
has been actively connected with
motion picture and theatrical enterprises
for the last fifteen years. He was resi-
dent manager for a large house in Low-
ell, Mass.. and for several years was gen-
eral manager for the Thompson & Woods
attractions, with headquarters in Boston.
During his stay in St. John he has made
a wealth of friends, who are glad to
know he is to remain.
Fred J. Spencer's New Strand Details.
St. John, N. B. — A Boston architect ar-
rived in St. John last week to further ar-
range details with Fred G. Spencer for
the new $100,000 Strand theater, ground
for which Is to be broken on King's
Square, opposite B. F. Keith's new Im-
perial, in April. The Strand, which Is to
Changes at Academy of Music.
St. John, N. B. — With the completion
of the engagement of the Academy of
Music stock company at the St. John op-
Star Now Charges 10 Cents.
St. John, N. B. — A. B. Farmer, who has
had the distinction to hold to the five-
cent admission longer than any other ex-
hibitor in the Maritime Provinces, has
finally fallen in line and accepted the
doctrines of the high cost of living. The
Star, which is the oldest motion picture
hall in the city, changed its policy from
five to ten cents admission on January 1.
Mr. Farmer promises a bill that will
compare favorably with any other the--
ater in the city. Children under fourteen
are admitted for five cents, and matinees
will be five cents to all.
Columbia Theater Opens.
Toronto, Ont. — The Columbia theater,
St. Thomas, Ont., formerly the Columbia
Hotel in old wret days, has been opened
by its owner and manager, Mr. Maclean.
The new house has a seating capacity of
800 and the mechanical ieatures include
two Simplex machines and fibre screen.
Manager Maclean has taken the Univer-
sal service.
Company of Sudbury. He reported that
business in the North Country was perm-
anently good. He contracted for two
Paramounts weekly while here.
Stratford, Ont. — W. I. Kemp, Classic
theater, Stratford, Ont., enjoyed a pat-
ronage of 1,400 in a six-hundred-seat
house on a recent Saturday. The magnet
was "The Yellow Menace," he reports.
Ontario Theater Notes of Interest.
Walkersville, Ont. — The Family theater,
Walkersville, Ont., was recently de-
stroyed by fire.
Toronto, Ont. — J. O'Connor has taken
over the Peter Pan theater. Queen street
East and Waverley road, a neat Toronto
suburban theater. This house was form-
erly controlled by L. Plisson.
Timmins, Ont. — J. Bardesseno, of Tim-
mins, northern Ontario, has opened the
New Empire theater in the silver mining
belt of the "Upper Country." He has
booked the "Battle of the Somme" and
the special Famous Players' attractions,
"An Alien" and "Madane X."
Brookville, Ont. — Messrs. Nugent and
Martin opened the New theater in Brock-
ville just before Christmas.
Sudbury, Ont. — Hugh McNenly, manager
of the Grand theater, Sudbury, Ont., re-
cently visited Toronto when he an-
nounced that the ownership of his the-
ater had passed from the Algoma Amuse-
ment Company to the Grand Opera Hon ?
Louis Rosenfeld Comes Here.
Toronto, Ont. — Louis Rosenfeld, for
several years the Famous Players branch
manager in St. John, N. B., has been
transferred to Toronto where, it is an-
nounced, he will manage the local office
for Ontario. Mitchell S. Bernstein, of
the home office, has been sent to take
charge of the St. John branch.
Children's Matinee at the Regent.
Toronto, Ont. — The first children's mati-
nee to be held in a downtown theater of
Toronto was the special performance
sriven at the Regent theater on Saturday,
December 30, starting at 11 a. m. The
attraction was the Paramount release,
"Oliver Twist," with Marie Doro in the
leading role. The venture was such a
success that Manager Roberts has de-
cided to hold Saturday morr.ing shows
regularly in future. The performance
brought out many of the better class of
children who were accompanied by par-
ents or other adults.
398
THE MOVING PICTURE WORLD
January 20, 1917
Censorship Unintelligent Says Editor
E. C. Hopwood of the Cleveland Plain Dealer Makes Noteworthy Speech Before
the Screen Club — "Yellow" Papers and Pictures.
By M. A. Malaney, 616 Columbia Bldg., Cleveland, O.
CLEVELAND, O. — Comparing the pres-
ent condition of the film industry to
the situation in which the newspapers
found themselves some years ago, when
the so-called "yellow pages" were first
circulated, E. C. Hopwood, managing ed-
itor of the Cleveland Plain Dealer, de-
livered a ringing speech before the
Cleveland Screen Club last week, that
will long be remembered.
Mr. Hopwood said:
"I judge the motion picture industry
Is in the same condition as the daily
papers were during the "yellow" period.
Newspapers, conservative or otherwise,
thought they had to be yellow to com-
pete with the "yellows." The papers
gradually saw ahead of themselves and
they are down to a sound basis now, with
the yellow generally forgotten.
"Without criticising the picture busi-
ness, I think the average theater man-
ager feels that he must show certain pic-
tures to compete with success. This may
go on, for some time, but the public, in
the final analysis, is the critic. There
must be some credence placed in the
statements of many that audiences are
tiring of plays with the problems of sex
and the social evil dragged through
them."
Mr. Hopwood then stated that, in his
opinion, there must eventually come an
agreement between producers as regards
the high salaries paid stars, declaring
they seem to be out of all proportion
to the services rendered. He also gave
his views of the censorship question.
"I regard it first of all, as un-Ameri-
can. Public opinion is quite powerful.
This is true as far as newspapers are
concerned, and should be the same to-
wards the motion pictures. You cannot
expect patrons to make many return vis-
Its to your theaters if the plays you show
are disgusting. You quickly get the in-
dication of their sentiments at the box
office.
"Censorship in Ohio is unintelligent."
Illinois News Letter
By Frank H. Madison, 623 S. Wabash Ave.,
Chicago.
Tie-Up in Rockford.
ROCKFORD, ILL. — The city council
failed to do anything with the mov-
ing picture question. The real issue has
been lost in a sea of technicalities. There
is a chance to delay the settlement of the
matter by amending and re-amending or-
dinances, as each change must lie on the
table until another meeting.
School Pays Tax Under Protest.
Decatur, 111. — Internal Revenue Collec-
tor John L. Pickering has collected from
the school board at Decatur the federal
tax on moving picture theaters. The
payment ■was protested because educa-
tional films were shown, although admis-
sion was charged. Fees were collected
for 1915.
Xmas Benefits in Illinois.
Springfield, 111.— Illinois exhibitors did
their share in helping the unfortunate to
Christmas pleasures. The Grand opera
house at Rockford took up a collection of
edibles which were accepted in lieu of the
regular admission. Manager M. W. Stults
of the Princess at Monmouth gave a free
show to the pupils of the city and county.
He showed "Gloriana." Tickets to the
Star theater at DeKalb were found in
sacks distributed from the community
Christmas tree. They were good for
children only. Manager W. W. Watts of
the Oalety at Springfield helped the Good
Fellows by giving a potato matinee.
Manager Louis Landau of the Washing-
ton theater at Belleville not only gave a
free show for the deserving, but saw that
automobile owners furnished transpor-
tation. Manager Hodgson of the Oak
Park theater at Oak Park, had a Christ-
mas tree with a regular Santa Claus.
Galva May Repeal Blue Law.
Galva, 111. — A movement is on foot to
repeal the ordinance which now prohibits
Sunday moving picture shows.
Local Pioneer Operator Dies.
Bloomington, 111. — Bert Dillingham. 30
years old, operator of the first motion pic-
ture machine in this city, is dead. He
was connected with the Castle theater for
some time.
Theater at Canton, 111., Changes Name.
Canton, 111. — The lease of the Varietie
theater has been purchased from the
Ideal Amusement Company by the Gar-
den Theater Company, which will re-
name it the Garden, the old Garden going
out of business. The Garden Picture
Company is composed of Theodore Bass,
president; J. B. Ross, vice-president and
manager; George Ross, secretary and
treasurer. R. M. Kingsland is acting sec-
retary and treasurer. Ross will continue
as manager in the new house.
Praise for Mae Marsh.
Springfield, 111. — The work of Mae
Marsh in the Triangle film, "The Wharf
Rat," won the approval of Vachel Lind-
say, poet and motion picture critic. "It
is the best work I have ever seen Miss
Marsh do," he said. "The Wharf Rat" de-
serves a place in the catalog of truly fine
motion picture plays.
New Illinois Theaters and Changes.
Clinton, 111. — The new "K" theater was
opened with "Friday the Thirteenth."
Wood River, 111. — The "Kilkare" thea-
ter was opened on Christmas eve.
Rockport, 111. — B. B. Horton and Rex
Brown have opened a moving picture
show in the opera house. They will give
performances once a week.
Macomb. 111. — The Tokoyo theater on
the south side of the square has been re-
opened by B. F. Grubb of Fairfield. Hor-
ace Turner will have charge of the pro-
jection.
Donovan, 111. — R. E. Elliott has opened
his new opera house. It is likely a mov-
ing picture show will be installed.
Taylorville, 111. — Joseph McCarty has
purchased the Empress theater.
Mendon, 111. — A new moving picture
theater will be erected here, it is re-
ported.
Sullivan, 111. — Frank Smith has leased
the Jefferson theater.
Monticello, 111. — Frank Norris has pur-
chased the Star theater from Mrs. Delia
M. Fox. He will move to the new theater
on Washington street as soon as it is
completed.
Michigan Film Notes
By Frank H. Madison, 623 S. Wabash Ave.,
Chicago.
No Picture Show Yet in Zeeland.
ZEELAND, MICH. — A municipally owned
moving picture theater here or one con-
ducted by some local organization appeals
to Mayor John Moeke, he told this to the
city council, when after thinking it over
for two weeks he decided not to issue a
permit to run a theater to Arthur van
Kley. Zeeland Is the largest town in the
state without a moving picture theater.
Decrease in Number of Theaters.
Grand Rapids, Mich. — Reports of the city
electrical department show that there are
now twenty-six moving picture theaters in
the city where six months ago there were
thirty-one.
Monitor Film's First Picture. ,
Grand Haven, Mich. — "Surfman No. 1," is
the title of the first picture produced by
the Monitor Film Manufacturing Co. The
coast guard of this city takes an import-
ant part. President L. Grandis Grossman
has taken an option on thirteen acres of
land for the erection of a studio.
No Sunday Shows in Marquette, Mich.
Marquette, Mich. — Efforts for Sunday
moving picture shows in Marquette failed,
the city commission voting to table a
petition with 150 signatures which asked
for Sabbath performances.
Marquette is without Sunday amuse-
ments as the result of the enforcement of
a state law which is regarded in many
communities as a dead letter.
New Colonial Theater Opens.
Iron Mountain, Mich. — Mayor S- Edwin
Cruse, acting for the city, congratulated
the owners and managers of the new
Colonial theater upon the night of its
opening performance. The Colonial,
which is under the management of Mar-
tin Thomas, seats 931. A feature is the
music of Sereno's orchestra.
Children's Shows in Battle Creek.
Battle Creek. Mich. — Continued demand
for more selected films for children in
Battle Creek has resulted in a plan to
have pictures believed to be especially
suitable designated by W. G. Coburn, su-
perintendent of schools, and Mrs. C. R.
Brewer of the Woman's Club. W. S. But-
terfield, head of the Butterfield Circuit,
has promised to aid in the movement by
showing selected programs one day a
week.
Michigan Theater Changes.
Escanaba, Mich. — The lease on the
Strand theater has been taken over by
A. T. Campbell, owner of the Grand the-
ater at Menominee. Among the changes
made by the new owner is the installa-
tion of a $6,000 orchestra organ. Camp-
bell has had nine years' experience In
the photoplay business, going to Menom-
inee from New York City. He will re-
tain control of his Menominee house,
placing a brother in charge.
Ludington, Mich. — The Lyric theater
has been sold to L F. Peterson, who for
ten years has been leader of the orches-
tra there. His musical training will play
an important part in his policy and he
plans to give a consistent photoplay and
accompaniment program. He will devote
each Saturday and Sunday to special fea-
tures at an increased admission.
Flint, Mich. — W. S. Butterfield has
awarded the contract for the erection of
his new 1,500-capacity theater at East
Kearsley and Harrison streets. It will
cost about $100,000 and is to be completed
by August 15.
Battle Creek, Mich. — Ernest Latimore
has resumed the management of the Bi-
jou theater, after a short absence, Edgar
Momand having been transferred to the
Bijou theater at Saginaw.
Saginaw, Mich. — Tableau musical comed-
ies at the Palace theater has given way to
a policy of moving pictures.
Battle Creek, Mich. — The Park theater
has been sold to John D. Davis, an attor-
ney. He will not operate the house him-
self.
Lansing. Mich. — A first at the Vaudette
theater destroyed two reels of films. The
loss was slight.
Ishpeming. Mich. — The Ishpeming thea-
ter save a potato matinee to help the poor.
Ontonagon, Mich. — J. J. Clark of Mass.
has been making arrangements to open •
the Crystal theater here.
January 20, 1917
THE MOVl.Mi PICTURE Wokl.D
WISCONSIN FILM NOTES.
By B\ ii. Bfadison, III s Wabash .\vi«,
Chicago, 111.
Ellis C. Bostick Managing Merrill
Theater.
MIL" U'KKK. wis. Bills c. Bostlolt
has been appointed manager of the
Merrill thi loatlck formerly was u
exhibitor at I'ekln, 111., whore he owned
the Court theater.
Cohodas Exchange Opens in Wisconsin.
Shawano, wis— s. m. Cohodaa and n.
Cohodas have opened an exchange In
Shawano, Wis., for the handling of fea-
ture films, under the name of Wisconsin-
Michigan Feature Film Company, for the
states of Wisconsin and Michigan, and
Will buy In the open market for their ter-
ritory nothing but high class productions.
They are now negotiating for several big
productions for the two states named.
Would like to hear from all good state
right features.
Wisconsin Theater Changes.
Waunakee, Wis. — J. C. Patterson of LodI
has opened a moving picture show here
and will give performances twice a week.
Sparta, Wis. — Mr. and Mrs. Bell, pro-
prietors of the Royal theater, have opened
their handsome new brick theater on
South Water street.
New London, Wis. — E. M. Taylor of Iola
has purchased the Grand theater from G.
E. Lutsey. E. H. Parks, an experienced
exhibitor of Iola, will manage the house
for the new owner. A number of changes
in the appearance of the house are con-
templated.
Madison, Wis. — The Strand theater has
installed a new ventilating system.
Milwaukee, Wis. — The Alhambra theater
had a good Christmas attraction with the
apropriate "The Traveling Salesman."
Milwaukee, Wis. — Omar Smith, organist
at the Merrill theater, gave a recital of
Christmas music at each performance In
the course of Christmas week.
Marinette, Wis. — "Gretchen, the Green-
horn" was the attraction at the Ascher
theater when the Woman's Club had
charge of three shows to aid a local
charity.
Prairie States News Letter
By Frank H. Madison, 623 S. Wabash Ave.,
Chicago.
Gets Damages for Defective Film.
OMAHA, Neb. — Because a film was de-
fective and caused loss of patronage
to the theater, a Jury in Judge Sears' court
gave the Monroe theater a verdict of $75
damages against the Kansas City Feature
Film Company. George A. Monroe, pro-
prietor of the house, asked for $100, de-
claring that a certain copy of "Tess of
the Storm Country" would not permit of
satisfactory projection.
New Theater in Dickinson, N. D.
Dickinson, N. D. — The new Ray theater
has been opened under the supervision of
Mrs. W. G. Ray. The lobby, 18x35, is in
mahogany and white. The auditorium,
which is 28x60 feet, has a seating capacity
of three hundred. The interior is done in
brown with wall panels of hand-painted
tapestry paper in brown and pale tan. The
columns and ceiling are in ivory and old
gold. There is a general Japanese garden
effect which is aided by the ceiling basket
clusters of soft brown and side lights of
Japanese globes. The idea of harmony is
carried out in the lobby display, the photo-
graph frames and the poster frames being
of the same color scheme as the interior
decorations. Wilford Leonberger will be
In charge of the projection. The new Ray
will be operated at ten cents admission.
Notes from the Dakotas.
LaMoure, N. D. — The Electric theater
has added seventy-five to its seating ca-
pacity.
Havelock, N. D. — Plans to operate a
moving picture show here were made by
Charles Noakes and Fred Pfahl.
Detroit's Minutes of the Year
Michigan Exhibitors anil Exchange Men Have Prospered— State League Has Not
Come Up to Expectations, But Hopes for a Better Record of Usefulness in the
Year to Come — New Theaters and Improvements Contemplated.
i.y Jaoob Smith, OS Free I'i-ohs Building, Detroit, Mich.
DETROIT, Mich— With a New Y.-ar
staring us In the face It is Well at
this particular time to look over the
"minutes" of tho paat year. The year
lias been a prosperous one for De-
troit's exhibitors and exchanges, as well
as for exhibitors scattered throughout
the state. The class of pictures have bet n
an Improvement over previous years,
prices have been higher, a better claos
of men have come Into the business, thea-
ters themselves have been materially Im-
proved and in other ways there have been
improvements, In the handling of theaters
and in the various transactions that en-
ter into the conduct of this Industry.
Exhibitors' State League.
True, the state association of exhibi-
tors has not prospered as much as It
should; but there is no use in crying
over spilt milk. We can only take the
facts and try to make a better showing
in 1917. Every exhibitor realizes the im-
portance of a strong state organization,
and especially during 1917, owing to th«
meetings of the State Legislature.
Just suppose that a number of drastic
and unreasonable bills are introduced into
the State Legislature. To you, Mr. Indi-
vidual Exhibitor, if you are not a mem-
ber of the state organization, what will
you do to have those bills rejected? Are
you just. going to growl about them and
take your medicine? You can't stop fa-
natics from introducing unreasonable and
unjust bills Into the Legislature, but you
can have them "killed" by proper pro-
tests, which should be of the co-operative
nature. The bill stands a much better
chance of going by defeat if the exhibi-
tors In the north, south, east and west
sections of Michigan are ORGANIZED.
New and Modern Theaters.
Many new theaters have been erected
during 1916, and they have all been of
the modern and progressive type, with
every attention given to ventilating, heat-
ing, fresh air, conveniences, etc., for Its
patrons. A number of theaters are In
course of construction for 1917, and we
find that they are being made larger and
even finer than those of 1916.
So each year we become a little more
progressive — a little more friendly with
our competitors — and more thoughtful of
the comfort and satety of our theater
patrons.
In this particular time we also desire
to call attention to the fact that Mr. Ja-
cob Smith, with offices at 503 Free Press
Building, Detroit, continues as our Michi-
gan correspondent. He has served this
paper and the exhibitors of Michigan well
during the past year, and we are assured
that he will keep up the good work In
the twelve months to come. Exhibitors,
exchange managers and anyone inter-
ested in the motion picture business, are
always welcome at the office of Mr. Smith
and he will be only too glad to serve
them in any way he can.
Two Splendid New Theaters.
Detroit, Mich. — Christmas week was an
important one for two Detroit enterprises
— the Rialto Theater Company and the
Del-The Amusement Company. The Ri-
aTto theater opened Dec. 21 at Gratiot and
Mt. Elliott avenues and is doing a splen-
did business. It is Detroit's second am-
phitheater— it seats about 1,600 and is
certainly beautiful. J. C. Rltter, propri-
etor of the Boulevard theater, is president
and general manager, while Arthur Ho-
ganson is house manager and assistant to
Mr. Ritter.
The Del-The theater is at Mack and
Holcomb avenues, seats 1,200 and is also
a beautiful playhouse for motion pictures.
Space at this time will not permit full
technical descriptions of th theaters,
but you can expect to hoo them soon In
tho columns of the trade's greatest
weekly, The Moving Picture World.
Detroit Business Notes.
Detroit, Mich. — Tl I prlBe Theater
Equipment Company, Detroit, celebrates
Its first anniversary this month. Ray J.
Branch Is proprietor and he reporta a
splendid business. During the year he In-
stalled thirty-seven Motiographs, twenty-
three Hertner transverters and six Powers
machines. He says prospects are great
for 1917.
Grant Heth, who is the sales agent in
Michigan for Minusa tureens, says that
for the past thirty days he has been busy
Installing twenty-six Minusa screens
throughout the state. The latest instal-
lation was made at the new Del-The Thea-
ter, owned by Fred De Lodder.
Bert M. Graham, for the past two years
special representative for the Universal
Film Manufacturing Co., Detroit, has been
appointed manager of the Detroit branch
of the Trl-State Film Exchange, agents
for Art Drama productions.
"Daughter of the Gods" Opens at the
Washington.
Detroit, Mich. — "A Daughter of the
Gods" opened Sunday, December 24th, at
the Washington theater, Detroit, to tre-
mendous business afternoon and evening.
Only two shows are given and prices for
the matinees run from 25 cents to one
dollar, with 25 cents to $1.50 at night. The
seat sale thus far has exceeded expecta-
tions, there being a practical sell-out for
all performances. The newspaper com-
ments were very favorable towards this
picture, most of them claiming it to be
the greatest screen production ever
brought to Detroit. The public is also
showing great Interest in the picture and
apparently has no objection to the big
prices. Liberal space is being used In
the newspapers to boost the run, while
twenty-four sheets can be seen on bill-
boards in every section of the city. The
engagement of "A Daughter of the Gods"
is for four weeks. The Washington is
now working under its new policy of big
productions, two shows daily and big
prices.
Clara Kimball Young Here for Xmas.
Detroit, Mich. — Clara Kimball Young
spent Christmas in Detroit and we are
proud of her for it. Miss Young, accom-
panied by her secretary, arrived Sunday
morning, December 24th, and went to the
Hotel Statler, where rooms were reserved
in advance for her. In the afternoon and
evening she appeared at both perform-
ances of "The Foolish Virgin" at the
Broadway-Strand theater.
At 6 o'clock a complimentary dinner
was tendered her by Harry I. Garson,
Mayor Oscar B. Marx, Sheriff Milt Oak-
man, other city officials, John H. Kunsky,
A. J. Gllligham and other leading exhibi-
tors. On Christmas morning she enter-
tained 1,200 kiddles at the Broadway-
Strand theater with a motion picture
show consisting of comedies, followed by
a distribution of presents from a huge
Christmas tree which she had placed on
the stage. It is estimated that Miss Young
spent $1,000 of her own money in this
act of charity. At the afternoon and
evening performances she again appeared
on the stage of the theater and addressed
a few remarks to crowded audiences.
400 THE MOVING PICTURE WORLD January 20, 1917
STATE RIGHTS
Thos. H. Ince Feature
Five (5) Reel Special
Released February 22nd, 1917
Big Box Office Attraction
P"YLJ RfTT/^D C« You know what we mean when we say
I^VnilJl 1 VJ IVO . an INCE SPECIAL. You all know the
"Napoleon" of the Photodrama. If you don't, take a look at "CIV-
ILIZATION." "Enough said."
KESSEL & BAUMANN
Thos. H. Ince's Features Coming
STATE RIGHT BUYERS: i±J2£
ly. Do it now while there is a chance. Other five-reel THOS. H. INCE
FEATURES will follow closely. Keep your "Eye" on this Ad.
NEW YORK MOTION PICTURE CORPORATION
A. KESSEL, President CHARLES O. BAUMANN, Vice-President
Long Acre Building, New York City, N. Y.
January 20, 1917 THE MOVING PICTURE WORLD 401
STATE RIGHTS
Mack Sennett Comedy
Two (2) Reel Special
Entitled
"Nick of Time Baby'
Released February 15th, 1917
"SURE FIRE HIT"
BOX OFFICE ATTRACTION
CYHIRITHR Q» Be sure to book tnis first bi« tw°-
LAnlDl 1 WIXO. reel MACK SENNETT FEATURE.
"SURE FIRE HIT"— will unquestionably "pack 'em in." A great big
feature and in only two reels — one of those "get 'em in and out" variety —
"one that'll get the money."
KESSEL & BAUMANN
Mack Sennett Two Reel Features Coming
STATE RIGHT BUYERS: 5£ys
and secure your territory now. Don't wait, or you stand a chance of
being "shut out." Other two (2) reel MACK SENNETT FEA-
TURES will follow closely. Watch for the announcement.
KEYSTONE FILM COMPANY
A. KESSEL, President CHARLES O. BAUMANN, Vice-President
Long Acre Building, New York City, N. Y.
402
THE MOVING PICTURE WORLP
January 20, 1917
Hilliard Theater at Creston, Iowa, Opens
New Picture House Has a Projection Room in Shape of Tiny Brick Cottage on
Ground Floor — Two Lobbies — Tables for Refreshments.
By Dorothy Day, Register-Tribune, Des Moines, Iowa.
every week, while the Family will start
its second run In the near future.
Des Moines, la. — The newly formed In-
terstate Film Corporation gave a private
showing of their first feature for distri-
bution in Iowa and Nebraska at the Ca-
sino theater last Sunday morning. It was
Nat Goodwin in "The Marriage Bond."
CRESTON, Iowa. — The new Hilliard thea-
ter, Creston, Iowa, recently opened
with a most novel feature as a drawing
card. The projection room, in the shape
of a tiny brick cottage, is on the ground
floor. Fire protection is assured with
thirteen-inch w; lis and a brick chimney
to carry off the gases of the booth. Arti-
ficial vines and flowers entwining a trel-
lis work, partly cover the walls. The two
new Power's 6-B machines are supplied
with current from two 50-ampere trans^
verters. Unique operating booths are a
hobby of Rosenfield and Samish, the pro-
prietors.
Another feature of the New Hilliard is
the two lobbies. The outer one is very
ordinary, but the inner is given over to
tables for refreshments, with railings di-
viding the exit and entrance doors. The
lobbies are at right angles to the theater
proper, as the building is L-shaped. The
seating capacity is 750.
The opening night was a great occa-
sion for the people of Creston. Special
music and flowers were features.
Interstate Film Corporation.
Des Moines, Iowa. — C. W. Jeffries has
opened the Inter-State Film Corporation
with offices at 702 Mulberry street, Des
Moines, Iowa. Arrangements have been
made to handle the Budd Fisher, Mutt and
Jeff cartoon comedies and "The Marriage
Bond," featuring Nat Goodwin for Iowa
and Nebraska. Plans are now under way
to handle the better class state right
features. Mr. Jeffries is well known in
the territory, having been associated for
the past eight years with the exchanges
In Minneapolis, Omaha and Des Moines.
"Romona" at the Majestic.
Des Moines, la. — The Majestic theater on
Eighth street reopened the day before
Christmas with the Clune production of
"Romona." The house was attractively
decorated with Indian blankets, etc., the
lobby was made up to represent the front
of the old missions, and the ushers were
dressed as Mexicans. The new manage-
ment secured a company of five Austra-
lians especially for the engagement to
furnish the music, together with the pipe
organ. Business was good all week. Next
week the Majestic will show "Civiliza-
tion" for at least two weeks, to be fol-
lowed by Nazimova in "War Brides."
Family Theater Remodeled.
Des Moines, la. — The Family theater
'belonging to J. Miloslowsky, owner of the
•Palace, has been remodeled on the Inside,
beautiful with a canopy, and has a new
•manager, H. D. Grove, formerly the man-
ager of the Casino theater in Davenport.
Three Houses Now Dark.
Des Moines, la. — Three theaters in this
city closed their doors the past week or
«o. The Elite, a big house on the East
Side, recently changed management and
went through a course of renovation, but
a few weeks after the change the doors
were closed. Two suburban houses, the
Alamo on Sixth avenue, and the Rex on
Twentieth and Clark, have closed up. Des
Moines fans seem to prefer taking the
car down town to a short walk to the lo-
cal suburban houses.
Local Business Notes.
Des Moines, la. — "The Girl From
'Frisco" serial is going big here. For
the first time in the history of serials in
this city "The Girl From Frisco" has
been booked second run in the downtown
district, and the General Film exchange
manager says that they only lack one
of running the serial in half of the subur-
ban houses. The Royal theater on Eighth
and Locust is somewhere about the sev-
enteenth episode and business Increasing
Iowa Theater Notes.
Riverside, la. — Taro Willinger has pur-
chased the Subway theater of Riverside
from A. A. Hahn.
Osceola, la. — The Campbell Brothers'
Amusement Company, which owns a mo-
tion picture theater, a skating rink, etc.,
in Memphis, Mo., has secured a six-year
lease on the Osceola opera house, where
it will show features, booked independ-
ently, and the General films. One of the
brothers visited Des Moines during the
holidays while their road show was show-
ing in Mason Cty.
Corydon, la. — It is reported that Luggar
& Patterson have sold the Corydon opera
house.
Corning, la. — B. G. Buffington recently
sold the Lyric theater and the opera house
of this city to C. M. Perrigan.
Guthrie Center, la. — Powd McLuen of
the McLuen theater in Guthrie Center,
originated a clever advertising scheme to
make the beginning of his serial, "The
Iron Claw," well known. A few days be-
fore Xmas he sent out a package to all
of his patrons labeled "Do not open until
Xmas Day." Of course everybody opened
the package at once, and inside of many
wrappings they found an invitation and
a cordial holiday greeting. The invita-
tion was a ticket of free admission to the
opening episode of "The Iron Claw" on
Tuesday, the 26th. The ticket admitted
two, but no children, and the house was
jammed all evening. McLuen evidently
has found the Pathe serials a paying
proposition, since the Pathe exchange in-
form us that he is already signed for
"The Shielding Shadow."
Indiana News Letter
Circle Has 2,000 Youngster Guests.
T NDIANAPOLIS, IND.— The Circle the-
J- ater was invaded Friday by a youth-
ful army in quest of the truth about Cap-
tain Nemo and his submarine, the Nauti-
lus. More than 2,000 children, represent-
ing various city and state institutions,
were the guests of Barret McCormlck,
manager of the theater, at a presentation
of the big marine film, "Twenty Thousand
Leagues Under the Sea," from Jules
Verne's famous story. T.n addition to the
picture there was a special Yuletide con-
cert by the Circle orchestra.
B. J. Vought Buys Out Partner.
Columbia City, Ind. — B. J. "Vought has
purchased from his partner, W. L. Pracht,
the latter's Interest in the Columbia City
Amusement Company, which operates the
Lyceum and Palace theaters, and the air-
dome In the summer. Mr. Pracht will
remain in Columbia city for a short time
to assist Mr. Vought in the business. The
Columbia City Amusement Company, since
taking charge of the theaters about a
year ago, has presented high class, clean
worthly pictures for the entertainment
of the public.
Old Colonial Passes Out.
Brazil, Ind. — One of this city's first mov-
ing picture theaters passed out of ex-
Istance last week when carpenters began
the work of wrecking the interior of the
building at 105 East National avenue.
The theater, known as the Colonial, was
established by Robert Kidd, and for some
time was the only show In the city. Since
the organization of the Brazil theater
company, which took over nearly all the
motion picture shows in the city, the Col-
onial has been seldom used.
Sunday Shows in Valparaiso.
Valparaiso, Ind. — The motion picture
houses in Valparaiso will be opened next
Sunday for the first time on the Sabbath.
The theater managers announce that they
will give a percentage of the receipts to
charity, and do not expect any interfer-
ence by the authorities. The managers
claim there is a demand on the part of
the public for Sunday theaters.
New Irwin Theater Company.
Goshen, Ind. — The Irwin Theater Com-
pany, of Goshen, has filed papers of In-
corporation to engage in the motion pic-
ture business. The capital stock is $10,-
000. The incorporators are May Irwin
Baker, Francis E. Baker and B. F. Deahl.
New House in Newcastle to Open.
Newcastle, Ind. — The Strand, one of
Newcastle's new moving picture theaters,
will be opened soon. The little theater,
which has a seating capacity of 250, is
located in the Burr block on East Main
street. It is under the management of
R. Swearingen, formerly of Muncie.
Reopening of Gaiety at Bluffton, Ind.
Bluffton, Ind. — Workmen have finished
remodeling the interior of the Gaiety the-
ater and the management is planning to
have a formal reopening of the playhouse
soon. The numerous changes that have
been made enable the theater to rank
as one of the prettiest motion picture
houses in this section of the state. The
lobby has been greatly enlarged, and has
been redecorated with lattice work and
garlands of flowers. The ladies' rest
room, which is one of the new features,
is particularly cozy and convenient.
E. Garrison Comes to Manage Theater.
Goshen, Ind. — Mr. and Mrs. E. Garrison
and daughter. Miss Pearl, have moved
here from Albion, Ind., to take charge of
the Lyric theater, which Mr. Garrison
recently purchased from James Polezoes.
Miss Garrison will assist her father in
the management of the theater.
Chas. McDermond Now Owns Orpheum.
Attica, Ind. — Charles McDermond is now
sole proprietor of the Orpheum theater
here, the partnership existing between
him and his uncle, George McDermond,
having been recently dissolved.
Colonial Theater Sold.
Warsaw, Ind. — Julius Weingartner, of
Fort Wayne, Ind., has purchased the
Colonial theater here from Gerard and
Cohen, and will take charge at once.
New Indianapolis Theater Co.
Indianapolis, Ind. — The Royal Motion
Picture Show, of Indianapolis, has been
incorporated with a capital stock of $6,-
000. The directors are John H. Hartman,
B. Eggert and M. W. Jeffery.
♦
NORTHWEST NOTES.
Deering, N. D. — H. F. Koch will open
the opera house here as a picture theater
on January 20. Universal features and
serials will open the house.
Kildeer, N. D. — The Auditorium theater,
managed by J. H. McMadden, was de-
stroyed by fire last week.
Thief River Falls, Minn. — W. H. Seitzler
has sold the Princess theater here and
has gone to Minneapolis to look up a new
venture.
St. Paul, Minn. — George Granstrom, of
the New Franklin theater, Minneapolis,
has also taken over the management of
The Park, Selby and Snelling avenues,
here.
Lyle, Minn. — Henry Gordon has sold the
Joy/ theater to capitalists of Mason City,
Iowa,
Wykoff, Minn. — Edward Johnson and
Edwin Kruegar have become owners of
the local picture theater.
January 20, 1917
THE MOVING PICTURE WORLD
403
Paramount Buys Local Exchange.
Minneapolis, Minn. — The Paramount Pic-
tures Corporation of New York announced
the purchase of the Famous flavors Star
Feature Film Company from Bert Har-
nett, Sr., and Bert Harnett, Jr., here. This
exchange, one of the oldest In the city. Is
located In spacious quarters on the sev-
enth floor of the Produce Exchange build-
ing and exhibitors and exchangemen of
the city were greatly surprised to hear
that the Barnetts had sold their inter-
ests. C. L Peavey, former manager of the
Pittsburgh Paramount and Detroit Art-
craft offices, assumed the management of
the Paramount exchange. C. J. Ver Halen
will remain in the capacity of publicity
manager of the exchange. The Barnetts
have not announced any plans for the fu-
ture, but will leave for New York, their
former home, Dec. 28.
Xmas Gifts and Surprises.
Minneapolis, Minn. — Manager Henry E.
Friedman of the Pathe exchange was pre-
sented with a humidor full of Le Vengas
and a complete desk set of frosted brass
by hie office assistants Christmas day. Fol-
lowing a presentation speech by Miss
Loretta Kennedy Mr. Friedman began the
distribution of his presents to his staff
of co-workers.
Manager Otto M. Davles of the Minne-
sota Metro exchange distributed monetary
presents to his office force Christmas.
The wholesale cigar company on the
first floor of the film exchange building
did a big business last week owing to the
fact that several exchange managers pre-
sented exhibitors and friends with "In-
flammable and Inhalable" gifts with bands
around them.
Manager W. K. Howard of the Vita-
graph, the youngest exchange manager In
the northwest, was forced to use all his
youthful strength in delivering a pile of
Christmas presents to exhibitors and em-
ployes.
"Sunset Prin.ess" Released.
St. Paul, Minn. — The Great West Film
Company has announced the release of
"The Sunset Princess," featuring Wallace
D. Coburn and Marjorie Daw, the second
week In January. The feature has been
In the process of preparation for release
since July.
George W. Malone Joins "U."
Minneapolis, Minn. — C. C. Knapp and
George W. Malone have joined the sales
force of the Universal Laemmle exchange,
Minneapolis. Manager J. F. Cubberley of
the Universal reports a big demand for
"The Purple Mask" serial.
Theater Changes and New Houses.
The Beyerstadt Brothers havejjurchased
the Empress theater at Rochester, Minn.,
and now control both Empress and New
Garden. The Empress was reopened Dec.
19 with Paramount pictures and a 20-cent
admission price.
Ferroe & Knutson have purchased the
opera house at Milan, Minn.
W. T. Hickey's new Armory theater ic
Rlpon, Wis., played to over 1,000 people
on Its opening night last week. "The Bat-
tle Cry of Peace" was the feature being
shown.
G. S. Harding is completing his Elko
theater at Bemidji, Minn., and expects to
have it open by Feb. 1.
Staples, Minn. — The New Palace theater
here, seating about 700 persons, will be
opened shortly showing Paramount pic-
tures five days of the week. H. E. Poolrj
Is manager of the new house.
Among Exchange Men.
E. S. Flynn has left the Supreme Fea-
ture Film Company exchange and Is now
covering the Iowa territory for Elliott &
Sherman in the interests of "Ramona."
Andy Campion has resigned as manager
of the Unique, Minneapolis.
Manager H. E. Friedman of the Pathe
exchange has booked "Pearl of the Army"
In the New Aster for first run in Minne-
apolis.
Minneapolis Filmdom News of Holiday Week
The Big Surprise Was the Pathe and International Deal— Business Brisk Due to
Fair Weather— Big Showing Made by "The Crisis" and Other Hits.
r.v John L. Johnston, coi Film Bxohanga Building Minneapolis. Minn.
MINNEAPOLIS, Minn.— Surprise has fol-
low..l surprise ti.ro for the last few
weeks, but I' it lie's taking over of the
Hearst enterprise was tho big thing. Hugh
C. Aiuiress resigned as manager of the
Hearst International Exchange. 606 Pro-
duce Exchange building, Deo. 10. and Mr.
Felkln of Chicago was sent here to take
his place. Mr. Felkln arrived In time to
witness Andress' private showing of "Pa-
tria" at the New Grand, Minneapolis, and
get acquainted with several exhibitors,
when word came from New York that,
beginning January 1, the Pathe exchange
would handle the International's business.
Mr. Felkln returned immediately to Chi-
cago and has announced his intention to
enter another field. Mr. Andress has not
made known his plans for the future.
Manager Henry E. Friedman of the Pathe
exchange, although busily engaged In
boosting Pathe productions, expressed
himself as delighted with the merger with
the International and he has begun prepa-
rations for exploiting the new films. Mr.
Andress' showing of "Patrla" attracted a
good crowd of exhibitors from the Twin
Cities and the film won much favorable
comment. Mr. Andress has represented
the International here since May, when
he began an aggressive campaign on "The
Mysteries of Myra." Mr. Andress handled
the work of the office alone and deserves
special credit for the work he has done
for the Hearst interests.
Holiday Business Good.
Minneapolis, Minn. — Fair weather during
holiday week did much to bring big busi-
ness to the downtown theaters of both
Minneapolis and St. Paul. In Minneapolis
"The Black Butterfly" and "Gamble in
Souls" drew good houses at the Strand,
"Snow White" proved an excellent draw-
ing card at the New Garrlck, while "The
Crisis" and "Purity" did a good business
at the Lyric and Metropolitan respectively.
At the St. Paul Strand "The Sunbeam"
and "Black Butterfly" drew well. Mary
Miles Minter in "Faith" attracted good
houses to the Blue Mouse. "A Woman
Alone," "The Hands of the Enemy" and
"The Road to Love" did well at Starland,
Alhambra and New Majestic respectively.
Ormi Hawley Here in Person.
St. Paul, Minn. — Ormi Hawley will ap-
pear in person at the Blue Mouse here
shortly, when "Race Suicide," in which
she is featured, is run. Manager O. A.
Rowe has also bid for "The Libertine."
"Crisis" and Other Big Features Going
Strong.
Minneapolis, Minn. — The past week's
calendar has been completely smothered
by big events in the film world hereabouts.
"The Crisis" opened at The Lyric, the
Paramount exchange was sold, "Purity"
began a two weeks' run at the Metro-
politan, Margueite Clark in "Snow White"
was offered at the New Garrick at In-
creased prices, Cristmas and 20 below zero
weather followed by snow and rain all had
their place on the program.
"The Crisis" was shown to about a
thousand invited guests at The Lyric on
Friday evening. Dec. 22, and opened at the
theater Sunday, Dec. 24, to S. R. O. busi-
ness at a dollar top. Despite some of the
stiffest opposition Minneapolis has seen In
many months the big Selig feature, con-
trolled by Elliott and Sherman of Minne-
apolis, continued to draw big houses at
each performance during the opening
week. A thirty-piece orchestra conducted
by George Koehler, who wrote the special
musical scores for the feature, adds to Its
attractiveness and the picture is being
shown in a completely re-decorated thea-
ter. Manager Frank A. Mclnerny of The
Lyric sought eight of the prettiest girls
in Minneapolis for ushers for "The
Crisis." E. A. Brehaney is the manager of
the "Crisis" company, F. A. Mclnerny,
house manager; John LcwIb and It. M.
Volkmar, operators; Joseph KukI.t, agent
and the ushers are: Misses M Stay,
LeBeaux, Donlce, Lorain Schlagel, Clara
Mackaben, Illen, Hazel Moc and Mrs. Webb,
C. J. Bulllet is publicity manager.
II A. Sherman, president of the Sher-
man-Elliott Co., has announced that a
Western "CrlBls" company la being organ-
ized to open a run at Omaha late In Jan-
uary. Mr. Sherman has also stated that
the opening of the feature In Boston has
been postponed for a short time. W. N.
Selig attended the opening of the feature
here as did Governor Burnquist of Minne-
sota, his staff and city officials.
Strand Signs Contracts for Big Films.
Minneapolis, Minn. — The signing of con-
tracts for the Clara Kimball Young, Mary
Plckford and other feature releases, in
addition to Triangle and Metro service,
has brought the Minneapolis Strand thea-
ter into the line of the best theaters In
the west. The Strand, owned by the
Saxe Brothers of Milwaukee, and managed
by James A. Keough, has climbed the
ladder of popularity in Minneapolis In
leaps and bounds, the varied program, tha
attractiveness of the theater, special music
and lavish publicity bringing about suc-
cess. The Strand, located on Seventh
street, between Nicollet and Hennep!.i,
seats a few more than 1,300 persons com-
fortably and displays pictures from 11
A. M. until 11 P. M. The Strand put out
10,000 copies of a large weekly newspaper,
edited by C. G. Branham.
Distribution of Selznick Pictures.
Minneapolis, Minn. — Before returning
to New York Ben S. Cohen, personal rep-
resentative of Lewis J. Selznick, an-
nounced that in the future all Selznick
products will be distributed throughout
this territory by Messrs. Harry Rathner
and Myron Conhaim, managers of the
Unity and Supreme exchanges, Film Ex-
change building.
Emily Stevens at Two Houses.
Minneapolis, Minn. — Emily Stevens, Me-
tro star, had the pleasure of playing to
enthusiastic audiences at two different
theaters in two different types of plays
two weeks ago. "In the flesh" Miss Ste-
vens was at the Metropolitan and "in the
film" she appeared at the Strand In "The
Wager." By arrangement of the WORLD
correspondent Miss Stevens attended a
performance of the latter and was greeted
by a capacity house of admirers. It was
the first time Miss Stevens had 6een "The
Wager" and she was greatly Interested.
Miss Stevens saw the film from the bal-
cony, parquet and projection room, where
the various pieces of equipment were ex-
plained by Publicity Manager Branham
and Operator Sloan. Later In the week
Miss Stevens returned to the Strand to see
Mae Marsh in "The Wharf Rat" and Doug-
las Fairbanks in "The Matrlmaniac."
From the Exchanges.
Mendel Gottlieb, manager of the Favo-
rite Film Corporation, has secured state
rights on "The Libertine." C. G. Branham
is handling the publicity campaign on the
feature.
Ben Rosenberg has announced that he
has secured rights for showing "Around
the World in Eighty Days" for the E. I*.
K. Film Company.
Guy Crandall has opened an exchange
at 322 McKnight building and has among
other features "Home Sweet Home," a
Griffith film.
Fred Larkin, former Anoka exhibitor,
has opened the Feature Distributing Com-
pany exchange at 814 Produce exchange
building.
404
THE MOVING PICTURE WORLD
January 20. 1917
Globe on Canal Street Opens
New Orleans' New Fichtenberg House a Thing of Beauty — Fireproof and Perfectly
Appointed — Occupies One of the Most Valuable Sites on Canal Street — No Steps
to Balcony — Premier Show.
By N. E. Thatcher, 3801 Canal street, New Orleans, La.
already improved the service by adopting
a program of feature productions for each
night in the week.
NEW ORLEANS, La. — The opening of
the new Globe theater on Canal
street has been the event of motion pic-
ture history here so far this season. The
Globe is a Herman Fichtenberg enterprise
and a very meritorious one at that. It
would be a hard matter to find a more
beautiful and more perfectly appointed
motion picture house anywhere, the only
regret being that the seating capacity is
smaller than a theater of such magnifi-
cent finishings should have. In the con-
struction of the building nothing that
would add to its attractiveness and the
convenience of the patrons was omitted.
It occupies one of the most valuable lots
on Canal street and is in the center of
the business district. It is absolutely fire-
proof, being constructed of steel and con-
crete throughout. It is finished in the
most tasteful manner.
The walls and ceilings are of caen-
stone finish, made soft and restful by a
flood of subdued light; the corridors are
cork floored and all of the metal trim-
mings are of Benedict nickel or German
silver, and there is an air of simple ele-
gance in every nook and corner of the
building. Telephone booths, ladies and
gentlemen's rest rooms are among the
minor provisions for the patrons. A mam-
moth Austin organ and a baby grand
piano are provided for the musical ac-
companiment of the feature pictures, and
these instruments are presided over by
Professors Seels and Huffman, both musi-
cians of note. A novelty in the seating
arrangement is that no stairs are re-
quired to gain access to the balcony.
Seats in that section are reached by means
of an easy incline which leads through
the loges and constitutes, practically a
part of the main floor. In every par-
ticular, novelty, completeness and rich-
ness of furnishings and appointments
dominate the theater.
Upon the occasion of the formal open-
ing of the house with the presentation
of "The Common Law" Clara Kimball
Young's first Selznick-Picture release, a
veritable bower of the richest blooms
was provided for the lobby in the floral
offerings of the friends of Mr. Fitchen-
berg. Many of the designs were most
elaborate, and they were so great in num-
ber that they overflowed to every nook
and corner of the available space in the
theater.
Clara Kimball Young Helps Charity.
New Orleans, La. — Clara Kimball Young
with a company of players, under the di-
rection of Charles Giblyn, has just com-
pleted taking a series of scenes to be
made a part of a forthcoming release
on the Selznick program. This was Miss
YounR's first visit to New Orleans, and
she is delighted with the photographic
possibilities of the city and with the very
cordial recepton whch she was accorded.
Every social distinction which she found
it possible to accept was provided for her
and she had a very busy time between
the enjoyment of southern hospitality and
the duty of picture making. She stead-
fastly declined to appear in a public
manner in any theater in which her pic-
tures were being shown, much to the re-
gret of the managers. However, she en-
tered with delight into a project to aid
in procuring Christmas presents for the
poor children of the city. She manifested
interest in the operation of the annual
doll and toy fund project which is an in-
stitution in New Orleans, and she wanted
to help. Under the direction of the photo-
play editor of the Times-Picayune, Miss
Young appeared with some of the prom-
inent ladles of the city on Canal street
amid a shower of coins In the automo-
bile in which she was riding. Thousands
of people thronged the streets and it re-
quired the constant efforts of a squad of
police to clear the way for the machine.
A very substantial addition was made to
the public fund by Miss Young's effort
and many a poor little fellow had her to
thank for a merry Christmas.
D.» L. Cornelius to Be Here Permanently.
New Orleans, La. — D. L. Cornelius, man-
aging director for the Saenger Amuse-
ment Company, has been here making ar-
rangements for taking up his residence in
New Orleans. He expects to be settled
here with his family not later than Jan.
15, and after that time he will direct his
chief efforts to the management of the
new Strand theater which is slated for
opening on Feb. 15. The new Strand is
to be quite the most pretentious theater
that has yet been opened in the south
and everything that goes with the show-
ing of all that is best in photoplays in the
best possible manner is to be provided.
Manager Stephens' Anniversary.
New Orleans, La. — On last Saturday S.
T. Stephens rounded out his first year as
manager of the local Mutual Film ex-
change and he was made the guest of
bonor at a dinner in a little quaint Italian
restaurant where every effort is directed
oward food and not toward sumptuous
furnishings. About the table were the
heads of all the departments in the Mu-
tual exchange, and two or three of the
close business friends of Manager Ste-
phens. The
sumptuous feast
was thoroughly
enjoyed by every
one present. The
after dinner hour
was spent in
felicitations.
Under Man-
ager Stephens's
direction the lo-
cal Mutual ex-
change has been
placed in an en-
viable position
in the motion
picture field here.
Not only has the
business of the
office been stead-
ily and largely
increased, but
the strong est
sort of a working organization has been
built up by Mr. Stephens. He has
the happy faculty of cementing his or-
ganization into one big and contented fam-
ily, with the result that any of his men
would fight for "Steve" before ihey would
fight for themselves. He is the oldest ex-
change manager in point of service in the
city and he has surrounded himself with
some of the best men in the business. It is
said that out of the seventy-five theaters
now operating in the city the Mutual has
accounts with sixty-eight of them, and the
country business shows about the same
average. If it falls off any, Al Dunning, the
nestor of the road men in this territory,
is sent out.
S. T. Stephens.
Exhibitor Bloomsteil Extends.
Donaldsonville, La. — 'William Bloomsteil
of this city will open motion picture thea-
ters in Houma and Thibadeaux and con-
duct them in conjunction with his local
theater. Bookings have already been
made for the new houses.
Parent Co. Takes Over Local World
Film.
New Orleans, La. — An important change
in the motion picture field here was the
taking over of the New Orleans exchange
of the World Film by the parent com-
pany last week and the auditor for the
company has just completed his examina-
tion of the books. The local World ex-
change has been for the past several
months under the control of the Southern
World Film Corporation, which was an
affiliation of the S. A. Lynch Enterprises
of Atlanta, Ga. Mrs. Anna H. Sessions
was made manager of the exchange when
the transfer was made, and she proceeded
to make the office show such a marked
increase in receipts and decrease in op-
erating expenses that the World officials
decided to take advantage of a provision
in the lease and terminate the relations
with the Southern World Film Company,
taking over the business for themselves.
Mrs. Sessions and her present force of
employes will continue to administer the
affairs of the local World exchange.
Auslet-Woodward Theater Corporation.
Booneville, Miss. — The Auslet-Woodward
Theater Corporation has been formed with
Jack Auslet as president and general man-
ager, C. C. Woodward secretary-treasurer.
Its main office is at Booneville, Miss. This
firm has taken over the Princess theater
at Booneville, Miss., and the Lyric at
Louisville, Miss. They are booking the
operat house at Baldwin and contemplate
leasing several other theaters in Missis-
sippi and to build one at New Albany and
Pontotoc. Mr. Auslet is an old sxperienced
showman and has had considerable experi-
ence in the motion picture business both
as manager of theaters and handling of
feature pictures and working for ex-
changes. This firm reports excellent busi-
ness since they have inaugurated a
feature every day at their houses. Para-
mount, Pathe, Mutual, World, and special
pictures are shown in their houses, also
Fox productions.
WORTH MANY
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Buys Lomo Theater.
Hattiesburg, Miss. — Vernon Balrd has
purchased the Lomo theater here and has
J. I. Dodson, Leading Salesman.
Kansas City, Mo. — J. I. Dodson was the
lucky man whose hard work won him
the prize for the largest Increase in bus-
iness in the last four weeks of the year,
in the Universal territory under the di-
rection of R. C. Cropper, at Kansas City.
Mr. Cropper's district includes Kansr.s
City, St. Joseph. Omaha, Oklahoma City,
Sioux Falls, Cairo, Fort Smith and
Wichita exchanges.
L. H. Chandler with "U."
Kansas City, Mo. — L. H. Chandler Is
January 20, 1917
THE MOVINii PIC] URE WORLD
now traveling for the Universal out of
Kansas ,,|l\ Mr. Chandler was formerly
wiiii the Federal Film Company there.
Edward E. Hillcr Goes on Road.
Kansas City, Mo. Edward k. Hlller, for
the past two years bookor at the Paths
inge, Kansas City, Mo., starts on the
early this year, with Southern Mis-
souri and Central Kansas territory. Mr.
r has received an Ideal tralnln
a road position. He for years traveled
for s road show; then he managed the
Ity moving picture theater at Law-
rence, Kan., and then went into tho Paths
office. He knows all the exhibitors in his
11,'W territory; and he Is personally ac-
quainted with most of them, having sold
films to them In the Pathe office.
Local Exchange Notes.
* Kansas City, Mo. — J. B. Gruwell has
been transferred to the Chicago office of
K-E-S-E, after two years on the road
from Kansas City territory.
The Metro exchange at Kansas City has
added 50 per cent, to Its office quarters,
because of increasing business.
Local International's Head.
Kansas City, Mo. — J. S. Applegate, the
manager of the new International ex-
change recently established in Kansas
City, has had a short, but successful car-
per" in the motion picture game. Until a
year ago he was in the automobile busi-
ness, having traveled for several compan-
ies from the factories and from various
branch houses over the country. One day
about a year ago, his friend M. Sheridan,
of the rathe office at Denver, asked him
why he did not go
into the motion
picture business,
and he decided to
try it. He obtain-
ed a position as
traveler with the
Pathe office at
Denver, and was
on the road for
five months, and
was then given
the management
of the office. In
the early fall of
this year, however,
he was offered the
management o f
the new Interna-
tional office which
was to be opened
in Kansas City, the
company having
decided that the
St. Louis office was
J. S. Applegate. too far away to
give quick service to the great South-
west. Mr. Applegate accepted the posi-
tion and opened the new house in Kansas
City the first of November.
One of the ideas which Mr. Applegate
has used very successfully In the manage-
ment of the office, is his careful selection
of the traveling salesmen and watchful
interest over their efforts on the road.
Each salesman is given special attention
and help in his territory, and is expected
to make a good showing. Mr. Applegate
gives as much of his personal attention
as possible to the weekly results of each
salesman's trip, and he knows just what
each is doing. In this way, when the
company some day asks him for a man to
put in charge of a new office, he is in a
position to say just who is the man best
qualified for such a place.
The new branch is opening in fine shape,
the new serial "Patria" receiving a num-
ber of bookings before It was even re-
leased. The other features which the
company has released are going in fine
shape, and are being booked in the best
houses in the territory.
Mr. Applegate weighs two hundred fifty
pounds in his stocking feet, and says he
is not ashamed of It
Still More Rigid Censorship Likely
In Kansas City, Result of Emotional Explosion Over Sensational Films and Pos-
ters May Be a Sterner Supervision of Pictures, Lobby Displays and Advertise-
ments— Bishop Interested — Situation in State.
Bj Kansas City News Bervloe, ::oc Corn Belt Bin. .* city. Mo,
KANSAS CITY, MO.— Tho rigid censor-
ship of all pictures to bo ehown In
Kansas City by the censor board, the In-
trusion of varlOUl OiVlO oodles into
matter of watching for Improper pic-
tures, the enlistment of police powors to
control and regulate lobby displays,
stricter supervision and control of news-
paper and other advertisements — these
are some of tho immediate results likely
to follow the recent "explosion" with ref-
erence to censorship In Kansas City. And
now comes another, semi-official, but
quite as serious.
Bishop Lillis Issues a Circular.
Two weeks ago Bishop Lillis, the head
of the Catholic church in this district,
delivered a sermon on the moving pic-
ture show, in which he deprecated the
tendency on the part of some exhibitors
to present pictures that appeal to de-
graded tastes, and that give too close fa-
miliarity with crime. Apparently this
sermon was a warning, and a forerunner
of possible drastic suggestions. For last
week the bishop issued a circular, In
which he called upon Catholics to use all
their influence against exhibitors of im-
proper pictures, particularly against
shows that were advertised as for adults
only. One paragraph of the circular is
especially significant. It follows:
"We are convinced that city officials,
if supported by public opinion and sym-
pathy, will cheerfilly assist in eliminat-
ing all films of debasing character by
influencing legislation and by enacting
laws that will subject these showa to
stricter supervisien and to heavy fines in
case of violation by the ones who at pres-
ent feel themselves above the law and
who brook no interference from outraged
society. And we are equally convinced
that if parents, Catholic organizations and
church societies realized their rights and
were mindful of their obligations the
photoplays that now are questionable and
sources of evil, would soon become the
agencies of incalculable good. The most
effective protest that the people can make
against offensive and Indecent picture
shows is their refusal to attend them."
The Situation in the State.
Here is the situation: First, some of
the church bodies are Insisting on an
extension of the censorship control, the
enforcement and utilization of a section
of the old law providing for organization
of local censorship bodies to co-operate
■with the state censorship board. Second,
many educational bodies are urging that
some new basis of control of improper
pictures be discovered and established.
Third, the federation of women's clubs is
urgin'g that the censorship be taken away
from the department of public instruction
and put in the hands of an unofficial
body — a committee made up of citizens,
from whose decisions appeals can be made
only to the courts. Fourth — and here is
the crucial point — most of the legislators
have a more or less well-developed idea
that the present censorship law, in form
and in practice, is unjust, and fails of its
purpose.
It is obvious that there is a big chance
to get action by the Kansas legislature
that will remove a great deal of the ob-
noxious character of the present law —
and perhaps to remove the law altogether.
"Family Night" Shows.
Here is anotner phase of the subject.
Sudden and widespread interest is being
taken in the experiment in Kansas City,
Kan., and in Kansas City, Mo., of pro-
viding special programs for "family
night" at the neighborhood theaters. The
Parent-Teachers' associations, perhaps the
most powerful organization in the two
I, when it getB Htartod oM ■ project,
has conceived the notion of hcvini
olal programa agreed upon i.
t wo i I., to which til"- children
shall be urged to some, Theae programs
are to be approved, on a plan irn
In each instance by the exhibitor.'
committees of the associations V
such arrangements have been made, the
exhibitors have not been disturbed by the
censorship with reference to their other
programs — Indeed, tho close touch that
the plan gives with the parents ant}
teachers, seems to enable the exhibitor
to provide programs for all nights that
are popular and acceptable. Such cen-
sorship, or co-operation In selection of
programs, has not proved Irksome.
This plan is being urged upon com-
munities in the two states by the state
Parent-Teacher organizations; and It is
notable that it seems to disregard cen-
sorship of shows for other than the fam-
ily-night occasions.
In Missouri, the proposal of the newly
elected governor to impose a tax on mov-
ing picture theaters has been rejected
by the governor's advisory commission.
Must Have Been One of Bowles' Ideas.
Kansas City, Mo. — Thirteen salesmen
and heads of departments of the Kansas
City Universal office were guests of R. C.
Cropper, district manager, at the theater,
and a New Year's party at the Edwards
Cafe. The entertainment features cul-
minated in the mysterious and sensational
appearance of a girl In a purple mask,
descending a stairway at the critical part
of the program, a purple spotlight play-
ing upon her. The "Purple Mask" had
been released only a few days previously.
The fact that the Universal bunch was
dining in the large room where hundreds
of other people were enjoying their New
Year's celebration, gave the scene partic-
ular significance.
Harry Burton's New Idea.
Brookfleld, Mo. — Harry Burton has been
"cashing in" with a new idea, for which
he has the co-operation of the Pathe ex-
change at Kansas City. This is the show-
ing of slides bearing the pictures of stars
in coming attractions, but without the
identifying names of these stars. Mr.
Burton offers prizes to the persons who
can guess the names of the stars. The
picture slides are shown two weeks or
more before the film is to be run, and
before any of the "paper" Is set up. The
prizes are awarded at the opening night
of the program in which the stars appear.
Missouri and Kansas Theater Changes.
Braymer, Mo. — Harry Pill has bought
the Braymer opera house, now a moving
picture theater, from Clifton Barcus.
Cowgill, Mo. — F. A. Strawhackett has
bought the Nelson property here; it con-
sists of a handsome building, which
houses the electric light plant, the Cow-
gill Garage, and the moving picture the-
ater, and all these enterprises will now
be operated by Mr. Strawhackett.
Cameron, Mo. — Mr. Jarboe, formerly of
Carrollton, Mo., has opened his new $10,-
000 moving picture show house here.
Bucklin, Mo. — Wiggin & Burke have
bought the Iris tneater from J. F. Ham-
mil.
Boonville, Mo. — W. S. Merrill has bought
the Stevens opera house, and Is managing
it.
Selden, Kan. — J. A. Phillips has opened
a new show here; he has shows now at
Oakley and Colby, and Is the professor
in the high school at Colby.
Topeka, Kan. — J. W. "Wrlsten has
bought the Iris from H. S. Montgomery.
40o
THE MOVING PICTURE WORLD
Snow Hits Mountain Business
Rocky Mountain Film Distribution Snowed Under — Two Weeks Storm Blocks All
Lines and Theaters Can Get No New Films — Reserve Programs at a Premium
— Serials Have Been Refused to Inaccessible Places.
By 1' >' Day, Denver Times, Denver. Colo.
DBNYHK. COlO An almost uninter-
rupted anowBtorm of two weeks' dura-
tion, Interspersed and followed bj ■ pro-
traoted spell of Boro weather, has wrought
havoc with the til'" Industry in the Rooky
Mountain ronton. Film BOTVlOB la demora-
lized to an extent never before experi-
enced In Hi's district.
l'.von at bBBt the task of liaiuilln.tr of
Mma m tuts dlatrlot la fraught with has-
arda whloh the exchange managers and
axhlbltora only oan realise. Soma idea of
tin- difficulties encountered by thorn oan
ba had, however, whan it la Known that
throe daya ami nights arc required to
transport films one way to soma of tha
nora distant points In tha stats. And this
with conditions favorable,
Now that mountain passes aro blockaded
by groat snow drifts ami train BSrVlOS
either w hoiiy suspended or badly Drip-
pled, it is noxt tO impossible to run a tllm
exohange or opsrats • thsatar,
Thsrs is hardly an exohange In Denver
that lias not at least one feature tied up
haok of a snow blockade, and some
ten or a dor.en ptetures are temporarily
out of eommisslon.
Advance bookings have been knocked
into a cooked hat and tha forces of the
various exchanges are working night and
day trying to bring order out of chaos.
Theaters, big and little have been hit by
the unprecedented condition, and many
houses in the mountain towns ha\e been
able to keep open only by the fact that
tlioy had rescr\ e programs on hand be-
fore tha storm bsgan, Soma of these
theaters change programs dally, but now
are running one program until another
can reach them, whether It is one day or
a \\ oak,
Tha vaults of local exchanges, which or-
dinarily contain hundreds of reserve reels.
are emptied through the necessity of flll-
Ing in where programs have either failed
to reach their destination or have been
held up on the return trip. Even should
the weather moderate to such an extent
that regular train schedules can be re-
sumed. It Is estimated that several weeks
will be rSQUlrai in which to straighten
«>ut the tangled mass.
A saving feature of the present difficulty
is the fact that few serials have been af-
fSOted by the transportation tie-up. Tak-
ing- Warning from their experience of last
w inter, when different episodes of several
serials were held up back of a snow block-
ade in the Durance district, thus spoiling
the sequence Of the screen story beln.tr
rim In scores of other houses, the i\-
Ohanga managers this year refused to
book serials in the inaccessible regions.
TO add to their other difficulties the ex-
hibitors throughout the state. Including
Denver and the other large cities, have
had a very poor holiday season. A dull
spell is not unexpected .lust prior to
Christmas, but this year it reached unpre-
cedented proportions ami conditions have
not since Improved. Unfavorable weather
undoubtedly is the cause of the slump,
and when the temperature moderates it Is
expected that business will return to
normal.
Denver Screen Club Ball February Third
Club Sets New Date; — Mary Miles Minter, Anita Stewart and Wallace Reid Expected
— Clara Kimball Young Hoped For.
Miss Young and her company will par-
ticipate.
Harry Xoland and H. K. Huffman, presi-
dent and secretary, respectively, of the
Screen Club, desire, through the MOVING
PICTURE WORLD, to invite any and all
moving picture people who happen to be
in this Vicinity on or about Feb. S to
stop over in Denver and be the guests of
the club at the grand ball. Any who can
avail themselves of the invitation are re-
quested to wire or write either of these
officers so that arrangements can be made
for accommodations and for their enter-
tainment while In the c.ty
J. Albert Hall, who played the part of
the police captain In "The Yellow Menace.'*
was among the guests at the Screen Club
luncheon. He is appearing in a vaude-
ville sketch at the Orpheum in Denver.
He entertained the members with stories
of his experiences while performing for
motion pictures and of studio life In gen-
eral.
.lames Thompson of the Majestic thea-
ter of Grand Junction and A. F. Anderson,
a Pueblo exhibitor, were among the other
out-of-town guests who made short
speeches
Denver. Col- -The weekly luncheon and
meeting of the Kooky Mountain Screen
Club, held during the holidays, was the
largest and most enthusiastic in the his-
tory of the organisation. Every exchange
manager and most of his assistants and
nearly all of the local exhibitors. In addi-
tion to a number of out-of-town visitors,
were present.
The date of the big Screen Club ball,
which has been set on numerous occa-
sions and then changed for one reason
or another was definitely tlxed for Fob
S. Uars Miles Minter. Anita Stewart and
Wallace Fold will be the guests of honor.
All these stars have promised to come to
Penver to participate in the festivities.
Others may be added to the list later on.
it is expected that Clara Kimball Young
and her company of players will be here
for the purpose of staging scenes for "The
Easiest Way." In which case they also
will be Invited to attend Wires have
been sent to the Sol/tuck management
seeking information concerning the date
of the arrival of the company, but as yet
no response has been received, and, there-
fore. It is Indefinite as to whether or not
Swanson-Noland Theater Newspaper a Hit
In Grand Junction. Colo., the Movie Fan, a Newspaper Boosting Majestic Theater
Attractions Becomes Leading Local Weekly.
Dee or a theater to print a
newspaper as a medium to advertise Its
attractions Is not a new enterprise. Put
for such a publication to | vow to the pro-
'iis that it Is the leading- weekly In
a town Of 16,000, With the demand for
advertising space so great that scarcely
enough room is left to publish the mov-
ing picture news, for which it is gotten
out. is a condition Quits unusual.
Such, however, is the case in Grand
Junction. Colo, where the Swanson-No-
land Company operates the Majestic thea-
ter, one of a string of moving picture
houses In this region. and In addition
publishes a weck'v called The Movie Fan.
January 20, 1917
Movie Pan was gotten out orig-
inally to exploit the attractions at the Ma-
jestic, and advertising was solicited to
help defray the expenses of this kind of
publicity. Out of the venture has devel-
oped a paving newspaper propejition.
Each week the paper furnishes new evi-
dence of the enterprise of Its owners and
.lames Thompson the local manager. The
latest plan to be staged by the theater
through Its weekly Is a contest among
school children whereby every pupil of the
elementary grades who attains an aver-
Of SO per cent In his studies will be
admitted free to especially arranged mat-
inees at which children's pictures are
shown.
The first of these matinees was staged
Jan. t> and another Jan. 10. June Caprice
in "The Ragged Princess " was the attrac-
tion at the first, and Baby Marie Osborn
in "Sunshine and Shadows" was shown at
the second matinee.
The Majestic management could not
hope for financial return through this en-
terprise because the performances were
special and no one could buy his way In.
The theater's gain Is more than a financial
one. It has won the friendship of the
children, their parents and their teachers,
and has helped to popularize The Movie
Fan.
Local Fox Office in First Place.
Denver Colo. — While not boastful, the
Fox organization in Denver is plainly-
proud of its achievement in capturing first
prize in the nationwide "Business Getting
Contest" recently staged among the ex-
changes of the Fox Film Corporation in
the United States.
When it is considered that the film ren-
tal game In the Denver territory has
drawbacks that are uncommon to any
other territory in the country, the local
Pox office is deserving of great credit for
their victory over every Fox exchange
in America. The indefatigable work of
Manager A. W. Fden was largely respon-
sible for bringing the prize to Denver, but
he is reluctant to accept the credit, and
says that it was the assistance given him
by his corps of aides that did the work.
And to prove that his statement was not
idle chatter he divide.l the cash prise
among his office force when the money
arrived last week.
Denver, Colo. — Samuel L. Baxter, vet-
eran moving picture exhibitor, owner of
the Isis theater, has won out In the com-
petition among local theater owners for
the privilege of the first showing In Den-
ver of "A Daughter of the Gods." Mr. Bax-
ter has booked the big Fox feature for a
fifteen-day run. Admission prices will
range from 16 BOntS to one dollar.
San Francisco Newslets.
The new theater nearlng completion at
Fllis and Mason streets is to be known
as the Casino, instead of the Strand, as
w.-.s originally proposed.
Louis I.nrie. of the RlaltO theater, was
recently called to LOS Angeles on business.
Sol 1.. Lesser has exhibitors guessing as
to where "War Prides" will be shown first
in this city. He has it booked for pre-
sentation at IS, 50 and T.^ cents, but has
not announced the name of the house.
The Turner & Dahnken circuit has ap-
ld plans for extensive Improvements
at its house at Reno. Nev.. including the
Installation of a storm front and an addi-
tion to the stage.
Regent theater at Fillmore and
Clay stre, >W being conducted by
J. B. Lyons.
The Electric theater at Church and Mar-
ket streets has been reopened by O. B.
Olson, the projection equipment having
installed by Walter G. Preddey.
Corcoran. Cal. — The Neev theater has
opened under the management of R.
\ Neev.
Garden Grove. Cal. — T nbla thea-
ter Is to be opened as a moving picture
house by Tone & w,
January 20, L917
THE MOVING 1'ICTIJ-RE WORLD
407
A. A. Berrard, the new owner Ot the.
i, Modesto, Cal., was a re-
cent visitor hero.
O. A. Metcalfe has shipped a motor-
generator s.-t and projection equipment to
Shelton & Mil lain, wlio will shortly open
a house at Tonopah, Nev.
The stage of the Cortland theater, on
Cortland avenue, Is to be set back twenty-
five feet and other Improvements made In
the house.
11. F, Davis, formerly of this city, has
purchased the Rex theater at Vallejo, Cal.,
from Thomas Smith.
The Turner & Dahnken Circuit has
booked "Lonesome Town," featuring Kolb
and Dill, for presentation at the Tlvoll
theater during the week of Jan. 14.
E. H. Emmick Goes to Los Angeles.
San Francisco, Cal. — E. H. Emmick,
president and . eneral manager of the
Peerless Film service, has gone to Los
AngeleB and plans to make his headquar-
ters there, leaving the San Francisco of-
fice In charge of H. Salmson. He has ar-
ranged to handle all of the De Luxe Lasky
Film Corporation's productions In South-
ern California, Arizona and New Mexico,
ami will enlarge his distributing facili-
ties. Mr. Salmson returned recently from
Los Angeles delighted with the Christie
-comedies he saw and has since succeeded
In booking these over the entire Turner
& Dahnkta circuit.
Supply Man Back from Seattle.
San Francisco, Cal. — Walter L. Stern,
who has been at the Seattle office of G.
A. Metcalfe for several months, has re-
turned to the home office, arriving Just
before Christmas. A good business is be-
ing done despite the reports of exhibitors
of a light holiday trade.
Cameramen Gather at Submarine Wreck.
Eureka, Cal. — The recent spectacular
wreck of the U. S. Submarine H 3 on the
beach near Eureka, Cal., brought cam-
eramen from San Francisco to the scene
In a hurry, the trip to the northern city
having been made by Bertin E. Moisant,
of the Mutual Weekly; L. C. Hutt, of the
Pathe News; E. Carl Wallen, of the
Hearst International, and Ralph R. Earle,
who has been making scenic pictures for
Pathe of late. The accompanying picture
shows the quartette of crank grinders on
the beach with a newspaper photog-
rapher, the submarine showing plainly in
the breakers in the background, while In
the distance can be seen the vessels
waiting for an opportunity of assisting
the disabled diver.
Film Shippers Should Take Care
In San Francisco Inspectors of United States Bureau of Explosives and the Trans-
portation Companies Investigating Packing Cases — Legislature Meets Soon —
It is Wiser to Be Careful in Film Transportation.
Bj T. A. Church, 1&07 North B1 . llcrkoley, Cal.
SAN FRANCISCO, Cal.. Trouble Is In
store for the ahlppera of Qlmi who in-
sist on lending out ttali article paoked in
oaaea that are badly battered or worn or
Inaeourely fastened, [napeotora of the-
United States Bureau of Bxploaivea and
of tranaportatton oompanlei have been
quietly Investigating the condition of ship-
ments, and reoently held up twenty cases
at the Ferry depot. Most of these cases
were fastened with pieces of rope, or
with straps of webbing that were badly
won,. Members of the Film Exchange
Board of Trade are exercising care In
making shipments, and it Is stated that
most of the films that have been held
up are the property of outside exchanges
to whoBe attention the need of extreme
care has not been brought.
This matter is of particular Importance
at the present time, as the State Legisla-
ture meets within a few days and it Is
desirable that no regulations be passed
to further hamper the shipment of mov-
ing picture film or the carrying of the
same as hand baggage. The agreement
made last spring Detween this organiza-
tion of film exchange men and transpor-
tation companies is very satisfactory to
film exchange interests, and It is hoped
that it can be continued unchanged. In
order to maintain this agreement effec-
tively it is particularly desirable that the
membership of the Board of Trade be en-
larged to include all of the important
shippers and the indications are that this
will be accomplished very shortly.
Local Vitagraph to Move.
San Francisco, Cal. — The local Vita-
graph exchange, for the past two years
located at 986 Market street, where the
entire second floor is occupied, will move
about the middle of January to the fifth
floor of the Musical building at 985 Mar-
ket street. The new quarters will be
fitted up in splendid shape and will con-
tain more than double the amount of floor
space now being occupied. A large ex-
hibiting room will be a feature of the ex-
change and reviews will be given when
desired by exhibitors. The building to
which the Vitagraph exchange will move
is admirably adapted for film exchange
purposes, being of fireproof construction,
with a wldo entrance and both freight
and paaeanger elevatore.
T. L. Haines, Jr., Makes a Trip.
San Francisco, Cal. — T. L. Hainan, Jr.,
Of the local branch of the Atlas Educa-
tional Film Company, recently made a
trip to Los A nd vlclnlt; in the
Interests of the projection machine and
camera business of this firm, whloh naa
become quite large.
New Exchange for Film Row.
San Francisco, Cal. — The De Luxe Lasky
Film Corporation, which la located at the
present time In the Humboldt Bank build-
ing on Market street, Is to remove to 107
Golden Gate avenue about the first of
February, to the quarters now being oc-
cupied by the Fox Film. Arrangementa
have been made by E. H. Emmick of San
Francisco and Los Angeles to handle Ita
features In the Los Angeles field, and of-
fices will be opened In the Los Angeles
Investment building, but later It la
planned to secure a location on Olive
street. Ralph Clark, for a long time man-
ager of the local office of the World
Film, but more recently with the Cali-
fornia M. P. Corporation, has been ap-
pointed special traveling representative
out of the San Francisco office and la
making his first road trip. The first re-
lease, "The Conquest of Canaan," has been
booked solid to the end of March, aa haa
also been the "Witching Hour."
Artcraft Takes More Room.
San Francisco, Cal. — The Artcraft Pic-
tures Corporation has found It necessary
to take over another office In the Pacific
building in view of the activities In con-
nection with the George M. Cohan pro-
ductions. The second Mary Pickford re-
lease is expected here shortly and a re-
view for exhibitors will be given as soon
as It is received. Western Division Man-
ager Arthur S. Ka:.e has been here for
some time, but will leave shortly to visit
the branches at Salt Lake and Denver.
J. J. Patridge Is now covering Arizona In
the interests of this concern, and the
Northern California territory Is being
covered by a recently acquired addition to
the force, N. F. Haas.
New Fillmore Theater to Be Enlarged.
S.an Francisco, Cal. — The New Fillmore
theater of Kahn & Greenfield, although In
use f^r about two years only, has proved
too small and arrangements have been
concluded for enlarging it to a capacity
of about 2,000.
Irving Lesser Spends Holidays in Home
City.
San Francisco, Cal. — Irving Lesser, for
several months manager of the Los An-
geles branch of the All Star Feature Dis-
tributors, Inc., spent the Christmas and
New Year holidays here, and during hla
stay his brother, Sol L. Lesser, made a
hurried business trip to the southern city.
Camera Men, from Left to Right: Bertin E. Moisant, Mutual Weekly; L. C. Hutt,
Pathe News; E. Carl Wallen, International; Ralph P. Earle, San Francisco.
Fire Inspectors Visit Operating Booths.
San Francisco, Cal. — Inspectors for the
Fire department have been making the
rounds of the moving picture houses of
late and a number of operators have been
ordered to remove fire extinguishers from
places near the projection machines to
positions outside the booths. They claim
that in the event of fire operators would
not be able to reach the extinguishera
by the machines, but that were these
hung Just outside the door they are al-
ways available.
408
THE MOVING PICTURE WORLD
January 20, 1917
Portland's New Year's Prospect
A Visit to Some of the Suburban Exhibitors — Recent Manufacturing Plants Are
Expected to Help Business — Methods of Film Distributors Are Condemned —
Desire for the Co-operation of the Exchanges.
Abraham Nelson, 601 Journal Bldg., Portland, Ore.
PORTLAND, ORE.— About the first of
eacb year it's customary to go around
and gel the views of exhibitors on the
business they expect to do during the
ni\i twelve months and to listen gen-
ii \ to rhapsodies of optimism. So the
writer set forth the other evening and
propounded to a few exhibitors the ques-
tion: "What is the prospect for 1917?"
and each made answer as herein stated.
George Maple, who manages the Ideal
at 24th and Thurman, for the Ideal
Amusement Company, said: "Tell the
Easterners, particularly the film distrib-
uters and producers, the truth about the
situation in Portland. There has been
too much boosting, with the result that
those who fix the prices on films have
put the cost 'way up, and exchanges have
assumed a 'take it or leave it' attitude
that is hurting the business in the Rose
City. Let me say the prospect for 1917
depends a great deal upon the manufac-
turers and exchanges, and if these peo-
ple maintain their present attitude, the
prospect is not promising. The exchange
is too far from the exhibitor. The man-
ager sits in Seattle or San Francisco and
fixes the price, and if the exhibitor com-
plains of poor business, he makes no at-
tempt to investigate the trouble or sug-
gest a remedy. The exchange makes it
a point to stay away from a complaining
exhibitor until he finally cancells."
Other exhibitors expressed the same
views as Mr. Maple on that point.
The fact is that during the past year
moving picture men in this territory have
had a hard row to hoe and prosperity
that has come to the West in mercantile
lines has apparently had little good ef-
fect on the exhibitor. However, Port-
land theater men are optimistic. With
the millions of dollars now being In-
vested here by ship-building concerns
and thousands of men being employed in
them, Portland has a most wonderful year
ahead of it. Most of the exhibitors say
the money is in the town and the only
question is: "Will the manufacturers
turn out the film for which the patron
wants to pay his good money to see, and
will the exchange act reasonable in its
distribution?
The Victoria Dons Holiday Garb.
J. B. Washtock had his theater, th»
Victoria, all warmed up and a comfort-
able crowd waiting for the opening when
the writer called. He said the shipbuild-
ing industry had brought many new fam-
ilies to his district and he anticipated a
much bigger 1917 business than that of
the year just passed. Mr. Washtock has
fixed his house up in style, with cretonne
lamp shades and curtains, and has made
the foyer and lobby a bower of ever-
greens for the holiday week.
Graeper Says Prospect Is Good.
W. A. Graeper. of the Union Avenue,
had a good crowd for the cold snowy
evening and was showing a dandy pro-
gram, featuring "The Parson of Pana-
mint." Mr. Graeper expressed his belief
thai the coming of the many new indus-
tries to Portland would undoubtedly
make 1917 a good year.
Tivoli Has a Contest.
The Tivoli was doing nicely notwith-
ling that most of the youngsters in
Alblna wove .iust around the corner coast-
in;; down Russell street hill. Mr. Phillips
is running a contest that he says is
arousing interest. He was most opti-
mistic about the effect of the ship build-
ing plants now operating in Portland.
saying that one firm was going to put
on 1.000 men on February 1.
at 19th and East Broadway, is
operating under a more high-class policy
than the former owner and is meeting
with dandy success. The unreasonable
demands of the exchanges upon exhibib-
tors, the location of many feature ex-
changes in Seattle when Portland is a
logical distributing point for the Pacific
Northwest, are handicaps to the industry
here, he declared. He cited that a Seat-
tle exchange had demanded that he put
up nearly a hundred dollars as a deposit
before he could get service. He reiter-
ated the sentiment that the prospects for
general business were most encouraging
and that exhibitors would get in on the
profit if exchanges would co-operate with
them.
"Pitt" Has Faith in Coming Year.
E. T. Pittmon, Rose Bud theater, also
has faith that the betterment of general
business conditions now taking place will
have a good effect on the moving picture
business. To show that he has confidence
of getting returns, he exhibited a sample
week's program. There was "Rip Van
Winkle," with Thomas Jefferson, "The
Shine Girl," Pendleton Roundup, "The
Right to Be Happy." and a couple of ser-
ials, all costing good money.
Tebbetts Expects Boom Soon.
W. E. Tebbetts, Alhambra theater, was
the next exhibitor interviewed. He an-
ticipated that the opening of the steel
mills and ship yards would make itself
felt in his neighborhood about March. He
said there was every indication that
money was loosening up, and that mer-
cantile establishments were already do-
ing a much larger business than last year
at this time.
Ayres Is Optimistic.
W. A. Ayres, of the Sunnyside, is satis-
fied that general business for the com-
ing year will be better than last, and
stated that his December receipts as com-
pared with those of the year before indi-
cated that.
Manufacturers, Please Note.
This is a frank statement of the situ-
ation in Portland gathered from an in-
spection of the outlying districts where
theaters used to flourish in the early days
of the industry. If Portland exhibitors
would get together and make sugges-
tions for the mutua1. betterment of the in-
dustry, the following would undoubtedly
be among tnem:
Establish feature exchanges in Port-
land; it Is the logical distributing point
for many theaters in the territory. Co-
operate with exhibitors; no mercantile es-
tablishments treats its customers with as
little sympathetic understanding as the
exchanges do, and prospers in the long
run. Send out real stories in films, not
merely miscast stars. Improve the gen-
eral programs, some of them have woe-
fully degenerated. Lay off on costume
plays, they don't go here no matter how
good they are.
All this comes from exhibitors In a
booming town where everything is pros-
pering in business and manufacturing.
Exchanges Should Be Here.
John Adams, the new owner of
the
James' Broadway Has Fine Opening.
Portland, Ore. — James' Broadway, the
new name (or the old T & D, at Broadway
and Stark, had a most auspicious opening
December C3. "Idle Wives" being the ini-
tial show. A thoroughly renovated house
greeted the patrons, the big foyer being
tastefully done over in bright and pleas-
ing colors that create home-like atmo-
sphere.
The lamp room Is now on the first floor
and makes the foyer more cozy by taking
up a lot of waste space. The picture Is
a foot smaller all around than that which
was thrown by the T & D, and the pro-
jection is excellent. Mr. James has em-
ployed a bevy of black-haired girls i
ushers who are costumed in old rose.
Christmas Day the big 2,200-seat nous"
stood 'em up all over.
New Theater for La Grande.
La Grande, Ore. — Mrs. M. B. Gardlnler
is putting in a theater, 60x110 in size, In
a building two blocks from the Arcade.
The new house will seat 672, all on the
ground floor. • It will be called the Colo-
nial. It will open January 20. The
equipment was furnished by the Service
Film Company, the Film Supply Company,
Heywood Brothers & Wakefield, all of
Portland.
The Arcade, which Mrs. Gardinier hasr
leased to Meyers & Lieter, will be im-
proved when the lease expires and the
seating capacity will be increased to 700.
G. F. Traveller Weds.
Portland, Ore. — Invitations have come
this way for the wedding of H. C. Feld-
man and Miss Mae O'Neill at Salt Lake
City, December 27. The couple will re-
side in Seattle. Mr. Feldman has been
road man for General Film about a year,
working out of Portland, Seattle and
Spokane.
•
C. O. D. for Alleged Damages.
Portland, Oregon. — Pathe exchange re-
cently had a can of its own film returned
with a C. O. D. attached for a sum in which
the exhibitor claimed to have been dam-
aged by the alleged tardy arrival of his
paper for a future show. This was an un-
heard of proceedure, the exchange claimed,
inasmuch as the trivial damage, if any.
had not. been liquidated nor ascertained.
The matter was placed in the hands of the
exchange men's board of trade and re-
plevin proceedings would have been
started had not the exhibitor released the
C. O. D. on demand.
Bill Mead Weds.
Portland, Oregon. — Bill Mead, former
traveling representative of Triangle in
this territory, passed through Portland
recently en route to Los Angeles on his
honeymoon trip. He was married Decem-
ber 13 to Miss Elizabeth Heinlen.
Mr. Mead has severed his connection
with Triangle and his journey to Califor-
nia is to engage in film pursuits there. He
was undoubtedly a big factor in making
the Pacific Northwest Triangle office suc-
cessful and popularizing the service in the
Heard on Portland's Film Row.
Eddie Hudson, of Pathe, has gone to
Butte. He was two years with the Port-
land office. E. E. Goehlor. road man for
the same firm, has resigned his position to
become an automobile salesman, his form-
er occupation.
H. O. Strom has opened the theater at
Houlton, Oregon. He also operates the
Strand at St. Helens.
Sons of Vets' Band With "Pearl of the
Army Sign."
Portland, Oregon. — The new Pathe serial
"Pearl of the Army" had an auspicious
opening at the Hippodrome December 17
when it was shown at the big house In
cifnnectlon with "The Shielding Shadow"
which is nearing completion.
On the Saturday preceeding the serial's
opening, the management of the Hippo-
drome and the Pathe exchange staged a
parade with appropriate banners and led
by the sons of the Spanish American War
Veterans.
Mr. Exhibitor: — You will get more
helpful information by carefully read-
ing one trade paper weekly than by
skimming over three or four. The
MOVING PICTURE WORLD is the
one paper you need.
January 20, 1917
THE MOVING I'H [ URE WOKI.Ii
Spokane News Letter Spokane Business Last Year Was Good
! I. I lt|,
• . Wash.
Box Parties at Picture Theaters.
S. \NK. Wanh. — Spokano society folk
are ki-.
ters. This Ih b ibis busi-
ness to the two theaters Oi prln-
•cently v. ;lvn
by \\
& Island
Empire Railroad Co party of
da at the LIb( I by Miss
Gene ale and Mil . Betel Is Culii-
ton. given to .>- . uests at the Clem-
mer. These ari lly followed by tea
or lunch at one of the leading restaurants
or cafes.
Film News and Notes of Spokane.
>kane, Wash. — Ralph Ruffner of the
Liberty theater has resumed his midnight
matinees, which he found ao auccessful
for a time last winter. He pre!"
Douglas Fairbanks In "His Picture In the
Papers," and It waa greeted by capacity
audiences.
Miss Lottie Kruse, a Spokane girl, and
former pupil of Mra. Pauline Dustan Bel-
den, who went to California last March
to enter Griffith's studio, is another Spo-
kane girl to make good In moving pic-
ture productions. Miss Kruse has signed
a one-year contract, according to word
Juat received by friends, for the Ingenue
lead In the Continental Producing Com-
pany. She la working In a 12-reel picture
entitled "The Spirit of '76," which, it is
aald, will require 8ix months for comple-
tion.
The hearta of twenty-five orphan chil-
dren of the Episcopal Church Home for
Children, and many boya and girls of All
Saints Episcopal Cathedral, Holy Trinity
and St. James Churches who have no
mothers and fathers were gladdened Sat-
urday, December 30, with gifts and enter-
tainment at the Clemmer theater. This
arrangement was made by Dr. H. S. Clem-
mer and Bishop Herman Page of the Epis-
copal Church.
Spokane, Wash. — "Purity," the moving
picture production which has been refused
admission to other towns of this section,
was shown at one performance in Coeur
d'Alene, Idaho, recently, when the mayor,
S. H. McEuen, and Couacllmen Nelson and
Kilbourne visited the theater as a censor
board and ruled that the picture was im-
moral. It was taken erf. Mayor McEuen
declared that the picture was not fit for
any one to see.
SEATTLE NOTES.
"The Unborn" at the Strand.
Seattle, Wash. — L. J. Schlaifer, who has
bought the state rights in Washington,
Oregon and Idaho, of "The Unborn," has
rented the Strand theater for this week
for the showing of his picture.
New Theater at Lewiston, Idaho.
Seattle, Wash. — A. H. Hilton is soon
to open a new theater in Lewiston. The
name by which the house will be known
has not yet been decided upon. Lyle
Putnam opened Mr. Hilton's old house,
the Star, two days before Christmas with
"The Hidden Scar."
Levy Signs Triangle for Melbourne
Theater.
Seattle, Wash. — Eugene Levy, owner of
a string of theaters in Western Wash-
?ned a contract this week for
?le to be shown at his Melbourne
theater in Tacoma.
Theater Managers Are for the Most Part Content — Local Exchange
Look for a Satisfactory Coming Y«
Managers
SPOKAN1
till.. i aa
well of | i Juhi
use the ."■
. 1 bllt I V.
.mil all look busi-
ness for I
ii Iluffner. n berty
inena
waa excellent end itandlng room audi-
ences wit i i groat
part of the time. iium-
Bg prod , be shown
in the iron and look for a still
better year In I 517."
C. E. Stllwell, president of the Btil
theaters, which are the Claas A. Cfl lino, Res
and Unique, and of which B. W
formerly proprietor of the Rex Is man-
ager, said: "Since starting the chain of
theaters, also since taking over the Class
A In the spring, business has tx
It has been excellent at the I,"
throughout the year and buslnesa has been
good since we took over the Casino. I
for business to be much better for the en-
suing year, according to present indica-
tions."
James McConahey, manager of the Best
Show, said: "The so-called wise onea and
the knowing ones predicted that the 8idea
of the moving picture houses would budge
with attendance, but for the 12 months of
1916 our business has not been up to the
standard and in fact was the slowest for
four years. The high cost of living takes
the money of the people and they d
have the money to spare to attend theaters
even at five cents."
J. W. Allender, manager of the Lyric the-
ater, said: "Business Is all right and I look
for It to be much better in the future.
Prohibition made it a little worse for the
first five or six months, but that has been
overcome and things are improving."
.eatlc
//■ a sub-
' pros-
t It ll lool
Dr. ii B. Clsmmer, of
ater, i i i '.i\ <: exceeded 1 1
;.t« and i heal-
i io In
business in i r> tha
Women's League, but lovers know i
Hardy and Kata Price are no exception.
Meanwhile a woman arrives In town with a
baby and seeing the notice hides tha baby. Babe
ami Kata timi tha motherless child and deolds
to take it home.
The Women's League In a body »1
horn.' to protest against Further love-making In
Cordeiiaviilo. Babe is at the bouse whan they
and they Dnd a sheeplah expression on
ace which perhaps is explained when the
•nui baby begins to cry. The scandal is
than if a murder had bean committed In
the village of Cordeliavllle, and it takes many
an explanation and unlooked for circumstance
to -traighteu out tho mix-up.
KNICKERBOCKER STAR
FEATURE.
TEMPTATION AND THE GIRL (Three Parts
— Jan 5).— Philip Langdon, a young physician
In the Hast, becoming addicted to whisky, loses
his practice and friends, together with his
sweetheart Marjorie. He goes West and be-
comes a schoolmaster. One of his pupils is
Neeta. the daughter of a half-breed who se-
cretly sells whiskey to the Indians. The pupils
each bring gifts to the teacher, and, deciding
she will bring something a man will enjoy, she
gives him some of her father's whiskey, which
he throws away. She refuses to forgive him
until he consents to accept her gift. He drinks
It and the old craving returns with renewed
vigor. While under the influence of the whiskey
he wanders In the mountains for several days.
Neeta, realizing what she has done, follows and
finds him. They confess their love, and next
day, she returns borne, but is regarded as an
outcast.
Philip recovers and decides to marry Neeta,
but his friend, Dick, tells him he could never
hope to introduce her to his people, and that he
should return to the East and marry Marjorie.
Neeta overhears the conversation, and refuses
to marry him. The next day, as he and Dick
start out along the mountain trail, Neeta hides
in the underbrush. Dick sees her, and becom-
ing repentent, tries to attract Philip's attention
to Neeta. However, she threatens to kill her-
self if he does. Feeling that it is Fate, he
lets matters take their course, and Neeta
watches as the man she loves disappears for-
ever.
Universal Film Mlg. Co.
NESTOR.
TREAT 'EM ROUGH (Jan. 15).— The cast:
Jack (Eddie Lyons) ; his wife (Priscilla Dean) :
Dave (Lee Moran) ; his wife (Edith Roberts).
Written by Bess Meredyth. Produced by L. W.
Chaudet.
Jack and Betty are married ; so are Dave and
Helen married. But several years before,
rumors were rife to the effect that Jack cared
for Helen and Dave cared for Betty. So that
as Jack gives Betty a very scanty kiss the lat-
ter feels in her heart that Dave would have
been far more affectionate to another. And in
the case of Helen, the same sentiments abide.
And the two men are business partners, too.
Helen protests against Dave's going on a fish-
ing trip with Jack. She therefore writes a note
to Jack pleading with him to dissuade Dave
from going and signs herself, "for auld lange
syne, Helen."
Betty, finding herself without money, goes to
the office, sees the signature, takes a taxi by
mistake with Dave and they arrive in time to
see Jack caring carefully for Helen, who has
sprained her ankle. There is trouble to pay
until a young grizzly happens along and solves
tho difficulties.
L-KO.
A LIMBURGER CYCLONE (Two Parts— Jan.
10). Phil, a waiter, is in love with a cabaret
dancer who returns his affections. One day a
customer orders a limburger cheese sandwich
and when it is taken from the icebox by Phil
it hops all over the place. Odd adventures fol-
low until Phil captures the recalcitrant cheese.
Meantime the odor of the cheese has caused
many patrons of the joyshop to faint.
"As
good as
gold." "Ai
i white as
•now.'
' "As fine as
silk."
Why do
other
papers in this
field
invariably
try to
compare
with
the s
tandard of
the MOVING
PICTURE
WORLD?
There
s a reason.
Tha l>ar man cone, n, ■ plan wh.-ivl.v
put Phil out ol the waj und win
the heart ol the admired cabaret ■
nil an. I l i |t |s
tha bequest ol hi lati i hi n tha
bar man informs tha landlady thai I'liii has
robbed tha till and the ■
BUI ere [In
charmer and when the captur t. d the
two are thrown in Jail, there to spend their
bona] moon
a terrible cyclone, however, Interrupts their
and their prison, among other thin
blown over (lie elilT. The picture I
planatlon, denials and aoouaatlon ara made by
the whole eiew lying In tha ruins.
HEARTSICK AT BBA (Jan, 17).— Mr. Dlnty
a letter I lorn tils unelo which
Informs him that he lias left him $2.00,
he Starts to Hong Kong, China, to coll.
on the boa) on which Mr.
Dlnty Dooaleberrj take- md trouble
starts when he tries to ip. Of
. put in tin' kitchen when ho can't
pay his fare. The chase after Mr. Dlnty Doozle-
berry finally Is staged on an aeroplane and
funny situations are the result.
IMP.
JOHN BATES' SECRET (Jan 13).— Richard
Weinart, a gentleman of means, in double life
Is a noted safecracker down as Edward Steven-
sen. His daughter, who cares only to aid the
poor, visits the slums and comes in contact with
many criminals. After she has a talk with some
of them, tbey inform her that they can't be
straight on a salary of $5 a week. They also
tell her to get evidence on Edward Stevenson,
but they do not know that he is her father, and
she does not know of her father's double life.
The girl goes home and tells her father of
her day's experience. After hearing her story,
he leaves for his office to assume his other role.
He has his costume changed and has left the
office when his daughter enters. She remains
there, waiting for him to return, and as he
opens the door, she gets one look at him, and
realizing that he is her father, faints. He gives
her water and leaves the office as she is almost
recovered.
He goes to the gang of criminals and tells
them that they cannot longer beat the law.
Later, they catch Stevenson, and he shoots him-
self.
A SLAVE OF-FEAR" (Two Parts— Jan. 17).—
The cast: Robt. Warner (M. K. Wilson) ; Bud
Stevens (Earl Page) ; Mike O'Connor (Lou
Short) ; Kate O'Connor (Agnes Vernon).
Robert Warner, a big but timid man, is a vic-
tim of Bud Stevens, known as the "Bully."
Robert is in love with Kate O'Connor, whose
father is a policeman, but he is too bashful to
declare himself.
Kate signifies her intention of going to work
in the factory where Robert and Bud are em-
ployed, and, just as Robert anticipates, Bud
shows him up to be a coward before Kate. To
his mother Robert confesses his chagrin at the
treatment he receives from Bud, and the mother
tells him the story of his father who believed
in using brute strength. Robert decides that
he will not follow in his father's footsteps.
One night while he is calling upon Kate, Bud
arrives and insults him before the girl and her
father. This is too much and Robert decides
fhat he will teach Bud a lesson, and, securing a
gun, waits for him. He follows Bud for some
distance and to his astonishemnt sees Bud re-
ceive, at the hands of his friends, the same
treatment that he had given him. Later, he
discovers the trio in the act of robbing a store
and quietly takes Budd's knife which he had In-
advertently left near the window he pried open.
The next day Robert uses the knife in the
presence of Bud, who immediately demands his
knife, asking Robert where he got it. Robert
informs him that he picked it up from the place
where Bud left it. Bud now realizes that Robert
has the upper hand and persuades his compan-
ions that they should "clean up" Robert. Mean-
time, Robert has told Kate about the robbery
and she in turn has told her father, so that
when Bud and his companions call at Robert's
home they are taken in custody — and Kate de-
cides that her love is for Robert.
VICTOR.
THE MASKED CUPID (Jan. 16).— An irate
husband thinks of giving his wife a new frock
and returns home to say so when their maid's
steady decides to steal some jewels. Adven-
tures meet Mr. Husband on his way home and
the officers, following him, arrive In time to get
him and the steady, who hasn't succeeded in
getting the jewels, but some baby clothes which
Mr. Husband does not know are In the course
of "construction."
lasoo).
\\ i Itti ii and pi
Maudle, I leading Human, him a tooth set
i diamond which 1 1 n put
..i mi ai blood 'i ii.- in .I
.Hi all the i a I., leaving tha entire
nded far irom home. Bud, the
■ ii in. collet all tho money In I
not amount to Ji. and ol the
willi Maiiill. tO
I mall pUTI I.
I b] Hi. tOOth I. at. r, Ilud
and! Monty, Hie Jiueinle, to the Store and llud
with Mainiie m ii Ignau and tall blm that
Maudia ha lamond tooth worth
■ad offers him S600 if ho can dnd it. She
she lost It In his store. They promise
to return at " certain time to Mi. If ho has
bean suoce mi In finding it.
Then comes Monty who tells Ignatz that he
DUnd a diamond tooth in the hag of wul-
nuts which be has purchased, and Una
il it for $280. With the money,
the troupe proceed to the station, [gnatc ap-
ireed to run for their train,
pursued by their tearful victim.
HIS LITTLE ROOM-MATE (Two Parts — Jan.
1!)). — Tho cast: Carter (Carter De Haven) ; his
lather (Ed. Clark) ; the girl (Madge Klrby).
Scenario by Hairy Wulzo and Male Havey. Pro-
duced by Carter De Haven.
Carter, at college, plays a trick on a pro-
fessor by putting a skeleton In his bed. In do-
ing so he knocks a vase out of the window. It
strikes a girl below and she loses her memory.
Carter thinks she is dead and carries her Into
his room. She recovers, however, and he finds
himself the guardian of a pretty orphan, who
can recall nothing of her past. Carter has a
terrible time keeping her hidden from the sight
of tho professor and bis classmates; and Is
forced to spend his nights sleeping out on the
campus.
One day, the maid, who secretly hopes to make
a hit with Carter, discovers hairpins on the
floor of his room. She hurries to the professor
and relates the story of her find. The professor
listens and goes with her to make a search.
In the meantime Carter has been forced to
furnish a wardrobe for his adopted daughter,
and the situation becomes so trying that he tries
to make her leave. But, as she does not know
where to go, or he where to send her, he Is
forced to keep her secretly in his room. The
professor learns the truth and orders Carter
and the girl to leave. They do so, but not until
Carter has had a battle with the professor and
has taught him some manners. Carter marries
the girl and takes her home, fearing she will
turn out to be a missing mother of a pair of
twins. His father and mother will not accept
the girl as their daughter-in-law, till the real
father proves to be an old friend of Carter's
father, and a wealthy oil magnate. Then every-
thing is settled in a satisfactory manner.
PUTTING ONE OVER ON IGNATZ (Jan. 18).
— The cast: Maudie (Alida Newman); Tottie
(Peggy Custer) ; Bud (AI McKinnon) ; Monty
BISON.
BRUTE FORCE— (Two Parts— Jan. 20).— The
cast: John Clayborn (Geo Pearce) : Lee Sander-
son (Jas. Farley) ; Bless Harding (Jane Ber-
noudy) ; Hank Harding (Mr. Hahn) ; Tess (Miss
Hallenbeck). Scenario by Earl R. Hewitt. Pro-
duced by A. W. Rice.
John Clayborn has been absent from a small
mountain town for some time. He returns and
he is an ordained minister. Tess' uncle, old
Hank Harding, who owns a large farm, Is not
much enthused over ministers as he likes his
whiskey too well. Harding's daughter, Bess, Is
so devoted to her father that she will not leave
him to marry Lew Sanderson.
Lew does not appreciate the arrival of Clay-
born, as he realizes that Bess likes him as does
Tess, but Clayborn considers the latter but a
child. Bess promises her father that she will
not marry so long as he lives, so Lew builds
three or four stills on Harding's place and then
informs the revenue officers that Harding is
operating stills.
During his calls, Clayborn visits the home of
one of the men who is dying and has worked
for Lew and has been mistreated. He tells him
of the plot and Clayborn arrives at the station
just in time to meet the officers and explain
that it was only a trick against Harding. Lew,
who has laid his plans well, has taken a couple
of jugs of moonshine to Harding's, plied him
with drinks, until he is In a drunken stupor.
Clayborn secures the aid of Bess and they de-
stroy the stills, but the old man, hearing a
noise, takes his gun and shoots Clayborn In the
arm.
That night, Lew sends word for Bess to meet
Clayborn at a certain house and sends word to
Clayborn to meet her at the same place. When
the minister arrives, he is beaten and taken to
the loft ; when Bess arrives she learns of the
ruse that has been played upon her and Lew
demands that she marry him or he will have
her father sent to prison. He threatens Clay-
born with damaging Bess' name if he will not
marry them. Just as he Is on the point of per-
forming the ceremony, the officers fire the house.
416
THE MOVING PICTURE WORLD
January 20, 1917
Clayborn rescues Bess from the burning loft,
and, at the risk of his own life, drags Lew from
the burning building, but he later dies. Tess
for a time is heartbroken because she has lost
the minister, he and Bess being happy in their
love.
JOKER.
WHEN DAMON FELL FOR PYTHIAS— (Two
Parts — Jan. 11). — Besides being president of the
Senate, and the husband of the shrewdish
woman in Syracuse, Damon was a ninety-horse
power souse. His legislative assignment was
confined to keeping his jug full, and this was
no easy task with half the country working for
prohibition. Dionysius, a man who never ven-
tured near the bright lights, issued a proclama-
tion that any guy caught making booze on or
after the Fourth of July would be sent up for
life.
Damon's best friend was Pythias, a noble
soldier who loved the clanging of swords and
women's laughter, and was married to Calan-
the, a Roman beauty. One day Dionysius spied
Calanthe, and asked his prime minister who the
chicken was. He was told that she was' Pythias'
wife.
"Call Pythias to me," said Dionysius. "I
have an idea." And straightway he sent his
soldier to capture a band of moonshiners. But
Pythias routed the moonshiners, and brought
the ringleader back in chains, much to Dion-
ysius' discomfiture. Also to the dismay of Da-
mon, who saw his source of happiness thus
rudely shattered. In desperation, he formed a
conspiracy with the blind piggers to take Di-
onysius' life, but woe followed him. The good
sword doubled up, and Damon was caught like
a rat in a trap and thrown into jail.
Pythias knew that Mrs. Damon would never
forgive her spouse if he did not say good-bye
to her before being deprived of his head, and
offered to stay in jail as hostage for him while
Damon went home to bid farewell to his better
half. But Damon had litle heart for the busi-
ness, and when he espied Calanthe, he straight-
way forgot all about his duty to die. At last
the sight of his wife recalls Damon to duty,
and he arrives at the palace just as faithful
Pythias is about to lose his head. Dionysius
is so overcome with the spectacle of such friend-
ship, that he forgives the two on the spot.
BARRED FROM THE BAR— (Jan 20).— The
cast: Bill (William Franey) ; Tessie (Lillian
Peacock) ; The Boss (Milburn Moranti) ; leader
of Anti-Saloon League (Gale Henry). Scenario
by Karl L. Coolidge. Produced by William
Beaudine.
Bill has been admitted to the bar and is now
serving drinks for himself. He's in love with
Tessie Tuff, but the boss tells him of the day
when he was lured to the big city by one, Gale,
and there left to starve. So, Bill spurns Tess
and goes out to carry a banner for the saloon
and collides with a banner carrier for the Anti-
Saloon parade.
Bill gets to his feet, not knowing he has
grabbed the wrong banner and thereby brings
the women of the Anti-Saloon League into the
saloon and the boss recognizes his own long lost
wife in Gale, the leader of the ladies. Tess
fails to see the joke and a fight ensues.
RED FEATHER.
THE DOUBLE ROOM MYSTERY — (Five Parts
— Jan. 15). — The cast: William Newman (Ed-
ward Brady) ; Morris (Edward Hearn) ; Georgi-
anna (Gertrude Selby) ; McHugh (Hayward
Mack) ; Willy (Ernest Shields). Scenario by
E. J. Clawson. Produced by Hobart Henley.
Morris, a hardened criminal, is imprisoned for
larceny and has engaged William Newman, a
police court lawyer, to defend him. As recom-
pense, Morris gives Newman his vest in which
are sewed four valuable diamonds. Newman is
attracted by a girl who slaves for the propriet-
ress of his boarding house. Georgianna, who
is afraid of Newman, is arrested for the theft
of several cheap rings belonging to the pro-
prietress, which have been mislaid. While in
prison Newman promises to pay her bail, if she
is willing to meet his advances.
Newman cuts the diamonds from the vest, as
he is determined to get away with all instead
of one, acording to the agreement. The new
hole in the vest is discovered, and Morris is
brought before the chief. The two are left alone
and Morris hits the chief and disappears
through the window.
Georgianna's case is dismissed, but she thinks
Newman is responsible for her being set free.
On arriving at his rooms a fierce struggle en-
sues. A knock is heard and she is told to hide
behind the couch. Morris enters the room and
shoots Newman, who falls dead.
Georgianna is held for the murder, Morris
having escaped into the room adjoining New-
man's, In which McHugh, a newspaper reporter,
is dressing.
Willy, a roustabout in the boarding-house,
and an admirer of Georgianna's, becomes sus-
picious. He stacks furniture and looks through
the transom when the furniture falls with a
clamor. Morris is terrified and is about to draw
his revolver when McHugh hits him with a
bottle and then handcuffs him. Leaving Willy
to guard the captive, he dashes to the police
station and to his office to write up his scoop.
Meantime, Bennett, another reporter, arrives
and looking over the transom sees Morris still
handcuffed and Willy guarding him. He phones
for help, and is disappointed because of not be-
ing the first to get the story. McHugh feeling
sorry for them sends Willy and Georgianna,
who has been set free to live with an uncle of his.
BIG U.
THE JEWEL OF DEATH (Two Parts— Jan.
7). — The cast: Afga (William Clifford) ; Djalma
(Paul Machette) ; Col. Van Alsten (Paul
Machette) ; Nellie Van Alston (Belle Bennett) ;
the Nautch girl (Edna Maison) ; Sir Hugh
Wheeler (Louis Fitzroy) ; Nana Sahib (Henry
Schaum) ; Gen. Havelock (Bud Osborne).
Scenario by James Dayton. Directed by W. J.
Fahrney.
The story opens in a Hindu temple of Buddha
in Northern India, where six priests are per-
forming the rites of their ancient religion. A
band of Tartar coolies steal in and attack the
devotees. The sacred eye of Buddha, a mag-
nificent emerald, flashes fire, and the coolies fall
back in awe. One overcomes his fear and goug-
ing the stone from the head of the idol escapes.
One of the priests, just as he is dying, curses
the despoilers and pronounces a malediction
upon the possessors of the stone.
Djalma, the high priest, discovers the dead
bodies and vows to devote his life to the re-
covery of the sacred stone. The curse soon
shows its effects. The coolies, who have reached
the desert, quarrel, and one kills the others.
In the jungle he becomes a madman, and throws
the emerald away. It hangs suspended in the
air, and as he dies it settles on his breast. It
is found by a caravan who take it to Sir Hugh
Wheeler, the English commandant, who pur-
chases it for his niece. The merchant who sells
it dies suddenly. The evil power still follows the
stone. On the parade ground at the English
headquarters, a priest harangues the Sepoy
troopers, telling them that they are being de-
filed by using greased bullets. They throw
down their arms and begin the Sepoy rebellion.
Nana Sahib offers safe conduct to all English
troops and residents, then villainously slaugh-
ters the soldiers, including Sir Hugh, while the
women and children are taken back inside the
gates. Djalma, the high priest, sees the fate
of Sir Hugh, and smiles as he observes the fatal
toll of the stone. All of the white people are
slaughtered, except a little baby, which a native
woman secretes, and gives to the high priest
for adoption. Djalma names him Afga and
swears that he will eventually restore the stone
to its sacred resting place. Twenty-five years
elapse, and each owner of the emerald has some
calamity befall him. Colonel and Mrs. Van Al-
ston give their daughter, Nellie, the emerald.
This is observed in a vision by the high priest,
Afga, shortly after he has promised the dying
Djalma that he will work unceasingly to restore
the stone.
Afga's astral body journeys to London, while
Nellie sleeps and worships the gem. Nellie, in
a dream, sees him and the idol, and connects
the absence of the idol's eye with her emerald.
She awakes, to find the stone suspended in mid-
air, and faints from fright. Nellie's illness
puzzles the doctors. Colonel Van Alston is or-
dered to India, and takes his wife and daugh-
ter with him. In viewing the sights at Cawn-
pore they come to the Temple of Buddha. Afga
and Nellie meet, and Afga gaining the Colonel's
consent to cure Nellie, lays his hands on her
brow and she becomes well.
Meanwhile native devotees of the Goddess
Thug, observing the valuable stone on Nellie's
neck, attempt to strangle her. Afga observes
this in a vision, and saves the girl by turning
the leader into a dog. The following day Nellie
goes to the temple, and meets Afga. He takes
her before the idol and tells her the story of
the emerald. She returns it and he replaces it
in the head of the Buddha, where it flames with
fire. Then Afga folds Nellie in his arms.
SHATTERED IDEALS (Jan. 11). — Wilful
Rose insists upon marrying "Good-For-Nothing
Jack," instead of Ned, her parent's choice, and
her father orders them from the house. Three
years elapse and Jack has proven himself un-
worthy. Rose is prevailed upon to come home.
Jack tells her to take the child with her.
The family later move West and Ned is fore-
man of their ranch. Jack is seen near his
wife's home. Observing her grandfather put a
bag of money in his buggy, little Rosie, Jack's
daughter, full of mischief drives off. Jack and
his friend, Bill, overtake her and Bill wishes
to throw the child over a cliff and Jack, still
unaware that it is his child, interferes. Jack
is wounded and dies. As the father-in-law ap-
pears with Ned, the child is taken home to her
widowed mother.
THE CALL FOR HELP — (Two Parts; — Jan.
14). — Roger Wilson, a New Yorker, when in-
formed that his gold mine, in Mexico, is not
paying because of mismanagement, informs Her-
bert Warring, in love with his daughter, Marie,
that she may become his wife if he succeeds
in putting the mine on a paying basis. War-
ring departs for Mexico, Pedro, a Yaqui, in
charge of the mine, is informed of Warring's
selection and that he is to assist him.
Warring thinks the force too large and fires
some of Pedro's men. The Yaqui is enraged.
The Wilsons are expected in Mexico. Pedro
plans to hold up their train. A ruse gives
Warring the information and he arrives with
his men as Pedro fires on the train. He wins
the hand of Marie and ownership of the mine.
BLOODHOUNDS OF THE NORTH— (Two
Parts— Jan. 18). — The cast: The Embezzler
(William Lloyd) ; His daughter (Pauline Bush) ;
The Refugee (James Neillt ; Captains of Mount-
ed Troopers (M. J. MacQuarrie and Lon
Chaney).
In an out-of-the-way spot in the mountains
refugees from the United States and Canada,
who are wanted for various crimes, have gath-
ered. A man wanted for embezzlement arrives
with his daughter Pauline. The embezzler is
a natural leader and, to James' chagrin, be-
comes the leading spirit in the colony. Two
members of the Northwest Mounted Police, Lon
and Mac, are on the embezzler's trail. The
embezzler, without James' knowledge, stations
his men and instructs them to fire on the police.
Mac is wounded. The embezzler's daughter
takes him to her cabin. On one occasion the
girl leaves the cabin and confers with her
father. Lon follows and learns that her father
is the man they are seeking.
Believing that he has the girl at his mercy,
Lon makes advances. Mac interferes because
he, also, has fallen in love with Pauline. Lon
then tells him of the girl's father. Mac goes
to James and demands the surrender of the em-
bezzler. James complies, and Mac arrests
Pauline's father. The girl then appeals to Lon,
promising him everything if he will save her
parent.
Lon lifts his revolver to shoot Mac. How-
ever, other refugees mistake Lon's intention.
Lon is shot, and as they shoot at Mac the em-
bezzler is killed. They are about to finish their
work when another one of the mounted police
comes up and covers them, while Mac disarms
them. The girl looks from her dead father to
Mac, whom she has already learned to love.
THE LITTLE REBEL'S SACRIFICED — (Jan.
19).— Edith Eldridge, daughter of Colonel Eld-
ridge, disguises herself as a boy to enlist in the
Confederate Army. Her identity is discovered
and she is rejected. Federal raiders burn the
Eldridge house and Edith's father is killed. To
avenge the murder, Edith turns spy for the Con-
federates. She goes to the headquarters of Gen-
eral Johnson. The General pleads with her to
give up her perilous undertakings, but she in-
sists. Alone she enters the Union lines near
the quarters of Lieutenant Phillips. She feigns
illness and the officer carries her to the quar-
ters. Lieutenant Phillips falls in love with
Edith. She secures the outline map of the Union
fortifications and makes her escape.
As a result of the Information the Confed-
erates attack. Edith sees both her brothers
killed. She witnesses the danger of a Confed-
erate ammunition wagon and attempts to drive
it across the stream. The Confederates are re-
pulsed and Lieutenant Phillips captures Edith,
and takes her back to the Union camp. A
friend of Edith's goes to the governor, who after
hearing Edith's story, pardons her. She meets
Philip, and all ends well.
REX.
THE BUBBLE OF LOVE (Two Parts— Jan.
21).— The cast: Violet (Ruth Clifford); Jack
(Douglas Gerrard) ; Burton (Willard Wayne) ;
Daphne (Betty Schade) ; Mrs. Seton (Nanine
Wright). Scenario by Alice Von Saxmar. Pro-
duced by Douglas Gerrard.
At one time, Jack Armstrong was wealthy,
but riotous living had left him almost penniless.
He is in love with Daphne, a frivolous woman
who appreciates a man for what he can give
her — but to him she does not appear in this role.
With his fortune gone, Jack writes her a
note telling of his loss and also of his love ;
asking if her love for him is great and big
enough to help him start over again.
True to her nature when Daphne discovers
his change in fortune, she transfers her affec-
tions to Burton Musgrove, who has made quite
a lot of money on the stock market. Daphne
and Burton come to the party which Jack is
giving and arrive just in time to see Jack talk-
ing to Violet, "the mouse." an orphan girl whom
he is educating. When later he attempts to ex-
plain about her, his friends only scoff at his
story.
Daphne gives Jack her answer — she is to
marry Burton Musgrove. Jack now feels that
life is no longer worth living. Violet, whom he
regards as a child, is in reality a woman and
loves Jack. She divines that something is
January 20, I'M;
THE MOVING PICTURE WORLD
417
wrong und does uot ullow herself to bo far away
from him. Jack imoiN all Ins plans, and
Just .1 or poison,
Violet ii.i-.ht • u from in- band and to >«»- bbi
in.-, i-'n i- the mi unit', hf sees bsr us it
a growu woman and realizes Hut love (or him
tbat she bus m her ln.irt
UNIVERSAL.
universal BCREBN U IQAZINE no. B (Jan.
10). — This reel contains a physical culture
course given by a woman authority in which
.11 iwt'nty -minute dally exorcises Cor all
parts of tin' hotly . Our Dumb Friend, which
shows the dishonest feeding 01 chickens and bow
to tell a bad one from a good one . Engineering,
the loading of vessels, ■hawing how lima "I'd
labor are saved: a Domestic BclOOCO course,
after which any husband can make a good waf-
fle, and the Travelogue, in which the central
section of New York City Is visited. There are
views of the best hotels, street scenes, railroad
stations, the Public Llbrnry, Ktflb Avenue.
homo* of the best known men and women lu the
world and comedy aplenty In the seines "llow
the City Looks to the Strange Visitor."
POWERS.
MR. FVLLERPEP— HE GOES TO THE
COUNTRY (Jan. 21).— Mr. Pullerpen, tired of
city life, goes to the country and with him goes
a flivver. Both have a strenuous time genius
hack, and their adventures cover much ground
and fun.
IN THE LAND OF THE SON OF HEAVEN,
AS SEEN DY DR. DORSE Y (On Samo Reel as
Foregoing). — The far-famed temples of the sun-
kissed land, the wonderfully heavy carved tem-
ples, In and out-of-door scenes In Peking and
street scenes and festivities with their attendant
ceremonies make the feature resplendent with
charm.
LAEMMLE.
THE FACE DOWNSTAIRS (Jan 10). — A
tramp sees a servant girl leaving a house and
believes it a good time to make a haul. Ar-
rived at the house he peers into a side window
and hears the mistress telling her husband to
try to get home by 9 o'clock. It is then 4 :40
o'clock. The tramp rejoices and is planning
his entrance when the mistress sees him and
again phones her husband, telling him of the
tramps's progress into the house.
The husband jumps into a machine parked In
front of his building. The wife has gone up-
stairs to their baby. The owner of the ma-
chine, having seen Friend Husband, with two
cops, give chase. They arrive at the house at
the psychological moment and after arrests and
explanations the tramp rides away with the offi-
cers.
HOMELESS (Jan. 20). — A pet dog, the great-
est treasure of his mistress, while out riding
one day In his mistress' automobile, is attracted
by the sight of a cat. He jumps from the auto
to chase the feline. During the pursuit the col-
lie is lost and tormented by two small boys, who
tie a tin can to his tail and chase him. Later
he is rescued by a ragged boy, whose home Is
any place where he can lay his head. Upon re-
storing the dog to his mistress the boy is re-
warded by a good home.
UNIVERSAL.
UNIVERSAL ANIMATED WEEKLY NO. 53—
(Jan. 3.)
City crowds having fun. Ice skating brings
■out throngs of skaters in parks. — Chicago, 111. :
Subtitle: Kiddles enjoy ice.
$">00,000 fire ruins. Science aids to clear up
debris after explosion fires iron works. Los
Angeles, Cal. Subtitles Oxygen torches cut
wreckage. Electric magnet hoists giant weights.
Ice hampers firemen's work. — St. Louis, Mo.
Thousands sing carols. — Holiday throngs join
in chorus on capitol steps. — Washington, D. C.
Subtitle : The President's daughters and Sec-
retary McAdoo.
Horses' holiday treat. Lovers of animals give
holiday treat to hard-working equines. — Boston,
Mass.
Volunteers go to church. Motor-aid-corps, that
aids wounded soldiers, attend worship. — South-
end-on-the- Sea. England. Subtitles: Parade
through city. Receiving mail in trenches.
Soldiers loot city. Retreating Bulgars pil-
lage city as they flee victorious invaders. —
Macedonia, Greece.
Mummers in Quaker City. Decked in newest
creations, subjects of King Momus amuse thou-
sands with their antics. — Philadelphia. Pa.
Honor lost mate. — Suffragists pay impressive
tribute to Inez Milholland Boissevain who died
for the cause. — Washington, D. C.
Inaugurate governor. Simple ceremonies mark
second induction of Governor Whitman as state's
chief.— Albany, N. Y.
Cartoons by Hy Mayer.
GOLD SEAL.
mi: PRODI 0 \i. w mow t i | -Jan.
Hi i . in. cast : Paul Bralnl roe I Edwai a t v,u i .
Henry (Carl \ on Bchllli rj : bine i N't .
Allan Brad Clyde
•i i . Written by Walter Wood Pi i
i Wll ion.
Paul Bralntree bad comi weel prospecting and
h.ui ought iii fortum In the mining dl
His brother, Henry, bad none to Mi »lco and
had acquired valuable oil lands also ■ wile,
Ulna, u great Blrt Jack Wlnthrop, ■ young
collage student; ■ lawyer, Allen Bradley, ana
Dr. La Ktiie are among nor most devoted ad-
ThtngS have DO) boon KOlng very wall In u
financial way ior Henry, ana his lawyer an-
nounces his credit Is no longer K<»al Paul pays
a visit in bis brother, and for the Hi it time is at-
ir.tt it ii i>y a w i man, but i be bopi I
wilder* him, Blna reoi i new victim and
when she confesses her love, be quits his brother's
house, leaving u note that liusin is call
him home
Henry's affaire reach a crisis, and he chooses
the ea.-itst route, feeling that his brother baa
lod him at the crucial moment. Blna wires
Paul oi his brother's suicide, ■ - be be struck
it rich and is celebrating In the mining camp.
He goea home and blames Bina for Henrys
downfall, and wlun she appeals to him he llings
her from him and goal hack West.
Bina plots to revenge herself on Paul. Dressed
verj elaborately she goes to the mining camp
and begins a flirtation with the gambling sheriff,
and is entertaining the gamblers when Paul
arrives. She repulses him when he attempts to
make her leave. He goes home, gets his horse
and returning to the dance hall, with a gun
forces her to leave the place, holding off the
men and starting a fight between them to dis-
tract their attention while he takes her away.
Arrived in the wilds, he forces her to don
overalls and to cook her own meals. Paul falls
over a cliff, and Bina, puzzled by her own sensa-
tions, is nursing him when Allen Bradley, her
husband's attorney and an old admirer of hers
arrives and tells her her fortune in Mexico has
been restored. As she is wondering why the
news fails to enthuse her, the gamblers arrive.
She refuses Bradley, and fights for the man she
finds she loves. '
UNIVERSAL SPECIAL FEATURE.
THE PURPLE MASK (Episode 4— "Facing
Death" — Two Parts — Jan. 21). — The cast: Pat-
ricia Montez (Grace Cunard) ; Detective Phil
Kelly (Francis Ford) ; Mrs. Van Nuys (Jean
Hathaway) ; Silk Donahue (John Duffy) ; Pete
Bartlett (Pete Gerald) ; Bull Sanderson (Jerry
Ash) ; Stephen Dupont (John Featherstone) ;
Jacques, the butler (Marie Biannchi). Written
by Grace Cunard. Produced by Francis. Ford.
Safely arrived at his own room with his cap-
tive, whom he has carried on his shoulders from
the sewers where he had captured her, "Sphinx"
Kelly seats tho girl in a chair and throws off
the cape which had previously concealed her
features. Great was Kelly's chagrin to dis-
cover that the girl whom ho had presumed was
Pat was not his fair tormentor by any means —
but another girl -whom Pat had dressed in a cos-
tume like her own to fool the detective.
For some time Patricia refrains from activi-
ties and "Sphinx" Kelly imagines that his tor-
mentor has given up her practices of trying to
humiliate him in perpetrating crimes and mis-
demeanors. But at an utterly unexpected time,
Pat resumes her work. It came aBout, this
time, at the Paris Academy where Pat decided
to thwart a scheme to cheat out of his just re-
ward the rising young artist she had befriended.
Pat had posed for the pictures and her old
enemy, Stephen Dupont, the art dealer and
money-lender, who had previously suffered from
tho girl's depredations, was determined that a
cheap daub he had caused to be entered for the
grand prize should get the award of judgment.
Pat overhears a conversation in which Dupont
arranges to bribe the committee of award. Pat
breaks into the Academy, transposes the pic-
tures, and the award goes to a certain numbered
picture — when the drapes are drawn it is Pat's
nude likeness that gets the prize.
In celebration of her victory Pat assembles
her friends at the studio of her artist protege,
to have a jollification. Dupont hears of the plan
and brings a gang of ruffians to clean up the
place. Kelly also knows of the party and goes
there in time to enter into the fray. There is a
general fight, of fierce and rough-and-tumble
sort, that ends in Dupont spiriting Kelly away
in an autoomblle.
Pat follows with her Apaches, and breaks
into the house where Kelly has been made a
prisoner. Kelly is in a room on the ground
floor where a drove of alligators are kept In a
tank. The floor is being drawn from under
Kelly, that he may fall into the water and be
at the mercy of the hungry alligators. Pat is
in the room overhead, breaking through the
ceiling as the eposide ends with Kelly hanging
precariously to the wall of the room, with the
alligators waiting eagerly in the tank below
for their expected breakfast.
Mutual Film Corporation
GAUMONT.
tiik VAMPIRI i in-: i t-:u-
RIBLE WEDDI
The cast: Philip Ouard (Edmond Maths)
mandln (Marcel I , Veoenos ((.'hnrles
Morlss) ; 1 1 a.. i Von (Juliet Munldoru) ; Jane,
Philip's wllu '
The Vampires do not give up their attempts
on the life of Philip (Jiiartl even alter he Is
married, The wife of thu Janitor who was accl-
dently I'til on. d by wine meant for Philip's
wedding is now in Philip's employ. She Is
anxious to avonge her husband's death, and
consults a fortune tellor. Tho fortune teller
is a Vampire. By hypnotising her visitor, the
woman Influence., her to 0OOD the door Of
Philip's home to (he Vampires. Normandln has
fallen In love with Augustine, und has fol-
lowed her to the fortune tiller. She will not
reveal the ree on for her visit and ho watches
her day and night It Is this vigilance which
llnnlly rewards him hy finding the Vampires
l on Philip's home.
The Vampires are put to flight when they
nre discovered trying to asphyxiate Philip and
his wife. While Philip and Normandln go for
the police. Augustine and Jane, Philip's wife,
are kidnapped and carried to a bouse In the
suburbs. Normandln, pursuing tho automobile,
fired a shot that punctured the lubricating oil
tank. This dripped, leaving a trail which
Normandln followed slowly but successfully on
a bicycle.
Philip and Normandln find that Jane and
Augustlno are kept prisoners In a cellar of
the house. Philip leaves his revolver with
his wife while ho and Normandln go for the
police. The official raiding party arrives while
the marriage of Irma Vep and Venenos Is being
celebrated. Every exit Is watched, and the
police break In upon the Vampires. All are
killed or captured, but a count shows that Irma
Vep Is missing. She has secured a revolver
dropped by a policeman and hurried to the
cellar to be revenged upon Jane and Augustine
for the death of her companions.
Jane, however, defends herself by shqotlng
Irma, who drops at the feet of Normandin and
Philip who have also hurried to the cellar.
Thus the last Vampire is accounted for, and
Philip has freed France of the terrible criminal
menace. Normandin marries Augustine, and
the two pair live happily ever after.
REEL LIFE NO. 38— (Jan. 21).— The stir In
scientific circles when air was first liquified
has not yet subsided, and even the layman has
been unable to appreciate some of the wonderful
things which can be done with liquid air. The
Gaumont company has caught some of these for
the screen In its picture called "The Air." A
goldfish swimming is a bowl Is dropped into a
liquid air bath and Immediately removed so
hard that it is broken with a hammer as If made
of marble. The same process is repeated with
tho blossoms of flowering plants. Other experi-
ments with air show how one can be asphyxiated
with his own breath, how nitrogen is a dllutent
of the oxygen in the air, and how a substance
burns in pure oxygen.
Another entertaining subject on the same reel
visualizes the orange industry In California.
There is a view of a 6,000-acre orange grove,
and then follow pictures of the processes of
picking and handling. It may come as a sur-
prise to some that the oranges are given a bath
and disinfected before they are sorted.
The next picture is interesting for all who
enjoy water sports. It Is a series of views of a
hydro-ski. This is apparently two baby canoes
braced together, the occupant of the queer water
craft standing with a foot in each as if In big
hoes. In reality he is standing upon treadles
which work a wheel placed between the two
canoes at the stern. The contrivance Is guided
with a paddle.
How apples are automatically graded for the
market is a picture on this reel which shows
the care taken in packing them according to
size. The machine is complicated In mechanism,
but the process is understood at a glance.
On the same reel is a short picture in the
series, "Things Not Generally Known." It shows
how scattered glass is removed from the floor
with wet absorbent cotton.
TOURS AROUND THE WORLD NO. 12— (Jan.
23). — The war has turned the thoughts of the
world in admiration toward France, the one
nation that did not seek war yet has sustained
its awful shock so heroically. It Is certain
that the close of the war will see a general exo-
dus of sight-seeing Americans to the sister re-
public. With this in mind the Gaumont com-
pany has filmed for American spectators some
of the sights which will be seen on a tour of
France, aside from pictures of devastation In
the war zone. The first series of pictures In
Gaumont's "Tours Around the World" No. Vi
shows Bordeaux. France, and sights along the
river down to Pauillac, near the coast, noted
for Its wines.
418
THE MOVING PICTURE WORLD
January 20, 1917
Although the fourth port of France, Bor
deaux Is situated GO miles inland on the Gironde
river. A beautiful picture is of the Place des
Qulnconces, one of the city's principal prome-
nades. Another is the monument in honor of the
Girondists. The city's importance depending
upon the sea, there is a comprehensive view of
the quays.
The Monastery of St. Thessalonica, located
Just outside Salonika — now in the hands of the
Allies — is typical of monastery life in that part
of Greece which recently was redeemed from
Turkish rule. The pictures show in detail the
manner of living of the men who have turned
their backs on man the better to glorify God
in the mountain country. The monasteries de-
rive their income principally from the raising
of olives and the breeding of pigs.
A third section of the reels brings to view
some remarkable views of the gorges of the Nive
river in the French Pyrenees.
SEE AMERICA FIRST— NO. 72 (Jan. 24).—
"Historic Virginia" is the title of this release
which is devoted to Williamsburg, Hampton,
Old Point Comfort, and Norfolk. These places
and the surrounding territory are rich in Ameri-
can history, for in this vicinity the cavaliers
made their first settlements or the colony named
in honor of England's queen.
At Williamsburg are pictures of the old
powder horn" built in 1714, the court house, and
Bruton Parish Church, the court church of
colonial Virginia. The present building, erected
in 1710, is claimed to be oldest Episcopal church
in continuous use in America. There is a good
picture of William and Mary college, founded
in 1693, as well as of the Moore house, the
dwelling on the James river in which were
drawn the terms of surrender of Lord Corn-
wallis. There are also pictures of the spot near
by where the British surrendered Oct. 19, li81,
and the peace monument erected one hundred
years later by congress to commemorate the
At Hampton is pictured St. John's church,
the oldest but one in America, where services
have been held continuously since 1628. At
Hampton Roads, the stretch of water where the
battle between the Monitor and Merrimac was
fought is shown, as well as the beautiful re-
sort hotel at Old Pont Comfort. There are
comprehensive views of Norfolk, and pictures
of the light houses at Cape Henry.
On the same reel is an animated cartoon by-
Harry Palmer called "Absent Minded Willie. '
MUTUAL.
UNCLE SAM'S DEFENDERS (No. 1— "From
Civilian to Soldier"— Jan. 5).— Synopsis pub-
lished in issue of Dec. 23, on page 1856.
UNCLE SAM'S DEFENDERS (No. 2— "Our
Boys at the Border" — Jan. 12). — Synopsis pub-
lished in issue of Dec. 23, on page 1856.
UNCLE SAM'S DEFENDERS (No. 3— "A Jack
Tar in the Making"— Jan. 19).— This chapter
deals with the graduating of the sailor lads from
the landlubber's class into seasoned salts before
they are admitted to the warships. Some ex-
tensive views of Newport and Anapolis Naval
Academy are also shown in this reel.
REHABILITATED (Dec. 8).— The cast: Tom
Blake (J. Warren Kerrigan) ; His Mother (Louise
Lester) ; His Sweetheart (Vivian Rich) ; The
Bandit (Jack Richardson) .
Engine No. 19 is the pride of Tom's heart, but
as he is unable to lot drink alone he is dis-
charged. Feeling that he no longer can obtain
employment, he leaves home, and soon starts on
the downward path. He is about to enter a
bar-room when the face of his mother haunts
him. He puts aside the temptation and decides
to return home.
A bandit tries to overpower the engineer on
the Limited, but is captured by Tom who creeps
over the top of the car. He refuses a reward, but
states that if he had his position back he would
prove himself a man.
He returns to his mother and sweetheart who
have read of his heroism and are pleased to see
him.
VOGUE.
A LISLE BANK (Two Parts— Jan. 14).— The
cast: The Boarder, In arrears (Paddy McQuire) ;
The Star Boarder (Arthur Moon) ; The Widow
(Margaret Templcton) ; Her Daughter (Gypsy
Abbott) ; The Sleuth (Ed. Laurie).
Gypsy, the daughter of the widow Tcmpleton,
who keeps boarders, is woood by both Paddy, the
boarder in hard luck, and Arthur, the star
ler. Paddy fails to pay his board bill and
does not appear at tin- ofllce in time and is
flrod. Ho goes to the ocean to commit suicide.
Meanwhile a bank has been robbed and the
booty hidden In an old sock, near the ocean's
e3ge. Paddy finds the sock. Paddy and the
burglar simple on a jack-knife bridge and
both fall into the water. The burglar Is caught
STATE RIGHTS
Bought — Sold — Released
California and Arizona
ROBERT A. BRACKETT
Knickerbocker Bldg. LOS ANGELES
and Paddy is complimented for capturing the
desperado. However, he is soon in the depths
of despair, when he finds Gypsy has married
Arthur.
NATIONAL DRAMA CORP.
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MANAGEMENT
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MUTUAL STAR COMEDY.
THE HONEYMOONERS (Jan. 13). — George is
engaged to be married, and his bachelor friends
have fun at his expense. They are all present
at the wedding, and swear to abstain from matri-
mony forever.
Cupid, however, aided by moonlight, shady
lanes, etc., manages to soften their hearts, and
one by one they sne-ak off to the minister's, are
married, and swear everyone to secrecy.
However, George secretly witnesses the wed-
dings, and later invites them all for a cruise on
"Honeymoon Yacht." Here he confronts them
with the evidences of their guilt, and they con-
fess.
MONOGRAM.
THE ADVENTURES OF SHORTY HAMILTON
(No. 1 — "Shorty and the Yellow Ring" — Two
Parts — Jan. 15). — Shorty through an accident dis-
covers a band of men, who are smuggling Chinese
into this country. He goes to the city to get
a position and there is hired as a body guard to
Anita Keller, who is a secret service woman,
and who has been sent out to break up the
Chinese smuggling ring. Shorty overhears a
plot to kidnap the gin and hires himself out to-
one of tha band as a cab driver. He arrives at
the Mandarin Inn just in time to see Miss Keller
disappearing through the door. Once in the den
the girl is offered to the highest bidder and has
just been sold when Shorty and the officers he
called in, arrive. Shorty sees that Miss Keller
arrives home safely, and feels a dawning of love
for the girl. The girl gives him her photograph
and card, and as the scene fades she says good
bye to Shorty and he is most disconsolate.
CUB
JERRY'S WINNING WAY (Jan. 11).— The
cast: Jerry (George Ovey) ; Hank (George
George) ; The Girl (Claire Alexander) ; The
Landlady (Helen Gilmore) ; The Father (M. J.
McCarty).
Jerry, in an attempt to rescue a girl from a
boarding house, where she has been placed by
her father, first projects himself into a melee
with the police in which the latter get the
wettest end of a garden hose. He disguises as
a woman when he next makes an attempt at a
rescue. He cannot resist the temptation to have a
little fun with the cop, the boarder and the girl's
father, who are misled by his costume and all
make love to him. Jerry'i fooling on the job
instead of tending strictly to business gets him
in seriosu trouble, and he does not effect the
rescue.
NIAGARA FILM STUDIOS.
THE PERILS OF OUR GIRL REPORTERS
(Chapter 1 — "The Jade Necklace" — Two Parts —
Dec. 23). — Dorothy Desmond, an inexperienced
Kentucky girl whose father, an editor, had been
shot at his desk by a political opponent, and whose
mother had dropped dead of shock, found her-
self left virtually penniless. She believed she
had a gift for writing and came to New York
to seek a position on a newspaper. She was as-
signed to Chinatown to get an opium den story.
She missed her escort and bravely and foolishly
went to Chinatown alone. She yielded to the In-
vitation of a Chinaman to enter his shop and
inspect some beads, and he was at the point of
attacking her when a storm of revolver shots
broke, and a tong war was on.
At the crack of the first pistol the Chinese
shopkeeper desisted from his evil designs and
shoved Dorothy into a secret room, the door of
which he closed and locked on the outside. The
girl was mad with fear. To her through the
deadening walls came the sounds of the shoot-
ing. Then the shots ceased as suddenly as they
had begun — and she heard faintly the gongs of
police ambulances and patrols.
Had she been liberated she would have seen
whitejacketed emergency surgeons and orderlies
picking up dead and wounded Chinamen and
putting them into the wagons, while blue-coated
officers with busy clubs rounded up other China-
men, dragging them from all sorts of odd holes
and corners and packing them into patrol wagons.
"Worst tong fight in years," a sergeant ob-
served pleasantly to a newspaper man. "Seven
dead already, and some of the wounded sure
to die. These Chinks shoot mighty straight for
heathen. In the dark. too. What always puzzled
me was how one tong could spot the other tong
when they get mixed up in one of these nasty
little wars. All Chinks look pretty much alike
to me. You can never find out what started
ono of those shooting festivals. They won't tell
a white man a thing. We can take our fill of
guessing, though. Maybe it was a woman taken
away from a member of one tong by a member
of another. Maybe it was opium, maybe — you
can think up a whole lot of maybes if you try,
but what's the use"?
January 20, 1917
THE MOVING PICTURE . WORLD
419
THE PERILS OP 01 R GIRL REPORTERS
(Chapter - "The Black Door" Two Parti Jan.
ab< i RalBton, a young newspapi r reporter,
is Mia t>> the ordej ol nor managing editor into
thai n
"Murders ol the Rue Morgue." Cynthia li the
of an old Luiy. Harriet Kennedy,
wealth and the Imminence ot her departure rrom
tins mundane Bphere, hare Inspired her re-
with Kii'>'s Kennedy's home, because, hav-
ing befriended the old woman once, she lias
•it lor by i lit- latter in her extremity.
Jonas Slaughter is a lawyer ami a sort of re-
lative oi old Miss Kennedy. II Is also an oc-
cupant ol' the bouse. Slaughter and Cynthia, to-
gether with the dissolute nephew of Mi^s Ken-
nedy, plot to kill the old lady and to throw the
blame on Miss Kalston and John Farrar. Mi ■
Ralston's law office Banco, who has accompanied
her at her request and who is stormbound as she
is in the house ot ••The Black Door."'
James Kennedy, the nephew, who is egged on
by Cynthia to garrote his aunt hi her bed, and
who is nerved to the deed I y the administration
of cocaine, is recognized by Miss Ralston, who
has been kept awake by the storm, and brought
to book by her for the crime, after she herself
has been accused. The unmasking of the real
murderer, James Kennedy, is skilfully handled.
The mystery of the "Black Door," is solved when
It is discovered that Cynthia has been in the
habit of telling most industriously a story, which
is based on an old southern superstition, that the
front door of a house occupied for more than
a century turned blaek when any member of the
family died, and that it was she who blackened
the door with a big brush in order to Impress on
the minds of simple folk that the death of Miss
Kennedy had been wrought by some mysterious
agency.
MUTUAL.
MUTUAL WEEKLY NO. 105— (Jan. 3.)
Eureka, Calif., — U. S. submarine H-3 wrecked
In dense fog. Crew of 24 men nearly perish
in 10-hour battle with waves. Subtitle: The
crew was saved by the heroism of the Coast
Guardsmen and the breeches buoy.
Quincy, Mass. — 10,000-ton oil burning steamer
Is floated. Miss Andrea Fenwick christens the
"Julia Luckenbach."
New York City. — 22d Engineers back from bor-
der. Sweethearts, friends and home folk give
bronzed soldiers Christmas welcome. Subtitle:
Col. Cornelius Vanderbilt.
Washington, D. C. — Christmas carols on steps
of U. S. treasury. Subtitle : The President's
daughter leads the chorus.
S'ew York City. — Park employees receive
Christmas gifts. Old veterans get $10 each from
Mrs. Russell Sage.
Baltimore, Md. — Largest single order for tele-
grams in history of world. Cardinal Gibbons
sends 110,000 telegrams to raise money for chari-
ty. (Exclusive pictures by Mutual Weekly.)
Brooklyn, N. Y. — Children make merry on
decks of grim warships. Jackies of the U. S.
S. "New York" provide Santa Claus for kiddies.
Subtitle: Homeward bound and happy.
Washington, D. C. — Suffragists pay tribute to
Mrs. Boissevain. Unique service is held In hall
of capitol.
Boston, Mass. — Christmas tree for horses. Ba-
nanas, apples, carrots and corn on the cob are
Santa's gift to work horses.
Venice, Calif. — Peter Begay wins Marathon.
Young Indian does 9 miles in 50 minutes.
New York City. — Squadron "A" back. Cheered
as they pass up 5th avenue in war dress.
Denver, Colo. — Colorado guard receives ar-
mored motor car. The gift of citizens of state.
New York City. — Charles M. Schwab pledges
big steel plant to nation's aid. Steel financier
tells Lotos Club at dinner that Bethlehem plant
excels the Krupp works. Subtitle : "Peace
Welcome, but we all want a conclusive peace
and not a peace that presages another war."
MUTUAL WEEKLY, No. 106 (Jan. 10).
Dorchester. Mass. — Franklin Park Toboggan
opens. Kiddies enjoy first slide of the season.
New York City. — Society folk open Waldorf ice
palace.
Philadelphia, Pa. — The Mardi-Gras of the
North. — Mummers make Merry Marking the ad-
vent of the New Year.
Los Angeles, Cal. — Here's a schoolroom that
moves. It follows railroad section gang. A night
session is also provided for adult workers.
Omaha, Neb. — Old bridge out — new one put In.
Million Dollar steel structure weighing 11,200,000
pounds slips into place without hitch.
Terre Haute, Ind. — High cost of fuel causes
city to buy its own coal mine. Mayor Gossom
opens first municipal coal mine and city will sup-
ply common people with coal at coast price.
Galveston, Texas. — Fumigation of building
causes fire. Board of Health sure that no germs
remain in this rooming house.
Athpns Greece. — The King of Greece receives
General Sarrail.
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idlo, Texas. — Uncle Sam's tractor company
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Miscellaneous Subjects
PARAMOUNT.
PARAMOUNT PICTOGRAPHS, NO. 44 (Dec. 3).
— Subjects on reel : Modeling from Life ; First
Aid to the Four Footed ; Taking the Bumps Out
of the Ocean; Scenic Gems from Italy (Lake
Orta).
PARAMOUNT PICTOGRAPHS, No. 45 (Dec.
10). — Subjects on reel: The Evolution of a
Poster; Holiday Resorts of Italy; A Little Ex-
periment In Lip-Reading ; The Turkey Farm.
PARAMOUNT PICTOGRAPHS, No. 48 (Dec.
17). — Subject on reel: An American Vesuvius;
Championship Billiards ; The Toll Gate of the
Atlantic ; Flfty-Fifty— Plastique.
PARAMOUNT PICTOGRAPHS, No. 47 (Dec.
24). — Subjects on reel: A Day with the Girls at
Vassar ; Witching for Water ; Foiling the Sub-
marine ; The Modern Swordsman ; Uncle Sam's
Frontier Wonderland.
PARAMOUNT PICTOGRAPHS, No. 48 (Dec.
31). — Subjects on reel: Fine Arts with Hammer
and Anvil ; Niagara in Harness ; Experiments in
Physics ; Remaking Young Citizens.
THE SLAVE MARKET.— (Famous Players—
FiveParts— Jan. 1). — The cast: Ramona (Pau-
line Frederick); John Barton (Thomas
Meighan) ; Firebrand (Albert Hart) ; Anna
(Ruby Hoffman) ; Portuguese Joe (Wellington
Playter).
Ramona is the daughter of the governor of
Port Royal. She is a school girl living in
Spain. John Barton, a soldier of fortune, is
cast ashore in Spain penniless and scrapes an
acquaintance with Ramona by rescuing one of
her pets. He is putting up at a rather ques-
tionable tavern where he learns of a huge treas-
ure buried by "Firebrand", a pirate, and se-
cures plans of the spot in which it is concealed.
Ramona sails for Port Royal and Barton is
on the same ship. "Firebrand" attacks the
ship and captures as part of his booty Ramona,
whom he appropriates for himself after Barton
has been knocked overboard in her defense. Un-
til the acquisition of Ramona, Firebrand's fav-
orite has been Anna, who now becomes jealous
of the Spanish beauty. After attempting to
make Ramona accept his attentions peacefully,
Firebrand vents his wrath upon her and orders
her confined in one of his cabins.
Barton, recovering from his injuries sufficient-
ly to make his way ashore, stumbles upon the
cabin in which Ramona is a prisoner but the
jealous Anna discovers him and informs Fire-
brand of the supposed duplicity of his new fav-
orite. The pirate chief rushes to the cabin and
when he attempts to force his attentions upon
Ramona she kills him.
Anna denounces Rampna as the culprit and,
in a fit of vengeance, suggests that Ramona be
sold as a slave in the public market. Her rare
beauty causes lively bidding among the men
who attend the sale. Meanwhile Barton has
gone in search of the buried treasure and has
found it. He has bought a horse on which
he comes in search of Ramona — only to find
her on the slave block, with a horde of men
frantically bidding for her.
Plunging into the crowd, he fights his way
to the front and forces the bidding until, after
a soul-stirring scene, he succeeds in vanquish-
ing his rivals, and rides off triumphant in
search of a minister.
THE EVIL EYE— (Lasky— Five Parts— Jan.
4)— The cast: Dr. Katherine Torrance (Blanche
Sweet) ; Leonard Sheldon (Tom Fonnan) ;
Frank King (Webster Campbell) ; Clifford,
Katherine's brother (J. Parks Jones) ; Mexican
Joe (Walter Long) ; Rosa, Sheldon's servant
(Ruth King) ; Michael (William Dale).
420
THE MOVING PICTURE WORLD
January 20, 1917
An alarming epidemic has broken out In the
vineyards of which Leonard Sheldon is the man-
ager, and in answer to his wire that a doctor
be sent to the little Mexican settlement at once,
Katherine Torrance, a young and beautiful
physician, is sent. Accompanying her is her
younger brother, Clifford, weak-willed and dis-
sipated.
The inhabitants of the village are ignorant
and superstitious and the situation is a grave
one. Upon Katherine's arrival, Sheldon, thun-
derstruck that a woman should tackle such a
job, tries to persuade her to return, but this
she declines to do and goes about her duties,
faithfully cariug lor the afflicted. The light
which she wears on her forehead in order that
she may see clearly into the throats of her
patients, arouses the suspicion of the benighted
Mexicans, and as the disease spreads, the
trouble is accredited to this light, or "evil eye,"
and the medicine which she leaves Is thrown
away.
The friendship of Leonard and Katherine is
rapidly ripening into love, but both are uncon-
scious of this fact, so deeply are they absorbed
in their strenuous duties. Seldon falls ill and
is unable to transfer the payroll to the bank,
so Katherine volunteers to do it for him. A
hold-up is planned by Mexican Joe, leader of
the employees, but his plans are thwarted. Clif-
ford braces up and becomes of great assistance
to Katherine.
Rosa, Sheldon's servant, is in love with Frank
King, his assistant, whose affection for her is
cooling. Sentiment against Katherine is grow-
ing daily and she decides to leave. Rosa's par-
ents try to wring from her the name of the man
responsible for her unfortunate condition and
Leonard, believing it is Clifford, is about to an-
nounce himself as the guilty one when Frank
confesses and sends for the priest. Leonard
mistakes Katherine's tears as grief at Frank's
wrongdoing, and is only awakened to her love
for him when Clifford tells him to take her in
his arms, which he promptly does, announcing
to the crowd that they may send for a man
doctor — Katherine is to be his wife.
GREAT EXPECTATIONS (Famous Players-
Five Parts— Jan. 8). — The cast: Estella (Louise
Huff) ; "Pip" (Jack Pickford) ; Abel Magwitch,
alias Provis (Frank Losee) ; Joe Gargery (W.
W. Black) ; Mrs. Gargery (Marcia Harris) ; Miss
Havisham (Grace Barton) ; Mr. Jaggers (Herbert
Prior). Directed by Robert G. Vignola.
"Pip," an orphan, lives with his sister, whose
husband runs a country blacksmith shop. The
boy's life is a drab one until, in an effort to
escape his sister's wrath, he runs into a grave-
yard where he is seized by an escaped convict,
Provis, who threatens him with instant death
if he does not give him food and a file with which
to remove the ball and chain from his ankle.
Pip does as he is bid, only to have the convict
cap'ured and brought to the blacksmith shop,
when poor Pip nearly expires for fear he will
be apprehended. But the grateful Provis lies to
save him. The next step in the history of Pip
is the arrival of Mr. Jaggers, a London lawyer,
who is so struck by his gentility that he selects
him as a companion for Estella, the adopted
daughter of his client, Miss Havisham, a most
secretive and peculiar woman.
The companionship of the two youngsters ripens
into love as they grow older, until Pip learns
to his dismay that Miss Havisham has deliber-
ately encouraged them with the purpose of break-
ing his heart. The young lovers are separated
and Pip is made the beneficiary of a legacy
which enables him to go to London, live as a
gentleman and be thoroughly educated. He does
not know the source of this income, but believes
that Miss Havisham is secretly making amends
for her cruelty.
He finally discovers the whereabouts of Estella
and they plight their troth. That night Pip
is dashed to the depths of despair by the arrival
of Piovis, the convict, who reveals the fact that
it is he who has been supplying Pip with money.
The poor boy believes that Estella will scorn him
when she learns the truth, but he has reckoned
without the finer qualities of Estella who comes
to his assistance and even helps the convict
in his fatal effort to escape the police. Over his
dead body there arises the vision of a new
romance as the two young lovers pay homage to
the better side of this remarkable man's char-
acter.
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Foreign Trading (correspondents
throughout the world) — and every
section devoted to the Kinemato-
graph. Specimen copy on appli-
cation to: —
The (Cinematograph Weekly. Ltd
1-11 Tottenham Street, London, W., Eng. ,
HE DID IT HIMSELF.— (Black Diamond.—
Jan. 22.) — High Spigh, an ambitious but un-
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successful detective, arrives at his office and
proceeds to look over his morning paper. In
it he finds an account of how Herr Trigger, a
scientist, has discovered a powerful explosive
and that several foreign nations are bidding
for the secret.
While he ponders over this a girl enters the
office. She tells him that she is Gretchen, the
daughter of Herr Trigger, and that she wants
him to find her father, who has disappeared.
She tells him of the discovery of the explosive,
how htr father's assistant tried to steal the for-
mula, how Senor Frijoles and a Spanish girl
called at the house to buy the secret on the
previous day and how, the next morning, she
found the laboratory wrecked and her father
gone.
High Spigh takes the case and Gretchen takes
him to her homo where he finds a clue In the
shape of a huge footprint. He follows the trail
down the street till he runs into the owner
of the foot, a big Mexican. On seeing the de-
tective's badge the Mex runs. He seizes a
bunch of toy balloons from a street vendor and
floats off into the air with them.
High punctures the balloons with shots from
his revolver. The Mex falls through a skylight
into a room with his explosives. When the big
Mex announces that the police are on their
trail, the gang seize Herr Trigger and all dive
through the trap in the wall, sliding through
a subterranean passage to the river.
Meanwhile High leaps to the top of the build-
ing, drops through the skylight and finds him-
self in the den. There he carelessly drops one
of the bombs and is blown up into the sky. He
lands In the river from which he is rescued
by Gretchen whom he sends to Frijoles' office to
find the missing formula if possible.
Frijoles sends the gang to their cave with
Herr Trigger while he and the Spanish girl go
to his office. He stops to buy a cigar and she
enters the office which is on the thirty-fifth
floor of an office building, and finds Gretchen
opening the safe. She and Gretchen have a
fight with bowie knives which ends as a mouse
runs across the floor and both girls jump on a
desk and hug each other for safety. Frijoles
enters and he and the Spanish girl lock Gretchen
in the safe and push it out the window. High
Spigh enters just in time to see this. He turns
and runs down the thirty-five flights of stairs
and reaches the grounds in time to catch the
safe as it lands.
Releasing Gretchen, he sends her home and
trails Frijoles, who orders a barrel of powder
sent to the den. High hides In the barrel and
arrives at the den. Frijoles and the Spanish
girl capture Gretchen and take her to the den
where they tie her and her father, set a fuse
to the barrel of powder and leave them to their
fate. Grt'chen gets free, pushes the barrel
down the mountain where It chases the gang up
a tree. High comes out of the barrel and covers
the gang with his gnn. They try to resist and
he shoots. A dissolve shows him at his desk,
having dreamed of all this. His feet are on
the desk in front of him, his gun in his hand.
As he pulls the trigger he shoots his own toe,
wakes up, and dances around the room holding
his foot.
K-E-S-E, INC.
THE LAST SENTENCE— (Five Parts— Edi-
son— Jan. 1). — The cast: George Crosby (Marc
MacDerrnott) ; Cynthia Ford (Miriam Nesbltt) ;
Renee Kerouac, a Breton fisher-maiden (Grace
Williams); Hoel Kaiioc. Kenee's suitor (Her-
bert Prior) ; Mrs. Crosby, George's mother
(Florence Stover) ; Georgiana, daughter of
George and Cynthia (Gladys Cane) ; Georgette,
Renee's daughter (Elaine Ivans) ; Val Lewis, a
pampered only son (Raymond McKee) ; Mrs.
Lewis, Val's mother (Mrs. Wallace Erskine).
Scenario written by Edward Griffith. Directed
by Ben Turbett.
George Crosby, a New York lawyer, with a
passion for painting, wearied of his legal duties,
sails for Brittany, where he meets Renee
Kerouac. a fisher-maiden, and sketches her as a
Corregan, a fairy who destroys the men who
refuse her love. Hoel Kalloc, her betrothed,
becomes jealous, and George marries her, after
saving her from Hoel's brutality. He soon
realizes her inferiority and the impossibility
of introducing her as his wife; so he sends her
to a convent to be educated, promising to send
for her as soon as she has acquired the polish
necessary in his sphere of life.
Returning to America, he keeps his marriage
a secret and is struggling to forget ; when he
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January 20, 1917
THE MOVING PICTURE WORLD
421
• a note that a girl, who she has num. d
after It i in . baa been boru to hrr. George later
Cynthia Ford, wltb whom ha talla In
ana on receiving word of tht dMta »r
■nd the baby In a tire In the convent,
tiny becom* betrothed, However, during iiie
following winter, Renea re-appeara, ami wnan
denies that be know-. her. she leaves
In r baby In the car* of In r l.ui Jl.nly ami |OM
a»a> The next morning In the snow In front
of their house the Crosbys Dnd her body.
Clutched In in r band i- tin- cruclbx Oeor)
given her, on the back of Wblcb bad 1" en
scratched the word "pardon." The landlady
Identities her as the mother of the hat)) who
has been left in her care: and George, placing
the crucifix around the buby's neck, pays the
landlady to take care of her.
Four years pass and o daughter. Georgian.!.
Is bom to Cynthia and George. In the mean-
time. Georgette Wander* away from the land-
bonie and Is adopted by a barge captain.
Itaoul Kerouac, now a French na\al officer,
to iniiuire for his lo^t sister. Kene. Bee-
lag Cynthia's child, he mistakes her for Georg-
ette. George writes a Confession, revealing the
truth : but Cynthia destroys the confession with-
out readiug It. on account of her faith In George.
Sixteen years later. George Is now Judge Cros-
by, while Georgette has secretly married Val,
the reprobate son of Mrs. Lewi*, in whose home
she Is employed as a maid. In an effort to
cure him of his love for drink, his mother
sends Val away, and Georgette Is left alone.
A girl Is brought before Judge Crosby, charged
with murdering her baby ; and her conviction
set ins assured. Among the evidence Is a crucifix
with the word "pardon" scratched on the back.
The judge la seized with apoplexy, as. realiz-
ing the pisoner is his daughter, he sentences
her to death. He has pronounced his last
sentence.
Cynthia's love for George survives all else:
she strives to secure Georgette's freedom, and
finally gets word to Val in the far north, whose
answer states the baby Is safe with him. Val
returns with the baby, and he and Georgette
sail for Brittany on their belated honeymoon.
For the first time In years, George's heart is
lightened, although his body is distorted with
pain.
THE MASTER PASSION (Edison— Five Parts
— Jan. 8).— The cast: Julia Loug (Mabel Trun-
nelle) ; Jack Carter, her fiance (A. Lincoln) ;
George Bender (Robert Conness) ; Mrs. Long
(Helen Strickland) ; Prof. Alberto Martino
(Richard Tucker) ; Vernon Devere, a valet
(William Wadsworth) : Marie Jardin (Ann
Leonard) ; Ralph Carter (Raymond McKee) ; Cora
Bender. Julia's daughter (Olive Wright) ; Lo
Due de Lac (Bigelow Cooper). Directed by
Richard Ridgely.
Goaded by ambition for wealth, and the pleas
of her mother. Julia Long breaks her engage-
ment with Jack Carter and marries Gec-ge
Bei.der. president of the National Bank. Her
fi;-t years of married life are filled with happl-
nr-s." julH poss^ses a voice of more than usual
merit, and Bender engages Prof. Alberto Martino
to instruct her.
Martino becomes a frequent visitor, while
Julia makes rapid strides with her singing.
Bender, occupied with his work, seems to be un-
able to fulfill his duties to the home. Martino,
taking advantage of Julia's loneliness, paints the
great future that she might win through her
wonderful voice. If she will but flee to Paris
with him, he promises, the world will be at her
feet
Threatened by the father of a girl whom he
has wronged. Martino is forced to flee, and Julia
leaves her home and little daughter, Cora, to seek
fame with the musician. Time passes and Julia
Is In Europe, alone and penniless, deserted by
Martino. She is picked up unconscious on the
steps of the Opera House where she has been
seeking an engagement, and Is carried into the
dressing room of Marie Jardin, a famous prima
donna. Mme. Jardin listens to her story and
makes Julia her protege. Under her teaching
Julia's voice develops rapidly and she commences
to achieve success.
Eighteen years later, in America, Ralph Carter,
the son of Julia's first sweetheart, and Cora
Bender, Julia's daughter, whom she has deserted,
are in love. Bender refuses to consent to the
marriage and in an effort to make Cora forget,
he arranges a trip to Europe.
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TANKS and RACKS
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Write for Folder No. 14
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Los Angeles — San Francisco, Cal
Julia, known as Julia Mnrlnh, a wot
I prima donns,
carried un mi affair with Duo i d tuta
i hi (Hi) i ii k bli gambling d< bi ti
Curio, the Dui un • i iii-mji i and bl .
in in. working* or Julla'i motbsi
li.i ii ii In .lull, i (u li II ol hi;. engugi'Uuiil to a
i Ii ii sun i Ii un girl,
wiiii.- uut miking, .lulu mm Bonder with her
mother mid a youi 1 1 must
in- ii. i own daugbtor, .sin- awaits mn opportunity
to in- on* and confirm* ber Identity.
Corn, ImprMisd by thi talented lady, i
In vital Ion lo cull. Coru'H vIhIih to JuIIu'h dt
room become more und mum frequent. I '
IlndM Julius curd in Com h room uud goes to
tin' theater.
Julia, unable to restrain herself, tells Com
that she Is ber mod dor, coming Into
the room, finds them embracing aaeh otnsr.
At first wrathful, In cannot withstand Cora'*
ami In and Julia uru reconciled. Julia
discovers the rich American girl of whom the
Due spoke Is ber daughter, She ordern him to
brant his engagement. In order to prevent the
marriage, she threatens to reveal the relations
that have existed between thim. The Due Is
defiant. Julia sacrifices herself and tells Bender
the truth, bender wreaks his wruth upon her,
and, taking Cora, returns to America. Julia
seeks Bolace In her art, but in a quarrel with the
Due she loses her voice. Months pass and
Bender, repenting his hasty action, returns to take
Julia back home again.
CHRISTIE riLM CORP.
BLACK HANDS AND SOAPSUDS (Jan. 15).—
The cast: The cashier (Billle Rhodes) ; the en-
gineer (Eddie Barry) ; the chief rubber (Harry
Ham); the Englishman (George French); the
proprietor (Harry Rattenberry). Scenario by
W. E. Wing. Produced by Al. E. Christie.
In the "Scientific Scrubbery," there Is rivalry
between the head rubber and the engineer. The
hand of the cashier is the prize for which they
plot and counterplot. The engineer lets the mer-
cury race up and down the tube, and the patrons
fry and freeze while he lingers at the desk,
until the rubber throws him bodily to the Sty-
gian regions below. Even the proprietor, Prof.
Steamem, is against the engineer, so he plans
revenge.
An Englishman Is wandering about the dor-
mitory when he is seen to have a black hand
imprinted on his back. The patrons thinking
the Mafia is after the place, run in all direc-
tions through the plant, even alarming the
women and adding them to the chase.
At the same time, the engineer pops a safety
valve to give the effect of a bomb, and this
adds a few feet to every Jump they make. Bring-
ing up in the engine room, they find that the
engineer had caused all the trouble. They chase
him out and leave the chief rubber and the
cashier in each other's company. The "Scien-
tific Scrubbery" in in piece again.
FOX FILM CORP.
BITTER TRUTH— (5 Parts— Jan 15).— This
picture opens on the big, helpless humanity
which Is huddled together in Blossom Street, In
the East Side's slums. The sweetest spirit of
the thousands dwelling there is Anne, in love
with Jimmy Graves, a man she knows is a crook.
In warning Jimmy one night that the police are
on his trail, she is caught In the maelstrom,
brought into court with him and sentenced to
jail. When she is released she plots revenge
on the man who put her behind the bars : Judge
Marcus, about- to be nominated for a higher
position in public service.
Through a ruse, she obtains employment In
the Marcus household. The Judge does not rec-
ognize in his wife's secretary the same woman
who was once Just a "poor, Blossom Street
thing." He finds that he is rapidly falling In
love with her. Anne is approached by a stool-
pigeon working for Marcus's political opponents,
who are trying to fasten a scandal upon the
Judge. Anne promises to aid them.
She agrees to put him in a compromising
position that evening, when witnesses will be
on hand. Meantime, Jimmy Graves is released.
He has been living through the years of his
prison term, with the face of Anne always be-
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422
THE MOVING PICTURE WORLD
January 20, 1917
fore him. He learns that the girl is at the
Marcus home, and starts for the house.
As the hour for the denouement draws near,
Anne realizes she loves Marcus. He kisses her
again and again. She notices the clock and
pushes him from her just before the curtains
are thrust back by the politicians and Mrs.
Marcus. Jimmy arrives, and in the face of her
love for Marcus, she sacrifices herself that the
judge may win.
WORLD PICTURES.
THE MAN WHO FORGOT (Paragon — Five
Parts — Jan. 15). — The cast: John Smith — The
man (Robert Warwick) ; Mary Leslie — The wo-
man (Gerda Holmes) ; Edith Mallon (Doris
Kenyon) ; Al Simpson (Alex Shannon) ; Sen-
ator Mallon (Ralph Delmore) ; Cong. Manners-
ley (Frederick C. Truesdell) ; Charles Waller
(J. Reinhart). Directed by Emilie Chautard.
The story opens in an opium den in China
showing a white girl and two men suffering
from the effects of the soul destroying drug.
The younger man suddenly rises from his hard
bench. Turning to his companions he cries out,
"I am through with this life: I am going back
to America and decency. Come, go with me."
But the other two pay no attention to his words
and he leaves alone.
After a hard struggle drowning a fierce de-
sire for the drug by an over-indulgence in
drink, he arrives in Cincinnati. He stumbles
into a mission house and there comes to him the
resolve to give up forever all drink. Unable
to recall his name or anything about the past,
he registers as John Smith. Realizing the havoc
that "demon rum" makes of hearts and homes,
John Smith devotes his life to the prohibition
cause. He soon becomes a force in political
3.ff £iirs
Among those most interested in seeing the
liquor interests win out is Senator Mallon of
Ohio, who has been elected by the Whiskey
Trust. Mallon's daughter, Edith, is attracted
by John Smith, and she sympathizes with his
fight for the right. He, in turn, is won over
by her charm and he longs to declare his love,
but always present with him is that doubt as
to his past life — who he is and where he came
from.
The whiskey men finally decide to crush
Smith socially. Mallon writes him a note stat-
ing that he and his daughter desire that all
social relationship between them be discon-
tinued. Smith only laughs at the note. Smith's
companions in China drift to Washington.
Through Simpson, the oppositions learn of
Smith's life in the opium den and determine to
make use of it. The Woman declares that
Smith is her husband and tells of incidents to
prove her statement. Edith is overcome to see
the man she loves claimed by this depraved
creature and begs Smith to deny that this is
his wife, but sadly shaking his head, he says
although he doesn't remember the woman, she
may be right. He may have married her in
the days back of memory.
The day of the great fight arrives. From all
over the country comes a huge crowd summoned
by Smith to plead for the prohibition cause.
Through the streets of Washington they surge-
up the Capitol steps — into the very Senate
chamber— this great army of derelicts by their
very presence, an unanswerable argument
against whiskey. The voters are swayed by the
remarkable crowd and John Smith's fight is won.
The woman, brought to a realization of the
wrong she has done, rushes to Smith and con-
fesses that she lied— that she is not his wife.
She recalls to him conversation in which he told
her of his mother and his early home life.
Slowly Smith's memory returns — the past is re-
called, and clasping Edith in his arms, he tells
her that now that he can remember all. there
is no longer any reason why they should re-
main apart.
ART DRAMAS, INC.
THE RAINBOW (Sherrill Feature Corp. — Five
parts — Jan. 4). — Neil Sumner and his wife, Ruth.
at the end of six years of married life, find that
they are not suited to each other, and separate,
the wife taking their small daughter, Cynthia.
Dick Harcourt. Ruth's brother, a ne'er do well,
who by the will of their father was the executor
of her privately owned estate, squanders it in
riotous living, and reaching the end of his re-
sources, after losing quite a large sum of money
to Neil Sumner, his brother-in-low, commits
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suicide. This brings an end to the married life
of Ruth and Neil. She blames Neil for Dick's
untimely end, and proceeds to get a divorce.
Neil tails in with a part of the so-called "fast
set" in 'New York. During this period, Ruth
has lived in London with Cynthia. Ruth de-
termines to return to America. When Ruth's
brother Dick committed suicide, he left a letter,
addressed to the family lawyer, telling him that
he had dissipated Ruth's entire fortune. The
lawyer, who is a friend of Neil's tells him of
this circumstance, and asks him what the out-
come will be for Ruth. Xeil generously offers
to continue paying the dividends on all the stocks
Ruth still supposes she owns, knowing nothing
of the defalcation of her brother.
Ruth and Cynthia arrive in New York, and
that same night Betsy, Neil's sister, who is very
fond of Ruth, asks her if she will allow Cynthia
to go with her to pay a short call to her father.
Ruth consents, much to Cynthia's delight, and
they arrive at Neil's house in the middle of a
hilarious party, attended by some of his sport-
ing friends. Neil decides to open his Port Wash-
ington home lor the first time since Ruth has
departed with the baby.
Coming back from the race one day, some of
Neil's sporting friends meet Cynthia on the street,
and some of them, knowing who she is, invite her
to go with them to the Red Lion Inn for some
refreshment. She, in her innocence, accepts.
Neil, happening to pass the Red Lion, sees the
party coming out. He takes her in his car with
Mrs. Palmer, a lady whose name has been
coupled with his in gossip, and takes her home.
Ruth, reading in the town topics that same day
some of the gossip connecting Neil with Mrs.
Palmer's name, the lady he was riding with,
decides that the only safe way is to get Cynthia
and return to London.
Several months later Neil finds himself in
London, where he also meets the family lawyer,
Mr. f'eliowes. Fellowes, who all these years has
been trying to effect a reconciliation between
Ruth and Neil, hits upon the happy idea of taking
Neil to Ruth's home, determined there to tell Ruth
that Neil, all these years, has been supporting
her. While they are discussing the ways and
means of fixing Ruth's fortune so that she may
never know, she overhears their conversation.
Cynthia, hearing her daddy's voice, rushes into
the room and embraces him frantically, telling
him that she is to be married the next day, and
that she will go and bring her fiance for his ap-
proval. She does so, and when she enters with
him, Neil has just finished making an unsuccess-
ful plea to Ruth for the restoration of their happi-
ness, and it is the sweet love of the young girl
for bcth her mother and father that brings this
beautiful play to a happy ending.
"GOD OP LITTLE CHILDREN."— (Apollo
Pictures, Inc. — Jan. IS.)— The cast: Mary
Keene (Alma Hanlon) ; John Ingalls (Bigelow
Cooper) ; Robert Moran (Chas. Hutchinson) ;
Hard Tack (William Hartman) ; "Sunshine"
(Blanche Burns) ; Judkins (Jack Burns) ; Wa-
ters (Wm. Miller) ; Father Farley (James
O'Neill).
Mary Keene did not realize that when placed
in the office of John Ingalls to assist in carry-
ing out Robert Moran's plot to secure Ingall's
money she would spoil the whole scheme of
things by falling in love with her big-hearted
employer. Mary had always been "straight", in
spite of her association with Moran and his
band of blackmailers. But she had erred against
man-made laws, though innocently, and fear-
ing disgrace and prison if exposed by Moran
she was compelled to assist in his nefarious
schemes.
Moran discovered that Ingalls loved children,
and that he lived a secluded, lonely life. Mary's
advent in John Ingalls' life was for the pur-
pose of introducing a supposed little sister of
her's into the Ingalls' home and through this
child, thoroughly trained for the task assigned
her. ultimately reach Ingalls' store of wealth.
Moran's plans were successful until Mary be-
gan to realize she loved Ingalls and rebelled
against further deception. Ingalls loved Mary
and offered her his hand. The wedding cere-
mony was simple but pretty. Meanwhile, Moran
had been planning along different lines. Why
not force Mary to get a large sum from her
husband and leave with him for foreign shores?
Moran has long coveted Mary and he believes
this his opportunity.
Mary, for once in her bitter life, enjoys the
utmost happiness. This joy is increased by the
realization that she is soon to become a mother.
Time has flown backward ten years in the life
of John Ingalls. He feels the blood of young
januar) 20, L917
THE MOVING PICTURE WORLD
manhood coursing through Ma veins. Soon
Moran presents his plan to Mary, who pleads
with Moran to have pit] ai id leave ii.r In peace;
but there is no alternative ha mu
and husband disgraced by Moran's
exposure. At home, Mary ponders long over her
duty. She looks out On the plaeiil lake from
her window and with a prayer to tho "God of
Little Children," up the itruggle
uiul end her life, Moran, meanwhile, has plot-
irefully. For a few dollars "Hard I
ipllce, will put John ingalls out
of the way. The public will believe he commit-
ilcide beeau >• ins wife deserted him. The
he writes upon leaving Will be found be-
side tho body. Then with John Ingalls' widow
in his power nothing shall eome between Robert
Moran and a fortune.
Seated in bis library, John Ingalls little
dreamed that the hand of an assassin was near.
Beside the lake Mary is about to end her llle.
She looks up at the library window with a silent
not to misjudge when sh
ii hlng tisuro, holding a pistol, silhouetted
against tho blind. Mary rushes into the house
iches his side just In time to divert the
bullet from Hard Tack's weapon. Ingalls con-
quers Hard Tack, who Is hurled through a
window. Ho is killed by his fall.
Moran. wnltlng outside for Mary to meet
him according to promise, overhears tho pistol
shot and. becoming alarmed at Hard Tack's
long absence, boldly comes into the library, re-
volver in hand. Mary, seeing Moran and be-
lieving Ingalls' life again in danger, takes aim
with the gun she picks up and tires at Moran.
He falls dead, the bullet piercing his heart. The
story ends happily.
GREATER VITAGRAPH.
THE MAN OF MYSTERY— (Five Parts — Jan.
8). — The cast: David Angelo (E. H. Sothern) ;
Clara Angelo (Charlotte Ives) ; Mme. Bruns-
'chaut (Vllda Vares) ; Baron Rocro (Mr. Rob-
erto) ; Pletro Stroggi (Brlnsley Shaw) ; Signor
Casa (Mr. Siegel). Directed by Fred Thompson.
Clara Angelo does not really love her hus-
band, David, a distinguished Roman banker,
who Is old. ugly and bent. Unknown to her
husband, her mother, Mrs. Brunschaut, has in-
volved her in a foreign conspiracy, In order
that she may add to the extravagance of her
Bring. David Angelo becomes aware of the
Intrigue, but before he can discover just what
It Is, he is called to Naples on business. He
leaves his fortune in care of his partner,
Stroggi, to be given to Mrs. Angelo in case any-
'lappens to him.
On his trip back home he stops to see Vesu-
vius, and is caught by a sudden eruption and
smothered under the hot ashes. He is, how-
ever, rescued, and under the treatment of a
great scientist, is restored to health ; his physi-
cal disabilities have also been removed ; and he
Is straight and reiuvenated in appearance ; so
much so that the doctor tells him ho would not
be believed if he declared himself to be David
Angele : and he decides to let the world believe
that he is dead.
He returns to Rome and startles the national
treasurer by his brilliant suggestions in connec-
tion with finance, spies on the conspirators who
are seeking to compromise his wife, is intro-
duced in his own home without being recognized,
and prevents his wife's fortune being stolen by
his former partner. He also wins his wife's
love, and, upon consenting to marry him, she
rejoices to learn that he is really the supposedly
dead David Angelo.
THE SECRET KINGDOM— (Episode No. 4—
"The Honorable Mr. Oxenham" — Two Parts —
Jan. 22). — Phillip reaches New York, and finds
that Julia is stopping with the Manwarings on
Fifth avenue, whose home faces the hotel at
which he is stopping. Madam Savatz tracks
Phillip to New York, where she meets the "Hon.
Mr. Oxenham." an old friend of hers, of ques-
tionable repute. The two conspirators engage
a band of thugs to get the sealed packet and
tako Phillip's life.
Madam Savatz warns Princess Julia that Phil-
lip is an imposter seeking to claim her father's
throne, and shows her a cablegram from Simond,
her father, proving the truth of this statement,
and ordering Princess Julia to cease relations
with Phillip. Julia, already deeply in love with
Phillip, is greviously hurt : but she dismisses
Phillip, who is puzzled at this sudden coldness.
He tries to see her again, and when Julia re-
fuses, the young Manwaring boy, taking com-
passion on Phillip, tells him that Julia Is a prin-
cess.
Despairing, Phillip leaves, and outside is way-
laid and beaten by a gang under the direction
of Savatz ; while Oxenham, gaining entrance to
Phillip's apartments, steals the sealed packet.
Phillip is taken into the Manwaring home, and
Is nursed back to health again by Julia. Oxen-
ham delivers the sealed packet to Savatz ; she
turns it over to Julia, who, in turn, gives It to
Phillip whom she loves and trusts.
i/, a- her in.ild, Upon In
ti n< tlona from ber fi
ha Ban* i
iii ad by Julia, win, [rum
thi in by Phillip \ Mr
IllkeH
tl I 111
means pleased patrons; pleased
patrons means increased profits.
Are you always satisfied with
the results you get on the screen?
Does your light flicker? Any
trouble keeping it focused? Do
your dense films always come up
clear and bright ? How about the
colored ones?
You've been using alternating
current. Perhaps it's the only
kind available in your town. Then
change it over to direct current
with a
Westinghouse-
Cooper Hewitt
Rectifier Outfit
Direct cur/ent doesn't flicker.
It's easier to keep in focus be-
cause one of the carbons burns
very slowly. These Rectifier Out-
fits give complete regulation of
light for the dense and colored
films. Operation is simple and
noiseless, and your current will
cost less than it does now.
Want to know more about them?
Ask us for folder 4205- B.
AKTCRAFT PICTURES CORP.
THI PRIDE OF Tin: i'l. \ M).—
Sei mi rt, Earl of Dun-
stable i \\ arren Cook ) . n. Iiiin-
Btable (Kathryn Browne Decker); Pltoalrn (Bdl
hi i ; the dominie i Joel i>a> > Jamie
I'.iliipli. II ( Matt Moot h, the
"i iii. clan i Mary Pli It ford) ,
AiiiuiiK the simple Qeher folk of ■ little I
mi the weal i oa i of Scotland I
Hi re he i ulea as a cbl
and III w iird i hi R I Hie day a hurl Ll
rmen nun th< Ir
boats to the Inl
the women and children watch the Dghl of their
men with tho waves. Amo who wait i»
i li. a ho .Mi' i'h boat
to pieces In the roaring surf. A party of
6 by Jamie Campbell, try to rescue
d Chieftain but the waves close over him
they can reach the battling craft. With.
ivlab lost, according to the law of the
Island the (uccei Ion of authority passes t»
his daughter, Marget, Just eighteen.
She. with a spirit Of kindness and in a tender,
sweet and girlish way, rules tho fishermen and
their families, 1 1> r disposition wins them.
Campbell, a young fisherman, has won
heart, Jamie has always bei
I as tho son of Mrs. Campbell, ono of the
elan. The old lady realizing that Jamie is)
Ing his twenty-first birthday feels that she
cannot keep her secret longer. So she writes
to the Countess of Dunstable that the baby of
her first marriage, which she left with the old
woman of the island, did not die but had grown
to be a fine young man, and is now known as
Jamio Campbell.
The Countess accompanied by her husband
starts out to seek her son. It Is on the evo of
Jamie's betrothal to Marget that, the Countess
finds the young man and tells him of his real
Identity. She swears him to secrecy even from his
own sweetheart. The Countess goes to watch the
quaint betrothal ceremony of her son and Marget.
Meeting him they are seen by those who do not
know the relation to embrace and this fact is
told to Marget. The disappearance of the Coun-
tess has aroused the suspicions of the Earl, and
be, having learned of her secret meeting with,
Jamie and not knowing the relation, confronts
her. The wife breaks down and confesses that
the young man is her son.
There having been no children by the second
marriage the Earl is delighted with the news
and at once starts to plan for Jamie's future.
The Earl, however, means that Jamie shall cut
loose from all of his former associates. He
pursuades Marget to believe that she is an ob-
stacle to Jamie's future and she reluctantly de-
cides to make the sacrifice and give up her
sweetheart. As chief of the clan, Marget com-
mands him to leave.
Jamie with heart torn asunder departs for
his mother's yacht. Marget decides to sail out
to somewhere in the west where her father and
his father were wont to sail with the fishing
boats. Before she cuts the ropes that hold the
frail old hulk in which she lives to the island
shore she sets ashore her pets and writes a
note, places it on tho strap collar of her fav-
ored little goat, and sends it abroad. Grouchy,
gloomy Pitcairn, the village atheist who feared
no ono and hated himself, has always refused
to obey the rulings of Marget. Pitcairn Is in a
troubled sleep the night Marget cuts loose in
her unseaworthy craft, and in a wakeful mo-
ment he hears the bleating of the goat at his
door.
He is about to drive the animal away when
he finds the note Marget has written. Looking
seaward he sees the old craft tossing in the sea
and he realizes what has happened. The village
is aroused and tho church bell set to ringing.
Down to the surf line rush the people. Pitcairn
sends a messenger to the yacht to get Jamie.
Lowering a boat he rushes to the hulk and just
as the waters are closing in on the cabin he>
rescues his sweetheart and the atheist falls to>
his knees and utters a prayer for the first time
in his life. Jamie takes Marget back to tho
yacht, a reconciliation between the girl and the
Earl follows and the dreams of the courtship
begin all over again but they are real dreams
because they have come true.
METRO PICTURES CORP.
THE WHITE RAVEN— (Rolf e Photoplays,
Inc. — Five Parts — Jan. 16). The cast: Nan
Baldwin (Ethel Barrymore) ; "The Stranger"
(William B. Davidson) John Blaisdell (Wal-
424
THE MOVING PICTURE WORLD
January 20, 1917
ter Hitchcock) ; Sylvia Blaisdell (Ethel
Dayton) ; Arthur Smithson, clerk (George A.
Wright) ; Mrs. Smithson (Viola Fortescue) ;
"Bill" Baldwin, Nan's father ( H. H. Pattee) ;
opera Impresario (Mario Majeronl) ; dance hall
proprietor (Phil Sandford) ; miner (Ned Fin-
lay). Adapted and directed by George Baker.
William Baldwin, ruined In business by his
partner, John Blaisdell, Implores Blalsdell'8 aid,
and receives in answer a five-dollar bill across
the face of which is written, "Spend this for a
gun and use it on yourself." Hopelessly, Bald-
win and his daughter. Nan, go to the Yukon,
where the father soon dies, and the daughter
earns a living in a rough dance-hall, where as
"Nightingale Nan" she Is the idol of the min-
ers.
When Nan discovers that the little claim on
Bear creek, the only thing her father has left
her, Is worthless, she at first collapses. Then
she becomes defiant, and tells the miners who
have been forcing their attentions upon her that
they may have her, the lucky man to be the
winner In a card-game, she to take the money
won in the game and go away to seek fame and
fortune. A bearded stranger wins the game
with a pair of deuces, pays her $1,000 a card,
and she leaves with him for her cabin. Once
there, however, she repents her rash bargain,
and Implores him to release her, offering the
money in return. He makes her sign an I. O.
U. for herself, promising to pay the debt at
any time in the future that he may see fit.
"You'll win success," the stranger tells her,
"but in the hour of your greatest triumph I shall
claim you, and you must return." She leaves
on this condition.
Nan's voice wins success for her all over the
world. As Mile. Nanon Boldlnl five years later
she is the reigning operatic queen at La Scala,
Milan, and then comes to the Metropolitan
opera house. New York, to make her American
debut in "Lucia di Lammermoor." Her suc-
cess Is instantaneous. Two of the most Important
patrons of the opera house, John Blaisdell and
James Van Brunt, business rivals, are united
In their admiration of Mile. Boldini, and obtain
an Introduction.
When Nan discovers the identity of Blaisdell,
the man who ruined her father, she says noth-
ing, but quietly plans his downfall. She en-
courages his attention, even at the risk of dis-
pleasing a young stranger with whom she has
fallen in love. She refuses an offer of mar-
riage from the man who has won her heart,
telling him of her promise made under amaz-
ing conditions to a man in Alaska five years
ago. That promise, she tells him, must be ful-
filled, no matter how great the sacrifice she
makes in doing so.
Inviting Blaisdell to her apartment to din-
ner, she has a telephone connection so arranged
that James Van Brunt, at his downtown office
with the receiver at his ear, hears Blaisdell's
answers to the carefully prepared questions
Nan asks, betraying all his business secrets.
As Blaisdell falls across the table in a drunken
stupor, after having told everything, Nan's tri-
umph is complete. It is at this moment that
two fateful cards, the deuces with which the
Alaskan won his game, are thrust under the
door, and Nan falls fainting.
Next day she prepares for her journey to the
northland, ready to pay the price of her five
years' freedom. The man she loves insists on
accompanying her. Going to her little cabin,
She finds It sumptously furnished. As she
turns to her lover In surprise, he places on the
tabel a crumpled "I. O. U."t then tears it in
two, giving her the pieces. As the realization
slowly dawns on Nan that the man she has
learned to love is the bearded stranger of so
long ago, she fits the two pieces of the "I. O. U."
together again, and presenting them to him,
creeps into the arms of her stranger-lover.
THE GREAT SECRET— (Chapter IV— "From
Sunshine to Shadows" — Two Parts — Jan. 15. —
Just as Strong leaves the apartment the
telephone rings, and he returns. On the other
end of the wire Is Chief of Detectives Acker-
ton, who tells him he Is on his way to the
apartment. Strong waits for him and while do-
ing so discovers that the casket has been stolen.
He begins berating Wee See, who explains that
he tried to tell him of the theft when he first
returned, but that he had stopped up his ears
and refused to listen. The Chinaman tells how
he took the trensure out of the casket and sub-
stituted a slip with Chinese writing on It. Just
then Ackerton and his assistant reach the build-
ing and the gangsters waiting outside flee.
Strong, when the detectives visit the apart-
ment, tells of the theft and Ackerton takes
charge of the treasure which Wee See saved.
Ackerton finds on the floor a note written to
"Chug" and signed "G. M." which orders him
to visit a masquerade ball that evening and
receive instructions regarding Beverly and the
casket. Strong, still disguised as "Chug", and
Ackerton attend the bnll, while Ackerton's as-
sistant takes charge of "Chug".
At the ball they receive Information as to the
whereabouts of Beverly, who is held In a den
WILLIAM FOX
bought 40 HALLBERG Elec-
tric Economizers and Trans-
formers for the powerful
electric arc used in connec-
tion with his presentation of
the "Daughter of the Gods"
in his 20 road shows — You
know Mr. Fox has a great
deal of experience and you
know he is critical. In other
words, when he buys the
HALLBERG apparatus for
his beautiful production
which must be put on right,
then you know that HALL-
BERG goods must come up
to your expectations.
Just think — 40 equipments
in one order and without
competition because Mr. Fox
wanted the best.
HALLBERG
20th CENTURY
Motor Generator
HAS NO COMPETITOR !!
I am distributor for all makes
moving picture machines.
Send for Free Circulars and Catalogues, but
for Hallberg's Big 100-Page Catalogue send
25 Cents.
I EQUIP THEATRES COMPLETELY AND
CARRY "SPEER" AND OTHER MAKE CAR-
BONS AND SUPPLIES.
Send $2.50 for latest Operators' Book,
"MOTION PICTURE ELECTRICITY."
J. H. HALLBERG
7th Ave. at 49th Street
NEW YORK, N. Y.
Member Nat. Asao. Motion Picture Industry
of the kidnappers. Strong and Wee See hurry
there while Ackerton goes to summon the police.
Strong locates Beverly in a room on the upper
floor of the place. When he is trying to rescue
her the gangsters, headed by the real "Chug"
appears. "Chug", while on his way to prison
has knocked down Ackerton's assistant and es-
caped, making straight for the den. The gang-
sters are eager to set on Strong in a body, but
Chug Insists that he can whip the clubman
alone. Just then Strong hears Beverly calling
for help. He throws off his coat and makes
ready to fight the band.
Pathe Exchange, Inc.
PATHE NEWS, NO. 1— (Jan. 3).
Washington. D. C— Several thousand society
singers of the Capital Community Chorus par-
ticipate in Christmas carols on the D. S treas-
ury steps. Subtitle: Miss Margaret Wilson,
daughter of the President, is one of the most
popular members of the chorus.
Terre Haute, Ind.— Determined to beat the
coal trust ring, Mayor Gossom opens a munici-
pal coal mine which will supply this precious
product to the community at prices far below
the market. Subtitles: Numerous wagons are
used to meet the great demand. The coal la
delivered right to the front yard. In the mean-
time private coal cars lie idle, unwilling to
meet the city's prices.
Philadelphia, Pa.— "Fat at fifty" Ib the slo-
gan of Quaker City business men who spend
their luncheon hour in healthful exercise atep
the skyscrapers.
In the Baltic Sea.— Mighty dreadnaughts of the
Russian grand fleet constantly roam the waters
■of the Baltic ever watching for a sudden raid
of the enemy's dashing warships. Subtitles:
Czar Nicholas visits the crew of the squadron
flagship. Keeping in trim for action.
Chaulnes, France.— The headquarters of the
commanding generals directing the Allied often-,
sive on the Somme front are well secured In
their dugouts from enemy attack. Subtitles:
A wireless service on trains is established to
make possible quicker transportation of troops
and supplies. Although fighting on this front
has become quiet, squads of German first-line
troops are frequently captured. What remains
of the village of Vermandevlllers, which erst-
while contained many pretty little homes.
Help Wanted — (Magazine Section.) — An
animated cartoon by F. M. Follett. Subtitles:
Daddy Humanity has a bad servant. He visits
the employment bureau as a last resort.
Washington, D. C— The capltol honors the
memory of Mrs. Inez Millholland Boissevain
the noted suffragette, who recently passed away
during the stress of work on behalf of ber sex.
Subtitle: They march to the capltol where
prominent persons eulogize' the work of Mrs
Boissevain.
Danville, 111. — A driving snowstorm does not
delay the christening ceremonies of the new
Dixie highway that will connect Chicago with
the Southwest.
Dorchester. Mass.— Enterprising sport lovers
plan to take advantage of the winter's oppor-
tunities for outdoor play and build long slides
In Franklin park for the delightful sport of to-
bogganing. Subtitle: The slides are provided
with several dips similar to the scenic rail-
way.
Marfa. Texas.— The first United States cater-
pillar tractor train, similar in principle to the
British tanks, undergoes a successful trial trip
in the Big Bend district. Subtitles: This trac-
tor train, which Is able to haul a load of 45
tons equals the capacity of SO army motor
trucks. Difficult roads and hills offer" no ob-
stacle to this caterpillar machine.
PATHE NEWS NO. 2— (Jan. 8).
Fontana, Cal.— The orange Industry still
flourishes In Sunny California which supplies a
large part of the country's demand for the
luscious fruit. Subtitles : All oranges are care-
fully brushed and then sized. They are then
weighed by automatic scales to estimate the
quantity. Boxing the oranges ready for ship-
ment.
Mount Holly. N. J. — Four persons are killed
and eleven seriously injured when the Madi-
son hotel Is blown up by the explosion of acety-
lene gas tanks and completely destroved.
Long Branch. N. J. — Frozen streams offer
many opportunities for sport to the winter en-
thusiasts who transform their sailing craft Into
fast-speeding Ice yachts. Subtitles: Sailing
with the wind. Hundreds take advantage of
outdoor skating at New York's Van Cortlandt
park.
The art of lee-skatlng. as Illustrated bv the
El Roy Sisters of the Hippodrome Ice Ballot.
Subtitles : Every skater who has mastered the
rudiments of the sport aspires to learn figure
skating. The most common of the fancy steps
Is the figure "8". The figure "3" is a little
more difficult. The human top. The terpsl-
chorean art Is also possible on the Ice as grace-
ful skaters glide to the rhythmic time of the
dance.
January 20, 1917
THE MOVING PICTURE WORLD
425
To Our Advertisers
Past Sk & Present * ** and Future
IT HAS always been a source of constant satisfaction to the
management and staff of the MOVING PICTURE WORLD
to know that not one dollar's worth of business for this
publication has ever been secured by MISREPRESENTATION.
No member of our staff has ever been expected to violate — nor
has he violated — his conscience by attempting to secure busi-
ness through any misstatement of actual conditions.
This paper has never carried a line of business placed
because of claims of an actual weekly circulation of
thousands of copies more than the gross number
actually printed. It has never been called upon to
defend itself, either in the courts or in the office of
some irate advertiser, against the charge that thou-
sands of expensive colored inserts had been consigned
to the scrap heap because they were not required
in an edition less by thousands than the advertiser
had been led to expect would be printed.
The MOVING PICTURE WORLD has never had a
page of advertising secured through deliberate and
wilful MISREPRESENTATION in regard to any
other publications.
At no time has the MOVING PICTURE WORLD
attempted to secure business — either subscriptions or
advertising — by false intimations that we especially
represented any particular branch of the motion pic-
ture industry or that we were the official mouthpiece
of either the organized or unorganized exhibitor.
We have given the biggest and best value in the
field of motion picture trade publications, and are
doing it today, as every experienced moving picture
publicity man knows.
Every
Genuine
Test
Shows
Value and
Service
Away
Beyond
Comparison
In concentrating its energies upon the business of constantly improving
what it has to sell instead of indulging in scurrilous and maliciously unfair
MISREPRESENTATION against its competitors, the MOVING PICT V RE
WORLD] stands' well nigh alone in its field
T Whatever business we may carry in this new year or in the
years to come, let us assure you, will be carried with that same
satisfaction of knowing that it has been secured absolutely without
MISREPRESENTATION.
THE PAPER WITH READER CONFIDENCE.
In Answeriij Advertisements, Please Mention the MOVING PICTURE WORLD.
426
THE MOVING PICTURE WORLD
January 20, 1917
Albany, N. Y. — Regiments of National Cuard
participate in the Inaugural ceremonies of
Charles S. Whitman, re-elected as governor of
the Empire State. Subtitles: A salute of nine-
teen guns is fired in honor of the occasion. Gov-
ernor Whitman.
Hempstead, X. Y. — Twelve U. S. army aviators
bravo the frigid winter winds to enter the cross-
country flight to Philadelphia, in a qualifica-
tions test for government pilot licenses. Sub-
titles: Each machine is supplies with 'SO gal-
lons of gasoline. Lieut. A. M. Coylo is the first
•of eight aviators to complete the flight, covering
ithe 1U5 miles in !)7 minutes.
Niagara Falls, N. Y. — Winter covers the land
With its icy mantle but it cannot stop the rush-
ing torrents of these wonderful falls as they
roll over the brink. Subtitle: Prospect point
in its picturesque winter garb, caused by the
epray of the waterfall.
Philadelphia, Pa. — Gaiety reigns supreme as
the Quaker City's Jolly Mummers celebrate the
arrival of a New Year with unusually sparkling
festivities. Subtitles : The celebrants strive to
outdo each other in the quaintness of their mul-
ti-colored costumes. Gorgeous floats bespeak the
city's happy prosperity.
Rockland, Me. — Developing a speed of 31 knots
an hour the U. S. torpedoboat destroyer Allen
successfully undergoes her speed trials on the
government course. Subtitle : The trim de-
stroyer is a worthy addition to America's ever-
growing navy.
PEARL OP THE ARMY— NO. 7 — ("For the
Stars and Stripes" — Astra — Two Parts — Jan 14.)
— Adams, to win the confidence of the Boleroists,
feigns hatred of the U. S. and by this ruse is
enabled to protect Pearl now in their power.
Toko, daring the American lines, secures the
plans for Bolero and in return asks freedom
for Bertha Bonn and himself. Bolero grants
Toko a passport, but keeps Bertha a "guest."
The bandit plans a party and, seeing Pearl com-
ing, makes her join it. Tipped off by Bertha
that Bolero has the plans, she "stoops to con-
quer" and while the Grenadians are carousing,
Pearl, unnoticed, takes the plans from Bolero.
Toko, by a clever trick, helps Pearl and
Bertha cross the Grenadian lines. Bolero's lieu-
tenant awakens from his drunken stupor in time
to give the alarm and his ■ men give chase.
Pearl, wounded, falls and is retaken, but Ber-
tha escapes on horseback with the plans. Col.
Dare and a searching party, looking for Pearl,
meet Bertha. She tells the danger of Pearl and
gives him the plans. In the meantime, Bolero,
condemning Pearl to be shot, appoints Adams
her executioner. Facing a firing squad, Adams
is commanded to shoot Pearl or be shot. He
takes careful aim and then Continued in
She next episode which is entitled "International
Diplomacy."
KICK IN — (Gold Rooster — Five Parts — Jan.
14). — -The cast: "Chick" Hewes (William Cour-
fcenay) ; Beany, his side kick (Robt. Clugston) ;
Molly Cary (Mollie King) ; Charlie, her brsther
(Richard Tabor) ; Myrtle Sylvester (Suzanne
Willa) ; Commissioner Carvey (John Boyle).
"Chick" Hewes, a street urchin of the East
Side, and his pal, Benny, following their early
teachings, become crook gangsters. The police
pursue them during a bold robbery ; Benny is
caught and Chick takes refuge in Molly Carey's
flat above the crooks' quarters. Finally trapped,
"Chick" is "sent up" and Molly's promise to
wail for him is the one ray of sunshine in his
gloomy existence. Given freedom and a chance,
Chick happly married to Molly, leads the
straight and narrow path. Back to his old
tricks, Benny, wounded in a necklace robbery,
eludes the police with his loot and makes his
way to his former pal's flat. Although realizing
i he danger to his home, Chick, for the sake of
1 i is boyhood pal, conceals Benny in the attic, but
without a doctor's care the wound proves fatal.
With the help of his old pals, the body is dis-
posed of, but the police suspect and watch
Chick's flat constantly.
Later, to his surprise, Chick discovers that
Molly's brother, a drug victim, had, unobserved,
taken the stolen necklace from the wounded
Benny. They decide to tell the authorities, but
before they have an opportunity, Molly's brother
is arrested. Trying to square things, Chick is
double crossed by a detective, who tries to ar-
rest him for the robbery, but is prevented by
Molly's quick action. While on their way to
make a clean breast of everything a police offi-
cial, disguised as a chauffeur, ensnares and
takes them to police headquarters. Faced with
the seriousness of the penalty, Chick asks for
leniency for Molly, about to become a mother.
The chief, having the necklace and realizing
what conviction means, is softened by the news
that he himself is the father of a baby boy and
for the sake of the young couple's happiness, he
releases them.
watching her with such eloquent eyes that hers
fall for a moment. Then she comes to him and
with happy faces, hands clasped, they see York
Cantrell married to the sister, and as the priest
blesses them, Truthful clasps her close.
Triangle Film Corp.
TRUTHFUL TULLIVER (Kay Bee— Five Parts
— Jan. 7). — The cast: "Truthful" Tulliver (W.
S. Hart) ; Grace Burton (Alma Reubens) ; York
Cantrell (Norbert A. Myles) ; Daisy Burton (Nina
Byron) ; "Silver Lode" Thompson (Walter
Perry) ; "Deacon" Doyle (Milton Ross).
Truthful Tulliver, a Westerner and a jour-
neying newspaperman, followed by Silver Lode
Thompson, printer and compositor, arrives in
Glory Hole to start a newspaper. He is visited
by York Cantrell, an Easterner, whose mining
interests keep him in the vicinity. They stand
at the office window watching two sisters, Grace
and Daisy Burton.
The girls are insulted by men hanging around
the Forty Rod saloon and dance hall, run by
"Deacon" Doyle and secretly owned by York
Cantrell. Tulliver rushes to their assistance and
incurs the enmity of Doyle. The next day Truth-
ful states, under big headlines, that Doyle must
go, and the following morning finds a notice
on his door that Doyle will be in the Forty Rod
Saloon at ten o'clock, and there is not a pen-
pusher in Arizona that can run him out of town.
Truthful surprises Doyle and his henchmen by
coming into the saloon through a rear door, and.
from his horse, lassoes and pulls them out into
the desert, where he tells them never to return
t^> Glory Hole.
That night Truthful is shot at from York
Cantrell's room by Doyle, who has returned.
Truthful then drives both from town, not know-
ing that York has wronged Daisy Burton. Daisy
confesses to Grace, and Grace finds Truthful,
who, misunderstanding, thinks she is the one
who cares for Cantrell. He promises to bring
him back, and reaches the railroad, intercepts
Cantrell, and forces him to return.
Then understanding comes. Cantrell wants to
marry Daisy and live a new life, and Truthful
comprehends his mistake. Grace turns toward
him, with her thanks and relief, and sees him
THE WEAKER SEX (Kay Bee— Five Parts-
Jan. 7).— The cast: Ruth Tilden (Dorothy Dal-
ton) ; Jack Harding (Charles Ray.) ; Annette Loti
(Louise Glaum) ; Raoul Bozen (Robert McKim; ;
John Harding (Charles K. French; ; Marjory
Lawton (Margaret Thompson; ; Edward Tilden
(J. Barney Sherry.) ; Mary Wheeler (Nona
Thomas;.
Ruth Tilden, the daughter of an able jurist,
appears for the defense in a seemingly hope-
less case in which a woman is tried for the
murder of her lover. The woman had con-
fessed her crime and the District Attorney,
John Harding, is confident of a verdict for the
state.
By an impassioned appeal, Ruth wins. John
Harding loses his case, but admiration growing
into love wins the hand of Ruth. John wishes
to shield Ruth from all the worry and struggles
of life, and this means for Ruth the end of a
career. She feels that she is only a plaything for
his idle hours ; a flower in a hothouse.
John Harding, by a previous marriage, has a
son, Jack. The boy, barely twenty years of age,
has inherited a fortune from his maternal grand-
father, and John allows him full liberty, be-
lieving the boy's common sense and training will
prevent him from getting into serious trouble.
Jack becomes entangled with a cabaret singer.
Annette, who has both brains and beauty, but
no morals and an evil past. The past is shared
by one Raoul Bozen. Annette has spread her
toils so that Jack's fortune is in her grasp, when
a pistol shot ends her life.
Jack is arrested, and circumstantial evidence is
against him. His father is compelled to pros-
ecute his own son. Ruth, who comes to the rescue,
is retained for the defense. In a masterly cross-
examination, she convicts Raoul Bozen, wins a
verdict against her husband, and restores his
son to him.
A BARGAIN
THE BIGGEST VALUE TO MANUFAC-
TURERS. EXHIBITORS. EXCHANGE
MEN AND OPERATORS IS THE
SEND YOUR SUBSCRIPTIONS TO-DAY
DIRECT TO 17 MADISON AYEM 1
NEW YORK CITY
DOMESTIC
CANADA -
FOREIGN -
S.?.00 PER YEAR
SAM PER YEAR
S4.00 1»ER YEAR
RADIUM GOLD FIBRE SCREENS
are A GOOD BUY because:
They Save You Money
The experience of many
they reduce the cost of i
They Please Your Patrons-
The experience of many exhibitors who have used them for years has been that
they reduce the cost of electrical current by approximately 33 1/3 per cent.
The screen images they make possible are accurate reproductions from real life —
there are no "ghosts," no distortions, and no eye-strain.
Attract More Business —
Radium Gold Fibre Screens have been so widely advertised that they have be-
come inseparably linked with houses which are leaders in their respective
communities.
Distributors — J. T. Malone Films, Inc., Rial to Theatre Bldg., Montreal; Allfeatures, Ltd.,
56 King St., W., Montreal
RADIUM GOLD FIBRE SCREEN, Inc.
LEON SCHLESS1NGER, Gen. Mgr.
220 WEST 42d STREET NEW YORK CITY
January 20, I'M,
THE MOVING PICTURE WORLD
427
\lassified Advertisements note terms carefully
ri_
^Lv Remittances must accompany all orders for classified advertisements as follows: One
^^^ dollar per insertion for copy containing twenty words or less. Five cents per word on copy
containing over twenty words. Each word to be counted including names and addresses.
NOTICE TO ADVERTISERS:— The PublUhere expect thut all statements made in every advertisement will bear the strictest investigation.
SITUATIONS WANTED.
art DIRECTOR and technical expert at lib-
erty. Nine years' experience, highest refer-
ences. L.. care M. P. World. N. V. City.
SCENARIO WRITER, expert, writes original
features, dramas, comedies or adaptations on
order. Reasonable, care M. P. World, N. Y.
City.
MANAGER moving picturo theater, capable,
energetic, young man. Seven years' experience
as manager, booker, operator, advertiser. Ref-
erencee character and ability. Southern States
preferred. Address A. Z., Box 006, Asheville,
N. C.
POSITION WANTED ; at present time man-
aging a picture and vaudeville theater for 7
years ; willing to accept position of any kind.
Box 129. Perkasle, Pa.
OPERATOR, any machine, six years' experi-
ence. Five years one show where projection Is
probably unsurpassed. Sober, no kicker, always
ready for business. References exchanged. Otis
Wertz, -107 W. Hendrlck St.. Shelbyville, Ind.
FOR LACK OF EXPERIENCE a theater is
closed. By stopping leaks, turned a two thou-
sand dollar yearly loss into a four thousand
dollar profit. Perfect house manager, booker,
advertiser, operator, executive ability. Ten
years' experience with prominent concerns. Ref-
erences. Age, twenty-nine. Salary to start,
thirty dollars. Will pay half traveling expenses
to anywhere. Please give full particulars. Live
Wire, care M. P. World, N. Y. City.
DIRECTOR seeks connection with company
offering opportunity for advancement. Thor-
oughly experienced and reliable. Director, care"
M. P. World. N. Y. City.
MANAGER, thoroughly experienced, conscien-
tious worker. With up-to-date ideas, highest
references. W., care M. P. World, N. Y. City.
YOUNG MAN, thoroughly experienced nega-
tive or positive developing, printing, etc. ; A-l
references. Photographer, 19 West 37th St., N.
Y. City.
AT LIBERTY — Experienced organist, cue pic-
tures, give recitals, accompanist, improvise. A.
F. M. Address Organist, 1815 E. Mich. Ave.,
Lansing, Mich.
DIRECTOR — Cinematographer at liberty.
Eight years directing and photographing every
kind of picture. Expert at feature, scenic, in-
dustrial, medical and cartoon photography. A
man that understands the business from camera
to screen. Capable of taking entire charge of
studio or laboratory. Have first-class outfit.
Correspondence solicited. Cinematographer,
care M. P. World, N. Y. City.
HELP WANTED.
YOUNG MAN who has been employed in sup-
ply business and understands the line thor-
oughly and can sell goods. Good future for
the right man. State full particulars — where
you have been, what you have done, age, pre-
vious salary, etc. We mean business, if you
■do. Answer Supply House, care M. P. World,
N. Y. City.
THEATERS WANTED.
WANT to rent or buy a picture or opera
liouse in Wisconsin, from one to five thousand.
H. Esler, P. O. Box 21, Brillion, Wis.
CASH FOR YOUR MOVIE— I am a practical
successful moving picture broker. Seventeen
years of continuous success. Selling upwards of
one million dollars' worth annually, sales, ex-
changes and leases. Lewis, the Moving Picture
Broker, Est. 1896. Office, 578-80 Ellicott Sq.,
Buffalo, N. Y.
THEATERS FOR SALE OR RENT.
HERE is your chance for a bargain, must sell
my theater at once on account of illness. Ca-
pacity, 1,000; equipment complete, large stage,
located N. Y. State, city 16,000; very little op-
position. Address P. F., care M. P. World, N.
T. City.
MOVING PICT1 RH DE V.LERS and bv
men in gent ral. we S
lib nt I., v. i , ih.- i pl( turo
broker In United Btati ' and
and photo play house
In til. itiMK and
• . playing road
and stock companies, etc. We quote you reci Ipl -
tor Xmas, December 25, $511.48; Tuesday. 26th,
$218.40; Wednesday, 27th, $21
Thursday, December 28th, $231.70; Friday and
Saturday combined, $650; total of $1,861 0
one week; our client is moving to California and
will sacrifice for $17,000; would consider si
half-interest; this theater is worth $.'{0,000.
Communicate with Lewis at once. 580 Ellicott
3q., Buffalo. N. Y.
FOR SALE — Moving picture theater, about
500 seats, N. Y. City, in thickly populated
neighborhood. First-class proposition ; about
$100.00 a week profit. Good reason for selling.
For further particulars write M. S., care M. P.
World, N. Y. City.
FOR SALE — On account of owner going to
Mexico as lieutenant, am compelled to sell my
theater. Capacity, three hundred ; city fifty
thousand, modern equipment ; fine location.
Write for full particulars if interested. Acadia
Theater, Kalamazoo, Mich.
1,000 CAPACITY ground floor theater in town
of 5,000. Two new Power's 6A's; 10- 15c. admis-
sion ; vaudeville stage ; movable seats. Eighth
year of successful operation. Circumstances
make a wonderful opportunity for right party.
D. D. D., care M. P. World, N. Y. City.
EQUIPMENT FOR SALE.
THE GOLD SCREEN— Seamless, 9x12, $27.00;
11x14, $38.50. Stretcher frame, $8.00 extra. You
can't get better, why pay more? Sold on trial,
guaranteed. Cox Scenic Co., Estherville, Iowa.
FOR SALE — Slightly used Simplex projectors,
guaranteed perfect and good as new at reason-
able prices. Second-hand Motiograph in good
condition, cheap. Room 206, 1482 Broadway,
N. Y. City.
BARGAINS — Slightly used Simplex, Power's
and Motiograph machines. Lowest prices — fully
guaranteed. Hallberg, 729 Seventh Ave., N. Y.
City.
WHY DOES Richardson recommend "Amber-
lux" lens filters? Write and find out particu-
lars. Price, with slide, $3.50. W. D. Warner,
Wyandotte Bldg., Columbus, Ohio.
3,000 OPERA CHAIRS, steel and cast frames,
60c. up. All serviceable goods, cut prices on
new chairs. Six standard asbestos booths. Send
for weekly list of close outs and save half. J. P.
Redington, Scranton, Pa.
GUARANTEED REBUILT MACHINES— 1908
Motiograph, $60. 1913 Motiograph, $90. Pow-
er's No. 6A, $150. Edison type B, $75. 1911
Motiograph, $75. Simplex Motor Drive, $250.
Edison Exhibition, $65. Power's No. 5, $65.
Going quick. Rush your order. Amusement
Supply Company, 300-2 Mailers Bldg., Chicago,
Ilinois.
OPERA CHAIRS, new, 5,000, $1.05 each. Fold-
ing chairs, new, 6,000, at $50.00 a hundred.
4,500 used chairs, 60c. each up. Atlas Seating
Co., 10 East 43d St., N. Y. City.
EQUIP your stage for vaudeville. Write for
special offer on complete outfit of scenery and
rigging. Boon Scenic Studios, Hicksville, Ohio.
CAMERAS, ETC., FOR SALE.
PROFESSIONAL model, 400 foot magazines,
automatic dissolve, changeable frame-line.
Beautiful mahogany, panorama tripod and tilt
$250.00. Ray, 326 Fifth Ave., N. Y. City.
PROFESSIONAL CAMERAS, tripods, per-
forators, printers, developing outfits, rewinders,
tessar, effects devices, novelties, experimental
workshop, repair, expert film work, titles. Eb-
erhard Schneider, 14th St. & Second Ave., N.
Y. City.
RIGHT Now ' l. THE i [ME TO Bl V A Mo-
rn it RB CAMER V I'l
OF HIGH-GRADE USED CAME
DAVIDSTERN COMPANY OFFERS GREA1
\ w.i Bfl AND IMMEDIATE 8ERVICE IN
HIGH-GRADE TESTED NHTW AND I
PK i i RE CAMERAS. Act now,
While our stock Is 1st.
Ensign, 100 ft. capacity, Zelaa Tessar lens,
2nd. Vista, i .ii i capacity, 60 MM. Zelaa Tes-
: ar 1. i hi tocu inK int., regular and
trick crank. Price, $67.50 ^rd. Klno-
graph, 200 ft. capacity, regular and trick crank,
i ell, cting focus device, ,",ii MM. Zeiss Tessar
lens in focusing int. Teak wood case, De
Luxe Model. Price, $.80.00 4th. Eb-
erhard Schneider, 200 ft capacity, prismatic
focusing device, S ar] Zeiss Tessar f :3.5
lens, teakwood case. Price, $05.00
6th. Ernemann Model A, Professional, 200 ft
capacity, 50 MM. Ernemann f :3.5 lens. Teak-
wood case. Price, $142.50 6th. Prest-
wich Professional, 200 ft. capacity, regular and
trick crank, focusing tube through center of
camera directly through film, and special de-
vice to set lens from the rear, 48 MM. Zeiss Tes-
sar lens, f :3.5, 2 extra magazines. Price $110.00
7th. Pathe Studio model, outside
magazines, Carl Zeiss Tessar lens, f :3.5. Regu-
lar and trick crank, all adjustments, 2 extra
magazines. Price, $400.00 8th. Erne-
mann Professional Model B. All adjustments,
regular and trick crank, forward and reverse
take up, 50 MM. Ernemann f :3.5 lens, 75 MM.
Helomar f :3.2 lens, 6 in. Dallmeyer Telephoto
lens, f :4.5, mounted on a turret, 2 extra maga-
zines. Price, $275.00 9th. Pathe
Professional, inside magazines, very latest
model, 50 MM. Zeiss Tessar lens, f :3.5 lens and
2 extra magazines. Price, $450.00 ■
10th. DAVSCO KINO, 200 ft. capacity. Most
compact camera on the market. Aluminum
magazines. Outside focusing device, weight,
10 lbs., with 50 MM. Zeiss Tessar f:3.5 lens In
special Davsco focusing mount and exposure
meter. Price, $110.00 11th. Latest
model Universal, 200 ft. capacity, forward and
reverse regular and trick crank, all adjust-
ments. 50 MM. Zeiss Tessar lens, f :3.5. Price,
$300.00 Write for special proposition
on the Universal Panoram and tilting top tri-
pod, $20.00 to $75.00. Write for specifications,
any camera shipped C. O. D., with privilege of
examination on receipt of 25% deposit. Money
refunded In full if not as represented. Try our
special Telegraphic order service. Wire deposit
and we ship any camera C. O. D. for balance.
Delivery on time or we pav all charges. Write
or wire to-day. DAVID STERN COMPANY, 1047
R Madison St., Chicago, 111.
FILMS, ETC., WANTED.
WANTED for export, used films in good con-
dition. State price, etc., to A. B. C. Film Co.,
145 West 45th St., N. Y. City.
HIGHEST PRICES PAID for film scrap, dis-
carded reels of films and perforations. Ship to
and write The Nlckelsburg Brothers Company,
Meadow St., Newark, N. J. Checks mailed on
receipt of goods.
WANTED — Five and six reel features, must
be in good condition ; also comedy reels wanted.
Weinberg's Features, 145 West 45th St., N. Y.
City.
WANTED — "Tempest and Sunshine," "Uncle
Tom's Cabin," "East Lynne," "Lena Rivers,"
also single reel comedies and westerns. Motio-
graph for sale, fine condition. Arthur Close,
1120 Branson, Marlon, Ind.
FILMS, ETC., FOR SALE.
FOR SALE — Unusual opportunity to secure
State Rights reels and paper on a timely photo-
play, that has been very little worked. Price
reasonable. For particulars address Chas. Wood,
1105 25th St., Watervliet, N. Y.
ALL KINDS of film, including Chaplin reels.
Send for list. Wichita Film & Supply Co.,
Wichita. Kans.
MUSICAL INSTRUMENTS FOR
SALE.
FOR SALE— Style "K" Wurlitzer, almost new,
must sacrifice to make room for alterations.
Address Carlton Theater, Du Bois, Pa.
NOTICE TO ADVERTISERS-The Publishers expect that all statements made In every advertisement w HI bear the strictest investigation.
428
THE MOVING PICTURE WORLD
January 20, 1917
—.. ,„—.-,. I 1ST *n T7 Y ■!»■■■■»».«
TO CONTENTS
Advertising for Exhibitors 363
Are American Producers Provincial? 343
At Leading Picture Theaters 350
Australian Notes 376
Baltimore, Taxes on Signs in 393
"Battle of Let's Go, The" (L-Ko) 358
Bradfleld, C. L., Resigns from Family
Theater 393
Breitiuger Quits as Chief Keystone Censor. . 346
British Notes 377
Buffalo Screen Ball, Preparing for 396
Calendar of Daily Program Releases. .. .410, 412
"Cave Man's Buff" (Metro) 358
Censorship, Still More Rigid 405
Censorship Unintelligent, Says Editor 398
Chicago News Letter 379
City Exhibitors Urged to Join League 348
Cobe Returns from Coast 353
Comments on the Films 360
Craftsmen Needed 342
Cummins, Samuel, of the Phax Pictures.... 384
Denver Screen Club Ball February 3 406
Detroit Exhibitors to Meet Monthly 348
Detroit's Minutes of the Year 399
Do Your Bit for Sunday Opening 344
Election Now Safe, "Nation" Film Can Show. 397
Elliott, Maxine, Joins Goldwyn 384
Essanay to Film "The Truf tiers" 385
Express Company Loses Appeal 392
Facts and Comments 341
Famous Players-Lasky Stockholders Meet.. 346
F. I. L. M. Club Completes Delivery Plans. 345
Film Shippers Should Take Care 407
Fire Destroys Metro Studios 351
Fox Ambassador Returns from Abroad 347
Fox Art Contest Decided 353
"Germany and Its Annies of Today" (Ger-
manic) 358
"Girl Philippa, The" (Vitagraph) 356
Give Us Both and More of One Than the
Other 344
"Great Expectations" (Famous Players).... 357
"Great Secret, The" (Metro) 355
Greensberg New Strand Theater to Open... 395
Griffith Is Guest of Honor at Pittsburgh 395
Henley, Hobart, Again in East 349
"Her Soul's Inspiration" (Bluebird) 356
Hume, Ilean, Metro Ingenue 350
"Innocence of Lizette, The" 358
"International Diplomacy" (Pathe) 354
Japan Likes American Pictures 375
Kaufman to Direct George M. Cohan 385
Kick on the Deposit System. A 343
Linder Finishes First Comedy 353
List of Current Film Release Dates,
430, 432, 434, 436
Macauley to Make Peace Pictures 352
Manufacturers' Advance Notes 386
"Man Who Forgot, The" (World) 355
Mastbaum in Million-Dollar Deal 350
"Master Passion, The" (K-E-S-E.) 355
Minister Denounces Sunday Pictures 352
Minneapolis Filmdom News of Holiday
Week 403
"Modern Cinderella, A" (Fox) 357
Motion Picture Educator 374
Motion Picture Exhibitor 348
Motion Picture Men Discusses Defense
Measures 345
Motion Picture Photography 371
Music for the Picture 372
New Jersey Insurance Question, The 351
New Orleans Globe Theater Opens 404
News of Los Angeles and Vicinity 381
"Nina, the Flower Girl" (Triangle) 358
Old Rut and New Idea in Film Business... 394
"Photoplaywright, The" 306
Picture House Near Boston Slum 391
Pittsburgh Screen Club Has Social Meeting. 395
Popular Picture Personalities 373
Portland's New Year's Prospects 4w8
"Price of Silence, The" (Fox) 357
"Pride of the Clan, The" (Artcraft) 354
Projection Department 367
"Rainbow, The" (Art Dramas) 357
"Resurrection of Gold Bar, The" (Kalem).. 356
Reviews of Current Productions 354
Rivalry of Church and Picture Shows 401
Rumored Sale of Universal 353
St. Louis Association Growing 348
Seattle Exhibitor Loses Appeal 409
Snow Demoralizes Mountain Business 4<>6
Spokane's Last Year Good 409
Spokes from the Hub 378
Stories of the Films 414
Swanson-Noland Theater Newspaper a Hit.. 406
Tucker, George, in New York 353
"Twin Kiddies" (Pathe) 354
Washington Children's Shows Begin 394
"Wife by Proxy, A" (Metro) 358
TO ADVERTISERS
CARBONS AND CARBON ACCESSORIES.
Jones & Cammack 418
Speer Carbon Co 431
CHAIR AND SEATING MANUFACTUR-
ERS.
Foco Chair Co 422
Steel Furniture Co 422
ELECTRICAL & MECHANICAL EO.UIP-
MENT.
American Auto-Arc Co., Inc 437
Amusement Supply Co 440
Bell & Howell 439
Calehuff Supply Co 442
Fulton, E. E 440
Hallberg, J. H 424
Ilomiuel, Ludwlg & Co 422
Potter, B. F 421
Strelinger, Chas. A '. 420
Swaab, Lewis M 422
Typhoon Fan Co 422
Universal Motor Co 420
Westinghouse Elec. & Mfg. Co 423
FILM EXCHANGES.
Bradcnburgh, G. W 442
LENS MANUFACTURERS.
Bausch & Lomb Optical Co 433
Crown Optical Co 437
Gundlach Manhattan Optical Co 439
MANUFACTURERS OF MOVING PIC-
TURES.
Artcraft Pictures Corp 312-13
Bluebird Photoplays, Inc Colored Insert
Cardinal Film Co Colored Insert
Christie Film Co 306
Clune Producing Co 314
Educational Films Corp. of America 311
Essanay Film Mfg. Co 299,337
Fox Film Corp 307
Gaumont Co 325
Gernianto Official War Films, Inc 326
Grafton Film Publishing Co 418
Horsley, David, Productions 322
International Film Service Colored Insert
Kalem Co 340
K-E-S-E Service 333-36
Kessel & Baumann 320-21, 400-01
Kleine, George 332
Klever Pictures, Inc 310
Knickerbocker Star Features 339
McClure Pictures 298
Metro Pictures Corp Colored Insert
Moss, B. S .• 315
Mutual Film Corp Colored Insert, 324
National Drama Corp 418
Paramount Pictures Corp 308-09
Pathe Exchange, Inc., The Colored Insert
Problem Film Co 411
Selig Polyscope Co 338
Selznick, Lewis J., Enterprises 316-17
Signal Film Corp 323
Thanhouser Film Corp 331
The Film Exchange 435
Unicorn Film Corp 330
Universal Film Mfg. Co 300-05
Wark Producing Co 440
"What Becomes of the Children?" 327
World Film Corp 32S-29
MISCELLANEOUS.
Automatic Ticket Selling & C. R. Co 418
Bioscope, The i 441
Eraekett, Robt. A 41S
Cahill-Igoe Co 438
Cine Mundlal 433
Cinema Camera Club 420
Classified Advertisements 427
Corcoran, A. J 420
Eastman Kodak Co 439
Eroograph Co 419
Evans Film Mfg. Co 438
General Chemical Co 442
Gunby Bros 442
II Tirso Cinematografo 442
Kalem Co 419
Klnematocrnph Weekly, The 420
Kraus Mfg. Co 421
Marion, Louise M 441
Moore, Wm. N 422
M. P. Directory Co 438
M. P, Electricity 442
M. P. Circulation Coupon (2) 440,442
National Ticket Co 438
Overland Park Film Mfg. Co 419
Pacific Tank & Pipe Co 421
Richardson, F. H 441
Richardson's M. P. Handbook 439
Rothacker Film Mfg. Co 443
Standard M. P. Mfg. Co 422
Willis & Inglis 418
MOVING PICTURE CAMERAS.
Burke & James Co 440
Gennert, G 4:<7
Motion Picture Apparatus Co 410
Novette Camera Corp 429
MUSIC AND MUSICAL INSTRUMENTS.
American Photo Player Co 442
Seeburg, J. P., Piano Co 413
POSTERS AND FRAMES.
Illinois Lithograph Co 438
Menger & Ring 419
PROJECTION MACHINE COMPANIES.
American Standard M. P. Mch. Co 418
Enterprise Optical Mfg. Co 435
Power, Nicholas, Co 444
Precision Mch. Co 433
PROJECTION SCREEN MANUFACTUR-
ERS.
Atmospheric Screen Co 440
Genter, J. H.. Co., Inc 43S
Gold Kins: Screen Co 420
Minusa Cine Products Co 437
Post. Amos 441
Radium Gold Fibre Screen, Inc 426
Universal Picture Screen Corp 437
STEREOPTICON SLIDES.
Cut Out Slide Co 442
Midland Transparency Co 419
THEATRICAL ARCHITECTS.
Decorators' Supply Co 441
January 20,* 1917
THE MOVING PICTURE WORLD
l."'
MakeYour Own Movies
•
Equal in performance to
the best professional ma-
chine costing $1000.00
or more.
j3Vette
Will Get
YOU!
Let it get you. For when
it gets you — it will get you good — for good —
and for a good time — anytime.
Movette-ing is the newest thing — the real thing of
reel things — the latest in motion photography — in
fun, pastime, entertainment, recreation, or " hobby-
riding " of any sort.
}**)
,\
,-V
£
:\ pfjj
J
WPmm,
Every Dealer sells it— you can buy it anywhere
A miracle in a metal box ! That's it. What else can it be ? Think of
it! A camera that takes 1600 snapshots for $1.50 — perfect every
one! And so simple — so " fool proof " — a child can operate it.
The Movette Moving Picture Camera is 7 inches long, 5 inches
high and 2J4 inches wide; weighs about 2 pounds — slightly bigger
and heavier than the average novel.
Yet every ounce of it — every inch of it — is crammed
with pleasure possibilities in the reproduction of
action, events and episodes from real life.
Learn how you can make your own movies.
Write for the fascinating details about Movette-ing
to-day.
Movette Camera Corporation
Largest makers of Moving Picture Cameras in the World
1158 University Ave., Rochester, N.Y. M
*}
Projector sells for $55.00
I
|«l*5 A
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
430
THE MOVING PICTURE WORLD
Janaary 20, 1917
List of Current Film Release Dates
ON GENERAL FILM COMPANY PROGRAM
(For Daily Calendar of Program Releases See Pages 410, 412.)
General Film Company
RELEASE DA VS.
Monday — Selig, Vitagraph.
Tuesday — Essanay, Kalem
Wednesday — Essanay, Kalem, Vim
Feature Comedy.
Thursday — Sellp. Vim.
Friday — Kalem, Knickerbocker, Vim.
Vitagraph.
Saturday — Essanay. Kalem. Sellg,
Vitagraph.
BIOGRAPH.
Dec 5— A Bit of Human Driftwood (Two
parts— Drama— Blograph Reissue).
Deo. 11 — Her Sacrifice (Drama) (Biograph Re-
issue).
Dec. 18 — The Honor of the Law (Two parts —
Drama) (Blograph reissue).
Dee. 18 — The Conscience of Hassan Bey (Re-
issue— Drama) .
Deo. 19 — His Wife's Story (Reissue — Two parts
— Drama).
Dec. 25 — Two Men of the Desert (Reissue —
Drama).
Dec. 27 — The Rehearsal (Reissue — Two parts —
Drama).
ESSANAY.
Deo. 26 — A Tale from the Decameron (Two
parts — Drama) .
Dec. 27 — Canimated Nooz Pictorial No. 21 (Car-
toon Comedy).
Deo. 30 — Wife in Sunshine (Third of "Is Mar-
riage Sacred?" — Two parts — Dr.).
Jan. 2 — The Girl God Made for Jones (Two parts
— "Black Cat Feature" — Comedy-
Drama).
Jan. 3 — A Dollar Down (Comedy).
Yosemite Valley (Scenic).
Jan. 6 — When the Man Speaks (Fourth of "Is
Marriage Sacred" — Two parts — Dr.).
Jan. 9^Among Those Present ("Black Cat
Feature") (Two parts — Drama).
Jan. 10— Canimated Nooz Pictorial No. 22 (Car-
toon Comedy).
— Yosemite Valley No. 2 (Scenic).
Jan. 13 — The Wide. Wron? Way (Fifth of "Is
Marriage Sacred" — Two parts —
Drama).
Jan. 16. — The Little Missionary ("Black Cat
Feature" — Two parts — Drama) .
Jan. 17 — One on Him (Comedy).
— Scenic on same reel.
Jan. 20 — The Sinful Marriage (Sixth of "Is
Marriage Sacred?" — Two parts —
Drama).
KALEM.
Dec. 22 — The Tiger's Claw (No. 10 of "Grant,
Police Reporter" — Drama).
Dec. 23— The Vanishing Box Car (No. Ill of
"The Hazards of Helen" — Drama).
Dec. 26 — The Quest of the Golden Goat (Com.).
Dec. 29 — A Mission of State (No. 11 of "Grant,
Police Reporter" — Drama).
Dec. 30 — A Race With Death (No. 112 of "The
Hazards of Helen" — Drama).
Jan. 2 — That Terrible Tenderfoot (Comedy).
Jan. 3 — The False Prophet (No. 21 of "The Girl
from 'Frisco" — Two parts — Drama).
Jan. 5 — The House of Secrets (No. 12 of
Grant, Police Reporter" — Drama).
Jan. 6 — The Mogul Mountain Mystery ( No. 113
of "The Hazards of Helen" — Drama).
Jan. 9 — Rival Romeos (Comedy).
Jan. 10 — The Resurrection of Gold Bar (No. 22
of "The Girl From 'Frisco" — Two
parts — Drama).
Jan. 12 — The Trial of Graft (No. 13 of "Grant,
Police Reporter" — (Drama).
Jan. 13 — The Fireman's Nemesis (No. 114 of
"The Haz rds of Helen" — Drama).
Jan. 16 — Cupid's Caddies (Comedy).
Jan. 17 — The Homesteader's Feud (No. 23 of
"The Girl from Frisco" — Two parts
— Drama).
Jan. 19— The Black Circle (No. 14 of "Grant,
Police Reporter" — Drama).
Jan. 20— The Wrecked Station (No. 115 of "The
Hazards of Helen" — Drama).
SELIG.
Dec. 11 — Twisted Trails (Three parts — Drama).
Dec. 11 — Selig-Trlbune, No. 99 (Topical).
Dec. 14 — Selig-Trlbune, No. 100 (Topical).
Dec. 16 — The Road to Fame (Drama).
Dec. 18— Selig-Trlbune No. 101 (Topical).
Dec. 18 — The Five Franc Piece (Two parts —
Drama).
Dec. 21 — Selig-Tribune No. 102 (Topical).
Dec. 23 — The Man He Might Have Been (Dr.).
Dec. 25 — The Golden Thought (Two parts —
Drama).
Dec. 25 — Sellg-Tribune No. 103 (Topical).
Dec. 28 — Selig-Tribune No. 104 (Topical).
Dec. 30 — The Right Hand Path (Drama).
Jan. 1 — Selig-Tribune, No. 1 (Topical).
Jan. 1 — On Italy's Firing Line (Three parts —
Topical).
Jan. 4 — Selig-Tribune. No. 2 (Topical).
Jan. 6 — In Payment of the Past (Drama).
Jan. 8 — Starring in Western Stuff (Two parts
— Comedy-Drama ) .
Jan. 8 — Selig-Tribune No. 3 (Topical).
Jan. 11 — Selig-Tribune No. 4 (Topical).
Jan. 13 — The Making of Bob Mason's Wife
(Drama).
VIM FEATURE COMEDY.
Nov. 22 — The Good Stenographer (Comedy)..
Nov. 29 — Hubby's Chicken (Comedy).
Dec. 6 — Hubby's Chicken (Comedy).
Dec. 13 — Charity Begins at Home (Comedy).
Dec. 20 — They Practice Economy (Comedy).
Dec 27 — Her Financial Frenzy (Comedy).
VIM.
Nov. 24 — Money Maid Men (Comedy).
Nov. 30 — The Prize Winners (Comedy).
Dec. 1 — Ambitious Bthel (Comedy).
Dec 7 — The Guilty One f Comedy).
Dec 8— A Rare Boarder (Comedy).
Dee. 14 — No release this day.
Dec 15 — What's the Use (Comedy).
Dec. 21 — He Winked and Won (Comedy)-
Dec. 22 — Reckless Romeos (Comedy).
Dec. 28 — Fat and Fickle (Comedy).
Dec. 29 — The Property Man (Comedy).
VITAGRAPH.
Dec. 25 — A Journey to Nowhere (Comedy).
— Some of Our Biggest Star Performers
(Comedy).
Dec. 29 — The Luck Charm (No. 2 of 'The
Dangers of Doris" — Drama).
Jan. 1 — His Lesson (Comedy).
Jan. 5 — Twin Fedoras (Third of "The Dangers
of Doris" — Comedy-Drama).
Jan. 6 — Billy Smoke (Three-parts — Drama).
Jan. 8 — Jones Keeps House (Comedy).
Jan. 12 — The Dangers of Doris, No. 4, "One-
Good Turn" (Comedy — Drama).
General Film Company Features
BLACK CAT FEATURE.
Dec. 12 — In a Looking Glass (Two parts —
Drama).
Dec. 19 — The Little Brown Mole (Two parts —
Drama).
Dec. 26 — A Tale from the Decameron (Tw»
parts — Drama ) .
Jan. 2 — The Girl God Made for Jonei (Two part*
— Drama).
Jan. 9 — Among Those Present (Two part* —
Drama).
Jan. 16 — The Little Missionary (Two parts —
Drama).
BROADWAY STAR FEATURES.
Dec 2 — Our Other Lives (Three parts — Dr.).
Dec. 16 — Pep's Legacy (Three parts — Drama).
KNICKERBOCKER STAR FEATURB.
Dec. 1 — Butts Casey — Crook (Two parts — Dr.).
Dec. 8 — Master of Her Soul (Three parts —
Drama).
Dec. 22 — The Dawn of Wisdom (Three parts —
Drama 1.
Jan. 5 — Temptation and the Girl (Three parts
— Drama).
A Welcome Visitor Each Week in Every Business Home Where Moving
Pictures Are of Interest
The Moving Picture World
Is Admirably Adapted to Carry Any Little
Message Which You May Wish to Send
Our Classified Advertisements at Five Cents Per Word
Will Produce Remarkable Results —One Dollar for Twenty Words or Les».
Send Copy, with remittance, to CHALMERS PUBLISHING CO., 17 Madison Avenue, New York City
January 20, 1917
THE MOVINci PICTURE \\ < iRl D
THE MORE OPERATORS KNOW ABOUT PROJECTION, THE
MORE EAGER THEY BECOME TO USE "SPEER CARBONS"
N
THE improvement of the projection
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N either D.C. or A.C. current — the
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HE public is extremely critical — a
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to do his part, sets about to improve con-
ditions— naturally he delights in his
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432
THE MOVING PICTURE WORLD
January 20, 1917
List of Current Film Release Dates
ON UNIVERSAL AND MUTUAL PROGRAMS
(For Daily Calendar of Program Releases See Pages 410, 412.)
Universal Film Mfg. Co.
ANIMATED WEEKLY.
Jan. > — Number 53 (Topical).
Jan. 10 — Number 54 (Topical).
Jan. 17— Number 55 (Topical).
Jan. 24 — Number 50.
BIG U.
Jan. 11 — Shattered Ideals (Drama).
Jan. 14 — The Call for Help (Two parts —
Drama) .
Jan. 18 — Bloodhounds of the North (Two parts
— Drama).
Jan. 10 — The Little Rebel's Sacrifice (Drama).
Jan. 24 — The Red Goddess (Drama).
Jan. 25 — A Wife's Folly (Two parts — Drama).
Jan. 28 — A Jungle Tragedy (Two parts — Dr.).
BISON.
Dee. 16 — The Taint of Fear (Two parts — Dr.).
Dee. 23 — Fighting Joe (Two parts — Drama). ■
D»e. SO — Giant Powder (Two parts — Drama).
Jaa. fl — Blood Money (Two parts — Drama).
Jan. 13— The Bad Man of Cheyenne (Two parts
— Drama).
Jan. 20 — Brute Force (Two parts — Drama).
Jan. 2" — The Daring Chance (Two parts — Dr.).
GOLD SEAL.
Jan. S — An Old Soldier's Romance (Three
parts — Drama ) .
Jam. • — The Mystery of My Lady's Boudoir
(Three parts — Drama).
Jan. 16 — The Prodigal Widow (Three parts —
Drama).
Jan. 23 — Souls United (Three parts — Drama).
IMP.
Jan. S — The Moral Right (Two parts — Dr.).
Jan. 7 — The Whelp (Drama).
Jaa. 12 — Honorably Discharged (Drama).
Jan. 13 — John Bates' Secret (Drama).
Jan. 14 — Midnight (Drama).
Jan. 17— A Slave of Fear (Two parts— Drama).
Jan. 25 — Black Evidence (Drama).
Jan. 26 — The Fugitive (Two parts — Drama).
JOKER.
Jaa. •—Love In Suspense (Comedy).
Jam. 11 — When Damon Fell for Pythias (Two
parts — Comedy).
Jaa. IS — Mines and Matrimony (Comedy).
Jan. 20 — Barred from the Bar (Comedy).
Jan. 27 — Love Me, Love My Biscuits (Com.).
LAEMMLE.
Jaa. 8 — Alone In the World (Special release—
Drama).
Jan. • — No reeular Laemmle thU day.
Jan. 10 — The Face Downstairs (Drama).
Jan. 13 — No release this day.
Jan. 20 — Homeless (Drama).
Jan. 21 — No reeular Laemmle this day.
Jan. 27 — The Blood-Stained Hand (Drama).
L-KO.
Deo. 20 — Shooting His 'Art Out (Two parts —
Drama).
Deo. 27 — The Perils of a Plumber (Comedy).
Deo. 20 — Phil's Busy Day (Comedy).
fas. * — On the Trail of the Lonesome Pill
' (Twe parts — Comedy).
Jaa. 10 — A Limburger Cyclone (Two parts —
Comedy).
Jan. 17 — Heartsick at Sea (Comedy).
Jan. 21 — Mr. Shoestring In a Hole — (Comedy).
Jan. 24 — The Battle of "Let's Go" (Two parts
— Comedy).
NESTOR.
Do*. 11 — Two Small Town Romeoa (Comedy).
Deo. IS — I'm Tour Husband (Comedy).
Deo. 1ft — It Sounded Like a Kiss (Comedy).
Dee. JS — Pretty Baby (Comedy).
Jaav. 1 — Practice What You Preach (Comedy).
Jaa. ft — One Thousand Miles nn Hour (Com.).
Jon. 15 — Treat 'Em Rough (Comedy).
.Inn. 10 — No release tills day.
.Ian. 22 — A Macoroni Sleuth (Comedy).
POWERS.
Jan. 11 — No release this day.
Jan. 14 — Mr. Fuller Pep, He Celebrates His
Wedding Anniversary (Carfoon —
Comedy).
— Wonders of the Orient as Seen by Dr.
Dorsey (Edu.).
Jan. 18 — No release this day.
Jan. 21 — Mr. Fullerpep — He Goes to the Coun-
try (Cartoon Comedy).
— In the Land of the Son of Heaven as
Seen by Dr. Dorsey (Educational).
Jan. 28 — Boomer Bill's Awakening (Cartoon
Comedy).
— Dorsey Educational on same reel.
RED FEATHER.
Dec 25 — A Child of Mystery (Five parts — Dr.).
Jan. 1 — Polly Put the Kettle On (Five parts —
Drama).
Jan. 8 — Fighting for Love (Five parts — Dr.).
Jan. 15 — The Double Room Mystery (Five parts
— Drama).
Jan. 22 — Heart Strings (Five parts — Drama).
REX.
Jan. 4 — The Red Stain (Two parts — Drama).
Jan. 6 — The Wall of Money (Drama).
Jan. 7 — No regular Rex this day.
Jan. 12 — The Whispered Name (Two parts —
Drama).
Jan. 14 — No release this day.
Jan. 21 — The Bubble of Love (Two parts — Dr.).
Jan. 2S— The Old Toymaker (Drama).
VICTOR.
*)«•. S3 — It's Great to Bo Married (Comedy).
Doe. 24 — Good Morning, Judge (Two parts —
Comedy).
Jan. 2. — Bombs and Banknotes (Comedy).
Jan. 5 — How to Be Happy Though Married
(Comedy).
Jan. 9 — A Gentleman of Nerve (Comedy).
Jan. 12 — The Wrong Mary Wright (Com. -Dr.).
Jan. 16 — The Masked Cupid (Comedy).
Jan. 18 — Putting One Over on Ignatz (Comedy).
Jan. 19 — His Little Room Mate (Two parts —
Comedy).
Jan. 23 — The Honeymoon Surprise (Comedv).
Jan. 25 — The Black Nine (Comedy).
Jan. 26 — Hell by the Enemy (Comedy).
UNIVERSAL SCREEN MAGAZINE.
Dec 8 — Number 2.
Dec 22 — Number 3.
Jan. 5 — Number 4.
Jan. 19 — Number 5.
UNIVERSAL SPECIAL FEATURE.
Dec. 31 — The Purple Mask (Episode No. 1
"The Vanished Jewels" — Two parts
Jan. 7 — The Purple Mask (Episode No. 2, "Sus-
pected"— Two pnrtx — Drama).
Jan. 14 — The Purple Mask (Episode No. 3 "The
Capture" — Two parts — Drama).
Jan. 21 — The Purple Mask (Episode No. 4, "Fac-
ing Death" — Two parts — Drama).
Jan. 2S — The Purple Mask (Episode No. 5,
"Ablaze in Mid Air" — Two parts —
Drama).
UNIVERSAL (STATE RIGHTS).
October — Idle Wives (Seven parts — Drama).
December — The People ts. John Doe (8ix parts
- — Drama).
Dec. — Robinson Cruse.
Bluebird Photoplay, Inc.
Dec 4 — The Sign of the Poppy (Five
Drama).
Dec. 11 — The Price of Silence (Five parts — Dr.).
Dec. 18 — The Honor of Mary Blake (Five parts
— Drama).
Dec 25 — The Right to Be Happy (Five parts —
Drama).
Jan. 1 — Black Orchids (Five parts — Drama).
Jan. ft — The Piper's Price (Five parts — Dr.).
Jan. 15 — Her Soul's Inspiration (Five ports —
Drama).
Mutual Film Corp.
AMERICAN.
Nov. 23 — Calamity Ann Guardian (CuiiioSj)
( Reissue).
Nov. 30 — Calamity Anne's Vanity (Drama,).
Dec. 2 — The Capture of Rattlesnake Ike (Dr.)
(Reissue).
CUB.
Nov. 10 — His Blushing Bride (Comedy).
Nov. 17 — Her Sun-Kissed Hero (Comedy).
Jan. 4 — Jerry's Double Header (Comedy).
Jan. 11 — Jerry's Winning Way (Comedy).
Jan. IS — Jerry's Big Doings (Comedy).
ECLAIR.
Nov. 11 — The Unpardonable Sin (Two
Drama).
Not. 18 — The Bad Samaritan (Two
Drama).
NIAGARA FILM STUDIOS.
Dec. 28 — The Perils of Our Qlrl Reporters (Epi-
sode No. 1, "The Jade Necklace"—
Two parts — Drama).
Jan. 3 — The Peril of Our Girl Reporters (Epi-
sode No. 2, "The Black Door" — Two
parts — Drama).
Jan. 10 — The Perils of Our Girl Reporters (Epi-
sode No. 3 "Ace High" — Two parts
— Drama).
Jan. 17 — The Perils of Our Girl Reporters
(Episode No. 4, "The White Trail"
— Two parts— Drama).
NORTH AMERICAN.
Dec 11 — Sequel to Diamond from the Saw
(Chapter 3 — "Sealed Lips" — T
parts— Drama).
Dec 18 — Sequel to Diamond from the Sky
(Chapter 4— "The CHmar"— Twe
parts — Drama) .
GAUMONT.
Jan. 9 — Tours Around the World No. 10 (Sub-
jects on Reel : The Foothills oi
the Pyrenees ; Life in Egypt ; Bud-
apest, Hungary). (Travel).
Jan. 10 — See America No. 70 (Subject on Reel —
In the Heart of the Blue Ridge-
Scenic).
— Kartoon Komics (Comedy).
Jan. 11— The Vampires (Episode No. 8 "Ths
Poison Man" — Three parts — Dr.).
Jan. 14 — Reel Life No. 37 ( Subjects on reel :
The Kid Glove Industry ; Producing
Pickles ; Care of the Teeth ; Irri-
gating Fish Wheels (Travel).
Jan. 16 — Tours Around the World, No. 11
(Subjects on reel: From Gibraltar
to Algeciras ; In Tunisia: Bois de
Boulogne (Largest Park of Paris)
(Travel).
Jan. 17 — See America First, No. 71 (Subject on
reel : A Trip Up Mt. Lowe, Cal.
(Scenic).
— Mr. Common Peepul Investigates
(Cartoon Comedy).
MONOGRAM
Jan. 15 — The Adventures of Shorty Hamilton.
No. 1, "Shorty and the Yellow
Ring" (Two parts — Drama).
MUTUAL.
Jan. 1 — Pangs of Jealousy (Two parts — Dr).
Jan. 5 — Uncle Sam's Defenders No. 1 (From
Civilian to Soldier) (Topical).
Jan. S — When Hands Are Idle (Two part6 —
Drama).
Jan. 12 — Uncle Sam's Defenders No. 2 (Our
Boys at the Border) (Topical.
Jan. 19 — Uncle Sam's Defenders, No. 3 ("A
Jack Tar in the Making" — Top.).
MUTUAL WEEKLT.
Dec. 6 — Number 101 (Topical).
Dec. IS — Number 102 (Topical).
Dec. 20 — Number 103 (Topical).
Dec. 27— Number 104 (Topical).
Jan. 3 — Number 105 (Topical).
Jan. 10— Number 106 (Topical).
Jan. 17 — Number 107 (Topical).
(Mutual Releases continued on pane 434.)
January 20, 1917
THE moving; picture would
433
CECIL B. De MILLE
Selects
$40g^f Projectors
For Presenting
THE CINEMA MASTERPIECE
JOAN THE WOMAN
at the 44th St. Theatre
New York
JhePrecision Machine (o.Inc.
317 East 34th: St- NewYork
Not Since the Time Napoleon —
made a slaughter pen of Europe, has opportunity presented itself
so strongly to American concerns to erect and maintain export
trade.
The Spanish edition of the Moving Picture World
is an ever ready ally of the motion picture industry in entering this
rapidly developing market.
IN BUENOS AIRES alone the increase in moving picture thea-
tres has been over 75% in the past three years.
SURELY THIS SITUATION is worth looking into. For further
information, address
THE CHALMERS PUBLISHING CO., 17 Madison Avenue, New York City
SPANISH DEPARTMENT
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
434
THE MOVING PICTURE WORLD
January 20, 1917
List of Current Film Release Dates
ON FEATURES AND MISCELLANEOUS PROGRAMS
(For Daily Calendar of Program Releases See Pages 410, 412.)
(Mutual Releases continued from page 432.)
MUTUAL CHAPLIN.
Nov. 18 — Behind the Screen (Two parts — Com-
edy).
December — The Rink (Two parts — Comedy).
MUTUAL MASTERPICTURES DE LUXE.
Not. 9 — East Is Bast (Turner — Five parts-
Drama) (No. 151).
Nor. 16 — Immediate Lee (American — Five parts
— Drama) (No. 163).
MUTUAL SPECIAL.
Dee. — Charity (Seven parts — Drama).
MUTUAL STAR COMEDY.
Dec. 9 — Admirers Three (Comedy).
Dec. 16 — One Dollar Please (Comedy).
Dec. 23 — Every Lassie Has a Lover (Comedy).
Dec. 30 — Grimsey the Bell Hop (Comedy).
Jan. 6 — The Girl Who Can Cook (Comedy).
Jan. 13 — The Honeymoouers (Comedy).
MUTUAL STAR PRODUCTIONS.
Dm. 35 — The Innocence of Lizette (American —
Five parts — Drama) (No. 162).
Jan. 1 — A Gilded Youth (Five parts — Drama
— American) (No. 163).
Jan. 8 — The Butterfly Girl (Fisher — Five parts
— Drama).
Jan. 15 — Beloved Rogues (Five parts — Drama
—No. 165).
NOVELTY.
Not. 25 — An Artful Dodge (Comedy).
Dec. 16 — Peter the Comic Poet (Comedy).
SIGNAL FILM CORP.
Jan. 7 — A Lass of the Lumberlands, No. 12
(Two parts — Drama).
Jan. 14 — A Lass of the Lumberlands (No. 13
Two parts — Drama).
VOGUE.
Not. 26— Up the Flue (Comedy).
Dm, 8 — The Ytlcked City (Two parts — Com.).
Deo. 10 — Shot in the Fracas (Two pmrta —
Comedy).
Dee. IT — Treed (Two parts — Comedy).
Dee. 84 — Fickle All Around (Two parts — Com.).
Dee. XI — Jealous Jolts (Two parts — Comedy).
Jan. 7 — The Land of Nowhere (Two parts —
Drama).
Jan. 14 — A Lisle Bank (Two parts — Comedy).
Metro Pictures Corporation.
POPULAR PLAYS AND PLAYERS.
•4ot. 6 — Extravagance (Five parts — Drama).
Dec. 4 — The Black Butterfly (Five parts —
Drama).
Jan. 1 — Vanity (Five parts — Dra'ma).
COLUMBIA PICTURES CORP.
Jan. 8 — A Wife by Proxy (Five parts — Dr.).
ROLFE.
Not. 27 — Sunbeam (Five parts — Drama).
Deo. 11 — The Stolen Triumph (Five parts —
Drama) .
Dee. 18 — The Awakening of Helena Richie (Five
parts — Drama) .
Jan. 15 — The White Raven (Five parts — Dr.).
SERIAL PRODUCING CO.
Dec. 25 — The Great Secret (Episode No. 1 "The
Secret Seven — Three parts — Dr.).
Jan. 1 — The Great Secret (Episode No. 2 "The
Casket of Tainted Treasure" — Two
parts — Drama ) .
Jan. 8 — The Great Secret (Episode No. 3 "The
Hidden Hand" — Two parts — Dr.).
Jan. 15 — The Great Secret (Episode, No. 4,
"From Sunshine to Shadow" — Two
parts — Drama).
YORKE.
Nor. 20 — Bit: Tremaine (Five parts — Dr.).
Dee. 26 — Pidgin Island (Five parte — Dr.).
METRO COMEDIES.
Jan. 1 — The Matinee Idol (Rolma — Comedy).
Jan. 8 — Cave Man's Buff (Drew — Comedy).
Jan. 15 — His Perfect Day (Drew Comedy).
Jan. 22 — Married But Single (Rolma— Com.).
Jan. 29— The Pest (Drew— Comedy).
Paramount Pictures Corp.
BLACK DIAMOND C03IEBY.
Nov. 27 — Their Counterfeit Vacation (Com.).
Dec. 11 — His Ivory Dome (Comedy).
Dec. 25 — Their Week End (Comedy).
Jan. 8 — Braving Blazes (Comedy).
Jan. 22— He D.- It Himself (Comedy).
FAMOUS PLAYERS.
Dec. 18 — Traveling Salesman (Five parts— Dr.).
Dec. 25 — Snow White (Five parts — Drama).
Jan. 1 — The Slave Market (Five parts — Dr.).
Jan. 8 — Great Expectations (Five parts — Dr.).
Jan. 18— A Girl Like That (Five parts — Dr.).
KLEVER COMEDY.
4 — The Best Man (Comedy).
18 — In Society and Out (Comedy).
1— He Meant Well (Comedy).
15 — Did It Ever Happen to You (Comedy).
LASKY.
11 — Oliver Twist (Five parts — Drama).
14 — Victoria Cross (Five parts — Drama).
4 — The Evil Eye (Five parts — Drama).
15 — Betty to the Rescue (Five parts — Dr.).
22 — Lost and Won (Five parts — Drama).
MOROSCO AND PAULAS.
7 — The Road to Love (Five parts — Dr.).
21 — The Right Direction (Five parts —
Drama).
28 — The Redeeming Love (Five parts —
Drama).
11 — The Happiness of Three Women (Five
parts — Drama).
PARAMOUNT.
SO — Martyrdom of Phillip Strong (Five
parts — Drama.) .
PARAMOUNT-BRAY CARTOONS.
16 — Colonel Heeza Liar Hobo (Cartoon —
Comedy).
23 — Bobby Bumps Queers the Choir (Car-
toon— Comedy).
30 — What Happened to Willie (Cartoon-
Comedy).
7 — Farmer Al Falfa's Blind Pig (Com-
edy).
14 — Bobby Bumps Helps a Book Agent
(Comedy).
21 — Percy, Brains He Has Nix (Comedy).
28 — Jack the Giant Killer (Comedy).
PARAMOUNT-BURTON HOLMES.
11 — The Upper Nile (Scenic).
18 — Going to Halifax (Scenis).
25 — Land of Evangeline (Scenic).
1 — From the Bay of Fundy to the St.
Lawrence, including a Pilgramage
to Ste Anne Beaupre (Scenic).
8 — Quaint Quebec (Scenic).
15 — Montreal, Old and New (Scenic).
22 — Ottawa and Toronto (Scenic).
29 — Georgian Bay to Winnipeg (Scenic).
PARAMOUNT PICTOGRAPHS.
26 — 43d Relase (Edu.).
3 — 44th Release (Edn).
10 — 45th Release (Edu.).
17 — 4fith Release (Edu.).
24 — 47th Release (Edu.).
31 — 4Sth Release (Edu.).
Dec.
Doc.
Jan.
Jan.
Dec.
Dec.
Jan.
Jan.
Jan.
Dec.
Dec.
Dec.
Jan.
Not.
Nov.
Nov.
Nov.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Dec.
Jan.
Jan.
Jan.
Jan.
Jan.
Nov
Dec.
Dec.
Dec
Dec
Dec
Pathe Exchange, Inc.
ASTRA.
Dec. 24— Pearl of the Army, No. 4. "War
Clouds" (Two parts — Drama).
Dec. 81 — The Shielding Shadow, No. 14, "Abso-
lute Black" (Two parts — Drama) .
Deo. 31 — Pearl of the Army, No. 5. "Somewhere
in Grenada" (Two parts — Drama).
Jan. 7 — The Shielding Shadow (Episode No.
15, "The Final Chapter" — Two parts
— Drama).
Jan. 7 — Pearl of the Army, No. 6, "Maj3r
Brent's Perfidy." (Two parts — ur.).
Jan. 14 — Pearl of the Army, No. 7, "For the
Stars and Stripes" (Two Parts —
Drama).
GOLD ROOSTER.
Dec 10 — The Challenge (F1t« parte — Drama).
Dec 17 — King Lear (Five parts — Drama).
Dec. 24 — The Romantic Journey (FIto
Drama).
Dec SI — Joy and the Dragon (Five parts — Dr.).
Jan. 7 — Her New York (Five parts — Drama).
Jan. 14 — Kick In (Five Parts — Drama).
PATHE.
Dec. 24 — Florence Rose Fashions, No. 11, "A
Day of Sport" (Fashions) and
— Young Fur Bearing Animals
(Edu).
Dec. 31 — Florence Rose Fashions, No. 12, "Frills
and Thrills" (Fashion) and
— Making Raisins (Cal.) (Edu.).
Dec. 31 — Silk Industry (Two parts — Industrial).
Jan. 7 — The Last Volunteer (Three parts —
Drama).
Jan. 7 — Florence Rose Fashions, No. 13 (Part
of a Debutante's Life — Fashion).
— Lion Cubs (Colored — Edu.).
Jan. 14 — Shadows of Shame (Drama).
Jan. 14 — Florence Rose Fashions No. 14 (Some-
thing New).
— Little Feathered Songsters (Edu).
Jan.
Jan,
Jan.
Jan
Jan
Jan
Not,
Not.
Dec.
Dec.
Dec.
Dec.
Dec.
Jan.
Jan.
HEARST-PATHE NEWS.
10 — Number 4 (Topical).
13 — Number 5 (Topical).
17 — Number 6 (Topical).
20 — Number 7 (Topical).
24 — Number 8 (Topical).
27 — Number 9 (Topical).
ROLIN.
19 — Luke Patient Provider (Comedy).
28 — Luke's Newsle Knockout (Comedy).
3 — Luke's Movie Muddle (Comedy).
10 — Luke — Rank Impersonator (Comedy).
17 — Luke's Fireworks Fizzle (Comedy).
24 — Luke Locates the Loot (Comedy).
31— Luke's Shattered Sleep (Comedy).
7 — Luke's Lost Liberty (Comedy).
14 — Schemer Skinny 's Schemes (Comedy).
Triangle Film Corporation.
PINE ARTS.
Dec. 31 — The House Built Upon Sand (Five
parts — Drama).
Jan. 14 — The Little Yank fFln« Arts — Five
Parts — Drama).
Jan. 21 — Xiha, the Flower Girl (Five parts —
Drama).
Dec
Dec
Dec.
Jan.
Jan.
Jan.
Jan.
Oct.
Oct.
Oct.
Oct
Jan.
Jan.
Jan,
Jan.
KAY-BEE.
16 — The Sin Ye Do (Five parts — Drama).
. 24 — Three of Many (Five parts — Dr.).
31— The Female of the Species (Five parts
— Drama).
7 — Truthful Tulliver (Five parts — Dr.).
7 — The Weaker Sex (Five parts — Dr.).
14 — The Bride of Hate (Kay Bee — Five
Pa rts — D rama ) .
21 — The Iced Bullet (Five partis — Dr.).
KEYSTONE.
1 — Haystacks and Steeples (Two
Comedy).
1 — The Lady Drummer (Two
Com.).
8 — A Tugboat Romeo (Two parte — Oom.).
8 — Bombs (Two parts—Comedy).
SUPERPICTURES, INC.
8 — Seven Deadly Sins — "Envy" (Five
Parts — McClure Pictures — Drama).
15 — Seven Deadly Sins — "Pride" (Five
Parts — McClure Pictures — Drama).
22 — Seven Deadly Sins, "Passion" (Mc-
Clure Pictures — Five parts — Dr.).
29 — Seven Deadly Sins. "Wrath" Mc-
Clure Pictures — Five parts — Dr.).
Unicorn Film Service,
BUFFALO.
Dec. 11 — The Slave of Passion (Drama).
Dec. 15 — Fires of Fate (Two parts — Drams).
GAIETY.
Dec 1 — Watches and Women (Comedy).
Dec. 14 — Kisses and Fists (Comedy).
HIPPO.
Nov. 29 — Cupid's Torpedoes (Comedy).
Dec. IS— The High Cost of Living (Comedy).
JOCKEY.
Nov. 30 — Curse You, Jack Dalton (Comedy).
Dec. 17 — a Devil in His Own Home (Com.).
(Continued on page 436.)
January 20, 1917
NIK MOVING PICTURE WOK ID
435
IMPROVED MODEL
The Gear Cover is now
attached to the mech-
anism with hinges
which eliminate the
necessity of stopping
machine to oil gears.
Price of Hand-driven Equipment, $265.00
WRITE FOR LITERATURE.
MOTIOGRAPH
If you have inspected
the New Condenser
Mount you will want
it on your next ma-
chine.
Price of Motor-driven Equipment
Complete, $305.00
THE ENTERPRISE OPTICAL MFG. CO.
574 West Randolph Street, Chicago, 111.
Western Office, 833_ Market St., San Francisco, Cal.
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
436
THE MOVING PICTURE WORLD
January 20, 1917
List of Current Film Release Dates I
ON FEATURES AND MISCELLANEOUS PROGRAMS
(For Daily Calendar of Program Releases See Pages 410, 412.)
(Continued from page 434.)
JUDY.
Dec. 8 — Rocking the [taby to Sleep (Comedy).
Dec. 12 — You Never Can Tell (Comedy).
Dec. 15 — Mary Lost Her Lamb (Comedy).
PURITAN.
Not. 14 — The Inner Soul (Three parts — Drama).
RANCIIO.
Dec 1 — The Brand of Cain (Drama).
Dec. 14 — Desert Cold (Drama).
SUNSET.
Dec. 1 — Love's Sncrllice (Drama).
Dec. 17 — The Mystery of the Mesa (Two parts —
Drama).
Dec. 13 — The Trail of Fate (Two parts — Dr.).
supreme:.
Dec. 3 — The Telltale Heart (Drama).
Dec. 11— Love's Wilderness (Three parts — Dr.).
Dec. 10 — The Challenge of Chivalry (Two parts
— Drama).
LILY.
Not. 17 — The Climax (Two partr — Drama).
Not. 20 — The Path of Life (Two parts — Drama).
HIAWATHA.
Dec. 2 — The Heart of Ramona (Three parts —
Drama).
Dec. 12 — The Woman He Wed (Two parts-
Drama).
UTAH.
Dec 3 — Love's Mirage (Drama).
Dec. 14 — A Belle of the Sage Brush (Drama).
BILLY WEST COMEDIES.
Dee. 1 — His Married Life (Two parts — Dr.).
Dec. 8 — Boarders and Bombs (Two parts —
Comedy).
Dec. 15 — His Waiting Career (Tor* ©arts — Dr.).
Feature Releases
ART DRAMAS. INC.
Dec 21 — The Lash of Destiny (Van Dyke Film
Co. — Drama).
Deo. 28 — Whoso Taketh a Wife (U. S. Amuse-
ment Co. — Drama).
Jan. 4 — The Rainbow (Sherrill Feature Corp. —
Drama) .
Jan. 11 — Tnfldellty (Drama).
Jan. 18 — Cod of Little Children (Apollo Pic-
tures, Inc. — Drama).
ARTCRAFT PICTURES CORP.
Not. 6— Less Than the Dust (Mary Plckford —
Seven parts — Drama).
Jan. 8 — The Pride of The Clan (Drama).
CARDINAL FILM CORP.
December — Joan, the Woman (Eleven Parts).
CHRISTIE FILM CO.
Dec 4 — The Sea Nymphs (Comedy).
Dec. 11 — Miss Billy Buttons (Comedy).
Dec 18— Hist! At Six O'clock (Comedy).
Dec. 25 — Cupid's IJppprcut (Comedy).
Jnn. 1 — His Model Wife (Comedy).
Jan. 8 — Her Crooked Career (Comedy).
Jan. 15 — Black Hands and Soapsuds (Comedy).
CONSOLIDATED FILM CORPORATION.
Not. 20 — The Crimson Stnln Mystery No. 14
(Two parts — Drsma).
NOT. 27 — The Crimson Stain Mystery, No. IB
(Two parts — Drama).
Doc 4 — The Crimson Stain Mystery, No. 18
(Two parts — Drama).
DIXIE FILM CORP.
December — Just a Song at Twlllght(FlTe parts
— Drama).
Dec. — Tempest nnd Sunshine (Five parts — Dr.).
Drama).
FOX FILM CORPORATION.
Dec 4 — The Vixen (Five, parts — Drama).
Dec 11— The Battle of Life (Five parts — Dr.).
Dec 1* — The Love Thief (Flv« parts — Drama).
Dec 25 — The Victim (Five parts — Drama).
Jan. 1 — The Island of Desire (Five parti —
Drama).
Jan. 8 — The Price of Silence (Specie! Releaae
— Drama).
Jan. 8 — A Modern Cinderella (Five parts —
Drama).
Jan. 15 — The Bitter Truth (Five parts — Dr.).
Jan. 22 — The Darling of Paris (Special Release
— Five parts — Drama).
Jan. 22 — Th'e Primitive Call (Five Parts — Dr.).
Jan. 20 — The Siren (Five parts — Drama).
FOXFILM COMEDY.
Jan. 1 — Social Pirates (Two parts — Comedy).
Jan. 8 — Chased into T.nve (Two parts — Com.).
Jan. 5 — Noah's Ark (Comedy).
Jan. 22 — Her Frt'ier's Station (Two parts —
Comedy).
Jan. 29 — There's Many a Fool (Two parts —
Comedy).
GREATER VTTAGRAPH (V-L-S-E. INC.).
Jan. 1 — The Soul Master (Five parts — Dra.).
Jan. 1 — Speed and Spunk (Comedy).
Jan. 1 — Captain Jinks' Love Insurance (Com-
edy).
Jan. 1 — The Secret Kingdom (Episode No. 1 —
"The Land of Intrigue" — Three
Parts — Drama).
Jan. 8— The Man of Mystery (Five parts —
Drama).
Jan. 8 — Bullies and Bullets (Comedv).
Jan. 8 — Captain Jinks' Partner (Comedy).
Jan. 8 — The Secret Kingdom (Episode No. 2 —
"Royalty at Red Wing" — Three
Parts — Drama).
Jan. 15 — The Secret Kingdom (Episode No. 3 —
"The Sealed Packet" — Two Parts —
Drama).
Jan. IS — Indiscretion (Five parts — Drama).
Jan. 15 — Jolts and .Tewelrv (Comedv).
Jan. 15 — Captain Jinks' Stingy Spirit (Com.).
Jan. 22 — The Secret Kingdom (Episode No. 4.
"The Honorable Mr. Oxenham" —
Two parts — Drama).
TVAN FILM PRODUCTIONS.
November — The Girl Who Did Not Care (Six
parts — Drama ) .
Dec. 1 — Enlighten Thy Daughter (Seven parts
— Drama).
KEEN CARTOON CORP.
Jan. 1 — Mose Is Cured (Cartoon Comedy).
Jan. 8 — Old Fortv Niner (Cortoon Comedy).
Jan. 15 — Jeb Jenkins. The Village Genius (Car-
toon Comedy).
Jan. 22 — Jerrv McDub Collects Some Accident
Insurance (Cartoon Comedy).
Jan. 20 — Henrv W. Zippy Buys a Pet (Cartoon
Comedy).
Jan.
KESSEL & BAUMAN.
-Mickey.
KXEINE-EDTSON-SELTO-ESsANAY.
Deo. 4 — The Breaker (Essanay — Five parts —
Drama).
Dec. 11 — A Message to Garcia (Edison — Five
parts — Pramal.
Dec. 18 — The Phantom Buccaneer (Essanay —
Five parts — Drama).
Dec. 25 — The Truant Soul (Five parts — Drama
— Essanay).
Jan. 1 — The Lnit Sentence (Edison — Fiv? parts
— Drama).
Jan. 8 — The Master Passion (Edison — Five
Parts — Dramn).
Jan. 15 — Little Shoes (Essanay — Five Parts —
Drama).
SELZNTCK PICTURE*.
woTomhor — War BrMes (Herbert Brenon — Dr.).
December — The Foolish Virgin (Five parts —
Drama).
.Tnnuarv — Pnuthea (Five parts — Drama).
February — The Argyle Case (Five parts — Dr.).
SUNBEAM MOTION PICTURE CORP.
net. — Somewhere tn Georgia (Drama*!.
TOE TRIUMPH CORPOR \TION.
December — The Libertine (Six parts — Drama).
WORLD PICTURES.
Dec. 4 — All Man (Five parte — Drama).
Dec. 11 — Broken Chains (Five Parts — Dr.).
Ppp. 1<) — The Rise of Snsan (Five parts— Dr.).
Dec. 25 — The World Against Him (Five parts —
Drama).
Jan. 1 — A Woman Alone (Five parts — Drama).
Tan. 8 — On T">nnrerous Ground (Five parte—
Drama).
Jan. 15— The Man Who Forgot (Five Parts —
Drama).
Jan. 22 — The Bondage of Fear (Five parts —
Drama).
Jan. 29— Tillie Wakes Up (Five parts— Dr.).
States Right Features
ARGOSY FILM. INC.
December — The People vs. John Doe (Six parts
— Drama).
December— Where Dye Get That Stuff (FlTe
parts — Comedy).
BIOGRAPH COMPANY.
December — One Round O'Brien (Comedy).
G. M. BAYNES.
Nov.— Kitchener's Great Army In the Battle
of the Somme (Five parts — Dr.).
CALIFORNIA MOTION PICTURE CORP.
Nov.— The Woman Who Dared i Seven pane—
Drama) .
December — The Passion Flower (Drama).
EDUCATIONAL FILM CORPORATION.
December — Snow White (Foot parte Fairy
Tal»).
January — The Sheep of Chelan.
EXCLUSIVE FEATURES. TNC.
Dec — Pamela's Past (Five parts — Drama).
EUROPEAN FILM CO.
November— Fighting for Verdun (Five parts
Topical). v
FROHMAN AMUSEMENT CORP.
Decembei^-The Witching Hour (Seven part*—
Drama).
HARPER FILM CORPORATION.
Nov. — Civilization (Drama).
KING BAGGOT.
Dec. — Absinthe (Drama).
B. S. MOSS MOTION PICTURE CORP.
Oct. — The Power of Evil (Drama).
November — Boots and Saddles (Drama).
PHAX PICTURES CO.
December — Race Suicide (Six parte — Drama).
PIONEER FEATURE FILM CORP.
October — The Soul of a Child (Five parts — Dr.).
WARNER BROS.
December — Robinson Crusoe (Five parts Dr.).
SHERMAN ELLIOTT. INC.
October — The Crisis (Selig — Seven parts — Dr.).
SIGNET FILM CORPORATION.
Nov. — The Masque of Lite (Seven parte — Dr.).
THE FILM EXCHANGE.
January — The Golden Rosary (Five Parts Dr).
THOMPSON FILM CO., INC.
December— War as It Really Is (Seven Parts-
Topical).
UNITY SALES CORPORATION.
Not. 20 — The Yellow Menace. No. 12, "T%»
Aeroplane Accident" (Two parts-
Drama).
Not. 27— The Yellow Menace, No. IS. "The Sky
and the Submarine" (Twe parts-
Drama).
Dec. 4 — Tlie Yellow Menace, No. 14. "The In-
terrupted Nuptials" (Two parts —
Drama).
Dec. 11 — The Yellow Menace, No. 15, "The Ray
of Death" (Two parte — Drama).
TWEEDLEDUM RELEASES /UNITY).
Not. 6 — A Lucky Tramp (Comedy)
Nov. 13 — Lend Me Your Wife (Two
Comedy).
Nov. 20— A Bath Tub Elopement (Comedy)
Not. 27— A Short-slnhted Crime (Two
Comedy).
Dec. 4 — Somewhere In Mexico (Comedy).
Dec 11 — The Burlesque Show (Two parte
Comedy).
January 20, 1917
THE MOVING PICTURE VVOKID
437
FREE
Your Operator
Don't make him a
slave to the food rod.
There's more profitable
work for him in the booth
Turn the job of regulating
the feed over to the
AUTO-ARC
Never goes wrong
freezes the carbons, or let
them burn apart. Set it one
is all. It keeps a perfect
are and floods the screen with
a continuous white Ugh
Makes pictures show up
clear, bright and snappy.
Sent on 30 days' trial.
Guaranteed to satisfy
you or your money back.
Price f . o. b. Owensboro,
Ky., $60.00. Write for
detailed information.
American Auto-Arc Co., Inc
407 S.Dearborn St. CHICAGO. ILL
NOTICE— Owing to advance in price of materials, the price
of the Auto-Arc will be changed on January 1, 1917,
from $60.00 to $67.50. Price after February 1, $75.00.
THE LATEST IN PROJECTION SCREENS
The Pannill Patent. Iese-Reflex-Liiy White.
The New Process Pannill Reflecting Screens are the most perfect
reflecting screens that can be produced.
They bring Joy to the Patrons, Gold to the Managers and Content-
ment to Machine Operators.
The Iese— "Gold"— Reflex— "Silver"— Lily White— "Lead." Three in
one — same cost, same perfection in their class. Highest testimonials
of merit. Hand made — self- tightening. Guaranteed.
Investigate this Screen. The Best Screen on the market, regard-
less of cost.
Leading Supply Houses distributors. Write for Data, Circulars and
Samples.
UNIVERSAL PICTURE SCREEN CORP. 'IJ&SilS!^
\rne ORIGINAL GOLD FIBRE SCREEN -Perfected]
rpOMiNUSfl Cine Products Company J
^^ — ^ S^INT LOUIS I CM.CAGO I PiTTSBufKiH , MEW VORK I*
PHOTO
CINES NO. 4
CAMERA
TRIPOD
fitted with Zeiss Tessar
Lens F3.5 —
A u t omatic diaphragm
dissolve, single turn and
reverse action, film
punch, adjustable frame
line.
Price $250.5» Complete
SESD FOR COMPLETE CATALOGUE
TOPICAL-PATHE-DEBRIE CAMERAS
AND ACCESSORIES
GENNERT
24-26 E. 13th St. 320 S. Wabash Ave.
New York Chicago
455 S. Olive St. 693 Mission St
Los Angele. San Francisco
First Class Pictures
Are Expensive
You can not afford to project expensive pic-
tures with a poor lens. Your patrons will not
appreciate that you are really showing first
class films.
Secure the full value of your pictures by
using a
projection lens, which floods the screen with
a steady, brilliant illumination, bringing out
every detail in every part of every picture.
The Marlux embodies the very latest ideas in
the construction of projection lenses.
See your Dealer or write direct to
CROWN OPTICAL COMPANY
Rochester, N. Y.
In Answerina Advertisements, Please Mention the MOVING PICTURE WORLD.
438
THE MOVING PICTURE WORLD
January 20, 1917
It's the screen without name or character that some dealers sell because it pays them better
|3jjp° MIRROROID Installations to Date 9678 The World Over, the World's Best Theatres
Recommended and endorsed by the President of the NATIONAL EXHIBITORS' LEAGUE OF AMERICA (Mr. Lee A. Ochs) and the K7I MIR-
ROROID INSTALLATIONS.
FREE— Get Our Large Demonstration Samples— FREE
Test — Compare with any screen on earth — Use the brains God gave yon
— and the evidence of your ojjwi eyes.
Price, 33 1/3 Cent* a Square Foot, $3.00 a Square Yard, the world over.
Mirroroid has been tried, and proven THE SCREEN SUPREME.
Why pay more for an unknown product?
If your dealer cannot supply you with MIRROROrD, and tries to tell
you any other screen is better, realize he is making a greater sales profit.
None are as good — naturally, none can be better.
If you buy, you should insist upon that same Five-Year Guarantee th»t
we give with every MIRROROID screen installed.
Think it over. Write
The J. H. GENTER COMPANY, Inc.
Newburgh, N. Y.
THE WORLD'S OLDEST AND LARGEST PROJECTION SCREEN MANUFACTURER
Our reputation supports our claim for superiority in the
DEVELOPING and PRINTING of motion picture film.
If your demands are for the best of service, expediency advises
that vou avail yourself of EVANS' competent assistance.
EVANS FILM MFG. CO., 416-24 West 216th St., N. Y. City.
Telephone
Audubon 6SS1-2
SPECIAL
ROLL
TICKETS
441
Genuine Silveroid Screens
Guaranteed Blakelock Finish
in Silveroid or Golden Tints.
Send for samples and prices before placing
your orders. My product will surprise you.
AMOS POST,
Church Street, Catskill, N. Y.
Peace Pictures
and
European War Pictures
(Neutral)
New Stereopticon Lectures
and Poems presented by
L. M. Marion.
Terms Accompanied by violinist, pianist, operator, lantern,
Mi . etc. (when desired), for theatres, lyceums and clubs.
oderate MJc for dances_
LOUISE M. MARION
445 W. 23rd St., New York
Phone, 10396 Chelsea
I do not sell motion
pictures.
Projection Engineer
It your screen result unsatisfactory?
Is your projection current costing too much?
Are you planning a new theatre?
Are you contemplating the purchase of new Equip-
ment?
Theatre plans examined and suggestions made as to
operating room location. Operating rooms planned,
etc., etc. Will personally visit theatres in New York
City or within 300 miles thereof. Fees moderate.
(^°cuwahli1i) F.H. RICHARDSON (sSoVft.)
Room 1434, 22 E. 17th St., New York City
For the fullest and latest news of the moving picture
industry in Great Britain and Europe.
For authoritative articles by leading British technical
men.
For brilliant and strictly impartial criticisms of all
films, read
THE BIOSCOPE
The Leading British Trad* Journal with an International Circulation
American Correspondence by W. Stephen Bush
of
-Moving Picture World"
85 Shaftesbury Avenue, London, W.
Specimen on Application
Ornamental
Theatres
PLASTER RELIEF DECORATIONS
Theatres Designed Everywhere
Send for our 1916 catalog. It contains forty
beautiful full-page illustrations — some in colors
— of theatres we have designed and decorated.
It shows several styles of ticket booths, lighting
fixtures and ornaments; it will give you many
valuable ideas for decorating your new theatre
or improving the looks of your present one.
Send us Sizes of Theatre for Special Designs
THE DECORATORS SUPPLY CO.
Archer Avenue and Leo Street, CHICAGO, ILL.
442
THE MOVING PICTURE WORLD
January 20, 1917
HYDROQUINONE
GENERAL CHEMICAL COMPANY
NEW YORK PHILADELPHIA CHIGAOO
"Fotoplayer"
Is our registered and common-law
Trade-Mark and cannot be rightfully
applied except to musical instruments
of our manufacture.
If anyone tries to sell you, under the
Fotoplayer name, an instrument not of
our manufacture, you may be sure that
he has an inferior article that he is try-
ing to market on the FOTOPLAYER
reputation.
American Photo Player
Company
109 Golden Gate Ave., Lytton BIdg.,
San Francisco, Cal. Chicago, 111.
Parkway BIdg., 62 West 45th St.,
Philadelphia, Pa. New York City
G. W. BRADENBURGH
8#2 Vine Street : : : PHILADELPHIA. PA
Sealed Order* 1 7 reels 1 War $15*
Protea III. 1 5 reels (new) Sensational 175
An American Gentleman I 5 reels (as new) I Drama 75
Write for 1917 catalogue — over six thousand subjects listed.
IL TIRSO AL CINEMATOGRAFO
The most important Film Journal in Italy.
Published every Monday at Rome. Excellent staff,
special bureau of information. Correspondents in all
parts of the world. Yearly subscription for foreign
countries: $3.00.
Business Office: Via del Tritone 183, Rome, Italy.
Perfect Developi
Negatives Delevoped. lc ft.
Positive Printing ... 4c ft.
itltlae tice tivutied by our fifteen years' eiper
GUNBY BROS., Inc., 145 Wei
tig and Printing
TITLES in any language
C2_>» complete
WV per foot
Cards Free Tinting Fraa
ience Special iriee »■ quitity uiut
t 45th Street, New York City
BARGAINS IN MACHINES
Twenty-two machines slightly used, first class
condition, Simplex, Power's 6A's, Power's 6's,
Edison B's, and Edison D's, low prices, quick
sales.
CHAS. A. CALEHUFF, 1301 Race Street, Phfedelphia
^ ^ M -J *% fE ^^ A||Ji^ and get one of our new non-breakable
aenil *£*J VCIIIS Cut-Out Slides. Your own wording.
Cut-Out inserts made for your glass slides, any day or date of the week — 8 of any
one day 10 cents.. SEND FOR SAMPLE.
CUT OUT SLIDE COMPANY, Emerson Tower Building, Baltimore, Md.
If It's Saleable Among Motion Picture People
The Quickest and Easiest Way to Find a Buyer Is to
ADVERTISE IN THE MOVING PICTURE WORLD
Circulation Plus the Confidence and Esteem of Those Among Whom It Circulates
Makes the Moving Picture World the Best Advertising "Buy" in Its Field
Rates and Detailed Information Cheerfully Sent Upon Request
January 20, 1917
THE MOVING PICTURE WORLD
443
/ Happen to Know
More than a round
dozen of square film
men who paid dearly to
find out that it's the height of
unwisdom and extravagance to
take a chance on quality and de-
livery for the sake of "saving" a
fraction of a cent per foot.
These men are now em-
phatic and life members of the "Never
Again" Club, and realize that perfect
developing and printing, and proper
tinting and toning, cost less in the
long run, and are worth more all the
time, than ordinary uncertain work at
any price.
If your negative is any good
at all it deserves to be handled by a
reliable institution such as the
444
THE MOVING PICTURE WORLD
January 20, 191/
"SIXTEEN YEARS OF KNOWING HOW"
Conduct Your Own Investigation '
and Learn for Yourself That
EXTREME ACCURACY
and
SUPERIOR GRADE MATERIALS
Form a Foundation for the
SERVICE AND DURABILITY
That Characterize
POWER S CAMERAGRAPH
We Invite an
Inspection
of Our Plant
Which Is Open
to Visitors
at All Times
Our Dealers
AreinPosition
to Give You
the Facts
Regarding
Our Product
WRITE FOR THE NAME OF OUR DEALER IN YOUR TERRITORY AND SPEND A
« PROFITABLE HALF HOUR WITH HIM
CATALOG G MAILED UPON REQUEST
NICHOLAS POWER COMPANY
NINETY GOLD STREET
NEW YORK
January 27, 1917
Price 15 Cents
m
>/////////// 1 1 1 llll\\\\\\\\ wwwww^
MM
Post Office Box 226
Madison Square Station
NEW YORK
17 Madison Avenue
Telephone Madison Square JS 10
1
I
■RD
THE MOVING PICTURE WORLD
January 27, 1917
MR. EXHIBITOR:
This is only a sample of the expressions of
Max Linder, the world's greatest comedian, as you will
see him on the screen.
See the rest for yourself. He has more expression and
more funny action than any man I ever saw." He will convulse
any audience with laughter. A-/ ^ty /]
%
W&XfSTtw
j^Aam
GEOROE K. SPOOR PRESIDENT
1333 Argyle St., Chicago
«.TM»sr,«
448
THE MOVING PICTURE WORLD
January 27, 1917
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THE MOVING PICTURE WOK I.I)
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450
THE MOVING PICTURE WORLD
January 27, 1917
ft
0
Right
Now Selling on the Marvelous LOIS
WEBER Picture — That Terrific
Arraignment of the Evils of Capital
Punishment — Direct from Its Suc-
cessful New York Run.
SEMATIONAL J&&^
PRODUCTION ^rfif "W
VER/U/1
JOHN DOG
WRITTEN
PRODUCED BY
101/ WEBER
PRODUCER OF
"WHERE AR£
MY CHILDiHE!*"
Pronounced the "Most Powerful Film Drama Ever Shown on Any Screen."
Striking and Sensational Paper and specially prepared Advertising Matter FREE to
State Rights Buyers. "The PEOPLE against JOHN DOE" will create a sensation
wherever shown. Endorsed by New York's Press and Public. Some choice territory
still open. Communicate immediately with the STATE RIGHTS DEP'T of the
UNIVERSAL FILM MFG. CO., Carl Laemmle, Pres., "The Largest Film Manufac-
turing Concern in the Universe," 1600 Broadway, New York.
January 27, 1917
THE MOVINC PICTURE WORLD
451
RED
FEATHER
PHOTOPLAYX
"X
V,
.--''
..i
-ffai Link_
">
// .'? ' r
—)
:^^
' s.
FEATHER
Present
LOVE AFLAME
CL <7ascinatining(fo7Tiantic
QSrama of adventare^o
RUTH J*TONEHOUJ*E
and JACK MULHALI-
452
THE MOVING PICTURE WORLD
I
January 27, 1<7
Book these Special Features released on the Regular Universal Program be-
cause they are genuine attractions that will get the money for you. Anyone
of these releases — Comedies, Cartoon and Educational, and that Unusual Screen Novelty, The Universal
Screen Magazine — will bolster up your performance and popularize your house.
These Universal Specials, including the Red Feather Five Reel Feature, may be booked separately at a
slight advance over their pro rata cost on the full Universal Program. No Producer — no Program on earth
offers you such genuine attractions as these. Look them over and wire or write your nearest Universal
Exchange for immediate bookings.
If You Must Have
Specialties — THESE
the Specialties
are
You Must Have to Strengthen
Your Show and Gain Popularity,
Prestige and Profit.
■ PO\
v
L-
Special Releases on the Universal Program
For the Week of February 5, 1917
RED FEATHER— "THE SCARLET CRYSTAL"
(Five Reel Drama) — Herbert Rawlinson, Dorothy Davenport
and Betty Schade.
NESTOR— "HIS WIFE'S RELATIVES"— (One Reel
Comedy) — Eddie Lyons, Lee Moran and Edythe Roberts.
L-KO— "THAT DAWGONE DOG"— (Two Reel Com-
edy) — Sammie Burns.
POWERS— "GIANTS OF THE AMERICAN FOR-
EST" — (One Reel Educational).
JOKER— 'OUT FOR THE DOUGH"— (One Reel Com-
edy)— Wm. Franey and Gale Henry.
POWER'S— "FEARLESS FREDDIE IN THE WOOLLY
WEST"— (Comedy Cartoon)— and "JOYS AND TEARS OF
CHINA"— (Educational)— Split-Reel.
am r
Twenty-nine Reels in all — including "Special" and "Regular" Releases — the
backbone of the entire program field. The Universal Program is divided as
shown merely to give Exhibitors an opportunity to make individual bookings.
On the full, complete Universal Program there is a varied and scientifically
balanced list of releases that are making thousands of Exhibitors successful.
If you are tired of struggling with a Feature Program that does not pay, write
or wire today to your nearest Universal Exchange for full particulars regard-
ing the complete Universal Program.
January 27, 1917
THE M0\ [NG PI( I URE WORLD
453
Here on the Regular Universal Program are the cream of the moving pic-
ture market. Here are one, two and three-reel Dramas, Comedies, Educa-
tionals and the Universal Animated Weekly — each and every one so far in
advance of the average program release that there is no comparison. On this
side you read the releases of the week of February 5, and they aggregate a list
of attractions such as can be found on no other program on earth.
n
Regular Releases on the Universal Program for the Week of February 5th, 1917.
GOLD SEAL— "WON BY GRIT"— (Three Reel Drama)
— Neal Hart and Lois Wilson.
VICTOR— "THE VALLEY OF BEAUTIFUL THINGS"
— (One Reel Juvenile Comedy).
BIG U— "RED VENGEANCE"— (One Reel Indian
Drama).
REX— "THE MELODY OF DEATH"— (Two Reel
Drama) — Douglas Gerrard, Ruth Clifford and
Maude George.
VICTOR— UNIVERSAL ANIMATED WEEKLY NO. 58
IMP— "AVARICE"— (One Reel Drama)— Claire Mc-
Dowell.
BIG U — "The Last Hour." — Title subject to change.
VICTOR— "THE HIGH COST OF STARVING"— (One
Reel Comedy) — Eilleen Sedgwick.
BISON— "THE OUTLAW AND THE LADY"— (Two
Reel Drama) — Louise Lovely and Harry Carey.
LAEMMLE— "A STUDIO CINDERELLA"— (One Reel
Drama).
IMP— "WHEN THIEVES FALL OUT"— (Two Reel
Drama) — Harry Benham.
REX— "IN THE SHADOWS OF NIGHT"— (One Reel
Drama) — William Shay.
n
teel
"J
DON'T OVERLOOK THE ADVANTAGE OF THIS SPLIT ARRANGE-
MENT. It enables you to pick the cream of the world's special releases ; it
gives you a chance to add just the sort of one, two or three-reel feature to
your present program — that will make it strong where it is now weak — or,
if you realize that the public taste is demanding the full program of short sub-
jects, you can book the complete Universal Program and build such a success
as you have never dreamed of. Wire or write for full particulars to your near-
est Universal Exchange, or UNIVERSAL FILM MFG. CO., Carl Laemmle,
Pres., "The Largest Film Manufacturing Concern in the Universe," 1600
Broadway, New York.
454
THE MOVING PICTURE WORLD
January 27, 1917
.. Thfrir
HellMorq&tfr
Girl
You Doubt Her
You Accuse Uo.tr
You Pity Her
You Concern* Her
You Hate Her
You Love Her
SHE'J WONDERFUL
AL Production
_ii Noraait? Girl
A Wonderful ffory Wonderfully Told, Wonder fully Produced
Ge* Complete Particularr-TerKiioryTermpEfc-lmmedfately from
the JTATE RIGHTT DEPARTMENT of *h*
UNIVERSAL FILM MANUFACTURING COMPANY
CARL LAEMMLE, President
■"The Largest Film Manufacturing Concern in the Universe"
1600 Broadway
New Yo
MUTUAL NEW
"Wkat> Goikc, Ok livTke MubxialM
WEEKLY NEWS OF THE MUTUAL FILM CORPORATION AND ITS 68 EXCHANGES
JANUARY 27, 1917
A NEW EDITION OF
"DAMAGED GOODS"
RELEASED FEB.
iiiiiiiiiiiiiiiiiiii^
12th
ANEW edition of Mutual'* famous
success, "Damaged Goods," Is to be
released on February ii'th. The story as
produced i>y the American Film Com-
pany, Inc., has been revised and re-
edlted. There is a new Introduction and
B now conclusion. The prints are all
now. The now edition of "Damaged
Goods" is even more Interest-compelling
and powerful in its now form. It is bet-
ter than tlio original.
Richard Bennett Featured.
Richard Bennett is the star of "The
New Edition of Damaged Goods.' In
this play, on tin- stage, lie achieved his
fust triumph. In the original edition of
the film he scored an even greater suc-
cess. Now in the new edition he is cer-
tain to attain still greater fame. The
original "Damaged Goods" broke hox-
ot ice records at numerous theatres. Ad-
mission prices of 25c and 50c prevailed
during the first showing. The same prices
can easily he obtained with the new edi-
tion. Theatres which ran the first edi-
tion will find the new edition an even
greater money-maker. Exhibitors in
large cities can obtain this "New Edi-
tion of Damaged Goods" for long runs
as a pre-release by special arrangement.
For full information see the nearest Mu-
tual Film Exchange.
"Featurettes" Will
Aid Mutual Exhibitors
"Featurettes" are the latest thing in
filmdom. What the "Tabloid" is to
musical comedy. "Featurettes" are to fea-
ture photoplays. Frankly, "Featurettes"
is a new word coined by the Mutual Film
Corporation as a name for its one and
two-reel guaranteed features. "Every
reel a feature" is the new Mutual policy.
Effective the week of January 1. eight
"Featurettes" will be offered the exhib-
itor every week through the 68 Mutual
Film Exchanges. The "Featurettes" for
the first week are "Mutual Tours Around
the World." "Mutual Weekly." "See Amer-
ica First," George Ovey "Cub Comedies,"
"Uncle Sam's Defenders." "Vocue Com-
edies" and "Reel Life." Eight reels of
guaranteed quality productions. By book-
ing "Featurettes" regularly and playing
them the same night each week, the ex-
hibitor can build up a steady patronage.
Mutual Film Corporation has arranged
for a new series of Featurettes. Mono-
gram Films is the producer. Shorty
Hamilton is the star. The first is re-
leased on January loth. Th<\\ follow
weekly thereafter. Hooking now at
HI Mutual Exchanges.
I Mutual Star Productions |
For January
Week Beginning January 1st.
Title. Lead.
| The Gilded Youth
. Richard Bennett
Week Beginning January Sth.
I The Butterfly Girl
Margarita Fischer |
j§ Week Beginning January loth.
■ Beloved Rogues Kolb & Dill
NINTH CHAPLIN - MUTUAL
Presenting World Famous
Comedian in New Antics
ENTITLED "EASY STREET"
At last it's ready. The ninth of the
Chaplin-Mutual Specials. It's entitled
"Easy Street." It's plot is nothing short
of a riot. Charlie Chaplin proves able
again to create something wholly new —
wholly different — from anything he has
done in the past. To be sure the famous
hat, the funny cane, and the world re-
nowned shoes are again in evidence. But
the "business" is all new. And it's even
funnier than the antics perpetrated in
the past by this peer of all comedians.
Charlie discovers "Easy Street" to be one
of the most disorderly thoroughfares in
all the world. Not even the cop on the
beat ran maintain order there. Then and
there Charlie undertakes to reform the
neighborhood. The method he takes and
the success be achieves are unfolded in a
thousand laughs in "Easy Street." The
Chaplin-Mutual Specials now playing are
"The Floorwalker." "The Fireman." "The
Vagabond." "One A. M.." "The Count."
"The Pawnshop." "Behind the Screen"
and "The Rink." Bookings can be made
at any Mutual Exchange.
Mutual Ghapterplay
Opens New Theatres
No less than five new theatres were
opened last week with the newest Helen
Holmes-Mutual Chapterplay — "A Lass of
the Lumberlands," as the initial attrac-
tion. The wisdom of the management in
selecting this popular chapterplay as the
feature of the opening is proven by the
fact that capacity business was the rule
at every house.
MARIE CAHILL HAS
BEEN ADDED TO LIST
OF MUTUAL STARS
THERE'S another new name on the
roster Of Mutual stars. Marie Cahill
is the latest acquisition. This popular
static favorite is too well known both to
exhibitors and public to require an intro-
duction. She has delighted millions with
her cleverness. More than one theatrical
production has ridden to success solely
because Marie Cahill was one of Its fea-
tured principals. As a comedienne Miss
Cahill has few equals.
Star1 of "Marrying Mary."
Perhaps it was in "Marrying Mary"
that Marie Cahill attained most note. Iu
that vehicle she scored one of the great-
est triumphs ever achieved by a star.
Marie Cahill became a "hit" in an in-
stant. Her name is today a household
word. She is known everywhere. The
theatre able to present her in Cahill-Mu-
tual Photoplays is assured of success.
For her blonde beauty, sunny smile and
winsome personality are just as pro-
nounced in Cahlll-Mutual Photoplays as
they were when she was starring on the
speaking stage.
Twelve 2-Reel Photoplays.
Miss Cahill has been signed to appear
in twelve two-reel < 'a hill-Mutual Photo-
plays. This series of unusual comedies
will be released every other week over a
period of twenty-four weeks. The utmost
care is being taken with each and every
production. All the typical Cahill man-
nerisms are being taken full advantage
of. The plays were specially written for
her. They are sure to make her even
more popular as a screen star than she
was on the musical comedy or vaudeville
Stage. The date of release for the first
of the Cahill-Mutual Photoplays will be
announced shortly. Exhibitors are re-
quested to make reservations now at
their nearest Mutual Exchange.
"Girl Reporters" in
Tremendous Demand
Reports from Mutual Film Exchanges
all over the United States indicate big
success for the new Mutual serial. "The
Perils of Our Girl Reporters." Advance
bookings have been heavy. The fact that
a series of newspaper stories is at last
available in film caused many exhibitors
to act. Newspaper tales have long l n
a favorite form of magazine fiction. Now
in screen form an even larger audience
will be entertained. "The Perils of Our
Girl Reporters" was produced by Niagara
Film Studios. Any of the 68 Mutual
Film Exchanges can arrange bookiugs.
MUTUAL
MUTUAL
V
Mutual Him Corporation^
OfnnouHcef
CAnother NeW Mutual <5>tar
CONTINUING its policy of "Bi& Stars
Only" for 1917, the Mutual Film
Corporation announces the early
appearance of Miss Marie Cahill in
Cahill-Mutual Photoplays. This popular sta&e
favorite is too well known to require an intro-
duction either to exhibitors or to playgoers.
For several years she has been known as one
of Broadway's most successful stars. In
"Marrying Mary "she scored one of the great-
est personal triumphs ever achieved byaplayer.
Now her sunny smile, blonde beauty and win-
some personality are to be offered theatres
everywhere in Cahill-Mutual Photoplays.
Miss Cahill will appear in a series of twelve
two-reel Mutual Photoplays. They will be
released every other week for twenty-four
weeks. The date of release for the first Cahill-
Mutual Photoplay will be announced shortly.
Exhibitors are requested to make reservations
now at the 68 Mutual Exchanges.
Mutual FilmCbrporation
68 Exchanges in America,
MUTUAL
MUTUAL TILM CORPORATION
Charlie Chaplin
11A.
nn
— . . . a
Easy Street
Another new Chaplin release Nmtk of the C/wtplin-Mulual
which break? cell previous* Special?!Relea£ed ike week of
records" for oriainal corned/ January Twenty -&candTkroiiqk
tihAc&onsfBook'EaSyStreet''. 68 Mutual FilntExclxcaicfeS'. ~
"THE floorwalker:-the count-one am- " k- **it
"the fikeman"-''theyagaboni)"-"therink:'' |Siv.;*:
"THE mWNSHOP"- "BEHIND THESCREEN"
■■M :
\*£
W
-aW
January 27, 1917
THE MOVING PICTURE WORLD
•155
MUTUAL
CI Sensational Serial!
A PRETTY GIRL -alone
j\ amid rough lumberjacks, fighting
gamely against the mighty lumber trust —
that in brief is the basic situation in this big new
Mutual serial, "A Lass of the Lumberlands."
Nowhere in all the world could more unique
settings be found for a story than in the big
North Woods and in a railroad construction
camp. The author and director have taken full
advantage of the opportunities offered. Daring
Helen Holmes has endeared herself to every
motion picture fan by her work in "A Lass of
the Lumberlands."
I
■■
flqnalfilm Corporation
Prefenh '
HELEN HOLMEf
IN
foMBEftlAND'
" A Sen fa bona/ Chapker-pla^ of the North Wood/:
FIFTEEll CHAPTE&f DIRECTED bV JP.M?C6WaJ
Every exhibitor knows well the drawing power of Helen
Holmes. In "The Girl and the Game" she scored a tremendous triumph.
She has won a high place in the affection of the "fans." Now in "A Lass of the
Lumberlands" she is packing theatres everywhere — scoring a more pronounced suc-
cess than ever before. Every mail brings letters from exhibitors proclaiming that
fact. You can bring success to YOUR theatre by running this newest and best of
the Holmes productions — fifteen chapters — a new chapter every week. "A Lass of
the Lumberlands" is backed by a tremendous national advertising campaign. The
story is appearing in hundreds of newspapers. Ask your nearest Mutual Exchange.
Mow Booking At 66 Mutual Exchange* 7
Ul
'ir IV"1"1
jtrfrtrfrtftfi
; -lli.ilrE
MUTUAL FILM
ANEW
Hie Smf We do,
By iwo and hvo,
We pay 'for- -
Oh& byon&."
£%&
RICHARD
Revised, re-edited,witk a new prologue
and a newconclurion. Better than the
first edition wluck Wc^wilhdiawaSfever
al months abo after playing to xecoxc
houSe? at 254 and 50*admiSSlon9.
All print? are new. An entirely new lin*
oi paper and advertising help?.
WRPORATION cAy\Mouy\c*r
EDITION of
BENNETT
JeleoSfed February 12th to exhibitor?
ular^e cilie? for lon£ run£ Fre-relea9e
?y fecial arrangement. Special atten-
tion to long engagement^, in big thea-
tres* at advanced admission priced See
^our nearest Mutual E*cHan§e at once
tor full detail?.
TODUCED BY AMERICAN FILM 00. INC.
Booking NOW
■ol Mutual Exckanqcr.
illi
458
THE MOVING PICTURE WORLD
January 27, 1917
MUTUAL
MUTUAL FILM CORPORATION
./ cAnnouncer
ADVENTURES"
jHOWf HAMILTON
* AftRIE?OFI5
TWO REEL DRAMAS
tfeahiring Shorty 'Hamilton . Crisp, breezy
laleS of die west. Spiced riiJt adventure,
fifteen. fealurefleS*— each complete.
SHOW BREAK*.
THE YELLOW RlHc
RELEASED JANUARY 25*h.
A story of ike US' Secret Service.
A preB/^rrlf 'advaduteS *m CkincdoWh.
Produced 6/ Monogram Films'
DISTRIBUTED THROUGH THE EXCHANGES
OFTHE MUTUAL FILM CORPORATION <3? r
Inuary 27, 1917 THE MOVING PICTURE WORLD
MUTUAL
H
OURS before
the "newsies" be-
/
gin their hoarse cries on
the street — somewhere in the city — perhaps
in some millionaire's palace — perhaps in some filthy
tenement district — perhaps in the mazes of China-
town— or in the gloomy confines of the night court —
busy reporters have been gathering that "story."
How it was done — the perils encountered by the
reporter to secure her "copy"— the cleverness required
to run criminals to earth— uncover strange conspira-
cies—thwart evil plots— form the theme of the new
Mutual serial, "The Perils of Our Girl Reporters."
OP" OUR
GIRL REPORTERS
FIFTEEN STARTLING MOTION PICTURE STORIES -EACH COMPLETE
*7eakurin New York~
^^% .-^aBsi^ 'yM^^^
€
**,
V^j^n
•
,-*s£b.-
V*
464
THE MOVING PICTURE WORLD
January 27, 1917
-*-'>?:
^T^Jt- %■#£%*.
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■$&'.■!
■^
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£#51*:
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1
The Stone Wall
Paramount Pictures is the stone wall of the film industry.
It is the foundation upon which the big, successful ex-
hibitors have built.
The Paramount system is based upon the security first
of the exhibitor and then of the producer.
No other plan can endure permanently.
Look back over the film business of the past few years.
Great organizations, built upon less secure foundations,
have crumbled and passed into obscurity. This process
of temporary rise and permanent decline has continued.
The complete unity of organization of Paramount
FAMOUS PLAYERS, LASKY
MOROSCO and PALLAS
and their common purpose to serve the exhibitor fairly
and efficiently make
not only the foremost photoplays in the world, but a
permanent guarantee of the stability of your business.
Build your business on a rock, not upon quicksand ! .
And — start building now !
Executive Offices: 485 5th Avenue, New York Gty
j - * **
m
hi&sti
s*_«e<
isesra
g&@(
S^fi*
^
te$%
«!
*%*■*«
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fSsSSK
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January 27, 1917
THE MOVING PICTURE WORLD
466
THE MOVING PICTURE WORLD
January 27, 1917
If
The Greatest
MaryPickford Chmcteraation
ever created
now showing
in one hundred first run theatres
from one to three weeks
Rags
"Madame Butterfly"
Mi
9m-
Tess
of/Ae Storm Country"
"Hulda from Holland
"The Pride of the Clan"
Mary Pickf ord
"The Pride of the Clan"
(Directed by Maurice Tourneur)
Released by
Less ThanThe Dust"
'Poor little Peppina"
Us... -
729 Seventh Aye^ 03^ City ^
:t- J
January 27, 1917
Till-: MDVINi; 1MCTUKK WORLD
!• - ^SotU Americnn^ '^^AGAIN aSKS PEAC£
,..., oaotam ill. 'U.\|3BU Wl£^0 J2*»«teiir» #„.
'HE BOSTON ggRA
S via vtA, ^^ *■■■
•
Producing Plant
GOLDWYN
STUDIOS
FT. LEE, N. J.
470 THE MOVING PICTURE WORLD January 27, 1917
READ THIS EDITORIAL
January 20, 1917 Vol. 15. No. 3.
MOTION PICTURE NEWS
The War and the Picture
i l T OAN the Woman " is a great picture. Many author-
ities say that it reaches the high-water mark of pic-
J ture production. As such we delight to point to the
artistic recognition it so plainly deserves.
But we believe it greater in one other respect than fault-
less production. The producer has hit upon a theme of
tremendous timeliness. This picture may, in brief, become
a great shaping force in this remarkable era of the world's
civilization.
We know here, if only faintly, of war-racked Europe
and we can surmise what must inevitably follow this ter-
rible human cataclysm. Dr. John Mott, lately returned,
puts the situation in a nut shell when he says : " Today
there isn't a selfish man in all Europe."
Patriotism and religious fervor — a great coupled wave
of twofold emotion — will sweep all Europe after the war.
Its reflection will be had here — inevitably. Such a force
is too elementally great to be confined by continents.
It is just this great human emotion that " Joan the
Woman " splendidly, powerfully, thrillingly typifies. This
picture will fire, ennoble and sway multitudes ; it should
exert its influence in no unlimited way; if it does the
motion picture will outdo the mightiest work ever accom-
plished by a free press.
The Canadian Vision Widens
BROAD mindedness has unfurled its banner in Canada!
Geraldine Farrar, whose films were barred from
Canada because she once sang in grand opera in
Berlin, is now persona grata. The Canadian censors have
decided to lift the embargo on Farrar films, and we heartily
congratulate whoever led these gentlemen to the light.
Wm. A. Johnston.
JE5SE L.LASKY NOW PRESENTING uJOAN THE WuMAN'TO CAPACITY
AUDIENCES TWICE PAILY AT THE 44 £ STREET THEATRE, NEW YORK
PRODUCED BY CECIL B PE NILLE
ORDINAL FILM CORPORATION 485 FIFTH AVE, NY
January 2.7, 1917
THE MOVING PICTURE WORLD
•171
K
"A
CARTOONS
Kl
Are Re&l Comedies
Rc3lA Wh*t Tka M&Kfeder oh
One of the Largest Houses irxbrooKlyn N.Y.
H*s to s^y About TKenrx
THE RIALTO THEATRE
FLATBUSH AVE K CORTELYOU ROAD
BROOKLYN, NEW YORK
M»k««. R..tvd> nx
SCREEN EXHIBITION CO .
December 26th, 1916.
Keen Cartoon corporation,
7th Ave. & 49th Street,
New York City, H. Y.
Gentlemen:
I take great pleasure In writing
you that the cartoons you have been sending me
every week are looked for by our patrons and
greatly enjoyed by them.
For real comedy I like them bettor
than any oartoons on the market. You certainly
are entitled to great success.
Yours truly.
/L
All ExKibitors WKo Are SKouuirxg'
This Neuu Corwedy Service
Saq-KEEN CARTOONS-Givc
Universal Satisfaction to their Patrons
Released 0r\ TKe Open Market
Through Foremost Independent ExcKo**\ges
KEEN CAR1"qSnT CORPORATION
72 9 Seventh Avenue New VorK
472 THE MOVING PICTURE WORLD January 27, 1917
I
Mack Sennett
COMEDIES
Two (2) Reel Specials
First Release— Feb. 15, 1917
THENICK^TMBABY
Real Sennett Riots
Produced under the personal supervision of th
"MASTER-MIND." Your Theatre will be a nois
«
place while these features are being showr
KESSEL & BAUMANN
WATCH ANNOUNCEMENT
for name of DISTRIBUTING
COMPANY handling the BEST
COMEDIES IN THE WORLD
THE KEYSTONE FILM COMPANY
A. KESSEL, Jr., President CHARLES O. BAUMANN, Vice-Preside
Long Acre Building, New York City, N. Y.
January 27, 1917 THE MOVING PICTURE WORLD 47.*
Thos. H. Ince
I FEATURES
Five (5) Reel Specials
I First Release— Feb. 22, 1917
JACK 0' DIAMONDS"
Extra Box Office Attractions
NCE FEATURES:— The Leader of every
idvance in quality and further ahead than ever,
doming along at the rate of one a month.
I KESSEL & BAUMANN
WATCH ANNOUNCEMENT
for Name of DISTRIBUTING
COMPANY handling the BEST
FEATURES IN THE WORLD
NEW YORK MOTION PICTURE CORPORATION
KESSEL, Jr., President CHARLES O. BAUMANN, Vice-President
Long Acre Building, New York City, N. Y.
474 THE MOVING PICTURE WORLD January 27, 1917
MACK SENNETT-KEYSTONES
Only One Kind
The Utmost in Comedy
NOW READY FOR RELEASE
INDEPENDENT OF ANY PROGRAM
ONE TWO-REELER EVERY WEEK
'THE NICK OF TIME BABY"
"STARS AND 'BARS'"
"MAGGIE'S FIRST FALSE STEP"
"HER CIRCUS KNIGHT"
"DODGING HIS DOOM"
"VILLA OF THE MOVIES"
"HER FAME AND SHAME"
"A MAIDEN'S TRUST"
TRIANGLE FILM CORPORATION, Distributors
KESSEL & BAUMANN, Executives
LONG ACRE BUILDING NEW YORK CITY
January 27, 1917 THE MOVING PICTURE WORLD 475
MACK SENNETT PRESENTS
THE LITTLE GIRL YOU
WILL NEVER FORGET
* * *
MISS MABEL NORMAND
AND
HER OWN COMPANY
IN
"MICKEY"
* * *
Method and Date of Release
Will Be Announced Later
* * *
\ \
KESSEL & BAUMANN,| Executives
LONG ACRE BUILDING NEW YORK CITY
:
-•■;.-•-■
..... . . . : ■
■
i
i
476
THE MOVING PICTURE WORLD
January 27, 1917
SELZNICMB^PICTU RES
Joseph M.Schenck Presents
OEMA. TALMADGE
U
Moivcktoiv
Hoffe
What the Critics had to say about "Panthea"
"Norma Talmadge springs to the
foremost rank of emotional drama-
tic artists by her superb portrayal
of the title role.
"Z1T" — N. Y. Evening Journal
- "Surpasses- every expectation —
will hold an audience spellbound."
Exhibitors Trade Review
"The biggest personal success any
screen artist has scored this season —
Story never wavers in its intensity-
Miss Talmadge is absolutely thrill-
ing."
N. Y. American
"Miss Talmadge scores on every
count— Rises to great heights."
N. Y. Tribune
'; __
J. SELZNICK EXCH^Ngg
V '—-—- ■■■- •
January 27, 1917
THE MOVING PICTURE WORLD
477
SELZNICK^PICTURES
NOW PLAYING TO
PACKED H0U5E5 EVERYWHERE
CLARA KIHBALL
YOUNG
LL
In
THE TOOUSH
VIRGIN"
By Thomas Dixon
Pirected byAlberr Capellani
JUST COMPLETED
"THE PRICE
SHE PAID
By David Graham Phillips
Directed by Charles Giblyn
A WONDERFUL
SOCIETY STORY
PRE5ENT1NG THE
WORLD FAMOUS STAR
)N JUST THE SORT
OF ROLE HER
ADMIRERS
DELIGHT IN.
READY SOON
HARRY RAPFS
Presentation of
ROBERT
Ii^
/by arrangement with "\
\^ KLAWAND ERLANGER.y
"THE
ARGYLE
CASE
»•
BY
Harvey J.CtHi^ms.Harrid r~^
Ford and wMian J.Burns. V— A
Directed By \
RALPH WINCE
*Ol.C OISTRIBUTOR3 ,,*re
J.SELZNICK EXCHANGE*
478
THE MOVING PICTURE WORLD
January 27, 1917
G LOO M
coa?£
0 PRICE
HEAVY FEATURES
CHRISTIE COMEDIES
ANOTHER FABLE
ABOUT THE BIG HEAVY MAN &THE SMALL HAPPY MAN
The BIG HEAVY MAN came to the EXHIBITOR one day, saying, "You want your
theatre to make more money, don't you? Then, MR. EXHIBITOR, you ought to employ
me to capture the coin for you! I know all about how to do it — Here's a PRICE-OF-AD-
MISSION coming along now — just watch me nab him for you." And HEAVY FEA-
TURES struck a dark and tragic pose, as did all his little heavies called Problem-Play,
Crime and Poverty, and Blood and Thunder. Along strolled PRICE-OF-ADMISSION,
and when he came upon all the tragic-looking heavies he hesitated, then turned away. "I
don't care to spend myself contemplating all sorts of tragedy and horrors," he said. "I want
to amuse myself and come out of the theatre feeling happier and in good spirits!" And off he
walked, still looking for a place to be spent. "Ah," he cried, after he had walked a little far-
ther up the avenue, "Who is that smiling, happy fellow over there, I wonder?" and PRICE-
OF-ADMISSION crossed the street to where the little happy man, named CHRISTIE
COMEDIES stood smiling in the midst of his smiling assistants, called Youthful-Beauty,
Clean-Cleverness, and Sensible-Stories. "You are just what I'm looking for!" cried PRICE-
OF-ADMISSION, running into the arms of CHRISTIE COMEDIES. The Wise Exhibi-
tor had been observing PRICE-OF-ADMISSION closely all the while. He now turned to
HEAVY FEATURES, saying, "I see that you make an exceptionally fine box-office attrac-
tion— for my competitor! I'm going to get that happy MR. CHRISTIE COMEDIES to
work for me. He and his assistants, under the direction of Mr. Al. E. Christie, are producing
a new, coin-capturing CHRISTIE COMEDY each week. They're released through INDE-
PENDENT EXCHANGES, too, where I can see what I'm getting.
I'll start right on this week's release — it's called
"Her Friend the Chauffeur"
Directed by AL. E. CHRISTIE
Featuring
Theal bupns f
NEAL BURNS & BETTY COMPSON
AL.E.CnRISTIE^iDECT0>rK<5
SUNSET BlV(D^TGOWCOST
LOS ANGELES • C^LIFOI^NlA
>ftgETTY COHRTONlP
^/dearJl with unbeatable
news gathering facilities
could not beat Thfke.
Jratke with its unbeatable
Mctories could not beat
Hearst.
Jjut they Ttave combined
these two qtuxlities into the
one uneatable weeJths*
VkDfa
s
'OX.
FirJi combined issue
oJan.lO
CAsk your nearest l?a£ke
^Eicckange for it.
■
Tothe
mXa
S3
'•.."•■i
)^9^
M*
< mnouncinq the -phenomenal sta*
jBUleTHary ltMrtlMWl>MiM
I ~Viaw»m»ft3»mv^^
^^4l E C I /\ L_
BILLY WEST COMEDIES
2 REELS EACH FILLED WITH UPROARIOUS LAUGHS
1st release "HIS MARRIED LIFE"
2nd release ''BOARDERS AND BOMBS"
3rd release "HIS WAITING CAREER"
IN PREPARATION "a HOTEL MIX-UP "
REAL. SCREAMS OF THE SCREEN
c^
#^v
*>«
ONEJIVa AND THREE REEL DRAMAS )mmm
COMEDIES THAT ARE REALLY FUNNY > reels
WE5TERN5 FULL OF LIFE ANDACTIOnJ each W£EK
lanuary 27, 1917
iHl. MOVING PILTURK WORLD
491
*»
— •d
SELIG
presents
VIVIAN REED, The-G,ir^trh/sTmhneMiU^
IW.: SUPPORTED BY
4&
CHARLES LE MOYNE :&■
pable Cast in
The
Princess
of
Patches
Mark Swan's passionate love romance of the Sunny South,
picturized as a Selig Red Seal Play by Gilson Willets. A
drama of plot, counter-plot and the love of a maid for a man
The Selig Polyscope Company
CHICAGO, ILL.
p K'E'S-E
492
THE MOVING PICTURE WORLD
January 27, 1917
§3^l
im^^X\^:^
^eJ&^ltJ^iu
HENRY B. WALTHAL
America's Greatest Actor
with MARY CHARLESON
is presented in
"Little Shoes"
Henry B. Walthall, the greatest emotional actor the world has known,
plays the melody of child love on the heart strings in this tense photo-
play. It is clean,. sweet, beautiful— the play for the entire family.
By Eleanor M. Ingram Directed by Arthur Berthelet
Screen time, 1 hour, 15 minutes
I
i
n'tfSWnc.
pfl
&
khPJhQ
1333 Argylc St-, Chic*go
WDT?K»?mj
1
m
K-t-S-E
miliary 27, 1917
THE MOVING PICTURE WORLD
493
jr
' 1 ■>
1
Saiatil 35lm Sawk
ESSANAY STOCK COMPANY
Five Screen Stars of International Reputation
APPEARING EVERY SATURDAY
in a Series of Twelve Thrilling Dramas
is
MARRIAGE *
SACRED?
Each play with a separate and distinct
plot, embracing Marriage and Divorce
Marguerite Clayton
"The Burning Band" - - Dec. 16
"Dancing With Folly" - Dec 23
"Wife In Sunshine" - - Dec 30
"When The Man Speaks" Jan. 6'
"The Wide Wrong Way" • Jan. 13
"The Sinful Marriage" - Jan. 20
ltd ward Arnold
"The Magic Mirror" - - Jan, 27
"Shifting Shadows" - Feb. 3
"Desertion and. Nonsupport Feb. 10
"Ashes on the Hearthstone" Feb. 17
"The Extravagant BrWe" Feb, 24
"Social Obligations" - - March 3
By Charier Mortimer Peck
Directed by E. H. Calvrrt
IMiOR !><■ «■
Screen time approximately 30 minutes
Solves All
'lhomas Commerford
Problems
Hundreds of Exhibitors Writing
and Wiring Congratulations to
Essanay on this Big Success
Sydney Ainsworth
BOOKING NOW
1333 Argyfe St., Chicago
1
7
{
■ Iv
I
494
THE MOVING PICTURE WORLD
January 27, 1917
as Barbara Brent in
The Girl from Frisco
Kalem's
SERIES Sensation —
"The
GIRL from FRISCO"
Virile dramas of the Far West, convinc-
ingly real in theme and treatment, writ-
ten by Robert Welles Ritchie and Fred-
erick R. Bechdolt, two of America's
greatest short story tellers.
Mr. Ritchie prepared the first twenty-five
episodes ; Mr. Bechdolt will continue this
wonder series indefinitely.
Twenty-three Episodes Can Now Be Booked
at any of the General Film Exchanges. At-
tractive four-color one, three and six sheets
with each episode.
MARIN Book them all — in any order that you please;
SAIS the first last or the last first, but — plav them
all!
"The Third Year of
HAZARDS of HELEN"
Another SERIES Winner
'GRANT,
POLICE REPORTER"
Hundreds of Exhibitors have come to rely
upon "The Hazards of Helen" as an integral
part of their programs. Here is the Railroad
Series supreme; never
lacking in thrills nor in
plot nor in photography.
More than one hundred
episodes have been re-
leased and their distribu-
tion is growing weekly.
ILJI A WkM
COMEDIES
They're Clean and Wholesome
52 Releases a Year
It is simply astounding the way these sensa-
tional newspaper stories have caught on.
Robert Welles Ritchie, their author, is intro-
ducing more action, more
thrills and more really
good stuff into these com-
plete one act episodes
than the average five part
production contains.
KALEM COMPANY
235 West 23rd Street
New York City
January 27, VH7
THE MOVING PICTURE WORLD
495
Entered at the General Pott Office, New York City, at Second Claaa Matter
J, P. CHALMERS. Founder.
Published Weekly by the
Chalmers Publishing Company
17 MADISON AVENUE, NEW YORK CITY.
(Telephone, 3510 Madison Square)
J. P. Chalmers, Sr President
J. F. Chalmers Vice-President
E. J. Chalmers Secretary and Treasurer
John Wylie General Manager
The office of the company is the addresa of the officer!.
CHICAGO OFFICE— Suite 917-919 Schiller Building, 64 Weat Randolph
St., Chicago, 111. Telephone, Central 5099.
PACIFIC COAST OFFICE— Haas Building, Seventh St. and Broadway,
Loa Angelea, Cal. Telephone, Broadway 4649.
SUBSCRIPTION RATES.
United States, Mexico, Hawaii, Porto Rico and
Philippine Islands $3.00 per year
Canada. . . 3.50 per year
Foreign Countries (Postpaid) 4.00 per year
Changes of address should give both old and new addresses in full and
be clearly written. Two weeks' time may be required to effect the
alteration.
ADVERTISING RATES.
Classified Advertising — One dollar for twenty words or less;
over twenty words, five cents per word.
Display Advertising Rates made known on application.
NOTE — Addreas all correspondence, remittances and subscriptions to
MOVING PICTURE WORLD, P. O. Box 226, Madison Square Station,
New York, and not to individuals.
(Index to this issue will be found on page 594.)
"CINE-MUNDIAL," the monthly Spanish edition of the Moving Pic-
ture World, is published" at 17 Madison Avenue by the Chalmers Publish-
ing Company. It reaches the South American market. Yearly subscrip-
tion, $1.50. Advertising rates on application.
Saturday, January 27, 1917
Facts and Comments
BOTH the manufacturing and the exhibiting ends
of the fifth largest industry in the country are too
big ever to fit in the vest pockets of one or two
individuals, but the dream of a monopoly in this industry
seems hard to forget.
LOOKS very much as if the motion picture interests
of this country would be easy picking for the tax
grafters of our state and federal governments.
Smelling committees have been appointed by the powers
that be at Washington and Albany, with authority to
delve into books and other records of the various produc-
ing companies and of the exhibitors with a view to de-
termining just how much the traffic will stand. Tales of
high sal. mics paid i" Btai and fabulous sums alleged i<>
have been realized from the sale or exhibition i>i pictures
have excited the cupidity of the politician, hungrj for
revenues to meel the ever-growing demand t"i 'pork,"
hence a determined effort is to be made to gathe »me
cii the pit mi c plundw
* * s>
ADDED lu 1 1 lis direct hold Up Of the pi( tun- industry
is the insistent demand of the volunteer regulator
tit" the public morals for an official censorship of
pictures by both state and federal governments more
tax mi the picture man. What a bit of us would like to
know is where will the thing Stop, if there is a possibility
of stopping it anywhere this side of bankruptcy. 'Mule
is something more that the trade would like to know,
and that is what those who profess to represent it are do-
ing to meet these raids upon the common treasury of the
business. Associations of the trade have been formed
and money has been contributed to meet then expenses.
Hut to what purpose? Up to now no one seems to have a
definite idea of what should be done. Good men have
been delegated to do definite things, but they have not
been given proper support to enable them to perform
those duties. It is a bad state of affairs that cannot be
remedied by conversation. Someone must do something.
* * *
WE HAVE received a communication for publica-
tion which purports to have been written by the
president of a well-known producing company, in
which the writer says that the making of pictures is pure
guesswork. Furthermore, the writer (may his shadow
never grow less) declares his opinion of the flood of
"interviews" by men in the business to be an "eternal
grind of empty conversation" that "results in nothing of
value to the industry."
* * *
IN a certain district in Southern Chicago, occupying
about two and a quarter square miles, there are ten
neighborhood picture theaters, seating from 800 people
up. Owing to needless competition, the owners recently
held a meeting to agree on a fixed price of admission.
All save one were in favor of charging 15 cents admis-
sion at nights for programs well worth that money.
The action of one man thus put the business back and
means the loss of considerable income to all concerned-
Exhibitors must stand together for the common good.
* * *
REAL showmanship is what the exhibiting end of the
business needs more than ever, but real showman-
ship today means a square deal to your patrons day
in and day out. Good programs rather than long pro-
grams, courteous attention and service in every detail,
anticipation of the desires of your audience as to the
class of pictures preferred, and then giving just a little
better than they expected. A clean, bright, cheery, cor-
dial and comfortable atmosphere always.
* * *
THE censorship bugaboo is being overshadowed just
at present by Sunday opening. Our exhibitor read-
ers will find sufficient material in our columns from
time to time for local newspaper use, for use in house
programs, or in any way in which they may secure pub-
licity. As in the censorship case we believe that educa-
tion of public sentiment by the widest publicity for our
side of the question is one of the best ways to fight. Keep
a little memo book of the issues and page numbers of
these articles on censorship. Sunday opening, etc. You
can then refer to them when wanted. See in this issue,
for instance, an article by the Rev. W. H. Tackson.
496
THE MOVING PICTURE WORLD
January 27, 1917
Masterpieces of Modern Drama a ® Bv Louis Reeves Harrison
A CAREFUL and unprejudiced survey of plays near
enough to be called modern, yet long enough before
the public to give them established place in human
achievement, will surprise any one who takes the pains
to study them, especially the man whose natural tendency
is to idealize what has succeeded without closely investi-
gating reasons and conditions of success. That tendency
is strong in the enormous number of men whose theatrical
experience has made them conventional and conservative.
They incline to preserve on the screen what has proven
satisfactory in fiction and on the stage.
These conservatives have their special place and work
to do in the evolution of this new art — they may even
seek to stimulate invention by fine example — but they
like to live in the past and seem fettered to the belief that
stories were much better in times gone by than they are
today. They look with distrust upon such radical pro-
gression as has been advocated in this column, and they
have been among the most stubborn opponents of any
effort to divorce the production of moving pictures from
theatricalism. It would not harm these orthodox gentle-
men entirely to change, if that were possible, their view-
point.
A careful and unprejudiced survey of thirty modern
plays generally admitted to be the greatest of their kind
has been made for the sake of studying whatever screen
possibilities they might contain. Motif, story interest,
vitality of theme, quantity and quality of dramatic ma-
terial, visual impression and inspiration have been given
first consideration. Further than that was considered the
receptive mentality of our own people — would these plays
meet with sympathetic response in America?
A synopsis of each one of these thirty masterpieces
would be disheartening. It is almost as difficult to judge
from a synopsis as to write a good one. At least five of
these plays, possibly more, have already been produced
on the screen under some other title. One of the five was
an artistic success, but not a popular one. The four
others were positive failures. Among the remaining
twenty-five, nineteen were impossible unless they were
so completely transformed by some talented writer as to
be practically his own work. The remaining half dozen
offered some good material, but their "situations" were
hackneyed.
Fourteen of these plays had been seen on the stage
before the reading was undertaken, but they were ex-
amined as closely as the rest, the idea being to study
them from a new viewpoint. Only one of the entire lot
contained enough material for a five-reel feature, the
artistic one already produced. Any one of the rest, if
not padded to a stupefying extent, had barely enough
actual story material to fill more than three reels. The
man who read the thirty plays was extremely anxious
to find one or more worth while — there was nothing
slipshod about his examination.
Now it was not at all impossible to fake a scenario out
of each and every one of these masterpieces, but that
is the sort of business which means the death of original
effort. To turn out stuff not completely satisfactory to
the public means to injure public esteem, to injure the
exhibitor and to retard the growing popularity of moving
pictures. There are writers who will undertake that sort
of work — they may be driven by necessity to do so —
and it may also be compelled by the requirements of a
program, but it is not building up good will for the pro-
ducer, not for the exhibitor, not even for the writer him-
self.
Now for the sneer. If these high accomplishments of
creative genius were good enough for the stage, why are
they not good enough to reflect on the screen that millions
of people may enjoy what has only been shown to a few
thousands? The question is based on false premises.
The stage plays depended largely upon masterly utterance
of exceptionally effective words. For many minutes at a
time they appealed powerfully to the ear in scenes easily
shown in a few seconds in the silent presentation. But
we must go much deeper into the whole question for a
true and entirely convincing answer.
Nearly all of these plays, while they heralded a revival
of the drama in public favor, were addressed to that public
by capable playwrights, each in accord with his time and
his country, by a special method of telling them that
counted heavily. They were fitted to the capabilities of
actors who spoke their lines in splendid declamation, and
to the shape, kind and cendition of theaters in which
they were to be presented. In each case the author suited
his product to his medium, skillfully adjusted his technic
to the circumstances of performance.
Further than that, these same masterpieces were but
steps in the evolution of stage performance, itself in
process of transformation to suit progressive public re-
quirements. Right at this moment there is a great change
going on in the manner of presenting a stage play. The
whole art is growing through a recognition that nothing
stands still in human evolution, that all the arts of ex-
pression must keep moving through new and original
efforts on the part of creative genius in order to really
satisfy the ever-progressive tendency of intelligent peo-
ple. The stage is developing its untried power.
The one big lesson to be learned from a careful and
unprejudiced survey of great theatrical performance is
that the whole tendency of the older art is not to enfeeble
it with stale repetition, but to give it new vigor by reach-
ing out as strongly as possible to modern thought and
feeling in an imaginative way for the sake of that common
happiness which comes only through human betterment.
On the screen we are asking people to drag along in the
well worn tracks of the past. Acquaintance with the best
practices of other times may be all right for the author,
if it does not cramp his inventive genius, but what he
has learned from old examples must never impair his
vision.
The hired men who write scenarios in the studios may
be both talented and conscientious, but they are steadily
up against the necessity of pleasing employers instead of
pleasing the public. The employer is usually a good
business man who decides to enter motion-picture pro-
duction and hire talent at so much a month. He hires talent
to direct and interpret dramatic stories, but that talent
is rarely creative. Real creative genius cannot flourish
in an atmosphere of commercialism. To be at its best
it must be isolated from such withering influences and
given absolute freedom of growth. It is the source of
ideals.
Ideals are beginning to count heavily in the moving
picture business. The producers of ideals are succeeding
in the midst of constant failures. They are hampered, it
is true, but they are moving steadily ahead. So are ex-
hibitors of ideals. But in opposition to their progress is
no such heavy drag as that almost constantly imposed
on authorship by gentlemen of theatrical retrospection,
who deny budding creative genius in our own art the
nourishment it needs.
January 27, 1917
THE MOVINC riCl URE WORLD
497
We Have "Flashed Our Roll"- -Now it is "Hands Up
>>
By Sam SpEDON.
WE ARE a lot of "rubes." We have been making
a \ ulgar and asinine display of our prosperity,
dashing our roll under the verj noses oi the
"hold up men" arousing their covetousness and cupidity.
\\ e have challenged them to take it away from us.
We have advertised the moving picture industry as an
easy money proposition; we have been inviting the "phil-
istines" to come and gel some of it while the getting is
good. They are upon us and it will take every mother's
son of us to keep them from getting it, when the getting
is not as easy for us as it was a few years ago.
They have got us covered, "hands up," and we are
howling for help.
Have you read what Congressman Henry T. Rainey of
Illinois said? He said this: "It has come to the attention
of Congress that motion picture stars are paid enormous
salaries. There are, for instance, such stars as Mary
Pick ford reputed to receive $500,000 annually for her
work, and Charley Chaplin to draw as much as $750,000
a year. Certainly if producing companies can afford to
pay these fabulous salaries to their stars, they can afford
to pay something more for the support of the govern-
ments."
We have boasted of our one, two and three million
dollar studios as if they were mere shacks. We have told
of the numberless millionaires who started in the business
with a shoe-string. People have taken us at our word.
They have believed us.
We can't say we have been making false pretenses.
We can only say there is a difference between now and
then. We can't do this without making the public think
moving pictures are on the decline, and we don't want to
do that.
Did you read the resolution which Senator Henry
Brown, majority leader, drafted in hopes of raising $2,-
000,000 a year towards the New York State budget?
Here it is :
"Resolved (if the Assembly concur), that a joint committee
of the Senate and Assembly be hereby created to consist of
three members of the Senate, to be appointed by the presi-
dent of the Senate, and five members of the Assembly, to
be appointed by the speaker of the Assembly, to investigate
whether the moving picture industry is a proper subject of
State taxation, and if the committee so determine, the kind
and amount of taxes to be imposed.
"Resolved, that such committee is hereby authorized to
choose from its members a chairman and to sit within and
outside the city of Albany, to subpoena and compel the at-
tendance of witnesses, to require the production of books,
records and papers, to take and hear proof and testimony,
and otherwise have all the powers of a legislative committee
as provided by the legislative law, including the adoption of
rules for the conduct of its proceedings.
"Resolved, that such committee shall report the result of
its investigation to the Legislature on or before February
15, 1917, together with such proposed legislative measures
as it may seem proper to carry its recommendations into
effect.
"Resolved, that the expense of such committee, not ex-
ceeding $5,000, shall be payable from the contingent fund
of the Legislature, on the certificate of the chairman of the
committee and the approval of the temporary president of
the Senate, or the speaker of the Assembly."
The moving picture industry has been quoted as being
still in its infancy. This is not so. True, there are men
in it who talk as if they were still in their swaddling
clothes and don't know it.
The industry is a full grown business, for full-grown
business men.
Millions of dollars are invested in it because the money
is necessary to capitalize it and conduct it properly. The
overhead and equipment expenses of the exhibitor and
producer today are as great (if not great ny busi-
ness in the world. The invested capital is enormous and
the profits arc East reaching the same proportions as any
commercial enterprise.
We have gol to tell people now that moving pictui
are a legitimate business, conducted on business prin-
ciples and not on fictitious investments and profits, and
we have got to live up to it.
We have advertised and publicized as if we were looking
for a lot of "come-ons." They have come, but we are
the "come-ons."
We have left our borders unprotected, the so called
"bandits" have come over into our domains and we have
got to get together and protect ourselves; Not like a
lot of "rookies" or "rubes," but like a phalanx of well-
trained business men under well advised leadership.
An Objection to the Deposit System
By Sam Spedon.
HERE are two letters, one of protest, the other of
defense. We publish them for the benefit of both
sides. Their appearance in cold print gives a
clearer insight into the value of each. Both have value,
which should lend themselves to the correction of cause
for complaints of this kind from the exhibitor.
December 27, 1916.
Gentlemen: Knowing that you are interested in the
troubles of exhibitors I take the liberty of enclosing a let-
ter I received a few days ago from an exchange with whom
I had been doing business for over eight months. I had a
deposit with this company covering four weeks, and can-
celled my contract, and on the last picture they served me I
made a mistake. I wrote in and requested that they mail
me check for the amount of the overpayment $8.90, the let-
ter I am enclosing will show pou that the manager (?)
forced me to run another picture, when I had arranged for
another program.
I had been doing business with this office for over eight
months, paying for my film one week in advance, although
I had up four weeks deposit, there was never a time when
they did not have their money before service was rendered,
so it seems to me that had this manager been a real one he
would have returned my check for $10.65 and requested that
I mail him one for the correct amount, $1.75.
I am through putting up deposits, I am booking on the
open market; no more yearly contracts for me.
If you can use this letter to convince some of the manu-
facturers that they do take unfair advantage of exhibitors.
Yours very truly,
December 8, 1916.
Dear Sir: In your letter of recent date in regard to over-
payment of $8.90 which you have in this office, you re-
quested that we mail you a check for this amount to balance
your account. The total amount of the check which we re-
ceived from you at the time this overpayment was made, was
$10.65, the difference of $1.75 being the amount which you
actually owed us. In order to credit you with this $1.75 we
were obliged to deposit the full- amount of the check and
send you an overpayment receipt for $8.90.
The system of bookkeeping which is carried out at this
office and which is checked up very closely each week by
our Home Office, does not allow us to return any money to
an exhibitor after it has been deposited in the bank. This,
however, inconviences us somewhat in your case, but we
would suggest that you book one feature and we shall in
turn apply the over payment of $8.90 on this service. We
believe this suggestion will meet with your approval, and
we shall thank you to let us have an open date as soon as
possible.
Thanking you for past favors, with best wishes, we beg to
remain
Yours very truly,
Now that we have read both letters we must confess
that it sure does look like a just cause for complaint on
498
THE MOVING PICTURE WORLD
January 27, 1917
the part of the exhibitor and that the exchange has taken
unfair advantage of him.
It also looks like another instance in favor of the
correction or abolition of the deposit system, which is
on the verge of arbitration in New York City.
From another viewpoint we must say it is a very short-
sighted policy on the part of any corporation.
In justice, however, to this corporation, or any other,
we are inclined to believe that the heads are not aware
of this specific instance, or like instances, which occur
from time to time. It may be a rule of this particular
branch, instituted in its particular bookkeeping depart-
ment. If it were called to the attention of the main office
no doubt it would be abolished.
We trust that both these letters will receive the careful
and serious consideration of those most vitally interested
and that they may help the establishment of confidence
and a better understanding between the exhibitor and the
exchange.
We Should Be a Law Unto Ourselves
By Sam Spedon.
THE enforcement of the Sunday closing law in
New York State has stirred the moving picture
interests from top to bottom. It touches the" ex-
hibitor most directly and effects the industry as a whole,
to the extent of at least three million dollars a year, in
New York State alone.
We ; all deplore the revival of this antiquated law.
While it was held in abeyance we came to the conclusion
that it was obsolete beyond recall.
The moving picture interests and the public want the
moving pictures on Sunday. The moving picture people
want them primarily as a means of livelihood, or profit.
The masses want them because they must have entertain-
ment and recreation as part of their day of rest.
In this instance the end justifies the means and the
public should have moving pictures on Sunday, particular-
ly where they do not in any way contaminate their morals
or interfere with the rights and privileges of others.
To some extent the exhibitor is responsible for the
revival of this old law. He is so eager to get the immediate
dollar he looses sight of the consequences. He thinks
more of himself than he does of others. He is selfish
to a fault and does not think of the consequences to his
fellow exhibitors as a whole. He is short sighted and does
not exercise any policy in the character of pictures he
should show to meet the tastes and humor the prejudices
of the community, and the authorities, in which he does
business.
The same thing might be said about the producer, who
wittingly produces a picture that brings unjust imputations
upon the producers as a whole.
We cannot offer the excuse (it would reflect upon the
intelligence of the industry), that they know not what
they do.
The producer will have to co-operate with the exhibitor
and see to it that the latter has the right character of
plays for his Sunday selection. It is a clear case of
"fifty-fifty," which demands the serious thought of both.
The same thought might be given by the producers, in
their general programs and releases.
Every exhibitor should exercise discretion in the se-
lection of his Sunday program, beyond all question by
the most captious. He should consider most carefully his
patronage and in every instance avoid catering to the
sensational and morbid curiosity, especially when he
knows, or should know, there is an aversion in the better
element to this kind of entertainment.
There is no reason why "the exhibitor and producer
cannot overcome any objection to Sunday moving pictures
if he will use good judgment in their selection. At any
rate he will have the courage of his own conviction and
in addition the moral courage to fight unjust legislation
and censorship.
It is up to the exhibitor to leave nothing undone that
should be done to prove that he is not only a law-abiding
citizen but that he is just as solicitous about the welfare
and uplift of the community in which he is located as
anybody else in it. He should be public spirited enough
to take an interest in his community if he expects it to
take an interest in him.
Playing Petty Politics
According to information furnished to this paper by
one of its correspondents whose jurisdiction is within a
hundred miles of Niagara Falls it seems that, under the
guise of "working for the Exhibitor," addresses are
"staged" that are being simply used as an excuse for the
real purpose of the talk: the securing of subscriptions for
a new paper. It's a great "stunt" at that, but when officers
of Exhibitors' locals lend themselves to the scheme to
the extent of shutting out representatives of other papers
and non-members it savors of a short-sighted partisan-
ship that is beneath the consideration of far-sighted busi-
ness men. Overworking the personal popularity secured
through this .paper in plans of this sort hardly meets
with the ethical business standards of those who are
familiar with all the inside facts.
The Moving Picture World is the great publicity
promoter, whether for individuals or firms. Trading on
a reputation gained in this office for purely personal
business ends under the claim that it is for the Exhibitor's
benefit is hardly straightforward business, to say the
least. We have always donated both the services and
expenses of members of our staff whenever we believed we
could help, but we are inclined to believe no representa-
tive of this paper could be of much assistance to any
group of men who lend themselves to contemptible inside
politics of this sort, or who do not have intelligence enough
to know that thev are being so used.
The Sunday Movies
Bring- on the Sunday Movies!
Reel off what films are fit, for
not a human being- gets any harm
from it. This is the proper pastime
for morals and for purse, since those
who do the movies might easily do
worse. A good time with the pictures
cuts out a bad time -where the devil's
Sunday service shows very little prayer.
Of course, the Sunday movies are hardly
quite so long as are some Sunday sermons,
but is that very wrong! What is a Sun-
day movie except a place to go for those
who are not able to see a high priced show?
They have no time or money to spend as
many spend, and so the simple movie
comes to them as a friend — A friend they
need, for humans become inhuman when they
merely drop their burdens to take them "up
again. In every human creature whose mind
Is fairly sane there is a need of pleasure
to mingle with the pain which is a part of
living, and no one ought to say this bit of
Sunday pleasure will likely lead astray
the thousands in attendance who for a time
forget the burdens they have carried and have
to carry yet. Bring on the Sunday movies
for morals and for purse, and you who think
them wicked see that you do no worse!
By W, J. LAMPTON in New York Herald.
January 17, 1917
THE MOVING PICTURE W'uUl.h
I'm
Sunday Opening and the Church ^ the Rev. w. //. jack*m
WITHOUT doubt ilu- most momentous question oi
the day in the State of New York is that of the
opening of moving picture houses on Sunday.
The State Legislature is now called upon to deal with
this important problem, and all sides will be most thoi
oughly represented and heard It would seem at the oul
set that there arc three parties interested in the issue
the moving picture people of all classes, from the largest
manufacturer to the smallest exhibitor; the general public
and the Church. These again may now be divided into
two parties, as without doubt of exception the moving
picture people and the public are of cue mind, while the
Church will be of another mind, although there are those
within the church who are in favor of some qualified kind
of Sunday opening.
It has not yet appeared that the Church as a body has
officially- spoken. Nevertheless certain prominent
ministers have taken upon themselves to act as unin-
structed spokesmen from time to time. Latest of these
is the Rev. David James Burrell of the Marble Col-
legiate Church of New York City, who, on a recent
Sunday morning, devoted his usual sermon time to the
question of the Sunday opening of picture houses.
Unfortunately Dr. Burrell seems to have taken a po-
sition of an unqualified and uncompromising opposi-
tion. We say unfortunately because the worthy doc-
tor occupies a position of unusual authority as the
leader of one of the centers of public thought, which
should qualify him as being well acquainted with the
public needs. This latter qualification he seems to be
most thoroughly unacquainted with, his whole sermon
breathing a lack of that knowledge of a great city which
he for one should be the first to possess.
In an outline which would be most acceptable to his
congregation, and to which so far we agree, he
showed how they themselves had no need for Sunday-
pictures ; the Sunday opening is not essentially for
such as the regular congregation of the Fifth avenue
churches ; neither need it be for the "tired working
men" for whom the doctor spoke, although we ques-
tion his authority and capability- to speak for the work-
ers, from whom he is so far removed in both knowledge
and touch.
Right convincingly did Dr. Burrell single out classes
to whom the opening of picture houses was not a neces-
sity, and so make good his claim. This is thoroughly
admitted. But how carefully he omitted the nu-
merous other classes to whom the open picture house
would be at once a pleasure and a help !
Was it by accident or design that he forgot to "Have
compassion on the multitude," the eighty per cent, of
the city's millions not found in the church on the
Sabbath day? These are they for whom he should have
had some consideration ; these are they who want the
picture houses open on the Sunday ; these are they
for whom he should have pleaded for some means of
attraction from the thousand and one vices from which
properly regulated moving picture exhibitions can and
will save them on Sunday. This is the precise moment
in the life of Dr. Burrell when he could (had he known
his city) have stood forth as the champion of the
hundreds of thousands of poor, helpless people who
are looking for some one to champion their cause and
lead them — yes, lead them — through the moving pic-
ture house to the church, even as Dr. Reisner has so
successfully done in the upper part of the city.
In meeting an issue of this kind the first thing to be
considered is the probable succe ol the movement;
the wise \\<>uld be guided thereby. There was a tune
when clergymen foughl the Sunday newspaper. The in-
effectual result Only made them appear weak and help-
less iti defeat, and detracted from their force and power
in leadership. Now they find it wiser to iis# and en-
deavor to regulate, the use of the Sundav paper, which
can at least secure some of the results they seek after.
So with the Sunday picture, house, it is as sure as the
Sunday paper; anyone familiar with the "signs of the
times" knows that in any way to oppose only m
one appear conspicuous as opposed to the will of the
people, and has a tendency to detract from his use-
fulness. The thing is suit' to come, and to seek to
use the Sunday picture will show greater wisdom than
to oppose it. King Canute was wise when he taught
his flatterers that he could not stay the oncoming of
the waves of the sea.
It is said of the great Gladstone that his success lay-
in his ability to see the trend of the public mind, then
to endeavor to give the people what they wanted in
such a way as would best serve the highest purposes.
Not a word that Dr. Burrell has said will hinder for a
single moment the passing of the Sunday opening bill.
When fighting it he has forgotten the plan followed by
his greatest apostolic leader, who said, "So fight I, not
as one that beateth the air," and truly he fought effec-
tually. Dr. Bunnell's fighting is simply air beating;
it is proved by its ineffectually.
Having shown and adihitted that those for whom
Dr. Burrell spoke had no need for the Sunday pictures,
let a word be now spoken for those for whom he did
not speak (and for whom he should have been their
first speaker), the poor, the ill-clad (without church
clothes), the wretched, the dwellers in "Darkest New
York," the ignorant, the loafers, the drifting-into-the-
criminal class, the street-corner "props," the home-
less and the non-stay-at-homes ; all of these to "whom
the church is a meaningless thing ; these of whom
Justice Cropsey told the ministers of New York that
from his experience he had seen the great good wrought
by the moving picture houses — nay, more, he cour-
ageously told the ministers that the moving picture
had at times done more than the many- churches in
Brooklyn to help the classes quoted above, besides re-
lieving the courts of much work. Justice Cropsey is
perhaps one of the best authorities on this question.
He has been a District Attorney. Police Commissioner,
and is now a Supreme Court Judge. In his address
to certain New York ministers his stand was the very
opposite to that taken byr Dr. Burrell. Tt is easy to see
who is the better able to form a correct opinion and
become a wise leader and adviser.
It would ill become us to presume to advise Dr.
Burrell, but it would seem that the wise course for
those ministers who have the best interests of the
people at heart is to recognize the fact that the pictures
have come to stay, that to oppose them is not only
useless, but detrimental to their pow-ers as leaders and
advisers ; they should recognize that to use rather than
to oppose would produce more satisfactory results.
Take away the pictures, and what do you leave for the
multitudes? — the saloon, the dives, the vaudeville, the
sham "Sundav concerts" and other more undesirable
attractions. The open picture house is driving all
these away, the picture houses have closed more saloons
and places of evil attractions than all the churches
500
THE MOVING PICTURE WORLD
January 27, 1917
and anti-saloon aims put together. Is it necessary
again and again and again to point out that the pic-
tures are the greatest educators with which the earth
was ever blessed, that their powers for evil have been
nullified, and their powers for good exalted? Surely
Providence never placed within the power of such men
as Dr. Burrell a more sure instrument, and if such as
he cannot use the instrument let them know enough
not to condemn it. The most successful church in
New York today uses the Sunday pictures with great
profit. It requires no wit to fight; to criticise is easy,
but to know and understand and to use requires knowl-
edge, tact and wisdom ; the people are demanding an
acceptable agency, to deny them embitters them, but
rather Gladstone-like, give to them their desires, striv-
ing only, ever and always, to secure for them the great-
est and best possible use and good from that which they
demand.
Olive Branch at Albany
Speaker Sweet of State Assembly Says That Legislature
Wants to Meet Picture Men Half Way — Propose
Liberal Censorship.
WHATEVER may be the outcome of motion picture
legislation at Albany, N. Y., during the present ses-
sion, it now appears reasonably certain that if cen-
sorship becomes compulsory, it will be fairer and less dras-
tic than that which was attempted and talked a year ago.
With Speaker Thaddeus Sweet of the Assembly coming out
in favor of censorship of a type that would serve to a large
measure in permitting motion picture houses to operate Sun-
days, and with Assemblyman H. E. Wheeler, a member of
last year's committee and also of the one named this week,
declaring not only his own, but the willingness of the entire
committee to meet the moving picture industry on friendly
terms, there is every indication of a more amicable settle-
ment in the way of legislation than a year ago.
The mail coming to certain Senators and Assemblymen
during the past day or two has, however, made it clear that
tliere will be strong opposition, particularly from the smaller
places, toward legislation that will legalize the opening of
moving picture shows throughout the State on Sunday. One
Senator, who is regarded as a power in his body, received a
communication this week signed by many men and women
residents of a hamlet in his district, urging him to vote
against any bill which might be introduced favoring Sunday
movies. Other Senators have received like communications,
making it evident that there is some organization working
systematically through the State at the present time along
those lines.
Three Senators and five Assemblymen make up the com-
mittee, which was named this week to investigate the feasi-
bility of taxing the motion picture houses. The committee
will report February 15.
The committee is losing no time in getting down to work,
securing the past week a list of all companies in this State
incorporated in the motion picture industry.
"We desire to ascertain the amount and share of taxes
now borne by that industry in this State, if any; to gain a
clear and comprehensive idea of the extent of the industry
and also the possibilities of moderate regulations," said As-
semblyman Wheeler in discussing the first work which the
committee will take up.
"I want it understood," said the speaker, "that this com-
mittee does not seek to hamper or retard the industry which
we know is not only employing thousands at excellent washes,
but is furnishing entertainment to millions. We realize that
last year's bill was in many ways entirely too drastic and
while I cannot speak for the committee in its entirety, I am
frank in saying that whatever is done, particularly in the way
of requiring a censorship, that it will be more liberal than
last year."
Assemblyman Wheeler expressed the opinion that per-
sonally he did not believe that there were 10 per cent of pic-
tures requiring censorship today.
Just what will be done in the way of a bill compelling cen-
sorship of pictures in this State is, of course, a question at
the present time. Yet the statement of Speaker Sweet of the
Assembly, while favoring a censorship with the suggestion
that the censors indicate pictures well adapted for Sunday
use, furnishes a strong impression throughout the capitol
tbat it will not be very long before the State sees fit to
legalize Sunday shows.
"Fatty" Arbuckle Allied With Paramount
Celebrated Comedian to Begin Work on Production of Two-
Reel Pictures in March.
"Fatty" Arbuckle, "the funniest fat man on the screen," who
has long since abandoned the first name Roscoe with which
he was endowed by his parents, has entered into a contract
with the Paramount Pictures Corporation by the terms of
which he will begin the production of two-reel comedies on
or about March 1st. These pictures will be distributed by
Paramount, but not on the "Paramount Program," which
includes only the productions of the Famous Players, Lasky,
Morosco and Pallas Companies.
"Fatty" Arbuckle ranks to-day as uniquely in the field of
comic productions as does Charlie Chaplin and Douglas
Fairbanks, but possesses the added faculty of directing the
pictures in which he stars. Chaplin stands for the trick
tumbler, Fairbanks for the athletic marvel, and Arbuckle is
the jovial fat man who is the butt of every joke — except the
ones which he turns on his tormentors.
The tremendous popularity of Arbuckle is based on the
world-old human trait of finding humor in excess avoirdupois.
Statistics are lacking which definitely determine the point of
obesity which is intrinsically humorous in itself — the point
at which everybody considers a man to be fat enough to be
funny whether he wants to be or not. But it is certain that
ampleness of girth is one of the most unfailing sources of
laughter known to man.
"Fatty" Arbuckle has capitalized his hugh size so success-
fully that he stands to-day acknowledged to be worth his
weight in laughs and is admittedly "the" fat comedian of the
screen. The secret of Arbuckle's great popularity is the
fact that he makes his audience laugh at him as well as with
him, never fearing to be made the victim of a joke himself,
instead of insisting upon being always the one who plays the
tricks upon others.
The fact that Arbuckle directs his own pictures is im-
portant because he will set tasks for himself to do that no
other director would have the moral courage to ask him to
perform.
"One of the most important factors in screen comedy is '
speed," declares the Rotund One. "By that I do not refer tc
speed in the slang sense of the word as applied to vulgarity,
but to speed of plot and of action. Keep things jumping and
your audience will be with you every moment. Let the action
lag and you will have to work twice as hard to get their at-
tention back."
W. K. Vanderbilt Heads Film Company
Prominent Americans Incorporate to Handle Official War
Pictures for Benefit of Relief Funds.
ANEW motion picture company has just been organized,
to be known as Official War Films. Inc., with Wm. K.
Vanderbilt as president, Walter Scott, vice-president; H.
P. Davison, treasurer, and Wm. DeForest Manice, secretary.
Other directors are Wm. Sloane, James Logie, Charles Urban,
Henry D. Sleeper and G. McLeod Baynes, chairman of the
board. The sole object of the company is to raise funds for
the American Ambulance Corps and general war relief. Its
entire gross profits will be devoted to this work.
The corporation has taken over the rights of the Patriot
Film Company for the exhibition in the United States of the
Official War Films of the British government, photographed
as a part of the pe'rmanent records of the War Office. Those
films include remarkable pictures of the great battle of the
Somme, made on the firing lines and out between the op-
posing trenches, as well as pictures of the manufacture of
munitions, the training of Britain's army of 5.000.000 men, the
Grand Fleet in the North Sea, etc. The films also include
the wonderful pictures of American Boys at the front, shown
on December 9 at the Strand theater.
In addition to the official British war pictures, the new cor-
poration expects to secure control of all the French Govern-
ment war pictures for the United States, and is now negotiat-
ing with French officials with that end in view.
PUT OUT SAILOR— FINED $250.
Henry Traub. manager of the Olympic Theater. Brooklyn,
N. Y., put out of his house a sailor in uniform. He was ar-
rested on a charge of discrimination against a United States
sailor in uniform and. after a hearing in Special Sessions,
was fined $250. This is the first case of this kind that has
come up in some time and should furnish a sufficient warn-
ing to all theater manaecrs that it is contrary to law to for-
bid admission to theaters of men attired in the uniform of
either the army or navy of the United States.
January 27, 1917
THE MOVING PICTURK WORLD
Graham With Famous Players-Lasky ^aa
Leaves the Mutual to Become General Foreign
Representative for Big Producing Organi-
zation— Has Had Long Experience
in the Motion Picture Field
THE wide foreign activities already instituted by the
Famous Players-Lasky Corporation and other plans
which are now under advisement have rendered neces-
sary the creating of a new office in that organization — a gen-
eral foreign representative— to which J. C. Graham, one of
the best known figures among motion picture executives, has
just been appointed.
The engagement of Mr. Graham by Famous Players-Lasky
follows closely upon the sending of Alec Lorimore to Austra-
lia and of Ingvald C.
Oes to the Scandinavian
countries. Mr. Gra-
ham's commission is a
roving one, however, as
he will make the whole
world his otlice, travel-
ing to any and all parts
of the world for the
purpose of bringing to
the immediate attention
of the exhibitors of
foreign countries the
best points of Famous
Players - Lasky- Moros-
co-Pallas productions,
which might not be
seized upon by the for-
eigner until they are
drawn to his attention.
The engaging of these
three men for work in
the foreign field is a
concrete evidence of the
determination of the
Famous Players-Lasky
Corporation to place it-
self in the closest possi-
ble contact with the
foreign field. The Fam-
ous Players-Lasky com-
pany's productions are
already widely distributed throughout Europe, Africa and
other portions of the globe.
Conditions of production and methods of distribution are
constantly undergoing change and the former have almost
been revolutionized. With the changes of market condi-
tions which will necessarily result from the tremendous up-
heaval abroad and with the new phases of production which
have developed within a comparatively short time, it is
deemed expedient by the producers to have a man of Mr.
Graham's wide understanding of international conditions to
act as a personal representative of the concern in foreign
fields.
The new conditions will need new adjustments and it will
be Mr. Graham's duty to make personal investigations of the
situation in each country and to negotiate any changes of dis-
tribution methods which his knowledge of home conditions
may dictate.
That Mr. Graham is especially fitted for this new work is
easily apparent from brief glance at his long career in the
motion picture business. It was in St. Louis that Mr. Gra-
ham first became interested in the motion picture, operating
one of the first exchanges formed there, in the days before
the formation of the General Film Company.
It was with the beginning of the operation of the General
that Mr. Graham began to acquire a reputation as an inde-
pendent fighter, as manager of an opposition exchange to
that of the General in St. Louis.
Mr. Graham later became the general manager of the Reli-
ance Company and was associated with the Sales Company,
and afterward became the head of the Mutual exchange activ-
ities in New York upon the formation of that company.
Leaving Mutual, Mr. Graham became general manager of
the Universal, a position which he held until he took over
the affairs of the United Film Service Corporation as a per-
sonal favor to certain interested parties, until the company
J. C. Graham.
was liquidated. Returning t<> Mutual when John K. Freulcr
was elected us president, Mr. Graham became assistant to
the president, with complete charge ol all exchanges. With
the removal of the company's headquarters t'> ( hicago, Mr.
Graham went to that city and organized the general exchange
department under the new conditions,
Wuii the completion oi this t.isk, Mr. Graham returned to
New Sfork City to supervise tin- eastern producing activities
oi the Mutual and to take charge "i its eastern exchanges).
It is tins tremendously responsible position which he leaves
Mime his new duties with the Famous Hayers-Lasky
Corporation.
Though his headquarters will he made at the Fifth Avenue
office of the corporation, Mr. Graham expects to spend the
larger portion of his time abroad. After studying more inti-
mately the details of production and distribution of the Fam-
ous Players-Lasky Company, he will sail for England to make
a first-hand survey of the field in Great Britain.
Mr. Graham has frequently journeyed abroad in the in-
terests of the motion picture business, is an accomplished
linguist and has, in the course of his long connection with
various distributing organizations, studied the foreign market
very closely. He is therefore ideally equipped by experi-
ence and an enviable record of past achievement to undertake
the tremendous task which lies before him.
Stevens Director for Bluebird
VIOLET MERSEREAU'S return to the Bluebird program
has been supervised by Edwin Stevens, the well known
dramatic artist and screef: notable, who is also studio
manager tor Bluebird at Leonia."-^/). John C. Brownell,
who is acting as Mr. Stevens' . furnished the scen-
arios for "The Honor of
Mary Blake," recently
released, and "The Boy
Girl," set for distribu-
tion March 6. The third
picture in which Mr.
Stevens will direct Miss
Mersereau is now in
preparation at Leonia.
Kate Jordan furnished
the scenario and its
screen-title will be "Su-
san's Gentleman."
In her previous ap-
pearances among Blue-
birds the director tor
Miss Mersereau was
Rex Ingram, who then
produced "The Great
Problem" and "Broken
Fetters." The transfer
of Mr. Ingram to the
West Coast left Miss
Mersereau in Leonia
without a director and
the engagement of Mr.
Stevens eventuated. It
is likely that Mr. Stev-
ens and Miss Mersereau
time to come.
Edwin Stevens,
will operate at Leonia for some
FREDERICK JAMES BIRD TO BE MARRIED.
The Nicholas Power Company seems to be a plant for
Cupid's operations as well as for the manufacture of projec-
tion machines. The latest announcement from 90 Gold street
is that Fred J. Bird, assistant sales manager of that company,
has made the momentous decision. His engagement to Miss
Marian Evelyn Cox, the noted Brooklyn singer, has just been
announced.
NEW YORK'S STRAND WILL SHOW LINDER
COMEDIES.
The management of the Strand theater announces that
they have signed a contract with the Essanay Film Company
whereby the Max Linder comedies will be presented at the
Strand theater, on exclusive release dates.
502
THE MOVING PICTURE WORLD
Tanuarv 27. 1917
Salisbury Back After Remarkable Trip a a m s b h
Accompanied by Rex Beach, Explorer-Natural-
ist Secures Many Unusual Pictures in and
About South and Central America
EDWARD A. SALISBURY is back in New York for the
first time since October 28, 1915. Since that time he
has traveled in the little yacht Wisdom a distance of
12,000 miles, a record for a motor-propelled vessel. With this
well-known naturalist, hunter and photographer of out-of-
the-ordinary subjects was Rex Beach, author, hunter and ad-
venturer. The latter was a member of the Wisdom party for
several months, joining the craft at Colon and leaving it at
Panama, after cruises up and down the east and west coasts
of Central and South America. Others in the party were
George Stone, of the University of California, one of the
most expert exponents of
microcinematography in
the country, and Charles
Dahl and Stephen Hutt,
animal specialists, who
had previously worked
with Mr. Salisbury in ob-
taining motion photo-
graphs of wild animals.
One of the rarer pictures
is that of a total eclipse
of the sun.
Mr. Salisbury brought
back 65,000 feet of film.
It has been developed
and printed, and out of
the original the traveler
says there will be 25,000
feet of exceptional film.
Mr. Erb, under whose su-
pervision the laboratory
work has been done, as-
sures Mr. Salisbury the
negative is in better con-
dition than any tropical
stuff he has seen. Un-
doubtedly this is due to
the precautions adopted
by the head of the ex-
pedition. He had con-
structed a large thermos
bottle in which he put his
film. In the bottle he
placed an electric light.
When the cover was
lifted to remove the film
the light would be
switched on and thrown
off when the cover was replaced. By this means he kept the
moisture out of the film and prevented the growth of fungus,
the bane of the tropics. He had provided himself with chem-
icals designed to achieve the same ends, but he discovered the
lamp worked to better advantage.
The itinerary included visits to Cape Hatteras, Jacksonville,
Miami, Key West, Havana, Swan Island, Colon, Cay-
enne, back to Colon, north to Gracias Adios, Nicaragua,
where visits were made to Lake Nicaragua, Bluefields and
Grey town; through the can;M and down the west coast to
Guayaquil, returning to Panama, and from thence to Los
Angeles.
"After a stop at Cape Hatteras, where we put in some time
hunting and photographing ducks, we made visits at several
points in Florida," said Mr. Salisbury. "Then we went over
to Cuba, covering thoroughly a good bit of it. We crossed
the Caribbean to the Mosquito group of islands off Honduras.
We explored the islands and cays and entered several rivers.
At Port Limon, Costa Rica, we went into the interior and
not only took birds and animals and microscopical subjects,
but also made photographs of the sugar, cocoa and coffee
industries. I think we have got these a little better than has
been done before.
"We went into the Talamanc country, where are to be
found Indians descended from the original Incas of Central
America. We studied their habits and took pictures of them.
Did they balk at the camera? Yes, they did at first. They
Edward A. Salisbury.
Rex
Beach, Surrounded
Diminutive Natives.
by
called the lens the devil's eye and the box his abiding place.
But we prevailed on the chief to distribute presents, which
he did judiciously, and we had no further trouble.
"We had a similar experience with the San Bias Indians.
At Colon we had been informed on our arrival, about Feb-
ruary 10, that the canal probably would not be opened until
the middle of April, and consequently we would be com-
pelled to remain on the eastern side of the continent for
some time. We went down to the Windward and Leeward
Islands, visited several tribes of Indians and looked into the
pearl fisheries.
"We took some wonderful scenes of tarpon fishing. On this
part of the trip we were accompanied by Dr. Rinehart and
Mary Roberts Rinehart, and they with Mr. Beach figured in
several of the pictures taken at that point. Many shots were
photographed in narrow streams, where the dense foliage
lapped over the water. The fish would jump so high at times
they would touch the trees.
"In a trip into the
interior with Indians
as guides we indulged
in hunting. Among
the tapir we shot the
largest weighed 1,100
pounds. Then, too,
we got specimens of
jaguar, mountain lion,
ant bear and sloth.
The ants, of which we
found many different
kinds, were very in-
teresting. Many pic-
tures of these were
taken for scientific
purpo ses. Among
them were the um-
brella.
"We found the San
Bias Indians of un-
usual interest. They
are scattered over 365 islands, which for 120 miles dot the
coast, and perhaps are the least known of any Indians in the
two Americas. They were the only continental Indians ever
visited by Columbus — for they are to be found on the main-
land, too — who discovered them on his third voyage. So far
as is known they are practically the same today as they were
then. They have never mixed with any other race. Up to
the time we visited them they had never been photographed.
They were very much averse to the camera, but we mollified
them. In fact, we became very friendly and remained with
them several weeks.
"Many of the pictures we took there were of the homes on
the different islands. And especially interesting were the
pictures we took of the babies. Youngsters of two. three
and four years old venture out in canoes — and mahogany
canoes, mind you — four feet in length. If the waves come
aboard the little fellows slide into the bottom of the craft,
turn over on their stomachs and literally kick out the water,
then reversing their position and assuming the upright and
paddling off as if nothing had happened to disturb their
voyage. •
"These San Bias Indians are strong on seamanship. They
have enormous canoes, all carved out of mahogany, and prob-
ably the best in the world. These boats are not classified
by the number of men they may hold, but according to the
cocoanuts that may be stowed in them. We saw some large
enough to carry from 1,500 to 2,000.
"One of the finest sets of pictures I got were of a canoe
race which I staged. The Indians had no knowledge or con-
ception of a contest. I induced fifty of them to race around
one of the islands. It was understood that at the wrord they
should hoist their sails and get away. There was a most
amusing mix-up, but finally it was straightened out. Every-
thing went along finely until they reached the head of the
island, when I noticed the leaders stopping. As the last
boat caught up with the party they cut loose and came down
on the camera all fifty abreast. And you may take my word
for it, it was a real spectacle. When I inquired as to why
they had halted I was informed they were waiting for the
others to catch up! It's a new idea of racing, but it made a
picture. 1 distributed four prizes to the homestretch winners.
Another exceptional picture I got was of the Indians handling
January 27, 1917
THE MOVING PICTURE WORLD
503
their canoes in heavy weather, with the men hanging far out
over the sides of the boat to keep it from going over in the
wind.
" rheir crude methods of doing things are very interesting.
\..t all of them live by the sea On the mainlaind thej en
in agricultural pursuits. Thej gro* cocoanuta, corn,
e, beans, and all kmds of tropical Fruits.
"We got pictures of sharks of varying lengths up t>> twenty
feet; in fact, 1 maj saj we got some very fine pictures of them,
They are plentiful in these waters. Also we got pictures ol
satisfied himseli that she can travel in anj watei undei any
conditions rhe little craft is now underg ■■ repairs,
ting readj foi ■ trip which its owner, in conjunction with Mi
Beach, contemplates taking to the South Sea islands
explorei smilingi) intimated that these trips run into money,
as with gasoline sometimes as expensive as 75 cents a •.■alien,
and as one and a halt rail.. ns at.- m i" dnv( the boat
a mile ii is essential that results be obtained in a him way.
Mr Salisbury said for the next month or so he would be
DUSJ ovei his film, editing and titling it, and that as
soon ..s possible he would show In- pictures to the trade.
FIRST FILM SHIPMKNT BY PARCEL POST.
The ruling put mi., .n. . i fanuai \ 1 by the I'"
Department allowing moving picture film to he handled
through I'areel I'ost was lost taken advantage "i by w. J.
Deer Fighting, Gautemala.
the turtle fisheries. We got quite a number of turtles alive.
Of Central American birds we made many photographs. And
butterflies! Down there are to be found some of the most
beautiful in the world. It is my intention to have these
printed in colors. ... c »i
'While we were in Costa Rica we got a total eclipse ot tlie
sun. We photographed it from a mountain and from the sea-
coast The picture we took from the latter position came out
wonderfully well, fine and clear. It is probably the first time
it has been done. The conditions in the mountains were not
so good, as we were bothered by clouds. Nevertheless the
spectacle of the fleecy masses crossing the sun may to some
enhance the beauty of the unusual subject.
"In the Yucatan channel we obtained some unusual storm
pictures. The little Wisdom battled in waves that were big
enough to cause one of the fruit steamers to turn back. We
came through without a scratch and we have many good
scenes of the water breaking over our boat.
"As we went through the canal we got pictures of the
Culebra slides. We got many interesting shots around Pan-
ama and its vicinity. Then we sailed down the west coast.
We went ashore at a number of places. In Colombia we
captured crocodiles. Wanting a little action, Mr. Beach sug-
gested we rope some of them and give him a ride. At the
word the bonds were loosed, the crocodile started for the
water, and Mr. Beach tried to keep his 'saddle.' He got a
number of spills, but we got the 'action' all right. There s
a man who will take a chance on anything. He is in most of
the pictures we took. No stunt seemed to foolhardy for him
to attempt. He supplied action. He has nerve in abundance.
I know no one with any more of it.
"While we were on the west coast we climbed mountains
in an effort to get some unusual stuff. At Terrialbo we suc-
ceeded, but in most instances we were bothered by clouds.
"Our last jump was from Corinto, Nicaragua, straight to
Los Angeles, a distance of 2.600 miles. The reason we made
this long trip, without touching at a Mexican port, was on ac-
count of a tip we got from the commander of a United States
cruiser that there might be trouble with Mexico. So we put
well out to sea."
Mr. Salisbury expressed his gratification at being able to
get such good tropical pictures in spite of the many handicaps.
Not the least of these, he said, was the rain, which he de-
scribed as "eternal." In the jungle, he said, there was not
alone the darkness, but the water as well. Even in the dry
season there would be several showers a day.
Asked as to how he intended to release his pictures to the
public, Mr. Salisbury said he woud probably select five or six
or seven thousand feet of the finest stuff for a feature, while
much of the remainder will be cut for division between scien-
tific bodies and educational institutions. He thought it prob-
able he would be able to compile quite a bit for release in one
of the weeklies, but was not decided. He said he was posi-
tive, however, that into the feature he would put abundant
pep and ginger material to make it worth while.
Mr. Salisbury is in love with the Wisdom. He says he has
Photograph of First Parcel Post Shipment.
Sirk, proprietor of the Gem theater, North Manchester,
Indiana.
The shipment was addressed to The Kleine-Edison-Selig-
Essanay Service, Indianapolis, Indiana. The package was
mailed early Tuesday morning and was promptly delivered
on its arrival in Indianapolis at noon the same day. The
postage required was 23 cents, 2 cents less than the express
rate on the same package.
EDWARD LYELL FOX HAS SLAVIC STAR.
Tatjana Yrrah, famous Slavic beauty, arrived last week
in New York from Europe after severing her connections
with the German Flora Film Co., who had been starring her
during the past four years. Owing to the extreme shortage
of film, all the available celluloid being commandeered by
the government, the big German film manufacturers have
minimized their output. Since there are practically no fea-
tures of any kind produced at this time Yrrah considered
her contract with the Flora Film Co. automatically annulled,
but the company endeavored to hold Yrrah, claiming that
they were not responsible for war conditions which made
limitation of their production imperative. After taking up
the matter with the military authorities Yrrah was allowed
to leave the country. She is now under contract to Edward
Lyell Fox, well known American war correspondent, who,
on his recent trip through the warring European countries,
saw a number of Yrrah feature films and signed her for
two years. Mr. Fox intends forming a producing company
and release Yrrah features through one of the big service
corporations.
"BITTER TRUTH" OUT JAN. 15.
Virginia Pearson's sixth William Fox production will be
released on January 15, under the title of "Bitter Truth."
Jack Hopkins plays opposite Miss Pearson. Mary Murillo
wrote the script. In Miss Pearson's supporting cast are
included William H. Tooker of "East Lynne" and "Ambi-
tion" fame, Alice May and Sidney D'Albrook.
504
THE MOVING PICTURE WORLD
January 27, 1917
Mutual Secures Charles Frohman Stars and Plays
President John R. Freuler and Alf Hayman Con-
summate the Deal Forming the Empire All Star
Corporation With a Capital of $2,500,000,
All of Which is Subscribed
NEGOTIATIONS which have been pending for some
time were successfully terminated last week whereby
all the plays controlled by the Charles Frohman Com-
pany and many of the stars now under the direction of
that organization, will be ushered into the fold of motion
pictures under the auspices of the newly formed Empire
All Star Corporation, formed by the joint efforts of John
R. Freuler, president of the Mutual Film Corporation, and
Alf Hayman, representative of the Charles Frohman Com-
pany. The new corporation is capitalized at $2,500,000 and
the entire stock has been subscribed. The pictures will be
distributed by the Mutual Film Corporation.
The new company will maintain offices in New York,
Chicago and London, with studios in New York, California
and Chicago. A number of the Frohman stars of major
magnitude have been placed under special picture contracts
and operations are to begin at once.
The announcement carries special significance in connec-
tion with Mr. Freuler's declaration of policy "big stars only."
"The ground work of policy which has borne fruit in this
announcement was laid way back in 1915," observed Mr.
Freuler. "I am pleased, at this time, to point to my assertion
that for 1917 the Mutual Film Corporation would be in-
terested in only the stars and productions of the first quality
and that 'no proposition is too big for Mutual.' The Mu-
tual Film Corporation is fortunately equipped and ready to
deal with the biggest possibilities in the industry, and to
carry through its projects and plans with safe assurance.
"It is particularly significant of the future of this industry
that 1 am now able to say this. Such a project as the
Frohman transaction we are now announcing was not con-
ceivably possible two years ago. We are on the way. The
new picture company brings to the screen the famous array
of Charles Frohman successes and the Frohman players;
also a corps of directors trained in and chosen from the
fields of the highest attainment in Europe and America.
Augustus Thomas, eminent dramatist, whose name is a
part of the institution of the Charles Frohman Company,
becomes an important factor in the new producing corpora-
tion. Mr. Thomas is the scenario chief and advisor to the
picture producing interests of the Charles Frohman Com-
pany, standing there in the same relation that he has held
so long with so much distinction in relation to the Froh-
man stage productions.
"It is the intention of the new concern to give the name
of Charles Frohman the same high value in the motion
picture field that it has had so long in the theatre of the
speaking stage," says the official Charles Frohman Com-
pany announcement.
"It was one of Mr. Frohman's principles, strictly adhered
to all through his long managerial career, to deal fairly with
the authors who wrote to him and to see to it that they
were always promptly and well paid for their work. The
new corporation will pursue the same policy with reference
to the authors of the plays to be put into pictures. At
regular intervals they will be given full and complete state-
ments of the receipts upon which their royalties are based,
just as they are when they write for the legitimate stage,
and all payments to them will be made up with the prompt-
ness that Mr. Frohman made the rule of his offices. For
the first time in the history of the film business the author
will be given full, complete weekly statements of the. re-
ceipts upon which his royalty is based."
Work on the first of the Frohman-Mutual pictures will
begin in New York about February 1. Announcement will
be made later of the title of the play and the name of the
star who is to appear.
It will be the policy of the picture concern to produce
only the great successes of the Frohman offerings, pre-
senting the star of the original stage presentation and using
the complete original casts in so far as it proves possible
to re-engage the players in the supporting parts.
Universal Employees Celebrate
As Guests of the Company They Make Merry at Reisen-
weber's — Nearly a Thousand Present.
THE employees of the Universal Film Manufacturing
Company, and their relatives and friends, were the
guests of the firm at a supper party and dance on the
evening of Saturday, January 13, in the ballroom of Reisen-
weber's, New York. Close on to a thousand persons were
present. The personal hosts were Carl Laemmle, president
of Universal; R. H. Cochrane, vice-president; P. A. Powers,
treasurer; Joe Brandt, general manager, and the directors of
the company.
The occasion was the fourth annual affair of its kind.
Since the first function, this one night in the year has been
looked forward to with keen anticipation by every unit of
the Universal forces, and this year's supper party and dance,
if unanimous animation and comment is to be taken as a
criterion, was the "good timiest" of them all. To merely
borrow the trite phrase, "all present had a good time," would
be unfair to Mine Host Universal, for the affair was con-
ducted and managed in such a manner and was appreciated
by the participants to such an extent as to deserve only
superlatives.
The guests sat down to dinner at tables set out under a
transformed ballroom — a ballroom transformed not only with
decorations of Universal colors, but a ballroom transformed
in atmosphere until one really felt, upon entering, that it
was the parlor of the Universal family. During the dinner
music was furnished by a large orchestra, and vaudeville
and cabaret performers did their successful best to entertain.
Under the balming influence of the festival-charged atmos-
phere, office caslo gave way to a fellow-feeling of merriment.
After dinner had been served dancing was in order, and
that that form of pastime is appreciated by the guests of
Universal was made convincingly apparent by the number of
participants. Every person present who could dance took
advantage of the extremely "dancable" music.
The affair ended at the hour at which all good affairs end.
NEW OFFICES FOR GOLDWYN.
Goldwyn Pictures Corporation have moved into new
offices on the seventh Boor of the Rogers Peet Building, No.
16 East Forty-second street. The new telephone number,
which has not yet been listed in the book, is "Vanderbilt 11."
The Goldwyn Corporation occupies the entire floor, and the
offices are a model of modernity.
Provision is made in the new offices for the president,
the general counsel, business and managerial offices, editorial
department, the advertising and news service departments,
the scenario department, with private offices for Edgar
Selwyn, Margaret Mayo and Edith S. Ellis and their staffs
of assistants.
All of the woodwork is done in a pleasing brown. The
furniture is of mahogany and carpets and hangings are in
brown to harmonize with the equipment.
METRO ELECTS OFFICERS.
The annual election of officers of the Metro Pictures Cor-
poration was held on Friday, January 12. John Kunsky,
of Detroit, one of the leading factors in the motion picture
industry in the Middle West, was placed upon the directorate.
With but one exception all the officers were re-elected. They
are:
President, Richard A. Rowland, of New York; first vice-
president, Louis B. Mayer, of Boston; second vice-president,
James B. Clark, of Pittsburg; treasurer, Joseph W. Engel,
of New York; general counsel, J. Robert Rubin, of New
York: executive committee, Richard A. Rowland. Joseph W.
Engel, Louis B. Mayer: directors. Richard A. Rowland,
Toscph W. Engel, Louis B. Maver, John Kunskv, L.Lawrence
Weber, A. S. Beymer, O. N. Davies, John D. Clark and
James B. Clark.
Mr. Mayer succeeds Mr. Fitzgerald as first vice-president,
and Mr. Kunsky succeeds him as director.
Reports which were submitted at the meeting show that
Metro has enjoyed a successful year. Plans for the ensuing
vcar will be announced shortly.
CHILD STAR IN ONE ACT PLAYS.
Announcement is made by the Universal Film Manufac
luring Company that Zoe Rae, the child actress, will be fea-
tured in a series of one-act photoplays. Demand by the
exhibitors for more releases in which little Zoe appeared has
been so great that it was decided that the only way to accede
to this demand was to put out a series in which the talented
child played the leading role.
January 27, 1917
1H1-: MOVING PICTURE WORLD
5()5
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The Motion Picture Exhibitor
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WRITE US EARLY AND OFTEN
THE MOVING PICTURE WORLD carries the
most complete record of Exhibitors' News. This
department aims at being the fullest and fairest
chronicle of all the important doings in the ranks of or-
ganized exhibitors. To keep the department as com-
plete and as useful as it is now we request the secre-
taries of all organizations to favor us with reports of
all the news. Coming events in the ranks of the or-
ganized exnibitors are best advertised in this depart-
ment of the Moving Picture World.
EXHIBITORS' LEAGUE ORGANIZER
In answer to recent inquiries in regard to the Exhibitors'
League Organizations and for the information of exhibitors
in any of the States, readers will kindly note that Fred J.
Herrington is National Organizer for the Motion Picture
Exhibitors' League of America. All correspondence on the
subject may be addressed to him at 402 Knox avenue, Pitts-
burgh, Pa.
Maryland Exhibitors Organizing
Enthusiastic Meeting Held at Baltimore — Good Progress
Shown — Will Elect Prominent Officers at Next Meeting.
ONE of the most enthusiastic gatherings of the Maryland
exhibitors which has taken place recently occurred
on Sunday afternoon, January 7, at the New theater, 210
West Lexington street, due to the organizing of the new
Maryland Exhibitors' League. As had been arranged, the
press was not admitted to the meeting, but through our en-
deavors in scouting, the following details were brought forth.
Among those who assembled, there were noticed many new
faces who did not attend either of the previous meetings and
a general atmosphere of good feeling and earnestness was
prevalent. The meeting lasted about one hour.
J. Louis Rome, Chairman of the By-Laws Committee, pre-
sented copies of the code he has been working on for the ap-
proval of the members present. A copy of the code used by
the former League was obtained by him from F. C. Weber;
but an entirely new one is to be formed. The draft which
was presented by the committee was not adopted, but a
copy of it was given to each member present, who will read
it over and at the next meeting hand it in with suggestions he
wishes to make.
The temporary officers, Louis Schlichter, president; Frank
Hoernig, treasurer, and T. D. Goldberg, secretary, still remain
in office, for there was no election held for permanent of-
ficers of the organization. At the next meeting, which will
be held on Sunday afternoon, January 21, at 2.30 p. m., the
election of permanent officers will take place. There will be
five, which will consist of president, first vice-president,
second vice-president, secretary and treasurer.
The operation of the league will very much resemble the
political government of the state and country. Baltimore
City will be represented by nine directors, of which the of-
ficers are to count as five. In other words, each officer will
be a director automatically upon taking office, then there will
remain four to be elected by the members of the league. The
city is to be divided geographically into nine sections, each
section having a delegate to the board of directors and no
two directors residing in the same district or section can be
elected as directors. As to the State of Maryland, each
county is to be represented at the league by one director.
If the film exchange men think that there is anything an-
tagonistic in the attitude of the league toward them, they
are in error, for these men want it expressly understood
that they are not banding together for that purpose, but for
the general welfare of the industry in the city and state.
There were about 46 exhibitors present at the meeting, which
represents almosj half the Dumber <>( exhibitors in Baltimore
city. Among them \seie: L. A. Del loll, d. II (iattney, T.
T. Hildebrandt, Guy L. Wonders, T. D. Goldberg, Louis
Schlichter, Frank Hoernig, J. Louis Rome, VV. Leight, I.
Berman, \\ . Albers, V. A. Valentini, (l. O. Williams, G. W.
I'.. Presser, W. 1). Pacy, W. Frcichtag, J. Sclckman, M. A.
Berger, S. Berman, and J. Rabinovitz.
A letter from Sam Spedon, now connected with this paper,
was read before the meeting, in which he offered to come to
Baltimore to help them in organizing. It is stated that this
action on the part of Mr. Spedon and the Moving Picture
World was appreciated by those present and they wish to
thank him for the offer. At their next meeting this matter
will be taken up as to just when it will be most suitable to
have him address the organization.
Brooklyn Exhibitors to Celebrate
Grand Carnival and Ball to Be Given at Stauch's, Coney
Island, on February 21.
THE carnival and ball to be held under the auspices of
the Associated Motion Picture Exhibitors of Brooklyn
and Long Island on February 21 at Stauch's Palace,
Coney Island, promises to be the biggest affair ever given
by the motion picture showmen of Greater New York. All
branches of the industry will be represented, as well as an
enormous public attendance expected, to make the festivity
the greatest gathering of patrons, exhibitors, manufacturers
and photo players ever collected under one roof.
Beginning February 1, the Brooklyn Daily Eagle will con-
duct a voting contest to elect the most popular actor and
actress to be crowned king and queen of the carnival.
The Brooklyn organization is today the largest local of
the National League, comprising 110 theater owners in Brook-
lyn and Long Island. It has in addition enlisted the active
support of 190 more exhibitors who are not as yet members
of the League, but who have promised enthusiastic co-opera-
tion to make the grand carnival and ball the affair of the
season. The proceeds of the entertainment will be used in
a fund to fight the pending Sunday closing law, also the pro-
posed movie tax legislation.
One of the meritorious features decided on by the enter-
tainment committee is the fact that an advertising program
will not be issued. In doing this the Brooklyn organization
is shattering all precedents as it has been the past custom
to issue programs and then solicit advertising from film man-
ufacturers and others in the trade. "Eat, Dance and Be
Merry" has been adopted as the slogan and all efforts of the
organization are concentrated to make this slogan a reality.
Maritime Exhibitors Protest
Make Strong Objection to Advance Deposit System — Pro-
pose Organization to Co-operate on That and
Similar Proposals.
OFFICIALS of the Maritime Provinces Motion Picture
Exhibitors' League suggest as a step toward a national
organization in Canada, an affiliation with the "Canadian
Motion Picture Association," an organization of exhibitors in
Montreal. At a recent meeting of the Montreal motion pic-
ture men it was voted that no member of the association pay
any advance deposit or deposits to the film exchanges on fea-
tures or serials. A resolution was also passed to the effect
that no member of the association should sign any contracts
or agreements with any film exchange unless the same was
first signed by the proper authority of the film exchange
prior to the exhibitor's signature.
These movements, the Maritime Provinces men believe,
are to be far-reaching in their influences to break up the ex-
isting evils of the trade at the present time. The exhibitors
in these three provinces are scattered over such a wide area
that it is a difficult matter for them to meet at frequent inter-
vals, but it is felt that a general get-together of all exhibitors
506
THE MOVING PICTURE WORLD
January 27, 1917
would mean a great deal in their pockets in the long run. It
is declared that the deposit system is fast waning, and where
exchange men first demanded substantial deposits for the big
features they are now corning into the territory without these
stipulations. An example of this is cited in the case of the
Clara Kimball Young picture, "The Common Law." It was
announced by representatives that this picture would not be
brought into this territory unless deposits were made. Ex-
hibitors refused to comply with the demands of the film men,
but the picture was screened a short time ago in Halifax
without a deposit being paid by the exhibitor.
By the union of the provincial organizations, it is felt that
a great deal more can be accomplished in the way of adjust-
ing differences and evils that seem to exist throughout the
dominion. The absence of a national organization is also
felt in Toronto, and members of the industry there are anx-
ious to see immediate steps taken toward the formation oi
such a society. The year 1916 saw considerable develop-
ment in the line of organization. At the present time prac-
tically every province with the exception of New Brunswick
has an operators' union. And the province of Ontario has
even gone so far as to have a strong exchange association.
These are said to be but the beginnings. All the provincial
associations of whatever type should be welded into one
strong, practical national organization.
Local Number One Meeting a Hummer
Sunday Closing and the Deposit System Discussed with
Much Pep.
ONE of the most lively and downright businesslike meet-
ings ever held by Local Number One of the New York
City Motion Picture Exhibitors' League was that which
took place at its headquarters on Wednesday, January 10. It
was a general and open meeting of all the exhibitors ot
four boroughs.
The first subject presented for discussion was the three
cent per seat tax on every theatre in Greater New York, for
defraying the expenses of legal council and legislation to
contest the Sunday closing law. Sam' Trigger, the president,
occupying the chair, had the secretary read the following
statement which appeared in the New York Morning World,
January 10:
The Sunday Closing Committee of the National Association of the Mo-
tion Picture Industry failed yesterday to arrive at an agreement as to
whether film manufacturers or exhibitors should bear the principal bur-
den of the fight in this State for Sunday movies.
Film manufacturers contend their interests are national and that the
question of closing theaters in this State concerns the exhibitors here
far more than it does them. On the other hand, Lee A. Ochs, President
of the Motion Picture Exhibitors' League of America, declares the issues
concern film manufacturers iust as much if not more than the exhibitors,
and therefore financial aid should be forthcoming.
Mr. Ochs is the only representative of exhibitors on the committee.
The other members are William A. Brady, Adolph Zukor and Walter
W. Irwin.
Lee Ochs, at the request of President Trigger, explained
what took place at the meeting of the National Association.
He contradicted this statement of the Morning World as ab-
solutely erroneous. The National Association is pooling
its contributions with the exhibitors and all expenses will
be paid from the fund, regardless of who was most effected.
He also stated that up to January 9, the producers had con-
tributed more liberally and he was ashamed that the exhib-
itors had shown so little interest in so serious a matter as the
closing of their theaters on Sunday. "If this Sunday closing
law is sustained, and the chances are it will be, there will be
a whole lot of us go out of business," he said.
This started the ball rolling and immediately a motion was
made and carried that the presidents of the leagues of the
three boroughs, Manhattan, Brooklyn and Bronx, with their
secretaries, visit every theatre and collect the three cent tax
from every theatre owner in their respective boroughs who
had not already paid it. There were one hundred exhibitors
present and every one of them who had not sent in their con-
tributions made out their checks and they were collected by
members of the finance committee.
A representative of the Authors' League was introduced to
the meeting by Mr. Trigger. He said he was merely a coun-
terfeit, not the real thing. Rex Beach wanted to appear in
person and address the meeting, but was prevented by a sud-
den sickness from carrying out his intention. In behalf of
the league and Mr. Beach, he wished to assure the exhibitors
that the Authors' League was with them and would give
them their assistance in protest against Sunday closing and
unjust censorship. He said he was very glad he had noother
message, because he could not talk on his feet.
An appeal was made for now members, and when it was
announced that the initiation fee had been suspended sev-
eral exhibitors signed the application blanks distributed
through the audience.
Grant Anson of the legislation committee was called upon
to tell what the committee had learned about the proposed
bills to be introduced in the legislature in favor of Sunday
opening. He stated that it looks very much as if the legis-
lature is pretty evenly divided on the subject. It requires
al least seventy-six votes to carry a bill through the Assem-
bly and as far as he could learn the moving picture adherents
were shy about thirteen votes, both in the Assembly and
Senate. It, therefore, behooves every exhibitor through the
state to get in touch with his local representative in the
Senate and Assembly and use every legitimate means to con-
vince him that Sunday pictures should be permitted as a
constitutional right and a just demand of the people.
He laid particular stress on the possibility that the liquor
interests would probably be against them, backed by its es-
tablished lobbyists and one of the strongest business organi-
zations in existence. The liquor people know that the Sun-
day pictures have cleared their back rooms on Sunday and
closed their side doors.
A voice from someone present was heard to proclaim,
"We need have no fear from the liquor interests; they have
troubles of their own in prohibition legislation."
Some one present asked Mr. Ochs, as an exhibitor direc-
tor of the National Association, what has been done with the
Bender case to be tried before the Court of Appeals at Al-
bany. Mr. Ochs replied that the Bender case was so vague,
so inadequate as a test, that it had not been placed on the
court's calendar. It was a private case and not a real or bona
fide exhibitors' case. The National Association has instructed
its attorney, William Seabury, to have an actual exhibitor, an
owner of a moving picture theater, open his place on Sunday
and present it before the court and have a real test made on
appeal. As to employing other and more eminent council to
present the case, it was entirely up to the discretion of the
Sunday closing committee, on which the exhibitors were
fairly represented.
Mr. Trigger announced that when a meeting was called
by the league for the discussion of certain questions, he
would see to it, as president, that the program was carried
out; therefore, he would like to hear from Louis F. Blumen-
thal, who was the chairman of the committee on deposits
with the exchanges.
Mr. Blumenthal said he had called on Mr. Sherry, of the
Paramount exchange, and asked him what decision he had
come to on withdrawing the deposit system in answer to
Mr. Trigger's letter. Mr. Sherry simply said it was the pol-
icy of the Paramount, based on the quality of its program,
and he thought they should be protected. Mr. Blumenthal
then asked him if the Hoy Agency reports, as set forth by
Mr. Trigger's letter, should not do away with deposits. Mr.
Sherry told him he would take the matter up with Mr. Zukor
and Mr. Abrams and see what they had to say about it. He
thought if any other arrangement could be discovered to
secure protection, the deposit might be eliminated. Mr.
Blumenthal said the Paramount was the only exchange he
had called on: the others he would visit as soon as possible.
Charles Steiner arose and stated that he had thought out a
method of protecting both the exchanges and the exhibitors.
If every exhibitor would deposit one hundred or two hundred
dollars in a trust fund, to be held in trust by the League and
then employ the Hoy Agency in the same way the exchanges
do, the exhibitors would know where their money was, that
it was drawing interest and the exchange wTould be protected
against loss. If the exhibitor didn't pay for his service at the
end of the week, the League would make it good out of the
fund and notify all the other exchanges not to give him ser-
vice until he settled his indebtedness to the fund.
Mr. Steiner declared he had $2,300 on deposit with an ex-
change which is rumored to be in a very shaky condition.
"If it goes up the flue, my money will go with it. If this
happens once, we will have another think."
At this point a motion to adjourn was made. Everybody
made a rush for their petitions and slides for open Sundays.
These were given to all exhibitors free of charge, and the one
hundred thousand on hand were not enough to supply the
demand. The league has ordered one million of these peti-
tions. Any exhibitor in Greater Xew York who wishes can
secure them at the league's rooms, 21S West 42d street. New
York City.
MANY JOIN MILWAUKEE LOCAL.
Thirty moving picture houses in Milwaukee, Wis., have
joined the Milwaukee Motion Picture Exhibitors' League.
This brings the representation up to 90 per cent, of the photo-
play houses in the city. Special benefit to the industry is
shown in the fact that after March 1 no member of the
league will exhibit any picture having a white slave trend.
This is a part of the movement to eliminate fraudulent and
misleading advertising from local exhibitions.
January 27, 1917
THE MOVING PICTURE WORLD
507
Exhibitors' Ball Assured Success
New Jersey Exhibitors' League to Hold Affair Feb. 1 —
Many Stars Signify Intention to Be Present.
FRI >M all indications the first annual i>all of the New
Jersej State Exhibitors' League, Feb. l. will be a greal
social success. F. E. Samuels, the secretary and maw
of the affair, reports that already many ol the great screen
stars have answered liis invitations in the affirmative Miss
Anna Stewart, "the Dresden Doll of the Movies," lias gen
erously volunteered to load the grand march, Eiei partner
will be one of the big stars. Miss Florence LaBadie, Ihan
hauser, and other stars of that company will be present.
Miss LaBadie will be the principal judge in the contest of
young ladies to join the ranks of the film stars.
Among others who have signified their intention of being
present are Pearl White, Pa the; K. K. Lincoln, Vitagraph;
Marguerite Courtot, Famous Players; Dorothy Green, Inter-
national-Pathe. Miss Violet Mersereau and several of the
Bluebird players will perforin one of the characteristic Blue-
bird stunts. Mr. and Mrs. Sidney Drew, Metro, have en-
gaged a box and will hold a reception. Little Madge Evans,
World, promises to be an interesting attendant at the ball.
Miss Norma Talmadge has written Mr. Samuels that if she
is in this territory at the time she will positively appear.
With Billy Quirk, president of the Screen Club, and a large
delegation of Screeners present at the affair, an enjoyable
time is assured all. One of the biggest crowds of the sea-
son is expected to throng Krueger's Auditorium on the ap-
pointed day.
And now a word about Mr. Samuels, who engineers the
affair. Pie is the efficient director of the present exhibitors'
ball. Mr. Samuels was the director and originator in 1913
of the exposition in the Grand Central Palace. He ajSo suc-
cessfully operated the second affair at the same place in
1914. He has had much experience in handling affairs of
this kind, and his methods have evoked nothing but favorable
comment from the organized exhibitors.
Last week Mr. Samuels closed negotiations with Frank A.
Tichenor, of the Vim Comedies, whereby the former is to
leave New York Feb. 4 for Jacksonville, Florida, where he
will act as assistant detail and mechanical manager to Mr.
Tichenor. Mr. Samuels will remain in Florida all winter,
returning in May to go to the summer studio in Providence,
Rhode Island.
Mr. Samuels has made many friends in Newark in the
6hort time that he has been here, and they will be especially
interested in following Mr. Samuels' whereabouts.
BALTIMORE EXHIBITORS GUESTS OF GEO. MANN.
George M. Mann, manager of the Famous Players' Exchange,
Washington, D. C., opened the New Year with a get-together
luncheon to Baltimore exhibitors on January 3 at the Hotel
Rennert. In addressing the exhibitors afterward, Mr. Mann
said : "We have met here to further promote the interests of
the exhibitor in order to make the year 1917 even more profitable
than its predecessor." Mr. Mann discussed the manner in which
he has been able to assist the exhibitors of his district by
bringing pressure to bear upon the express companies looking
to more prompt and reliable deliveries, with the result that
the exhibitors have received practically 100 per cent, service
during the year.
Carl H. Pierce, special representative of the Paramount Pic-
tures Corporation and of the Paramount manufacturers, dwelt
particularly upon the plans of his companies for increased ser-
vice to the exhibitors.
H. P. Mulford, newly appointed publicity man of the Fam-
ous Plavers Exchange, delivered an able address on the publicity
plans for 1917. E. R. Carr dwelt particularly upon the problems
of the small town exhibitor and the problems of success of the
small town exhibitor in his district: and other addresses fol-
lowed by H. W. Webb. Parkwav Theater; Myer Fox, Rialto
Theater- J Louis Rome, Broadwav Theater. Others present
were : Bernard Depkin, Frank D. Webb, A. F. Gillespey, Arthur
Price, Thomas Goldberg, G. Horton Gaffney and W. O. Baker.
MINNEAPOLIS EXHIBITORS DISCUSS DEPOSIT
SYSTEM.
A good portion of the weekly meeting of the Motion Pic-
ture Exhibitors' Corp. of the Northwest at Minneapolis, Minn.,
Jan. 2 was given over to discussion of the advance deposit
system. The committee having the deposit matter in hand
has been given full authority to do as it seems fit in regard-
ing the canceling of service in case deposits are not re-
turned. A committee was appointed to consult with and ad-
vise the Mavor of Minneapolis regarding film matters and it
is composed' of Thomas L Hamlin, chairman: William Koe-
nig. Bijou theatre, Minneapolis, and M. A. Hoppenrath, Al-
hambra theatre, Minneapolis.
James Delves Dead
Secretary of Pennsylvania League Succumbs After Operation
for Appendicitis
J\M1S DELVES, secretary ol the Pittsburgh branch of
the Motion Picture Exhibitors' League and •> well
known figure among exhibitors ami the moving picture
trade m general, died at his home in Flowers avium-, Pitts-
burgh, "ii December -7 He was iitt\
l lie news . . t Mr l>chcs' death r.mir .1 .. great shock and
expressions ol regrel were heard on every hand, lie had
undergone an operation
i"i I appendicitis at the
I [oEieopathic 1 1 ospital
ember \7 and was
apparently on the road
to recovery. The end
i anie suddenly, as Mrs.
Delves found her hus-
band dead, seated in a
chair.
Funeral services, con-
ducted by the Masonic
fraternity, were held on
December 30 and the in-
terment took place at
the Homewood ceme-
tery. The deceased had
no children, and is sur-
vived only by his wife,
the only relative in this
country.
Mr. Delves came from
England ten years ago
and settled in Pitts-
burgh. He later entered
the exhibiting business
and five years ago he
was elected secretary of
the Exhibitors' League of Pittsburgh, which position he oc-
cupied until the time of his death. He was secretary of the
state branch for the past three years and occupied a similar
position in the national body for one year ending with the
convention last July.
At a special meeting of the league, January 4, resolutions
were adopted unanimously as follows:
Whereas : Almighty God, in His infinite wisdom, has taken from our
midst our devoted brother and secretary, James Delves, and,
Whereas, we have lost and will miss his good advice and counsel,
therefore his name shall live and be revered to our memories in the
future, for the good service he has performed in the past, and,
Whereas, as his bereaved wife has lost a devoted husband and com-
panion, therefore be it
Resolved, that we extend to his widow in her bereavement our heart-
felt sympathy and condolence. Be it further
Resolved, that a copy of these resolutions be sent to tils widow, also
to the trade papers, and they be spread upon our minutes, and that our
State charter shall be draped for a period of thirty days.
Motion Picture Exhibitors' League of Pennsylvania,
Resolution Committee,
I. W. SHEARER,
G. W. SALMER,
F. J. HERRINGTON.
To fill the vacancy created by Mr. Delves' death, G. W.
Sahner was selected. At the same session, H. C. Kliehm
was selected to fill the unexpired term of I. W. Shearer, as
treasurer, resigned.
The Late James Delves.
Ontario Exhibitors to Hold Convention
Three-Day Meeting and Ball at Toronto Proposed for An
Early Date.
MUCH greater activities are in view for the Ontario
Motion Picture Exhibitors' Association than have
been enjoyed by this organization during the past two
years, according to an announcement by President Baillie, of
Toronto. Officers of the association have decided to hold a
three-day convention at the King Edward Hotel, Toronto,
the main social feature of which will be a film ball in a large
local auditorium. An effort will be made to secure the at-
tendance of every exhibitor in Ontario at this congress.
Matters of vital importance to the film field in Ontario will
be discussed.
As a preliminary move to the big convention, the officers
of the Exhibitors' Association, together with a number of
Toronto exhibitors, conferred with the exchange managers
of Toronto at a special meeting held here on Tuesday, Jan-
uary 9. The main subject discussed at this conference was
the advisability of complete co-operation between exhibitors
and exchange managers. It is the aim of both sections of the
trade to become so strongly organized that legislative and
508
THE MOVING PICTURE WORLD
January 27, 1917
other matters can be dealt with in a thorough and satisfactory
manner.
Prominent men of the film industry in Toronto have ex-
pressed the desire to see the provincial field well organized
at a near date and the coming convention will be utilized as a
means to secure the speedy concentration of efforts. The
dates for the convention and ball have not yet been picked.
News from the Black Hills
Secretary Peterson of the Black Hills League Writes of
Conditions in His Territory.
SOME months ago I read an article in The Moving Pic-
ture World written by a man who had never been here
and who roasted Black Hills. It might interest you to
know the real conditions here. First, there is the Morris
Grand Theater in Hot Springs, managed by J. F. Parks. It
is a modern theater seating about 500. Triangle, Vitagraph,
Fox, World and Pathe pictures are shown. The Morris
Grand is soon to be equipped with new Simplex machines.
Mr. Parks is a new man in the business. He is interested in
the Bank Light Company and other ventures, and is an
exhibitor because he likes it.
At Rapid City there is the Elks Theater. A. J. Rose is
manager and uses leading features. The house seats about
800, is modern and is well conducted. Two Simplex ma-
chines are used. Mr. Rose has had the Elks Theater here
almost four years. At one time there were four theaters,
but arrangements between Mr. Rose and Mr. Keys caused
two to close, leaving the Elks and Dreamland. From reports
I have, Mr. Keys closed the Dreamland on January 1st.
H. B. Hurst is the manager of the Deadwood Theater, at
Deadwood. This is a modern house seating about 800.
Mr. Hurst is blind, but despite his handicap is an extremely
successful exhibitor. His show is one of the best in the
Black Hills.
The Homestake and Princess Theaters are in Lead. The
Princess has a capacity of about 300 and uses service and
an occasional feature. Mr. Crow is manager. The new
Ford Theater is to open soon. It will probably be managed
by Horace Clark, the owner.
Spearfish has the Princess Theater. James O'Neil is man-
ager, and, considering the size of the town, he gives a very
good show. He is a first class exhibitor.
At Newell, a farming town of about 400, there is the
Theatorium. It is managed by Mr. Levein and Mr. Cuddy.
They show three times a week. They have plans under way
for a new theater.
Here, Mr. Couch and I have the Iris, a remodeled opera
house seating about 500. We have everything modern and
show Triangle, Fox, Greater Vitagraph, Metro, World and
specials. We use two machines and an ©rchestra of from
five to fifteen pieces. We issue a house organ every week.
We think we have a good house, and try to give as good a
show as is possible.
We expect to have a meeting at Deadwood in February.
LEO PETERSON,
Secretary Black Hills Exhibitors' League.
St Louis Exhibitors' Meeting
Two New Classes of Membership Created — Special
Committees Make Reports.
TWO new classes of membership to the Theater Managers'
and Motion Picture Exhibitors' Association of St. Louis
were created at a meeting held in the Benoist building
on Friday, January 5. The new classes of membership are
"Associated" and "Honorary." Any individual connected
with the motion picture industry in any capacity other than
owner or manager of a motion picture theater is eligible
to become an Associated member. The privilege of "Honor-
ary" membership shall belong to all individuals who have
benefitted the organization in a manner to deserve the dis-
tinction. Honorary members shall pay no dues and shall
have no vote. Associated members shall pay $5.00 initia-
tion fee and $1.00 a month dues.
It was decided by a vote to request all members of the
Association to run a slide or fifty feet of animated adver-
tising at their respective theaters, the proceeds of which shall
be for the benefit of the organization. The organization
committee was instructed to get into communication with all
the members and secure their consent to the plan.
To draft a new set of bylaws, the Association voted to
employ a competent attorney, same to be presented at the
second meeting in February.
A motion was carried to appoint a committee of five to
review features and report to the Association any facts per-
taining to these features which, in their estimation, deserve
the attention of the members.
The Chairman of the organization committee reported that
it was the recommendation of his committee that this is
not an opportune time for the St. Louis Association to join
the National League.
The Grievance Committee reported that the dispute be-
tween the Arsenal Theater and the International Film Com-
pany had been adjusted satisfactorily. The Legislative
Committee reported that the lighting bill is still pending,
and that there is very much agitation about censorship. The
Serial Committee reported that the Metro Film Service has
waived deposits on all serials, to members of the association
only.
Two new members were added to the organization —
Eugene Freund, of the Cinderella Theater, and Edward F.
Mayer, of the New Bridge Theater.
Ontario Exhibitors' Association
Organized January 9 at Meeting Held in Toronto — Large
Attendance Recorded.
THREATENING conditions for the moving picture in-
dustry in Ontario proved to be a sufficient spur to
precipitate prompt action among the members of the
trade in this territory on Tuesday, January 9. A meeting
called by the Ontario Motion Picture Protective Association,
under suggestion of F. R. Lennon, assistant general manager
of the Canadian Universal Film Co., and president of the
Exchange Managers' Association, was called to order at 2.20
in the clubrooms of the Exhibitors' Association, Queen and
Spadina streets, Toronto.
A. Bailey, president of the association, addressed the gath-
ered members, who numbered about one hundred, on the ad-
verse legislation which seemed to be threatening the whole
industry. He stated that it was practically agreed that an
Exhibitor-Exchange Association was unworkable. There-
fore, his suggestion was that the present Managers' Associa-
tion maintain its status while a third association be formed,
which would form a point of contact or unity between these
two bodies.
This "third party" is to be called the "Motion Picture
Men's Association of Ontario."
Mr. Lennon, in a masterly and powerful speech — in which
he did not mince words in any degree — pointed out the neces-
sity^ of this third organization which would unite both the
exhibitors and exchange men all over Ontario in one solid
body.
Mr. Lennon had purposely made a trip through a portion
of Ontaria to feel out the exhibitors as to their opinions in
the matter and found that they were unanimous for the
formation of the new association.
W. J. Liscombe, secretary of the Exhibitors' Association,
and Mr. Thayler made some remarks at this juncture along
the lines of Mr. Lennon's speech.
Mr. Burnside, of Collingwood. Ontario, told of instances
in his own district which showed that the united exhibitors
would have a power in their grasp stronger even than the
newspapers and that they could defeat political parties who
would not support the industry.
Mr. Sexton, a well known exhibitor of Toronto, made a
fervent plea for the exhibitors to respond generously with
funds, so that the organization could be brought to a head,
and he stated that without funds this could not be possible.
At the close of this gentleman's speech, Mr. Lennon was
called upon again as to his ideas of the formation and policy
of the new body. To do this, Mr. Lennon traced legislation
from the original licenses when the industry started, and the
gradual rate and increase of same until the present period.
He pointed out the impositions of the Board of Censors on
the trade, and the raise of the censor iee from 50 cents to
$2. In all these legislative measures the industry has not
been consulted in any way. and. in fact, no notice was ever
given to the industry as to what would take place. Mr.
Lennon then referred to the success of the moving picture
men in the Maritime Provinces in a recent fight with the
Government there.
The war tax measure, recently introduced, was explained
by Mr. Lennon and the reduction of the percentage rate to
the exchange for the handling of the tickets from two to one
per cent, was held up as an instance of the manner in which
the Government refused to work with the trade for the better-
ment of conditions.
The evil of recensoring or recalling a film once it passed
the Ontario hoard was illustrated by the speaker, and, as he
remarked very forcibly, it seemed to be the attitude of the
Government to pay no attention whatever to the justice and
rights of the moving picture men in Ontario.
January 27, 1917
HIE MOVING I'll TURE WORLD
509
Being members oi the fifth largest industry and giving
already to the Government over a nullum and a half revenue,
in addition to the $14,UUU which the exchanges pay for the
privilege oi doing business in Ontario, Mr. Lennon thought
the exhibitors should have some say in the legislative
measures. He pointed out that the exchanges labored m
a .;.;'.; pei rent, duty, which, of course, must be paid by the
exhibitors.
He pointed out that the Government desired to place a
measute through which would take 10 per cent, of the gross
receipts of every theater, and, as every exhibitor knew, under
present tax conditions, it was impossible tor the exhibito
paj hi pel cent, of his profits, let alone 10 per cent, of his
gross receipts, and make money.
Messrs. Liscombe, Alexander, Bailey, Ben Rogers of the
Fox Film Corporation, ami Mr. Kauffman of the Famous
Players, Mr. Barret of the Mutual, Mr. Gilberty, Ham Lewis
and L. E. Ouimet of the Specialty Import Co. were among
the speakers who followed.
Finally it was decided to call for names for the offices of
president, vice-president, secretary and treasurer of the new
Motion Picture Men's Association of Ontario. This was
done and the election held at the same time, the results being
as follows:
F. R. Lenno, who was largely responsible for the inaugura-
tion of the new idea, is president.
A. Bailey, the president of the Exhibitors' Association, was
elected vice-president of the new body. Mr. Alexander, a
well known exhibitor, treasurer, and W. A. Bach of the
publicity service department of the Universal Film Co. was
elected secretary.
The meeting then adjourned with the understanding that
those appointed would meet promptly and lay a plan of
campaign whereby the rights of the industry would be
secured and protected in Ontario.
Brooklyn Meeting
Regular Midnight Session Held at Triangle Theatre — Fair-
banks Attends.
THE regular midnight meeting of the Brooklyn exhibi-
tors was held at the Triangle Theatre, Saturday, Jan.
13. The night was very stormy, notwithstanding this
there was a fair attendance to greet Douglas. He was intro-
duced by Mr. Manheimer, the president, who said Doug-
las wanted to say something and would talk a few minutes
on a matter of interest to the league.
Mr. Fairbanks said: "I am misrepresented. I do not want
to say 'something' but I will. The second announcement,
that I wilf talk a few minutes, is correct."
His time was so limited he was obliged to embody his
few remarks in a short story and a hurried good night.
Before leaving he was given a rising vote of thanks.
H. H. Buxbaum of the General Film Co., the principal
speaker of the meeting, said: "There is no truth in the rumor
that the G. F. is going into bankruptcy. On January first
it had a clean bill of sale for all its film. The G. F. will
book one feature a week at reasonable prices, that is its
intention. It will not have any stated dates of release at
graduated prices, the original price will stand throughout
the life of the film on its intrinsic value. Everybody will
be treated alike.
"The General Film Company has about decided to adver-
tise its releases, particularly its features, in daily papers.
It does not mean by this that it will not use the trade
papers. They will use them as formerly, but we feel there
is need for the publication of our pictures and a direct appeal
to the general public, which the trade papers do not reach."
In response to the question as to how "The Barrier"
would be released, Mr. Buxbaum said it was not definitely
decided, but thought it possible it might be presented
through the General Film.
The meeting was full of interest and many questions were
discussed, the deposit system, Sunday opening, and more
especially the question "How can we make our theaters
pay?"
The World regrets that it is so close to the day of issue
it cannot give space to them all. It will give them atten-
tion in next week's columns.
A motion was made to authorize the president to appoint
ten delegates to the State Convention, Jan. 23, 24, 25. The
motion was carried and the following delegates were de-
cided upon, their expenses to be paid by the league:
W. H. Hollender, H. Weingarten, C. Fisher, Louis Levine,
Rudolph Saunders, John Manheimer, Mm. Brandt, Harry
Shapiro, M. D. Matto and A. J. Stockheimer.
OHIO EXHIBITORS want harmony.
a movement is on i""t among tin- exhibitors and exchange
men "i northern Ohio t<> bring the various branch) . >.i the
Moving Picture Exhibitoi le in Ohio together in
strong organization.
In ordei t.> accomplish this tin- Northeastern Ohio branch,
with headquarters in i leveland, has conferred with the I I
land Screen * lid., relative t.i obtaining the latter'a support of
the proposed state convention, which is scheduled to be held
sometime in February.
it is the desire oi tin- Northeastern 'duo league t<< obtain
the help of ill.- screen club with a view to gettin lum-
bus, Dayton, ( incmnati and other league Organization
take p. nt in this convention. There has b( lintioii
owing to several misunderstandings, according to the ( ::
land exhibitors, who have adopted a very conciliatory policy
in their new efforts.
Charles Ray Triangle-Kay Bee Star
TRIANGLEpatrOns will be glad to learn that (diaries Ray
has just signed a new contract with Thomas H. Incc
to appear in Kay Bee features for the next two years.
Ray is generally conceded to be one of the most remarkable
young stars that the screen has developed, and his loyalty
to the Incc management
assures Triangle patrons
of many new and strik-
ing examples of charac-
ter acting during the
months to come.
Kay is one of the very
few film favorites who
have acted under the
same management since
their entry into the pic-
tures. It was in Decem-
ber, 1912, that he made
his first appearance at
the Inceville studios in a
Civil War drama entitled
"The Favorite Son." A
graduate from the ranks
of the Pacific Coast
stock companies of T.
Daniel Frawley and
Lewis S. Stone, Ray
came before the camera
unheralded, but he soon
Charles Ray. developed a style of act-
i;f, , , ■ . .. y mg that has stead ly
lifted him to the topmost rank of juvenile stars.
When the Triangle released its first big features in 1915,
Ray created a furore in "The Coward" with Frank Keenan
His name was not headlined on the billing at first but the
sheer power and realism of his impersonation of the weak-
ling son of an old war hero won the unqualified tribute of
every film critic in the business. Overnight he jumped into
a position at the head of the procession that has never been
questioned for a moment since.
Following up the big impression made in this wartime
classic, Ray appeared with Billie Burke in "Peggy" with
William H. Thompson in "The Divident," with Frank Keenan
in Honor Thy Name," with Bessie Barriscale in "Home "
with Louise Glaum in "The Wolf Woman," was co-starred
with Bessie Barriscale in "Plain Jane" and "A Corner in
Lolleens, and starred individually in "The Deserter" and
"The Honorable Algy." His latest appearance on the Tri-
angle program was with Dorothy Dalton in "The Weaker
Sex."
TERRY RAMSAYE IN TOWN.
Terry Ramsaye. publicity man for the Mutual Film Cor-
poration, was m New York last week for the first time since
the Mutual offices moved to Chicago. He came down to
assist in the concluding ceremonies of the big Mutual-
Frohman deal.
H. A. SPANUTH LOOKS ABOUT BROADWAY.
H. A. Spanuth, formerly a New York film man, came on
from Chicago, where he has been located for the past few
years, to look over the situation in New York and to intro-
duce his new co-operative motion picture service to his
Eastern friends.
510
THE MOVING PICTURE WORLD
Tanuarv 27, 1917
Steger to Direct Norma Talmadge Robert Vaughn—Thanhouser Leading Man
Head of Triumph Enters Into Agreement With Joseph M.
Schenck — To Continue on Selznick Program.
JULIUS STEGER, president of the Triumph Film Cor-
poration, has entered into an agreement with Joseph M.
Shenck whereby the next and future screen appearances
of Norma Talmadge will be personally directed by Mr. Steger
and Joseph A. Golden. The Talmadge productions will con-
tinue to be released through Selznick Pictures. Messrs. Ste-
ger and Golden have a long list of successful photoplays to
their credit, the most recent of which are "The Prima Donna's
Husband," with Holbrook Blinn, Clara Whipple and Kath-
ryn Browne Decker, and "The Libertine," with John Mason
and Alma Hanlon.
Mr. Steger has selected for Miss Talmadge a powerful
story, based upon a well-known play of modern life, which
will afford the talented artist the fullest opportunities to dis-
play her dramatic gifts.
Mr. Schenck, who is president of the Norma Talmadge
company, is also associated with Messrs. Steger and Golden
in the production of a photoplay in which the leading part
will be taken by Evelyn Nesbit. Mr. Steger describes the
story as a "page from life," and he says he believes the lead-
ing role will aptly fit the woman who is to appear in it; that
while in no way is it a reflection of her own experiences, at
the same time what she has undergone will peculiarly qualify
her for its portrayal.
In discussing last week with a World reporter the ethics
of adaptation of classical plays and books Mr. Steger came
out flatly for the ideas of the original author. "I believe it
to be a matter of vital importance to follow with fidelity the
story as outlined by the great mind that has conceh ed it,
to retain the coherency and the power of the story. It should
be the ambition of the director to imbue the player with
the spirit of the part as we get it from the hand of the author.
If the director is by nature sufficiently gifted with dramatic
instinct to realize what the author intended to convey, then
it is up to him to imbue the player with that spirit.
"How may we fitly characterize this craze for 'rescenarioiz-
ing' great books and plays? Would it be unfair to describe
it as due to conceit and also as a wilful trespass upon the
domains of great minds which have been regarded and
acknowledged as such by generations of readers and theatre-
goers?
"The hardest audience in the world to entertain with a short
dramatic story — and I know it — is a vaudeville audience, be-
cause some little fellow away up in the gallery will upset mat-
ters on a single false note.
"In a screen play the man who has tried out on an audience
the effect of a certain scene is the best qualified to judge what
will impress those out in front of the screen, to judge what
will hold them spellbound. Your old player knows too well
what will make an audience attentive, to make it listen to
the story. He knows better than to go far in trespassing on
the product of a great mind."
Mr. Steger is enthusiastic about the work of Miss Tal-
madge. "I have seen the best on the dramatic stage both
abroad and in this country," he said, "and I believe the quali-
fications of this young woman entitle her to the highest con-
sideration. She has a rare combination of heart and intellect
and a keen sense for and the deepest appreciation of tragedy.
These, together with her wonderful personality and her photo-
graphic qualities, should in my opinion make her the fore-
most woman on the screen."
Brock Forms Corporation
Will Handle Feature Productions on State Rights Basis.
An organization for the purpose of handling big feature
productions on a state rights basis was formed this week
under the name of The Enlightment Photo Play Corpora-
tion, with offices at 220 West Forty-second street, and hav-
ing at its head Harry J. Brock, who for a number of years
has been the head of one of the largest firms of film exporters
in the world.
Mr. Brock was the directing head of the firm of Winik-
Brock, which conducted a general export business, and which
concern maintained offices throughout the world. At one
time, Mr. Brock controlled the foreign rights to a large per
cent, of the films produced in this country. The Enlight-
ment Photoplay Corporation, organized solely for the pur-
chase and possible production of pictures exclusively for the
independent market, will begin operations with the exploita-
tion and distribution of Ivan ^.bramson's sensational dramatic
feature, "Enlighten Thy Daughter," which picture aroused
much favorable comment upon the occasion of its trade show-
ing at the Broadway Theatre, December 21.
ROBERT VAUGHN, Thanhouser leading man, has a
number of invaluable picture assets — a hero's irresistible
smile, a vilyun's terribly contorted face when enraged,
an extensive gratifying stage experience and a colorful off-
stage career that makes
it easy for the press
agent to write pieces
about him.
Mr. Vaughn exercised
his fiendish potentialities
in "Her New York,"
the recently released
Thanhouser-Pathe Gold
Rooster Play. He is a
most captivating lover in
"Mary L a w s o n ' s Se-
cret," in which Charlotte
Walker is starred.
"Mary Lawson's Secret"
is to be released in
April.
Mr. Vaughn was Miss
Walker's leading man in
"A Woman's Way," a
play written by her hus-
band, Eugene Walter.
When Edwin Thanhous-
er engaged Miss Walker
for "Mary Lawson's Se-
cret," she made a special
request that Air. Vaughn
appear with her. How-
ever, at that time he was Robert Vaughn,
just finishing up "Her
New York" and was in the midst of "The Vicar of Wakefield,"
in which he has the important part of Squire Thornhill. To
accommodate Miss Walker, Mr. Vaughn arranged a schedule
of his time for the next few weeks and worked in three pic-
tures at once.
Mr. Vaughn is a natice of St. Louis. He attended Wash-
ington University in that city and studied to be an artist.
He went abroad and took a course in decorative art and
mural painting in Munich, Germany. So successful was he
that he received a commission to make the mural decorations
in the Missouri, Kentucky and Illinois buildings at the St.
Louis Exposition.
He wanted to be an actor, however — and everybody's
happy.
The Tenth Anniversary Number, dated March 10, will
contain special articles by men who have made Moving
Picture History. Greatest advertising opportunity ever.
Advertising forms close February 23.
Hepburn Wilson and Dorothy Day in "The Toddle" as
Shown in Gaumont's "Reel Life Number 4," Released
February 4.
January 27, [917
THE MOVING PICTUR1 WORLD
511
M
Advertising for Exhibitors
£§1
^
Conducted by EPES WINTHROP SARGENT
Values.
MANY exhibitors have rather peculiar Ideas about advertising
They gaugo the value of an advertisement by the cost of ma-
terial and printing. If they spend ten dollars and do not
build the receipts above that sum. they decide that advertising does
not pay, and give it up. This is all wrong. Tho value of an adver-
tisement does not depend upon tho cost, but upon its drawing power
and a piece of paper costing two dollars may bring twice as much
money to the house as something else that costs ten. It is not the in-
vestment that counts, but the investment plus the brains behind It. If
you cannot write good advertising yourself, It is better to give live
dollars to a man who knows how to write a job that costs two than to
spend seven dollars on the job alone and get no results. It is not
the pretty picture, tho two color Inks or the rest that counts. Those
help only when the message is there : the message that brings the
business. If this were only understood there would be less money
spent In advertising and more money made at it. If you have a
ten-Inch advertisement in tho local paper that costs you two dollars
an inch, print a message there that will bring more than the twenty
dollars. Don't spend money if you have nothing to say, and If you
have a message, tell it so that it will reach the greatest number of
people. It is a waste of space to merely print an advertisement. Just
lately a certain company spent several thousand dollars in an adver-
tising campaign In the Saturday Evening Post. They took entire pages
and advertised that their wares could be found everywhere. It was
good advertising from a copy point of view, but it sold so much more
than the company could deliver that it has been an even better adver-
tisement for dealers in a similar line. Wo had to work a personal
pull to get one of the advertised articles from the factory after vainly
inquiring at the leading places most likely to keep the line. The ad-
vertisement was toe good. It created a demand for a line that did
not exist, and having created a demand, it was but natural that this
want should be filled by other companies having full stocks of the
same style of article. This example does not apply precisely to adver-
tising pictures, but it does show that the mere purchase of space does
not suffice. Buy your space and write your copy with your house and
attraction in mind. These four things form a single whole and all
four must be considered if advertising is to be effective. If you have
the house, attraction and space, but not copy, you lose. If you have
the space, copy and house, but no attraction, you lose again. Be certain
that your advertising matches up.
Kalemized.
This is not the front of the Kalem offices, but the Belle Parrle, owned
by Charles Freedman, and located in the Bronx, New York City. He
has a Kalem night every Wednesday when he runs a Hazzard of
Helen, an episode of The Girl from Frisco and a Ham comedy. Sundays
be rur.^ one of the Grant, Police Reporter series, and the cut shows
1-9 uaper used for one week, with just a hint of the lobby over to the
tight. Sixteen sheets and a banner for one brand in one week is
'joing pretty well in these days of competition.
Extra Pages.
Sorro exhibitors complain that they cannot fill a small house pro-
g:: u) with a profitable quantity of advertising. It can be done. First
election and then Christmas shopping has caused the Movie Fan, the
organ »f the Res and Sterling theaters, Greely, Colorado, to run an
anin x to :• tight-pa I'aper slzo Ihbuc. Tln-y have
run mostly tWelT6 ami ilzteen paces for tho last couple of months. It
can im done, rery evidently.
A Woman Exhibitor.
s i: Snyder, <>f the Balboa Publicity Department, sends In the
picture of a woman exhibitor In Los Angeles, with this explanatory note:
A short time ago a young woman came Into my office, — a
little woman, not much moro than a girl — and asked for some
pictures to help her advertlso a Balboa picture-play which
she had booked, and in course of the conversation it u
that the young woman herself was the proprietor of tho Km-
plre theater, which is locati d at the corner of Pico and Lake
Streets, Los Angc:
The young lady's name Is Alta M. Davis. This girl took
charge of the Empire theater after two experienced picture
play managers had made a conspicuous failure of it. It is
the largest bouse In Los Angeles outside of the down town
district. I aski d the young lady to write a letter, setting forth
her views from the standpoint of a woman exhibitor, and the
letter reached me this morning. It Is so clearly written and is
so Intelligently set forth that I determined to send it on to
you, feeling sure that it would interest your readers.
Miss Davis looks more like a society debutante than a manager lady,
but she shows an ample knowledge of her business as Is evidenced by
her views. Tho letter reads :
The subject of a wo-
man successfully conduct-
ing a moving picture the-
ater has often been dis-
cussed in my presence
since I joined the ranks
of the exhibitors, and be-
cause there are so very
few women managers en-
gaged in this modern line
of commercial endeavor, I
have been asked for an
expression of opinion from
my own viewpoint regard-
ing the future possibili-
ties and outlook for wo-
men exhibitors.
It seems to me there is
a great field in the movie
business, as yet practic-
ally unexplored by my
own sex, for women of the
progressive type who are
not satisfied to let the
masculine element of ev-
ery community dominate,
plan, manage and origin-
ate everything — and, of
course, reap all the bene-
fits that naturally accrue
to those who have initia-
tive, a quality possessed
by women as well as men.
It is a known fact that women and children form the greater part
of every moving picture audience, and it is but natural that a woman
manager should be better qualified than a man to judge the kind of
pictures the majority of her patrons like, when most of them are of her
own sex. After all, the meat in the cocoanut of successful manage-
ment, so to speak, is in obtaining the right kind of pictures — pictures
that appeal to the greatest number.
This item, the proper selection of pictures has, perhaps, more to do
with my success than any other one feature, but there are so many other
details incidental to conducting a picture house, that some of them
really should be considered along with the so-called paramount fea-
ture. For instance, the matter of advertising is of almost as much
importance, for what profiteth it if you have the best pictures in the
universe, and no one is made cognizant of the fact? Yes, I must say
good advertising is an essential not to be overlooked, if the object to be
attained is the pinnacle of success, and, of course this is the desider-
atum.
Another reason for successful management is the creating of a social,
or cordial, atmosphere about your doors. Make every man, woman and
51.
THE MOVING PICTURE WORLD
January 27, 1917
child feel entirely and unreservedly welcome the moment they cross the
threshhold of your theater, by having a member of the "diplomatic
corps" stationed at the entrance to greet them with something ; a nod,
a word or a smile, either of which gives the impression, at once, of
sociability and fellowship.
Finally, if I were asked how to build up a good business where it
had not before existed, I would say that eternal vigilance is the price
of success, and would add that to be alert at every turn of the game
— a woman's game as well as a man's, if you please — and to keep
abreast of the moving movie times by association with as many "live
wires'' who are identified with all angles of the game, as possible, is to
spell success in capital letters!
If there were more women exhibitors there would be less chance
for the censor agitators, and in many other ways a better business.
Miss Davis is by no means the only one. But what has become of the
Baroness Blanc, who was one of the very' first?
Just Right.
The Frohman Amusement company sends in this cut of an advertis-
ing novelty, but fails to add any information as to its method of dis-
tribution. A clock face is, naturally, most appropriate for a play
titled "The Witching Hour," but such a clock will be useful in any
lobby, with the Roman numerals in place of the letters. The clock
stands on an easel for lobby display, or may be hung up, and the hands
are moved to the hour of the next showing.
For the Purple Mask.
Special press helps figure importantly in the success of serial cam-
paigns, for there are comparatively few exhibitors who wonld, unaided,
be able to keep alive interest in a serial during its comparatively
lengthy run. One of the best books gotten out by the Universal Serial
Department is for The Purple Mask, the new Cunard-Ford serial.
It gives a resume of the story, some argument for the exhibitor, a
series of poster reproductions in colors of the wall and window stuff :
in itself a mighty aid, a complete "teaser" campaign, suggestions for
running advertisements and an ample provision of special cuts for
use in general advertising and a large line of novelties from ten-foot
banners to lapel buttons. There are purple mask "detective'' badges.
pocket mirrors, masks themselves, puzzles, pennants and slides and
some special stunts. Wo do not like one stunt that comprehends a
woman in tights in the lobby "where the police will permit." Even
where the police are liberal, we do not believe that the use of a
woman in tights for a ballyho will work good to the house. It will
attract those who will not attend and keep away those who might be
interested In the serial. It is characteristic, for Miss Cunard will wear
tluhts. but tights on the screen or stage and tights in the lobby are two
different matters. There are other and better stunts, the best being the
use of a purple mask for the ticket seller prior to the showing. This
will make a lot of talk in houses where the patrons are fairly regular
in their attendance. The booklet covers LIS pages and with no other
aid than this any exhibitor should be able to clean up the money.
To Copy.
Here's a striking description from the Third Street theater. Easton.
Pa. Instead of using a lot of superlative the program says: "You know-
that fooling of falling from a diixv height you sometimes have in a
dream"' Here Is a story that gives it to you — only you get it while you
are wide awake." We think that conveys the impression of breathless
thrills far better than just ad ild do. But save it for some
extra special film.
Another Pupil's Ticket
Charles Decker, of the Majestic, Grand Junction, Col., sends in the
tickets he uses for the prize pupil scheme. In his use of the idea all
pupils who make $&70 or better in their studies are given passes and
not merely the best pupil in the class. Both schemes are good. Where
the size of the house permits ill feeling may be avoided by extendimj
the courtesy to all pupils whose markings reach a certain standard.
THE BEST PICTURES
THE BEST MUSIC
BEST VtNTIVATlON
THE MAJESTIC
HO MAIN STREET
CHARLES DECKER. Mf. CRAKC JVNCTION. COLO
"pus ceuthtes That..
has made a gmde of SO'i or aliove, as shown by the last repoit card, and
ib entitled by the courtesy of Manager Decker to attend the Saturday
in.it int.- free, if a pnpil in the elementary schools; and to attend any
regular entertainment I except Saturday or Sandfly iii^lit^ ami Holi-
days!, if a student in the Junior or Senior High Schools.
No/""'
This scheme was one of the first suggested by this department, more
than five years ago, and still holds as goed as when it was first
offered. Mr. Decker's Uckets are on white paper 394 by 6 inches and
are supplied to the teachers in pads for handy use. They are filled
in by the teacher.
Paper and Things.
E. M. Erwin, of Erwin's Mystic theater, Denver, sends in some house
programs and wants to know if we think he should use either a more
glossy or a whiter glace of paper in order to get the best results from
the cuts he uses. White paper would have nothing to do with the
matter. The ink used does not seem to give a very good impression,
but probably a heavier impression would mud up the cuts, which are
the usual newspaper coarse screen. They are made to be printed upon
rough paper and cannot be made to give results on a highly finished
(glossy) paper, for which a finer screen cut and more careful make-
ready must be used. As a matter of fact, it is probable that the
cuts would show better on a cheaper grade of paper than that usedL
The paper sent in is not calendared, but has almost a calendared surface.
A rough paper would take up the ink better, if the proper sort of ink
is used, and would give better results. Glossy paper and fine screen
cuts would give much better results, but the cost would be multiplied
several times and the results would not be correspondingly great. Each
cut would have to be made ready and it would be difficult and sometimes
impossible to get cuts of the proper screen. The trouble with these
programs seems to be that the paper is intermediate between the rough
and the highly finished surface. It would work well with type alone,
when proper impression could be given, but it would be better to use a
little cheaper grade, more nearly approaching news or cheap book, and
get better results at smaller cost. It is possible to get paper a UtUe
tougher than news but with the printing quality of news. We do iot,
as a rule, approve of cheapening a product, but this seems to be one
of those cases where it will better to cut costs and at the same time
gain results. Mr. Erwin uses a four pager, about 5 by S inches. We
show the inside form. We think he would get a better result on the
♦-PAIL.Y F=F=!C3<3I=!/\rvi-»
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daily program if he used straight two-point rule in place of the rather
(ussy stuff the printer employs. Decorative material should not be
employed too close to important reading matter, since it takes from
the prominence of the latter.
Excused This Time.
Ray Bagley, of the Liberty, Long Beach. Calif., sends in a very noisy,
but effective advertisement. It is four thirteens in red and black
printed in the body of the paper. He writes that this was the first
January 17, 1917
["HE MOVING PICTURE WORLD
513
time tbo paper bus used the "top deck" (second color proas) Id a year
and It made a lot of talk. This advert Isement would mako talk If they
ran two colors overy day In the year and three on Sunday:;. It will
not reproduce In a single color or we would run It here, but tbo main
point Is that having all the red Ink aO wanted. Mr. Hurley did not ubb
too much. Thero Is a 'Jl-polnt border In red, a red handkerchief for
Bill Hart's Justly celebrated $1,000.50 cowboy suit and red for the
film title. All the rest Is black and It looks eleven times ns good and
ten times as strong as though the rod bad boon smeared all over tho
space. Getting Into tbo spirit of tho thlug, Dagley went out and
bought a red lead pencil with which to sign his namo to tho lotter.
And he adds that tho ad brought business "because It was read (red)"
and the words In pnranthesls are written in tho red ink on his bl-
chrome ribbon. We'll forglvo him this time for tho elderly pun, but
neat time we'll sic Fred Mace on him, and If Fred can't lick him ho
knows all of the Los Angeles pugs and can get help.
Three Good Things.
The Lyric, Lancaster, N. 11., doesn't seem to have been running so
very long ; it seems only tbo other day that we made first mention of
the houso "Just across the bridge" but they seem to have cleaned up.
L. \V. Carroll writes:
Enclosed you will find a sample copy of our weekly program.
The stock Is purchased from Jobbers and the printing done local-
ly. A stunt used to pull the kiddies for a matlneo and Incidentally
call the grown-ups' attention to the film Is the Bargain Matinee
card which Is enclosed. The teachers were persuaded to give
these out tho day before the attraction and of course it was
talked at home. Practically every child In the whole school was
on hand promptly at 3 :4o. And our evening business was very
good.
When our opposition closed they left the Iron Claw with five
episodes to run and we have added It to our regular program on
Tuesdays and have the good will of all who wished to see the
finish.
Do you notice that last paragraph? He does not write about having
closed up the opposition. He just says that when the opposition closed
he wound up their serial for them. He might have added that he drew
still others "Across the bridge" that way. Both samples are good work.
The program Is 2% by 3%, a four pager with a phototone print tacked
to page three and the program printed on the back of the sheet with
the usual front page, nicely done. We take it that he gets the blanks
with the player portraits attached and prints them up. The bargain
matinee card will not print up well in cut. It Is a salmon slip about
lYi by 4 Inches, with this text :
Any child under 12 years of age presenting
Raroain MaiinPP tnis coupon and three cents will be admitted to
the Bluebird film production "Little Eva Edgar-
ton" with Ella Hall. Recommended by the
Woman's Home Companion for the entire
family.
This coupon and eight cents will also admit
any child over 12 years of age to the matinee.
CARROLL & DONNELL, Props.
Any form of special ticket will interest, and this does not cut the
price too heavily. We think Mr. Carroll is doing mighty good work.
Lyric Theatre
Thurs. Dec. 14
3:45 P. M.
Wholly Self Supporting.
William (Billkalem) Wright, of the Kalem Co., sends in a four
pager gotten out by Harry Worth, of New Egypt, N. J. Mr. Worth
calls It a herald for The Girl from Frisco, but it is hardly a herald.
It takes part of three pages for the subject and gives the rest to the
advertiser. The printing bill for 2,500 was $15 and the advertising
represents $22 so that the advertising pays for mailing as well as
printing and yet gives the house all the space it needs. There are
fifteen advertisements, but the setting of the advertising Is open and
the announcement of the film Is not crowded. That Mr. Worth is a
live wire In other ways is shown from this tag to the story:
After the show on Saturday night we have a dance, to
which we charge an admission of 5 cents for ladies and 10
cents for gentlemen. If you have never stayed for one of these
dances try it one night and see if you don't have some time.
While you are in town you can do your Christmas shopping.
You can get anything you need of the merchants here at city
prices and many things cheaper and better.
For the kiddies I will run a matinee every Saturday at 3
o'clock. Bring them to town and let me care for them while
you shop, or, better still, come to the show yourself. Admission
to matinee, 5 cents for children under 12.
He lets very little get by him, and in a small town he makes more
than some big city houses can show on a season.
Nifty — but Empty.
M. J. C. Kornblum, publicity man for the Rowland and Clark
theaters, Pittsburgh, and editor of the Film Forecast, sends a sample
of the ticket case given when a certain number of books of tickets
have been purchased. It is about what you would expect from the
Rowland and Clark houses and something that no one need be ashamed
to carry. It is real grain walrus leather, leather lined, with a pocket
for the flap of the ticket book and another for cards. There Is a
snap fastener and a neat gold house cipher— but the book is empty. If
we ever get to Pittsburgh we shall insist that it be filled.
The circuit is strong for system and we have several times repro-
duced their schemes for getting details of patronage. The latest is a
card :i'j by 7 hub. . printed HP on both sides. It Marts oil by
I tii. i roolplont to i" iii out t ii «» managomati and follows with du-
u to Bitondni "ini brando, tho prol
1 il 'i. Ioiik itiul i>i of Film Kui
tbo POPON rO*d tor UnUOOmont news and Interest Iii kid uiutlnixm.
When, pooalblo ili» questions are so framed that tin y may bo replied
to With u ObOOk mark, all of tlio pupci . tor example, bolBf
for obooklng, And tbo oord, property ftllod In, is good for an admis-
sion to tbo Btmnd ii in. onted to tim doorkoi
About .'iOO.OOO are to bo put out and so fur an uverago of 20%
of tho in ill I liav.i boon promptly reiuiind. An tbil Information all
comes from poisons who am lufflolootly Interested In plOtUTOO to go
to the trouble of lining In tho curd , the Informal Ion bus unusual
value to tho houso as a Kuldo to Its policies. Of courso tho Infor-
mation Is of no usu unless tabuluted and analysed. That la tho
point where many fall down. Tiny lead lliat win lyotom of Inquiry
Is good, so they get out cards and read them when they come In,
but they do not dlgOOt tho lacts and ho tho Information lu of small
valuo. It's tho follow-up that comu
Wall Paper Encore.
Balboa, looking about for some novel form of greeting, used wall
paper as the stock for Its Christmas cards. Thoy did not tell tho editors
they were tearing paper off tho walls of bouses that showed the brand,
they made more of a hit with the editors by explaining that It was be-
cause of the high price of white print paper Just now, and that Is some-
thing that apopals to every editor, great or small. The greeting was
nicely worded in all savo one respect. It wished plenty of sons and
daughters to a lot of poor married men who had just gone broke buying
presents for the ones they already have. And just to make it stick they
omitted tho usual press dope, which Is a refinement of good taste,
not that the press stuff Is to be avoided but because they take even
that suggestion away.
Were You?
Were you among those who
Gave out calendars,
Used holly border
Printed in red and green
or
Spelled It "Xmas?"
You had plenty of company. They are all good stunts, but there are
Ither newer ideas.
Painted Ads.
Evidently Mr. Blanchard finds that specially drawn advertising pays,
for the Orpheum, Chambersburg, Pa., regularly uses this form now, a
sample of which was shown in the department lately. It's a nice way to
fool the compositor, for he cannot muss up a plate very well, and an
artist can lay out his lines to better advantage. To permit the use of
different sized announcements, the house name is set in type and may
be shallow or deep as the space taken requires. If you cannot afford to
have your attraction played up each week you can, at least, get a few
designs and keep them in stock, with mortises for type. You do not
even have to buy them. Get magazines that use frame and have these
reproduced. A frame will make an advertisement stand out on a page
with others and at a small cost will make it certain that you get all the
use of the space that your money pays for.
In the Spirit.
We have spoken before of the intimate program stuff of the Avon,
Utica, N. Y., and of Mr. Fait's trick of writing as though to a friend.
His Christmas program did better. It told of an entertainment planned
for the house people during Christmas week. Probably other houses
entertained their employes, but Mr. Fait told about It, and it helped
create in the minds of the patrons the feeling that they had something
in common with the house people, even though they were not invited to
the party. Mr. Fait gave out Christmas presents to his patrons, but his
methods of distribution was unusual. Cards were given out during
Christmas week and when filled in by the patron and presented after
New Year's day were redeemed by a memorandum or telephone book.
In this way Mr. Fait built up his mail list and also brought his patron*
back.
A NEW HELP FOR MANAGERS
Picture Theatre Advertising
By EPES WINTHROP SARGENT (Conductor *l Advertisia: lor Exhibitors in the Movlit Pictan WmH)
3
TEXT BOOK AND A HAND BOOK, a compendium and a guide.
It tells all about advertising, about type and type-setting, print-
ing and paper, how to run a house program, how to frame your
newspaper advertisements, how to write form letters, posters or
throwaways, how to make your house an advertisement, how to
get matinee business, special schemes for hot weather and rainy
days. All practical because it has helped others. It will help
you. By mail, postpaid, $2.00. Order from nearest office.
Moving Picture World, 17 Madison Ave., New York
Schiller Building
Chicago, 111.
Haas Building
Los Angeles, Col.
514
THE MOVING PICTURE WORLD
January 27, 1917
The Photoplaywright
Z=M>
Conducted by EPES WINTHROP SARGENT
INQUIRIES.
Questions concerning photoplay writing addressed to this
department will be replied to by mail if a fully addressed and
stamped envelope accompanies the letter, which should be
addressed to this department. Questions should be stated
clearly and should be typewritten or written with pen and
ink. Under no circumstances will manuscripts or synopses
be criticised, whether or not a fee is sent therefor.
A list of companies will be sent if the request is made to
the paper direct and not to this department, and a return
stamped envelope is inclosed.
That Brain Polisher.
(Concluded from last week.)
FEW wrote dramatic action. They make the too-common mistake of
confusing violence with drama. If Jim started to throttle Dora it
must be a "strong" scene, though the mere throttling is not in it-
self dramatic. No stipulation was made to that effect, but since these
stories were supposed to be written under "service conditions" it might
be noted that only a small portion of them would pass even the most
liberal of censors, and most companies would hesitate to make such
stuff. Few realized that the dramatic is not always the violent, and
that a scene in which the players did not touch each other might be
stronger and more effective than one in which they clinched, rolled all
over the floor and broke the furniture. One author even had a lamp
broken and the house set afire to get a strong moment, but no one
thought of putting in a train wreck or an automobile going over the
cliff, which helped some.
If these replies represent the average of present day free lance pro-
duction they justify the use of the staff writer, but we do not think
that many of the better qualified writers came in. The technique, too,
was careless, and one writer had nine scenes, though six of these were
"back to" the scene immediately preceding, all of the first seven being
the same scene.
Several cheated a little and came back with a second and even a
third solution, though this was not contemplated in the offer to com-
ment on the work. The next "polisher" will guard against this. And
there probably will be another soon, though not too soon, for it has
taken about five days of solid work to handle the scripts that came in.
As a matter of interest here is our own analysis of the situation.
Clearly Dora must extricate herself from her difficulty. This is not
alone hinted at in the premise as given, but good technique shows that
what she does for herself will be more effective than what another does
for her. Tom could rush in to her rescue or she could lean out of the
window and yell for the police, but then she would not enjoy the
sympathy and approval that would accrue from her own work. This
being the case, we get down to Miss Brown's conclusion. It is a choice
of intimidation or cajolery. Intimidation suggests violence, and violence
is never so effective as appeal to the mental. Physically Dora is no
match for the drink-crazed man. She cannot beat him up, and the
moment he draws a gun the audience will stop following the action
and wonder just how she is going to get the weapon from him. They
expect it and the anticipation will spoil the result. It must be some-
thing that Dora does, and since she is his physical inferior she must
use cunning or sex-appeal, and sex-appeal wHl not make for credit to
her. No matter what her extremity, the spectator will not approve of
her action. It is to be supposed that Dora knows Jim's modes of
thought, since she has been married to him. Perhaps this would be the
best way out :
ROOM — Dora on — working — Jim staggers in — she looks up —
for a moment she Is terrified, but she pulls herself together —
lays aside sewing and rises — Jim draws gun and flourishes un-
steadily— rage steadies him a little — he comes up to her with
an ugly look on his face — sticks gun in her face — with a look
of disgust she pushes him arm away — says
Cut-in — "You stopped in at Dorgans and you're crazy drunk
again. Lie down." Jim looks at her stupidly — looks at gun —
brightens up — remembers he came to kill her — turns gun upon
her — she speaks sharply — takes gun from him — lays upon table
— he starts to regain it — she catches him by the coat — starts to
take It off — he struggles a moment — then yields to habit — looks
about him stupidly — things do not look right, yet It is familiar
enough — Dora strips off coat — Jim rallies — picks up gun again —
once more she takes it from him — shakes him — takes off col-
lar— leads him to sofa — forces him to He down — covers with
rug — watches him for a moment — he drops off — she tiptoes
out — her face is now drawn and haggard —
HALLi — Wall phone — Dora comes in — goes to phone — calls —
so weak she can hardly keep on her feet — has to hold on to
phone box —
OFFICE — Tom on — answers phone — surprised — shocked —
springs up — grabs hat — rushes out.
Back to Hall — Dora tries to hang xiy receiver — makes a
couple of futile attempts — crumples up in a faint.
This is not offered as an ideal solution, but it will give a certain
dramatic effect and carries the story on.
The best solution was contributed by Anna L. Heath, who has Dora
play drunk and so disgust Jim that he leaves her. She takes only one
long and two short scenes, and she gets a really novel and dramatic
effect.
His Ten Commandments.
William Wright Farmer plugged along for two years and built up
a string of some 150 scripts before he made his first sale, and he
seems to think he is doing pretty well to put one over about every four
weeks. He knows that he is doing well for the times and does not
complain because he does not sell more. He has drawn up a set of
don'ts that epitomize his discoveries, and though they have been told
before, they will stand the telling again. Paste them up somewhere :
DON'T think the Editor is interested in you, or try to make him in-
terested in your troubles. Send a good story and that will tell him all
he wants to know about you.
DON'T think that every man that handles other people's money is a
thief, neither must you think that an Editor steals because he has a
chance to do so.
DON'T stick to the Eternal Triangle and expect to develop that most
necessary new twist. Try to find a story from the unbeaten paths.
Life is full of many situations of a ludicrous character that do not
depend upon love interest.
DON'T write a slapstick comedy as such. Make your situation strong
enough to bring laughs without slapstick, and If the Editor cares to
make it slapstick, it is easy to add the rough stuff. Any fool can
write knock 'em down, carry 'em out stuff, but it takes a writer to
find a logical reason for doing so.
DON'T write with checks in mind, but write with the critic in mind
and make it so good that you will get more pleasure out of the good
criticism of your produced story than the check you received for it.
DON'T think, when you have made your first sale, that you have
arrived. Better imagine you are still a novice, as you are more apt
to keep on learning something. In the game of Authorship, the real
author is the one who never arrives, but is always struggling to arrive.
DON'T feel satisfied that the reason you are not selling is because
the Editor is incapable of discovering a good story. Better write such
a delightful bit of original work that the Editor cannot help discover-
ing it.
DON'T think that man has used every available idea for a Movie
story. The author has just written three stories, that are in course
of production, that were based on the plot germ that he found on the
first page of a well known novel, and the book contains 300 more pages.
I'll bet every work in a Standard' Dictionary contains a plot germ for
an original story, if an author feels disposed to seek and find it.
DON'T imagine that the producers are buying stories from their own
set of personal friends and relatives and that you must have a pull
in order to sell. There is no room for a genius to be left undiscovered,
unless he himself refuses to develop his talent.
DON'T get discouraged at the sight of a rejection slip. Such things
were invented as part of the modern scheme of business economy and
not for the purpose of discouraging authors. The author that never
saw a rejection slip was born and passed out before modern methods
came into existence.
Do Your Best.
Production Is at a pretty low ebb these days, but because you see
so much poor stuff done, don't scimp your own work. In the first place
you must do better work than usual in order to overcome the loss of
effect due to poor production, and in the second you cannot tell the
day when there will be a new man at the editorial desk ; a man
looking for the good writers, and if you send in slovenly stuff he will
not mark you down for one of the elect. There is no telling when the
chance will come in any particular studio, so now Is the time to be
on tiptoe.
On the Other Hand.
Undoubtedly some studios do assimilate the ideas of authors with-
out sending out checks. There are one or two, though they are not
open enough to get caught at it. But on the other hand a company
lately paid $750 for a story, and later had to pay the actual author
a fancy price. If this keeps up both sides will be forced to give bank
references.
The THIRD Edition of
Technique of the Photoplay
IS NOW READY
This is virtually a new book under the old title.
More than double the text and with an arrangement
especially adapting it for the student. The most
complete book ever written on the subject of scenario
or photoplay construction.
By Mail, Postpaid
Three Dollars
Address all orders direct to nearest office
THE MOVING PICTURE WORLD
Schiller Building.
Chicago. III.
17 Madison Ave., New York City
Haas Bulldln
Lot Angelct,
&l.
January 27, [917
T1IK MOVlNi; IMCfURE WORLD
515
'tfO"""1"1""1""1""""""111""""1111111"""1"""1111" dll""* ""ly""— m\m ij^ »""|]pi ■■—■l— ■MiMi.i.ii TT-";TrTLr--ii:;;rr:: •■--■ J
Conducted by F. H. RICHARDSON
Manufacturers' Notice.
T is an established rule of this department that no apparatus or
Other goods will be endorsed or recommended editorially until Che
excellence of such articles lias been demonstrated to its editor.
Important Notice.
Owing to the mass of matter awaiting publication, it Is Impossible to
reply through the department in leH than two to three weeks. In order
to give prompt service, those sending four cents, stamps (less than
actual cost), will receive carbon copy of the department reply, by mall,
.without delay. Special replies by mail on matters which cannot be re-
plied to In the department, one dollar.
Both the first and second set of questions are now ready and printed
In neat booklet form, the second half being seventy-six Id number.
Hither booklet may be had by remitting 25 cents, money or stamps, to
the editor, or both for 40 cents. Cannot use Canadian stamps. Every
live, progressive operator should get a copy of these questions. You
may be surprised at the number you cannot answer without a lot of
study.
Question No. 171.
What do you think ought to be the attitude of the Local Op-
erators' Organization icith regard to over-speeding the filmsT
Roll of Honor on Question No. 163.
The Roll of Honor on Question 1G3 consists of W. B. Allen, Edmonton,
Canada ; John W. Creamer, Chillicothe, Mo. ; C. E. Linstruth, Carth-
age, N. Y. ; V. M. Kidd, Victoria, B. C. ; E. H. Hitchcock, Somerville,
Mass.
I have selected the reply of Brother Allen as being best suited for
publication.
Reply to Question No. 163.
By W. B. Allen, Edmonton, Canada.
The Question :
If there are 100 turns in the transformer primary coil and 20 In the
secondary coll, and the primary pulls 10 amperes, how many amperes
will we get at the arc?
The Answer:
At first glance this question would give one the impression that it
was rather simple, but when it comes to answering it, one finds it
covers a lot of ground. First : you have to choose your secondary
voltage and amperage which, we will assume to be 35 (approximately
A. C. arc voltage) and 60 amperes. Therefore the secondary wattage
equals 35 x 60, or 2,100 watts. The primary turns are 100 and the
secondary is 20, therefore the ratio of transformation is 100 -5- 20 = 5 ;
that is to say, the primary voltage will be five times the primary, the
wattage being the same in both cases, 1. e., 2,100. Thus we find a direct
proportion exists between the pressures and turns in the two windings,
and an inverse proportion between the primary and secondary amperes.
Thus, primary voltage : secondary voltage : : primary turns : secondary
turns, so that we have X : 35 : : 100 : 20 = 175 volts, which will
be the primary pressure. The primary amperes equal secondary am-
peres divided by the ratio of transformation, thus 60 -4- 5 = 12.
Thus far I have assumed the transformer to have 100 per cent, effi-
ciency, which is, of course, impossible, so that the primary wattage is
always more than the secondary by a percentage equal to wattage out-
put divided by the wattage input. In other words, primary wattage
divided by secondary wattage equals the percentage of efficiency of the
transformer. The maximum efficiency of the small transformer used
for projection purposes is about 95 per cent. (I wish it was — Ed.), so
there will be five per cent, loss in transformation, and the actual wattage
delivered in the secondary circuit would be ottained by multiplying the
primary wattage by the transformer efficiency.
Don't Keep Things Clean.
From a theater manager of St. Louis, Mo., we have the following :
I would like to ask your views with regard to the matter of
cleanliness in the operating room. We have a great many op-
erators in this town who refuse point-blank to clean the oper-
ating room, claiming that to be the duty of the janitor. The
janitor, on the other hand, says it is not his duty, and, as a
rule, managers do not seem to care, so long as the picture is
on the screen. I know I would like an expression of your
opinion in this matter, and am sure a great many others
would appreciate it as well.
Well, I suppose here is where I will get in bad with a lot of the St.
Louis hoys. 1 hue been told that the Bt Louis union takes the po-
i that it Is Dot Hi. operator's duty to clean the operating room;
also while In St. Louis I, In a number of Instances, Haw plenty of
proof of the faet that tho men, or some of them, rather backed up
that Idea to the very limit. Now 1 am Borry to say I cannot agree
with tho St. Louis men's Idea on this particular point. In my opinion
it is the duty of the operator to keep his operating room clean; also
I don't hcliovo It Is right or proper to have a Janitor blundering around
In the operating room, where there la apparatus which he may very
seriously damage. Of course, however, thi re Is reason and common
sense In everything. I do not mean by this that the operator ought
to be compelled to paint the room, and all that sort of thing, al-
though It is no great hardship for him to do even that. I do think,
however, that so far as keeping the iralls, floor and the apparatus
clean, that duty in the very nature of things devolves upon the oper-
ator, and, frankly, gentlemen, I have not any large opinion of the
progressiveness of the operator who, rather than spend perhaps five
minutes each day cleaning up, will work in a nasty, dirty, filthy hole,
or even in an operating room which Is anything else but clean. I
HAVE NEVER YET EXAMINED AN OPERATING ROOM IN A THE-
ATER WHERE THERE WAS HIGH-CLASS PROJECTION AND
FOUND THAT ROOM DIRTY OR IN DISORDER. I believe also that,
taking the country over, there is not one operator in five who would
be willing to leave the cleaning of tho operating room to a janitor. I
know I would not. When I was operating, the very first thing I did
when I came on duty was to sweep the floor, and the next was to care-
fully wipe off all apparatus. I venture the assertion that the whole
performance did not consume ten minutes a day, except once a week when
I would carefully sweep the walls down, and once a month, the first
day of the month, when I would go over the walls and ceiling with a
cloth. Personally, I would not allow a janitor to do these things under
any circumstances, because in the first place I had some rather ex-
pensive tools which might "look good to him"; second, he might do a
lot of damage by the careless placing of a step-ladder, or something
of that kind. As a matter of fact, I remember one instance where
I went to the operating room with the operator when he began his
show at night. He started the first machine and all was well. When
the reel was pretty nearly over I went out and sat down to watch the
projection from the outside. Presently the picture jumped off the
screen by nearly a foot, and then began to wobble to beat the band.
I went upstairs and found the operator trying to yank the machine
back into place. At last the trouble was remedied, after a fashion,
and he said: "That is the second time that d janitor has done
that." It developed that the janitor swept out the operating room
and in so doing he had blundered against one of the machines, mov-
ing its back end slightly, although it was pretty well anchored down,
but with a 100-foot throw it takes but little movement to put the
picture a foot off the screen.
No, St. Louis, I am of the opinion that the operator ought to keep
the operating room clean ; also I am of the opinion that the man who,
rather than keep his room clean, will work in a dirty one is not and
never will be a high-class workman. To ask an operator to post bills,
sweep out the auditorium, carry reels to and from the exchange is ab-
solutely wrong, from any and every point of view. On the other hand
It is just as wrong and absurd for the operator to refuse to keep his
operating room clean. There are extremes in both directions.
Gas Engine Power.
Curtis Motor Company, Bement, 111., says :
I would like information regarding power of gas engine re-
quired to drive dynamo for 150 seat moving picture show, re-
quiring current for projection machine, house lights, ' two
16-Inch fans, and two or three 100 watt lamps for front lights.
Please give us size of dynamo required and horse power of gas
engine to drive it.
Sorry, gentlemen, but the data is not sufficient to enable us to give
the information you request. I can, however, tell you how to figure
it for yourselves. First : The power of the gas engine required, so far
as the projection lamp be concerned, will depend upon (a) number of
amperes to be used for projection; (b) voltage of the dynamo- (c)
whether it is Intended to burn both projection arcs at once during the
period of change-over or not. Assuming the current to be D C the
amperes at the projection arc 30, and the voltage of the generator 110
we would then have a total power requirement for one projection arc'
of 30x110 = 3,300 watts, a large proportion of which is consumed in
the rheostat, the actual power at the arc being only 50x30 = 1500
watts. If the voltage of the generator be only 60, then the total
power required would be 30x60 = 1,800 watts, with 30x50 = 1500
516
THE MOVING PICTURE WORLD
January 27, 1917
watts actually consumed at the arc, the odd 300 watts being consumed
In the rheostat. In the first Instance you would have to have gas
engine power equal to 3,300-^746 = 4.4. In the second instance you
only require engine power of 1,800 -4- 746 = 2.4. You will therefore aee
that, so far as the projection arc be concerned, the necessary power
of the gas engine will depend to a considerable extent on the voltage
of the generator. The less the voltage the less the power required, be-
cause the D. C. projection arc only operates at its best at between 45 and
60 volts, with an average of about 50, the rest of the line voltage being
broken down in the rheostat.
As to the power required for the incandescent lamps, why you simply
have to find out how many lamps there are going to be, the wattage
of each lamp ; add them all together and divide by 746, there being
746 watts in one horse power.
And now a third equation enters, if you are going to use two pro-
jection machines and the manager wants to dissolve one picture into
the other. Then it will be necessary to burn both projection arcs for
a period of one or two minutes, and this means that you must add
just that much more generator capacity and engine power. For In-
stance : if one arc takes 3 horse power from the engine, then you
will have to actually supply 6 horse power in order to run both
machines, even though it be only for a minute or two. After figuring
up the power required, I would suggest that you allow a reasonable
margin of engine power above that. You can use a 60 or 70 volt
dynamo, the only objection being that 60 or 70 volt incandescent
lamps or fan motors are not so readily obtainable as the 110 volt
variety. Unless you have a dynamo especially designed to handle a
variable length projection arc you cannot get along successfully with-
out some resistance in series with the arc, and a 60 volt dynamo is
about the minimum.
Lens Trouble.
T. W. Cannon, Greenfield, Tenn., orders a Handbook and says :
I cannot get my condensers matched up right. Am using an
objective lens \% inches in diameter, working at 2% inches
back focus. According to Table No. 1, page 141 of Handbook,
I should use two 6%-inch condensers, with the apex of the
front condenser 16 inches from the aperture. I get my current
through a 110-volt compensarc. It is 133 cycle current. The
picture is discolored by blue streaks across the center, and
yellow at top and bottom. By pushing the crater up very close
to the rear condenser I am able to get by, but this causes
quite a lot of lens breakage. I am not at all satisfied. Have
been a constant reader of the department for the past two years
and wish to thank you for the assistance you have rendered
for better projection.
First, Brother Cannon, I don't think your lamp has sufficient angle ;
second, I suspect you are using a pretty low amperage. I personally
would not undertake to project a good picture with less than 60 amperes
A. C. I would suggest that you try the following combination. First, 17
Inches from the apex of front condenser to film ; second, two 6% inch
condensers. Yes, that is just what you have now, and it ought to give
you very fairly good results, understanding, however, that the securing
of high class results with low amperage is hardly to be expected. If you
are using 60 amperes and set your carbons as per C, Figure 124, Page
297, shown photographically in Figure 126, Page 300 of the Handbook,
you should have no discoloration, and you ought to get fairly good illu-
mination. As to the lens breakage, you should have a Preddy or Elbert
condenser holder, which you can procure either from the Picture Theater
Equipment Company, or J. H. Hallberg, New York City. See their
advertisement for address. I am inclined to think that your whole
present trouble lies in the lamp not having sufficient angle ; also possibly
you are not using the right carbon set. The set shown in Figure 126
will be difficult for you to master if you have been using something else,
since it requires very close adjustment of the carbons, but once having
mastered it you will find a decided improvement. You won't get quite
as heavy candle power, but you will get a whole lot better general re-
sults. You will then only be using one crator, the upper, and the set
should operate approximately as at C, Figure 124. It is also possible
that the blue streak is due to use of sets A or C, Figure 124, to carrying
the carbons too close, as per E, 124, or the condition shown at D, Figure
124. Any one of these may cause the streak, but, as I before said, prob»
ably it is lack of sufficient lamp angle.
Watchman of the Department.
Roundup, Montana, says :
As a subscriber to the Moving Picture World and watchman of
the department, I want the following information. What size
opera house would you suggest in a town of 3,200 population,
which is swelled to 5,000 by including two coal mining camps.
The house would be designed to run pictures and vaudeville
stock companies. There is already one moving picture the-
ater seating 400. Some parties are planning to build a theater,
or opera house here next spring. What is your suggestion?
Why if you have a really good moving picture theater seating 400,
my suggestion is to think a cuppla of times before investing money in
another one. I could not tell you anything at all about what size
house you should erect, since that would depend on a great many
equations, none of which you have set forth in your letter. First :
what kind of vaudeville stock could you get, and at what prices could
you get it? Second: Is the town compact, with good sidewalks and
well lighted streets, or is it scattered and dark so that it would be
difficult for people, to get to the theater, especially in bad weather?
Third : — but what's the use? I could not offer you intelligent advice
without absolutely knowing tho local conditions. Sorry, old man, but
it cannot be did. ,
New Reel Band.
J. B. Day, one of our old-time correspondents, formerly located at
Sherman, Texas, writes from St. Paul, Minn. :
Just a few lines to let you know I am still on the face of the
earth, though considerably farther up in the general direction of
the North Pole. Enclosed find sample of my film band which I
am just putting on the market. I trust it will meet with your
approval, and that you will give me a small write-up In the
department, explaining the advantages of the new band to manu-
facturers as well as to operators.
First and foremost, Brother Day, I am glad to hear from you again. I
thought for sure you had pulled the hole in after you so tight that you
could not get it opened any more. Second : I don't give "write-ups" — ■
only legitimate descriptions, based strictly on facts.
The new reel band consists of a thick strip of tough paper 7 inches long
by 1 5-16 inches wide. To this slip, and in its center, is permanently
fastened by "paper fasteners," a thick piece of clear gelatine 2 inches
by 1% inches wide, in one end of each is a metal protected eye hole, and
in the other end a similar eye hole carrying a disk to wind the string
under. The whole thing is illustrated in the cut.
Brother Day claims for the band the following advantages : First, It
is cheap, costing but 3 cents each in lots of ten thousand ; second, it will
wear well ; third, the dice that the string fastens around will not break
or tear like a paper dice ; fourth, it only takes the fraction of a minute
to attach a new string in case the old one breaks ; fifth, the paper name
plate may be changed by taking out the two paper fasteners and putting
on a new name plate ; sixth, it takes up little or no room, either at the
exchange inspection bench or in the operating room ; seventh, it is not
so likely to tear or damage as is the long paper band ; eighth, it requires
a great deal less time to put on than does the old paper band.
It seems to me that Friend Day's claims are very well founded, and
we wish J. B. Day & Company, which firm is putting out the band,
all possible success.
Chillicothe, Missouri.
J. W. Creamer, Chillicothe, Mo., writes :
Am enclosing my first answers to the questions. Don't suppose
they are correct, but I have at least tried. The questions sure
do make one study, and that certainly is beneficial. I would
like to have you visit Chillicothe when on your trip. We are
not very far from St. Joseph, one of your stops. Believe I can
get about eight or nine operators and helpers together, and the
three managers. We have two houses, but no union. If we
cannot get together I will try to hear you in St. Joseph.
I visited the Grand and Le Graw theaters in Brookfield, Mo.,
recently. At the Grand there are two Powers machines aud a
Fort Wayne motor generator set. The operator, Mr. Green, will
however, in my opinion, do well to study the projection de-
partment, and the Handbook. I do not think I ever saw pro-
jection light so badly discolored as was that of the Grand at
times, and he had direct current too. Several times the whole
picture was obscured, and at other times the whole lower half
was brown. At the De Graw Mick Walsh was using a Wagner
converter and two Simplex projectors. The picture was brilliant,
and the projection, in general, good. In closing I wish you
and yours the best of health.
Now wouldn't that pull your whiskers? Brookfield is one of my
old stamping grounds. My Dad ran an engine out of Brookfield
on the Hannibal and St. Joe (now a part of the "Burlington Route"),
and I lived in that classic burg for almost two years, attending the
"Brookfield Academy" which has long since disappeared. I wonder
if Mike DeVoy, a H. & St. Jo engineer, one of mv old time friends.
Is still there.
As to my stopping in Chillicothe, why it can't be did. As I remember
it Chillicothe is considerably more than fifty miles from St. Joseph,
I would like to come, old man, but I am afraid it is out of the question.
By-the-way, I also lived in Chillicothe a couple of months once ;
about 1S01, I think it was.
Salting Carbons.
R. W. Hastie, Stroudsburg, Pa., says:
In your late Handbook yeu refer to the salt treatment of
carbons. Can you give me the solution used? Can this treat-
ment be applied to both cored and solid carbons? Am using
National ai inch cored above and % inch solid below. What,
in your opinion, is the best American made carbon? I am
using Power's Six B, and Westingbouse compensarc, pulling 60
to 65 amperes. Have some trouble in holding the arc.
I would suggest that you procure from your supply dealer a few of
the National Silver Tip negative carbons, and give them a trial. As to
what is the best make of American carbon, why I would suggest that
you try the Speer and the National and decide for yourself. I cannot
January 27, 1917
THE MOVING PICTURE WORLD
517
answer questions of that kind in tha department The salt treatment
consists merely In soaking the carbon In a salt brine strung enough to
bear up an egg. Soak the carbons about a week unJ than let than dry
thoroughly, lie very sure they are dry. It Is best to Insure this by
placing them on top of lamphou . Inj *> on oan try tiu> matter
out and decide for yoursell whether or not it is beneficial. The
stunt Is Intended for A. C. only, h< nee only applies to cored carbons.
The New Tables.
Brother Ralph Martin of Los Angeles, Cal., has sent In a criticism
of Griffiths' new tables. November lib issue. His complaint la that
the new tables do not In all cases produce u stuudurd spot of 1^ Inches
In diameter.
I submitted this complaint to Friend Griffiths, who says:
1 really enjoy these mental tin's with Martin. In them we help
each other by scattering the chaff, and getting at the kernel
of each other's ideas. In these crticlstns there Is absolutely
nothing but friendly feeling on my part, and 1 am sure there
is nothing else on Brother Martin's part either. No matter
how harsh the criticism may appear to be, they merely add
6plce to what would otherwise be very hard and monotonous
work. His criticisms with regard to the size of the spot pro-
duced by application of the new tables are approximately cor-
rect, but he is mistaken in assuming that I ignored that point
In compiling the tables. I had both the size of the spot and
the heat of tho crater in mind when I choose the distance In
Table B. The one thing that Martin has overlooked is that the
ordinary projection lenses, almost without exception, call for
10 inches or more between tho condensers and aperture, and
the tables published in November 4th issue were constructed
to meet as nearly as possible the faults of the present condenser
and objective systems, not taking into account those things
which may in the future be invented. If we could really have
a range for distance Y of from 9 to 20 inches, as Indicated by
Martin's criticism, that would be quite another thing, but since
the minimum distance is automatically set at about 16 inches
by the objective lens diameter, and since the Imperfection of
appartus makes the maximum distance from 20 to 22 inches,
why Martin's proposition won't work.
As a matter of fact the variation in size of spot is easily taken
care of by plano-convex and menisucs-bi-convex condensers, and
even with the new tables it is necessary to be familiar with
Table 2, page 143 of the Handbook, showing the enlargement of
the image over the object. In this connection Table 2 can
be further improved, and I have an idea in mind which will
eliminate the apparent deficiencies in the new tables.
Really I don't quite know what to say as between Martin and Griffiths,
but anyway I do not think it is wise to run the risk of confusing mat-
ters by publishing Brother Martin's charts at this time, because, while I
have every respect for Martin's ability as an experimenter, still I am
not at all certain he is right in this matter, and if he is not it would,
it seems to me, be very unwise to in any degree upset Griffiths work
at this stage of the game. I must perforce move cautiously in this
matter, and be pretty certain I am headed in the right direction before
throwing in the clutch. It is all right to have the engine running
while reading the sign-board, but if the clutch is in you will have left
the sign-board far behind before you are certain you are headed on
the right road.
From Chicago.
Chicago, 111., sends check for new Handbook, says "please don't use
my name," and then proceeds as follows :
Am enclosing a few samples of splices which pulled apart in
running through rewind and cupping slightly to detect loose
patches. These were taken from one reel of a five part
; the other four reels were perfectly all right.
I have been- running the Triangle Kay-Bee, Fox, Metro, Para-
mount, Triangle Keystone, and Triangle Fine Arts for eighteen
months, and rarely have a break on any of them with the ex-
ception of -. Some of t\e reels of are good
and others are literally awful. The splices look like machine
work, and I have about concluded that it is the fault of not
using enough cement, or else cement of poor quality. I have
heard several complaints on this particular make of film,
therefore it would seem I am justified in making this kick.
We have reported the matter to the local office, but as a rule
such complaints do not reach the right place. I would consider
it as a favor to myself and many others who have to handle
Fine Arts features if you will take the matter up with the
manufacturer. I have been a subscriber to the Moving Picture
World for many years, and appreciate the projection depart-
ment greatly.
I have taken this particular matter up with the manufacturer and the
trouble will very soon be completely remedied, although it may still
appear to some extent for a few weeks.
I appreciate your kind words, Chicago. I have to smile every time I
get a letter from Chicago, however, because it contains the legend
"don't use my name." It's really funny the way the rule or ruin ele-
ment have you fellows buffaloed. However, I do not blame you, as you
cannot afford to deliberately butt into trouble.
Columbia, S. C.
! \ lb, 1 1 II I the full,, wing :
. ■ i have in en u Ing » bleb lata
the in. in behind EM Kn.iw J ■ i. million tha Mm i
him Is in. Muybo soin, Say b, will and
tr> tO help tb, , rank I I behind him.
THIS FILM NEEDS NO INSPECTION
I Wl l SKD HY
A.LBBRT II. BSTES,
Tlie BluielDirci Tliea-tr©,
Or-ctngroloxxrgr, S. C
I. A. T. S. E. 347.
Condition of Leaders and Trailers
Condition Received In
Condition Shipped In
Condition of Film
Condition of Subjects
Condition of Titles
Date
Remarks
Am working in a new house, and some of these days am going
to send you some real photographs of a clasBy, little operating
room. I have two motor driven Powers CA projectors, pulling
current through a Fort Wayne A.C. compensarc, with a nice size,
well lighted booth. Am projecting a 12-foot picture at SO feet.
Understand you are going down to Columbia, S. C, on your
next hike. Please let me know, through the World, when, and
I will try and be there. We have a clever bunch In the Columbia
local, and I can safely say they will all be glad to see you.
Huh ! Brother Estes, I am afraid you have another "say" coming.
Richmond, Va., Columbia, S. C, and Macon, Ga., are the only three
locals in the south which seem to be calmly and peacefully sleeping.
Some of the locals did not even wait for a letter, but asked me to
include their city as soon as the Itinerary of the trip was first published.
Outside of these three locals, however, every other local In the south
has responded to a letter, and only one, Memphis, Tennessee, has turned
the matter down. I have, however, written to Richmond, Va., Local
No. 87, Columbia, S. C, Local No. 347, and Macon, Ga., Local No. 594;
twice, and have not even received the courtesy of a reply. Now I have
absolutely no feeling of resentment in the matter, but would most re-
spectfully suggest to these locals that it is customary, merely as a
matter of ordinary courtesy, to reply to a business communlcaion.
It will be a matter for very genuine regret If it becomes necessary to
leave Richmond, Columbia and Macon off the trip. Personally It makes
no difference to me, because there are already fifty-eight cities which
have either, without waiting for a letter, demanded or requested that
I stop, or have responded promptly to a communication by mail, and
there are quite a number yet to hear from. As a matter of fact I am
afraid I won't be able to include all the cities that are going to ask for
time. As the matter lies right now it will take fully ninety days to
cover the route, and there will be at least fifteen or twenty more cities
in which I probably will bo obliged to stop. You can therefore see that
in speaking of this matter my only regret is that these three cities
are likely to be deprived of something they really stand In need of.
This sounds like an egotistical statement, but I believe that every city
in which I have delivered this lecture will agree with It.
As to the film report, it is a mighty fine thing, but if the top line 13
to be included it is up to the operator to make good. Of course If every
operator does make good, then the film needs no Inspection. The
including of this slip, however, in this form, will promptly remove the
operator from the lazy man's class.
I will be glad to have photographs of your operating room, but
object to that "well lighted" part of it. An operating room should be
painted black inside and should have no light at all while the picture
is being projected.
Size of Carbons.
P. A. Wentzel, South Bethlehem, Pa., writes :
Kindly advise as to size carbons, solid or cored, and make to
use on 30-60 amperes, 110 volts A. C.
For 60 amperes A. C. I would suggest either two %-fncb cored, or a
%-inch cored above and a 7-16 inch cored below, set according to C, figure
124, page 297 of the Handbook; also illustrated photographically In
figure 126, page 300 of the Handbook, giving your lamp enough angle so
that only the light from the upper crater will be used. If you haven't
a Handbook, why the set referred to is the same set that Is used for
D. C. It requires much closer adjustment of the carbons, however, than
when using D. C, because the crater is much smaller; also the candle-
power Is not as high, but the illumination Is far more even and steady.
I would not advise the use of as little as 35 amperes A. C. for the pro-
jection of a picture larger than eight feet. Forty ought to be the minimum.
For 40 amperes I would suggest that you experiment with two V-i-lnch
cored carbons. If they do not work to suit you, use one of the sets named
above — whichever one gives the best results. On the whole, I am a little
518
THE MOVING PICTURE WORLD
January 27, 1917
skeptical about It paying you to bother with 7-16 inch carbons. They
are not so easy to get, and the possible advantage through their use
would not be anything very great.
Home-Made Motor Drive.
George Arbuckle, Argyle, Neb., asks :
Could you tell me how to make a motor drive for my ma-
chine which will work
satisfactorily? I have
the motor and plenty
of groove pulleys of
different sizes. . The
boss refuses to buy
a motor drive, but has
no objection to his
humble slave making
one.
Well, slave, there are
a number of ways of
accomplishing this par-
ticular thing. I would
suggest, however, that one shown in the attached drawing will per-
haps serve as well as any. It gives almost unlimited variation of
speed, the only objection being that it necessarily requires a rather
narrow, flat belt, and the belt is likely to stretch. This, however,
can be taken care of by means of an idler. The two cones can be
turned from hard wood by any wood worker. They must, of course,
have exactly the same slope. The rest of it is shown by the illus-
tration, and I think you will have no trouble in building one.
A Serious Business.
From Hibbing, Minn., comes a letter containing newspaper clippings
and statement of what purports to be facts with regard to a theatre
fire which recently occurred in Hibbing. The Duluth, Minn., Tribune's
account of the affair Is headed : "Panic In Hibbing Theatre. Operator
Burned. Persons Trampled in Rush Following Explosion." (You will
note the resurrection of that hoary headed old joke "explosion of the
film.") The Tribune then says in part:
Glen Wilson, AGED 15, movie operator at the Princess
theatre, was perhaps fatally burned, and several persons
were trampled in a panic which followed an explosion of film
in the operator's cage. (Cage is good. Ed.) Women screamed
and fainted. The exits were jammed in the rush which followed
the outbreak of flames. * * In the meantime fumes had filled
the tiny coop (It's a coop now. Ed.) and the building became
ignited. Wilson's clothing caught fire, and his efforts to ex-
tinguish the flames proved futile. Crying for help, he threw
open the door of the small enclosure and started for the open.
A rush of flame and smoke followed him. By the time Wilson
reached the street and started for a mad dash for the Rood
Hospital, more than a block away, the audience had awakened
to what was going on, and the aisles were filled with a
fighting mob, all intent upon reaching the street. * * *
Wilson's approach was seen by physicians at the hospital and
they tore the flaming garments from his body. His head,
face, neck, chest, arms and back are severely burned. The
doctors hold out hopes for his recovery.
The letter accompany the clipping says, in effect:
Here is a sad case. A boy 15 years of age, whom I am given
to understand is the support of a mother, now in the hospital,
and perhaps a cripple for life. He took a man's place, receiv-
ing the magnificent salary of $30.00 per month, running (not
operating) two projectors, sweeping out tlie theater, hanging
posters, running seven matinees and fourteen shows per week.
His employer, an ex-cigar maker, who formerly belonged to
the Cigar Makers' Union, is now running two theaters, one in
Hibbing and one, the Lyric, in Virginia, Minn. He has a
knack of picking up poor boys, placing them in the operating
room, working with them for a couple of weeks, and then
leaving them to "run the show." The operating room of the
theater is a veritable fire trap, and under any other city's
regulations would, I believe, be condemned. The foregoing
are facts, and as such I am ready to back them up in any
way, shape, or manner.
Yes, I agree with the correspondent, it is a sad case. The boy himself
is not so much to be blamed. You cannot expect very much wisdom
in a fifteeen-year-old head. It is also within the range of possibility
that this particular manager picks up these boys and gives them a
"chance" from pure goodness of heart. In other words, his motives
may be all right, and his intent might have been to assist this boy
in supporting his mother. I, personally, however, most emphatically
question that particular proposition. I only name it as a possibility.
But in any event, allowing that the manager's primary intent was not
the securing of the very cheapest kind of cheap labor, and that his
intent really was good. (In other words, giving him the full benefit
of every doubt.) Still, has he the moral right to place the reproduction
■of a photoplay which costs perhaps many thousands of dollars in the
hands of a flftccn-y ear-old kid, who admittedly only has a "few weeks"
experience, and who therofore possessed no knowledge whatever of
the finer points in the art of projection. Has that manager the moral
right to place the reproduction of the work of some of the best artists
in the world in the hands of a fiftccn-year-old boyt Mind you in
asking this question I am laying asldo the danger to the audience,
which this case proves is a very real danger. This ex-member of the
Cigar Makers' Union would probably have thrown a fit had any philan-
thropic (?) employer undertaken to hire a fifteen-year-old boy at a
figure far below the union scale, yes, and even far below the scale
of common decency, and put him to making cigars. Yet when he
becomes an employer of labor he promptly proceeds to forget all that.
At least in making cigars the child would not be endangering the
lives of the smokers. He might make it very unpleasant for them
by rolling some "horrible examples" in the way of smokes. In this
case, however, he not only made it unpleasant for the audience by
failure to produce the best possible projection with that which is
given him to do with, due to lack of knewledge, but he actually en-
dangers their very lives.
It seems to me it is time the placing of children in operating rooms
be forbidden by law. It is not fair to the audience. It is not fair
to the bona fide, genuine operator, who must earn his living by the
sweat of his brow (and in some of the "cages" and "coops," like
the one named they are likely to earn it by the sweat of their whole
body.) It is not fair to the artists — to the producer, or to the film
exchange. IT IS NOT RIGHT FROM ANY POSSIBLE POINT OF
VIEW.
Reason for the Rule.
Ralph Fuller, Ogden, Utah, says :
I have an important question I would like to nave answered
through the department, though it has nothing to do with pro-
jection. Some time ago I bought a one-half interest in a
theater in this city. I have been a member of the I. A., Local
358, for two years past. When I bought the interest in the
house I expected to do my own operating, but the local has
passed a law prohibiting an owner from running his own
machine. Do you think this is fair?
Yes, I do, Brother Fuller, and I believe you will yourself concede its
fairness when you understand the matter fully. The local has, how-
ever, apparently erred in not explaining to you, in detail, its point of
view. First : you are ncno AN EXHIBITOR. Do you think it is fair
for you to run your own machine, and thus eliminate the operating ex-
pense which your competing exhibitor is compelled to stand? Does
not this give you a decidedly UNFAIR ADVANTAGE over your non-
operating competitor? But this is not the reason the union passed the
lawr The union point of view is just this : While not wishing to be
understood as intimating that you would do anything of this kind,
still it has been found that there are men who have been given a
fake "interest" in a theatre purely and entirely as a wage reduction
proposition. It is worked this way. The exhibitor, finding he could
not sidestep the union scale legitimately, made the following propo-
sition to his more or less weak-in-the-spine operator : "On the face of
things I will sell you an interest in the theater. You will pay me the
sum of $1.00, so that the transaction may be of record, and thus ap-
pear to be legitimate. You will at the same time deed this interest
back to me, or to my wife. I will then give you a permanent position
at" — whatever wage they may have agreed upon. This particular
scheme, Friend Fuller, has been worked in a great many instances.
The operator claimed to be "running the machines in his own house,"
and supposedly was not receiving any salary at all, but a share in
the profits. As a matter of fact he was not receiving a snare in the
business, but an under-the-scale wage. This particular scheme is the
thing responsible for the law which many unions have passed pro-
hibiting the owner from running his own machines. Sorry, old man,
but I cannot agree that the union is in the wrong in this matter.
Even though your buying an interest in the theatre be perfectly legiti-
mate, and you are in fact running your own machines, and not work-
ing for wages, still it would be unfair to your fellow exhibitor. If, on
the other hand, it were the other thing, it would be unfair to the
union — and there you are.
Not Available.
Recently a correspondent suggested the possibility of using Cook-
Telar lenses for projection. These lenses have very short back focus,
being so constructed that they work at about half the back focus which
ordinary lenses require. It was suggested that this might aid in solving
the difficulty encountered in the divergence of the light ray behind the
aperture. This, however, is not feasible because of the fact that, first,
the Cook-Telar lenses are not made for projection purposes, and it Is
not certain they could be used for projection ; second, they come in
only one focal length for each size of lens. These lenses are made
particularly for use in small hand cameras, and therefore have rather
small diameters ; also they are only available at this time in one focal
length. All of which I believe disposes of the claims of this par-
ticular lens to be considered for projection purposes, at least at this
time.
r-When You're in Trouble-i
RICHARDSON'S
MOTION PICTURE HANDBOOK
FOR MANAGERS AND OPERATORS
Is the Doctor That Can Unfailingly Prescribe
for Your Ailments.
There isn't an operator's booth in the universe in which
this carefully compiled book will not save ten times
its purchase price each month.
BUY IT TODAY! $4.00 THE COPY, POSTPAID
Your bookseller can supply you or the nearest Moving Picture
World ojfue uill promptly fill your orders.
MOVING PICTURE WORLD
Schiller Bldg. 17 Madison Ave., Haas Bldg.
Chicago, 111. New York City. l-os Angeles, CaU
January 27, 1917
THE MOVING P1CTURK WORLD
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519
Motion Picture Photography
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Conducted by CARL LOUIS GREGORY, F. R. P. S.
Inquiries.
QUESTIONS la cinematograph] addressed u> this department will re-
ceive carbon copy of the department's reply by mail when four
cents in stamps are Inclosed. Special replies by mail on matters
which cannot be replied to in this department, si.
Manufacturers' Notice,
It is an established rule of this department that no apparatus or other
goods will be endorsed or recommended editorially until the excellence
of such articles has been demonstrated to its editor.
Camera Specifications (Continued).
rAJCB-UP: The take-tip is the device by which the exposed film is
wound up into the lower retort as fast as the film is exposed. Since
the film is wound upon a reel which constantly increases in size as
It takes up film it is not possible to have a take-up of constant speed.
There have been numerous devices invented for giving a constant de-
crease in speed of the take-up spindle which would correspond to the
change in speed due to the constantly increasing size, but none of
them have proven more successful in practice than the simple one of
some kind of a slippage which will permit the take-up to revolve only
as fast as the film is fed onto it, the most common of these being
the friction clutch and the spring belt. The spring belt is a coil of
steel spring which will slip on the take-up pulley whenever the tension
of the film is sufficiently great. The friction clutch consists of two
discs held in contact by a spring with sufficient friction to revolve
the spool spindle as fast as the film feeds from the lower sprocket. If
the tension of the take-up device is too great for the celluloid to bear
the strain, the sprocket holes will be torn out, losing the lower loop,
•with consequent buckling and snarling. If, on the other hand, the
tension is too loose it will be insufficient to revolve the spool spindle
and wind the film up compactly as it feeds from the lower sprocket.
The spring belt take-up is adjusted by stretching the spring belt, or
by shortening it, so as to decrease or increase the friction with which
It grips the take-up pulley. In the friction clutch some way is pro-
vided for increasing or decreasing the tension of the spring which
holds the two- clutch discs in contact. Friction clutches should be care-
fully watched, as an excess of oil will cause them to slip, even under
■considerable spring tension, or if the lubrication is not sufficient they
are liable to "freeze," or bind, together. The friction clutch is, how-
ever, much more quickly adjusted than the spring belt. Moreover, the
spring belt often has a tendency to stretch and relax its tension, or
to wear down the diameter of the take-up pulley, which also decreases
its grip.
Gears : On the quality of the gears and bearings of a camera depend
Its length of service. The workmanship, material and design of the
gears and bearings should be fully described as they have so much to
■do with the intrinsic value of the machine as an instrument of preci-
sion. The gears in some of the cheapest cameras are cast from soft
■die metal ; others are carelessly cut from soft brass, while the best
are carefully cut from hard brass or steel. A camera in which the
gears are made of die metal or soft material will wear down quickly,
the gear teeth break easily, the bearings become loose, and it must
be soon cast aside, while one which is carefully made of good ma-
terials will last for many years. It must be remembered, however,
that even the best of materials and workmanship are not proof against
abuse, and that grit and dirt and lack of oil will soon ruin the finest
of workmanship.
Bearings : Bearings are an important part of the gear chain, and it
is important to know that they are made of such material as will
prevent their wearing loose in a short time. All important bearings, es-
pecially those working at high speed, should be properly bushed with
good bearing bronze, preferably in such a manner that the bushing
may be replaced if necessary. All bearing surfaces should have proper
provision for being easily lubricated, and such places and parts as come
in contact with the film, or may throw oil upon the film during their
movement, should be provided with shields or other devices to prevent
splattering of oil. Lubrication and cleanliness are up to the camera-
man, and too much oil is apt to cause more trouble than not enough.
For example, a case where a small drop of oil splattered on the in-
terior surface of a lens, where it could not be seen, ruined several
thousand feet of negative.
Footage Indicator : The most general type of footage indicator is a
graduated dial with a pointer geared down from the mechanism which
indicates roughly the number of feet of film run through the camera.
♦Copyright, 1917, by the Chalmers Publishing Co.
Some ol the better ones bavs .1 1 and dial indicating the Dumber of
up i" 82 or 18, after which they repeal again This typo of
rerj well for keeping track ol ad total footage,
but Is very liable to error sine. the bands have friction ferrules for
BetUng hack to sero and are apt to work loose or become changed
in setting through some Inadvertent contact. Many kinds of trick work
demand a more accurate method, and many cameramen have had revo-
lution counters placed in their cameras which Indicate either the foot-
age or the numbi r of frames. These little counters may be obtained
with two s.ts (>f Dgures, one giving the total footage and the other
the Scene footage, in which the scene footage can be set back to zero
by turning a small button. A few of the up-to-date manufacturers are
now installing such counters upon their cameras.
Speed Indicator: A few makes of cameras are provided with the
tachometer, or speed indicator, which indicates the number of frames
which are being made per second. While this is a refinement often
demanded by amateur cinematographers it is generally disdained by
the professional, as he is generally proud of his ability to turn any
particular number of frames per second from long practice, and from
the fact that the addition of the speed indicator has a considerable
retarding influence upon the ease with which the camera may be
cranked.
Sprockets and Rollers : As the sprockets In a camera are the means
of feeding the Dim to and from the gate, their material and design is
important. They should be accurately cut from hard brass or steel
and relieved in the center so that they do not come in contact with
the film except at the edges. If they are not accurately cut, with
the teeth properly formed, they will have a tendency to tear the sprock-
et holes or crimp their edges, or even cause the film to ride up over
the points of the teeth, which, as one can readily see, would cause
several kinds of disaster. If the sprockets are of soft metal the
contact of the edges of the sprocket holes will in time wear the sides
of the teeth until they become hook shaped, when they will then either
tear the film between the sprocket holes or crimp down an edge on
one side of each hole, causing several brands of trouble which it is
not necessary to dilate upon here.
Rollers : One or more rollers, or guides, are used upon each sprocket
to keep the film in mesh with the sprocket teetch. They should be
provided with a double bead at each end, the two beads riding the
sprocket teeth so as to press upon the film close on either side of
each row of sprocket holes, but should not come in contact with the
film at any other point. Their bearings should be such that they
can revolve freely without lubrication and without play. They should
not come in contact with the bare sprocket, but should be just near
enough so that one thickness of film can pass over the sprocket freely
without the roller bearing unduly hard against it, but just turning
freely as the film feeds from the sprocket. In some cameras these
rollers are fastened securely at the proper distance from the sprocket
and the end of the film must be threaded through by turning the
sprocket. In other makes the rollers are mounted upon an arm which
may be thrown back so that the film may be placed on the sprocket
without threading the end through, after which the roller arm is
snapped back into position and held in contact with the film by means
of a spring. In such case a stop is provided which holds the arm at
the proper distance to keep the rollers from coming in contact with
the sprocket itself.
Aperture Plate and Gate: There is a great variety of materials used
by different manufacturers for aperture plates. The best material for the
aperture plate is that of a very hard metal capable of a mirror-like pol-
ish, not easily corroded, and over which the film can pass with a mini-
mum of friction and without danger of scratching either the celluloid or
the delicate emulsion. Hardened steel, ground and lapped to a finish,
hard silver or Monel metal are among the most desirable. Among those
to be religiously avoided, although often used, are soft brass, velvet, die
casting metal, or any soft metal. Velvet and soft metal aperture plates,
become scored or scratched, or catch and retain small particles of grit and
dirt, which cause long, longitudinal scratches on the surface of the emul-
sion. Even a plate which is smooth and flawless to the touch, and to the
eye, will often retain a particle sufficiently large to plow a groove in the
soft gelatin of the emulsion and accumulate upon the plate a consider-
able heap or ridge of the emulsion substance, not only causing horrible
rain storms on the screen, but also scattering emulsion dust over the
surface of the film, thereby causing innumerable dust specks in the
negative. It is a difficult enough matter to keep a clean aperture even
under the best of conditions, without being handicapped by having a
large percentage of negative spoiled by ugly scratches. Working in a
humid atmosphere softens the emulsion of the gelatin and increases the
danger of scratching. Wherever scratching is encountered the aperture
should be cleaned after taking each scene, a soft brush or the ball of the
finger being best for this purpose.
(To be continued.)
520
THE MOVING PICTURE WORLD
January 27, 1917
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Music for the Picture
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Conducted by CLARENCE E. SINN and NORMAN STUCKEY.
Announcement.
ANY questions concerning music for the film, suitable instrumenta-
tion for motion picture theaters, questions relating to the pipe
organ ; in fact, any questions, criticisms or suggestions dealing with
musical interpretation for moving pictures will be answered by Mr.
Stuckey through this department. Inquiries should be addressed to
Musical Editor, Moving Picture World, 17 Madison avenue, New York
City.
The Development of the Film Player.
The limits of the film player should command the attention of every
exhibitor who contemplates the purchase of sueti an instrument for de-
picting the action on the screen.
The automatic player-piano, combined with the organ is the surprise
of the musical world and late improvements and inventions have made
this instrument the most satisfactory single intsrument for the musical
accompaniment of moving pictures. The automatic film player has
developed from a very small and imperfect player-piano, driven by an
electric motor, into a huge affair in which the organ feature predomin-
ates. It is well that the exhibitor understands the limits of the film
player and he should also have a comprehensive knowledge of its possi-
bilities. Many exhibitors, hearing the film player for the first time, are
immediately impressed with it, but intelligent understanding should enter
into the purchase of such an instrument and architectural and acoustical
limits should ba thoroughly considered.
What may be called architectural limits is of first importance. The
average theater, by the conditions of its size, shape and manner of
building, limits the development of the film player. Few theaters are
constructed with a view to having the music well located so as to get
the best results. The orchestra pit, the location of the organ, the piano
or the film player usually receive the last consideration from the archi-
tect. As a rule the builders have an idea that the music should be
somewhere in front of the stage and they usually leave this important
phase until last — until it is too late to arrange the proper architectural
and acoustical scheme for the location of the film player.
Little by little prospective builders of film theaters are coming to
figure ahead on their musical reequirements. That means to say that
the purchase of an organ is often considered and even completed before
the theater itself is finished. At present the ordinary moving picture
theater is designed with rectangular floor plan and semi-cylindrical roof.
The type Is almost ideal for all purposes "bt sound, save for its sharp
corners, which have a tendency to promote echoes. These corners could,
of course, be rounded off, but it is too much to expect most architects
or even managers to consider little things like these.
The arrangement of pipes is also highly important. The roof of the
theater is usually low, and the organ pipes often have to be put on a
gallery on account of there being no space for them on the floor. Hence
sixteen-foot pipes are sometimes too long or else come to near the roof.
It is necessary in planning the typical organ for film purposes, especially
in smaller houses, to see that the Bourdon and other sixteen-foot stops,
if there be any more, are placed down as low as possible, for if they are
placed too near the roof, they will tend to sound heavy, rumbly and
echoish.
An organ must have a good foundation, and any instrument of this
sort which is to fill a hall seating 500 people must be provided with at
least one strong bass, sixteen-foot stop, and two good eight-foot Dia-
pasons on tho manuals. Let these be provided first, and the remaining
stops are not then half as important. Excellent results can be obtained
if the organ contains an eight-foot stop of clarinet tone, a four-foot
oboo tone, a four-foot flute, an eight-foot Gamba and a four-foot Sali-
cionel. With these one can do anything an organ needs to do for the
interpretation of screen action.
If there is plenty of room, let there be added to this a stopped dia-
pason of eight-foot tone, another Gamba, and an eight-foot trombone
or trumpet. Tho sixteen-foot Bourdon will be on the pedal, while on
(ho first manual will be tho eight-foot metal diapason, the stopped dia-
pason, one Gamba (low) and one flute. On the other organ will be
tho open diapason, the other Gamba (high), tho oboe, the clarinet and
tho trumpet or trombone. Enclose these in swell boxes and you have
nn expressive organ of small size that can be played by hand most satis-
factorily, and that by a double roll system can bo played also as a solo
automatic organ of considerable rapacity and of good tonal quality.
It will sound well, with strong middle voices, clean bass and not too
squeaky a treble. Suppose such nn organ divided, and placed with one
organ on each side of tho screen, while the sixteen-foot pedal stop is
out in two also and placed half on each side. There you have an ar-
rangement quito feasible wherever a motion picture theater has any
spare room in front. In many cases, where space is hard to find, a
gallery arrangement can be used for the manual stops, leaving the
pedal stop on the ground floor level.
Of course, we are counseling an ideal ; but it will soon be seen, upon
analysis, that it is much better in every way to have pure organ tone
with good foundation and no fancy stops than to put in the fancy stops at
the expense of the foundation. If you have a good diapason tone and
plenty of it, then the next great requirement is that the manual stops
shall be enclosed in swell boxes. With a two-manual organ this means
that you have in reality two organs each in its swell box, placed on eith-
er side of the screen. It is just as easy to have two swells as to have but
one, and the result — that the organ becomes expressive in every stop ;
a result to be desired by every exhibitor who wishes the best musical
results. Add expressiveness to solid tone and you have as much as you
really need in an organ of relatively small size.
Even the above catalog of stops could be cut down by removing the
stopped diapason and the trumpet or trombone stops. But the idea of
two manual organ should be rigidly adhered to, at any cost, for the
single manual instrument is not, strictly speaking, an organ at all
when played by hand.
The same remarks apply to the pneumatic player attached to the film
organ. As a matter of fact, a double-roll system, with one roll for
each manual and couplers allowing the pedal to be hooked up with either
organ as required is quite adequate, A double tracker system with two
rows of perforations, and roll to correspond, is even better for con-
venience sake but more complex to read, not to mention the patent rights
that cannot be disturbed for some time to come.
There are many little problems to be solved, as will be seen from the
above brief considerations ; yet they are quite simple when taken up in
an intelligent manner, with real knowledge of the requirements.
To play an organ for moving pictures is an art in itself,
and there are very few organists who are now practicing
the art of playing for moving pictures who have any con-
ception of how their playing sounds out in the bodv of
the theater. The idea too often is that an "effect" can only be
made by pulling out all the stops. And another mistake many organists
make is the use of the tremulant. Organists playing organs equipped
with a vox humana should use this effect sparingly and not play every
number with the tremulant or vox humana. The acoustic properties of
the average moving picture theater will not stand the excessive use of
certain stops and they should be used with discretion. A simple plain
diapason tone is the necessary basis for successful organ playing in a
theater of the architectural type common to the majority of moving
picture theaters ; and exhibitors should not fail to realize this when they
consider the purchase of an instrument.
It is highly important to remember that good solid tone, based on the
open diapason of the organ proper, with a few stops of soft reed quality
to provide variety, is the best possible equipment for any sort of organ
in any sort of room, and especially the sort of room the average motion
picture theater is. The resources of the moving picture theater in space
available and in respect to the money to be laid out, are not usually
large enough to permit the erection of a great concert organ. The film-
player for general use must have first of all a good organ foundation
and tho diapason should receive first consideration. If to this are added
stopped diapason, octave, twelfth, one "mixture" of three ranks, flute,
trumpet and salicional and gamba, no more will be needed. Any more
will do more harm than good and will be simply wasted.
It is hoped that in time there will be enough musicians available for
playing the organ, but to put such an instrument into the hands of a
young lady who has just graduated from piano playing is mere foolish-
ness The subject "Film-Players," "Organs." "Photo-Players." etc., will
be thoroughly dealt with in a series of articles now in course of prepara-
tion.
Membership Requirements of the American Guild of
Organists.
Theater organists will be interested in the requirements for examina-
tion of the American Guild of Organists of the United States and
Canada. Full particulars may be obtained from W. R. Hedden, Mus.
Bac, F. A. G. O., Chairman of Examination Committee, 170 West 75th
Street, New York City.
The requirements for the Guild examination are as follows :
FOR THE CERTIFICATE OF ASSOCIATE.
Tests at the Organ.
1. Candidates must be prepared to play the whole or any portion of
one of the following compositions, the selection of the piece to be
made by the candidate: "Fugue in E Flat" ("St. Anne's"), Bach,
Bridge and Higgs edition, Book 6, page 36, or No. 1, Book III,
Peter's edition, or "Postlude in D," Henrv Smart (H. W. Grav
Co.).
January 27, 1917
THE MOVING PICTURE WOK 1.1)
521
2. A si^ht reading tart, or moderate length, for tho organ.
3. Play at ^ i s■'■ ami 1' clots (four slaves).
4. Transp. Lge Into two tCKJ ■■, neither more than
one touo above or bolow tho printed mute.
5. Harmonize at sight. In four parts, a given uiclody.
B. Pill up a figured ba IS at sight. In four parts, without pedal.
7. Tests In modulation :
(a) To nearly related keys.
(b) To remote keys.
l'U'KK WORK, AWAY PROM THE ORGAN.
1. To a given melody add Alto, Tenor and Bass parts.
•j. Counterpoint In two, three and four parts, in various species ami
combinations of species. Three examples will be set.
Write answers to fugue subjects and show at least one counter-
subject to eacb, in double counterpoint at the octave.
4. Questions In genera] musical knowledge drawn exclusively from
"Music and Musicians," Lavignac.
5. Ear Tests :
Write down from dictation two brief melodies, of
which the keys will bo announced and the Tonic Chords
struck. Each passage will bo played threo times.
6. To a figured bass add Soprano, Alto and Tenor parts.
7. To an unfigured bass add Soprano, Alto and Tenor parts.
B Write a sixteen-measure sentence, introducing certain modulations
and cadences which will be specified.
0. Transcribe a short pianoforte passage to make It effective for the
organ.
THE REQUIREMENTS FOR THE GTJILD EXAMINATION ARE AS
FOLLOWS :
FOR THE CERTIFICATE OF FELLOW.
TESTS AT THE ORGAN.
1. Candidates must be prepared to play the whole or any portion of all
of the following compositions :
"Frantasia and Fugue in G minor,1
Higgs Edition, Book 8, pp. 127-135,
Peter's edition, and last ("Final")
Sonata," Guilmant.
2. A sight reading test, of moderate length.
3. Play at sight, a short passage in ancient vocal score, with C, G
and F clefs.
4. Transpose at sight a passage in short score into two keys, neither
more than a major third above or below the printed music.
5. Harmonize at sight a given melody in four parts.
6. Improvise on a given theme.
7. Fill up a figured bass, at sight, in four parts.
PAPER WORK AWAY FROM THE ORGAN.
1. Counterpoint in three, four and five parts, in various species and
combinations of species. Three examples will fce set.
2. Write an exposition of a four-part fugue on a given subject, and
also show a close stretto. This may be written for voices, strings
or organ.
3. Questions in general musical knowledge drawn exclusively from
"The Evolution of the Art of Music," by Parry. (D. Appleton
& Co.)
Ear Tests:
Write down from dictation two progressions of chords,
of which the keys will be announced and the Tonic Chord
struck. Each passage will be played three times.
Orchestrate a given passage for a specified number of instruments.
To a given melody add Alto, Tenor and Bass parts.
Add, to a given ground bass, Soprano, Alto and Tenor parts in four
different ways. First, with simple chords, then with passing and
auxiliary notes, then with suspensions, and finally with imitations,
making a continuous composition.
Compose the opening sixteen to twenty measure of the first move-
ment of a string quartette. The first two or three measures will
be given. Give a sketch of a suitable second principal theme.
Candidates for either of the certificates must secure 70 per cent, of
the total marks in each section of the examination, i. e., Organ Tests
and Paper Wrork.
Bach, Bridge and
or No. 4, Book II,
movement of "7th
4.
8.
Music Every Musician Should Know.
"1812" OVERTURE— TSCHAIKOWSKY.
In 1805, Napoleon's power was at its height ; from then it waned until
his final overthrow at Waterloo, 1815. In 1812 he decided to Invade
Russia. He reached Vilna, hesitated and then went on. He defeated the
Russians at Smolensk. Again he hesitated, yet again went on and
reached Moscow, where he stayed until October. There he determined on-
the terrible retreat from Moscow. Five-sixths of his army had per-
ished.
The stupendous solemn overture, "The Year 1812," by the grea.
Russian composer, Tschaikowsky, is a vivid expression of patriotic ex-
haltation.
It opens impressively with the great Russian hymn, "God Preserve
Thy People." Then follows a turbulent movement, wherein are heard
prominently the "Marsellaise" broken by characteristic Russian folk-
tunes. The introductory Russian hymn reappears and there occurs a
mighty musical struggle between French and Russians, symbolized by
their respective national anthems. Finally the "Marsellaise" is wholly
silenced by the overwhelming surge of the familiar Russian National
hymn, with which the overture closes amid the exultant pealing of
cathedral bells.
ri i w BOAT BONO Ml OHN.
ohn compoood forty-nine "nong« without word " >r tbli oompoaltlon, to wholly lyric In ipliil tii" beautiful
mp.-.'' molod Ined by wonderfully appropriate aooompanl-
mi in-*-- wan oriKinatiii by Mendelssohn, at wai al o the general tin-.
in the Venetian Boat s.mi; we bear the melodloui gondolier uh ho
waylng loraft over the rippling wal
Eighteen bad been publl bad whoa, In 1888, lf< mi. imiohn'
writing to iii publisher In referenoe to oartaln works i /aged
upon lej "iiut the] are nol ' onga without words' for i hava no
Intention of writing any mom of that sort." It Is fortunate for mimic
lovers that Mendelssohn did not adhere permanently to this rwoiutlon.
The ird might also be called, "songs without
," for to only six of tho forty-nine did the oompo or give Indi-
vidual namee, The titles by which the originally un-numed ones are
popularly Known wei ted by Stephen Ili-llor, a contemporary
plan it compa er, and a friend of Mendelssohn.
HULK) LACK
Among the great quantity of music composed by this Prench musician,
tho present "lilillo" Is among the best known and the most popular.
It is really an unpretentious bit of writing, but It bornus the charm of
simplicity of manner and contents. Its mood Is almost pastoral, Its
bass very simple and unostentatious, Its melody as graceful and bucolic
as though piped by somo shepherd. There Is Introduced a contrasting
section which Is slightly more dramatic In mood but which does not
lack the easy grace of the Initial theme. The contrasting episode Is
very brief, and the return of the main mood and melody Is heightened
In effect. Thero is appended a short coda, which rounds out the com-
position gracefully.
HUNGARIAN DANCES— BRAHMS.
Johannes Brahms won for himself a place among the world's great
masters by composing noblo works In many forms — symphony, sonata,
requiem, songs, etc. His four symphonies are especially valuable, be-
cause of their classical style. Tho Hungarian Dances are exactly what
the title indicates — Hungarian themes that were put into their present
shape by Brahms. Many of them were of Gypsy origin, but some
were in the native Hungarian style, which does not show the Gypsy
scale. Taken together, the three dances form a most attractive study
in rhythm and accent.
Composer Strauss Dead.
A Vienna despatch announces the death of Eduard Strauss, the com-
poser of dance music.
Strauss was a member of a famous musical family. His father
Johann Strauss, was considered the most notable composer and con-
ductor of dance music of his generation and wrote 246 pieces of dance
music in addition to a series of comic operas.
Eduard's brother, Joseph, was known as "The Waltz King," and was
the creator of 283 popular waltzes. More than 200 pieces of dance music
are credited to Eduard. He was conductor of court balls In Petrograd
for several years and visited America in 1901-1902. In recent years
he made his home in Vienna. He was eighty-one years old.
Brevities.
Geraldine Farrar, star of "Carmen," "Joan, the Woman," and other
features, made her reappearance at the Metropolitan Opera House on
New Year's day, singing the title role in Puccini's masterpiece,
"Madame Butterfly."
• * »
The program of the Boston Symphony orchestra at Carnegie Hall on
January 6th included Tschaikowsky's first orchestral suite in D-minor,
which is seldom heard here. The Suite is in six parts, comprising an
Introduction and Fugue, a Divertimento, an Intermezzo, a March Mina-
ture, a Scherzo and a Gavotte. Of these the Gavotte Is the most
familiar to musicians and the public.
• • •
At the Rialto, during the recent showing of the picture, "The Steel
Wall of France," showing the French troops marching into action,
Hugo Riesenfeld, conductor of the Rialto orchestra, composed with M».
Rothapfel, a special musical number for that portion of the program.
The Overture was Dvorak's "Carneval." Mme. d'Epinoy sang an aria
from "Louise" by Charpentier. Vicente Ballester gave "Largo et Fac-
totum," from "The Barber of Seville." There was an organ solo by
Dr. A. G. Robyn and a harp solo by A. Kastner.
• • »
Three musical productions are scheduled for Broadway during the
present month. Fred C. Whitney, producer of 'The Chocolate Sollder"
and other notable successes, and engaged in the presentation of musical
comedies for nearly two decades, is to enter the producing field again
offering Oscar Strauss's latest operetta, "Boys Will Be Boys." The
original hook, by Ferdinand Stallberg, touching briefly, in a few of its
scenes, on certain romantic phases of the present war, has been adapted
for the American version by Edward Paulton, co-author of "Erminie."
Gastano Merola will conduct the music.
• • •
The entire chorus has been selected for "The Beautiful Unknown,"
the new Viennese operetta, music by Oscar Strauss, to be produced by
the Shuberts.
• • •
Comstock-Elliot Co. will present "Oh, Boy!" the new Bolton-Wode-
house-Kern musical comedy. Max Hirschfield is the musical director.
522
THE MOVING PICTURE WORLD
January 27, 1917
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Popular Picture Personalities
WHO'S WHO IN THE MOVING PICTURE WORLD
y^nJliiJMIM '■■ : ■■■' ' .
COMPILED BY THE STATISTICAL DEPARTMENT
DREW, Lucille McVey (Mrs. Sidney Drew). Born in
Sedalia, Mo., of American parentage. Is 5 feet, 6 inches
tall and weighs ISO pounds. Brown hair and blue eyes. Mrs.
Drew had no stage experience when she made her debut, on
the screen January 8, 1916, in Never
Again. She wanted to get into pic-
tures and so she did. In conjunction
with Mr. Drew she has created an
almost wholly new sort of comedy
production, and much of the success
of the Drew comedies is to be as-
cribed to her, for she reconstructs
practically all of their stories and all
of the Drew comedies are made from
her working scripts. She can spot an
impossible situation almost before the
envelope is opened and she will ac-
cept no story that cannot be perfect-
ly motivated. Between her work
before the camera and
on scripts she has little
time for fads, but loves
to entertain at her Sea
Gate home.
"FARNUM, Dustin. Born in Hampton Beach, N. H.
American parentage. Just six feet tall, weighs 182 pounds.
Brown hair and eyes, dark complexion. Made his stage debut
in September, 1898, and has played for fifteen years in the
legitimate, including Lieut. Denton in
Arizona, The Virginian, The Squaw
Man, Cameo Kirby and The Littlest
Rebel. He made his picture debut in
December, 1913, in Soldiers of For-
tune. When his engagement in pic-
tures was announced a well known
author was moved to write a story of
a stage hero who joined a picture
company and went up against the real
thing in cowboys, but it didn't hit Mr.
Farnum, who made good and kept on
doing the same thing. He is at pres-
ent with the Fox Company, but has
played with Lasky and Pallas. He is
fond of all outdoor sports,
for he is a real athlete,
but his preferences are for
yachting, hunting and fish-
ing.
yU^tCU. / (M^V^^r^—r .
RUSSELL, William F. Born in New York City. Ameri-
can ancestry. Height 6 feet, 2 inches. Weights 204 pounds.
Dark brown hair and brown eyes. Made his stage debut at
the age of eight in Chimmie Fadden and followed with en-
gagements with Ethel Barrymore,
Blanche Bates, Chauncey Olcott, Flor-
ence Bindley and Julia Marlowe. Made
his screen debut in 1911 in The Ro-
man Slave, a Biograph picture di-
rected by David W. Griffith. When
the Klaw & Erlanger company was
formed he transferred to this. He has
also played with Thanhouser and Fa-
rnous Players and is now connected
with the American. He played Blair
Stanlev in The Diamond from the
Sky, Big Bill in The Straight Road
and Dennis Mallory in The Garden
of Lies. Some of his best work was
done in the old Than-
houser plays. He is an all
around athlete and is par-
ticularly devoted to boxing
and horse back riding.
CUNARD, Grace. Born in Paris, France. French-Ameri-
can parentage. Five feet, four inches and weighs 125 pounds.
Red-brown hair and dark grey eyes. Has been connected
with the Biograph, Lubin and Kay Bee companies, but is
best known as a Universal Player.
She made her stage debut about ten
years ago, playing in stock, road com-
binations and vaudeville, and six and
a half years ago turned to pictures,
making her debut with the Biograph
in The Duke's Plan. It was not until
she joined the Universal that she
struck the vein that has brought her
the greatest prominence as a serial
writer and player, for she writes all
of her own plays as well as taking the
leads in them under Francis Ford.
Among these are Lucille Love, The
ITLCC ( 'jjLL&aJLt
Broken Coin, Peg o' the
Ring, The Lady Raffles
and The Purple Mask.
She writes all of her
own plays, including se^-
rials.
THEBY, Rosemary. Born in St. Louis. American-French
descent. Is five feet, five inches tall, weighs 125 pounds.
Dark complexion, brown hair, hazel eyes. Miss Theby has
had no stage experience, but made her screen debut in 1910
in Vitagraph's The Wager with Lil-
lian Walker and Earl Williams. From
the Vitagraph she went to Lubin and
later to the Universal. She is now
with Vim Features. She has played
a varied line of parts from the esoteric
to pure comedy, but for the past year
or so she has specialized in comedies
as co-star with Harry Myers. Some
of her roles have been in The Rein-
carnation of Karma, The Weight of a
Crown, The Hard Road. Baby, The
House of a Thousand Relations,
Spring Cleaning, Economy, The Chalk
L~~ ' Line, A Strenuous Visit and others.
Miss Theby says work is
her avocation as well as
vocation, but she finds
time to enjoy life.
CHAPLIN, Sydney. Born in South Africa. English par-
entage. Is 5 feet, 8 inches tall and weighs 170 pounds. Light
complexion, brown hair and gray eyes. Mr. Chaplin has had
several years' experience in the English music halls and in
this country has played with the Froh-
man attractions. He made his pic-
ture debut with Keystone in October,
1915, in Hushing the Scandal, and has
played numerous Keystones since
then. Perhaps his best liked part was
as the Commander in The Submarine
Pirate, up to that time the most pre-
tentious comedy produced and fore-
runner of a long line of Keystone sen-
sation comedies. He is at present
working on his own releasing com-
pany. On the stage he has played
dramatic as well as comedy roles and
L-^^^^^^^^^^^^ off stage he successfully conducted
negotiations whereby his brother be-
came the highest priced
player in the world. For
amusements he turns to
golfing and aviation.
nuns yincicuv 1113 luulu
January 27, 1917
THE MOVING PIC TURK WORLD
523
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Motion Picture Educator
%>
Conducted by REV. W. H. JACKSON and MARGARET I. MACDONALD
Interesting Educationals
Seven Travel Subjects, Three Industrials, Three Topicals and
One Scientific Subject.
Reviewed by Margaret 1. MacDonald.
"Pasadena, California."
A SERIES of excellent views of this beautiful California!]
city, lying twelve miles distant from Los Angeles, are
contained in "See America First, No. 69." These views
include the Arroyo Seco Valley, the Busch sunken gardens,
covering thirty-three acres, and among other interesting and
picturesque points describe the German legendary in minia-
ture images of fabled personages, statoined at various places
about the gardens. We are also shown the Colorado avenue
bridge, the Horace Mann High School, the San Gabriel Mis-
sion, the First Christ Science Church, Orange Grove avenue,
the Santa Rosa driveway and other attractive and inter-
esting scenes about Pasadena.
"The Heart of the Blue Ridge."
In No. 70, of the "See America First" series, we are again
treated to scenes of romantic Virginia, and are taken into the
very heart of the Blue Ridge Mountains. Scenes around
Lexington are of particular interest. The Washington and
Lee University, the church in which "Stonewall Jackson"
taught a Sunday school class, the ruins of Liberty Hall, a
relic of the Scotch-Irish element in Virginia; the Virginia
Military Institute and other buildings of historic interest are
shown. While among the more attractive scenic bits are
Buena Vista, reflections in the North River, Goshen Pass and
also some beautiful waterfalls on the North River. An
amusing animated cartoon, entitled "The Gormand," closes
the reel.
"The Foothills of the Pyrenees."
"Mutual Tours Around the World, No. 10" presents some
beautiful scenes in the neighborhood of _Pau, Laruns and
Luchon, France. Among these scenes are the Hourat Gorges
on the Ossau River and many beautiful perspectives among
the mountains. Particularly attractive are the scenes on the
Ossau River, as it runs in torrents toward the town of Laruns.
"Budapest, Hungary."
This interesting travel subject, appearing also in "Mutual
Tours Around the World, No. 10," shows us the exact situa-
tion of Budapest, capital of Hungary, on the Danube River,
lying partly on one side and partly on the other. It states in
subtitle facts with regard to the incorporation of the two
towns, Buda and Pest, into one city, called Budapest in 1872.
One of the interesting sights is the Kutten Brucke, one of
the longest bridges in the world, of which several compre-
hensive views are given. The Houses of Parliament of
Gothic style architecture and a mediaeval fort, now trans-
formed into a beautiful castle, are among other interesting
sights.
"Life in Egypt."
Also contained in No. 10 of "Mutual Tours Around the
World" is "Life in Egypt." This subject shows us the
wemen of Egypt transporting water, carried in huge bottles
on their heads, it shows us the primitive methods of agri-
culture employed by the Egyptian natives and also their
methods of irrigating the land. The procession of the sacred
carpet and drilling of the native soldiers are other scenes of
interest.
"High, Low and the Game."
Another excellent film from the Educational Films Cor-
poration of America is that in which Robert C. Bruce pre-
sents the principal episodes in one week's travel in the
Olympic mountains. The subtitles of this picture represent
extracts from his diary. The film presents some glorious
"snow stuff," along with other interesting sights, with a de-
lightful contrast of scenes when we reach the Pacific after
mentally sliding down the mountain sides. Delightful beach
and surf scenes form a part of the charm of this reel, inter-
spersed with cbmedy incidents.
"The Valley of the Hoh."
In this beautiful scenic .\lr. Bruce has again displayed .i
fine discrimination in choosing from anion;; many beautiful
scenes, those which might he most appealing to the eye. In
the valley of the river Hoh we travel with the cameraman
through dense forests, over steep hills and finally find our
way into the Olympic mountains and the big tree district,
stopping a second to view closely a Douglas fir measuring 42
f-.et in circumference. The Great Dane Slim and his master,
Slimmer, are the chief movers in this picture. It is interest-
ing to note the companionship between the two. A sub-
title referring to their camp near a sign, denoting Broadway
and Fortv-second street, erected in the mountain wilds, reads
thusly: "Wonderful clays were spent near the camp, but the
night that the Boss and the Cook took a flashlight picture
their companion left them forever."
"Making Old Glory."
The "Universal Screen Magazine, No. 6" contains a de-
tailed illustration of how the American flag is made. The
scenes contained therein were taken at the Brooklyn Navy
Yard, where the official flags for our warships are made.
From the cutting of the stripes, including the sewing of the
flag, the making of the field of blue, the making and sewing
on of the stars, the pressing of the flag, the placing of rope
and canvas heading, to the final folding of the flag, are given
a comprehensive showing.
"Turpentine from Waste Timber."
"Reel Life, No. 36" contains as its opening subject an in-
teresting treatise on the extraction of turpentine from waste
timber, showing how in the South stumps are removed from
the ground and blown to pieces by means of explosives, after
which by a distilling method the turpentine is extracted from
them.
"English Walnuts in United States."
Another attractive subject contained in "Reel Life, No. 36,"
whereby we are taken to the huge walnut groves of Cali-
fornia to watch the gathering of the walnuts as they are
shaken from the trees to the ground, the pickers working
only one tree at a time. It is interesting to further note the
careful manner in which they are sorted after being dried in
the sun, tested for meat values, and placed in boxes or bags
as the case may be before being shipped to the market.
"Homes of the Rich."
This number also seen in the "Universal Screen Magazine,
No. 6" refers to New York as "the center of home life for
many famous kings of finance," and shows us exterior views
of the home of C. K. G. Billings, the horseman, whose estate
has recently been purchased by John D. Rockefeller, Jr., and
presented to the City of New York to be used as a park.
Other homes exhibited in the film are those of Commodore
Vanderbilt, John Jacob Astor, Andrew Carnegie, William A.
Clark and Henry Clay Frick.
"How to Keep Your Hair Beautiful."
In the "Universal Screen Magazine, No. 6" Catherine Cal-
vert gives a comprehensive demonstration of the proper care
of the hair. From the film we learn the proper method of
attending to the hair previous to retiring, the treating of the
hair to a little fresh air in the morning before combing, and
various other important things of value to those who would
preserve the "crowning glory."
"Egg Inspection."
An interesting and instructive subject contained in No. 6
of the "Universal Screen Magazine." showing the work en-
tailed by the Board of Health of the City of New York in
supervising the estimated 1.800.000 eggs that are annually
consumed in the city. The demonstration includes the hand-
ling of the eggs, the stamping of cold storage eggs and the
opening and separating of eggs which are then placed in
cans, each containing thirty pounds, after which they are put
through a freezing process and sold for use at the various
city bakeries.
524
THE MOVING PICTURE WORLD
January 27, 1917
"The Mysteries of Crystallization."
An interesting micriscopic study from the educational
Films Corporation of America shows the crystallization of a
tear drop, the crystallization of a portion of sal ammoniac
placed on a piece of glass, and the crystallization of a drop
of copper in silver nitrate.
"Serene of Index."
While most of us love a good travel picture it is of rather
rare occurrence that one appeals to us as being totally differ-
ent from all the rest in general character. "Serene of Index"
is a masterpiece of photography and arrangement, made by
Robt. C. Bruce for the Educational Films Corporation of
America, and must be seen to be thoroughly appreciated. It
presents closeups of waterfalls that have the appearance of
suddenly disseminating fluffs of cotton tumbling helterskelter
over rocks and precipices, and others photographed against
the sun and perhaps less in a hurry to make away over the
rocks have allowed the very drops of water, more substantial
than spray, to be photographed glistening in the sunlight.
L rider Water Photography
Remarkable Exhibition in Universal's Adaptation of "Twenty
Thousand Leagues Under the Sea."
ONE OF the most remarkable pictures of an educational
as well as fictional nature that the season has produced
will be found in the adaptation of Jules Verne's novel,
"Twenty Thousand Leagues Under the Sea," by the Uni-
versal Company. The most remarkable point about this
eight-reel production is the underwater photography. We
peer through the magic window of Captain Nemo's submarine
at the wonders of the sea bottom, at the coral beds and won-
derful gardens of the ocean, at the various kinds of fish, includ-
ing the man-eating sharks that inhabit the deep, and at the
wreck of an old blockade runner. We watch the hunters of
the deep don their undersea garments and wander on the
floor of the ocean shooting with guns discharged by com-
pressed air methods at the sea game. We also see them
charged by a man-eating shark. This film, which was re-
viewed in our issue of January 13, is well worth putting forth
an effort to see.
Mary Gray Peck in New York
Promoter of Better Film Movement Talks of Her Work and
of Her Experiences With Exhibitors.
MARY GRAY PECK, during a recent visit to New York,
spoke interestingly of her experiences and accomplish-
ments in the better film movement. Owing to the fre-
quent references made to Miss Pecks' work in the columns
of this magazine it is unnecessary to repeat the nature and
extent of this work.
During her middle western tour Miss Peck came in con-
tact with a possible two hundred exhibitors and a goodly
number of exchangemen; and while in many cities which she
visited she addressed large audiences gathered in most in-
stances under the auspices of the women's clubs, in a num-
ber of other cities and towns she confined her efforts not to
speechmaking, but to quiet investigation and to imbibing the
views of the exhibitors on the question of the better film
movement. These exhibitors with scarcely an exception were
more than willing to lend their services in creating better
conditions; even the small man expressed himself willing to
do his mite providing he did not have to lose too much
money, and few were unwilling to take some chances.
One of the most interesting meetings in which Miss Peck
participated occurred in Kansas City, where a number of
exhibitors and exchangemen met under one roof and dis-
cussed the question in a lively and somewhat irate manner,
the exhibitors throwing the blame for certain unseemly con-
ditions on the exchangemen, and the exchangemen in turn
throwing the onus of recalcitrance on the exhibitor.
Speaking of the gravity of the present situation Miss Peck
referred amusingly to the vast army of those whose Puritan
minds are filled with a feeling of disapproval toward moving
pictures, whose children insist on seeing the pictures, whose
moral indignation is fanned to fiercer flam' by a conscious-
ness of their own moral weaknesses, and whose natural
curiosity is drawing them to the picture show anyway,
whether good or bad. It is this element of the public, Miss
Peck states, with which the manufacturer has n~t had to cope
previously, but which is now threatening the life of the busi-
ness with legalized censorship. This disturbing shadow, she
suggests, might be dispelled by exhibitors setting aside one
night in the week for a specially selected program.
Among the addresses to be delivered by Miss Peck in the
east, two of these at least, have been scheduled for New
York. The first was delivered at the Washington Irving
High School on Sunday evening, January 14, under the aus-
pices of the Recreation Committee of the Board of Estimate
and Apportionment of New York City, and was devoted to
the subject, "How the Movies Keep the Children Off the
Streets." The second will be delivered on Thursday evening,
January 18, at the Park Avenue Hotel. A full account of
Miss Peck's New York addresses and other details regarding
these meetings will appear in next week's issue.
INTERESTING ITEMS.
Beginning with February it is expected that the Universal
Screen Magazine will be issued weekly instead of fortnightly,
as previously. The demand for the class of material, which
is being shown in this magazine in film, has made it exceed-
ingly popular, the result of which is a request for its more
frequent appearance. Each issue of the Universal Screen
Magazine contains four or five educational subjects of popu-
lar character, and closes with an animated cartoon in clay,
which is a product of the remarkable sculptural talent of
Willie Hopkins.
* * *
One of the developments of the past few years exists in the
fact that no industrial exhibition is deemed complete with-
out a display of moving pictures covering some phase of the
industry which is being exploited. At the recent poultry
show at Madison Square Garden the auditorium on the
second floor was almost constantly employed by lecturers,
some of whom used moving pictures by way of illustration.
Among the films shown were some taken at the Government
poultry farm, at Beltsville, Md., and others taken at the
Dictagraph Poultry Farm, at West Nyack, N. Y. A lecture
on "Modern Methods in Game Breeding and Preservation"
was also illustrated by moving pictures.
Miss Varian Wins Fox Art Prizes
Young Woman Takes First and Second Awards on Study
of Annette Kellermann.
MISS DOROTHY VARIAN, a student at the Art Stu-
dent's League, New York, won both the first and the
second prize for the best study of a full length pose
of Annette Kellermann. One hundred entries, submitted by
representatives from every art school in New York City and
vicinity, opposed hers. Her monetary reward is $150, do-
nated by William Fox, and the honor of having her work
utilized throughout the world in publicity for "A Daughter of
the Gods."
The decision was made at a luncheon at the Hotel Astor,
by Robert Henri, W. J. Glackens, John Sloan and Wallace
Alorgan, acting as judges. Philip Boileau and Prince Trou-
betzkoy, fellow judges, were unable to be present.
The competition began the latter part of last November,
and ended with the old year. During its progress, the lobby
of the Lyric theater was thronged with art students, who set
up their easels and worked amid curious on-lookers. Seven
oil paintings, twelve water-colors, seventy-six drawings in
pencil and charcoal, five pastels, one wood carving and one
bas-relief in plastline were submitted. Miss Varian's win-
ning offering was a water-color, and the study, which won the
second prize, a pencil drawing.
"GLORY" UNITY'S NEXT.
Miss Maud Lillian Berri, the well known prima donna, is
the authoress of the next release of the Unity Sales Corpora-
tion, entitled "Glory," featuring Juanita Hansen and Kolb
and Dill. Miss Berri's father left her a fortune and she has
taken up the line of producing superior, clean picture plays,
the first of which is "Glory."
The cast of "Glory" is exceptionally fine. Miss Hansen,
who plays the title role of Glory, is one of the most attractive
women on the screen, having been starred in the "Secret of
the Submarine," and many other notable productions. Kolb
and Dill, the famous comedians, have in this production
proven tlicmselves to be among the best actors in the line
of comedy-drama on the screen, handling the comedy situa-
tions in the cleanest possible manner and the dramatic situa-
tions with a force worthy of the best men in the line today.
Taken all in all, "Glory" will no doubt be received with open
arms by exhibitors who want good, clean, interesting and
forceful photoplays.
Miriam Cooper, in private life the wife of Director R. A.
Walsh, has signed a contract with the William Fox Studios
and will soon begin starring in a series of pictures under her
husband's direction. Miss Cooper played important parts in
"The Honor System," "The Birth of a Nation" and "Intol-
erance." "The Honor System" is the only production in
which she has worked for Fox Films.
January 27, 1917
THE MOVING PICTI'KK WuKl.D
525
Censorship Methods Abroad a a a e m a
Developments in the Situation Now Confronting
the Exhibitors of Great Britain
and France
In Great Britain.
THE situation in regard to moving picture censorship
in Great Britain shows indications of developing into
a repetition of American trade history. The entire
industry — with one notable exception — is resolved upon
immediate concerted action to combat the proposals ex-
tended by Mr. Samuel (the Home Secretary) which he
regards as "model" conditions of censorship and which were
detailed in my last letter on this subject. So far as the
trade is concerned, and for that matter so far as the legis-
lative opposition party is affected, the great bone of conten-
tion attaching to these conditions is the establishment at the
expense of tht industry of an official censorship which, while
centrally scrutinizing moving pictures, reserves the right of
local authorities to object to any film so censored. Any im-
position along these lines could only precipitate in the coun-
try a state of affairs already experienced on a larger scale
in the States, and it is for the purpose of tackling the impend-
ing danger in its pre-material stages that a joint body, the
Cinematograph Trade Council, has been inaugurated with
already a week's good work to its credit. The defensive
work is indeed being rushed, a publicity agent is already at
work, a wide screen campaign in preparation and means
available for feeling, if necessity should arrive, the pulse of
Parliament. And this before the actuality should give the
case of the trade a weighty balance in its favor. British
legislators are proverbially partial to long-cherished prece-
dents. None affecting film censorship has yet been created
outside a purely local area and it is now up against the
trade's new fighting body to remove the probability.
The Cinematograph Trade Council is the outcome of a
general trade conference called a few weeks ago to discuss
the Home Secretary's suggestions. It is strictly a non-party
committee that is representative proportionately of each
section of the trade, manufacturer, exchange, exhibitor and
author. Central offices with an efficient staff and a qualified
publicity agent, if not at the moment open, are on the point
of starting work under the careful supervision of the com-
mittee appointed at the trade conference and printed in The
World at the time, with the following additions: E. H. Mon-
tagu (Selig), Will Jury (Jury's Pictures), H. Rowson (Ideal
Film Renting Co.), E. Jepson (representing the Society of
Authors), committeemen; Messrs. Goodwin (Exhibitors' As-
sociation), Kay (Ideal Film Renting Co.), and Lovesey
(Ruffell's Pictures), trustees, and Cluet Lock (Exhibitors'
Association), secretary pro tern.
The powers and rights of the many local licensing authori-
ties to impose ambiguous conditions upon theater licenses
within their respective areas is without doubt the root cause
of the present deadlock with the Council and the Home Sec-
retary. One of the first movements of the new body, I am in-
formed, will be to select a suitable case as a test case to be
taken to the House of Lords for a definite and final judgment.
Many suitable cases for carrying to the last tribunal in the
land have arisen during the past year, but the expense of ad-
vanced litigation through this course often renders it imprac-
tical for individual exhibitors. The finances of the Cinema-
tograph Trade Council (nearly $5,000 was subscribed in the
first week) would permit of this with a more equal distribu-
tion of the cost over the entire industry.
The Reply to the Home Secretary.
It is quite patent that the Home Secretary (Mr. Herbert
Samuel) means to promote to the fullest extent the censor-
ship scheme he evolved in collaboration with the numerous
local licensing authorities and which are so universally dis-
tasteful to every section of the trade. At the Home Office
conference Mr. Samuel invited the comments of the trade
deputation upon the points he then set forth in support of
the scheme. I have been handed a copy of the letter sum-
marizing these observations which, briefly? are as follows:
The Rieht Hon. Herbert Samuel, M. P.
Secretary of State for Homo Affairs,
Whitehall. London, P. W.
Sir: Taking advantage of the Invitation you were good enough to give
the deputation which waited upon you on the 13th inst. to communicate
to JOU liny furl! riw-d di-draMn, the t'omin
appointed bj < tio Censorship Conference I > oon Idered roar
courteous reply i<> Its observation II li roti that >»ur rrpiy
ooovlnolng ilium points which ths • .niuuit t< .• regard m of vimi
Importance, Appreciating to the fun your oandid admission timi i">
torn of censorship could bo regarded aa satisfactory which merely added
in existing ceo or hip . it would ronton to divert your attention I
disparity existing between the Dgures you preeented and ti"> actual figures
as It I' Under tOOd tiny exist from Whloh tha Committee lit bound to
conclude that you mu l hare been Minn |j ml led. There uro tit leant
206 licensing authorities In ■ngland, Bootland, Wales and Ireland. Krom
these 126 answers hare been received (to the Home Secretary's oriKinai
latter lUggeetlng hlH Bcbenif of 04 nsorstilp). TLo number prepared to
conform to your recommendations you have placed «it IIS, it la obvious
from the Illustration tha Committee was able '" fire In t ho cbbo of
Hristoi timt, as sufficient care has not been exercloed In scrutinizing the
replies, It may readily bo found that evni tlu> Bgun of UQ Ih mlHieed-
Ing, The Committee ih strongly of opinion that this Ih ho. But assum-
ing thnt 110 does repreeent the correct Ukuto the percentage i« not ti-
ns you afllrm but only 00 and In tho absence of any sped tic details as
to thi' licensing authorities supposed to bo consenting, It may well be
that they do not represent anything even approaching 00 per cont. of
the theaters. It la clear to the Commlttoo that the present variety of
ions would bo left not merely "unmitigated and unredressed" but
further complicated by an additional variety.
However dlaaatlsfled the trado may be with tho existing unsatisfac-
tory state of affairs It will cheerfully face the evil It knows rather than
endure the serious risks of another experiment, In tho process of which
the whole business may be utterly ruined.
The Committee must confess Its Intense disappointment at the am-
biguity of your reply upon tho question of tho Advisory Committee. It
Is still entirely in tho dark as to the composition of that body and of
its powers. While the admission that the claim for fuller representa-
tion has been made out it Is welcomed such representation could have
no meaning and no value unless it could be effective. If absolute power
resides In the Homo Secretary for the time being, whether that power
Is exercised bureaucratlcally or not, It is capable of being so used, and
if those representing the trade become parties to establishing such a
power by consent, they would be traitors to the best Interests of the
business. The Committee Is confident that Alms would not bo submitted
to a censorship constituted In the manner proposed, nor would the trade
provide the funds to maintain it.
Ycur attitude has made It clear that legislation at the moment Is Im-
possible. It is equally clear that without statute fees cannot be levied.
Tho Committee, therefore, venture to express the hope that you will
make some real effort to meet the clearly expressed wishes of those upon
whom you rely to supply you with funds, otherwise It Is certain they
will not be forthcoming. War has changed many things, but It has not
yet brought us to this pass — that outside of statute a trade can be com-
pelled to pay for Its own execution.
A. E. NEWBOULD,
Chairman of the Censorship Committee of the Cinematograph Trade
and Inc. Society of Authors, Playwrights and Composers.
A Commission of Investigation.
Meanwhile the first decisive movement to combat the root
cause of this growing influence for censorship has been
initiated by the Cinematograph Trade Council upon a basis
eminently equitable and fair to those who may have charges
to bring against the motion picture play. It has long been
quite patent that the censorship fad was given its recent
momentum from the many unjust, and in some cases absurd
charges leveled against it from the magistrate's bench and
the parson's pulpit. Even within the past three months the
film has been a general bowling alley for the Bishop of Lon-
don down to the village curate as a wholesale perverter of
public morals and for judicial magistrates in town and coun-
try as a proved incentive to the blackest crime. Clearly it is
to these voices, fostered probably by local authorities seek-
ing further powers, that the Home Secretary has given his
ears and to establish or destroy their arguments they are to
have an excellent opportunity. The National Council of Pub-
lic Morals — an old established institution embracing such
men as the Lord Bishop of Birmingham, Lieutenant-General
Baden Powell and many equally famous authors, scientists,
politicians, clergymen and psychologists — has been asked to
conduct a special investigation into the allegations against
the moving picture.
A further letter summarizing the demands of the trade
for a single, final and trade represented censorship has been
sent along to Mr. Samuel and this will probably be the
ultimatum. Every member of the lower House of Parlia-
ment has been sent a copy of the letter and it may not be
many days before we can follow the American example of
identifying each individual enemy and contesting him in
his own electorate on the issue of censorship. J. B. S.
In France.
THE recent action of the French Government, acting
through the Ministry of the Interior, for the regula-
tion of motion pictures is of interest to American
manufacturers of films. The ministry has created a com-
mission of five, composed of four members from the depart-
ment and the subchief of the Prefecture of Police of Paris,
for the performance of duties similar to those of the boards
526
THE MOVING PICTURE WORLD
January 27, 1917
of censorship in the United States, according to U. S. Vice-
Consul Dives B. Levis, St. Etienne, France.
Before a picture may be shown it must be passed upon
by this commission. If it is accepted, a permit is issued for
its exhibition, subject to the action of local departmental
and municipal authorities, whose approval may be given or
withheld, and whose decision is final as far as their respective
jurisdictions are concerned. The sanction of the commis-
sion is intended rather as an indication of the worthiness of
the picture. The members have asked for the active co-
operation of municipal authorities in the suppression of
unauthorized and objectionable films.
A complaint from the manager of a large picture theater
in St. Etienne calls attention to the fact that while the titles
and subtitles of American pictures are in French, most of
the comedy pictures have many signs in scenes of the pic-
tures in English, such as "No swimming allowed," "Board-
ers wanted," "Beware of the dog," etc. There are also sup-
posed speeches by persons and animals in illustrated car-
toons, upon which the reason for the situation or the motive
of the action depend, and much is lost to the audience be-
cause they are in English.
The manager quoted believes that while this might occur
in an occasional film finding its way here, the fault could
be obviated by a "take over" with the signs in the language
of the country they are intended for. Although there are
several French and Italian comedy subjects with a following,
the American rough-comedy film is far in the lead here.
The French polite farce or "vaudeville," as written for the
screen by well-known authors and portrayed by artists of
the Parisian theaters, occupies a high place of its own.
U. S. Consul John Ball Osborne, Havre, France, writing
in "Commerce Reports," says that the moving picture form
of amusement has witnessed an important development in
Havre, France, since the beginning of the war, on account
of the lack of other amusements, particularly regular theatri-
cal performances, and the large military element in the popu-
lation. All the picture theaters previously existing have been
operated with full attendance, and a few new ones have
been opened.
There has been an increasing use of American films, par-
ticularly short plays, both dramatic and comic. The man-
agers of all the Havre motion-picture theaters assure this
consulate that American films of all kinds are greatly appre-
ciated and sought after.
In view of the widespread French interest in everything
relating to the United States, it is regrettable that there are
not more scenic films illustrating the beautiful and interesting
spots of the United States. Important American occur-
rences, also, ought more frequently to be depicted in the
current events shown in the French theaters. At present
there is a rare sprinkling of these films.
The Cinema Omnia Pathe, 153, Boulevard de Strasbourg,
is the largest and most important motion-picture theater in
this region. It is a spacious, well-ventilated, circular build-
ing, containing seats for 3,000 persons. It is controlled by
the Societe Omnia, which has a number of other picture
theaters throughout France.
The performances in Havre are given nightly except Mon-
days, with matinees on Thursdays and Sundays. The per-
formance lasts about two and a half hours. All classes of
films are given, including those in several parts. Strict
censorship is exercised.
The prices of admission range from 60 centimes (0.12)
to 3 francs ($.58). Except on Sundays and holidays, these
prices may be reduced about one-half by presenting "billets
de faveur," which are given gratuitously to customers at
tobacco shops. This system, which is common in Havre,
necessarily discriminates against transients who know noth-
ing of it and pay the scheduled prices.
The Select Palace, 123, Boulevard de Strasbourg, is con-
trolled by the Societe Ouest Cinema. This theater has a
seating capacity of 1,200. Its performances, which last about
two and a half hours, include all kinds of films of all marks
except the Pathe. The price of admission varies from 1
franc ($0.19) to 3 franc ($.58), the average being 2 francs
($9.39). At the Kursaal Cinema, 22 Rue de Paris, the
performance lasts two and a half hours and includes all
kinds of films. Those with dramatic subjects usually con-
sist of two or three parts, sometimes four parts, and are
of 600 to 1,200 meters. All marks of films are used in this
theater except Gaumont and Pathe. The prices paid for
their use vary considerably. The manager estimated 800 to
1,000 francs ($152 to $193) per week for the use of five or
six films. For the purchase of used films the average price
is 10 to 15 centimes ($0.02 to $0.03) per meter. The prices
of admission are 40 centimes ($0.08), 50 centimes ($0.10), 60
centimes ($0.12), and 1 franc ($0.19). Xo billets de faveur
are issued by this cinema.
The Gaumont, 16 Rue de la Comedie, run in connection
with a cafe, has a seating capacity of about 400. The films
are of all kinds. Dramatic offerings are usually in several
parts. This theater has contracts with the Gaumont and Obert
Companies, of Paris, whose films are used exclusively. The
prices of admission are 40 centimes ($0.08), 50 centimes
(,$0.10), 75 centimes ($0.14), and 1 franc ($0.19). This theater
also issues the half-price tickets obtainable at tobacco shops.
The Cinema Olympia, 14 Rue Edouard-Larue, like the Gau-
mont, is run in connection with a cafe and restaurant. It
has 300 seats. The program is composed mainly of dramatic
subjects in several parts. The films are rented from the
larger companies in Paris, particularly Pathe and Gaumont.
Many American and Italian films are also shown. The
prices of admission are 75 centimes ($0.14) and 1.5 francs
($0.29), subject to 50 per cent, reduction on presentation of
special tickets.
According to the reports made to the consulate by the
respective managers, the total seating capacity of the five
picture theaters of Havre that have been mentioned is 5,600,
distributed as follows: Omnia-Pathe, 3,000; Select-Palace,
1,200; Kursaal, 700; Gaumont, 400; Olympia, 300.
Besides the houses mentioned there are a few minor
theaters which bring the total seating capacity for the city
and suburbs up to about 6,000. While Havre has a normal
population of 136,159, which is increased to about 170,000
when the contiguous suburbs are included, the present popula-
tion served by the motion-picture theaters mentioned is fully
200,000. This gives a ratio of one seat for every 33 persons
in the community, apparently all that is required.
The publicity methods used are very- thorough. Besides
handbills gratuitously distributed at each performance giving
the features of the program for the following week, similar
announcements are made in the amusement columns of the
daily newspapers, and large posters are used on the bill-
boards. Some of these posters are elaborately illustrated in
colors and compel the attention of the public. Certain of
the moving picture theaters also employ portable billboards
on carts which are drawn through the city.
Baby Lorna Volare
"/-pHE UNMASKING," the sixteenth and final episode of
"The Crimson Stain Mystery," Consolidated Film Cor-
poration's super-serial, will be released this week.
Photoplay fans who have been following eagerly Maurice
Costello, Ethel Grandin, Olga Olonova, Thomas J. McGrane,
Eugene Strong and others in their adventures with the mys-
terious Crimson Stain
through fifteen thrill-
ing episodes, will learn
in this final episode,
who Pierre La Rue,
the implacable, is.
Maurice Costello who,
as Harold Stanley, pur-
sued a relentless invest-
igation of the criminal
activities of Pierre La
Rue and his gangsters,
succeeds by a coup-de-
maitre in bringing the
criminals to justice. So
perfectly constructed is
this final episode that
the identity of Pierre
La Rue is not revealed
until the last fifteen
feet of the film.
One of the big thrills
in "The Crimson Stain
Mystery" occurs in an
adventure in which
Baby Lorna Volare is
the leading figure. Baby
Lorna is only four and
Baby Lorna Volare. one-half years old and
has been in the L'nited
States about a ye^ir and a half, having come with her father
and mother from Melbourne, Australia, where she first saw
the light of day. Acknowledged to be one of the child prod-
igies of the screen world, Baby Lorna has a commendable rec-
ord in films. In "The Crimson Stain Mystery" she has been
accorded a role which gives her ample opportunity to dis-
play her unusual talent.
Januarx 27, 1912
I HE MO\ [NG I'll I I kl WORLD
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Victory fat "Intolerance1
Cook County Commissioners and the License Committee of
the Chicago City Council Give the Great Picture
Unanimous Approval.
THE board of commissioners of Cook county and the
license committee of the city council of Chicago have
viewed "Intolerance," and have given the groat picture
their unanimous approval.
It will be remembered that in a former letter it was stated
that certain would-be reformers had charged that the pit !
was a libel on public charities, and insisted on a prunii
the objectionable portions.
The resolution unanimously passed bj the county i
missioners commends "Intolerance" to the consideratio i of
all persons. Alderman Toman, chairman of the license com-
mittee of the city council, after seeing the picture, was en-
thusiastic in his praise. "I wish we had twenty pictures like
this," he answered in reply to a question. "I advise every
man, woman and child to see 'Intolerance.' "
Col. Wm. F. Cody in Historic Pictures.
The death of Colonel Wm. F. Cody, more popularly known
as "Buffalo Bill," has been chronicled by the press of every
civilized country in the world. He was a picturesque, national
character in his home country, and his name has been a house-
hold word.
His death recalls that among his numerous enterprises he
engaged in the making of pictures showing the battles of
Wounded Knee and War Bonnet, in the war against the
Sioux Indians.
These pictures were made by the Buffalo Bill Historical
Film Co., of which Colonel Cody was part owner. The other
owners were Essanay and the publishers of the Denver Post.
In October and November, 1913, the pictures were made
under the supervision of General Nelson A. Miles, with a
strict regard to historical accuracy, on the orders of the
United States government. As at first made the pictures wire
of eight-reel length, and they were released under the title.
"Wars of Civilization."
Several regiments of the United States army were repre-
sented in the filmed battles, and over 1.500 Sioux Indians par-
ticipated. The battles were fought before the camera on the
original sites, and Colonel Cody was the leading figure
throughout.
Assisting General Miles on the occasion were General Chas.
A. King, General Maus and General Frank Baldwin. Col.
Sickles, who was a lieutenant at the original battle of
Wounded Knee, took part with his men in the filmed battle.
One of the most exciting incidents in the nictures was the
singlehanded fight between Col. Cody and Yellow Hand, a
Sioux Indian taking the part of the latter.
As the United States government has two prints of these
pictures filed away in Washington as historical records, futu e
generations will be able to see "Buffalo Bill" as he was in the
flesh, both as scout a-nd soldier.
The Photoplay League Aims at the Production of Artistic
Photoplays.
Miss Helen Varick Boswell, of New York, was a visitor in
Chicago last week, and made an address in the Tip-Top Inn
at a luncheon, Friday, Jan. 12, on the aims of the Photoplay
League. This league is a new national association, organized
for the purpose of encouraging the production of better
photoplays, the members including some of the most promi-
nent people in the country.
Miss Boswell is a member of the advisory committee of
the executive board of the organization. On the committee
are many other people of note, including Mrs. Chas. H.
Whitman, wife of the Governor of New York. Mrs. Chas.
Dana Gibson, Mrs. Frederick Lee Ackerman, Mrs. Schuyler
X Warren, Miss Kate Douglas Wiggin. Mrs. Howard Gans,
Mrs. David Rumsey, Mrs. Edward J. Gavegan, Robert Ers-
kine Ely, Reginald Pelham Bolton, Frank Lascelles,
I Borden Harriman, E. II. Blashfield, Mrs Fames 5p<
Julia Marlowe, E. II Sothern, John l> < rimmins, Vdolph
Lewisohn, Cornelius Vanderbilt, Frederick < Howe, Waldo
I Idorse, Norman Hapgood, Eienrj Fairfield Osborn, Fred
erick A Stokes, Isaai \ Seligman, Waldo i Morse, Evart
Jansen Wendell, Mr-. Potter Palmer, Mrs .1 Ogden Armour,
and many other notables,
It is the aim of the Photoplay League to Btir the great
public which patronize moving pictures to form a body that
will encourage the makers of moving pictures to produi
higher type of photoplaj This can be done, it is hoped, by
refusing patronage to films of an inferior type.
The formation of the Photoplay League originated at an
informal gathering in the home of Mr. ami Mrs. Dana Gibson,
in the spring of 1916, at which Mr. Frank Lascelles and
Miss Helen Varick Boswell (who is a member of the moving
picture committee of the General Federation of Women's
Clubs) were present.
The plan found enthusiastic response from everyone ap-
proached on the subject. Cornelius Vanderbilt said that while
he was too busy to attend the picture theatre often himself,
his children were very fond of doing so, and he wanted to
be sure that they were seeing the right kind of pictures.
That was the feeling of others who wanted their names to
be identified with this new organization.
The first meeting of the Photoplay League was held at
the exclusive Colony Club early in December last. Miss
Boswell and Miss Kate Douglas Wiggin were on the pro-
gram, and at that time Mr. E. H. Blashfield was elected
president, Mr. Waldo C. Morse, treasurer, and Mr. Schuyler
N. Warren, secretary.
The second meeting will be held at the Rialto moving
picture theater in New York, on Wednesday morning, Jan.
17. Several thousand invitations to New York's most promi-
nent people have been sent out. At that time a history of
the moving picture, showing the different steps in the
progress of the industry will be given.
The leaders of the Photoplay League believe that the
only censorship of moving pictures that will ever be suc-
cessful is the censorship which is created by demand. It is
their plan to have a League center in every community in the
country, whose membership is composed of people who will
support artistic and high-class photoplays.
Through the central organization, of which Miss Helen
Duey (photoplay editor of the Woman's Home Companion)
is to be active secretary, bulletins containing lists of spe-
cially recommended films will be sent out to each center.
In turn, the members of the League will be expected to co-
operate with their local moving picture theater owners. It
is the plan to establish "Photoplay League" nights at local
theaters, on which the specially recommended photoplays
will be shown.
"Beware of Strangers."
Director Colin Campbell recently finished a feature in Los
Angeles which William N. Selig, president of the Selig Poly-
scope Co., believes will not only be timely but of great value
to the public at large, for the lessons that it teaches. "Be-
ware of Strangers" is the title.
Not long ago the country was stirred by the exploitations
of prominent and wealthy citizens by blackmailers and "sure
thing" men and women. These evidently had been people
of education and good standing who had gone "wrong."
Chicago, New York and Philadelphia were the chief centers
of their operations.
Walter Howie, at that time city editor of the Chicago
Tribune, chanced to meet Mr. Selig and expressed his belief
that a film treating of the evil work of these blackmailers,
would be educational as well as valuable in warning the
public against the dangers of becoming acquainted with
strangers who might have impressed them by their dress,
appearance and good manners.
Mr. Selig then called in Gilson Willets, the well known
528
THE MOVING PICTURE WORLD
January 27, 1917
author and photoplaywright, who declared that such a film
would be just the tiling. He immediately got in touch with
Mr. Howie, whose long experience as a newspaper man had
familiarized him with the working methods of these black-
mailers. After Mr. Willets had absorbed fully the methods
of such criminals he set to work and wrote the scenario,
of eight-reel length, for "Beware of Strangers."
This feature is based upon actual facts, showing that black-
mailing syndicates, ably governed, fleeced victims in this
country of over a million dollars recently. Clairvoyants,
fake bookmakers and lures were discovered to be perfectly
organized, with recognized chiefs and hundreds of "steerers,"
whose business it was to comb the country for "suckers."
Supported by the judgment of Federal Judge Kenesaw M.
Landis, Detective Wm. A. Pinkerton, and others who are in
positions to know the harm wrought by these clever and
smooth criminals, "Beware of Strangers" will serve to edu-
cate the public in saving victims from cleverly conceived
schemes and traps.
Mr. Selig has assigned the leading characters to a list
of stars well known in the moving picture world. These
include Tom Santschi, Fritzi Brunette, Bessie Eyton, Jack
Richardson, Vivian Rich, Ed Coxen, Eugenie Besserer, Frank
Clark, Harry Lonsdale and other capable people. It is
announced that the scenic effects are elaborate and costly,
while the lighting effects are described as beautiful.
It can be easily imagined that Mr. Willets has furnished
many exciting situations in the photoplay, and when it is
promised that a strong love interest permeates the story,
everyone will wait its release with great expectancy.
Chicago Film Brevities.
A special meeting of the Reel Fellows Club of Chicago
has been announced for Friday evening, Jan. 12, at the
Club's headquarters, 127 W. Madison street. The installa-
tion of the new officers of the Club will take place at this
meeting.
% * *
Beginning Monday, Jan. 15, International's serial, "Patria,"
will be shown at the Majestic theater, the leading vaude-
ville house in this city. Each episode, in order, will be given
a week's showing. This is the first time in the history of
the Majestic that a serial film has been run.
* * *
Frank S. Phelps, general manager for George Kleine, came
on from New York Saturday, Jan. 6, and remained until the
following Tuesday. During his stay he consulted with Mr.
Kleine on general business connected with the George
Kleine branch offices throughout this country and Canada.
J. E. Storey, manager of George Kleine's branch office in
Kansas City, was also a visitor last week, arriving in Chicago
Jan. 8 and returning the same evening. Mr. Storey informed
me that business has been fair in his territory, and that for
the last two months it has shown an increase.
* * *
Thomas J. Hamlin, of Minneapolis, and managing editor of
Amusements in that city, made a call at this office one day
last week. He reported that business was brisk throughout
the entire northwest territory. He remained in the city sev-
eral days, and then made a business visit to New York City.
* * *
Aaron J. Jones announces that the Central Film Corpora-
tion has purchased the rights to "The Masque of Life" for
Illinois, Indiana, Michigan and Kentucky. It will be released
immediately in this territory.
* * *
Adolph Linick, treasurer of Jones, Linick & Schaefer, left
for New York City, Friday, Jan. 5, where he attended the
twentieth wedding anniversary of his friend, Adolph Zukor,
president of the Famous Players Film Service. Mr. Linick
will return to Chicago in about two weeks.
Aaron J. Jones received a wire from Lewis J. Sclznick
last week, stating that the French director, Leonce Perret,
had just arrived from Paris to engage in the production of
Sclznick pictures. Mr. Perret has been engaged to direct
Robert Warwick in a feature adapted from one of E. Phillips
( >ppenheim's important works.
* * *
A most affecting incident, which is closely connected with
the war in Europe, took- place at the Colonial one night last
week during the presentation of "Intolerance.*' Seated in
the audience was a British soldier, who had been completely
blinded in battle, and his wife. The soldier's name is Sergeant
Major Robert Middlemiss, and his wife described the picture
to him as it was run off. The veteran said that by this
means, with the aid of the interpretative music, he was able
to enjoy the picture almost as fully as if he had actually
Ecen it The blind soldier and his wife have come all the
way from England to appear at the Allied Bazaar, which
opened at the Coliseum, this city, Thursday evening, Jan.
ll. The bazaar, which will be continued for nine days, is
held in aid of the sufferers of the entente allies. The pro-
moters of the bazaar expect to realize $500,000 at least. Each
country in the entente allies will have a special day during
the bazaar, and each with its associated charities will be
represented.
» * *
The Rialto Theatre, on State street between Jackson and
Van Buren, Chicago's newest playhouse, will be opened Mon-
day, Jan. 15, with continuous vaudeville. The house has been
built by Jones, Linick & Schaefer, at a stated cost of ?600,000.
* * *
J. E. O'Toole, manager of the Chicago office of the Fox
Film Corporation, tells me that the Studebaker, with "A
Daughter of the Gods" as the attraction, was sold out every
night for the week of Monday, Jan. 8, except Wednesday,
when there was a severe snowstorm. Louis J. Jones, man-
ager of the Studebaker, confirms this statement by saying
that the big Fox feature has broken all records at this house.
The attendance at matinees is also described as being
"wonderful."
* * *
George Fawcett, who scored such a success as Judge Silas
Whipple in "The Crisis," has started work at the Selig
studios, this city, under the direction of Al Green.
The many Chicago friends of Bessie Eyton will be inter-
ested to learn that she was hostess to a theater party in
Los Angeles recently, when "The Crisis" was given its
Pacific Coast premiere.
William N. Selig has received notification from St. Louis
that "The Crisis" is in its third triumphant week there, with
the S.R.O. sign always out.
Chicago will see "The Crisis" whenever a "Loop" theater
can be engaged. The great success of the dramatic season
has kept every desirable house open thus far.
* * *
The following programs have been announced at the
prominent downtown theaters in Chicago for the ensuing
week:
Colonial — "Intolerance" (D. W. Griffith) still doing ca-
pacity business.
Studebaker — "A Daughter of the Gods" (Fox), featuring
Annette Kellermann, entered its third week. It is breaking
all records at this house.
Ziegfeld — William Courtenay and Lucille Lee Stewart in
"The Ninety and Nine" (Vitagraph) and the fourth episode
of the Vitagraph serial, "The Secret Kingdom."
La Salle — Kitty Gordon in "Vera the Medium" (Selznick)
opened Saturday, Jan. 13.
C. B. Price, Western Division Manager for McClure Pic-
tures, has opened offices in the Mailers Building, 5 S. Wabash
avenue, immediately adjacent to the new Triangle Distribut-
ing Corporation office, and has appointed T. C. Montgomery
and J. A. Davidson as Chicago representatives.
Mr. Montgomery is well known by exhibitors in Chicago
having been connected with the industry in various capacities
for several years past.
Air. Davidson, while not so well known in the immediate
Chicago district, is widely known in other parts of the
country, and is thoroughly conversant with the business,
having been formerly connected with the Mutual Film Cor-
poration and V-L-S-E.
While the offices have been opened only a short time, Mr.
Price reports that never in his experience has such lively
interest been manifested by exhibitors as has been shown
in the forthcoming new series of seven five-reel productions
of McClure Pictures, each of which is complete in itself.
BOONE LEAVES AMALGAMATED.
J. Allen Boone has resigned as vice president and secretary
of the Amalgamated Photo Play Service and has taken offices
on the seventh floor of Aeolian Hall, 38 West 42nd street,
where he will act as business representative for a number of
well known screen directors, players and writers and co-
operate with Charles F.merson Cook in general publicity.
Miss Helen Christene Haerle, who has been connected with
the scenario departments of the Equitable. Fox and Rolfe-
Metro companies in an editorial capacity, and who is widely
known as an authority on scenario values, will be associated
with Mr. Boone in the handling of photoplay material.
Mr. Boone is well known in the film, newspaper and maga-
zine worlds. Previous to his affiliation with the Amalga-
mated Photo Play Service he was publicity director for
Lubin. His work as a newspaper and magazine man has
taken him to all parts of the world.
January 27, 1917
THE MOVING PICTURE WORLD
529
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By G. P. VON HARLEMAN
"Eyes of the World" Premiere a Success !
W. H. Clune Puts on at Auditorium His Ten-Reel Adaptation
of Harold Bell Wright Novel.
ON the afternoon of New year's Day, \Y. II. Clune,
local theater magnate and producer of "Ramona," pre-
sented to the l.os Angeles public at his Auditorium
Theater his second photoplay, "The Eyes of the World," a
superb picturization in ten reels of Harold Bell Wright's
well-known story. Every seat in the vast house had been
taken and many prominent persons were present as guests
of the producer.
"The Eyes of the World" is staged with the usual care
that Lloyd Brown, general manager of the Clune company,
puts on his productions. The opening stage embellishments
are a marvel of scenic beauty and mechanical ingenuity. The
curtain goes up on a heroic-size woman's face, filling the
proscenium. Slowly the eyelids raise and a great pair of eyes
look out over the audience with wonderful lifelikeness. Then
during the clever manipulation of the lights the two parts
which make up the face separate and resolve themselves into
the face of a great owl. With a series of gauze curtains
and the lights this dissolves into two hemispheres and in turn
this view disappears to reveal in its place a magnificent Cali-
fornia mountain scene. This is a cyclorama painted by Jack
Holden, who did the "Ramona" scenery, containing over
11. ("10 square feet of canvas. It is said to be the largest
cyclorama drop ever put up in a theater west of New York.
Harold Bell Wright personally took an active part in the
interpretation of his story and characters for the screen. It
is the belief of many here that Mr. Brown got far bigger
results with his camera than Mr. Wright did with his pen.
In the cast of "The Eyes of the World" are three players
who appeared in "Ramona." Monroe Salisbury, who in the
first picture played Alessandro, has the role of Conrad La
Grange and does remarkable work. Lurline Lyons, who will
be remembered as Senora Ortegna, is Myra Willard. Arthur
Tavares, the Senor Ortegna of "Ramona," is John Willard,
the convict. Jack McDonald, who made a national reputa-
tion as Slapjack in "The Spoilers," scores heavily as the old
roue Taine.
The music for "The Eyes of the World" was chosen by
Mr. Brown and is cued to the nicety of a second with every
changing mood of the play. It is played by an orchestra of
30 pieces, under the direction of Carli D. Elinor, the head of
the Clune musical forces.
Following are opinions of "The Eyes of the World" ex-
pressed by Los Angeles critics:
Times — Another master picture has been added to the list
of the few really great screen dramas. In some respects
"The Eyes of the World," which made its debut at Clune's
Auditorium yesterday, stands absolutely alone. Nothing ap-
proaching its photographic effects have been thus far pro-
duced in pictures. The play also stands pre-eminent in the
matter of vivid character types. There is no other screen
play now before the public in which the characterizations are
so telling or so interesting.
Examiner — "The Eyes of the World" were opened yester-
day at Clune's Auditorium. Opened to startlingly magnifi-
cent photography; opened to what has generally been termed
the best form of photodrama — the narrative which commands.
For it is all that long demanded product, a powerful drama
with nothing that excites the baser instinct. No picture has
been shown approaching in tensity various episodes, particu-
larly the final fight on a mountain top; nothing in the way
of a picture has been so totally devoid of faking effects, and
no picture was ever more or probably equally healthy and
sane in all its attributes.
Tribune — That Harold Bell Wright's story makes a better
photoplay than it does a novel was conclusively proved at
Clune's Auditorium yesterday afternoon. Without striving
to make a spectacle, the producers have succeeded in making
one of the most picturesque productions of the season.
Herald — Yesterday at his Auditorium Theater Mr. Clune
revealed to an avid public his second cinemagraphic produc-
tion, "The Eyes of the World," which not only equaled the
former in the matter of scenic beauty and romantic theme,
but far surpassed it in story, thrills, photography and human
appeal. As an entertainment, "The Eyes of the World" is
keenly enjoyable. It has the happy faculty of annexing
your complete attention in the beginning and keeping your
mind — and eyes — riveted on it until the last foot of the last
reel has unwound itself — a feat seldom performed nowadays
in film circles. The picture is not spectacular; on the con-
trary, it aims to please solely on merit of plot, and does.
Evening Express — "The Eyes of the World scored a great
big hit at Clune's Auditorium yesterday afternoon. It
has all the essentials of popular success. The audience
that attended the premiere yesterday afternoon was the larg-
est I have ever seen crowded into the auditorium. They
liked the play immensely and showed it. The splendid trans-
formation setting that precedes the picture got a tremendously
big hand, and deserved it. Another very big factor in the
success of this photoplay is the musical score that has been
adapted for it by Lloyd Brown. The story is handled in
splendid style. Climax piles upon climax and bursts in the
tremendously dramatic fight on the narrow ledge of rock
thousands of feet up the cliff. This scene is one of the most
effective bits that ever has found its way into a picture, and
it held the whole audience spellbound yesterday afternoon.
There was absolutely stillness in the theater while it lasted
and a sigh of relief and a burst of applause as it finished.
A synopsis of "The Eyes of the Word" will be found on
another page.
Scene from "The Eyes of the World" (Clune)
530
THE MOVING PICTURE WORLD
January 27, 1917
American Increases Production
Radical Reorganization of All Departments at Santa Barbara
Studios — Five Special Companies to Produce
Multiple Features.
FROM the Flying A Studios in Santa Barbara we learn
of radical reorganizations in the policy and manage-
ment of the plant— which will mean still better photo-
plays from the American for the coming year.
Within a short time, we are informed, five special com-
panies, each headed by a star of national reputation, will be
producing super-features of live reels or more.
These enlargements of American activities are the direct
result of the recent visit of S. S. Hutchinson, president of
the company to the San-
ta Barbara Studios. Mr.
Hutchinson, during his
brief stay on the coast,
has effected a radical
reorganization in every
department of his plant.
President "Hutchinson
is in New York, we un-
derstand, completing ne-
gotiations for players
and directors of highest
caliber. Announcement of
the individuals who are
to contribute to the
standard set is expected
very soon.
In the front rank of
featured players will
continue to be Mary
Miles Minter. The
youthful American star,
under the directorship of
James Kirkwood, is to
be the central figure
Mary Miles Minter. in pictures whose stories
T. . ,. • will be of unusual type.
It is realized that her chief appeal is in her distinct person-
ality, and to emphasize this, themes and scripts which depart
from screen convention have been and will be chosen
William Russell,
whose series of pictures
have won popularity in
their depiction of Rus-
sell's strength of char-
acter delineations, is
another American star
whose photoplays will
be leading features.
Extensive plans have
been laid for increasing-
Russell's personal fol-
lowing among picture
patrons. Francelia Bil-
ling-ton, new to Ameri-
can productions, has
already begun her work
as Russell's leading
woman, and has cre-
ated a favorable im-
pression at the studio
as Virginia Leighton in
"A Son of Battle," a
costume play of the Re-
construction period.
Directing Russell and
Miss Billington will be
Edward Sloman, who
produced, among other
features, the sequel to
"The Diamond from
the Sky" for the American.
J. R. Crone is now general manager of the plant, succeed-
ing the former studio manager, P. G. Lynch. Mr. Crone has
been associated with Mr. Hutchinson and the Mutual enter-
prises for several years, and brings to the studio valuable
experience in every phase of the industry.
Mr. Crone has made several changes in the personnel of
his assistants. John Coakley has been made head of the tech-
nical department, while C. P. Morrison is the new general
superintendent of the plant and superintendent of construc-
tion.
In the office staff Mrs. A. K. Whelan is auditor and in
charge of the clerical department, while L. Ransome heads
the purchasing department,
William Russell and Young Stars
of Mutual-American Studio.
Clifford Howard, who continues as scenario editor, has
rearranged his department in such a way that the fullest value
will be obtained through his efforts. Emphasis was placed
by President Hutchinson on the necessity of strengthening
the stories used as foundations of productions.
GETTING ACQUAINTED WITH THE SIERRA.
This week a representative of The Moving Picture \\orld
paid a visit to the studios of the Sierra Photoplays, Inc., a
film manufacturing enterprise recently organized by Los
Angeles capital to produce one-reel comedies and five-reel
Group at Sierra Studio.
feature dramas. Dr. C. W. Bachman, a local theatrical man.
is the president of the company and Roy Clements, the for-
mer Essanay director, is the managing director.
Clements is one of the oldtimers in the business and will
be remembered as producer of the Essanay "Snakeville"
comedies. The new comedy company he is directing will
release under the "Three Star" trademark, featuring Ruth
Hennesey, formerly of the Essanay Chicago forces: "Big" Ed
Sedgewick, lately featured comedian of LTniversal, and George
Barnes, a recent recruit from the vaudeville stage.
During our visit the above picture was made for our spe-
cial benefit. From left to right is Sam Comly, Ed Sedgwick,
George Barnes, Rov Clements, Ruth Hennesev (featuring
The Moving Picture'World— Thanks. Ruth!") President C. W.
Bachman and several members of the supporting cast of
the comedy company in the background.
CAREY COMPANY'S "REGULAR" DINNER.
Harry Carey and his cowboys, ably abetted by Director
Fred A. Kelsey, gave a "chuck-wagon" dinner for their
friends Monday this week at the Universal Ranch.
The invitations were burnt on a piece of cowhide.
The dinner, which was declared to be a typical "round-up
feed," was cooked in a "Dutch oven" — with coals under and
over the pots, and was arranged by Fred A. Kelsey. Harry
Gant, chief cameraman of the company, and S. W. Lawson.
assistant to Kelsey. Gant presided at the Dutch oven and
was assisted in the preparation of the steaks and other viands
by Steve Clemente, famous roper, and Al "Daredevil" Thomp-
son, who rides horses over cliffs and performs other hair-
raising stunts.
The dinner was followed by an entertainment for the many
guests. There were all kinds of riding stunts, rope throwing,
races, etc. Some marvelous riding was done by Bud Os-
borne, Johnnie Tyke and other Carev boys.
Among the guests of honor was Al Jennings, the reformed
ex-bandit, who entertained the crowd with tales of many of
his experiences as an outlaw. Tom Jay. one of the wealthi-
est stockmen of Wyoming, was also present.
Everybody had a good time. Thanks, Brother Carey, for
sending us an invitation.
LOS ANGELES FILM BREVITIES.
Cecil B. De Mille. the Lasky director-general. Jeanie Mac-
Pherson, author of "Joan the Woman." Alvin Wickoff. direc-
tor of photography, and Howard Ewing, director of electric
lighting, have returned from the premiere presentation of
"loan the Woman" in New York City. Mr. De Mille will
personally supervise the opening of the production in Los
Angeles and San Francisco, to take place next week.
January 27, 1917
1 HE MOVING rUTIKK WORLD
531
I in- burning of an entire log cabin colony at night is one
ni ihe features oi "The Girl ol the rimberclaims," featuring
Constance Talmadge. These night scenes w«re staged In
the Santa Cruz mountains at an altitude of 6,000 feet. A full
corps of carpenters and property men made the trip to the
Santa Cruz mountains to build the cabins. Almost two
weeks were required to l>uiM the cabin city, but it required
only a few hours to destroy it V D, Sears plays opposite
to Miss Talmadge. Clyde Hopkins, Beau Byrd, Wilbur
Group of Fine Arts Players in Santa Cruz Mountains.
Eiighby, Bennie Schuman, Joseph Singleton, F. A. Turner,
Charles Lee and Mrs. Talmadge play important parts in the
production. The scenario was written by Mary H. O'Con-
nor.
* * *
Balboa signalized the advent of the new year by starting
work this week on a new stage. As soon as it is finished a
glass-inclosed studio is to be added to the Long Beach plant.
The Balboa company has contracted for the producing of
several new features and has found it necessary to expand
its quarters. Balboa will put on two new companies soon.
* * *
Kathleen Clifford, Balboa's new star, arrived Saturday and
started to work this week under the direction of Frank
Crane. She will make her initial appearance in "The Twisted
Thread," a fifteen episode serial of romance and adventure
which Pathe will release.
* * *
Clifford Gray, better known as "Tip" Gray, is back at the
Balboa studio. He played leads for the Horkheimer Bros,
several years ago and then went East, where he has appeared
in some large feature productions.
* * *
Myrtle Bauer, a beautiful Philadelphia girl of twenty-three
summers, is a new member of the Balboa beauty squad. This
young woman has been specially engaged for "The Twisted
Thread," a new serial by H. M. Horkheimer, which Balboa
will begin about January 1st to produce for Pathe. Miss
Bauer arrives from the musical comedy stage.
* * *
Jack Cunningham, a former newspaper man, who recently
joined the staff of writers at Universal City, has been as-
signed to write comedies exclusively for the Joker Comedy
Company, of which William Beaudine is director. Cunning-
ham has written many short stories in a humorous vein and
some of these may be revived for the films.
* * *
Owing to the rain, the work on the erection of the Lasky
administration building, carpenter shops, etc., has been de-
layed. The foundation is now being laid for a large addition
to the wardrobe department. As soon as this is complete
Alpharetta Hoffman, director of costumes and designer, wall
be able to manufacture costumes for any production the
Lasky Company may make. A large force of seamstresses
will be employed and only the raw material will be purchased
in the future.
* * *
Edward J. Le Saint, Lasky Director, has been transferred
to the Morosco studio to direct a forthcoming production,
and Morosco Director E. Mason Hopper has been trans-
ferred to the Lasky studio to direct Wallace Reid and Myrtle
Stedman in a forthcoming co-starring vehicle.
Louise Huff has arrived at the Morosco studio and will
shortly start work on a production as co-star with House
Peters, under the direction of Edward J. Le Saint.
Georg< Beban has finished die filming of ins forthcoming
pxodu( Hon in which i an old Italian ai tist.
mi the scenes in tins production was a reproduction "t an
entire lowei floor <>i an old fashioned New \ <
month's vacation.
* * *
\n entire Overland Express was hired by Directoi Otis
liniiei foi .i scene in the Georgt Walsh picture he is making
foi tli< Fox i ompany. A train hold-up was staged neai
Inglewood, and the company was at work until five o'clock
the following morning, rhe express carried about three hun
dred passengers and one hundred pieces oi baggage. \ band
"i tlnin "desperados" made the spectacular attack on the
train.
* * *
One of the I niversal companies treked to the desert at
Playa Del Rey, California, tins week to make a numbei oi
scenes on the hot sands for a current feature production,
entitled "Beyond the Pale.'" There were several hundred
people in the company, a large number of whom were Jim
dus, KKi horses and a dozen camels from the Universal zoo.
( >ne of the most effective scenes taken on the desert was an
attack on a caravan by the Hindus and a brilliant rescue by
English troops.
* * *
"Twenty Thousand Leagues Under the Sea," the spectacu-
lar Universal production, we are informed, played to remark-
able business at the Cabrillo theater in San Diego last week.
At each performance the theater was crowded to tlie doors
and there was a long line outside. Stuart Paton, who directed
the picture, both in the West and the East, and at Universal
City, motored from Los Angeles with his cameraman, Eu-
gene Gaudio, to witness the opening performance, and both
men were called upon for curtain speeches during the inter-
mission, when it was discovered that they were in the audi-
ence.
Mr. Paton described many of his exciting experiences in
the making of the film story based upon Jules Verne's novel.
He also told some droll Scotch stories, which caused much
laughter. Gaudio thrilled the audience with his story of how
many times he expected the glass tube in which he was tak-
ing the undersea picture would be destroyed by huge sharks
and other denizens of the deep.
Later in the week Allen J. Holubar, who played Captain
Nemo in the production, addressed the audience.
* * *
A representative of The Moving Picture World recently
spent a very interesting afternoon at the Hollywood Studio
of the Vogue Film Company, of which Allen E. Stone has
Vogue Company Making a Comedy.
recently been appointed studio manager by President S. S.
Hutchinson.
Several hilarious scenes were produced at the studio that
afternoon by Director Robin Williamson and J. Davis.
The above cut shows Director Williamson's company, con-
sisting of Ben Turpin, Gypsy Abbott, Arthur Moon and Ed.
Lowne, enacting a burlesque situation, soon to be seen in
a forthcoming release of the Vogue Company.
532
THE MOVING PICTURE WORLD
January 27, 1917
J. G. Hawks, the Ince scenario writer, returned to Culver
City this week from San i-rancisco, where he spent the holi-
days, the Bay City is the gifted writer's native heath, and
he was thereiore kept busy renewing old friendships. He is
now again at work on a new play, which will shortly be
placed in course of production.
* * *
Director Reginald Barker is working at Inceville, this week,
filming scenes of trench warfare for the new play by Monte
M. Katterjohn, in which Louise Glaum is being starred.
Appearing in support of Miss Glaum are Charles Gunn Roy
Laidlaw, Milton Kose, J. P. Lockney, Will H. Bray, Thomas
S. Guise and Lydia Knott.
* * *
The ^foggy weather this week is proving a veritable
"Jonah" to the big flood scenes now being filmed by Direc-
tor Todd Browning for the Fine Arts' production of "Jim
Bludso." The big scenes were to be staged near San Pedro.
After being completely destroyed by a heavy wind storm the
sets were rebuilt. But the sun refuses to come out and con-
sequently Director Browning has thus far been unable to
"shoot" his pictures. The flood scene, we are informed, is
to be one of the most realistic of its kind ever staged, show-
ing the washing out of a big levee, with a raging torrent
washing away and completely destroying an entire city.
Wilfred Lucas is being starred in "Jim Bludso," with Olga
Grey playing the leading feminine role. The supporting cast
includes George Stone, Charles Lee, Winnifred Westover,
Sam de Grasse, James O'Shea, and Monte Blue. The scenes
of "Jim Bludso" are laid in the romantic atmosphere of the
Mississippi river during the Civil War. Spectacular features
include a thrilling race between two big river boats, a hand-
to-hand fight aboard one of the boats, just before it catches
fire, burns to the water's edge, explodes and sinks, and an
entire city wiped out by a flood.
Seena Owen, who has been absent from Fine Arts pictures
for quite a while, will soon be seen again. Miss Owen will
appear in a feature drama now being prepared by Roy Som-
erville, of the Fine Arts scenario staff. Seena Owen is by
many conceded to be the most beautiful of the Griffith stars,
and scored a great success as Princess Atterea, in "Intoler-
ance."
* * *
Edyth Hoskins, pretty, petite and pert, is playing ingenue
leads opposite Hank Mann in the Foxfilm Comedies which he
is now directing. This is Miss Hoskins' first appearance for
William Fox. Though she was born in Philadelphia, this
young lady is far from slow, as her rapid rise in the motion
pictures proves. She entered the picture game a few years
ago with the Lubin Company's Philadelphia studios after
she had gained local recognition as an actress in musical
comedy and vaudeville.
Other members of the Hank Mann Company are Lee Mor-
ris, Charles Mack, Sydney De Grey and George Fields.
* * *
General Representative A. Carlos, of the William Fox
Western Studios, went to San Francisco last week to be
present at the opening of "A Daughter of the Gods."
* * *
At Universal City, Director Lynn Reynolds has almost
completed a five-reel Alaskan drama entitled "The Code of
the Klondike." Charming Myrtle Gonzales and George Her-
nandez enact the principal roles.
Director Rex Ingram is preparing to film "The Flower of
Doom," a five-reel Chinese drama, written by Eugenie Mag-
nus Ingleton, the scenario editress at the Big U plant.
"Pawned" is the title of a five-reel melodrama, the produc-
tion of which is to begin this week. Ella Hall has been cast
to play the feature role.
Director Allen J. Holubar is nearing the completion of
"The Reward of His Government," a five-reeler in which
Holubar also plays the principal role.
"Marcel's Birthday Present," a five-reel production, was
practically completed at Universal City this week, under the
direction of Rupert Julian, who also plays the feature role,
with Louise Lovely opposite.
With Eddie Lyons and Lee Moran as his featured players,
Director Louis Chaudet is filming a one-reel comedy, "How
It Happened." Edith Roberts supports the stars.
* * *
The producers who build and burn cities and wreck trains
and steamships for their features have nothing in realism on
Al Christie in his one-reel comedies. For one of his stories
he needed auto racing scenes and the overturning of a car.
He arranged to take this part of the picture at the Ascot
track on Christmas Day, using: the Omar racer. No. 13. He
expected to turn the car over gently and dispose Harry Ham
among the "wreckage" to take these important scenes. But
the wind that blew ill to Wilbur D'Alene, the driver of No.
13, when his car went through the inner barrier and turned
over in the mud, blew good fortune to Mr. Christie in the
shape of a number of scenes showing the wrecked car and the
rescue of the driver, the curious crowd and all the accom-
panying incidents just as required by the story, and better
than they could possibly have been staged. The best of it
is that the driver and mechanician escaped with only the
slightest injuries.
* * *
Manager Barnes, of the Barnes theater at Fillmore, Cal.,
has just completed the installation of a new Simplex machine
and Compensarc in his attractive house.
* * *
Alhambra, Cal., is to have a new theater with a seating ca-
pacity of six hundred seats. J. D. Morgan, a well known
business man of that town, is the owner of the house.
* * *
Alma Ruebens, whose latest engagement has been in sup-
porting Douglas Fairbanks in the Fine Arts production of
"The Americano," spent the Christmas holidays with her
parents in Fresno, Cal.
* * *
Manager Johansen of the Yuma theater, Yuma, Arizona, is
busily engaged in making extensive improvements upon the
interior of his popular theater.
* * *
Word from Phoenix, Arizona, is to the effect that the Ari-
zona theater of that city has been leased by the owner, Col-
onel Miner, to F. J. Smith and Robert Fedderson. It is un-
derstood that Smith and Fedderson are also to manage the
Coliseum theater. Ernest Menhennet of Phoenix will open
a new theater in the Roger building, which is now being
remodeled for his use.
* * *
C. B. Worsham has succeeded Frank A. Lacey in the man-
agement of the Clune theater at Santa Ana, Cal. Mr. Lacey
leaves a host of friends behind him, who are boosting for
the success of his new venture as manager of one of the
string of theaters of The Greater Amusement Company at
Seattle.
* * *
Announcement has been made of the change in ownership
of the Martin theater of Globe, Arizona. L. T. Gaines and
L. A. Goodenough have bought out the interest of their
former partner, J. R. Ryan.
* * *
The Hart Brothers, showmen from Toledo, Ohio, have
recently consummated a deal whereby they will manage the
Bentley Grand theater at Long Beach, Cal.
* * *
From Oxnard, Cal., comes the report that G. Douthwaite
and Harry Crosby, owners of the Lyric theater, have recently
leased the Oxnard opera house from J. W. Kidd, the owner.
Their plans relative to the opera house include new project-
ing machines and other improvements.
* * *
Manager Irving Lesser of the Golden Gate Film Exchange
announces as the result of strenuous hustling that he has
booken "War Brides" for a run of eight weeks at the Majestic
theater here, following the present run of the Lasky pro-
duction. "Joan the Woman," as well as a return engagement
of the Thomas H. Ince production of "Civilization" for two
weeks.
* * *
Fred N. Howe, the hustling manager of the Pickwick
theater at San Diego, spent a few days in Los Anr/des on a
business trip which included the buying of a ten thousand
dollar Van Nuys organ, and the booking of "Civilization" for
an extended run at his attractive house. The Warner Broth-
ers Exchange also booked the Selig production of "The
Crisis" for a week's run at the Pickwick.
HARRISON WRITING FOR APOLLO.
Louis Reeves Harrison, photoplaywright extraordinary and
author of "Screcncraft." has been commissioned by Harry
Raver, head of Apollo Pictures. Inc.. to put in scenario form
a story by Agnes Fletcher Bain for early production by
Mr. Raver's organization.
A milestone in moving picture progress will be marked
by the Tenth Anniversary Number of The Moving Picture
World. No such advertising proposition has ever before
been offered the trade. Dated March \0th. advertising
forms close Fcbruarv 23.
January 27, 1917
THE MOVINC IMi 1 IKI WORLD
533
Guessing the Motion Picture Business ® By Rkhard A- Rowland
A Matter of Fact Statement from Richard A.
Rowland, President of the Metro Pictures
Corporation — Puts His "Guess' on
Four-Reel Subjects
GREAT as it is, magnificent as are its investments, the
motion picture industry or art today is in the middle
of the Kiut of Doubt and there's a heavy tog hanging
over the river.
\\ e have no prophets who speak by the book. Those who
say most seem, in the light of recent motion picture history,
to be the bad guessers, We are treated continually to solu-
tions of motion picture problems, but they seem to emanate
from those whose experiences have tailed to net their stock-
holders a return on the investment or add to them more
prestige and standing as successful picture men.
The only silence in the motion picture business is on the
screen. The rest of it is rich in conversation, promises and
prophecies, but they don't seem to solve anything or settle
anything. Seeking the light 1 read a multitude ol interviews
and at the end of each 1 am almost impatient with the dreams
— shall 1 say publicity dreams? — of which they are made up.
l'lease understand me. 1 have no desire to indulge in per-
sonalities nor do I wish to criticise those who seek publicity
for their pictures or their organizations. But 1 believe the
eternal grind of empty conversation results in nothing of
value to the industry. It helps neither exhibitor, distributor
nor manufacturer.
In motion pictures interviews spring eternal from the hu-
man breast. They would be of value if they would shed light
on the problem we all of us have to meet.
Cutting aside the brushwood of fancy, let's see if we can
get down to some of the facts.
We can all agree on one proposition. This is, that motion
pictures will have to be made to supply the public demand.
Just what form they will take, just how long they will have
to be, just how many the market is to require are all mat-
ters of guesswork. No man in the industry, and I make no
-exceptions, can speak with knowledge or authority on these
things. The best we all can do is to guess. It may be my
guess and the guess of my associates that the feature pro-
gram supplemented with short reel novelties will continue
to solve the exhibitors' problem. But I insist that we are
guessing as well as we can guess and nothing more.
One other thing seems certain. No manufacturer can sur-
vive if he has to put his middle grade pictures on the shelf.
He must get some return from some source for every pic-
ture. The costs of the business are such that this is a neces-
sity. If most of his pictures are satisfactory and a fair per-
centage of them very good, this is all that can be required of
him under present and, I believe, under fufture conditions.
The manufacturer who keeps on turning out the better pic-
tures, the pictures of box office appeal, which at the same
time are clean pictures, is the manufacturer who is to sur-
vive in this struggle of the survival of the fittest.
My idea and the idea of my associates is that we shall keep
ourselves prepared for anything the market, otherwise the
public, may demand. All of our problems will be settled by
the public. What the public wants it is bound to have and
the manufacturer or exhibitor who seeks to force the public
to take what it does not want is merely a poor business man.
Our guess based on our experience is that the present de-
mand is for great big appealing stories told simply and plain-
ly with an eye for good photography as well as good acting
and a star to top the bill. They may be three, they may be
four or five or more reels long, but they must be clean,
strong pictures or they must be clean, pleasant pictures with
plenty of sunshine in the plot.
There is a field also for special pictures of greater length
if they- are really special pictures and not padded footage.
As far as we are concerned, we shall make it our business
to keep our organization so elastic that we shall be in a posi-
tion to respond quickly to popular demand. Proceeding on
the idea that there must be pictures and that the public is
the judge, the rest of the problem is a matter of detail and
performance. But I want to repeat that the guessing contest
is still on; that the man who guesses wrong is going to lose
and the man who guesses right is going to win.
I believe that a plain, frank recognition of the real facts
will not harm the industry noi an) one in it it we continue
to feed on the foolish prophecies we shall all be the woi te i"i
it
l'o conclude, I maj be permitted t" hazard a guess which
comes from a recent visit I made to a numbei ol theal
during the holidays, M\ guess is, that the four reel pictui
in form the backbone ..I the sl.iiHl.inli/ation ol the industry.
lliiuk it over
Protecting State Rights
National Drama Corporation Seizes Prints of "Fall of a Na-
tion" in Suit Against Mcllingcr Bros, and R. R.
Roberts.
SUIT was instituted Tuesday in the District Court ol the
I nited States at Baltimore by the National Drama Cor-
poration oi New York against Mellinger Bros., managers
i t the Maryland Tin. iter, Cumberland, Maryland, and one R.
R. Roberts. The suit grows out of a controversy between
the National Drama Corporation and R. R. Roberts in con-
nection with photoplay entitled "The Fall of a Nation." The
complainants alleged in their bill that Roberts had infringed
tli ci r copyright in permitting the picture to be reproduced
outside of the territory leased by the National Drama Cor-
poration to Roberts.
Late Tuesday night Judge Rose after due inspection of
the certificate of copyright of "The Fall of a Nation" issued
an order directed to Fuller Barnard, Deputy Marshal of the
United States for the State of Maryland, directing him to
seize, attach and hold in his possession any film or films lo-
cated at the Maryland Theater, Cumberland, connected in
any way with the photoplay, "The Fall of a Nation."
W. C. Burns, treasurer of the National Drama Corpora-
tion, and his counsel, Louis A. Tuvin, of the firm of Knapp,
Ulman and Tucker, Baltimore, arrived in town Wednesday
morning. They were met by Fuller Barnard, Deputy United
States Marshal, and the latter gentlemen armed with a writ
of seizure took charge of the film "The Fall of a Nation"
just as it was about to be shown at the matinee perform-
ance at the Maryland Theater, thereby causing considerable
disappointment to the large crowd waiting to witness the
afternoon performance.
The National Drama Corporation was compelled to in-
stitute this proceeding inasmuch as it had certain contracts
outstanding for the production of "The Fall of a Nation" in
Maryland. Any production in Cumberland at this time ac-
cording to its bill of complaint was without its sanction and
consent and in violation of previously assigned territorial
rights.
The defendant Roberts had heretofore produced "The Fall
of a Nation" at Lynchburg and Roanoke, Virginia, and sev-
eral other cities outside of his territory. Suits will be insti-
tuted by the National Drama Corporation against all thea-
tres which have reproduced "The Fall of a Nation" in viola-
tion of the copyright act.
Willis Wood Damaged by Fire
The Blaze, Which Was Not Serious, Occurred Just on Eve
of House's Turnover to Pictures.
THE Willis Wood Theater, of Kansas City, one of the
most beautiful theaters in the Middle West — or in the
United States for that matter — was damaged by fire
recently on the very eve of its return to pictures. Readers of
the World perhaps will remember the description of this
house in these pages, after many thousand dollars had been
spent on it to make it worthy the big plans for transforming
it into the moving picture house de luxe of the Middle West.
That was two years ago. The house ran pictures for a year,
and then went to other things, lately to a stock company.
Very recently the announcement was made that it was com-
ing back to pictures, and Richards & Flynn, the lessees, were
in New York at the time of the fire, preparing for this
change.
The building is not much damaged; it is protected by in-
surance of $105,000. The improvements and fixtures were
covered by some $30,000 of insurance, but this does not meet
the value of the decorations, and especially of the organ,
which alone is said to have cost $10,000.
The lessees have a lease for eight years, it is said, and they
probably will rebuild and proceed with their moving picture
plans.
534
THE MOVING PICTURE WORLD
January 27, 1917
Mary Fuller to Support Lou-Tellegen
Engaged by Lasky to Appear in "The Long Trail," Which
Will Be Directed by Howell Hansel.
MARY FULLER, one of the best known stars on the
motion picture screen, has been engaged by the
Jesse L. Lasky Feature Play Company to appear in
support of Lou-Telegcn in "The Long Trail," the director
of which will be Howell Hansel, newly engaged by Lasky
to direct productions for the Paramount Program.
The name of Mary Fuller is identified with the old Bio-
graph when she appeared in the production of that concern
at the time that Mary
Pickford, Owen Moore
and many of the old
stars of the present day
were all beginning their
careers. Like so many
of the youthful players
of that time, Miss Fuller
had had only a brief
stage experience, but by
persistent effort and the
cultivation of her natural
ability, she rapidly de-
veloped into a great fav-
orite.
Joining the Edison
Company, Miss Fuller
quickly became its
principal star and has
the distinction of ap-
pearing in the first big
motion picture serial
success ever screened —
the famous "What Hap-
pened to Mary" pictures.
These were followed by
"Who Will Marry
Mary?" another suc-
cessful serial, some of the episodes of which were staged in
London.
Miss Fuller was likewise the star of the first multiple reel
productions issued by Edison, scoring a great personal tri-
umph by her excellent portrayal of many difficult roles.
One of Miss Fuller's never-to-be-forgotten feats was her
escape from the window of the seventh story of a New York
apartment house by means of a rope, down which she slid
in great peril. It was considered to be one of the greatest
"stunts" ever attempted by a girl at that time, and Miss
Fuller's blistered and aching hands were a source of great
pride to their owner.
When Universal began to produce five-reel features, Miss
Fuller was one of its first and her personal success in these
pictures is well known. But the constant strain of ceaseless
work for several years without any interruption for vaca-
tions began to tell upon Miss Fuller, who was ordered to
stop work at once by her physician. Accordingly, Miss
Fuller resigned and departed for the mountains after a
short visit to her home in Washington.
Now, after several months spent in complete seclusion,
Miss Fuller has returned to the camera "feeling ten years
younger," as she expressed it herself.
Howell Hansel, who has been engaged to direct "The
Long Trail," has a long record of stage and screen achieve-
ment behind him. He is a rare combination of artist and
executive, as he has already proven by his consistently excel-
lent work. Mr. Hansel's latest screen achievement is the
direction of "The Deemster." which introduced Derwent
Hall Caine, son of the distinguished British author, to the
motion picture public.
Mary Fuller.
NEW ADVISORY COMMITTEE FORMED.
The second of the advisory committees which the National
Association of the Motion Picture Industry is planning For
all the film centers of the country was organized in Minne-
apolis, Minn., on January 8th. Thomas Furniss has been
active in the plans for this advisory committee ever since
the Chicago committee was organized in November. The
new Minneapolis committee is headed by Henry Friedman.
manager of the Pathe Exchange. W. K. Howard, manager
of the Vitagraph Exchange, is secretary and treasurer, and
L. N. Robinson of the Fox Exchange is vice chairman.
The work on the California commit tee is to be taken up
by P. A. Powers, who is going west this month chiefly for
this purpose, and Donald J, Hell of Chicago, who is also in
California this month.
Jennie Lee, Character Actress
THE career of Jennie Lee, Triangle-Fine Arts character
actress, who plays the part of a grandmother in "Nina,
tiie Flower Girl, " the new five-reel drama in which Bes-
sie Love is starred, has been so remarkable that a recitation
of events in her lite sounds like the weird happenings of a
fairy tale.
Mrs. Lee, who in private life is the wife of "Billy" Cortwright,
the veteran minstrel, is sixty-seven years old, and has been in
the theatrical profession sixty years of that time. Here is part
of the story from her own lips :
My mother died when I was seven years old, and my aunt,
who had a big family of her own to care for, bound me out to
the owner of Lee & Ryland's circus, one of the old-time, "one-
ring shows that were the pioneers of the business. I was ap-
prenticed as a bareback rider, but it was hardly necessary to ap-
prentice me, as I took to a horse's back like a duck to water.
In a few weeks I was taking part in all of the riding acts. By
a strange coincidence, my present husband, Mr. Cortwright, used
to look after me when 1 was a little girl in the show. If you ask
the old rascal his age now he will tell you fifty-six, but that
doesn't jibe very well with the fact that he was a youth in his
teens sixty years ago.
"I was with Lee & Ryland five years and then joined the Jack
Wilson circus when I was twelve. There 1 learned to be a'
trapeze performer and worked with Dan du Crow, brother of
Tote du Crow, the famous pantomime clown. I tired of the
sawdust and ran away from the circus when 1 was fourteen
and sought adventure in other lines of the show business until
the old Montgomery Queen circus started out in San Francisco
thirty years ago. Just for fun I joined them for a day and
drove a chariot in the parade. It was a call of the spangles I
couldn't resist. Afterward I felt more reconciled to the more
prosaic life of the theater."
Until a few months ago, Mrs. Lee was as spry as a girl, but
she was severely injured in an automobile accident and has not
yet fully recovered. Mrs. Lee was known to the sawdust arena
as Jennie Lee, and has kept the name through all the years of
her professional life. She is of Spanish parentage, but has
become a loval American through long association.
Marie Cahill Mutual' s Latest
PRESIDENT John R. Freuler of the Mutual Film Cor-
poration announces the closing of a contract with Miss
Marie Cahill, under the terms of which that brilliant
young actress will appear in a series of two reel comedies to
be released every two weeks.
The date of the first release has not yet been set, but
studio operations are already under way in New York, where
the Mardan Photoplay under contract with the Mutual Film
Corporation is prepar-
ing for immediate work
in connection with Miss
CabiU's engagement.
Miss Cahill is the
latest among many dis-
tinguished stars, includ-
ing Marjorie Rambeau,
Nance O'Neil and Gail
Kane, with whom con-
tracts have been re-
cently announced by
Air. Freulier, and the
engagement of the
clever comedienne is
renewed evidence of the
Mutual's determination
to live up to Mr. Freu-
ler's announced policy
"only big stars for the
Mutual."
Marie Cahill is known
from one end of the
country to the other as
one of the cleverest
comediennes on the
American stage. Be-
fore signing a contract
with the Mutual, Miss
Cahill had appeared but once on the screen, when her most
successful comed>', "Judy Forgot." was screened.
Miss Cahill is to be surrounded by a thoroughly capable
company of actors and actresses, Mr. Freuler having de-
clared an intention to give personal attention to the selection
of her support.
Marie Cahill.
January 27, 1917 [HI MOVING PICTURE
WORl D
535
A View of Trade Conditions m
» &
®
&
By //.
M
Horkheimer
H. M. Horkheimer.
President and General Manager of Balboa Says
the Industry Is Suffering from
Lack of Co-operation
THERE is no secret, among those in touch with it, thai
confusion prevails in thje motion picture Industry.
But why? Ouiz a dozen persons acjtive ip a dozen
different ends of the business and yon will get a dozen
different reasons. In each one there will probably be some
truth; yet, it is doubtful it the entire, lot lumped wil] sum
up the situation intelligently.
Personally, I do nol believe thai any one person has a Big
enough grasp of the film
game- 1 call it a "game"
advisedly tor, up to date,
the hest any of us has
done is to play art picture
making to enable him to
analyze the situation ade-
quately.
1 say this because cine-
matography is too young
to have developed any-
very definite tendencies,
as yet. Down to the pres-
ent, producers have been
doing little more than ex-
periment — feeling their
way, as it were.
We seem to he just
beginning to learn how to
lisp in this new- mode of
expression. Although pic-
ture-talk isn't new, cine-
matography is. When a
baby learns to talk, it be-
gins by repeating what others^ say. In a similar manner,
film-play makers have done little more than reproduce be-
fore the camera what has been done time and again in other
ways — on the stage, the printed page, etc.
Of course, I realize that a few men have endeavored' to
strike out along new lines; but so far, their efforts have re-
sulted in little more than trail-breaking. True, they seem to
be getting along; but it is too soon to determine if we are
headed in the right direction cinematographically — that is
making the best use of our tools and materials.
In my discussion of motion picture expression, I refer to
the photoplay. This form of story-telling is scarcely twenty-
rive years old. Can you imagine the state of development
of poesy a quarter century after the first attempt to express
thought in rhythmic language? Or consider the drama! As
we know it, about four thousand years have been devoted to
its perfection.
But to get down to brass tacks, as to what ails the motion
picture; Thomas A. Edison diagnosed the trouble recently as
principally a lack of team-work among picture makers. I
am inclined to believe that he came pretty near the truth.
Things seem to be at "sixes and sevens," with no well de-
fined line along which the producers as an aggregate bodj
are working.
While not as matter-of-fact as the textile industry or the
making of shoes, we must admit that cinematography is
basicly a manufacuring process. The manufacturers con-
cerned in other lines usually get together and work together.
Motion picture producers have not yet reached that stage of
co-operation. They have failed to see the mutuality of their
interests, strange to say.
Because there have been a few fortunes made out of pro-
ducing for the screen, notably in the early days, many have
been tempted to jump in and attempt to duplicate the en-
riching process. But I venture to say that for every dollar
that has been taken out, not less than ten others have gone
in and been lost.
Formerly, the theatrical business used to be considered as
a gamble. But another generation of producers found it
amenable to the rules of business and a consistent moneyr-
maker. And just so, a lot of people have gone into, pictures
as they would sit down to a card game — to take a chance.
As a result, there has been, no definite purpose guiding many
o. i lie production!. They have just been ground out Where
lore more oi less confusion has been the natural outcome.
While this business has it ^ artist t, it is nol a im<-
.hi in the same sense as painting, sculpture or literature, i n
fortunately, the fine .» 1 1 ^ have been available only to the I
Bui happily, it has been possible foi the multitude to enjoj
the motion pictures. In tact, they have become a i
to the mass. In consequence thereof, they must be turned
out in quantity almost by the wholesale, as it were.
All business is governed by the law oi supplj and demand;
but photoplay producers seem never to have realized this
fact. The\' have k<>"c ahead and made pictures at their own
sweet will. Wherefore, not .so verj long ago, there were
offered in New York City the .selling center ol the industry
— each week three times as many feature productions as the
market could absorb.
Naturally, a cutting and slashing of prices followed. Those
concerns that couldn't weather the storm went under. (Minis
piled up productions on the shelf, Unsold pictures don't re-
main an asset very long because they go out of date speedily,
Producers have often met and talked over the situation; but
no solution has suggested itself which thej have seen lit to
accept.
Because of the youth of the business, those in it seem un-
able to find a common ground. It took the shoe manufac-
turers and the sugar people a long time to get together. Bui
they found out in the end that they must — or go under.
This sums up the most vital problem confronting the mo-
tion picture industry today, as 1 see it. Team-work, co-
operation, that is what we need most. The other ailments
are all offshoots of this. So far as costly productions, over-
paid stars and poor stories are concerned, they can all be
handled, if the producers will only get together and regulate
the supply to conform more nearly to the demand. I do not
mean that a monopoly should be organized. 1 simply advo-
cate a reasonable working understanding which will let every-
one in the industry live and prosper, to the end that the
screen's best interests be conserved.
In the last analysis, there is nothing wrong with the mo-
tion picture. It is here to stay as a form of amusement and is
bound to progress. It seems to me that we have just been
through a blossom period in film production. The downness
that appears to be on may be only a season of rest. When it
is over, another period of advance will come and so the in-
dustry is bound to keep on going on.
I incline to the belief that whatever trouble seems to pre-
vail is with the people engaged in the picture business. They
must get straightened out and gain a proper perspective.
Our vision must be adjusted and our short-sightedness over-
come.
Rialto Books Metro's "White Raven"
Production Starring Ethel Barrymore Is Put On at the Big
Forty-second Street Showhouse.
Ethel Barrymore's magnificent Metro-Rolfe production,
"The White Raven," will be the feature attraction at the
Rialto theater, New York, the home of important first-run
features, for the week beginning January 14. Hamish Mc-
Laurcn, representative of Director S. L. Rothapfel, of the
Rialto, saw the picture and immediately booked it for his
theater. He was enthusiastic in praise of the star's power-
ful acting in the strong emotional and dramatic scenes of the
production. " 'The White Raven' is a winner," said Mr. Mc-
Lauren; "we want it."
ADLER IS EDUCATIONAL'S LOCAL MANAGER.
Vice President and General Manager E. W. Ilammons,
of the Educational Films Corporation of America, has ap-
pointed Bert Adler as New York manager of that concern.
Mr. Adler is a pioneer in the giving of children's shows and
has been interested in straight educational film work for a
number of months.
OHIO APPROVES MOSS SUBJECT.
Announcement is made from the B. S. Moss office that
the Ohio Board of Censorship affixed its seal of approval to
that concern's latest release, "The Girl Who Doesn't Know."
It is a five part picture, with an unusually brilliant cast of
players headed by Marie Empress, an actress with a motion
picture reputation both here and abroad.
536
THE MOVING PICTURE WORLD
January 27, 1917
Griffith Plans to Clean the Screen
Heads Committee of National Association for That Purpose
and Proposes a Moving Picture Art League.
DA\ iL> \v. GRIFFITH, heading a committee of the
Aational Association of the Motion Picture industry,
was on i'riday, January 11, placed in control of the
entire nation-wide campaign against the censorship of mo-
tion pictures. 'JLhis committee was authorized by tiie resolu-
tion adopted by the executive committee of the National
Association. It was decided that in view of the necessity
for prompt and concerted action, a small committee was
desirable, as it would have behind it the united support of
the entire industry and could act quickly and dehnuely.
This winter is the first time that the entire motion picture
industry lias presented a solid front on the censorship ques-
tiun, a position which was taken hve months ago wnen the
National Association, after thorough deliberation, decided
that- it would oppose ail forms of legalized censorship. Mr.
Griifith was active at that time and the campaign of this
winter has been turned over to him because of his willing-
ness to see the issue through and arrange lor the presenta-
tion of the industry's side to Congress and to the legisla-
tures which are considering censorship legislation. Mr.
Gnrrith said:
"One of the first things that I think we shall do is to form
what we may call a "Motion Picture Art League," which
shall determine some limit and reach some idea of how far
we shall go. The stage has a limit. The stage has never
shown a naked woman. And that is about the only thing
you hear from people of culture and breadth, that we show
in motion pictures what they don't show even on the stage —
nakedness. My idea of this Motion Picture Art League is
to form a body to which all questions of ethics shall be sub-
mitted and by whose decisions the industry will abide, with
the support of the industry as represented completely in
the National Association."
"Our battle today is the same battle that John Milton
fought when he presented 'Paradise Lost.' I believe that
the written and printed word has made the human race what
it is today; it is that which divides us from the brutes that
snarl at our heels. And of all words expressed in pictures
or in writing, I believe that the motion picture word is a
more wonderful, a more beautiful and a better word than
any. It is threatened today by enemies of every sort, not
least of them the fanatics and the office-seekers."
"I think all other evils are small compared with the threat-
ened blight of censorship, of which the frightful menace of
Federal censorship is the most terrible. Here is something
which would make our business childish, which would soon
have us making pictures so innocuous that no one would go
to see them. Every prejudice would have its innings, every
political axe would be whetted to razor edge upon our backs,
every suggestion of the truth about abuses of government
and society would be weeded out by a power greater than the
power of the sovereign people. It is to save society as well
as ourselves from this blight that we are united in the cam-
paign against censorship. And before we have gone far we
shall have a united people behind us, for we are fighting the
people's battle."
Present at the meeting of the Executive Committee
of the National Association of the Motion Picture Indus-
try were Walter W. Irwin, general manager of the Vitagraph
V-L-S-E, presiding; William L. Sherrill, president of the
Frohman Amusement Corporation; P. A. Powers, Treasurer
of the Universal Film Mfg. Co.; J. E. Brulatour of Eastman
Films; Lee A. Ochs, president of the Motion Pictures Exhib-
itors' League of America; Samuel H. Trigger, president of
the New York City Exhibitors' League; Louis F. Blumen-
thal of the Auditorium Theater, Jersey City; Louis L. Levine
of the Regent Theater, Brooklyn; William M. Seabury, gen-
eral counsel, and Frederick H. Elliott, executive secretary of
the National Association, and Mr. Griffith.
HUMPHREY JOINS IVAN.
William Humphrey, who for the past seven years has
been a leading player and director in the Yitacrraph organi-
zation, has been engaged by the Ivan Film Productions to
direct several of its forthcoming photoplays.
Mr. Humphrey has selected as his initial offering a pow-
erful drama purchased by the Ivan Film Productions from
the well-known dramatist. Willard Mack. The play, the di-
rector and the cast promise an interesting development in
the steady progress of the Ivan Film Productions. The
scenario has been prepared by Don Dundas.
^At the Leading Picture Theaters
Programs for the Week of Jan, 14 at New York's Best Mo-
tion Picture Houses.
"Great Expectations" at the Strand.
GERMAN Otticial War pictures and a photo-dramatic
adaptation of Charles Dickens' "Great Expectations"
headed the btrand 1 heater program the week of Jan.
14. Louise Hurt and Jack Picktord are co-stars in the Dickens'
picture, and the Famous Players Film Company, who pro-
duced the him, have given it a well balanced cast, including
Frank Losee, Marcia Harris, Grace Barton, Herbert Prior
and VV. W. Black.
The German pictures have some interesting scenes, con-
sisting of several captured regiments of Gourmers, Russians,
Mohammedans, Algerians and East Indians going through
their native religious ceremonies, each creed worshipping
as is their custom. Other him attractions were a new com-
edy and the Strand Topical Review. The vocal soloists were
Grace Hoffman, Enrico Srenzen and Anthony Leseant,
"The White Raven" at the Rialto.
Ethel Barrymore's admirers had an opportunity to see her
on the screen at the Rialto in "The White Raven," Charles
A. Logue's tale of the Aiaskan gold fields and the world of
grand opera. Sidney Drew supplied the comedy element of
the program by appearing with Mrs. Drew in the latest of
their popular domestic adventures.
In "The White Raven" Miss Barrymore is seen first as a
dance hall singer in short skirts, and later as a grand opera
prima donna. The Metro Pictures Corporation has given the
picture artistic production. Prominent in the supporting
cast are William B. Davidson, Walter Hitchcock, Ethel Day-
ton, George A. Wright, and Viola Fortesque.
"Spots of Interest in American History" and the topical
digest were on the program.
Amparita Farrar and the newly organized Rialto Male
Quartette were the special musical features.
"Twenty Thousand Leagues Under the Sea" at the Broadway.
The engagement of the Universal photoplay founded on
Jules Verne's celebrated story, "Twenty Thousand Leagues
Under the Sea," is proving a huge success at the Broadway
Theater. The run will continue for four weeks longer.
Eighty-first Street Theater Bill,
At the Eighty-first Street Theater, four pictures were
shown: Monday, Tuesday and Wednesday, Dorothy Gish in
"The Little Yank," and a Keystone comedy were on the
bill.
On Thursday, Friday, Saturday and Sunday, Frank Kee-
nan in "The Bride of Hate," and the latest Mack Sennett
comedy were seen.
EXCEPTIONAL CAST FOR MARY PICKFORD.
In selecting his cast for Mary Pickford's new Artcraft
production, " A Poor Little Rich Girl," a screen adaptation
of the popular Eleanor Gates play and novel of the same
name, Maurice Tourneur has succeeded in assembling a com-
pany of artists of exceptional talent and experience. Partic-
ular care has been evidenced in surrounding "Little Mary"
with players that are especially fitted for their individual
characters.
As the careless mother of Gwendolyn, who seeks high so-
cial standing rather than the love of her child, is Madeline
Traverse. In the part of the father of Gwendolyn, who pre-
fers the excitement of Wall Street to his home, is Charles
Wellesley. Gladys Fairbanks, who appeared in the original
stage production of "A Poor Little Rich Girl," again dis-
plays her talents in the play before the motion picture cam-
era. As Jane, the nurse, Miss Fairbanks appears to good ad-
vantage in an important supporting character to the star.
Frank McGlynn portrays the part of the kindly plumber.
Other important characters in "A Poor Little Rich Girl"
have been intrusted to such sterling actors as Entile La
Croix, Marcia Harris. Charles Craig, Frank Andrews, Her-
bert Prior, George Gernon and Maxine Hicks.
NATIONAL ASSOCIATION TO GIVE TRADE DINNER.
Plans for the big dinner and entertainment of the general
division of the National Association of the Motion Picture
Industry on January 26th are going forward most satisfac-
torily. The difficulty encountered is that most of the Broad-
way restaurants have no private dining rooms large enough
to accommodate the crowd of 200 or 300 people who are
expected. Both men and women are to be present. The
entertainment side of the arrangements is going_along under
the direction of Harrv L. Reichenbach. chairman of the com-
mittee, and he promises a line of novelties.
lanuan 27, 1917
THE MOVING PICTURE WORLD
537
Bryson in Big States Rights Deal
Minneapolis Film Man Pays $50,000 for "Twenty Thousand
Leagues" tor Five States.
J\. BRYSON ol Minneapolis last week in Chicago closed
a contract with Carl Laemmle, president of the l ni
• versal, wherebj for $50,000 he secures the rights Eoi
"Twenty ^Thousand Leagues Under the Sea" in Wisconsin,
Minnesota, North and South Dakota and Montana. Mi
Bryson will open offices in Minneapolis, Milwaukee and
Unite, Mont. It is his intention to put out live companies
Completely equipped ami to carry his own musicians.
Mr. Bryson has been main years in the film business. He
is best known to the trade, perhaps, through his connection
with the Laemmle Film Service oi Minneapolis, oi which
he was for ten years the manager. For the past year he
has been at the head of the Northwestern Motion Picture
Company, with the agencj Of the Power and .Simplex ma-
chines tor the northwest territory. His connection with this
company will continue.
l'he new entrant into the states rights market admits he
has got a man's job on his hands, but he believes he is going
to win out. He has abundant faith in the drawing power of
the spectacle he has taken over for the live states and believes
that enthusiasm and properly directed energy will achieve
success.
In New York, where Mr. Bryson has been for a week
pushing matters in connection with his new enterprise, he
has arranged for a mass of publicity. He is out hunting for
a regulation diving suit or three of them if he can obtain
them. He has wired Seattle for two specimens of the octo-
pus, which with the diving suit he intends to use in his lobby
displays. Among other things he has purchased five thou-
sand copies of Jules Verne's book, to be placed on sale in
book stores in the cities where the film may be shown. He
admits the salesman he approached on the latter deal looked
at him rather hard when he mentioned the number he
would require. The books also will be used for a window
display.
Mr. Bryson hands a bouquet to the Universal's publicity
department. He says it is the most complete he has ever
seen, and adds he intends to make full use of it. It is prob-
able the first exhibitions of the Universal film in the territory
Mr. Bryson has taken over will be given early in February.
It is the intention to put on shows in the larger cities for in-
definite runs at a top price of $1.50, making $1 the maximum
in the smaller cities.
" The Buffalo Bill Show"
The Death of Colonel Cody Releases An Authentic Motion
Picture In Which the Old Scout Appears.
THE Wild West Film Co. is now able to release the great
historic film, "The Buffalo Bill Show," which has been
stored in their vaults awaiting the permission whicli
only the death of Buffalo Bill (Col. Cody) could give. This
great photo drama of genuine Indian life, personally super-
vised by Col. Cody, and directed by; John D. O'Brien, was in-
tended by the great scout as his offering to posterity. And
now the magnificent photoplay is being exhibited simultan-
eously at the Rialto and Strand theaters, New York City.
Into this now posthumous camera record has been put
the genius of the great army scout — it is his confession.
Other men have told his story in their own way; but in this
personal history Buffalo Bill shows his real self. The grind-
ing, whirlwind life of the great Indian fighter is laid bare.
Against the Indian and the bad man he dug out the heart of
the West and made it beat for freedom. Millions now live
happily in the land he rescued from lawlessness, and millions
now await his message of blood, iron and manhood. Every
shot this man fired was for posterity, and his thrilling story-
is now posterity's own picture book.
LEO DELANEY JOINS RAVER'S APOLLO.
Leo Delaney, late Vitagraph favorite and more recently
appearing with Jean Sothern in "Whoso Findeth a Wife,"
has been engaged by Harry Raver, president of Apollo Pic-
tures, Inc., to support the Apollo star, Alma Hanlon. Mr.
Delaney is now at work on his first Apollo production under
the direction of Richard Ridgley. who has just completed
"God of Little Children."
Fairbanks Retires from Triangle
Athletic Player Says Action Is Based on Clause in Contract
Stipulating Supervision by Griffith.
DOUGLASS FAIRBANKS ha ed hii connection
whIi the Majesti( Motn.n Picture ( ompany, tin- pro
ductiona ol which have been released on the [Yiangle
program, Mi. Fairbanks is now In New York and m ion
sultation with the heads ol various companies looking to an
othei engagement, it is announced at ins office that the
playei will lake plenl\ ol tune in making any new MSOCia
lion. Dm- oi his representatives declared the star was not
seeking any engagement at a figure so high that the pictures
in which he will appear will carrj s prohibitive rental. He
realizes that the higher the cost ,,| a subject to an exhibitOI
the sir. tiler in proportion will be his public.
Mr. Fairbanks bases his action in resigning from the Tri
angle forces on a clause in his contract with the Majl
company that stipulates that in all bis pictUI ball have
the advantage ol the supervision of l> \V. Griffith, "and in
the event of said Mr. Griffith severing bis connection with
the company or discontinuing the active management of the
same, the said Mr. Fairbanks may at bis option withdraw
from the employ of said corporation."
Mr. Fairbanks says he has come to no conclusion as to hi^
future plans, but it is known many of the prominent con-
cerns are making large bids for his signature to a contract,
and it is altogether likely that if Mr. Fairbanks desires he
can sign his name to a figure that will make a salary record.
The added prestige given to your advertisement in the
Tenth Anniversary Number of the Moving Picture World
is invaluable. Rates will remain the same. Forms close
February 23.
Forman Renews Lasky Contract
TJM FORMAN, popular juvenile and leading man, has
renewed his contract with the Jesse L. Lasky Feature
Play Company in the productions of which he has been
appearing for some time. Mr. Forman's new contract will
insure his appearance on the Paramount Program for a long
time to come.
A native of Texas, Mr. Forman was first led into the
paths of grease paint by the arrival of a "Romeo and Juliet"
company in his home
town when he was but
nine years of age. As a
result of this thrilling
incident, the youthful
Thomas spent all his
summer vacations while
still in school playing
Little Eva in "Uncle
Tom's Cabin." As soon
as he finished school he
joined one of the old
Belasco stock companies.
Realizing the possibili-
ties of the then newly-
developing motion pic-
ture business, young
Forman decided to try
his hand at registering
emotions before the cam-
era and was engaged by
the Kalem Company as
leading man. He later
became a Lubin director,
leaving that concern to
play opposite Edith
„ „ Taliaferro in Lasky's
Tom Forman. "Young Romance."
So successful was Mr. Forman in this picture that he has
been appearing in Lasky productions on the Paramount
Program ever since. Among the Lasky photoplays in which
he has played important roles are "The Woman," "The
Clown," "Chimmie Fadden," "Chimmie Fadden Out West,"
in the last three of which Victor Moore starred. With
Blanche Sweet, he appeared in "The Evil Eye," "Public
Opinion," "Ragamuffin," "Unprotected," and "The Thousand
Dollar Husband," in which Theodore Roberts played the title
role. Mr. Forman will also be seen in two forthcoming
Blanche Sweet productions, "Those Without Sin" and "Tides
of Barnegat," in which he plays Bart Holt. He will shortly
be seen with Theodore Roberts and Maude Fealy in "The
American Consul."
One of the sources of Mr. Forman's popularity is the fact
that he is one of the few really young men who have devoted
themselves to juvenile roles instead of playing character
parts, as many actors of his age are now doing.
538
THE MOVING. PICTURE WORLD
January 27, 1917
Regarding ''An Unfair Condition"
Henry R. Raver, President of Apollo Pictures, Inc., Explains
Conditions in the "Star Market" — Says
"Mazie" Is Right.
IRISH to take issue with certain statements in your spe-
cial article, "An Unfair Condition," and to agree with you
in principle that present conditions in the "Star Market"
warrant the prophecy that "fluctuations" are likely to occur.
It must be remembered, however, that not so long ago mo-
tion picture devotees were largely "the great unwashed," who
enjoyed the thrills and sobs and death struggles of the cheap-
ly produced picture. They were eminently satisfied with
that sort of entertainment.
Then certain far-sighted producers, believing the more in-
telligent public could be induced to attend the motion pic-
ture theater began to make more intelligent pictures.
A natural competition between producers developed, each
striving to outdo the other in quality of production and
prominence of stars and plays. Theatrical stars were quick
to take advantage of the fact that there were more producers
seeking big stage stars than there were stars and, in the
spirited bidding which followed, salaries went up sky-high
and long time contracts were signed in many cases. In short,
the public, the exhibitor and the distributer were for a time
forgotten in this mad scramble for stars until the producer
began to check up his production costs and found his sched-
ule of selling and rental prices would have to be raised or he
would go broke.
Competition for the rights to well-known stage plays added
much to production costs as well. It is not unusual to see
a producer pay ten thousand dollars for the rights to a play,
many of which were failures on the stage. Add ten to fifteen
thousand more for a star and we have an item of twenty or
twenty-five thousand dollars without estimating the .cost of
production, which may run ten to twenty thousand more, for
a five-reel subject.
To get this money back it was necessary to place a "Star
Tax" on the exhibitor, through the various channels of dis-
tribution and, now that things have settled down to a sound
and more sane basis the exhibitor begins to realize --he is
carrying a much too heavy burden. And the producer finds
he has stars on his hands at two-hundred-thousand-a-year
salary and the only way he can keep his head above water
and remain in the "class" he has established for himself is to
alternate his expensive "star" productions with cheaper made
films, using a two-hundred-a-week picture star. But he is
compelled to charge more for the cheaper made production
than it is actually worth in order to cover his average cost
and make a profit on his output of both classes of production.
This is brought about through the program scheme of dis-
tribution, whereby the exhibitor pays a contract price for
service.
Now, suppose we take up the "Mazie" situation of your
article and see if the girl is to blame. Every young actress
is ambitious and anxious to get to the top. This ambition is
not original with "Mazie" — we all hope to attain great heights
in some line or another, and "Mazie" is a damphool if she
doesn't get all she can. The fault lies with the producer.
When he finds a "comer" in the ranks it is his duty to tie
her up on contract for a long period and then proceed to de-
velop her as a star. If she isn't tied up and accepts a better
offer elsewhere, who can blame her?
Canada Has New Producing Company
National Features Has Engaged a Number of American
Players, to Be Directed by Barry O'Neil.
A definite move to place Canada on the map as a film
producing country is being made by a syndicate of film men,
including a number of theatre managers and exhibitors, who
have organized the Canadian National Features, Limited,
with a capitalization of $500,000. Announcement has been
made that contracts with a number of film stars have been
secured, while a studio at Toronto, Ontario, is near com-
pletion and will be ready for occupancy in February.
The prominent screen players who have, been engaged, ac-
cording to contracts in the hands of the new company, in-
clude Marguerite Snow, 'William Riley Hatch, June Dave.
Mabel Tnmiielle, Clifford Bruce, Frederick Lewis. Herbert
Prior, Mrs. Allan Walker, Sadie Weston, Hugh Jeffrey and
Fred Tidmarsh.
Barry O'Neil has been engaged as director in chief, it is
declared, while the chief cameraman will be Fred Cliaston.
The technical director will be Lewis W. Phvsioc and the
scenario director selected is Archie P. McKishnie.
The officers of the company are: President, Jerry Shea,
Toronto, owner of several vaudeville theaters; vice presi-
dent, G. \\ . Brownridge, of Toronto; secretary, E. J. Wills;
treasurer, Frank Regan; manager, G. W. Brownridge. A
large shareholder is said to be William Cranston. Louis
Fieghen, an exhibitor of Toronto, is also a director of the
new enterprise.
The Canadian National Features, Limited, claims to have
made arrangements for the opening of exchanges in vari-
ous cities of Canada and the company aims to do business
in foreign markets. The company is also said to be nego-
tiating with a number of exchanges of the United States for
contracts. One multiple-reel feature will be made each
month, according to .the present plan of the company.
The temporary Toronto office of the company is in the
Dominion Bank building, and W. H. Cooke, Toronto, is
looking after financial arrangements.
Two Metro Companies Going South
Under Guidance of John W. Noble and John H. Collins They
Will Be Gone a Month.
DAVID THOMPSON, of the Metro forces, has left for
Jacksonville, Fla., to arrange for the Metro-Rolfe com-
panies headed by Ethel Barrymore and Viola Dana,
whose next features will be partly photographed in Florida.
•Director John W. Noble, who is screen Miss Barrymore"s
feature play, "Egypt the Gypsy," the Metro screen adapta-
tion of Edward Sheldon's "Egypt," in which Margaret Anglin
appeared on the dramatic stage, has selected his Southern
company. This will be Miss Barrymore's first trip South
in connection with the silent drama. Many scenes will be
made along the beautiful Florida East Coast, and a few
are planned at Tampa. Mr. Noble's Philippine experience as
a regular army officer, his knowledge of the Orient, where
the exterior scenes are laid, serve him in good stead, and
into this tremendous Metro production he is putting all his
art and experience.
Besides Miss Barrymore and Mr. Noble, the "Egypt the
Gypsy" company will consist of eighteen others, of the cast
and executive staff. These will include William F. Davidson,
Robert Whittier, William C. Mandeville, Hugh Jeffrey, Miss
Walker, Herbert O. Carleton, photographer; Fred Sittenham.
Mr. 'Noble's assistant, and property men, electricians and
others.
Arrangements are being made by Mr. Thompson for the
Ba'rrymore-Noble party as well as for the Viola Dana com-
pany, which will be under the direction of John H. Collins.
In 'the latter company will be, besides Mr. Collins and Miss
Dana, Mr. Collins' assistant, Albert Kelly. Photographer
Arthur A. Cadwell and his assistant, Dwight Begeman; Rob-
ert Walker, Henry Leone, Augustus Phillips and about eight
more of the cast and executive forces.
Mr. Rolfe will accompany the parties as an advisor and
will make of the trip a "working vacation." The companies
will remain in the South about a month each, and perhaps
longer.
MASTBAUM TO BOOK FONTANA PRODUCTIONS.
One of the largest film transactions was completed in
Philadelphia just as the bells were announcing the arrival of
the new year. Stanley Mastbaum becomes the sole repre-
sentative in main- states for the exclusive booking of all the
productions that are released under the name of the A. G.
Fontana Productions, Inc. The magnitude of this deal can
best be appreciated when it is taken into consideration that
this company controls the rights of "Civilization," "Intoler-
ance," and several of the other great film masterpieces for
Pennsylvania. New Jersey, Ohio. Maryland. Delaware, Dis-
trict of Columbia. Virginia and West Virginia, except only
the state of New Jersey for the presentation of "Civiliza-
tion."
Mr. Mastbaum will be in absolute control of all this terri-
tory, and all the present and future bookings of the pro-
duction company will be conducted exclusively through him.
BREITINGER COULDN'T COME.
On account of sudden sickness J. Louis Breitinger, until
recently chairman of the Pennsylvania board of censors, was
obliged' to cancel his appointment to address the National
Association of the Motion Picture Industry on Friday after-
noon. January 12, at the association's headquarters in New
Vork City.
January 27. 1917
THE MUVIMi I'K'TURE WORLD
539
Newark, N. /., Exhibitors Prosper a a ByHanfordcjudxm
World Representative Drops in on Theaters
Near Corner of Broad and Market Streets
of the New Jersey Metropolis- Finds
Things Lively
NEWARK, New Jersey's thoroughly wakeful and hust
ling manufacturing city, is by no means lacking in
physical beauty. New N orkers can glance across the
river and see Eioboken near the docks, and those who travel
by rail can sec the Passaic mud ilats at low tide. But it
they walk about Newark, hunting for picture theaters, they
• will see how much beauty and elegance there is on all sides.
There are only two cities in all the I nit cd States that do so
important a manufacturing business as Newark. It is one
oi this country's big, thriving centers. There are seventy
picture theaters in the city limits. The population is reach-
n g the half-million mark.
The World man dropped in on those picture houses near
the corner of Newark's two main arteries. Broad and Market
streets. In a week or two 1 hope to visit everyone of the
seventy. The picture houses 1 called on this week, on Monday
afternoon, when the presses begin and the staff takes it easy,
are the Terminal, a box house; the Paramount and the Good-
win, all on Broad street; the Strand, the Carlton and Proctor's
on Market street: Keeney's. a vaudeville house on the next
block, Branford place, and the Court theater on Brientnell
place, are both within sight of these. These are fine houses
and in appointments and elegance equal to the best — of
course, there are a few magnificent houses like the Strand or
the Rialto on Broadway, and perhaps others in the middle
west, that are in a class by themselves. Newark sends a
fair-sized army across the river — it's only a half hour's ride
in the tube to Broadway and Thirty-third street — to the at-
tractions of a musical or dramatic nature every week day
night.
The first picture theater one reaches coming from the tube
Mation is the new Fox Terminal theater, over which Manager
A P. Waxman presides. The foyer of this theater fairly
shines as one looks in from the street. It is hung with life-
sized paintings of the famous Fox stars in glowing colors,
and the electric lights pour down upon them so that one gets
the impression of a flash as he hurries past on the sidewalk
just outside the plate glass. The hous» seats 1,600 and for
elegance is excelled by no house I have seen. The William
Fox interests have been in it only a few months. The former
house on the site was quite a lemon. The situation is of the
best. The Fox people took it over, spent a lot of money and
put Mr. W'axman in charge. The result is not only a beauti-
ful house but a filled one.
The Goodwin Theater.
About five blocks further south along Broad and on the
west side of the street one comes to the Goodwin theater, a
somewhat smaller house, seating 800, but cheery, bright and
pretty. Mrs. L. Webb is the presiding genius at the Good-
win. I was unfortunate in not finding the manageress in:
but I had a pleasant chat with her representative. This is
the first picture theater this writer has visited that- is con-
ducted wholly by women and it surely is perfectlv conducted.
It is a house any one would take pleasure in seeing and it is
no wonder its business is flourishing.
The Paramount Theater.
Two blocks further south on Broad is the Paramount, a
1.300-seat theater, with a long white marble foyer, furnished
with the kind of carved marble bleachers that the ancient
Greek theater managers affected, but each covered with a red
cushion for modern comfort. The Paramount is running a
two-feature policy at ten cents in the afternoons and ten and
fifteen at night. We had an interesting talk with Manager
W. B. Putman, who says business is vindicating the theater's
policy.
The Strand Theater.
Manager J. B. McNally of the Strand, on Market street, not
far west from Broad, also finds business good in his 1.200-
seat theater. This also is a thoroughly up-to-the-minute
house, and its prices are ten and fifteen cents in the after-
noons and the same at night except that a ouarter is asked
for the best, seats. Manager McNally believes in super-
features and says that any big house can make good with
them. - He likes pictures made from popular books. Most
people -have -read -thenr, he says, and want to see how the
picture handles the story. He finds that patrons generally
t bcttei oualit) and more intelligent than was the i
a few yea
The Carlton Theater.
\ smaller house on Market street, but one not at all I
pleasant to visit, i> the • arlton, a Fox house, in charge ol
Manager lewis r. De \\ >>lte. This is the oldesl picture
theater in Newark now running. It seats 850. It charges
ten cents for all shows except on Saturdays and Sundays
when the price ol admission is fifteen cents The program i^
a five reel feature and three short subjects. The patronage
at the i arlton is of the middle class and the pictures that
are most popular are sto an life and ( I
comedy. Costume plays are not particularly wanted unless
they are markedly out of the ordinary. The house is doin ;
ail excellent business under Mr. De Wolfe, who has been in
charge since I'M -4. I enjoyed my call upon the managei
the Carlton very much.
The Court Theater.
The Court theater is on Brientnell place, close to the city's
splendid City Hall. I missed seeing the manager, Nathan
Myers. The person in charge did not want to take thi
sponsibility of telling me even the number of seats in the
house, though I was treated with politeness.
Keeney's and Proctor's Vaudeville Houses.
These two fine theaters are within a block of each other.
Their business does not regularly fall within the interest of
motion picture exhibitors. I dropped in at both to shake
hands, but was able to meet only Lewis J. Fossae of Keeney's.
He is a vaudeville man and believes that to him pictures are
of no use at all. The Proctor house is managed by R. J.
Crowley and Lewis H. Golding.
Trailers
CHARLIE ELDREDGE, "the boy actor," for years in the
"legit," five years a Vitagraph star and recently seen
in a diversity of productions, has gone to Detroit,
Michigan, as assistant manager of the Majestic Theater.
Hughie Mack, "360 pounds of fun," has severed his con-
nection with the Vitagraph and is now at liberty. He ought
to be a big find and a leading heavy for some comedy com-
pany.
Patsey De Forest, who met with a painful accident in one
of the V. comedies, has returned from the hospital to resume
her duties before the camera.
Bert Innes, recently of the New York Clipper, formerly
of the New York Motion Picture Co. and the Great Eastern,
has been appointed assistant manager of Fox's Rose Garden
in New York City.
Bill Humphrey, the well known director, has been em-
ployed by the Ivan Film Corporation. He will start direct-
ing this week.
Billy Quirk, President of the New York Screen Club and
for years in moving pictures as a juvenile comedian, is now-
appearing in vaudeville as a monologist, with decided suc-
cess.
GOLDWYN NOT ALLIED WITH ANY DISTRIBUTOR.
Goldw-yn Pictures Corporation issues an emphatic denial
of rumors that it has made an arrangement with any distrib-
uting organization to handle the Goldwyn productions, when
made. This denial, given out by Samuel Goldfish, its presi-
dent, is as follows:
"Seemingly deliberate rumors are being spread by one or
more producing and distributing organizations that they
have closed or are closing a deal with the Goldwyn Pictures
Corporation to distribute the Goldwyn Pictures.
"These rumors are utterly false.
"Goldwyn Pictures Corporation has made no arrange-
ment or contract of any kind for its distribution. This cor-
poration has announced specifically that no effort will be
made to release its pictures until at least six and perhaps
as manv as twelve complete pictures are on its shelves. This
plan will be followed to the letter."
To tell your story to the exhibitors throuah the Tenth
Anniversary X umber means tcllinq it to the whole ink
dustry^-exhibitors, producers, exchanges, t-hcater equip-
ment and allied trades. Mareh \0th. Advertising forms
close February 23.
540
THE MOVING PICTURE WORLD
January 27, 1917
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Reviews of Current Productions
m>
EXCLUSIVELY BY OUR OWN STAFF
"Panthea"
Five-Reel Screen Version of Monckton Hoffe's Stage Play
Made by Selznick Pictures, With Norma Talmadge in
the Title Role, Is Drama in the Fullest
Sense of the Word.
Reviewed by Edward Weitzel.
OPINION is bound to differ regarding the moral aspect of the
sacrifice made by the heroine of "Panthea," but there can
be only one conclusion as to the story's power to arrest
attention and hold it unbroken to the end. Such a condition
means drama in the fullest sense of the word, and the screen
version of the Monckton Hoffe stage play which Mme. Olga
Petrova, the Russian actress, brought to this country, preserves
this indispensable quality through its entire five reels.
The production, made under the ausplcies of Joseph M.
Schenck and Lewis J. Selznick and directed by Allen Dwan,
is admirable; and Norma Talmadge and the members of the
Scene from "Panthea" (Selznick).
supporting company act their parts with a commendable degree
of earnestness and artistic appreciation. The transfer from
stage to screen has been accomplished at the loss of considerable
character study in ultra-English types, but a corresponding
gain in dramatic intensity is to be noted.
The explanatory scenes in Russia, showing Panthea's reason
for leaving her native land, which are not found in the stage
play, are graphic and illuminating; and the shipwreck on the
English coast which is the means of introducing the Russian
girl into the household of Sir Henry Mordaunt is picturized
with effective realism.
Although it is necessary for Panthea Romoff to meet, fall in
love with and be married to Gerard Mordaunt before she comes
face to face with the Baron de Duisitor, in Paris, it is not until
this moment that the objective point of the plot is fore-
shadowed. When the titled gentleman makes the proposal to
Panthea that she give herself to him for one month in exchange
for his securing her husband's opera a public hearing, every
possible extenuating circumstance has been marshalled in the
wife's behalf. It is on this situation that the play finds its
measure of praise or condemnation. Whatever its ethical stand-
ing, its dramatic worth is beyond dispute.
The ending, showing Panthea and her husband on their way
to Siberia, detracts from the story. The woman is innocent of
murder, her father-in-law is a wealthy English nobleman, and,
so long as it is clearly Intimated that she is to be set free, it
should come at the moment when the Baron is about to betray
Panthea to the Russian Prefect of Police. A slip in the Baron's
communication to this official, is the manner in which he signs
the letter. Barons and other gentlemen with handles to their
names are not in the habit of prefixing their titles to their
signatures.
The burden of acting borne by Norma Talmadge in "Panthea"
would tax the ability of an emotional actress of the highest rank.
The star of the screen play never suggests the land of her sup-
posed nativity or the more erotic type which Mme. Petrova
associated with the character; but, she does sound every emotion
that stirs the heart of this woman who makes the* supreme
sacrifice out of unselfish love, and wins additional sympathy by-
reason of her youth, comeliness and the excellence of her his-
trionic method.
Earle Fox, as Gerard Mordaunt, has the most important male
role. Panthea's infatuation for him is easily understood, but he
is not English and his big scene tries his powers to their utmost.
Roger Lytton has the bearing and the sensual refinement which
belong to Baron de Duisitor and George Fawcett repeats the suc-
cess he has hitherto achieved as a police official of high rank.
The actor who plays Panthea's Russian sweetheart and aids her
to escape to England, should be credited with lifting a com-
paratively small part into prominence by reason of a flawless
performance. Murdock McQuarrie, Count E. Von Stroheim.
Norbert Wicki, William Abbington, Winifred Harris, Elaine
Persey, Stafford Windsor, Dick Rosson and Frank Currier are
the remaining members of a judiciously chosen cast.
"Panthea" is not brain food for callow youth, but will be en-
joyed by those who are capable of appreciating its mental
stimulation and the care bestowed upon its making.
'The Bondage of Fear7
Ethel Clayton in Five-reel Peerless-World Photoplay That
Is Told in Narrative Rather Than in Drama Form.
Reviewed by Edward Weitzel.
SKILL in construction is not a marked feature of "The Bon-
dage of Fear," a five-reel Peerless photoplay, written by
Rosalind Ivan, and released by the World Film Corpora-
tion. The story is passable and the character drawing quite
good, but the best thing about the production is the work of
the cast. Ethel Clayton gives personality to a rather colorless
heroine and embodies her varying moods with her usual earnest-
ness and skill. The best member of the supporting cast is Ar-
thur Ashley, who plays a low class crook in a most realistic
fashion. Frances Miller acts Mandy Lee to the life, and John
Bowers, Rockliffe Fellows, Edward Kimball, William Xish.
George Morgan and Elsa Bambrick are qualified for their sev-
eral roles.
"The Bondage of Fear" tells of a young girl who is compro-
ft Pig
Wm , i
Scene from "The Bondage of Fear" (World).
mised by a former sweetheart after she is happily married. The
Infatuated man follows her to her lodge in the country and is
killed by a burglar in the young wife's bedroom. The secret is
kept between the murderer and the woman, for the sake of her
reputation. As a consequence the thief resorts to blackmail anc.
drives his victim to the point where she shoots him dead, and
so frees herself from the fear of exposure.
The settings are well chosen, and the direction, by Travers
Vale, is an important factor in the success of the picture.
January 27, 1917
THE MOVING PICTURF. WORLD
541
"The Image Maker"
Pathe Gold Rooster Play Links Egypt of Pharaohs With
Life of Today — Valkyrien Star of Tanhouser
Five-reel Picture.
Reviewed by Bdward v7eltseL
Tit t : i ; i-: is more than ordinary Ingenuity dlaplayed by Brn-
mett Mixx. the author of "Toe Image Maker," In weaving
the two porlode together which are used In the ti\ «■ reel
Sold Rooster play, of which Valkyrien is the central figure, The
st. TV is one of reincarnation; a prince of the Souse of Pharaoh
Scene from "The Image Maker" (Pathe).
and a lowly slave, who were lovers in the distant past, are re-
united in the prosaic present, at the side of the tomb in which
the Prince of Tsa was buried. The picture follows the usual
photoplay construction, alternating the two periods of time at
brief intervals. This is deftly done, however, and the incidents
are numerous and of a gratifying variety.
Such a theme demands all the liberty granted to every well
regulated romance, and the broad sweeps of color supplied by
the followers of the ruler of the Nile and the Arabs of today,
in the ancient and modern Egyptian scenes, are in keeping with
the character of the story.
The locations have been selected with care. New York, Flor-
ida, Cairo and the sands of Egypt are all made the scenes of
the action, and the director has maintained an excellent quality
of illusion. Valkyrien, in "The Image Maker," does the best
acting of her moving picture career, and is ably supported by
Harris Gordon, Arthur Hauer, Inda Balmer and Morgan Jones.
"Betty to" the' Rescue"
Fanny Ward Has the Lead in An Interesting Lasky Subject
That Makes a Strong Finish.
Reviewed by George Blaisdell.
IN "BETTY TO THE RESCUE," the Lasky subject released
January 15, Fanny Ward is most effective in the latter part,
in the role of a woman. In the beginning we see her as a
child of the orange groves, splashing barelegged in the irriga-
Scene from "Betty to the Rescue" (Lasky).
tion ditches, damming the water and sending it In the wrong di-
rection. Later we see her as a young woman with trouble
descending upon her; it is here she comes into her own. The story
provides good entertainment, and in the last two reels it con-
tains suspense and measurably moves. Miss Ward in the
earlier stages surrounds herself with kittens and puppies, the
accepted hallmarks of screen waifdom. In the later passages of
torj we see her la khaki skirts, with a belt «nle of John Kenwood, guardian ol B<
and in love with bsr. Lillian Lelghton la Con
sister. Charles West is Fleming, a mln rl who ki
.ill along there is gold In the mini and tries t" win coi i "i the
claim by purchase at first, and then by obtaining the hand ol
Betty. He sarrowlj loses out Ted Dun< i -Ji'". ;i
wholesome character, the friend "i Bett; ind ol B
it Is it good, oast,
"Bet tj to the Rescue" will be liked
"The Happiness of Three Women"
Morosco Five-Reel Photoplay With a Trio of Heroines,
Written by Albert Payson Terhune — House Peters
and Myrtle Stedman Head the Cast.
Ri •. i,-u ed bj Bdward Weltsel.
TiiKKio arc three heroes, as well as a trio of heroines, in
the oiivor Morose, photoplay, "The Happiness of Three
Women." The theme, for this reason, is unique, and
Albert Payson Terhune, the author, has dovetailed the different
interests together very deftly. In fact, the twists and turns
of plot recall the workings <>f a French farce, and admiral ion
for the neatness with which the dramatist gets his th
of loving hearts in and out of trouble occasionally outwel
the human interest in the play.
••The Happiness of Three Women" is not easy to classify.
Scene from "The Happiness of Three Women" (Morosco).
It starts off, apparently, as a comedy, an innocent enough motor
ride taken by a married woman and a former sweetheart being
the first complication. A note of real drama gets into it,
however, when the husband of one of the other heroines is
accused of robbing a bank, and the auto riders, who can prove
an alibi for him, dare not speak for fear of compromising
themselves. The result, which is never very much in doubt,
admits of a number of clever complications before it is worked
out to the satisfaction of all concerned and the three sets of
loving hearts once more beat in happy unison.
The success of the Terhune screen play depends largely upon
the manner in which it is acted. This important point has
been given due consideration by the producer. The air of
good breeding and moral worth imparted to the charac
played by House Peters. Myrtle Stedman. L. \V. Steers and Daisy
Robinson lend the right tone to the story, and Wm. Hutchin-
son and Lucille Ward as Judas, and Mary Fletcher are excellent
as an amusing but highly respectable married couple. To
refer again to the two featured players, Myrtle Stedman dis-
plays great physical charm and fine acting ability as Constance
Barr, and House Peters as Billy Craig is the embodiment of
a clean-limbed, quick-brained, well bred American. Milton
Brown leaves a good impression by his work as Monck.
The production is in keeping with the demands for generous
and expert settings for the scenes.
Ethel Barrymore in "Egypt."
Ethel Barrymore will be starred In the Metro-Rolfc produc-
tion "Egypt," Edward Sheldon's famous play in which Margaret
Anglin appeared in the spoken drama. Miss Parry.nore's plc-
turization of the play will be directed by John W. Noble, who
also directed her screening of "The Awakening of Helena
Richie," which will soon be released on the Metro program.
542
THE MOVING PICTURE WORLD
January 27, 1917
"God's Crucible"
Five-Reel Bluebird Photoplay, Written and Directed by
Lynn Reynolds, Is Full of Beauty.
Reviewed by Edward Weitzel.
THE title of the Bluebird five-reel photoplay, "God's
Crucible," refers to the Grand Canyon of the Arizona.
Many of the scenes are laid in this wonderful spot, and a
man with a peanut soul, as he is described by the author, is
brought here and his nature undergoes a complete change
American-Mutual
"The Gilded Youth"
Star Production of Five
Richard Bennett.
Parts Features
Scene from "God's Crucible" (Bluebird).
under the spell of the beauty and grandeur around him. There
is a human interest story also in the plot. The man's son has
led a fast life in the East, and when his father turns him
out to shift for himself he becomes an Arizona ranger and
then a bandit. Father and son meet in a trapper's cabin in
the Grand Canyon, make up their differences and are joined
by the younger man's sweetheart.
Such a story does not make anything out of the ordinary,
but it has considerable novelty and its moral lesson is worth
the telling. The incidents where the three men make a brave
attempt to celebrate Christmas in the "snowed-in" cabin, for
the benefit of the trapper's little boy, will appeal strongly to
many; and, although the picture is more narrative than any-
thing else, there are plenty of admirers for this class of fiction.
The production is on a level with the Bluebird standard and
the screen drama is well played by a cast that includes the
names of George Hernandez, Val Paul, Frederick Montague,
Myrtle Gonzales. Jack Curtis, Edward J. Brady, Frances Lee
and Harvey Griffith.
"Her Right to Live"
Domestic Drama in Five Reels, With Peggy Hyland the Star
of Vitagraph Blue Ribbon Feature.
Reviewed by Edward Weitzel.
IN SELECTING a cast for "Her Right to Live." the five-reel
Vitagraph Blue Ribbon Feature written by Paul West, the
man in charge has had the courage to give Peggy Hyland
the part of a heroine of the most pronounced soubrette type.
All the stage tricks that tradition has bequeathed to the simple
but roguish village maiden, are to be expected in the cnaracter
of Polly Biggs. The star of "Her Right to Live" discards them
entirely and makes the orphan girl a natural human being with
a bright sunny nature, and an innocence that is not more wise
than nice.
The plot of the Paul West picture turns upon the question of
a young girl's reputation. She and her young brother and sister
have spent the night in a bungalow in company with a young-
man who is accused later of murder. The girl's testimony will
clear him, but he is in love with her and does not want her to
speak. Polly takes the stand, however, and tells the whole
story with a frankness that releases the prisoner and leaves her
name unsullied. Tt is in this scene that Peggy Hyland does her
best work, her personality and stage experience being perfectly
adapted to such a situation.
"Her Right to Live" is an uneven piece of work. The at-
mosphere is thai of a small city and many of the touches are
true to life; but the plot is along conventional lines and is not
always well put together.
The production is of fair quality, and Antonio Moreno is a
manly John Armore. Three small children, in the persons of
Bobby and Helen Connelly and Mildred Platz, are a pleasing
feature of the picture. Mrs. CoStellO, John Uobortson. .lack Ellis
and Eulalie Jensen complete the cast.
Colin Campbell has started the work of producing another
SelJg Spectacular Special at the Selig studios in Los Angeles.
The cast includes Fritzi Brunette, Bessie Eyton. Tom Sant-
schi, Edward Coxen. Harry Lonsdale, Eugenie Besserer and
ethers.
Reviewed by Margaret I. MacDonald.
EXCELLENT entertainment can be gathered from the many
comedy situations that this five-part production presents.
At the same time it displays a frequent and distressing
fault noticeable among moving picture plays, an evidence of
a slip-shod working out of the theme which impresses the cas-
ual observer with a sense of shallowness of plot, and the critic
with an aggravating consciousness of an absence of profes-
sional construction, or a thorough working out of comic or
dramatic possibilities, as the case may be. Also the subtitles
are often too obvious in their intention of comic suggestion to
be effective, and, in fact, often retard rather than accelerate the
natural comedy of the situation in the present instance.
Richard Bennett and Rhea Mitchell are both pleasing inJtheir
interpretation of their respective roles; the former that of an
eccentric youth who in spite of evident stupidity fell in with
millions through speculation; and the latter that of a humble
little servant in a boarding house and sweetheart of the "gilded
youth."
According to the story, a youth is sent by his uncle to the
city to try and make good, and, incidentally, to make prepara-
tions to marry his uncle's ward, for whom he cherished no love.
He falls in love with the little serving girl, starts a bank ac-
count, and after going unshaven and illy kept while his bank
aocount grows, he suddenly gets the notion of "dolling up," and
finally works himself into the speculating business referred to.
This is the sum and substance of the plot, with the exception
of a few side issues in connection with the love interest — a good
comedy foundation if worked professionally.
"The Princess of Patches''
Mark Swan's Melodrama Produced by Selig, with Violet De
Biccari, Vivian Reed and Charles Le Moyne in the
Able Cast.
Reviewed by James S. McQuade.
GILSON WILLETS performed wonders on the script of Swan's
melodrama to reduce it to working shape for Director Al.
Green, who, in turn, has succeeded in giving us a well
connected and interesting story for the screen. And William
N. Selig, president of the Selig Polyscope Co., has given us real
southern scenes in Mississippi, the locale of the story, where
the producing company spent several weeks. He has also
furnished a company of players that ably meets the require-
ments of the cast.
Thanks to Director Green there is no need to outline the
story of "The Princess of Patches." The pictures tell it through-
out without a single "dark" spot. There are several places
where these "dark" spots might have easily occurred, but the
clear vision and the care of the director have avoided them.
Everyone who sees this picture will be delighted with the
acting of Violet De Biccari in the part of "Patches," when she
was a little girl — bare-legged and shabbily-clothed. The scene
showing- her scanty attire is carried off by the well-meaning
Scene from "The Princess of Patches" (Selig).
knight of the road. Waggles, will raise many a smile, with
pathos close beside each of them.
Vivian Reed is "Patches" "growed" up. and very charming
does she appear. The scene where the designing young lady
leaches her lover how to propose will stir mirth in the hearts
of both old and young.
The leading "heavy." Judas, is very well acted by Charles
l.e Moyne. I understand that this young actor is the son of
that fine old actor of the same name, who, years ago, was
the recognized leader in refined comedy roles, and who made
January 27, L917
THE MOVING PICTURE WORLD
543
I wish lor Mi .• 1011 tin
such a hit in "The Charity Ball.'
great popularltj of ins father.
Frank Weed's Waggles, a BOinewhat different tramp,
flue characterisation. As jack Merry, the "prince," Bruce \\>i
bur will demand his share of attention, ami the Colonel Bllvei
thorno of Hlldor Hoberg should win favor as a well drawn
■outhern gentleman.
The release date is Januarj --. through K-H-S B
Triangle Program
"The Crab," Five-Reel Kay Bee, Starring Little Theima
Salter With Frank Keenan, and Two One-Reel Comedies,
"The Pipe of Discontent" and "Love Under Cover."
Reviewed bj Louie Reevee Harrison.
<<'~p-"': CRAB," bj Gardner Sullivan, is ohleflj remarkable
for the strong characterisation it> the two leading roles.
•ni,' little girl, Theima Salter, is a perfect little actress,
quite capable of conveying thought and reeling by silent ami
subtle methods, far better In some respects than older people
Scene from "The Crab" (Triangle).
of the pictured story, very sweet and charming to the eye. and
hound to win as she is, hut her methods will improve with
experience. They are not quite subtle enough — she is obviously
actinu. Her role is well devised by the author to draw sympa-
thetic interest. It is that of a homeless child sheltered by a
hopeless and bitter cynic whose heart was buried in the grave
of his wife, the only creature who had ever sounded its depths.
ink Keenan handles this hard and unsympathetic part with
Such skill that a powerful contrast is set up. the opposition of
coldly selfish egotism to the impulsive natural affections of a
little girl sweet to the core. His role is a disagreeable and a
difficult one. but he is too much of an artist to offeg a moment
cf relief until the proper time, when the little girl goes on
the witness stand and tells a noble lie in his behalf. A cold-"
blooded liar himself, like most financiers, the almost dry well
of his affections is reached and set flowing through admiration
for the plucky little girl — she lies to save him from the conse-
quences of cruel treatment. Something in his silent sorrow
has appealed to her sympathies, and she has learned to love him
with adoration. As a character study the story ranks very high.
"The Pipe of Discontent" is a short comedy of circumstance,
intricate enough to suit the idea of Scribe that such plays
rhould depend entirely upon complicated situations. It seems
to have been devised with ingenuity, but it is so lacking in
characterization that a great deal of its natural humor vanished
in thin air. By process entirely logical, the accidental exchange
of similar articles at a soda fountain by two young wives, their
domestic felicity becomes seriously involved. The tangle grows
nore and more complicated, in strict accord with the French
playwright's idea, until the last scene of explanation, but in-
terest is confined entirely to the ingenuity of structure.
"Love Under Cover" is a good title — for some other play. Tts
only connection with the subject is so remote, that of a book
cf poems which causes the heroine to imagine herself in love
with the author, that the application will not be readily
prasped. The infatuated heroine finds that the author is an
old and peevish man and returns to the arms of a handsome
cowboy she has liked at an earlier period. This slender ma-
terial has been used over and over again in other small releases.
It presents nothing new, and its humor depends upon the in-
fluence exerted by the poetically-inclined heroine on a group
of cow punchers in her fathei's employ. Their efforts to ex-
press themselves in music, painting and sculpture are sup-
posed to furnish the fun, but the comedy of action is not
swift enough for farce and rot human enough for character
comedy.
Cod of Little Children
Fivc-Kccl Apollo Art Drama of Brilliant Performance by
the New Stai, Alma ll.mlun.
Reviewed bj Louis Reeves Harrison.
A I. MA llAM.uN, Ol '"-■ I" ' '•"■'l">- •"' '""
genue oapable of high .•motional interpretation, u given
her firs! opportunity to shine under the direction of
Richard Rtdgley In "God «.r Little Children ' B ami bro
up in a dramatic environment, a child ol the stai • be li with-
■ ut theatrlcalli m, With the Dative grace ol an Ingi no. . she re-
veals almost unconsclousl) capabilltlei far bison. 1 that color-
less rob- Verj simply, without ost.-iitate
constant view of what is passing in the mind ami heart ol
charaoter she represents, ami tins is the true art of motion-
picture Interpretation. Harrj R Raver at the apollo Company
is to be congratulated on a veritable find, With a strong sup-
port, under capable handling, in a good story. Miss Hanlon's
acting clearls indicates thai she Is to be a fixed star.
'I'll.' Story deals with an attempt to prey upon tin- weakness
of a lonesome ami childless man of wraith. To accomplish
this purpose, two crooks plant an Innocrni looking girl In his
office as a typist, a glr] really inn... I ni ..I BVll desiK". Incapable
of it on her own account, on whom two Scheming crooks have
obtained a hold through knowledge of crime ehe oommitted i"
a moment of desperation. Terrorized by menace of betrayal,
•he becomes their active agent until her whole nature revolts
against the part she is compelled to play — she learns to love
the very man she Is expected to betray. She vaguelj confesses
her unworthiness when he proposes marriage, but she Is again
I on by the evil influences and drifts helplessly Into the
n.w relation. Shortly after her wedding, the more dangerous
of the two crooks is sent to jail for a long term and the con-
summation of marriage promises that a little child will be
brought into the world.
The dangerous crook escapes through the use of money which
the young wife has been compelled to provide and he returns
to the scene with a scheme to murder her husband and give
this violent death the appearance of suicide. Unaware of this
intention, but harassed to the point of desperation, the young
wife is on the verge of suicide when she prays for relief to the
God of Little Children, He who sends their souls to earth. The
crooks are the victims of the tragedy they planned, and their
elimination is brought about through the same humpn instru-
mentality • they expected to utilize — the God of Little Children
heard and dealt swift justice to those who would have de-
stroyed the unborn.
Two Kalems
"The Homesteaders' Feud," Episode of "The Girl From
Frisco" Series, and "The Black Circle," a Number of the
"Grant, Police Reporter" Series.
Reviewed by Ben H. Grimm.
A PROBLEM of the present day West — the watering of cat-
tle on range — is given interesting treatment in "The
Homesteaders' Feud," latest two-reel episode of Kalem's
"The Girl from 'Frisco" series, by Robert Welles Ritchie. The
two reels teem with action, and the film is a western of merit.
Scene from "The Homesteaders' Feud" (Kalem).
This time Barbara Brent takes a leading part in bringing
about an adjustment of affairs between cattlemen and home-
steaders who, goaded on by the villain, have filed claims to
and fenced in lands used to water cattle. But the adjustment
does not come about before there has been lots of fighting and
lots of melodramatic intrigue.
In the film we see cowboys as they are on ranches to-day,
and credit is due James W. Home for his direction. As In
previous episodes of this series, the leading parts are played
544
THE MOVING PICTURE WORLD
January 27 , 1917
by Marin Sais and True Boardman. The supporting cast in-
cludes Ronald Bradbury, Frank Jonasson and Edward Clisbee
"The Black Circle."
In this episode of the "Grant, Police Reporter" series, George
Larkin, in the title role, furnishes a real thrill when he swings
on a rope from one window to another, high up on the side of
a skyscraper. He does this to gain access to the apartment of
a blind man who has killed a former rival. There is an ele-
ment of mystery to be found in this reel that holds interest to
the end. The reporter finds that the murder has been com-
mitted with a shotgun disguised as a cane. "With Mr. Darkin
in the cast are Ollie Kirkby and Director Robert Ellis. Interest
never lags, and the film is worth while.
"Infidelity"
Anna Q. Nilsson and Eugene Strong Featured in Five-Reel
Photoplay of Fair Quality, Produced by
Erbograph Company.
Reviewed by Edward Weitzel.
OCCULTISM plays rather an important part in "Infidelity,"'
a five-reel screen drama produced by the Erbograph
Company. A Hindoo gentleman possessed of remarkable
powers of mesmerism is shown in the act of compelling a
young girl, by the mere exercise of his will power, to leave
her home and join him at a distant studio. The experiment is
interesting, even if impossible. It also gives the hero an op-
portunity to save the girl from a dangerous situation.
The story of "Infidelity" is not as highly spiced as the title
suggests, At the opening of the picture a husband wrongfully
suspects his wife of encouraging the attentions of another
man, and the final scene shows the pair united. The interven-
(Scene from "Infidelity" (Art Drama).
ing subject matter is concerned with the fortunes of the
daughter of the estranged couple, the entire five reels making
a neatly constructed and fairly entertaining photoplay.
The production is generally adequate. A tendency to over-
act during the first reel mars the work of "Warren Cook and
Arthur Morrison, but the former actor improves greatly dur-
ing the other reels. Anna Q. Nilsson and Eugene Strong prove
their right to the star roles, and Miriam Nesbltt, Fred K. Jones
and Elizabeth Spencer are a competent trio of players.
"Bitter Truth"
Five-Reel Melodrama With Comic Relief, Featuring Virginia
Pearson, Produced by Fox Film Corporation.
Reviewed by Edward Weitzel.
IN WRITING "Bitter Truth," a five-reel photo-melodrama pro-
duced by the Fox Film Corporation, the author has followed
the rules laid down by the Davis-Kramer-Blaney school of
dramatists at the time they gave out the dramatic law and
took in the author's profits of the Popular Price Circuit of ten
years ago. It will be recalled that the master playwrights of
that branch of the spoken drama wrote tor a distinct grade of
patrons, rather simple-minded folk that preferred brawn to
brain, physical action to psychology, and went in strong for
'omio rcliel and plontj nf it And it is quite within reason
to suppose that the same class of honest citizens would be en-
joying a like made of dramas to-day, but for the advent of
the moving picture play. At any rate, "Bitter Truth" is cun-
ningly calculated to appeal to a similar element .among amuse-
ment seekers. Mary Murillo, the writer of the scenario, has
made a careful study of the old models, and her work is equal
to the best thriller ever produced by Al Wood when "China-
town Charlie" was among his best money-getters.
The heroine of "Bitter Truth" is a girl of the slums, the
daughter of a thief. She is unjustly sent to prison, and. on her
release, devotes herself to becoming revenged on the judge that
gave her her sentence. She becomes an inmate of the judge's
house and is just about to assist his political enemies in mak-
ing him the victim of a seandal when the man who has always
loved her succeeds in arousing her better nature. The most
sensational scene takes place on a Hudson River steamboat,
but there are other thrilling situations, and the comic relief is
supplied by a fat Irish cook and equally weighty colored maid
and an elongated iceman. The humor is primitive but unmis-
takable.
Virginia Pearson acts Anne, the girl who never had a chance
to go straight, with the amount of fervid theatricalism de-
manded in plays of this nature. As a vampire she looks fetch-
Scene from "Bitter Truth" (Fox).
-ing and spreads her net for the undoing of the judge in quite
the Theda Bara fashion. Jack Hopkins, William H. Tooker,
Alice May and Sidney D'Albrook have the other leading charac-
ters. Kenean Ruel directed the production.
"Heartstings"
Five-Reel Red Feather Release, by E. Magnus Ingleton, Tells
Story Extending Into Two Generations.
Reviewed by Robert C. McElravy.
MAUDE GEORGE is featured in this five-reel offering as a
vampire woman. In the first scenes a married man is
seen in court, pleading guilty to embezzlement. He has
been in the toils of the siren, who squeezed him to the last
cent and then left him to his faithful wife and the avenging
lav/. Considine, the man in question, is sentenced to the peni-
tentiary for ten years.
Later the story of Leone's past is pictured. Her abandoned
husband is shown on his death bed, attended by the only child,
a little girl. This child grows up. after being adopted by a
certain Dr. McClean. Then Leone is once more shown, in an
attempt to lure away the fiance of her own child. This is pre-
vented by the reappearance of Considine and his wife.
Stories of this type have become quite familiar, but when
veil handled, as this one is, they hold the attention through-
Scene from "Heartstrings" (Universal).
out. The action is slightly mechanical, but approaches drama
in one or two instances. The scene between mother and daugh-
ter is strong and convincingly presented. It is difficult to be-
lieve that a woman of the vampire type could hold her age
so much better than the others in the story; the lapse of ten
years leaves scarcely a mark upon her.
The story closes pleasingly, the girl marrying, not her faith-
lanuaiv 27, 1917
THE MOVING PICTURK WORLD
545
less lover, but Dr. McClean, her guardian, Tins of course has
numerous precedents. Francelia BUUngton, Charles Cummlngs,
iron.- 1 1 n nt, Virginia Corbln, Paul Byron and Alan J. Bolubar
. iv also in til-- cast.
"The Barrier"
Edgar Lewis, for the Rex Beach Pictures Company, Gives
Us a Remarkably Faithful Adaptation of the Alaskan
Story— A Picture True to Type and of Great Power.
Reviewed by George Blalsdell,
IT may be that in "The Barrier." produced bj the Rex Beach
Pictures Company, we have the great American picture—
a simple, straightforward story, presented without spec-
tacular accompaniment it is a tale of North America and of
North Americans — Of the best of these and of the worst ol
these of men and women who hail from south of the torty-
nintli' parallel and from the north of it. Its major setting Is ot
Alaska that sparsely settled country where all that is primi-
tive In men comes to the surface— all that Is noble as well as
all that is vicious 11, re we have strong contrasts in charac-
ter, but Btandlng out above every other kind and description
of human attributes is the "greatest of these" — and that is re-
nunciation.
"The Barrier" is an absorbing story, using- that expression
with a full appreciation of its literal meaning. It grips every
minute of the time consumed in unfolding nine and a half
reels. As we see it on the screen it is "The Barrier" as Rex
Beach penned it. We see these types of red blood and cold steel,
stalwart Americans all. walk out of the pages of the book.
Edgar Lewis brings before our eyes in living flesh the men
and women of our imagination. In the opening scene we feel
the thrill that comes upon the greeting of those we have been
led highly to regard even though we have never before met
them. At the finish, as 'Poleon Doret blithely sings his song
of tears and drives his canoe out into the waters of the river
on his way to his "far countree," we share with those he leaves
behind in the sorrow of his going.
Let us come back to Mr. Lewis and his selection of types. Of
the six men named in the printed cast there is but one under
six feet in height. The exception is "No Creek" Lee, the man
who has hunted gold for forty years and the only man in
Alaska minus the honor of having a creek named for him.
Russell Simpson is John Gaylord of the prologue, "Old Man"
Gale of the story proper. Howard Hall is John Bennett, alias
Stark. Victor Sutherland is Lieutenant Meade Burrell. Mitchell
Lewis is 'Poleon Doret, Edward Roseman is Runnion, W. J.
Gross is Lee, Mabel Julienne Scott is Merridy of the prologue,
and Necia, the heroine of the tale; Mary Kennevan Carr is
Alluna. It is what might be described as a picture cast — that
is, composed of screen-trained players — and every last one
makes good. To A. Gil-Spear goes the credit for a smooth
script. Edward Earle was the photographer.
Miss Scott shines forth as a sterling player. She has a win-
ning personality, and she has a sure touch, whether the mo-
ments be those of playfulness or of tragedy. Mr. Simpson as
the awkward miner in love with the school teacher or as the
sad-eyed, drawn and bearded storekeeper in fear of an in-
dictment drawn in mistake is a figure of pathos. He makes
you feel the steel that glitters in his eye. 'Poleon in the
book is a great character. Mitchell Lewis makes of his
screen counterpart also a great character, one of the greatest
in the picture. He has the bulk and the physiognomy and the
art to portray this most lovable French-Canadian, who on
more than one occasion proves his wonderful affection for
been uppermost In ins mind everj mlnut< foi week whei
in the companj ol Neela, b
i r. >m her pla< nent, denouncei hei to
him been playing with him, thai she Is to no
,,,, on Bunday, The * Ith the v. oi Id
mi ,,. d upside dov, ii. strikes 'Pol Thi Ll<
knowing the sffeotlon of Niels for Burrell, ■
a band, He tell Bun ell Nei La'i to* a > toi ' -
Urn trapper, The sold oedl contrite, broken In spirit,
stumbles out of the room.
And there an- many other moments, anj on,- .>i whl< h would
put over an ordinary produotlon. Thei m of
Scene from "The Barrier" (Beach).
Necia. Mr. Hall gives us a splendid interpretation of Stark.
Mr. Sutherland is a wholesome, everyday army officer.
The story is a series of dramatic situations, many of them
of genuine power. One in particular that in intensity will
match any that this writer recalls is the drawing out by
'Poleon of Burrell as to his intentions toward Necia, with the
girl who supposes herself a half-breed hiding behind the door.
The lieutenant, brought face to face with an issue that has
Scene from "The Barrier" (Beach).
Gaylord's escape with little Merridy following the incident in
Bennett's saloon; the lieutenant's encounter with Runnion and
'Poleon's smashing of a bottle over the tough's revolver; the
squaw and the knife; the first kiss; the decision of Gale to
surrender himself and declare Necia of straight white blood; _
the battle in the dark between Gale and Stark; the pursuit of
Runnion by 'Poleon and the fight between the two on the sand
spit.
There are laughs, too, in good measure, sprinkled through
the story. Many of these center about old "No Creek" Lee,
both before and after his "strike." Then there are the two
little half-breeds with the presents 'Poleon has brought them — ■
the air-gun, the dog and the rubber boots.
In pathos the story reaches its height at the close. Runnion
is dead. Stark is badly wounded and will cause no more
trouble. The lieutenant and Necia are married. Gale has re-
covered from the effects of his battle with Stark. 'Poleon,
after removing from his canoe the two mites of weeping stow-
aways, paddles out into the river. He sings:
Yours is a heart that laughter cheers,
Mine is a heart that's full of tears.
Long have I loved, I love her yet;
Leave her I can, but not forget.
Valkyrien in "The Image Maker."
Yalkyrien, the celebrated Danish beauty, stars in the forth-
coming Pathe Gold Rooster play, "The Image Maker." This
picture has a very unusual plot, as it deals with pre-existence
and tells of a love that lasted through the centuries. Valky-
rien in it plays two parts — the one that of a beautiful Egyp-
tian girl of low degree who wins the love of a great noble,
and, secondly, the incarnation of the girl in modern life in
America. Such a story furnishes many opportunities for strik-
ing contrasts. Valkyrien's charming personality never ap-
peared to better advantage than in this picture. The atmos-
phere of ancient Egypt in the first part of the picture Is true
to history and furnishes a great contrast to the modern life
which is well presented in the latter half. The picture was
produced by Thanhouser.
"A Modern Monte Cristo" on February 4.
Vincent Serrano, who will be seen February 4 in the Than-
houser-Pathe Gold Rooster play, "A Modern Monte Cristo," gives
to that drama the element of finish shown in his famous char-
acterization of Lieut. Denton in "Arizona." Mr. Serrano was
accused of the murder done by Tony in Augustus Thomas' great
play more than one thousand times, close to an acting record
for appearance in one part. "A Modern Monte Cristo" was
written by Lloyd Lonergan and directed by W. Eugene Moore.
Mr. Serrano is supported in "A Modern Monte Cristo" by Thomas
A. Curran, Boyd Marshall, Gladys Dore and Helen Badgeley.
The story was filmed at Jacksonville, Fla., and Block Island,
X. Y., with some locations near New Rochelle.
// you are in the moving picture business or allied in-
dustries, your advertisement in the Tenth Anniversary
Number will carry its message zvhere you want it to go.
Advertising forms close February 23.
546
THE MOVING PICTURE WORLD
January 27, 1917
iff" "" ii^yiiiiiiMH mu niimiiiMi.iii <'"}\i . Jan. <', A little oomedj Dumber,
showing the efforts of two girls In one bouse to win the love ol s
num. The negro maid suddenly resigns, leaving iho girl with
aspiratioi the meal. She fails miserably and the second girl,
a homebody named Mary, proves ber worth al the gentle art. Lois
Meredith and Marguerite Chaffee play the two girl \ falrlj pli
number of the domestic comedy type.
MUTUAL WEEKLY, NO. 106 (Gaumont), Jan, 10, Many divei
Features are Included In this Tobogganing In Massachusetts, skatii
a bis New York hotel. Philadelphia In costume celebration, Terre Haute
operating Its own coal mine, a Qalveston Ore, and war side lights,
JERRY'S WINNING WAYS (Cub), Jan. 13 k rather amusing comedy
featuring George Ovey. Some ol the scenes savor slightly <>r vulgarity,
but none or them are Btrlctly objectionable. Most of the scenes ol the
picture take place In a boarding bouse where Jerry's sweetheart has
been Isolated by her father. Jerry's mistakes In trying to rescue the
young lady are very funny.
UNCLE SAMS DEFENDERS, NO. 2 (Mutual), Jan. 12. — Under the
Bpeclal title, "Our Boys at the Border." This collection of scenes, taken
during the actual service along the border, gives a fascinating study
of some of the inside details of military life in camp. Setting up tints.
packing suns through the mountains on burros, finding ranges and
practice In Indirect tiring are pictured; also manipulation of machine
and Siege gun?., field maneuvers, and the like. The Construction of shells
Is an Interesting feature. Timely and Instructive.
REEL LIFE NO. 3" (Gaumont). Jan. 14.— This number of "Reel Life"
presents nicely detailed illustrations of "The Kid Glovo Industry,"
"Producing Perfect Pickles," "The Care of the Teeth." and "A Fish
Screen for Irrigation Ditches." Reviewed In the Motion Picture Educator
of our issue of February .".
MUTUAL TOURS AROUND THE WORLD, NO. 11 (Gaumont). Jan. 16.
— From Gibraltar to Algeciras furnishes the opening theme, giving close
views of the great British fortress. Scenes in Tunis, the farthest north
portion of Africa, are full of picturesque interest. Then comes a motor
trip through the Maritime Alps, and some fascinating views of the Hois
De Boulogne, Paris. A fine number.
SEE AMERICA FIRST, XO. 70 (Gaumo.U), Jan. 17.— "A Trip Up
Mount Lowe" is the subject of this number. Which while it is interesting
is not as attractive as other number of the "See America First" series.
A full review will be found elsewhere.
Mutual Film Corporation Specials.
• A LASS OF THE LUMBERLANDS, XO. 11 (Signal), Dec. 31.— "The
Ace High Loses" is the title of this number of the serial. It encom-
passes an effort on the part of "Dollar" Holmes to further delay the
la.i Ing of the railroad to Shady Creek, for which, if finished by a cer-
tain date, '•Dollar" Holmes is to pay Dawson the sum of $27,000. Helen
figures thrillingl.", as usual, in rescues and other manipulations. An
interesting number.
THE GILDED YOUTH (Mutual Star Production), Jan. 1.— A five-part
production featuring Richard Bennett. The picture follows the lines of
comedy, but the story has been rather poorly constructed. It treats of
the adventures of a youth who was sent to the city to make good, and
eventually falls into millions through speculation. A full review of the
production appears elsewhere.
THE BUTTERFLY GIRL (Mutual Star Production), Jan. 8.— A five-
part production featuring Marguerita Fischer. The scene of the story
is laid at San Diego in the grounds of the Panama Exposition, and cen-
ters about a young girl whose mother, near death, has sent her with
her little sister to look up her aunt. The aunt, who, with her un-
scrupulous husband, runs a show ft the exposition, figures as the hu-
man butterfly. The girl is persecuted for her beauty by her uncle,
takes refuge with the Hawaiian players, and finally is taken to a good
home by a rich family from Honolulu. The production has not much
merit as a drama, but is interesting partly because of the exposition
scenes which it presents.
Paramount Pictures Corporation
GREAT EXPECTATIOXS (Famous Players), Jan. 8. — Jack Pickford
has the role of Pip, the boy who was so singularly rewarded for an act
performed under duress. Louise Huff is Estella, the protege of Miss
Havisham, the eccentric. The picture is finely staged and well acted,
and contains the essence of Dickens' great story. It was reviewed last
week.
THE HAPPIXESS OF THREE WOMEN- (Morosco), Jan. 11.— House
Peters and Myrtle Stedman lead the cast in this five-reel screen drama.
The picture has merit and is well acted and produced. A longer re-
view is printed on another page of this issue.
BETTY TO THE RESCUE (Lasky), Jan. 15.— Fannie Ward appears
at the head of a good catt in a Lasky story that contains much to recom-
mend it. It is reviewed in another column.
FLORENCE ROBE FASHIONS, NO IS (Paths), Jan 28 .n»play
ol temali fa b In lb I aumbei ol the Florence Ro* rsvlsn ib as
complete and • Phs number Is called "North
and South "Butt< i Bis ■ and i " '•■'■
Pathe Exchange, Inc.
THE STOLEN INHERITANCE (Pathe), Jan. 28.— A one-reel re-issue
of a Western story that is straight melodrama from start to finish. A
very good example of its class of picture, as made four years back.
DRAMA'S DREADFUL DEAL (Rolin), Jan. 28. — "Skinny" Lampton
and a Jot of trick "props" supply most of the fun in this one-reel farce.
It is full of broad comedy of the usual Rolin brand. The opening scene,
where "Skinny" shows his bare feet, should be eliminated.
Pathe Exchange, Inc. Specials.
1 1 1 !■: [MAGE MAKER (TbanhousarL Jan. -i ol this
photoplaj ars divided between anclsol Bgypl and the lift ol today,
Valkyrlsn | i ol the picture, which Is entertaining all through.
\ longer review li printed on another page or this I
TWIN EC IDDIBS (1 ran. 28, Thl llttls Mary Sun ihlna pi
in win. h Marie i> iborn b i im« i barm thai was
round in her earlier releases, she playi two children ol different dln-
posltloni and keeps each di tlnd \ longei review In thl li ue,
Selznick Pictures
PANTHBA (Selsnlck), Januarj ' !" orsen vej tage play
Is an excel lent piece of work. The story is feverish, and is finely played
by Norma Talmadge and a large company, it is reviewed al length on
another page of this issue.
Triangle Film Corporation
LOVE UNDER COYER (Keystone-Komedy), Jan. 14. The .story of a
girl who fell In love with tho author of a book of poems, only to find
thai he was an old invalid. Mildly Interesting.
THE PIPE OF DISCONTENT (Keystone-Komedy), Jan. 14.— An in-
genious one-reel story of domestic Infelicity rather tamely developed.
Universal Film Mfg. Company
ANIMATED WEEKLY, XO. 54 (Universal), Jan. 10.— Football, danc-
ing on skates, and sports in the snow are featured in this. Also num-
erous other entertaining events in this country and abroad.
I'P THE FLUE (L-KO), Jan. 21.— The original title of this picture
was "Mr. Shoestring in a Hole." A comment can be found on it under
this title on page 361 of issue dated January 20.
A MACARONI SLEUTH ( Nestor), Jan. 22. — A comedy number, by Bess
Meredyth, featuring Eddie Lyons, Lee Moran and Edith Roberts. This
is done in good burlesque style and gets many laughs. The boob detec-
tive follows the Italian fruit peddler and his pals and releases the kid-
napped girl. There is a funny mlxup at the close.'
THE HONEYMOON SURPRISE (Victor), Jan. 23. — A familiar comedy
situation treated in a new way, by Capt. L. T. Peacock. The girl must
marry the young man within 24 hours or lose her inheritance. They are
married sight unseen, with a curtain between them. Later it develops
they have already met. This is cleverly handled and carries the interest
along nicely. Eileen Sedgwick and Fred Church are pleasing in the lead-
ing roles.
BLACK EVIDENCE (Imp), Jan. 2.").— This one-reel number, by John
McDermott, features Kingsley Benedict. Lois Wilson and Malcolm
Blevins. It accomplishes the difficult task of presenting a strong mystery
in a single reel, and does it very neatly. There is no chance for unneces-
sary scenes, yet every point is covered. Tho crime, a murder, is
unraveled by a young society man. The subject is a good one.
HELL BY THE ENEMY (Victor), Jan. 20.— Military burlesque, by
Ben Cohn, featuring Pat Rooney as an officer leading the search for the
Mexican bandit, Vanilla. The settings are satisfactory, but the action
does not get up any great amount of humor. It is an offering of fair
strength.
LOVE ME, LOVE MY BISCUITS (Joker), Jan. 27.— A comedy number,
by Karl Coolidge, featuring Wm. Franey, Dolly Ohmt and Gale Henry.
A young married man, about to receive a visit from his wealthy uncle,
fears his wife's cooking will prove offensive, so he employs a maid.
Trouble of the knockabout sort follows. The plot is not very strong,
but a fair amount of humor is developed. An average number.
THE OLD TOYMAKER (Rex). Jan. 28.— A pleasing offering of the
sentimental type, by H. A. Palowsky. Allan J. Holubar, Leah Baird
and George C. Pearce appear. The story concerns an old toymaker who
is fleeced by a broker. The latter's child becomes ill and cries for a
doll which the toymaker is reluctant to part with. The old man finally
relents and brings the doll to the child, when the father repays the lost
money. The bringing of the doll to life makes an excellent touch. An
enjoyable number, particularly for children.
Universal Film Mfg. Co. Specials
HEART STRINGS (Red Feather), Jan. 22.— This five-reel number, by
E. Magnus Ingleton, features Maude George, Francelia Billington, Allan
J. Holubar, Irene Hunt, Paul Byron and Chas. Cummings. It tells the
story of a woman of tho vampire type who tries to lure away the lover
of her own daughter, unawares. The story extends over two generations
and has plenty of plot and action. None of the scenes are highly dram-
atic, yet the interest is well sustained throughout. It is well up to
the average and better constructed than many features.
SOULS UNITED (Gold Seal), Jan. 23.— A three-reel subject, by Harry
Dittmar, featuring Violet Mesercau and Harry Benham. The plot con-
cerns a young doctor who goes to Africa to make a study of the tsetse
fly and sleeping sickness. He finds a white girl, reared in the jungle
by her father. In spite of his marriage to another, the doctor falls
in love with the girl. Both die at the close. This is fairly good in
general atmosphere, but lacks any great dramatic strength. It makes
on the whole a number of average interest.
THE BATTLE OF LET'S GO (L-KO), Jan. 24.— A very funny military
burlesque, in two reels, featuring Dan Russell, Yin Moore and Marjorie
Ray. The former appears as Gen. Debility, in charge of troops on the
Mexican border. Many laughable scenes occur, all handled in an
548
THE MOVING PICTURE WORLD
January 27, 1917
Inoffensive manner. The aeroplane scenes and fighting on the battle-
field in the second reel are very well handled. The number is sure to
prove successful.
A WIFE'S FOLLY (Big U), Jan. 25. — A two-reel subject, featuring
Ben Wilson, Edna Hunter and others. The device of having the author
write a story and then showing it in pictures has been used frequently,
and in this case gives a weak ending to a tragic tale of considerable)
strength. The ordeal of the fisherman husband, whose wife deserts him
temporarily, is quite strongly presented, though the part is slightly over-
acted in certain scenes. It would have been more in keeping with the
beginning and ending if given a burlesque treatment all through. As
it stands, the attempt to jump from humor to tragedy and back again is
not very successful.
THE FUGITIVE (Imp), Jan. 26.— A two-reel subject, by E. M. Ingle-
ton, featuring Roy Stewart, Louise Lovely, Harry Carter and T. D.
Crittenden. This concerns the efforts of one partner to win the affections
of the other's wife. He sends Jim a fake telegram and then lures
the wife to the office, where he attacks her. Jim arrives and kills his
partner. He is then spirited away by his wife and uncle to a cabin
in the woods. Here he is recognized, but escapes from his would-be
captor. This makes an entertaining subject in spite of certain plot
weakness. The hero was not forced to flee as he committed the crime in
defense of his wife's honor. The good work of the cast helps the
story immensely.
THE DARING CHANCE (Bison), Jan. 27. — A two-reel subject, by
Harvey Gates, featuring Wm. V. Mong and Mina Cunard. This is a
Western subject of more than average appeal. The girl's father plays
poker with the itinerant barber and pledges his daughter in the game.
The barber wins and runs away with the prize. The barber is suspected
of a hold-up and captured. Later it turns out that the girl's father
is the real criminal, but the barber squares things by paying back the
the stolen money. The plot is well built and the number decidedly enter-
taining as presented.
. JUNE MADNESS (Gold Seal), Jan. 30. — A three-reel comedy-drama,
by Willis Woods. The opening reel, introducing the young business man
who hates women, has a fine vein of humor in it. He goes west and is
held up by an alleged girl bandit. He falls in love with the girl he
believes committed the deed, though she is really innocent. The last
two reels are somewhat drawn out, but the story holds the interest
quite strongly throughout.
FAKING FAKERS (L-KO), Jan. 31. — A two-reel subject, featuring
Phil Dunham, as Bonehead Bill, in charge of a ball-throwing conces-
sion. The scenes are laid at a beach resort. Phil lets the boys throw at
his cranium, three balls for a nickel. This starts off well, but does
not develop complications of sufficient interest to prove highly suc-
cessful. It makes an average release of the nonsensical sort.
Greater Vitagraph
HER RIGHT TO LIVE (Blue Ribbon), Jan. 22.— The scenes of this
five-reel Blue Ribbon feature take place in a small city, and Peggy
Hyland impersonates an orphan girl who is ill-treated by her uncle.
The picture is very well played. A longer review is printed on another
page of this issue.
World Pictures.
THE BONDAGE OF FEAR (Peerless), Jan. 23. — Ethel Clayton is the
star of this five-reel screen drama and plays with her usual skill. The
plot holds interest and the director has availed himself of an excellent
opportunity to use some picturesque scenes. The cast is competent.
The picture is reviewed at length on another page of this issue.
Miscellaneous
THE BARRIER (Rex Beach Pictures Company). — A remarkable screen
reproduction of Rex Beach's Alaskan story is this picture, running a little
over nine reels. Edgar Lewis directed it. The acting of a screen-
trained cast is of the best. The picture is reviewed at length on another
page.
HEANEY HAS "THE VALLEY OF FEAR."
Sherlock Holmes again makes his appearance in the latest
A. Conan Doyle's detective story, "The Valley of Fear." The
scenes are laid in a mining- district of the United States and
carried across the waters to London. The film, like the story,
is full of action, mystery and deductions, and grips the audi-
ence from the moment it is flashed on the screen to the finish.
Sir A. Conan Doyle, the author, displayed the keenest inter-
est in the writing of the scenario, and personally gave his at-
tention to the cast and brought forth the Sherlock Holmes
as he pictures and understands him to be. This picture is sold
on a state right basis and is handled exclusively by John W
Heaney. 1 1M> Broadway. Longacre Building, New York City.
NEW EXCHANGE IN PITTSBURGH.
The opening of a now exchange at 23S Fourth avenue, Pitts-
burgh, has recently been announced by Messrs. Royer &
Wheeler. The name of this concern is the American Standard
Film Service, and is a branch office of Chicago. It is the in-
tention of this concern to release at least two comedies a
week, and from one to two features monthly. The initial re-
lease will be four episodes of the "Tom & Jerry" series, pro-
duced by the Emerald Motion Picture Corporation and re-
leased exclusively through the American Standard Motion
Picture Corporation to their branches.
It is the intention of Mr. Wheeler to very shortly open
branch offices in Cleveland and adjoining large cities.
A Gold Rooster By Arrow
"Crime and Punishment" Will Be Released on Pathe Pro-
gram About February 1.
i(f^ RIME AND PUNI.-HMENT," the first Arrow Gold
^j Rooster play on the Pathe program since "The Woman's
Law," will probably be released the last week in Feb-
ruary. The announcement is of more than passing interest,
since Derwent Hall Caine, son of Hall Caine, the famous author,
and himself a famous actor, is the star of the play which is
adapted from the well known book by Fyodor Dostoevsky.
The book has enjoyed a wide popularity and is one of the few
stories by Russian authors which are well known in the United
States. Readers of it will remember how strongly dramatic
it is and how great are its possibilities for the screen.
Briefly, it is the tale of a high minded young Russian student,
who becomes a radical and in consequence has to flee to the
United States, leaving his mother and sister behind. In
America he sees the same forces of oppression and injustice at
work as existed in his native land. He broods over it, until,
in a moment of aberration he commits a crime in order to get
money to give to the poor. Falling in love with a young girl,
she leads his mind back to a healthy state and persuades him
to give himself up to the authorities.
Arrow has spared no expense in the production of this pic-
ture. The Russian atmosphere in the early scenes is note-
worthy for its fidelity to fact. Various mob scenes are par-
ticularly well done and the scenario preserves faithfully the
spirit of the book. The acting is particularly good. Mr Caine,
as the young student, gives a finished characterization. The
supporting cast is excellent, including as it does Marguerite
Courtot and Sidney Bracy.
With such a cast, the excellent direction by Lawrence McGill,
the fame of the story and the lavishness of the production,
"Crime and Punishment" should be a big drawing card every-
where.
ETHEL BARRYMORE AND COMPANY LEAVE FOR
FLORIDA.
Ethel Barrymore. Metro's famous star. B. A. Rolfe. president
of Rolfe Photoplays, Inc., and John W. Noble, her director, with
the supporting cast and executive staff, have gone to Jackson-
ville, Fla., -where the . exterior scenes for Miss Barrymore's
screen version of Edward Sheldon's famous play "Egypt." will
be made.
The company included Robert Whittier. William B. David-
son, William C. Mandeville. Frank Montgomery, Hugh S. Jeff-
rey, Mrs. Allen Walker, of the supporting cast. Of Mr. Noble's
executive staff that went to the Florida Metropolis were Her-
bert T. Carleton. photographer, and his assistant. Marty Ma-
lone; Arthur Herrmann, property man; A. Fischer and four
others selected for lesser important roles in this great film.
NOTABLE CAST IN "THE LONELY HEART."
Few motion picture stars have had the support that is given
Miss Florence La Badie, Thanhouser star, in the newest Than-
houser-Pathe Gold Rooster play now being taken. "The Lonely
Heart," by Agnes C. Johnston, and directed by Frederic Sullivan.
In the story Miss La Badie as an artist loses her sight, then
regains it. only to see her lover in a compromising situation.
There is a great house party scene, the guests being later
aroused at midnight and making their appearance in the danc-
ing hall in pajamas and negligees.
Supporting Miss La Badie are Boyd Marshall. Ida Darling,
Ethyle Cooke, Gladys Leslie. Harris Gordon. Walter (Fatty)
Hiers. Arthur LeVien. Clay Carroll, a "discovery" of Mr. Sulli-
van's: Sam Niblack. Thomas A. Curran. Inda Palmer and Helen
Badglev.
"ACE HIGH," THIRD STORY OF GIRL REPORTERS'
SERIES.
A smashing adventure in the dance halls of the East Side in
New York City by "Jessie Forsythe." a young girl reporter.
who has been instructed by her managing editor to explore
the field for "color" in writing a series of Sunday stories,
gives the plot to the third story of "The Perils of Our Girl
Reporters," the Mutual Film Corporation's thrilling newspaper
story series, entitled "Ace High."
What Miss Forsythe (Helen Green in real lifet. really dug up,
was the story of the year in metropolitan journalism — the
actual inside facts with regard to a conspiracy that had long
baffled the political editors of the paper.
NEWMAN PLANT ENLARGED.
The Newman Manufacturing Company, located at 719 Syca-
more street. Cincinnati. O.. and 6S West Washington St.. Chi-
CEgo, 111., have added another floor. 40x175. to their Cincinnati
plant, which now comprises six stories. This firm, which manu-
factures brass poster frames, easels, railing's, grills, choppers,
etc., for theaters, are expanding with remarkable strides.
S. J. Newman, upon being interviewed, stated that their rep-
resentatives are reporting excellent prospects for the year 1917,
and that the last year was a very prosperous one. They expect
shortly to send their new 1917 catalogue to press, but due notice
will be given in their advertisements in the near future.
January 27, 1917
nili MOVlNii PIC 1 URE WuKl.U
0,
Manufacturers' Advance Notes
wsmmmm^.
• "THE GREAT SECRET" (Metro).
Phillip Gross, who attended Professor Baker's class In the
drama at Harvard University, and is an expert on pageants, was
enthusiastic In his praise of Metro's serial, "The Greal Secret,"
with Francis X, Bushman and Beverlj Bayne .is stars, after wit-
nessing a showing of the first five chapters of It,
"The serial is the best i ever have seen," said Mr, Gross, "it
has a good dramatic storj and Is full of action and 'pep' all the
waj through. The acting of Mr. Bushman and .Miss Baym
superb. Particularlj was l impressed i>\ t tn- 'close-ups' of Bush-
tnan and Bayne. in these parts of the iiim fine character de-
Scene from "The Great Secret" (Metro).
lineation and subtle pantomimic effects were demanded. Mr.
Bushman and Miss Bayne produce those effects with rare
artistry.
"What impressed me particularly about the serial is that it
runs along like a book. In fact, my sensation while watching
it was that I was reading a powerful story, chapter by chapter.
Each chapter of this screen novel holds the spectator in sus-
pense.
"One of the best of these 'suspense scenes' is when Beverly
Clarke has been kidnapped and William Strong, the hero, is
held at bay in the rendezvous of the New York gangsters. Here
the spectator gets flashes of the police on their way to raid
the place, while Strong's life is in peril and Beverly is being
tortured.
"Then comes the raid itself, an unusual police scene for the
screen. In the usual motion picture raids you see half a dozen
bluecoats batter down a door and then begin fighting. But this
raid is something new and realistic."
BOOK ON ADVERTISING "SEVEN DEADLY SINS."
In order to help the exhibitor who books "Seven Deadly Sins,"
the series of seven five-reel features to be released through the
Triangle exchange at weekly intervals, McClure Pictures has
compiled a comprehensive book that will be given to each ex-
hibitor who show the group of photoplays.
A four-column page is devoted to each of the seven dramas.
Newspaper stories and display ads in abundance are furnished
the exhibitor in order to help him connect his theater with the
vast amount of advertising that McClure Pictures has been
giving to "Seven Deadly Sins."
Twenty-seven different electros have been provided to aid
the exhibitor in illustrating his house advertising.
A feature of the book is a department suggesting special stunts
and special ways of unusual advertising to help the exhibitor
let the public know where "Seven Deadly Sins" may be seen.
FOX RELEASES TWO PRODUCTIONS JANUARY 22.
William Fox will release two productions for the week of
January 22 — Theda Bara in "The Darling of Paris," an adapta-
tion of "The Hunchback of Notre Dame," and Gladys Coburn in
"The Primitive Call." "The Darling of Paris" is Miss Bara's
first pictureplay under the new Fox policy for 1917.
MARY MILES MINTER IN "THE GENTLE
INTRUDER."
ji.m Miles Mlnter will appear as the companion to an aldi
woman In the newest of the Mutual Mary Miles Mlnter features
being produced at the American studio under the direotlon of
James EClrkwood. "The Gentle Intruder," as thi will
be named, is well up t<> the tandard ol th< >usly
offered in which tins young star lias appeared, and gives her
wide opportunity In a difficult ride. At the same- time through
all the Bcenes .Miss Mlnter manages to convey the spirit of
dean, wholesome comedy, which has made her work distinctive.
The story tells of a young girl who has been defrauded of
an Inheritance by her uncle's lawyer, posing as :, protecting
friend, Into the house of the man who has taken what right-
fully belongs to her, she comes as a companion to an elderly
woman, and through this association finally brings the lawyer's
self-seeking, society-crazed family into ;, realization of their
shortcomings.
TO HANDLE "CIVILIZATION" IN JERSEY.
The Civilization Film Corporation, Frank G. Hall, president,
has taken the entire first floor of the Strand Theatre Building,
Newark, X. J,, where they are making extensive alterations and
preparations to booking of the twelve reel film production,
"Civilization," and the great feature of the hour, "War's Women."
The.s. s are now being released to the trade on a daily
rental hasis.
The Civilization Film Corporation will, from time to time, re-
lease other bis productions, "and it is our policy," said Mr.
Hall, "to handle nothing but the very largest productions, and
these will be released to the exhibitor at the lowest possible
figure, consistant with a reasonable percentage of profit."
"THE DEVIL'S PAY DAY" (Bluebird).
George Hivley's story, "The Toll of Vengeance," has been
adapted to the screen by Fred Mynton and directed for Bluebird
by William Worthington. "The Devil's Pay Day" has been
selected as the screen title, as quite expressive of the outcome
of the plot. Franklyn Farnum will be the star and Leah Baird
will be his leading lady. The release date is set for Jan. 29.
Mr. Farnum has appeared as a light comedian in an earlier
Bluebird, "A Stranger from Somewhere," but he has, in "The
Devil's Pay Day," a vastly different role — melodramatic in the
extreme — to express his versatility. Leah Baird is, in this fea-
ture, appearing for the only time in Bluebirds. Charles Perley,
Scene from "The Devil's Pay Day" (Bluebird).
Gertrude Aster, Seymour Hastings and Countess Du Cello are
among the supporting players.
"The Devil's Pay Day" abounds in sensational episodes, wind-
ing up with a crime scene and attendant court trial that gives
opportunity for big scenes and settings. One particularly at-
tractive section of the film will display scenes at Coronado
Beach, Cal., a resort near Dos Angeles, at the height of the
season.
550
THE MOVING PICTURE WORLD
January 27, 1917
Marie Doro Heads Paramount January 22
Will Be Seen in "Lost and Won," to Be Followed by Anita
King in "The Golden Fetter."
MARIE DORO in the Lasky production of "Lost and Won," and
Wallace Reid and Anita King- in the Lasky production of
"The Golden Fetter," will be the two big features on the
Paramount Program for the week of January 22. Surrounding
the program will be three short reel features; the fiftieth edition
of the Paramount Pictographs, the magazine-on-the-screen;
the fifty-first of the series of "weekly trips around the world,"
personally conducted by Burton Holmes, in which he takes the
travelers to Ottawa and Toronto, and a Black Diamond comedy
entitled "He Did It Himself."
Marie Doro's appearance this week is the first since her great
success in the screen production of Dickens' "Oliver Twist."
"Lost and Won" was written specially for Miss Doro by Channing
Pollock and Rennold Wolf, two of the most successful play-
wrights and authors in the country. Playing opposite her in
this picture is Elliott Dexter, her husband, it being the first
time they have co-starred since their Famous Players adaptation
of "Diplomacy." In the supporting cast are Carl Stockdale,
Maym Kelso, Robert Gray, C. H. Geldert, Sydney Dean and a
number of other well known Lasky players. This production is,
in its intensity, a story of dramatic appeal, acting ability and
photographic excellence, equal to the best of the Lasky photo-
plays.
Wallace Reid and Anita King in "The Golden Fetter" have a
thrilling story to portray on the screen, it having come from the
pen of Charles Kenney Jackson, and is based on the author's
short story, which was carried in Collier's some years ago.
This will be Mr. Reid's first appearance on the screen since his
wonderful success in Cecil B. DeMille's greatest spectacle of
"Joan the Woman."
The story deals with a young New England school teacher who
has been cheated into purchasing stock in a mine in Alaska, and
who, to prove to her own mind that she has not been swindled,
goes to see the "wonderful mine" and finds that it is nothing but
a hill with no improvements and no gold, silver and other
minerals coming forth. But she does run into a gang of un-
scrupulous miners and opens a school, the attendance of which
consists of but one person with whom she soon falls in love.
There is plenty of action, a great deal of heart interest, and an
excellent amount of suspense in the picture.
The fiftieth edition of the Paramount Pictographs contains
four leading subjects in which there are contained plenty of
action and human interest. The leading subject is that of
the dangerous and thrilling winter sport of ice-boating, which is
enjoying a tremendous vogue throughout the northern part of
the country. In this edition also there is shown how industrial
diamonds "carborundum" are made, this material being second
in hardness only to the diamond, and which is composed of noth-
ing less than sand, salt and sawdust. Another interesting sub-
ject is that of the remarkable advance that has been made in
landscape gardening by experts in their successful transplanta-
tion of big trees. A unique piece of comedy plastique is also
contributed in this edition by Ashley Miller, in which he shows
how the high cost of living has been brought about.
Burton Holmes takes his fellow-journeyers to Ottawa and
Toronto, where he shows many unique and interesting places
the average traveler has not had the opportunity of seeing.
On of the most screaming comedies Paramount has issued will
be released this week in "He Did it Himself," a Black Diamond
Comedy produced for Paramount by the United States Motion
Picture Corporation.
GAMBLERS ROUNDED UP FOR FOX PHOTOPLAY.
A round-up was made last week of the elite in the White
Light palaces of chance. The automobiles which came to the
doors of the Broadway rendezvous brought their imposing array
of gamblers and confidence men not to police headquarters,
however, but to the Fort Lee studios of Fox Film Corporation.
Instead of being penalized for their intimate knowledge of
three-card monte and other indoor pastimes th'ey were remuner-
ated highly for it.
The occasion was the filming of the big gambling scene in
the Valeska Suratt picture now under way. Director Kenean
Buel had a "model" gambling den built after Richard Canfield's
famous place. The fittings alone cost several thousand dollars,
and were shipped into Fort Lee from Elkhart, Ind.
Practically the entire studio floor was occupied by the setting.
Tapestries hung on the walls, heavy carpets covered the floors,
and (lie outfit Included two roulette tables, one hazard table,
two faro tables and one dire table. The five-dollar-a-day extras
were sadly out of place in the million-dollar atmosphere, so with
a half-dozen autos and offers of twenty dollars apiece for a
few hours' work. Mr, Buel soon had the necessary element to
populate the scene.
The fleet of ears had not gone more than live blocks on the
way to die Fort Lee ferry, when it was halted by a policeman
who recognized many of those inside.
Mr. l!uel told the bluecoal the reason for the gamblers'
presence, but acted on his advice and proceeded the rest of the
distance in closed automobiles.
The men played with a fervor that was enlightening, but they
seemed to enjoy more than the prospect of the twenty dollars,
the manner in which their huge diamond studs and dazzling
rings shone and Hashed under the big studio lamps.
New African Pictures
Splendid Series Taken by J. C. Hemment to Be Shown Soon
in New York.
Jack Goldberg, president of the Consolidated Motion Picture
Industries Company, announces the completion of a new series
of Wild Animal and Educational pictures. They constitute an
entire evening's entertainment with lecture by J. C. Hemment,
the man who first introduced the famous Paul J. Rainey pictures
in this country, which were taken by himself and co-workers.
These new African Safari picture are most interesting, artistic,
educational. Every scene shows nature's true colors, which were
made possible through the autochrome process.
In order to photograph life on the equator as it really is, two
year's time was taken and $100,000 spent. The camera men were
forced into many difficult and dangerous positions at times,
and suffered many hardships before the picture was completed.
This picture shows the different modes of life, the natives'
struggles, pleasures, government, form of entertainment, women,
fighting of the different tribes, hunting of ferocious animals,
and one scene in particular where there are over a million ants
in a battle for life. This is one of the greatest scenes ever taken
in the history of photography, but these are only a few of the
many interesting features you will see in the most wonderful
picture of the twentieth century.
Arrangements are being completed to show these pictures on
Broadway as soon as a theater can be obtained.
BIG FLOOD A FEATURE OF "JIM BLUDSO."
Nigger Slough, a swamp near Los Angeles made famous by
Lincoln Beachey, Porter Adams and other celebrated wizards of
the air as an aviation exercise grounds, was made the scene of
several thrilling episodes in the new Triangle-Fine Arts Missis-
sippi river drama, "Jim Bludso," in which Wilfred Lucas is
starred.
The marsh was selected for the picture location because it is
probably the only spot in Southern California that resembles
the bottom-lands of the lower Mississippi. Water which seeps
into it from the nearby ocean is held back by a dam which
keeps the section dry enough for traffic during the greater part
of the year. In the rainy season, however, the ground is
several inches under water.
To carry out the requirements of the story it was necessary
for the company to erect an entire village on the swamp,
patterned after the picturesque communities of ante-bellum
days. The marsh was plotted off into plantations and the
residences and negro cabins typical of a Southern rural hamlet
were constructed. Here the flood scenes of the film production
were enacted, and as a climax the entire settlement was swept
away by a torrent of water in realistic imitation of the "Father
of Waters" on a spring freshet rampage.
The flood was produced by the opening of the swamp dam
which loosed a raging river that razed the frame structures like
houses of cards.
MRS. BALFOUR NOTED FOR "MOTHER" ROLES.
Mrs. Sue Balfour, who plays Mrs. Mathilda Clarke, mother of
Beverly Clarke, the role taken by Beverly Bayne in Metro's
serial, "The Great Secret," holds the champion all around "stage
mother" medal. Mrs. Balfour, who has a sweet, matronly face,
began "mothering" stage favorites back in the good old stock
company days, when she was a prominent member of Proctor's
stock company in New York, and Creston Clarke's company in
Philadelphia. Then she married August Balfour of Charles
Frohmann's "Jane" company, but this did not pry her loose from
her mothering habit. An engagement with Frank Mayo's "Pud-
d'nhead Wilson" followed and once again she had to be ad-
dressed as "mamma."
Ten years ago she began playing in pictures, hoping to get
away from other roles. But such was not to be. She was east
for the title role in her very first picture, "The Woman Who
Knew." And so it went on — "mothering" Mary Pickford in her
first big success; also Marguerite Clarke in "The Wildllower:"
Jane Grey in "The Little Grey Lady;" Mary Xash in "The Broken
Road;" Florence Xash in "Springtime;" William rourtleigh, Jr.,
and Ann Pennington in "Susie Snowflake;" Marguerite Courtot
and Owen Moore in "The Kiss;" Anna Laughlin in "The Ordeal,"
and many others.
"DELAYED IN TRANSIT" (Selig).
William N. Selig calls particular attention to "Delayed in
Transit." a two-reel western comedy-drama, released in Gen-
eral Film Company's service, on Monday. Jan. 15. This is one
of Gilson Willet's best feature plays of shorter length, and
gives every opportunity for an unusual east of players, includ-
ing Frank Campeau, Tom Mix and others. "Delayed in Transit"
while carrying an intensely interesting plot, has its lighter mo-
ments when much real comedy is introduced in a logical man-
ner. There is some expert horsemanship and beautiful scenery
of the Mexican borderland.
On Saturday. Jan. 20. in regular service of the General Film
Company, a one-reel comedy-drama of college life, "Cupid's
Touchdown," is announced. The star is Jack Pickford, who
is given every opportunity to present talented character work.
.lack Pickford takes the part of a young' country youth who goes
to college and passes through the ordeals inseparable with col-
lege life. He finally wins honors for his alma mater and wins
the girl of his choice.
lanua.N 27, 1917
THE MOVING PICTURE WOUI.l'
551
Universal Program
"Heart Strings," a Red Feather Feature, Heads An Adequate
List of Subjects for Week of Jan. 22. .
Tin-: Universal Firm Manufacturing Company often ■ varied
and Interesting program of releases for the week "i
January :'.'. i ;> 1 7. Exceptional oars is taken In the seleo-
tion of the subjects tor the weekly Universal programs and
tins week the exhibitor Is assured of s program that will prove
entertaining to all classes of audiences and whlcb will bring
in results at the box office
The Red Feather Bve-aol feature drama, "Hearl Strli
heads the list. This production Is 1 1 1 *- strongest ever presented
under the Red Feather banner, it la s tense human Interest
storj written by •■- M. tngleton, scenaiiolsed by Fred Myton
and produced under the direction of Allen Holubar. Allen
Holubar, Maude George and Franoelta Bllllngton have the lead-
ing roles and In the supporting cast are many well known
screen favorites, including Paul Byron, Irene Hunt. Virginia
Corbin, Mra Witting and Charles Cummlngs.
"Heart Strings" will be released Monday, Januarj 22, on
which date will also appear the Nestor comedy, "A Macaroni
Sleuth." written by Bess Meredyth and produced by L. W.
Chainlet With Eddie Lyons. 1 .. Koran and Edith Roberts as
the principal fun-makers.
"Souls United," a three act drama of South Africa, featuring
winsome Vlolel Mersereau is the leading offering on Tuesday,
January 23. This feature will appear under the Cold Seal
brand. In the support of Miss Mersereau are Harry Benham,
Fred llearn and others. The Victor comedy, "The Honeymoon
Surprise." written and produced by ('apt. Leslie T. Peacocke
With Fred Church, Eileen Sedgwick and Calrie Du Brey is
the other Tuesday release.
The Universal Animated Weekly, No. 56, with the latest pic-
torial happenings in all parts of the country makes Its regular
appearance on Wednesday. January 21. On the same day will
be released the L-KO two act comedy, "The Battle of Let's
Go," in which Dan Russell is guaranteed to cure the worst
case of blues on record. This is an exceedingly funny L-KO.
The other release of this date is the Big U one-act Indian
drama, "The Red Goddess," with Mona Darkfeather in the
principal role.
"A Wife's Folly," a stirring two-act drama under the Big
U brand, will be released Thursday, January 25. This is an
exciting story of the sea, written by James R. Garey and pro-
duced by Ben Wilson, who also plays the leading role opposite
Edna Hunter. In the cast are Violet Axtell, Thomas Lehman,
Jeannette Rutland and Charles Ogle. "Black Evidence," an Imp
drama, written and produced by John MeDermott, with Lois
Wilson and Kingsley Benedict in the leading roles, and the
Victor comedy, "The Black Nine," featuring Billy Mason, are
other releases of this date. ,
Friday, January 26, the two-act Imp drama, "The Fugitive,"
will be released. This is a novel photoplay of the underworld
from the pen of E. Magnus Ingleton, and was directed by Fred
A. Kelsey. Louise Lovely heads a well balanced cast, which
includes Roy Stewart, Harry Carter, T. D. Crittenden and
Vesta Pegg. Pat Rooney will appear in the Victor comedy,
"Hell by the Enemy," on the same day. This is a different type
of film comedy and affords many farcical opportunities for the
star.
Four reels will be released Saturday January 27. The leading
release will be "The Daring Chance," a two-act Bison drama
of the West, written by Harvey Gates and produced by William
V. Mong. Nellie Allen and William V. Mong head a cast of
noted players. The Joker comedy, "Love Me, Love My Bis-
cuits," featuring Gale Henry and William Franey and the
Laemmle drama, "The Blood-Stained Hand," with Matt Moore
and Jane Gail are the other releases.
The Big U two-act animal drama, "Jungle Tragedy," featur-
ing Marie AValcamp, is the leading release of Sunday, January
2S. Other releases of this date are the Rex drama, "The Old
Toymaker." with Allen Holubar and Leah Baird, and the Powers
split reel, "Boomer Bill's Awakening," a comedy cartoon, and a
Dr. Dorsey educational.
The fifth episode of the Grace Cunard and Francis Ford
serial, "The Purple Mask.' entitled "Ablaze in Mid Air," will
be released during the week. This is the most thrilling and
exciting episode yet released in this great continued motion
picture story.
NEW TRIANGLE KOMEDIES.
Much interest is being shown in the new single-reel Triangle
Komedies, which are anounced for immediate release. Twelve
komedies have been completed, and are declared by impartial
critics to be crammed with clean fun and rib-tickling situa-
tions.
Titles and release dates have been announced as follows:
"Love Under Cover," and "The Pipe of Discontent," January
14: "A Noble Fraud," and "Honest Thieves," January 21: "Heart
Strategy," and "A Grab Bag Bride," January 28; "The Male
Governess," and "The Road Agent," February 4; "Won by a
Foot," and "His Deadly Undertaking," February 11; "The Tele-
phone Belle," and "When Hearts Collide," February is.
The demand for single-reel comedies has been insistent since
the beginning of the motion picture industry, and will un-
doubtedly continue as long as pictures retain their universal
appeal. The Triangle has utilized its best resources in putting
on these short laugh-makers and this assurance should be
enough to stimulate the interest of exhibitors generally.
I'OUK SINGLE REELS FROM GAUMONT.
i i.i i n. hi ids i in- release of t as Una!
tlonal photo novel, "The Vampires," the Gaumont Company
has onlj lour single-reels i" "!!■ i i Its contribution through
Mutual for the week ol Jan -i Howevi many
exhibitors ars on! hk to get "The Vampl thars
has i ind for II thai t be Mul ual Film ' !oi p
tlon ha been unable to suppl) the demand with the prints
1 1 1. in Paris,
Til,- firs! si] ol i in- week Is "Reel Life" No, 88, the
.Mutual Magaslne In Film. This contains pictures of "Oranges
m California, Phe Air, Phs Hydro-ski," "Automatic Apple
Graders." and "How to Remove Shattered Glass."
January 13 brings to the screen the Oaumonl "T ■ Around
the World" No, \-. The plctu »n a trip
from Bordeaux, France, down the Grronde river to Paulllao.
although Bordeaux is the fourth port of France it is situated
60 miles inland. There an- also piriures of the Monastery of
St. Thessalonlca In Greece, and "i the Gorges of the Nlve river
in the French Pyrenees,
"See Am, -rii-. i l-'irsl" No. 72. which has on the same reel an
animated cartoon bj ll.ni> Palmer, ll released Jan. 14. it
shows places in "Historic Virginia," picturing Williamsburg!
Hampton, Norfolk. Hampton Roads, and the site of the sur-
render of Cornwallls, The Gaumont Cartoon Komlc Is entitled
"Absent Minded Willie."
The fourth single reel of the week is The .Mutual Weekly,
which is manufactured at the Gaumont laboratories.
VIOLA DANA IN PLAY OF EAST INDIAN LIFE.
Viola Dana, the brilliant and gifted little Metro star, has
ii work on a iH-u feature screen play, a live-part Metro-
Columbia production called "A Wife by Purchase." This is a
screen version of the popular novel of the same name by Paul
Trent. John 11. Collins is directing the production, with the as-
sistance of Albert J. Kelly, and has adapted it for screen pur-
poses. A. A. Cadwell is the photographer chosen to take the
picture.
"A Wife by Purchase" is a story of India. Several of the
principal characters are English, and there are finely con-
trasting scenes of rural England and life in India. In England
the Country squires and their friends ride to the hounds, and
in India there are seen the rites of the temple of Krishma, as
well as the more simple life of native huts.
Miss Dana will be seen as Ameia, in whose veins runs both
white and native blood. Miss Dana will be supported by a
strong cast in the new production, most of the players
being well known to Metro audiences. Robert Walker will
have the part opposite the star, that of Claude Drummond,
.who saves Ameia from being sold into temple slavery. Augustus
Phillips has been engaged for the part of Claude Drummond's
friend, Jack Alston, commissioner of a neighboring district.
Frank Currier has the important part of Major Dennison.
Other well known players are Henry Leone, who will play
Kundra Ram; George A. Wright, who will play the Earl of
Ketherington; Harry Allen, and Adele Clarke.
"THE LITTLE MISSIONARY" (Essanay).
This is a Black Cat feature which presents Mary V. McAlister,
Essanay's child star, in a very charming comedy-drama of life
in an orphan asylum. The photoplay is not exclusively for
children, but, on the contrary, carries its appeal in the main to
Scene from "The Little Missionary" (Essanay).
adults. Tt bears a strong moral on the emptiness of a childless
marriage. There are some scenes brimming with pathos, in-
cluding bedtime in an orphanage, but the spectator finds relief
from the powerful tension of these by the many lovable and
ludicrous incidents of child life which are interspersed in the
picture. Little Miss McAlister has been surrounded with an
excellent company. The photography is perfect. "The Little
Missionary" was released through the General Film Service
January 16, and has a screen time of 28 minutes.
552
THE MOVING PICTURE WORLD
January 27, 1917
Strong Cast for George Bebaris Picture
"His Sweetheart," Written by Star and Lawrence McCloskey,
Embodies Novelties.
HELEN JEROME EDDY, Harry De Vere, Kathleen Kirkham,
"Peaches" Jackson, Sarah Kernan, Robert E. Rolson, J.
N. Leonard, Cecil C. Holland and Charles Yorba are among
the principal players who will appear in support of George
Beban in the Morosco-Paramount picture, "His Sweetheart,"
scheduled for release during the last of* the month.
The story itself was written by George Beban and Lawrence
McCloskey in collaboration before the former went west to
begin work on the production. There are a great many novel
features in the story, as Beban was determined that, despite the
fact that it had an Italian setting, it was to be very different
from anything which he had ever done before.
The very title itself is deceptive, for the sweetheart to which
it refers is none other than Beban's mother, who comes to
America to see her son after he has become a "wealthy"
American. But of course the son does not prove to be quite
so much of a plutocrat as she had expected to find him and
her thrifty nature leads her to take a position as laundress in
the home of the district attorney.
Here the prank of a baby in hiding a valuable piece of
jewelry in the clothes basket leads to the arrest and con-
viction of the innocent, terrified Italian "woman on the charge
of theft. The son is furious at the conviction of "Mama Mia,"
and a gang of political enemies of the district attorney work
upon his mind until he is persuaded to have revenge upon
the prosecutor.
The plot as it is finally hatched calls for Joe to hide upon
the golf links until the attorney drives his ball near a thicket.
Then he is to seize the ball and substitute for it another, which
has been filled with nitro-glycerine and which, when struck by
the victim of the plan, will blow him to atoms and destroy
every trace of guilt at the same time.
But when Joe has succeeded in making the substitution of
the loaded ball and the attorney is in the very act of striking
it, the Italian is horrified to find his victim's wife and daughter
coming within range of the explosive. There is an instant of
frightful indecision and then Joe rushes from his hiding place
and plunges upon the ground before the attorney, in time to
receive the blow which would have meant death to them all
had it fallen upon the ball.
Of course there is another sweetheart in the story, but she
does not know whether she really qualifies under that category
until Joe's mother has been cleared of the charge against her.
The production was made under the direction of Donald
Crisp, and for the street scenes in the Italian quarter, asphalt
paving was actually laid in the studio yard, gutters and side-
walks were built and stores were erected along the street,
which are said to resemble in every detail a typical section of
the "'talian quarter of New York.
TRIANGLE FEBRUARY 4TH RELEASES.
Wilfred Lucas, Thelma Salter and Frank Keenan are the
si Ars of the Triangle feature releases for February 4. Lucas
his a vehicle designed to test his versatility to the full in the
Fine Arts picturization of John Hay's Pike County Ballads,
entitled, "Jim Bludso," which is directed by Lucas and Tod
Browning.
The story of "Jim Bludso" is one that Wilfred Lucas is excel-
lently equipped to visualize, as it calls for picturesque character
Scene from "Jim Bludso" (Triangle).
work and much action of the "red-blooded" variety. Bludso
is engineer Of the Mississippi River packet, "Prairie Belle,"
when the Civil War break out. He decides to Join the Union
forces, despite the pretests of his wife, a pleasure-loving
young woman from Natchez. This leads to an estrangement.
Jim comes back from the war to timi that his wife has eloped
with a river gambler, deserting her little son. Later on, Merrill,
tiie gambler, takes an interest in a contract to build the levee
at Gilgal, Bludso's home town. Leaving Gabrielle as heartlessly
as she had left Jim, Merrill goes to Gilgal. He has an encounter
with Bludso, although the engineer does not identify him as the
man who has broken up his home. A flood comes and to hide
the miserable work that he and his partner have allowed on
the levee, Merrill tears a hole in the bank and tries to lay
the blame on Bludso and his negro, Banty Tim. Things look
desperate for the pair, but Fate is on their side and they are
enabled to establish their innocence. Bludso again becomes
engineer of the Prairie Belle. While racing with another
boat, the packet takes fire and burns, but the heroic engineer
"holds her nozzle ag'in the bank till the last galoot's ashore."
In the end his unfaithful wife dies and Jim is enabled to marry
Kate Taggart, his early sweetheart.
In "The Crab," a Triangle Kay-Bee, Thelma Salter takes
the pan of Ivy Marten, a homeless waif, who is given a home
by Foster Borrum (Frank Keenan), a grasping and unsym-
pathetic man of affairs in a poor community. Borrum is not
attracted to the child; he takes her in merely to pique the
curiosity of his neighbors. Gossip of his ill-treatment of the
little girl is spread among the neighbors, and Borrum is taken
to court to answer the charges. His ward, who loves him in
spite of his eccentric ways, becomes his star witness, and he
is acquitted. In the end Borrum's hard shell of austerity is
melted, and he decides to devote himself to the education and
care of Ivy and the welfare of his neighbors.
"THE VAMPIRES" DEMAND DOES NOT SLACKEN.
Increasing in interest as it nears the concluding chapter,
"The Vampires" retains its remarkable mastery over spectators
by the unusual turns given to the sensational developments in
the pursuit of the arch criminals of Paris by Phillip Guard and
his intrepid companion, Normandin. The greatest of the Gau-
mont photo-novels released through Mutual works up to a
stirring climax which has brought this comment from one of
New York's most careful reviewers: "Unlike most final episodes
of a series of this character, it is strong and sustaining in in-
terest up to the final flicker. All the Vampires are accounted
for, and Guard and his associates are spared to take part, we
hope, in another series as interesting as this."
"Interest in photoplays that are highly melodramatic does
not seem to wane," said an officer of the Gaumont Company- in
commenting upon the success of "The Vampires" and the photo-
novel which preceded it, "Fantomas." "There remains a con-
stant demand for pictures of this type, constant in the sense
of consistent appreciation by spectators. The reviews in the
trade press were uniformly words of praise, and to the read-
ing of these by exhibitors we attribute much of the success of
both pictures. These reviews bore out the Gaumont and Mutual
advertising of the photo-novels, and exhibitors always appre-
ciate and reward truthful advertising."
An interesting fact worthy of comment is that exhibitors
who had not shown "Fantomas" but who booked "The Vam-
pires" are now arranging to show the former after they have
concluded the photo-novel depicting the activities of the arch
criminals of Paris.
"A GIRL'S FOLLY" (World).
The next Brady-made World picture play with Robert Warwick
as its star promises to contain a quite uncommon quantity of
novelty. Its present title is "A Girl's Folly," substituted for
"A Movie Romance," and its principal male character is a
famous motion picture star.
The story is laid in the studio and "on location," and it shows
pretty much everything about the manner in which a picture
play is carried to completion, from the make-up of the star
to the release.
The dressing rooms, the setting up of scenery, the adjust-
ment of the cameras, the summoning of the players for an
episode, the director's rehearsal with the people and the taking
of the scene itself are all reproduced with realistic but mainly
comic effect.
"A Girl's Folly" is distinctly a behind-the-scenes comedy,
which does not even overlook the lunch room where the movie
actors take their hurried repasts between calls to the stage.
The authors of this comedy are Frances Marion and Maurice
Tourneur, to whom the palpably reasonable belief occurred that
a photoplay with a pretty love story and also showing the inside
machinery by which screen diversions are made might possess a
double interest.
HARWELL HEADS UNITY.
H. W. Harwell has purchased the controlling interest in
the Unity Service Corporation and has been elected president
to succeed W. R. Merrill. The Unity Service Corporation is
an independent exchange handling Unity and other releases
and in the short time they have been in business have estab-
lished an enviable reputation. Mr. Harwell is well known to
the exhibitors in New York territory and with the additional
assets of a pleasing personality and thorough knowledge of
the exchange business should have no trouble in building up
the lucrative business already established. Mr. Harwell has
just concluded negotiations with A. J. Cobe, vice president
ami general manager of the Unity Sales Corporation, whereby
he will have the exclusive handling of the Tweedeldum Comi-
ties ami also "Glory," a seven-reel feature, in which Juanita
Hansen and Kolb and Dill are featured, to be released by the
Unity, January 15.
January 27, 1('17
THE MOVING PI( njRE WORLD
553
Violet Rays in Kalem Film
Special Tinting Process Used for Episode of "Grant, Police
Reporter."
WHEN Robert Welles Ritchie wrote "The Violet Ray" to?
the Kalem Company to produoe as one of th<
aodes of "Grant, Police Reporter," he palled attention
to the Bpeolal tinting of the positive prints ry to put
over the unusual lighting effects. Not being versed In labora-
tory love, author Ritchie oould not know thai the effects
he had ■ were exceedingly diffloult to obtain. Nor
did the director, Robert Dills, give more than s passing
thought to the matter when he produced the picture.
The action centers around the efforts of two representatives
of a foreign government to steal the seoret of the violet ray
from the inventor and his daughter, who has helped him pel
feet it. Failing to make the scientist divulge his secret, the
conspirators turn the deadly rays upon his eyes, temporarily
blinding hm. They are about to administer the same treat-
ment to his daughter when Grant, police reporter on the
Chronicle, bursts into the laboratory after a perilous walk
across the electric light wires leading into the house near
the third story window and covers them with his gun.
The tricky light effects used in this scene were a source
of considerable perplexity to Kalem'8 factory superintendent,
until by experiment he evolved an ultra violet tinting bath
that would remain constant under all projection conditions.
The tone would vary from ultra violet to a very pale shade,
depending upon whether the film was projected with a direct
or an alternating current. And since the realism of the en-
tire picture depends upon these tints and tones In the posi-
tive prints, the Kalem organization naturally prides itself
upon having solved this neat little chemical problem, which
makes of "The Violet Ray" a novelty release out of the
ordinary.
Thet infernal machine, whose deadly violet light will some
day take its place along With wireless control of torpedoes
in times of war, is convincingly demonstrated In this further
adventure of Salem's police reporter series. George Larkin,
the man of thrills, and Ollie Kirkby, the versatile girl, head
a brilliant cast of players.
FOUR ENTERTAINING SINGLE-REELS FROM GAU-
MONT.
The enviable reputation of the Gaumont Company as a pro-
ducer of single-reels causes that company to bend every effort
to maintain the high standard for which it is noted. The ex-
cellence of its product is well maintained in the four single-
reels which come from the Gaumont Laboratories the week of
January 28. The first is "Reel Life" No. 39, the Mutual Film
Magazine, released January 28. It contains pictures of a mobile
X-Ray apparatus transferred from point to point by the French
on the western battle front where hospitals are hastily set up.
Butterflies used for decorative purposes by artistic designers
are shown in the various stages of preparation. A third sec-
tion shows the method of extracting salt from sea water. The
reel concludes with a pictorial exposition of the hula-hula as
danced by a native to the accompaniment of native ukulele
players on the beach at Weikiki.
The second reel of the week is "Tours Around the World"
Xo. 13. It takes spectators to Teheran, Persia, the Coast Re-
sorts of Normandy — Etretat, Honfleur and Trouville, and winter
scenes and sports in the Vosges Mountains. It is released
January 30.
"See America First" No. 73, released January 31, shows San
Diego, Cal. The city is remarkably interesting from a pic-
torial point of view because here was established the first of
the California Missions, here is the Theosophical Institution,
the leading resort hotel of southern California, and an expo-
sition which kept open for two years. On the same reel is a
Gaumont Kartoon Koraic, "Never Again."
The fourth single-reel of the week is The Mutual Weekly,
made by Gaumont.
LATEST VOGUE A SIDE SPLITTER.
An irate policeman in hot pursuit of Billy and Paddy is one
of the most exciting moments in the latest Mutual-Vogue
comedy which is in the making this week under the direction
of James E. Davis. Some new and thrilling stunts are pulled
in this chase that are bound to make any audience gasp while
they are convulsed with laughter. Billy and Paddy are finally
caught when the telegraph pole on which they are hiding is
run into by the cop's auto and comes crashing down, bringing
the boys with it.
"Smiling" Billy Mason, Paddy McGuire and Lillian Hamilton
are the featured fun-makers in this comedy, the temporary
title of which is "Sticky Fingers." This is a two-reel offering
and the trio are given ample opportunity to make use of all
their comedy tricks.
VITAGRAPH V-L-S-E TO PUT OUT "THE
CHRISTIAN."
Through an announcement just made by the Vitagraph-
V-L-S-E., Incorporated, it has been decided to distribute the
remarkable film version of Hall Caine's great story, "The
Christian," through that organization.
"B
To Put Out " Buffalo Bill ' Film
It Was Made by Essanay and Will Be Distributed by
K-K B-E.
i i i \i.'' BILL," whose death In Denvei was announ
Wednesday, Januarj 10, was a warm friend ol '"'oorge
B Spoor, prealdenl of thi BJ m Manufacturing
Company, Chl< ad through him arranged t" leave hiM
autobiography In dim t" i n Is | the Unit
Instance ol i he Mm bel ng u ed foi i his purpi
"The Life ol Buffalo BUI" and the Indian pro*
duoed under the auspices ol tin I nlted Btatei Government ■**
an historical record of the forming ol the West, William 9
Cody (Buffalo Bill), the greatest plainsman of them all, and
the most romantic figure In the building of the nation, is
shown throughout his lit'.- and "Buffalo Bill' himself
plays t he 1< adlng role,
This picture, whlcb la t<> be distributed throughout the
United stati's by thi EClelni •EdlBon-Sellg-JSssanai service,
shews myriads of Indians, regiments <>( United Btates soldiers
and scores of picturesque scouts, many of them boon com-
panions of Buffalo Bill, each in some thrilling f< Most
of the veteran scouts of the Wesl were asked bj Buffalo mil
to contribute something to his Him autobiography and the
result is said t" be decidedly Interesting1,
As it stands and will be shown on the screens throughout
the United States, "The Life of Buffalo Bill" is an hour and
ten minutes of thrilling action, terrifying Indian battles and
prairie skirmishes, its exciting moments contrasting with
Its acute pathos, its li^ht. amusing situations fitting in con-
sistently with the daring and dangerous humor of the grim
frontiersmen.
LUCAS TO STAR ON TRIANGLE PROGRAM.
Scenario rights to "Orpheus," a Btory by Samuel Hopkins
Adams, recently published in Collier's Weekly, have been pur-
chased by the Triangle-Fine Arts studio for picturization under
the direction of Wilfred Lucaa and Tod Browning. Lucas will
play the star role. Lucas has not yet selected his cast, but
it is probable that Carmel Myers will be promoted to a leading
lady and will support the star. Work on the production will
be started as soon as "Jim Bludso" is completed.
The story has unusually dramatic screen possibilities and the
transformation of it into scenario form will be supervised
by Lucas himself. He was struck by the unusual plot and per-
suaded the studio management' to secure the film rights without
delay. "Orpheus" is one of the "Our Square" series. It is
threaded with pathos, romance and tragedy, combining to make
strong heart interest and dramatic effect.
THE NEW HULETTE PICTURES.
" 'Her' New York," the Thanhouser-Pathe big first-of-the-
year features, starring Gladys Hulette, will be followed in the
spring by the fourth of the "lovely child" series, "Pots-and-
Pans Peggie." The first and second plays were "The Shine
Girl" and "Prudence, the Pirate," all w;ritten by Agnes C.
Johnston. The first scenes of Miss Hulette's latest play began
on January 8. The new story, filled with the quaint situations
that have pleased Miss Hulette's public, is by Philip Lonergan.
WITH APOLOGIES TO THE METRO.
By error, the wrong cut was inserted in the review of Metro's
picture, "Cave Man's Buff," which appeared on page 358 of the
January 20 issue. In order to show what a perfectly good cut
Scene from "Cave Man's Buff" (Metro).
was omitted, and also that exhibitors may be spared the
trouble of looking for the non-existent scene, as misprinted by
us. we are showing herewith the cut which should have ap-
peared.
554
THE MOVING PICTURE WORLD
January 27, 1917
The Exhibitor Free at Last
That's What Lewis J. Selznick Says and He Offers This
Argument to Prove His Statement.
^TpHR exhibitor's day of bondage is ended," declared Lewis
X J- Selznick in an interview this week. Calling atten-
tion to the fact that the advent of the new Goldwyn
Company in the open booking- market already makes it pos-
sible for the exhibitor playing one picture a week to book
his theater without depending on program attractions, Mr.
Selznick prophesied that 1917 would see the complete over-
throw of the old system.
"With Goldwyn, Artcraft and Selznick pictures already in
the field," declared the noted producer, "the exhibitor is free
at last. With our thirty-two or more productions a year to
choose from; with Artcraft putting out twelve or more and
Goldwyn coming out with an additional thirty-odd pictures, it
is no longer necessary for the exhibitors to pay for service
and tie themselves hand and foot to any program.
"Furthermore, the exhibitor can now force the program
producers to let him select features from the program and
play them as he desires.
"I have often been asked in the last few weeks what I
thought of our new 'competition,' meaning the Goldwyn com-
pany. A little thought on the part of my questioners would
show them that Goldwyn is not my competitor, but my ally.
The advent of this big company into the open market is not
only an insurance on the success of my proposition, but means
the emancipation of the exhibitor.
"Between the Goldwyn, Artcraft, my own company and the
several individual companies producing special features we
can already supply the entire needs of the biggest exhibitors
in the nation and even keep the smaller fellow's house open
for the better part of the week.
"Within the next few months I am confident we shall see
the big program companies taking their principal stars out
of the programs and releasing them as 'specials' on the open
market."
OUT SELLING "THE MASQUE OF LIFE."
Jacob L. Kempner, of Signet Films, Inc., No. 220 West 42d
street, has been in Chicago for the past ten days in the inter-
ests of "The Masque of Life," the big feature photoplay which
his company is marketing on the states rights basis, and is
about to leave for the Pacific coast to clost contracts on prac-
tically all of the unsold territory on the picture.
Mr. Kempner's principal business in the Windy City was
to complete arrangements with Jones, Linck & Schafer for
the booking of "The Masque of Life" in the states of Illinois,
Indiana, Kentucky and Michigan. Aaron Jones, representing
the Chicago buyers, was much interested in the picture when
it was shown him sime weeks ago, and, it is understood,
paid a splendid price for the territory his firm purchased with
more than a well developed "hunch" that the firm was going
to get the money back and a lot more.
The Westcott Film Corporation, of Minneapolis, has bought
"The Masque of Life" for Iowa, Nebraska, Missouri, Kansas,
North and South Dakota, Minnesota and Wisconsin. The K.
& R. Film Company has purchased the territory comprising
Delaware, District of Columbia, Maryland and Virginia, and
the Supreme Photoplay Productions, of Pittsburgh, has taken
New Jersey, Pennsylvania and Ohio.
Marcus Loew, who bought New York State during the prog-
ress of the picture's four-week run at the Park theater, New
York city, is playing the feature as a special attraction at
his various theaters throughout Greater New York and vi-
cinity with record breaking success. It is said that he is
keeping ten prints at work daily.
WARWICK IN VERSION OF OPPENHEIM NOVEL.
Robert Warwick, who has just completed his first Selznick-
I'icturo, an adaptation of the famous detective drama, "The
Argyle Case," will begin work immediately upon a film version
Of "The Court of St. Simon," by E, Phillips Oppenheim.
For this production Harry Rapf, president of the Robert
Warwick Film Corporation, has secured the services of the
celebrated French director, Leonee Perret, who arrived in
America last week. Mr. Perret is without a peer among the
directors in France. His most recent screen triumph was the
presentation in Paris of a spectacular film entitled "The Heroes
Of the Ysor."
Perret is best known on this side of the Atlantic through
his direction of the Suzanne Grandais features that were all
the rage four or five years ago. Until his departure for this
country Perret was Director General of the Gaumont Com
pany and supervised the production of almost all its biggesl
fca t ores.
The story of "The Court of St, Simon" is particularly well
adapted to Director ferret's training, the greater part of the
scenes being laid In France. It is one of Mr, Oppenheim's most
popular novels and the central character will offer Mr. War-
wick a splendid role for the screens. The scenario is being
completed by Frederick Chapin, who was recently engaged as
scenario editor for the Selznick companies, and work on the
production iS expected to start next week.
SCHWARTZ FILMS, INCORPORATED.
A new firm of "Schwartz Films, Incorporated," has made its
advent into the feature film field of the Middle West, with of-
fices in Chicago, 111. It is the intention of "Schwartz Films,"
Incorporated," to take over for direct distribution to the ex-
hibitors in this territory only the biggest and most worthy
of the super-films as they are produced. The new firm will
operate a special publicity service in connection with each
feature distributed, which will open up new avenues of film
advertising for the exhibitor and practically insure capacity
patronage for every picture booked.
Among the first of the features to be handled will be the
series of six two-reel super-features based upon the poems of
Ella Wheeler Wilcox, and distributed by them to exhibitors in
Illinois, Wisconsin and Indiana. There had been much specula-
tion as to the handling of the Ella Wheeler Wilcox pictures in
this territory, but the "Schwartz Films" people over-bid all
competitors, paying a record price for the rights for the above
three states.
"Schwartz Films, Incorporated," with William M. Schwartz, as
president and general manager: M. Schwartz, vice-president;
Jack M. Schwartz, treasurer, and I. Maynard Schwartz, secre-
tary, together with their able office staff, will endeavor at all
times to co-operate with the exhibitors and give them the best
to be had at prices where they will be able to net larger profits
on big features, there appears to be a good foundation for the
report.
"THE PRIMITIVE CALL"— (Fox).
For "The Primitive Call," Gladys Coburn's second photoplay,
William Fox has assembled a cast of super-excellence. Besides
Miss Coburn, who scored a notable success in her initial motion
picture production, there are in the company such distinguished
artists as Fritz Leiber, John Webb Dillon, George Ian Larkin,
Lewis Sealy, Velma Whitman and Kittens Reichert.
"The Primitive Call" is an Indian picture that is "different,"
and Mr. Leiber was selected for the principal role because he
has the peculiarly spare countenance, high cheekbones, erect car-
riage, and long stride characteristic of the Red Man.
John Webb Dillon has been in many Fox films. He will prob-
ably be recalled best for his fine impersonation of the fiery Ty-
balt in "Romeo and Juliet." "The Primitive Call" will be re-
leased on Jan. 22, 1917.
MARJORIE RAMBEAU IN SECOND MUTUAL PRO-
DUCTION.
Marjorie Rambeau's second Mutual production will be a pic-
turization of "Motherhood," a play by the well-known author
and playwright, Frederick Arnold Kummer. Miss Rambeau
has already commenced work on this production at the studio
of the Frank Powell Producing Company under the direction
of Frank Powell.
In "Motherhood," which will mark Miss Rambeau's second
appearance on the screen, she has a role entirely different from
that of "The Greater Woman," which introduced her to the
photoplay stage, and one which will afford her a wide range
of artistic expression. "Motherhood" is a virile, gripping, mod-
ern story, unusual in treatment and builded, as the title indi-
cates, on a theme of universal appeal.
"FORTUNES OF FIFI" FOR MARGUERITE CLARK.
''Snow White" and her seven little dwarfs neatly packed
away in celluloid to the accompanying plaudits of the multi-
tude. Marguerite Clark is now hard' at work in the Famous
Players studio under the direction of Robert G. Vignola, on an
adaptation of Molly Elliott Se well's well-known play, "The
Fortunes of Fifi," which will be released on the Paramount
program in February.
As Fifi, Miss Clark will undertake a new role for her — the
part of an actress on the French stage. Though this is not the
first French girl that Miss Clark has played on the screen —
"Silks and Satins" found her in mediaeval France — she has
never played the extremely difficult role of an actress before.
However, Miss Clark heself is pobably the only person who is
concerned for the outcome of her attempt, as her admirers
will be content to place any histrionic undertaking in her
capable little hands.
"THE DARLING OF PARIS" (FOX).
The part taken by Miss Theda Bara in "The Darling of Paris"
is one of the most interesting characters she has ever been
called upon to interpret since becoming identified with the
silent drama. It is an unusual one. dominating the story from
beginning to end. There are but few moments when she is not
in the picture, which adds all the more importance to the
production in general.
The play was suggested from Victor Hugo's novel. "The
Hunchback of Notre name." and the part of Esmaralda, which
Mi>s Kara portrays, throws a new light on the ability of the
act ress.
H. W. Johns-Manville New Des Moines Office.
By ppening their new office at 911 Walnut street, in Des
Moines. Iowa. January 1st, the H. W. Johns-Manville Company
brought the total number of their branches up to fifty-five.
Practically every important city in North America now has a
Johns-Manville branch.
January 27, 1917
THE MOVING PICTURE WORLD
555
Intrinsic Value vs. Stars
W. A. Brady Says He Believes in Getting Out the Best
Pictures Possible.
D [RECTOS GENES u. WILL] \.u a. BRAS1 and the other of-
the World Film Corporation are naturally slated
with the remarkable Increase In the demand for world
Picture* Brady-made. Tins growth baa been manifested In all
i.uts of the country and also In Europe, where the Gaumont
Company, of London, reports that the entry of these pictures
has boon amazingly successful.
in recently declining to compete for the services of a very
prominent star who was In the market for ;i speolal release, Mr.
Bradv said: . ..
"Probably there WOUld be a lame profit for the eorporatlon
in such an alliance, in fact i am convinced that there would be.
But of its wisdom in the long run 1 am not so certain.
"The further we proceed the more l am convinced that the
present policy of the World is the right one. with no comebacks.
It Involves nothing more than getting OUt the best pictures It is
possible to get out, and selling them absolutely on their merits,
never promising anything more than we can deliver.
"Even and reliable excellence is what we are after. We have
many reasons for the belief that the public has grown to look for
precisely this quality when it sees a World Brady-made an-
nounced, and that the condition is becoming- more and more
widespread every day.
"Why disturb such a situation by throwing all our energy
and a fortune of our money into a special' with a $1"0,000 star,
necessitating big fees from the exhibitors and increased prices
at the box office.'
"We feel that In the present development of the art we
could not make better pictures than we are making, and that
if we were to merely make longer ones and charge more for
them — as we should be compelled to do by reason of the ad-
vanced cost — we should be 'dealing double' with exhibitors and
public and bamboozling ourselves.
"We have been told repeatedly that our pictures ought to be
released as 'specials,' and in some instances we have been in-
vited to pad them out and sell state rights to the inquirers,
some of whom called personally, while others applied by mail.
It is our aim to make every World picture as good as any
'special,' but none of them will be padded out, and all will be,
released in the regular course and regular way on the World
program.
"The returns from first finding a good plan and then stick-
ing to it are illustrated in the plain, unalterable fact that every
one of the World's exchanges, without exception, has tremen-
dously enlarged its business during the past few months, while
contracts already in hand for 1917 make it a practical certainty
that the receipts will nearly if not quite double those of the
previous year."
"The Vicar" a Special Release
Frederick Warde's Great Production Removed From
Thanhouser-Pathe Gold Rooster Schedule.
THE elaborate Thanhouser production of "The Vicar of
Wakefield," starring Frederick Warde, has been removed
from the schedule of Pathe Gold Rooster plays, and will
be offered as a Pathe special. "The Vicar of Wakefield" is in
eight acts, was directed by Ernest Warde, has a distinguished
cast and will win acclaim as a film edition of a classic that
has constant big action.
Because of the withdrawal of "The Vicar of Wakefield" from
the schedule of Gold Rooster plays, and its designation as a
Pathe special, its release date in early March as a Gold Rooster
play will be taken by "Her Beloved Enemy," featuring the two
new Thanhouser stars, Doris Grey and Wayne Arey. The story
is by Lloyd Lonergan, the direction by Ernest Warde.
The second March Thanhouser-Pathe Gold Rooster play will
be Gladys Hulette in "Pots-and-Pans Peggie," another con-
tribution to the "lovely girl series" under the authorship of
Agnes C. Johnston. W. Eugene Moore is director.
Changes in April dates will be announced later.
"Garden of Allah" Shown at Indianapolis
Selig's Big Feature Presented Christmas Day at Indiana
Town — Highly Praised.
ROBERT LJEBER motion picture exhibitor or Indianapolis.
i n.i . ,.u Cbrlatmas Day, gave the premier 10e.1ent.1U0n of
th.- Bell ular photoplay, "The Garden "t Allah."
Mr. Lleber bas the bonor • ■! being the flrsl exhibitor in the
world I- pre ent Selig's "The Garden >•( Allah" on the motion
picture screen
The production opened al tl iter '■■ landing
room only, the B. R 0 oard has since then been bam Ins, oul
Indeflnltelj As this is the Hrst occasion on which "The Garden
of Allah" has been presented, II ma] be lnt< i id of
the reviews appearing In the Indianapolis ne* iicu-
larly bo as the Bellg production has no1 yet been presented to
the motion picture trade revlei
The Indianapolis Times of Janu .vsiti part: "The pro-
ducers 'ii
lng capacity will accommodate about 600 persons.
NEW YORK, X. Y. — B. F. Keith Company, 1564 Broadway,
has plans by Thomas W. Lamb, 644 Eighth avenue, for a
twelve-story theater and apartment building, 117 by 200 feet
PORT JERVIS, N. Y. — George A. Post, 70 Hudson street, has
the contract to make alterations to a moving picture theater
for Joseph H. Sweeney, to cost $4,000.
WINSTON-SALEM, N. C. — Auditorium Company has let con-
tract to Travers-Wood Company, Richmond, Va., to erect the-
ater, store and office building, 60 by 150 feet: 75 feet high;
reinforced concrete; fireproof; slag roof; reinforced concrete
floors; standard theater heating and ventilating system; cost
$75,000.
CHILLICOTHE, O.— Albert Douglas and Austin P. Hermann
have plans by Frank L. Packard, 1212 Hayden building, Colum-
bus, O., for a three-story theater, hotel and store building.
CINCINNATI, O. — Premium Pop Corn Works, care Frank
and Charles Menches, 65 North Market street, have plans by
Boenisch & Kraus, Ohio building, for a three-story combina-
tion moving picture theater and factory building, 70x130 feet.
CLEVELAND, O. — A. Silverberg, 1847 East 73d street, plans
to expend about $35,000 in making improvements to his moving
picture theater.
DAYTOX, O. — C. F. Moyer. 17 Louis building, is having plans
prepared for a two-story moving picture theater and apart-
ment building, 82 by 167 by 54 feet.
ALLENTOWN, PA. — Chanock & Senderowitz, 413 Hamilton
street, have plans by Davis Levy, Buckley building, for a one
and three-story moving picture theater and apartment build-
ing, to cost $35,000.
McKEESPORT, PA. — A new steam heating system, costing
$1,500, has been installed in the Olympic theater.
SPARTANBURG. S. C— J. T. Willard, O. L. Johnson and P. B.
Langford will erect a store, office and theater building on
Main street, extending to Broad street; two-story; 15-foot
arcade, 68 feet long, flanked on each side with stores with
plate glass fronts; second floor for offices; two stairways in
arcade; balcony; seating capacity, 1,000; auditorium 50x100
feet; plans for theater by C. L. Henry.
WATERTOWN, S. D. — Extensive improvements have been
made to the Idle Hour theater. It has been renamed the
Lyric.
CLEBURNE, TEXAS. — Mays & Fitzpatrick Amusement Com-
pany, J. F. Green, manager, have let the contract to J. A.
Thomas to erect moving picture theater, 45 by 100 feet, to cost
$15,000. The house is to have seating capacity of 1,000 and
completion is to be made by March 1, 1917.
McKINNEY, TEXAS. — R. L. Waddill will erect a two-story
moving picture house to be known as the Queen theater.
SEYMOUR, TEXAS. — A. J. Cooper will erect a moving picture
theater, 40 by 100 feet; interlocking tile and stucco finish;
composition roof; wood floors; cost $7,000.
RIO GRANDE, TEX. — It is reported that the new National
theater will be completed early in February.
BRISTOL, VA. — C. A. Goebel plans to establish a moving pic-
ture house here.
RICHMOND, VA. — W. P. Kelin. 1712 Hanover street, will
expend about $12,000 in making alterations to his one-story
moving picture theater.
RICHMOND, VA. — A. M. Walkup Company. Inc., have the
contract to remodel the building at 620 East Broad street, for
a moving picture house, 30x130 feet; fireproof: electric lights;
concrete sidewalk and prism lights: cost $12,500; hot-air heat-
ing system, $950. Owners, Klein Estate.
WHEELING, W. VA. — James Velas and Thomas Kokenes, both
of Wheeling, and Stephen Calais, of E. Liverpool, O.. are re-
ported to plan the erection of a theater building at the corner
of Market and 16th streets: site 67 by 137 feet; fireproof; seating
capacity 2,500; cost $100,000.
CHIPPEWA FALLS, WIS. — X. A. Anderson will expend about
$10,000 in making alterations to his moving picture theater and
office building.
DODGEVILLE, WIS.— Harry Dean plans to open a moving
picture house here.
MANITOWOC WIS. — John M. Kadow has plans by Stanley
F. Kadow. 9SS Kinnickinnic avenue, Milwaukee, Wis., for a
moving picture theater, 12x23 feet, to cost $2,000.
JUST OFF THE PRESS
LOUIS REEVES HARRISON'S
SCREENCRAFT
or the Making: of a Photoplay
A University Education on the Subject.
$2.00 Postage Paid. Order from nearest office
MOVING PICTURE WORLD
17 Madison Avenue, New York
Schiller Building Haas Building
Chicago, 111. Los Angeles, Cal.
January 27, 1917
THE MOVING PICTURE WORLD
559
£
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Trade News of the Week
GATHERED BY OUR OWN CORRESPONDENTS
Boston's First Film Benefit
Film Men and Prominent Film Players Will Give a Benefit for J. A. Eslow at the
Colonial Theater on Sunday Evening, February 4 — Many Leading Film Players
Will Take Part— Will Be a Great Event.
By .1. .1. Phillips, Boston Heraia and Traveler.
BOSTON. MASS.— Over thirty promi-
nent moving picture stars repre-
senting the foremost film concerns in
this country will be present at the benefit
tendered to J. A. Eslow, former manager
of the Boston Universal exchange, at the
Colonial theater, Boston, on Sunday even-
ing, February i. At a recent meeting of
the New England Film Managers' Asso-
ciation Manager Edward Farrell, of
rathe, was elected chairman of the bene-
fit committee and K. D. Marsden of the
K-E-S-E aid Tom Sprey of the Metro
exchanges were also appointed to serve
with Mr. Farrell. This benefit is the first
of its kind to be held in Boston.
That it will be a success is beyond ques-
tion, as already every box has been sold
and those who bought gave the price,
($25), in the true spirit of the affair.
Chairman Farrell has secured the Mission
Church band and many legitimate stars
will be present, including vaudeville ar-
tists from the Keith, Loew and Olympia
circuits.
J. A. Eslow until his recent illness was
connected with the western department
of the Unicorn Film Company and many
of his. friends will turn out on this oc-
casion from every department of the mov-
ing picture industry. The manufacturers
are contributing the stars, the exchange
managers are conducting the benefit and
the New England exhibitors are doing
their share by purchasing tickets.
day, January 10. Two Providence girls
were selected and will be given positions
witii the Atlas Film Company, a Boston
organization with studios in West New-
ton. The lucky winners were Miss Violet
Farley and Miss Melba Berkley. The
judges were S. W. Hand, manager of the
Boston World Film office; J. W. Helly,
manager of the Union Film Company
and director of the Atlas Film Company,
and J. J. Phillips of the Boston Herald-
Traveler and the Motion Picture World.
Boston Photoplay Not Sold.
Boston, Mass. — An item in our issue of
January 13, stating that the Boston Photo-
play Company had sold out to David Lou-
rie and others interested in the New Eng-
land Exhibitors' exchange, is denied in a
letter just received by us and written by
Manager Edward A. Golden of the Boston
Photoplay Company. We hasten to make
this correction.
W. F. Kelly Goes to Federal Feature.
Boston, Mass. — William F. Kelly, for-
merly of the staff of the Boston Herald
and Traveler, has joined the forces of
the Federal Feature Film Company, a Bos-
ton organization, and will have charge
of the selling and distribution of "Twi-
light Sleep" for the New England terri-
tory.
Two More Pretty Girls Win Jobs.
Providence, R. I. — Thomas D. Soriero,
manager of the Park theater, Boston,
conducted a moving picture, prety girl
contest at the Globe roller rink on Rich-
mond street, Providence, R. I., Wednes-
J. H. Merrill Doing "U" Local Publicity.
Boston, Mass. — John H. Merrill is now
advertising and sales promotion manager
for the Boston Universal exchange. He
is working on a publicity and sales plan
designed to benefit New England exhibi-
tors. His plan embraces publicity, adver-
tising aiui salesmanship. Mr. Merrill has
wide experience in this capacity,
Herman Rifkin Gets State Rights.
Boston, Mass. — Herman Rifkin, manager
of the Eastern [feature Film company,
and one of the first independent exchange
men in the Boston and New England field
anounces that he has secured for this ter.
ritory the seven-reel feature, "Glory," fea-
turing Juanita .Nansen and Kolb and Dill,
and has secured bookings for it from the
entire Poll circuit, starting January 15,
and will play three days in each town
and includes seven points in New England.
Mr. Rifkin has also secured "Satan," a
seven-part photoplay.
Popular Manager Honored.
Boston, Mass. — Friends of Fred R. Mur-
phy, until recently eastern district man-
ager for the Uni-
corn Film Corp.,
gathered recently
at a reception
given in his honor
at the local ex-
change offices of
the film company.
Mr. Murphy, who
has been ap-
pointed general
manager and vice
president of the
corporation, re-
ceived a gold
watch from his
Boston associates.
Mr. Murphy
started as a sales-
man for a Boston
film concern some
years ago, and
I? j t> »/r t_ later opened an
Fred B. Murphy, independent film
exchange. He then became connected
with the Unicorn and has advanced rap-
idly. He assumed his new duties on Jan.
1 with headquarters at New York city.
Dan Horgan Goes to Metro.
Boston, Mass. — Dan Horgan, former
manager of the Boston International, Is
now connected with the Boston Metro of-
fice, and will be actively interested in the
sales and promotion department of this
exchange.
Walter Davidson with Metro.
Boston, Mass. — Another International
acquisition of the Metro office is Walter
Davidson, who will go on the road sell-
ing the Metro features, including the
Bushman-Bayne serial and the newly ac-
quired Bluebird features, recently bought
for New England by Louis B. Mayer.
Children of Catholic Home for the Destitute, Boston, Guests of Universal Exchange
—Shrewd Critics, All of Them.
Frank Furgerson Joins K-E-S-E.
Boston, Mass. — Frank Furgerson, for
many years manager of the Boston thea-
ter, the largest in Boston, has joined the
forces of the Boston branch of the K-E-
S-E. Furgerson has many friends both
in the legitimate as well as the motion
picture theaters and R. D. Marsden, the
manager, is very fortunate in securing
the services of Furgerson.
560
THE MOVING PICTURE WORLD
Pretty Girls Are Picturing Iowa's History
Of State's Hundred Largest Towns Each Has a Representative in "The Wild Rose
of Iowa" Picture — Bevy Going to Chicago.
By Dorothy Day, Register Tribune, Des Moines
DES MOINES, IA.— The State Historical
Film Company, with Mrs. E. B. Ar-
thur as president and secretary, is mak-
ing rapid strides toward a big success.
The new company is working for its first
production. "The Wild Rose of Iowa," in
which 100 girls chosen by votes rrom the
100 largest towns in the state will take
part. These young ladies will come to
Des Moines as the guests of the Des
Moines Federation of Women's Clubs, will
be royally feted and photographed, then
they are to be taken to the Rothacker
studios in Chicago for the interior scenes.
The Casino theater in Des Moines held
its contest and Audley Boyd was the for-
tunate young woman. The excitement
over the contest in Des Moines did not
prove as big as in other places. In Perry
the last night of the contest W. A. Walton,
manager of the Grand opera house, had
the band and all the town out to cele-
brate the victory of Irene Kelly, a charm-
ing little brunette. And down in Chari-
ton the idea took hold with even greater
force. Mrs. Alice C. Weitz, the author of
the story of "The Wild Rose of Iowa,"
went down, and the old pioneers, the club
women, and, in fact, everyone interested,
held a big meeting, listened to the read-
ing of the script, and talked over the
possibilities and plans for the picture. The
newspapers gave the event a big story,
and the interest in the contest was great
up until Laura Copeland, a delightful
blonde, and the daughter of a prominent
banker there, won out. The Grand theater
in Chariton conducted the contest.
Mrs. E. B. Arthur has placed the request
for a state appropriation before Governor
Clarke, who in turn has placed the bill
before the new Governor Harding and
the state representatives who are just
taking their chairs. The bill should meet
with success, since the State Historical
Film Company is doing everything in its
power to make the film absolutely his-
torical, picturing the resources and the
development of the state, and finally it is
to give a copy to the state for historical
purposes.
Marshalltown's Theater to Celebrate.
Marshalltown, la. — The management of
the Strand theater of Marshalltown is is-
suing invitations to all friends to the first
anniversary of the house. The anniver-
sary will be celebrated on the 22d of the
month. The second Artcraft production,
"The Pride of the Clan," will be shown.
The Strand management booked "War
Brides" during the holidays and reports
poor business. They account for this in
the title, saying that so many "war pro-
ductions" have been shown that the fan
who has not already heard of "War
Brides" and its story, will pass it up as
another series of scenes of bursting shells
and dying men. The remedy for this
fault, it seems, would be better publicity
in advance and during the showing of
the picture.
Iowa Theater Changes and Notes.
Albia, la. — F. P. Kissack has purchased
the King theater from H. Porter, for-
merly of Indianapolis. Mr. Porter seems
to have taken hold with the purpose of
brightening vip by the amount of news-
paper advertising he is using. Mr. Kis-
sack has gone to Seattle to join Fred Lam-
bert, formerly a partner with Kissack in
the King theater.
Waukee, la. — The business men of Wau-
kee have purchased the motion picture
of that small town from H. H. Sansberry.
Thev opened up January 7.
Wellman, la. — The Majestic theater in
Wellman burned recently and Manager
C. c. Hahxi expects to be able to open
again in February.
la.
Davis City, la. — Grant Mallory, the edi-
tor of the Davis City Citizen, bought of
his partner, Pat McClain, the latter's in-
terest in the Orpheum theater. This gives
Mr. Mallory full ownership and with the
right to so much publicity in his own pa-
per, business should come flocking in at
his box office.
Mount Ayr, la. — P. E. Mears, owner of
the Princess theater in Mount Ayr, ha3
purchased the Grand theater in Lamor.i
from Rogers and Casey, and also ob-
tained the motion picture house in Red-
ding. This gives Mr. Mears a circuit of
three houses.
Wapello, la. — Ray Hiller, of Clair, Wis.,
has purchased the Keck theater in Wa-
pello.
Business Notes.
Des Moines, la. — C. W. Stombaugh, man-
ager of the General Film exchange in this
city, went to Cedar Rapids last week
and persuaded G. C. Martin, manager of
the Princess theater, and C. C. Clipton of
the Lyric theater, that the General serv-
ice was the only service that they could
use to advantage.
Des Moines, la. — C. W. Jeffries of the
newly formed Interstate Film Corporation
is out on the road now booking his Mutt
and Jeff comedies and the Nat Goodwin
production, "The Marriage Bond."
L. A. Sheridan, of the Pathe exchange
of Des Moines, was in Omaha on business
this week, which fact accounts for a de-
cided lack of news from the Pathe exhibi-
tors. Everybody else around the Pathe
offices were so excited over the private
showing of the fourth episode of "Pearl
of the Army" that all they could tell
about was the acquisition of the Inter-
national releases for Pathe distribution.
Ballantyne, of the Mutual, is showing
his newly arranged offices to all visitors.
He has had all the partitions removed
and the big general office makes a decid-
edly better appearance. His news con-
cerned the booking of "Purity" in the
newly reopened Majestic theater here for
the week of February 5.
Manny Gottlieb, of the Favorite Fea-
tures Film Company in Minneapolis, was
in town the other day with his print of
"The Libertine." He booked the picture
at the Palace theater for the week of
January 14.
Working Out "Family Program" Plan.
Des Moines, la. — On the strength of the
popularity of the children's matinees at
the Garden theater every Saturday morn-
ing, Maurice Ricker, the principal of the
West High School in this city, is visiting
the exchanges talking over a plan whereby
the same body of well known people who
sponsored the children's programs might
select a family program to be shown one
night each week at the leading houses.
Particulars of the plan will be reported
as the idea develops. The Garden has
been giving the morning shows for nine
weeks now, and business has been more
than booming each performance.
ILLINOIS NEWS LETTER.
By Frank H. Madison, 623 South Wabash
Ave., Chicago, 111.
Mattoon Mayor Will Let No Sunday
Shows.
ATTOON, 111. — Mayor Bell has made
it plain that he will oppose any
movement to .open the moving picture
theaters on Sunday. His attitude was re-
vealed when Manager Uran, of the Grand
theater, planned to put on a Sunday per-
formance for charity. A movement started
last summer to have seventh day shows
did not get very far.
M
January 27, 1917
Illinois Theater Changes and Notes.
Belleville, 111. — The Grace Amusement
Company, which operates the Washington
theater in this city, has purchased the
Lyric theater from the First National
Bank, which was the trustee. Louis
Landau, Jr., who is managing the Wash-
ington and who also is president of the
company, will have charge of its operation.
It will be used principally for theatrical
attractions, but will serve to take care of
business when the Washington theater,
now playing moving pictures and light
vaudeville, is overcrowded. The Lyric will
seat 1,500 persons.
Middletown, 111. — Middletown is now
without a moving picture theater, as the
result of the ousting of the local enter-
prise to make way for a bank.
Fisher, 111. — C. R. Hedrick, who re-
cently purchased the Lyric theater, has
changed the name to the Palace.
Normal, 111. — Plans for a moving pic-
ture theater to be erected on North street
have been drawn by a Bloomington archi-
tect, and it is hoped to interest local cap-
italists in a plan to construct and operate
a high class moving picture theater.
Joliet, 111. — Charles M. Fox, a former ex-
hibitor at DeKalb, has leased the Grand
theater here.
Rochelle, 111. — A. J. Weik has sold the
Princess theater to J. H. Dales, of Tonica,
111.
Mattoon, 111. — The Home theater, 1815
Broadway, was damaged by fire, causing a
loss of about $2,000. The projection equip-
ment owned by J. L. Figenbaum, pro-
prietor of the theater, was damaged be-
yond repair.
Bloomington, 111. — Four films were de-
stroyed in a fire which originated in tne
operating room at the Colonial theater.
The loss is about $500.
Holland, Mich. — James W. Hinlebaugh,
proprietor of the Royal theater, will erect
a two-story, 30x115 ft., moving picture
theater costing $12,000 before next spring.
MORE MICHIGAN NOTES.
By Joseph C. smith.
Among Michigan Exhibitors.
Mt. Clemens, Mich. — L. G. Peltier, pro-
prietor of the Bijou theater, Mt. Clemens,
Mich., has purchased also the Lyric thea-
ter, and is now the only exhibitor in the
Bath City. The Lyric has been closed
temporarily for repairs and renovations.
Detroit, Mich. — "Civilization" has al-
ready been booked by John H. Kunsky
for an indefinite run at the Washington
theater, Detroit; by A. J. Gilligham for
the Majestic in Grand Rapids, and by Col.
W. S. Butterfield for his chain of thea-
ters in Michigan.
Jackson. Mich. — The Family theater at
Jackson, Mich., is being completely re-
modeled without any interruption in busi-
ness. Steve Springett, manager, is plac-
ing the projection booth on the first floor
to get hotter results. His theater seats
about 1,200. He is just installing two
MotiQgraphs and a Hertner transverter.
Detroit. Mich. — The Majestic theater, De-
troit.' which ran -'The Pride of the Clan"
for the week of January S reports that
all house records were broken. Even
the 50-cent seats, which heretofore have
not been going any too fast, went like hot
cakes during this engagement. Appar-
ently Miss Pickford has lost none of her
popularity, and with the right kind of
productions she is certain to hold her
many admirers.
The 10th Anniversary Xumbek
will be referred to for years as a guide
to the progress made in this industry
from 1907 to 1917. Biggest advertis-
ing value ever offered. March lOf/i.
Advertising forms close February
23rd.
lanuarv 11 , 1917
THE MOVING PICTURE WORLD
561
Newark News Letter
acob J. Kalter, 26 Branford Place.
Newark, \. j.
Newark's Local Weekly at Proctor's.
LtEWARK, \. J.— The "big thing" In
■l~ picture circles here now Is thi
clusi \ .• Newark news weeklj being exhib-
it the local Proctor house. The In-
lon has proved Itsi ! ecess from
tli>' Bl rl Newarkers are tickled to think
Anally the city has a weekl> di
Ively to Newark. All the latest
Minus are screened and shown In a
wonderfully short tune. The weekly la
by the Advertising Film Com-
Iway building, Newark Harold
Her is the director and photographer,
Hairy B. Papier is president, and
im D. Flnkelstein is vice-president,
of the producing concern Last week
scenes showing a snow fight were shown.
and through the courtesy of R. J. O'Crow-
asslstant manager of the Palace,
sixty children who had participated in
the miniature battle were permitted to
see themselves on the screen.
The weekly has been the recipient of
many laudatory comments and is well de-
serving of them. The concern will soon
start producing the "Industrial and Edu-
cational Series," and has engaged Horace
Sims Davis as scenario director.
S. P. Whiting at City.
Newark, N. J. — S. P. Whiting is the
new manager of the City theater, Seventh
and Orange streets, which is owned by
the United States Amusement Company.
Mr. Whiting was general manager of the
Morris Family circuit in Northern New
York. In 1904 he started a small moving
picture theater in Schenectady. His last
rrevious connection was with the "Civi-
lization" company, with a road show. Mr.
Whiting has been connected with the
Frank G. Hall enterprises for the last
two years.
Savage Secures "Unborn" Rights.
Newark, N. J. — The Savage Feature*
Photoplay Company, A Savage manager,
with offices at 288 Market street, has se-
cured the rights to the "Unborn" for
Southern New Jersey. Mr. Savage already
controls Northern New Jersey, and with
his new acquisition he controls the en-
tire state.
Apollo Film Moves.
Newark, N. J. — The Apollo Feature Film
Company, Otto Marbach manager, is no
longer on the fifth floor of the Strand
theater building. Mr. Marbach having
moved his office to suite 43 of the same
building.
Henry Robrecht Opens Roseville.
Newark. N. J. — Henry Robrecht, pres-
ent manager of the Royal theater, B^oad
and Orange streets, has leased the Rosd-
ville theater, 461 Orange street. Edward
Andres has assumed charge of the affa'rs
of the house. The projection is in charge
of Charles Schetzel.
Consolidated Delivery Incorporated.
Newark, N. J. — The two rival nlm unliv-
ery companies in this city have effected
a merger, and with the filing of incor-
poration papers of the Consolidated De-
livery, Inc., both the New York and New
Jersey Fi!m Delivery Company and the
General Film Delivery die a natural
death. The new concern, which is capi-
talized at 550,000, has registered offices at
'arket street. The registered agent
Is Leo Singer. The incorporators are
Isaac Boyland, Joseph M. Heck and Leo
Singer.
Irwin A. Hirsch with Bluebird.
Newark, N. J. — Irwin A. Hirsch is in
this city doing sales promotion work for
Bluebird. Mr. Hirsch is working out of
/ Louis Breitinger Gets Compliment
One Time Pennsylvania Ccns.u Is 1'iaiscd in ReiOllltion <>t Hume an,] School League
Sent to Governor of State.
Bj i\ 0, Armato, in \ Salford si Philadelphia, Pa
PHILADELPHIA, PA Hii offlcla
' rear t, rmlnated bj I kn ernor Brum-
h'a request for hla resignation, .i
Louis Breitinger, bead of the 81
of Cenaors, has at leaal the oonaolatlon
Of that which is suppose,! to lie in a
complimentary epitaph. This cim.
week in the form of a resolution adopted
at the January me I lie Bonn
e »f Philadelphia, pra
him for the manner in which he bad
charged his duties.
V copy of the resolution was sent to
Governor Brumbaugh, it deolared Mr.
Breitinger to be a man of hi^ii ideala
who has ever endeavored to protect the
morals of the state. It concludes with
the wish that Governor Brumbaugh ap-
point a successor to Mr. Breitinger who
will display his wisdom. The resolution
is signed by Mrs. E. C. Grice, president,
and H. Mclnyre, secretary.
A resolution to request the co-opera-
tion of all home and school associations
in Philadelphia in securing the improve-
ment of the character and subjects of
motion picture displays.
Music at the Overbrook Liked.
Philadelphia, Pa. — Patrons of the Over-
brook theater are highly appreciative >f
the excellent musical programs rendered
by Robert Donald, the organist. Mr. Don-
ald's command of the many resources
made possible by the complete Hope-
Jones organ installed in the house en-
ables him to vary and shade his selec-
tions in an attractive manner.
The Apollo Puts in An Organ.
Philadelphia, Pa. — A large Kimball or-
gan has recently been added to the at-
tractions of the Opollo, one of West Phil-
adelphia's leading photoplay houses. The
instrument was designed especially to
meet the requirements of this large house.
The tone is rich and powerful and the
handsome instrument has a wide range
of tone color since it has full orchestral
attachments. An elaborate recital inaug-
urated the new instrument on Mondav
last.
Manager of Strand Entertains.
Philadelphia, Pa. — Herbert Effinger en-
tertained a party of newspaper men at
supper at the Bellevue-Stratford last
week, following a private view of his
new Strand theater at Germantown and
Venango streets. The affair came as a
graceful close to an interesting evening
spent in viewing the many novel and
beautiful features of the new house.
His Was a Blue Bird of an Auto.
Philadelphia, Pa. — Robert Lynch, resi-
dent manager of the Bluebird exchange
here, utilized Philadelphia's famous New
Year's parade to boost Bluebird photo-
imer-
oua hove In eight, Mi Lynoh mad<
Mo I I,:' whi.'h
ii i ' i eet, in a sporty hlgh-pow-
ilnted blue with life-
palnted on the flooi
Ho- u or, I •■III,,, |.,, ,| ,,, Li,,, ,,,
No on,, missed seeing the hand
nt.
J. Fred Zimmerman Shows His Appre-
ciation.
Philadelphia, Pa, J. ""red Zimmerman,
Sr., the veteran theatrical manager, sur-
prised I he house ma n . the-
aters by paying them a New Year's visit
to tender his congratulations on the past
year's success. In appreciation of big
reports turned in by the Liberty, Fair-
mount, Orpheum and Keystone, each man-
ager was given a handsome present.
The Rodman Wanamaker Indian Film
Shown.
Philadelphia, Pa. — A remarkable motion
picture tracing the history of the Amer-
ican Indian from his first appearance to
the present day was shown last week at
the University museum here. Dr. Jo-
seph K. Dixon, leader of the Rodman
Wanamaker Expedition, of which Dr. Dix-
on was leader, delivered an explanatory
address. The film was made from ten
miles of pictures taken during the prog-
ress of the expedition, which visited ev-
ery tribe of Indians in the country, mak-
ing photographs. In its present shape
it runs 13,000 feet.
The Week's Features in Philadelphia.
Philadelphia, Pa. — Important screen
productions playing here during the past
week included Herbert Brenon's "War
Brides," starring Alia Nazimova, which
played all week at the Stanley. Tt had
been extensively advertised both by oill
boards and in the newspapers, and the
theater was packed from the first night
on.
Edith Taliaferro and Jack Sherrill in
"The Conquest of Canaan," and Clara
Williams in "Three of Many," played the
Arcadia.
Kathlyn Williams and Thomas Holding
in "The Redeeming Love" were shown
at the Palace. At the "Victoria Ince's
"Civilization" jammed the house all
week and was held over for another
week.
Lillian Walker in "Indiscretion" and E.
H. Sothern in "A Man of Mystery" divid-
ed feature honors at the Strand. Jean
Sothern in "Whoso Taketh a Wife," an
answer to Hall Caine's "The Woman Thou
Gavest Me," the first release of the Art
Photodramas, distributed locally by Harry
Schwalbe of the Electric Theater Supply
Company, was presented at the Regent
for two days.
the local office under the direction of
Manager George R. Carter. Mr. Htrscn
was originally from Cleveland witn the
American Feature Film. From Cleveland
he went to Pittsburgh as salesman for
the World Film, and was later trans-
ferred to Cleveland as branch manager.
After working out of Chicago for Vita-
graph Mr. Hirsch accepted a position with
the Bluebird.
Wm. B. Osborne Back.
Newark, N. J. — William Brady Osborne,
who will be remembered by Jersey ex-
hibitors as being an oldtime General man,
is back in Newark after a stay In Pitts-
burgh with the World Film. He is work-
ing under Manager Lester W. Adler, of
the local World Film.
Another Jersey City House.
Jersey City, N. J. — A new moving pic-
ture theater will be erected at 242-244
Jackson avenue by E. Meyer and O. Wet-
ter. The building will be a two-story
brick structure. The approximate expen-
diture is $25,000.
Lee Gainsborg Gets State Rights.
Newark, N. J. — Lee Gainsborg, manager
of the local Universal office, has secured
the state rights of the Universal produc-
tion, "The People vs. John Doe." The
feature is already booked in many houses,
among which are Terminal theater, New-
ark; Garden theater. Paterson; Regent
theater, Kearny; Temple theater, Union
Hill; City theater, Perth Amboy.
562
THE MOVING PICTURE WORLD
January 27, 1917
Get-Together Luncheon Held
Washington, D. C, Manager of Famous Players Collects a Few Patron Exhibitors
for a Talk on Business Possibilities — "Selling Points" in Films — Neatness of
Lobbies and Door Men— Good Projection Needed.
By Clarence L. Linz, 622 Riggs Building, Washington, D. C.
opportunity to enter the auditorium. This,
of course, led to the complaint by the
Police department. Mr. Beatus reports
having done a land office business .-n
the Pickford film.
WASHINGTON. D. C— A number of lo-
cal exhibitors, and, incidentally, the
Washington correspondent of the MOV-
ING PICTURE WORLD, were guests re-
cently of George M. Mann, manager cf
the Famous Players exchange, at a very
pleasant little luncheon party at the New
Ebbitt hotel. It was primarily a get-to-
gether meeting of Paramount represen-
tatives and Paramount exhibitors, called
for the purpose of ascertaining how each
might be of better service to the other.
Mr. Mann started the discussions Dj>
pointing out that the manufacturers of
films know little of what the exhibitors
and exchangemen want, and that it Is
their desire that these latter co-operate
with them to the extent that these wants
be transmitted to them.
"The purpose of this meeting," said Mr.
Mann, "is to let exhibitors know we want
this information because Paramount wants
to make pictures suitable to the needs
of the exhibitors; if they are suited to
you, you will earn more money and at
the same time our manufacturers will
earn more money. We are all traveling
the same way and all have tne Ultimate
object, success, in view."
That there is a lack of co-operation be-
tween exhibitors and exchanges, or rather
that the former do not seek all that is
obtainable from the latter, is evident from
the fact that although Mr. Mann has de-
veloped a service of advertising aids for
exhibitors, he cannot get the proper in-
terest aroused. He has also developed
a service of advertising aids for exhibi-
tors, he cannot get the proper interest
aroused. He has also developed a pub-
licity department to follow out the wishes
of exhibitor-patrons, but he cannot find
that it is patronized enough.
Some Worthwhile Tips to Exhibitors.
Mr. Carl Pierce, special representative
for Paramount, offered his co-operation
to the exhibitors of the territory in every
way possible. He corroborated the ex-
pressions of Mr. Mann and then showed
a number of ways in which the exhibitor
can make his theater bring him more
money. "Make a mental inventory of
your theater," he suggested to those pres-
ent. "Take your projection; is it as good
as you can make it, and does it have the
reception from your patrons that real,
good projection will bring. You will find
that proper projection saves in electricity.
Many exhibitors overlook their lobbies,
and the cleanliness of the man who takes
tickets^ A smart looking man at the
door and a neatly dressed lobby are pro-
ductive of additional business."
Look in Pictures for "Selling" Points.
Mr. Pierce also touched on the now
very important matter of stars, stating
that the exhibitors were inclined to pass
by the weaker stars and plug the big
ones; his recommendation is that the ex-
hibitors work as hard for the former as
for the latter. This, he declared, was a
matter of intelligent activity. He said
the business created a tendency on the
part of theater managers to sit more or
less idly bv and watch the crowds come
in. while the moving picture business was
developing along the old commercial lines.
The exhibitor will have to sell admis-
sions to his theater in a way almost as
a salesman markets merchandise. The
present time is one requiring business ef-
ficiency, he pointed out, and a man must
push his pictures in the most attractive
way He should analyze each as it comes
to him to the end that he may ascertain
some particular point that will result in
a selling point. As an instance of what
he had in mind, he pointed out the fact
that in one picture now being released in
Washington, one of the leads was taken
by a former Washington girl, who was
very much of a favorite when playing in
stock in this city. This fact could be
capitalized as a selling point and the pic-
ture shown to larger audiences.
Others Who Spoke.
Others who spoke on various subjects
of interest to both sides of the business,
or who took an active part in the meet-
ing were H. P. Mulford, the publicity
manager of the exchange; E. R. Carr, its
road man; Lawrence Beatus, of the Col-
umbia theater; Harry M. Crandall and
Joseph P. Morgan, of the Crandall Amuse-
ment Company; Corbin Sheilds, the Leader
theater; Maurice Davis, M Street theater;
A. Brylawski, of the Cosmos; N. Stein, of
the New Masonic Temple auditorium, and
J. H. Goldfrap.
Manager Beatus Has Difficulties.
Washington, D. C. — Lawrence Beatus,
manager of the Columbia theater, was re-
cently haled into the Police court on the
complaint of Police Captain Flatherfi be-
cause of having failed, or rather been un-
able to comply strictly with the fire regu-
lations for theaters in the District of
Columbia, which require that a three-foo:
aisle be maintained unoccupied between
the last row of seats and the rear wall
of each theater.
The trouble arose following the show-
ing of Mary Pickford in "The Pride of
the Clan." Despite the fact that the Col-
umbia, formerly a legitimate theater, can
accommodate 2,000 patrons, and is equiped
with a lobby 60 feet long and more than
half that distance in width, every avail-
able bit of room was jammed with hu-
manity. As a result when patrons hav-
ing witnessed the showing of the film de-
sired to leave the theater they jammed
into the crowd in the lobby awaiting an
S
Allan Moritz Goes to New Orleans.
• Washington, D. C. — Allan Moritz, and
the new Mrs. Moritz. were visitors in
Washington recently while en route
New Orleans, La., where Mr. Moritz hi
since assumed the management of the
New Orleans branch of the Fox Film
Mr. Moritz was formerly connected with
the Fox office in this city. Later, fol-
lowing his marriage, he was transferred
to the Philadelphia office that he might
be nearer New York, the home of his
bride, but now he goes away down south,
zut to a real job.
La Grippe Gets Manager Brown.
Washington, D. C. — Manager Brown of
the Washington and Regent theaters has
been on the sick list, suffering from a
severe attack of la grippe. This very
unpleasant malady is very prevalent in
Washington, and there are a number of
exhibitors and several exchange managers
suffering from its effects in a more or
less acute manner.
"Done Kept Ma Reg'lar People Out."
Washington, D. C. — George M. Mann,
manager of the Famous Players exchange-
in Washington, is telling a good story of
a colored exhibitor in this city, showing
"Hypocrites." The day following the
showing he called up the exchange and
asked to be allowed to retain it for an-
other day, the following conversation tak-
ing place:
"Las' night I was runnin' de machine
while my man was out to supper, an' I
heard a big rumpus outside. I went down
an' found a mob of niggahs jes' carryin'
away de place. Dey bus' in de doors
an' dey smash up de seats, an' I had to
move back to de ole summah box-oifice.
Mr. Mann, las' night I took in more 'nan
one hundred an' seventy-five dollahs!"
"Fine!" answered Mr. Mann, "and how
did your regular patrons like it?"
"Dats jes' it," was the reply, "Dat's jes'
why I want de picture agin. I ain't foun"
none of my reg'ler people what's seen it
yit; dem strange niggahs done fill up de
place."
Express Men and Film Men Meet and Talk
General Agents of Leading Express Companies Confer on Several Matters Look-
ing Toward the Good of the Service.
AVASHINGTON, D. C. — O. B. George,
general agent of the Adams Express and
the Southern Express companies, of this
city, and William H. Tunis, general traf-
fic agent for the Adams Express Company,
of Philadelphia, Pa., were guests of the
Washington Exchange Managers' Asso-
ciation at the first supper meeting of the
new year, in the Flemish room of the Na-
tional Press Club.
The object was the discussion of matters
of interest both to the film and express
businesses. First there is the little mat-
ter of delayed C. O. D.'s; the unauthor-
ized waving of C. O. D.'s by employes of
the companies; unsatisfactory pick-up and
delivery service, and other things.
Let it be said at the outset that the
representatives of the express companies
showed a very marked desire to co-oper-
ate with the exchangemen in every pos-
sible way. They stated that the business
handled in Washington alone, as far as
the Adams and Southern are concerned,
totals $150 a day. a sum well worth ob-
taining. Of course, this is not net to
the express companies, for the railroads
receive as their share for carrying the
films 5 21" per cent, and the balance has
to cover all losses, as well as the oper-
ating expenses. This $150 a day does not
cover the circulating of films which com-
mences after they leave Washington, from
which an additional and large revenue i*
collected by the express companies.
Messrs. George and Tunis whispered »
few things for the benefit of the exchange
managers, which, if carried into effect,,
cannot help but prove highly desiraole-
for them and the exhibitors in this terri-
tory as well. The WORLD correspondent
has been promised a paragraph or two of
news along this line that will prove high's
interesting.
Hy-Art Buys Interest in "War's
Women."
Washington. P. C. — The Hy-Art Mas-
terplays Company, in the Barrister build-
ing, has taken over the interest of N.
H. Spitzer in "War's Women," and at the
same time Mr. Spitzer has relinquished
his interest in the company itself. Mr.
Spitzer came to Washington some time,
ago to obtain a connection with the Hy-
Art. after a considerable experience in
the other end of the business, that of dis-
posing of states rights. He wanted to try
out working with the exhibitors. Appar-
ently he prefers the work of his previous
connections better, for he has rejoined
Samuel Cummins, who recently secured:
rights to a large feature film.
January 27. 1917
THE MOVING IMCTURK WORLD
Buffalo F. I. L. M. Club Grows.
BUFFALO, N. V. "Eighty per cent of
the exchanges of Buffalo have Joined
• in organization," said .1 k. Klmbi
dent of the Buffalo F. 1. L. M. Club,
we hope soon to have (hrm all as
iers." Mr. Kimberlej Is manager of
rid Film, Buffalo.
"Our club is for t ho benefit of both the
inhibitors ami the exchanges," he con-
"The chairman of our grievance
■Ommlttee is one of the largest exhibitors
n this city. All just complaints will be
.i hearing. This Is purely an or-
uon for the betterment of business
i! concerned. We are affiliated with
be New v.. ru F. i. I., m. Club. We hold a
hncheon and meeting every Monday."
Sudden Death of Frank D. Kingsbury.
Corning, X Y.— Frank l>. Kingsbury,
Who was president of the Corning opera
louse association for many years, died re-
■eutiy in that city. He expired suddenly
it his home after returning from a fanoy
livss ball at the home ot General Austin
pthrop, where, despite his 70 years, Mr.
Kingsbury had engaged with the other
nests m dancing the Virginia reel.
Picture Theaters Prepare for Billy Sunday
As Sailors Prepare for a Calm, Buffalo Exhibitors Are Going to Put Up More Sail
and Get Advantage of Every Breeze. I
Bj Joseph McOulre, E Lewis Block, Buffalo, N i
the evaiiKeliHt. They u in
iaper and "t her advei Using i" partly
•n •! the powerful publicity "i the Bun-
• ampaign. Thej do not b
lying down befon keen rivalry, but win
keep up an u«rii-snive Bghl foi patronage
during February and March,
"We are ten minutes walk from the
Bundaj tabernacli ami the meetings there
will certainly hurl our trade." said Fred
Stressor, associated with his father, i
fried Btrasser, owner ol the Bmblem mov-
ing picture theatei al J and
Ferrj streets, "if we were ■ stone's
throw from the Sunday sessions, w<- would
then K>'t the overflow of bis business, We
will imt he so fortunate, however, on ac-
count of our location. As the people of
our neighborhood can walk to the taber-
nacle, they will go every night. They
will say: 'We can see moving pictures
any time, but we cannot always see and
hear .Sunday.' Patrons of theaters lo-
BUFFALO, N. Y.— Will Hilly Sum;
coming to Buffalo demoralise the mo> -
Ing picture business here during the eight
weeks' visit of the evangelist, beginning
January 18? This is a question which
is being discussed i>> the local exhibitors
and eXOhange men
"Billy Bunday'a meetings will hurt our
receipts, just as circuses or plagui
infantile paralysis would keep down our
attendance," was the comment of our ex-
hibitor. Some, on the other hand, believe
that the Sunday meetings will attract
thousands of visitors from Ihr suhiirlian
towns, including Canadians, and thai
many of these will not consider their
trips here complete without also attend-
ing some of the high-class moving pic-
ture shows of the downtown district.
Knowing that competition is the life
of trade, many of the exhibitors will
strengthen then- shows during the etaj of
Pittsburgh Screen Club Stages a Smoker
Fanuary 7 Sees Enthusiastic Gathering of Film Men— Miles Gibbon Elected Presi-
dent of Club — Social Entertainment.
By Pittsburgh News Service, 6106 Jenkins Arcade, Pittsburgh, Pa.
D ITTSBTJRGH, PA.— The Pittsburgh
Screen Club successfully staged its first
innual smoker and entertainment Sunday
afternoon, Jan. T, in the headquarters iii
:he Lyceum building, and it proved to be
>ne of the most enjoyable functions in
:he history of the organization. While
:he attendance was moderate, although
Uiite representative of the trade, the
rreatest enthusiasm prevailed throughout
ind was voiced in a number of talks on
he work as planned for the new year.
Vrrangements were made to give regular
nonthly pre-showings of big feature plc-
Ores under the auspices of the club, de-
ails to be announced later.
George W. Schweitzer was master of
•eremonies and engineered the social end
>f the affair in an able manner. Enter-
ainment was furnished bv an excellent
luartet and other vaudeville talent, this
eat ure being in charge of Al. W. Cross,
vho put it on in his usual brilliant style.
Meanwhile luncheon, smokes and other
iccessories were provided in generous
luantity.
New President Elected.
A brief business session was held for
he purpose of electing a new vice-presi-
lent to succeed Guy Ainsworth. who re-
igned upon leaving the city some time
go. Miles Gibbon, of the K." E. S. E\ ex-
hange. was the immediate choice of the
lnb, and he was installed at once. A
ommittee was appointed to arrange for
nother social gathering of the club in
he near future, as the success of the
rst smoker was unanimously declared
lost encouraging.
C. G. Kingsley Goes Over to Fox.
Pittsburgh PPa. — One of the most im-
portant managerial changes that has
taken place here in some time has been
announced by the Pittsburgh office of the
Famous Players. C. G. Kingsley, who
has had charge of the branch for the past
six months, tendered his resignation on
January 1 and has accepted a similar po-
sition with the Fox Film as manager of
the Detroit office. It is understood that
he is to leave soon on a trip to Europe
in the interests of the Fox organization.
D. Leo Dennison heads Local Famous.
Pittsburgh, Pa. — Mr. Kingsley has been
succeeded at the Famous Players by D.
Leo Dennison, one of the most able and
prominent film men in the country. Mr.
Dennison has been persnoal representa-
tive in Pittsburgh of Mr. Steele, of the
Paramount.
"The Crisis" Headquarters Here.
Pittsburgh, Pa. — H. P. Wolfenberg and
Joseph Levy, handling "The Crisis'' in
this territory, have been stopping at the
William Penn hotel recently, and it is
understood that they are planning to
make their headquarters in this city. Mr.
Levy, who was formerly manager of the
Fox exchange in St. Louis, is a Pitts-
burgher and has many friends here.
Hold Discussion on Pictures for Children
•ittsburgh Educators and Others Interested in Motion Picture Consider an Organi-
zation to Help Better Films Movement.
Practically all of the speakers opposed
censorship in unmistakable language ana
declared it to be unnecessary and unde-
sirable. A committee of selection of spe-
cial programs for children was strongly
advocated. Superintendent Davidson stated
that he is a firm believer in moving pic-
tures as an educational factor, and pre-
dicted that in time they will be estab-
lished in all schools as a regular part of
the school system.
The result of the meeting was the ap-
pointment of a committee to carry on the
work in conjunction with the Children's
Service Bureau. The committee includes
the following: Mrs. Edward A. Jones,
president of the Congress of Women's
Clubs; Mrs. F. Q. Fothergill, president of
the Pennsylvania Congresn of Mothers;
Mrs. Carl J. Fechheimer, of the Drama
League; Miss Alice X. Parker, of the
Council of Jewish Women, under whose
auspices the meeting was held.
PITTSBURGH, PA.— Much interest has
roused in Pittsburgh moving pic-
ure circles bv a movement to form an
rganization to provide special pictures
or children. The trade in general has
aken a favorable attitude, as it is be-
that it will help eliminate the talk
f proposed legislation barring children
nder a certain age from moving picture
heaters in this state. A meeting of prom-
lent educators, civic authorities and bus-
ess nun was held at the Fort Pitt hotel
i Saturday, January 6, for the purpose
f discussing the proposal with a number
' leading women's clubs which are pro-
pting it. Addresses were delivered by
uperintendent William M. Davidson, of
arlahd, president of the Chamber of
ommerce and member of City Council,
nd a committee of three university pro-
issors. M. J. C. Kornblume, of the" Row-
•nd and Clark theaters, spoke as rep-
pentative of the moving picture inter-
its.
cated some distance from the tabernacle
will not go every evening to the meet-
ings, so that these houses will not be hit
as hard as we will be."
J. W. Fuller.
New Pathe Manager Going in for
Efficiency.
Buffalo, N. Y. — The accompanying pic-
ture is that of J. W. Walter, who was
recently appointed manager of the Pathe
exchange, Buf-
falo. Details of
his appointment
have already ap-
peared in The
Moving Picture
World. Mr. Ful-
ler was visited
this week by V.
H. Hodupp, as-
sistant to C. R.
Seelye, business
manager of the
Pathe. Mr. Hod-
upp will be pres-
ent at the open-
ing of the new
headquarters of
the Pathe at 269
Main street.
"An efficiency
department will
be a strong fea-
ture of our Buf-
falo exchange,"
Mr. Hodupp said.
'When an exhibitor books a film, he is
going to get it. Our new location will
help us give superior service. Another
advantage will be our new 6,000-reel
vault.
Club Tenders B. J. Brandon a Luncheon.
Buffalo, X. V.— At the last meeting of
the Buffalo Screen Club,. B. J. Brandon,
representative of the serial department
of the Mutual Film. Buffalo, tendered his
resignation as a member of the board of
governors of the club. Mr. Brandon re-
quested that he be made a non-resident
ber of the club on account of his
transfer to the home office of the Mutual
Film in Chicago. Instead he was prompt-
ly made an honorary member, after his
resignation as a governor.
Before his departure the members of
the club tendered Mr. Brandon a lunch
eon at the iroquois hotel and presented
him a valuable amethyst ring. G. H.
Christoffers, president of the club, and
other members, paid a tribute to the ag-
gressive and honorable methods which
Mr. Brandon used in and out of his de-
partment, and his loyal support to tho
upbuilding of the club. Mr. Brandon made
an appropriate reply. He has been with
tutual in this city for the past eigh-
teen months. His successor as represent-
ative of the serial department of the
Mutual. Buffalo, is Gilbert H. Penn, form-
erly assistant local manager of the Mu-
tual branch.
564
THE MOVING PICTURE WORLD
January 27, 1917
Youngstown to Have New Theater
Federal Holding Company Takes Fifty-Year Lease on Excelsior Block at Fed-
eral and Hazel Streets — President Campbell Announces a New Picture Theater
—Will Seat 2,000 and Cost Quarter of a Million.
By Kenneth C. Crain, 610 First National Bank Bldg., Cincinnati, O.
YOUNGSTOWN, O. — The Federal Hold-
ing Company has taken a fifty-year
lease on the Excelsior block, at Federal
and Hazel streets, and President L. J.
Campbell announces that a handsome
modern moving picture theater will be
constructed on the site during this year.
Possession of the property will be given
on April 10, and work will be rushed,
with a view to opening the house by
Thanksgiving. It will cost in the neigh-
borhood of $250,000, and will seat 2,000
people, making it the largest theater in
the city. Luxurious quarters for both
men and women, a pipe organ, costly
decorations and other features will add
to the attractiveness of the house, which
will be designed by C. Howard Crane, of
Detroit, who has a national reputation
as a theater architect, assisted by Stan-
ley & Scheible, of Youngstown. The site
has a frontage of 65 feet on Federal
street and 150 feet on Hazel street.
Public interest in the project is being
stimulated by an offer of a prize of $25
for the best suggestion for a name for the
new house. General Manager C. W. Dei-
bel, of the Federal Holding Company, will
receive the names, at 202 "West Federal
street. The company is backed by some
of the leading financial interests of the
city, and there is no doubt of its inten-
tion and ability to carry through the pro-
ject.
Strand's New Sign Breaks Record.
Dayton, O. — The sign erected to adver-
tise the new Strand theater, Dayton's new-
est and handsomest house, is one of the
largest electric signs ever built in the city.
It is 75 feet above the pavement and 2,000
electric lamps are utilized in obtaining a
shower effect. The front of the theater
is brilliantly illuminated, aside from the
sign, being studded with lamps, while the
lobby and front are lighted by numerous
small lights and by three big 500-watt
nitrogen lamps.
Theodore C. Chifos Helps Miami Valley
Hospital.
Dayton, O. — Manager Theodore u. Chi-
fos, of the Apollo theater, recently dem-
onstrated his public spirit in aid of a good
cause by donating his gross receipts on
a given day to the fund being raised for
the benefit of the Miami Valley hospital,
one of Dayton's pet institutions. Special
efforts were made to draw a large crowd,
and the day was highly profitable to the
fund.
Keith Interests Will Improve Property.
Cincinnati, O. — A loan of $350,000 has
been made by a local bank to the inter-
ests behind the move for the improve-
ment of the property around and includ-
ing Keith's theater, secured by the Keith
property itself. It is understood tnat
these interests have options on property
fronting on Fountain Square also, includ-
ing that of the Fountain Square Theaters
Company, the United Theaters Company
and others, owning the Star and Bijou
theaters, and that arrangements may be
made to extend the proposed improve-
ment to Fountain Square. At present no
drastic changes to Keith's theater are pro-
posed, and the new building contemplated
will be built around it.
"Flashing Badges" No Nuisance.
Cincinnati, O. — A report which gained
circulation in Cincinnati recently to the
effect that policemen and firemen have
been gaining admission to theaters and
other places of amusement by the simple
expedient of "flashing their badges" cre-
ated much feeling at City Hall, where it
was vigorously denied. It was declared
that policemen and firemen enter theaters
only in the course of their duty, and, on
the other hand, theatrical men all through
the downtown district, including the man-
agers of the leading moving picture houses,
declared that they had never made any
objection to admitting members of the two
departments, but that, on the contrary,
they desire them, in the interest of safety.
As far as the moving picture houses are
concerned it seems that there has been lit-
tle or no abuse of the authority of a city
service badge as a means of gaining ad-
mission, and that only men assigned to
duty have entered the theaters.
F. F. Stoll May Produce Film.
Cincinnati, O. — Capt. F. F. Stoll, author
of "The Bond Millions" and principal pro-
motor in the Congress Film Corporation,
which will produce it, seems to mean busi-
ness. At least, it has been definitely an-
nounced that he has closed a contract with
James J. Corbett, actor and former heavy-
weight champion, to take the leading part
at a large salary, apparently feeling that
no one else would quite fit the part. Cor-
bett was in the city recently filling a vau-
deville engagement, and Captain Stoll went
with him to Lexington, Ky., where the deal
was closed. In spite of the fact that the
picture is still in the scenario state, rights
to several states have been sold, Frank
Bernard, of Cincinnati, purchasing the
Ohio rights.
George F. Weaver Promoted.
Cincinnati, O. — George F. Weaver has
been made assistant district manager ol
the World Film in
. this territory, and
his rapid rise has
been a striking
example of a good
man's coming to
the front quickly.
It is only a little
over six months
since he was a
salesman. He has
been local man-
ager of the Cin-
cinnati exchange
and is now pro-
moted again. He
has made a host
of friends among
I exhibitors and ex-
changemen here.
His acquaintances
say that his rise
(demonstrates the
, fact still further
that the film busi-
ness can use and
reward men of his
integrity and abil-
ity. His good disposition and sane judg-
ment are qualities that have told in his
success.
Geo. F. Weaver.
Sign Fell on Passerby, Theater Has
to Pay.
Newport, Ky. — A verdict for $425 was
rendered by a jury in the Circuit Court
against the Hippodrome Theater Company,
recently, in favor of a woman who alleged
that a sign advertising the theater had fal-
len on her. However, inasmuch as she
claimed permanent serious injuries, and
asked damages of $10,000, the Hippodrome
management does not feel so cast down
over the result of the case as it might.
Cleveland Mayor Wants No More of Nude
"Purity" Brought Out a Complaint from Someone — Mayor Sends Representative to
Tell All Exhibitors Not to Show Film Like It.
By M. A. Malaney, 21S Columbia Bldg., Cleveland.
CLEVELAND, OHIO. — "No more nude
women in films in Cleveland."
That's the edict issued by Mayor Harry
L. Davis to the police department last
week.
It's all because someone complained
about "Purity" at the Strand theater.
The mayor didn't stop this showing, be-
cause it had been booked for two weeks
and he didn't want to interfere with Man-
ager Adler's rights. The film had been
passed by the Ohio censors, with several
cuts, but a couple of nude scenes were
left in it. But the chief of police sent
his officers to every theater in the city
and notified them that in the future they
should be careful about what they book,
because instructions were issued that in
the future the police would not allow
them shown, censored or not censored.
week at the Walnut theater, Cincinnati,
and a week at the Alhambra, Toledo.
Incorporate "Idle Wives."
Cleveland, O. — The Idle Wives Photo-
play Company was incorporated at Co-
lumbus, O., last week. It is a Cleveland
company, directed by the same people
who directed the successful tours of the
"Where Are My Children?" feature, of
which Al Brandt is manager.
Fox Feature Opens.
Cleveland, O. — "A Daughter of the
Gods" opened in northern Ohio at the
Valentine theater, Toledo, O. It played
to a record business during the first
week's engagement. The Cleveland book-
ing is for the Keith Hippodrome, a vaude-
ville house seating over 4,000. This pic-
ture follows the vaudeville season in the
spring.
The first showing in northern Ohio of
"Civilization" was at the Strand theater,
Akron, starting New Year's Day. It did
a big- business.
"Witching Hour" Bought.
Cleveland, O. — McMahon and Jackson,
of Cincinnati, have purchased the states
of Ohio and Kentucky on ''The Witchirg
Hour." They in turn have disposed of
rights for northern Ohio to the Exclusive
Photoplays, Inc., Cleveland.
The first bookings on this feature was a
Four Exchanges Combine.
Cleveland, O. — Four local independent
film exchanges have been combined ■with-
in the last two weeks.
They are: The States Film Company, J.
Frank Hatch Film Company, the Ohio
Feature Film Company and the Exclusive
Photoplays Company. The name of the
new concern is Exclusive Photoplays, Inc.
Mr. Hatch has withdrawn from active
work in this field, having gone to his
theaters in New Jersey. W. W. Kupl has
sold his interests in the Ohio Feature
Film Company, and the owners of the
States Film Company have withdrawn.
Those in the new Exclusive Features.
Inc., are Messrs. F. L. Greenwald, Fred
and Victor Schramm, J. J. Mooney and
J. E. Surrell.
The 10th Anniversary Number
will be referred to for years as a guide
to the progress made in this industry
from 1907 to 1917. Biggest advertiM
ing value ever offered. March 10th.
Advertising forms close February
23rd.
Ian. i.un 27, 1917
THE MOVING PICTURE WORLD
"Pearl of Army" Canadianized.
Toronto, Ont. Exhlbl odl] num-
ber gathered at the Strand theater, Toronto,
on Thursday evening, Jan. I, to witness the
priv.it,. screening of three episodes of tho
r. ith.. serial, "Pearl of the Army." when it
discovered that the prints of tins re-
lease for the Dominion hail been i ion
Ely Canadianized. Moving pictures of sir
Robert Borden, Premier of Canada, Sir Wil-
frid Laurler, leader of the Liberal opposl-
tlon In Canada, and other prominent Cana-
dian citizens, together with Canadian sub-
titles, had been added to the picture to
(ring about this result.
The Strand theater was also well tilled
private showing of five episodes of
the latest Mutual serial, "Lass of the Lum-
Eerlands," on Monday evening, Jan. S, un-
der the auspices of W. P. Barrett, local
representative of the Mutual.
Film Change-About in Canada
Marc Brock Takes Over Toronto's Strand— May Make ■ Theater Chain— Clarence
Robson Will Manage Strand — Changes in Management of Local Exchanges —
Two Exchange Supervisors for the Canadian Mutual.
Bj u '. m. Gladlsh, 1368 Qerrard street, Baal Toronto, Ontario, Can.
TORONTO, Ontario. — Thlpgs in general in
the Toronto olrcle of Dims have been
so turned upside down during tin- past feu-
days that a n, -w Inventory of the trade win
literally have to be taken before exhibi-
tors of this territory win again know who's
who and w h.
Torontonians Want No Vaudeville.
Toronto, Ont. — After experimenting with
vaudeville acts as added attractions for
two months. R. S. Marvin of the Beaver
theater has decided to discard the "vaude"
stuff and lias increased his film programme
Instead. Mr. Marvin had two of his lieu-
tenants, Messrs. Mulhall and Green, make
a house-to-house canvass of West Toronto,
where the Beaver theater Is located, to as-
certain the opinion of residents who were
or would be patrons. This census showed
that the vaudeville numbers were keeping
people away from the house rather than
attracting patronage.
Marc Breck Assumes Charge of Strand.
The dizzy whirl started When R, S, Mar-
vin ceased to be manager of Toronto's big
downtown house, the Strand Marc Brock.
the well known New York the.it •
date, was In Toronto when the oh
made, and it is understood that he has as-
sumed financial control of the theater.
Harry Brook, his brother, has three picture
theaters in Ottawa, it is declared, and it is
possible that a chain of theaters in Canada
will be acquired by the Brocks. The suc-
cessor of Mr. Marvin as manager of the
Strand is Clarence Robson. formerly man-
ager of the All-features, Ltd., a local in-
dependent exchange, while Mr. Marvin be-
comes manager of the Beaver theater. West
Toronto. Mr. Marvin is also directly in-
terested in the big 2,200-seat theater at
New Glasgow's Roseland Theater Opens
Exhibitor N. W. Mason Throws Open N
Trenton, N. S., to
By P. P. Sully. 6S Landsdow
NEW GLASGOW, N. S.— Final arrange-
ments have been completed by N. W.
■ass on for the opening of his new $80,000
Ros. land theater on January 15. As the
opening attraction Mr. Mason will offer
the Bluebird subject, "Little Eve Edgar-
ton." featuring Ella Hall and Herbert
Rawlison. Mr. Mason and his partners
have already purchased ground at Tren-
ton, N. S., for the erection of a new $10,000
theater, which is to be ready by April 1.
The new theater will have a seating ca-
pacity of about 500, and will be one of
the branches that Mr. Mason is to have
In that section. The Empire theater at
Westville. which has been closed for
some little time, is to be opened by the
hustling manager within a few weeks,
and will furnish a second booking place
for the features pictures, which are to
be shown in the Roseland.
ew $80,000 Picture House on January 15 —
Have New Theater.
ne Avenue, St. Johns, N. S.
Acker extended his shows later than any
other exhibitor, and to him belongs tne
distinction of having the longest business
day since the establishment of the in-
dustry in Halifax.
Foxfilm Notes.
St. John. N. B. — "Social Pirates," the
first of the Fox Film comedies, is to be
released in this territory in the middle of
February, and Carl Crawford, manager of
the local Fox exchange, says the bookings
are coming in fast. Fox features are now
being shown In St. John by Billy Smith,
manager of the Empress; by A. B. Farmer,
at the Star, and Fred Trifts at the eGm.
L Sourkes, who has been connected with
the local Fox exchange, has been recalled
to the Montreal office to go on the road
in that territory. While in the Maritime
provinces he was very successful and
made a host of friends.
Maritime Business Notes.
Halifax, N. S. — "The Purple Mask" is
making its debut in this territory with
a great flurry of advertising. Steve C.
Hurely, of St. John, secretary of the Mari-
time Exhibitors' League, and fanager of
the Unique and the Lyric, is featuring the
first installment at the former theater,
and it is also being featured at the Palace
theater, Sydney, the Empire, this city,
and the Academy of Music, New Glasgow.
St. John, N. B. — With the city bristling
with the war spirit, pictures of the
trenches and the work of the British and
Allied forces prove great drawing cards.
The Universal production, "The Camp-
bells Are Coming," which was seen here
at the Imperial several months ago, his
been given a return booking by Thomas
Prince, manager of the Palace, and will
be shown there in a short time.
Manager Acker Ran Six Shows.
Halifax, N. S. — A new record, perhaps,
for one day's business and the number of
consecutive performance for one day has
beenestablished by L. R. Acker of the
Family theater, who on New Year's day
ran six complete show-s, finally closing the
doors of the theater at 2 A. M. January
2. Halifax theaters have never extended
their shows later than 10:30 or eleven
o'clock, but the mass of people that be-
sieged the doors of all motion picture
houses that evening meant that the thea-
ter managers must show until every pat-
ron had had his holiday outins. Mr.
Manager Kitty Had a Big Dragon.
Yarmouth, N. S. — K. Kelty, manager
of the People's theater, is a firm be-
liever in the value of advertising. on
the opening night of "The Yellow Menace"
he had built a dragon forty feet long. This
was displayed, decorated with lanterns,
in the lobby, and the patrons as they
entered the theater were surrounded by
a truly .Oriental atmosphere. The display
was both novel and attractive, and proved
to be a big business getter.
Many Feet of Film Show Local
Agriculture.
St. John, N. B. — A most distinguished
audience recently assembled at the Im-
perial to witness a screening of the views
taken by the New Brunswick Immigra-
tion Bureau. These pictures, some G.000
feet of them, advertise the plendid possi-
bilities offered on New Brunswick farms.
The views were shown exactly as they
were taken, without titles, subtitles or
proper arranging.
Camp Borden, Ontario, and th<
theater al Annus, ■ intario
Strand Weekly Sold.
With the change in strand management
came the decision to dispose ol the thsa-
Mi, to. ami the strand Weekly, s local
newi picture, which was not a paying pro-
on, accoi tatementi from re-
liable a ul borli lea, To da t a only one i b
has been made in the staff pirsonnel Of tho
theater and Mr. Mitrh.ll is remaining as
manager for tho front of the hoti
James Travis to Manage Allfeatures.
The next step was the appointment of
James Travis, formerly Patl enta-
tlve here, to the managership of All-fea-
tures, Ltd., and Travis has also started to
work up a number of big state riKht propo-
sitions already.
Wally Davidson Heads Local Pathe.
With the passing of Travis to All-fea-
tures, Ltd., Wally Davidson, formerly of
the Mutual and Blue Bird, took possession
of the manager's office at the Pathe branch,
known as the Specialty Film Import, Ltd.
A. F. Patenaude, acting manager for this
branch, stays with the firm. Mr. David-
son's brother, who was with the Vitagraph
office here, has also left Toronto for Chi-
cago.
Glenn Kerr to Run Mutual Office.
Glen Kerr, formerly booker at the To-
ronto Mutual branch, has become manager
of the Mutual office in Montreal in succes-
sion to Mr. Malcolm, who has gone to
Chicago to join C. B. Price with Super
Pictures, Inc. Price was formerly Cana-
dian general manager for the Mutual.
The largest staff of experts in all
departments makes the MOVING
PICTURE WORLD the one paper in
the trade that fully fills the require-
ments of eVery reader.
Two Mutual General Supervisors.
Announcement has also been made that
W. F. Barrett, Toronto Mutual manager,
will henceforth have general supervision
of the Mutual branches In Eastern Canada,
while J. H. Boothe, manager of the Winni-
peg branch, will be the general supervisor
for the west. On account of the advance-
ment given Barrett, the responsibilities of
Art Wilbur at the Toronto office have been
increased.
E. Auger Representing Vitagraph.
Not long ago E. Auger, one of the big
men of the film industry, visited Toronto
as general exchange supervisor for the Mu-
tual. He was scheduled to stop off at Tor-
onto again on Jan. 15, but this time as rep-
resentative for the Greater Vitagraph. Mr.
Auger is well known throughout Eastern
Canada, having made his start under L. E.
Ouimet, Pathe general manager for Canada
Metro Gets Permanent Injunction,
Toronto, Ont. — Announcement has been
made here that Metro Pictures, Ltd., con-
trolling Metro releases in Canada, had ob-
tained a permanent injunction against the
Standard Film Service, Ltd., restraining the
latter from making further use of Metro
subjects throughout the Dominion or of
disposing of the Metro films in any way.
This is the outcome of the big legal dispute
between the two Canadian film corpora-
tions. Henceforth the regular Metro re-
leases will be booked in Canada through
the branches of the Specialty Film Import,
Ltd.
566
THE MOVING PICTURE WORLD
Tennessee Women Draft Bill
Censor Measure of Radical Nature Has Been Prepared by Hamilton County
Women's Club Representatives and Presented to the County's Assemblymen
— Calls for Five Censors in Every T own or City.
By J. L. Ray, 1014 Stahlman Building, Nashville, Tenn.
CHATTANOOGA. TENN.— The Hamilton
county delegation to the Sixtieth
General Assembly, Tenese Legislature,
has been requested to stand sponsor for
a measure providing for state censorship
of moving pictures in Tennessee. The bill
was drafted by the Hamilton County Coun-
cil of Women, an organization represent-
ing 6,000 members of women's clubs in
this vicinity, and strong pressure will be
brought to bear upon the legislative body
by representatives of these clubs to in-
sure its passage, and enactment into law.
Provisions of the bill inclnde the estab-
lishment of a board of five, to be ap-
pointed by the governor, consisting of
three men and two women, for each town
and city in the state where moving pic-
tures are shown.
Exhibitors Aroused Over Censor Bill.
The Tennessee exhibitors have become
aroused over the prospect of operating
under a state censorship law, and are writ-
ing letters and seeking personal inter-
views with the legislators in an effort to
forestall its enactment. One of the lead-
ing exhibitors of Chattanooga has ob-
tained clippings from one of the news-
papers in his city and mailed a copy of
each of the large exhibitors over the
state, requesting that each theater man-
ager do his part toward preventing its
passage.
, Practically every woman's club and par-
ent-teacher organization in the city has
discussed the question of moving picture
censorship, and taken action relative to
the current productions shown at Chat-
tanooga photoplay houses. A year ago
the Chattanooga Women's Club fostered
a campaign for special pictures for chil-
dren, and for a while these were shown
at a Market street theater every Satur-
day morning. The plain failed, and this
was attributed to the fact that the public
refused to co-operate with the club and
the moving picture management.
Theater managers in every city and
town in the state where pictures are ex-
hibited should follow the lead of their
fellow exhibitor in Chattanooga and work
to prevent the passage of this bill. Up
to the time this article was written the
censorship measure had not been intro-
duced on first reading in the legislature,
which is now in session, and there is
time for some valuable work to be done
by the picture interests before the bill
Is taken up for active consideration and
discussion.
Ex-Manager Shelton With Brenon.
Nashville, Tenn. — In a letter received
here, Roy Shelton, ex-manager of the
Strand theater at Nashville, announces
his affiliation with the Herbert Brenon
Film Corporation, in the capacity of di-
rector for the Brenon productions. Mr.
Shelton is now working on "The "Eternal
Sin," a feature release starring Florence
Reed and William E. Shay. While widely
known in the South as a leading thea-
trical manager, few of Mr. Shelton's
friends realized his qualifications for the
important duties incident to a director's
work, ami wish him every success in his
new venture.
Fox Star to Visit Nashville.
Nashville. Tenn. Harry Illlliard, cele-
brated star of William Fox's version of
Romoo and Juliet, and other late features,
will pay Nashville a visit in the near fu-
ture. Mi-, liiiiiavd formerly lived in this
city and has a number of relatives here,
as "ell as a host of friends. Trior to en-
tering upon his work an the speaking
stage, Mr. Hilliard prepared himself to
become a physician, but turned in prefer-
ence to the dramatic profession, where he
has achieved remarkable success both on
stage and screen. The actor will be ex-
tensively entertained while in Nashville,
and wil probably appear at local picture
houses.
The Princess Speaks.
Memphis, Tenn. — Following a question
propounded the public through the press,
"Why should the Triangle, World and
Bluebird film manufacturers discriminate
against the Princess theater?" the pro-
gram for the Victoria theater of Atlanta,
dated December 3, is cited, which includes
Clara Kimball Young in "The Feast of
Life" (World); Bessie Love in "Hell-to-
Pay Austin" (Pine Arts); William Collier.
Jr., in "The Bugle Call" (Triangle); and
"The Evil Women Do" (Bluebird). The
Princess makes the following assertion:
January 27, 1917
"The opposition obects, so we are cut
off, and you pay 10, 15 and sometimes 25
cents to see the above stars." The Prin-
cess, which is one of the largest and finest
houses in Memphis, claims that unfair
discrimination is being practiced against
it, as shown by the fact that other houses
are being permitted to run this service
at five cents. This house adheres to the
strict policy of five-cent admissions, and
its slogan is "Five Cents — Why Pay
More?" and highest grade multiple fea-
tures are shown at that price. [The Mov-
ing Picture World has repeatedly pointed
out the senselessness of five-cent admis-
sions to large and expensive productions.
An exchange might commendably refuse
service to any theater on this score; buc
there should be no exception. — Ed.]
Manager Wm. P. Haslett Takes Bride.
Memphis, Tenn. — Wm. P. Haslett, local
manager for the General, was married on
January 6 to Miss Lily Blackwell Brown
of Philadelphia. Since assuming manage-
ment of the Memphis branch in November
Mr. Haslett has made scores or new
friends in .the film industry, who hasten
to congratulate the popular official. Mr.
and Mrs. Haslett will make their home
at 822 Jefferson avenue, Memphis, after
January 15.
fake Wells Buys More Theater Interests
Strand-Vaudette Stock Has Now Been Added to Other Local Holdings
Forsyth, Lyric, Odeon and the Rialto.
By A. M. Beatty, 43 Copenhill avenue, Atlanta, Ga.
-Owns the
ATLANTA, Ga. — Jake Wells, who al-
ready owns four theaters in Atlanta,
has purchased large interests in the
Strand-Vaudette Company controlling the
Strand and Vaudette theaters, and thereby
becoming the dominating factor in the lo-
cal motion picture field.
Rumors of Mr. Wells's intentions have
been going the rounds for some time, but
not until he closed the contract Friday,
Dec. 29, and authorized a statement, did
the purchase become definitely known. He
now owns the Forsyth, Lyric, Odeon and
Rialto theaters, and is prominently iden-
tified with the Strand and Vaudette.
Mr. Wells's association in the Strand-
Vaudette Company will not affect the
present management of fhese theaters, al-
though he will head the company. Alpha
Fowler, who has conducted them tor the
past six months, will continue as general
manager of both houses.
Relations between the exhibitors and
the exchanges still continue to be
marked by the usual policy of "live and
let live" that has always characterized
such dealings in this city. If the ex-
hibitors have any special grievance they
are keeping mighty still about it. They
have all been asking for good comedies
to round out their feature programs with,
and the producers seem to be rising to
the demand and giving them what they
want.
Big features still have the preference,
and serials continue as popular as ever.
ST. LOUIS FILM BUSINESS 1917.
By A. H. Giebler, 4123 Westminster PL,
St. Louis, Mo.
ST LOUIS, MO. — Things look good for
St. Louis for the coming year. There
is, of course, the usual number of croak-
ers who declare that the business is go-
ing to the dogs and that there is no
money in exhibiting pictures any more.
But in the main the optimists are in the
majority, and they are all making big
plans for the coming year.
Business for the two or three weeks
immediately preceding the holidays was
slack, but now that the present buying
and visiting and merry making and the
general high jinks are over, the people
are digging down in their pockets and
finding the nickels and dimes necessary
to take them to the theaters showing
their favorite films.
Business from a standpoint of admis-
sions is decidedly better than this time
last year. A number of houses are get-
ting more money at the door than be-
fore; among them, the New Grand Cen-
tral, the West End Lyric, the Pageant,
the Royal, the King's, the Fairy, and a
few others. The general prosperity that
has spread out all over the country
makes the possibilities of still more
nouses raising their admission prices,
especially the live-cent houses.
"Crisis" Makes Splendid Impression.
St. Louis, Mo. — "The Crisis." which
opened at the New Grand Central theater
on Dec. 24, is creating a splendid im-
pression on audiences and playing to
packed houses. Manager William Sievers
is exhibiting the film in an elaborate
manner. A special publicity campaign is
being used to exploit the film and to
awaken public interest in the local and
historical side of the feature. St. Louis
is the scene of the story of "The Crisis."
and Winston Churchill, the author, gath-
ered most of the historical data of the
novel from the archives of the Missouri
Historical Society, and much of the
actual work of writing was done in St.
Louis. All these facts are being brought
to the public notice through the press,
and a souvenir program, which is dis-
tributed.
Capt, Stanley Lewis, an ex-a-my offi-
cer, who uses an automobile which has
a machine gun mounted on the side, is
assisting in the publicity work. Capt.
Lewis gives lectures in the schools, and
before various Clubs and societies, his
subject being Abraham Lincoln and the
part he played in "The Crisis." Capt.
Lewis also gives short talks in the book
departments of the big stores. These lec-
tures are illustrated with free-hand car-
toon pictures of Grant, Lincoln, and the
principal characters of the play. These
sketches are handed out to the public at
the lectures.
Manager Sievers intends to run "The
Crisis" for five weeks. Admission prices
ranging from 25 to 75 cents are charged,
and all seats in the theater are reserved
at the night performances.
January 27, 1917
THE MOVING PICTURE WORLD
5(>7
Big Feature Rights Corp. Extending.
Louisville,
Ky.
The 151k Peaturei
Louisville Keith Chain Grows
Rights Corporation of Louisville, is rapid-
tnlng to tin' front as one of the
t booking organliatlons In the
South. This company now has a number
ood pictures under contract; and is
buying Iul; releases steadily. Vnnounce-
pent has Just been made to the i
that the company's offices will be moved
from the Atherton building to a suite of
rooms on the fourth floor of the Masonic
building.
The company has also opened an office
ut Atlanta, Qa., under the management
of Hugh i. Cardosa, who will i>.- South-
eastern representative. U. T, Koch, form-
erly with the Selsnlck enterprises, will
also he associated with the Atlanta office.
That office is making a special hiil foi
business in the various cities which have
a big tourist business during this season
of tli.' year. An extra print of "The Lit-
tle Ciil -Next Door' has been secured for
Florida, and seven prints are now work-
big.
Inquiries are coming: in well on "The
Crisis." recently contracted for, and ar-
rangements have been made for a travel-
inn show, with an ei^hteen-piece orches-
tra. The picture will open in Louisville
and Jacksonville, Fla., simultaneously, on
January 21, showing at the Duvall the-
ater, in Jacksonville. Four prints have
been secured on "The Crisis" which will
be booked in seven states.
Films and Vaudeville for Nickel.
Louisville, Ky. — The Hippodrome the-
ater. Second and Market streets, has put
in a large stage, and is running pictures
and vaudeville for five cents. Two acts
of vaudeville and several reels of pic-,
tures are making up the bills, which are
going big, and the house during the first
two days of the new program was unable
to seat the crowds. M. A. Jablow, man-
ager of the house, is more than pleased
with the way business is coming at the
start.
Another Theater Added By Taking Over
Vaudeville House Now Controlled by
Succeed With Strand— Keith Has a
i ihlo Vail. \ Ww ■ Service, 1 t" i
Li u'ikvii.i.k. k \ \ deal w as recently
closed in Louisville wlur. b\ the
Keith Interests took over the Strand the-
ater, giving their initial performance on
Sunday, December Si, when William
nuiii appear.-, I on (he s.ieen. This makes
the third theater in Louisville under the
Keith management, thej being the \.i
tional, vaudeville house; the Mary Ander-
son, photoplaj house, an. I the new Strand,
picture theater. 'I'll,. Strand, f orincrly t he
Masonic theater, has changed hands on
numerous occasions during (he past few-
years. While the house is extremely at-
tractive and has a large seating oapadtjr,
it has never been as yt-i a profitable
financial invest ment.
in December, L915, McRae Brothers, of
Detroit, opened it as a picture house after
spending several thousand dollars on Im-
provements, new fittings, etc. The firm's
equipment was later sold at a constable's
sale on a distress warrant. A few months
ago the Chestnut Street Amusement Com-
pany was organized, and operated the
house, later being reorganised some six
weeks ago as the Strand Amusement
Company, inc. The chief difficulty experi-
enced by the former exhibitors has been
that film service was so tightly contract-
ed for in Louisville, that the house had
considerable difficulty in providing itself
with enough new films to keep things go*
ing. Under the Keith management this
difficulty will be overcome as the Keith
people have been over supplied with good
material for some months, and can af-
ford to contract for large productions
The Strand has the Bluebird service,
while Keith has the Fox, Vitagraph and
Metro, together with other productions to
fill out the bills at the two houses. It is
claimed that the Keith interests now have
the Strand — Two Picture Theaters and a
Keith Interests — Predecessors Did Not
Better Chance.
Stacks I'.LU- . LOUts\ ill.-. Ky.
undei OOnl i aet sullh-i. nt mat .mi.i I t,,
both houses goliiK for months t m.
i-'-o iu., rears or more it has been ru-
red that Keith was preparing to locate
anot her piet in . ill,., sev-
eral plans being rumor. -.1 and later given
up, it is the general opinion .,t ioi
hlbitora and nlm men I hat t he K eii I,
pie can make the house c,., if in-..,ne can,
and il is predict.-, I that it will finally
gel on a paying basis,
Rivalry of Churches and Picture Shows
In Lexington, Ky., Ministerial Union Proposes Entertainments Under Municipal
Supervision to Eliminate Commercial Shows.
IEXINGTON, Ky. — The Sunday closing
' agitation has broken out in a new
place in this city, but it is the general
opinion of the exhibitors that it will have
very little effect. Some time ago an ef-
fort was made to abolish Sunday shows
through legal procedure, but when it 'was
found that the mayor, as well as several
of the members of the commission (Lex-
ington operating under the commission
form of government) were opposed to the
movement, it was dropped.
Xow the Ministerial Union, in an
effort to increase attendances on Sunday
evenings, has undertaken to start some-
thing in the nature of an opposition form
of amusement. The union proposes band
concerts and similar entertainments in the
parks during the summer months, and
centralized entertainments of approved
character in the winter months, under
municipal supervision. It is even inti-
mated that the union may work out plans
whereby moving pictures can be shown
in the parks and auditorium, of a health-
ful nature and good in their influence. It
is planned to give free entertainments
and in this way to eliminate the Sunday
ure theater.
However, the union is planning to give
its attractions during the afternoon hours
when they would not conflict -with church
services. Therefore, it would hardly ef-
fect evening moving pictures, and would
have little effect in closing the theaters.
A committee, composed of Dean Robert
Massie, of Christ Church Cathedral; Dr.
I. J. Spencer, of the Central Christian
Church, and Dr. E. G. Cameron, of the
First Methodist Church, was appointed
several weeks ago, and has been working
out the details. Several conferences have
been held with the exhibitors, including
C. H. Berryman and Charles Scott, of the
Ben AH theater, and the Lexington Opera
House; Nelson Van Gurnee, of the Ada
Meade, and J. H. Stamper, Jr., of the Or-
pheum. The theater men have shown
strong opposition to any plan to forgo
Sunday shows, and the Ministerial Union
has been unable to reach any agreement
with the exhibitors.
From the exhibitors' viewpoint it is a
question as to whether an old style band
concert, religious moving pictures, or any
other such attractions would prove of suf-
ficient interest to the public to cut any
figure in the box ofhee receipts. The real
patrons of the high grade moving picture
theater are no longer interested in enter-
tainments of the character which took
their attention in the days of long ago,
when there were no Pickfords, Youngs,
etc.. and considering the fact that the
modern theater also furnishes good music
with its pictures, there is no comparison
to be drawn in the nature of the enter-
tainments where there is only five or ten
cents at stake.
Princeton, Ky. — J. N. Brewer, owner of
the Orion theater, has announced that he
will dispose of his theater and the lease,
and give up active business connections
for a time on account of ill health.
Two 5-Cent Theaters Darken.
Louisville, Ky.- — i'wo of the live-cent
theaters <>n Market street, the Crystal at
Third and Market, and the Olympic at
Preston and Market, have discontinued
operations. it is understood that the
lease on the Crystal has expired and will
not I,.- renewed by the Switow interests.
The lease on the Olympic also expired,
and it has not been determined what use
will he ninl, of the house.
Free Xmas Shows in Louisville.
Louisville. Ky. — The Keith interests In
Louisville gave a real screen treat to the
"kiddies," as a Christmas present on Sat-
urday morning, December 30, when "Alice
in Wonderland" was shown free of charge
to all children at the Mary Anderson the-
ater. The performance was started at 10
o'clock, and the overflow from the house
was taken to the Strand theater, where
the pictures were run one hour after the
first performance commenced. Thousands
of children were accommodated in the
two theaters, a large number being turned
away at that.
Benefit for Armenians and Syrians.
Hopkinsville, Ky. — Manager Stockley, of
the Princess theater, recently gave a ben-
efit performance for the Armenian and
Syrian sufferers, donating twenty-five per
cent, of the proceeds to this cause. He
also arranged a special performance at
which appeared the Ellis Hawaiian Quin-
tette, which took extremely well.
Hazard, Ky. — It is being rumored here
that plans are being made for another
moving picture theater, to feature pictures
and also vaudeville.
Kentucky Theater Notes of Interest.
Louisville, Ky. — The children's special
Saturday morning shows have been
switched from the Mary Anderson to the
Strand theater, which recently went un-
der the Keith control.
La Grange, Ky. — C. Demaree Arnold,
manager of the Grand theater, in a re-
cent notice to the public, stated that there
■were but five nights in December that the
theater made actual operating expenses,
and that it was up to the public to sup-
port the expensive features now being
shown, or cheaper films would have to
be shown.
Louisville, Ky.— The Gayety theater,
which has been showing regular stage at-
tractions for some time, has gone to
vaudeville, showing Sullivan and Consi-
dine bookings at the outset.
Pikesville, Ky. — A. J. Mank and Thomas
A. Williamson have formed a partnership
to conduct the Royal theater.
Mt. Vernon, Ky. — George Owens, oper-
ator of the Boone Way theater, is now
getting better support from the people
of Mt. Vernon.
Maysville, Ky. — Martin Durrett, referee
in bankruptcy, is planning to close up
the case of the Gem theater as quickly
as possible, and discharge the trustee.
The case has hung fire for a number of
months.
Sebree, Ky. — D. A. Turpin is remodeling
his picture theater, excavating for an el-
evated floor, and having a stapre erected
from which he proposes handling light
vaudeville.
568
THE MOVING PICTURE WORLD
January 27, 1917
Mrs. Shear Building a Theater
In New Orleans the Wife of Well Known Exchange Man Is Actively Interested in
a Beautiful New Picture Theater Now Being Built — Site Is Out on Washing-
ton Avenue — Will Seat 1,000 and Be Up-to-the-Minute.
By N. E. Thatcher, 3801 Canal St., New Orleans, La.
ated himself with A. J. Xydias in the
handling of independent films in this ter-
ritory.
Mrs. Al. G. Shear.
NEW ORLEANS, La. — Ground was bro-
ken on the first of the year for the
building of the most pretentious subur-
ban photoplay theater that has yet been
planned. And a woman is the moving
spirit in the new enterprise. Mrs. Al G.
Shear is the active promoter of the new
house, being a
member of the
firm of Sobel &
Shear, leading ex-
hibitors of the
city. Nat Sobel is
the manager of
the "Washington
theater, a most
attractive play-
house on Wash-
ington avenue,
and Mrs. Shear
manages the Car-
rollton, which is
situated in a high
class and popu-
lous neighb or-
hood. Both of
these managers
fear no other op-
position besides
bad weather, and
they have a cli-
entele which is
most dependable.
Mrs. Shear is
most energetic
and she knows all
of her patrons
personally. She knows their * likes ana
dislikes and she knows the film game
from one end to the other. Her judg-
ment of a picture may be accepted as
final so far as the verdict which her pat-
rons will render is concerned, and, there-
fore, there are few bad pictures' at the
Carrollton. Mrs. Shear is a New York
girl and has made a notable success of
her venture in the motion picture exhibi-
tion field. Her husband is manager of
the Consolidated Film exchange in this
city and they make an invincible team.
Mrs. Shear always insists upon the best
in everything that pertains to her thea-
ter and she plans tp have every modern
convenience in the new house.
It is to have a seating capacity of 1,000
and every chair in the house will be of
the latest opera pattern. Every conveni-
ence for the patrons is to be installed,
and the most modern equipment will be
used. Two motor-driven Simplex machines
will be used in the projection, and the
lights will be controlled by two arc rec-
tifiers, while the pictures will be reflected
upon a Minusa screen. There are to be
ladies' rest rooms, telephone booths, run-
ning ice water, maid service, and every
convenience that can be suggested to
make the house popular. A $5,000 Hill-
Green-Lane pipe organ is to be installed
and the musical program is to be a fea-
ture of each entertainment. The con-
struction of the theater will require from
60 to 90 days, and in the meantime the
Carrollton will continue to be operated.
Birmingham Film Men Enter New
Orleans Field.
New Orleans. La. — The Alhambra
Amusement Company, of Birmingham,
Ala., has entered the New Orleans mo-
tion picture field and it is the intention
of the managers to Inaugurate a chain of
first class suburban theaters In the best
sections of the city.
The present plan is to begin without
delay the erection of at least three mod-
ern and commodious theaters built upon
the most substantial lines. Exhibitors
who know the business thoroughly have
canvassed the field carefully and conser-
vative estimates are that at least twelve
houses with seating capacity of 1,000 to
1,500, located in selected sections, can be
made to pay handsome dividends. TTfere
is a growing antipathy to the present
makeshifts that are doing duty as mo-
tion picture theaters, and the proposed
change for the better is a very welcome
one.
One of the first locations which was
secured by this company, however, was
quickly leased to Sobel & Shear for their
new project, work upon which has already
commenced. Two other locations are prac-
tically closed by the same interests, and
an era of building of better theaters is
about to be inaugurated.
Bert Moran to Conduct K-E-S-E Office.
Now Orleans, La. — Bert M. Moran, of
New York, has been appointed to succeed
J. C. Ragland as manager of the local
Kleine-Ediso-Selig-Essanay film exchange
and has already entered upon his duties.
Former Manager Ragland expects to re-
turn to New York, where he has a wide
acquaintance in theatrical circles.
D. A. Andrews Owns Rialto Theater.
New Orleans, La. — D. A. Andrews has
purchased the Rialto theater of John
Douglas, who has had the management
of the house for the past few months. The
Rialto is among the best located subur-
ban theaters in the city, and when it is
properly managed is a money maker, as
its past history indicates.
Howard Gale With Mutual.
New Orleans, La. — Howard Gale, who
was manager of the old Kleine-Edison
film exchange, has been appointed assis-
tant manager of the serial department of
the local Mutual exchange, and is already
thoroughly familiar with the work. He
succeeded Charles Ghennie, who has affili-
Romeo Theater Taken by H. Simons.
New Orleans, La. — H. Simons has taken
over the management of the Romeo thea-
ter, a suburban house in one of the most
thickly populated neighborhoods, and will
institute some needed improvements. Mrs.
Bloom was the former owner of the thea-
ter, but a series cf misfortunes, among
them the loss of health, induced her to
give up the management of the enterprise.
New Orleans' Charity Hospital Tax Now Due
City's Most Obdurate Tax May Darken
Houses — Theaters
NEW ORLEANS, La. — Taxes and death
are the two things from which it is said
there is no escape, and if predictions are
reliable it will be demonstrated early this
year, in New Orieans, that some of the
suburban theaters have escaped neither.
There is a graduated tax, city and state,
based upon seating capacity on all mo-
tion picture theaters. Houses with a seat-
ing capacity of less than 300 are assessed
$50 per annum, and from this figure the
graduation is regular until the seating
capacities of 1,000 are reached, when the
assessment is $400 per annum. It might
be possible to stave off these taxes and
yet operate the theaters for a time, at
least, if the manager has tne hardihood
to try it, but there is one tax in this city
with which no one is allowed to dally.
This is a fixed assessment which goes to
the support of the Charity Hospital. New
Orleans is proud of her Charity Hospital.
A lot of people fare better there, bar-
ring various stages of indisposition, than
they do at home. And there are no dis-
tinctions in races, colors or former condi-
tions of servitude. Charity Hospital am-
bulances scurry from the centers to re-
mote districts of the city and all are ad-
mitted without question or price. The
great institution is supported entirely by
Several of the More Backward Picture
With No Floors.
direct taxation. Motion picture theaters
are assessed $25 per year flat.
This city has a large number of al-
leged theaters that have the habit of run-
ning between "wind and water,™ as tna
saying goes. Some of them even are
floorless; many of them are fitted only
with benches, yet they all get fairly good
crowds in fair weather. The weather has
not been all sunshine here this winter,
therefore some of these theaters have
been driven to desperate straits. The tax
collectors are obdurate concerning the
Charity hospital tax, and the statement
is made that more than a score of the
smaller suburban houses in the city are
scheduled for permanent closing as fast
as the last demand can be made upon
them. Leaving out the personal equasion,
this is not such a calamity as it might
at first appear to be. The closing of the
insignificant houses will improve the busi-
ness of the ones that are making an in-
telligent endeavor to keep abreast of the
times and to give their patrons good films
under good conditions. The exchange men
will perhaps note a slight falling off in
number of accounts, but at the same time
they will be relieved of the annoyances
that conspire at the present time to make
their lives miserable.
Picture Men and the Land Show
Southwestern States Will Choose Three Most Popular Girls — Every City to Have
One Candidate — Grand Contest in Atlanta — Picture Men Are Doing Their
Share in Boosting the South's Fertile Lands.
By A. M. Beatty. 43 Copenhill Ave., At lanta. Ga.
ATLANTA, Ga. — C. E. Tandy, vice-presi-
dent and general manager of the
Southern Triangle and Southern Para-
mount, was placed in charge of the motion
picture contest of the Southeastern Land
Show at a meeting of the exchange man-
agers .in Atlanta, held in the Screen Club
rooms Monday, January S. Mr. Tandy will
have behind him in the motion picture
contest every exchange manager in At-
lanta, and the meeting Monday night in
the Screen Club rooms was the most en-
thusiastic meeting of motion picture man-
agers ever held in Atlanta.
Edward Young Clarke, general manager
of the land show, requested the managers
of the film exchanges having headquar-
ters in Atlanta to take in charge the mo-
tion picture contest as a matter of public
duty and civic pride.
A subcommittee of five was appointed to
have charge of the situation, pending the
arrival of Mr. Tandy from New York,
Wednesday, January 10. The committee
was: J. W. McTeer, Y. F. Freeman, A. C.
Bromberg, J. L. Marentette and O. P.
Hall. A publicity committee was also
named, composed of A. H. Price, R. M.
Sevini and Fred Young.
Joseph B. Foster, the proprietor of the
Now Hippodrome theater at Miami, Fla.,
was a visitor and the guest at the meet-
ing and placed his application for his
theater to conduct the contest in Miami
for the selection of the candidate from
that city. By special vote he was granted
January 27, 1917
THE MOVING PICTURE WUKl.D
for Miami, In order tint tie
start it on the opening n i 14. li t of his
The general committee plans. In addl-
on to this contest, to stage a motion
exhibition at the Auditorium such
s has never been seen in a southern city.
Tin- committee of five appointed will go
unediately into the matter of prizes and
HI spend not less than $1,:.'J0 In cash for,
ie leading prizes. Various special prizes
1 connection with the contest will come
•om other funds.
Frank Freeman, manager "I the SOUth-
-n Paramount, and sixteen manai
ere present at the meeting, representing
,er\ film exchange having headquarters
1 Atlanta.
The four states In the southeast: Geor-
la, Florida. Alabama and South Carolina.
Ill be m the contest. Every city In
ich of the four states will be allowed
> enter a girl who is to be selected by
popularity contest in her city, spon-
wed by a local theater. In this way
ie contest will be double In Its nature,
ie grand contest being held in Atlanta
> determine the three grand prize Win-
ers from the three girls representing
tie different cities and the individual
jntests in each city. Only the winner
f the popularity contest in each town
ill be eligible to enter the grand con-
jst here. Three grand prizes will be
ffered and one prize will be offered by
ich of the states.
The Strand- Vaudette Dinner.
Atlanta, Ga. — Alpha Fowler was. host
3 about fifty employees of the Strand
nd Vaudette theaters at a dinner given
t the Screen Club's quarters, in the Wal-
sn building, Sunday, Jan. 7.
Musicians, operators, cashiers, ushers,
ookkeepers, assistant managers, door-
len, newspaper and advertising men were
mons the guests.
When called upon to speak, Mr. Fowler
eclated that the dinnar had been given
or the express purpose of creating a feei-
ng of fellowship among his employees.
We have more than fifty people work-
rig at the two houses," he said, "and
his is the first time I have ever had an
pportunity of seeing them all together."
Harry Glenn, operator at the Strand,
ras the chief funmaker of the dinner.
Alpha Fowler Continues as Manager.
Atlanta, Ga. — At a meeting of the stock -
lolders of the Strand-Vaudette Co., held
londay afternoon in the offices of Jake
Veils. Mr. Wells, who recently acquired
ontrol of the houses, was elected presi-
lent of the company. It was announced
hat Alpha Fowler will continue as man-
iger of the two theaters and that no
naterial change in policies or employees
3 contemplated.
Rose Tapley Speaks in Atlanta.
Atlanta, Ga. — Society women listened
trith attention Thursday morning, Jan. 4,
it the Vaudette theater to the lecture
if Miss Rose Tapley, Vitagraph actress,
»n better film productions.
Miss Tapley is not unknown to Atlan-
ans.
Paris Theater to Change Name.
Durham, X. C. — It has been officially
innounced that the Paris theater, for-
nerly the property of the Piedmont Amuse-
nent Company, in Durham, N. C, has sold
■O K. D. Craver, formerly of Durham, but
low a resident of Charlotte. It is under-
itood $25,000 is to be expended by Mr.
-raver during the next few months in re-
aodeling the theater, and in installing new
equipment. The outstanding improvement
will be the installation of a $10,000 espe-
cially constructed pipe organ. The name
Paris is to be changed to that of Broad-
way, and the house arranged in a style be-
coming the name. Mr. Craver announces
that Paul V. Phillips, who has been the
popular manager of the house several years,
will retain his position.
Watch Censorship in Michigan
A Big Meeting of Exhibitors and Exchange Managers Is Kxpected as Soon as Pro-
posed State Censorship Bill Comes Up — Lively Opposition Will Greet the M>
ure. But Film Men Must Be Watchful.
Bj Jacob smith. Press Building, Detroit, Utah,
DETROIT, MICH.— it is expected that ■
big meeting of exhibitor! and
change managers will be held in Detroit
Or Lansing us soon as the proposed statu
censorship bill is introduced by Kepi,
tatlve I'i'ii Baton of Saginaw. As most
Michigan exhibitors probabljl know by
tins time, this bin will require a censor
board at a salary of $1,500 per year, to
censor all films brought into the stat--
which will have to be passed by this
board before it can be shown In any thea-
ter. There will also be a small fee for
the examination of all film. A number of
letters have reached the Detroit office of
the WORLD which show that exhibitors
are opposed to censorship in any form.
They contend that the whole industry
should not suffer because once in a while
some theater shows objectionable flltj}.
There are plenty of other ways — less dras-
tic and more reasonable — of handling such
problems. Watch the WORLD for full
information about this matter of censor-
ship.
New Butterfield Plans Take Form.
Detroit, Mich. — Col. S. W. Butterfield,
who owns the Butterfield chain of thea-
ters in Michigan, was in Detroit on Janu-
ary 8 and told the WORLD representative
that he had completed arrangements for
the opening of a Detroit office at 221
Broadway Market building, which would
be in charge of E. C. Beaty; also that he
had organized the State Film Company,
which would buy pictures on the state
right plan, the purpose being to show
these pictures in the Butterfield theaters
and later to other Michigan theaters.
Mr. Beaty will have full charge of the
booking and will be manager, dividing
his time between Detroit and Battle
Creek, the main headquarters for the But-
terfield circuit.
C. G. Kingsley on the Job at Fox Office.
Detroit, Mich. — C. G. Kingsley, the new
manager at Detroit for the Fox Film, says
he was really surprised at the way Michi-
gan exhibitors accepted the new Fox pol-
icy on Farnum and Bara features. "There
was hardly a complaint, and everybody
seemed to welcome the opportunity of
being able to book these star productions
for two days at no increase in rental,"
said Mr. Kingsley. "Many of the exhibi-
tors had been worrying lest Mr. Fox
would take Farnum and Bara off the regu-
lar program, and put them out as big
specials at increased rentals, as has been
the case with other stars." Kingsley is
glad to get back to Detroit, where he en-
joys an Intimate and close friendship
with dozens of exhibitors.
Charles A. McVicker Resigns.
Detroit, Mich. — Charles A. McVicker, for
many months the right-hand man to Wil-
liam F. Klatt, Detroit, and manager of
the Klatt chain of motion picture thea-
ters, and manager of the Rosedale. as well
as general manager of the Regent, has
tendered his resignation, to take effect
on January 27. Mac needs a good rest,
having worked incessantly and unceas-
ingly for Mr. Klatt. His leaving is re-
gretted sincerely by Mr. Klatt, who has
often referred to Mac as "one in a mil-
lion."
Sam H. Barrett Promoted.
Detroit, Mich. — Sam H. Barret has been
promoted to assistant division manager
of the Detroit Universal office, which
means that he will co-operate with Man-
ager M. S. Bailey in the handling of Uni-
1 matins out of Detroit, Toledo and
■1 Rapids. Mr Barrett came with the
Universal nine months ago as ■ stenogra-
pher; then he was advanced to salesman ,
thon to manager of ii,, Bluebird de-
partment, and now as assistant division
manager. He will continue to handle the
Bluebird department. It Is always a
pleasant task to report promotions, and
particularly so in this Instance.
C. C. Randolph Heads Casino Feature
Office.
Detroit, Mich. — C. C. Randolph has been
appointed manager of the Casino Feature
Film Company, Detroit, 2206 Dime Bank
building. He was formerly manager of
the Wolverine exchange, and was for-
merly associated with the Casino.
Two New Theaters.
Port Huron, Mich. — The new . Family
theater In Port Huron held Its formal
opening on Saturday, January 6. There
was a large attendance. The theater Is
very attractive and is new In every re-
spect. E. C. Bedford is the proprietor.
Detroit, Mich. — The new Dawn theater,
Detroit, will be opened January 20, ac-
cording to Proprietor John E. Nlebes. The
Dawn seats 1,200, and the policy will be
daily change. Prices will be 10 and 15
cents, with 25 cents for auto boxes.
N. D. Thompson Will Be Booker.
Detroit, Mich. — N. D. Thompson, for-
merly manager of the Detroit-Fox office,
is to continue as booker and assistant
manager under the new manager, C. G.
Kingsley. This will be welcome news to
Michigan exhibitors, who have always
considered Mr. Thompson one of the best
bookers in the state.
Howard A. Bauer to Manage Artcraft.
Detroit, Mich. — Howard A. Bauer, for-
merly in the motor car business, has been
appointed manager of the Detroit ex-
change of the Artcraft Pictures Corpora-
tion, succeeding C. L Peavey, who re-
cently resigned to become manager of tht
Minneapolis-Paramount exchange.
Greater Vitagraph Moves.
Detroit, Mich. — The Greater Vitagraph
exchange moved last week from the Pet^r
Smith Building, Detroit, to 40-42-44 East
Larned street, occupying the first floor of
that building, one of the upper lofts now
being occupied by Pathe. It is the plan
of the company to take permanent quar-
ters later in the proposed new film build-
ing, to be erected on East Elizabeth
street.
Garson Gets "Witching: Hour" Right.
Detroit, Mich. — Harry I. Garson of the
Broadway-Strand theater, Detroit, has
purchased the Michigan rights to "The
Witching Hour," produced by the Froh-
man Amusement Company. It will be re-
leased in this state through the Broad-
way Feature Film Company.
Harry I. Garson returned to Detroit
January 6 after arranging with a studio
in Fort Lee for the first production of the
Rhea Mitchell Corporation. The first pro-
duction is to be known as "A Glimpse of
Paradise."
W. W. Johnson, of the publicity depart-
ment of Pathe, was in Detroit recently
to arrange for the local advertising and
publicity campaign to be conducted in
connection with the International serial
"Patria." Ten thousand lines of news-
paper space are to be used in Detroit.
570
THE MOVING PICTURE WORLD
January 27, 19
Kansas City Star Tenders Show
Leading Local Paper Leases Big Hall and Will Show "Snow White" Freely — Boost-
ing a Good Film and Getting Subscribers to the Star — Four Projectors Will
Work at the Same Time With Four Screens.
By Kansas City News Service, 205 Corn Eelt Bldg., Kansas City, Mo.
T£-ANSAS City, Mo. — One of the biggest
■TV tilings that has happened in the mov-
ing picture world of Kansas City for a
long time is going to happen soon — the
leasing of Convention Hall, and the show-
ing, free, to all who will come, of "Snow
White," by the Kansas City Star.
The Star is the paper of largest sub-
scription list in Kansas City; and it is
widely known among newspaper men all
over the country. It has very positive
ideas — and ideals. For instance, it held
out against a moving picture column un-
til very recently, even while the popu-
larity of pictures was evidenced in the
many columns of picture advertising in
its pages. But when it changed its at-
titude, it plunged. The paper is now run-
ning much material on moving pictures —
not "press dope" exactly, but material
carefully gathered and edited.
The Star has been one of the most valu-
able aids in the local movement to clean
up advertising; it has exercised a censor-
ship over display advertising that is quite
as strict as any board's censorship could
be.
It has joined the agitation for clear, pic-
tures, though not showing radical ten-
dencies against any certain pictures.
But the Star is constructive — however
much it may be "hated" by people -who do
not believe it is conducted as a newspaper
should be. And the project to show "Snow
White" is a constructive attempt to lead
children and adults to appreciation of the
best in pictures.
This much was perhaps necessary to in-
dicate why the Star is showing "Snow
White." It is not merely a publicity stunt,
nor a subscription scheme.
Convention Hall is Kansas City's big
auditorium. The Hippodrome show of New
York is being held there this week. It
seats more than 10,000.
Four screens are to be erected in the
center of the arena floor, and eight ma-
chines will be used to project the picture
on the four screens simultaneously.
Frank Newman, owner of the Royal and
the Regent theaters, is managing the
Convention Hall production for the Star.
He showed "Snow White" at the Royal,
and was impressed with its popularity.
He gave several free performances for
poor children, at one of which a woman
reporter was present. She carried the
report of the event to the management of
the Star, and the big show was quickly
arranged.
A social orchestra of 40 pieces, partly
from the Royal theater, will play for the
picture. Music had to be secured from
New York to supply this large orchestra.
Several performances probably will be
given, and it is expected that a total of
100,000 will see the picture. Both chil-
dren and adults will be admitted free.
A. E. Elliott to Build New Theater.
Kansas City, Mo. — A. E. Elliott, who has
been planning for some time to build a
new (heritor on the site of his present
theater, the Sapphire, is now about ready
to go ahead. The new theater is expected
to rust about seventy thousand dollars.
and will have a seating capacity of about
1,000. There will be two balconies, and
the charges will be five cents for the
second, ten for the first, and twenty for
the main floor. Only features will bo
shown, and as Mr. Elliot is an old man in
the game it should prove successful.
George Hinsen to Be Metro Booker.
George Hinsen, one of the members of
Hi,- Board of Public Welfare in Kansas
City, Mo., recently accepted a position un-
fler C. W. Harden, manager of the Metro
exchange. Mr. Hinsen had been with the
Hoard of Public Welfare for the past
three years, and a part of his duties in
that connection was censoring film. He
has had no actual experience in the film
game, but has picked up quite a bit of
information in his film censoring. He will
be booker for the Metro office.
Big Saturday Business Follows Four
Day Run of "Pipers Price."
Kansas City, Mo. — The Columbia the-
ater, a downtown theater in Kansas City,
had the biggest Saturday business with
the Bluebird picture, the "Pipers Price,"
that it has had in several months. The
picture was run five days, and was so suc-
cessful that it is booked for the Rialto
theater, another downtown theater.
ater, which is called the Lyric, was bu)
nine years ago, and has been running evi
since.
Milan, Mo. — Schoene & Baker, exhTbito
of the Emerald theater, Milan, recent
suffered the loss of the theater by fii
They do not intend to rebuild and will >
into some other business.
Booneville, Mo. — W. S. Merrill, former
a salesman for several film exchanges
various times, recently purchased t!
Stevens theater at Booneville, and changi
the name to the Lyric theater, and Jaci
Deck has purchased the Strand theater
Hurt & Reed.
Richard Robertson Heads United The
ters Co.
Kansas City, Mo. — Richard Robertso
for the past year manager of the Wor!
exchange in Kansas City, recently ri
signed to become president and managi
of the United Theatres Co. of Kansi
City. Mr. Robertson was formerly a ne^
paper man. He entered the moving pli
ture business as a traveling salesman f<
the World in October, 1915. In January
1916 he became manager of the exchang
Theater Changes and Notes.
St. Joseph, Mo. — The Colonial theater, St.
Joseph, owned by A. Riegleman, was
closed a few days ago. This large down-
town house will remain closed for about
a month, and will then be reopened by
Frank Tracy, former manager of the Royal
in St. Joseph.
Kansas City, Mo. — Frank Powell, pro-
prietor of the Majestic and Mission the-
aters at Ponca City, Okla, brought four-
teen exhibitors from his territory to
Kansas City to see the New York Hippo-
drome show.
St. Joseph, Mo. — W. W. Wurtenburger,
proprietor of the Empress theater, St.
Joseph, Mo., while visiting in Kansas City
recently, said the business since Christmas
has been picking up in great shape, al-
though before Christmas it was a little
slow. Mr. Wurtenburger intends to re-
model the theater in the spring.
Kansas City, Mo. — The National theater,
Independence and Charlotte streets, Kan-
sas City, Morris Sticer, proprietor, is to
be remodeled. The entire front will be re-
built, giving a much improved character
to the front of the building. The seating
capacity will also be increased to about
four hundred fifty.
Argentine, Kan. — R. Selman, exhibitor'
in the oldest theater in Argentine, Kan-
sas, recently closed his house. The the-
G. N. Montgomery to Manage Wor
Film Office.
G. N. Montgomery, for the past thr<
months manager of the World office t\
Denver, Colorado, will succeed Mr. Rober I
son. Mr. Montgomery has been in the m<
tion picture business for some four yean
the last two of which have been with tl
World Film Co. as manager of varioi
branches.
Local Exchange Notes.
Kansas City, Mo. — Joseph Skirball, di:f
trict manager of the mid-west offices (
the Metro, was a recent visitor in Kansn
City for several days.
Invitation cards have been sent to a
exhibitors in Kansas City inviting the:f
to attend a private showing of the fir.1'
episodes of the serial "Patria," at tt
Willis Wood, Jan. 15. The burning of tl
Willis Wood theater, which occurred aft"
the invitations were sent, however, h£
made it necessary to have the showing
another place. Through the consolidate
of the International and the Pathe con
panies, the international pictures are no
handled by the Pathe office in Kanss i
City.
C. W. Harden, local manager of tt
Metro, besides leasing additional space i
the Ozark building, will also remodel tfc
office.
Shelbyville Managers Will Open Sunday.
Alhambra and Strand Announce Sabbath
by Jury on Blue Law Charge-
Frora Indiana Trade News Service, S61
SHELBYVILLE, IND. — As a result ot
the recent action of a jury in Indian-
apolis in acquitting the proprietor of a
motion picture show for alleged violation
of the "blue laws," the managers of the
Alhambra and Strand motion picture
houses here have announced that in the
future their show houses will be open
Sunday afternoon and Sunday night. The
theater men say they feel that they have
the same privilege as persons in other
lines of business and the same as motion
picture proprietors in other Indiana
cities.
The Ministerial Association has let it
be known that it will oppose any attempt
to operate the picture shows on Sunday,
but the association has not announced.
what action it will take.
Shows Following the Recent Acquitt:
—Ministers Will Oppose Move.
State Life Bldg.. Indianapolis, Minn.
vestment purposes and intends to dis
pose of the picture show as soon as h
finds a buyer.
W. G. Reagan Buys Lyric Theater.
Columbtis, Ind. — Franklin. H. ClevengeJ
who has owned the Lyric theater her
twice in a period of a few months, ha
sold the popular photoplay house affair
The new owner is W. G. Reagan, oi L.eX)
anon.
The whole interior has been extensivel:
remodeled and entirely new fixtures in
stalled. Mr. Reagan plans to manage th<
theater himself and says he intends t(
make it one of the finest moving pictur<
show houses in southern Indiana.
Takes Over Theater Building.
Bluffton, Ind. — John H. Painter, of
Bluffton, has purchased the Grand the-
ater building, including the motion pic-
ture house, from T.ouis shenUel. of Hunt-
ington, for a consideration of $20,000. Mr.
Painter will hold the building for in-
Edison Theater Will Be Improved.
Fort Wayne, Ind. — C. S. Downey, of this
city, who recently purchased the Edsor
theater at the corner of Lelth and Cal-
houn streets from William Sweet. 731 West
Superior street, has sold a half interest
to W. S. Perry, 331 West Dewald street.
Extensive repairs and improvements will
an
uarv 27, 1917
THE MOVING PICTURE Wok 1.1)
571
,e in. nil- to the Interior of the theater,
Kfcii li liu^ been closed for some time, ivn.l
twill be reopened under the name Oi tlie
;,w Edson.
Picture Show at Silver Lake.
Warsaw, lnd. — W. L. Hunter, of War-
m, has opened up a moving picture show
n the Flora building at silver Lake. The
Irst show was Riven Friday night to a
led house, am] Hereafter will be re-
! three times a week.
Friedman Enterprises Incorporate
New Distributing Organisation with a Delaware Charter Opens Office! in Film
Exchange Building — Capital Is $250,000 — Benjamin Friedman Is President —
Six Brothers Will Make the Directorate.
By John i- Johnston, 604 Film exchange Building, Minneapolis, .Mum.
Prairie State News Letter
;v Frank ll Madison, 623 s. Wabash Ave.,
Chicago, 111.
Manager Gets Silver Cup.
y\l\ll v Neb. — Road men for .1 EL Cal-
J vert, manager of the local Bluebird
nge, remembered him at Christmas
in<<- with a big silver loving cup. lie
| not only popular with his associates,
at with his clients as well. The wife of
I [own exhibitor sent him a piano scarf
,-ith beautiful hand worked bluebirds.
»athe Manager Moves Over to Interna-
tional.
Omaha, Neb. — Early plana for the local
onsolidation of the International and
■athe services called for the probable
jcation of the business In the site oc-
opied by the International exchange, at
417 Harney street, with Manager J. E.
Cirk of the Pathe branch, in charge.
Mgar Moss, who has been in charge of
he international office since it was opened
ere two months ago, probably will return
o Chicago.
Prairie State Theater Changes.
Syracuse, Neb. — D. C. Beyette has sold
he Palace theater to Henry Bock.
Pepin, Wis.. — C. Yochem has sold his
loving picture theater to A. G. Allen, C.
[arris and N. J. Dunlap.
Tower City, N. D. — C. Rice and Vowles
I the name of the firm now operating the
Bring picture theater here.
Peering. N. D. — W. A. Hughes has
a moving picture show here.
^forristown, S. D. — L. B. Hale has sold
is moving picture theater to C. O. Dun-
Ing.
MINNEAPOLIS, Mum f
the Friedman Film
Corp. here, is pi esi
dent of the new
company, and the
hoard of directors
is composed of six
brol hers. Joseph
Friedman, owner of
the Strand and
Park theaters, St.
Paul, is vice-presi-
dent; John Fried-
man, Minneapolis, is
t r e a s u r e r , and
Israel Friedman is
secretary. These
four gentlemen and
Charles Friedman,
St. Paul, and Sam-
uel Friedman, Min-
neapolis, make up the board of directors.
The capital stock is $250,000. The com-
pany will exploit the biggest features ob-
tainable. President Benjamin Friedman
is now in New York City completing ar-
rangements for the corporation's first fea-
ture soon to be completed in an inde-
pendent Eastern studio. While in New
York. Mr. Friedman will open offices in
the Longacre building, but like Sherman-
Elliot. Inc., the Friedman Enterprises,
Inc., will have its headquarters in Min-
neapolis.
The rise of the Friedmans in the mov-
ing picture field has been rapid and
marked by big success in every venture.
The family has been interested in motion
pictures about five years. The Friedman
Film Corp., which will continue its busi-
Benjaman Friedman.
and the Big Houses Fail to Show Inclina-
on Admission Rates.
before some future meeting of the North-
west Exhibitors, but little hope for a
successful battle for ''an extra nickel"
is held out.
°rice Rise Hope in Twin Cities Flivvers
'heaters Showing Films and Vaudeville
tion to Get-together
Minneapolis, Minn. — The boom to raise
dmission prices in the Twin Cities seems
» be capped with a silencer, for, although
lany exhibitors battled hard for an in-
rease of fifty per cent., the larger ex-
Ibitors, and those who show vaudeville
nd pictures together on their program
eem to have smothered any chance for
uch an increase.
The Regent, formerly a five cent the-
ter. raised its admission price to ten
ents. and a new theater across the street
rom it for five cents admitted people who
ot "this ticket and five cents" at another
heater under the same management,
rhich practically makes that theater a
Jitney" house. This same theater is run-
Ing high class Fox, Vitagraph, Pathe and
Btual features.
Because the New Aster ran Clara Kim-
all Young's "My Official Wife" for ten
ents, the Strand displayed "The Com-
lon Law" for a week at ten cents, thus
tarting a merry howl, which has not
led down. One theater in order to "take
he edge off" another theater's business
everal weeks ago advertised a big fea-
ure at ten cents and added "Why Pay
lore"? To the small exhibitor who has
een livinsr only a hand to mouth existence
uring the summer and fall, this stiff op-
osition from the big exhibitors makes
hem "warm around the collar." The
latter of increased prices will come up
At Minneapolis Exchanges.
Bert Moran, formerly with the local
Kleine exchange, has been made manager
of the New Orleans branch of the K-E-
S-E by George Kleine, and assumed his.
new position Jan. 7.
Manager J. F. Cubberley was host at a
banquet and dance of Universal-Laemmle
exchange employees at the West hotel,
Minneapolis, Dec. 29. Heads of the various
departments were called upon for short
talks and each responded with a brief and
spicey oration.
Manager R. E. Bishop, of the Mutual ex-
change, has advertised for information re-
garding the whereabouts of two films.
"Making Thingrs Hum" and "The House of
Bondage," said to have been stolen with
the automobile of H. J. Andress, manager
of the Dayton theater, recently. To date
no trace of films or auto has been found.
Manager J. A. Bachman, of the DeLuxe
Films, Inc., exchange, has announced that
he is prepared to book "Purity" outside
of the Twin Cities, and that the "first
come, first served policy" holds good at
his office. "Purity" closed a big two
week's run at the Metropolitan, Minne-
apolis, Jan. 6.
ness In the Film I building, ad-
for the Friedman Enter-
■ u the Name Boor belni
i d i"r- ii plotted "Ths
Spoilers" ,|. 1 u \ Iltlon In Minnesota, the
! is, w Isoonsl a, Iowa, Nebi asks
Bourl and Kansas.
Local T. M. A. Elects.
Officers of the 5flnneapolli lodge, The-
atrical Mechanical Association elected at
the annual no ■ ■ . gg, are: William
Wallace, president; Paul Quint, vice-presi-
dent; C. I, Munston. treasurer; Julius K.
Johnson, recording secretary, and Charles
Wells, financial secretary. A campaign
for 160 new members by April i baa i" sn
begun by the lodge.
Ormi Hawley at the Blue Mouse.
St. Paul, Minn. — Ormi Hawley, under
the management of Willis Kent, Chicago,
appeared here at the Blue Mouse the-
ater each performance during the week of
Jan. 7 in connection with her film feature
"Race Suicide." Miss Hawley was the
guest of several exhibitors and exchange-
men and their wives at a dinner at the
West Hotel, Minneapolis, Jan. 4.
Local Record of Big Features.
Minneapolis, Minn. — "The Crisis" began
its third week at the Lyric here, January
7, and good houses were recorded at each
performance. Elliott & Sherman kept the
billposters working over time in putting
up paper on the big feature, and this
coupled with considerable attractive
tiewspaper advertising has brought about
good results.
St. Paul, Minn. — "Civilization" minus
the lavish prologue, began a week's run
at the Metropolitan opera house here,
January 7. This is "Civilization's" first
showing in St. Paul.
Minneapolis, Minn. — "The Little Girl
Next Door" began a week's run at the
Strand here, Jan. 7, at twenty-five cents
admission. A private showing of "The
Libertine." featuring John Mason, will be
given at the Strand for the actor when
he comes here in "Common Clay," the
week of Jan. 14. "The Libertine" will
have a week's run at the Strand later.
C. R. Filkins Now Vitagraph Road Man.
Minneapolis, Minn. — Charles R. Filkins,
who came here to assume the manage-
ment of the International Film Service
exchange, but found that organization
merged with Pathe, has been added to
the road staff of the Greater Vitagraph
exchange. Walter Strauus, assistant to
Manager W. K. Howard, has gone to the
Dakotas to visit exhibitors and talk about
"The Secret Kingdom." Manager Howard,
of the "Vitagraph, has booked the serial
for first run in Minneapolis at the Regent.
Minneapolis, Minn. — The New Palace
theater has booked first run of the Inter-
national serial "Patria" in Minneapolis,
from Manager H. E. Friedman of the
Pathe exchange.
Minneapolis, Minn. — Manager Mania
Gottlieb, of the Favorite Feature Film
Corp. here, has booked "The Libertine"
for a week's run at the Palace theater,
Des Moines, Iowa, beginning Jan. 14.
Frank Woskie will have change of this
showing.
Minneapolis, Minn. — E. M. Ames, repre-
senting the Serial Producing Co., has been
visiting Manager Otto N. Davies, of the
Minnesota Metro exchange here, for a
week, and incidentally has been assisting
in placing "The Great Secret" serial fea-
turing Bushman and Bayne.
572
THE MOVING PICTURE WORLD
January 27, 191
Denver Organization Makes Good
Local Exchange Men by Working Together Get Substantial Reductions in Tax Ap-
praisals— Board of Trade and Screen Club Representing All Branches of the
Business Put Shoulder to the Wheel.
By E. C. Day, Denver Times, Denver, Colo.
DENVER, Colo. — The value of the or-
ganization in the various Drancnes
of the moving picture industry was strik-
ingly illustrated in Denver this week
when hundreds of dollars were saved the
local exchanges through reductions in tax
appraisals by the city officials.
For years Denver exchanges have been
paying more than their quota of taxes.
Individual protests availed nothing, but
this year the Board of Trade, composed
of all the exchange managers and the
Screen Club, mad3 up of men in all
branches of the film industry behind the
complaint the assessor took stock in the
claims of the moving picture men and
granted big reductions.
Of the fifteen exchanges in Denver there
is only one which will not benefit by the
organized move for lower taxes. In this
case the manager admitted that his com-
pany had been under appraised and he
was perfectly willing to shoulder his
share of the burden in order that his as-
sociates get justice.
It has only been within the last two
or three years that the film industry be-
came a factor in the business world in
this section and the city officials ack-
nowledged that their appraisals of mov-
ing picture exchanges were more or less
guesswork. They had no authoritive ba-
sis on which to work. Exchange man-
agers also were uncertain of their ground
and with only their own individual re-
sources to fall back on, they failed of re-
sults even where protests were made.
When the tax bills came in this year
the matter was immediately taken up by
all the exchanges through their organi-
zations. The managers compared notes
and exchanged ideas. They obtained data
from other cities, and when they had
built up a case they sent their attorney,
W. E. Foley, and a committee of man-
agers to wait upon the assessor. He
granted their demands.
Dozens of things have occurred since
the first organization of screen men in
Denver last February to convince them
that there is strength in unity and the
tax incident has served to emphasize the
value of organization.
Clynes Theater Co. to Build.
Pueblo, Colo.. — The Clynes Theater Com-
pany, of Bessemer, a suburb of Pueblo,
will shortly begin the erection of a new
theater at 419-521 Northern Ave. It will
be equipped with a stage suitable for all
kinds of plays and productions, but is a
picture house.
The building will be of pressed brick
and stone, with ornamental front, and will
cost $10,000. James Clynes, pioneer busi-
ness man and capitalist of Bessemer, will
manage the new theater.
Separate Bluebird Exchange Opens.
Denver, Colo. — An important change in
the policy governing the distribution of
Universal and Bluebird films in the Rocky
Mountain region was announced this
week. The old system of handling Uni-
versal releases and Bluebird features
through one exchange has been abolished
and in the future there will be two sepa-
rate and distinct offices.
F. Y. Langtree, formerly of New York,
who for several months has been Den-
ver manager for Universal and Bluebird,
becomes head of the Bluebird forces for
Denver, Salt Lake and Butte. He will
confine its activities exclusively to the
feature field.
Edward Armstrong, formerly manager
of the Salt Lake office of the Universal,
has been brought to Denver to take
charge of the Universal office here.
The naming of Mr. Langtree as Blue-
bird manager means that the feature and
regular program departments of Univer-
sal have been divorced in the entire west-
ern territory. Mr. Langtree will at once
start on a tour of his district, visiting the
trade and establishing branch offices in
Salt Lake and Butte.
James Stratton Joins Fox.
James Stratton was added to the force
in the shipping department of the Fox ex-
change this week.
Prohibition Helps Shows Here.
Denver, Colo. — Prohibition and its effe
on the moving picture industry was strlk
ingly illustrated in Denver on New Year
eve. All the theaters on Curtis street-
the city's Great White Way — wei
crowded by throngs who in the past migl
have been found in wetter places,
by a strange coincidence the Rialto „
for its attraction a tremendous argumer
for prohibition. Robert Warwick in "Tl
Man Who Forgot" was the offering, an
it seemed strange that on New Year ev
— the first dry one Denver ever saw —
picture showing the evils of intemperanc
should be shown.
Every theater on the street did a re
ord business, whereas in previous year
New Year eve has been persistently
poor business night, closely rivalii
Christmas eve. No doubt tne expense
also much less.
Screen Ball to Be Managed by W. B. Glaese
Rocky Mountain Screen Club Perfects Its Plans for the Big Dance on Februa
Third — Decorations and Lighting Effects
Denver, Coli. — W. B. Glaeser, who by
Col:). — W. B. Glaeser, who
serving in various capacities in moving
picture exchanges in the west, and as
manager of some of Denver's leading
moving picture theaters has gained wide
knowledge of the amusement business,
has been selected to manage the Screen
Club ball, to be held in Denver, Feb. 3.
The appointment was made at the last
weekly luncheon of the Rocky Mountain
Screen Club, held at the Albany hotel.
Other plans for the big event were ar-
ranged at the same time. It was decided
that the ball should be a masque affair
and that an admission of one dollar per
couple would prevail.
Arrangements were made for the serv-
ices of the best decorators in town to
dress up the spacious city auditorium for
the ball, and some interesting features are
promised in this line. Experts also 'will
be in charge of the lighting effects, which,
it is said, will be the most unique ever
shown here.
There is still nothing definite as to the
identity of the screen stars who will at-
tend the ball. The Paramount Company
has given assurances that it will send
two of its leading performers, and it is
expected several other companies also will
be represented.
ture to the Denver exchange with Unci
Sam as the messenger. When the mailma
walked into the Paramount office carryir
a box of films Manager M. H. Cob
thought that something was wron
"Where did you get that," he asked, b
fore recalling that the new law was
effect.
The postage on the package was
cents, including 25 cents paid by tr
sender for insurance of $100 on the film
The express charges for the same shij
ment would have been 9S cents. As a r<
suit of this experience it is expected thj
all exhibitors and exchangemen will 1
doing it.
i
I
Visitors at Metro Exchange.
Denver, Colo. — Manager Harry Lust
of the Denver Metro exchange was ho
last week for two eastern visitors. J.
Ungar, special representative, and Har
Cohen of the New lork office of the cor
pany were here. Ungar, -who has char?
of the western division, was making
regular visit to Denver, while Coht
stopped in Denver on a tour of all tl
Metro exchanges in the United States. Tl
two left for the west together.
Mailing Films Proves Cheaper.
Denver, Colo. — Paramount holds the
distinction of being the first Denver ex-
change to receive a shipment of films via
parcel post. An exhibitor in Steamboat
Springs took advantage of the new law
regulating mails to return a five-reel fea-
Pueblo. Colo. — The first midnight ma
inee in the history of Pueblo was stag
New Year's eve by the Princess theat<
and proved a decided success. The sho
began at 11 P. M. and closed at 12:
A. M. By advance arrangement with tl
street car company special cars were rt
on all lines to accommodate the theat
patrons.
Why Not Boost the Good Films
Spokane Managers Hear Interesting Talk on Censorship at the Ad Club by Han
J. Leland — Good Films Ought to Be Boosted.
By S. Clark Patchin, East 1S11 Eleventh Avenue, Spokane, Wash.
promises something that is off color ar
will stay away from that which is goc
and worth while.
"A play or a picture that is good and
worth while should be advertised from t
pulpits of our churches and thus a dema
would be created for the good things,
that was done any manager who attempt
to place before you immoral plays or p
tures would be answered by empty seats
SPOKANE, Wash. — Local theater man-
agers and members of the Spokane Ad
Club enthusiastically approved of an ad-
dress delivered before that organization at
a noon luncheon Wednesday, Jan. 3, by
Harry J. Leland, manager of the American
Stock Company, relative to censorship.
Mr. Leland said:
"In the last two months a censorship com-
mittee was formed with the object of con-
demning, in our theaters and picture
houses whatever was not good. But why
not have that censorship committee praise
as well as condemn, whether it is the silent
or the spoken drama, and why not advise
the public to attend something that is good
as well as tell it to stay away from that
which is bail?
"No manager in the city wants to place
before his patrons an entertainment that
he cannot take his own wife, mother or
child to, but it is a sad fact that theater-
goers in this city will crowd a theater that
Spokane Film Notes.
Spokane, Wash. — Manager H. S. Clen
mer of the Clemmer theater has booked
new Selig version of "The Spoilers,"
Rex Beach, to run for three days, startin
Sunday, Jan. 7. This production has be
shown in Spokane on several previous o
casions and always played to big houses.
The Clemmer Red Headed Club was e
tertained at the Pantages theater durlr
the week.
January 17, 1917
THE Ml »\ [NG PICTURE WOK I D
573
SALT LAKE"S NEW STRAND.
Old Rex Theater to Be Reopened Under
a New Name — Remains a Swanson
House.
SALT LAKE CITY. Utah, Within two
«ooks Salt Lake City will h.iv,. an-
other first calsa motion picture theater.
The Rex, whlcb has long been a land-
bark on State street, and which was one
of the first motion picture houses in the
amusement flehl, will close Us doors
to reopen one week later as the Strand
theater.
The theater, which will remain under
direction of the Swanson theater Circuit,
will be In charge of H. W. Pickering', a
well known newspaper man of Salt Lake,
who has been for two years the corre-
spondent of The Moving Picture World
In this city.
The Rex was William II. Swanson's ini-
tial moving picture venture in Salt Lake,
and It was largely from the sucess of this
house and Its influence that Mr. Swanson
was assisted In building up his present
stupendous interests in the motion pic-
ture field.
Mr. Swanson was impressed with the
need for another first class theater in
Salt Lake. The American theater had
booked more high class attractions than
any one house could possibly show, and
the result will be that the Strand will
play the same class of program as the
American. It is expected to open the
house with the E. H. Sothern picture, "An
Enemy to the King," the William Fox
production of "A Daughter of the Gods"
will be the attraction at the Strand for
two weeks, beginning Feb. 4, and other
first class bills are being arranged.
Artcraft Film at Paramount-Empress.
Salt Lake City, Utah. — The Paramount-
Empress theater in Salt Lake has ar-
ranged for the Artcraft pictures service,
and. beginning Jan. 14, will show the re-
leases of this concern. The opening bill
grill be Mary Pickford in "The Pride of
the Clan." The Artcraft-Paramount pic-
tures combination for the upper Main
street house is expected to be a strong
card and one which will appeal to the
photoplaygoers of Salt Lake.
PACIFIC COAST ITEMS.
Indecent Posters Banned.
Fresno, Cal. — The police and fire oom-
ir.itsioners have ruled that nude and sug-
gestive posters and pictures of all kinds
should not be displayed in front of mov-.
ing picture houses, in art stores or in
public places. This action followed nu-
merous complaints that improper pictures
were being shown in front of moving pic-
ture houses where problem plays were
being featured.
Sid Grauman Host at Big Party.
San Francisco, Cal. — Following a cus-
tom established five years ago, Sid Grau-
man, manager of the Empress theater, en-
tertained the prisoners at San Quentin
penitentiary on New Tear's day with a
vaudeville and moving picture show. The
moving picture entertainment oonsistcd
of five reels of comedy pictures.
San Francisco News.
San Francisco, Cal. — The first week of
the New Tear was ushered in at the Im-
perial theater as Hayakawa week, the
program including "The Typhoon," "Allen
Souls." "The Soul of Kura San" and "The
Cheat."
Plans are being prepared by Architect
W. W. Week- for a moving picture house
to be erected on Clement street, near
Eighth avenue, by J. R. Saul and associ-
ates, at an estimated cost of $85,000.
On Jan. 2 the local postoffice accepted
for the first time motion picture films as
parcel post mail, in accordance with an
order recently received from Washington.
E. J. Carrol, of Sydney, Australia, was
a recent visitor in San Francisco. He
conducts a chain of theaters in the anti-
podes.
Local International Turns Over
San Francisco Business Carried to the Pathe Office in Musical Building — Several
of Its Employes Are Working for Pathe for Time Being— Some Will Remain—
H. L. Knappen Will Go to Los Angeles.
By T, \. Church, 1507 North Street, Berkeley, Cal
SAN FRANCISCO. >'al.— The surprise of
the Week, as far as the local Illm
trade Is concerned, lias been the consoli-
dation of the Pathe and International Dim
interests and the closing of the offices of
the latter concern at 180 Qolden Gate ave-
nue. The New Year's greeting to the lo-
cal International force came in the form
of an order to close the offlco at once,
while the Pathe exchange received a pres-
ent In the form of the heavy booking busi-
ness of the International. Steps were
at once taken to transfer the business of
the latter from Golden Gate avenue to
the spacious new quarters of the Pathe
exchange in the Musical building, 985
Market street, and this was completed al-
most before anyone In the trade was
aware of the change.
Part of the booking and office force of
the International has been retained by
the Pathe exchange for the time being,
and some of its members will probably
be retained permanently. Manager Lotz,
of the Pathe exchange, Is now congratu-
lating himself on having moved recently
from Turk street and taken over so much
floor space, with opportunities for expan-
sion. Had the exchange still been in the
old quarters it would have been difficult
to have cared for the great increase in
business.
H. L. Knappen, who has had charge of
the San Francisco branch of the Inter-
national since this concern entered the
film exchange field, is to go to Los An-
geles to become manager of the Pathe
exchange and will have as his assistant
H. I. Krausse, who recently went there
to take charge of the International
branch. As the Pathe Exchange, Inc., al-
ready has a branch at Salt Lake City, the
sub-branch maintained there by the In-
ternational will be discontinued and the
business in the mountain territory will be
cared for independent of the San Fran-
cisco office.
The Pathe exchange here has arranged
for a society showing of its newly acquired
serial, "Patrla," featuring Mrs. "Vernon
Castle, to be given at the Palace hotel
on Jan. 17. and more than 1,000 invita-
tions have been sent out for this event.
Four days later this production will be
put on at the Imperial theater, when
something out of the ordinary in a patri-
otic demonstration is planned by Man-
ager J. L. Partington.
Local Interests Get Oakland House.
San Francisco, Cal. — Sheehan & Lurie,
who have made such a great success of
the Rialto theater in this city, and who
recently took over the Savoy theater
nearby, have branched out still farther,
and a deal has been concluded whereby
they will conduct the Reliance theater in
the suburban city of Oakland, a splendid
new house opened but a few months ago.
It is planned to formally open this house
under the new management with "The
Daughter of the Gods," featuring Annette
Kellermann, and following the run of this
picture the regular Fox service will be
used. The three big houses now con-
trolled by Sheehan & Lurie in the Greater
San Francisco, places this firm in a com-
manding position, a result that has been
achieved within less than a year.
Crowds Flock to See Kellermann.
San Francisco, Cal. — Resplendent in
fresh paint, new carpets, new decorations
and new furnishings throughout, the Sa-
voy theater on McAllister street, a house
that has been the despair of aspiring ex-
hibitors for years, was reopened under
the direction of Sheehan & Lurie on the
evening of Dec. 30 with "The Daughter
of the Gods." featuring Annette Keller-
mann. Th,- uuir publlclt} thai
glvi ii no- 1 1 opening oi this the
btned with the merit of the attraction,
iu cm great orowda and oa the
opening night it was impossible to ac-
eommodate all. \ string of fes-
toon.-, i Incandescent llghta lighted the
way from Market street and rei
of the former bugbears, a stretch of dark
street, An orchestra of thirty pieces un-
der the direction of Herman Heller, fur-
nishes music for the entertainment, and
both the film production and the music
nave come In for the unstinted
the local dramatic and music critics.
Edward Kemp Shows New Motiograph.
San Francisco, Cal. — Edward H. Kemo.
who handles the Motiograph projection
machine in this territory, has received
the new 1917 model No. 1-A by express,
and since the first of the year has shown
it to a large number of operators who
have visited his offices in the Commercial
building. Mr. Kemp has been very busy
of late caring for developing and print-
ing business and reports having made
10,000 feet of film for the United States
regulator, a motor-driven rewind, film
poses, besides having furnished a projec-
ting machine. He has also developed
film brought down on the whaler Herman,
owned by H. Liebes & Company, and is
combining this with film secured a year
ago, making a very interesting Arctic
picture.
Opens Manufacturing Department.
San Francisco, Cal. — A manufacturing
department was opened by G. A. Metcalfe
on the first of the year, and equipment
has been installed for turning out a self-
feed arc controllsr, the Metcalfe speed
regulator, a motor driven rewind, film
cabinets and other equipment approved by
the Board of Underwriters. Plans are
also being made for the manufacture of
a new projection machine. Arrangements
have also been made for booking the ad-
vertising films of the Todd Protectogr^ph
Company and other films of a similar na-
ture. Mr. Metcalfe now has a represen-
tative in Australia and recently made a
large shipment of goods to that country,
as well as to Java and Hawaii.
Consolidated Takes New Line.
San Francisco, Cal. — The Consolidated
Film Company, 114 Golden Gate avenue,
is now handling the releases of the Edu-
cational Film Corporation and has booked
the first of these at the Portola and Mar-
ket street theaters here and at the Frank-
lin, at Oakland. Marion H. Kohn, head
of the concern, has been in Los Angeles
for several weeks and will remain there
until the new exchange in that city Is in
running order, the local office being in
charge of Mr. Epstein.
Warner to Put Out Road Shows.
San Francisco, Cal. — J. L. Warner, head
of the Warner Film attractions, has ar-
ranged to put out three road shows In
Northern California with "The Crisis" as
the attraction, and is greatly pleased with
the outlook. Reports from Los Angeles
indicate that the production is being well
received there and at an early date it
will be put on at the Columbia theater In
this city for an indefinite run.
Theater Property Sold.
San Francisco, Cal. — The St. Francis
theater and lot on Geary street, near
Powell, has been sold to Thomas W. Cor-
der at a consideration said to be about
$235,000. The house will continue under
the present management.
574
THE MOVING PICTURE WORLD
January 27, 1917
Closing Question Will Not Down
Agitators of the One Day Rest in Seven Measure Have Approached State Legis-
lators in an Effort to Have It Passed— They Claim That It Is Not a Sun-
day Closing Law That They Want Now — Legislature in Session.
By Abraham Nelson, 601 Journal Bldg., Portland, Ore.
PORTLAND, Ore.— When the legislature
meets, as it will before this goes to
press, a bill for the passage of a one-day-
of-re.st-in-seven law will be presented. The
proponents of the measure are the old
advocates of Sunday closing, Rev. D. A.
Tufts and the One Day of Rest in Seven
League. Legislators have been talked to,
and it is said that Rev. Tufts claims the
support of several.
Those who have seen the draft of the
measure proposed say it is not a Sunday
closing law, but that it merely provides
for one day of rest in seven. Even if this
were true it would be bad enough for the
theater man, and the seeming inactivity
of the state's exhibitors on the issue, and
their apparent unconcern is deplored.
It is the opinion of those who have fol-
lowed the ramifications of other attempted
legislation by Rev. Tufts that this bill is
to pave the way for general Sunday clos-
ing. The previous unsuccessful attempts
to get Sunday closing measures on the
Oregon ballot have been fully discussed
in these columns.
"Intolerance" Opens.
Portland, Ore. — The big Griffith spectacle,
"Intolerance," opened for a two week's run
New Year's day, at the Eleventh Street
playhouse. An orchestra of thirty pieces
furnishes the musical interpretation of the
film classic. The production is put over in
elaborate style by the theater manage-
ment. W. T. Pangle, manager of the Heilig,
Portland's big legitimate house, is also
guiding the destiny of the big attraction
at the Eleventh Street playhouse.
Small Sells to Partner.
Corvallis, Ore. — C. E. Small has sold his
interest in the Corvallis Amusement com-
pany, controlling the Majestic and Crystal
theaters, to Whiteside Bros., his former
partners. From a financial standpoint the
Corvallis company has been phenomenally
successful under Mr. Small's management.
The company controls the theatrical situa-
tion here.
International at Portland Pathe.
Portland, Ore. — Following' the absorption
of International exchanges, the local Pathe
office has secured its quota of International
releases and is adjusting conditions to
meet the increase in work and business.
A number episodes of "Patria" have been
received for screening.
The personnel of the Portland Pathe force
will not be changed except that C. E.
Waite, traveling representative for Inter-
national, will be traveler for the united
office in Portland. Mr. Waite was with
International since the beginning of the
office in Seattle.
Manager B. J. Sperry is looking for a
prosperous year for his firm and said he
has been particularly pleased with the
business Gold Roosters have been doing
of late.
Peoples Breaks All Records.
Portland, Ore. — The management of the
People' Amusement Company claims to have
shown to 6,000 people at the Star on New
Year's Eve, the record for the cozy little
theater. The extra midnight matinee,
holding until 1:30 a. m., only made this
possible, as the house was jammed to
capacity all day. The program was "Arms
and the Woman" and Charlie Chaplin in
"The Kink."
At both the Star and the Peoples special
stunts wore arranged for the 1917 Mid-
night Matinee. A Max Linder comedy ten
years old was shown, together with an up-
to-date picture to show the improvement
in pictures, anil house manager .1. C. Stille
lectured on the subject to a most appre-
ciative audience.
Heard on Film Row.
Portland, Ore. — "The Libertine," which
Mike Rosenberg has in this territory, was
recently condemned by a viewer and put
up to the regular censor board.
Portland, Ore. — But don't feel so bad
abount it, boys, the women of the city who
interest themselves in our welfare recently
prevailed upon Juvenile Judge Tazwell to
decline to grant a permit for a Siamese'
Twins act to s.iow alter the manager had
obtained a license from the city to ex-
hibit. So you ain't the only ones in this
city of "Intolerance."
Newport, Ore. — S. H. Evans has opened a
theater here. He was formerly located at
Walport.
Portland, Ore. — Herbert L. Davies, who
manages the Opera House at Sumpter, Ore.,
was a caller at the exchanges. This is
his first visit to the metropolis in over
five years.
Gardiner, Ore. — A. F. Edwards has closed
his theater on account of a fire in the big
lumber mills, which has put several hun-
dred men out of employment.
Myrtle Point, Ore. — Harry Heywood has
taken over the Unique theater.
Portland, Ore. — Other visitors were Carl
Steam, K-E-S-E, Seattle, who showed "The
Truant Soul" to exhibitors; C. J. Kerr,
Mutual, Seattle, exhibiting five chapters of
"The Great Secret"; R. C. Montgomery,
World, and Sam W. B. Cohen, formerly
manager of the Empress, Spokane, with
"The Unborn" for this territory.
Mr. Exhibitor: — You will get mora
helpful information by carefully read-
ing one trade paper weekly than by
skimming over three or four. The
MOVING PICTURE WORLD is the
one paper you need.
Another Censorship Seizure in Portland
Secretary Colwell of Local Board Has
from the Strand Theater
Portland, Ore. — "Make your excuses to
the court," Mrs. E. B. Colwell, secretary of
the Portland censor board, is reported to
have said to Sol Baum, manager for Blue-
bird in the Pacific Northwest, after "The
Black Orchid" had been seized by the police
for alleged censorship irregularities. Mrs.
Colwell denies she said it or that she had
anything to say.
At any event the five reels of "The Black
Orchid" were taken by a policeman from
the projection room of the Strand theater
to the police station at five o'clock of the
eventful day and it was only after per-
sistent telephoning by Mr. Baum and Nick
Pierong, manager of the big first run
house, to Mayor Albee, Secretary Warren,
chairman F. T. Richards, of the censor
board, and to Mrs. Colwell that the films
were recovered from the police station
about two hours later and nobody went to
jail.
The facts that could be gathered by
listening to the stories of both sides were
these: Mrs. Colwell became advised that
"The Black Orchid" was running at the
Strand and had not been expurgated as the
censors had demanded, also that Nick
Pierong had no permit to exhibit, all of
the Police Remove "The Black Orchid"
— Film Is Recovered Later.
which was contary to the Portland censor
ordinance. Mrs. Colwell claims there were
two counts which could have been alleged
and proved in an information against Mr.
Pierong.
On the other hand the Bluebird manage-
ment said that if there were any censor-
ship irregularities in showing the picture
it was caused by a. minor error which could
have been readily corrected as soon as
discovered and did not warrant the at-
titude taken by the censors. There were
two copies of the film, one which had been
expurgated and for which a permit had
been issued, and which the board said
was all right for the Portland people to see.
The other was a copy unexpurgated by
Portland censors and which was to be dis-
tributed for the rest of the people in
Oregon, Washington, Idaho and Montana
to see. The error was made in not dis-
tinguishing the copies and the wrong one
was sent to the Strand. This was first
noticed when Mr. Baum, called on the tele-
phone by Mr. Pierong, came to the Strand
with the strips of film that had been cut
from the Portland reels and attempted to
convince Mrs. Colwell that the eliminations
had been made. The permit to exhibit was
in Mr. Baum's office.
Exhibitors Take Charge of New Year's Eve
Seattle Moving Picture Shows the Mecca of Merry Makers When 1917 Is Born —
Dryness of Town No Dampener of Fun
By S. J. Anderson, East Seattle, Wash.
SEATTLE, WASH— For some weeks be-
fore New Year's, Seattle folk kept
wondering how they could find a way tt>
make merry in appropriate fashion on
that night. In a dry town, not only
legally dry, but really dry, and all their
favorite cafes and cabarets wrecked by
the destructive axes of the "dry squad,"
the chance for a little New Year's ?un
looked very dubious to the would-be
merry-makers, until a day or two after
Christmas they began reading the ad-
vertisements of some of the motion pic-
ture houes; then they began to sit up
and take notice. It seemed that after all
there was to be something doing on New
Year's night, and Seattle folk took the
tip and went to see the fun, and they are
ready now to admit that it doesn't take
"booze" and cabarets to make New Year's
night a success.
Coliseum a Bit of Hawaii.
The Coliseum was turned into a bit of
Hawaii, the effect being gained by the
use of palms and other decorations in
foliage and flowers, and enhanced by un-
usual lighting effects; while the balcony
was entirely shut off. The show was ad-
vertised as "The Folies" where "Mirth,
Maids and Music" would hold sway.
Passageways were built from the stage
into the aisles, so as to bring the players
into closer touch with the audience, of
which the men highly approved: for the
Maids were good to look at. The star
attraction was a band of real Hawaiians.
To put the pleasure seekers in a better
mood for the enjoyment of the music, a
little hammer and block of wood was
given to each person for beating time,
and serpentine throws were also distrib-
uted. And to make it seem more than
ever like the real thing, cake and punch
were served after the show. The fun
began at 11:30 at night, after the close
of the regular showing of the pictures,
and lasted until 1:30. The prices were
one dollar admission and a dollar and a
half for the loges.
The Grand's Special Program.
At the Grand, where vaudeville and
pictures are combined on the regular bill,
the New Year's show started at 11:30 and
lasted until 1:30, as at The Coliseum.
Manager Eugene Levy put on twenty acts
of vaudeville and had an extra orchestra
Kraus Manufacturing Co.
220 WEST 42 nd ST.
New York City, U.S.A.
Ml FACSIMILE
PAINTINGS described
in these |i.i^<-> are done
li\ bigh-clast arti-l- in
w ater colon anlii-il lightl} .it inter-
vals to remove iln-i with-
out injuring the painting.
I III I li \ M ES illus-
trated in these p;i^<'-> ;irc
our exclusive designs
,i n il in .i il c under our
mi ii Buper\ ision. These
frames (:<> direct to sour
theatre at factor; cost
\Ml A B E 0 I K
SPECIAL INDI CE-
MENT FOR YOUR
PATRONAGE.
Beautiful gill frames with
heavy ebony shadow boxes.
Facsimile oil paintings, in-
cluding brass name plates.
Any player in the lilms
For names Bee postcard lists.
No. 504 -Size 50x35 inches
over all (4-inch moulding).
Price. si;, on
No. "'HI —Size 70x50 inches
over all.
Price $:i0.00
No. 50 I — Size 50x35 inches. No. 501 — Size 70x50 inches
Flat gold frames with beautiful facsimile oil paintings
including brass name plates. Any player in the films.
No .r>(>."i — Size lliy.'il! inches over all (.'{-inch moulding).
Price sio 00
No. 502 — Size asxls inches over all (4 -inch moulding).
Price -
MAKE YOUR LOBBY A GALLERY OF CELEBRITIES
l| It requires very little imagination, with these pietures before you, to make the proper selection to fit
Your Particular House, f^ The advertising value of a lobby of this character must appeal to every Live
Showman. 1§ Our new catalogue contains many things you are looking for. €| It is yours for the asking
A Suggestion For The Lobby
or interior of the house of all the princi-
pal stars appearing in the various
features shown in your theatre
No. 34G — Size of picture, including frame,
15x19 inches. Three-ply oval veneer frame
ornamented with 1 eautiful facsimile oil
painting of any-player in the films. Price
complete with brass name plate, $2.50 eai h.
No. 511 — Size of picture, including frame, 19x25
inches. Antique gilt ornamented moulding, \Yi
inches wide, containing beautiful facsimile oil
painting. Any player in the films. Price com-
plete with brass name plate So. 00
No. 882 — Size of picture, including frame, 22x28 inches.
Beautiful gilt oval three-inch frame, facsimile oil
painting. Any player in the films. Price complete
with brass name plate $5.00 each
Massive Gilt Frame 4 inches deep, 73-9 inches wide, with heavy
ebony shadow box containing facsimile oil painting of
every player in the films, at following prices :
No. 500 — 75x55 inches, being complete measurement, of picture and frame.
Price $35.00
No. 503 — 55x40 inches, heing complete measurement of picture ami frame.
Price $22.50
No. 506 — 49x31 inches (panel), being complete measurement of picture and
frame. Price $20.00
Including brass name plates.
Large Hand Colored Pictures
Ml II I IK II I
I I'M
Size 22x28 each 75c Size 11x14 each 20c
Single Column Cuts of all the players,
()()() names, each 50c
Transparencies, all sizes. . . from 50c to $2.50
SEMI -PHOTO POSTCARDS, $3.00 per
thousand. Print your announcement on cor-
respondence side and mail them weekly.
PHOTOGRAPHS, size 8x10, all the promi-
nent players, 600 different names. 20c each.
GRAVURE FOLDERS, containing pictures
of all the prominent players, including feature
stars. $10 per thousand.
Kraus Manufacturing Co.
220 West 42(1 Street
N. Y. City, U. S. A.
A Golden Lobby That Reflect!
An 18 -Karat Show
A Decoration
That Will Distinguish
Your Horn
T^HE illustrations on both sides of this page are extract
A from our new Catalogue just published. The boo!
contains many interesting items for the theatre, both fc
advertising and souvenir purposes. We exhibited all c
our products at the Panama Pacific Exposition. They coi
sisted of film actors' pictures made in every serviceabl
style, from postcards at S3. 00 per thousand, to life-siz
paintings up to $35.00 each. The judges thought the ex-
hibit unique and gave us the highest award for artisti
finish and superior quality. Medal and Diploma are rt
produced in the catalogue. This is sufficient guarunte
of the goods ive deliver.
A picture of every player in the films can be furnished
in these frames. For names see postcard list
No. 512. — The actual size of this frame is 49x19* 2 inches.
These frames can be furnished flat or upright
s-Z^/*3
ORNAMENTED
FRAME
(1 Yi inch) with beauti-
ful bow knot orna-
ments to hold one.
tbree and four band-
colored 11x14 pictures
in bright gilt or an-
tique gold finish.
There are no illustra-
tions of frames hold-
ing three pictures as
the four groups give
an accurate idea.
No. 513— Frame with 11x14
hand-colored pictures, including
glass $1.25
No 508 — Upright Frame con-
taining three 11x14 hand-
colored pictures with class. $4.00
No. 509 — Flat Frame contain-
ing three 11x14 hand-colored
pictures with class S4.H0
No. .r)10 — Upright Frame containing
four 11x14 hand-colored pictures with
glass $4.75
No. 512 — Flat Frame containing four
11x14 band-colored pictures with
class $4.75
\n .'ill"— Panel picture with facsimile
painting with brass name plate.. .$7.50
\^ hen ordering, please state
whether BRIGHT GILT or AN-
TIQUE GOLD finish is desired.
\1') inche
No. 510— 63x131 o inches
No. 513—18^x15 inch.-
January 27, 1917
THE MOVING PICTURE WORLD
575
on the stage, as well as his own in the
pit. He also advertized attar the show
the audience would have the prlvilc
dancing on the stage, and he built a new
oak lloor for the occasion. The feature
of the show was tiu> reproduction on tiu>
of Dick Fleming's south End dance
uHi bo famous m Seattle; and Mr, i.«\y
plO arranged for the Hawaiian band to
come to the Grand, after it had finished
at the Coliseum, Fifty oenta knd a dol-
lar were the prices asked at the Grand
tie O'clock the crowd was buying
Handing room, but the police came In
and stopped it, because of lire regula-
tions, and the box Office was forced tO ie-
turn two or throe hundred dollars. The
audience danced until two O'clock.
The Clemmer Keeps Open Till Two.
The Clemmer continued us regular eve-
ning performance until two o'clock, so
hereafter Seattleltea will look to their
picture theaters to furnish the fun on
New Year's.
A Censor Conference in Regina
Saskatchewan Officials and Film Men Co
—Appeal Board for the Province Wan
Board of Censorship for All Canada.
By i:. c. rio. 1. 1 uogera Bidg., Vancouver, B 0
nfer on Changes in Moving Pictures Act
ted In Regina — A Desire for a National
Theater Managers' Association Elects.
Seattle, Wash. — Tho Theater Managers
Association of Washington met Friday,
January 5, and elected ollicers for the
coming year. Eddie Milne, manager of
Fantages theater, was chosen president;
Ed. Fisher, of the Fisher Booking Com-
pany, secretary; James Q. Clemmer, of
the Clemmer theater, assistant secretary,
and John von Herberg, of the Liberty
theater, treasurer. Exhibitors and the-
ater managers from all over the state
were present.
New Trial Refused, Manager Smyth
Will Appeal,
Seattle, Wash. — W. H. Smyth, who lost
his suit against the city two weeks ago
to recover the fine imposed upon him for
showing "War's Women," appealed for
a new trial, but was refused. He will
appeal the case to the Supreme Court of
the state, and it is understood that he
will be aided in his fight by the exhibi-
tors and exchange men of the city.
New Manager for World Film.
Seattle, Wash. — J. A. Koerpel, former
manager in the Philadelphia World Film
office, arrived in Seattle the first week
in January to take charge of the North-
west territory.
Rina. BASK. \ in.-, ting which may
have an Important effect On the fu-
ture ol the censorship question in this
provlnoe took place bare recently between
ii. .n \v. k. a. Turgaon, Provincial B<
tary Wright, and other members of tho
I imient. as we 1 as the l.oai .1 Of
censors, and a large number of western
Canadian dim men, most of whom had
come from outside points for tho con-
ference. Those present as repi es.nta-
of the industry were: W. II. Mar-
shall. Calgary i Mutual; \v. l\ Wo
Vancouver, Triangle; A. i. Johnson, Win-
nipeg, General. B. Withain. Ri
Mutual; K. Miller, Winnipeg, Pathe; M.
Rose, Winnipeg, Metro; It. Scott, Win-
nipeg, Fox; R. Downey, Regina, Universal;
J. H. Booth, Winnipeg, Mutual; H. L.
Gage, Regina, Famous Players.
For an Appeal Board in Regina.
During a discussion which lasted prac-
tically all day, the picture men submitted
to the government authorities several
suggestions involving changes in the laws
affecting the film industry. They asked
for the establishment of an appeal board
in Regina, to pass on the films rejected by
the censoring board in Winnipeg. The
present system of censoring, with the
Saskatchewan board working jointly with
the Manitoba board, but with the privilege
of controlling the showing of films in
Saskatchewan, is quite satisfactory to the
moving picture interests, but they see no
reason why an appeal board should not
be provided for Saskatchewan as well as
Manitoba.
Another suggestion put forward was for
an amendment to the Moving Pictures Act
authoring the passing of certain pic-
tures which would only be shown before
segregated audiences — that is, for women
only, for men only, or for adults above
a certain age. Relative to this request it
was pointed out that under the act, as at
present in force, the censors can pass pic-
tures for special audiences, the only con-
.iii lor
be ii..t exhibited ■ the audl-
Ln tended
Want National Censor Board.
Tho picture men also announced them-
ai in favor of tha aatabllahment of
aadlan na( tonal boa rd ol
i tllms for the entire Dominion.
Sven were tin- oenaorlng cbargaa i
llahad at an amount approximating $10
per reel, the cost would still be con-
ibly less than at present, and the
exohangea would not be under the un-
certainty which is constantly present re-
garding the likelihood of certain subjects
being passed In this or that province.
The consensus of opinion seems to favor
Toronto as the best location for such a
i. as it would be most convenient for
all points In Canada.
Favorable action Is anticipated from
the Saskatchewan government at an early
date as the result of the conference.
Picture Show for Children of Soldiers.
Edmonton, Alberta. — Manager John
Hazza, of the Empress theater, arranged
with Secretary John Blue, of the Edmon-
ton Patriotic Society, to give a special
children's performance on New Year's
morning. The young guests were chil-
dren between 5 and 10 years, whose
fathers are at the front, and the 800 free
tickets were distributed through Mr. Blue.
The Empress theater orchestra under
Earle C. Hill gave its services free for
the entertainment.
Children's Saturday morning matinees,
which a few months ago were given regu-
larly at several local film theaters, had
recently been abandoned, until the prac-
tice was resumed by Manager McQueen,
of the Garland theater. Mr. McQueen is
not only using special juvenile programs
on Saturday morning, but is putting on
a children's show on Friday afternoons.
So far the move has proved to be a most
successful one.
Vancouver Wants a Tax on Theater Tickets
City Authorities Will Ask Provincial Government for Sanction to Levy a Tax at the
Flat Rate of One Cent a Ticket.
VANCOUVER, B. C. — The city author-
ities, at the suggestion of local women's
clubs, have under consideration the taxa-
tion of all theater tickets sold in this
city, and it is announced that sanction to
levy such a tax will be sought from the
provincial legislature at its coming ses-
sion. The present intention is to place
the tax at a flat rate of one cent, although
the proposition of levying a certain per-
centage of the value of the ticket has also
been discussed.
At a recent meeting of the civil health
committee Aldermen Mcintosh and Kirk
fathered the amendment, and explained
that it was proposed to devote the
proceeds thus secured to hospital or war
funds. The proposition will be submitted
to the entire council at its next regular
meeting, and in the meantime the city
solicitor was authorized to inaugurate the
necessary six weeks' advertising before
the session of the legislature. It is
thought that the yearly revenue from this
tax will be about $60,000.
house, if nothing worse, when a film
caught fire during a matinee, and the
operator found it necessary to make a
quick exit. The Universal's Red Feather
feature, "The Black Sheep of the Family,"
was being shown, and four reels of it
were burned, although those in the audi-
ence were unaware that a fire was taking
place until it was all over. The theater
was not damaged.
Danny Freeman Wins Another Feather.
Vancouver, B. C. — Danny Freeman,
shipper at the local Universal branch, and
claimant for the title of champion 125-
pound boxer of western Canada, appeared
at a recent smoker held by the 231st Bat-
talion, and effectively disposed of an-
other local light named Stanley Clement.
Credit Was Due Manager Inverairty.
Vancouver, B. C. — In connection with a
recent item accompanied by a photograph
showing a street-car advertising idea for
Pathe's "The Shielding Shadow," we
credited the stunt to Manager Milligan of
the Pantages theater in Calgary, entirely
forgetting the fact that Mr. Milligan went
to New York many months ago, and that
Manager Inverairty is now in charge. Our
apologies to Mr. Inverairty. (If we have
spelled the name wrong, we extend still
more apologies.)
Four Reels Burned While Audiences
Waited.
New Westminster, B. C— The excellence
of the arrangements in Exhibitor Boener's
operating room at the Royal theater here,
recently prevented a certain panic in the
A Day's Receipts to Xmas Fund.
Winnipeg, Man. — On the Friday before
Christmas, Manager Seamans, of the
Strand theater, turned over his entire re-
ceipts from noon to 11 p. m. to the City
Christmas Fund.
Showmanship Notes of Interest.
Calgary, Alberta. — The Princess theater
has inaugurated a "Baby Popularity Con-
test" each week, and the idea has at-
tracted much attention. On each Wednes-
day and Thursday night all patrons are
given coupons, on which they are re-
quested to write the name of the baby for
whom they wish to vote, and deposit it
(the coupon) in a ballot box in the lobby.
The votes are counted on Thursday night,
and the winning child is presented with
$5.00. The winner's picture is also later
shown on the screen.
Vancouver, B. C. — "Cabiria," the Can-
adian rights for which are owned by the
L. Girdler Feature Film Company, recently
played a week's engagement at the Av-
enue theater at high prices. L. Wagner,
of this city, is handling the show in
British Columbia for Mr. Girdler, who Is
at present in Calgary.
Vancouver, B. C. — W. P. Nichols, man-
aging director of the National Amusement
Company, played "The Dumb Girl of
Portici," the Universal's big Pavlowa fea-
ture, for an entire week at the Globe the-
ater, and did very heavy business at 25
oents.
576
THE MOVING PICTURE WORLD
January 27, 1917
Calendar of Daily Program Releases
Releases for Weeks Ending January 20 and January 27
(For Extended Table of Current Releases See Pages 596, 598, 600, 602.)
General Film Company
Current Releases •
(Serial No.)
MONDAY, JANUARY 15, 1017-
SELIG — Delayed in Transit (Comedy — Two parts) . . 21633-34
VITAGRAPH— The Mystery of Lake Lethe (Drama) 21635
SELIG — Selig-Tribune No. 5 (Topical) 21636
TUESDAY, JANUARY 10, 1917.
ESSANAY — The Little Missionary ("Black Cat Fea-
ture") (Drama — Two parts) 21637-38
KADEM — Cupid's Caddies (Comedy) 21639
WEDNESDAY, JANUARY 17, 1917.
ESSANAY — One on Him (Comedy) and Yosemite
Valley (Scenic) 21640
KALEM — The Homesteader's Feud (Episode No. 23
of "The Girl from 'Frisco") (Two parts — Dr.).. 21641-42
THURSDAY, JANUARY 18, 1917.
SELI(3 — Sellg Tribune No. 6 (Topical) 21643
VIM — Terrible Kate (Comedy) 21644
FRIDAY, JANUARY 19, 1917.
KALEM — The Black Circle (Episode No 14 of
"Grant. Police Reporter") (Drama) 21645
VITAGRAPH — The Professional Patient (Comedy).. 21646
VIM — Title not reported 21647
KNICKERBOCKER STAR FEATURE — The Room of
Mystery (Three parts — Drama) 21648-49-50
SATURDAY, JANUARY 20, 1917.
ESSANAY — The Sinful Marriage (Sixth of "Is Mar-
riage Sacred?") (Two parts — Drama) 21651-52
KALEM — The "Wrecked Station (No. 115 of "The
Hazards of Helen") (Drama) 21653
SELIG — Cupid's Touchdown (Comedy) 21654
General Film Company
Advance Releases
(Serial No.)
MONDAY, JAMARV 22, 1917.
SELIG — On Italy's Firing Line (Three parts — Dr.) .21655-56-57
VITAGRAPH— The Vagabond (Drama) 21658
SELIG — Selig-Tribune No. 7 (Topical) 21659
TUESDAY, JANUARY 2:{, 1917.
ESSANAY— What Would You Do? (Black Cat Fea-
ture— Two parts — Drama) 21660-61
KALEM — The Blundering Blacksmiths (Comedy).. 21062
WEDNESDAY, JANUARY 24, 1917.
ESSANAY — Canimated Nooz Pictorial No. 23 (Car-
toon Comedy) and Alaska scenic on same reel.. 21663
KALEM — The Wolf of Los Alamos (No. 23 of "The
Girl from 'Frisco") (Two parts — Drama) 21664-65
THURSDAY, JANUARY 25, 1917.
SELIG — Selig Tribune No. 8 (Topical) 21666
VIM — (Title not reported) 21667
FRIDAY, JANUARY 26, 1917.
KALEM — The Violet Ray (Episode No. 15 of "Grant.
Police Reporter") (Drama) 21668
VITAGRAPH— His Little Spirit Girl (Comedy) 21669
VIM — (Title not reported) 21670
SATURDAY, JANUARY 27, 1917.
ESSANAY — The Magic Mirror (No. 7 of "Is Marriage
Sacred?") (Two parts — Drama) 21671-72
VITAGRAPH — The Valley of Lost Hope (Three
parts — Drama) 21673-74-75
KALEM — The Railroad Claim Intrique (No. 116 of
"The Hazards of Helen") (Drama) 21676
SELIG — The Luck That Jealousy Brought (Drama) . LU677
COMPLETE AND ACCURATE LISTS of Regular Program and Feature Pictures Can Always Be Obtained from the Pases of the Moving Pic-
ture World. These are Published Two Weeks in Advance of Release Days to Enable Exhibitors to Arrange Their Coming Programs. The
Stories of the Pictures in Most Cases are Published on a Like Schedule. Each Synopsis is Headed by a Cast, the Players' Names Being m
Parenthesis. Lay Out Your Entertainment From the Information in the Moving Picture World and You Will Not Go Wrong.
KNOWLEDGE BRINGS SUCCESS
Messrs. Exhibitor, Exchangeman, Operator,
and Film Men Everywhere : — The moving picture
business is one of the youngest but one of the lead-
ing industries of the world to-day. We may well be
proud to be connected with it. Are you keeping up? Do
you know all about it? It will yield larger returns for
ONE YEAR $3.6*
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See title page for rates Canada and Foreign
MOVING PICTURE WORLD
17 Madison Avenue, New York
an equal amount of work to the men who know. Each
weekly issue of the MOVING PICTURE WORLD con-
tains more up-to-date information than you can get
from all other sources. Subscribe now if not already on
our mailing list. You will get your paper hours earlier
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Cut out and
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January 27, 1917
THE MOVlN'd PICTURE UiiKI.D
577
0an&~ PRODUCTIONS
MFacific Coast Records Broken """
l>y The Eyes of the would"
At its national Premier in Chines Auditorium, Los Angeles, Jan.l.
(The Largest Theatre West of Chicago J
600hito-
graphlc effects have been thus far
produced In pictures. The play also
lands pre-eminent in tb< maltar ol
ivid character types. nwra i<
>o oilier screen play now
■fo'e the public In which the rhar-
ctcruatlona are so telling or so In-,
CI : Sting.
production sounds a new note
re-.- Big multiple reel pie
lures, hare come to stay. Hereto
tore, most of theso ambitious pic
lures lia\r been great spectacles Ir
which the story was almost sub
merged |n (he smoke of battle,
Tii Eye* of the World" goes back
to what people really want to sea —
:in appealing love story.
Thoso familiar with the book need
not be told that in the unfolding
'his love story there Is an exciting
uccessloa of tense and dramatic sit
ations. One of these Is a fight on
the edge of the precipice and drops
and tho villain. As the hero weak
ns and Is- about to be thrown over
the abyss, an escaped convict, watch-
ing the struggle from another cliff.
shoots across the chasm and the:
dead body of tho villain slips over
the edge of the precvlplce and drops
into eternity.
Most of the scenes are taken In
the mountains of California and
Arizona. As mere landscapes, somo
tho scene* flro superbly beauti
£XAMlNt
odd' Opened" to Start
lingly Magnificent Photo-
play at Clune's
By Otheman Stevens
HE EYES OF THE WORCD"
were opened yesterday at Clune's
Auditorium. Opened to start-
llngly magnificent photography: opened to
what has generally been termed the best
form of pbotodrama— the narrative which
commands.
Erery plscc In the Auditorium was
filled to the limits of the Are ordinance,
and I venture thst every seat will be
filled as long an t«« picture ts on.
Mr. Clune baa only made two picture*,
Bamona" and this one. wblch prorea the
Tains of concentration of effort la results
that sre marked with radiant soecess.
The story Is too familiar to readers to
warrant repetition. It Is InteDse In- Its
action, mingling the moat naturally Inti-
mate traits of bemtnilty In a series of
Idramatte Incidents, and saturated
throughout With the ultimate of Ideallrad
romance. ,
It Is a melodrama In the Dirtier form
of that method of dramatic expression:
perhaps at times somewhat naive, as
ultra Intense situations are apt to, be when
devoid of talk; but always beautiful, al-
ways holding attention with lrreglitlble
power and always awakening a responae
of both understanding and admiration.
For It Is all that long demadsd product,
powerful drama with nothing that
{excites tne baser Instinct. No picture ban
•been nhown approaching In tensity various
•episodes, particularly the final fight on
fa mountain top; nothing in the way of a
[picture oas been so totally devoid of
I faking effects, and no picture was ever
[more or probably equally healthy and
In all Its attributes
i
578
s
THE MOVING PICTURE WORLD
January 27, 1917
Calendar of Daily Program Releases
Releases for Weeks Ending January 27 and February 3
(For Extended Table of Current Releases See Pages 596, 598, 600, 602.)
Universal Film Mfg. Company
SUNDAY, JANUARY 21, 1917. (Serial No.)
REX — The Bubble of Love (Two parts — Drama) . . . 02102
LOWERS — Mr. Fullerpep — He Goes to the Country
(Cartoon-Comedy) 02103
— In the Land of the Son of Heaven as Seen
by Dr. Dorsey (Edu.) 02103
L-KO-Up the Flue (Comedy) $2104
UNIVERSAL SPECIAL FEATURE— The Purple
Mask (Episode No. 4, "Facing Death") (Two
parts — Drama) 02105
MONDAY, JANUARY 22, 1017.
RED FEATHER — Heart Strings (Five parts — Dr.). 02106
NESTOR — A Macoroni Sleuth (Comedy) 02107
TUESDAY, JANUARY 23, 1017.
GOLD SEAL— Souls United (Three parts— Drama) . . 02108
VICTOR — The Honeymoon Surprise (Comedy) 02109
WEDNESDAY, JANUARY 24, 1017.
L-KO — The Battle of "Let's Go" (Two parts — Com-
edy) 02110
UNIVERSAL. — Animated Weekly, No. 56 (Topical) . . 02111
BIG U — The Red Goddess (Drama) 02112
THURSDAY, JANUARY 25, 1917.
BIG U — A Wife's Folly (Two parts — Drama) 02113
IMP — Black Evidence (Drama) 02114
VICTOR— The Black Nine (Comedy) 02115
FRIDAY, JANUARY 26, 1017.
IMP — The Fugitive (Two parts — Drama) 02116
VICTOR— Hell by the Enemy (Comedy) 02117
SATURDAY, JANUARY 27, 1017.
BISON — The Daring Chance (Two parts — Drama) . . 02118
JOKER — Love Me, Love My Biscuits (Comedy).. . 02119
LAEMMLE — The Blood-Stained Hand (Drama) 02120
Mutual Film Corporation
SUNDAY, JANUARY 21, 1017. (Serial No.)
VOGUE — Tailor's Trimmings (Two parts — Com.)... 05286-87
GAUMONT — Reel Life, No. 38 (Subjects on Re.l: Or-
anges in California; The Air; The Hyro-skl;
Automatic Apple Graders; How to Remove Shat-
tered Glass) (Mutual Film Magazine)
MONDAY, JANUARY 22, 1917.
MONOGRAM — The Adventures of Shorty Hamilton.
No. 2, "Shorty in The Tigers' Den (Two parts I
— Drama) J
MUTUAL STAR PRODUCTION— The Gentle In-
truder (American — Five parts — Drama) (No. 1£6
TUESDAY. JANUARY 23, 1017.
GAUMONT — Tours Around the World, No. 12 (Sub-
jects on Reel: Bordeau to Pauillac, France;
Monastery of St. Thessalonica. Greece; Gorges
of the Nive, French Pyre ees) (Travel)
WEDNESDAY, JANUARY 24. 1017
MUTUAL — Mutual Weekly, No. 108 (Topical
GAUMONT — See America First, No. 72 (Subject:
Historic Virginia) (Scenic) Absent Minded Wil-
lie (Cartoon-Comedy)
THURSDAY, JANUARY 25, 1017.
CUB — Jerry and the Outlaws (Corned:
FRIDAY, JANIARY 26, 1017.
MUTUAL — Uncle Sam's Defenders, No. 4, "Afloat
and Ashore" (Topical)
SATURDAY, JANUARY 27, 1017.
AMERICAN — A Double Revenge (Drama)
05288
05289
05230
05291
05292
0529S
05294
05296
05296
SUNDAY, JANUARY 2S, 1917.
REX — The Old Toymaker (Drama) 02121
TOWERS — Boomer Bills Awakening (Cartoon-Com-
edy), and Behind the Great Wall of China (Dor-
sey Educational) (Split Reel) 02122
BIG U — A Jungle Tragedy (Two parts — Drama) .... 02123
UNIVERSAL SPECIAL FEATURE— The Purple Mask
(Episode No. 5, "Ablaze in Mid Air" (Two parts
— Drama) 02124
MONDAY, JANUARY 29, 1917.
RED FEATHER — Love Aflame (Five parts — Drama) 02125
NESTOR— Why Uncle! (Comedy) 02126
TUESDAY, JANUARY 30, 1017.
GOLD SEAL — June Madness (Three parts — Drama) 02127
VICTOR — Some Baby (Novelty), and "Nellie, the
Fireman's Daughter" (Comedy) (Split Reel).. 02128
WEDNESDAY, JANUARY 31, 1917.
L-KO — Faking Fakirs (Two parts — Comedy) 02129
UNIVERSAL — Animated Weekly No. 57 (Topical) . . 02130
BIG U — The Gold Lust (Drama) 02131
THURSDAY, FEBRUARY 1, 1017.
VICTOR — It's Cheaper to Be Married (Comedv) 02132
UNIVERSAL SPECIAL— The War Waif (Two parts
— Drama) 02133
IMP — The Diamond Thieves (Drama) 02134
FRIDAY, FEBRUARY 2, 1017.
IMP — The Forbidden Game (Two parts — Drama)... 02135
UNIVERSAL SCREEN MAGAZINE— No. 6 (Topical) 02136
VICTOR — The Hero of Bunko Hill (Comedy) 02137
SATURDAY, FEBRUARY 3, 1017.
BISON — The Boonton Affair (Two parts — Drama).. 02138
JOKER — His Coming Out Party (Comedy) 02139
SUNDAY. JANUARY 2S. 1017.
VOGUE — A Circus Cyclone (Two parts — Comedy) . . 05297-98
GAUMONT — Reel Life No. 39 (Subjects on Reel:
X-Rays in War Time; Decorative Butterflies;
Salt; The Real Hula-Hula) (Mutual Film Mag.) 05299
MONDAY, JANUARY 20, 1017.
MONOGRAM — The Adventures of Shorty Hamilton
(Episode No. 3, "Shorty Goes to College") (Two
parts — Drama) 05300-01
MUTUAL STAR PRODUCTION — Pardners (Five
parts — Drama) (No. 165)
TUESDAY, JANUARY SO, 1017.
GAUMONT — Tours Around the World. No. 13 (Sub-
jects on Reel: Teheran, Persia: Coast Resorts of
Normandv; Winter in The Vosges Mountains
(Travel) 05302
WEDNESDAY, JANUARY 31, 1017.
MUTUAL — Mutual Weekly No. 109 (Topical) 05303
GAUMONT — See America First. No. 73 (Subject: San
Diego. Cal. (Scenic) and "Never Again" (Kar-
toon-Komic) 05304
THURSDAY, FEBRUARY 1. 1014.
CUB — Jerry and His Pal (Comedy) 05305
FRIDAY, FEBRUARY" 2, 1917.
MUTUAL — Scouts of the Sea and Sky (No. 5 of
"Uncle Sam's Defenders") (Topical) 05306
SATURDAY'. FEBRUARY' 3, 1017.
AMERICAN — (Title not reported) 05307
January 27, 1917 THE MOVING PICTURE WORLD 579
Only authorized films taken under the personal
supervision of
Buffalo Bill
(COL. WILLIAM F. CODY)
Himself, who posed before the moving picture camera in his
own character in
TheBuffaloBillShow
Copyrighted.
Direction, JOHN J. O'BRIEN
Historical Record of the Famous Scout, depicting Terrifying
Indian Fights, the Battle of "The Little Big Horn," Capture of
"The Notorious Outlaw" Buck McCandells, the Stage Hold-Up, and
hundreds of other thrilling scenes portraying life in the Wild West
in the early days.
Now playing in the Rialto and the Strand theatres in New York
City — the first time two opposing theatres have shown the same
Photo Play simultaneously.
What More Guarantee Do You Want?
A Great Proposition for State Right Buyers
WIRE OR WRITE NOW FOR TERRITORY
A Most Elaborate Line of Advertising Matter
Address all communications to the
Wild West Film Company
Room 604, 729 Seventh Avenue, New York City
580
THE MOVING PICTURE WORLD
January 27, 1917
Stories of the Films
llllBllliMlllllllllllllllllBlllllllilllllllllWIBIimillllllBllMlllllialHIMJlMn)'1
General Film Company
l!!,':iM'i.'ll,'.1i' i.Miii'Vi ,..,\V- ', ' ...iIIm:,!;!, . '■ ,.'■ >i. '. . ■ . _ ■ '■ ... ' ■'•■.: ^.^
SELIG.
SELIG-TRIBUNE NO. 104— (Dec. 28).
London, England. — Interesting ceremonies
mark the function known as the "Lord Mayor's
Show."
Jamaica Plain, Mass. — Owing to the ever-in-
creasing demand for real butterflies, the New
England Entomological company prepare thou-
sands of beautiful specimens for decorative pur-
poses.
Juarez, Mex. — Despite conditions throughout
the interior of Mexico, this border city continues
to be the Mecca for all those devoted to horse
racing.
Washington, D. C. — Sailors from the U. S. S.
Nevada, who are too far from home to spend
Christmas with their families, take their short
leave to visit Washington.
New Orleans, La. — Wild fowl are turned loose
in a flying bird cage, which is completed in Au-
dubon Park, N. J.
Philadelphia, Pa. — The University of Pennsyl-
vania and Princeton play their annual soccer
game in six inches of snow.
Chicago, 111.- — Society women engaged in the
work of preparing for the Allied bazaar to be
held here shortly, admire the $10,000 necklace
donated.
Western Headquarters, French Army on the
Somme. — Many of the great new features in the
present gigantic war would be impossible were
it not for these daring airmen whose feats have
been emulated by their warring nation.
equipment to the Colorado National Guards.
Los Angeles, Cal. — The latest innovation In
education is the traveling school house intro-
duced for the benefit of children whose parents
are employed as railroad section laborers.
SELIG-TRIBCJNE NO. 1— (Jan. 1).
Eureka, Cal. — The U. S. submarine H-3, as
she lies in the breakers after going ashore dur-
ing a dense fog.
Omaha, Neb. — The installation of a new
double track bridge structure in 11% minutes
sets a record for American engineering.
Philadelphia, Pa. — This crowd of business men
have adopted the slogan "Fat at 40 and fit at
60."
Bakersfield, Cal. — The 34th annual meeting
of the Pacific Coast Field club is held with the
best hunting dogs on the coast competing for
honors.
New Orleans, La. — Students at Newcomb Col-
lege for Girls are given a strenuous system of
physical training.
Quincy, Mass. — The new oil-burning freighter
"Julia Luckenbach," is christened by Miss An-
drea M. Fenwick.
Cornell, Wis. — This little town has the dis-
tinction of being the only community in the
world having an absolutely 100 per cent Christ-
mas.
Sandringham, Eng. — Women are doing the
farm work on the great estates of King George
at this place.
Denver, Colo. — With funds raised by private
.subscription, a $9,000 automobile is added to the
SELIG-TRIBUNE, NO. 2 (Jan. 4).
New York, N. Y. — Commissioner of police and
Mrs. Woods prepare Christmas boxes for widows
of those members of the police department who
have lost their lives while on duty.
New York, N. Y. — Squadron A, of the 8th
regiment, is given a cordial greeting upon ar-
rival home after six months' duty on the
Mexican border.
New York, N. Y. — Les Darcy, pugilistic marvel
of Australia, arrives here, having worked as a
stoker to pay his passage from Australia to
the United States.
Brooklyn Navy Yard, N. Y. — Children from
tenement districts receive Christmas boxes from
seamen of the U. S. S. Superdreadnaught New
York.
Omaha, Neb. — "Judas" as one of Omaha's
abattoirs, proves that in some instances it is
good policy to be the goat.
New York, N. Y. — Mrs. F. Sheehy SkefiBng-
ton, widow of the Irish editor shot by the
British, starts her tour of the United States in
behalf of the Emerald Isle.
El Paso, Tex. — The moving of heavy ordnance
by caterpillar tractors is the newest experiment
of Battery C, 5th Field Artillery.
With the Armies on the Somme. — French
troops camping on conquered positions.
Yonkers, N. Y. — Villar Kyronen, the cross
country champion of America, wins the 25 mile
Marathon race.
New York, N. Y. — Ice tennis becomes one of
the new winter sports.
SELIG-TRIBUNE, NO. 3 (Jan. 8).
Albany, N. Y. — Governor Whitman, of New
York, is inaugurated for a second term.
Washington, D. C. — Thomas W. Lawson,
Boston author and financier, visits Washing-
ton to tell what he knows of alleged "leaks"
to Wall Street.
Hempstead Plains, L. I. — Army aviators fly-
ing 165 miles from here to Philadelphia and
return to qualify, make the return journey la
one hour and twenty-six minutes.
Seattle, Wash. — Breeding and training carrier
pigeons for use as message bearers in the
European war zones, has become a profitable
business venture.
New York. X. Y. — Notable figures in the world
of science gather at the Scientists' Convention.
Mt. Holley, N. J. — Several persons are killed
and many are injured when the acetylene gas
plant in a hotel explodes and fires the build-
ing.
Rockland, Me. — While undergoing official
trials here, the Allen, U. S. torpedo boat de-
stroyer, speeds along at thirty-five miles an
hour.
Seattle, Wash. — With 15 feet of snow in the
Cascade Mountains, the boy scouts do their
hiking on snow shoes.
Brooklyn, X. Y. — Thousands enjoy the sport
of skating on the smooth ice in Prospect Park.
Omaha, Neb. — High school cadets stage a
snappy exhibition for the Selig-Tribune repre-
sentative.
New Orleans, La. — Under the auspices of the
Business Men's Racing Association, the mid-
winter racing season opens.
VIM.
RECKLESS ROMEOS (Jan. 5).— A synopsis
of this picture was published on page 1S51 of
issue of December 23, 1916.
THE PROPERTY MAN (Jan. 12). — A synop-
sis of this picture was published on page 130
of the January 6 issue under the title of "Be-
fore the Show," which was the original title of
this picture.
TERRIBLE KATE (Jan. IS). — In front of a
saloon and a private graveyard two cowboys are
on the verge of a fight when Kate looms up In
the doorway. The men immediately separate.
In No Man's county everyone holds Kate In awe.
In one instance, she takes drastic measures to
stop a brawl in her saloon, and, as a result, an-
other grave is added to the others in her private
graveyard. On another occasion she demon-
strates her marksmanship by hitting a reflec-
tion in a mirror.
One day, however, she meets Bill, a man of
iron will, who proves his calibre on his arrival
by starting a little gun ' play after blowing
smoke in the faces of a few strangers. As Bill
goes to the saloon, he passes the graveyard and
the epitaphs on the tombstones set him think-
ing. At the saloon he introduces himself and
treats to drinks. When he refuses to pay. Kate
starts a scrap in which Bill is victorious. In
another encounter Bill is again the victor. Kate
finally becomes submissive and marries Bill,
who is very domineering and is in the act of
scolding her when his wife wakes him with the
aid of a rolling pin and Bill appeals for mercy.
WAR CORRESPONDENTS (Jan. 19).— Pokes
and Jabbs have been sent to the border to report
events for a sensational daily newspaper, but
things aro quiet and news is scarce. A tele-
cram, tolling them to send in some thrilling
news items or quit arouses them to action. A
Mexican is seen skulking through the woods
clutching a jewel box. Their attention is at-
tracted and they see visions of columns of
For Your Little Wants in the Moving Picture Industry
the Little Ads in the Classified Department
Will Get You Exceptional Results
Send Your Copy, Accompanied by Remittance— The Rate is 5c. per Word, 20 Words or Less $1.00
January 27, 1917
THE MOVING PICTURE WORLD
581
thrilling aews, bo decide to follow the hi
ous stranger. The trail leads to the foot or ■
where the Btranger digt .1 hole, plants the
box and then depai
Pokes and Jabbs Btarl to dig, the boi out and
have almost reached their goal, when the
atranger returns. Tiny take refuge In a tree
The stranger, noticing ih.it someone hus dis-
covered In-- hiding place, digs up the t>o\ and
1- about to deparl when Pokes and Jabl
Band to know his business and the oonti
th. box ihi- stranger relates .1 wonderful nml
thrilling tale itlon, privation nml
hardship. Pokes nml Jabbs tak<> down the main
taets for publication, but when the Btranger
tolls ot his wit. and two pretty daughters being
h.'hi m captivity, tiny volunteer to rescue his
laved ones. The Btranger accepts their assist-
.iii • and agreec to Kail them to the dungeon In
which in- wife ami children are confined. The
ads through weird places and strange
mishaps are encountered, but all obstacles bav-
een surmounted, tin- three arrive at their
distiii. ition. where Pokes ami Jabbs are thanked
for tho return of Mysterious Pedro, whose mania
is hilling empty jewel boxes in the sand.
ESSANAY.
THE LITTLE MISSIONARY (Black Cat
tun- Two parts an. 16), — Tin- cast "Sun-
aklae" Billy (Mary v. MoAUster).
Tin- darkness in the home ol Caleb Howe
ami his wife was due — though they did noi
it — to tho absence of a little ray of
human sunshine. This old couple naa grown
crabbed in their loneliness, and almost
each other. They called her Sunshine Billy"
at the orphanage, for, though she herself was
an orphan, the little sir 1 was the sunshine of
the dreary, sad institution. She "muvvered"
the other little orphans and each evening
prayed that they would all get good homes
soon. It was Sunshine Billy fate decreed
should go to the home of Caleb Howe, when
he applied at the orphanage for a girl to help
his wife with the housework. Though the aged
couple at first were cold towards the little
girl, it was inevitable that they soon should
recognize that the real happines of life which
they had missed was a child. Having found
that happiness in Sunshine Billy, life tooK on
a new aspect for them.
ONE ON HIM (Jan. 17).— Hunting a job as
a chauffeur, a rich idler is told that the boss
employs only married men. He promptly de-
cides to get married and win the job. The first
girl he meets is willing and they are married
at sixty miles an hour in an automobile. He
shows up for work and discovers he has mar-
ried his Prospective employer's daughter. B au-
tiful scenic taken in Yosemite Valley makes
up the rest of the reel.
THE SINFUL MARRIAGE i No. 6 of "Is Mar-
Mage Sacred?" — Two Parts — Jan. 20). — The cast :
Jesamine Rogers (Marguerite Clayton) ; Dr.
Roderick Tredmore (Edward Arnold) ; Duncan
Reed (Snyder Ainsworth) ; Marion (Marlon
Lydston) ; Darius Rogers (Thomas Commerford).
The marriage of Jesamine Rogers to the
wealthy Richard Denslow has not the sacred
seal of love. The girl's ambitious mother
deemed the ample Denslow dollar mark quite
sufficient and her maternal domination leads
to her daughter's sale at the altar. Jesa-
mine loves Dr. Roderick Tredmore. Denslow is
good to her, however, and so she did her best
to be a loyal wife to him.
Through a diabolical plot of a lawyer who
seeks the Denslow fortune, Jesamine's husband
Is poisoned. Dr. Tredmore, now risen to fame,
Is called and saves his life. But Denslow, in
the greeting between his wife and the physician,
detects that her old love still lives. He declares
that his marriage has been a sinful one, and
permits his wife to obtain a divorce and marry
the man she loves.
KALEM.
THE TRAIL OF GRAFT (No. 13— "Grant,
Police Reporter" — Jan. 12). The cast: Tom
Grant (George Larkin) ; boss Kelly (Harry
Gordon) ; Nell, his stenographer (Ollie Kirkby) ;
Thompson, his secretary (Robert Ellis) ; Stacey
(Bert Tracey) ; Mansfield (William McKey).
Written by Robert Welles Ritchie. Directed by
Robert Ellis.
Tom Grant, police reporter on the Chronicle,
finishes a story and lays it before Mansfield, the
The \0tli Anniversary Number
will be referred to for years as a- guide
to the progress made in this industry
from 1907 to 1917. Biggest adz-crtis-
ing z'alue ever offered. March \0th.
Advertising forms close February
23rd.
■ litor. U . I
Oram II he ha • the prool Grunt prom
have them baton the daj
oourt ha attracts the attention ol s
stenographer, sin. rap) oui ■ in the
on hei (plains
• i other In-
criminating doeuiin nt . tii.it will convict Kelly,
and ask-- that Grant nn 1 1 her at
taurai
I .rant and Nell an- abOUl tO lean the
irant, Stat •
In Id want- him at the offlc i i
linotype operator on The i ihron-
Icle, has a ta\i waiting. Grant will mk>
to her home on tin- way. Nell get in tbl
Grant Is sandbagged ami thrown
leap 111 ami the ta\l speed away. Kelly fol
lows in In- auto.
The taxi ami auto stop in front of n shabby
anil Qranl anil X. II .11 g and
up to a room on the fifth Hour r. ar. Grant Is
searched by the men while \eii is searched by
the woman of the house. The trunk-- lind noth-
ing on either. Grant and Nell are tied U|
Kelly's direetion, the old woman builds a lire
in an iron pot reposing in the fireplace of the
adjoining room. Tho smoke pours Into thi
room through a flue hole high up near th
lirant throw- himself and the chair ho is tied
to, on the floor and, with his teeth, lo
Nell's bonds. Grant smashes the window glass
to allow the smoke to escape, then wrenches
Off several iron bars. He and Nell crawl out
on the window sill.
Grant sees a fire escape balcony on their
building son» distance away. Thero is none
wlnre they stmd at the window. Grant ties the
end of the rope used to bind him up to the iron
bars, grasps the other end and leaps down. His
momentum swings him over to the fire escape.
He hooks on with his feet, secures end ot rope
tightly and crawls back on the taut rope hand
over hand to the window. Nell's climbs on his
back and Grant makes the return trip to fire
escape over the rope. They land safely.
An hour later Grant reports to Mansfield.
From his shoe he takes out the checkbook stubs
and Incriminating letters. Mansfield congratu-
lates his plucky reporter.
THE FIREMAN'S NEMESIS (No. 114 of "The
Hazards of Helen" — Jan. 13). The cast: Helen,
operator at Lone Point (Helen Gibson) ; Joe
Cordona, the fireman (Richard Johnston) ; Scar-
lotta, an Italian (George Routh) ; chief des-
patcher (G. A. Williams). Written by Frank
Howard Clark. Directed by Walter Morton.
Joe. the Wop, employed in the roundhouse
near Lone Point is notified that he has been
promoted and will take his place that night as a
fireman on the local freight. On his way home
he stops at the station to tell Helen, the op-
erator, of his good fortune.
As Joe starts down the track towards home,
Scarlotta, a member of a notorious vendetta
that has marked Joe for death, shoots him from
ambush. Helen sees Joe fall in the middle of
the track and barely succeeds in dragging him
to safety out of the path of the limited.
Joe's wound is not serious and that night he
takes his place as fireman on the freight. De-
termined to "get" Joe. Scarlotta visits the sta-
tion where Helen is still at her key and after
binding her and locking her in a closet, throws
the switch so that the freight will collide with
the cars on the siding. Helen frees herself by
tipping over the clothes closet and saves the
freight and its crew by reversing the switch.
Thwarted again, the Vendetta agent climbs
aboard the engine the following morning, over-
powers the engineer and ties Joe to the drivers'
seat after dumping the engineer' out of the side
door. As the runaway engine (Scarlotta has
uncoupled it from the train) proceeds to certain
destruction, Helen gives chase on her motor
cycle. After a perilous ride across a high bridge,
she leaps for the engine cab and pulls herself
up by the rope that Scarlotta has used to tie
up Joe. the fireman. She is just in the nick
of time for the remorseless Italian had tucked
a stick of dynamite in Joe's belt and set fire to
a shbrt time fuse. As Helen hurls the dyna-
mite from the window it explodes, tearing a
great yawning hole in the right of way.
CUPID'S CADDIES— (Jan. 16).— The cast:
Ham and Bud (The Caddies) ; Prince Poppy-
cock (Henry Murdoch) ; Flirtatious Flossie
(Ethel Teare).
Ham and Bud are on the verge of starvation
when a newspaper advertisement arrests their
attention. It states that Prince Poppycock will
pay $10,000 for an American wife weighing ex-
actly 145 pounds. Cupid's caddies set out to
earn the reward.
Having interviewed the Prince they stroll
through the park, armed with a Fairbanks scale,
in search of their prey. After several bitter
' !
1 ultliough sin: llllh ll
Hum il. in: , In 1 :■■• him all The
Prince and his bodyguard h- d our
OtO a trunk
•ar her an
Ham ami Hud tollou I I
v, In. bldl
upon tin
Hunk
f. 1 . 1 1 he Prlnci i t he t runk
III 1 Hi. fill I. it lull Flosslt li
"Stung again," remarked Ham and Hud.
1 111: HOMESTEAD) H 1 No,
(Ilrl from 'Frlaco" 1 Fan
Barbai a Br< nl 1 Mai In SuIhj ;
fatbei i 1 1 ink Jons
John Wallace, land agent (True Boardman) ;
Anson Duki 1 1 Roland
fin v 1 : John 1 di r i Edw.
Written bj Robi rl Wi ll<
ted by James w. Hi
John Tlsbury, 1. hoi PI driving a cov-
ered wagon bearing hi wife, children and
ire the oil
John Wallace, government land agent at Sour-
grass. He is but one of many horn, eekei who
have come to tih upon the rich, watered land
controlled by the government but alwaj
by the cattle barons for grazing their h
Wallace Is obi - Tlsbury to file
land cut by Tarantula Creek, a
lug hole for tho stock owned by Ar. Brent,
whose charming daughter Barbara is some day
to become Mrs. Wallace. Anson Dukes, hating
the cattle barons, advises Tlsbury to fence off
his claim immediately. He openly defies Brent
and his daughter, Barbara.
Brent's cowpunchers cut the wires strung by
Tisbury and an open war of the rapidly arriv-
ing homesteaders versus the cattlemen is Im-
minent. Dukes arms the settlers but that night
the cattlemen capture Tisbury and proceed to
flog him. A pitched battle then ensues which
Barbara nips in the bud by riding between the
two factions, thereby calling a council of war.
Matters are satisfactorily adjusted, and the flog-
ging administered to Dukes who has been mulct-
ing the homesteaders of their savings. Bar-
bara's forgiveness includes Wallace, who, she
now realizes, has only done his duty as de-
manded by the government.
THE BLACK CIRCLE— (Episode No. 14 of
"Grant, Police Reporter" — Jan. 19). The cast:
Tom Grant, police reporter on the Chronicle
(Georgo Larkin) ; Royce Rolston, retired eye
surgeon (Robert Ellis) ; Genevieve Rolston, his
daughter (Ollie Kirkby) ; Dr. Standish, a blind
man (Harry Gordon) ; Jamison, tho butler
(William McKey). Written by Robert Welles
Ritchie. Directed by Robert Ellis.
Tom Grant, police reporter on the Chronicle,
is on his way to his office when he sees a blind
man hesitating in front of an apartment house
entrance. Springing forward he assists the
gentleman up the steps and courteously rings
the bell for him. Later that evening he is sent
to the same house to get the story of a mysteri-
ous shooting that has resulted in the death of
the master of the house, Royce Rolston, a re-
tired eye specialist.
Grant, by his investigation, determines that
the fatal wound has been inflicted by a shot
gun. Rolston's blind visitor has carried a heavy
cane. Grant discovers circular marks upon the
floor that appear to be powder stains. He ques-
tions the butler and from him learns that just
prior to Rolston's marriage, Dr. Standish had
been blinded in a fight over Genevieve's mother.
Having established revenge as a motive and
being suspicious of the cane carried by Dr.
Standish, Grant gains admission to his apart-
ment. He comes to grips with the blind man
on the balcony but is unable to prevent him
from tumbling to his death when the railing
gives way.
By a superhuman effort Grant swings himself
clear and proceeds to the ground via some tele-
phone wires, hanging head downwards until he
can reach a rain spout leading to the street.
The broken cane proves to be a cleverely do-
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January 27, 1917
vised weapon and another baffling case is
cleared up by the Chronicle reporter's ready
wit.
THE WRECKED STATION— (Episode No. 115
of "The Hazards of Helen"— Jan. 20).— The
cast: Helen, operator at Lone Point (Helen Gib-
son) ; Sydney Wayne, supt. gravel plant (Geo.
Routb) ; Stanton Grey (George Williams) ; his
daughter Edith (Babe Crisman) ; Cole, a gam-
bler (Richard Johnson). Written by Samuel J.
Taylor. Directed by Walter Morton.
Helen, the telegraph operator at Lone Point,
receives a telegram for Stanley Wayne, super-
intendent of the Graham Graval plant, advis-
ing him that the plant has changed ownership
and that Stanton Grey accompanied by his
daughter Edith, is on his way to Lone Point
to inspect the property.
Wayne is startled because he has gambled
away the company's money and realizes that his
books will not balance. Fortune appears to
favor him when Grey is carried into the station
unconscious as the result of an automobile ac-
cident. He extracts Grey's wallet from his
pocket but Cole, the gambler, who has trailed
Wayne gets a photograph of him in the act.
With the photographic evidence, the gambler
tries to blackmail Wayne. Helen and Edith
who suspect Cole and have followed him to the
gravel plant, see the men fight and seize the
evidence with Wayne in close pursuit. Helen
climbs to the top of a steam shovel to elude
Wayne and falls through it into an open dump
car and from that into a car loaded with dyna-
mite. Unconscious of her danger she releases
the brakes on this car from which she leaps to
another train just before the wild car crashes
into the Lone Point Station, blowing it to
smithereens.
Universal Film Mtg. Co.
RED FEATHER.
HEART STRINGS (Five Parts — Jan. 22).—
The cast: Dr. John McClean (Allan Holubar) ;
Johanna (Francelia Billington) ; Gerald (Paul
Byron) ; Leonie (Maud George) ; Sue (Irene
Hunt) ; Jo (as child) (Virginia Corbin) ; House-
keeper (Mrs. Witting) ; Hartley (Charles Cum-
mings). Scenario by Fred Myton. Produced by
Allan Holubar.
John McClean is a young doctor, who has
worked hard to gain comfort for his mother in
her old age. Just as fortune begins to smile
his mother dies, and at the age of thirty he is
left a successful but a lonely man, with just
one friend, a little brown mouse.
He attends the death-bed of a poor musi-
cian, who leaves a little girl of eight, penni-
less. John has been kind to the child and on
the night of the funeral she appears at his
door, saying that she has come to be his house-
lr ppne r*
He tries to explain that this is impossible,
but finding her starving and ill-treated deter-
mines to adopt her.
Ten years later John has become wealthy.
His adopted daughter (christened Johanna, but
called Jo), is engaged to Gerald. When John's
consent is asked he hides his love for Jo, but
questions Gerald about his past, knowing that
he has had a love affair with a widow of doubt-
ful reputation. Gerald assures him that is all
over, but the reappearance of the widow soon
puts a different light on the matter. When
Gerald remains away for two or three days,
John goes to the house of Leonie (the widow).
He discovers her on the eve of departure with
Gerald. She defies the doctor and laughs at
his solicitude for Jo. John leaves, although
Gerald is shaken by the contempt of his friend
John.
Amongst Jo's friends is a poor girl called
Sue. She was about to be married to a bank
clerk, when he became attracted to a young
widow. He neglected Sue, and the matter ended
in his serving a term of imprisonment for theft,
instigated by the woman.
At the time of Jo's trouble, Sue's sweet-
March 10th
IS THE DATE OF THE
TENTH
ANNIVERSARY
NUMBER
Last forms close Feb. 23rd.
heart has been released, and he comes back
a crushed and broken man.
Sue recognizes in Leonie the woman who
ruined her sweetheart and taking her sweetheart
exposes Leonia to Gerald. She tries to deny
her guilt and determines to be revenged.
John's words are fixed on her memory, "Jo does
not know that such women as you exist." She
sends for Jo and is about to open ber eyes to
the horrible side of life when she discovers
that Jo is her own child. Next day she goes to
John, telling him the truth, and demanding the
girl. However, her better nature conquers, and
she leaves without disclosing the truth to Jo.
Meanwhile Jo discovers that John loves her,
and realizes the love of such a man is worth
more than that of the weak, vacillating Gerald.
appears with Christy, the real bandit. Zillia
is heart-broken at her father's shame, and Lem,
now a free man, says he will return the money.
UNIVERSAL SPECIAL FEATURE.
THE PURPLE MASK — Episode No. 5.—
"Ablaze in Mid-Air" — Two parts — Jan. 2S. —
Patricia Montez (Grace Cunard) ; Detective
Phil Kelly (Francis Ford) ; Eleanor Van Nuys
(Jean Hathaway) ; Pete, Kelly's assistant (Pete
Gerald) ; Bull, another assistant (Jerry Ash) ;
Silk Donahue, an Apache (John Duffy).
Patricia and one of her Apaches work des-
perately to tear up the floor of the room above
the water-tank, over which Kelly is suspended.
Through the floor Pat calls encouragement to
Kelly, who is gratified to find the girl who has
tormented him now coming to his rescue. When
they had made a hole large enough, a rope
is passed down to Kelly and be is drawn up.
At a society leader's garden party jewels of
great value are exposed and Patricia with her
aunt are invited guests. When Pat learns Kelly
has been employed to guard the jewels, she de-
cides to demonstrate again that Kelly is not so
adept as his friends think he is.
She has found among the Apaches an aviator
and instructs him to hover over the grounds
during the party and at a signal to drop bombs,
then to sail to the hangar and await develop-
ments. The exploding bomb creates great ex-
citement and when the guests rush from the
house the girl steals the jewels.
Kelly suspects Pat and follows her. She
rushes to an automobile and is driven to the
hangar, closely followed by Kelly, in another
machine. Kelly and his men attack Pat and
her assistants and in ihe fight Kelly is
knocked senseless. Pat and her aviator as-
cend, but the machine acts badly. Investiga-
tion proves that there is a man lying sense-
less on one of the wings of the biplane. As
the machine starts to plunge downward, Pat is
astounded to discover that the senseless man
is Kelly. They are saved by a stroke of good
fortune, as the machine crashes into the upper
branches of a tree, the force of its fall being
thus broken. But the gasoline tank explodes
and flames envelop the machine and its help-
less passengers.
BISON.
THE DARING CHANCE— (Two parts — Jan.
27). — The cast Lem Cooley (William V. Mong) :
Joe Christy (Harry Griffith) : The sheriff
(Harry Holden) : deputy (Billy Human) ; Zillia
(Mina Cunard). Written by Harvey Gates. Pro-
duced by William V. Mong.
Lem Cooley, the circuit barber, is riding
down a mountain trail, when he sees a lone
bandit holding up the stage-coach. Deciding
that the affair is none of his, he moves off in
the opposite direction. Soon, however, his at-
tention is atracted by a masked man hastily
counting money. Observing the bandit throw
away the handkerchief in which the money had
been wrapped. Lem picks it up.
On arrival at camp Lem is soon very busy.
Men are waiting their turn when Christy, the
town bully, demands that Lem shave him at
once. Lem sticks the shaving brush in Chris-
ty's face and is about to settle the argu-
ment when Christy draws his gun. Zillia.
Christy's daughter, mockingly calls out "Don't
hurt the little barber, dad!" That evening Lem
again pays his respects to Zillia. but Christy
empties a basin of water on his head and de-
parts, vowing vengeance on Zillia and her dad.
Later a card game is in progress and Lem
is winning, while Christy is a heavy loser. A
dispute arises and Lem bets his pile against
Christy's girl. Winning the wager, but drop-
ping his handkerchief in his excitement, the
barber starts for Christy's shack.
Meanwhile, Zillia has been exploring about
the woods, and comes upon an express-box hid-
den in the bushes. She recognizes her father's
handiwork, but resolves to keep silent.
Finding Zillia at home. Lem carries her off
by force. Before reaching the prencher's, how-
ever, Lem decides to return home with Zillia,
as he doesn't care to force her love. They are
overtaken by a posse sent out by the sheriff.
who has recognized Lem's handkerchief as the
one stolen by the bandit. Realizing Lem is not
guilty, Zillia returns to her shack and is shad-
owed by the sheriff. She accuses her father of
stealing the oxpress-box and helps Lem to
from the prison. He is caught, how-
ever, and about to be hanged, when the sheriff
IMP.
BLACK EVIDENCE— < Jan. 25).— The cast:
Winthrope Halsey (^C'Tigsley Benedict) ; Blevin
(Malcolm Blevlns>: Mary (Lois Wilson).
Written and produced by John McDermott.
Morgan and Blevin fight when Morgan re-
fuses to open the safe, and in the fight Morgan
is killed. Placing the gun in Morgan's hand.
E levin removes the typewriter ribbon from the
machine, fastens the key to tne end of it, and
throws it over the transom, leaving the other
end fastened under a paper weight. He then
goes out, locks the door, and slipping the key
on the ribbon sends it back in the room, then
pulls the ribbon out.
The chief of police puts Halsey on the case,
as be does not believe it is suicide. Taking
a new typewriter ribbon, Halsey goes to a Chi-
nese joint where crooks and murderers usually
hang out. Here he finds Blevin, who has just
informed the political boss, whose tool he is,
that he has killed Morgan.
Halsey flirts with the waitress, and orders
a bowl of soup. Placing in it a typewriter
ribbon, he sends it to Blevin. The crook is
startled, and looks in his own pocket where
he has the other typewriter ribbon concealed,
blevin tells the other crooks to get Halsey
while he makes his escape; but Halsey returns
with some policemen and a fight ensues, the
result of which is that Blevin, the boss, and
the girl are captured.
THE FUGITIVE— (Two parts— Jan. 26).
— The cast : Jim Donovan (Roy Stewartj ; Dan
Morgan (Harry Carter) ; Nan Donovan (Louise
Lovely); Frank Foster (i. D. Crittenaenj;
The weasel (Vesta Pegg). Written by E. Mag-
nus Ingleton. iroduced by Fred A. Kelsey.
Unknown to Jim Donovan, Dan Morgan, his
friend and business partner, admired his wife,
and one day, when he knew Jim was at the
office, he visited Nan and told her of his love.
She was shocked. Chagrined at her rebuff, he
planned cunningly. On his way from her
home, he sent a fake wire to Jim. purporting
to come from his uncle, Frank Foster, and
asking him to come at once, as he was danger-
ously ill. Jim, heeding the request, met Uncle
Frank, who had just come to visit him.
With Jim gone from the office, Dan had the
office boy telephone to Nan, telling her that
Jim wished her to come to the office. When
she arrived, she found only Dan, who began
forcing his attentions upon her. the struggled
with him. Jim and Frank had gone home and
the maid told of the message. Jim hurried
back to the office to find his wife battling with
Dan. Then it was that murder was done.
Now he is hiding in a caoin, cheered by a
note from Nan that she and Frank are work-
ing so that he can make his escape. A detec-
tive is put on the trail, and he locates Jim in
the cabin through the dog which has been his
companion. The detective straps Jim in a
chair and then leaves to get-a horse. The dog,
having been shut out of the cabin, manages to
dig his way into the house, and tugs at the
strap which binds Jim until it snaps and Jim
is free. When the detective returns Jim straps
him into the chair and then taking a horse
rides to the point where he meets Nan, and
Foster. As the picture closes we see them
safe on an outward-bound boat.
BIG U.
THE RED GODDESS — (Jan. 24).— A number
of pioneers set out for Salt Lake City, Utah,
and on the way their guide dies. They con-
tinue their journey but lose themselves in the
desert. Thev are prevented from being at-
tacked bv the Indians, who have a grudge
against the white people, by an Indian maiden,
who later leads them to safety.
A WIFE'S FOLLY — (Two parts — Jan. 2ii>. —
The cast: Johan (Ben Wilson) ; Katrina (Edna
Hunter) ; Martha (Violet Axtell) ; Adolph
(Thomas Lehmann) ; Frieda (Jeanette Rut-
land) ; Father Ericson (Charles Ogle). Writ-
ten by James R. Garey. Directed by Ben W It-
son. ., „
Katrina, a young fisherman's wife, allows
Adolph's flattery to turn her head. So. with
her child she elopes with him to America. But
Johan, her husband, takes the child from the
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ANNIVERSARY NUMBER ivilt
greatly enhance their value. Dated
March 10. Advertising forms close
February 23.
January 27, 1917
THE MOVING PICTURE WOR1 l»
583
Commemorating ten years of conscientious service given to the
advancement of the motion picture industry, this number will sur-
pass in interest any previous special issue offered to the trade.
Replete with personal interviews with the men who have made
film history and reviewing, in general, conditions for the past ten
years, it will be an issue that will long be remembered.
This ANNIVERSARY NUMBER offers an unequaled oppor-
tunity for our advertising patrons to send their message into every
branch of the motion picture business. Wherever this TENTH AN-
NIVERSARY NUMBER goes, it will stay. No one will want to be
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January 27, 1917
boat before their departure. Katrina leaves a
note saying she and the child have gone; Adolph
adds another line, supposedly from Katrina,
Baying the child is not her husband's. Blind
With rage, Johan abandons the child, who is
found by a priest and taken to a convent.
Adolph falls from his boat into the ocean and
Katrina, adrift is rescued by fishermen.
Frieda, the innkeeper's daughter, also ad-
mired by Adolph, attempts to comfort Johan
who, temporarily is insane and will allow no
one else to minister to him. Only the sight of
the child, it is said, will restore his reason, so
the priest, with Frieda, concoct a plan whereby
Johan opens his eyes in his own cottage and
sees his child.
Katrina, meanwhile, in the convent, pleads
with the priest to intercede for her with her
husband. They bring her to the cottage and
Johan almost chokes her. But the note from
Adolph Is discovered. Katrina is horrified by
his duplicity and explains to Johan. The pic-
ture fades with the suggestion that all will be
again right between the couple.
A JUNGLE TRAGEDY — (Two parts — Jan.
28). — Clifford and Sherman arrive at the house
of Sherman's friend. Sherman is supposed to
marry Marie, his friend's daughter, but Marie
prefers Clifford. After a day's hunting Sherman
tells Marie that he killed a lion, which was
actually shot by Clifford. On the day appointed
for her marriage, Marie runs away. Sherman
goes in search of her, and is killed by a lion.
Clifford sees Marie lying on the ground and a
lion approaching her. He shoots the lion, thus
saving Marie's life. On their way home they
find Sherman's body.
They relate the story to Marie's father and
he gives his consent to their marriage.
POWERS.
BOOMER BILL'S AWAKENING— (Jan. 28).
— Boomer, asleep in an oasis, a result of con-
viviality, dreams a dream which takes him to
the far North, where there are reindeers, an
elusive pole, bears and icicles dozens of feet
long. Experiences a-plenty fall to his lot until
he is gently but firmly tapped on the shoulder
by an unsympathetic bluecoat.
BEHIND THE GREAT WALL OP CHINA
WITH DR. DORSE Y (On same reel as fore-
going).— A peep behind the great Wall of China
with Dr. Dorsey, reveals countless fascinating
and intimate glimpses of Peking, her citizens,
her streets, her fairs, her customs and her
people, at work and at play.
GOLD SEAL.
SOULS UNITED — (Three parts — Jan. 23).
The cast: Marcia Randall (Violet Mersereau) ;
John Randall (Fred Hearn) ; Burton Stanley
(Harry Benham). Directed by Francis J. Gran-
don.
Burton Stanley, a London physician, returns
from a trip and finds his wife interested in
another man and joins an expedition to the
West Coast of Africa to fight the sleeping sick-
ness.
Dying of illness is John Randall, an ivory
trader, who after the death of his wife, has
taken his child, Marcia, and gone to Africa.
A beautiful girl, she has grown up like a child
of nature. Marcia, feeling that her father has
contracted sleeping sickness, rushes for aid.
Stanley tells her he is a doctor, and they seek
the ivory trader, but he has succumbed.
Stanley comforts the girl and a friendship
devolops which ripens into love. Intending to
remain only a few weeks, Stanley's stay covers
a longer period, he teaches the girl the tricks
of civilization. Finally a letter arrives from
his wile. She has regretted her folly, and begs
him to return. He tells Marcia the truth but
promises her he will not go.
A young friend, Cecil Balfour, arrives in
Africa, and sees Marcia in Stanley's arms. He
prevails upon Stanley to go home, and he prom-
ises to do so, telling Marcia he is going to aid
the fight against the dread sickness. Think-
ing he is going into the interior and attempt-
ing to prevent his departure, she empties his
medicine chest.
As Stanley prepares to leave, he becomes
dizzy and knows that he has the disease. His
medicine chesl is missed and Marcia brings him
the medicine he gave her father.
Meanwhile, the natives, declaring that he has
put a "bad spell" upon the village, attack his
hut. Marcia is shot defending him and falls
across his dead body.
Mrs. Stanley, arriving in Africa, is led to the
single grave where, buried together, their souls
havo been united.
UNIVERSAL.
ANIMATED WEEKLY, No. 54 (Jan. 10).
Charged $60,000,000 Leak. — Thomas W. Law-
son, noted financier, declares peace note "tip"
let Wall Street benefit— Washington, D. C. Sub-
titles : Congressman Wood who demanded leak
inquiry. Representative Johnson of Washington.
Looking for Husbands. On Leap Year's last
day girls ask men to ride, promising to pro-
pose— Chicago, 111. Subtitle : On way to altar —
maybe.
4,000 Miles for Football. — University of Penn-
sylvania's eleven, on way to battle Oregon, pose
for movies. — Universal City, Cal. Subtitle:
Coach, physicians and trainers.
Dancing on Skates. — If ball-room floor is too
crowded, follow example of these experts —
Chicago, 111.
Launching Submarine. — Mrs. Guy E. Davis is
sponsor for Uncle Sam's newest under-sea
fighter — Seattle, Wash.
Panama Celebrates Independence. — Schools
and colleges aid to commemorate the granting
of Panama's Independence in 1003 — Panama
City, Panama. Subtitle: Singing National
anthem in public square.
Water Wagon Holds Booze. — Use 500 gallons
of "rum" to sprinkle streets after city goes
dry — Phoeniz, Ariz.
Last Honors to Inventor. — Britons pay last
tribute to Sir Hiram Maxim, American who
made Maxim machine gun — Streatham, Eng-
land.
Sports in the Snow. — "Toy Town" folk hold
carnival in zero weather — Winchendon, Mass.
Subtitles : Tobogganing. Ski-racing. Women
try snow shoes. Ski-jumping. Jump on sleds
too.
Cartoons by Hy Mayer.
L-KO.
UP THE FLUE— (Jan. 21).— ine cast: The
woman (Louise Orth) ; The burglar (Billie
Armstrong) .
Mr. Shoestring was a burglar, and he made
a sad mistake when he robbed a lady of he?
jewelry and presented it to her daughter.
When the lady recognized the donor and
linked him with other "affairs," a series of in-
cidents furnish lots of fun until the police
THE EATTLE OF LET'S GO— (Two parts-
Jan. 24). — Tho cast: General Debility (Dan
Russell) ; General Cochrane (Vin Moore) ; The
Blossom (Marjorie Ray). Directed by Craig
Hutchinson.
General Debility, who guards the border,
spies General Cochrane and his staff, and bad
blood puts in an appearance. A poison .vy
blossom consents to help matters along and
the opposing generals, standing on the border
line, put up a series of "stunts," in which a
funny target practice plays its share. After
many bad omens and promises to cut off the
other's cranium and throw it in his face, the
dove of peace gets busy with the opponents.
VICTOR.
THE HONEYMOON SURPRISE— (Jan 23).—
The cast: Fred Brandon (Fred Church) :
Eileen (Eileen Sedgwick) ; Mr. Hardman
(Charles Perley) : Mrs. Hardman (Claire Du
Brey). Written and produced by Capt. Leslie
T. Peacocke.
Fred Brandon and Eileen Northcote are the
two heirs of a million-dollar fortune, on the
condition that they are united in marriage
within twenty-four hours. Both arc indignant
over the will. Mr. and Mrs. Hardman, being
friends of both, persuade them to submit to the
marriage. This they do. E'ileen standing on
one side of a curtain and Brandon on the other.
The next day Eileen and Brandon are house
guests of the Hardman's. When Eileen has
finished dressing for dinner she locks her bed-
room door, and turning quickly collides with
Brandon, whose room is adjoining hers. The
two have seen each other "on different occa-
sions and there has been mutual admiration.
Eileen threatens to tell her husband if Bran-
don doesn't immediately leave this room, so
near to hers. Hardman and his wife, listen-
ing at the keyhole, shout to Brandon not to be
afraid, for Eileen is his own wife, whereupon
Eileen faints in her husband's arms.
THE BLACK NINE— (Jan. 2o). — The cast :
Rill (Billy Mason) : Penpoints (O. C. Jack-
son) : Harem girl (Ruby CoxK Written and
produced by Billy Mason.
Bill is a lunatic in an asylum. Lis friend.
PenPoints, happens along and Bill pleads so
that bis friend decides to use bis strength. He
spreads the iron bars and Bill escapes. The
guards chase them until Bill and PenPoints
find a raft on the beach.
Thev remain on the raft for one week, when
they drift on an island, inhabited by canni-
bals. The cannibals decide to have a feast.
As they are about to put their visitors in the
boiling water, they discover a ring around the
moon, which is a sign that no one should be
killed that day. Pill tells them that he is the
moon god. They all see his baseball and be-
lieve him. They make Bill the new king and
he has the time of his life with the cannibal
girls.
Bill suggests a game of ball, which he tries
to teach the cannibals, but it ends in a fight.
Penpoints tells the cannibals that Bill is a
baseball player and not a god, and they decide
to kill him. But Bill's wonderful pitching
saves his life. Just as the cannibals are about
to attack him he finds cocoanuts on the tree
near him and starts throwing. He then
awakens and finds himself in a padded cell in
the lunatic asylum.
HELL BY THE ENEMY— (Jan. 26).— The
cast: Pat (Pat Rooney) • American general
(Walter Clinton): Mexican general (Harry
Griffith). Scenario by Ben Colin. Produced
by M. F. Forrester.
Pat sees in a newspaper that $100,000 is
offered for the capture of Villa, dead or alive,
so he starts for the border to offer his services
to the army. Arriving at El Paso, he is taken
for a recruit and placed in the awkward squad.
Being hauled up before the general, Pat gets a
chance to explain the mistake, and asks that
he be made a scout. Fully arming himself
and party, he sets out for the Interior of
Mexico.
At night Pat dreams of having Villa sur-
rounded and in his power. Villa dreams of
Pat as a sort of superhuman being, who, by
merely laughing, can strike men dead. They
almost run into each other, before either sees
the other. Each beats it for shelter. The only
cover available is behind two rocks about a
hundred feet apart. Each hides behind a rock,
and each begins to shoot at the other. Pat
soon runs out of ammunition, so he hoists a
hag and the two advance. Villa next produces
a pack of cards and asks Pat if he "Sabe
Poker." In the ensuing scenes, Pat wins
everything that Villa possesses. Pat springs
his proposition on htm that he take him to
headquarters as dead, secure the $100,000 re-
ward, divide u.ty-tifty. and then release him,
providing he will leave the border for good.
The arrival at headquarters creates quite a
little stir, and the soldiers are so anxious to
see the victim that they almost spoil the little
game, but * at finally succeeds.
NESTOR.
A MACARONI SLEUTH— (Jan 22).— The
cast: Eddie, the detective (Eddie Lyons i : Lee,
the wop (Lee Moran) : Edythe (Edith Rob-
erts); Pietro (Harry Nolan) : Lee's wife i Jane
Bernoudy). Written by Bess Meredyth. Pro-
duced by L. W. Chaudet.
Fresh from the country came the corre-
spondence school detective with nis book. '"How
to Become a Detective." Arriving at the sta-
tion of the city, he saw a mysterious wop. who
made queer signs to a peanut vender. Hear-
ing a newsboy call. "All about the Smithson
murder — murderer still at large." Eddie con-
cluded that tnis was the man wanted.
Edythe, an Italian girl, was held prisoner
in a tenement room. Eddie followed Lee to
his home and witnessed a fight between him
and his wife. She finally hurled a knife, drip-
ping with blood, at her husband: it landed at
Eddie's feet. She ha- only been cutting up a
chicken, but Eadie did not know that.
Eddie picked up a note dropped by Edythe.
which read. "Save me." Then he saw Lee
dash in. grab Edythe and throw her back into
the room. Soon after, he watched the pursuit
of Edythe and Pietro by Lee and two of his
men. over houses, down trap-doors, fire-< Si
and chimneys. Finally the girl and Pietro
were caught. Eddie heard Pietro say. "I will
not sign unless you give me tne girl."
The detective read in his book that one
whistle was for live cops and six whistles for
one. Five policemen dropped in beside him,*
and broke into the room. The cops grabbed
Lee, but he told them to read the agreement
The
Moving Picture
Guide
FOR TEN YEARS
January 27, 1917
THE MOVINCi I'H rURE WOK 1. 1)
585
•bout which be and l'ntro w og, It
to shorten ih.' length ol
mi' imli a' 1 can linvi' your daugb
BMrriage. Signed, 1'ii-irn Guleoppe."
JOKER.
LOVE mi:. LOVB mv BISCUITS (Jan. 8T).
rii,. cast : inn (William Franoj I . i
(Holly Ohnet) ; Gale i. t;.iU- Henry); Heinle
(MUburn taorantl). Scenario by Karl it.
CoolHlgo. . roduced by W. W Beaudlna,
Hill lovi-s his will', Lillian, but bar oooklni
is not all Uuu could be dealred. Furlou
Ms,' be bas been making fun of It, Lillian
drives Hill from the bouse. 11,' happens to sit
on a bench in lh>' park next to Unle, who
earnestly m search of n husband. Sh,
advertisement of the Spllcem Matrimonial
Bureau and eagerly hastens to that office.
BUI letter Informing him of his
wealthy uncle's approaching visit and of his
Intention to ki\>- Bill a tai check If bl
i- the rii;ht sort. BUI, tuinking of Lillian's
culinary talent, decides to <-nKat and
trying to avoid .i Blck Janitor, be unintention-
ally enters the Sllcem Matrimonial Bureau, In-
st,'.ul of the He! pern Employment Agency. Hill
arranges to take Gale ;is cook, she thinking
he takes her us wife.
and Hill is forced to introduce
.- as his wife. Soon Heinle, Gale's pugilis-
tic brother, the ministor atiu two friends hur-
riedly enter bill is compelled to submit to
a marriage ceremony. Lillian, meanwhile, re-
turns home. She enters the house just as the
ceremony is in progress, and faints. Recover-
ing she rusnes in and tells them that Bill Is
her husband, oale then faints, regaining con-
sciousness just in time to save Bill from be-
ing beaten up by Heinie. and to accept Uncle's
proposal of marriage.
REX.
THE OLD TOY.MAKKK (Jan. 28). — The
east : Toymaker (Allan Holubar) ; Henry
(George Pearce) : wife (Leah Baird) ; child
(Virginia Corbin). Written and produced by
Allan Holubar.
The toymaker came to America in which land
be expected to make a fortune and then send
for his wife and child. After toiling for many
months he at last has the necessary sum.
Meanwhile, he consoles himself with a doll
which he has fashioned In the likeness of his
child. He receives word that the ship upon
which his loved ones have taken passage has
n lost at sea. So the doll becomes a greater
part of his life than hitherto. At night in his
dreams it seems to come to life and speaks to
him.
Some time later he receives word from his
sister asking him to return to the old home
across the seas. He has saved up a little
money but not enough for his passage. Seeing
the advertisement of a mine promoter, he seeks
him out and to him commits his savings.
While ac the promoter's office he sees Henry's
wife and child.
Henry absconds with the money, leaving his
child ill. The child begs for the doll which
the toymaker has refused to sell. The doctor
thinks that if she can have her wish gran
it may lead to her recovery. The mother goes
to the toymaker's shop. The toymaker turns
her away. That night the doll becomes the
living child in his dreams, but accuses him of
being selfish. The toymaker takes the doll to
the child. He arrives at the same time as the
father, who has had a change of heart, and
returned to repay the money.
LAEMMLE.
THE BLOOD-STAL>£.D nAND— (Jan 27).—
Arthur Metcalf is an artist. Olga Carew, an
adventuress, is in love with him. Enmity exists
between her and the monke- owned by Arthur.
Arthur Metcalf is an artist. Olga Carew, an
baneful effect the adventuress' association has
on his friend He attempts to make his friend
break with the woman, but she only resents
his intrusion. In the heat of passion she strikes
the monkey.
The photographer induces his friend to ac-
company him to the country. The artist meets
an innocent country girl. Vera. The adven-
turess finds the whereabouts of the artist and
persuades him to go back to the city with her.
This he does, leaving his friend behind to care
for the country girl.
The photographer, though loving the girl
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TENTH
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Last forms close Feb. 23rd.
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VOGUE.
TAILOR'S TRIMMINGS (Two I'urtH— Jan.
:'i i rue i ii,. i Miller) . Bit
part&er (Owen Tailor (Lurry
I j ii. w r. 1 1. iiii. iii Hamilton) ; The
I'nir Passenger (imruthy Armstrong).
Rube ami Owen, two tramps, come to town
and hold up Hi" Bret person they meet, a tuinki-r.
To avoid u plclon they decid work.
Coming upon a deserted street car they di
conductors and motorman'a uniforms and start
th. car. ill.' mo unman, Owen, becomes i
i ■• Hi., conductor is collecting all of the
.mil makes the pa rangers board the
i rout or tin, car and "pay as tiny enter/'
Lillian, a tailor's wife, begins a flirtation.
wiiii,' tiiry an. lighting over bar aha leaves.
Dorothy, another beauty, gets on the car, and
when she leaves th.' two follow her. She is
hound for tin, tailor's, Lillian's husband, and
When she arrives, Larry, the tailor takes her
out to dinner. Kube and Owen enter the shop,
and. seeing Lillian order some clothes, they
hid,- in some tailor's dummies on the pro-
prietor's approach, and a number of comedy
situations follow.
CUB.
TERRY AMI THE OUTLAWS (Jan. 2.r>).—
Tlir cast: Jerry (George Ovey) ; Bill Outlaw
i ; Father (Mike McCarty) ;
Daughter (Goldie Colwell). Directed by Mil-
ton II. Fahrnoy.
Jerry from the top of a tree is making love
to his girl at the wii.dow opposite. A police-
man Interferes and is put to sleep when Jerry
falls on him. Jerry appropriates his clothes
and enters his girl's home, arrests her father,
who has been peppering him with a gun, and
has him sent to the police station. Jerry gets
his autoped and starts with the daughter for
a ride.
In the country they are discovered by Bad
Bill and his outlaws. They take Jerry and
tin- girl to a cabin where a fight ensues as to
who shall have possession of tue girl. It is
finally decided ' that the bandits shall draw
Jerry objects and is locked in the at-
tic. He escapes by climbing down trie wail.
Kill, ring tne cabin, he crawls along the floor,
frisks the bandits' guns from their holsters
and makes the bandits back against the door.
Meanwhile the policeman has recovered con-
sciousness and with his brother officers starts
on Jerry's trail. They arrive at the cabin
rerry is about to flee. The girl's father
has also been released ana comes upon the
scene in a motor car. A melee follows, but
Jerry escapes with the girl and jumping into
father's car compels the chauffeur to depart.
Father and the police follow in the police
motor patrol.
Divining the route Jerry will take, the po-
lice use a short cut. The machines collide
at a fork in the road, with a loud report, fol-
lowed by splinters and debris flying high in
the air. Jerry wakes, having fallen off the
park bench which he was using for a bed.
Finding himself intact he lies down again,
covers himself with paper and is soon fast
asleep-
MONOGRAM.
THE ADVENTURES OF SHORTY HAMIL-
TON— (Xo. 2, "Shorty in the Tiger's Den"— Two
parts— Jan. 22 ) .—Shorty effects the capture of
a supposed lunatic. Scraggs is put in jail but
is liberated by his friend, at whose ranch he is
living. Shorty receives a letter from Anita
asking him to come into Mexico to aid her.
Anita is captured by bandits, while she is as-
sisting an old priest; the priest is left for dead.
Shorty finds the priest and is told of the cap-
ture of the American girl.
The priest dies and Shorty disguises himself
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AMERICAN BIOSCOPE COMPANY
J. E. WILLIS, General Manager
Broadway at Granville Ave.. Chicago
586
THE MOVING PICTURE WORLD
January 27, 1917
in his robes. Carmen Monita, the sweetheart
of the Mexican bandit, upon hearing that he
intends to force Anita to marry him goes to the
"priest" for confession. She tells bim all of
her story and also that he will soon be sum-
moned to marry the bandit and Anita. Shorty
discloses his Identity and with the Mexican
girl's aid he manages to free Anita from the
den of the bandits. Shorty is wounded and upon
regaining consciousness finds himself in a hos-
pital. Anita has gone off on the trail of
Scraggs.
NIAGARA FILM STUDIOS.
PERILS OF OUR GIRL REPORTERS—
(Episode No. 3, "Ace High" — Two parts — Jan.
10). — Jessie Forsythe, a girl reporter, is in-
structed to visit dance balls on the East Side
of New York to get color for a series of stories.
To gain the favor of "Dago Mike," a saloon-
keeper and politician, she takes the place of a
cabaret dancer, who has fallen ill, and soon be-
comes a favorite. Her society is sought by Mc-
Teague, the ward boss.
John Dillon, a poolroom keeper, does not be-
lieve that Jessie is really a cabaret performer,
but that she has been inveigled into the life by
spurious means, determines to rescue her.
Dago Mike in attempting to frighten Dillon
away from the girl, starts a fight in which he
is badly worsted by Dillon, who is set upon by
a gang of McTeague's gunmen. A fierce fight
ensues, in which Jessie seizes a weapon and
defends Dillon when his life is endangered.
As a result of her experiences she uncovers
a sensational story of the inside facts of a con-
spiracy which have long baffled the newspapers.
AMERICAN.
ALMOST A FRIAR— (Jan. 20).— The cast:
The man (J. Warren Kerrigan) ; The girl
(Jessalyn Van Trump) ; Her mother (Louise
Lester.
The old mountaineer and his religious son
live near an old mission, where they see the
friars wend their way over the mountains every
morning. The father wishes the son to become
a friar, so the son packs his belongings and
starts for the mission. On his way he meets
a girl and not being able to concentrate his
mind on the mission he feels the call of love
and seeks out the girl's mother and asks for
work.
Later he marries the girl and with their
little baby they set out for the mountaineers.
The old man is furious when he finds out that
his son has not become a friar, but when he
sees his wife and little baby there is a happy
reconciliation.
DOUBLE REVENGE— (Jan. 27).— The cast:
Stage robber (J. Warren Kerrigan); His pal
(Pauline Bush); Another of- the robbers
(George Periolat).
The young stage robber and his girl accom-
plice are dividing tne loot from their recent
hold-up when an older member of the gang
comes upon them and demands part of the loot.
They refuse to give it to him and the man
tries to force the girl's share from her. He
is set upon by the younger man and then
leaves swearing revenge. He sees a sign offer-
ing a reward of $1,000 for the capture of the
stage robbers, and tells the sheriff of the
whereabouts of the other two. The younger
man is arrested and imprisoned. The old^r
man gets the reward and is proclaimed the
hero of the hour. The girl meets the older
man and sees him hide his money. She hides
a stolen mall sack in the same place and aftei
liberating the younger man she leaves a note
telling where the real robber can be found.
The sheriff and his party come upon the other
man in the act of digging up his money and
fn.lins: the mall sack arrest him. The girl
and the younser robber cross the boundary
I'ne and determine to lead a new life.
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'ARGONAUTS OFCALIFOHNIA'
DAYS OF '49
A Thrffllna Historical Masterpleeo
in It Reds
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MUTUAL STAR PRODUCTION.
BELOVED ROGUES — (American— Five parts
— Jan. 15). — The cast: Louie Yandergrift (C.
William Kolbj ; Mike Amsterdammer (Max M.
Dill; ; Madge (May Cloyj ; Jack Kennedy
(Thomas Chatterton) ; "Boss" Kennedy (Clar-
ence Burton) ; Andrews (Harry Von Meter).
Two foreigners own a hardware and plumb-
ing store. The Amalgamated Hardware Com-
pany, a trust, make Mike and Louie an Oder
on their place, which they refuse. Amid their
denunciation of the trust Madge and her sweet-
heart, Jack Kennedy, enter. Jack has come to
ask Madge's uncles for her hand, but they will
give Jack no answer. That evening Madge Is
told the story of her life. Her father, while
mining in the West, was killed by a blast and
she has been raised by Mike and Louie, who
are informed by John Andrews that her father
passed away leaving nothing.
Jack's father, "Boss" Kennedy, is the silent
partner with John Andrews, none other than
the former partner to Madge's father, in the
Amalgamated Hardware Company. Though a
crook, Kennedy endeavors to keep his actions
from his boy. Andrews and Kennedy decide to
squash the two Dutchmen by opening a store
across the street and underselling them.
Eventually the trust forces the foreigners out
of business. Madge gets a position In a laun-
dry where an alkaline tank explodes and blinds
her. Andrews and Kennedy argue and vow "to
get" each other.
Mike and Louie read that a specialist has
come to town, who can perform an opera'.; n
upon the blind which will enable them to see,
but charges $300 for his service. Mike and
Louie offer to sell their store to Kennedy, who
refuses them. He refers them to Andrews if
they are in search of charity. Leaving Jack in
charge of the store, Mike and Louie visit An-
drews. Introducing Madge as Miss Morton, the
Dutchmen do not notice that Andrews is sur-
prised. He informs them that he will think
about it. Madge's name causes visions of tne
past and Andrews sees his old partner as he
died begging Andrews to take care of his child,
for which he wills him one-half interest in his
mine. After Morton's death the mine paid
enormously and Andrews took no further in-
terest in Madge other than to inform her guar-
dians that she had been left nothing by her
father.
Andrews is informed that Kennedy is double-
crossing him and that Jack is caring for the
store across the street. Andrews buys the store
for $500. Crooks learn that Mike and Louie
have §500 and that night rob them of their
money. The crooks are captured and In the
night court Mike and Louie accuse them. Th'
crooks send for Kennedy who arrives with
Jack, and the "Boss" has his henchmen released
and Mike and Louie get the worst end of It.
Jack, realizing his father's actions, demands an
explanation, which results in an argument and
the boy leaves his father's house. Intent upon
revenge, Mike and Louie steal into Kennedy's
house and rob him of $500, which pays for
Madge's operation. Inspired by their success,
they go out to make another haul and acci-
dentally get into Andrews' home, where they
rob his private safe and get a tin box which
they take home. On opening it, they find evi-
dence to prove Andrews' guilt and resolve on
revenge. Madge is released from the hospital,
able to see again.
Andrews in attempting to get even with Ken-
nedy, frames circumstantial evidence proving
Jack guilty of stealing the tin box. In the
court trial everything is going against Jack
when Mike and Louie jump up and confess.
Andrews makes a get-away, but Mike and
Louie are sentenced to two years in State's
prison. For one year they are remorseful but
later are shown as trusted trusties. They speak
to their fellow convicts and impress upon them
the folly of wrong-doing ; they avert a break
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January 27. 1917
I HE MOVlXi; PICTURE WORLD
587
M la-
in tho prison, anil uro In truth "I
•Agues." One day tbl ilcU to tho war-
dens house to let ut banquet tabic, where iii«y
arc Interrupted by tti ut Uadgi .
■ i>, in. Governor of Stan clergy-
man. una Invited in ti. wedding a dodga, hav-
ing bi .1 by tin- Governor.
MUTUAL.
MUTUAL Nil 107 (Jan. 17).
idena, Cal. — Annual rose carnival.
winter Mural pageant ih tin
Truca.ee, Cal.- in the snow and lee u( tho
high Sierras. San Franciscans enjoy
sports in mountain reaort. Subtltli
uf snow i not uncommon and
snow plow to break through the drills.
Chuluota, Kla. — Outside of winters ley Kru>.
I l In .i tempt i ature of 100
• us ox
.ire used to haul the orauges to the cars
for shipment.
Cambridge. Mass. — Harvard hockey squad In
action. Freshmen team In llrst game of season.
(Seattle, Wash. New submarine glides Into
:th Old Glory flying. Mrs. Guy. E. Davis
christens new diver, "The N-l."
Hull, Mass. — Schooner goes aground. The
Wanola stranded near Boston Light.
Washington. O. C. — Oriental ••Tlnk" presented
to National Museum. Korean soneress, alleged
to possess occult powers, now on display.
Brooklyn, N. Y.— Twenty-third Is back home.
Crack regiment, long on border, cheered by
home folk.
New York City. — Second Field Artillery back
home. Sun-burned troopers parade up 5th ave-
nue.
Philadelphia. Pa. — Harry K. Thaw again In
trouble. About to be arrested on serious charge,
be attempts suicide.
San Oiego, Cal. — World's greatest kelp har-
vester plaything of the seas. The first craft of Its
type In the history of shipping to be wrecked.
New York City. — Old department store burns.
East Side blaze causes shop girls to flee.
New York City. — Policemen on 3 weeks' diet
test. Menu provided for them will endeavor to
prove a man can live satisfactorily on 25 cents
a day.
San Francisco, Cal. — Athletes make fast time
in cross-city race. The Evening Bulletin's Sixth
Annual Running Classic won by Oliver Millard
In 41 minutes and 20 seconds.
San Francisco, Cal. — Speed test for coast
guardsmen. Men are mobilized at armory,
travel 4 miles to fort, man guns and fire shot In
record time of 26 minutes.
Columbus, O. — Inauguration of Governor J. M.
Cox of Ohio.
New Orleans, La. — Business men and society
welcome 1!)17 racing season. "Syrian," with
Jockey Lyke, wins Inaugural handicap.
GAUMONT.
REEL LIFE, NO. 39 (Jan. 23).— First in im-
portance in this issue Is the series of views of
an X-ray outfit carried upon an automobile to
the French hospitals at the front where the
surgeons are often forced to operate almost un-
der the fire of the enemy's guns. There is a
demonstration of how the machine can be set up
hurriedly at whatever spot the temporary hos-
pital is located, and also of the method em-
ployed In photographing a patient.
A business not known to many Is the prepara-
tion of butterflies for decorative purposes. The
entire process Is shown, together with some of
the plaques and with some of the bouquets orna-
mented with some of the more beautiful speci-
mens. One butterfly is shown which Is valued
at $75.
A third section of the reel shows how salt Is
made from sea water in California. The process
is not complicated, yet eighteen months elapse
from the time the water is pumped into the vats
until the refined salt is ready for market.
The Hawaiian wave of ukulele music and
hula hula dancing has not abated with the com-
ing of cold weather, and nightly from coast to
coast theaters and cabarets vie with each other
in presenting these beautiful dancers of the
South Seas to the strains of the sensuous music
of the Pacific Isles. The Gaumont Company
shows for spectators Just how the hula hula is
danced on the beach at Weikikl.
Expert Cameraman
Furnished
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ROBERT A. BRACKETT
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and Trust Building, Washington, D. C.
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FILM TITLES
Ws raarantM til work, tire prompt dellverr, at lowest
prima Can funUah Expert Camera Man on short DOUoe.
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POSTERS
TOURS AROUND THE? WORLD, NO. 13 (Jan.
30). — The little known capital of Persia. Te-
bPran, opens this issue of "Tours Around the
World." On the same reel are pictures of the
const resorts of Normandy — Etretat, Honfleur
Tha Original and Leading Moving Picture
Journal in Europe
The Kinematograph
Weekly
The reliable Trade organ of Great
Britain; covering the whole of the
British Film market, including the
American imported films. Read
by everyone in the industry. Spe-
cialist writers for Finance, Tech-
nical Matters, Legal, Musical,
Foreign Trading (correspondents
throughout the world) — and every
section devoted to the Kinemato-
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The Kinematograph Weekly, Ltd
s-U Tottenham Street, London. W., En. •
I see or* In
offi i ■ ii panorama or the
I Ipal streets,
■ i Diamonds, a
plcturas ol nativaa,
not
iniiy by lbs Franco, but ' ' nations —
not glrs tl o to* miil-
• li turned Iota hospitals.
lulu popularity biiaunu uf Its
. In of Alpbonso
i i nun i in- eleventh cm-
tury. Its Inhabitant! I!** chiefly npoo tho Ash-
ing in lis Is the mo I fraqi • i l
god perhaps toe most fashions!/ resort
nil I!..
.res in the Vosges mountains were
'1 In r>- la .i panorama of
• cov-
■ i . -■ 1 with -now, i of winter
i. ports.
: AMERICA FIRST NO. 73 (Jan. 31).—
The great influence of the Franciscan friars
that la in the civilization of the soutb-
I ii part of tha United States makes doubly
Interesting this issue of "See America Firm."
for the town shown Is San Diego, Cal. Her*
Father Junlpero Serra first raised the cross,
established his first mission on California soil,
and began to minister spiritually to the Indians.
The pictures include Fifth ttreet, the princi-
pal business thoroughfare, Serra Cross, where
the Franciscan pioneer began his labors, the
Mission of San Diego de Olcala, founded In 1760,
the old Spanish Lighthouse at Point Loma, the
Normal School, the garden In which Hamona
was married, made famous by Helen Hunt
Jackson's novel ; Balboa Park, formerly the ex-
position grounds ; the Union station, and the
celebrated Hotel del Coronado. Near San Di«-go,
at Point Loma, is the home of the Tbeosophlcal
Institute of the "Universal Brotherhood." Ha
buildings are beautifully classical structures.
The pictures show the Temple of Peace, the
Raja Yoga College buildings, and the open-air
Greek theat' r.
On tbe same reel Is an animated cartoon by
Harry Palmer, entitled "Never Again." This
Kartoon Komic relates the adventures of a man
trying to get rid of a box of cigars purchased
for him by his wife.
Pathe Exchange, Inc.
PATHE NEWS NO. 3 (Jan. 6).
Washington, D. C— Thomas W. Lawson, the
Boston financier, arrives to defend his charge
that Government officials profited on the ■-lock
market panic by an advance tip on the Presi-
dent's note.
Phoenix, Ariz. — Economical city officials decry
the waste of destroying a valuable collection of
liquors confiscated under the dry law and use the
bubbling fluid to sprinkle the streets. Sub-
title: Crowds follow tho sprinkler to see — if not
to taste their favorite brands as they are poured
out freely.
New Orleans, La. — Beautiful summer weather
marks the opening of the winter racing season
at the Gulf City Fair Grounds with the running
of the New Year Handicap. Subtitles : They're
off ! Nip and tuck they vie for the honors, but
Jockey Lyke urges his little colt Syrian ahead
at tha finish.
In Russia. — Impressive religious ceremonies
are held by each Cossack regiment before It de-
parts for the front and the army priests sacrt-dly
bless the troops. Subtitles : The regimental flag
is also sprinkled with the holy water. The of-
ficers pledge their lives to ultimate victory.
The Belgian Front. — Madame Tack, who has
received many decorations for bravery, makes
daily visits to her "poilus" in the trenches, de-
spite her advanced age.
What to Do Until the Doctor Arrives. — Sub-
titles: Little girls crave to learn their sex's
art of sewing at an early age. One of the
OUR CATALOGUE OF
Brush Electric Lighting Sets
contains more useful information about elec-
tric lighting in general than any other book
ever issued. Write for it today.
THE CHAS. A. STRELINGER CO,
Box MP-2, Detroit, Mich., U. S. A.
588
THE MOVING PICTURE WORLD
January 27, 1917
processes they imitate is to place materials in
the mouth, which often are accidentally swal-
lowed. Place the victim over a chair, head
down, and pat the back until the object swal-
lowed is coughed up. Children permitted to
play in the kitchen sometimes come to grief
by being scalded with hot water. Cut away the
garment and pour oil on the burned parts,
which is both soothing and healing.
Chicago, 111. — The winter sport season is in
full swing as expert skaters compete in a two-
mile handicap derby at Humboldt Park. Sub-
titles : S. Larsen, the noted Norwegian, covers
the distance in six minutes fifty-two seconds.
The girls are not to be outdone and have their
own little race. Skiing is popular sport in
Upper Michigan for those who know how.
Niland, Cal. — The mud volcanoes, recently dis-
covered in the Salton Sea, give increasing in-
dications of violent eruptions, threatening the
entire country-side around. Subtitle: The cra-
ters are full to the brim with the boiling mud.
Carlisle, Pa. — Students of the Carlisle Indian
School prepare their part of the Inaugural cere-
monies of President Wilson, in which they will
participate. Subtitles : The cave dance. Back
to nature.
Hard, Cold Winter (Magazine Section). — Ani-
mated Cartoon. Subtitle : Having sold the
clothes off his back, Uncle Sam is ready to face
the future after the war.
Dayton, Ohio (Cincinnati only). — Dayton
Beach is converted into a winter resort when
Jack Gulick braves the icy waters of the Ohio
to win a wager.
HEARST-PATHE NEWS I\o. 4 (Jan. 10).
Truckee, Cal. — The GFolden Stats also enjoys
its winter snow carnival and indulges in the
favorite sports of tobogganing and skiing. Sub-
titles : An Alaskan dog team adds to the merri-
ment of the picnickers. Railroad officials put
into use an immense rotary snow plow, the
largest of its kind in the world.
Galveston, Texas. — Ardent followers of the
graceful Grecian dance, revel in the warm
breezes of the Gulf where they can ever trip
and sway.
New York City. — Prominent automobile mag-
nates gather to witness the demonstration of
a new auto fender which is designed to rescue
persons in its path, in a human fashion. Sub-
title : Eut this is how it actually worked.
Monastir, Serbia. — The remnants of the Ser-
bian army, renabilitated under the protection
of the Allies in Saionica, organize for a su-
preme eitort to recapture their lost country.
Subtitles : Dispatch riders wear gas masks to
avoid the effects of asphyxiating bombs. New
howitzers received from the Allies bombard the
oinseen enemy.
Waltham, Mass. — The ice industry is also
favored with good fortune in these prosperous
times as continued cold weather produces an
unusually early harvest. Subtitle: The large
blocks are then cut into ordinary sized ice
cakes. The surface of the cake is scraped to
remove impurities.
Washington, D. C— The Bureau of Fisheries
places an exhibition at the National Aquarium
a rare specimen of the "Sea Robin," which is
almost an extinct species of fish. Subtitle :
The "Sea Robin" flies througn the water with
•wing-like fins and has six feet.
Seattle, Wash. — Hardy Northwestern Boy
Scouts bid fair to become great Arctic explor-
ers, as they climb the picturesque Cascades,
covered by a deep blanket of snow. Subtitles :
rl ired but on the job. Arriving at a moun-
taineer's louge. They demonstrate how to aid
a victim of the snow and cold.
Fort Brown, Texas. — American army engi-
neers demonstrate expert efficiency in con-
structing pontoon bridges to facilitate the
movement of troops across streams. Subtitles :
The bridge is solidly built notwithstanding the
quickness of construction, lue First Regiment
01 tie Iowa brigade crossing the bridge, re-
viewed by General Hubert a. Allen.
Le Creusot, France. — The great invisible
army labors incessantlv in tae munition plants
to supply the ever-increasing demand for
shells, which will ultimately decide Europe's
colossal struggle. Subtitles : The steel castings
are then hammerea into proper shape ; turning
a "400" on the latue; the different kinds of
shells being used by the French artillery ; the
latest land dreadnaught, which spells death
and destruction for entire regiments. Way be-
hind the firing line lies France's reserve,
awaiting the opportune moment for a concen-
trated offensive at a secret point.
Boston, Mass. (Eoston only). — JaCK Barry,
second baseman oi the Red Sox, is signed as
the new manager of the team. Subtitle : Barry
and President Frazee and Treasurer Ward.
be— who knows : Love is deathless. To love
all things are possible." '
PEARL OF THE ARMY (No. 8, "Internation-
al Diplomacy" — Astra — Two parts — Jan. 21). —
Bolero commands Adams to shoot Pearl Dare or
be shot himself. Bravely she faces the gun.
Over the gun barrel he sights her, braced
against the prison wall. Suddenly he swerves
his aim and fires at Bolero, killing him; then
pulling Pearl into the freshly-dug grave, fights
off the Boleroists until Col. Dare and the U. S.
soldiers gallop to their rescue.
In Washington, in the home of Col. Dare,
Adams picks up a rose Pearl has dropped.
Pearl sees the action unknown to him. Later
while opening her father's safe to secure some
papers for him Pearl is attacked bv the masked
Silent Menace. After a furious struggle she
is knocked unconscious. Recovering, she dis-
covers in her hand a crumpled rose.
With Major Erent she follows Adams to con-
firm her suspicions and runs into mysterious
complications that keep her faith and distrust
in him just as much on the see-saw as ever.
THE IMAGE MAKER — (Gold Rooster— Five
parts— Jan. 21). The cast: Marian Bell (Valk-
yrien) ; John Arden (Harris Gordon) ; Maxon
(Arthur Bauer) ; Mrs. Bell (Inda Balmer) ;
The Pharaoh (Morgan Jones).
In ancient Egypt the young Prince of Tsa.
bored by endless feasts, yearned for adventures,
and clothed in a Nile boatman's garb, started
out. He meets and is captivated by the charms
of Ashubetis, a beautiful image maker, but his
father, Pharaoh, planning a royal marriage, is
enraged and orders death for the maiden and
imprisonment for his son. Braving parental
wrath, the prince escapes, and tries to save his
loved one. He fails and is taken home mortally
wounded. Ashubetis succeeds in seeing the
prince in his dying moments and swears eternal
faithfulness. On leaving she is discovered and
thrown to the crocodiles.
In Florida of 1016 a young couple meet, love
each other— and part. Light is thrown on their
strange love when they find a book telling of
the Roval Romance of Egypt, and they see in
themselves the re-embodied spirits of the ancient
pair On the anniversary of the prince's death
live thousand years before, tho Florida couple
meet again at the prince's tomb. The strange
reunion was witnessed by a passing party of
tourists, who, hearing the tale for the first time.
ask their lecturer if the young couple are the
reincarnated lovers, and lie replied: It might
PATRIA — (No. 1. The Last of the Fighting
Channings) (International) (Three parts — Jan.
'■!)• — Synopsis published in issue of Jan. 6 on
page 137.
PATRIA— (Xo. 2, "Treasure") (International)
'Two parts — Jan. 21). — Synopsis published in
issue of Jan. 13 on page 280.
PATRIA— (Episode Xo. 3, "Winged Millions"
— Two parts — Jan. 28). — The cast: Patria Chan-
ning (Mrs. Vernon Castle) ; Donald Parr (Mil-
ton Sills) ; Baron Huroki (Warner Oland) ;
Juan de Lima (George Maharoni).
Patria and Donald return and find the secret
service on guard at the underground entrance
to the vault. They are joined by Ryley. Don-
ald's assistant, and a mechanic. Neither Pat-
ria nor Donald suspect that Huroki has stolen
the treasure but when they are fired upon by a
Jap stationed in the house next door, Donald
starts to investigate. He goes through the half-
burned Channing mansion, and crossing to the
next roof finds that the scuttle has been forced.
On locating the room from which the shots were
fired he jerks open the door, kills the Jap and
rushes out to find the vans gone. He makes in-
quiries and goes in pursuit of the treasure.
Patria has followed Donald into the next
house. Her search leads to the cellar, where
she discovers the breach in the wall and learns
of the loss of the treasure. A Jap left by
Huroki captures and ties her to a chair. He
places dynamite and after lighting a time fuse
departs. Patria screams and realizing that help
cannot reach her from the outside gets her right
hand free and severs the fuse with a shot from
her revolver. Ryley and his mechanics cut
through the steel door with an acetylene outfit
and Patria is rescued. She tells Ryley not to
bother about the money but to find Donald.
Donald has followed the vans to a pier along-
side which is moored the Japanese freighter
Sandai aboard which the treasure has been
placed. He slips aboard and conceals himself
in the hold. The ship sails but a fog retards
her progress. Donald gains the upper deck un-
observed, and at the point of his big revolver
compels the operator to send the following wire-
less to Patria : "S. S. Sandai. Fog bound in
lower bay. Advise Ryley."
Before Donald can retreat to his hiding place
his presence is discovered by Huroki and he is
overpowered, beaten, and placed in the hold.
Patria receives the message, and leaving direc-
tions that Ryley be notified, starts in a motor
boat to overtake the Sandai. She succeeds and
steers alongside without being seen, because of
the fog. The exhaust of her motor has been
heard, however, and when she climbs aboard is
caught by the sailors and locked up in a state-
room. She manages to get out. dives into the
sea. and swimming to her motor boat starts off.
The fog has lifted, and those on the Sandai
are alarmed to observe a U. S. torpedo boat.
They try to put on speed but when a shot is
sent across her bows conclude to sink the ship
and take to the boats. The water pouring into
the hold has reached Donald's neck when he is
saved by American jaekies. for the torpedo boat
has picked up Patria. and she leads the search
until Donald is rescued. It is then discovered
that his peril was not extreme because the Japs
had sunk their ship in shoal water and she soon
touched bottom. Huroki and DeLima with the
Japanese crew escape and land on the Jersey
shore.
For the fullest and latest news of the moving picture
industry in Great Britain and Europe.
For authoritative articles by leading British technical
men.
For brilliant and strictly impartial criticisms of all
films, read
THE BIOSCOPE
The Leading British Trade Journal with an International Circulation
American Correspondence by W. Stephen Bush
of
"Moving Picture World"
85 Shaftesbury Avenue, London, W.
Specimen on Application
I
STATE RIGHT BUYERS
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UNIVERSAL PICTURE SCREEN CORP. Va#*iK3Z
January 27, 1917
THE MOVING PICTURE WORLD
589
Triangle Film Corp.
THE BRIDR OP n \ n-: i Ksj I i. 14).
I > p Dud Is a wall-known Lou I
physician Hi beautiful but wayward
aeduci d bj Paul Creni haw, ■
Mend of the doctor, ami to prevent her shame
from becoming Known, Hobo It 11 la beraelf, l>r.
Duprei i. .nil in ecrot and determines to make
Crenshaw expiate hia crime. While t ravelin!
on a Mi i - -■ 1 1 ■ i ■ ! - iiiu'i'. tlio doctor wlna
Mercedes, • beautiful lavi Be takis
her home and, pa Ing her oil aa a distant
relative arranges n bo that Crenahaw falls in
love with tho girl.
\ wedding i arranged, ami Immediately alter
th,' ceremony I >r. Duprei annou c< to ■ ■
■ambled gueati thai Uercedei i a slave ami
thai be considers be lias punlahed Crenahaw
■ufflclently by making him the husband of a
"nigger." A yellow fevei epidemic breaks out
shortly after, ami Crensha il when at-
tempting to evade the quarantine. Dr. Duprei
is told by a dying overseer from tho plantation
where Mercedes was born that tho girl Is of
Spanish and American ancestry, without a drop
of negro blood in her veins, and was made a
(trough a conspiracy. Tho doctor returns
homo, confesses his wrong to Mercedi - and is
forgiven by her. In tho end they are married.
THE LITTLE YANK [Fine \rts Jan ll>
Sallie is a beautiful Kentucky girl who belongs
to a family of Onion sympathisers. Her brother
is a lieutenant in the Union army, and on a
visit homo brings Major Rushton, his superior
officer, who falls In love with Sallie, "tho little
Yank." Lieut James Castleton encourages ins
sister to make hospital supplies for tho wounded
soldiers. While the two Union officers are at
tho Castleton homo, the house is surrounded by
Confederates, hut Sallie utilizes a clover ru
helping her brother and the Major to escape.
She herself starts through the Confederate lines
ry her supplies to the wounded Unionists.
Sho is assisted by Captain Johnny, a handsome
young Confederate. Lieutenant Castleton is cap-
tured by tho Confederates afti r a battle in
which he has been injured, and Sally goes to
the enemy's camp to nurse him. While there
.ills in love with Captain Johnny.
Meanwhile Major Rushton has become a spy.
following the Confederates as a sutler. He
learns of the attraction between Sallie and
Captain Johnny, and decides to break it up.
Ho returns to the Union lines and s, mis Captain
Johnny a note, presumably front Sallie. asking
him to meet her at a trysting place. Johnny is
captured, evidence is "planted" on him. and he
is condemned to death. Sallie learns of the
perilous situation, and. going to Rushton's head-
quarters, tlirts with him. so that attention is
diverted from her Confederate lover, and ho is
enabled to escape. Shortly after hostilities cease
and a long lifetime of" happiness dawns for
Sallie and Captain Johnny.
Metro Pictures Corp.
The r. 'lease date of "The Croat Secret" has
been postponed from December 25, 1916, to
January S. The title of the first episode is "The
Seven." and a story of it was published
on page 136 of the issue dated January G. The
synopsis of Episode 2 was published in the same
Issue on the same page ; Episode 3 on page 2S1
of January 13, and Episode 4 on page 4L'4 of
January 20th issue.
5
5
THE GREAT SECRET (Chapter 5, "The
Traji" Two parts— Feb. 5). — The thugs swarm
upon Strong, who is fighting desperately when
gangster "blackjacks" him. and, uncon-
cious. he is imprisoned in a room. Beverly,
in another room, is being put through a "third
degree" bv the thugs, who believe she knows,
where the treasure is to be found. Threats
failing, the girl is carried downstairs and put
into a place known to The Secret Seven as
"The Room of Last Resort." a desperado of
the "hyena" type following her.
Strong revives, tears a leg from a table and
beats down the door. Half a dozen gangsters
waiting in the hallway attack him. and while
lying on the floor unconscious and a
prostrate thug is training a pistol on him, po-
licemen, led by Ackerton, The Shadow and Miss
Tredwell. a woman detective, burst into the
den.
Two policemen are shot. Strong knocks a
thug down a stairway and is himself strucK
with a blackjack. Wee See flees down a dumb-
TIJnrTicrt- Ticket selling and
\}W1>0 cash register co.
The ' i; built liko
i huge i lei atoi
two ol tbi in it. when the
in Hi.- bulldli
search toi in, but no
THREADS OF PA umbla Pli
Corp i. in 22 1 rii.- call i lore
ihe.i na i : Jim wan-
d< rer I Robert Whittle) \\ antworth
istus Phillip*); Dr Qranl Hunter (Rich-
ard Tucker > Marquis Giovanni di
chl (Fred Jonae) Barak Wentwortb (Helen
Strickland I . Marcella I N
ai io by June Mathls, I in. . No» •
land.
Marcella, the wife of Jim Gregory, a Pens
sylvania coal miner, 1. her
lover she leaves their baby dau
her husband. Qngt g powerli
give proper ear.' Io the little one. abandons
her on a doorstep, tying around her i.
note and her mother's discarded wedding ring.
Tom and Sara Wentworth are the child's
foster parents, and Tom calls her Dorothea,
meaning "the gift of God." She grows up In
sympathy with" him. but wholly misundei
by her foster-mother, who is much Bight pat I
January i . About 00, In •
midnight raid on tin- palai king,
pair.
and carry on the Infant crown prli
•
the plan, ot a new shell loaned Greal i
llalk.lt unit <
i the plan- . and the foreign agents en-
ol them again.
Win inr, an American .mist sojourning ru the
nelghbi \n one rn France, ecu res as
..hi. riiiiippa. i labs i • t d>-
Blrlbl. lb •■ r in
iiiilful pensive girl. Browbeaten bj
burly I ther Wlldri ids t<>
■py upon Warner, who hs -undent
of Halkett. sh.
and goes to him lor i. lug. \\ Dd hU
band capture her. Warner peni mas-
tronghold and resues Pbillppa. Mean-
while war between Prance and Germany hat*
broken out. A hint from a tool of Will
R ho has ile .il, .1 him can
to find proofs of her birth. She
which is ah and rlllcK
of Wild
trapped In the cellar
■ ol a bailie fought in tl War-
ner, who had sought in r. defend her from-
Wlldresse and the invaders until the French
save them by retaking the village. The spy Is
-hot as a traitor, Philippe's tTUS identity Iks
established, and Warner, who has wooed 1
a waif, now receives his answer from hi I
prim •
IlKi: RIGHT TO LIVE [Five parts— Jan
The east: Polly Biggs (Miss Peggy Hyland) ;
Mrs. Biggs n- Hoi ; .i Immy I
i Hobby Connelly); Janet Biggs (Helen Con-
nellyi; Alice lliggs (Mildred 1'latzi ; John Ox-
more (Anutonlo Moreno) ; Daniel Hoadley (John
Robertson); Hawkins (Jack Kllisi ; Mrs. Iload-
lulalie Jensen i .
Polly Iiiggs helps care for her younger broth-
er and sisters, while her widowed mother works
hard as a seamstress Io earn a living. Mayor
Hoadley. Mrs. lliggs' brother, 8 crooked poli-
tician, calls io sympathize with her on the;
death of her husband, and Polly take- a dislike
to him. Within a short time Mrs
and for the sake of appearand and
his wife take the children to live with them.
(Jxmorc. a reform candidal., opposes Hoadley's
re-election. His son. John, an artist, i
Polly and calls on Bel Hoadley mansion,
where he saves her from the advances of Haw-
kins, a ward boss who "has something" on
Hoadley. Hawkins threatens Io "get" John for
his interference, and the threat is heard by
Hoadley.
Polly and the children are treated so badly
that they run away to the poorhouse, which
later burns; Poll ildrcn, and they
wander to a bungalow In the woods, John, who
owns the bungalow, linds them there, and per-
mits them to stay all night.
During tin' night Hoadley Visits Hawkins and
kills him in self-defence, using a cane that John
rtently left at his house, when John
goes to town he is arresinl Polly and the
children are his only alibi, and he eonnot tell of
Polly's presence. The evidence is strong against
him, and. if he is convicted his father will lose
the election. Polly, who has been sent awav by
Hoadley, returns in time to straighten matters.
THE SECRET KINGDOM (Episode Xo. 5,
"Carriage Call Xo. 101" — Two parts— Jan
— Simonil sends ('mint Ramon, his Prime Min-
ister, to aid Savatz in her attempts against
Phillip. Juan gives Julia his oath that Phillip
is the rightful King of Alania. and when Ra-
mon attempts to pilfer the cket, Julia
finds her suspicions of Ramon. Savatz and
her father growing, and informs Ramon tnat
she is going to marry "this imposter."
Madam Savatz. disguised, gets into the room
next to Phillip's and overhears Phillip plan
to go to th- ball Mrs. Manwaring is giving in
honor of Princess Julia — in the guise of a
chauffeur, send in. a note and a carriage call.
AMERICAN
Jfotoplaper
(Trade Mark Registered)
The Mmlcal Marvel Write for Catalogue
AMERICAN PHOTO PLAYER CO.
C W— t «5th St. New York City
590
THE MOVING PICTURE WORLD
January 27, 1917
and speed with Julia to New Jersey and be
wed.
As Phillip dresses, Ramon and Savatz sur-
prise and overpower him. Ramon assumes tne
chauffeur's disguise, and Phillip, bound and
helpless, is left on the bed while the gas is
turned on.
Ramon goes to the ball, sends in the note
and carriage call, and Julia hurries out and
enters the machine and is taken to an insane
asylum, where Savatz has made arrangements
for her "daughter who, she warns the doctors,
is subject to delusions and imagines herself a
princess. Juan becomes aware of the plot
and gets the address of the asylum. Phi'lp
recovering consciousness, manages to unhook
the telephone receiver. The operator sends
a boy to investigate, and Phillip is rescued.
Paramount Pictures Corp.
THE HAPPINESS OF THREE WOMEN—
(Morosco, Jan. 11). — Five parts. — The cast:
Billy Craig (House Peters) ; Constance Barr
(Myrtle Stedman) ; Mark Barr (L. W. Steers) ;
Myrtle Gale (Daisy Robinson) ; Judas Fletcher
(Wm. Hutchinson) ; Mary Fletcher (Lucille
Ward); Monck (Milton Brown).
Constance, the beautiful wife of Mark Barr,
is in fear of her husband's jealousy. Among
the guests at their reception are Myrtle Gale
and her fiance, Billy Craig, to whom Constance
was at one time engaged. Mark misinterprets
a friendly chat between the two and forbids
Billy to visit his house.
Myrtle goes to the city, and is to return on
an early evening train, on which Constance also
expects her husband. Both are delayed and
Constance persuades Billy, who has come to
meet Myrtle, to take her for a ride in his new
car. They lose their way and are out nearly
all night. Constance is beset with fear at her
husband's anger. Billy takes Constance to an
inn for a bite to eat and they discover it is a
notorious roadhouse. On their way out of the
grounds, lightning strikes a tree which falls in
the road as another automobile, driven by
Fletcher, cashier of the banli, approaches.
Monck, watchman at the bank, learning that
Fletcher has gone out, breaks open the safe
and takes a large sum of money. As an alibi
he takes a watch charm which belongs to
Fletcher, to the police, and tells them Fletcher
overpowered him and robbed the bank. Fletcher
is placed in jail and sends for Billy. Mrs.
Fletcher also seeks his aid. Constance goes to
Billy's office and hides behind a screen as her
husband enters. She sneezes but Billy will not
allow Mark to look behind the screen. Con-
stance pictures the difference in size between
the watchman and the cashier. Billy places
his stenographer behind the screen, sends for
Monck and secures his confession. Mark comes
in and finds the stenographer behind the screen
and Constance's happiness is assured. Fletcher
is released and Mrs. Fletcher is made happy,
while Billy goes to his sweetheart who is doubly
happy in the knowledge that Billy has caused
justice to be done.
BETTY TO THE RESCUE — (Lasky— Five
parts — Jan. 15). — The cast: Betty Sherwin
(Fannie Ward) ; John Kenwood (Jack Dean) ;
Constance Kenwood (Lillian Leighton) ; Henry
Sherwin, Betty's father (James Neili) ; James
Fleming, mining expert (Charles West) ; big
Jim (Ted Duncan).
Henry Sherwin has every cent invested in a
mine which is apparently valueless. James
Fleming, a mine expert, discovers a rich vein
of gold in the mine but keeps it secret. Mr.
Sherwin dies and leaves Betty, his daughter,
in the care of John Kenwood and his sister,
Constance who, finding the estate worthless, al-
lows Betty to believe she has an income. She
goes to boarding school, lives luxuriously, and
when she returns home is shocked to find John
and Constance working, so she hires two ser-
vants.
A frost wipes out the orange crop, their last
hope. Fleming proposes to Betty and is re-
fused. Betty tells John he may have all her
money, and although heartbroken and dis-
couraged, he is greatly amused. Fleming finally
tells Betty her mine is worthless, again asks
her to marry him and Is again refused. Betty
drenms she sees gold pouring from her mine
and runs away.
Going to the mine she finds Big Jim, and to-
prthcr thry search for gold. The boys "salt"
the mine and Betty is delighted at her supposed
find of gold. She learns of the joke and de-
Get acquainted with the
ERBOGRAPH WAY
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ERBOGRAPH COMPANY
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MENGER & RING, Inc.
MANUFACTURERS OF
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Display Frames
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Flume: Bryant £621-22
STAR CARBONS
Jones & Cammack
Sole Distributors for the U. S.
Corner Bridge aad Whitehall Sts„ New York
Operators:
Do you know exhibitors who
have STANDARD motion pic-
ture machines? It does not
matter what model they pos-
sess or whether the STANDABDS are in use or dis-
carded. Send the names of STANDARD swners to
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STUDIO
For sale on easy terms
or for rent
at reasonable price
SPLENDIDLY LOCATED,
with full equipment of lights,
modern dressing rooms, paint
dock, carpenter shop, prop
rooms, etc., all steam heated.
During the year past Wm.
Fox produced the following
features at this studio: "A
Fool's Revenge," "The Siren,"
"Slander," "Tortured Heart,"
"The Straight Way," "Jeal-
ousy," "The Vixen."
For full particulars address
KALEM COMPANY
235 W. 23rd Street, New York City
cides to try her luck at gambling. She stakes
her nuggets in a roulette game and loses. Flem-
ing finds her here and takes her in his arms,
announcing, just as Kenwood enters, she is to
become his wife.
As Jim and the proprietor of the gambling
house are looking over the nuggets Jim notices
a strange one and asks Betty where she found
it. She leads him to the mine and he discovers
a rich vein — worth a million. Fleming's con-
spiracy is discovered. John takes Betty in bis
arms and tells her he has always loved her,
and is informed of the discovery of the gold.
Her sudden wealth seems in his mind to
create a great gulf between them, but she
wriggles back into his embrace. She tells him
she loves him and asks him to be her hus-
band. He takes her closer in his arms and
their happiness is complete.
THE HONEYLESS HONEYMOON— (Klever
Komedy — Jan. 29). — Victor Moore, a young Jew-
elry salesman, who has Just been married is
leaving with his bride on the Clyde steamer' on
his honeymoon. Bill Manton and Bert Scott two
friends of his, determine to play a Joke on him.
They read in the paper that Mrs. Holstein of
West 72nd street has been robbed of $75,000
worth of jewelry and that a former maid and
butler are suspected. They write a note to the
chief of detectives and inform him that the
maid and butler are making a getaway on the
Clyde steamer, sailing that day, posing as a
young married couple.
By a singular coincidence the real crooks
wanted for the robbery are employed on this
steamer as stewardess and steward ; the plun-
der is concealed in the steward's cabin. Vic
and his bride arrive on the boat and find that
their stateroom has been decorated by their
friends. The only mar to their happiness is
the dog that Vic's bride insists on taking with
them. Vic loses his new high hat overboard
while going up the gangplank. The thieving
steward lends him his cap. The chief of de-
tectives receives the joker's note and sends
Vera Fleming and Darnton, two detectives after
him. Before they arrive, Vic has had trouble
with the bride about the dog who has chewed
up her new hat. Unseen by her he drops the
dog over the side of the boat but it Is caught
by Moulton, a souse.
The jewelry firm Vic works for send a sample
case of jewelry to him by messenger to deliver
in Jacksonville. The thieving steward overhears
the reading of the letter and seeing the jew-
elry, determines to get it. The two detectives
arrive just before the boat starts and show the
steward and stewardess the letter from the jok-
ers. They inquire how many "honeymooners
are booked." The crooks tell them only one
couple. Seeing safety for themselves they work
with the detectives against the Innocent Vic
and his bride.
Vic and his wife are annoyed after the boat
starts by the prying eyes of the two detectives.
The stewards tell the detectives that they saw
the jewelry taken from the Holsteins in Vic's
room. They determine to arrest them that
night. But seasickness prevents them and
raises havoc with Vic and his bride. The next
morning Vic and his wife are arrested in the
presence of the passengers in the salon. Things
look back for them until Moulton, who is a de-
tective, proves that the steward and the stew-
ardess are the guilty parties.
Miscellaneous Subjects
SELZNICK PICTURES.
PANTHEA (Five Parts— Jan.). — Synopsis
published in issue of Jan. 6, on page 139.
BLUEBIRD PHOTOPLAYS. INC.
HER SOUL'S INSPIRATION (Five parts-
Jan. 15 — The cast: Marv Weston (Ella Hall):
Daddv Weston (Marc Robbtns) ; Phillip Car-
stairs (R. Hasset Ryan): Silent Bob (Edward
Hearn): Zella (Marcia Moore): Madame L«
Rue (Margaret Whistler). Scenario written by
Male Havey. Produced by Jack Conway.
Mary seemed to have been born with music
in her feet. She danced to school, danced at
her work and danced while at play. Her In-
valid mother, realizing her talents and know-
ing her ambition to become an expert dancer,
made the father promise that Mary should
have her heart's desire.
When the mother died Mary's father sold
THERE IS NO QUESTION ABOUT THIS
Nothing is more necessary to complete pic-
ture success than superior DEVELOPING
and PRINTING.
Comparison will convince you that EVANS'
SERVICE is indispensable if you wish to at-
tain the highest degree of perfection.
EVANS FILM MFG. CO., 416-24 West 216th St., N. Y. City.
Telephone
Audubon 6S81-2
January 27, 1917
THE MOVING PICTURE WORLD
tbe farm and purchased a travelling anon u>
gn>- .Mary In r chance to bo ■ |U
there w.i^ a Madame La Rue in tbe company,
who had a duuithter of about Mury a *•«, um.
tue two girls disagreed, with Man-. La Rat
continually inspiring discord.
Mary's father Is Btrlckcn nt a time when
Mary Is on the stage giving uer performance,
Mme. La Hue lms him removed to her own
Ing room, and there the old nun makes
his dying statement to tbe scheming woman.
IK' tells her win re, In his trunk, be keeps bis
money ; asks Unit his wealtuy brother, In a
distant town, bo notified or his death, and that
Mary bo taken to her undo who will provide
her from bis abundance with a be
Mme. La Rue takes tbe money from the
trunk, wires to Mary's uncle that bhe Is bring-
ing Mary and the bodv of her father to him,
ami. deserting Mary, takes her own daughter
Instead. Mine. La Rue and her child an
eordlngly, established in luxury. When the
authorities disband tbe juvenile opera company
e the owner Is dead and there is no one
to carry on the show, Mary is taken In charge
by a shrewish woman 'vho makes a kitchen
e of the child.
Mary bears oppression as long as she can,
and then runs away to the town where her
father is burled. Near the ocean shore she
locates a cottage that offers shelter, even
though the owner Is not at home. Mary goes
to sleep in the bed and awakes next morning
to find that a kindly disposed young man, who
makes his living fishing with his nets, owns
the cottage and straightway offers a home and
working partnership.
Mary one day meets Phillip, a handsome
young author, who is a visitor at the home ot
Mary's uncle. Mme. La Hue has been trying
to ensnare Phillip as a husband for her daugh-
ter, Zella. but Phillip is slow to advance. Mary
and Phillip meet frequently on the beach, and
Bob grows jealous of his rival. One day Mme.
La Rue and Zella recognize Mary as she Is
conversing with Phillip— they also observe
Bob's jealous conduct. Going to Bob they
tell him that Phillip is engaged to Zella and
is only trifling with Mary.
Bob In a rage assaults Phillip, and believes
that the blow be strikes has killed the young
author. Informing Mary of what he has done,
tbe two friends agree tbat they had better
leave the neighborhood and go at once to a
distant town.
In the years that follow Bob devotes him-
self to tbe task of realizing, for Mary, her am-
bition to become a great dancer. At a society
function where Mary is the attraction, Phillip
(who has only been stunned by Eob's blow)
sees the girl and recognizes his little friend
from the fishing village.
The renewal of acquaintance discloses Mary's
parentage, and the locket she wears proves that
she should be occupying the place in her uncle's
borne that Mme. J-.a Rue had, by fraud, estab-
lished for Zella. The outcome gives Mary her
proper place and we are left to believe that
she and Phillip will find their way to happiness.
GOD'S CRUCIBLE — (Five parts— Jan. 22). —
The cast: Lorenzo Todd (George Hernandez);
Warren Todd (Val Paul) ; Dudley Phillips
(Frederick Montague) ; Virginia Phillips
(Myrtle Gonzalez) ; Oracle jack (Jack Curtis) ;
Wilkins (Edward J. Brady) ; Bobby (Francis
Lee) ; Ira Todd (Harvey Griffith). Written and
produced by Lynn Reynolds.
Lorenzo Todd, in his childhood had been
strictly dealt with ; in his youth the girl he
loved deserted him, and. growing into man-
hood, he became morose and grouchy. The only
ones he cared for were: Dudley Phillips, his
youthful rival for the love of the girl Phillips
married. Her daughter, Virginia, and his own
son, Warren. Warren and Virginia were be-
trothed, and Warren was sowing his final "wild
oats" before settling down and becoming a part-
ner In his father's business.
Dudley objected to Warren's pranks, while
Todd liked the Idea of his boy displaying a
little "ginger." Finally, Warren was sued by
a chorus girl for breach of promise, and Dudley
declared that he should never marry Virginia,
while Todd declared he would not allow Warren
to marry her.
When Warren told his father that he still in-
tended to make Virginia his wife, or leave home
forever, Todd told him to go and when he left
Todd's soul shrivelled even smaller, and he be-
came more of a grouch than ever, until his
heart was actually affected, and the doctor or-
dered him to go to Arizona.
While snow-bound in a trapper's cabin at
Christmas a little boy makes him rejoice In the
realization of God's great works, and touches
the spring that opens his shrivelled soul.
Fate restores Warren to his father, and Dud-
ley, having heard of Todd's predicament, takes
Dorothy with him ; there is a general reunion.
Warren thoroughly cured of his wildness, com-
pletes the pact that he and Virginia had made :
and the hoy, who had been the cause of Todd's
rejuvenation, starts life as a millionaire.
Now is the time, Mr. Ex-
hibitor, to change your old
machines for new ones and to
put in the new
HALLBERG
20th CENTURY
Motor Generator
which is made
for any kind
of c u r r ent
and in three
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in amp eres
from 30 to 150 for the control
of either one or two machines
as may be desired — With this
Motor Generator the best re-
sults on the screen are abso-
lutely guaranteed — You bet-
ter investigate now — Bul-
letins and information with
prices will be sent cheerfully
upon request.
We repair all makes moving pic-
ture machines and have arrange-
ments with the factories of both
Simplex and Power's machines, so
that your repair work will be done
right at the shop and we can also
make arrangements with you to
lend you a mechanism while your
repair work is being done.
The new "HOLD ARK" nega-
tive carbon for Direct Current
solves your light trouble when
used in conjunction with a regu-
lar Cored upper carbon of any
make — The following sizes are
ready :
7/16"x6", to be used with %" Cored top,
$50.00 per M net
l/2"x6", to be used with %" Cored top,
« $52.50 per M net
9/16"xS", to be used with 1" Cored top,
$55.00 per M net
If ordered in less than 1000 lots
the price is advanced 10% — The
7/16" "Hold Ark" carries from
40 to 55 amperes. The V2" carries
from 55 to 80 amperes. The 9/16"
carries from 80 to 120 amperes.
We carry complete stock of
"SPEER" Projector Carbons and
can make immediate shipment.
I am distributor for all makes
moving picture machines.
Send for Free Circulars and Catalogues, but
for Hallberg'a Big 100-Page Catalogue send
2S Cents.
Send $2.50 for latest Operators' Book,
"MOTION PICTURE ELECTRICITY."
J. H. HALLBERG
7th Ave. at 49th St., New York, N. Y.
Member Nat. Asso. Motion Picture Industry I
WOKLD-PICTUKKS.
TH1 BONDAOI OF n
'..in .
I John Bowi 1 1 . i> ha Randolph
llffe Fallowea) i Bltlnuy (Arthur Antii.-yj.
Hand) II Ham
Nub); Jim, Bainnj torn Morgan);
imbrlok). l.y Travum
Val*.
1 Wbeatley and i>i«-k Mortimer have boon
friends from chiidhuud, hut when bo d<
I y him, she U lit
him their fi l< ad 10 spoil it
king. John lliindolph, a wealthy city
1 and n romance de-
wblch culminates In a quiet wedding.
AlthOUl Is happy she enjoys taming of
worldly plea un ore unknown to her.
However, alter a abort fling ana return* to her
I with Increased love and respect.
Unabl« to stand village Ufa, after Vesta'a
) lick comes to tho city. He and Veeta
meal by Chance and he avails himself of her
Invitation to call. John, returning home un-
tedly, la surprised to find Dirk talking to
his wife; ho recalls a scene In tho country be-
fore his marriage, when ho saw Dick making
love to Vesta. However, ho hides his eua-
piolona and he and his wife go to their country
lodge.
Beset by thoughts of Vesta, Dick follows and
during her husband's absence, enters the lodge.
Vesta resents his declaration of love, and bear-
ing a noise on tbe outside, begs blm to leave
before her husband returns. Tbe door Is buret
open and Skinny, a gangster, enters. In tbe
struggle that ensues Dick Is killed by Skinny.
Vesta grabs the pistol and holding Skinny at
bay, prepares to call the police, but Skinny tells
her tbat she bad better think before phoning,
as the news will create a scandal. Cowed by
his threats, Vesta Is compelled to watch In si-
lence as he drags Dick's lifeless body away.
Although her husband suspects nothing, Vesta
is haunted with memories of Dick's murder, and
Skinny, by frequent blackmail, helps keep alive
tbe memory. At last sbe feels tbat she can
bear it no longer and when Skinny comes with
a demand for an enormous sum, she seizes a
pistol and kills him. She then phones to the
police, telling tbem sbe is alone In the house
and hears a burglar entering — there Is a pistol
in her husband's room. The burglar is ap-
proaching— what shall she do? The officer tells
her to hold the burglar off until help comes —
with the receiver down, bne fires a shot Into
the air. When the officers arrive they pro-
nounce the killing is self-defence, and Vesta
is happy with her husband, knowing that her
tormentor is out of the way.
FOX FILM CORP.
THE DARLING OP PARIS— (Special Re-
lease— Five parts — Jan. 22). — A gypsy girl
with her foster-mother arrive in the French
Capital where her beauty attracts the atten-
tion of the Apaches, and she becomes a mem-
ber of their band. Her beauty attracts Claude
Frallo, a scientist of note. She repulses blm,
as she has already fallen In love with Captain
Phoeous.
During a visit of the gypsy girl In the apart-
ment of the handsome captain, Frallo kills the
captain and makes his escape. Upon the ar-
rival cf the Gendarmes, Esmaralda Is placed
under arrest charged with the murder.
Esmaralda is subjected to torture to make
ber confess, but is defiant, knowing that she Is
innocent. The bell ringer of the cathedral,
Quasimodo, who secretly worships the Gypsy
girl, becomes her protector. When Frallo
visits the prisoner the bell ringer interferes.
There is a struggle and the former is hurled
from a parapet and killed. Again the girl ap-
pears before the tribunal. P"ut on the rack,
she admits the murder of the captain. Just
as Esmaralda is to be guillotined, the bell
ringer gives tbe true version of the murder,
implicating Frallo whom he killed.
Quasimodo, the plucky bell ringer, who was
Esmaralda's protector, and her liberator, be-
comes her husband.
CHRISTIE FILM CORP.
HER FRIEND THE CHAUFFEUR (Jan. 22).
— The cast: The Chauffeur (Meal Burns); The
Girl (Betty Compson) ; Her Father (George
French) ; Chauffeur's Father (Harry Ratten-
berry) ; Detective (Frank O'Neal).
George is the father of a pretty girl and Harry
of a manly boy. Their dream is that the chil-
dren, who have not seen each other since baby-
hood, shall wed. When the youngsters arrive
home from their boarding schools the matter la
broached by each parent, and in each case the
proposal is received coolly.
The fathers confer and a scheme Is batched.
Harry tells Neal he must marry and settle down
or leave the paternal roof. The butler tells
him of a place where a chauffeur Is needed.
592
THE MOVING PICTURE WORLD
January 27, 1917
Jt happens to be George's livery that Neal dons,
but he does not know it. Mutual Interest soon
springs up between Betty and her handsome
chauffeur. This is bitterly opposed by George,
and ho hires a detective to watch them. The
obstacles only ripen their love and they elope,
furiously pursued by the parents, who remain a
safe distance behind, enjoying the joke. Then
Neal and Betty learn that the old heads were
wiser than the young hearts and that in pleas-
ing themselves they have made their fathers
happy as well.
K-E-S-E.
THE PRINCESS OF PATCHES (Selig— Jan.
22 — Five parts). — The cast: Princess of Patch-
es (Violet DeBiccari, Vivian Reed) ; Jack
Merry (Burke Wilbur) ; Colonel Silverthorne
(Hildor Hoberg) ; Lee Silverthorne, a nephew
(Roy Southerland) ; Juliet, a niece (Cora Lam-
bert) ; Waggles (Frank Weed); Judas (Charles
Le Moyne) ; Liza Biggs, Patches' foster-mother
(Maude Baker) ; Phoebe, Judas' second wife
(Margaret Pitt) ; Sheriff (R. H. Kelly). Di-
rected by Al. Green.
Patches, a beautiful girl, lives with her fos-
ter-mother, Liza Biggs, who dresses her in
rags. She is surprised to see Judas, the over-
seer, give Liza a locket.
Jack Merry arrives to purchase cotton from
Colonel Silverthorne, a Southern gentleman of
the old school, who looks after his dead broth-
er's estate, for his niece and nephew, Juliet
and Lee.
Col. Silverthorne tells Merry thai years ago
his brother chastised a field hand named Judas,
and that little Selma disappeared. Her mother
died of grief, while her father had not been
seen since, on one occasion, he rowed to a
houseboat, and was supposed to have been
murdered ; and that according to his will, the
entire estate was to go to his missing daughter
Selma if found within twenty years. If not,
the estate was to be divided between Juliet
and Lee.
That night Judas demands money from Lee
on penalty of disclosing the whereabouts of
Selma. In the meantime, Merry meets Patch-
es and kisses her hand, exclaiming "May the
Princess of Patches have a happy reign." He
leaves with Col. Silverthorne. the money for
the cotton, and Lee steals it. Lee claims that
Waggles, a tramp friend of Patches, is the
thief, but Patches believes Judas has the money
and he is captured with part of it in his pos-
session. Col. Silverthorne, despite the protests
of Juliet and Lee, invites Patches to become
one of the family.
Tears pass. Patches returns from a fash-
ionable school and again meets Merrv Judas.
who has escaped from prison, also returns, aa
does Waggles the tramp. Waggles asks Lee
where he can find the "Princess of Patches,"
as he wishes to return a locket which she lost.
Lee recognizes the locket as the one proving
the identity of Selma, and upon his promise
to deliver it to Patches, Waggles surrenders it.
This is the locket Judas gave to Liza, and
which Patches afterwards secured.
Patches, among the daisies, plucks the petals
and murmurs "He loves me, he loves me not."
"He loves you dearly," exclaims Jack Merry
behind her, as he takes her in his arms. Lee
is dumfounded to see Judas, who tells him
unless he helps to keep him out of jail, he
will produce proofs that Patches is Selma Sil-
verthorne. Lee gives money to Judas and tells
Juliet what he has learned; she tells him he
must marry Patches.
Waggles overhears Judas and Lee and in-
forms Patches. At midnight they secrete them-
selves on the houseboat and hear Judas tell
Lee that he stole Selma, and that the baby
clothes he produces are proofs of her identity.
The money Lee offers Judas is not satisfac-
tory, and as the two fight, Waggles secures
the proofs. They discover the loss, and sus-
pecting someone else is on the boat, light the
fuse connected with a box of gunpowder. Lee
springs overboard, and Patches confronts Judas,
exclaiming: "I know everything and you shall
be punished." Judas overpowers the girl and
Waggles, binds them, and swims ashore. Patch-
es finally frees herself and releases Waggles.
They spring into the water just as the ex-
plosion demolishes the houseboat.
On reaching the shore, Waggles overpowers
Judas, who confesses Patches is the real neir-
ess; and repeats the confession to Colonel Sil-
verthorne a few minutes before Lee and Juliet
would have come into possession of the prop-
erty. Lee, implicated by Judas, disappears
and Patches is happy in the love of Jack
Merry.
CLUNE FILM MFG. CO.
THE EYES OF THE WORLD (Ten Parts-
January). — The cast: Act I — Aaron King, Sr.
(William Machin) ; Mary Gibson (Katherine
Miller) ; Conrad LaGrange (Monroe Salisbury) ;
Edward Taine (Jack McDonald) ; James Rut-
lidge, Sr. (Edward Peil) ; John Willard (Ar-
thur Tavares); Myra Willard (Lurline Lyons) ;
Dr. George, King family doctor (Robert Dun-
bar) ; Mrs. Rutlidge (Violet Reed) ; Brian Oak-
ley (Fred Burns) ; Will Andres (Robert Burns) ;
Mrs. Andres (Mary Burns).
Act II. — Aaron King, Jr., Art (Jack Living-
ston) ; Sybil Andres, Nature, (Jane Novak); Ed-
ward Taine, Materialism (Jack McDonald);
Mrs. Taine, The Age (Kathleen Kirkham) ;
James Rutlidge, Jr.. Sensuality (Edward Peil) ;
Conrad LaGrange, Civilization (Monroe Salis-
bury) ; Myra Willard, Symbol (Lurline Lyons) ;
John Willard, the convict (Arthur Tavares) ;
Louise Taine (Beatrice Burnham).
PROLOGUE. — Conrad LaGrange proposes mar-
riage to Mary Gibson. She refuses "him, and
marries Aaron King. A son, Aaron King, Jr.,
is born to them. John Willard, who does not
approve of the intimacy between his sister.
Myra, and James Rutlidge, provokes a quarrel
with Rutlidge. Thinking he has killed him, Wil-
lard goes West. A baby is born to Myra, who
does not know that Rutlidge has a wife. Mrs.
Rutlidge learns of it. Crazed with jealousy, she
seeks Myra, throws acid in her face, marring
her for life; then commits suicide.
Mith Myra's permission, Rutlidge takes the
baby to raise with his son, James Rutlidge, Jr.,
and shares his wealth equally between them.
Myra refuses his offers of money, and writes to
John Willard. her brother, asking for help. In
California, he holds up a mail stage to get
money for her fare west. Willard is arrested.
Myra, ignorant of this, goes to Graymont, Cal.
Not finding her brother, she wanders into the
mountains and to the home of Mr. and Mrs.
Andres, who take her in. She is like a mother
to Sybil, Andres' only child.
Years pass. Aaron King, in financial difficul-
ties and disgrace, dies. LaGrange, who has
prospered, pays some of Mrsi King's debts and
again asks her to marry him. She refuses, ,-ay-
ing her life belongs to her boy. Mrs. King, sac-
rifices all to keep Aaron, her son, now a voung
man, in a Paris art school. Graduating* with
high honors, he receives word that his mother is
ill, and rushes home in time to see her die.
THE STORY.— (Twenty-five years have
elapsed.) Aaron King, Jr., leaves for the West.
On the same train are Gertrude Taine ; her hus-
band, Edward Taine, many years her senior, a
wreck; and Louise Taine, stepdaughter of Mrs.
Taine. They are met by James Rutlidge, Jr.
Myra, who now lives in Fairlands, recognizes
Mrs. Taine and Rutlidge. King becomes ac-
quainted with LaGrange. Friendship springs
up between the pair.
King is commissioned to paint Mrs. Taine's
portrait. He and LaGrange take a cottage next,
to Sybil and Myra. Rutlidge annoys Sybil with
his attentions. King and LaGrange meet Sybil.
Mrs. Taine becomes infatuated with King. John
Willard (now known as John Marston) escapes
from prison. He meets Rutlidge, who befriends
him and bides him in a mountain cabin.
Mrs. Taine is pleased with the portrait. As
King contrasts Sybil with Mr?. Taine. he sees
the latter as a designing soul in a beautiful
body. Refusing to let her have the portrait, he
asks her to pose again. Thinking she has in-
fatuated King, she consents. He also paints
Sybil's portrait. Mrs. Taine gives a reception
in honor of King and LaGrange. She tries to in-
fluence King by causing Sybil to play her violin
as one of the paid performers. Mr. Taino col-
lapses in the midst of a speech and is carried
off, dying.
Mrs. Taine, visiting King's studio, finds him
absent. Sybil comes in. Mrs. Taine, bringing
in the fact that Sybil was up in the mountains
with Myra while LaGrange and King were on
a camping trip in the mountains, convinces Sybil
that the world thinks she is the artist's mistress.
Sybil stops long enough to write a note for
Myra. and then rides away. Myra tells King of
Sybil's disappearance. He follows her, and en-
lists the aid of Brian Oakley, the forest ranger.
Rutlidge learns of Sybil's departure. By threat-
ening Marston with exposure, he forces him to
kidnap Sybil. Marston takes her to a cabin.
Oakley, King and a posse of men search the
mountains for her.
King goes to Granite Peak, but Rutlidge gets
there first. Rutlidge makes the proposition that
they throw down their guns and fight it out. As
Rutlidge is about to throw King over the cliff.
Marston appears with Sybil, who begs him to
save King. He shoots Rutlidge, who topples over
the cliff. Then Marston disappears. King and
Sybil go back to town. Sybil has discovered
that she loves King and that he loves her.
Mrs. Taine goes to the studio. She sees her-
self on the canvas as King sees her. and flies
into a rage. She threatens to blast King's career
and to ruin Sybil's reputation. LaGrange. over-
hearing, brings Myra in and has her tell her
story. As Mrs. Taine listens, she bares her
shoulder, showing a scar which identifies her as
Myra's daughter.
LaGrange threatens if she ever speaks ill of
Sybil or King to publish the story broadcast
Mrs. Taine retreats. Later, Sybil, learning
from LaGrange that King has completed his
masterpiece, goes to the studio. King takes her
in bis arms.
EXPERT SERVICE AND ATTENTION
Our Policy is a Clean Cut One!
We are giving serious thought and careful consideration to the
business of selling Motion Picture Projection Screens. Ours is not a
business gone into for a clay in the hope of making tremendous
"••{ifsj profits quickly. We are dealing with our customers in much the
same wa\ that the corner grocer deals with patrons he hopes to keep
'::':'':;:!''':;:H:Hi!:;:IH;'M"l!:l(?|"': for years.
We are satisfied that ours is "A Superior Product." We know that
there arc man\- other projection screens made and that for some of them the most extravagant claims are
made. We know, too, however, that the RADIUM GOLD FIBRE SCREEN was well out in front when it was
first offered to the trade and has been kept there ever since.
We promise "A Square Business Deal" — and what we have done for others in the past is the best guarantee
of the kind of treatment you will receive.
"Expert Service and Attention" is important in
our stock in trade. RADIUM GOLD FIBRE
SCREENS are made by men who have made a care-
ful study of their business. And we're not through
with you when we have collected your money.
You buy screen satisfaction and we make it our
business to see that you get it.
Write Us Today for Price and Further Details
RADIUM GOLD FIBRE SCREEN, Inc.
LEON SCHLESINGER, General Manager
No. 220 W. 42nd St., New York City
Canadian Distributors— J. T. Malone Films, Inc., Rialto Theatre
Bldg., Montreal; Allfeatures, Ltd., 56 King St., W., Toronto
January 27, 1917
THE MOVING PICTURE WORLD
\lassified Advertisements note terms carefully
C
^^^^ Remittances must accompany all orders for classified advertisement! as follows: One
dollar per insertion for copy containing twenty words or less. Kive cents per word on copy
containing over twenty words. Each word to be counted including names and addresses.
NOTICE TO ADVERTISERS*— THa Publisher* axpao* that all statamanta nrmda in avarr adaartiaamant will baa*- tha atrictaat irvraatiajatlon.
SITUATIONS WANTED.
MAXAGER, np.T.noi-. sown y oars' experience.
Harried, sober, reliable Waul stead) position,
State all particulars. Bo
yvllle. 111.
LIVE WIRE manager, export booker, adver-
oporator Ten fears' experience. Refer-
ences. Put your business In competent hands.
Success, c.uv M. P. World, N. V. City.
BUSINESS OPPORTUNITIES.
FOR SALE Moving picture supply business.
paying proposition. Established live
years. Answer 7. , care M. P. World, N. V. City.
'DIRECTORS Have some first-class scenarios.
Can you market same on commission basis'' T.
re. ."."ill West :>.">th St., N. V I'ity. Rhone
tnomlngs. Columbus 6972
THEATERS WANTED.
CASH FOR YOUR MOVIE -T am a practical
-fill moving picture broker. Seventeen
of continuous success. Selling upwards of
one million dollars' worth annually, sail
a and leases. Lewis, tin- Moving Picture
Broker, Est 1806. Office. 578-SO Ellicott Sq.,
Buffalo. X. Y.
THEATERS FOR SALE OR RENT.
FOR SALE— Theater, G seat-, central Illi-
nois town L'mmi; county seat. Xo competi-
tion; reasonable. Address L., Box 344, Mar-
shall. 111.
AIRDOME for sale or rent. Seating capacity
500 : complete, except machine. Situated Sta-
pleton. Staten Island. Rent low. Inquire Chas.
Rosenberg, i|j Broadway, X. Y. City.
FOR SALE or lease, modern picture theater,
city 4.">.0<*i. Seats 560; now In operation. Only
■responsible parties need answer. Best reason
for selling. Address Mrs. C. A. Brissette, 351
Spaulding St., Elmira. X. Y.
FOR SALE — Moving picture theater, town
7,000. Best location in citv. One other show.
Write E. L. V., care M. P. World. X. Y. City.
HERE is your chance for a bargain, must sell
my theater at once on account of illness. Ca-
pacity. 1.000; equipment complete, large stage,
■1 X. Y. State, city 16,000; very little op-
position. Address P. F., care M. P. World. X.
T. City.
FOR SALE— Moving picture theater, about
■500 seats. X. Y. Ctty. in thickly populated
neighborhood. First-class proposition ; about
SlOO.Oii ,i week profit. Good reason for selling.
For further particulars write M. S., care M. P.
"World. X. Y. City.
FOR SALE — On account of owner going to
>> as lieutenant, am compelled to sell my
r. Capacity, three hundred ; city fifty
thousand, modern equipment ; fine location.
Write for full particulars if interested. Acadia
Theater, Kalamazoo, Mich.
MOVING PICTURE BUYERS— Here is your
opportunity to purchase one of the finest and
most modern movies that was ever placed on
the market ; about one thousand seats ; 10c. ad-
mission ; Wurlitzer organ : this house is capable
-of making from seven to ten thousand dollars
a year. Price $6.500 : trial one week or one
month. Lewis. 580 Ellicott Sq., Buffalo. X. Y.
EQUIPMENT FOR SALE.
FOR SALE — Simplex machine (motor drivel,
transformer, late model booth and stand, exit
lights, two screens. Bargain for immediate
sale. Box 225, Redbank, X. .1.
FOR SALE — Moving picture electric generator
at a bargain price. Gasoline engine and electric
generator, direct connected on one base. At
your own price. Address inquiry to L. W., 300
Security Bldg., Minn., Minn.
XO. 6 POWER'S machine, 2 lenses, no rheo-
-stat. Also Johns-Manville booth. S200.00. First-
class condition. W. D. Boczkowski, Mahanov
City, Pa.
OPBR \ IND FOLDING u » d,
.">(•<■ up. Leather upho Many
other bargains, .\tias Beating Co., L<
st . x. Y. i'H> .
OPHR \ wood folding eh ,u , u i d, 8 MX) N
Y. to I Half
prlee. Prices advam 0 Km
lug. N. V.
I'M; s \ I .! illghtly used simplex
guaranteed perfect anil food as new at t.
able prices. Second-band Motlograpb In
condition, cheap. Room -in;, l is:.' Broadwaj
v -i I
BARGAINS— Slightly used Simples, r.
and Motlograpb machines. Lowest prlci fully
guaranteed. Halberg, T2:» Seventh Ave . x. v.
City.
WHY DOES Richardson recommend "An
hjX" lens niters' Write ami lind out particu-
lars. Price, with slide, $8.60. W. D. Warner,
Wyandotte Bldg., Columbus, Ohio.
3,000 OPERA CHAIRS, steel and cast ft
60c. up. All serviceable goods, out prices on
new chairs. Six standard asbestos booths,
for weekly list of close outs and save half. J. P.
Rcdlngton, Scrauton, Pa.
BQUIP your stage for vaudeville. Write for
speelal offer on complete outfit of scenery and
Boon Scenic Studios, Hicksville, Ohio.
CAMERAS, ETC., FOR SALE.
PROFESSIONAL CAMERAS, tripods, per-
forators, printers, developing outfits, rewinders,
tessar, effects devices, novelties, experimental
workshop, repair, expert film work, titles. Eb-
erbard Schneider, 14th St. & Second Ave., N.
Y. City.
SNAP — Almost new camera, complete, with
tripod and Carlton Perforator, all for $240.00.
Send for details. 2620 Day St., Seattle, Wash.
SINOGRAPH CAMERA— 200 foot, with I
lens and film measurer, used slightly, $60.00.
Tripod. $20,00. Ray, 326 Fifth Ave., N. Y. City.
CAMERA — Ernemann, 200 foot, guaranteed,
nevi r used, panoramic tripod, case, six maga-
zines. Sacrifice $215.00. Call, write, B. F.
Porter. 1482 Broadway, X. Y. City.
RIGHT NOW!— IS THE TIME TO BUY A
MOTION PICTURE CAMERA. FINEST ASSORT-
MENT OF HIGH-GRADE USED CAMERAS.
DAVID STERN COMPANY OFFERS GREAT-
EST VALUES AND IMMEDIATE SERVICE IX
HIGH-GRADE TESTED NEW AXD USED MO-
TION' PICTURE CAMERAS. Act now, while
our stock is large and varied. 1st. Ensign, 100
ft. capacity, Zeiss Tessar lens, f :3.5 in toi
mt. Price. $60.00 2nd. Ebcrhard
Schneider, 200 ft. capacity, prismatic focusing
device, 50 MM. Carl Zeiss Tessar f :3.5 lens,
teakwood case. Price, $05.00 3rd.
Ernemann .Model A, Professional, 200 ft. ca-
pacity, 50 MM. Ernemann f :".."> lens. Teakwood
case. Price, $142.50 4th. Prcstwich
Professional, 200 ft. capacity, regular and triek
crank, focusing tube through center of camera
directly through film, and special device to set
lens from the rear. 48 MM. Zeiss Tessar lens,
f:3.5, 2 extra magazines. Price, $110.00
5th. Pathe Studio model, outside maga-
zines, Carl Zeiss Tessar lens, f :3.5. Regular and
triek crank, all adjustments. 2 extra magazines.
$400.00 6th. Ernemann Pro-
fessional Model B. All adjustments, regul
triek crank, forward and reverse take-up. 50
MM. Ernemann f :3.5 lens, 75 MM. Helomar
l :.",'J lens, 6 in. Dallmeyer Telephoto lens,
f:4.">, mounted on a turret, 2 extra magazines.
Price , $275.00 7th. Pathe Profes-
sional, inside magazines, very latest model. 50
MM. Zeiss Tessar lens f :'!.■"> lens and -
magazines. Price, $450.00 8th.
DAVSCO KINO, 200 ft. capacity. Most compact
camera on the market. Aluminum magazines.
Outside focusing device, weight, 10 lbs., with 50
MM. Zeiss Tessar f :3.5 lens in special D
focusing mount and exposure meter. Price,
$110.00 0th. Latest mode] Universal,
200 ft. capacity, forward and reverse regular
and trick crank, all adjustments. 50 MM. Zeiss
Tessar lens, f :3.5. Price, $300.00 Wire
l ■
ram and Lilting top tripod, V-i>'*» to
■hipped C. O. I)., with pi i .
i . ni di po it Mom
funded in mil it imi an i
■pedal teli graphic on d< posit
ami «.- ship any i ami i i i 0 D tor bi
Delivery on lime or we pay all ■ harpe*.
■Write or wire todaj DAVID BTBRN COM-
r \\i . HU7 It. Madison St.. Chicago, ill.
FILMS, ETC., WANTED.
w \ \tf.i i I'm- i, em.- u and
two-pa .-tors. Con-
dition must be good Bond lists and lowest
Motion Picture Publicity, Box 582, Read
ing, Pa.
WANT i" buy "Cinderella," "Dante's in-
"Pllgrime' Progress," "Evangelise,"
"David Cop "From the Manger to the
< - 1 1 On orge, 27 East 7th St..
St. Paul, Minn.
NEGATIVES WANTED Bray Studios. Inc.
28 West 26tb St., X. Y. City, aro prepared to
i- for publication negatives or short sub-
jects, 75 to 800 feet in length, suitable for re-
in magazine films or split reels. Positive
prints, with lull list of titles and
cuttings i if any) should be enl Bi I Only en-
tirely original negatives will be purcl
Cameramen wishing to cover certain territories
are invited to write for terms and full direc-
tions as to requirements.
WILL BUT all kinds of features, good condi-
tion, with advertising. Must be cheap, send
lists. Peerless Feature Attractions, Seattle,
Wash.
ATTENTION'— State Riglit owners — I will
handlo any big feature on salary or percentage
basis in Virginia and Xorth Carolina. Know
every city and town in the States. Five years'
experience as exhibitor. Address quick, R. A.
Tredway, Fredericksburg, Va.
HIGHEST PRICES PAID for film scrap, dis-
carded reels of films and perforations. Ship to
and write, The Xickelsburg Brothers Company.
Meadow St., Newark. X. J. Checks mailed on
receipt of goods.
WANTED — "Tempest and Sunshine," "Uncle
Tom's Cabin," "East Lynne," "Lena Rivers,"
also single reel comedies and westerns. Motio-
graph for sale, fine condition. Arthur Close,
1120 Branson, Marion, Ind.
FILMS, ETC., FOR SALE.
LARGEST STOCK of films ever offered for
sale, will be closed out at sacrificed prices. Fea-
tures of all kinds and singles, starring all the
big stars of today. Send for complete list of
stock and prices. First come, first served.
Peerless Feature Attractions, Seattle, Wash.
FOR SALE! — Xegative of one-reel comedy
drama, "The Artist's Dream," just produced,
contains trick and cartoon work. Sunlight Film
Co., Lima, Ohio.
FOR SALE — Six cents a sheet, second-hand
paper, one, three and six sheets on "Diamond
sky." "Black Triangle," "Buzzard's Shad-
ow," "Mabel's Married Life" and "Sins of a
Parent." Address F. Dodd, Gen. Del., Brooklyn,
X. Y.
MISCELLANEOUS.
FILMS FREE Educational films of industry
and travel furnished free of charge. National
Bureau of Visual Instruction, Washington, D. C.
This is what a classified advertisement in the
Moving Picture World did for one firm : "Our
reason for asking you to discontinue our classi-
fied ad is due to the fact we thought we were
still running in your magazine on account of
the many inquiries we had been receiving up to
the last few days." Advertisement had not
appeared for over three weeks when they wrote
the above.
In Answering Advertisements, Please Mention THE MOVING PICTURE WORLD
594
THE MOVING PICTURE WORLD
January 27, 1917
— T 1ST "H 17 Y . ».
TO CONTENTS
Advertising for Exhibitors 511
Arbuckle, "Fatty," Allied with Paramount. 500
At Leading Picture Theaters 536
"Barrier, The" (Beach) 545
"Betty to the Rescue" (Lasky) 541
Billy. Sunday, Picture Shows Prepare for... 563
"Bitter Truth" (Fox) 544
"Black Circle, The" (Kalem) 543
"Bondage of Fear, The" (World) 540
Boston's First Film Benefit 559
Breitinger Gets a Compliment 561
Bryson in Big State Deal 537
Brock Forms Corporation 510
Brooklyn Exhibitors to Celebrate 505
Brooklyn Meeting 509
"Buffalo Bill Show, The" 537
Cahill, Marie, Mutual's Latest 534
Calendar of Daily Program Releases. . .576, 578
Canada Has New Producing Company 538
Canada, General Change- About in 565
Censorship Methods Aboard 525
Chicago News Letter 527
Closing Question Will Not Down 574
Comments on the Films 546
"Crab, The" (Triangle) 543
Delves, James, Dead 507
Denver Organization Makes Good 572
Denver Screen Club Ball 572
Exhibitors' Ball Assured Success 507
Exhibitors Take Charge of New Year's Eve. 574
Express Men and Film Men Meet 562
Facts and Comments 495
Fairbanks Retires from Triangle 537
Forman Renews Lasky Contract 537
Friedman Interests Incorporate 571
Fuller, Mary, to Support Lou-Tellegen 534
Get-Together Luncheon Held 562
"Gilded Youth, The" (Mutual) 542
"God of Little Children" (Art Drama) 543
"God's Crucible" (Bluebird) 542
Graham with Famous Players-Lasky 501
Griffith Plans to Clean the Screen 530
Guessing the Motion Picture Business 533
"Happiness of Three Women, The" (Mo-
rosco) 541
"Heartstrings" (Universal) .">44
"Her Right to Live" (Vitagraph) 542
"Homesteaders Feud, The" (Kalem) 543
"Image Maker, The" (Pathe) 541
"Infidelity" (Art Drama) 544
Iowa, Pretty Girls are Picturing History of. 560
Land Show, Picture Men and the 568
Lee, Jennie, Character Actress 534
List of Current Film Release Dates,
596, 598, 000, C02
Local International Turns Over 573
Local Number One Meeting a Hummer 506
Louisville Keith Chain Grows 567
"Love Under Cover" (Triangle) 543
Manufacturers' Advance Notes 549
Maritime Exhibitors Protest 505
Maryland Exhibitors Organizing 505
Masterpiece of Modern Drama 496
Michigan, Watch Censorship in 569
Motion Picture Educator 523
Motion Picture Exhibitor, The 505
Motion Picture Photography 519
Music for the Picture 520
Mutual Secures Charles Frohman Stars and
Plays 504
New Glasgow Roseland Theater Opens 565
New Orleans Charity Hospital Tax 561
Newark, N. J., Exhibitors Prosperous 539
News from the Black Hills 508
News of Los Angeles and Vicinity 529
Notes of the Trade 557
Objection to the Deposit System, An 497
Olive Branch at Albany 500
Ontario Exhibitors' Association 508
Ontario Exhibitors to Hold Convention 507
"Panthea" (Selznick) 540
Photoplaywright, The 514
Pictures for Children, Meeting Discusses.
Picture Theaters Projected 551
"Pipe of Discontent, The" (Triangle) 543
Pittsburgh Screen Club Stages a Smoker... 5")3
Playing Petty Politics 498
Popular Picture Personalities 522
Portland, Another Censorship Seizure in... 574
"Princess of Patches, The" (Selig) 542
Projection Department 515
Ray, Charles, Triangle-Kay Bee Star 509
Regarding "An Unfair Condition" 538
Regina, a Censorship Conference in 575
Reviews of Current Productions 540
Rialto Books Metro's "White Raven" 535
Rivalry of Churches and Picture Shows ._. . . 567
St. Louis Exhibitors' Meeting 508
Salisbury Back After Remarkable Trip 502
Shear, Mrs., Building a Theater 568
Shelby ville (Ind.) Managers to Open Sun-
days "70
Steger to Direct Norma Talmadge 510
Stevens Director for Bluebird 501
Stories of the Films 580
Sunday Movies, The 498
Sunday Opening and the Church 499
Tennessee Women Draft Bill 566
Trailers 539
Twin City Price Rise Flivvers 571
Two Metro Companies Going South 538
Universal Employees Celebrate 504
Vancouver Considers Tax on Show Tickets. 575
Vanderbilt, W. K., Heads Film Company... 500
Varian, Miss, Wins Fox Art Prizes "24
Vaughn-Thanhouser Leading Man 510
View of Trade Conditions, A 531
Volare, Baby Lorna 526
We Have "Flashed Our Roll" 497
We Should Be a Law Unto Ourselves 498
Wells, Jake, Buys More Theater Interest... 566
Why Not Boost Good Films? ."72
Willis Wood Damaged by Fire 533
TO ADVERTISERS
CARBONS AND CARBON ACCESSORIES.
Jones & Cammack 590
Speer Carbon Co 597
CHAIR AND SEATING MANUPACTDR-
ERS.
Foco Chair Co 585
Steel Furniture Co 585
ELECTRICAL & MECHANICAL EQUIP-
MENT.
American Auto-Arc Co., Inc 605
Amusement Supply Co 603
Bell & Howell 585
Calehuff Supply Co 605
Fulton, E. E 603
Hallberg, J. H - 591
Hertner Electric & Mfg. Co 5S6
Hommel, Ludwig, & Co 585
Lucas Theater Supply Co 603
Northwestern Electric Co 604
Porter, B. F 586
Strelinger, Chas. A 587
Swaab, Lewis M 590
Typhoon Fan Co 5S7
Westinghouse Elec. & Mfg. Co 606
FILM EXCHANGES.
Bradenburgh, G. W 604
LENS MANUFACTURERS.
Bausch & Lomb Optical Co 606
MANUFACTURERS OF MOVING PIC-
TURES.
American Bioscope Co 585
American Film Co., Inc 4."6-4.">7
Artcraft Pictures Corp 466-67
Bray Studios. Inc 463
Cardinal Film Co 470
Christie Film Co 47S
Clune Produclne Co 577
Essanny Film Mfg. Co 446-47, 492-93
Fox Film Corp 486
Gaumont Co 461
Goldwyn Pictures Corp 468-69
Grafton Film Publishing Co 5S6
Heaney, Jno 4SS-S9
Horsley, David, Productions 462
International Film Service Colored Insert
Kalem Co 494
Keen Cartoon Corp 471
Kessel & Baumann 472-75
Lust, Sidney B 5S8
McClure Pictures 4S4-S5
Metro Pictures Corp Colored Insert
Monogram Films 458
Mutual Film Corp. . .Colored Insert, 456-57, 459
National Drama Corp 586
Paramount Pictures Corp 464-65
Selig Polyscope Co 491
S'-.lznick, Lewis J., Enterprises 476-77
Signal Film Corp 445
Signet Films 487
Triangle Film Corp 479-S1
Unicorn Film Service 490
Universal Film Mfg. Co 448-54
Vogue Films, Inc 460
Wild West Film Co 579
World Film Corp 4S2-83
MISCELLANEOUS.
Automatic Ticket Selling & C. R. Co 589
Berlin Aniline Works 606
Bioscope, The 58.8
Cine Mundial 598
Cinema Camera Club 587
Classified Advertisements 593
Corcoran, A. J 586
Eastman Kodak Co 601
Erbograph Co 590
Evnns Film Mfg. Co 590
Gunbv Bros 604
Heckel & Smith 605
II Tlrso Clnematografo 604
K.i 1 em Co 590
Klnomatograph Weekly, The 587
Kraus Mfg. Co Colored Insert
Marlon, Louise M 603
Moore, Wm. N 587
M. P. Circulation Coupon 604
Motion Picture Directory Co 605
Motion Picture Electricity 605
National Ticket Co 604
N. J. State Movie Ball 5!»5
Overland Park Film Mfg. Co 589
Pacific Tank & Pipe Co 587
Richardson, F. H 605
Richardson's M. P. Handbook 601
Room 1201, 220 W. 42d St 595
Rothacker Film Mfg. Co 607
Standard M. P. Co 587
Superior Films. Inc 587
Willis & Inglis 586
Williams, A. F 586
MOVING PICTURE CAMERAS.
Burke & James Co 603
MUSIC AND MUSICAL INSTRUMENTS.
American Photo Player Co 589
Sinn, Clarence E 585
POSTERS AND FRAMES.
Menger & Ring 590
Newman Mfg. Co ©03
Schaefer Theater Co 587
PROJECTION MACHINE COMPANIES.
American Standard M. P. Men. Co 590
Enterprise Optical Mfg. Co 601
Power, Nicholas, Co 008
Precision Men. Co 599
PROJECTION SCREEN MANUFACTUR-
ERS.
Genter, J. H., Co., Inc 604
Gold King Screen Co 604
Minusa Cine Products Co 603
Post, Amos 603
Rndium Gold Fibre Screen, Inc 592
Universal Picture Screen Corp 588
THEATRICAL ARCHITECTS.
Decorators' Supply Co 605
January 27, 1917 THE MOVING PICTURE WORLD 595
THE ONE BIG EVENT OF THE SEASON
FIRST ANNUAL
MOVIE BALL
NEW JERSEY STATE BRANCH
of the
MOTION PICTURE EXHIBITORS' LEAGUE OF AMERICA
At KRUEGER AUDITORIUM
NEWARK, NEW JERSEY
Thursday Evening, February First
Music by the First Infantry Band and Orchestra of New Jersey
Novelty Stunts by the Different Manufacturers
Contest of Young Ladies to join the movies
Reception of All the Leading Movie Stars
Vaudeville and Cabaret by the Best Artists
And an Enjoyable Social Evening For All
TICKETS on Sale at all the Principal Theatres in New Jersy and at League Headquarters, 800 Broad St., Newark
WANTED
A real Scenario Chief; one who understands
perfectly the Screen and Financial value of
scripts, novels, plays, etc., from the photoplay
standpoint. Must be thoroughly experienced
and capable of handling large staff. The right
man will have an extraordinary opportunity to
make a splendid salary and lasting connec-
tion. Give complete particulars by letter only.
Address Room 1201, 220 West 42nd Street.
596
THE MOVING PICTURE WORLD
January 27, 1917
List of Current Film Release Dates
ON GENERAL FILM COMPANY PROGRAM
(For Daily Calendar of Program Releases $ee Pages 576, 578.)
General Film Company
BIOGRAPH.
DM. 5— A Bit of Human Driftwood (Two
parts — Drama — Biograph Reissue) .
Dec. 11 — Her Sacrifice (Drama) (Biograph Re-
Issue).
Deo. 18 — The Honor of the Lav (Two parts —
Drama) (Biograph reissue).
Dae. IS — The Conscience of Hassan Bey (Re-
issue— Drama).
Dee. 19 — His Wife's 3tory (Reissue — Two parts
— Drama).
Dec. 23 — Two Men of the Desert (Reissue —
Drama) .
Dec. 27 — The Rehearsal (Reissue — Two parts —
Drama).
ESS AN AY.
Deo. 28 — A Tale from the Decameron (Two
parts — Drama) .
Dec. 27 — Canimated Nooz Pictorial No. 21 (Car-
toon Comedy).
Dee. 30 — Wife In Sunshine (Third of "Is Mar-
riage Sacred?" — Two part3 — Dr.).
Jan. 2 — The Girl God Made for Jones (Two parts
— "Black Cat Feature" — Comedy-
Drama).
Jan. 3 — A Dollar Down (Comedy).
Yosemite Valley (Scenic).
Jan. 6 — When the Man Speaks (Fourth of "Is
Marriage Sacred" — Two parts — Dr.).
Jan. 9 — Among Those Present ("Black Cat
Feature") (Two parts — Drama).
Jan. 10 — Canimated Nooz Pictorial No. 22 (Car-
toon Comedy).
— Yosemite Valley No. 2 (Scenic).
Jan. 13 — The Wide, Wrong Way (Fifth of "Is
Marriage Sacred" — Two parts —
Drama).
Jan. 16. — The Little Missionary ("Black Cat
Feature" — Two parts — Drama) .
Jan. 17 — One on Him (Comedy).
— Scenic on same reel.
Jan. 20 — The Sinful Marriage (Sixth of "Is
Marriage Sacred?" — Two parts —
Drama).
Jan. 23 — What Would You Do ("Black Cat
Feature" — Two parts — Drama).
Jan. 24 — Canimated Nooz Pictorial, No. 23 (Car-
toon Comedy).
— Alaskan Scenic on same reel.
Jan. 27 — The Magic Mirror (Seventh of "Is
Marriage Sacred?" — Two parts — •
Drama).
KALEH.
Dec. 29 — A Mission of State (No. 11 of "Grant,
Police Reporter" — Drama).
Dec. 30 — A Race With Death (No. 112 of "The
Hazards of Helen" — Drama).
Jan. 2 — That Terrible Tenderfoot (Comedy).
Jan. 3 — The False Prophet (No. 21 of "The Girl
from 'Frisco" — Two parts — Drama).
Jan. 5 — The House of Secrets (No. 12 of
Grant, Police Reporter" — Drama).
Jan. 6 — The Mogul Mountain Mystery ( No. 113
of "The Hazards of Helen" — Drama).
Jan. 9 — Rival Romeos (Comedy).
Jan. 10 — The Resurrection of Gold Bar (No. 22
of "The Girl From 'Frisco" — Two
parts — Drama).
Jan. 12 — The Trial of Graft (No. 13 of "Grant,
Police Reporter" — (Drama).
Jan. 13 — The Fireman's Nemesis (No. 114 of
"The Haz.rds of Helen" — Drama).
Jan. 16 — Cupid's Caddies (Comedy).
Jan. 17 — The Homesteader's Feud (No. 23 of
"The Girl from Frisco" — Two parts
— Drama).
Jan. 19— The Black Circle (No. 14 of "Grant,
Police Reporter" — Drama).
Jan. 20 — The Wrecked Station (No. 115 of "The
Hazards of Helen" — Drama).
Jan. 23 — The Blundering Blacksmiths (Com.).
Jan. 24 — Wolf of Los Alamos (No. 24 of "The
Girl from Frisco" — Two parts —
Drama).
Jan. 26 — The Violet Ray (No. 15 of "Grant,
Police Reporter" — Drama).
Jan. 27 — The Railroad Claim Intrigue (No. 116
of "The Hazards of Helen" — Dr.).
SELIG.
Dec. 21 — SeHg-TMbane No. 102 (Topical).
Dec. 23 — The Man He Might Have Been (Dr.).
Dec. 25 — The Golden Thought (Two parts —
Drama).
Dec. 25— Selig-Trlbune No. 103 (Topical).
Dec. 28 — Selig-Tribune No. 104 (Topical).
Dec. 30 — The Right Hand Path (Drama).
Jan. 1 — Selig-Tribune, No. 1 (Topical).
Jan. 1 — On Italy's Firing Line (Three parts —
Topical).
Jan. 4: — Selig-Tribune, No. 2 (Topical).
Jan. 6 — In Payment of the Past (Drama).
Jan. 8 — Starring in Western Stuff (Two parts
— Comedy-Drama) .
Jan. 8 — Selig-Tribune No. 3 (Topical).
Jan. 11 — Selig-Tribune No. 4 (Topical).
Jan. 13 — The Making of Bob Mason's Wife
(Drama).
Jan. 15 — Delaved in Transit (Two parts — Com-
edy).
Jan. 15— Selig-Tribune No. 5 (Topical).
Jan. IS— Selig-Tribune No. 6 (Topical).
Jan. 20 — Cupid's Touchdown (Comedy).
VIM FEATURE COMEDY.
Nov. 22 — The Good Stenographer (Oomeey).
Nov. 29 — Hubby's Chicken (Comedy).
Dec 6— Hubhy's Chicken (Comedy).
Dec. 18 — Charttv Beeins at Home (Comedy).
Dee. 20 — They Practice Bconomy fCometfy).
Dec 27 — Her Financial Frenzy (Comedy).
VIM.
Nov. 24 — Money Maid Men (Comedy).
Nov. SO — The Prtze "Winners COomedy).
ri«\ 1 — Ambltimts pthel fPrvniedv).
Dec. 7 — The Guilty One ("Comedy).
Dec. 8 — A Rare Boarder (Comadjr).
Deo. 14 — No release this day.
Dec 15 — What's the Use (Comedy).
Dec. 21 — He Winked and Won (Comedy).
Dec 22 — Reckless Romeos (Comedy).
Dec. 28 — Fat and Fickle (Comedy).
Dec. 29 — The Property Man (Comedy).
Jan. 3 — No release this day.
Jan. 4 — The Boycotted Baby (Comedy).
Jan. 5 — Reckless Romeos (Comedy).
Jan. 10 — Xo release this day.
Jan. 11 — His Movie Mustache ( Comedy; .
Dec.
Jan.
Jan.
Jan.
Jan.
Jan.
Jan.
Jan.
Jan.
Jan.
VITAGKAPH.
29 — The Luck Charm (No. 2 of "The
Dangers of Doris" — Broadway Star
Feature — Comedy — Drama) .
1 — His Lesson (Comedy).
5 — The Twin Fedoras (No. 3 of "The
Dangers of Doris". — Broadway Star
Feature — Comedy — Drama) .
6 — Billy Smoke (Three parts — Broadway
Star Feature — Comedy).
8 — Jones Keeps House (Comedy).
12 — One Good Turn (No. 4 of "The Dangers
of Doris" — Broadway Star Feature
— Comedy — Drama).
15 — The Mystery of Lake Lethe — Drama).
16— The Meeting (No. 1 of "The Skipper's
Mate" — Broadway Star Feature —
Drama).
19 — The Professional Patient (Comedy).
19 — The Suitor of Siam (No. 5 of "The
Dangers of Doris". — Broadway Star
Feature — Comedy — Drama) .
General Film Company Features
BLACK CAT FEATURE.
Jan. 2 — The Girl God Made for Jones (Two parts
— Drama).
Jan. 9 — Among Those Present (Two parta—
Drama).
Jan. 16 — The Little Missionary (Two parts —
Drama).
Jan. 23 — What Would You Do? (Two parts —
Drama).
BROADWAY STAR FEATURE.
Dec. 29 — The Luck Charm (No. 2 of "The
Dangers of Doris" — Comedy — Dr.).
Jan. 5 — The Twin Fedoras (Xo. 3 of "The
Dangers of Doris" — Comedy — Dr.).
Jan. 6 — Billy Smoke (Three parts — Comedy).
Jan. 12 — One Good Turn (No. 4 of "The
Dangers of Doris" — Comedy — Dr.).
Jan. 16 — The Meeting (No. 1 of "The Skipper's
Mate — Drama).
Jan. 16 — The Suitor of Siam (Xo. 5 of "The
Dangers of Doris" — Comedy — Dr.).
KNICKERBOCKER STAR FEATURB.
Dec. 22— The Dawn of Wisdom (Three parts —
Drama).
Jan. 5 — Temptation and the Girl (Three parts
— Drama).
Jan. 19 — The Room of Mystery (Three parts —
Drama),
A Welcome Visitor Each Week in Every Business Home Where Moving
Pictures Are of Interest
The Moving Picture World
Is Admirably Adapted to Carry Any Little
Message Which You May Wish to Send
Our Classified Advertisements at Five Cents Per Word
Will Produce Remarkable Results — One Dollar for Twenty Words or Less.
Send Copy, with remittance, to CHALMERS PUBLISHING CO., 17 Madis on Avenue, New York City
January 27, 1917 THE MOVING PICTURE WORLD 597
SPEER "HOLD-ARK"
Negative
CARBONS
The Most Modern Achievement of the Motion Picture Industry
Constructed With a Hard Core and Metal
Coated, Hold-Ark (lower) Carbons
Permit the use of a smaller carbon in the
lower holder — assure a permanent arc — assist
in producing a bright, flickerless light — give
longer life to the carbons — produce a perfect
crater and assist in many ways in eliminating
projection troubles.
Proper Combinations for Direct Current
40-50 Amperes 5 8 x 12" Speer Cored Carbon (upper)
7 16 x 6" Speer Hold-Ark (lower)
50-60 Amperes 3/ 4 x 12" Speer Cored Carbon (upper)
7 16 x 6" Speer Hold-Ark (lower)
60-80 Amperes 7 8 x 12" Speer Cored Carbon (upper)
1/ 2x 6" Speer Hold-Ark (lower)
80-100 Amperes 1 x 12" Speer Cored Carbon (upper)
9 16 x 6" Speer Hold-Ark (lower)
For Sale by the Following Distributors
J. H. Hallberg, 727 Seventh Ave., New York, N. Y.
Kleine Optical Co., 166 N. State St., Chicago, 111.
Southern Theatre Equipment Co., 74 Marietta St., Atlanta, Ga.; 1815 Main St.,
Dallas, Texas
E. E. Fulton Co., 154 W. Lake St., Chicago, III.
Kansas City Machine & Supply Co., 1813 Walnut St., Kansas City, Mo.
G. A. Metcalfe. 117 Golden Gate Ave., San Francisco, Cal.: 1210 Fourth Ave.,
Seattle, Wash.
The Perkins Electric Co., 322 Craig St., W., Montreal, Canada (Sole Canadian
Distributors)
Interocean Film Corporation, 220 W. 42nd St., New York, N. Y. (Sole Export
Representatives)
SPEER CARBON COMPANY
ST. MARYS, PA.
598
THE MOVING PICTURE WORLD
January 27, 1917
List of Current Film Release Dates
ON UNIVERSAL AND MUTUAL PROGRAMS
(For Daily Calendar of Program Releases See Pages 576, 578.)
Universal Film Mfg. Co.
ANIMATED WEEKLY.
Jan. 10 — Number 54 (Topical).
Jan. 17 — Number 55 (Topical).
Jan. 24 — Number 56.
Jan. 31 — Number 57 (Topical).
DIG V.
Jan. 14— The Call for Help (Two parts-
Drama).
Jan. 18 — Bloodhounds of the North (Two parts
— Drama).
Jan. 19 — The Little Rebel's Sacrifice (Drama).
Jan. 24 — The Red Goddess (Drama).
Jan. 25 — A Wife's Polly (Two parts— Drama).
Jan. 28 — A Jungle Tragedy (Two parts — Dr.).
Jan. 31 — The Gold Lust (Drama).
BISON.
Dec. 23 — Fighting Joe (Two parts — Drama).
Dec. SO — Giant Powder (Two parts — Drama).
Jan. 6 — Blood Money (Two parts — Drama).
Jan. 13 — The Bad Man of Cheyenne (Two parts
— Drama).
Jan. 20 — Brute Force (Two parts — Drama).
Jan. 2" — The Daring Chance (Two parts — Dr.).
Feb. 3 — The Boonton Affair (Two parts — Dr.).
GOLD SEAL.
Jan. 9 — The Mystery of My Lady's Boudoir
(Three parts — Drama).
Jan. 16 — The Prodigal Widow (Three parts-
Drama).
Jan. 23 — Souls United (Three parts — Drama).
Jan. 30 — June Madness (Three parts— Drama).
IMP.
Jan. 5 — The Moral Right (Two parts — Dr.).
Jan. 7 — The Whelp (Drama).
Jan. 12— Honorably Discharged (Drama).
Jan. 13 — John Bates' Secret (Drama).
Jan. 14 — Midnight (Drama).
Jan. 17— A Slave of Fear (Two parts — Drama).
Jan. 25 — Black Evidence (Drama).
Jan. 2fi — The Fugitive (Two parts — Drama).
Feb. 1 — The Diamond Thieves (Drama).
Feb. 2 — The Forbidden Game (Two parts —
Drama).
Feb. 4 — Diamonds of Destiny (Drama).
JOKER.
Jan. 11 — When Damon Fell for Pythias (Two
parts — Comedy) .
Jan. 13 — Mines and Matrimony (Comedy).
Jan. 2ft — Barred from the Bar (Comedy).
Jan. 27 — Love Me. Love Mv Biscuits (Com.).
Feb. 3— His Coming Out Party — Comedy).
LAEMMLE.
Jan. 3 — Alone In the World (Special release —
Drama).
Jan. 10 — The Face Downstairs (Drama).
Jan. 20 — Homeless (Drama).
Jan. 27 — The Blood-Stained Hand (Drama).
L-KO.
Dec. 20 — Shooting His 'Art Out (Two parts-
Drama).
Dec. 27 — The Perils of a Plumber (Comedy).
Dec. 2ft — Phil's Busy Day (Comedy).
Jan. 3 — On the Trail of the Lonesome Pill
(Two parts — Comedy).
Jan. 10 — A LI m burger Cyclone (Two parts —
Comedy).
Jan. 17 — Heartsick at Sea (Comedy).
Jan. 21 — Up the Flue (Comedy).
Jan. 24 — The Battle of "Let's Go" (Two parts
— Comedy).
Jan. 31 — Faking Fakers (Two parts — Com.).
NESTOR.
Dec. 11 — Two Small Town Romeoe (Comedy).
Deo. IS— I'm Your Husband (Oomedv).
Dec. 1R — Tt Sounded Like a Kiss (Comedy).
Doc. 23 — Pretty Bnbv (Comedy).
$«rm. 1 — Prurtlce Whnt Von Preach rrVimodv) .
Jan. S — One Thousand Miles an Hour (Com.).
Jan. 15 — Trent 'Em Routrh (Cnmedv).
.inn. 22 — A Maenronl Sleuth (Comedy).
Jan. 29— Why Undo (Comedy).
POWERS.
Jan. 14 — Mr. Fuller Pep, He Celebrates His
Wedding Anniversary (Carfbon —
Comedy).
— Wonders of the Orient as Seen by Dr.
Dorsey (Edu.).
Jan. 21 — Mr. Fullerpep — He Goes to the Coun-
try (Cartoon Comedy).
— In the Land of the Son of Heaven as
Seen by Dr. Dorsey (Educational).
Jan. 28 — Boomer Bill's Awakening (Cartoon
Comedy).
— Behind the Great Wall of China (Dor-
sey— Edu.).
Feb. 4 — Mr. Fuller Pep — His Wife Goes for a
Rest (Cartoon Comedy).
— In North China (Dorsey Educational).
RED FEATHER.
Jan.
1— Polly Put the Kettle On (Five parts —
Drama).
Jan. 8 — Fighting for Love (Five parts — Dr.).
Jan. 15 — The Double Room Mystery (Five parts
— Drama).
Jan. 22 — Heart Strings (Five parts — Drama).
Jan. 29 — Love Aflame (Five paries — Drama).
REX.
Jan. 4 — The Red Stain (Two parts — Drama).
Jan. 6 — The Wall of Money (Drama).
Jan. 12 — The Whispered Name (Two parts —
Drama). *
Jan. 21 — The Bubble of Love (Two parts — Dr.).
Jan. 28— The Old Toymaker (Drama).
VICTOR.
Jan. 9 — A Gentleman of Nerve (Comedy).
Jan. 12 — The Wrong Mary Wright (Com. -Dr.).
Jan. If — The Masked Cupid (Comedy).
Jan. 18 — Putting One Over on Ignatz (Comedy).
Jan. 19 — His Little Room Mate (Two parts —
Comedy).
Jan. 23 — The Honeymoon Surprise (Comedy).
Jan. 25 — The Black Nine (Comedy).
Jan. 26 — Hell by the Enemy (Comedy).
Jan. 30 — Some Baby (Novelty).
— Nellie, the Fireman's Daughter (Com-
edy).
Feb. 1— It's Cheaper to Be Married (Comedy).
Feb. 2— The Hero of Bunko Hill (Comedv).
UNIVERSAL SCREEN MAGAZINE.
Dec. 8 — Number 2.
Dec 22 — Number 3.
Jan. 5 — Number 4.
.Tan. 19 — Number 5.
Feb. 2— Number 6.
UNIVERSAL SPECIAL FEATURE.
Jan. 14 — The Purple Mask (Episode No. 3 "The
Capture" — Two parts — Drama).
Jan. 21 — The Purple Mask (Episode No. 4. "Fac-
ing Death" — Two parts — Drama).
Jan. 28 — The Purple Mask (Episode No. 5,
"Ablaze in Mid Air" — Two parts —
Drama).
Feb. 1 — The War Itself (Two parts — Drama —
Special Release).
Feb. 4 — The Purple Mask (Episode No. f — The
Silent Feud — Two parts — Drama).
UNIVERSAL (STATE RIGnTS).
October — Idle Wives (Seven parts — Drama).
December — The People vs. John Doe (Six parts
— Drama) .
December — Robinson Crusoe.
January — 20.000 Leagues Under the Sea (Eight
Parts).
Dec.
Dec.
Jan.
Jan.
Jan.
Jan.
Jan.
Bluebird Photoplay, Inc.
18 — The Honor of Mary Blake (Five parts
— Drama) .
25 — The Rleht to Be Happy (Five parts —
Drams).
1 — Black Orchids (Five parts — Drama).
S — The Piper's Price (Five parts — Dr.).
15 — Her Soul's Inspiration (Five parts —
Drama) .
20 — God's Crucible (Five parts — Drama).
29 — The Devil's Pay Day (Five parts —
Drama).
Mutual Film Corp.
AMERICAN.
Nov. 30 — Calamity Anne's Vantty (Drama).
Dec. 2 — The Capture of Rattlesnake Ike (Dr.)
(RelBBue).
Jan. 20 — Almost a Friar (Drama).
Jan. 27 — A Double Revenge (Drama).
CUB.
Nov. 17 — Her Sun-Kissed Hero (Comedy).
Jan. 4 — Jerry's Double Header (Comedy).
Jan. 11 — Jerry's Winning Way (Comedy).
Jan. 18 — Jerry's Big Doings (Comedy).
Jan. 25 — Jerry and the Outlaws (Comedy).
NIAGARA FILM STUDIOS.
Dec 28— The Perils of Oar Olri Reporters (Epi-
sode No. L "The Jade Necklace" —
Two parte — Drama).
Jan. 3 — The Peril of Oar Girl Reporters (Epi-
sode No. 2, "The Black Door" — Two
parts — Drama).
Jan. 10 — The Perils of Our Girl Reporters (Epi-
sode No. 3 "Ace High" — Two parti
— Drama).
Jan. 17 — The Perils of Our Girl Reporters
(Episode No. 4. "The White Trail"
— Two parts — Drama).
Jan. 24: — The Peril of Our Girl Reporters
(Episode No. 5 — "Many a Slip" —
Two parts — Drama).
NORTH AMERICAN.
Dec 11 — Sequel to Diamond from the Sky
(Chapter S — "Seeled Lips" — Two
parts — Drama).
Dec lfS — Sequel to Diamond from the Sky
(Chanter 4— "The Climax**— Two
parts — Drama) .
GAUMONT.
Jan. 14 — Reel Life No. 37 (Subjects on reel:
The Kid Glove Industry : Producing
Pickles ; Care of the Teeth ; Irri-
gating Fish Wheels (Travel).
Jan. 1(3 — Tours Around the World, No. 11
( Subjects on reel : From Gibraltar
to Algeciras ; In Tunisia; Bols de
Boulogne (Largest Park of Paris)
(Travel).
Jan. 17 — See America First, No. 71 (Subject on
reel : A Trip Up Mt. Lowe, Cal.
(Scenic).
— Mr. Common Peepul Investigates
(Cartoon Comedy).
Jan. 21 — Reel Life No. 3S (Subjects on reel:
Oranges in California: The Air;
The Hyro-Ski : Automatic Apple
Graders : How to Remove Shattered
Glass) (Mutual Film Magazine).
Jan. 23 — Tours Around the World. Xo. 12 (Sub-
jects on reel : Bordeaux to Paulllac,
France : Monastery of St. Thessa-
lonica. Greece; Gorges of the Nlve,
French Pyrenees) (Travel).
Jan. 24 — See America First. Xo. 72 (subject:
Historic Virginia) (Scenic).
— Absent Minded Willie (Cartoon Com.).
MONOGRAM
Jan. 15 — The Adventures of Shorty Hamilton,
No. 1, "Shorty and the Yellow
Ring" (Two parts — Drama).
Jan. 22 — The Adventures of Shortv Hamilton
(Xo. 2, "Shortv in the Tiger's Den"
— Two parts — Drama).
MUTUAL.
Jan. 5 — Uncle Sam's Defenders No. 1 (From
Civilian to Soldier) (Topical).
Jan. S — When Hands Are Idle (Two parts —
Drama).
Jan. 12 — Uncle Sam's Defenders No. 2 (Our
Hoys at the Border) (Topical.
Jan. 10 — Uncle Sam's Defenders. Xo. 3 ("A
Jack Tar in the Making" — Top.).
Jan. 26 — Uncle Sam's Defenders. Xo. 4 "Afloat
and Ashore" (Topical).
MUTUAL WEEKLY.
Jan. 10— Number 10fi (Topical).
Jan. 17 — Number 107 (Topical).
Jan. 24 — Number 10
Brent's Perfidy." (Two parts — ur.).
14 — Pearl of the Army, No. 7, "For the
Stars and Stripes" (Two Parts —
Drama).
21 — Pearl of the Army (Xo. 8, "Interna-
tional Diplomacy" — Two parts —
Drama).
2S — Pearl of the Army (No. 9. "The Mon-
roe Doctrine" — Two parts — Drama).
GOLD ROOSTER.
10 — The Challenge (Fir* parts— Drama).
17 — King Lear (Ftr» parts — Drama*.
24 — The Romantic Journey (Fir* parts —
Drama).
81 — Joy and the Dragon (Five parts — Dr.).
7 — Her New York (Five parts — Drama).
14 — Kick In (Five Parts — Drama).
21 — The Image Maker (Thanhouser — Five
parts — Drama).
2S — Twin Kiddies (Balboa — Five parts —
Drama).
PATHE.
Jan. 7 — Florence Rose Fashions, No. 13 (Part
of a Debutante's Life — Fashion).
— Lion Cubs (Colored — Edu.).
Jan. 14 — Shadows of Shame (Drama).
Jan. 14 — Florence Rose Fashions No. 14 (Some-
thing New) .
— Little Feathered Songsters (Edu).
Jan. 21 — The Stolen Birthright (Three parts —
Drama).
Jan. 21 — Florence Rose Fashions, No. 15 (Pre-
paring for the South— Fashion).
— Small Birds of Warm Climates (Col-
ored Educational).
Jan. 28 — The Stolen Inheritance (Drama).
Jan. 2S — Florence Rose Fashions, No. 16 (North
and South — -Fashions).
— Butterflies and Bees (Colored Educa-
tional).
HEARST-PATHE NEWS.
Jan. 17 — Number 6 (Topical).
Jan. 20 — Number 7 (Topical).
Jan. 24— Number 8 (Topical).
Jan. 27 — Number 9 (Topical).
Jan. 31— Number 10 (Topical).
Feb. 3 — Number 11 — Topical).
INTERNATIONAL.
Jan. 14 — Patria (Episode No. 1, "The Last of
the Fighting Channings" — Three
parts — D rani a ) .
Jan. 21 — Patria (Episode No. 2, "Treasure" —
Two parts — Drama).
Jan. 2S — Patria (Episode No. 3. "Winged Mil-
lions"— Two parts — Drama).
ROLIN.
Dec 24 — Luke Locates the Loot (Comedy).
Dec 31— Luke's Shattered Sleep (Comedy).
Jan. 7 — Luke's Lost Liberty (Comedy).
Jan. 14 — Schemer Skinny's Schemes (Comedy).
Jan. 21 — Luke's Busy Day (Comedy). —
Jan. 25 — Drama's Dreadful Deal (Comedy) .
Triangle Film Corporation.
Dec.
Jan.
Jan.
Jan.
Dec.
Jan.
Jan.
Jan.
Jan.
Jan.
Jan.
Jan.
Jan.
Jan.
Jan.
Jan.
Jan.
Feb.
Feb.
Feb.
fFin« Arts— FIT*
FINE ARTS.
31 — The House Built Upon Sand (FiTa
parts — Drama).
14 — The Little Yank
Parts — Drama).
21 — Nina, the Flower Girl (Five parts —
Drama).
28 — The Americano (Five parts — Drama).
KAY-BEE.
31 — The Female of the Species (Five parts
— Drama).
7 — Truthful Tulllver (Five parts — Dr.).
7 — The Weaker Sex (FiTe parts — Dr.).
14— The Bride of Hate (Kay Bee— Ftra
Parts — Drama).
21 — The Iced Bullet (Five parts — Dr.).
2S — Chicken Casey (Five parts — Drama).
KEYSTONE.
14 — Love I'nder Cover (Comedy).
1-1 — The Pipe of Discontent (Comedy).
21— A Noble Fraud (Comedy).
21 — Honest Thieves (Comedy).
2S — Heart Strategy (Comedy).
28 — A Grab Bag Bride (Comedy).
SUPERPICTURES, INC.
29 — Seven Deadly Sins — "Envy" (Five
Parts — McClure Pictures — Drama).
5 — Seven Deadly Sins — "Pride" (Five
parts — McClure Pictures — Drama).
12— Seven Deadly Sins— •Passion" (Mc-
Clure Pictures — Five parts — Dr.).
19 — Seven Deadly Sins — "Greed" (Mc-
Clure Pictures — Five parts — Dr.).
Unicorn Film Service,
BUFFALO.
Dec. 11 — The Slave of Passion (Drama).
Dec. 15 — Fires of Fate (Two parts — Drama).
GAIETY.
Dec. 1 — Watches and Women (Comedy).
Dec. 14 — Kisses and Fists (Comedy).
HIPPO.
Not. 29 — Cupid's Torpedoes (Comedy).
Dec. 13 — The High Cost of Liying (Comedy).
JOCKEY.
Not. 30 — Curse You. Jack Dalton (Comedy).
Dec. 17 — A Devil In His Own Home (Com.).
{Continued on page 602.)
January 27, 1917
I UK MOVING PICTURE WORLD
601
A scenario department
considers only type-written manu-
scripts—others arc too liartl to follow .
Your audiences arc interested in
clear pictures only —for the same
reason.
The clearest pictures arc on East-
man Film — identifiable by the stencil
mark
"EASTMAN"
in the margin.
EASTMAN KODAK COMPANY,
ROCHESTER, N. Y.
MONOGRAPH PURCHASERS
Are Insured in $ for $ Value
RICHARDSON'S
MOTION PICTURE
HAND BOOK
FOR MANAGERS and OPERATORS
Published by
THE MOVING PICTURE WORLD
RICHARDSON'S MOTION PICTURE
HAND BOOK is a carefully prepared guide
to perfect projection.
It is an invaluable help to every single in-
dividual in the trade who has to do with the
mechanical handling of motion picture film or
the management of a moving picture theatre.
There are over 680 Pages of Text and the
illustrations include detail diagrams of all the
leading makes of projection machines.
Substantially Bound In Red Cloth $4.00
Sent Postpaid^ on Receipt of Price by
MOVING PICTURE WORLD, 17 Madison Ave. New York city
MOVING PICTURE WORLD, .SI 7 Schiller Bldg., Chicago, ID.
MOVING PICTURE WORLD, 385 Haas Bldg., Los Angeles, CaL
THE IMPROVED MODEL MOTIOGRAPH
In Performance
It can boast of clear, steady pictures on long
or short throw — definition is unexcelled.
In Simplicity
With the improved condenser mount arranged
with screw adjustment for focusing and either
condenser being removable by slight turn of
handle ; with gear cover on hinges so operator
can oil gears while in operation and ether im-
provements, the MOTIOGRAPH is noted for
its simplicity.
Low Maintenance Cost
With the high grade material used in every
part of the machine the cost of up-keep is re-
duced to a minimum.
Service
With the One Year Guarantee, Simplicity of
operation and Low Cost of Up-keep (WHICH
INSURES YOU A MACHINE READY TO
OPERATE AT ALL TIMES) there should be
no doubt in your mind but what the MOTIO-
GRAPH will give you greater value per dollar
than any other projector.
Write for Literature.
The Enterprise Optical Mfg. Co.
574 W. Randolph St., CHICAGO, ILL.
WESTERN OFFICE:
833 Market St., San Francisco, Cal.
In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.
602
THE MOVING PICTURE WORLD
January 27, 191/
List of Current Film Release Dates
ON FEATURES AND MISCELLANEOUS PROGRAMS
(For Daily Calendar of Program Releases See Pages 576, 578.)
(Continued from page 600.)
JUDY.
Dec. 3 — Rocking the baby to Sleep (Comedy).
Dec. 12 — You Never Can Tell (Comedy).
Dec. 15 — Mary Lost Her Lamb (Comedy).
PURITAN.
Not. 14 — The Inner Soul (Three parts — Drama).
RANCHO.
Dm. 1 — The Brand of Cain (Drama).
Dec. 14 — Desert Gold (Drama).
SUNSET.
Dee. 1 — Lore's Sacrifice (Drama).
Dec. 17 — The Mystery of the Mesa (Two parts —
Drama).
Dec. 13 — The Trail of Fate (Two parts — Dr.).
SUPREME.
Dec 3 — The Telltale Heart (Drama).
Dec. 11 — Love's Wilderness (Three parts — Dr.).
Dec 16 — The Challenge of Chivalry (Two parts
— Drama).
LILT.
Nor. 17 — The Climax (Two parte — Drama).
Nov. 20 — The Path of Life (Two parts — Drama).
HIAWATHA.
Dec. 2 — The Heart of Ramona (Three parts —
Drama).
Dec. 12 — The Woman He Wed (Two parts —
Drama).
UTAH.
Dec 3 — Love's Mirage (Drama).
Dec. 14 — A Belle of the Sage Brush (Drama).
DILLY WEST COMEDIES.
Dec 1 — His Married Life (Two parts — Dr.).
Dec. 8 — Boarders and Bombs (Two parts —
Comedy).
Dec. IB — His Waiting Career (Two parts — Dr.).
Feature Releases
ART DRAMAS. INC.
Dec. 21 — The Lash of Destiny (Van Dyke Film
Co. — Drama).
Dec. 28 — WhoRo Taketh a Wife (U. S. Amuse-
ment Co. — Drama).
Jan. 4 — The Rainbow (Sherrlll Feature Corp. —
Drama).
Jan. 11 — Infidelity (Drama).
Jan. 18— God of Little Children (Apollo Pic-
tures, Inc. — Drama).
ARTCRAFT PICTURES CORP.
Nor. 6 — Less Than the Dust (Mary Plckford—
Seven parts — Drama).
Jan. 8 — The Pride of The Clan (Drama).
CARDINAL FILM CORP.
December — Joan, the Woman (Eleven parts).
CHRISTIE FILM CO.
Dec. 11 — Miss Billy Buttons (Comedy).
Dec. 18— Hist! At Six O'clock (Comedy).
Dec. 25 — Cupid's Uppercut (Comedy).
Jan. 1— His Model Wife (Comedy).
Jan. 8 — Her Crooked Career (Comedy).
Jan. 15 — Rlack Hands and Soapsuds (Comedy).
Jan. 22 — Her Friend, the Chauffeur (Comedy).
CONSOLIDATED FILM CORPORATION.
Nor. 20— The Crimson Stain Mystery No. 14
(Two parts — Drama).
Not. 27 — The Crimson Stain Mystery, No. IB
(Two parts — Drama).
Dec 4 — The Crimson Stain Mystery, No. 16
(Two parts — Drama).
DIXIE FILM CORP.
December— Just a Song at Twilight(Flve parts
— Drama).
Dec. — Tempest and Sunshine (Five parts — Dr.).
Drama).
FOX FILM CORPORATION.
Dec 4 — The Vixen (Five parts — Drama).
Dec 11 — The Battle of Life (Five parts — Dr.).
Dec. 18 — The Love Thief (Five parts — Drama).
Dec 25— The Victim (Five parts— Drama).
Jan. 1 — The Island of Desire (Five parts-
Drama).
Ju. 8— The Price of Silence (Speciel Release
— Drama).
Jan. 8 — A Modern Cinderella (Five parts —
Drama).
Jan. 15 — The Bitter Truth (Five parts — Dr.).
Jan. 22 — The Darling of Paris (Special Release
— Five parts — Drama).
Jan. 22 — The Primitive Call (Five Parts — Dr.).
Jan. 29 — The Siren (Five parts — Drama).
FOXFILH COMEDY.
Jan. 1 — Social Pirates (Two parts — Comedy).
Jan. 8 — Chased into Love (Two parts — Com.).
Jan. 5 — Noah's Ark (Comedy).
Jan. 22 — Her Father's Station (Two parts —
Comedy).
Jan. 29 — There's Many a Fool (Two parts —
Comedy).
GREATER VTTAGRAPH (V-L-S-E. INC.).
Jan. 8— The Man of Mystery (Five parts —
Drama).
Jan. 8 — Bullies and Bullets (Comedy).
Jan. 8 — Captain Jinks' Partner (Comedy).
Jan. 8 — The Secret Kingdom (Episode No. 2 —
"Royalty at Red Wing" — Three
Parts — Drama).
Jan. 15 — The Secret Kingdom (Episode No. 3 —
"The Sealed Packet" — Two Parts —
Drama).
Jan. 15 — Indiscretion (Five parts — Drama).
Jan. 15 — Jolts and Jewelry (Comedy).
Jan. 15 — Captain Jinks' Stingy Spirit (Com.).
Jan. 22 — The Secret Kingdom (Episode No. 4,
"The Honorable Mr. Oxenham" —
Two parts — Drama).
Jan. 22 — Her Right to Live (Five parts — Dr.).
Jan. 22 — Captain Jinks' Trial Balance (Com.).
Jan. 29 — Blind Justice (Five parts — Drama).
Jan. 29 — Captain Jenks' Better Half (Comedy).
Jan. 29 — The Secret Kingdom (Episode No. 5,
"Carriage Call, No. 101" — Two parts
— Drama).
IVAN FILM PRODUCTIONS.
November — The Girl Who Did Not Care (Six
parts — Drama).
Dec. 1 — Enlighten Thy Daughter (Seven parts
— Drama).
KEEN CARTOON CORP.
Jan. 1 — Mose Is Cured (Cartoon Comedy).
Jan. 8 — Old Forty Nlner (Cartoon Comedy).
Jan. 15 — Jeb Jenkins, The Village Genius (Car-
toon Comedy).
Jan. 22 — Jerry McDub Collects Some Accident
Insurance (Cartoon Comedy).
Jan. 29 — Henry W. Zippy Buys a Pet (Cartoon
Comedy).
KLEINE-EDISON-SELIG-ESSANAY.
Dec. 18 — The Phantom Buccaneer (Essanay —
FIvp parts — Drama 1.
Dec. 25 — The Truant Soul (Five parts — Drama
— Essanay).
Jan. 1 — The Last Sentence (Edison — Fiv€ parts
— Drama).
Jan. 8 — The Master Passion (Edison — Five
Parts — Drama ) .
Jan. 15 — Little Shoes (Essanay — Five Parts —
Drama).
Jan. 22 — The Princess of Patches (Selig — Five
parts — Drama).
SELZNICK PICTURES.
November — War Brides (Herbert Brenon — Dr.).
December — The Foolish Virgin (Five parts —
Drama).
January — Panthea (Five parts — Drama).
February — The Argyle Case (Five parts — Dr.).
SUNDEAH MOTION PICTURE CORP.
Oct. — Somewhere In Georgia (Drama/).
THE TRIUMPH CORPORATION.
December — The Libertine (Six parts — Drama).
WORLD PICTURES.
Dec. 4 — All Man (Five parts — Drama).
Dec. 11— Broken Chains (Five Parts — Dr.).
Dec. 18 — The Rise of Susan (Fire parts — Dr.).
Dec. 25 — The World Against Him (Five parts —
Drama).
Jan. 1 — A Woman Alone (Five parts — Drama).
Jan. 8 — On Dangerous Ground (Five parts —
Drama).
Jan. 15 — The Man Who Forgot (Five Parts-
Drama).
Jan. 22 — The Bondage of Fear (Five parts —
Drama).
Jan. 29— Tlllie Wakes Up (Five parts— Dr.).
States Right Features
ARGOSY FILM. INC.
December — The People vs. John Doe (Six parts j
— Drama).
December' — Where D'ye Get That Stuff (FTw
parts — Comedy ) .
BIOGRAPH COMPANY.
December — One Round O'Brien (Comedy).
G. M. DAYNES.
Nov. — Kitchener's Great Army in the Battls
of the Somme (Five parts — Dr.).
CALIFORNIA MOTION PICTURE CORP.
Nov. — The Woman Who Dared (Seven parts —
Dismi
December-— The Passion Flower (Drama).
CLUNE FILM MFG. CO.
January — The Eyes of the World (Ten parts-
Drama).
EDUCATIONAL FILM CORPORATION.
December — Snow White (Four parts — Fairy
Tal«).
January — The Sheep of Chelan.
EXCLUSIVE FEATURES. INC.
Dec. — Pamela's Past (Five parts — Drama).
EUROPEAN FILM CO.
November — Fighting for Verdun (Five parts-
Topical).
FROHMAN AMUSEMENT CORP.
December — The Witching Hoar (Seven parts —
Drama).
GERMANY'S OFFICIAL WAR FIXMS,
IXC.
January — Germany and Its Armies of Today
(Topical).
HARPER FILM CORPORATION.
Nov. — Civilization (Drama).
KESSEL & DAUMAN.
Jan. — Mickey.
KING BAGGOT.
Dec. — Absinthe (Drama).
B. S. MOSS MOTION PICTURE CORP.
Oct.— The Power of Evil (Drama).
November — Boots and Saddles (Drama).
January — The Girl Who Doesn't Know (Five
parts — Drama).
PHAX PICTURES CO.
December — Race Suicide (Six parts — Drama),
PIONEER FEATURE FILM CORP.
October— The Soul of a Child (Five parts— Dr.).
WARNER BROS.
December — Robinson Crusoe (Five parts — Dr.).
SHERMAN ELLIOTT. INC.
October — The Crisis (Sells — Seven parts — Dr.)
SIGNET FILM CORPORATION.
Nov. — The Masque of Life (Seven parts — Dr.).
THE FILM EXCHANGE.
January — The Golden Rosary (Five Parts — Dr).
THOMPSON FILM CO, INC.
December — War as It Really Is (Seven Parts —
Topical).
UNITY SALES CORPORATION.
Nov. 20 — The Yellow Menace, No. 12, "Tfct
Aeroplane Accident" (Two parts-
Drama).
Not. 27 — The Yellow Menace, No. IS. "The Sty
and the Submarine" (Two parts —
Drama).
Dec. 4 — The Yellow Menace, No. 14, "Tbe In-
terrupted Nuptials" (Two parts-
Drama).
Dec 11 — The Yellow Menace, No. 15, "The Ray
of Death" (Two parts — Drama).
TWEEDLEDUM RELEASES fUNITT).
Nov. 6 — A Lucky Tramp (Comedy).
Nov. 13 — Lend Me Your Wife (Two parts-
Comedy).
Nov. 20 — A Bath Tub Elopement (Comedy).
Nov. 27— A Short-sighted Crime (Two parts-
Comedy).
Dec. 4 — Somewhere In Mexico (Comedy).
Dec. 11 — The Burlesque Show (Two parts —
Comedy).
January 27, 1917
THE MOVING PICTURE WORLD
A MESSAGE TO CAMERA MEN
i\t\x
j
< * ealmra that solvrs TOUT blll-
lililn It la the one tin™
■ ■( wlihh It ran be iruiliiully said.
CM Hit- Pleturs ami Oet Away
low lii-ta Net Up."
Bui rcuio aluruincas ami absolute pro-
the Uutvrraal Cam-
era. Srlul tor catalogue bWuro l'ur-
a calm-la. Tin r,- la DO
111 the Universal lu
quality at double Ita prlea, Tbo Unl-
I'tipod. like the rarnen. la a
excellence.
I'nlrrrsal Automatic Dissolve Now
lteidv.— l'rloo only $35.00.
Burke & James, Inc.
Sols Wholesale Distributer*
CHICAGO — NEW YORK
Genuine Silveroid Screens
Guaranteed Blakelock Finish
in Silveroid or Golden Tints.
Send for samples and prices before placing your or-
der. My product will surprise you.
I also make the most practical and economical elec-
tric sign and sign flasher with three color changes on
the market.
AMOS POST,
Church Street, Catskill, N. Y.
Terms
Moderate
Peace Pictures
and
European War Pictures
(Neutral)
New Stereopticon Lectures
and Poems presented by
L. M. Marion.
Accompanied by violinist, pianist, operator, lantern,
etc. (when desired), for theatres, lyceums and clubs.
Music for dances.
LOUISE M. MARION
445 W. 23rd St., New York
Phone, 10396 Chelsea
I do not sell motion
pictures.
SCREEN LIGHT THAT NEVER FAILS"
\Tne ORIGINAL GOLD FIBRE SCREEN riPerfeticd\
* 2?
•NEWMAN" BRASS FRAMES AND RAILS
made to ittnd very
rough Ultge. Tin- heavy sheet hi ass is
h a die togethei *vith the
moulding that clinchei toe brut to the
W I in lUCh a DUnnei that it forms
( , with no sharp edges to
(tit your bands when cleaning. Insist
on the name "Newman" when buying
frames.
intrst oat a score of
i ovt and beautify your theatre.
The Newman Mfg. Co.
717-19 Sycamore St., Cincinnati, O.
68 W. Washington St., Chicago, III.
Frames. Eaieli, Grlllti.
Ralls. Signs. Choppers, Kick Platss
Established IHH2
Scientifically Perfect Condensers
HAVE NEVER BEEN
PRODUCED
Projection optics still
present many problems
that may in time be
solved. But in the
meantime, no better or
clearer condensers can
be found than FULCO
IMPORTED.
PLANO MENISCUS
BICONVEX
E. E. FULTON CO.
152 W. Lake St., Chicago
If You Need a New Machine
and can't afford to pay cash, write us today and
we will help you out.
Our easy payment plan enables you to pur-
chase any make machine at a small investment.
DONT DELAY— GET BUSY— WRITE TO-
DAY for full particulars.
Amusement Supply Company
Dealers in Monograph, Simplex, Powers, Edison and Standard
Machines, Transverters, Motor Generators, Rectifiers and every-
thing pertaining to the Moving Picture Theatres
3rd Floor, Mailers Bldg.,
Cor. Madison Street & Wabash Ave., Chicago, 111.
BARGAI IMS!
We have on hand in our second-hand department
the greatest line of used or rebuilt complete moving
picture machines ever assembled. GENUINE
VALUES, PERFECT CONDITION, LOW PRICES.
POWER'S, SIMPLEX, EDISON and MOTIOGRAPH
SOLE SOUTHERN DISTRIBUTORS FOR
SIMPLEX PROJECTORS
ATLANTA (158 Marietta) GEORGIA
"Recognized as Dixieland" s Biggest and Best Mail Order House"
304
THE MOVING PICTURE WORLD
January 27, 191
It's the screen without name or character that some dealers sell because it pays them better
j£gf MIRROROID Installations to Date 9678
The World Over, the World's Best Theatres
Recommended and endorsed by the President of the NATIONAL EXHIBITORS' LEAGUE OF AMERICA (Mr. Lee A. Ochs) and the K7I MIR-
ROROID INSTALLATIONS.
Ten — Compare with any screen on earth — Use the braini God gave you
— and the evidence of your awn eyes.
Price, 33 1/3 Centi a Square Foot, $3.00 a Square Yard, the world over.
Mirroroid hat been tried, and proven THE SCREEN SUPREME.
Why pay more for an unknown product?
The J. H. GENTER COMPANY, Inc.
THE WORLD'S OLDEST AND LARGEST
FREE— Get Our Large Demonstration Samples— FREE
li your dealer cannot (apply you with MIRROROID, and triei to tell
you any other icreen i* better, realize he ia making a greater aalei profit.
None are a* good — naturally, none can be better.
If you buy, you should insist upon that same Five-Year
we give with every MIRROROID screen installed.
Think it over. Write
PROJECTION
Newburgh
SCREEN MANUFACTURER
G. W. BRADENBURGH
m Vine Street
Sealed Orders
Protea III.
An American Gentleman
PHILADELPHIA, PA.
7 reels
S reels (new)
S reels (as new)
War
Sensational
Drama
$150
175
75
Write for 1917 catalogue — over six thousand subjects listed.
IL TIRSO AL CINEMATOGRAFO
The most important Film Journal in Italy.
Published every Monday at Rome. Excellent staff,
special bureau of information. Correspondents in all
parts of the world. Yearly subscription for foreign
countries : $3.00.
Business Office: Via del Tritone 183, Rome, Italy.
Mm
mm
GOLD TEN DAYS
VJWl-lsf FREE TRIAL
are KING
SCREENS
GOLD KING SCREEN CO., ALTUS.OKLA.
ARE
BEST
Perfect Developing and Printing
Negatives Delevoped. lc ft.
Positive Printing ... 4c ft.
TITLES
5c
Cards Free
any language
complete
per foot
Tinting Fra*
•ttiiiellN Eoariitttd by sir fifteen rent' eiperiesee Sseciil srk« m (tiibiy srstri
GUNBY BROS., Inc., 145 West 45th Street, New York Cir,
SPECIAL
ROLL
TICKETS
rfv autor^o' =rTr-> included in the equip-
Business Manager
and creating" a pool twelve inches ' deep "on T top.
Just beyond the film vault is the varied arts build-
ing. This is two stories in height and measures 31
by 90 feet. On the ground floor are located two
projecting rooms and a department wherein the
tinting of the sample positive is done. In this are in-
stalled three 6A and one 6B Power's lameragrapnT,
supplied to Mr. lnce by the Pacific Amusement Com-
pany, who have been handling these machines tor a
considerable time" The upper floor is devoted to the
cutting . and assembling rooms, sub-title art work
rooms and ." still " department, and on the roof is a
thoroughly-equipped portrait gallery for publicity
purposes.
Even greater pains have been taken to secure abso-
lute fire protection for this building. There are live
j'ooms for -film cutting. Each is fitted with tire shut-
ters furnished by the Variety Manufacturing Com-
pany, of Chicago. In case of. fire, a shutter drops
on both sides of the door, and over the windows. At the
same time a ventilating flue is opened. Such equip-
ment assures that in case tire in one cutting room
>tarts. no other portion of the building will be in-
jured in the least. The Varied Arts building is also
fitted with .water pipe-
cxiending on all sides
which gives the same-
protection as for the
film vault.
Xext, in alignment
with the Varied Arts
building, is the com-
missary. This meas-
ures 100 by 60 feet and
is capable of accom-
modating four hundred
persons at.. a sitting.
The- food is prepared
]>v culinary experts and
served at cost- to the
employes, in a cor-
ner of this structure is
a barber-shop and
manicure-parlor for the
convenience of the
players. It ha?, an elegant soda-fountain and .well-
equipped cigar-stand.'
Horizontal to the dres' building and bi-
secting the p^mises •- 4c This meas-
ures B "*"" iti
AJlen
NICHOLAS POWER COMPANY
NINETY GOLD STREET
NEW YORK, N. Y.